- Festiva
Transcription
- Festiva
tlantic Beach Peppertree A 2009 ANN UAL REPORT Table of Contents Introduction / Contact Information ............................1 Our Resort Growth ...........................................................2 Family of Resorts ...............................................................3 Festiva Adventure Club ...................................................4 Loyalty Program ................................................................5 On the Cover Peppertree Atlantic Beach is a favorite family destination for many of our members, year after year. The quiet coastal town is small enough to feel like you’re returning home, yet there are plenty of attractions, events and activities to keep you busy during any season. On the property, the resort has a thriving activities department with fitness classes such as yoga and water aerobics, crafts for all ages, a weekly pig-pickin’, beach rentals and enough pools (indoor and outdoor) to keep your water wings on throughout the year. Several events draw crowds to the Atlantic Beach area all year, and you couldn’t ask for a better home base than Peppertree Atlantic Beach if you are interested in checking out the many fishing tournaments, boat races and shows, seafood festivals, craft fairs, concerts and more! History and marine life are the focus of many local attractions that are available year round to visitors. Lighthouses and historic waterfront towns are a must-see along with famous sites such as Fort Macon, Cape Lookout National Seashore, the North Carolina Maritime Museum and the North Carolina Aquarium at Pine Knoll Shores, for which you can get discounted tickets from Peppertree Atlantic Beach. No matter what draws you to the area, Festiva will welcome you and your family to Peppertree Atlantic Beach any time of year. Contact owner services today to schedule your visit to Festiva’s jewel of the Crystal Coast. Interval International Designations ............................5 Festiva Resorts ....................................................................6 Owner Referral Program ..............................................14 Owner Services Department ........................................14 Frequently Ask Questions .............................................15 Corporate News ................................................................16 Technology Update ..........................................................17 Dear Festiva Member, e would like to wish you a happy 2010 and take some time to reflect on some of the events and changes that took place within Festiva throughout 2009. Like all industries, businesses and individuals, we have seen the impact of the struggling economy this year and we have taken actions to protect our members, employees and properties while responsibly conserving our funds so that we can come out on top once the economy recovers. We have faith that improvements will continue into 2010 and that we will continue to grow as a company and expand vacation options for all of our members. The coming year is particularly special as we will be celebrating our 10th anniversary throughout the year. W Like last year, we have decided not to mail the annual report to all members as we have done in the past; instead we have made the report available to members on our website and have only printed a small amount. There are several reasons for this change; primarily, to keep up with the digital age in which we all live today, to be more environmentally friendly, and to save costs on printing and postage. The Festiva Adventure Club (FAC) has grown to more than 17,000 members at the end of its third full calendar year. Members continue to enjoy the flexibility and wide variety of vacation options offered through this points-based club. Towards the end of 2009 we launched a new benefits program for FAC members with 8,000 or more annual points. The Loyalty Program is our way of saying thank you to these members by offering several new benefits and amenities to further enhance your vacation experience. More information is available in the Loyalty Program section of this report. In an effort to provide more information and to better connect with our members and guests, we have increased our internet presence over the last year with several new resort websites, destination blogs and a few social media profiles. Read the Technology section to see where you can find us online. The Festiva Charitable Fund was created in 2006 so that our employees can continuously give back to the communities where our resorts are located. Despite the recent tough economic times, employees at Festiva continued to show their true spirit of giving throughout the year. You can read about several organizations that benefited from the Charitable Fund this year in our Corporate News section. As always, we are happy to continue to increase benefits for our members, and 2009 was a very successful year in that aspect. We hope that you will take advantage of everything we have to offer as we strive to make 2010 our best year ever. Sincerely, Donald K. Clayton, R.R.P., Chief Executive Officer Festiva Officers Donald K. Clayton, R.R.P., Chief Executive Officer Herbert H. “Butch” Patrick, Jr., President Denny Brisson, Senior Vice President of Marketing Richard Hartnett, Senior Vice President of Sales Dessie Laster, Senior Vice President / Chief Financial Officer Yvette Smith, Senior Vice President / Treasurer Will Horton, R.R.P., Senior Vice President of Resort Operations Tobias A. Weas, Esq., R.R.P., Vice President of Government Relations / General Counsel Contact Information Festiva Owner Services & Reservations Toll-free: 866-933-7848 Fax: 828-254-5297 E-mail: [email protected] [email protected] Peppertree Vacation & Travel Club Reservations Toll-free: 888-737-7373 Festiva Finance Department (for assistance with your installment/loan) Toll-Free: 888-576-7331 Email: [email protected] Corporate Headquarters Phone: 828-254-3378 Corporate Headquarters Fax: 828-254-2285 Our Mission Our Mission is to be an international leader in the hospitality and timeshare industry by providing superior products and services to our owners while providing opportunity for personal growth, development and financial rewards for our employees. Our Core Values #1. Treat others as you would like to be treated. #2. Do it because it is right. #3. Be financially responsible. #4. Consider everyone your decision will affect. #5. Be better today than yesterday. Published annually by Festiva Hospitality Group, One Vance Gap Road, Asheville N.C. 28805 Herbert H. Patrick, Jr., President F e s t i v a A n n u a l R e p o r t 2 0 0 9 1 Our Resort Growth 2000 Ellington at Wachesaw Plantation East 2001 2005 Sandyport Beaches Resort Windjammer Landing Villa Beach Resort 2002 The Atrium Resort Church Street Inn 2003 The Cabins at Green Mountain 2004 Elite Island Yachts & The Cruise Club: British Virgin Islands Festiva Travel & Cruises Zealandia (Corporate Office) 2007 cont. Elite Island Yachts & The Cruise Club: The Grenadines & St. Maarten Main Street Inn Paradise Harbour Club & Marina Paradise Island Beach Club Stormy Point Village 2006 Blue Heron Beach Resort Festiva Adventure Club 2007 Festiva Sailing Vacations & Festiva Cruise Club: The Abacos Tamarack Resort Peppertree at Thousand Hills Blue Ridge Village Peppertree Atlantic Beach Peppertree Ocean Club Sands Sandpebble Beach Club Sea Mystique Wild Wing Inventory acquired but not managed by Festiva Resorts: Laurel Point Peppertree Maggie Valley Outer Banks Beach Club Peppertree by the Sea The Yachtsman Ocean Gate 2008 Frenchmen Orleans Rangeley Lake Resort Southcape Resort & Club 2009 Festiva Sailing Vacations & Festiva Cruise Club: Cancun/The Yucatan St. John Management Contract: Ocean Gate at Hibiscus 65000 60,220 60000 55,545 To t a l N u m b e r o f F e s t i v a M e m b e r s 55000 58,440 50000 45000 40000 35000 30000 Our Membership Growth 25000 20000 18,417 23,350 15000 10000 5000 0 F e s t i v a A n n u a l R e p o r t 2 0 0 9 500 2000 1,200 2001 2,971 2002 5,381 2003 9,335 2004 2005 2006 2007 2008 2009 Family of Resorts MAINE Rangeley WISCONSIN MASSACHUSETTS Mashpee Wisconsin Dells TENNESSEE NORTH CAROLINA RANGELEY LAKE RESORT Rangeley, Maine SOUTHCAPE RESORT & CLUB THE CABINS AT GREEN MOUNTAIN Mashpee, Massachusetts Branson, Missouri STORMY POINT VILLAGE THOUSAND HILLS Kill Devil Hills Branson Branson, Missouri Banner Elk Maggie Valley Gatlinburg Atlantic Beach Branson, Missouri North Myrtle Beach Murrells Inlet/Garden City Charleston Hilton Head LOUISIANA St. Augustine New Orleans Orlando Abacos Paradise Island Cancun British Virgin Islands MIRROR LAKE & TAMARACK RESORT Wisconsin Dells, Wisconsin LAUREL POINT Gatlinburg, Tennessee PEPPERTREE MAGGIE VALLEY Maggie Valley, North Carolina OUTER BANKS BEACH CLUB PEPPERTREE OCEAN CLUB PEPPERTREE BY THE SEA Kill Devil Hills, North Carolina North Myrtle Beach, South Carolina North Myrtle Beach, South Carolina CHURCH STREET INN MAIN STREET INN & SPA FRENCHMEN ORLEANS Hilton Head Island, South Carolina New Orleans, Louisiana Charleston, South Carolina BLUE RIDGE VILLAGE Banner Elk, North Carolina SANDS North Myrtle Beach, South Carolina THE YUCATAN PEPPERTREE ATLANTIC BEACH St. Maarten U.S. Virgin Islands Atlantic Beach, North Carolina SANDPEBBLE BEACH CLUB Surfside Beach, South Carolina OCEAN GATE RESORT BLUE HERON BEACH RESORT St. Augustine, Florida Orlando, Florida The Grenadines SEA MYSTIQUE WILD WING RESORT Garden City, South Carolina Conway, South Carolina ELLINGTON AT WACHESAW PLANTATION EAST Murrells Inlet, South Carolina PARADISE HARBOUR CLUB AND MARINA PARADISE ISLAND BEACH CLUB Paradise Island, Bahamas Paradise Island, Bahamas THE ATRIUM RESORT FESTIVA SAILING VACATIONS St. Maarten, Netherland Antilles, West Indies St. Maarten, British Virgin Islands, The Bahamas, The Grenadines 3 Festiva Adventure Club Festiva Adventure Club In the third full year of the Festiva Adventure Club (FAC), we focused on improving the club for both new and existing members, particularly in the areas of employee training and customer service. Our member base in the club has grown to more than 17,000 members with 27 resorts and five Festiva Cruise Club destinations. One change we made to benefit all FAC members this year was the elimination of the $89 multiple reservation fee. You can now make as many reservations as you wish for no additional fees. We also launched the Loyalty Program for members who purchase 8,000 or more annual points. Please see the following page in this report for more details. To keep our members informed and updated, we maintain a password-protected website exclusively for Festiva Adventure Club members. See your welcome letter or contact the Owner Services department at 866-933-7848 or [email protected] for the password. Visit www.festivaadventureclub.com for the following: • Most current rules & regulations for the club • Resort videos, photos and 360 degree virtual tours • Detailed resort information including points charts • Maintenance fee payments • Reservation requests • Frequently Asked Questions / video tutorial • News, announcements and updates regarding the Adventure Club resorts and your membership The Festiva Adventure Club was launched in the summer of 2006. It is a points-based vacation membership system that gives members increased flexibility in many aspects when making their vacation plans. Based on the number of points they have purchased, FAC members can: • Make reservations at any of our 27 resorts and 5 Festiva Cruise Club destinations • Stay in any size unit available • Vacation any time of year available • Take advantage of various stay lengths (3 and 4 night stays or 7 night stay) • Take multiple weeks of vacation • Accelerate points from future usage years • Defer unused points to the following year (by December 15 of current year) • Exchange a week long stay with any one of the thousands of Interval International affiliated resorts As mentioned above one of the benefits of the Festiva Adventure Club is the ability for members to accelerate points from future usage years to make reservations in the current year. For example, if a member has 4000 points to use in 2010 but the reservation they desire requires 6,000 points the member can use points from the last year of their contract (accelerating points) to complete the reservation. Members who have used their full allotment of points in a given usage year and wish to take another vacation can also accelerate points from the final year of their contract. F e s t i v a A n n u a l R e p o r t 2 0 0 9 Loyalty Program Loyalty Program We recently introduced a new program that offers exciting benefits to a select group of members. Any Festiva Adventure Club member who has purchased a certain amount of annual points is automatically a part of the Festiva Adventure Club Loyalty Program. Members must register their account online to have access to any of the benefits in the Loyalty Program. Visit loyaltyprogram.festiva.travel and follow the link provided to register your account. You will need your Owner ID and your Validation Number to complete registration. Benefits of the Loyalty Program will vary depending on the number of annual points you purchase. Available benefits include: • • • • • • Exclusive Escapes Relaxing Retreats Accommodations Upgrades Early Check-in Late Check-out Priority Phone Line • Points Conversion • Priority Reservation Windows - Annual Allotment - Accelerated Points Reservations - Late Breaks The most current information about the Loyalty Program including available benefits by points level and resort and relaxing retreats calendars can be found at loyaltyprogram.festiva.travel. From there please follow the link to register your account for access to your benefits. Interval International Designations The Festiva Adventure Club is proud to have a long-standing affiliation with Interval International (II) so that our members have access to thousands of resorts worldwide. This affiliation is also beneficial when members vacation to our own resorts as II has certain standards of quality and service that must be upheld. The two highest designations awarded to resorts each year are Premiere and Select. Interval International Premier Resorts, the highest level of recognition, provide an outstanding vacation experience, with state-of-the-art conveniences, and modern features and appointments. There are eight resorts in the Festiva Adventure Club family that were awarded this designation in 2009 including: • • • • • • • • Blue Ridge Village Church Street Inn Ellington at Wachesaw Plantation East Peppertree Atlantic Beach Peppertree at Thousand Hills Rangeley Lake Resort Stormy Point Village Wild Wing Resort Interval International Select Resorts provide a great vacation experience, and are distinguished by a comfortable and home-like atmosphere. Two Festiva Adventure Club resorts were awarded the Select designation in 2009: • Cabins at Green Mountain • Mirror Lake & Tamarack Resort 5 Festiva Resorts N O RT H E A S T R E S O RT S Rangeley, Maine Rangeley Lake Resort Rangeley Lake Resort is a paradise for outdoor lovers year round with every winter sport imaginable in the colder months and plenty of hiking, water activities and wildlife viewing in the warmer months. The cozy cabins at the resort are fully equipped and the staff will cater to your needs to be sure you have everything to make your vacation comfortable and memorable. Rangeley is a four-season destination in the heart of Maine’s western mountains. In the winter, whether you want to participate or just watch, the Rangeley Lake Snowmobile Club presents the annual Snodeo with demonstrations, antique snowmobiles, sleigh rides, chili/chowder cook-off, an obstacle course, fireworks and more. Ski competitions and events last into the spring in the area. Golf tournaments, concerts, parades and festivals are common in the summer months while fairs, harvest festivals and more concerts fill up the area’s fall calendar. Southcape Resort & Club Mashpee, Massachusetts Southcape Resort & Club The Southcape Resort & Club, in the Southwestern part of Cape Cod, has all of the amenities that visitors to this famed vacation destination would need. However, with just over an hour’s drive to historic Provincetown at the opposite end of the Cape, a visit to the area should most definitely include experiencing local events and activities. Close to the resort, Mashpee Commons is a shopper’s haven any time of year with boutiques of all kinds and plenty of cafes and restaurants. For the sports-minded, there are tennis facilities and golf courses throughout the island, and fishing are great pastimes for warmer weather. The Creative Arts Center in Chatham and the Cape Cod Museum of Art in Dennis have exhibits and events throughout the year, and the Sandwich Glass Museum is a must-see. From October through May, historic Highfield Hall presents Music at the Mansion with a series of concerts and lectures focusing on a wide variety of genres. If you’re visiting Southcape in the winter, you can hop from town to town on the Cape for holiday parades, concerts and plays. sort Rangeley Lake Re F e s t i v a A n n u a l R e p o r t 2 0 0 9 Festiva Resorts M I D W E S T R E S O RT S Branson, Missouri Cabins at Green Mountain Stormy Point Village Peppertree Thousand Hills The Cabins at Green Mountain, Stormy Point Village and Thousand Hills are all located in Branson. Each of these resorts provides a unique experience for members whether your family is looking for a lakeside cottage, a cabin in the woods or a golf course view. All three properties are in an ideal location for enjoying everything that Branson has to offer all year long, from shows and entertainment to dining, theme parks and shopping. In the spring of 2010, famed local theme park Silver Dollar City will kick off their 50th birthday bash with a new water ride and plenty of fun festivities. The annual three-day Super Summer Car Show in August will take you back in time to the days of Hot Rods and Speedsters. In the fall, Branson honors veterans with a week long Veterans Homecoming celebration that will take place November 7-14, 2010. For those of you who love the holidays, this Midwestern town is brilliantly adorned from November 1 through December 31 for the Ozark Mountain Christmas which features themed performances, millions of holiday lights, outdoor events and attractions and plenty of warm Ozark hospitality. As you can see, no matter when you vacation, there’s always something to do in Branson! marack Resort Mirror Lake & Ta Cabins at Green Mountain Wisconsin Dells, Wisconsin Mirror Lake & Tamarack Resort The staff at Tamarack strives to exceed the expectations of owners and guests at each visit. From the moment you walk in the door, you are not just a guest; you are part of our family, and we want you to feel at home. There are plenty of activities at the resort to keep you busy including campfires, wine socials and arts and crafts activities for both children and adults. We welcome our owners and guests to take advantage of our extensive facilities including indoor and outdoor pools, tennis, racquetball, basketball, and our fitness center. You can enjoy the serenity of the grounds by taking a stroll through our walking paths to the waterfall or navigating the lake in our paddleboats. Tamarack Resort is located on the outskirts of Wisconsin Dells, close enough to enjoy the fun but far enough out to enjoy the secluded beauty of the property in any season. Area activities include the Crystal Grand Music Theatre, Dells Comedy Club, International Crane Foundation and boat tours that feature the breathtaking sandstone bluffs of Wisconsin Dells. For additional area information you can call the Visitor and Convention Center at 1-800-223-3557 or visit www.wisdells.com. We look forward to welcoming you as part of our family. Our Wisconsin hospitality awaits you! 7 Festiva Resorts M O U N TA I N R E S O RT S Gatlinburg, Tennessee Laurel Point Laurel Point, a Festiva Adventure Club affiliate resort, offers the ideal mountain vacation with its convenient location in popular Gatlinburg and the scenic backdrop of nearby Smoky Mountain National Park. Whether you want to spend your time exploring the town or the vast surrounding areas, there are plenty of events and activities to keep you entertained any time of year. Winter is magical in Gatlinburg with the Trolley Ride of Lights, Winter Tunes & Tales and a New Year’s Eve Ball Drop celebration. Several festivals and celebrations take place in the spring including the Holly & Shamrock Parade, Wildflower Pilgrimage, Ribfest & Wings, Scottish Festival & Games and more. In addition to hiking and other outdoor activities, summer visitors can enjoy parades, fireworks, Tunes & Tales and the local Craftsmen’s Fair. Fall in the Smokies is ideal for leaf-peepers, and you can take in the colorful scenery with an old-fashioned wagon ride. Regardless of when you visit, you’re sure to find a memorable experience in Gatlinburg. Maggie Valley, North Carolina Peppertree Maggie Valley Set high in the Blue Ridge Mountains, Peppertree Maggie Valley is a wonderful escape from the ordinary. The resort is located across the street from The Maggie Valley Country Club, the site of four North Carolina Open golf tournaments. The charming town of Maggie Valley will win you over with its quaint shops, down-home restaurants and friendly faces. The surrounding mountains will take your breath away with astounding views, vibrant colors and cascading waterfalls. Spring and Fall both bring Thunder in the Smokies, and we’re not talking about bad weather. Maggie Valley hosts this motorcycle rally with live music and entertainment, bike shows and more. The best part about this rally for bikers is that any direction to or from Maggie Valley is a scenic route, so bring your bike and enjoy the ride! Auto-enthusiasts flock to this cozy mountain town throughout the year for a variety of car and truck shows, and local talents are displayed at several arts and crafts and quilt shows. F e s t i v a A n n u a l R e p o r t 2 0 0 9 aggie Valley Peppertree M Laurel Poin t Banner Elk, North Carolina Blue Ridge Village A perfect place to get away from the everyday grind, Blue Ridge Village is set in the woods of Banner Elk where you can unwind, relax and breathe in the clean mountain air. For snow bunnies, there are several ski slopes just minutes away including Sugar Mountain and Hawksnest Golf & Ski resort. Hikers can enjoy the breathtaking views from Grandfather Mountain and Blowing Rock, particularly when the leaves are at their peak color in the fall. Canoers and kayakers can take a leisurely float down one of the nearby rivers, or can test their skills with level III rapids in the summer. For a bit of art, culture and shopping, the college town of Boone is just a short drive away. In addition to the many activities and attractions that are always available in the area, there are several events that draw visitors year after year. Ski clinics and races at Sugar Mountain are worth checking out in the winter. In the spring, nearby Wilkesboro hosts MerleFest, a family friendly music festival celebrating traditional, roots-oriented sounds of the Appalachian region including Bluegrass, Old-time, Americana, Country and more. The Grandfather Mountain Highland Games in July features music, crafts, food, athletic competitions and more to foster and restore interest in Scottish Clans and Gaelic Culture. In the fall, the Woolly Worm Festival brings together nearly 20,000 people for this unconventional celebration of the brown and black furry caterpillar that is said to determine the weather for the upcoming winter. Visit Banner Elk in 2010 and make the mountains your home away from home! Festiva Resorts S O U T H E A S T R E S O RT S New Orleans, Louisiana Frenchmen Orleans With so much to choose from in New Orleans, even a weeklong stay can have a packed itinerary. Whether you want to hit all of the hot tourist spots, attend one of the many famous festivals in the Crescent City, or explore the clubs and restaurants of the local neighborhoods, you’ll have a unique experience each time you return to the Frenchmen Orleans. The Frenchmen Street area has become one of the most popular off-the-beaten-path neighborhoods in the city. Locals and tourists alike flock to the many bars, restaurants, shops and galleries, and there’s often a festival or parade just steps from the resort. Of course, any time you visit New Orleans there will be an event, parade, festival or celebration somewhere in the city. Mardi Gras festivities start shortly after the New Year in 2010, with events running from January 6 until February 16. Spring brings the French Quarter Festival during a long weekend in April, and the Satchmo SummerFest will draw Jazz lovers from all over in August. Halloween in New Orleans is spooky, but you shouldn’t miss the Voodoo Experience in late October with world-famous musicians and entertainers from all genres. No matter what time of year you head south for a stay at the Frenchmen Orleans, you are sure to be welcomed by music and celebration. Orlando, Florida Blue Heron Beach Resort If you’re looking for a family-friendly vacation and want to give your children memories to last a lifetime without spending your life savings, the Blue Heron Beach Resort in Orlando is the perfect home base for visiting all of Disney’s theme parks and any other area attractions. With views overlooking Lake Bryan’s sunrise on one side and Downtown Disney’s fireworks on the other, you couldn’t ask for a better view. The accommodations are spacious with enough sleeping space for a family of eight to ten along with a fully equipped kitchen for skipping on the high prices at the theme parks and eating a few meals in. Of course, there’s plenty to enjoy in the Orlando area any time of year. Most people who flock to this area immediately head to Disney’s theme parks, and with so much to do and new features such as the Manta at Sea World. This popular attraction features 10 stunning aquariums that immerse visitors in a variety of sea life, as well as a one-of-a-kind roller coaster that simulates the experience of riding on a Manta Ray’s belly. For a more adult-oriented celebration, Epcot Center hosts the famous International Food & Wine festival from late October through mid-November each year. Frenchmn Orleans If you step away from the theme parks, there’s still plenty to see and do in the Orlando area. Sports fans are always kept happy with the Citrus Bowl on New Year’s Day and more low-key events like the Houston Astro’s spring training, college baseball and football and Orlando Magic NBA games. For the more arts-oriented, there are plenty of art shows, music festivals, film festivals and more all year long. St. Augustine, Florida Ocean Gate at Hibiscus Just a two-hour drive from the Blue Heron, this beach front property in historic St. Augustine is the newest addition to Festiva’s family of resorts. Escape here to enjoy the quiet beach just steps from your villa along with the swimming pools, tennis courts and other amenities at the resort. When the charm and history of St. Augustine and the surrounding areas coax you from your beachside retreat, you will not be disappointed. The unique shops, horse-drawn carriage tours, living history museums, historic fort along with plenty of dining, sports and other sightseeing ventures will have you planning for your next trip to Florida’s northeast coast before you leave. The ideal climate for year round activities is just one of the factors that draws visitors to this area in all seasons. Cure your cabin fever in the spring with the Lighthouse Festival in March, a Garden Show and an Arts & Crafts Festival in April, and the Gamble Rogers Folk Festival in May. The heat of summer is great for lounging on the beach, but be sure to get out in the evenings to enjoy the culture of the city. First Friday Art Walks are a great way to get to know the area and its local artists on the first Friday of every month. To really get to know the locals and their talents, check out Uptown Saturdays on the last Saturday of every month with live entertainment, book signings, refreshments and more. AAA recently named St. Augustine as one of the top 12 destinations in the country for the winter holidays, and not just because of the mild weather. Nights of Lights last from mid-November through the end of January each year as the city opens its doors and turns on millions of lights in the evenings for tours that celebrate the city’s history. 9 Festiva Resorts CAROLINA COAST From Hilton Head Island, S.C., to Kill Devil Hills, N.C., the highest concentration of Festiva Resorts properties lies along 500 miles of the Carolina Coast. Whether you’re looking for a family beach vacation, a golf retreat, a taste of history or a romantic weekend, Festiva’s coastal resorts have the answer. Hilton Head Island, SC Main Street Inn Hilton Head Island is a location like no other. It was developed to highlight its natural environment with 12 miles of pristine beach, salt marshes teeming with wildlife, ancient live oak trees and maritime forests so lush that you may forget that the island is also quite busy with golf courses, shopping, restaurants and plenty of local events and activities. Hilton Head boasts more than 40 championship golf courses and was used as a filming locale for The Legend of Bagger Vance starring Will Smith. If you’re not a golfer, there are 50 miles of biking and walking trails, 300 tennis courts and plenty of kayaking, fishing, historical tours and much more. Spring is a gorgeous time to be on the island as the weather hasn’t gotten too hot and it’s warm enough to enjoy a variety of activities. The annual Wine & Food festival spans two weeks in March, and the Verizon Heritage golf tournament fills up a week in mid-April. Summer is perfect for cooling off with a trolley tour, kayaking or participating in any of the local beach events. Cooler fall weather is perfect for all sports and outdoor activities, and from mid-November through the end of January, Holidays on Hilton Head Island celebrates all things seasonal with concerts, home tours, arts festivals, light displays and even a snow day. Throughout the month of February, experience the unique culture and traditional way of life of Hilton Head’s native islanders with the Gullah Celebration. Charleston, SC Church Street Inn Just a couple of hours north of Hilton Head, Festiva’s Church Street Inn is located in the heart of historic Charleston. The townhouse units overlook Market Street where tourists and locals keep vendors, shops and restaurants busy year round. You can easily spend a full week F e s t i v a A n n u a l R e p o r t 2 0 0 9 Outer Banks Be ach Club (or longer) exploring the shops, museums, galleries and historic neighborhoods that are an easy walk from the property; however, there are plenty of attractions to explore just outside of downtown Charleston such as the U.S.S. Yorktown aircraft carrier, several beaches, historic plantations and more. Charleston is famous for its well-preserved historic district but there are plenty of events that showcase the city’s modern culture and progressive arts. One of the biggest events of the year typically coincides with Valentine’s Day weekend, the Southeastern Wildlife Exposition with conservation exhibits, wildlife collectibles and live demonstrations. Bring your running shoes in March for the Cooper River Bridge Run, a 10-K race that has been a Charleston tradition since 1978. This event draws more than 30,000 visitors for just one day. Spring is one of the most beautiful times to visit Charleston, and there are plenty of events to take in during this time including the Charleston International Film Festival, the Family Circle Cup tennis tournament, home & garden tours, and more. The summer kicks off with the Spoleto Festival which brings singers, dancers, musicians and other performance artists from around the world. Don’t miss the Piccolo Spoleto festival during the same time but with a more local flavor. The humid heat of the summer is made a little sweeter by lighter crowds and plenty of indoor (air conditioned) sights such as museums, galleries, the SC Aquarium and the iMax theater. Fall and winter bring pleasantly mild weather and more home tours and plenty of holiday festivities including the famed Festival of Lights at the James Island County Park. Festiva Resorts Myrtle Beach Area, South Carolina Ellington at Wachesaw Plantation East Sea Mystique Peppertree by the Sea Sands Sandpebble Beach Club Peppertree Ocean Club Wild Wing Resort Myrtle Beach is one of the most popular vacation destinations in the country so it’s only natural that the highest concentration of Festiva’s properties is located in this area. Festiva has seven properties in the Grand Strand vicinity ranging from family-friendly Ellington at Wachesaw East in the fishing village of Murrells Inlet to several beachfront properties including Sea Mystique and Peppertree Ocean club to a golfer’s paradise in charming Conway at Wild Wing Resort. There’s no shortage of attractions in the area from theaters and theme parks to museums and music venues. Golfers love the multitude of courses and playing in the mild fall weather, and shoppers can spend days bargain hunting at the many outlets in the area. Kids can get their laughs at many area amusement parks, and the Atlantic Ocean makes for a nice playground for the entire family. The Freestyle Music Park is one of the area’s newest theme parks with rides and attractions for all ages set to music that will keep your feet tapping. The Society of Stranders hosts shag festivals in North Myrtle Beach including Spring Safari in April and the Fall Migration in September so bring your dance partner and cut a rug with the best of them. Whether you want to catch the big one deep sea fishing off the coast, be dazzled by the stars at the Carolina Opry or sample as much deliciously fresh seafood as your belly can handle, you and your family will be delighted and amazed at what the Myrtle Beach area offers all year long. Atlantic Beach, NC Peppertree Atlantic Beach Just a few hours north of Myrtle Beach, the Crystal Coast of North Carolina is a relatively quiet seaside enclave where you and your family can relax and enjoy the beach alongside the locals. There’s plenty to do at Festiva’s Peppertree Atlantic Beach resort including a variety of activities for all ages, indoor and outdoor pools, tennis courts and beach access, but it’s worth getting out and about to explore the area’s sights and attractions. All year long the N.C. Aquarium in Pine Knoll Shores offers special events along with their fascinating exhibits. Whether you are a novice fisherman or an expert angler, you can sign up for a fishing school or charter your own boat for some deep sea action. Along with the activities available year round, there are some events that are worth keeping in mind when planning your next visit to the Crystal Coast. The year starts off with a splash as those brave enough to stand January’s icy waters participate in the Penguin Plunge that benefits a local charity. In early spring, come to the N.C. Seafood Festival Funfest with your dancing shoes and a hearty appetite to help raise funds for the fall event. The weather in April and May is perfect for outdoor events of all kinds, including Beaufort’s annual Food & Wine weekend and the Kentucky Derby Extravaganza. Arts & Crafts shows and home tours are abundant during the summer months, and October brings the anticipated N.C. Seafood Festival with fishing competitions, sailing competitions, a boat show and of course, plenty of fresh and delicious seafood. Kill Devil Hills, NC Outer Banks Beach Club History buffs, beach bums and bargain shoppers alike love North Carolina’s Outer Banks for offering sights and attractions for a wide variety of interests while maintaining its natural beauty and small town charm. Kill Devil Hills is home to the Wright Brothers monument with nearby pristine beaches and natural habitats along with outlet stores to provide retail therapy. At the end of a day of sightseeing, shopping or relaxing at the beach, the Outer Banks Beach Club is the perfect place to rest before going out for or cooking in some of the freshest seafood you’ll ever find. Spring is always a great time to visit the beach as the weather warms up and the crowds haven’t yet reached their peak. Book early for the OBX Taste of the Beach this March and enjoy four days of food and wine, and stick around for the state’s largest St. Patrick Day Parade in Nag’s Head. April brings visitors in on two wheels with the OBX Bike Rally and Bike Week. The summer flies high with the 38th Annual Hang Gliding Spectacular in May, and don’t forget to check out the Lost Colony production in its 73rd anniversary season from May through August. Duck’s Summer Music Series every Tuesday and Thursday from June 29 through August 5 are a great way to relax in the cool evening air. Kick off July 4th weekend with a sand sculpture competition before taking in the local fireworks. Fall is full of art shows, races for the fitness fanatics and holiday events from Thanksgiving through the New Year, so start planning your 2010 Outer Banks escape today! 11 Festiva Resorts C A R I B B E A N R E S O RT S Caribbean Paradise Harbour Club & Marina Atrium Resort & Spa Paradise Island/Nassau, Bahamas Paradise Harbour Club & Marina t Atrium Resor There’s a reason it’s called Paradise, and a vacation to our Bahamas resort will show you that the ideal climate and relaxed attitude of the islands are just two reasons to return again and again. The Paradise Harbour Club & Marina offers plenty of amenities and activities to guests, and the friendly staff can assist you with all of your needs while on the island. Relax at the resort’s on-site restaurant, the Columbus Tavern, or stroll across the street to lounge on worldfamous Cabbage Beach. Close to the resort, take your pick of two 18-hole golf courses or spend the day exploring nearby Atlantis Resort & Casino. Downtown Nassau can be reached by the resort’s water taxi so that you can explore the bustling Straw Market, snack on fresh conch, and visit some of the city’s historic buildings and forts. Other nearby excursions can take you swimming with the dolphins, snorkeling in the clear Caribbean Sea or making new friends on a booze cruise. Your visit can be even more memorable if it coincides with one of the festivals or events that show the true colors of Bahamian culture and people. You may have heard about the national festival Junkanoo, a tradition dating back to the 16th or 17th century when slaves were given several days off for the Christmas holiday. The origin of the word is as obscure as the parades and costumes of the celebrations are colorful. Junkanoo parades happen throughout the year on important dates, two of the largest being Boxing Day (Dec. 26) and New Year’s Day. Labour Day and Bahamian Independence Day (July 10) also feature Junkanoo celebrations similar to Mardi Gras in that there are different troupes (like Mardi Gras krewes) that flaunt different costumes within a chosen theme. The troupe with the best theme can win thousands of dollars, so the costumes are sure to dazzle and impress. But don’t oversleep, because Junkanoo parades begin around 2 a.m. and end at dawn. If you miss one of the parades visit the Junkanoo Expo, a new attraction at Nassau’s waterfront that features artwork, crafts and souvenirs inspired by this uniquely Bahamian festival. F e s t i v a A n n u a l R e p o r t 2 0 0 9 & Spa Paradise Harbo St. Maarten, Netherland Antilles ur Club & Mar ina Atrium Resort & Spa The smallest land mass to be owned by two countries (France and the Netherlands), St. Maarten is a 37-square-mile piece of paradise that offers vibrant culture, world-class duty free shopping, a variety of delicious cuisine, pristine beaches and a year-round tropical climate. Festiva’s Atrium Resort & Spa is located on the Dutch side of the island in Simpson Bay, convenient to the airport and plenty of shopping, dining and sightseeing and close to the Caribbean’s largest lagoon. With spacious rooms, a view of the Caribbean Sea, a restaurant and bar adjoining the property and a brand new full-service Salon & Spa, you may not want to leave the property once you arrive. However, there are so many things to do on the island that you will feel compelled to get out and explore a bit. You can take in the most popular festival on the island in two parts – the Caribbean Carnival is celebrated during Lent on the French side of the island and for 17 days during April on the Dutch side. If you want to see what the people of St. Maarten are really about, then a visit during this exciting time of music, dancing, food, costumes and overall celebration will titillate your senses and keep you coming back for more. Of course, any time of year that you visit you can experience all that St. Maarten has to offer. Spend the days soaking up the sun on its 37 beaches and choose from every water sport imaginable. To keep the party going after dark there are plenty of bars, clubs and 12 casinos (on the Dutch side). No matter what your interests are, there will be something for you to enjoy here! Festiva Resorts F E S T I VA S A I L I N G VA C AT I O N S & F E S T I VA C R U I S E C L U B Festiva Sailing Vacations and the Festiva Cruise Club added two exciting destinations in 2009. In November, we began setting sail out of northern Cancun. This itinerary explores the coastal islands of Isla Mujeres, Isla Contoy, Boca Iglesias and the exciting beaches of Cancun. Our week sailing the waters of the coast of Cancun will give you a taste of the excitement of Cancun and will also introduce you to some of the region’s more remote islands, pristine beaches and fantastic snorkeling. Throughout the route you will experience historic ruins and spectacular underwater wildlife unique to this region. Members of the Festiva family who are not part of Festiva Cruise Club have the opportunity to reserve a cabin for two with Festiva Sailing Vacations once every four years. This can be done through exchanging your home resort week or Adventure Club points and paying only the all-inclusive fees. Alternatively, you can purchase a charter at a 15% discount off of our normal charter pricing if you do not wish to trade your week or use your points. This new base has one major advantage over our other current destinations: ease of access. The Cancun Airport International (CUN) offers multiple direct flights from all of the major U.S. hubs. With affordable pricing and air travel that can be as little as two to three hours from the U.S., we hope this will offer a more convenient and cost-conscious option for many of our members. At the request of many of our members and guests to explore some of the other locations in the Virgin Islands, we have created a USVI itinerary which departs from our main base in Nanny Cay, Tortola. On this charter, we highlight the beauty and allure of St. John along with a few of the hotspots in the British Virgin Islands which make this region of the Caribbean a sailor’s paradise. With two thirds for St. John made up of national park, this popular destination is recognized as one of the most beautiful islands in the Virgin Islands. It's the smallest, quietest, least populated and most secluded of the three U.S. Virgin Islands. That's not to say there isn't plenty to see and do, like catching rays from 44 beaches, snorkeling, taking eco-hikes, shopping for local handicrafts and sipping on frosty blender drinks to start. St. John will be our central point throughout the charter with excursions over to St. Thomas as well as Jost Van Dyke and other favorites of the British Virgin Islands. 13 Share the Adventure Member Referral Festiva continued to offer its Share the Adventure program in 2009. Share the Adventure is a great way for all of our members to introduce their friends and family to the unique vacation experiences offered by Festiva. Owners are rewarded by receiving 500 Adventure Club points or $100 in maintenance fee credits. Getting that credit is as easy as 1, 2, 3! 1. Simply submit your referrals while you are vacationing at a Festiva location or e-mail our referral department at [email protected] and we’ll be happy to help you get started. 2. We will then contact your special guests and invite them to take advantage of a 3-day, 2-night getaway to their choice of several selected locations in the Festiva network. We will even give your guests a $75 dining certificate to enjoy during their stay. Your referral guests are only responsible for a non-refundable $99 deposit. During their stay, we will introduce them to the exciting adventures available through the Festiva Adventure Club and give them the opportunity to join our family for years of unforgettable vacations. 3. When your referral guests complete their presentation of Festiva Resorts, regardless of the outcome, you will receive your credits! To get started, simply call 888-569-3378 to speak with one of our friendly referral specialists. You can also visit our online referral section at www.festiva.travel for up to date information and downloadable content to help you make the most of your referral program! Don’t forget to check our website often for upcoming member and Referral Special Events. Share the fun, share the memories, Share the Adventure! Owner Services The Festiva Owner Services department is based in our corporate headquarters in Asheville, N.C. Representatives from this department are available to assist all owners and members with issues regarding maintenance fees, reservations, resort information, and questions about your contract or usage. F e s t i v a A n n u a l R e p o r t 2 0 0 9 Each representative has a solid knowledge of all aspects of Festiva Hospitality Group including all departments in our corporate office and information specific to each resort and its location. They have a full understanding of the intricacies of weeks ownership, the Festiva Adventure Club, Festiva Sailing Vacations and the Festiva Cruise Club. They maintain strong working relationships with employees in our corporate office, on the sales teams, at the resorts, and at all of our exchange and other affiliate companies. Along with a great understanding of the vacation ownership industry as well as all levels of Festiva, the Owner Services team is committed to providing the highest quality customer service experience to all of our members. There have been great improvements within this department in the last year, including but not limited to increasing staff to better handle our increased membership. Owner Services Current Hours (as of December 2009) Monday – Thursday Friday – Saturday CLOSED SUNDAYS Toll-free: Fax: E-mail: Reservations: 9 a.m. – 6 p.m. EST 9 a.m. – 5 p.m. EST 866-933-7848 828-254-5297 [email protected] [email protected] CSA Annual Vacation Ownership Insurance For just $59 a year, CSA’s Annual Vacation Ownership Insurance protects you before, during, and after your trip. Even the best-planned vacation can be impacted by the unexpected: • You or a family member develops an unexpected health problem, causing everyone in your traveling party to cancel their trip. • A snowstorm strands you at the airport, delaying your trip. • A mandatory hurricane evacuation prevents you from traveling or forces you to return home early. Call us for more information on Annual Vacation Ownership Insurance. Ask about our Supplemental Coverage for airfare protection. FAQ Owner & Member Education Our Owner Services department has gathered information based on some of their most popular questions and issues when speaking with owners and members. We hope that this is helpful to you and would like to remind you to visit our website at www.festiva.travel for detailed information on our resorts and your membership. How do I make an exchange with Interval International or RCI? FAC members Exchanging your points for a vacation at an Interval International (II) affiliated resort is an easy process. First call Festiva’s Central Reservations department and let them know the unit size and season you would like to deposit. The number of points required will then be deducted from your account and the appropriate unit from the club will be deposited into your II account. Then you then call II to begin your exchange search. II will ask you for the general location and travel dates you wish to search. The more flexible you are with travel dates and resort preference the more likely II will be able to find a match for your search. Weeks Owners Contact the Festiva Central Reservations Department and let them know that you would like to exchange your week. They will give you the appropriate information and take you through the process from there. PVTC members Call 888-737-7373 My membership or ownership no longer makes sense for my lifestyle, or I simply cannot afford it. What are my options? At this time Festiva does not have a resale program. There are several options for doing this on your own, and some may be more successful than others. The American Resort Development Association (ARDA) has helpful guidelines available for reselling your timeshare or vacation club membership. Go to www.arda.org and click on “Resale Guidelines” under the “Consumer Information” menu on the home page. How are maintenance fees calculated and what do they cover? Maintenance fees are paid to the Homeowners Association for your home resort if you are a weeks owner or to the Club Members Association if you are an FAC member for the maintenance and operation of the resorts. Just like taking care of a vacation property, maintenance fees help to maintain the quality and future value of the resorts. Maintenance fees pay for on-site management, unit upkeep and refurbishing, housekeeping, security, administration, property taxes, insurance, utilities, and maintenance of the resorts' common areas and amenities, such as pools, tennis courts and golf courses. The maintenance fee also covers the administrative cost of making reservations. In order to make any reservations your maintenance fees must be paid in full. The FAC maintenance fees consist of a base fee and a per point fee. Maintenance fees for weeks owners are determined by the HOA board of directors for that resort. What is travel insurance? For just $59 a year, CSA’s Annual Vacation Ownership Insurance protects you before, during and after your trip. Your maintenance fees will be reimbursed if something unexpected happens that prevents you from taking your vacation or forces you to end your vacation early such an unexpected illness causing everyone in your party to cancel their trip or extreme weather conditions such as a snowstorm or hurricane. Contact Festiva Owner Services for more information on Annual Vacation Ownership Insurance. What is the Platinum Rewards program? Festiva Adventure Club Platinum Rewards FACPR is a discounted travel program that gives members access to cruises, hotels, resort stays, experiential tours and more at fantastic rates. FAC points can be used toward cruises or experiential tours for no exchange fee, and with a best price guarantee. Festiva Platinum Rewards (weeks owners) The Platinum Rewards program for weeks owners offers similar benefits, and you can trade your week for cruise or tour savings. What is the deadline to defer points within the FAC so that I can use them next year? December 15 Why have I not been able to book my desired vacation dates at certain resorts? It’s no secret that certain times of the year are busier than others in our resort locations. The busiest times at each resort vary and can become fully booked as early as a year in advance. When you are planning your next vacation, contact Owner Services and ask about the busiest seasons in our different resort locations and how far in advance you should book. 15 Corporate News Corporate News Festiva Hospitality Group’s corporate headquarters in Asheville, N.C., had a busy year in 2009 and we are looking forward to the opportunities that 2010 will bring. The year came to a close with just over 80 employees in the corporate office. Though it was a tough year in many ways, employees continued to work together as a family and give back to the community in many ways throughout the year. At the end of 2008, we had more employees in our corporate office than ever, and in early 2009 we expanded our Asheville offices by moving our Finance department to a building just down the hill from Zealandia. The Festiva Charitable Fund is a flexible endowment that began in 2006 and is managed by the Community Foundation of Western North Carolina. In 2007, the Charitable Fund pledged $100,000 to the Trust for Public land, a “national, nonprofit, land conservation organization that conserves land for people to enjoy as parks, community gardens, historic sites, rural lands, and other natural places,” as stated on their website, www.tpl.org. As of 2009, $60,000 of that pledge has been fulfilled. Festiva’s corporate employees have been involved with Asheville’s United Way over the past few years, and 2009 was no exception. Throughout the summer there were two small events that raised nearly $600 for the organization's School Fund Drive to help buy school supplies and backpacks for underprivileged children. In September, 10 employees participated in the organization’s Day of Caring, an annual event that allows businesses, individuals and organizations to go out into the community and help local nonprofit organizations with specific projects. Festiva’s employees were assigned to Loving Food Resources, a local food bank dedicated to providing food, health and personal care items to people living with HIV/AIDS or any person receiving home Hospice care in the 17 counties of Western North Carolina. Most departments of the corporate office were represented including Owner Services, Accounting, IT, Payroll and Communications. The sixth annual holiday auction at Zealandia on December 3 was a great success due to the generosity and participation of employees. Even though there were fewer employees and fewer items auctioned compared to the 2008 auction, a record $11,000 was raised for the Asheville Buncombe Community Christian Ministries to provide gifts for families who otherwise may not have had presents on Christmas morning. The company then matched that amount to put into the Charitable Fund. F e s t i v a A n n u a l R e p o r t 2 0 0 9 In 2006, a recycling program was started at our corporate headquarters in an effort to go green while protecting sensitive information by having all paper that would otherwise be thrown away shredded and recycled. In 2009 we continued to shred and recycle an estimated 20,000 pounds throughout the year. Employee Recognition At Festiva Hospitality Group, we think it is important to recognize employees for their hard work and dedication to our members and the company. Such awards are given out to those who go above and beyond their job to help members, co-workers and the company as a whole. Those who were recognized as 2009 Employees of the Quarter include: 1st quarter Mike Shirk, Systems Support Technician 2nd quarter Michele Kemper, Systems Analyst 3rd quarter Pamela Marion, Rental Inventory Manager 4th quarter Gay Weber, Director of Marketing Systems 2009 Employee of the Year Angela Norville, Customer Solutions Specialist We are proud to have such outstanding individuals representing Festiva. They not only excel in their positions within the company, but also go to great lengths, whether they are in the field or behind the scenes, to ensure that our members have the best experience possible. Technology 2009 Website & Technology Update Visit our website Throughout 2009 we continued to update and make improvements to our website. We have password-protected sections for Festiva owners and Festiva Adventure Club members. Be sure to visit our website for the following: • Password-protected owners’ sections • Latest news from Festiva and our resorts • Resort amenities and area attractions • Reservation requests and guidelines • Secure maintenance fee payments • Contact information • Frequently asked questions • 360 degree virtual tours and photo galleries of resorts • Owner news and updates • Sign up for newsletters and e-mail only specials Do we have your e-mail address? We send information, updates, reminders, member news, vacation specials and resort newsletters through e-mail about once a month. If we do not have your current e-mail address, please let us know. You can update your e-mail address, mailing address and phone numbers by: • Writing to [email protected]* • Visiting www.festiva.travel • Calling 866-933-7848 *Be sure to include the full name and address as it appears on your account along with the name of your home resort or vacation club. Expanding our online presence This year we have made efforts to expand our internet presence to better communicate with members and guests and to provide more information about Festiva, our properties and their locations. We have several new resort websites, destination blogs and other social media profiles. Please visit www.festiva.travel and click on the links in the Resort Menu to see new websites for the following resorts, and look for more coming soon: Blue Ridge Village Cabins at Green Mountain Church Street Inn Ellington at Wachesaw Frenchmen Orleans Main Street Inn Mirror Lake & Tamarack Peppertree Atlantic Beach Rangeley Lake Resort Southcape Resort & Club Stormy Point Village Thousand Hills We have also launched a corporate Blog and destination Blogs for several of our resort locations. The Festiva Blog has a variety of information including general member updates and news, local events in various resort locations and useful travel information and vacation ownership industry news. The destination Blogs focus on events, businesses and news in the areas where some of our resorts are located, as well as news and activities at the resorts. Please be sure to check out the following Blogs and give us your feedback. Also look for destination Blogs in the coming year for Charleston and Branson! Festiva Blog: blog.festiva.travel Festiva Portland Blog: www.allthingsportland.wordpress.com Festiva Atlantic Beach Blog: www.allthingsatlanticbeach.wordpress.com Festiva Banner Elk Blog: www.allthingsbannerelk.wordpress.com Festiva Myrtle Beach Blog: www.allthingsmyrtlebeach.wordpress.com Festiva New Orleans Blog: www.allthingsneworleans.wordpress.com If you are social media savvy, you can also find us on social networking sites including: Facebook: www.facebook.com/FestivaAdventureClub Twitter: www.twitter.com/festivatravel LinkedIn: www.linkedin.com/companies/festiva hospitality-group 2009 milestones and goals Since 2007, we have made improvements in technology a primary focus in bettering the customer service experience for all owners and members. We were able to accomplish many goals throughout 2009, and are ready to continue those improvements in 2010. In 2009 we accomplished the following: • Upgrade of our core software system • Redesign of secure online maintenance fee payment system • Expansion of internal application development department • Tighter integration and automation of key information systems to ensure better data accuracy Goals for 2010 include: • Continued improvements in customer experiences through new systems including real time online reservations • Expanded automation to include all departmental information systems and processes 17 Festiva Hospitality Group One Vance Gap Road Asheville, NC 28805
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