but building world- class highways without cleaning up stressed
Transcription
but building world- class highways without cleaning up stressed
RNI No.35850/80; Reg. No. MCS-123/2015-17; Published on: Every alternate Monday; Posted at Patrika Channel Sorting office, Mumbai-400001 on every alternate Wednesday-Thursday April 25-May 8, 2016 Half Done Building world-class highways without cleaning up stressed assets is a job half-done `40 n The Power Sector n Market Indices n Suryalakshmi Cotton n tm Intl Logistic From the Publisher B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Publisher Ashok H. Advani Managing Editor Parthasarathi Swami Executive Editors Lancelot Joseph, Daksesh Parikh, Sarosh Bana, Sunil Damania (Mumbai) Deputy Editors Shonali Shivdasani (Mumbai), Sajal Bose (Kolkata) Consulting Editor Sekhar Seshan (Pune) Assistant Editors Arbind Gupta, Ryan Rodrigues (Mumbai), Yeshi Seli (Delhi) Principal Correspondent Krishna Kumar C.N. (Mumbai) Senior Correspondent Saloni Jhunjhunwalla (Kolkata) Sub Editor George Fernandes Photo Editor Palashranjan Bhaumick Photographers Sajal Bose (Chief Photographer), Prakash Jadhav, Sanjay Borade, Sorab Mehta Design Trilokesh Mukherjee Group Art Director Bertie J. D’Souza Art Director Mukesh Pandya Graphics Prajakta Sawant Cartoonist Panju Ganguli Manager – Design Cell Mathew Thomas Production Team Balachandran, Chandrakant Lad, Kisan Kumbhar, Laxman Pisal, Najeeb Fatehi Sr. Vice President – Advertising Sales Mira Lawrence (Mumbai) Asst. Vice President – Advertising Sales B. Anand (Hyderabad) General Managers – Advertising Sales Deepak S. Ahire (Mumbai), Sumati Rekhi (Chennai), Salman Khalil (Lucknow) Asst. General Manager – Advertising Sales Support Bridget Mascarenhas Asst. General Manager Advertising Sales Shahnoor Mistry (Mumbai), Aasif Iqubal Khan (Delhi) Branch Manager P.L. Baluja (Kolkata) Sr. Manager-Sales & Distribution S.S. Kannan (Chennai) 28353964 Editorial & Administration Office: Nirmal, 14th floor, Nariman Point, Mumbai 400021. Tel: 22852943 Email: biedit.mumbai@businessindiagroup. com Fax: 22883940. Marketing and Advertising: Nirmal, 14th floor, Nariman Point, Mumbai 400021. Email: bipladvtg.mumbai@ businessindiagroup.com. Tel: 22883938-46 Fax: 22883940 Circulation/ Subscription: 1&2 Regent Chambers, Nariman Point, Mumbai 400 021 Tel: 22820348/22820619 E-mail: [email protected] Bangalore: 27 Wellington Street, Richmond Town, Bangalore 560 025, Tel: 080-22102444, Telefax: 080-22102446 Kolkata: Krishna Villa, 100 Park Street, Kolkata 700017. Tel: 22893359 Telefax: 22878455 Delhi: 268 Masjid Moth, Uday Park, New Delhi 110049, Telefax: 41643047-53 Hyderabad: Pent House II, Usha Deluxe Apartments, Motilal Nehru Nagar, Begumpet, Hyderabad 500016 Telefax: 040-66490099 Chennai: Prasad Chambers, III Floor , Flat No. 14, Door No. 97A, Peters Road, Gopalapuram ,Chennai 600 086. Tel: 044 28351703 / 28353964 / 28353394 Kochi: 39/6266B, Krishna Prasadam, Alappat Cross Road, Opp: Ezhuthullil Avenue, Kochi 682016. Phone: 9846091797 Lucknow: Sunshine House, 9/11, (M.N.H.S), Sector 9, Vikas Nagar, Lucknow 226022. Tel: 0522-6565222, Cell: 09415180290. Registered Office: Nirmal, 14th Floor, Nariman Point, Mumbai 400 021 Tel: 22883938/47 Fax: 22883940 Annual Subscription Rates India `750 Students (India only) `500 for 1 year on submission of current year’s ID card. Overseas (One year only) Airmail to Pakistan `4,700 or US$85. To all other countries `6,600 or US$120 Rates include airmail charges. Please add `20 for cheques not drawn on a Mumbai bank. Cheques to be drawn in favour of “BIPL A/c Business India”. Unsolicited manuscripts will not be returned. Distribution India Book House Ltd Newsstand `40 This issue consists of total 92 pages including cover Nitin Gadkari, Union minister for road transport & highways, has a very tough job. Always impatient to get things done, he has been given charge of rejuvenating the highways construction sector. His focus has been on clearing the way for projects that have long been stuck, and also stepping up the awarding of contracts for building new highways and expressways right across the country. He also has charge of the ports sector, which is a mammoth task in itself, but that is a completely separate story. The problems with our highway sector are many. Projects were awarded without the land acquisition issues being resolved. Nor were all the government clearances in place, particularly from the environment ministry. The companies bidding were often new in the field, and highly leveraged. And banks threw money at projects without rigorous analysis of how and when their monies would come back. And there were many charges of cronyism in the rigged bidding processes often adopted. At the first bumps in the road, and there are inevitably bumps in any business, the sector came to a grinding halt. From the moment the government decided to move away from building roads departmentally and getting the private sector involved, a viable business model sustainable in the long run just had not been worked out. By contrast, in the telecom sector, in spite of changes from time to time, a business model that works had emerged. This allowed the companies to raise money continuously, which could be serviced, which allowed a national roll out of services at an unbelievable speed. Several years earlier, idfc had worked hard to structure a workable business model. But that was soon overtaken by adhocism. One result was that all the big seasoned foreign contractors, who tried to enter the field, quietly exited one by one. Nor have we seen the emergence of large domestic champions, that are globally competitive, as we have seen in telecom, software and pharma. That itself is a giveaway that all is not well in this sector. Similarly, we have seen, comparatively, very little foreign capital being invested in our highways programme. Again another telltale sign. Add to this that there is no significant long-term corporate bond market in the country to finance the creation of assets that are amortised over 30 years and more. It is against this background that Gadkari is struggling heroically to open up an ambitious roads and highway programme. A successful programme can add significantly to opening up the country, speeding up movement of goods and people and can add a clear percentage point to our rate of growth. Ultimately, his success will be judged, not only on the kilometres of highways built, but if he succeeds in creating a healthy roads and highways sector that keeps growing, with or without him. We Are On www.businessindiagroup.com u3u a p r i l 2 5 - M ay 8 , 2 016 Contents B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d • No. 994 COVER FEATURE 30 Gadkari hits the road... ... but building world-class highways without cleaning up stressed assets is a job half-done u F O C U S u u CO R P O R AT E R E P O R T S SURYALAKSHMI COTTON MILLS u 52 scml repositions itself in the denim market TM INTERNATIONAL LOGISTICS 56 tmill pushes itself to expand in freight logistics VIKAS ECOTECH Vikas catches the eyes of international investors Streamline the system… 45 … because the index business is on the cusp of a wave of growth u4u a p r i l 2 5 - MAY 8 , 2 016 58 No. 994 • Contents B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d S P E C I A L u R E P O R T u Getting discoms into profit sector 40 Solving the vexatious issue through uday is critical to fixing the power u I N T H I S I S S U E u Advertising & Marketing 64 Automobiles 65 Books 86 Business Notes 20 Businessmen in the News 16 Column Government & Politics redi-Go, recently had its world premiere in India u 24 • Rupee devaluation demand comes a cropper • Services, not manufacturing, still attract maximum fdi • T he bjp seeks to cut its political losses u Economy 62 Madan Sabnavis, chief economist, Credit Analysis & Research, recommends caution while evaluating India’s gdp growth of 7.6 per cent in 2015-16, in the light of the ground realities u Private Equity Canbank Venture Capital Fund invests in Him Teknoforge u Automobiles Datsun’s third model, the u Technology csir- crri and BitChem Asphalt look at improving roads in India u 65 Puratos supplies quality ingredients to a host of bakers, chocolatiers and fast food makers u • Tamilnad Mercantile Bank has been allowed to hold agms • take Solutions concentrates on the life sciences business 8 u u Corporate Woman 74 A veteran celebrates her silver jubilee Advertising & Marketing 64 Market News 78 • Goafest 2016 had big wins for the advertising industry u 14 • Get ready for a new bull run • T hyrocare could be a prize catch for investors • I T majors show a mixed bag of results u 20 • T he domestic foundry industry gears up to bridge skill gap • m&m’s farm equipment sector launches Yuvo tractors • T he country’s 100-plus amusement parks are raising the adrenalin of children, adults and the promoters alike 72 Enterprise way from milk collection, to farmer education, to supplying specialty dairy ingredients to giant companies and co-manufacturing for a range of others under its brand names 63 Editorials Business Notes on-demand services win customers’ hearts 68 Prabhat has come a long Hospitality • Directing cerc to fix tariffs afresh is a landmark decision • Indian businesses could get hurt • Keeping a cap on the surge price is a good solution u 67 MyGlamm’s beauty Health u u 70 Start-up 66 icici Lombard’s Website enables visitors to compare hospital data u Follow-up u Interview sbi Mutual Fund, which 90 manages `1.07 lakh crore, recently gate crashed into the top five mfs of India, elbowing out uti, its nearest competitor by a slender margin. Promoted by the largest psu banks in the country, Dinesh Kumar Khara, md & ceo, is optimistic about the growth of mfs in the industry u5u a p r i l 2 5 - MAY 8 , 2 016 27, 39, 60, 77 Corporate Reports 52 Corporate Woman 74 Cover Feature 30 Economy 62 Editorials 8 Enterprise 72 Executive Track 82 Focus 45 Follow-up 14 Government & Politics 24 Guest Column 51 Health 76 Hospitality 68 Interview 90 Letters to the Editor 6 Listening Post 11 Market News 78 New Issues 80 Newscast 12 Panju’s Page 28 People 88 Private Equity 63 Selections 83 Special Report 40 Start-up 70 Technology 66 Issue No. 994 for the fortnight April 25-May 8, 2016. Released on April 25, 2016 Printed and published by Ashok H. Advani for Business India. Printed at Glaxy Asbestos and Fittings Pvt. Ltd., D-125 TTC Area, Navi Mumbai-400 706 Published at Nirmal, 14th floor, Nariman Point Mumbai-400 021. No reproduction is permitted in whole or part without the express consent of Business India To order reprints contact: Business India Production Cell, 14th floor, Nirmal Building, Nariman Point, Mumbai-400 021. Tel: 2288 3942/43, 2204 5446 Letters to the Editor B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d u u Meticulous ‘The new dynamics in oil’ (Cover Feature, 28 March-10 April) was a meticulous scrutiny of the issues relating to oil & gas on the global arena, laying stress on India’s energy security concerns. Its suggestions to form part of the concretised policy projection, in addition to the existing channels on all dimensions, are indeed pragmatic. And ‘Shaky foundations’ (Editorials, 28 March-10 April) strongly sought the protection of democratic values and stressed the need for constructive debates in the Parliament, unlike the passing of Aadhaar Bill, which circumvented its essential enrichment, by coming in as a Money Bill. Niche area u Apropos ‘Millennial sensei’ (Corporate Report, 28 March-10 April), the Globsyn group has found a niche area in skilling for employability. The corporate world still requires trainers to provide the requisite skills. And the employees need to look for the right ways and means to get over the wrong notions of ‘freedom’ to do what they like. It is essential they realise the ‘actual or real’ work context and adopt an attitude of ‘I will and I can’, forgetting the ego and ‘academic freedom’ and think that their interests are merged with those of the employers. M . K UMAR V AZUTHUR RAGHA V AN Delhi Bengaluru u Against privacy Wasteful exercise u R . S . RAGHA V AN A . A . V ARMA Bengaluru Kochi Not healthy Eye opener With reference to ‘Shaky foundations’ (Editorials, 28 March-10 April), I feel the Supreme Court has rightly rejected the plea for a wider use of Aadhaar. The biometric data gathered under the Aadhaar scheme definitely goes against the citizen’s right to privacy. Mumbai With reference to ‘Bad Medicines’ (Focus, 28 March-10 April), while many disputes regarding irrational drugs are in court, I feel something needs to be urgently done on the issue of ‘irrational pricing of drugs’ too – especially of medicines which are life-savers or chronic-disease linked. Today’s pricing robs Peter (consumers) to pay Paul (shareholders), which is not a healthy business model for a developing country like India. u Delhi The ‘bad luck’ scenario, wellenumerated in ‘Honest to God’ (Column, 28 March-10 April) is an eye opener for the new business tycoons like Sanjeev Goenka and Narendar Bansal, who are trying their luck in ipl. Also, let’s hope bcci ensures a proper and fair game, in the interests of players and investors, instead of allowing it to be glamourised, monetised and played in an ungentlemanly manner. Re: ‘Shaky foundations’ (Editorials, 28 March-10 April), the debate on the relevance of Aadhaar and how it should, or should not, have been brought in as a Money Bill, are all well taken. But how about the crores of rupees, tax-payer’s money that is, which were spent on the whole exercise? Where were the doomsayers, then? This has become a common practice, now – perform in haste and then criticise at leisure! Nobody realises the value of money which could, but sadly, won’t, be used for the uplift of the poor. Bengaluru MAHESH K UMAR u K . U . MADA u B . RA J ASE K ARAN No strategy Please refer to ‘Terror in Brussels’ (Editorials, 28 March-10 April). These brutal attacks are not shocking to the common man anymore, as they have become rampant the world over. No religion is in favour of the killing of innocent persons, but the socalled agents of God, in their self-interest, spread messages totally wrong and poisonous, especially to the youth. Sadly, the countries affected by terrorism are yet to devise a common strategy to combat the growing evil. How come? This has reference to ‘The Maharaja will regain glory’ (Interview, 28 March-10 April). How does a product of the Indian Railway Service of Mechanical Engineers qualify to turn around a carrier in the aeronautical sphere? Would the reverse also hold good – can an aeronautics specialist be tasked with beefing up railway operations? A synergy in operations across the functional spectrum, I feel, is seldom realised, owing to the ‘imbalance’ in the intangible but seminal cultural ambience, impinging heavily on the productivity output adversely. D . V . K A K ADE Mumbai u Ruling the roost rbi governor, in an aggres- sive mood, has cut rates and made it cheaper for banks to raise funds. The rate cuts will help the borrowers, as the borrowing costs will be lower for both house and car loans. Most analysts expected the central bank to cut interest rates before the budget. rbi and Rajan stand for robust growth, while industry seems to be myopic about the cut in interest rate. C . K . SU B RAMANIAM Navi Mumbai u Cutting corners This letter refers to the recent collapse of Burrabazar Flyover in North Kolkata. It was being constructed by a company, which was already blacklisted by other state governments, as also the Railways. Also, the project was running behind schedule; so, probably, the builder may have cut corners to meet deadlines. B AL GO V IND Noida u Corrigendum With reference to the issue dated March 28 to April 10, 2016, our milestone story on Triton Communications, showed the pictures of the directors, Ali Merchant and Munawar Syed as captioned wrongly. u Please address your letters to: The Managing Editor, Business India 14th floor, Nirmal, Nariman Point, Mumbai 400021. Fax: (91-22) 2288 3940 [email protected] Please mention your full name and address u6u a p r i l 2 5 - MAY 8 , 2 016 Editorials B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Computing relief APTEL ruling, directing CERC to fix tariffs afresh, is a landmark decision T he onset of the new financial year has brought good tidings for at least two power producers – Tata Power and Adanis. Their woes over the increased prices of imported coal, making the operations of their power plants in Mundra, Gujarat, would soon be addressed by the Central Electricity Regulatory Authorities (cerc), which has been directed to compute relief for the two companies under the power purchase agreement’s (ppa) force majeure clause. Last fortnight, the Appellate Tribunal of Electricity (aptel) ruled that the changes made by the Indonesian regulatory authorities, resulting in increased coal prices and making the operations of the power plants of Tata Power and Adani’s unviable, was reason enough to invoke the force majeure clause and hence a relook at compensating the two companies by cerc was warranted. It directed the cerc to revise the tariffs within three months from the date of order. In a landmark judgment, aptel ruled that, though it was beyond the scope of the regulatory authorities to provide compensatory relief in case of increased cost of generating power, especially in case where the projects were won through competitive bidding, the changes made by the Indonesian government were of a magnitude to warrant a review. Tatas, which had initially bid for the contract based on imported coal had taken a 30 per cent stake in an Indonesian coal mine, to ensure steady supplies at a pre-determined rates. In 2007, it had agreed to supply at a levelised tariff of `2.26 per unit. However, with the Indonesian government mandating the setting of the prices on a monthly basis, the estimation of the fuel cost of Tatas had gone. With the cerc refusing to reset the prices on this account, on the grounds that this was a commercial risk and could not be grounds for making changes in the ppa, Tatas had to ensure huge losses. Adanis, on the other hand, had inked two ppas with two state governments: one, of 1,000 mw, with the Gujarat government to supply power at `2.35 per unit; and the second, of 1,424 mw, with the Haryana Utilities for supplying power at `2.94 per unit, preferring to sell the balance capacity of its 4,620 mw directly to customers at market rates. To that extent, it incurred marginally lower losses. cerc, on its part, had acknowledged in the past that the ppas were sacrosanct and, once inked, could not be changed. However, it had allowed compensatory relief to some extent to mitigate the injury of the two power generators. Much would depend on what is the fair tariff which cerc would fix in the coming weeks, given that the prices of international coal have come down considerably, thanks to the slump in industrial activities, the very fact that aptel had recognised the problems, paves way for a bright future. One may argue that in a commercial contract, it is the contracting parties, which have to absorb all commercial risks, besides making a thorough life-cycle estimation of a project before tendering a bid. While this text book approach is good in theory, in practical realities have to be taken note off. Tatas’ being what they are continued to honour their commitments even though they took major hits in their book. Adani’s of course had the flexibility of not running its plant at full capacity and, thereby, mitigating costs. But the economic costs of keeping world class assets created by these two players idle/running at half capacity in a power deficit country have to be balanced with the arduous task of reworking the ppa and fixing a tariff agreeable to both have also to be considered. Should the government look at working on a ppa, which allows fuel cost as a pass through cost is a decision it has to take in future. Many regulatory bodies, world over allow for changes due to increase/decrease in fuel cost. There are pros and cons in both cases. And a blanket decision cannot be taken across plants as the type of fuel is also a major determinant as was seen in the plant build by Enron in the 1990s. Tying up for fuel supplies is essentially a commercial decision and best left to the contracting companies and cannot come as a diktat of the government. As of now, however, the decision of the cerc in fixing revised tariffs within the parameters of the ppa agreement is being keenly awaited. And a favourable rate could again see more investments flowing in power projects by the private sector and also facilitate revival of some stalled power projects. u u8u a p r i l 2 5 - MAY 8 , 2 016 [email protected] Editorials B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Brexit dangers Indian businesses could get hurt T he visit of Barack Obama to the UK to weigh in on the looming referendum by supporting ‘a strong United Kingdom in the European Union’ has predictably left supporters of Brexit seething. Some Euro-sceptics say that just like the US would never accept a court in Toronto overruling the Supreme Court or agree to somebody telling them to open the border with Mexico, the UK too is entitled to its own decision making. Indeed, the issue of Britain’s sovereignty cuts to the heart of the Euro-sceptics’ argument for leaving the EU. For one thing, these Britons believe that they don’t have control of their borders. The concept of free movement means that anyone in the EU can settle in the UK, whether they are liked or not. The ‘Remain’ campaign – led by David Cameron, and backed by a majority of the country’s mps – is delighted by the show of support from Obama, who is still highly popular in Western Europe. Obama is not the only one alarmed at the risks of Brexit. It now turns out that the negotiations on the proposed India-EU fta are being delayed due to the uncertainty over Brexit. The EU’s demand – that India must agree to eliminate the ‘high’ duties on automobiles over a specified period of time, as a pre-condition for resuming the free trade agreement negotiations – seems to be a strategy to buy time till there is more clarity on the Brexit situation and its economic consequences, according to senior Indian officials in the loop. Indian businesses too are worried. In recent years, Indian investments in Britain have grown in scale and size, making India the third largest foreign direct investor behind the US and France. Recently, ficci was forced to wade into the row, warning that the flow of investments will suffer if Britain chooses to leave the EU as this will create uncertainty for Indian businesses. So, New Delhi has a stake in the ongoing debate in the UK and must articulate its stand, although politely. Due to the deep historical links, Britain has served for decades as the gateway to Europe for Indian businessmen. London remains the number one place for those wanting to establish offices and businesses in Europe, as it clearly has a lot of pluses in terms of the law, the judicial system, taxation, the language above all. Indeed, one of the attractions of investing in Britain, is that you get the whole EU market along with Britain. If Britain exits from EU, the path to the rest of Europe becomes less clear. For one thing, dealing with the EU separately would mean setting up an office, say in Hamburg. And who would want to stay in Hamburg after having lived in London? Indeed, the loss of Europe would outweigh any possible benefits in the minds of Indian investors. There are about 800 Indian-owned businesses in Britain. The biggest presence is that of the Tatas, which owns the huge car manufacturing company Jaguar Land Rover, Tetley Tea and the troubled steel business, which it is selling. According to estimates, Indian businesses in Britain have helped create 110,000 jobs in the country. On a visit to London last November, Narendra Modi told the British parliament that India invests more in Britain than in the rest of the EU. One of the major advantages enjoyed by Indian businesses with UK subsidiaries is the free trade agreements that the EU has signed with a host of countries. If the UK moves out of the EU, then it will also not have access to all these benefits that these trade agreements offer with other countries. Therefore, these companies need to really rethink their strategies. However, while big Indian companies using Britain as a bridge to Europe worry about its exit from EU, many small Indian businesses based in Britain and selling mainly to the domestic market feel they will benefit if the focus turns to the British economy. These businesses prefer closed door, low competition. It is still two months before the fate of Brexit is decided. It is not just the Indian business community that is echoing concerns about Brexit. In Goa, thousands of people who acquired Portuguese nationality in recent years are wondering how they will be impacted. Goa was ruled by the Portuguese until 1961. Most of those who have taken Portuguese citizenship have gone on to settle in Britain using EU provisions that allow them to live and work in any of the EU’s member countries. But the Goans who have emigrated now worry that their days in Britain could be numbered if it exits the EU. u u9u a p r i l 2 5 - MAY 8 , 2 016 [email protected] Editorials B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Keep it level Put a cap not ban on surge prices U ber has changed the way people commute around the world. Today it commands a valuation of $68 billion – higher than some car manufacturers like General Motors and Ford. Looking at its success, many have copied its business model across the world – including India with players like Ola. But every success has its downside too. Wherever Uber has gone there have been protests from local taxi operators as they feel that their business model is under threat. On the other hand, more and more taxis are added to the Uber fleet as customers love this new way to travel, which they think is cheap, comfortable and provides a door-to-door service that traditional taxis do not. In the recent past Uber has come under a lot of criticism for its surge pricing. In India too authorities have similar concerns. Bangalore has announced its intentions that it wants Uber and similar service operators to charge a fare not higher than that fixed by the government for normal taxis. It also wants each operator to have a licence and regulate the same. So far this is just a proposal mooted in February. At the same time, the Delhi government had strong objections on the surge pricing when the ‘odd and even’ rule was introduced in April. Arun Kejriwal, cm, Delhi, tweeted, calling it “highway robbery” and threatened to take strict action. Both Ola and Uber have suspended surge pricing in Delhi. While surge pricing has become a bone of contention, with rates often going as high as five times, it should be noted that the consumer is intimated as to how much of a surge would be charged prior to making a booking. Before Uber came everyone thought hiring a cab was a function of rate per Km plus waiting charges, if any. If you hire a car with driver you multiply the rate with the Kms you travel. But Uber came out with an innovative price concept. It divided the cost into three parts: base fare, rate per Km, and time taken to commute (not the same as waiting charges). So when it says the rate per Km for UberX is `10 (ex-Mumbai), it creates an impression that the rate is very cheap and lower than what normal taxis charge. But in reality the customer ends up paying not less than `16 per Km on Mumbai roads when they travel 20 Kms. And when traffic is heavy the time charge keeps increasing. This is at the normal rate. But the moment the surge goes to five times, the effective rate goes to ` 80 per Km for a car which is not even a sedan. This is where the problems arise. In India, most cities are congested and it takes longer than usual to reach destinations. Running costs for cars have also come down significantly due to lower diesel prices, as well as better engineering at the manufacturing level. Yet during peak hours when you need a cab the most – the price can go up as much as five times! While Business India is against a ban on surge pricing – as any business should have dynamism – we definitely advocate a cap on the surge amount. In addition, this cap should be applied only to the rate per Km rather than the base fare as well as travel time. Any cab operator would be happy to make `25 per Km (including travel time) as this would give him enough money to run his business with decent profits. But this kind of surge pricing is absurd. We all know that India has a very poor public transportation system. Adding to it, most times normal taxi drivers are either not available or refuse the fare for various reasons. That leaves very little choice for the desperate passenger but to use a cab service like Ola or Uber. It is high time the local authorities set a cap on surge prices; as also limit the timings when surge prices can be charged. One can understand surge pricing during peak hours, but it has been observed that surge pricing exists even late in the evening or early morning hours. Local authorities are well within their rights to cap surge pricing as they have done with various other services, to create a more level playing field amongst all operators. Media reports suggest that Uber is banned or subject to serious restrictions in Belgium, France, Germany, Italy and Spain. We believe that Uber is a beautiful concept and hence completely banning surge pricing may not be the solution. A cap would benefit all players as their service would become more affordable to many more consumers. u u 10 u a p r i l 2 5 - MAY 8 , 2 016 [email protected] Listening Post B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Nurturing growth The domestic baby and child care market is showing a good deal of traction and sensing this as a potential growth area, Ajay Piramal-controlled Piramal Enterprises is gearing up to explore opportunities. Under pa l A s h r a n ja n b h au m i c k Piramal: new opportunities its healthcare vertical, the company’s consumer product division is building up a product portfolio to cater to the needs of the baby care market, which has been growing at a cagr of around 20 per cent for the last five years and is expected to continue this momentum. Last year, the company acquired the three-decade-old Little’s India, the country’s oldest baby care products brand. Little’s has a wide range of products (0-3 years) across six categories including feeding accessories, baby skin-care, baby grooming accessories, travel, baby toys and bath and bed time. The company is also planning to expand its portfolio by adding more categories. Piramal also has its own brand Jungle Magic, under which it caters to the age group (5-10 years) through three variants of children’s perfume. The company is looking to leverage its existing distribution network for expanding its market in this new segment. Defence play Engineering and construction major l&t is betting big on the defence sector. Though present in the space for more than three decades, the company is now all geared up to leverage its capabilities following government’s efforts to indigenise the sector under its Make in India initiative. In the last decade or so the company has invested over `8,000 crore in upgrading and putting up new facilities (currently 10 facilities) which are into the manufacturing of various missile systems, land-based weapon launch systems, air defence and artillery systems and upgrades, naval weapon launch systems with fire control solutions, bridging systems, avionics, surveillance and radar solutions. The company which is working closely with various defence agencies including drdo, has currently got an order book of `20,000 crore and expects the same to reach around `50,000 crore in the next three years as the government goes on to declassify more areas in the coming years. The company’s annual turnover from defence is currently around `3,000 crore, and it is also looking at export markets. The company is also in the process of bagging an order worth around `150 crore from Vietnam for supply of interceptor boats. Finance draws The extremely successful foray of Ajay Piramal into the financial sector has spurred several other promoters/ groups to look at the sector afresh. Hero Fincorp, a group company of the Hero group of the Munjals, is planning to raise around `700-800 crore of equity from private equity. One of the aims is to do a clone-up of Bajaj Finance. Hero Fincorp which started as a captive unit for funding two-wheelers has in its new avatar as an nbfc (earlier it was a leasing company) built a diversified portfolio which includes property and sme finance. By 2016-17 it expects to have a book value of `5,000 crore, and will be able to finance around 650,000 vehicles. Reports indicate that Abhinandan Lodha of Lodha group fame is also fine-tuning plans for launching a new housing finance company. More recently Standard Chartered Bank’s ex-director and head, Asia, has also taken a 20 per u 11 u a p r i l 2 5 - M ay 8 , 2 016 cent stake in Mumbai-based Centrum Finance, with the hopes of making it into another India Infoline. Collection drive Post the stern action taken against Vijay Mallya over the collection of dues of his company Kingfisher Airlines, several promoters are seriously taking steps to pare their debts. Along with this the action of rbi governor, Raghuram Rajan, coaxing banks to clean up their books of npa s and bring it down to a reasonable level by 2017 seems to be having an effect on bankers. Most of the banks’ managements have mounted an aggressive collection campaign across sectors. According to one analyst the total collection of the banks is likely to go up by 90000-110000 crore over the next few months. The collection, besides bringing more cash in the banks, will also improve their lending ability. Banks will be allowed to take exposure of 8-9 times their collections. One banker feels that if metal prices, both ferrous and non-ferrous, remain at the current levels or improve further the npas in the metal industry, will go down. Unconvinced Quite a few jewellers who had closed shops to protest against the levy of tax in the budget, have decided to reopen their shops. However outside Mumbai, some jewellers, especially in cities like Surat in Gujarat remain unconvinced. According to some reports, fearing harassment by government officials despite the assurance given by the finance minister, jewellers are planning to shut shop permanently. To begin with, they are reducing their exposure to diamond jewellery and once the inventories are liquidated they plan to foray into the textiles sector which is showing trends of moving up. The results of some of the listed companies and their prognosis will clarify matters. One view is that listed companies like Titan which houses Tanishq will stand to benefit from the consolidation taking place in the industry. u [email protected] Newscast G O V T. & P O L I C Y Exports to touch $250-260 billion According to government of India estimates, exports are expected to touch $250260 billion during 2015-16, down from $310.5 billion achieved in 2014-15. For April-February 2016, exports had declined by 16.73 per cent to $238.41 billion, as against $286.3 billion during the corresponding period last year. Safeguard bodies to merge The government is contemplating a merger of two bodies, which handle anti-dumping and importsafeguard functions. At present, anti-dumping and countervailing measures are administered by the Directorate General of AntiDumping and Allied Duties, which functions under the commerce ministry, while temporary restrictions on the import of a product or higher duties normally come under the ambit of the Directorate General of Safeguards, which functions under the finance ministry. B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Cairn-Vedanta merger in trouble The government has said that the merger of Cairn India with Vedanta will happen only after the concerned parties have paid for the shares the Income Tax Department has attached, following the `10,247-crore tax dispute. The merger can go ahead, only if the 9.8 per cent shareholding of Cairn Energy attached by the income tax department is paid for; or an equivalent bank guarantee is furnished; or approval is given for the issue of fresh shares. will continue to stay. There is an addition as well: every airline will have to maintain 20 per cent of the total capacity in the domestic sector all the time. Cotton seed prices The government has said it will keep regulating cotton seed prices and will not allow companies to exploit farmers. It had issued an order in December to control cotton seed prices, including trait or royalty value, effective from 2016-17 crop year (July-June). Dividend declared As many as 321 companies, including five public sector undertakings, have declared dividends amounting to almost `45,000 crore. Finance Minister Arun Jaitley had proposed in Budget 2016-17 that, if the dividend income earned by Above average monsoon expected The India Meteorological Department (imd) has predicted above-normal rainfall this year at 106 per cent of the benchmark – the Long Period Average Jewellers call off strike After keeping shutters down for more than 40 days against the proposed 1 per cent excise duty on nonsilver jewellery, bullion traders and jewellers have called off the strike. The proposed duty would impact unaccounted trade, as the excise levy would require jewellers to maintain records of gold purchase. IIP up 2 per cent The Index of Industrial Production (iip) was 2 per cent higher than the level it was in February 2015. The cumulative growth for AprilFebruary 2015-16 over the corresponding period of the previous year stands at 2.6 per cent. ( lpa). This comes after two successive years of deficient monsoon. imd has said rainfall during the monsoon months (June-September) would be well spread out. Rule for airlines Flying on domestic routes for five years, which the government has been insisting on as a prerequisite for an overseas permit, may go. However, the requirement of a minimum fleet of 20 aircraft a resident individual, huf (Hindu undivided family) or firm exceeds `10 lakh, it will be taxed at the rate of 10 per cent in the hands of the recipient. Public sector companies such has Coal India, ongc, nmdc, Nalco and hpcl contributed about 42.5 per cent of the total dividend amount announced in March. Coal import bill drops India has managed to reduce u 12 u a p r i l 2 5 - M ay 8 , 2 016 its import bill of coal by `28,000 crore in 2015-16. “Record coal production by cil has led to a reduction in import by 34.26 million tonnes, which has resulted in a saving of `28,070 crore in foreign exchange during 2015-16,” Coal Secretary Anil Swarup has announced. Oil PSUs authorised The government has given full operational flexibility to government-owned oil refiners – ioc, hpcl, and bpcl – in sourcing crude oil in the spot market. Unlike private companies, psu refiners have to undertake a tendering process even for sourcing crude in the spot market, which often prevents them from taking immediate price advantage resulting from delays in finalising contracts. Centre, companies stick to their guns The Union health ministry is not inclined to lower the area specification for pictorial warning on cigarette packets, even as manufacturers like itc and Godfrey Phillips continue to keep their factories closed. The ministry had written to different government departments to ensure strict implementation of the new rules. Cigarette makers have closed their factories since 1 April, claiming ambiguity over the pictorial warning on cigarette packs. The government has already changed the rules, making it mandatory for cigarette makers to put the pictorial warning to cover 85 per cent of a cigarette pack’s surface – up from 40 per cent. Native cotton seeds to be promoted Concerned that whitefly and bollworm attack could harm Bt cotton crop yields, the Central government will henceforth promote native cotton varieties in Punjab, Rajasthan, Gujarat and Andhra Pradesh. The Newscast B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d decision to encourage cultivation of indigenous cotton was taken by the Agriculture Ministry. Probing offshore holdings The government has ordered a probe over the alleged offshore holdings of about 500 Indians named by the International Consortium of Investigative Journalists (icij). It has set up a multiagency team to investigate these offshore accounts. CO M PA N I E S Perfect step Hong Kong-based Vistra group has acquired il&fs Trust Company (itcl), the largest corporate trust services provider in India for an undisclosed sum. Vistra group has also decided to elevate itcl ceo Navita Yadav as managing director of the firm. “Vistra shares the same values we do and exceeded our hopes for a firm we can combine with and continue our tradition of focused client service, innovative solutions and an environment our employees, clients and associates want to be a part of. Joining the Vistra group is the perfect next step in the development of our services and expertise for the benefit of our clients,” said Yadav. Tata to sell part of its Europe ops for £1 Tata Steel is selling its long products business in Europe for £1 to Greybull Capital, a London-based private equity firm, which is arranging a £400 million (nearly `4,000 crore) investment and financing package for the business. The deal with Greybull Capital will allow Tata Steel to focus on the sale of its strip business in the UK. Rakuten opens office in India Japan’s e-commerce company Rakuten has established a business office in Bengaluru. In Japan, it operates the flagship Rakuten Ichiba marketplace with more than 40,000 merchants. The company also helps traditional retailers go online. About 40 per cent of Rakuten’s revenue comes from its Japanese operations and the company is increasingly looking at international markets for growth. Outside Japan, Rakuten operates in several markets including the US, the UK, Brazil, Spain, Malaysia and Indonesia. Lloyd’s branch in Mumbai RBI cuts repo rate The Reserve Bank in its first bimonthly monetary policy for 2016-17, has cut the repo rate by 0.25 per cent to 6.50 per cent. However, it has increased the reverse repo rate by 0.25 per cent to 6 per cent. rbi has also retained its gdp growth forecast at 7.6 per cent. Rupee volatility will be tackled Lloyd’s, a global player in the insurance and reinsurance market, will apply for a reinsurance branch in Mumbai. According to the company, an onshore branch will provide Indian reinsurance brokers with local access to its underwriting expertise and innovative reinsurance solutions for complex and specialist risks, including agriculture, infrastructure and disaster management. The rupee volatility, related to about $30 billion of the foreign currency nonresident (fcnr) bank deposits maturing in September, will be tackled by healthy forex reserve position, the Reserve Bank of India has said. As concerns are being expressed over the maturity of over $30 billion in foreign currency non-resident deposits (fcnr) and currency swaps, raised during the rupee crisis in 2013, rbi governor Raghuram Rajan added they are fully covered with rbi’s forward purchases. Interface launched The National Payments Corporation of India, an umbrella organisation for all retail payments system in India, has launched the Unified Payment Interface (upi), which will be a single application for accessing different bank accounts. Anyone who has an account should be able to send and receive money from their mobile phone with just a virtual address, which will not have any bank account details. SEBI panel backs action against NSE The Securities & Exchange Board of India’s technical advisory committee has recommended action against National Stock Exchange of India, after finding evidence that some traders on the exchange had unfair access to market data and trading systems. R E G U L ATO R S Registration, a must for food e-retailers Any e-commerce player selling food products or dealing in food business will have to get registered with the food regulator Food Safety and Standards Authority of India (fssai). The authority has told online retailers that if they are dealing in food products or allied businesses, they have to register with the fssai under the Food Safety and Standards Act, 2006. Ban on use of animal guts The Food & Safety and Standards Authority of India has proposed to put a total ban on the use of the animal parts at any stage of manufacture of edible silver foil. It has also proposed to fix thickness, weight and purity of the silver leaf. u 13 u a p r i l 2 5 - M ay 8 , 2 016 u L A N D M A R K S u Appointed: Arun Dutta, as country manager, gsn Games India. u Sumesh Sachar , as ceo, kef Infra. u Sharad Agarwal , as head, Lamborghini India. u A mitabh Coomar , as ceo, GoJavas. u C.P. Gurnani, as chairman, nasscom. u M ukesh Kumar Surana , as cmd, Hindustan Petroleum Corporation. u N aushad Forbes, as president, Confederation of Indian Industry. u M anish Sharma , as senior executive, global executive council, Panasonic. Promoted: Wolfgang Prock-Schauer, ceo, GoAir, as managing director. Retired: Prabha Prabhu, as chief executive officer, Madison bmb. Died: Satyanand Munjal, co-founder, Hero Cycles group – he was 99. u SEBI brainstorms the future sebi has held a brainstorming session to reflect and debate on its future and scaling up of its activities. The programme was carefully designed to meet three broad objectives: reflect on and rediscover sebi’s near, medium and long term agenda, develop leadership and team building in the organisation. Industry leaders including Aditya Birla group chief, Kumar Mangalam Birla, Kotak Mahindra Bank vicechairman and managing director Uday Kotak, and Manipal Global Education chairman, Mohandas Pai also participated in the three-day meet. The event was attended by more than 100 senior sebi officers including its entire top management. u Follow-up sanjay borade B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Moving on I In January 2015, Business India reported that, due to a shareholder’s suit, Tamilnad Mercantile Bank was not able to hold its agm for five years. The bank has been allowed to hold all the agms on 29 January n the third week of November 2015, the Madras High Court permitted Tamilnad Mercantile Bank to hold all its pending six agms (for 2009-10, 2010-11, 2011-12, 2012-13, 2013-14 and 2014-15) on a single day. And retired justice R. Balasubramanian was appointed chairman of the agm. The bank held all the six agms on 29 January. This is the not the first time the bank is holding more than one agm on a single day. In 2004 too, it held seven agms on a single day. Among the businesses to be conducted was the election of its non-executive directors, nod for ipo, issue of bonus shares, dividends, etc. The results of the agms were submitted in a sealed envelope to the high court. At the end of February, the court made public the results of the six agms, after turning down the Tamilnad Mercantile Bank Shareholders Welfare Association’s appeal for a recount. Justice V. Ramasubramanian and Justice N. Kirubakaran of the Madras High Court, in their interim order, said that, if normalcy is to be restored in the functioning of the Tamilnad Mercantile Bank, a fullfledged board would have to assume office. And, this was possible either by declaring the results, subject to the outcome of the cases, or by nominating someone to the board. The second option was ruled out, since rbi was not agreeable to the nomination route, as it fears conflicts of interest. Therefore, declaration of the results was the only option, which allowed the elected directors to assume charge, subject to the outcome of the litigation pending in all these proceedings. tmb board has 13 seats. While one is for the managing director & ceo and two, for u 14 u a p r i l 2 5 - M ay 8 , 2 016 rbi nominees, the other 10 are meant for the non-executive directors. And the elections were held for these 10 seats. Reportedly, there were two factions – one, led by S. Vaikundarajan of Tamil Nadu-based V.V. Minerals, and the other, led by S. Annamalai of Tamil Nadu-based Pioneer Asia group. And the faction led by S. Annamalai won the battle. Both groups hold close to 20 per cent stake each in the bank. The first board meeting comprising the newly elected directors was also held in the first week of March. The bank had also sought permission to issue bonus shares (500 shares for every 1 share held), which received shareholders’ approval. tmb has an equity capital of about H2.84 million, comprising 284,454 shares of the face value H10. The bonus shares (500 shares for every one held) will increase the tally of outstanding shares by about 142 million shares, which will take the equity base to H142.51 crore. As of March 2015, the book value of tmb’s share was H91,203, while advances were H19,336 crore and deposits stood at H25,560 crore. Currently, the bank has 460 branches and has been led by H.S. Upendra Kamath, the former cmd, Vijaya Bank, since July 2014. Interestingly, all the items listed in the six agms, barring two, received shareholders’ approval. The two items which did not get approval were the items relating to giving permission to shareholders to go public; and regarding the borrowing powers of the bank – these were listed in the last agm (93rd) too. The bank wanted to go public, because it felt it might fall short of its minimum capital adequacy requirements as per rbi’s norms in the next one or two years. Reports say that many shareholders opposed the move at the agm. Owners of Tuticorin Spinning Mills had a stranglehold over the bank. Rivals of this group then decided to sell their shares to the Essar group. The presence of the Essar group in one of the general body meetings caused a huge furore and they could not take control of the bank, also because the Reserve Bank objected to an industrial group owning a bank. Consequently, the group sold its shares to C. Sivasankaran. Later, he was asked to reduce his holding of 67 per cent, which he had bought from the Essar group, leading to Sivasnkarn selling his stake to 18 buyers. However, rbi has objected to voting rights being given to these shares. The issue is still pending in the court. u [email protected] Follow-up B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Taking a turn K eeping in mind the need to curtail lowmargin business, take Solutions sold its wholly-owned subsidiary take 10 Solutions in the last quarter of 2014-15. As a result, its revenues for 2014-15 fell by 10 per cent to H729 crore. However, the company has improved its operating margins by 2 per cent to 21 per cent now. According to the company management, it’s the divestment of low-margin businesses, which has led to the increase in the operating profit. take Solutions had divested some of its supply chain management (scm) businesses. The improvement of its operating margin to 21 per cent has led to the company posting an operating profit of H158 crore, as against H153 crore in the previous year. But lower interest cost and depreciation resulted in the net profit going up by 20 per cent to H70 crore. For the nine months ended December 2015, In October 2013, take’s revenues were Business India up 42 per cent to H738 crore, while net profit wrote about TAKE increased by 107 per Solutions’ plans cent to H89 crore. “We to curtail certain are pleased to begin business lines 2016 on a positive in supply chain note, with our Q3 revemanagement, nue at annual revenue run rate approachwhich did not add ing H1,000 crore,” says long-term business H.R. Srinivasan, vicevalue. It is now chairman & managing concentrating on director. “This reflects the life sciences the success of our strategy to emerge as a 360 business. degree player in the niche domain of life sciences. And, we plan to continue to be a significant player in this space.” For the third quarter ended December 2015, the scm business contributed 25 per cent of the revenue and life sciences business, 72 per cent, while miscellaneous activities accounted for the balance 4 per cent. For the full year ended March 2015, while scm has contributed 29 per cent of the revenue and life sciences, 64 per cent, the miscellaneous accounted for the balance 7 per cent. In 2012-13, scm had accounted for 43 per cent and life sciences, 49 per cent. Clearly, take is concentrating on the life sciences business. The scrip is now trading at H158.1, which is nearly three times its book value of H54.6. take’s current market cap is H1,935 crore. u l l l l l l l l l l Flashback 30 YEARS AGO Going public India’s stock markets are in the grip of a ‘new issue’ mania. A record sum of `1,900 crore was mobilised through capital issues in 1984-85, but this year’s figure has exceeded it, touching `2,500 crore. With government policies being favourable and investors eager to deploy even large amounts of money in the stock markets, more and more closely held companies are expected to go public. And this BUSINESS INDIA, would clearly mean a stupendous growth in the Feb 24-Mar 9 size of the Indian stock markets. NOW For 2015-16, as many as 24 main board companies collectively raised `14,461 crore. If one includes the smes (small and medium enterprises), the amount comes to `14,772 crore, as against `3,019 crore in 2014-15. In 2016-17, some 25 companies have received sebi’s permission to raise over `12,500 crore. It may be pertinent to mention that in 2010-11, the amount collected through public issues had totalled `33,098 crore. 1986 20 YEARS AGO Moving centre-stage The Madras-based Murugappa group, which includes companies like eid Parry, ti Cycles and Carborundum Universal, and is led by M.V. Subbiah, currently runs the multi-product `1,569 crore group. “We hope to be a `5,000 crore by the end of the decade.” He said. NOW The Murguappa group today is a `26,900 crore group, with companies such as Carborundum UniverBUSINESS INDIA, sal, Cholamandalam Investment & Finance Co, CholaJan 15-28 mandalam ms General Insurance Co, Coromandel International, Coromandel Engineering Co, eid Parry, Parry Agro Industries, Shanthi Gears, Tube Investments of India and Wendt, under its umbrella. The group has forayed into general insurance and changed its logo in 2010. M.V. Subbiah has retired, with A. Vellayan and M.M. Murugappan, who belong to the family, now running the group. 1996 5 YEARS AGO On a hyperbola While textiles remains Arvind’s core business, it has diversified into real estate, technical textiles and composite material used by automobiles and aerospace industries, brands & retail, shirtings and woven fabrics. Its present turnover touches `4,090 crore. NOW Arvind’s consolidated sales for 2014-15 stood at `7,925 crore, with textiles contributing `5,069 crore (64 per cent); brands & retail: `2,350 crore (30 per cent); real estate: `109 crore (1 per cent); and others: BUSINESS INDIA, July 24 `397 crore (5 per cent). The dominance of textile business is still present. Arvind has forayed into e-commerce in 2014 through Arvind Internet. The management sees e-commerce as a key growth driver for the group and aims for a `1,000 crore activity in a few years. With effect from April 2015, Arvind has demerged its real estate business from its wholly-owned subsidiary. 2011 [email protected] u 15 u a p r i l 2 5 - M ay 8 , 2 016 Businessmen in the News C hennai-based entrepreneur Anand P. Surana has promptly made the new award his Icegen Computing Inc won, a part of his e-mail signature. “We F rom solar pumps to rooftop solar power generation is “a natural step of diversification”, says Rounak Muthiyan, director, Span Pumps. The Punebased company, which makes both manual and solar-operated water pumps, last week announced its foray into the new segment under a separate identity, Kalpa Power. “We have so far supplied more than 6,000 solar pumps, equivalent to about 5MW of solar energy. This has helped us to acquire the necessary domain knowledge and thus have a complete ecosystem to run this business,” Muthiyan explains. Initially targeting B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d are absolutely elated!” says Surana. “This is by far the most prestigious award. It will take us places: Fortune 500 companies do take the research and the results of it extremely seriously and honour us. We have already started seeing their results with customers, both old and new ones!” Icegen, which has offices in the US, the UK, Europe too, bagged Frost & Sullivan’s “Customer Value Leadership Award” for excellence in best practices in rfid and rtls Solutions in 2015. Besides these specialisations, the company is also into a range of other activities like software development, asset management solutions, healthcare solutions, contract services, mobile and tablet apps, revenue cycle management (rcm), blended learning, cloud-based solutions and analytics. It increases its clients’ productivity with high quality at a lower cost as a result of its global operations capability, with its core focus on developing unique, valuable and innovative enterprise-class solutions targeting the medical and healthcare, banking and financial and education sectors. Its founder- ceo himself is also chairman of cii Start-upreneurs, which organises an annual event to support, help and give exposure to start-ups. u Maharashtra and ncr, Kalpa aims to tap the good potential it sees in these geographies for both commercial and industrial set-ups, which have high power costs and ‘not consistent’ supply. The company will provide complete design optimisation and implementation support for groundmounted as well as rooftop solar power generation. It also has a “large pool of investors, who have an appetite for about 150mw of solar power generation plants” – translating into a value of about ` 900 crore. Kalpa uses advanced gis-based modelling for solar generation forecast, impact of shadows of rooftops and wind load analysis. It has also developed proprietary solutions for automated cleaning of solar power plants as well as remote monitoring systems from its control centre. u realise their full potential and capitalise on their talents. With hdfc Life YoungStars we have gone a step further and created a platform where parents can help their kids to showcase, and nurture their talents under the guidance of our four talented mentors,” said Sanjay Tripathy, senior executive vice-president and head – marketing, analytics, digital and e-commerce. This initiative will invite talented children between the ages of 6 and 14, from across the country to participate in the competition by uploading their video on its website www. hdfclifeyoungstars.com. u I n keeping with hdfc Life’s digital-first focus, the private life insurance company has announced the launch of India’s first ever digital talent hunt for kids in categories like dancing, singing, musical instruments and comedy. hdfc Life YoungStars is driven primarily on the digital medium. “The insight for this platform came from the understanding that parents are the first to spot a child’s potential talent. hdfc Life has always partnered with parents through financial planning to help children u 16 u a p r i l 2 5 - M ay 8 , 2 016 M ahindra & Mahindra’s entry into the branded dairy segment aims to connect farmers with customers who look for fresh and high-quality dairy products, according to Ashok Sharma, president & chief executive, Agri and Africa & South Asia Operations. “Our Saboro milk provides the assurance of cream and nutrition, which the our research showed to be customers’ two biggest requirements,” says Sharma, who was in Indore to launch the tractor major’s latest initiative in its ‘farm to fork’ model. “All our milk variants are specially fortified with Vitamins A and D.” Mahindra’s inherent farmer connect and robust quality systems, he says, will be a big plus for Saboro – which is a name derived from the Spanish word Sabor, meaning taste. Mahindra Agri Business also markets fresh fruits under the brand. The milk, in pouches, is available in four variants – double toned milk, full cream milk, protein rich milk and cream rich milk. It will now introduce a range of fresh dairy products in Madhya Pradesh over the next one year. It has put in place a technologically advanced milk collection supply chain in some 70 villages near Indore where it works directly with farmers to ensure that they get the best value for their milk and the consumers get milk that is of the highest quality. u Businessmen in the News B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d C Mhaske Leisure. The Fern Residency is not only the company’s first hotel in Pune, but it is also the only hotel in the heart of Pimpri midc . Mhaske Leisure is planning to open several more hotels all over India in this calendar year, including one more in Mumbai, and others in Udaipur, Lucknow, etc. Concept Hospitality is an Indian-owned group, managing ` 200 crore worth of assets. u oncept Hospitality, which operates 88 hotels in 11 countries, has inaugurated its first hotel in Pune, The Fern Residency. The unit, a boutique 40-room budget hotel, is owned and promoted by Mhaske Leisure. “We are so happy with the result and corporate enquiries that we are receiving, that we are scouting for two more locations in Pune,” says Mahesh Mhaske, executive director, T he Indian manufacturing sector is going through an exciting phase, says Shishir Joshipura, managing director, skf India. “A growing working population, an expanding middle-class, and increased investments in research and development are some of the growth drivers,” says Joshipura, who was speaking at the 13th edition of the India Conference-2016 at Harvard Business School. “Today, India is perceived as an attractive destination for manufacturing.” Customers in the country, he points out, nowadays prefer tailor-made, application-specific technology and solutions rather than accepting and adopting solutions from advanced markets. And investments in key segments like infrastructure, farm mechanisation, defence and railways, as well as the government’s capital spend, are driving near and midterm growth. The conference, hosted by the graduate students of Harvard University, brought together Indian leaders from diverse backgrounds to talk about India’s path to global leadership. The Indian manufacturing sector, they explained, is expected to contribute 25 to 30 per cent of the gdp and create 90 million jobs by 2025. skf, a leading global supplier of bearings, seals, mechatronics, lubrication systems and services, has manufacturing plants in Pune, Bengaluru, Mysuru, Haridwar and Ahmedabad. u formed strategic alliances with leading service providers in the space of accounting, legal, recruitment, insurance, web services and a bouquet of essential services, allowing them to avail discounted and preferential access,” says Amit Ramani co-founder of Awfis which is also partnering with leading realty companies and hospitality players, and aggregating the under-utilized work-spaces, meeting rooms, for creation of Awfis centres. u I n less than a year, Awfis Space Solutions Pvt Ltd has emerged as India’s largest co-working company, offering 1,500 seats across Mumbai, Delhi and Mumbai starting from the attractive price of only `400 per person per day. Awfis is the first company in this space which has introduced a simple mobile app that enables users to find and book offices and meeting spaces in its centres across the country. Just like taxi booking apps, users can book workspaces and meeting rooms in real time. Bookings can be made for durations ranging from 1 hour to 11 months. The start-up is targeting 12,00015,000 seats by December this year, across seven major cities. “To bring in more value to our customers, we have u 17 u a p r i l 2 5 - M ay 8 , 2 016 M ondelez India Foods Private Limited has announced the imminent launch of its new biscuit brand, Cadbury Bournvita Biscuits in India. This new biscuit will target the morning segment and will be available on shelves from 1 May onwards. Bournvita Biscuits is the company’s second brand in the biscuits category after Oreo, which was launched in 2011. With this Mondelez India expands its category footprint from creams to cookies. “Mondelez International is the world’s leading Biscuits Company and India is a top priority for us. We see tremendous opportunity for growth in the Indian biscuit category. Bournvita Biscuits brings together the best of our global category expertise and innovation with our local insights and experience,” says Chandramouli Venkatesan, managing director. The launch will be supported by a high decibel integrated marketing campaign and a disruptive visibility strategy in modern and traditional trade stores. Bournvita Biscuits will be available exclusively through a pre-launch on Snapdeal, India’s largest online market place, very soon. It will then be available across all major urban and rural retailers from May. u Visiting B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d E tienne Sanz de Acedo, global ceo, International Trademark Association (inta), a global body of trademark owners, was recently in India. With 6,700 members across 190 countries (including India) inta says the main concern of global brands in relation to India are the challenges relating to Indian laws. The association is talking to the Central government for drafting a voluntary code of best practices to combat counterfeits in e-commerce. “India is on the verge of becoming a global P ower and automation multinational abb has entered into an agreement with Indian Institute of Technology Madras for r&d in microgrids, energy storage and green energy. Microgrids – decentralised power grids that use renewable energy generation to supply power in remote locations and rural areas – are an emerging field. Ulrich Spiesshofer, ceo, W e too have suffered from terrorism emanating from the territory of Pakistan, most significantly in Afghanistan, and those who do it should be brought to justice and brought to account,” said Ashton Carter, US defence secretary, while addressing a joint press conference with defence minister Manohar Parrikar after holding bilateral talks in New Delhi. Explaining the economic powerhouse. With the National Intellectual Property Rights Policy expected to be released soon and great abb, said microgrids can help provide electricity supply to over 300 million people without access to power in India. The collaboration will focus on energy storage – battery technology – and the control side of microgrid solutions. Bhaskar Ramamurthi, director, iit Madras, said the objective is to provide a solution that meet a household’s power needs. iit-m is in the process of launching a battery engineering laboratory in which abb will be a partner along with leading corporates. The agreement provides collaboration in microgrid technology, energy storage solutions and a large number of internships for iit students with abb. Ashok Jhunjhunwala, Professor, Department of Electrical Engineering, iit Madras, said a key objective will be to bring down the cost of power. u enthusiasm surrounding the government’s ‘Make in India’ initiative, this is an exciting time for the country and for the global trademark community. inta is part of a working group announced by India’s customs commissioner in February for drafting a voluntary code of best practices in combating counterfeits in e-commerce,” said Acedo. inta has also been in discussions with the department of industrial policy and promotion and controller general of patents, designs and trademarks in relation to collaborative trademark examiner seminars and children’s education on ip. The association is working to develop joint programming and projects with global and Indian ip and industry associations on pertinent issues, such as curbing counterfeiting in India. This year, inta also plans to launch its global anticounterfeiting initiative, the Unreal Campaign, in India, aimed at creating awareness especially among students (aged 14-18) about the dangers of counterfeiting and the importance of trademarks.u A irbnb, the world’s leading community-driven hospitality company, has announced a strategic partnership with the Times group. The tie-up is part of Airbnb’s plans to focus on developing the Indian travel market. The Times group will drive awareness of Airbnb accommodations, and help the San Francisco-based company create a localised presence for India. This is a key partnership for Times Global Partners, an initiative from the Times group, that supports the launch and expansion of emerging global digital companies in India. Commenting on the partnership, Satyan Gajwani, managing director, Times Internet said, “We are excited to partner with Airbnb to transform the way Indians travel. We look forward to working closely with Airbnb to evangelise community- US’ relations with Pakistan, he said, “We have a relationship with Pakistan which we value and we also pursue it in our interest. We have no intention in conflict between India and Pakistan in any way.” Maintaining that the US’ overall policy towards India was completely different from the way it was decades ago, Carter said, “It is a thing of the past for us to think about India only in u 18 u a p r i l 2 5 - M ay 8 , 2 016 driven hospitality.” Nathan Blecharczyk, co-founder & chief technology officer, Airbnb, said, “We are excited about the opportunity that India presents, and to have one of the most respected partners in the Times group. We are working on adapting our product for the Indian market so that Indian travellers can live like a local anywhere in the world.” u relation to Pakistan or Pakistan only in relation to India. That’s the distant past.” Dispelling apprehensions in India over the US’ offer to sell F-16 fighter aircraft to Pakistan, he said, “We have a different vision of India; it is one of the defining partnerships of the 21st century in which all sorts of things are going to be possible in the future as we share many interests.” u Visiting B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d C hris Young, senior vicepresident and general manager, Intel Security, was in Bengaluru recently. The company has its largest global development site in India, where people develop products and service solutions that are sold all over the world. “Indian companies are quite sophisticated in their views on cybersecurity. The traditional companies such as healthcare and manufacturing as well as the new age e-commerce companies have a good understanding of the cybersecurity problems and solutions they need to put in place to be effective. In fact, some of the biggest Indian companies are on a par with their western counterparts when it comes to protecting their enterprises,” Young said. Talking about cyber threats, he said: “The latest threats are more in mobile. Lots of organisations have not viewed mobile as the attack factor that they need to worry about protecting in the same way they think about pcs. The other threat lies in ransomware, an activity which we will see continue to rise. Ransomware is an attack type mostly used by criminals as they try to extract money from users. They make the user download an encryption programme that encrypts their file and they ask for money in return for the files to be decrypted. It attacks both businesses and consumers.” u that Avaya today is a software and services company that recruits the best talent in the country spanning across sales and services operations and its r&d hubs in Hyderabad, Bengaluru and Pune. He said that Avaya India r&d generates 12 per cent annually of Avaya’s global patents. Nidal Abou Ltaif, Avaya International president, said, “t-hub promotes entrepreneurships, creates opportunities and fuels innovation.” Avaya is holding its third annual cxo India Summit in Taj Falaknuma Palace in Hyderabad, where 50 of the country’s top cxos are meeting with Avaya executives on innovation and the digital transformation agenda. u cheap labour and the key drivers going forward will be value-addition and technology, he adds. “There would continue to be opportunities for the Indian job market for sure. But substitution of certain jobs by technology would mean that the role of labour and labour arbitrage is not that important. So, I think the technology solutions to issues have an impact. I think technology is going to play a role in what those opportunities, are going to be in the future,” Kaye, who heads one of the world’s largest management consultancies, said on a recent visit to India. “With the increasing levels of sophistication and artificial intelligence, I don’t think it is cheaper labour that is going to be the driver,” Kaye said. Allaying concerns that the Indian job market would take a hit, he said technology is going to play a role and “the challenge is going to be how do companies and individuals in companies add value and how do we manage the situation where jobs can be replaced by technology.” Talking about the Indian market, Kaye said he is excited about the opportunities for his group, which has nearly 7,000 consultants working with it across the world. “We are also excited about the tremendous talent that exists within India u A vaya’s – a global technology company – leadership last fortnight met with Telangana it minister, Kalvakuntla Taraka Rama Rao, and discussed a number of initiatives to support the state’s ambitious plan to become India’s leading state for technology innovation. Rao presented to Kevin Kennedy, ceo, Avaya, the Digital Telangana initiative, a grand plan to build and deliver connectivity to more than 8.5 million households in the state, which is scheduled to be completed by 2018. Kennedy explained T here are many of opportunities in India’s job market, says Stephen D. Kaye, ceo, Korn Ferry Hay group, a US-based consultancy giant. The outsourcing story is no longer about u 19 u a p r i l 2 5 - M ay 8 , 2 016 F rench information technology services firm, Capgemini group, with half of its global workforce in India, is planning to make the country its `backbone’ by doing more research and development (r&d) work out of India. Capgemini acquired Bengaluru-based it services firm iGate Corp. in July for around $4 billion (about `26,500 crore), creating an entity with a combined revenue of $14 billion. Paul Hermelin, chairman and chief executive, Capgemini, who was in the country recently said, “Following the iGate integration, we wondered how we can put India at the heart of the group. The question is: is it the heart, the brain or backbone? For me, it is the backbone of the group because it (India) holds the group together.” Inaugurating a 50-acre campus in Mumbai, Hermelin said the company will set up a new innovation centre within the campus. Called The Applied Innovation Exchange (aie), the centre is expected to focus on enhancing Capgemini’s service offerings, which would be delivered to global customers. Capgemini, which has eight such centres across the world, plans to accommodate most of its Mumbai-based workforce in the new campus that has a capacity of around 30,000 seats. Besides, it plans to hire 25,000 to 30,000 employees in India over the next one year. u Business Notes B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Casting a brighter future sa n jay bor a de The domestic foundry industry gears up to bridge the skill gap to meet growing demand T he $18 billion domestic foundry industry (metal castings sector) has drawn up a major skill development plan to bridge the skillgap the sector is faced with, in its attempt to meet the growing demand of castings in the wake of government’s Make in India initiative. The Institute of Indian Foundrymen (iif), the apex body of 5,000-odd foundry units in the organised sector, has prepared a roadmap, which will ensure imparting of desired skill at almost all levels of workforce. Currently, about 2 million people are employed in the industry directly or indirectly, with an additional 1.5 million people required to handle various processes of the industry in the next 6-8 years. As a result of the ongoing thrust on manufacturing, the foundry sector, being a feeder industry, will need to expand its production three-fold to about 30 million tonnes from the current 10 million. “Keeping in mind the emphasis given on manufacturing, we have to increase our production significantly, which will be possible only when our industry has the adequate manpower to back up that growth,” says K. Samaraj, president, iif. “Not only do we have to employ more people, but we also will need to have a workforce, which can meet our skill requirement. Moreover, upgradation of the existing manpower is also called for”. Kolkata-based Centre of Education & Training has been appointed as the nodal agency to implement this pan-India skill development programme across seven states – including West Bengal, Tamil Nadu, Karnataka and Maharashtra. iif has devised these training courses (two week long), which will be on job at the floors of these foundries. Apart from English, the course materials will be in regional languages too. A team of trainers have also been developed. The iif-training programme, to be launched in the next two-three months, will train more than 25,000 people in the next four-five years. Moreover, there are also efforts to strengthen and upgrade the institutions and training facilities. Towards this end, iif, in association of with the government, is planning to strengthen the capacity and capability of institutions indulging in imparting skill and training to manpower, who are employed in the foundry industry. There are also moves to revamp the National Institute of Foundry & Forge Technology (nifft), Ranchi, and set up a u 20 u a p r i l 2 5 - m ay 8 , 2 016 couple of more such institutions in the country. Recognising the significance of the foundry industry in the manufacturing sector, the Union commerce ministry has set up a Development Council to address its issues (including skill and technology gap) in a proactive manner. Headed by the secretary, the Department of Industrial Policy & Promotion (dipp), under the Union commerce & industry ministry, as its chairman, the 25-member council is deliberating on various issues to put up an efficient production base in the country. It has senior representatives of various ministries, leading ceos from the industry, academicians from major educational institutions, as also iif representatives. Gaining momentum After undergoing a robust growth period of more than five years till 2010, the domestic foundry industry has struggled in the last few years on account of slowing demand in domestic as well export markets. However, things are expected to change and the industry is likely to gain momentum going forward. Most of the demand is expected to come from core sectors like automobile, construction, defence, infrastructure and agriculture. In the last decade or so, the Indian foundry industry has emerged as the third largest producer of castings in the world after China (40 million tonnes) and the US (about 12 million tonnes). “Over the years, we have been trying to diversify our portfolio of industries we cater to,” says A.K. Anand, director, iif. “Sectors like defence present huge opportunities for us and we are gearing up to tap them with much improved capabilities”. Apart from meeting the domestic demand, the industry is exporting castings worth $5.2 billion (including finished components) and there is huge potential to improve its market share by increased value addition and diversification to newer markets. It is estimated that the exports could go up to about $10 billion in the next few years. u AR B IND GUPTA [email protected] Business Notes B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Tr ac to r s Tracking growth M ahindra & Mahindra’s Farm Equipment Sector (fes), a leader in the segment with 41 per cent market share, has introduced five new tractor models ranging from 30-45 hp under the brand Yuvo. These products will be added to fes’s existing range of 15-57 hp tractors. “We always believe that our responsibility is to bring the best and the latest products to our customers. A few years ago, we set up a new technology benchmark for the tractor range offered in India. We invested over R500 crore in Mahindra Research Valley (mrv), our r&d Centre in Chennai. The first product from the new platform to come out of mrv in 2014 was ‘Novo’ in the 50-plus hp segment. The Novo is the most technologically advanced tractor available today, with the latest features for the comfort of farmers. It has helped us to increase our market share with 12,000 happy customers. Our latest offering of Yuvo range of tractors demonstrates the commitment of Mahindra to enable farmers to improve their yield and productivity,” says Pawan Goenka, executive director, Mahindra & Mahindra. Built on a new platform, Yuvo can be used across more than 30 different farming applications. The advanced technology of the Yuvo range helps serve the diverse needs of farmers – from land preparation to harvesting as well as post-harvesting requirements. It is designed to deliver best output in farming operations in any soil conditions. The 30-45 hp tractors contribute 75 per cent of the total industry. “The Yuvo is designed based on consumer insights from varied farming applications across the country,” says Rajesh Jejurikar, president & chief executive, farm equipment & twowheeler division, Mahindra & Mahindra. “This will further strengthen our position in the tractor market”. Mahindra has followed a policy of talking to customers before it developed a new product. So, the team collected feedback from customers across 12 states and these 7,000 odd inputs went into developing Yuvo, which was then put through 140,000 hours of lab and field testing. Yuvo comes with an industry best 400-hour service interval, thus reducing visits to the service station. The new tractors are available in 400 outlets in 15 states, where the price starts at R4.99 lakh. Yuvo is manufactured at its plant at Zaherabad, Telangana, and is available in the domestic market. The company also has plans to export it to overseas markets. The other players in the tractor business are Tafe, John Deere, Sonalika and New Holland. New age technology Mahindra also enjoys a strong presence in the agri-business and closely works with farmers on four factors – input costs, productivity, less wastage and higher productivity. These measures help double the income for farmers. Another initiative that has been started by Mahindra is towards the welfare of farmer community. The company has forayed into agricultural equipment rental services with the launch of ‘Trringo’, which operates as a franchisee model, and will effectively bring in new age digital technology to the tractor rental business. Trringo is a first of its kind in the tractor rental business for those farmers who may not be able to u 21 u a p r i l 2 5 - m ay 8 , 2 016 afford their own tractors and equipment. Mahindra wishes to tap into the unorganised tractor and farm equipment rental business across the country, which is estimated to be worth around R15,000 crore. The latest icra report on the tractor industry, says that tractors’ domestic volumes are expected to grow at a moderate pace, with an outlook of a growth in tractor volumes (domestic + exports) of 4- 6 per cent in 2015-17, with any major recovery in demand to happen over the medium term. On the long term front, icra continues to maintain a volume cagr of 8-9 per cent for the tractor industry over the next five years, as longterm industry drivers remain intact. India continues to remain a medium hp market, with 31-50 hp constituting about 80 per cent of the total domestic sales. Mahindra’s total tractor sale (domestic and exports) in 2015-16 was 213,591 units, as against 234,025 for the same period last year. After two consecutive years of poor monsoons, which have led to a drought in many parts of the country, affecting farmers’ income, there is some good news for tractors and the automotive industry – the India Meteorological Department’s prediction that the rains are expected to be above normal this year. This augurs well for farmers and the tractor industry in general. u S . M . B OOTHEM [email protected] Business Notes A M U S E M E N T P AR K S Growing glee W B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d capital city with its offering 25 land based attractions and 18 water-based rides that have a capacity to cater to more than 10,000 visitors a day. Built in a record 15 months at a cost of `250 crore, Wonderla Hyderabad also looks set to add to the top-and bottomlines of the parent Wonderla Holidays Ltd, a listed company that clocked a turnover of `181.87 crore in 2014-15 and recorded increases of 25.7 per cent and 35 per cent in gross revenue and profit after tax, respectively, for the third quarter of the following financial year ending 31 December 2015. The amusement parks accounted for nearly two-thirds hen Appu Ghar was inaugurated in 1984 by the then prime minister Rajiv Gandhi, it was the beginning of India’s amusement park industry, which has since grown to a `4,000-plus crore – and growing – business. The pioneer, named after the Asiad mascot – an elephant named Appu, found an instant connect with children. But it had to cease operations in less than a quarter of a century because the India Trade Promotion Organisation (itpo), which owns Pragati Maidan in Delhi, stopped extending its three-year leases on the 63.3 square metres of land in 1999. International Amusement Limited, the company which ran the park, went to court but finally lost the case and had to shut down in 2008. While Appu Ghar was reincarnated in Delhi, Noida, Gurgaon and Jaipur, a slew of other operators have since entered the scene. The Going up – and down! And up again... first of these was Essel World & Water Kingdom in Mum- of the revenue, while the resort busibai, which came up in 1989. Today, ness brought in the rest. it is still India’s largest amusement and water park as well as Asia’s larg- Safe environment “It has been est theme water park, drawing an our endeavour to extend the best in estimated 1.8 million visitors annu- amusement park technology with a ally – of whom about 300,000 are safe entertainment environment to students – for its 30-plus rides, water our guests,” says managing director park, bowling alley, ice skating rink, Arun K. Chittilappilly – whose father, and Aquadrome dance floor. company founder-chairman KocOthers came up all over the coun- houseph Thomas Chittilappilly, pertry in quick succession, with those sonally supervised the setting up of rated in the top six by various Web- the first Wonderla in Kochi in 2000. sites being Adlabs Imagica in Mum- Originally named Veegaland after bai, Kingdom of Dreams in Gurgaon, his own V-Guard which he set up Ramoji Film City in Hyderabad and in 1977 to make voltage stabilisers, Wonderla in Kochi and Bengaluru. the Kochi park, built on 14 hectares, Today, the last of these has three offers 58 state-of-the-art rides and parks, with its newest one set to give other allied facilities. That in BengRamoji a run for its money. Inaugu- aluru, on a 33-hectare property, has rated by Telangana tourism minis- 62 land, water, hi-tech and kids rides. ter A. Chandulal last fortnight, the Wonderla Resort, which adjoins the 20-hectare park promises “to redefine latter, has 84 luxury rooms, four banthe fun landscape” in the new state’s quet halls, a heated swimming pool, u 22 u a p r i l 2 5 - m ay 8 , 2 016 an activity centre for children and a full-fledged gym. Over the years, the two have had more than 25 million visitors from all over India. The newest park boasts what Arun Chittilappilly describes as the latest and the best in amusement park technology. These include India’s first reverse looping roller coaster, Recoil, going up to a maximum height of 40 metres and with six inversions per ride, imported from the Netherlands; the country’s first space-themed flying theatre experience; cashless, rfid -based transactions facility across the park; and the capacity to generate over 1 mw of solar power. “We are going to bring even more special attractions in the days to come,” he promises. The three-year-old Adlabs Imagica at Khopoli, off the Mumbai-Pune expressway about half-way between the two cities, is modelled on Universal Studios and has more than 25 themed rides, including the country’s largest roller coaster and 4D simulation rides, and five themed restaurants. All this is intended to “enable escapism through fantasy and the bringing alive of stories”. It has subsequently added a water park and a five-star hotel. Kingdom of Dreams, opened in 2010, “brings together the carnival that is India” by showcasing Indian culture and performing arts with attractions like Culture Gully, an arts, crafts, and culinary boulevard complete with street performers. Ramoji Film City is a huge film studio complex where thousands of Indian movies are filmed every year. It shows visitors how movie sets come to life, and also offers live shows, an eco zone including a bonsai park and a butterfly park. Activities include all-terrain vehicles, bungee jumping, zorbing and paintball. With the global amusement parks business at an estimated $100 billion, India has a long ride ahead. u SE K HAR SESHAN [email protected] Government & Politics B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Rajan’s no Rupee devaluation demand comes a cropper sa n jay bor a de E xports dipped for the 16th month in a row due to contraction in shipments of petroleum and engineering goods. For AprilMarch 2015-16, cumulative exports declined by 15.9 per cent to $261.1 billion, against $310.3 billion in 2014-15 and $314 billion in 2013-14. While the country’s overall gdp growth has been robust and even fdi inflows have been consistently growing, exports have been a weak area for several months now. The government has maintained that the trend of falling exports is in line with other major world economies due to a slowdown in global demand. Despite attributing the decline to weak global demand, it is clear that the government is worried about the weakening exports profile. Recently, the commerce ministry is believed to have made a strong pitch to the rbi to devalue the rupee. In a letter to the central bank, the ministry had argued that devaluation would help exporters compete with countries such as China, Japan, Egypt and Brazil which have been devaluing their currency. China’s currency devaluation is the most pronounced attempt to increase the competitiveness of its exports. China devalued the yuan by 4.4 per cent in 2015, after a decade of strengthening. It carried out a second round of devaluation in January this year and again in February. According to a report by Hong-Kongbased equity broker clsa, the yuan will tumble 19 per cent by the end of 2017 as depletion in foreign-exchange reserves has forced policy makers to let investors set the value of the currency. However, the rbi is believed to have turned down the commerce ministry’s request to consider devaluation of the rupee to help exporters compete in countries which have been devaluing their currency. The rbi’s stand is that the rupee is close to its normal value and should not be Rajan: valid argument tinkered with. Last month, rbi governor Raghuram Rajan dealt comprehensively with the subject. Reacting to the demand, Rajan pointed out that the rupee had weakened by about 6 per cent against the dollar since the beginning of 2015 and that while depreciation should have helped our exports, the fact remains that even other currencies depreciated against the dollar. “While we have gained an advantage versus US producers, other foreign producers may have become even more competitive because their exchange rate has depreciated more,” said Rajan. He added that while the nominal effective exchange rate has remained relatively flat since early 2015, the real effective exchange rate (nominal effective exchange rate adjusted for inflation) has been impacted because of high inflation. As for devaluation, a sizeable portion of the investment made in the country based on an artificially low exchange rate will turn out to be uncompetitive when the exchange rate normalises. Embarrassed commerce ministry officials now say that ideally, they agree with the rbi. ‘‘Our currency is just slightly overvalued. But, u 24 u a p r i l 2 5 - M ay 8 , 2 016 countries world over are devaluing their currency and their exporters are gaining in competitiveness solely on account of this,” said an official. Earlier, they had begun arguing that while India followed a certain fiscal policy, it didn’t have control over what other countries are doing. For instance, if Russia, devalues its currency sharply, the price of the Indian product will go up in the market. If Brazil too devalues its currency, and Brazil is India’s competitor in the Russian market for two categories of products, then India may not be competitive there anymore. Exports hit The line of argument followed a recent statement by commerce minister Nirmala Sitharaman that while a positive impact of the Foreign Trade Policy, which included the Merchandise Exports from India Scheme (meis) and an interest subvention plan, is being noticed, it was the volatility in exchange rates that was hitting exporters’ performance. The Economic Survey 2015-16 said that India should resist calls to seek recourse in protectionist measures, especially in relation to items that could undermine the competitiveness of downstream firms and industries. India, according to the Survey, could respond in three ways. First, the most effective instrument to respond to threats to overall competitiveness is the exchange rate. Second, India should strengthen procedures that allow wto -consistent actions, and third, India should eliminate all the policies that currently provide negative protection for Indian manufacturing and favour foreign manufacturing. “The rupee’s value must be fair, avoiding strengthening. This can be achieved through some combination of monetary relaxation, allowing gradual declines in the rupee if capital flows are weak, intervention in foreign exchange markets if inflows are robust, and being cautious about any further opening to inflows that could unduly strengthen the rupee,” it noted. u RA K ESH J OSHI [email protected] Government & Politics B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Whither flagship? Services, not manufacturing, still attract maximum FDI A t a recent meeting of the International Monitory Fund in Washington, finance minister Arun Jaitley took pride in the fact that Foreign Direct Investment (fdi) inflows have increased by 30-40 per cent in the last two years and India was now “the largest fdi destination in the world.” This had happened as India liberalised foreign investment policies and created a ‘favourable investment climate’ for investments across all segments of economy – agriculture, manufacturing and services. Jaitley forgot to mention that, although India received an all-time high annual fdi of $39.32 billion in 2015, the surge was led by the inflows into the services sector rather than manufacturing or infrastructure. Prime Minister Narendra Modi’s flagship ‘Make in India’ initiative in manufacturing and infrastructure has not yet materialised dramatically into fdi inflows even though entities from several countries such as Japan, China, France and South Korea have announced their intention to invest in India in various industrial and infrastructure projects. More than half of total fdi inflows in 2015 came into the services sector, comprising software, financial services, trading, hospital and tourism, according to an analysis of the official data by the Department of Industrial Policy and Promotion (dipp) and Citi Research. In 2014, the sector accounted for about a third of the gross inflows. fdi into the sector in 2015 was 111 per cent higher than in 2014. Gross inflows are up more than 30 per cent to about $40 billion. Breakdown of the official data shows that the inflows into the manufacturing sector are up 6 per cent in 2015 after the 19 per cent fall in 2014. fdi into infrastructure in 2015 was marginally lower than in 2014. While inflows rose significantly into some sectors the bjp-led nda Biswal: promoting Indo-US trade government opened up, including insurance, construction, broadcasting and tourism, the impact of the fdi liberalisation measures in defence, railways and retail is not visible. Inflows to construction surged by 188 per cent from $1.53 billion to $4.41 billion, while insurance received $581 million against $236 million – a 146 per cent jump. fdi in Railways declined 67 per cent to $71 million from $213 million in the previous year. Air transport too saw lower inflows – $50 million against $73 million. For mining the fall was from $666 million to $547 million. The defence sector is yet to receive fdi. In the 20 months of the nda government, India has received total fdi of $85 billion compared to $59 billion in a similar period before that. fdi outflows (Indians investing overseas) declined 37 per cent, confirming the change in investor sentiment. Senior ministers have been comparing fdi inflows during upa 2 with the twoyear nda rule now to highlight the u 25 u a p r i l 2 5 - M ay 8 , 2 016 improvement in the investment climate. The foreign investment inflows in 2014 stood at $28.72 billion. Quantum jump While officials of the dipp have been claiming that the easing of fdi norms and improvement in ease of doing business led to this quantum jump, the fact remains that manufacturing is yet to attract any sizeable fdi. The US, for instance, has invested over $15 billion in the past two years alone. “There’s reportedly a $27 billion pipeline of investments coming over the next two years,” Nisha Biswal, US Assistant Secretary of State said at a meet on US-India Economic Relations in New Delhi. She added that fdi from the US could double, if India continues to liberalise its investment regime. Even though the US supports the ‘Make in India’ campaign, she said companies involved in global manufacturing need transparency, predictability and legal certainty. Biswal also pitched for an India-US bilateral investment treaty, saying it was one of the best tools to promote investment. “This would send an important signal to US investors that India is indeed open for business... There’s some work to be done there... but we are anxious to get started.” Moody’s Investor services recently noted that the rising fdi inflows, however, will continue to narrow India’s external financing needs and mitigate the risk of a potential widening of the current account deficit related to weakening remittances. Indians sent back $15.8 billion during the third quarter (October-December) of fiscal 2015-16, the lowest in 18 quarters, data from the rbi showed. But the cad narrowed to 1.3 per cent of the gross domestic product (gdp) in the third quarter from 1.5 per cent in the year-ago period. According to Moody’s, this will increase the stability of financing and support the country’s sovereign credit profile. Singapore has emerged as the biggest source of fdi into India, followed by Mauritius, the US, the Netherlands and Japan. u RA K ESH J OSHI [email protected] Government & Politics B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Drought spectre BJP seeks to cut political losses E ven though weather forecasters – both public and private players – have predicted an abovenormal monsoon this year, the spreading drought across the country is causing political alarm in the bjp. Among the worst affected states, which are reeling under drought or drought-like conditions, at least four – Maharashtra, Gujarat, Madhya Pradesh and Haryana – are ruled by the bjp. Ten states have already declared drought in some parts. Drought is already a political issue in the Bundelkhand region of UP, ruled by the Samajwadi Party. According to reports reaching New Delhi, the rising temperatures have triggered a severe water crunch and aggravated rural distress leading to people fleeing many of the affected areas. The government recently informed the Supreme Court that a staggering 330 million people (more than a quarter of the country’s population) are in the grip of drought and consequently face drinking water shortage and agricultural distress. But the number of people hit by the drought could be higher, as Bihar and Haryana haven’t declared such a condition, despite shortfall in rain. Drought is a state subject and, unless the state declares it, the Centre cannot do anything. This argument would have washed, if only Centre did not underplay the crisis in Gujarat – it chose not to mention the state in its report to the apex court – despite the state itself admitting that more than 637 villages were facing severe water shortage. The impact of the drought has been severe in Marathawada region of Maharashtra and north interior Karnataka. In Maharashtra, turnover at Agriculture Produce Market Committee centres has plummeted. Soyabean arrivals, which used to be 60,000 bags (of 60 kg each) till 2014, have gone down to 10,000 a day presently. With the rural folk holding on to their small savings for the tougher days ahead, small businesses are floundering. Caught napping The Modi government was initially caught napping on the issue of mgnrega arrears, which kept on piling up. In the past, mgnrega has been used successfully as a tool to mitigate rural migration. It was only in April, when the severity of drought became obvious, that two tranches of `12,230 crore and `7,321 crore were disbursed to the states. According to weather experts, a respite from the sweltering heat will u 26 u a p r i l 2 5 - M ay 8 , 2 016 come only towards mid-June when the South-West monsoon advances across the country. The worst is yet to come. “As the sun moves towards the north, heat conditions will be felt in North and North-West India. While heat wave occurs every year, the severity is being felt more this year due to the water shortage in many states,” says Shivanand Pai, lead forecaster at the India Meteorological Department. Two successive years of deficient rainfall and depleting groundwater levels due to over-use have aggravated the drought conditions, impacting the farm sector and livelihoods. While the country witnessed 12 per cent deficit rainfall in 2014-15, the deficiency in annual precipitation further widened to 14 per cent during 2015-16. The poor precipitation during the last two years has led to reduced water storage levels in the 91 major reservoirs monitored by the Central Water Commission. Further, the intensifying heat condition is resulting in rapid depletion of the water levels in these reservoirs. As on 13 April, storage in the 91 major reservoirs stood at 35.839 billion cubic metres (bcm), accounting for 23 per cent of the total storage capacity of 157.799 bcm. The current water level is 33 per cent lower than last year and 23 per cent lower than the 10-year average of 46.724 bcm for the period. Live storage levels in the Southern Region stood at a mere 15 per cent of the total capacity, followed by the Western Region at 18 per cent, the Northern Region at 23 per cent and the Eastern Region at 34 per cent. Aware of the political fallout of drought, Prime Minister Narendra Modi recently announced that his government was working on a plan to irrigate parched farmlands in order to arrive at a permanent solution to drought in many parts of the country. While India has become somewhat better at dealing with the consequences of inadequate rainfall than in the past, there is a long way to go before one can say the economy and people have been as ‘monsoonproofed’ as they possibly can be. u RA K ESH J OSHI [email protected] Column B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Brought to a standstill There now seems to be little chance of any forward movement in UN’s mediation efforts U nited Nations’ efforts to mediate in wartorn Syria are floundering and bloody chaos might soon return to its previous intensity after nearly two months of uneven cessation of hostilities. If the mediation collapses in coming months, the UN, already beleaguered by the alleged cover up of sexual violence by some of its peace keepers in Africa, will lose yet more credibility as an effective diplomatic tool for peace. Syria’s poison will also worsen the enmity between Sunni Saudi Arabia and Shia Iran, while increasing the outflow of refugees crowding into Turkey before finding perilous routes to enter Europe. Staffan de Mistura, who is mediating indirect contacts in Geneva among some of Syria’s warring parties, says ‘ups and downs’ are normal but most indicators now look discouraging. The cessation of hostilities was a triumph of diplomacy after nearly five years of carnage and allowed the UN to deliver humanitarian aid to the worst hit areas but it reached less than a third of the people in need. Some humanitarian workers have accused President Bashar Assad’s regime of deliberately blocking aid deliveries, including medicines and baby foods, to towns and villages resisting pro-government forces. Allegedly, Assad wants to intensify the suffering of local people to turn them against anti-government forces holding those locations. But the straw that broke the camel’s back was the carnage caused by government aerial attacks on 19 April on market places in two small towns. Assad seemed to have lost patience with local people, who used the cessation of hostilities to hold protests there for more than 30 days running. The protests were against rebel groups, including the al Qaeda-affiliated Nusra Front, and government forces trying to evict them. Mistura’s mediation does not include the Nusra front and Islamic State, which hold nearly two-thirds of Syria’s territory and are each other’s enemies. He is also using a troubled format that forces him to talk separately with government representatives and those of rebel groups brought together by Saudi Arabia in a High Negotiations Committee ( hnc). The hnc is a fragile group, since most of its members were fighting one another before the Saudis knocked heads in late 2015 to prepare for Mistura’s mediation. Washington calls hnc Brij Khindaria members ‘moderate’ rebels and helps the Saudiled Gulf allies to arm and finance them. The hnc’s goal is to oust Assad. It rejects any transition process that might keep Assad in place awaiting final political settlement in Syria. In contrast, Assad’s goal is to stay in power using diplomacy, political process or war to defeat all rebel groups, including hnc members, Nusra Front and Islamic State. Mistura’s mandate from the UN Security Council is to bring about a transition process that ends in elections within 18 months for an inclusive government that controls all of Syria without loss of territory to anyone. Despite the seemingly insurmountable odds, hope glimmered when the cessation of hostilities occurred. W The author is an international affairs columnist for Business India. He can be contacted at brij.khindaria@ businessindiagroup.com u 27 u a p r i l 2 5 - MAY 8 , 2 016 ashington and Moscow strong-armed the Saudis and Assad respectively to obtain the cessation mainly to alleviate the people’s suffering. The cessation was also vital for Europe because millions of Syrian refugees headed for European countries, especially Germany, in 2015, causing near panic among politicians. The hope was that stable deliveries of humanitarian aid would make it unnecessary for people to flee to Turkey and from there to Europe. But that seems to be over now. On 19 April, all hnc representatives withdrew from Mistura’s process. hnc head Riad Hijab cited repeated violations by Assad’s forces to declare that his delegation could no longer support a “political process which prolongs the life of this regime”. That took the wind out of this phase of Mistura’s efforts. Earlier, both Washington and Moscow had given the impression that a transition arrangement including Assad was possible but current obstinacy suggests that the US and Russia are losing control over their proxies on the battle field. Mistura will continue to talk to whomever he can find and may even schedule another round of mediation in a few weeks. But there seems little chance of forward movement without a new back-door deal between Washington and Moscow to put much more severe pressure on their allies and protégés. In any case, Mistura’s mediation and the political process it seeks is mortally flawed, because the most effective fighting forces so far, Nusra Front and Islamic State have rejected it completely.u Panju’s Page By Panju Ganguli TCS IS PRETTY STRONG BECAUSE OF OUR CAPABILITIES IN DIGITAL, GOVERNANCE, RISK COMPLIANCE, INVESTMENT AND IN TERMS OF OUR PRODUCTS AS WELL AS STRONG TECHNOLOGY B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d MY LONG-TERM VISION IS TO MAKE HERO HONDA A GLOBAL LEADER NOT JUST IN TERMS of SALES VOLUMES, BUT IN EVERY SENSE OF THE TERM – TECHNOLOGY, INNOVATION, PRODUCT LINE-UP, WORLDWIDE PRESENCE AND GLOBAL BEST PRACTICES N. CHANDRASEKARAN CEO, TCS pawan munjal Chairman, MD, & CEO, Hero Motorcorp u 28 u A p r i l 2 5 - m ay 8 , 2 016 Cover Feature B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Gadkari hits I t was a day unlike any other in Palwal, a district town in Haryana located 60 km from the national capital. The town has been in the news for no other reason than the stalled project that runs through it, called the Western Peripheral Expressway. Along with the Eastern Peripheral Expressway, it was planned 11 years ago to ease traffic congestion as well as air pollution in New Delhi. Forming a ring around the ncr area, the two expressways, spanning 135 km, will ensure that non-destined, diesel-driven trucks and commercial vehicles coming from north India and those heading for central and southern parts do not enter the city limits of Delhi. But the dream was threatening to turn sour, as the concessionaire kmp Expressway kept slipping up on deadlines. However, any visitor to Palwal on 5 April could not have failed to detect a frisson of excitement in the air. The Delhi-Mathura road or National Highway (nh) 2 that leads to Palwal had a vip convoy hurtling past the industrial township of Faridabad towards this nondescript town. One of the cars in the cavalcade was occupied by Nitin Jairam Gadkari, Union minister for road transport & highways. After the bjp came to power in Haryana in 2014, Gadkari had in a meeting with the new cm, Manohar Lal Khattar, decided to prioritise the completion of this project. Now, in 11 months, the 52-km stretch from Palwal to Manesar, the auto parts hub, had been completed by a jv of kcc Buildcon and Dilip Buildcon, and Gadkari was going there to inaugurate it. The Manesar-Palwal section, built at a cost of `457.81 crore, is an access controlled, six-lane, divided road with 1.5 metre wide paved shoulder on each side and multiple under-passes. Starting from Manesar, it intersects the Delhi-Jaipur nh 8, Palwal-Sohnau 30 u a p r i l 2 5 - M ay 8 , 2 016 Cover Feature B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d the road... pa l A s h r a n ja n b h au m i c k Rewari nh 919, Sohna-Nuh-Alwar Road nh 248A and finally joins nh 2 near Palwal. Traffic from Mathura and Agra and headed for Gurgaon, Manesar or Jaipur can now use this route instead of entering Delhi and vice-versa, saving time and money, even though the full impact on Delhi’s traffic congestion and pollution levels will be felt only when the two expressways are complete. Speaking on the occasion, Gadkari promised to complete the entire project within the next 400 days. Once both the expressways are operational, he said, apart from reducing traffic congestion and air pollution levels in Delhi by half, farmers, traders and the people of the region as a whole will benefit due to better connectivity. In his speech, Gadkari noted that a strong infrastructure plays a major role in fostering development. “Road building activity has caught speed, and today we are building about 20 km of roads per day as against the low of 2 km per day which it had hit during the upa government,” he said. Gadkari’s speech evoked the necessary applause from the captive crowd of bjp workers and the local residents rounded up for the occasion. But he did not mention that it was the previous Congress-led Haryana government that had terminated the contract of kmp Expressways and set the stage for the entry of a new developer. Also, it was on the intervention of the Supreme Court in January 2015 that the project was revived and new bids invited. In July 2015, Essel Infraprojects was awarded the work, with the likely date of completion of construction fixed at August 2018. But, given his style, Gadkari announced at Palwal that the work would be completed well beforehand (in 400 days). Moreover, in a meeting with Delhi cm Arvind Kejriwal a week later, he mooted eight elevated corridors to take Delhi’s outgoing traffic to the two expressways. This will decongest Delhi’s traffic further. It isn’t just the two peripheral expressways that will form a muchneeded ringed bypass outside Delhi that is making the news. Gadkari has also prioritised the Delhi-Meerut Expressway, which will cut travel time between the two places from two hours to 45 minutes. Detailed project reports have been prepared for five greenfield expressways – Vadodara- Mumbai (473 km), Bengaluru-Chennai (264 km), Delhi-Jaipur (226), Kolkata-Dhanbad (277 km), and Delhi-Ludhiana-Amritsar-Katra. An expressway is a controlledaccess highway, mostly six-lane or above, where entrance and exit are controlled by the use of slip roads, the 93-km Ahmedabad-Vadodara stretch being the first one in the country. Expressways not only reduce travel time, but also propel the country’s economic growth. The proposed expressways would be ‘world-class’ in the sense that those would match the quality and specifications in advanced nations. Among Modi’s senior Cabinet colleagues handling core portfolios, Gadkari is seen as a man of action, a human bulldozer of sorts who is trying to replicate nation-wide what he did as pwd minister in Maharashtra more than a decade ago, building a string of flyovers in Mumbai and the Mumbai-Pune expressway. Long hindered by execution delays, project cancellations, stalled projects, loss of lender confidence, leveraged balance sheets of developers and sluggish traffic growth, the road transport and highways portfolio was regarded as one of the most challenging jobs in the Cabinet. The road building industry, through its aggressive bidding and furious expansion (during 2010-12) along with missed estimates of toll revenue and traffic growth, had taken a big hit, which in turn had hurt returns to investors. ... but building worldclass highways without cleaning up stressed assets is a job half-done u 31 u a p r i l 2 5 - M ay 8 , 2 016 Cover Feature New targets There is little doubt that things have moved since Gadkari took charge. In 2015-16, about 10,000 km of highway contracts worth `1 lakh crore were awarded and 6,000 km were constructed: These targets have now been upped to 25,000 km and 15,000 km respectively for 2016-17. Out of the 25,000 km, 15,000 km will be awarded by National Highways Authority of India (nhai) and 10,000 km by newly-formed National Highway and Infrastructure Development Corporation Ltd. In all, contracts worth `2.5 lakh crore will be handed out, according to officials. On the face of it, the new targets are bewildering, considering that in May 2014, when the nda took over, 73 projects involving an investment of `1 lakh crore were stuck and road building was crawling below 5 km a day. Over the last two years, the government unveiled a comprehensive exit policy for a developer to quit a project two years after completion, a measure to help the stressed sector monetise assets and unlock the capital for future projects. This was aimed at benefitting about projects bid on the build-operate-transfer ( bot) basis with a locked in equity of `4,500 crore. nhai was also allowed to inject funds in languishing projects which are 50 per cent complete on a loan basis at a pre-determined rate of return, which would help complete such projects. The hybrid annuity model was launched, where the risk has been substantially rebalanced between the private and the public sector. In addition, certain amendments were made to the model concession agreement to goad the private sector to come forward. Compensation to concessionaires for languishing projects on bot – toll mode for delays not attributable to them – has been rationalised. All these steps were taken at a time when the private sector’s B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d interest in public-private partnership (ppp) had dwindled to the extent that most such projects failed to get even a single bid. The slew of policy measures including upfront land acquisition, prior clearance from the ministry of environment & forests and larger share of Engineering, Procurement Construction (epc) contracts, where the government bears the entire financial burden and funds the project, have raised the interest levels of developers and contractors in road projects. This is reflected in the award by nhai alone of projects amounting to `42,800 crore spanning 3,421 km in fiscal 2015-16, according to a 14 March report by Emkay Global Financial Services’ analysts Nitin Arora and Kushan Parikh. Of these, epc accounts for contracts worth `29,300 crore, spanning 2,526 km; bot, `10,800 crore for 803 km; and hybrid annuity, `2,800 crore for 92 km. The government now claims it moved fast and did not flinch from taking hard decisions, terminating contracts for 39 projects covering about 4,620 km, out of the 73 ‘stuck’ projects it had inherited. These projects are now being restructured. Another 16 projects are being revived so that they can be reawarded. Three projects have been handed over to state governments. In 18 cases, bids have been invited or are being invited. The government also claims that it u 32 u a p r i l 2 5 - M ay 8 , 2 016 has permitted rescheduling of the premium payment in 19 stressed projects, where developers had promised paying upfront premium and then faltered. Actually, this process had started in upa 2, when several projects which were bid out with high premiums had got stalled after developers were hit by a cash crunch. A major example was the 555-km Udaipur-Kishangarh-Ahmedabad highway project costing `7,700 crore, for which gmr Infrastrtcure had forked out an eye-popping annual premium of `636 crore. This project was later cancelled. Gadkari is also one .of the few ministers who does not hesitate to set new punishing targets, even warning the nhai staff that he is not happy with their performance and that they should either shape up or ship out. At a meeting in March, he bluntly told them that his ministry has set up an ‘intelligence-gathering system’, using gis technology for mapping all projects, monitoring construction and status of land acquisition. At the cii’s annual session in New Delhi, Gadakri announced that road construction in India has accelerated to an all-time high pace of 20 km per day, which is better than the peak of 15.7 km per day achieved during the upa rule in 2012. By the time the Modiled nda government completes two years in May-end, his ministry will be constructing 25 km of roads per day. He hoped to touch a target of 30 km in six months. Now the government is targeting 40 km (maybe even more) a day in 2016-17! Exaggerated claims? While the effort by the government to clear bottlenecks in execution is there for all to see, how much it is impacting the end result is debatable. The February icra report on the road sector says that the change is reflected by the 45 per cent increase in the pace of execution to 4.96 km/day during Cover Feature B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d National Highways Development Project Status of NHDP as on February 29, 2016 Golden Quadrilateral NS&W Total Total length (km) 5,846 7,300* 13,146* Completed total till date (km) 5,846 6,427 12,273 Under implementation Length (km) 0 295 295 Contracts (Nos) 0 36 36 Letter of award issued/agreement signed and work to be started Length (km) - 163 163 Contracts (Nos) - 3 3 Length to be awarded (km) – 257 257 * Actual length at present excluding 442 km common length with GQ is 7,274 km However, this may again change after preparation of DPRs. The original approved length of corridors is 7,300 km. April-November 2015 from 3.41 km/ day during April-November 2014. A far cry from the official figures that are being thrown around! This is where an element of hyperbole comes in and some of the claims can go off-mark, as targets keep changing. As a senior highways ministry official points out, “Total construction in a year depends on how much has been awarded in the past three years. This means if we can keep u 33 u a p r i l 2 5 - M ay 8 , 2 016 awarding about 10,000 km a year, we will be able to achieve the 30 km target in the next two years only.” Economists tracking the developments in the highways and roads sector concede that the minister is given to exaggeration. So when Gadkari says that he is committed to contributing at least 2 per cent to the gdp from the roads sector, some take the claim with a pinch of salt. In some ways, Gadkari’s talk sometimes reminds one of the flashy Kamal Nath during the upa 2 days. Experts feel that while interest in road-building activity may have been sparked off by the new policy moves, the real key to reviving investment cycle in the sector would be the cleaning-up of stressed assets. That is why few bidders are coming forward. Nitin Patel, executive director, Sadhbhav Engineering, says that 2015-16 Cover Feature B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d The real issue In 2014, bank debt to the national highways sector was about `1,30,000 crore. In April 2015, the transport sector accounted for 11.5 per cent of stressed assets, and 14 per cent of restructured stressed assets of the banking system. The bank debt has only grown further and this remains an issue to be addressed before private investment can come back into the sector in a big way. The fact that 70 per cent of these projects were awarded by nhai were under epc tells its own tale, as under this model the government bears the entire financial burden unlike in the ppp projects, where money, partly or entirely, has to be brought in by the concessionaire. Building highways through the epc model therefore has an inherent advantage for builders. The hybrid annuity model brings ( ham) focus back on the developers’ ability to deliver prescribed quality in least cost and time, and is amenable to long-term financing. But it will take time to click, as recent anecdotal evidence reveals. So, announcing and building world-class expressways and highways without a cleanup of stressed assets will be a job half-done. Indeed, the lukewarm response to ham is evidence of the fact that most builders are still unwilling to put their money on the table. The government pushed this model basically to fasttrack roads and reduce the burden on developers and financial institutions. The first such project – widening of nh 24 and construction of the Delhi-Meerut Expressway involving `7,000 crore – was launched in January by Prime Minister Narendra Modi himself. Under ham, the government provides 40 per cent of the project cost during the construction period and the release of funds is linked to the progress of construction. The private player needs to raise the rest 60 per cent in the form of equity and New law for road safety soon I t’s not just stepped up road construction activity or handing out of contracts that will ensure Nitin Gadkari a place in history as a successful road transport and highways minister. Road safety has become a major issue with loan. Since the overall requirement is less, the private bidder needs to put less equity. Similarly, as the loan requirement is less in comparison to the other modes of ppp, banks will also be comfortable to lend. The government pays back the rest in instalments during the entire contract period and it is linked to the performance of the private player and the asset. “The recovery of entire investment is assured as the government takes all the risks including collecting user fee and thereby the rise or fall in the total collection doesn’t impact their return from the project. It brings greater comfort to the private player and banks to take up such projects. Even if the private developer defaults during construction, banks will get back their loan with a slight haircut. This provision is not there in the other two modes of ppp,” says a senior official of the highways ministry. Under the traditional ppp models – bot-Toll and bot-Annuity – private players need to put 30 per cent of the project cost as their equity and the rest 70 per cent comes in the form of debt. While in bot-Toll mode developers recover their investment from the collection of user fee, in botAnnuity the government pays back the entire amount in instalments. Officials have been claiming that the hybrid annuity is also better in comparison to epc. But are the road developers enthused by it? According to a report by icra, the first project under the pa l A s h r a n ja n b h au m i c k was encouraging, with the ministry and nhai together awarding close to 10,000 km of work. While the awarding pace has been fast, he admits that the competition in hybrid annuity and bot-toll models is less. There are hardly five or six players coming up with the bids. In the epc mode, of course, there are more bidders. “Going forward, we are of the view that since the number of projects will be more, the competitive intensity will go down further because everybody will have sizeable orders. The pricing will benefit also,” says Patel. Indian roads account for the highest fatalities in the world, almost 400 a day. The roads in UP account for the highest number of deaths, followed by the road in his home state of Maharashtra. The lawmaker from Nagpur appears to realise this, and has woven in the theme of road safety, which was largely ignored by his predecessors, into his ministerial brief. This shows the smart politician in Gadkari as road safety affects the common man seriously. “When the Modi government came to power, we u 34 u a p r i l 2 5 - M ay 8 , 2 016 decided to give topmost priority to infrastructure. When I became the minister for road transport & highways, there were merely 96,000 km of highways. That makes it only 2 per cent of the total road network in the country, which was used by around 40 per cent of total traffic. There Cover Feature B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d the Solan-Kaithalighat section in Himachal Pradesh – did not attract a single bidder because of three major reasons: u back-ended annuity payments from nhai; u absence of clarity on payment by the concessionaire for maintenance of project stretch during construction; and u lack of clarity on approvals. Regarding approvals, several parts of the RoW (right of way) were under arbitration and there was limited visibility on availability of land for the Kandhaghat bypass. Besides, there was little clarity on forest clearances and on hill cutting near the Kalka-Shimla track, a unesco world heritage line. Subsequently, the nhai made several amendments to the draft concession agreement, including a revised annuity payment scheduler. Maintenance of the existing road during construction has now been made part of the bid price, while on RoW/approvals the relevant clause was amended. The bids for this project had to be re-invited after incorporating the above changes. Subsequently, two projects were awarded under ham, one each to Welspun and Apco Infratech (two packages of Delhi-Meerut Expressway), aggregating to a total of 30.66 km of road length. Twenty more are under consideration. But the slippages are obvious. nhai had set an award target of 1,400 km for ham, about 28 per cent of project awards of 5,000 km during 2015-16. Till January 2016, are about 500,000 road accidents every year. But soon, we will have over 2 lakh kilometres of highways and number of accidents brought to half,” the minister says. In fact, Gadkari openly says that not being able to get the Road Transport and Safety Bill passed terms of traffic growth. Under the model, revenue collection will be NHAI’s responsibility, while developers will be paid in annual instalments over a period of time, which means not just low risk, but also low returns from the project. The government is also offering 80 per cent of prior land acquisition and forest clearance in these awards. Some builders even feel that ham might not work given that it is similar to the earlier public-private partnership model, except for the difference that the private company will now bear 60 per cent of the total cost instead of 100 per cent earlier. However, others say the model is the safest for bankers to finance. “The model eliminates the biggest risks related to traffic or execution. Companies with weak balance sheets are not comfortable in investing equity and that has kept the competition low,” said Vasistha Patel, managing director at Sadbhav Infrastructure, which has bid for six projects under the new model. pa l A s h r a n ja n b h au m i c k ham – four-laning of bids for 16 projects totaling 764.69 km worth `150.99 billion were called for under ham, which are to be awarded before March 2016. Given the situation, the target of 1,400 km is likely to be missed. The absence of big road developers and lukewarm participation from the rest in the nhai’s March bids for five ham projects was further indication of something more will need to be done to make road building more profitable. Each of the projects saw bids from only 4-5 builders such as Sadbhav Infrastructure Projects, mbl Infrastructures, Oriental Structural Engineers and Ashoka Buildcon. Industry sources say that the weak interest signalled a long haul for the country in the roads sector. While big developers like Larsen & Toubro, Hindustan Construction Co and gmr Infrastructure are trying to pay off their debts and take care of their highly-leveraged balance sheets, banks remain wary of large greenfield projects. Sources in the industry say that ham does not promise high upside in in Parliament so far is the only ‘black spot’ in his ministry. He is pushing to get Stake sale uncertainty The fact that everything is not falling in place is also evident from difficulty that some of the biggest financially-squeezed developers are trying to reduce debt by getting rid of nearly 60 operational road projects. It was hoped that the stake sale would help raise money for existing commitments or for future growth capital. But to most such stressed developers, the situation on the bill cleared in the current session. The Bill seeks to come down heavily on traffic offenders and proposes steep penalties of up to `3 lakh along with a minimum of seven-year imprisonment for death of a child in certain circumstances. Designed after studying u 35 u a p r i l 2 5 - M ay 8 , 2 016 relevant laws of the US, the UK, Singapore and Japan, it is expected to bring down accidents as well as fatalities. It will also curb the racket of bogus licences, as almost 30 per cent of the licences in the country are bogus. A Road Safety Authority is also on the anvil. u Cover Feature project. However, the promoter will have to return the funds from the toll revenue to the nhai at bank rate plus 2 per cent. Such funds, which are already applicable in projects implemented on botToll basis, will now be implemented in projects on bot-Annuity. “While the one-time fund infusion by nhai for languishing road projects shows positive intent, first charge creation has become a challenge in implementing the one-time fund infusion scheme as the exposure of existing lenders will become subordinate to funding by nhai,” says Rohit Inamdar, senior vice-president, icra. An India Ratings report said that funding shortfall may not be the only reason for languishing projects, but also delays in getting the appropriate approvals and clearances from various government agencies. While this has resulted in project deferrals and cost overruns, the same has further increased the stressed loans in the banking system. “Therefore, the one-time funding may not help all stranded projects, but only those that needed financing,” the report says. Today, the situation is such that lenders already with high exposure to these languishing projects are unwilling to commit more resources without the help from external resources. The involvement of nhai as a bailout agency underlines the situation. “Today, there is a clear disconnect between what the government wants to spend on infrastructure and how much banks are willing to fund projects,” says Anubhav Gupta, analyst, Maybank Kim Eng Securities. pa l A s h r a n ja n b h au m i c k the ground remains the same, despite the easing of rules to help them exit their projects. According to investment bankers working on highway sector deals, potential buyers are looking for cheap deals while lenders are refusing to clear them. Not every road project on the block will be able to find a buyer. The presence of multiple investors in some projects, tough conditions laid out by lenders, and differing expectations on valuation are other delaying closure of deals. There have been media reports that Hyderabad-based Gayatri Projects, which develops road projects on build-operate-transfer basis, is looking to sell its stake in seven operational road assets. Also, Reliance Infrastructure Ltd has been looking to sell all of its 11 operational road projects and has held discussions with potential buyers. Creditors of debt-laden infrastructure developer ivrcl , which invoked the so-called strategic debt restructuring initiative in December, are also looking to sell assets to recover dues. In what was billed to be one of the biggest highway sector divestments last year, Gammon Infrastructure Projects said it would sell a portfolio of nine projects – six roads and three power plants – to bif India Holdings, controlled by Canada’s Brookfield Asset Management Inc and infrastructure fund Core Infrastructure India Fund, for `563 crore in cash. However, the deal faced a hurdle when lenders wanted the proceeds to be used on certain other assets of the company. “Obtaining lenders’ noc is one of the key hurdles since lenders want to ensure appropriate usage of proceeds before giving such an noc,” said Ashish Agarwal, director, infrastructure, Equirus Capital, an investment bank. Satisfying expectations of multiple stakeholders of the project, where there is more than one sponsor, is among other hurdles B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d companies face when looking to sell their projects. Slow approvals from lenders and difficulty in getting the desired valuation from buyers is the biggest hurdle to companies looking to sell their operational assets, adds V. Sandeep Kumar Reddy, managing director, Gayatri Projects, an infrastructure firm. “There is a small segment of buyers who are actively looking at acquiring road assets as compared to many road projects on offer for sale. Consequently, there is a valuation squeeze for the buyers, while the sellers feel that the prospects of their road projects would certainly improve as the economy picks up,” says Navneet Singh, executive director & head, infrastructure group, Avendus Capital. It is not that divestments are not taking place totally. Madhucon Projects, gmr Infrastructure, Welspun Enterprises, ncc and Gayatri Projects are some of the infrastructure companies that have successfully divested their stakes in operational road projects. Multi-asset class fund manager idfc Alternatives, US-based I Squared Capital and Brookfield Asset Management are among the few financial firms in the infrastructure sector looking to buy controlling stakes in operational road projects. Another issue is of stuck and languishing projects. Last October, the Cabinet approved the proposal for a one-time fund infusion from the government to complete the u 36 u a p r i l 2 5 - M ay 8 , 2 016 Some suggestions Faced with the accusation of not playing its part, the Indian Banks’ Association recently asked the government and the rbi to accord ‘priority sector’ status to road projects. As per the priority sector norms, banks have to necessarily provide 40 per Cover Feature B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d pa l A s h r a n ja n b h au m i c k cent of its total lending to the sector, with the rate interest being lower than usual corporate loans. Sectors which presently qualify for priority sector include agriculture, education, renewal energy and msme . Besides, iba has also suggested permitting flexible restructuring of long term project loans with debts below `500 crore. Many road projects have debt below this level but have a long concession period. Besides, iba had proposed that the rbi should consider relaxing npa norms for bank loans. In case of stalled projects, where last mile funding has been given by nhai, any restructuring on account of the same shall not be classified as restructured or npa. The road transport and highways ministry is said to be examining these ideas. But will the finance ministry and rbi go along? Manish Agarwal, partner, leader, infrastructure, PwC India, says while several projects are under bidding, the competition is limited and the bids are not aggressive. While the public sector banks are still struggling with stressed assets, the private sector banks would probably find this a good time to re-engage with the sector. While this is a positive story, it may be insufficient to get private sector investment in large enough volumes. Public spending will need to continue in parallel, at least in the short term. “Several recommendations of the Kelkar Committee need to be implemented for ppp ’s to regain credibility, at national highways as well as at the state level. A more proactive approach to ‘actionable stress,’ as recommended, will require bold steps in taking a pragmatic view of the government actions (or inactions) leading to stress. Hastening dispute resolution processes will require implementation of the proposed amendments to Prevention of Corruption Act and to Arbitration Act. The proposed National Facilitation Committee can better u 37 u a p r i l 2 5 - M ay 8 , 2 016 institutionalise the process of project preparation ahead of bidding. Removing the threat of cag audit of spvs is important. The most radical recommendation, of setting up a Tribunal by an Act of Parliament, to enable re-negotiations in future, will take some time to set up, but will go a long way in increasing investor comfort. Implementation of these could result in increased foreign developer interest, as well as flow of long-term pension and infrastructure funds into the sector,” he feels. In the 2016-17 budget, finance minister Arun Jaitley announced an outlay of ` 97,000 crore for the roads sector, which includes `19,000 crore towards the Pradhan Mantri Gram Sadak Yojana (pmgsy) in which Gadkari has no part to play. Of the remaining sum, the budgetary support for roads and highways is `57,000 crore, up from `45,000 crore in the last fiscal. This will be topped up by an additional `15,000 crore be raised by tax-free bonds floated Cover Feature Signs of revival So, has all this turned the situation? An icra study in February pointed out that the road sector is showing signs of revival drawing on several measures announced by the government over the last two years, despite the fact that, under the new land law, the cost of land acquisition has risen by 122 per cent to `30 million per hectare from `13.5 million in 2015. Among the policy measures that have emerged as key drivers in the execution of projects, icra has listed award of projects only after 80 per cent RoW is secured; focus on quick resolution of stalled projects; delegation of power to regional offices to grant forest clearances; and allowance to file online applications to construct rail under and over bridges. Other measures like compensation to developers in case the delay is not attributable to them and relaxation in exit norms should address some of the liquidity issues faced by developers. India has the world’s second rebidding. irb was the sole bidder for the project in its final round. The initial round had seen a handful of participants, including il&fs Transportation and hcc. While the recent policy moves by the government represent a forward movement, clearly more needs to be done. G. M. Rao, chairman, gmr group, a key player in infrastructure, sees a turnaround in the sector over the next two years. A combination of factors, from the government’s emphasis on development, reducing cost of funds and growing interest of global funds will drive the turnaround. Banks switching over to an mclr (marginal cost of funds based lending rate) regime would also be a positive for the sector. Noting that the firms were stressed and looked to reduce their debt burden, Rao said several global funds were keen on investing in the sector. Asset sale by infrastructure companies, he said, were bound to go up as investments by such funds increase. India Ratings notes that prudent accumulation of orders with a close correlation between the capacity to execute and order book size will be crucial to improvements in cash flows and credit metrics of individual companies. Analysts expect the upcoming awards to be increasingly skewed towards epc and ham, given the negative cash flows from operations of most builders. In the near term, public sector funding may have to drive the growth of highways because of the weak financials of most private developers and limited capacity to take up more projects. Indeed, the government will have to handhold the private sector into investing until roads become attractive again. So, while the signs of a revival may be visible, there’s a long way to go. pa l A s h r a n ja n b h au m i c k by nhai. To meet the revised targets, the highways ministry is looking at additional options to raise funds through epfo and lic and by leasing out existing projects under the toll-operate-transfer (tot) model. Actually, the emphasis on roads and highways is part of a larger plan to invest as much as `2.21 trillion in creating and upgrading infrastructure in the current fiscal year. The government is hoping that the increased infrastructure spending will provide a boost to domestic steel and cement demand growth. Rating agencies are somewhat sceptical about the gameplan. Fitch Ratings feels that the demand for steel can grow if “project execution rates pick up significantly”. However, even Fitch, like other rating agencies, agrees that there has been a pick-up in road construction. B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d largest network of roads after the US, spanning about 4.87 million km. But the quality of its roads, however, is ranked below neighbouring countries, including Pakistan, coming in at 76 out of 144 countries, according to a World Economic Forum 2014-15, global competitiveness report. Apart from adding new road projects this year, the ministry along with nhai and state agencies, plans to upgrade existing ones. Cement, which has a longer life, is being used in some expressways instead of bitumen. With Gadkari setting such a scorching pace, there are bound to be controversies. Recently, after irb Infrastructure Developers won the bid on bot-annuity to build the `10,050-crore Zojila Pass tunnel – India’s most expensive road project – in Jammu & Kashmir on a single tender, Congress leader Digvijaya Singh alleged that the promoters of irb – the Mhaiskars – were close to Gadkari. Singh wrote to the prime minister and approached Central Vigilance Commission, seeking an investigation into the matter. irb, already one of the largest build-operate-transfer road developers in India, had in January estimated its order book at `16,430 crore. The firm has 20 toll-based projects, of which 14 are operational. Gadkari rejected all charges as false, cancelled the award and ordered u 38 u a p r i l 2 5 - M ay 8 , 2 016 u RA K ESH J OSHI [email protected] Column B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Is interest rate in your interest? The mismatch between declining interest earnings and rising cost of living has made a mess of many retired people’s lives I nterest rates have been heading south slowly and steadily over the past several years since the transitioning of India from a developing country to a country of opportunity. But, then, it is a salvation for borrowers and damnation for savers. With the objective of aligning interest rates on savings to the yield on securities/bonds, as also to bring some level playing parties, the government had recently announced a reduction of 70-100 basis points in interest rates on savings schemes such as pf, ppf, po deposits, Kisan Vikas Patra, etc. Additionally, the rates will also be reviewed every quarter. Understandably, this has sent jitters down the spines of the citizenry, particularly the retired and the pensionless, as the reduction will substantially eat into their ability to sustain themselves in a scenario of rising costs. Notwithstanding the hype and sound of government agencies around inflation rates falling, the cost of living has continued to rise, reducing the gap between earnings from these risk-free savings schemes and costs. This is making cringing and skimping a necessity for a significant multitude of our populace. The clamour by public sector banks (and some private sector banks too) to reduce the rates on these instruments (for interest parity), so that they can attract fixed deposits at cheaper rates and lend at lower costs, seems to have worked. The government, pressured as it is by poor business sentiment and mounting npas of banks, has moved on this with an added argument of credit injection to fuel growth in the economy. There is, however, no mention of the high risks of fixed deposits (the insurance covers only a maximum fd of H1 lakh), compared to the guarantee of safety of monies in pf, kvp, pod, etc. The real rate of interest (the actual rate charged minus the inflation rate) acceptable in most developed economies is 1-2 per cent. Those involved in business and commerce, appreciative as they are of the macro and micro level economics of the country and the world, harness these changes by reworking their business plans and yet make profits. But, what about the hundreds of millions of people who are either employed or contract labourers or marginalised and who depend solely on the interest income on their savings, meagre in most cases. Try explaining to Nagesh G. Alai them these economic theories when their stomachs are in a rumble and their health in a stumble. Their survival depends on every rupee of interest they earn. India has never had any worthwhile social security system, except for the compulsory provident fund contribution of 12 per cent by both the employee and the employer, with an added attraction of tax free interest earning (at least thus far; who can forget the government’s recent attempt to tax withdrawals from pf and later calling it off due to a public outcry). Most of these savings get used for housing or marriage or medical expenses, leaving little for daily bread and butter in the retired stage. The opaque Employee Pension Scheme doles out a ridiculously low amount of pension to be really a succour. The plight of the unorganised contract/daily wage earners and the marginalised is only worse. I The author is a senior corporate professional. He can be contacted at [email protected] The views expressed are personal u 39 u a p r i l 2 5 - MAY 8 , 2 016 nstead of working to secure the lives of the retired (who are going to be a significant third of the population, going by demographic studies) with a robust social security, the government is reducing their interest earnings. Interestingly, it has announced plans to recruit 220,000 employees into its various cadres over the next two years, despite a bloating workforce and rising wage bills. Deficits be damned. But the good thing for these 220,000 new employees is that, like the millions of current government employees, they too will get lifelong pensions! As will all the mps and mlas and other government functionaries. Any wonder that there is a scramble for this sinecure? The government clearly needs to wake up to this real disparity of pension on the ground and do something tangible to provide a social security for every citizen, who has been productive and paying taxes – such as making an 8 per cent contribution to a superannuation corpus (beyond the 12 per cent for pf) compulsory and nonwithdrawable except for annuities. Meanwhile, retired people can only pull along with more financial prudence, belt-tightening, handout of doles and, of course, the famed Indian stoicism. The mismatch between declining interest earnings and rising cost of living has already seen several sell or mortgage their lands and roofs to stave off mortgaging of their lives. The country deserves a secure citizenry after 69 years of independence. We are a far cry from it. u Special Report B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Photos: sa n jay bor a de Getting discoms into profit Solving the vexatious issue through UDAY is critical to fixing the power sector P iyush Goyal, the ever-smiling minister in charge of power, coal and new & renewable energy, is on a roll. His ministry’s energy efficiency programme has already distributed over 79.9 million (and counting) led bulbs nationwide. The world’s largest led lighting programme has helped India save almost 2,079 megawatts (mw) of peak electricity demand. Importantly, he has also managed to do in two years what the upa government found impossible to do in 10 – get the state-owned monopoly coal miner, Coal India Limited, to ramp up the output of coal by almost 80 million tonnes per annum. A liberalised policy, allowing swapping of coal, has been instituted, which allows firms to rationalise their freight costs by bartering coal with mines that are closer to their power-generating plants. “There’s significant improvement in logistics taking place in coal-rich states to get fuel to the power generating plants,” says Kameswara Rao, leader, energy, utilities & mining, PricewaterhouseCoopers India. For those who lacked access to coal linkage and captive sources of fuel, Goyal has managed to auction coal blocks, giving firms access to the fuel, garnering huge sources of recurring royalties for state governments. Gasbased power plants, which were idling due to unavailability of fuel from Reliance Industries’ kg d6 block, have been given a dose of oxygen, by making available pooled gas to run their units at 30 per cent plant load factor and get some revenues to service salaries and bank debt payments. The upshot: availability of power seems to have improved, with peak power deficit for the ongoing fiscal year projected at just 2.6 per cent or 4,108 mw by the Central Electricity u 40 u a p r i l 2 5 - m ay 8 , 2 016 Authority. If realised, this level of low energy deficits would be the second lowest on record since economic liberalisation began in the country. However, Goyal has a long way to go in fixing the problem-ridden power sector, which has emerged the biggest contributor to non-performing assets of the banking system. “While the sector accounts for 9.5 per cent of total advances, it accounts for 35 per cent of all stressed assets in the banking system,” says Suhas Harinarayan, executive director, jm Financial Services. “We have reached a level today where you have to restructure otherwise you cannot nurse the patient back to good health,” adds R. Raghuttama Rao, managing director, icra Management Consulting Services (imacs). Of course, the banking system, groaning under bad loans given to power generating firms, has been given some measure of respite with the government working with the rbi to come out with a 5:25 flexible restructuring scheme, which allows banks to extend the repayment period of the loans up to 25 years, Special Report B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d making it easier for the borrower to service the loans in a timely fashion. A critical component of Goyal’s strategy is the Ujwal Discom Assurance Yojna (uday) scheme, under which state governments will by March next year take over 75 per cent of the debt (as on 30 September 2015) held by their distribution companies (discoms), the weakest link in the power value chain. The balance 25 per cent of the debt is to be serviced through state governmentguaranteed bonds issued by the discoms. (According to latest reports, the government has decided to delay the timeline of these bonds, fearing a glut as eight states, led by UP, have already issued them.) Concessional funding will be made available to state discoms to upgrade their old and creaking infrastructure and usher them into the digital age. So far, 19 states have joined the uday scheme. About 90 per cent of the losses made by the discoms are covered by the states that have joined uday. Archaic distribution system A lot is riding on the success of this financial turnaround and revival package for discoms, as these companies are broke and struggling with creaking infrastructure, unable to sell power to those who need it, forcing homes, shops, hospitals and malls to invest in diesel generation sets, which cost as much as `11-16 per unit for electricity. It’s estimated that, at its peak, almost 80,000 mw of power is fired from diesel generation sets in India. “The distribution system we have is so archaic that, even if there are certain customers who are willing to pay marginal prices for power supply, our discoms have the capacity to shut the whole system,” says Kaustav Mukherjee, partner & director, Boston Consulting Group India. A key factor in the flawed working of discoms is that they are stateowned and state-controlled. The state-owned companies have little efficiency and customer focus. “The power sector is in a mess, because discoms are not able to recover money for electricity supplied. Even in states where tariffs have been jacked up, collections are abysmally poor. You Piyush Goyal has a long way to go in fixing the problemridden power sector, which has emerged the biggest contributor to non-performing assets of the banking system cannot provide cheap power to small consumers and agriculture and then not collect your dues too,” argues Saumitra Chaudhuri, former member, Planning Commission. According to the Union ministry of power, the accumulated losses of state-owned discoms stand at `3.8 lakh crore. Put another way, that’s more than enough to fund the finance ministry’s 2015-16 allocation of `34,699 crore to the flagship rural employment guarantee scheme mgnrega, for the next 10 years and still have money left over! “The operational performance of discoms shows a tremendous leakage between the energy supplied and the cash actually collected,” notes Vinayak Chatterjee of Feedback Infra. If the losses being incurred by discoms have to be curtailed, they must be allowed to bill accurately and collect all their bills in a timely fashion, with the full support rather than discouragement of the state government and its law and order machinery. In tune with the objectives of Electricity Act 2003, they must also be allowed to raise tariffs for subsidised consumers, so that they can cover the cost of supplying electricity. But there is a vast gap between theory and practice. “Discoms, as it stands, have neither the cash flow nor the fund raising ability to come out with mediumu 41 u a p r i l 2 5 - m ay 8 , 2 016 to-long-term power purchase agreements,” comments Sushil Maroo, managing director, Essar Power. Tariffs in many states have not been revised for years even to the limited extent of compensating utilities for inflation and higher fuel costs. In most countries worldwide, fuel-led generation costs increases are regularly passed on in retail tariffs. Pramod Deo, former chairman, Central Electricity Regulatory Commission (cerc), has a radical idea – wherever losses are high, either the tariffs charged should be higher to cover the costs or, the power cuts should be for longer periods of time, compared to areas where losses are lower. This will force people to act responsibly, helping the discom cover some of its costs. But are there any takers? Not only do discoms pile up accumulated losses, they still continue to lose money because they sell power below what it costs them to buy it. Rating agency crisil estimates that, the country’s eight top loss-making discoms lose around `1.40 for every unit they supply to their consumers. Take Maharashtra, considered a progressive state, as an example. It’s estimated that it costs the government-owned utility just over `6 to purchase a single unit of electricity. But it sells this at an average price of almost half its cost – at `3.11 per unit. Since no one can continue in Special Report business by selling something for less than what it costs them to make or buy it, it’s no surprise that the corporations are dead broke. That they have survived so long is merely because, under two previous Central governments, they had received bailout packages that shaved off a good portion of their losses. But they failed to correct their habit of continuing to sell something below cost. “Tariffs charged by discoms have to be increased, if costs have to be recovered. Otherwise, we are only deferring the actual problem for another 2-3 years,” says V.K. Dhanuka, former ceo, il&fs Energy Development Co. “The key issue with discom bailouts is: how do you ensure that it doesn’t create a sense of entitlement and set the stage for a recurrence of such episodes?” asks imacs’s Rao. The fact of the matter is that taxpayer’s money is being doled out regularly by governments without any clear idea as to when these bail-outs will cease. Ujwal future? It is against this backdrop that Goyal is promising that uday will achieve what the Electricity Act and several regulations thereafter failed to do – get discoms into profit and make them self-sufficient. This, he claims, will be possible because states will take over 75 per cent of the outstanding debt of these corporations, eliminating their need to pay interest and repay principal on loans worth `3.22 lakh crore. “We have had a financial restructuring package in 2002 and 2012 as well,” says Goyal. “uday cannot fail because it has been formulated after 8-9 months of serious introspection, extensive consultations with bankers, tax experts, investment bankers, state chief ministers, state finance ministers and state finance secretaries. We have a broad acceptance of this scheme as we have looked at what is politically feasible”. But Chaudhuri points out that, in 2011, a similar decision was taken to transfer the liabilities of discoms to states, but this couldn’t materialise, because banks couldn’t afford to take such a large hit on yields on their loans for such a large quantum B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Discoms, as it stands, have neither the cash flow nor the fund raising ability to come out with medium-tolong-term power purchase agreements Sushil Maroo managing director, Essar Power of lending. One way out could be for the states to issue fresh loans, which are subscribed by insurance and pension funds and, then, use those funds to repay banks, saving the latter from a hit on interest yields. Of course, that would also mean that banks are flush with large amounts of cash and nowhere attractive to lend. “uday takes away the pile of debt and gives discoms a new lease of life to make a fresh beginning; reduce losses and make a positive return on the power sold,” says Ravi Uppal, ceo, Jindal Steel & Power. Interest costs for some discoms have zoomed to almost 60 per cent of their annual loss, making it amply clear that debt levels are unsustainably high, he adds. By making available concessional funding (a mix of grants and loans) under Central government schemes such as Deendayal Upadhyaya Gram u 42 u a p r i l 2 5 - m ay 8 , 2 016 Jyoti Yojana, Integrated Power Development Scheme and Power Sector Development Fund, Goyal hopes the under-equipped discoms will be able to install smart meters and upgrade their transformers resulting in lower technical losses and better quality of power supplied to consumers. “We will have compulsory metering at the distribution transformer level in states which, when seen in the background of consumer indexing and use of geographic information systems, will allow mapping of losses right up to the feeder and transformer level,” he says and expects the aggregate technical and commercial losses of discoms on power supplied to drop to 15 per cent of the total by 2018-19. Rao acknowledges that discoms have high technical losses due to the poor state of their cables, bad transformers and unmetered connections resulting in theft. Given their financial plight, many have stopped recruiting staff for years together. “There’s a major challenge of institutional capability at state utilities as staff profile is ageing and fresh recruitment is curtailed. Combine that with limited investment in technology, delays in network refurbishment due to cash constraints and you have a system where oversight is weakened allowing leakages to take place,” says Rao. There are reasons for morale of the staff to be low, as they are mostly with obsolete equipment that can’t be replaced because there’s no money to do so. “We will fix circle level responsibility to reduce losses with support and a team from the government,” assures Goyal, asserting that, for his ministry, outcomes are critical. The rule of thumb dictates that, for every rupee invested in generation, a similar investment is required in transmission & distribution too. However, with India’s discoms engaged in a daily battle for survival, they have no money to invest in anything. Reducing technical losses will require infusing fresh blood and new thinking. Training will have to be provided on how to source power efficiently and many a corrupt staffer will have to be shown the door. Special Report B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Goyal hopes uday will usher in better quality and perhaps quantity of supply to encourage consumers to pay their electricity bills and reduce commercial losses for discoms. Nobody takes issue with the fact that aggregate technical and commercial losses of 30 per cent need to at least be halved. But, is tackling technical losses alone and ignoring commercial losses a wise decision? After all, if the state utilities can’t pass on cost increases beyond their control, then the entire reform exercise becomes a sham. “You are losing money on current operations so adjusting debt on past losses will not solve any problem. You have to take the difficult decision and raise subsidised tariffs,” says Chaudhuri. uday envisages that discoms should at least come to a ‘no-profit, no-loss’ situation in terms of each unit of power supplied by 2018-19. “uday takes into account what we have inherited and a permanent resolution for the future,” claims Goyal. He forecasts that 20 discoms in the country will be making a profit in 2018 itself. “Under the World Bank-funded and Power Finance Corporation-operated plan, formulated during the upa 2 regime, state utilities had to prepare an operating & financial plan, which would show a minimum 3 per cent return to be earned by them. The plans were prepared but compliance was absolutely another matter. Compliance with the targets under uday too will similarly be the challenge,” admits Mukherjee of Boston Consulting Group India. Chaudhuri too believes that reducing at&c losses is ‘a pie in the sky’. “It won’t happen and hence your profit projections may not materialise. Reform can succeed if we can get utilities to report cash break even without assuming at&c loss reduction,” he adds. How will the Central government ensure that discoms under state control will toe the line, especially when several states such as Uttar Pradesh will go to the hustings soon? It is something that isn’t clear to anyone yet. There is scepticism in the private sector that Goyal’s dreams of uday takes away the pile of debt and gives discoms a new lease of life to make a fresh beginning; reduce losses and make a positive return on the power sold. Ravi Uppal ceo, Jindal Steel & Power reducing the gap between the cost of power purchased and price of power billed will get to zero. Goyal does seem open to the idea of quarterly tariff adjustments to account for inflationary pass-throughs but cautions that no government will allow tariffs to be increased by even `1.5-2 per unit a year. “If you provide better service levels, then moderate tariff increases could happen,” says Goyal. Show me the money Years of tinkering with tariffs have already led to a backlog of unbilled increases, which have to be paid to discoms. Plus, there is a huge gap between current costs and revenues; but, the courage to face the issue and fix the mess, does seem to be lagging. To understand why we need to be ready to pay more for power, consider u 43 u a p r i l 2 5 - m ay 8 , 2 016 this. Agriculture and residential consumers in India tend to pay lower subsided tariffs for the power supplied to them. This loss in supplying the agriculture sector is made up by charging other bulk consumers such as shops, malls, cinemas, hospitals and industries higher rates for the power they consume. Deo illustrates how this pans out in India’s most industrialised state, Maharashtra. “While 180,000 industrial and commercial customers bring in 62 per cent of the annual revenues, some 2 crore other customers bring in the balance,” he explains. “The cross subsidy levels in many places have reached unsustainably high levels,” rues Rao of imacs. Thanks to the slowdown in the manufacturing sector, industrial demand for power has been growing below its ideal long-term average or not growing at all. As a result, experts estimate that subsidised agri and residential group of consumers now account for as much as 42 per cent of the total consumption, putting a heavy cross subsidy burden on the bulk consumers. “Tariffs have to sustainably move to the extent that agriculture and households, which are massively subsidised right now, can’t be so heavily subsidised anymore,” says Sumant Sinha, chairman & ceo, ReNew Power Ventures. Since the non-subsidised consumers are already paying a high tariff for the power they consume, there is only limited scope in raising their rates further. At the same time, raising rates for what middle class city dwellers pay for their homes and what farmers are charged for their pumps and homes is a political hot potato. As a result, state governments have adopted the easy way out – put pressure on regulators not to allow increase in tariff of subsidised consumers. This has meant that discoms have been forced to borrow money to fund these losses. Interest costs on these loans push the electricity distributors further into continuing losses. Even where states have agreed to fund the losses by way of grants/ budgetary allocation, the funds come with delay of several quarters, forcing discoms to borrow from banks, which worsen their already Special Report precarious financial plight. “The most important issue to be tackled in the power sector is reform of the discom’s financial health. All states need to adopt uday and meet the operating targets set for discoms – such as reducing the high average technical and commercial losses,” says Sinha. “If the discom becomes defunct, other stakeholders in the system are bound to. Discoms are today collecting as little as 35 per cent of their bill (excluding the subsidies receivable from the state). It’s no surprise they can’t pay their suppliers and we are creating a sector that is unviable,” adds Sardana. uday asks states to take over only 5 per cent of these losses of discoms from 2016-17 and increase this liability to a maximum of 50 per cent of losses in 2020-21. No wonder, many experts believe that what uday does, is merely kick the can of worms down the road for the next federal government to deal with, rather than putting discoms out of their misery once and for all. “uday fundamentally attacks financial problems at the lenders’ level,” says Chatterjee. “It also has good intentions for the operational improvement of the discoms.” So far, few federal governments have managed to see those intentions implemented in letter and spirit, because all these moves would be seen as unpopular and no one wants to give the Opposition a stick to beat them with at the hustings. “Good economics in some cases doesn’t translate into good politics,” says imacs’s Rao. PPPs ahead? One way out of this mess is to privatise the distribution sector. “The regulator cannot regulate the government itself. But, if there is a private sector it can ensure customers get better services and tariffs,” said Sardana. In effect, the state-owned discoms aren’t held to account by anyone as they know that if they make a loss it will be backstopped by taxpayer money. In addition to outright privatisation, there is the go-between franchisee model, where the state discom appoints a private enterprise to run B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d If low losses and higher reliability of power supply can be ensured in these cities, why not in every city? Anil Sardana managing director, Tata Power the business in a certain area for it and achieve efficiencies. Some experts suggest the government can earmark 10-15 cities/zones initially for private sector participation as franchisees/otherwise and once the awardees have successfully achieved results, they can expand their ambit of operations by another 50-100 km area contiguous to the city allotted to them. Whatever be the model, one thing is clear; cities where private distributors are in charge of supplying power for e.g. Ahmedabad, Surat, Kolkata, Mumbai, Jamshedpur, etc, all have uninterrupted 24x7 power of a quality that is significantly better than the state average. “If low losses and higher reliability of power supply can be ensured in these cities, why not in every city?” asks Anil Sardana, managing director, Tata Power. “As a start, the government should look at privatising distribution in every city in India with a million plus population. Open up these 115 cities and allow people the freedom not to have to rely on dg sets.” Sardana points out that in Delhi, its arm North Delhi Power managed to reduce loses from 53 per u 44 u a p r i l 2 5 - m ay 8 , 2 016 cent of electricity supplied to 9 per cent in one decade. “The government of Delhi has saved `30,000 crore in savings on electricity losses since 2002. This is money that can be spent on providing social and physical infrastructure,” says Sardana. Indeed, even in franchisee models like Bhiwandi in Maharashtra or Agra, the high level of at&c, losses, as they are called, have come down and quality of power supply increased under private sector management. “It has taken 70 years for us to solve the discom issues and we are still waiting for sustainable solutions,” adds Sardana. Today, if the private sector has any hesitation in stepping into distribution, it’s because there are doubts whether governments have the conviction to take tough decisions. “Transmission & distribution sector is more risky; so, the entrepreneur would have to ensure that the state doesn’t interfere in the process of the regulatory tariff fixation,” says Mukherjee. “If distribution is in the hands of private enterprise, governments can whip firms lagging in areas into shape but if they are in the business then, the government can’t whip itself,” says Sardana. He advocates that, once the experiment with cities is successful, the government should even look at parcelling out distribution in rural areas with provision of viability gap funding to ensure Prime Minister Narendra Modi’s vision of affordable and accessible 24x7 power for all is realised. uday thus needs vigorous monitoring as well as infusion of fresh ideas that can be simultaneously implemented to boost its goals. Given their commitments to fiscal goals and the Central Pay Commission-inspired domino effect of enhanced salary bills in the future, this is probably the last time that a massive clean-up of discom liabilities can be borne by the states. If discoms continue to be in the business of not making money, then there is going to be a huge intractable problem a couple of years down the line. u YASSIR PITALWALLA [email protected] Focus B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Streamline the system… … because the index business is on the cusp of a wave of growth March 2014 they asked iisl to formulate an index that can help them with the divestment. That index, ndices play an important role in jv between s&p and bse, called Asia thus devised, came to be called the the world of investments. Not Index, manages 37 equity indices that pse Index. It encompasses only those only do they help investors to spreads over broad, sector, thematic, companies that were up for divestgauge the mood of the market, but strategy, sustainability and volatility ment and, hence, is free of major they also help in terms of bench- issues and helps investors to make psus like bhel and ntpc. marking stocks to understand how money. In that sense, between nse Somehow, both nse and bse have any one portfolio is faring vis-a-vis and bse, there are 91 stock indices for not invested enough resources to the overall market trend. Also, indi- one to pick and choose from. make people aware of the various ces help in launching passive funds Apart from these, these two insti- useful indices. Officials from both called ‘exchange-traded funds’ (etfs). tutions also maintain customised iisl and Asia Index admit that most The world’s first of its kind Dow Jones indices, which investors can look of the indices are not aimed at retail Industrial Index, envisaged in 1896 at, for the purpose of benchmark- investors; they are meant to cater to by Charles Dow, Edward Jones and ing. When the government of India the amcs and insurance companies, Charles Bergstresser, continues to divested its holdings through etf in which use them either as benchbe one of the leading indicamarks or guides to float etf tors in the US market, giving One company dominating the Index with schemes with. However, it is a hint of what’s happening in high time these institutions Min 20 per cent weightage the US equity market. spend their resources to make Asia Index In India, the concept of these indices popular among Index name Company Weightage indices found the light of retail investors. Since nse and S&P BSE Capital Goods Larsen & Toubro 55 expression with the launch of bse spend a lot on educating S&P BSE Consumer Durables Titan Co 41 the Sensex (Sensitive Index) investors, it would not be a bad S&P BSE Teck Infosys 38 in 1986. This was followed by idea to introduce a few slides S&P BSE Metal Coal India 32 the National Stock Exchange’s during their road shows on S&P BSE Realty DLF 25 the little-known indices too. nifty50, which has huge fan S&P BSE Consumer Durables Rajesh Exports 24 They would help followings among the market amc s also to S&P BSE Bankex HDFC Bank 23 participants today – mainly market etfs and expand the S&P BSE Oil & Gas Reliance Industries 22 young investors, as also those aums of passive funds, which S&P BSE Power Power Grid Corp of India 22 who trade frequently on continue to remain below the S&P BSE Bankex ICICI Bank 21 Futures and Options. Sensex potential level in India. S&P BSE Auto Tata Motors 20 is the more popular choice In India, etf investing is S&P BSE Teck Tata Consultancy Services 20 for older generations, say, still small business, but has above the age of 40. The levgood scope. “Indices are used IISL els of Sensex and nifty help in different passive strategies Nifty Auto Tata Motors 20 via passive products such as investors to understand the Nifty Bank HDFC Bank 32 index funds, etfs or strucmood of the stock market. Nifty Bank ICICI Bank 21 While many Indian investors tured products,” says Koel Financial Services HDFC Bank 26 are aware of the Sensex and Ghosh, head, business develFinancial Services HDFC 21 opment, South Asia, s&p Dow nifty and their respective FMCG ITC 50 levels, there is little awareness Jones Indices. “In India, this IT TCS 26 about various other indices space is in its growth phase IT Infosys 26 that are available in the counand there is a need for an Media Zee 59 try, which investors choose to understanding on indexMetal Tata Steel 22 rely on. based products and their utilPharma Sun Pharma 35 ity. As this space is slowly nse has a subsidiary called Private Sector Bank ICICI Bank 26 growing, the index business is iisl (India Index Services Private Sector Bank HDFC Bank 24 also developing accordingly.” and Products Ltd), which PSU Bank SBI 62 In August 2015, the Employmaintains 54 equity indices Realty DLF 28 ees’ Provident Fund Organincluding benchmark indiEnergy RIL 47 isation (epfo) announced ces, sectoral indices, as well as Infrastructure L&T 31 thematic and strategy-based that up to 5 per cent of the MNC HUL 24 indices. On the other hand, a incremental corpus will be I u 45 u a p r i l 2 5 - M ay 8 , 2 016 Focus B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d invested in the equity market, mainly through etfs built around nifty50 and Sensex 30. At that time K.K. Jalan, commissioner, Central Provident Fund, had hinted that, going forward, they may consider diversifying the basket. This move offers a big business opportunity for both iisl and s&p bse . Globally, etf business has grown dramatically, based purely on pension and life insurance business. To give the issue some perspective, Ghosh gives some numbers. “It took 19 years for global etf business to cross $1 trillion mark but the next $1 trillion took only 3.5 years and the $1 billion after that took only 2.5 years.” The same way, she feels that, once India reaches a certain threshold limit, the etf business would grow in India too. This is where index-providing companies can see a huge potential. Right now, there are no numbers available on how big this index business is. Suffice to say that amcs don’t pay index companies for using their indices as benchmarks, though globally it is done. However, index companies do get licensing fees for using the etf Index. But, again, in India, the fee paid is about one-fourth of the rates prevalent globally. Sources suggest that, in India, it is one basis point for using the index for etf, while the global norms indicate 4-5 Indices offered by IISL Broad Market Sectoral Thematic Strategy Auto Commodity 100 Equal weight NIFTY Nifty50 Next 50 Bank CPSE Alpha 50 100 Financial Services Corporate Group 50 USD Index 200 FMCG Energy Dividend Opportunities 50 500 IT India Consumption High Beta 50 Midcap 150 Media Infrastructure Low Volatility 50 Midcap 50 Metal MNC Dividend Points Full Midcap 100 Pharma PSE Quality 30 Free Float Midcap 100 Private Bank Services Value 20 Small cap 250 PSU Bank 100 Liquid 15 Growth sectors 15 Small cap 50 Realty Midcap Liquid 15 Nifty 50 PR1x inverse Full small cap 100 500 Industry Indices Shariah 25 Nifty 50 TR1X inverse Free Float small cap 100 — Shariah 50/500 Nifty 50 PR2x leverage Midsmall cap 400 — — Nifty 50 TR 2x leverage VIX — — — basis points. However, globally, etf players are forcing index providers to reduce the fees, due to which index players are facing the heat. The world’s largest players in index providing businesses are s&p and msci – both with annual revenues in the region of $500-600 million. According to the annual report of nse, iisl made a net profit of `34.29 crore as on March 2015, as against `19.64 crore the previous year. In other words, India Index is a smart profit-making venture, showing robust growth in its profits. These figures may have gone up in the current year, as epfo money has started coming in from the second half of FY16. One reason iisl’s profits are high is the fact that nse pays licence fees for nifty futures and options. According to the annual report of nse for 2014-15, it was `8.95 crore. Asia Index has relatively smaller profits of less than `2 crore for the year ended March 2015, as is revealed by bse’s annual report. In that sense, despite the nse breaking away from s&p a few years ago, it continues to be the largest player in the index business in the country. One trade figure suggests that 77 per cent of etf funds use iisl as their benchmark index; in terms of aum, its share stands at 85 per cent. Varieties of indices There are various types of indices – broad-based, sector-specific, thematic, etc. There are also indices that capture the sector’s mood or business house’s mood correctly. Some indices help investors play on themes Indices offered by Asia Index Broad Market Sectoral Thematic Strategy Strategy Sustainability Sensex Basic Materials Infra Momentum Carbonex Sensex 1 month realised volatility 100 Consumer discretionary Goods and Services Manufacturing Low Volatility Grernex Sensex 2 months realised volatility 200 Energy 500 Shariah Quality — Sensex 3 months realised volatility 500 FMCG PSU Enhanced Value — — All cap Finance CPSE Dividend Stability — — Large cap Healthcare — Sensex 2x leverage — — Mid-cap Industrials — Sensex 1x inverse — — Midcap Select IT — Sensex 2x Inverse — — Large Midcap Telecom — Sensex Futures — — S&P BSE u 48 u a p r i l 2 5 - M ay 8 , 2 016 Focus B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d sa n jay bor a de Agarwal: three factor-based indices like the momentum, volatility dividend capacity and so on. Every investor wants to make more money in the market than the index indicates. To achieve that, iisl has an index called Alpha 50, which has given five-year returns of 18 per cent cagr as on 31 March 2016, as against a mere 5.81 per cent for nifty50 for the same period. Similarly, iisl has the Dividend Opportunities 50 Index, the aim of which is to provide exposure to high-yielding companies, without compromising on stability and tradability requirements. Those who are seeking to ride on the dividend yield should follow this index. Even if you can’t invest in the index, at least one can go through the constituents of the index to buy companies. Since these companies are mainly from good business houses and are profit-making, one can make decent gains without taking undue risk. The same way, bse s&p ’s bse Momentum index or Dividend Stability Index helps investors to pick up different strategies to expand returns from the market. But Ghosh clarifies that Dividend Stability Index has been devised, keeping in mind the insurance sector, which has a long-term view, which makes the index perfectly fit into its investment strategy. What is interesting about strategy-related indices is their weightage, which is not a function of the free float market cap, which one normally sees in the more broad-based indices. They are called factor-based indices. The theme that has the highest characteristics will have the highest weightage, and so on. For example, in dividend-yield indices, the company that offers the higher dividend yield will have higher weightage than its free float market cap. “nifty has three factor-based indices – Alpha, High Beta and Low Volatility,” informs Mukesh Agarwal, ceo, iisl. Globally too, many of the index companies are moving away from the free float u 49 u a p r i l 2 5 - M ay 8 , 2 016 market cap to introduce new indices. Going forward, the free float-based market cap index may be restricted to few broad-based indices and many of the new indices may move to a new methodology to a meet the changing need of the investment world. Serving little Despite some of the new indices being exotic, there are many that serve little purpose. Many of the sectoral indices have one or two companies dominating the index – like bse Capital Goods Index, which has l& t astride it with a weighage of 55 per cent. With this kind of dominance, no fund manager would like to use it as a benchmark, as even sebi guidelines do not permit a fund manager to put more than 15 per cent of the aum in any one company. Similarly, iisl’s nifty fmcg Index has itc with a weightage as high as 50 per cent; s&p Consumer Durable Index has Titan with a weightage of 41 per cent – and so on. These indices do Focus not truly reflect the mood of the sector, as one company dominates the index movement. What is needed is that these indices should have individual weightage cap for companies, so that any one company does not dictate the outcome of the sector. Similarly, there are indices with almost similar names, which also serve almost the same theme. Investors at large do not know what differentiates one from the other. For example, nifty Bank, popular among investors, reflects more of the movements in the private sector banks, rather than the public sector banks, whose weight in the index is only 12 per cent. What then is the need for a separate private sector bank index? Also, the name of the index is deceptive, as it implies that both private and public sector banks have almost similar weightage in nifty Bank. iisl has four midcap indices and five small cap indices, which are named in such a way as to create confusion among investors. They are Midcap 150, Midcap 50, Full Midcap 100 and Free Float Midcap 100. One is not sure which one he should look at to understand what is happening with midcap companies. Some of these indices have been introduced from 1 April 2016. In the small cap space, there is more confusion, as there are five indices within it. Maybe it’s time to have one single index that shows the true mood of the mid cap and small cap the way we have nifty and Sensex that captures the mood of the large cap. Conflict of interest A company going out of an index or another coming in offers price-sensitive information, which one can use to play the market. But what is strange is that iisl has an Index Policy Committee, which has ceos from amc s. Agarwal informs that this committee helps in making policy decisions, like the one they took recently to include dvr in the nifty50 from 1 April 2016. With the inclusion of dvr of Tata Motors, nifty50 now has 51 trading instruments, creating confusion in the minds of investors. The key concern here is that the B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Ghosh: need for understanding ceos of the amc s knew that dvr would be becoming part of nifty50 soon. Since only two dvr s are traded in the country, it was obvious that the dvr that would be included in the nifty50 would be of Tata Motors. This creates a conflict of interest, as someone may use the information to his advantage. When asked to clarify, Agarwal said that the people who were on the committee were of high integrity; hence, someone misusing any information to an amc’s advantage is not likely. Ghosh said she was not aware of any amc sitting on an index committee anywhere in the world. sebi must look into this issue and ensure that the committee is independent of the influence of any consumer of the index. As the world market is becoming more complex and integrated, no one straightforward strategy can u 50 u a p r i l 2 5 - M ay 8 , 2 016 help you make money in the stock market. These indices are good for investors to formulate different strategies at various cycles in the market. If you are bullish on any one sector, follow a particular index to create alpha from the market. Similarly, when sentiment is down, play on dividend the income theme and low beta stocks and so on. But it is high time the bse and nse endeavour to educate investors about these indices, when they undertake road shows for the purpose. sebi must also look into the conflicts of interest and ensure that there are no amc personnel in any of the committees put together for index formulation. The index business is on the cusp of the next wave of growth, which should augur well for iisl as well as s&p. u SUNIL DA M ANIA [email protected] Guest Column B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Postcard from Palo Alto What a visit to the Facebook HQ evolves A nd the purpose of your visit?” asked the US immigration officer, staring deep into my jetlagged soul. “Visiting Facebook in The Valley” I replied. “And the nature of your business?” “Setting up Wendy’s in India.” “Wendy’s? The burgers? In India?” I could see his point. Wendy’s, the brand famous for the slogan “where’s the beef?” being built in a non-beef-eating nation by some guy with a British passport. After a 10-minute grilling, I was released by Homeland Security classified as a harmless fruitcake with a sub-continental fast-food fantasy. For the record, we are setting up Wendy’s in India and we were visiting Facebook. Really, the story makes perfect sense, given that India is home to 700 million Millennials who, of course, are interested in many of the same things as their Californian contemporaries. And this includes burgers (perhaps with more spice). India, with its billion mobile phones, 400 million Internet users and 125 million Facebook accounts, has sensational stats and is second only to China. For now! Today, India matters to America the way America matters to the Indian graduates who, for more than 40 years, have come to The Valley to pit their wits and pursue their dreams. Today, Satya Nadella runs Microsoft and Sundar Pichai runs Google. The list goes on. In fact, Non-Resident Indians (nris) have become a dominant diaspora not only in Palo Alto, but across the US. And from where I’m sitting (New Delhi), the sub-continent is only just getting in to its stride. As I perched at the hotel bar, this intriguing America-India dynamic came to life in the halfoverhead conversations of a young team from the Boston Consulting Group, at least half of whom were of Indian origin. Their conversation fizzed; laughter erupted; drinks were drunk and college sweatshirts worn. Not only did the nris’ US assimilation seem complete but, if you took away the American accents, you could have been at a bar in downtown Delhi. The point is that the big world is small and that very different places have very similar people. Exhausted by this profound thought, I retired to my exorbitant hotel room. Note to travellers: Valley hoteliers, a rare species, charge like a wounded rhinoceros. Jasper Reid After an early morning jog around the awesome Stanford Campus, I set off with my India team to the Facebook Campus located at the anarchically named Number One Hacker Way. After checking in at reception, kaboom! Out into the amazing world of Facebook hq – bathed in Californian sun, with waves of bright, young, hip guys and girls on their way to a day of coding, brainstorming or just hanging out at one of the free Facebook eateries. I lost count of the nationalities and the sheer difference of the environment made me feel like a sort of corporate expatriate – an expat, squared. Or, perhaps just a square expat! W The author is the Chief Executive on imm who invest in setting up and managing consumer brands in international markets u 51 u a p r i l 2 5 - M ay 8 , 2 016 e continued our tour of the Campus finding ourselves in the same room as Mark Zuckerberg. Starstruck, we enquired, sheepishly, about a photo but were shoed away by security. ‘He’s at work’ was the very reasonable reason. After our close encounter, we were shown a vast plasma screen with Facebook interactions happening live around the world. We clicked on our home, the pixelated globe span and India lit up like an enormous upside-down Christmas tree. We felt very proud. The two days on Hacker Way were fascinating and because Facebook is pretty much global, the world felt like a digital village. In fact, the idea of ‘expats’ seemed a little bit dated; how are there expats when everyone is a social-media citizen? Will there be expats in the future? Zuckerberg seems to be asking and, whether you like Facebook or don’t, it’s an interesting question. After as long a flight as you can take, we landed in New Delhi to a foggy and polluted day a million miles from the clear Californian skies. The drive home took us past people who weren’t on Facebook – poor, on the streets, looking for work, exposed in this very exposing city. So much for folk being the same. But here’s the hope – our India is emerging, slowly, facing challenges but moving relentlessly on. Imagine a nation, like America – a land of democracy and opportunity – but with five times as many people. Facebook and the digital revolution play a big part in the rise of India and the citizens of the sub-continent are at the heart of this revolution – whether living in New Delhi or The Valley. No wonder Mark Zuckerberg wants in on India. u Corporate Reports B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Weaving a growth pattern photos: sa n jay bor a de which is crucial for a global brand like ours,” says H.S. Vishwanath, senior sourcing director, South Asia, Levi Strauss India. “We are more than satisfied with the way scml has extended its support in the last six years,” adds Narahari N. director, central sourcing, Madura Fashion & Lifestyle. “Our brand derives immense value in terms of innovation support in fabric, garments and new wash finishes. This has greatly helped Peter England to grow the denim category substantially in the last few years”. “As a company, Suryalakshmi has been quite successful in bringing for us L.N. Agrawal: value-added player elevated products through vertical integration,” compliments Rajesh Lalla, head, sourcing, Lifestyle International (Landmark group). “The he Hyderabad-based Suryalak- dominant market share in the midshmi Cotton Mills Ltd (scml market segment. It is a preferred sup- products developed are updated in – market cap: `211 crore) has plier of denim fabrics to global brands fashion, which continue to delight come a long way since it commenced and retailers such as Levis, Wrangler, our customers”. “Offering more to our customers its journey way back in 1962 as a Polo rl, dkny, jc Penny, Walmart, 6,000-spindle cotton spinning unit. Jones, ufo, Lee, Next, Marks & Spen- has been our focal point,” says LakHaving undergone a major transfor- cers and Zara. Besides, the company shmi Narayan Agrawal, 80, chairmation in the last couple of decades, makes garments for major brands like man, scml . “This intent has helped the `700-crore company has emerged Levi Strauss, Bestseller (Only), Eagle, us emerge as an integrated valas a vertically-integrated denim Germany, Splash (Landmark Group ue-added player in the business of player, which not only makes cotton of the UAE), Giovanni Galli, Portu- denim, which has evolved signifiyarn (capacity 26,000 spindles) and gal, etc. Known for its product inno- cantly as a product. While doing so, denim fabrics (capacity: 40 million vations (launched over 250 products our strategy is aimed at becoming metres per annum) but also denim in the last five years) and ability to the lowest cost producer by leveraggarments (capacity 5,000 pieces per produce a wide variant of high-value ing integration and manufacturing day). It also produces an array of val- denim fabrics, the company is serv- efficiency”. Agrawal’s family was iniued-added and fancy polyester and ing more than 20 global brands across tially in cotton trading in Andhra blended yarns (capacity: 61,000 spin- 27 countries. It also supplies to Indian Pradesh, after migrating from Rajasdles). Backed by 4,600 employees, retail labels like Allen Solly and Peter than. His father Dulichand Agrawal had come to Hyderabad about 100 the company has three manufac- England of the Aditya Birla group. “One of the key reasons for our years ago from Jhunjhunu in the turing facilities in Andhra Pradesh and two facilities in Maharashtra – long-standing relationship with Shekhawati region of Rajasthan. He all certified with iso 14001:2004, iso Suryalakshmi has been its quality, was a cotton trader. After his passing away at an early age, Lak9001:2008, Oeko-Tex and shmi Narayan got into the Sedex (Supplier Ethical Data Financials ( ` Crore) cotton business to support Exchange) for quality, envi FY2015 FY2014 FY2013 FY2012 FY2011 his family. He was only 18 ronment, health & safety Net sales 705 702 705 669 601 that time. and ethical practices. Net profit 12.17 11.71 30.37 28.31 34.81 In 1961, he was perscml has emerged as an Ebitda 83.78 85.93 105.02 94.48 97.07 suaded by D. Sanjivayya, original denim manufacOPM 74.57 69.74 96.51 82.78 85.29 the then chief minister of turer (odm) to leading global Andhra Pradesh (who, as and domestic brands, with a Suryalakshmi Cotton Mills repositions itself in the denim market T u 52 u a p r i l 2 5 - m ay 8 , 2 016 Corporate Reports B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d also P.V. Narasimha Rao, the former prime minister, were close friends of Agrawal) to start a textile mill. The Central government had allotted 18 cotton mill licences to Andhra Pradesh. Though there were 300 applicants in the state, Sanjivayya allotted him two licences. Agrawal commissioned his cotton mill Suryalakshmi in 1964 in Mahbubnagar district. The name was an amalgamation of his name with the name of his Chennai-based friend Suryanarayana, who already owned three cotton mills. Suryanarayana helped him in setting up the project and later in the management of the cotton mill. In gratitude, he transferred one of the two licences allotted to him to his friend. Desired momentum By 1970, the business achieved the desired momentum. Agrawal had been joined by his three brothers by then, with only his eldest brother keeping away from the family business. He founded three more cotton mills – Suryavanshi Spinning Mills in 1972, Suryalata Spinning Mills in 1983 and Suryajyoti Spinning Mills in 1992. Two years after the establishment of Suryajyoti, Agrawal and his three brothers divided the business, each taking over one company into his fold. All these companies, based out of Hyderabad (Suryavanshi: 100,000 spindles and garmenting capacity; Suryalata: 100,000 spindles and Suryajyoti: 90,000 spindles & 20 million metres of fabric), are listed entities and doing well. “All together we would have been a large textile entity,” says Agrawal. “But, more often than not, in order to maintain a cordial atmosphere within the family, one has to make compromises and look forward to a better future. It was an amicable move and we all are happy today pursuing our own interests”. Even as the business was getting split among the brothers, Agrawal’s only son Paritosh joined the company as a trainee. An engineering graduate, Paritosh, 45, is the managing director today, having become a director of the company in 1994 and elevated to his current post in Paritosh: looking at a niche segment 2006-07. He has played a major role in the company’s diversification into the manufacture of denim and, thereafter, into garmenting. It was he who also decided to move out of Andhra Pradesh and zeroed in on Maharashtra, which was wooing investments through attractive industrial policies. Moreover, the state had abundance of cotton, while Andhra Pradesh was faced with power and water issues. In 1997, the company set up a Shareholding pattern (%) Promoters 55.94 Others 43.64 Institutions 0.42 u 53 u a p r i l 2 5 - m ay 8 , 2 016 denim capacity of 10 million metres (subsequently expanded to 40 million metres) at Ramtek near Nagpur in Maharashtra. It was a composite unit, where the company invested about `115 crore, even as its turnover was some `120 crore. “It was a big move on our part,” says Paritosh. “Not only was the investment big, but we were also venturing into a new vertical – that too, away from our home state. Since then, we were desperately looking for some kind of trigger that could take our business to the next level of growth and decided to take that plunge. Today, we have emerged as a transformed entity and are happy with the decision”. The last decade or so has been quite eventful for the company, as it looks for a greater degree of integration, both backward and forward, in an attempt to come up with a production chain, which can produce Corporate Reports B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Across the sector in FY15 Share price M cap (Rs) Total income PAT (Rs crore) EPS (Rs) Surya Lakshmi Cotton Mills 124 207 714 12.17 7.35 KG Denim 86 221 592 0.21 0.08 Aarvee Denims Exports 55 130 746 0.19 0.08 Nandan Denim 137 623 1097 51 11.28 Arvind Ltd 266 3856 5224 377 14.62 Source: BSE high-value products in a cost-effective manner, with efficient control over processes and supply chain. Integrating forward, the company put up a garmenting facility (capacity: 5,000 pieces per day of denim wear; primarily, bottom wear, for men and women) in 2007 at Thummaluru (Maheshwaram Mandal) near Hyderabad. In a short span of time, the company has been able to create a robust customer-base of global brands and retailers. “Our garmenting facility is world class and in compliance with global standards,” says Padmini Agrawal, director, scml . “Working in close collaboration with customers’ design teams, we are in a position to cater to fast fashion requirements, with quick turnaround times. We will look at expanding our capacity going forward”. Wife of Paritosh, Padmini has been looking after the garmenting division of the company since inception. In the last four-five years, the company has undertaken a capex programme of more than `250 crore, where it set up a 25 mw captive thermal power project at Ramtek, Nagpur. The `115-crore power plant was commissioned in 2012. The company has also put up a modern cotton spinning unit in Amravati near Nagpur, the project going on stream in October 2015. The `131-crore project has been funded by a long-term loan of ` 95 crore under the tuf scheme, as also incentives provided by the new state textile policy, along with equity and internal accruals. The new project will also enable the company to produce specialised and fancy yarns (lycra, ring, slub and compact) for its new range of denim fabrics. Apart from meeting the captive need, the facility will also meet the requirements of other global and local fabric manufacturers. The company also has a spinning capacity of 61,000 spindles in Amanagallu near Hyderabad. Over the years, this capacity (the oldest among all the facilities) has undergone a major moderniation phase and produces specialised high-performance polyester and bended yarns for varied applications, catering to exports and domestic customers. In the last few years, the company has been putting more emphasis on product development and has established its own design-cum-r&d team. It has also collaborated with denim fashion designers from Europe (Indian market primarily follows European trend and forecasts) for the better comprehension of the fast-moving design and latest industry trends for a much improved customer experience. scml is now in a position to develop as many as 100 variants of denim fabrics every season (in terms of textures, designs, washes, fibre mix, etc). Denim dreams The company has recently introduced an array of unique shades and performance-oriented new denim fabrics (Cool Max, Bual Core, Bamboo, Tencel Rayon Viscose and others). All these products have been well accepted in the market. In addition, company’s new dobby design has been a great success with its global customers. It has increased its exposure to key clients like jc Penny, ufo, Wrangler and Lee in the markets of the US and Canada. It has also ventured into newer markets like Korea, South Africa, South America (Peru, Columbia and Chile) as also Turkey. “Over the last few years, we have u 54 u a p r i l 2 5 - m ay 8 , 2 016 significantly strengthened our product development capability and that is paying rich dividends in terms of expanding our customer base and getting into the newer markets. Today, as a company we are well positioned to fast-changing market requirements with quality products at competitive pricing,” says Sameer Kulkarni, manager, business development, scml . With all these measures in place, the company is all geared up to explore the opportunities that are emerging in the booming domestic denim market where it competes with players like Arvind, Raymonds, kg Denim, Aarvee, Nandan Denim and others (see box). In the last five years, the domestic market for denim has grown at a cagr of over 15 per cent. In fact, the last couple of years have been quite remarkable for the industry as demand has seen real upsurge both on the domestic and exports market. The domestic market in particular is showing great signs of traction in the wake of favourable demographics and increasing income levels. The boom in organised retail has also added to the momentum. In the last couple of years, more than 200 million metres of capacity has been added, while the next two-three years will see addition of at least 600700 million metres of denim capacity in the country. The current domestic capacity is pegged at around 1.20 billion metres, of which around 60 per cent is consumed domestically, while the rest is exported. “The domestic denim market is doing exceptionally well for the last couple of years and the same is expected to continue for the next five-six years in the wake of fundamentals. Keeping in mind the abysmally low penetration level, the domestic consumption will continue to grow at a robust pace,” says Govind Sharda, president, Nandan Denim, which is adding 39 million metres of capacity, taking its total capacity to 110 million metres, surpassing Arvind’s 108 milion. “Denim as a product has come a long way ever since it came into being as a tough fabric. Over the decades, it has evolved as a product and now Corporate Reports B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Diversification and robustness – with multiple variants, it has emerged as a fashion fabric from a mere performance fabric. The domestic market for denim is currently booming and moreover with China reducing its exposure to cotton textiles, the Indian industry with abundance of cotton will drive the export markets as well. Things will continue to be favourable for Indian players in coming years,” says P.R. Roy, renowned textile consultant and former advisor to Arvind Ltd. Keeping all this in mind, scml is also gearing up adequately. Having grown at a cagr of 10 per cent for the last five years, the company is now planning to double its turnover in the next five years. It is looking for a capex of `250-300 crore to expand its denim (by 10-20 million m) and garmenting capacity (5,0006,000 pieces per day) in the next two-three years. “All this will depend upon how the market condition pans out,” says Paritosh. “Going forward, our focus will be to increase the share of our value-added products across our verticals that can add to our realisation. Denim and garments will be our focus areas and there also we would like to be in the niche segment. We will also try to increase the share of our exports in future”. Currently, the company exports about 20 per cent of its total production. In denim, the share of exports is higher at about 30 per cent. Currently, the denim division accounts for about 53 per cent of its total revenue, followed by yarn (about 39 per cent) and garments, (about 8 per cent). For the nine months ended 31 March 2015, the company clocked a turnover of `543 crore, against `540 crore during the corresponding period in the previous year. High value fabrics For 2014-15, the company has reported a revenue of about `705 crore (2013-14: `702), with a pat of about `12 crore (`11 crore). The company is expecting a turnover of some `765 crore for 2015-16. For the last two fiscal years, the company has been repaying a total loan of about `104 crore. Its total loan outstanding is `180 crore (debt: equity ratio 1:0.9). “Our bottomline has been looking subdued for the last couple of years, as we have repaid some portion of our loans. In terms of topline, in 2014-15, our denim plant had to face some labour-related issues, but they have been sorted out and we are now ready to see improved financials going forward,” says Siva Subramanyam P, vice-president, finance, scml, who believes that the commissioning of new cotton spinning mills in Amravati will add `50-60 crore to the topline during the full year of operations in 2016-17. With all these developments in place, scml is now well-poised to u 55 u a p r i l 2 5 - m ay 8 , 2 016 begin its next phase of growth. During the last decade or so, the company has changed into a specialised denim player from a yarn manufacturer. In denim, the company has consciously moved into the production of high-value fabrics, where the realisation is much better. Integrating forward, the company has also added garmenting into its portfolio. This, along with its spinning vertical, has not only provided its portfolio more robustness but also diversification in terms of offering. In yarn also, it has completely moved out of basic products and is focussing on fancy and specialised categories. All in all, the move is to elevate itself in the value chain and thereby enhance this realisation. The booming denim market will provide it with much needed traction, something it has desperately been looking for, for years. It has already developed a solid base of customers winning their trust; now, the time has come to leverage the same. On the market front also, there is a good mix of exports and domestic demand, which will only add to its inherent hedging mechanism. No doubt, the company has now repositioned itself in the market, with a more vibrant offering and is well geared up. However, it remains to be seen how it executes its plans in this highly competitive market place. u AR B IND GUPTA [email protected] Corporate Reports B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Growing wisely t u 56 u a p r i l 2 5 - m ay 8 , 2 016 sajal bose to any logistic need,” says T.V. Srinivas Shenoy, chief, marketing & sales, ferro alloys & minerals division, Tata Steel. “It also maintains complete transparency and best ethical practices, just like any other company in the Tata fold. tmill has the ability to customise and deliver logistic services with good operational efficiency”. tmill, a smart player in the industry, is quick in its response to the changed business environment. The company is now preparing to run its own freight trains to carry commodities through participation in Indian Railways’ Special Freight Train Operators (sfto) scheme. The Research Design & Standards Murthy: Organisation (rdso) of the excited about Railways has designed a new sfto scheme wagon for higher loads, the wagon manufacturer Texmaco developing the prototype wagon as per the specifications of rdso. It is now going through various trials by the railways for fitness; the proTMILL pushes itself to expand in the freight cess may take a few more months. “We are excited about running logistic business our own trains under the sfto scheme,” says Murthy. “It offers us m International Logistic Limwhile nyk Holding (Europe) and iq vast opportunities to expand our ited (tmill), a Tata Steel logis- Martrade have 26 per cent and 23 per freight logistic business in association with Indian Railways.” tmill tic company, was incorporated cent shares respectively. Beginning with port opera- had made several representations in 2002, on the back of the growth of Tata Steel’s exports. In the early tions, this mid-size, Kolkata-based to Indian Railways seeking certain 1990s, Tata Steel used to export its H850 crore logistic company has modifications and revisions in the flat products and hr coils either from built a strong diverse business port- sfto scheme, as a result of which the Kolkata or from Paradip Port. In the folio, offering today a single win- railways had tweaked the scheme mid 1990s, due to non-availability of dow end-to-end logistical support to make it more attractive for operrakes at Paradip, exports of the com- for dry bulk, containerised and proj- ators. “We are the first company in pany were diverted to Haldia Dock ect cargo, with services ranging from the steel product movement particunder Kolkata Port, which proved to port operations, shipping, freight ipating in the sfto scheme,” Murbe cost-effective to Tata Steel. In the forwarding, customs house agency thy adds. The company is expected late ’90s, Tata was scouting for part- to inland logistics, warehousing and to kick-start the operation of private nership for port operations, as Haldia tugging. Headquartered in the Tata freight trains for carrying steel coils Dock offered one berth on ppp format Centre in Kolkata, tmill, a non- for Tata Steel under the sfto Scheme for a period of 30 years. The company listed company, operates through its by September this year. finally tied up with iq Martrade, Ger- offices in India, the UAE, Germany tmill plans to invest about H150 many, which has vast experience in and China. crore to buy 7-8 rakes initially. The Tata Steel continues to remain railways will operate the rakes for port operations, and agreed to form a joint venture with it, with 49 per cent tmill’s major customer, constitut- tmill, in return for which the comshare holding. It won the tender in ing almost 65 per cent of the compa- pany will enjoy a freight concession 2001 and founded tmill in 2002. ny’s revenue. “Our strategy is to grow of 12 per cent from the railways. Subsequently, in 2009, nyk Hold- the business around Tata and, then, “Under the new design in sfto, each ing (Europe) joined the venture as gradually move to non-Tata compa- rake carries 58 wagons, instead of the a third jv partner, acquiring 26 per nies,” says R.N. Murthy, managing 43 carried in standard rakes, which cent stake from Martrade. At present, director, tmill . “It is one of the few gives the operator a major cost beneTata Steel holds 51 per cent in tmill, companies which provides solutions fit,” says Anurag Garg, vice-president, Corporate Reports B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d marketing (sales & business development). Indian Railways has launched the sfto scheme to facilitate private players to invest in wagons and earn profits through transportation of commodities. Through this scheme, the operator would privately own the freight train for transportation of identified commodities. In port management and cargo handling, tmill provides full turnkey services to customers, covering all activities from cargo operation in or out of ship, to receipt or dispatch of cargo from port premises at Kolkata, Haldia, Paradip and Vizag/Gangavaram ports. Operating since 2002 at Haldia bearth no: 12, tmill has been handling dry cargo, except coal and other black cargo, primarily for Tata Steel. The 14,000 sq m berth is equipped with a mobile crane and back area, including a covered warehouse of 3,000 sq m. The new age harbour crane at the berth can handle all types of gearless vessels. “We also built a 5 km railway line, from the dock to our stockyard, jointly with the port at a cost of H10 crore last year. The railway linkage from our stockyard is saving almost 10 per cent per tonne in freight,” says Sudip Sinha, general manager, operations, tmill. The company has been handling cargo of 14 million tonnes per annum. tmill has warehousing facilities in Haldia, Jamshedpur and Kalinganagar. “tmill has been our preferred logistic partner for more than a decade, working closely with customer needs,” says Manoj Banerjee, commercial manager, Jindal The portfolios Tugging 5 Freight Forwarding 20 Port operations 35 Shipping 40 India, a Kolkata-based steel tube manufacturer. tkm Global, a wholly-owned subsidiary of tmill, caters to services related to freight forwarding through its offices in India, China, the UK and Germany. tkm has developed itself into an integrated logistics service provider with core strengths in air and container freighting including project cargo. International Shipping & Logistic, a 100 per cent subsidiary shipping business of tmill, operates from Dubai to carry dry bulk cargo for its various clients. But it does not own any vessels. Ups and downs Overall, the shipping industry has been going through a bad phase for some time now. The Baltic Dry Index ( bda), an economic indicator for shipping freight, is at an all-time low now at 500-600, as against 11000 in 2008. Hence the company has been achieving low volumes of late. But it is trying to find some opportunity in this sluggish market. “We are now exploring the idea of buying ships in this market, as they are available at rock-bottom prices. This will give us benefits when the market turns favourable,” says Sandipan Chakrabortty, non-executive chairman, tmill . Logistics, the backbone of the Indian economy, has a guesstimated size of H90,000 crore. The country spends almost 14 per cent of its gdp on logistics, as compared to 8-9 per cent in a developed country. The industry has been facing challenges of growth for the last couple of years, due to the slowdown of the economy. Delay in several infrastructure projects and trade woes are major concerns for the segment. “Infrastructure around the port in India has not been adequate,” says K. Swaminathan, director, services business, Balmer Lawrie, which is primarily into the freight forwarding logistic business. “There is no creation of new capacity in port. Therefore, logistic players are struggling”. However, at the Maritime Summit in Mumbai recently, the prime minister had spoken about mobilising investments of H1 lakh u 57 u a p r i l 2 5 - m ay 8 , 2 016 Sandipan Chakrabortty: Diverse business helping growth crore, to double the port capacities to 3 billion tonnes by 2025. “tmill is a reputed company from Tata,” says Swaminathan. “It is primarily providing logistic support to Tata Steel group companies and is hardly seen participating in psu tenders. We do not see the company as our competitor.” While big logistic players are struggling with recession, tmill has continued to maintain a moderate bottomline. It has reported a nearly 17 per cent jump in pat at H42.15 crore during 2014-15, as against H35.98 crore for the previous year. Income has declined to H851.19 crore in 2014-15, as against H1096.38 crore in 2013-14. “The revenue has dropped due to bad market conditions in the shipping business. But we managed to retain our profit ticking. We have taken a conscious decision not to chase big turnovers but focus on the bottomline margin in shipping,” says Anand Chand, cfo, tmill . “We have healthy, zero-debt balance sheets, with a cash surplus of H400 crore. The net worth of the group has grown to H570 crore from H282 crore five years back.” During the nine month period till December 2015, the group achieved a profit of H40 crore, on a revenue of H440 crore. Port operations and shipping are major revenue earners of the group, while the rest comes from freight forwarding and tugging. u SAJAL B OSE [email protected] Corporate Reports B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Detoxing to success Vikas Ecotech catches the eyes of international investors R ecently, the spotlight of ‘lead poison’ was on Nestle’s Maggi noddles, which has increased the awareness of this deadly metal. However, in India, this poison could be ubiquitous in modern day life and go unnoticed. It could be even coming through the tap water that is being carried through pvc pipes. “According to the investigations by the Quality Council of India, 33 per cent of over 370 samples of water from the top 26 cities of India have tested positive for harmful content of the metal, while another 2 per cent of the samples failed to meet even the lenient Indian norms of 50 parts per billion (ppb),” explains the 41-year-old Vikas Garg, md, Vikas Ecotech Ltd (vel), formerly Vikas Globalone Ltd. “Out of these, 31 per cent of samples have even failed to adhere to who standards of lead content of less than 10 ppb. Lead contamination due to pvc pipes is one of the major contributing factors to ground water pollution in India”. To solve the problem, Garg advocates a ban on the use of toxic materials like lead, barium and cadmium-based heat stabilisers in pvc processing. Garg recommends pushing for toxin-free stabilisers, such as organotin, which means use of methyl tin mercaptide (mtm) stabilisers, which are lead-free, non-toxic, safe and ecofriendly. This material is sanctioned by most international legislations, as in the US and European countries, for potable water pipes and fittings. Even China’s pvc pipe-makers are under pressure to give up lead stabilisers. In India, while there is no legislative mandate to phase out lead-based heat stabilisers, the National Green Tribunal is pushing for one. In India, progressive companies that are opting for replacements are expected to do well. So, where do Garg: lead should be banned Garg and vel come in? The company makes rubber-plastic compounds and additives that include thermoplastic rubber (tpr), mtm stabilisers, plasticisers, flame-retardant additives and a host of other pvc and pet compounds. In fact, most of the product lines can be used as recycled raw materials. vel also converts used cooking oils to specialty additives. “Recycling is our forte. We even have a tie-up with Haldiram Ethnic Foods for supply of their used oil,” says Sunil Dhameja, vice-president, vel . vel, a bse and nse listed entity, has started gaining investors’ attention, with Merrill Lynch Capital Markets espana sa sbv reportedly buying 1.9 million shares of vel at H20.85 (paid up: H1) in February alone. The share touched its 52-week high of H24 on 11 January 2016, moving from a low of H5.75 on 10 March 2015. Currently, with 50 per cent of the company’s stock in the promoter’s hand, the counter is trading at H20, accounting u 58 u a p r i l 2 5 - m ay 8 , 2 016 for a market capitalisation of slightly over H500 crore. “Lead is banned in the US and Europe in food-based pvc pipes. With awareness on the increase, India and other Asian countries are expected to follow suit, banning lead-based pipes here too. Vikas Ecotech’s mtm product could see a significant increase in demand in such a situation,” says Madhusudan Sarda, research analyst, Vallum Capital Advisors, a Mumbai-based financial services firm, which sees vel as a good investment candidate. Finance to products In its earlier avatar, vel was a nonbanking finance company, which got listed on the bse during the leasing boom of the mid-1990s. Subsequently, the five Garg siblings had a business separation, with Nand Kishore Garg inheriting the leasing business. He had been heading the company till then and had started trading and distribution of petrochemicals and petrochemical products in 1972. “We merged whatever we got into one listed entity,” informs Vikas, the eldest son of Nand Kishore. Today, Nand Kishore is retired and into philanthropy in the education space. The company, which started as agent for Reliance, srf, gnfc, Nirma and other mncs like Mitsui of Japan, Arkema of France, etc, is now the principal Share price 25 (`) 19 20 15 10 6 5 1 Apr 2015 – 21 Apr 2016 Corporate Reports B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d representative for a host of companies in the north India market. However, Vikas is inclined to move to manufacturing where, he feels, there would be good money to be made, as India has the potential of becoming a manufacturing hub. “Several global companies were phasing out manufacturing in the 1990s,” says Vikas. “So, on trips abroad, I started meeting technical people and scouted for technology for fine specialty chemicals”. He has been entrenched in the business since 1994. And, today, apart from heading strategy formulation, he guides the company in day-today activities. With his experience in polymer compounds and chemicals spanning close to two decades, he has been responsible for vel’s diversification into those areas. During this time, Vikas, with his team, has put up manufacturing units in Jammu and Rajasthan. vel, which backward-integrated into manufacturing in 2003, has been making high-end products, used in the manufacture of agriculture and infrastructure components, wires & cables, auto parts, textiles, electronic goods, medical, writing instruments, as also organic & inorganic chemicals. The company has been exporting its products to 20 countries, including Bangladesh, Pakistan, Sri Lanka, China, the UAE, Turkey, Spain, Singapore, Germany, Vietnam, Turkmenistan, Egypt, Tunisia, and Ukraine, among others. “Our products go into diverse industries ranging from pipes, wires & cables, packaging, polymers, automotive and even footwear,” says Ashutosh Verma, ed, vel, who has over 34 years of experience in the field of plastics raw material and polymer compounds, and is responsible for business development and technical support to customers. “Our clientele includes some renowned names such as rr Kabel, Relaxo Footwear, Liberty Shoes, Escorts, kei Industries, Havells India, Action International, Apollo Pipes and srf.” “We have been working with vel since last year. Based on its material, we are doing development projects at our Ghauranda plant. It is a Making widely used high end products conscious supplier,” observes Yashbir Singh, head, material management division, Liberty Shoes, one of vel’s customers, which is continuously doing innovation in products. “vel’s product quality and consistency in performance are on a par with products available in international markets. Its timely service and customer-oriented approach is what we appreciate the most. As India’s leading pipe manufacturer, we rely on them for using organotin stabilisers to remove the harmful effects of lead in food grade pvc and cpvc plumbing and water systems,” says Neeraj Jindal, plastics chemist, Prince Pipes. Moving up On the financial front, vel posted a total income of H214.72 crore last year (2014-15) going up from H171.59 crore. The net profit too has moved up – from H3 crore to H3.78 crore. In fact, for the last two quarters, vel’s financial results have been healthy, in terms of increase in topline as well as bottomline growth. “At times, the topline growth has improved by close to 75 per cent quarter on quarter, while the operating profit (ebidta) has gone up by 35 per cent,” adds Vikas. “We are sure that this trend and consistency will be sustained. As much as 80 per cent of our revenues are generated from three key u 59 u a p r i l 2 5 - m ay 8 , 2 016 products – polymer compounds, methyl tin mercaptide and epoxidised soyabean oil – a plastic stabilizer, as also plasticiser. All these products have huge potential and we are increasing our product-base, both in terms of value and volume. While expecting better returns, we are mindful of the fact that the revenue mix will remain the same as far as our products are concerned at least for some more years. For the past few years, we were focussed on our growth path, achieving a cagr of close to 25-30 per cent every year.” Vikas wants to expand vel’s product base, customer base and manufacturing. “We are trying to capture new markets,” he says. Vikas has started work on setting up a manufacturing base in Dehej, Gujarat, with the company already being allotted eight acres of land there. “This will be twice the current capacity and help us cater to the markets of western and southern India. Proximity to the port will allow us to increase exports of products like mtm and epoxidised soya bean oil too”. The expansion is expected to go on stream in the next 12 months. However, a back-of-the-envelope calculation shows that, with a capex of H100 crore, at full capacity, the revenues could increase several fold. u LANCELOT J OSEPH [email protected] Guest Column B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Honest to God They are the Beckham and Posh Spice of India H onest to God, I was actually as heartbroken as Virat Kohli was, when he and Anushka Sharma split. While Virat’s reasons were purely romantic, mine were driven entirely by academic considerations. As part of my PhD thesis on Human Brands, one segment of my study is focussed on looking at Power Couples. Post Diwali, I completed the last leg of my field work. But, alas, of the four top rankers in my study, two relationships were already on the rocks. Ranbir and Katrina had formally parted. And Virat and Anushka too had broken up. That was reason enough for me to be crestfallen. In the last one week, however, news has started to trickle in about a possible patch-up between Virat and Anushka. My heart is full of hope again! Virat-Anushka, if together, are potentially the David Beckham and Posh Spice of India. My study covers 64 different attributes of a human brand (or, in this case, a couple-brand). For the purpose of this piece, I have extracted a little more than 20 attributes to make a comparison with the other front runners in the Power Couple space – Saifeena (Saif and Kareena) and AbhiAsh (Abhishek and Aishwarya). There is perhaps no point in looking at Ranbir-Katrina (though they clocked in a respectable second place), as they are no longer together. In all fairness, the recent and continued success of Virat Kohli has much to do with the superlative brand map of Virat and Anushka together. Independently, Virat now stands at the top of the listing for all sportsmen, pipping M.S. Dhoni at the No. 1 slot, which he had comfortably occupied since Sachin Tendulkar moved into retirement. Virat Kohli, in fact, tops the entire list of 60 celebrities that I have covered in my study with a sample of over 2,000 respondents in five cities. I have been researching Human Brands for well over 15 years and this is the first time that a sports star has beaten the Bollywood parade. Even at his peak, Sachin Tendulkar trailed the troika of the Khans and Mr Bachchan by quite a mile. So, Virat is special. The combo of Virat and Anushka shows high scores on pedigreed, upper class and prestigious, though both of them come from fairly ordinary backgrounds. That, I suppose, is the halo of success, and fame. Continued visibility in the limelight adds aura to personas. More importantly, as a couple they are seen to be charming, beautiful, Sandeep Goyal graceful and high quality. All heavy superlatives! But, where the Virat persona impacts scores most significantly is on attributes like energetic, tough, authentic and most importantly, fun. Virat is the current flavour of the entire nation. He can do no wrong. Every hit across the fence, as also every loft over the fence, is cheered by a billion fans. The rub-off on the combo brand is immense. The couple is seen to be outdoorsy, adventurous and full of energy. Music to the ears of colas, sportswear, 4-W drives, bikes, tyres, rugged holidays, and more. For reasons best known to them, Virat and Anushka may have parted and, hopefully, are coming together again, but the general public believes they are an mfeo (made for each other) couple. And, in that score itself, they leave married couples Saifeena and Abhi-Ash far far behind! Also, as a rub-off of Virat’s success, they are seen to be ‘successful’ though Anushka’s run at the box office has been reasonably arid for a while now. Embellishing their mfeo image are high scores for ‘loved by all’ and ‘trustworthy’, which sequentially leads to high ratings on ‘like us’. So, Virat-Anushka are not only good for each other but, to me, the ordinary Joe, good for me. I will not get into a classroom lecture on this but pillar patterns such as these lead consequently to ‘I-believe-in-them’ consumer responses. W The author is ad-man, serial entrepreneur and chairman, Mogae Media. He can be reached at sandeep@ goyalmail.com u 60 u a p r i l 2 5 - M ay 8 , 2 016 ere Virat and Anushka to get back together, both of them being reasonably young (he is 28, so is she), they would have a long innings at the top as a power couple. Virat brings macho and metro-sexuality to the combo brand; his virility enhanced by playfulness, often hyped up in his current endorsements, where he is invariably portrayed as both a high-achiever, and a ‘cool’ guy. Anushka independently scores high on ‘beautiful’, ‘graceful’, ‘successful’ and ‘fun’. With a double high on ‘fun’ for both Virat and Anushka, it makes them a winsome jodi, whose appeal cuts across product categories, and demographics. Coming to demographics, the appeal of Virat-Anushka is high across both sexes, and across age groups; and across both metros and non-metros. Both Saifeena and Abhi-Ash are Bollywood couples. Both ageing. In both, the male is on a downward spiral, with no visible successes in the recent past. The female components of both brands are also past their best before Guest Column B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d date. As it is, BolThey are a golden lywood human couple … rabb ne brands find it difbana di jodi … with ficult to score high infinite endorseon attributes that ment possibilities, demand physicaland when Virat ity and toughness. becomes India’s Also, Bollywood captain across all success comes in formats, Anushka spurts, maybe one, will surely make a Virat-Anushka Saif-Kareena Abhi-Ash or maybe two super fabulous and pretty hits in a year. A First Lady of Indian Charming good sportsman cricket! I wish them MFEO 100 Courteous brand like Virat well. Together! Trustworthy Pedigreed can, on the other ps: Before I sign80 hand, score expooff, since we are Prestigious Like us nentially high on talking of human 60 both visibility and brands, I noticed 40 performance with that at the beginEnergetic Authentic the 300 days of ning of the T20 cricket that we now World Cup, Captain 20 Successful have. That keeps M.S. Dhoni had a lot Intelligent his brand super-irriof grey in his stub0 gated and engaged. ble. By the second On the contrary, Upper Class match, the grey had Helpful Abhishek and Saif, been dyed black. with no super-hits The pre-mature Tough even normal hits in grey had been effecFair the last year, drag tively black-washed, down their respecmaking Dhoni look Unique Fun tive couple brands. a good five years Kareena is still curyounger. The moot Loved by All High Quality rent currency but question is whether Graceful Beautiful most of her scores anyone noticed? are below average At least the media Virat + Anuskka Saif + Kareena Abhi + Ash for heroines … signs of a fading star. Aishwarya didn’t; because no one commented either which too seems to be living off past glory. way. Dhoni grey or black, does it really matter? My view is: human brands need to be extra careful as much in the looks department as with s I said before, Ranbir-Katrina were second their performance on stage or at the crease. Fans to Virat-Anushka in my study. Their appeal notice every little nuance. With tens of endorsecentred around ‘charming’, ‘prestigious’ and ments riding on him and a debate already ‘beautiful’. Somehow, ‘fun’ scores were not high, ignited on whether Dhoni should give up the though individually Ranbir is Top Five on fun captaincy or retire, Dhoni cannot afford to look as an attribute. If they’d stayed together, Rangruff and ageing. There is a public persona of bir and the Kat could’ve blossomed as a power Mr Cool that cannot be allowed the luxury of a couple. But then the heart has its reasons. few grey hairs. Sunil Gavaskar, nearing 70, and The only past precedent that we have of a crickRavi Shastri now in his late 50s both sport a full eter-actress combo is Tiger Pataudi and Sharmila head of black hair. Harsha Bhogle, whose bald Tagore. He was royalty, and a swashbuckling pate was fairly visible for some years, suddenly cricketer. She was the leading lady of her times. bloomed a full head of curly black hair. So, lookA full generation swooned every time she smiled ing young is critical to the game of cricket … through her deep dimples. But, Pat and Rinku (as on it, or off it. Except that Harsha did not barSharmila was affectionately called) came together gain for a ‘young’ Dhoni getting aggressive in an when both of them were in sunset career mode. unpredictable kind of way: getting him booted Despite that, they did feature together in some out of the ipl for being too critical of Indian up-market ad campaigns in later years. But, they were surely meant for greater peaks. players and Indian pitches. Grrr…rr Mr Dhoni, For the sake of both Virat-Anushka and all of that’s not a cool thing to do!!! u us, I hope Virat and Anushka cozy back together. [email protected] A u 61 u a p r i l 2 5 - M ay 8 , 2 016 Economy B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Moving in the right direction What is your perception on India’s economic growth vis-a-vis the global economy? On India’s economic growth, we should be careful how we interpret the numbers. To say that we are the fastest-growing economy in the world may be statistically right and obviously we can take some pride in it. But we should also remember that we have revised the methodology of calculating gdp and, even in the years when we had done disastrously under the old methodology, it looked good when it was revised later. We should look at these growth numbers to study how we have moved from 7.2 per cent growth in 2014-15 to 7.6 per cent growth level in 2015-16, because it does not jell with what is happening at the ground level. The 7.6 per cent number can be misleading, because, at the ground level, investments have been slow, credit growth not happening, npas building up, corporate profitability under pressure and industrial production, just about crawling. We cannot possibly do a miraculous jump in any economy. I would be more circumspect in interpreting the growth numbers. We are moving in the right direction but the number per se is not impressive. Are you happy with the latest budget? Can it bring in faster economic growth? The government can do only a little bit. It can do only two things – one, provide the right policy environment, which has been done well by this government; and, secondly, under the fiscal constraints we have, the government has done the right thing in terms of infrastructure spending. However, it cannot completely overhaul the economy. Juxtaposed with the overall size of gdp (of over $2 trillion), the government’s infrastructure spending is a small percentage. (Note, the government has earmarked about $33 billion on infrastructure spending, which is below 2 per cent when compared to its gdp size). The impetus will have to come from the private sector. But the private sector has its own set of problems because the capacity utilisation in manufacturing has been low. The Reserve Bank of India data shows that the capacity utilisation is 70-71 per cent, because there has been no big spending due to the low purchasing power, which in turn is due to continuous high inflation, as also the two bad monsoons we have had. This has led to lower demand even from the rural sector. Can the Indian private sector bring in growth, going ahead, now that the government is stressing on infrastructure spending? Infrastructure is not taking off in the private sector. The government is doing its bit, but India is more of a domestic economy and is not a major exporter to make an impact in the global economy. Are the companies in India in a position in all the sectors to manufacture and flood the global market? We have missed a major phase of growth due to the absence of big investment in manufacture. We have moved from an agrarian economy to a service-oriented economy, because that has been easier. All the start-ups are in servicing. Nobody has risked going into the manufacturing sector. u 62 u a p r i l 2 5 - M ay 8 , 2 016 sa n jay bor a de Madan Sabnavis, chief economist, Credit Analysis & Research, recommends caution while evaluating India’s gdp growth of 7.6 per cent in 2015-16, in the light of the ground realities. He tells Raghavendra Upadhyaya that, while the government has taken advantage of low global crude oil and commodity prices to give fairly good fiscal budgets in the last two years, going ahead, its budgets are likely to be tighter Will the ‘Make in India’ push by the government make a change? It is a good way to say that we believe in manufacturing. Private sector has to put in the money. Even fdi in our country is $30-40 billion a year – in some years, it is more and sometimes it is less – and most of it goes into services, banks and insurance. Are the companies in India in a position in all the sectors to manufacture and flood the market? It is a good way to say that we believe in manufacturing, but the private sector has to put the money. What are your projections on economic numbers? The gdp will continue to rise and reach a level of 9 per cent over the next three-four years. Inflation, I feel, will remain at 5-5.5 per cent due to the agrarian shocks we have had. Inflation can never remain low for a sustained period of more than five-six months, as food prices see sudden spurts. So, interest rates will keep moving downwards, but it will be adjusted to the inflation numbers. We are expecting only a 50 bps cut in this financial year (ending April 2017.) u [email protected] Private Equity B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Forging ahead Canbank Venture Capital Fund invests in Him Teknoforge sa n jay bor a de W ith its ongoing strategy of investing in unlisted companies with high growth potential, Canbank Venture Capital Fund Ltd (cvcfl), an arm of Canara Bank, has been raising funds since 1989. Since then, it has raised five funds and exited out of two. The last fund – Emerging India Growth Fund, which was garnered in 2010, has picked up a minority equity stake of 26 per cent in Him Teknoforge for a consideration of `30 crore, including `7.80 crore towards partial buyout of equity shareholding held by ifci Venture Capital Funds Ltd. For this deal, Him had got a valuation of over `115 crore. After this transaction, ifci Venture, which entered the company in 2011 at `24 per share, has reduced its holding to 14 per cent, while the promoters hold 60 per cent. “While `7.80 crore will be paid to ifci, the balance `22.20 crore will be invested in capex. The funds from cvcfl shall be deployed towards modernisation and adding plant and machinery, as also tools and dies at its existing forging and machining units,” explains Vijay Aggarwal, the first generation promoter, Him. A be (mechanical) with 40 years of experience, he has developed Him into a `200 crore manufacturer of forgings and machined components for During the last three years, the company has posted a top lines of `171.09 crore (2012-13), `181.53 crore (2013-14) and `190.49 crore (2014-15) respectively, with operating profits (ebidta) at `21.79 crore, `23.29 crore and `27.60 crore, accounting for an operating profit margin in excess of 13 per cent. The current net worth of the company stands at `79.06 crore. Expanding business “We have been looking for funds to expand and upgrade our operations, achieve full capacities of the units and also to enhance the product value, besides increasing our share of business from the existing customers,” adds Rajiv Aggarwal, ed, Him, who has been looking Baskaran after the finance of the comRajiv and Vijay: pany. “Him is able to offer comenhancing petitive prices due to its presence value in excise-free zone at Baddi (Himachal Pradesh) and the proxend use in agri-machinimity to major manufacturers of ery, automotives, railways, defence and oil & gas sectors, based tractors and commercial vehicles, who constitute about 75 per cent of in Himachal Pradesh. The word ‘Him’ comes from our business.” “The company envisages good Himachal, where the company started out. Today, it has two units in HP and business potential in widening its two in Pithampur, MP, where it pro- product and customer base by underduces over 400 different parts and taking modernisation-cum-technolmakes forgings by using multiple cav- ogy upgradation and expansion at ity dies. The parts are forged in both its existing plants,” says K. Baskaran, carbon and alloy steel and weigh 0.5-50 md, cvcfl, justifying the investkg. It makes about 14,500 tonnes per ment. “The proposed capex will help annum (tpa) of forgings and 1.98 mil- the company meet the demands of its lion components annually. The prod- existing customers for the machined uct range comprises gears, axles, shafts, components, which will enhance the levers, flanges, assemblies, sub assem- value of Him’s operations”. Baskaran, blies, non-gear/spider kits, etc. a nominee of cvcfl, is also a “Him caters to major oem clients, member of the board of Him. The Indian forging industry has including Mahindra & Mahindra, Escorts, International Tractors, Preet now emerged as a major contribuAgro, avtec and Indo Farm Indus- tor to the manufacturing sector of tries (agricultural sector); Ashok the Indian economy, which is estiLeyland, sml-Isuzu, Bharat Gears, mated to be worth at least $3 billion (about `18,000 crore). About 25 per ve Commercials, Oerlikon group (automotive sector), as also Indian cent of the size of the forging indusRailways and the defence establish- try is export-oriented. “We look at ments. It is expanding its customer this investment on a 2-3 year horibase and has added other custom- zon, by which time Him will be ripe ers, such as zf Steering and Brakes for an initial public offer,” concludes India, which will add to the revenues Baskaran, who is planning to launch and improve the bottom-line,” says cvcfl’s sixth fund worth $100 Aggarwal. He is working on a proto- million by June 2016. type of an e-rickshaw and hopes to u LANCELOT JOSEPH launch it soon. [email protected] u 63 u a p r i l 2 5 - M ay 8 , 2 016 Advertising & Marketing B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d ADVERTISING Sun, sand and wins Goafest 2016 proved to be a year of big wins and surprises for the ad industry E very year, there’s a party of a different kind taking place on Goa’s sunny beaches, where the best and most creative of the advertising and media fraternity converge, to discuss, debate and celebrate the industry’s achievements and the way forward. This year’s Goafest, the annual advertising, media and marketing festival, was no different, with the Abby awards throwing up a few surprises. Spread over three days, discussions centered on a variety of topics, right from the top three things that agencies can do better, to bringing the focus on client-agency relationships. A bunch of conclaves, knowledge seminars and intense discussions, along with plenty of activities on the sidelines of the festival kept people upbeat over the course of three days. The chairman of the Goafest Organising Committee, Nakul Chopra said that along with giving young and enthusiastic talent a platform for their work, it is also their outlook to curate best-in-class seminars and conclaves which will provide opportunities for professionals from the industry to learn and grow together. Speakers like Carter Murray, Worldwide ceo, fcb, were extremely popular with the audience, as he threw some insightful numbers and talked about surviving and thriving in times of intense change, particularly digital. He pointed out that even though change is occurring, instead of freaking out and trying to incorporate every change, the marketing community needs to believe in ‘their instincts’ and ‘data’. He also added that ‘most marketers use data for only 6 per cent of decisions. For everything else, they believe in intuition.’ In later sessions, panelists Karan Johar and R. Balki, filmmaker and chairman, Mullen Lowe Lintas Group, spoke about the growing relationship between advertising and films. There was also a highlight on gender sensitivity and gender equality. As for the highly anticipated Abby Awards, it was big wins for some. For the third year in a row, wpp agency J. Walter Thompson, walked away as the big winner, leading with a total of 47 metals, including 5 golds. The agency was rewarded for its works done for clients like Airtel, Godrej and Pepsi, among others. Following closely on the heels of J. Walter Thompson, were Taproot Dentsu with 40 metals and Contract Advertising with a tally of 26 metals. Japanese advertising firm, Dentsu Aegis Network, was clearly the dark horse in the Abbys this year, taking away a total of 83 metals across the media and creative Abbys, and making it the highest tally as a group, across categories like film, digital, print, out-of-home, activation, design and direct media, among u 64 u a p r i l 2 5 - M ay 8 , 2 016 others. With 6 gold, 32 silver and 45 bronze for a total of 83 metals, the Dentsu Aegis Network units in India proved that its creative reputation was also matching its business growth. The agency has quietly been building its creative force, even as its business growth has been evidence of clients’ faith in the group’s capabilities. Big step forward Commenting on the win, Ashish Bhasin, chairman and ceo, Dentsu Aegis Network, South Asia said, “Business growth can only be sustained on the back of fantastic creative work, and our performance at Goafest 2016 is a demonstration of that. He added that this is a very happy reflection not just of the range and depth of the agency’s talent but also of clients’ trust in their abilities. “And this is happening because the business and planning heads at each unit are getting behind the creative 100 per cent. This is another big step forward in helping us achieve our mission of being the second largest agency group by the end 2017 in India, and overturning for the first time the existing ranking which has historically been in place for over 80 years in India,” he said. The Media Abbys saw GroupM agency, Mindshare walk away with 17 metals. Dainik Jagran took home 10 metals in the Publisher Abbys. This year also saw the introduction of new award categories, such as Gender Sensitive Awards and the Young Abbys. There was also an increase in the number of entries for Goafest 2016, totaling over 4,000. Interestingly, no Grand Prix was awarded across any of the categories. In total, 419 metals were awarded this year, including 38 gold metals, 134 silver and 245 bronze metals. Ad Club president, Raj Nayak pointed out that with Goafest 2016, their aim was to celebrate creativity, originality and innovation. And that proved to be the case as the festival drew to a close with plenty of cheers and the promise of more wins for many young hopefuls next year. u ARZOO DINA [email protected] Automobiles B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Get set, redi-Go to create a sense of dynamism. The tall body structure enabled engineers to deliver a spacious, bright interior and high driving position in this segment. Datsun’s Japanese team has Datsun’s third model, the redi-Go, had its world premiere in India worked on the entire design. Built on the versatile Common Module Family (cmf-a) platform from the Renault-Nissan Alliance, redi-Go is powered by an all-new 0.8-litre three-cylinder fuel efficient engine paired with a five-speed manual transmission. This model is 25 kg lighter than its alliance partner’s model, Renault Kwid. “Datsun’s growth strategy in India will continue to reflect our commitment to local engineering, development and manufacturing,” says Guillaume Sicard, president, Cobee with Nissan India Operations. other officials “The Datsun redi-Go, as a at the tangible expression of this world premiere commitment, offers several best-in-class capabilities. A fter the successful launch of two products, Go and Go+, Datsun, a global brand from Nissan, is now offering its third product, the redi-Go, for India and global markets. In recent times, India has been playing a major role in showcasing international brands, as many global automotive manufacturers prefer to launch their products here. Two years after entering the Indian market, Datsun is now expanding its new range of products. Datsun redi-Go is India’s first Urban Cross, a car that takes the best features of a crossover and combines them with the major attributes of an urban hatchback. The car is designed and developed in India. The redi-Go is now set to take on market leader Maruti Suzuki’s Alto 800. Datsun’s aim is to push this brand aggressively to first time buyers. “We wanted to make a car that is accessible and affordable. These customers have an achiever mind-set, and value fun and freedom, and also confidently strive for success. The Datsun redi-Go symbolizes these key values”, say company officials. “In a sea of lookalike hatchbacks, the Datsun redi-Go’s modern and distinctive looks help it stand out from the crowd,” said Vincent Cobee, global head, Datsun, at the premiere. “Aptly called Yukan in Japanese (brave and bold), the design reflects the sense of individuality of the people who will buy the car.” “India is an important country for us,” says Daniele Schillaci, executive vice-president, global sales & marketing, Nissan Motor Co. “By 2020, India will be the third largest car market in the world right behind China and the US. The redi-Go will further strengthen our market share in India. The target is to achieve 5 per cent market share by 2020. We are also expanding our dealership network from the current 217 in 165 cities to 300 by 2017,” he adds. The Datsun redi-Go, has a bestin-class ground clearance (185mm). The distinctive ‘D-cut’ grille, headlamps and rear lamps are combined The competitors Price in R lakh (Ex-showroom, Mumbai) Maruti Suzuki Alto 800 2.8 to 4.01 Hyundai Eon 3.04 to 4.40 Renault Kwid 2.9 to 4 redi-Go (To be announced) u 65 u a p r i l 2 5 - m ay 8 , 2 016 Marketing initiatives The company has launched a 360-degree marketing and sales campaign. The first step has been a dynamic digital app which is currently available on Android and will also soon be on ios. At the touch of a button, customers will get all the information about the car, bookings and test drives. So far, the response on the new product has been positive. Currently, the entry level hatchbacks available in the market include Maruti Suzuki’s Alto, Hyundai Eon and the Renault Kwid. These cars are priced R2.80-4.40 lakh (ex-showroom, Mumbai). The Alto clocks 20,000 units a month, while the Hyundai Eon’s sells 6,000 units a month. Renault Kwid bookings have crossed more than 100,000 units since its launch in September 2015 and the company has already delivered more than 40,000 units to its customers. Bookings for the redi-Go will open on 1 May 2016 and the delivery of the cars will commence from 1 June 2016. As far as the pricing of the car is concerned, company officials say it will be priced competitively. u S . M . B OOTHEM [email protected] Technology B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Green roads CSIR-CRRI and BitChem Asphalt look at improving roads in India T he Central Road Research Institute (crri), a premier national laboratory, is a constituent of Council of Scientific and Industrial Research (csir). And, in tandem with the North-east (Guwahati)-based BitChem Asphalt Technologies, an arm of the H1,500 crore sm group, csir- crri has launched value-added bitumen (vab) plants to cater to the needs of the road construction industry. csir, the national research organisation for roads, traffic and transport planning in India has been carrying out r&d in the areas of road and road transportation and provides consultancy. It has also been pioneering the cold mix technology. Since 2008, BitChem has been working with crri for the evaluation of cold mix technology at the field level, based on mix design-based binders, developed at Bitchem Knowledge Centre. And, by 2010, crri had completed its study of cold mix technology under the Xth Plan. In 2011, Bitchem took the first crri licence for Northeast India and started investing in joint technology promotion. Finally, in 2013, having received acceptance across various states, the crri-Bitchem relationship was formalised under an exclusive licence for a pan-India basis. Together, they have already mix-paved more than 2,500 km of roads in remote rural areas. The sm group is mainly active as a steel distribution company for the Tatas, trading in met coke and gi roofing solutions. “Hence, roads and infrastructure are areas we are interested in,” explains Sarat Kumar Jain, group cmd, BitChem Asphalt Technologies Ltd. “Together, we are taking a joint initiative to improve rural, district and state roads connectivity, using the technology to enhance the quality of road work”. “The ‘green road concept’ promotes energy-efficient and clean construction practices in the country,” adds Rajeev Agarwal, ceo, BitChem. Agarwal: spreading awareness The brain behind BitChem, he believes that the use of environment‐ friendly technologies can deliver equivalent or better ‘quality life’ to the public, “as desired on priority for carbon footprint mitigation and cleaner living for our country.” Agarwal, along with his team, has been spreading awareness about ‘green roads’ in Mumbai. In the hot process, heating of bitumen takes place at 170 degrees centigrade and the laying takes place at 150 degree, while compaction is at 125 degrees. “The disadvantages of hot mix technology are noise and air pollution, high energy consumption and limited working season (as no work is possible during rains and cold winters),” explains Agarwal, advocating the case of crri-Bitchem Cold Mix technology. “It is also sensitive to temperature control during the entire process and unsafe to workers (the thermal oxidation of bitumen due to heating, et al). It is hazardous for public in general”. In the new technology, the crriBitChem cold mix binders are mixed at the plant or sites, without heating. “It is not just the supply of ordinary bitumen emulsions that we undertake. We also provide the entire value chain of technology from laboratory mix u 66 u a p r i l 2 5 - m ay 8 , 2 016 designs, to supply of tailor-made cold mix binders to overseeing of the entire mixing, laying and rolling activities, through technical support and supervision services. The mix is also packed in barrels and dispatched for paving of the road at the site”. Excellent work This cold mix technology has already been approved of by public works departments (pwds) in India. “We first rolled it out in North East and then moved to Himachal and Uttarakhand,” says Jain. “It is now undertaken on a pan India scale”. Jain is focussing on encouraging the usage of cold road paving technologies for reducing carbon emissions, eradicating occupational hazards to workers. “I appreciate the excellent work done by the BitChem team in promoting the cold mix in construction to the roads under construction,” says L.C. Goyal, former secretary, rural development. “This is the way forward to further development to future”. Adds Rajesh Bhushan, joint secretary & dg mrrda, mord, (*?*) government of India: “The crriBitChem Knowledge Centre has made an outstanding effort to make a new and environment-friendly technology available to the engineers in the road sector”. According to P.K. Mohapatra, principal secretary, rural development, “This environment-friendly technology has revolutionalised road construction in rural areas”. “The initial cost of green roads is 10-15 per cent higher, but it lasts 50 per cent longer than hot mix and, hence, saves on a long-term basis”, informs Jain. Also, ‘green technology’ reduces carbon emissions and creates a safe environment for the workers. The potential for cold mix technology in the country is over H5,000 crore. In recent times, a lot of focus has been given to highways; however, almost 80 per cent of roads in the country are district and rural roads. Based on various surveys, the addressable market size potential is 100,000 km per annum The prime minister’s yojanas also offer a big opportunity for the use of this technology. u LANCELOT J OSEPH [email protected] Health B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Comparing hospitals ICICI Lombard Website enables visitors to compare hospital data sa n jay bor a de Dasgupta: after a year of deliberation... success P icture this. Your knees have been giving you a rather rough time, and your doctor says you would do well to have a knee transplant. He recommends that you get it done at a hospital that is 20 km away, but you would prefer an institution closer to where you live. The doctor says your preferred hospital is too expensive. Since you have lived in Mumbai for most of your life, your choices appear limited to the megalopolis, but your nephew is urging you to travel to Chennai, because he says the service is better and the costs are at least 20 per cent lower! So, how do you decide which hospital to choose? Until a month ago, the way to make such a decision would have been a mix of ‘word of mouth’, gut feeling, and a variation of blind man’s buff, but not anymore. A new free service by icici Lombard, one of the largest general insurance companies in the country, named as Health Advisor enables visitors to the Website to compare room tariffs, package charges and even feedback about the quality of service in various hospitals, even in different cities. At the moment, the data is available for 10 cities but is likely to expand to many more in the coming months. Thus, if you are located in Jaipur, you can find out that the twin-sharing room tariff for Cocoon Hospital in Durgapura is among the highest at `4,000 per day, while that for Narayana Hrudalaya is just `2,800 and the corresponding charges for Santokhba Durlabhji Hospital is a modest `2,500. It might also become apparent that the room tariffs in Pune, Jaipur, Hyderabad and Nagpur are not different. Similar comparisons can also be made for a variety of medical and surgical procedures, such as a heart bypass operation, a session of dialysis (for advanced kidney disease) and even a caesarian section. “We discovered through our research that top 30 medical procedures accounted for 80 per cent of the health needs of people in this country, and about 50 per cent of insurance claims were lodged by people using twin sharing rooms in various hospitals. Hence, we assumed these parameters to enable the comparisons,” explains Amit Bhandari, chief technology officer, icici Lombard, and the prime mover behind the project. u 67 u a p r i l 2 5 - M ay 8 , 2 016 Bhargav Dasgupta, ceo, icici Lombard, explained at the launch function recently that they got the idea for this service from the fact that their call centres were receiving nearly 500 calls each month, and a majority of them sought information on which hospitals were better than others. “Still we debated for a full year, about whether we should go ahead and offer this,” Dasgupta said. Quality parameters Once they had analysed the basic data available with them, they joined hands with the Tata Institute of Social Sciences, Mumbai, to formulate 20 parameters to judge the quality of service provided by each hospital. These include: alos (average length of stay), treatment outcomes, hospital acquired infections ( hai), postoperative recovery, patient falls and readmission rates. Then they contacted hospitals across various cities and got about 1,000 of them to come on board with their data regarding tariffs and other costs. While the database is far from complete and the charts show the details of many hospital institutions as ‘not available’, the details which have been provided are extremely useful. To ensure the reliability and authenticity of the feedback, the website requires visitors to enter their ip (in-patient) registration number along with the dates of admission to the particular hospital, even though these details are not published on the Website. Visitors who are merely seeking information however do not need to furnish all those details. Another interesting point is that the rates of room tariff and other expenses mentioned on the Website are those supplied by the hospital concerned. This would often be different from the charges that icici Lombard reimburses to its insured persons. While this may seem to be a form of double standards, the justification given by the company is that they reach a variety of bulk deals and discounts with the hospitals, and these rates may not be available to an individual patient. u SU M IT GHOSHAL [email protected] Hospitality B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Food buddy Puratos supplies quality ingredients to a host of bakers, chocolatiers and fast food makers u 68 u a p r i l 2 5 - m ay 8 , 2 016 sa n jay bor a de I f you bite into a McDonald’s bun, tuck into a Subway bread, moon over a Cafe Coffee Day dessert, or indulge in some luxuriant Belgian chocolate, you may be having a Puratos product. Family-owned Puratos was founded in Groot-Bijgaarden near Brussels, Belgium in 1919. Now in over 100 countries, it manufactures ingredients mainly for the B2B market in the bakery, patisserie and chocolate industries. Well known in the B2B market, Puratos avoids pushing the brand to consumers directly. Customers are mainly from four verticals: artisans, small or chain bakeries, who operate through manual processes and have some machinery; industrial customers who have high volume automated lines such as Britannia or ITC; food service companies which have specific needs Kanwar: catering to all of standardisation, product ideation and creation such as McDon- helps customers ideate and increase alds, Yum, Dominos; and retail stores production process efficiencies, with which need consistent products for an array of products. Puratos also their instore bakeries such as Reli- offers marketing services through ance, Big Bazaar, Walmart. “Each consumer studies. Every three years, customer’s requirements are differ- Puratos conducts a world-wide conent though they are all in the same sumer survey called ‘Taste Tomorindustry. With 96 years of experi- row’. This survey throws up trends ence, we know their needs and cus- and changing taste patterns of peotomise products specifically for ple all over the world, helping custhem,” says Dhiren Kanwar, MD – tomers anticipate needs and connect India, area director – South Asia at better with their consumers. The survey shows 78 per cent of consumers Puratos Food Ingredients Pvt Ltd. Small bakeries and food service in India agree that cocoa gives an energy boost, while 73 per companies are continucent agree that cocoa has a ally challenged with the high nutritional value. requirement for new prodPuratos has a tailoructs to excite consumers, made R&D and quality but they lack the skills and control facility in Ranjangmanpower to scale up. Here aon, Pune. Seeds and flour is where Puratos mixes undergo rigorous testing enable them to make prodhere. Products with local ucts without the need for flavours are also developed skilled labour. – be it need- or taste-based. Besides supplying ingreTegral Satin Puratos’ products are under dients, Puratos has a techMasala Chai three categories – bakery, nical support team that Velvet Egg Free patisserie and chocolate. In bakery, they manufacture improvers and mixes which enhance bread products. This could be either a multigrain or a standardised masala bread mix. Health products come under the Puravita brand serving grains and seeds such as 100 per cent wholewheat atta bread mix or high-fibre mix. The patisserie repertoire includes products such as cake-mixes, sponge mixes, fillings and glazes. The fillings come in various types, from being flavoured to containing local fruits. In the chocolate vertical, real Belgian chocolate is imported, and value-based chocolate and compounds are also manufactured in India. It has developed vegetarian products such as eggless cake mixes specially for the Indian market. Healthy mix Cremfil Ultim is another innovation; it is a hybrid chocolate product with less fat, based on water technology. The recently launched cheese cake filling also happens to be the world’s first eggless cheese cake filling. Using water technology, Puratos has reduced 1,000 tonnes of fat every year. Being India-specific, there are a variety of masala mixes such as North Indian or South Indian bread mix. Regionally available local fruits are used to make signature flavours such as mango and pineOtentic apple. “Puratos supplies great raw material for me to work my art,” claims chef Prashanth Chembala of Le Pain Quotidien. Though the company’s turnover is still under `100 crore, in these past seven years, Puratos India has grown at 30-40 per cent year on year, making the Indian subsidiary the fastest growing. Now in 50 Indian cities, the west it still the main stay, although other markets too are growing exponentially. A greenfield site in Ranjangaon, Pune was inaugurated in January 2015. To incorporate new technologies, the plant will be Hospitality B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d We have taken a leap into this and created a new segment specifically for home bakers. We will now tailormake our products and services for home bakers. This will include more knowledge, training, smaller size packaging to help them grow. Entrepreneurs have the ability to grow exponentially and we intend to be a part of their success stories”, says Kanwar. While international commodity prices for cocoa impact the local market, the prices of fat and sugar are mostly local. So while prices of sugar and eggs rose in Europe, there was no impact on the local market. “As for cocoa, India grows a very small proportion of the international market. The only way to reduce price would be to increase cocoa production in India. This, we hope, would be a good project for the future,” says Kanwar. expanded this month by 29,000 sq ft from its current 55,000 sq ft. They are also open to local acquisitions. “Our local market expansion has been well appreciated by our group, which has encouraged them to continually invest in India, as seen in the new plant installed last year. Our ways to market are innovation and differentiation, we are about creating markets and not copying mar- The baking school’s first batch of students kets. Hence, we have a high market share in some product lines, and the first batch of 46 students will in others we are still finding our blue graduate this year. This pilot project is ready to be taken around the world ocean.” adds Kanwar. Employing about 100 people at by the Puratos group, who has also the moment, the company supports launched it in the favelas of Brazil. Puratos plans to expand their 500 more. In order to address the shortage of skilled manpower in the online reach through a helpdesk, industry, two years ago Puratos part- which will give quick information nered with Dr Rajesh Patil, chairman, and a constant connection via a tap Shirvane School and Junior College, on the phone. “India, China and Navi Mumbai, to launch a bakery some other countries have shown school as a CSR project. Underprivi- us a boom in growth of the home leged youth are trained for two years bakers and entrepreneurs segment. INSPIRING BUSINESS u bertie d’souza [email protected] ◆ INSPIRING INDIA Business India (Fortnightly; Cover Price: `40) Number of issues INCISIVE ◆ CREDIBLE ◆ AUTHORITATIVE NAME: Newsstand You price Pay only You Save save % 26 (1 Year) 1,040 750 290 28 52 (2 Years) 2,080 1,250 830 40 78 (3 years) 3,120 1,900 1,220 40 130 (5 years) 5,200 3,000 2,200 42 Overseas (One year only) Airmail to Pakistan `4,700 or US$85. To all other countries `6,600 or US$120. Rates include airmail charges. 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CARD NUMBER: CARD MEMBER’S NAME: SIGNATURE: DATE OF BIRTH: CARD EXPIRY DATE: DATE: PLEASE MAIL THIS COUPON TO: India Publications Ltd. u 69Business u p r i lTel: 25-m ay 8 , 2 016Fax: 22820261 E-mail: [email protected] 1&2 Regent Chambers, Nariman Point, Mumbai 400a021. 22820348, Start Up B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Cashing in on beauty MyGlamm’s beauty on-demand services win customers’ hearts B inding your feet to ensure they remain dainty, or firmly lacing your corset for that perfect hourglass figure, or worse still, gripping your neck with brass coils to elongate it – looking beautiful has always been a difficult pursuit. Not anymore though. Or so promises Darpan Sanghvi, ceo of ondemand beauty service provider MyGlamm, that offers everything from waxing and threading, to hair and make-up, and even body massages. So there’s no need to scramble over to your neighbourhood salon, or check in with your mother’s beautician if she can help you with the smoky eye look you want. Instead, pick your desired service and stylist with the click of a few buttons on the MyGlamm app, and voila! A trained professional will be at your doorstep, ready to “glamm” you up. The nine-month-old company recently secured a $6 million funding from French beauty product maker L’Occitane International S.A, private equity player Tano Capital and Times group-backed Brand Capital, with each contributing $2 million. “We are the only guys with a beauty guy inside the company,” boasts Sanghvi of his backing from the beauty expert; comparing his privileged position to that of the other pure-play tech-enabled beauty service providers, who’ve received far less in funding and that too from venture capitalists or private equity players. In fact, Sanghvi’s association with the L’Occitane goes back to 2010 when, after much coaxing, he was able to convince the French enterprise to grant him the franchise rights to set up L’Occitane branded luxury spas in India. Today, Sanghvi Brands holds the exclusive rights in India for a portfolio of luxury wellness brands, including New York-based WarenTricomi salons and spas, elle spa and salons, Holyfield Gyms belonging to boxing champ Evander Holyfield and Hollywood fitness trainer Ramona Braganza’s gyms, in addition to the L’Occitane spas. With 50 locations spread across the country, Sanghvi claims to have broken even last year. He attributes the success not only to the increasingly affluent and welltravelled Indian consumers’ willingness to spend on luxury services, but also to his revenue sharing agreements struck with real-estate providers. “I have 5,000 to 10,000 sq ft, large spas. If we pay minimum guarantees and fixed rents on that, it’ll kill us. But as a luxury service provider, we become a differentiator in the entire development, whether you’re in a hotel, a real-estate development or a mall. So property owners were willing to do revenue sharing deals with us,” explains Sanghvi, as he reaches out to touch his wooden desk, thankful that “it all worked out”. Sanghvi’s long and measured view is also why the offline Sanghvi Brands business – separate from the online MyGlamm business – worked out. After he set up his second spa, Sanghvi established a training academy in his hometown Pune to ensure a high level of service delivery and quality, as well as to tackle the high levels of attrition faced by the industry. “We continuously have 20-25 therapists getting trained in the spa business. So we always have a pipeline of trained staff,” he says. Premium offerings On the strength of the expertise gained from running this offline business, Sanghvi decided to venture into the tech-enabled space of beauty on-demand services with MyGlamm. Currently the service is only available in Mumbai and Pune, but with the L’Occitane funding now at hand, Sanghvi plans to expand his reach to other cities too, beginning with Indore. “MyGlamm is a boon for smaller cities,” explains Sanghvi, u 70 u a p r i l 2 5 - m ay 8 , 2 016 who found that even though the cost of MyGlamm’s services was higher in Mumbai than in Pune, the average order value in the financial capital was lower at `1,400-1,500, compared to `1,800 for Pune. Sanghvi attributes this to the “exclusive” and “hyper expertise services” that MyGlamm offers, which salons in smaller cities don’t have. “People staying there [smaller cities] don’t have access to a Forest Essentials facial or High Definition brows or Novolash eyelash extensions, or even simple things like nail gel extensions. This is going to create a revolution there,” claims Sanghvi, flashing his brilliant smile. It is on the back of these premium offerings that Sanghvi intends to take on the competition – similar beauty verticals such as Bangalorebased StayGlad, Delhi-based VanityCube and Belita in Mumbai and Pune, as well as horizontals such as UrbanClap and Housejoy, that offer everything, ranging from a plumber to a beautician, on-demand. Neighbourhood salons and freelance beauticians, who have always done home visits and have loyal customer bases, present stiff competition too. Even so, Sanghvi claims to have grown every month. “In October last year we did 5,000-odd services, and in March this year, we did more than 15,000,” he says matter-of- Start Up B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d sa n jay bor a de Sanghvi: hoping to make it big factly. MyGlamm’s March 2016 figures average to about 535 services per day. By comparison, UrbanClap’s ‘Salon-at-Home’ vertical, “receives 250-300 requests per day,” according to the platform’s co-founder Varun Khaitan. “We’re the last to start this business, and today we are number one,” says Sanghvi, adding that their repeat customers constituted 73 per cent of their business in March. Sanghvi believes that his experience in service delivery through Sanghvi Brands’ offline salon and spa offerings, gives MyGlamm an edge over the others. But as the service expands across new geographies, how do you maintain the quality of the service? The ceo has a smart strategy in place for that. Over the last few months, as MyGlamm rolled out its services in Mumbai and Pune, Sanghvi found that managing his roster of 100 fulltime and 150 freelance “artists” as the company refers to its beauticians and stylists,was getting increasingly difficult. But at the same time, he wanted to scale up and “blanket the city with MyGlamm’s offerings.” Achieving scale, maintaining quality “I was sick and in bed when the idea of franchising suddenly occurred to me,” recalls Sanghvi. He drew up a blueprint where he divided Mumbai into 50 zones, and Pune into 25. A franchisee would be made in charge of a zone, and he would have 15 artists under him, servicing that area. It was a win-win plan for everyone involved. The artists would spend less time travelling from once place to another, and so could take on more appointments in a day and thereby better meet their targets, which are linked to incentives. Sanghvi would be relieved of the responsibility of managing hundreds of artists on a daily basis. Revenue leakages would be kept in check because all the bookings would flow through the MyGlamm app. The franchisees, on the other hand, who would be responsible for the management of the artists, could become entrepreneurs with as little an outlay as `15 lakh. To put it into context, according to the Lakhme Website, a franchisee needs a minimum investment of `50-60 lakh and an owned or leased space of 900 sq ft at least, to open a salon. What’s also attractive for a MyGlamm franchisee is that he has no fixed overheads of rent, utility, housekeeping, electricity, front desk staff and so on. On an 80-20 revenue sharing basis, with the franchisee getting the lion’s share, the franchisee, according to Sanghvi, u 71 u a p r i l 2 5 - m ay 8 , 2 016 is ultimately left with a 20-25 per cent margin. Moreover, the artists would be full-time employees of the franchisee ensuring a firmer commitment from them, compared to freelancers. As per Sanghvi’s plan, artist training would continue to be the responsibility of MyGlamm, so as to ensure the quality in service delivery. The company has two training facilities – one in Mumbai and the other in Pune – in addition to the training academy built for the spa therapists. “Our artists go through a rigourous training programme, after which there’s an evaluation, examination and certification. Only certified artists feature on the MyGlamm app,” explains Sanghvi. This franchising plan is already underway, with Sanghvi recently signing up franchisees in Indore, Mumbai and Delhi. The company is also in the “final negotiation stages” with franchisees in Jaipur, Kolkata, Hyderabad and Chennai. “We’re looking at 400-500 franchisees in the next two years,” says Sanghvi. “Every city we franchise, I’m going to invest in creating a training academy,” he adds. Sanghvi believes that MyGlamm will break even in this financial year. “At MyGlamm our monthly run rate within about nine months went to about `70 lakhs. Obviously we burn money on the bottomline after corporate expenses, but we are gross margin positive,” he says. Other revenue streams such as MyGlamm branded products are also being worked on. “My internal goal is to make MyGlamm the first profitable unicorn,” he adds measuredly. “We’ve got the foundation, the strategy is right, we’ve got the opportunity and we’ve got the funds. Nobody has everything. We’ve got it. So if we don’t make it, it’s only our fault. It’s as simple as that,” he reasons, justifying his tall claim. Then, as though a reflex action, he again reaches out for his wooden desk. “Touch wood, it’ll all work out,” he signs off, breaking into a broad smile, eyes twinkling through his black-rimmed glasses. u Va r s h a M e g h a n i [email protected] Enterprise B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Prabhat has come a long way – from milk collection, to farmer education, to supplying specialty dairy ingredients to giant companies and co-manufacturing for a range of others under their brand names Say cheese! I t all began, says Sarang Nirmal, when he attended a presentation by an Israeli company at an exposition in Mumbai in 1998, where he heard that his home district Ahmednagar in Maharashtra was going to be the biggest producer of milk in the country. Back home, he got together with his brother, sister and sister-in-law, and they decided to get into collecting milk from the famers around, chilling it in a plant they set up and selling it. The last stage happened early the next morning, at dawn – which gave the business its name, Prabhat! The Nirmals belong to Nirmal Pimpri village, near the famed temple town of Shirdi. “My father had to leave home when we had a drought, and went to work in a nearby sugar factory making jaggery from sugarcane,” says the founder chairman of what is now the Prabhat group of companies. “He used to carry this 10 km on a bullock cart to Belapur, which was the biggest gur market in the area. But he didn’t want me to do the same work, so he sent me to college.” Nirmal, who went on to do his mba at Nashik in 1978, got his first job in Pravara Sugar Factory, for the princely salary of `600 a month. But the enterprise bug had bitten him even as a young man. It was a matter of less than three years before he bought 20 guntas (about half an acre, or one-fifth of an hectare) of land with a loan of `3.21 lakh from the Maharashtra State Finance Corporation, and set up a waste paper mill to manufacture paperboard. The following year, 1982, saw him diversifying into paper cones, which are used in the spinning industry. He then applied to his banker, Bank of Maharashtra (BoM), for a loan of `1 crore. The application was recommended by his local branch and went up to the regional office in Ahmednagar city, then the bank’s head office in Pune – where it was rejected. But Nirmal was not the type to take this lying down: he wrote to the bank chairman-cummanaging director, giving ‘notice’ u 72 u a p r i l 2 5 - M ay 8 , 2 016 that his entire family would fast unto death outside BoM unless they gave him the loan by a particular date. “I marked a copy of my notice to the Pune police commissioner, too,” he recalls. “He sent someone to the bank to ask about my problem.” A few days later, he got a call asking him to meet the bank’s executive director. The official heard Nirmal out, saw that he was serious about his action, and went through the file again. When he saw that the family had been farmers for 50 years, that they had cows at home, and that the applicant himself was educated and had business experience, he went to the cmd and got the loan sanctioned immediately. “He gave me breakfast and tea, and encouraged me to return home,” Nirmal says. “But I insisted that the sanction letter be prepared then and there and faxed to the branch office!” It happened. And only after he had spoken to the branch manager did he leave. Back home, he got back into the business with a fresh burst of energy Enterprise B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d – and recorded a collection of 430 litres of milk the next day. With the help of his wife, a bams (Ayurvedic Medicine and Surgery) doctor, he oversaw the bagging and icing of this milk and sold it, loose, in the market at Shrirampur. Prabhat Dairy also moved into the Mumbai market the same year, using a cold storage that charged 50 paise a litre to pouch it. As procurement increased, so did pouch sales. “So we decided to expand our parent plant, and get into something new by adding value to the milk,” he recalls. Enter son Vivek in 2006, and they began building the business with their first major contract, for supplies to Cadbury (now Mondelez). “We built a four-pillar strategy of global standards and a global scale of infrastructure, excellent talent, direct sourcing from farmers and brandbuilding,” says Vivek, joint managing director, Prabhat. “We realised that the business is all about people, so talent became our special focus area. With the training we give in our centres for both farmers and our employees, together with our emphasis on a high quality culture, we have built one of the best teams in India in each area.” I n the milk business, procurement is the most important aspect of the business – so Prabhat set about creating a network of more than 80,000 farmers, from whom it buys nearly a million litres of milk every day. Adds Sagar Nirmal: “We must keep the farmer at the centre of our attention. If he takes interest in the business, he’ll keep it going for 100 years. We believe in making them our partners in progress.” Ergo, the continuous training process – besides funding them or helping them get bank loans to buy more cows or equipment. With what the Sagars call their “cooperative spirit, with the dynamism of a private player”, they now have 110 milk chilling stations to which their farmers bring milk at fixed timings morning and evening, for a variety of tests, weighing and adding to the white river that flows into the storage tanks. The tests include not just measuring the fat content and other parameters on sophisticated machines, but a taste test where one of the staff takes a little in his mouth to check if it is sour, and spits it out into a waste stream. The value-added products business moves in tandem with the basic milk, and Prabhat – which launched itself as a brand only three years ago – is proud of the fact that it is the one Indian company to have been approved by Kraft for global supplies. “We are now the biggest manufacturer of condensed milk in Asia and the third largest cheese producer after Amul and Govardhan with our Cheddar, Mozzarella and processed cheese,” Nirmal says. Prabhat also co-manufactures a range of products including uht (ultra heat temperature) milk, specialty milk powders, curd, ghee, flavoured ENTREPRENEUR Sarang Nirmal BUSINESS Dairy COMPANIES Prabhat Dairy, Sunfresh Agro Industries PRODUCTS Liquid milk, condensed milk, flavoured milk, milk powder, dairy whitener, dahi, lassi, chhas, ghee, cheese, paneer, shrikhand, ice-cream PLANTS Shrirampur (Ahmednagar district, Maharashtra); Turbhe (Navi Mumbai) FOUNDED 1998 EMPLOYEES 1,000 TURNOVER `1,003 crore milk, dairy whiteners, yogurts, processed and concentrated milk, and ice creams for various institutional customers including Britannia Industries, Mother Dairy Fruit & Vegetable and Heritage Foods. It has entered into agreements for the production and packaging of ghee for D’mart and the Future Group, ice cream for Mother Dairy, chhaas and dahi for Heritage, Britannia and Reliance. And it supplies speciality dairy ingredients u 73 u a p r i l 2 5 - M ay 8 , 2 016 for a range of ‘key clients’ including Abbott, Mondelez, Britannia, Perfetti, Dominos, Pizza Hut, MacDonalds. In 2012, it got the ‘best strategic supplier’ award from both Kraft and Abbott Pharmaceuticals – for which it makes a paediatric food additive. With a range of quality certifications, both the plants have strict checks on both incoming and outgoing material. The chairman himself insists on this philosophy – but he was also the one who decided to add the polite ‘Sorry’ to the stark message. If one sample in an incoming milk tanker fails any test, for instance, the entire load is discarded – and the quality assurance department’s say on this is final. A prominent board displayed in the premises reads, “Sorry, No Compromise on Quality”. Most recently, in March 2016, Future Consumer Enterprise, the fmcg company of Future group, has tied up with Prabhat to take its Nilgiris brand of dairy products to a wider market. Under this agreement, the dairy will provide processed milk and milk products in retail packs under the south Indian retail chain’s brand name with the specifications and in the pack sizes it needs. Tirumala (Lactalis India) has also contracted Prabhat to supply sweetened condensed milk in tubes of different sizes under the brand name of Lactel Sshup, again according to Tirumala’s specifications and with its branding. Prabhat has also signed an MoU with the Maharashtra government’s Directorate of Skill Development, Employment and Entrepreneurship (dsde&e) to help increase the employment potential in the state by enabling the supply of skilled manpower in the dairy sector, strengthening the training infrastructure related to the requisite skill sets and adopting new age technologies. Considering Prabhat has so much going for it, the young man who started work on a monthly salary of `600 now drives a Mercedes-Benz. So does his son. And when the company went public two years ago, the issue was oversubscribed. u SE K HAR SESHAN [email protected] Corporate Woman A lways challenge yourself, says R.M. Vishakha, md & ceo, IndiaFirst Life Insurance – the first woman chief of one of the youngest life insurance companies in the country. It is under her guidance that the company declared its first maiden profit of `6.9 crore in 2014-15. Present in over 1,000 cities and towns across the country through 8,500 partner bank branches, the company has covered 10.3 million lives and has ` 9,061 crore of assets under management as on 31 March 2016. IndiaFirst, a joint venture between Bank of Baroda, Andhra Bank and Legal & General of Britain (44:30:26), has a product range that covers the needs of health, security/protection (term insurance), savings and wealth. It also has a wide range of group insurance products, ranging from credit life, term and employee liability (gratuity and leave encashment) plans. The company, headquartered in Mumbai and with a retail focus, has been witnessing a year-on-year growth of 35 per cent. For Vishakha, daughter of a hal officer, life was full of challenges right from her early days. She had to shuttle between Bengaluru, Chennai and Hyderabad during her school and college days, having to go through new cultures and find new friends. “A lot of my thirst for independence came because of it. It made me realise the importance of thinking and doing things on your own and never made me feel that there was many things a girl cannot do. My choice for commerce was achieved through a process of elimination. I was not good at science and, so, could not even think of medicine. I ended up taking combination of mathematics and economics,” says Vishakha candidly. After completing graduation and chartered accountancy, she travelled to Hyderabad all of 24, to start her career as assistant manager, projects, New India Assurance, in 1987. She got married at the age of 25 years to Rajesh, who she met during her audit days at gtc, and moved to Delhi in 1991. This was a big move and “I learned a lot,” says Vishakha, B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Challenging herself A veteran celebrates her silver jubilee in private, life and general insurance companies giving due credit to Delhi for instilling in her an aggressive nature, which helped her build a career in sales. New India had appointed her a branch manager by then, with fixed sales targets and, as a woman, she learned how to go about getting the psu staff to do things her way. “Politeness did not work. In a psu, it is impossible to stop increments or promotions,” rues Vishakha, who learnt the art of negotiating on the job and also never shied away from hardcore aggression. It was after 13 years in Delhi that she chanced upon an opportunity u 74 u a p r i l 2 5 - m ay 8 , 2 016 to move to the private sector insurance industry, which was opening up. It was a new challenge for all. She joined Birla Sunlife in Delhi as the company’s zonal sales manager for Northern India and, in 2003, moved to become the chief manager, bancassurance & group business, Mumbai. In May 2006, she moved back to general insurance as the chief marketing officer, Universal Sompo General Insurance, heading both sales & marketing. In 2007, Vishakha moved to idbi Federal Life Insurance at a pre-licence stage, to set up the bancassurance channel Corporate Woman B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d sa n jay bor a de and deliver business for three years. “What I learnt there was ‘never to go into a comfort zone’, and ‘challenge yourself all the time’,” says Vishakha. She moved to IndiaFirst, a seven-year-old company and the 18th player in the space. H aving consolidated its corporate business and breaking even in its fifth year, IndiaFirst began to focus on retail business under her leadership. The company received a `150 crore capital infusion last September from its three partners and Vishakha now plans to use the money for growing business, as the company turns its attention to micro-insurance and retirement plan as well. She is all praise for the Pradhan Matri Jeevan Insurance, the tech route I ndiaFirst Life Insurance has launched a mobile app Wealthify to help people with their financial planning. The app is free to download and provides guidance for Lifetime Goal Management and Retirement Planning. In case of Lifetime Goals, the tool helps assess the current assets and check if the same will suffice to meet our goals. If not, it will indicate a suggested savings amount keeping in mind inflation, anticipated returns and the time frame to achieve each goal. The Retirement Planner helps to plan for a steady income after retirement, based on what one anticipates to be his/her needs every month. Additionally, the tool shows the amount of life cover (protection cover) one may need. This tool can be used by the customer or by the company’s sales team to facilitate need analysis. “We have had a rating of 4.6-5 on the Google Playstore and touched a store listing of 1,690 in the first week itself. We have not invested in any marketing venture and yet have had a heartening response. We hope to promote it among our sales partners, employees and customers,” says Vishakha. “The beauty of the tool is that it helps match aspiration with reality,” she adds. “We have many goals and multiple needs. We need to balance Jyoti Bima Yojana (pmjjy), which has helped cover the uncovered and given ‘a new direction to financial inclusion’. She still has a complaint about pmjjy. The Maharashtra state government charges stamp duty of `40 per policy on an annual premium of `330. The levy, though calculated on the sum assured of `2 lakh, is billed on the premium. Since most insurance companies are registered in Mumbai, they are forced to shell out the amount up front. IndiaFrist had paid a huge `10 crore on a `68 crore premium collected during the last fiscal. pmjjy poses another challenge too. While, the enrolments were a runaway success, as were the claims, and u 75 u a p r i l 2 5 - m ay 8 , 2 016 the demands of our daily lives while keeping an eye on our future goals and aspirations – the tool helps you assess just that.” The tool doesn’t ask you how much you earn. It just takes stock of your assets and matches it to your goals. If there is a shortfall, the tool will let you know how much more you need to save to actually achieve those goals keeping in mind the time and expected inflation/returns. Overall financial planning that supports goals and aspirations will lead to informed purchases and satisfied customers. The idea is to encourage and equip more and more individuals plan their finances right. With the help of this tool, any person can run scenarios for themselves and, accordingly, decide how much they need to invest, keeping in account expected inflation, too. Wealthyfi tool has witnessed over 1,300 downloads since its launch in January 2016. Meanwhile, IndiaFirst has reached 365,000 people through Facebook; 130,000 people through Twitter; and 220,000 over LinkedIn. “We believe that technology is a big enabler in any communication today and we do not see any reason insurance industry should not make use of it to the fullest extent,” says Vishakha, as she targets the GenX. u IndiaFirst alone settled 3,214 claims, the data shows that an alarming 30 per cent of these claims came within 45 days of the premium paid. “This raises doubts over the bonafides of certain claims,” she says. The industry has approached the Finance Ministry to ask for a waiting period or lien of 90 days before claims can be made. “We hope for some action since the minister sounded positive,” she says. Vishakha sees a huge potential for business growth. For one, the partner bank’s customer base is large enough. Also, the pmjjy should see renewals of policies, apart from holding promise for new clientele. u LANCELOT J OSEPH [email protected] Market News B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Overview Acche din for equity market Get ready for a new bull run S entiment in the market has has made efforts to revive the rural due to the improved monsoon preagain turned positive. The rea- economy. With one rank one pen- diction. Its first target was lower sinson is obvious: good news flows sion (orop) and the VIIth Pay Com- gle digit growth for FY17, which has – be it for the domestic economy or mission kicking in, in the next six been revised to lower double digit on the global front. Let us start with months, companies are heading growth. As the monsoon progresses the domestic economy where not towards better times. Maruti Suzu- we expect more companies – who get only are the iip and wpi numbers ki’s, (India’s largest selling car com- substantial revenue from rural India better than expected, but the mon- pany) management is now revising – to upwardly revise their targets. Automobiles and auto ancillaries soon is likely to be better this year its sales forecast for the current year are segments that should do with an imd forecast of 106 well due to the likely robust per cent of long period averTop losers in BSE 500 in last one month demand from rural India. Simage rainfall. In the last two (% change) ilarly, fmcg companies who years India has struggled to get Sunrise Asian -30.45 a good monsoon due to the El have been facing the heat of Global Offshore Serv -23.36 Nino effect. Water reservoirs competition from Baba RamAshoka Buildcon -22.65 are empty and many states dev should be able to report Jubilant LifeScience -14.63 are facing acute drought situdecent gains in volumes. This BEML -12.37 ations. This has impacted the may also give them some pricSunteck Realty -10.92 economy severally. ing power. Cement compaIpca Laboratories -10.7 First, farm incomes went nies too should see smarter Jaypee Infratech -10.16 down, lowering rural growth growth as their rural demand RattanIndia Power -9.88 and second, some industries is expected to be 33 per cent. -9.83 Vaibhav Global have had to shut factories temThe industry is also going Polaris Consulting -8.98 porarily due to low availabilthrough a consolidation phase Shree Renuka Sugar -8.74 ity of water. But now the rural – pricing power can improve 8K Miles Software -8.66 economy should start doing going forward. In the last one -8.53 KSK Energy Ventures well and this should benefit month Kakatiya Cement is -8.53 Alok Inds India Inc too, as many of the up 112 per cent, while Sagar Apollo Tyres -8.5 companies are heavily depenCement is up by 38 per cent. Bliss GVS Pharma -8.09 dent on rural demand. A good We feel that more action would Phoenix Mills -7.76 monsoon would not only be seen in the mid- and small United Breweries -7.21 lift the earnings of the rural sized cement companies as United Spirits -7.14 serving economy, but in the they would see their margins last budget the government Source: Accord Fintech expand due to better demand u 76 u a p r i l 2 5 - M ay 8 , 2 016 Market News B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d underperformed the broader and also may weigh in the Top gainers in last one month market as everyone is expectpossibility of being taken over ing the commercial launch of by the larger players – push(% change) Reliance Jio which is expected ing up the market cap. Many Delta Corp 36.82 to be a game changer for the are quoting much less than Just Dial 35.76 telecom business. At a recent the replacement cost, leaving Yamini Investments 35.71 public forum Mukesh Ambani enough scope to move up. Dynamatic Tech 30.19 revealed that the company has A better monsoon should Himachal Fut. Commns 29.72 invested `1.5 lakh crore in this augur well for tractor comRelaxo Footwears 29.16 panies too, which have seen business (much higher than DCB Bank 25.88 tough times in the last two Bharti Airtel’s market cap). This Amtek Auto 24.72 years. While there may not is huge money and hence the Escorts 24.41 be an immediate demand for telecom success would decide 3M India 23.61 them, sentiment should be the next course of price moveHeidelberg Cement 23.28 much improved on these counment for Reliance Industries. GHCL 22.69 ters. Consumer durable comIt is too early to conclude Hitachi HomeLife Sol 22.68 panies should also see smart whether the results season will DCM Shriram 22.4 growth in earnings. The heat be good or bad. But market Coromandel International 21.95 this summer has been above men are anyway not expecting GIC Housing Financew 21.83 normal and this augurs well great numbers. The real action Jindal Steel & Power 21.48 for manufacturers of refrigerabased on results is expected Essel Propack 21.37 tors, air-conditioners and fans. from September 2016 when Credit Analysis 21.27 While demand for consumer not only would the monsoon Century Textile & Ind 21.15 durables was strong in urban factor have played out, but the India it was poor in rural India. base effect would also have This may also get corrected with the its gdp being revised upwards. kicked in making the results look monsoons and VIIth Pay CommisThe March result season has much better. sion. There is a high probability that kicked in and 55 companies have fiis have continued their love for some consumer durable companies announced results. The results have India even in April. After pumping may give capital appreciation in the been a mixed bag dominated by in `24,000 crore in March 2016, they region of 50 per cent in the next one tech companies like Infosys, tcs have made additional net investments year. The effect of better demand and Wipro. On the other hand, of `1,684 crore till 21 April. The marwill clearly reflect in the June quar- giant Reliance Industries declared its ket seems to be convinced that fiis ter numbers. results for the quarter ended March would continue to put more money 2016 where its sales decreased to into Indian equity as India is a comInternational cheer `60,252 crore as against `67,470 crore pelling story for fiis – one they can’t But this good news is on the domes- in the same period last year; but its afford to ignore. tic side. On the international front net profit increased to `7,398 crore In all probability the Indian too the good news continues for the as against `6,381 crore for the same equity market is heading toward market. First, there is a belief now period last year. The refining busi- better days as the convergence of all that China will not have a hard land- ness continues to throw good money the positive factors are happening ing. In its latest report the imf stated for the company. But in the last three one after another. Of course the Parthat China’s slowdown might not be months the Reliance share price has liament session is resuming and lots of hope continues to rest on quite as severe as first feared the gst and Bankruptcies law but its “momentous” shift Reliance vs Sensex in last 3 months from investment-led growth to be passed. If that happens 110 is still having a chilling effect the market will surge and the on trade globally. Similarly, Sensex may cross the 30000 105 though the imf lowered the level by December 2016. Reliance Industries Investors sitting on the fence world gdp growth rate from 3.4 100 are advised to start allocatto 3.2 per cent, it maintained Sensex ing funds to the equity marIndia’s gdp growth rate of 7.5 95 ket. In the next nine months per cent for FY17 clearly givthe Indian equity market is ing the signal that despite the 90 likely to be at a much higher global slowdown India would level. So get ready for a new be able to keep its pace of econ85 bull run. omy growth. If the monsoon 22 Jan – 22 Apr 2016 is really good there is a high u SUNIL DA M ANIA probability that India may see [email protected] u 77 u a p r i l 2 5 - M ay 8 , 2 016 Market News B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d New issues Global leader Thyrocare, with healthy margins and a world leadership position, could be a prize catch for the investors u 78 u a p r i l 2 5 - m ay 8 , 2 016 sa n jay bor a de E ven by the modest standards of healthcare companies in India, Thyrocare is quite a small organisation. But it is a giant fish in the relatively small pond of pathology laboratory testing (total value: H37,700 crore). Hence, its annual revenues of H170 crore and ebidta (earnings before interest, depreciation, tax & amortisation) of about H70 crore hold much more value than the numbers appear to indicate. Another reason is that this segment of the healthcare industry is fragmented, with seven large national chains accounting for a mere 5-7 per cent of the market! Another 10 per cent share is controlled by regional laboratory chains that are limited to one state or region of the country, thus bringing the organised sector to just 15-17 per cent. But a sharp focus on one niche area, namely testing for disorders of the thyroid gland (a tiny organ Velumani: doing it right located just behind the throat), has enabled Thyrocare to become the Kolkata, Hyderabad and Coimbatore; world’s largest laboratory for con- started conducting a wider range ducting thyroid tests. It happened by of medical laboratory tests; and an accident of circumstances; when planned an ambitious growth stratA. Velumani decided in 1996 to quit egy for Nuclear Health, its subsidiary that focusses on ct scans and other barc and start his own venture, he turned to the only aspect of medical high-end investigations. But, even care that he knew well. Thyroid dis- now, 70 per cent of the tests conease was, after all, the subject of his ducted in Thyrocare’s laboratory are PhD. “Doing little and doing it right,” for thyroid, which however accounts has been his ethos all for just 20 per cent of THYROCARE along, and this has the revenue, and 20 enabled Thyrocare to per cent of the profISSUE SIZE grow 38 per cent in the its. On the other hand, 10.744 million shares, face value `10 past four years, from preventive healthcare PRICE H77 crore in 2011-12 to schemes, which cur`420-446 H170 crore in 2015-16 rently form only 20 DURATION (nine month ended per cent of Thyrocare’s 27-29 April December 2015). workload, account for LEAD MANAGERS Yet, the company about 50 per cent of jm Financial, Edelweiss, icici has diversified widely, their revenues! Securities setting up regional “With just one cenRegistrar processing laboratotral processing laboraLink Intime India ries (rpls) in Delhi, tory in Navi Mumbai, we found it difficult to service the Tier II locations in several states, and so, we decided to set up four rpls in the last financial year,” says Velumani, adding that the central laboratory was getting too congested. This was largely because of Thyrocare’s unique operational model, wherein they would collect blood samples (for doing thyroid tests) from over 25,000 collection centres all over the country, fly them to their laboratory in Andheri, a Mumbai suburb by 6 pm each day, and process the samples through the night. This meant the results would be ready for the prescribing doctors the next morning. But when they started getting more than 20,000 samples a day, the single laboratory was no longer able to cope up. Expansion plans Since the new diversified strategy requires a lot of capital investment, the company has now decided to go public with an Offer For Sale of 10.744 million shares in a price band of H420 to H446 per share. Though none of the accrued funds would go into the company itself, its valuation would be clearer and the management could make a fresh issue or leverage their balance sheet if they needed to. There is a high probability that the company may borrow to fund its future expansion. Of the total shares on offer Agalia, a Mauritius-based financial services company, is going to sell about 10.207 million, while Velumani and his family would offload the remainder (slightly less than 600,000). Considering that they have recorded an ebidta of 35-40 per cent over the past several years, and that it is likely that they will continue to do so, at least for the next few years, most investors should make the scrip a part of their portfolio. In fact, those who are unable to get an allotment in the current issue would be well advised to look out for buying opportunities in the secondary market, as the company has healthy margins as compared to its competitors and enjoys a world leadership position. u SUMIT GHOSHAL [email protected] Market News B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d R E S U LT S Jittery investors sell IT majors show a mixed bag of results I nvestors are confused with the mixed bag of results from it majors Infosys, tcs and Wipro and prefer to take some profits, resulting in the stocks of all the three falling below their weekly highs last fortnight. Last fortnight tcs was trading at `2,423.50, off its weekly high of `2,553.15. Infosys was down 0.7 per cent at `1,218.10, off its weekly high of `1,267.90. Lastly, Wipro was down 0.3 per cent at `557.60, and way below its weekly high of `606.75. hsbc on its tcs results report of 19 April, says that the company’s 4Q revenue reassures that demand for the it services is stable and not collapsing. Also, with the company’s commentry on demand remaining positive, hsbc keeps its Hold rating and ups its target price to `2,685 (20 times the estimated FY18 earnings) from `2,660. “tcs reported a decent revenue growth of 2.1 per cent on-quarter, marginally better than our expectation of 2 per cent. Albeit modest, this is a beat from tcs posting multiple quarters of top line misses,” says the research report. “We continue to see tcs at the higher end of sector growth of 10-12 per cent (for full year) and do not see any major de-acceleration as many expected on the street. hsbc says that the tcs stock is trading at 18.5 times its estimated FY17 earnings, and is in line with that of Infosys. “We think large scale remains the key challenge over the coming years and limits positive growth surprise for the company,” says the report, but adds the positive is that tcs has a well-diversified portfolio and a strong digital practice, which means the downside risk to growth and estimates is low as well. Credit Suisse says that while tcs does not offer guidance, the management sounded quite confident for FY17. “Our estimates for FY17 Sikka: proud of Infosys’s achievement and FY18 are largely unchanged on the back of the 4Q FY16 numbers. Our tp moves up slightly (to `3,000 from `2,900) as we roll forward our estimates.” However, Credit Suisse in a recent report downgraded the Wipro stock to Neutral rating from Outperform, as it says that Wipro’s 4Q performance fell short of expectations on all three fronts, the revenue growth, margins and guidance. “While attractive valuations have enabled the stock to hold up reasonably, we believe that continued lack of visibility in growth acceleration and fundamental underperformance relative to peers can be a drag on the stock price. Also, while we keep our estimates and tp largely unchanged, there is little potential upside left now,” says the report. Credit Suisse targets the stock at `650. Infosys results Infosys was the first to come out with its quarter and annual results on 15 April. Among brokerages, clsa has downgraded the stock to Outperform from Buy, and lowered its target to `1,325 from `1,350. It says that profit margin looks softer than a year ago and further levers are needed. Deutsche maintains a hold target at `1,200, as it sees the stock fairly u 79 u a p r i l 2 5 - M ay 8 , 2 016 priced at 18-times FY17 earnings estimate. Citi keeps its neutral target at `1,225 from `1215, as it says that 1Q margin performance will be something to watch out for and sees limited absolute upside. Nomura keeps its Buy on stock and ups its target to `1,315 from `1,270 as it remains reassured on growth outperformance of Infosys versus its peers. Kotak ups its target to `1,425 from `1,300, as it feels the FY17 guidance is achievable at the higher end despite high hurdle rate. Morgan Stanley keeps its Overweight and target of `1,300. Bank of America ups its target to `1,430 from `1,350. Infosys informed that its Q4 operating margin at 25.5 per cent, is higher by 0.6 per cent from its Q3 operating margin of 24.9 per cent. Also, its revenue guidance for FY17 of 11.5-13.5 per cent in constant currency and 11.8-13.8 per cent in dollar terms at 31 March exchange rates is higher than its actuals for FY16. In financial year ended 2016, its revenue were $9,501 million, a growth of 9.1 per cent in reported terms and 13.3 per cent in constant currency terms. The quarter performance also has once again boosted the cash position at Infosys. Its liquid assets including cash and cash equivalents, availablefor-sale financial assets and government bonds were $5,202 million as on 31 March, as compared to $4,765 million as on 31 December, 2015. “I am proud of our company’s achievements in my first fiscal year as ceo of Infosys. At the same time, I am humbled by the task that is still in front of us. We started the year just two quarters into a strategy to completely reimagine the notion of services and to transform Infosys. Over the course of this year, we saw this strategy, of bringing automation and innovation to our clients, on a foundation of learning and education, start to show results in the organic growth of our client relationships, in our win rates in large deals, and in the types of projects we are seeing in strategic areas where we never participated before. I am proud of what our teams have achieved this quarter and in the year,” said Vishal Sikka. u R ag h av e n d r a U pa d h yay [email protected] Column B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Acche din! Strong fundamentals to take control over technical weaknesses I India has witnessed two consecutive years of ndian markets are undergoing an interestweak monsoons, which has had a negative impact ing phase, where the country’s macro-ecoon rural demand. India’s leading meteorologinomic fundamentals are steadily on the cal agencies – imd and SkyMet have both foremend, but investors are confused about the road to recovery, due to uncertain global factors and cast above-average monsoons in 2016-17. This uncertainty over earnings growth. Over the will help revive rural consumption and support past few years, India has seen consistent downagri-based industries. grades in consensus earnings estimates causing According to leading job portal Naukri.com, turbulence in equity markets. hiring in March 2016 has surged by over 22 per sanjiv chainani After five consecutive quarters of declining-tocent over last year, mainly driven by it softflattish earnings growth, leading companies are ware, ites, telecom, banking and insurance. This now expected to see some improvement. The ongofollows a strong growth of over 18 per cent in ing earnings season is off to a decent start, with February 2016. both Infosys and tcs beating street estimates. India is one of the few large global economies, where government debt as a percentage of gdp has India’s fundamentals have strengthened since the new government took control. Despite two fallen since 2006. consecutive years of weak monsoons, inflation has On the negative side, highly levered balanceremained under control. cpi inflation has eased sheets of large corporates from the stressed sectors continue to remain a drag. The ongoing clean-up to 4.83 per cent in March 2016, while wpi inflaof books by public sector banks and lower comtion remained at minus 0.85 per cent, remaining modity prices should keep earnings in negative territory for the 17th month Government debt as % of gdp of psu banks and mining and metal in a row. The ministry of finance has claimed companies under pressure. 2006 2014 2015 that the government has successfully The US 63.9 102.98 104.17 met its fiscal deficit target of 3.9 per he risks from the ongoing global Euro Area 67.3 94.5 93.5 cent for FY16. The government has furslowdown and uncertainties are ther decided to stick to its earlier set fisstill not fully mitigated, affecting China 31.49 41.14 cal deficit target of 3.5 per cent of gdp investment flows and India’s external Japan 168.8 226.1 229.2 sector. While India’s trade deficit narin FY17. Brazil 55.48 57.19 66.23 rowed to over a five-year low in March According to the rbi, implementa2016, exports fell by 5.5 per cent, tion of the VIIth Pay Commission and India 78.49 66.1 declining for the 16th straight month. orop can put upward pressure of 1-1.5 Source: Investing.com India’s services exports fell by 12.6 per per cent on inflation but, at the same cent in February 2016. time, it will add 40 bps to gdp in 2016-17. Despite On valuations, Indian markets are trading just this, the rbi has maintained its retail inflation above long-term average multiples, but on highly target of 5.0 per cent in March 2017. suppressed earnings base. As corporate earnings Moody’s too has marked the government’s pick-up, markets will start looking inexpensive ‘Make in India’ initiative a huge success, with net on forward earnings. Another valuation metfdi inflows hitting all-time highs in the beginric of ‘market cap to gdp’ is still at an attractive ning of 2016. The rise in fdi points to stronger investor interest in India. India’s ‘Make in level of ~65 per cent, even after the sharp rally India’ initiative is seen to be stimulating oil conof over 1000 points on the nifty50 from Februsumption. iea sees India as fastest growing crude ary lows. This shows tremendous potential for Indian markets to move up as global uncertainties consumer through 2040. subside and earnings pick up. iip for February 2016 grew by 2.0 per cent, On a technical basis, the nifty50 has just closed driven by strong performance in mining and elec- The author is managing tricity sectors. This positive growth has come after above 200 dma, which stood at about 7875. It needs director of Value Line three consecutive months of contraction. The core Advisors Pvt Ltd. a to be seen if markets can sustain and trade above sector of the economy such as cement has witCategory I Merchant these levels and break the range on the upside nessed strong uptick in volume growth, driven by banker. He can be going forward. It is time to remain fundamenan improvement in construction activities, such as reached at sanjiv@ tally bullish, in an otherwise technically cautious road projects and urban infrastructure projects. valuelineadvisors.com Indian market. u T u 80 u a p r i l 2 5 - m ay 8 , 2 016 Executive Track B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d A growth hub New leader The Panasonic Corporation has reiterated its focus on India as a driver for global growth by announcing two strategic management promotions. Daizo Ito, previously president, Panasonic India, has been elevated to The National Association of Software & Services Companies (nasscom) has announced the appointment of C.P. Gurnani as its chairman for 2016-17. He succeeds B.V.R. Mohan Reddy, and is part of nasscom’s executive council and md and ceo of Tech Mahindra. Gurnani will lead and assist nasscom in catalysing the growth of the Indian technology and services industry and enabling the fulfillment of its future goals and aspirations. The executive council also announced the appointment of Raman Roy, cmd, Quatrro Global Services, as the vice-chairman. On board Sharma: taking charge the role of managing executive officer, Panasonic Corporation; chairman, Panasonic India; and regional head, isamea region. Taking charge from Ito, Manish Sharma has been appointed executive officer, Panasonic Corporation & president & ceo, Panasonic India & South Asia, from his most recent role as managing director, India. He is the first Indian and the youngest ever to become an executive officer of the corporation; reaffirming its focus on India. Zee shuffle Ashish Sehgal, who is currently heading ad sales of zeel, will be designated as coo, Zee Unimedia, the new subsidiary of Zee Entertainment Enterprises Ltd (zeel). He will be responsible for driving sales opportunities across broadcasting, digital and print. He will report to Punit Goenka, md and ceo, zeel. Meanwhile, Bhaskar Das, who is currently group ceo of Zee Media Corporation Ltd (zmcl), will take up the role of president and chief growth and innovation officer of Zee Unimedia. Das will be responsible for growing and evolving content, and creating opportunities to exploit niche brands within the portfolio of broadcasting. Das will report to Sehgal in his new role. fcb Ulka brings on board Saad Khan as vice-president, strategic planning. Khan has spent over 17 years building brands and has worked with some of the biggest advertising houses in India like Leo Burnett, Lowe Lintas, DentsuMarcomm and Euro rscg. In 2011, he founded ‘Marketing Unplugged’ along with Suman Srivastava, vice-chairman – strategic planning, fcb Ulka group. Climbing up icici Prudential Asset Management has announced the appointment of Anish Tawakley as head of research. He will report to S. Naren, cio. Prior to joining icici Prudential Mutual Fund, Tawakley was head of the Barclays’ Asia ex-Japan (aej) sell side financials sector research team with direct coverage of Indian financials. Past experience includes buy side analyst and global sector pm at Bernstein, and management consultant at McKinsey. Veteran steps in To help grow brands in the age of intricate consumer dynamics, Tarun Nigam steps in as executive vice-president, ddb MudraMax-Media. Nigam has two decades of experience, and as erstwhile ceo and co-founder of pm Media Solutions and coo, Graphisads, his earlier stints include utv, Group M, Starcom MediaVest, etc. He has worked u 81 u a p r i l 2 5 - M ay 8 , 2 016 with several established brands like Aircel, Benetton, Diageo Radico, Gillette, Hero Honda, Hero Cycles, Oracle, lvmh, Samsung, Suzuki Motorcycles, Starwood Hotels, vlcc, Wrigleys, Yahoo and Makemytrip.com amongst others. At ddb MudraMax-Media, Nigam will be operating out of the agency’s Gurgaon office and will report to Sathyamurthy Namakkal, executive director, ddb Mudra group, and president, ddb MudraMax. New officer Kenstar recently announced the appointment of Milan Wahi as its chief operations officer with immediate effect. In his new role, Wahi will be responsible for contributing to Kenstar’s by and large strategy for establishing it as one of the most preferred premium small home appliances brands for consumers in India. For the most part, he will oversee brand building, product development and distribution expansion for Kenstar. Wahi has an extensive background with over 24 years of experience in various consumer sectors like fmcg, consumer durables, etc. Previously, he has served as the chief operating officer of jk Dairy and as md of Lotte India Corporation. Moving on After spending more than 23 years at the agency, Rajeev Sharma, national planning director, Leo Burnett, has decided to move on to explore newer avenues. Sharma joined Leo Burnett in 1994 as vice-president based out of the agency’s Delhi office and after three years in the role he moved to Mumbai to lead planning as national planning director. Some of the brands he has worked on include McDonald’s, Godrej Consumer Products, Bajaj Auto, Heinz, Reebok, Ariel, Bajaj Electricals, Tata Capital, Dabur, Pillsbury, etc. Sharma has played a significant role in building Leo Burnett’s reputation as India’s most trusted integrated communications company that has a sharp focus on strategy. He was also instrumental in bringing Leo Burnett’s best global practices to India. u [email protected] Selections P r e s e n t i n g B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d L a R é s e r v e ’ s g a r n e t a n d d e e p p u r pl e m a g i c Days of wine and roses C ome quickly! I am tasting stars!” we heard at the first sip. Grover Zampa Vineyards proudly poured its new-look La Réserve wines at Sahar’s jw Marriott’s barbecue. European wines were imported for many years but, for about two decades, India has made excellent, award-winning wine. This is creditable, considering the really hot, dry or ultra humid climate vintners have to cope with for, in wine, terroir can be everything. Grover Zampa Vineyards spoke of its award-winning La Réserve. Their first vintage (1998) was a creation of love and care with the renowned French oenologue, Michel Rolland, and aimed at honouring tradition, sophistication and finesse. Today, La Réserve, regarded as the best in this category, is loved by epicureans in 20 countries and has received many honours, including bronze and silver medals. It won an international trophy for its Art Collection Sauvignon Blanc in 2014 along with 57 major awards in the last three years, (including 25 in the last year alone) at the prestigious Cathay Pacific Hong Kong International Wine and Spirits competition, New York World Wine and Spirits competition, Decanter World Wine and the Decanter Asia Wine Awards. It was the first Indian wine chosen by a 3 Michelin-star restaurant and by L’Arpège, that most esteemed Paris restaurant. “Over the last 18 years, La Reserve has charmed the world with its class and elegance,” says Sumedh Mandla, ceo, lr. “The change comes as a part of our strategy to stay relevant to changing times and evolving consumer behaviour. We introduced a unique concept – La Réserve Barbeques today, to provide an experience to wine connoisseurs and enthusiasts, while making them discover the pleasure of pairing the La Réserve range with barbeque delicacies.” Absolutely delicious too, with fresh oregano and marjoram-scented pasta cooked al dente and a rich Parmigiano-Reggiano, the hard, grainy cheese! (Some say ‘Parmesan’ but European law today forbids this.) “A good paring is one where there is a perfect match and balance between the components and structure of wine and the food it is paired with,” adds Mandla. “We at jw Marriott Mumbai Sahar are delighted to host this significant event. The wines Mandla, Karishma Grover and Kapil Grover: charming the world u 82 u a p r i l 2 5 - M ay 8 , 2 016 Full-bodied with intensive flavours from La Réserve are the best India has to offer, they complement the quality of the products we provide our guests,” says Saeid Heidari, general manager, commenting on the launch and association. “Our team of chefs has carefully studied every detail of the wines and carved out gorgeous barbecue delicacies to complement them.” Great finish Grover Zampa states La Réserve is created with passion and reverence for tradition, with handpicked grapes from their oldest Cabernet Sauvignon and Shiraz vines. Matured over six months in new French oak barrels, the wine gains ‘intense structure and complexity, balance and its finish is exquisite: long and almost magical’. Hand– picked and bunch pressed Viognier grapes from the best parcels of land at the vineyards are used and vintage after vintage has been really appreciated internationally. Grover Zampa Vineyards are pioneer wine producers, with wineries and vineyards in the Nandi Hills, Karnataka and in Maharashtra’s Nashik valley. With carefully limited yields, sustainable viticulture and selective hand harvesting, their winemaking is carried out by oenologists under the direction of Michel Rolland and winemaker, Mathias Pellisard. This is Selections B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d the result of a merger between Vallee De Vin and Grover Vineyards, the largest exporter of wines to over 20 countries. Steven Spurrier, renowned expert from the famous English wine magazine, Decanter, rated La Réserve as the ‘Best New World Wine’ at a tasting in Germany (2005). La Réserve was described as having “a powerful bouquet of luscious ripe red and black fruits with an exquisite Pa r k H yat t G oa hint of spice, chocolate, coffee beans and vanilla and a finish that is long, ample and almost magical.” This full-bodied wine has intense flavours and smooth tannins. “I have enjoyed great health at a great age because, every day, since I can remember, I have consumed a bottle of wine except when I have not felt well. Then I have consumed two bottles,” a bishop said and who s h o w c a s e s t h e s tat e ’s Cashing in on cashews I ndia currently ranks as the largest grower, processor and exporter of cashew in the world. Goa, Kerala, Andhra Pradesh, Maharashtra, Odisha and Tamil Nadu are the major cashew producing states in India. According to the Cashew Export Promotion Council of India, 1,18,952 tonnes of cashew kernels, valued at nearly `5,500 crore, were exported in 20142015. It is believed that cashew originated in Brazil and was introduced to Goa by the Portuguese, mainly to control soil erosion. Subsequently, it spread as a popular cash crop to the other parts of the country. Yet, not much is written or publicised about cashew, which is consumed all over the globe as a snack or utilised as a preferred food ingredient for various dishes and desserts. are we to contradict such eminent, holy men? With wine, woman and song or a (magical) man, music and garnet wine, one could be really happy although Forbes did report that one of its wealthy heroes chose rather decisively, “She gets to keep the chalet and the Rolls, I want the wine.” u SWAPNA V ORA [email protected] c a s h e w p o t e n t i a l The beginning of summer is the ideal time for this unique celebration, being the harvesting season for cashews. Even cashew feni is seasonal and distilled from March to May, based on the cashew harvest. Incidentally, cashew feni was given geographical indication registration in 2009-10 as a specialty alcoholic beverage from Goa. While on feni, it is interesting to note that the Goa government has just initiated the process to tag this drink as a heritage brew of Goa. It is the first liquor product to obtain such a status in the country, which may enable it to get a marSawhney: ket outside the state. promoting the The inaugural event on the first Cashew Trail Sunday of April (3 April) brought alive the farm-to-the-table experience. A group of Harley Davidson enthusiasts covered the route from Though only about 25 per cent Madame Rosa Cashew Farm in Valof the world cashew output is culti- poi to Park Hyatt at Cansaulim in vated in India, it is among the largest South Goa. An excursion to a cashew cashew processors in the world. India farm and cashew factory allows one imports raw cashew nuts for process- to witness the typical process of fruit ing from countries in Africa like picking, sorting and distilling from Gambia, Bissau, Ivory Coast, Ghana urrak to feni. (While feni is fermented cashew fruit juice or neero distilled and Tanzania. It took a novel initiative by Park twice or thrice, urrak is the first distilHyatt Goa Resort & Spa five years ago late of fermented cashew juice.) The entire process can be fascito showcase the legacy of the ‘humble fruit’ of Goa – the cashew in its nating to visitors. After plucking the many forms and manifestations – brightly-coloured cashew fruit, the to national and global audiences. cashew seeds are separated from the Cashew Trail 2016, which just con- fruit. A big stone basin is used for cluded in Goa, was the latest edition crushing the fruit by foot (by stompof an annual ritual aimed at showcas- ing on it as they stomp on grapes ing the fruit in its true glory. While to make wine) to remove the neero, Goa had a coconut and cashew festi- which is collected in a large earthen val last year, this event is dedicated pot, buried in the ground and left to ferment for several days before being only to cashews. u 83 u a p r i l 2 5 - M ay 8 , 2 016 Selections sent for distillation. Feni is supposed to provide a lot of health benefits, when had in moderation. It goes well with fried mussels or fish. Cornucopia The urrak and feni are extensively paired by chefs and mixologists to create various exotic dishes with meat, fish, vegetables and desserts. Bread fruit, tapioca, chilies, pineapples and tomatoes were used along with cashew to provide delightful cocktails. Cashew-inspired gourmet experiences included the cashew masala dosa, salads with cashew fruit & nuts and urrak-infused B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d desserts and chocolates. “Cashew Trail has become a landmark in the Goan calendar of events which involves key people and enhances the Goan experience,” explains Shobhit Sawhney, gm, Park Hyatt Goa Resort & Spa. In addition, the hotel has collaborated with Goa Tourism Development Corporation to offer helicopter and balloon rides to tourists from India and overseas who travelled to Goa. The guests are picked up by helicopter from the gardens of the 45-acre hotel. Cashew Trail is also an attempt to leverage exotic features of cashew- based spa treatments. Unique treatments have been developed where ayurveda and aroma therapy are combined with contemporary spa techniques. “Cashew oil has a lot of vitamin E – which is easily absorbed by the skin in its natural form,” explains Ratheesh Kumar, a wellness expert. This helps in retaining moisture and prevents free radicals which trigger the process of aging. Also on offer are a line of cashew-based cosmetic products like cashew soaps, oils and scrubs. u SU V ENDU B ANER J EE [email protected] H ot e l G r a n d Sa r ova r P r e m i e r e , Go r eg ao n , M u m ba i , l au n c h e s a n a l f r e sco lo u n g e Get Tipsy on the Terrace H otel Grand Sarovar Premiere in Goregaon has given this western suburb in Mumbai a new al fresco lounge – The Tipsy Terrace. Literally on the terrace, T3, as it has popularly come to be known, is positioned as a “value for money” logical extension of the hotel’s F&B operations. You have a space, you use it. It does make business sense. But when you have only a seasonally-restricted six months, you better have all your gastronomical salvos to make that place a go-back-to once it restarts. Notwithstanding the challenges, Rahul Chitnis, F&B Manager at Grand Sarovar Premiere, points out crackers. Tandoori the positives, “Being prawns are tossed operational only for in Schezwan sauce. six months, it gives Executive Chef Kamus an opportunity to lesh Rawat’s Jhingha experiment with new China is the most popideas and menus. Every ular nibble. time we reopen, we try to To optimise business, spechange the look/feel/cuisine Rawat: loves of the outlet. This time we to experiment cial promotions are T3’s key strategy. It showcases live decided to opt for value-forscreening of sporting events such as money Indian cuisine and drinks.” Before T3, Marhaba served Ara- IPL matches and offers packages for bic food for three years. And before the same. It also hosts private dinMarhaba, Twist served dishes “with ners for corporate groups. It has a a twist”. T3 serves fusion food to juke box with a choice of over 5,000 primarily complement cocktails songs of various genres. and other drinks. The South Indian u bertie d’souza papadam is substituted for prawn [email protected] u 84 u a p r i l 2 5 - M ay 8 , 2 016 Books B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d ‘Kaka, mala vachva!’ A compelling story from then to now A DREAM CALLED SHANIWARWADA By Sanjay Shankar Dongre Exhibition copy Pp 60 S anjay Dongre’s book, A Dream called Shaniwarwada illustrates history with photographs. This is the story of Bajirao, who built Shaniwarwada fort, and of his sons, who contributed to its glory and fall. Shaniwarwada, built in 1732 for the Peshwa rulers of the powerful Maratha Empire, was the centre of Hindustan’s politics until 1818, when they lost to the East India Company after the Third Anglo-Maratha War. After Aurangzeb’s death, while the Mughals fought each other, the Marathas controlled 80 per cent of today’s India, Pakistan and Afghanistan: from Kabul to the northeast to the far south. Mumbai, Delhi, Kolkatta, Kabul, Lisbon, Paris, London: everyone was aware of their might. Huge histories tangled with myths, murder, money lie amidst today’s weeds. Shaniwarwada, designed by Shivram Limaye and constructed by Kumawat Kshatriya from Rajasthan, was the Peshwa fortress and home: heroic, tragic and possibly haunted. Storyteller Dongre’s pictures point to ‘bravery, treachery, romance, pride, manipulation, brutality, even the paranormal’. He shows its high, formidable walls and crumbling stones alongside sunlight and the relentless growth of gaudy nature. Can these fallen stones speak? The fortress is bleak and unattended. The teenaged heir, Narayanrao was killed by hired assassins, Hyderabad’s Gardhis, so his uncle, Raghunathrao, could inherit the palace and power. Raghunathrao did get the throne: his reign lasted but one year. Narayanrao was actually to be captured but dhara (capture) was changed to maara (kill). Rumour has it that his body was hacked into bits and on a full moon night, some still hear the young Peshwa screaming Kaka, mala vachva, for help that never came. Raghunathrao, Peshwa Bajirao’s second son, was a great general who defeated the Rohilla Afghans, imprisoned Delhi’s emperor, Ahmad Shah Bahadur, and replaced him with Alamgir II. ‘He stamped Maratha rule over the north’ and freed Mathura, Vrindavan, Gaya, etc, from Muslim rule. His clever financial management and efficient military campaigns increased prosperity. Like Emperor Ashoka, the Marathas ruled over a vast part of Hindustan and their alliances with and against the British, wars with the Afghans, their flight from Pune to Varanasi, their power and ultimately their defeat at Panipat are described here with facts, fantasy and photos. Dry ancient stones make fame and fortune trivial. Many Rajputs, Mughals and Nepalis intermarried for mutual survival and at least nominal friendship and love stories, as always, preferred anarchy, the breaking of tradition. Bajirao married Mastani, possibly the daughter of Raja Chhatrasal (1649–1731) of Bundelkhand. When the Pathan, Mohammad Khan Bangash, invaded his kingdom (1727-28), Chhattrasal sought help from Bajirao, who was in the vicinity. Grateful, he gave him his daughter, Mastani, and a third of his kingdom, including Jhansi, Sagar and Kalpi, 3.3 million gold coins, a diamond mine and villages. However, some sources call her the Nizam’s daughter: when Chhatrasal defeated the Nizam in 1698, the canny Begum offered her daughter to the most dominant power in Central India. Shaniwarwada’s legendary glory, its gardens, paintings, art, carved wood and the grandest fountains of its time are described in various documents. After the British took over, it was the officers’ residence for a decade until 1828 when a major, mysterious fire destroyed the fort with its riches, presumably the best in Hindustan then. The fire burnt for seven days leaving only the huge walls and gates. When soldiers have gone, what remains is weeds and the wind: Shaniwarwada was abandoned and no one has lived there since. Dongre is ‘a visual artist’ who makes history enchanting so it is not about dull dates and maps with endlessly changing borders while droning on about who won and who lost. His book, different from the dry, perhaps unfeeling, writing of the outsiders, has succeeded in telling a compelling story from then to now involving, as stories must: kings, palaces, Rajput beauties, Muslim Nizams, villainous assassins hired for silver and strong, stony fortresses with slits for throwing boiling oil on enemies and doors big enough for elephants bearing howdahs. u SWAPNA V ORA [email protected] u 85 u a p r i l 2 5 - M ay 8 , 2 016 Books B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Preventing a crisis King believes in the capitalist approach The End of Alchemy By Mervyn King Published by Little Brown Pp 430 T here’s a crisis coming, and Mervyn King, former governor of the Bank of England, says it’s time to co-ordinate efforts and protect one’s own country against it. During his term at the UK’s central bank for a decade till 2013, King has had a bird’s eye view of the world economy. His book is a thoughtful analysis of global economic developments. It goes beyond pointing a finger at bankers – who are blamed for much of the mess the world finds itself in – to identify the underlying problems that led to the crisis and what can be done to prevent one in future. With the fall of the Berlin Wall, developing countries like China, Russia and India adopted a more capitalist approach to the economy, bringing in labour that rivalled counterparts in advanced economies. This caused savings to increase in developing economies, even as their advanced counterparts continued to spend through borrowings. This led to the odd situation of advanced country debt (US) funded by a flow of savings from developing economies (China). A fresh flow of capital reduced borrowing rates, inducing bankers to devise new ways to increase returns for shareholders, by creating financial products like derivatives and collateralised debt obligations. They were fully convinced of having discovered a new form of financial ‘alchemy’, until 2007-08 when such products far outgrew the underlying real economy on which they were based. It led to the crisis of 2008, when advanced countries like the US, UK and the EU were forced to ease fresh money into the system, and pursue low interest rates to prevent their banks from failing and economies from collapsing. In Keynesian economics, theoretically, this should have eventually led to a revival in demand until a stage is achieved for interest rates to be raised again. But it’s been six years since the easing began and demand remains subdued, stoked only in the short term by another fall in interest rates. With interest rates near zero, and braver steps into unknown territory like negative interest rates – what comes next? If monetary policy is no longer effective and must rely solely on fiscal policy, there is little use for Central banks. “The 10-year real rate (on indexlinked government bonds) expected in 10 years’ time, has averaged a little more than 1 per cent in recent years and by late 2015 was still below 1.5 per cent, well below any level that could be considered remotely ‘normal’. Markets do not expect interest rates to return to normal for many years,” he says. “If real interest rates remain close to zero, the disequilibrium in spending and saving will continue and the ultimate adjustment to a new equilibirium will be all the more painful,” he adds. When interest rates at all maturities, from one month to 30 years, all fall to zero, then money and longterm government bonds become perfect substitutes (they are both government promises to pay, at zero interest) and the creation of one by buying the other makes no difference. Debt in advanced economies has reached levels where asset prices have risen, causing a drag on the consumer’s willingness to spend. Cracks could u 86 u a p r i l 2 5 - M ay 8 , 2 016 emerge on the surface from several places, including emerging countries that are highly indebted (external debt), in China with its weak financial sector, in the Middle East with rising political tensions, or the Euro area with its fault lines. It could be a local crisis or a full blown one. The GDP in Greece has already collapsed more than that in the US since the Great Depression. When its debt was restructured in 2012, private sector creditors were bailed out and much of the debt is now owed to the European Central Bank and the International Monetary Fund. The ratio of Greece’s government debt to GDP has continued to rise and is almost 200 per cent of GDP. Tied to the euro region, it does not have the option to lower its exchange rate to stimulate trade. Its debt is denominated in currencies that are likely to rise relative to Greek incomes. The inevitability of restructuring Greek debt means that taxpayers in Germany and elsewhere will have to absorb substantial losses. In a zero sum game, this is the price that current account surplus countries might have to pay if only to achieve equilibrium. King points out that Germany must remember that of the 132 billion gold marks it owed the Allies in 1924, it could pay less than 21 billion marks by 1932. Except for a rare reference, India does not find much mention in King’s book, recovering as it is from a phase of high inflation and low growth where traditional economic tools still apply. Indeed, emerging countries find themselves at the receiving end when interest rate policies reverse in advanced economies. There are a few thoughts in King’s book, however, that are relevant for India. Take his perspective on banking for instance. The distinguishing feature of a bank is that its assets are long-term, illiquid and risky, while its liabilities are short-term (customer deposits, in particular), liquid and perceived to be safe. Returns on risky long-term assets are higher than returns that the bank offers on its short term liabilities. And within this difference is the risk it takes to make a profit. Books B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d The system works, if all depositors never start to withdraw their money at once. That would force the bank to either demand immediate payments of loans it has made or default on claims of depositors. In normal times, a bank can avoid accumulating risk to its portfolio. But when there are large swings in the economy, risk makes the value of the assets of a bank uncertain and prone to volatility. Indistinguishable problem Most banks finance themselves with small amounts of shareholder’s equity. When a crisis emerges, it is not easy to distinguish a liquidity problem from a solvency one. Banks will always claim that their problems result solely from illiquidity rather than a fall in the value of their assets, says King. And the usual solution to such crises is a combined effort of both Central bank and taxpayers. The problem with banks that are too big to fail, is their interconnectedness. In an economy with 100 banks, the first bank could issue demand deposits and invest in securities issued by other banks with maturity of six months. The second bank issues liabilities comprising securities with a maturity of six months, and invests in a bank with a maturity of 12 months. In this cycle, if the 100th bank were to default on its liabilties, ripples would be felt right down to the first bank. Even though the first bank had only lent for short term period. There are more loopholes in the system. When the ECB (European Central Bank) lent to several banks all over Europe in December 2011, it still couldn’t solve the crisis. It lent at very low interest rates – with collateral in the form of claims on their better loans – and expected the banks to repay. That created a serious problem for those in the market, like pension funds and insurance companies, that were looking to lend to banks. With the proportion of a bank’s assets available to act as collateral for debt diminished, the cost of unsecured funding started to soar. In such a case a Central bank must u 87 u a p r i l 2 5 - M ay 8 , 2 016 assess the situation and move in as lender of last resort at a penalty rate. It must also assess the liquid assets of a bank well in advance, so in the case of a crisis the central bank knows the extent to which it can provide funds instantly. Turning to bailouts creates risk to taxpayers and incentives for banks to expand the ‘alchemy’ of the system. Indian public sector banks are all too used to returning to the promoter, the government, for capital. King has refreshing perspectives throughout his book – from the abolition of the gold standard to the need for consumer price inflation targeting – which is timely to read. The domestic Indian economy remains resilient and is on a path to stable growth, even as it remains vulnerable to external events. There is no better way to generate wealth in an economy than through the capitalist approach, says King. But the inherent nature of capitalism requires nuts and bolts in place to prevent another liquidity crisis. u RYAN M A X I M RODRIGUES [email protected] People Timeless love B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Highest honour A nil Chaudhry, md and country president of energy management and automation specialist Schneider Electric India, was recently honoured with France’s highest civilian award, the Legion of Honour. The award is given in recognition of outstanding contributions to French society over the course of at least 20 years of one’s professional career. Chaudhry has made a significant contribution towards strengthening Indo-French relations, working for over three decades to ensure French business interest in India and the world. “It is with great honor that I receive this profound recognition given to me by the French Embassy. The distinguished history of this award, and its long list of eminent awardees, leave me humbled and tremendously inspired to live up to the noble principles it represents,” said Chaudhry as he accepted the award, conferred upon him by the Ambassador of France to India, H.E. François Richier. u Good scrap A K hushii, an ngo that works to uplift and empower children and women, launched a coffee table book featuring photographs of 125 eminent fathers with their daughters. Titled Timeless Portraits of Love, Captured by Khushii, the book features portraits of Rahul Bajaj, Rana Kapoor, Habil Khorakhiwala, Mahesh Bhatt and many others along with their daughters. “Each page in the book, is a story of a father’s love for his daughter, each photograph captures the quiet gleam of an abiding relationship. This book is sure to bring joy to daughters far beyond those who grace its pages,” said cricketer Kapil Dev, who not only features in the book alongside his daughter, but also heads the organisation. u ccorHotels has launched a sustainable development programme, planet 21 which echoes the urgent need to focus efforts in the 21st century to change production and consumption patterns. This year, the theme for the campaign is ‘My Positive Local Impact’ that includes preserving and protecting the natural environment as well as involving local artists and communities to display their commitment to society by making use of substances that can be reused. Sofitel Mumbai bkc liaised with local artist Manish Agrawal to showcase some of his work. Agrawal, an architect and interior designer, highlights recycling and the concept of reduce, reuse and upcycle, through his creations. He has created unique objects out of scrap u 88 u a p r i l 2 5 - M ay 8 , 2 016 and recycled products like newspaper, used bottles and keys. He has attempted to make unique items which are useable in day to day life and are strong, durable and aesthetic. On display are a helicopter, a three-seater sofa, a relaxing Maharaja-style chair, and an exclusive iPad study chair – all made from only newspapers and thread. Going a step further, Agrawal has also handcrafted an array of creative chandeliers using plastic bottles, as well as artefacts such as pots and vases made from other recycled material. “The PLANET 21 initiative is a programme that involves the hotel and its ambassadors, as also encourages guests to make a conscious contribution towards the wellbeing of our world. Each year we at Sofitel Mumbai BKC take a step forward to make this world a heathier, greener and better place for the generations to follow,” says Biswajit Chakraborty, general manager, Sofitel Mumbai bkc. u People B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Like father, like son Deserving award T D r Sunil Kant Munjal, jt. managing director, Hero MotoCorp, and chairman, Hero Corporate Services was recently conferred the Sir Jehangir Ghandy Medal for Social and Industrial Peace, by xlri – Xavier School of Management, Jamshedpur. The award was presented at the college’s 60th Annual Convocation. “I humbly accept this great honour. This recognition is not mine alone; this is due to thousands of people within our organisations and those working with the organisation,” said Munjal as he accepted the medal. He also dedicated the award to his father, the late B.M. Munjal, who incidentally received the same medal 16 years ago. u T heta healing practitioner and trainer Sajeda Batra has been busy at work helping CEOs of banks and finance professionals deal with physical and emotional issues with the energy healing technique. Theta healing, according to Batra, works by tapping into a client’s “theta brain wave” – a semi-conscious brain wave that takes over when a person delves into a meditative state. In this manner a Theta healer is able to connect to the person’s energy and scan it for strong held thoughts or beliefs that might be causing a particular ailment. “We believe that every physical illness that comes to us is because of an emotion attached,” she explains. Once the issue is identified, a Theta he British Deputy High Commission Mumbai’s former head of communications and public affairs for Western India, Shireen Dinshaw Mistry, was awarded an Honorary mbe by the Duke and Duchess of Cambridge in person during their visit to Mumbai. The award, approved by Her Majesty the Queen, recognises Mistry’s contribution towards building strong relations between India and the UK, during her 23-year tenure with the British Deputy High Commission, Mumbai. “Shireen Mistry has been a Magic touch u 89 u a p r i l 2 5 - M ay 8 , 2 016 powerful and impressive advocate for strong and friendly relations between India and the UK. On top of that she has been the link between the media in Western India and the British government and a popular, high profile member of the British Deputy High Commission staff. I am delighted that Her Majesty has graciously approved this award and that His Royal Highness The Duke of Cambridge agreed to present it to Shireen. She deserves it,” said Kumar Iyer, British Deputy High Commissioner in Mumbai. u healer connects to the “Universal life force” or the “highest and purest form of energy,” as Batra expounds, to send “unconditional love” or energy from this higher source to the client to heal the person and produce changes in his thought patterns. However, before undertaking any kind of scanning or healing, a Theta healer first always asks the client for his informed consent to tap into his energy body. In an earlier avatar, Batra set up and ran Beetroot, a carefully curated children’s toy and book library, clubbed with an activity centre, but turned to her calling when she chanced upon Theta Healing through a friend. u Interview B u s i n e s s I n d i a u t h e m ag a z i n e o f t h e c o r p o r at e wo r l d Domestic investors will eventually balance FIIs sbi Mutual Fund, which manages `1.07 lakh crore, recently gatecrashed into the top five mfs of India, elbowing out uti, its nearest competitor by a slender margin. Promoted by the largest psu bank in the country, Dinesh Kumar Khara, md & ceo, is optimistic about the growth of mfs in an industry he feels has a long way to go. Speaking to Daksesh Parikh, he dwells on the reasons for the growth of mutual funds in the traditional hotspots and beyond the top 15 cities/towns where sbi’s branches score over others What has attracted retail investors back to mfs? Growth was one of the common factors across parties during the elections held a couple of years ago. I think the focus on growth was taken seriously by investors who realised that growth is bound to happen. Investor programmes and advice by distributors also helped in establishing the presence of mfs in new territories/markets. Tax efficient products, as also stories about the wealth created by investors earlier, haVE helped bring in new investors. What are the factors that have heightened interest in B-15 cities/ towns? The top 15 markets and those beyond the top 15 have also seen a lot of retail investor participation in mfs over the last few years. Besides increased investor awareness, I feel the consistency of performance and the distribution community has played a major part in educating investors about the benefits. Volatility has always spooked investors. This time around there seem to be more funds steadily flowing into equity. Better investor awareness, consistency and conviction has ensured a higher level of confidence amongst investors. Common investors are also realising that India is a better place to be in – given the overall slowdown in global markets. This strong belief of participating in India’s growth story has been one of the factors to have dispelled fear and exits from the mutual fund industry. Investors, even in smaller towns and cities, have access to news and information which strengthens their conviction. it is – not too low, not too high – the consumption story will pick up. There will be more liquidity in the hands of consumers. The perceived buoyancy will also deter fiis who will stay invested till such time as they perceive India as a better growth story vis-a-vis other markets. Will the lower interest rate regime spur more funds into equity? How wealth was created in the past should be explained. If it is better propagated, the investor base can be widened even further. The common kyc norm, if accepted by sebi for all investors, will be a good move. Lastly, the mandatory warnings about investments being subject to market risks is quite a dampener and can be better framed. Lower interest rates are bound to translate into an improved working of corporate, which will translate into better earnings. With companies looking for instruments to park short-term surpluses, products like dynamic bonds and short-term debt funds are expected to do well. I am quite optimistic about more funds coming in from the corporate sector in the near future. Can desi investors (retail, mf, dii) become big enough to counter fiis? Eventually yes. It is bound to happen. The way it is going, by the time the global economy starts picking up, domestic investors will become a significant force to reckon with. India will continue to remain a bright spot. A good monsoon, as widely expected, will see a much better growth trajectory in the economy. With crude being what u 90 u a p r i l 2 5 - MAY 8 , 2 016 What can be done to promote more awareness? Do you foresee more consolidation in the industry? I feel it is bound to happen. With the top 10 fund houses controlling around 75-80 per cent of the total aum there are around 34 funds houses vying for the balance 20 per cent. With compression in profit margins on one hand and the higher investments required in research and skillsets for managing the funds efficiently, many fund houses are bound to exit. Quite a few of them are fence sitters anyway. u [email protected]