hank miller listing - The Hank Miller Team

Transcription

Expertise | Trust | Integrity
Prepared Especially For:
Listing Information Packet
The Hank Miller Team
Prepared by:
Hank Miller, SRA, ABR
Associate Broker, Certified Appraiser
Harry Norman, REALTORS
Cell: 678-428-8276 | Office: 770-422-6005 | Fax: 770-422-2793
[email protected] | www.hmtatlanta.com
Harry Norman Jr.’s philosophy,
“the quality of customer service is only as good as the customer says it is”
has guided both the vision and mission of Harry Norman, REALTORS® since 1930.
Our Vision
Providing an exceptional real estate experience to every Harry Norman, REALTORS® client.
Our Mission
t Providing superior counsel to our buyers and sellers through leadership,
experience and knowledge.
t Engaging in honest, loyal and ethical business practices.
t Maintaining an ongoing commitment to serve our communities by
contributing our time and financial resources.
t Committing to passionately exceed our customer’s expectations.
t Providing innovative strategies for business development.
Our Guiding Principles
SERVICE:
Ensuring the trust and loyalty of our clients, associates and employees.
Providing effective timely communications in all business dealings.
INTEGRITY:
Respect and value all individuals. Maintaining the confidentiality of our clients.
COMMUNITY:
Preserving the value of home ownership as the fabric of our communities.
EXCELLENCE:
Providing unparalleled professionalism and exceptional service.
Continuing as leaders in innovation through education and technology.
FINANCIAL
STEWARDSHIP:
Empower and reward success.
W W W. H A R RY N O R M A N . C O M
Our Commitment to You
The name Harry Norman, REALTORS® has been synonymous with quality
service, professional integrity and successful transactions since 1930. In
addition to assisting generations of Atlantans throughout the decades with
the sale or purchase of a new home, we welcome thousands of transferees
each year who now make their home in Atlanta.
Our undisputed leadership position in Atlanta's residential real estate market
is attributed to the efforts and expertise of our outstanding sales associates
and their dedication to professional excellence. Our sales associates are widely
recognized for their skills and are recipients of most of the professional
designations and honors awarded in the industry.
Whether you anticipate the purchase or sale of a home, no one is more qualified to assist you through the
complexities of a real estate transaction than a Harry Norman, REALTORS® sales associate.
This presentation is an introduction to the unparalleled services Harry Norman, REALTORS® has to
offer. Your sales associate will be the professional who makes it all happen, and who shares our company
mission of having a satisfied customer at the end of each transaction. We are proud to facilitate the best
move you’ll ever make.
Dan Parmer
President and CEO
Harry Norman, REALTORS®
Atlanta’s Premier Full Service REALTORS®
Proudly serving Atlanta since 1930
A member of HomeServices of America, Inc™, the second largest full-service residential real estate
brokerage firm in the United States
22 convenient sales offices throughout Georgia and North Carolina
More than 1,000 full time sales associates
Accredited International Specialists
Largest Relocation Division of its kind in the Southeast
Marketing/Public Relations support services
Leasing support services
Career Services Department
Information Technology Department
HomeServices Lending™ Mortgage Services
HN Insurance Services
Campbell & Brannon Title Services
Member, Leading Real Estate Companies of the World®
Member, Luxury Portfolio International™
Board of Regents™ Atlanta, Who’s Who in Luxury Real Estate™
Exclusive Atlanta affiliate of Christie’s International Real Estate
Why Should You Use a REALTOR®?
Only real estate licensees who are members of the National Association of REALTORS® are properly
called REALTORS®. REALTORS® subscribe to a strict code of ethics and are expected to maintain
a higher level of knowledge as it relates to the process of buying and selling real estate. They are
committed to serving all parties of a transaction honestly and all REALTOR® business practices are
monitored at local board levels, where arbitration and disciplinary systems are in place to address
complaints from the public or other board members.
I can give you up-to-date information on what is happening in the marketplace including terms of
competing properties. This is a key factor in selling your home at the best price in the least amount
of time. Between an initial sales agreement and settlement, questions may arise. As your REALTOR®,
I will help you resolve unforeseen issues and move the transaction towards settlement.
Harry Norman, REALTORS® Marketing Tools
t Famous yard sign synonymous with quality service
t Cooperative sales through two multiple listing services (FMLS, MLS)
t Online marketing through the all new www.harrynorman.com and mobile.harrynorman.com
t AJCHomefinder.com, Realtor.com & hundreds more websites
t Exclusive Atlanta affiliate of Christie’s International Real Estate
t Charter Member of Luxury Portfolio International
t Board of Regents Atlanta, Who’s Who in Luxury Real Estate™
t Member of Leading Real Estate Companies of the World®
t RELO® National Home Search participants nationwide
t Charter Member of The Realty Alliance
t Marketing presence in local, national and international magazines
t Atlanta Journal-Constitution, Atlanta Business Chronicle and Neighbor Newspaper print advertising
t Harry Norman HOME magazine, fine properties magazine published twice a year
t Harry Norman HOME insert, properties newspaper insert published twice a year
t VoicePad® 24-hour property information hotline
t In-house, promotional materials including property flyers, postcards, etc.
t Comparative Marketing Analysis
t Virtual Tours
t Photography enhancements
t Sales meeting and agent open house/caravan promotion
t Open house campaigns
t Property staging and showcasing recommendations
www.HarryNorman.com & our Mobile App
Harry Norman, REALTORS® is committed to providing the technological resources you need.
For both buyers and sellers, www.harrynorman.com is THE online resource for real estate information.
Advantages for buyers:
Advantages for sellers:
t
Search more than 75,000 area listings of multiple listing
t More than 129,000 visitors per month
services located throughout Georgia and North Carolina
t Exposure for your home with direct access to our site
t Search nationally and globally through our affiliation
with Leading Real Estate Companies of the World®
t Apply online for a mortgage through HomeServices
Lending, LLC
t Determine how much you can afford with our
mortgage calculator
t Search for Open Houses
t Obtain step-by-step information on the buying process
from more than 500 Leading Real Estate Companies of
the World® affiliated companies across the country and
around the world
t User-friendly search brings more buyers to your home
t Your open house will be listed and searchable
t Step-by-step information on the selling process
t Direct connection with your agent and access to
website activity information on your property
Realtor.com Showcase Listings
Interactive lead
capture form
Attention-grabbing
custom headline
Prominent photo
display opens to
larger photo gallery
Eye-catching call-to-action
Integrated personal branding
& contact information
Display a virtual tour
Upload a full-motion video
Open house alerts help
drive traffic to your listing
Share listings on Facebook
and other social media
Personalized Special
Message Box
Automatically promote
up to 3 additional listings
Captivate consumers
with a custom
property description
Why are Company Showcase Listings better than before?
t Leads delivered by REALTOR.com® to customers are up +60% year over year1
t Nearly 2/3 of today's market is comprised of repeat buyers, and 47% more of
these buyers preferred to use REALTOR.com® over other sites with listings2
t Features listings with more photos, better discriptions, and powerful call-toactions that deliver buyer inquiries
1 Move Sales, Inc. internal metrics, 2012
2 National Association of REALTORS®, Profile of Home Buyers and Sellers, 2011
Harry Norman, REALTORS® listings
appear on ajchomefinder.com!
When listing your property with Harry Norman, REALTORS®, your home
will automatically appear on ajchomefinder.com. This is just another way in which we expose
your property on the internet to buyers actively searching for homes.
ajchomefinder.com Annual Stats for 2013
Total Average Monthly Views 2,626,773
Average Pages per Visit 12
Average Monthly Visits 238,537
ajc.com Websites*: #1 Local Atlanta Website
* ajc.com sites include: ajc.com, ajchomefinder.com, accessatlanta.com and all ajc classifieds sites
An Expansive, Robust & Targeted Internet Presence 
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Daily updates to all social media outlets. Link backs to every listing allows buyers easy access to info Active Facebook page that advertises listings as well as general real estate and area information Active Pinterest site with “boards” for both listings and general real estate and area information Active Google+ site that contains industry and area blog posts, articles and listings Each of these sites pushes potential buyers to each listing where there are multiple call to action prompts WWW.HARRYNORMAN.COM An Expansive, Robust & Targeted Internet Presence 
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Regular contributor to publications like Inman News, Housing Wire, RIS Media and many more Active Twitter page that advertises listings as well as general real estate and area information Active Instagram page that advertises listings as well as photos of interest in the general area Each of these sites pushes potential buyers to each listing where there are multiple call to action prompts WWW.HARRYNORMAN.COM An Expansive, Robust & Targeted Internet Presence 
Featured listing status on every major public real estate portal including but not limited to Zillow, Realtor.com, Trulia, Home Snap, Hot Pads, Estately, AOL Real Estate, Yahoo Real Estate and all brokerage sites. WWW.HARRYNORMAN.COM An Expansive, Robust & Targeted Internet Presence 
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Years of internet activity and thousands of search engine friendly pages and posts result in very high search engine results The HMT website is professionally optimized to be current with all search algorithms Every listing has a dedicated, optimized web page for maximum exposure on every search engine. Potential buyers easily find listings via internet searches or public real estate sites. WWW.HARRYNORMAN.COM FIRST LOOK
powered by Yapmo
Harry Norman, REALTORS® is thrilled to launch the new First Look app, a collaborative communication tool that
enables effective group communication. Using the First Look App will allow HNR agents to quickly share listings, connect
to coworkers, and collaborate across our company. Agents can also upload documents, create tasks and share knowledge.
This will mean less cumbersome email inboxes and increased sharing of Intel and knowledge. First Look will allow agents
to easily communicate with one another about what is current in the Atlanta real estate market. Agents will now have a
forum for alerting one another to upcoming listings without violating GREC rules.
The First Look app can be easily installed on your desktop, iPad or mobile device so agents can quickly connect no matter
where they are.
FIST LOOK BENEFITS FOR HNR CLIENTS INCLUDE:
QUICKLY SHARE LISTINGS & INFORMATION
t 1SPQFSUZ-JTUJOH&YDIBOHF—Access the latest pricing and data on your brokerage’s listings; beat
third party listing aggregators by 24-96 hours
t 1VTIOPUJíDBUJPOT and user mentions to quickly loop the right people into the conversation
t 6TFSEFíOFEBMFSUT so you never miss an important message or listing
t 7JEFPPOEFNBOE to simplify on-boarding and share listings and training videos
t 'VMMZJOEFYFETFBSDI makes information easy to find
COLLABORATE EASILY WITH HNR AGENTS, VENDORS, AND CLIENTS
t 6TFSQSPíMFT make it easy to see who’s in your member directory and stay connected
t 1VCMJDBOEQSJWBUFMPPQT organize your discussions around teams and projects
t *OWJUFFYUFSOBMVTFST such as vendors, colleagues, and clients
t 'VMMEJTDVTTJPOGFFET and threaded commenting
t 4IBSFíMFTVQUP(# (images, video, and any file type) such as marketing slicks and flyers
t 5BTLNBOBHFNFOU—set deadlines for projects and track updates
Harry Norman, REALTORS® Places Your Home on over 500 Websites
Homes listed with Harry Norman, REALTORS® receive unmatched internet exposure
due to the power of our brand and through our membership affiliations. Here are just a few...
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FRONTDOOR’S
Harry Norman, REALTORS® is proud to be a member of Christie’s International Real Estate, Leading Real Estate Companies of the World®, RELO Home Search and
affiliated with Luxury Portfolio International™ and Who’s Who in Luxury Real Estate’s Board of Regents. Property must meet eligibility requirements on certain sites.
The Power of VoicePad®!
I am invested in the most innovative and powerful tool to sell your home - VoicePad®!
An endless number of prospects and agents will drive by your home every week.
VoicePad® enhances the effectiveness of your yard sign by allowing buyers to request
information about your home directly from their mobile phone. It’s fast and efficient.
Even Spanish-speaking inquiries can immediately access property information,
eliminating possible language barriers.
More inquiries = More showings = Faster sale at the highest price
VoicePad® makes it easy for potential buyers and their agents to learn about the
wonderful features of your home. Your home gets more attention and sells faster for
top dollar! VoicePad generates over 2.5 million high-quality leads from motivated
buyers. Agents can use VoicePad® to find out the MLS ID, price, stats or to schedule a
showing of your home instantly.
VoicePad® combines the internet, signage and print into a
potential sales tool.
The same VoicePad® “Info 24/7” on your yard sign can be used in print
advertisements and on the internet. Prospective buyers, who are just
beginning their home search, may comfortably acquire information
before they engage an agent – eliminating the “intimidation factor”. I will
be notified immediately of all inquiries and voicemails on your home.
So, when a buyer is ready to see your home, they can quickly connect
with me. Also, with VoicePad®’s extensive reporting, you’ll know which
advertising source originated the sales inquiry on your home.
I can put the power of VoicePad® to work for you.
* Source: www.voicepad.com, January 2014
TheImportanceofIntelligentPricing
Themarketdeterminesthevalueofahome,nothingelse.Previouspurchaseprice,what’sbeeninvested,opinions,
internetestimates…havenobearing.Ahomeisworthwhatabuyeriswillingtopayforit.Eventhatisfluiddependingon
thetimeofyear,themarketconditions,competitionandbuyercharacteristics.
Welookatyourhomeasanappraiserwill,usingexactlythesametechniquesanddatathatanappraiserwilluse.
ThetypicalagentComparativeMarketAnalysis(CMA)iswoefullyinadequatecomparedtothisapproach.Ouranalysis
considersthemicromarkettrendsforpropertiescomparabletoyoursbackfiveyears;developstrendsformedianprice,
saletolistratio,concessionsandmore.Thisanalysisconsidershundredsofpropertiesoveryearsinsteadofthree
propertiesovermonthsandtheresultisacompletedMC1004marketanalysiswhichisexactlywhatanappraiserwilluse
duringtheiranalysis.Wearecertifiedappraisersandunlikeagents,wespeaktheappraisallanguage;oursellersdonot
haveappraisalproblems.
Oncetheestimatedvalueofyourhomehasbeendetermined,wewilldevelopapricingstrategyandworkwith
youtodecideonanofferingpricethatwillachieveyourgoals.Generally,thelistpriceshouldnotexceedtheestimated
valuebymorethan5%orpotentialbuyersmaynotevenvisitthehome.Naturally,ifyouwanttosellquicklyyourasking
priceshouldbeveryneartheestimatedvalue.
Thefollowingareafewkeythingstokeepinmindaboutpricing:
x Realisticpricingwillachievemaximumpriceinareasonabletime.Buyershaveaccesstoawealthofdata;your
homemustberealisticallypricedtogenerateactivity.
x Comparablemarketdatamustbeacknowledged.Itwillbenotedbyagents,buyersandappraisersanditsetsthe
toneforeverylisting.
x Buyersandagentsroutinelyresearchcomparabledatabeforevisitinghomes;thoseoverpricedarenottypically
visited.
x Themarket(buyers)establishesvalue,nothingelse.
x Successispredicateduponthreekeyfactors:PPRICE/EXPOSURE/APPEAL.Allmustbeproperlyaligned.
x Alistinghistorystigmatizesahome.Asapropertysits,agentsandbuyersbegintoask“what’swrongwith
it?”Thisstigmanotonlyimpactsappeal,butultimatelypriceandcouldinfluencetheappraisalaswell.
x Ahousethatispricedaccuratelyfromthebeginningachievesthehighestproceeds;thedataisclearonthat.
Oursellersbenefitfromamultileveledanalysiswhichconsidershowtheirhomeappearstobuyers,toagentsand
toappraisers.Havingadetailedpricingplanreadytogothatissupportedbyapplicableandappropriatedataiscriticalto
achievingthehighestsalepriceintheshortestamountoftime.
WWW.HARRYNORMAN.COM
ThroughanAppraiser’sEyes
Anappraisalleveldataanalysisiscompletedoneverylistingusingthesamesoftwareanddatasourcesappraisersuse.
Theyaremetonsiteandprovidedexactlywhatisneededtosupporttheoffer,includingcomparablesandthe1004MC
form.Thedifferencebetween“appraisertoappraiser”and“agenttoappraiser”communicationisgamechangingand
cannotbeoveremphasized.Appraisalissuesdonotoccur.
TheFNMA1004MCformrequiredineveryappraisalis
completedforeachlistingandgiventotheappraiser
WWW.HARRYNORMAN.COM
Majordatasources(otherthanMLS)usedforeverylistinginclude:
MLSAnalyzer AltosResearch
TrendGraphix
SMARTData
2ndGenDataRealValuatorMarketTrendsPremier
WWW.HARRYNORMAN.COM
AnOverviewoftheHankMillerTeamAdvantages
AdditionalbenefitsinadditiontothoseaffordedbyHarryNorman:
x
x
x
x
x
x
x
Associatebrokeraswellasanactivecertifiedappraiser,25+yearsoffulltimerealestateexperience
Afulltime,dedicatedlistingagentwith25+yearsofexperiencetokeeplistingstopical
Moredatasourcesandprogramsutilizeddailythanmanyofficeshave
Stateoftheart,robustwebsitemanagedbyfulltimeinternetmarketingcompany
Highlycommunicativeandreadilyavailableatalltimesandinallways
WriterfortradepublicationsincludingInmanNews,HousingWire,ActiveRainandothers
RegularcontributortomediaincludingNYTimes,AtlantaJC,WallStJournalandothers
EstablishingaPricingPlan
x Prelistingappraisallevelresearchandmarketanalysis
x Aggressivepricingschedulethatreflectsdataasagents,buyersandappraiserswillseeit
x Abilityto“stretchprice”andstillmaintaincredibilitywithtargetedsupportingdata
Marketing
x
x
x
x
x
x
Professionallydesignedandmanagedsocialmedia,website,industrypublications
Professionalphotography,slidevideopresentations,eflyers,featuredlistingsonallpublicsites
Customwebmarketingpackagetargetsthemostlikelybuyerwithkeywordsandphrases
Targetedemailingcampaigntotopbuyeragentsinthemarketwherethelistingislocated
Consistentfeedbackfollowupwithshowingagentsensuresadjustmentsas/ifneeded
Consistentemailreminderstargetingpastshowingagents
NegotiationandContract
x Interestedagents/buyersprovidedwithappraiserdatapackagedemonstratingsupportforlistprice
x Extensivecontractreviewwithsellertoincluderecommendedcounteroffers,latestdatatrends,
themostlikelycoursesofactionforeveryoptionandhowtolimit“backdoors”and
“loopholes”thatmightbepresent
x Handsoncontrolduringtheduediligenceperiod.Specialattentiontoinspectionissuesandproactivein
minimizingtheamountofconcessions
x EliminateappraisalissuesbymeetingtheappraiserandprovidingtheEXACTinformationinthesame
formatthattheyrequire.Appraisertoappraiserconversationisinvaluable.
HandsOninvolvementateverystepofthewayfrom“hello”toclosing
WWW.HARRYNORMAN.COM
About The Hank Miller Team The transparent, data centric approach of the Hank Miller Team instills confidence in clients allowing them to act decisively. Hank and Mary Miller provide a combined 50+ years of experience and hundreds of transactions across every price point. Hank adds an additional 25+ years of appraisal experience; this continues to be an invaluable asset to buyers and sellers. A team of agents, assistants and administrative staff provide additional support as and if needed. Internet expertise and a dynamic state of the art web site ensure that both buyers and sellers benefit from every technological advantage available. Hank Miller, SRA is a long seasoned veteran of the real estate industry working in the business full time since 1989. He spent several years on active duty as officer in the US Army Corps of Engineers after completing college. Establishing and managing large appraisal firms in NY and GA reinforced the importance of analyzing and explaining data to his clients. Hank is a certified appraiser and holds the highly regarded Senior Residential Appraiser (SRA) designation since 1991. He also served as the SE area senior review appraiser for a large private lender that catered to high net worth clients. Hank was responsible for every aspect of the valuation process. The transition to sales in the late ‘90s was natural and as an associated broker Hank has closed several hundred transactions and assisted partner agents on hundreds more. He works with a very small group of likeminded associates that share his work ethic and values of transparency and the “client first” approach. The approach is simple; the client sees everything and is given complete and unbiased opinions based upon the data and situation so that confident decisions can be made. Hank is an opinionated and prolific writer on all things real estate, particularly the push to increase the standards for agent entry and experience requirements. He writes regularly for industry publications and is a regular contributor to several local and national news and media outlets. His articles and comments can be found all over the internet.  GA Associate Broker – 262285  GA Certified Appraiser CR5151  Member of the National Association of Realtors, GA Association of Realtors, Atlanta Board of Realtors  Senior Residential Appraiser – SRA (Appraisal Institute 1991)  ERC Relocation Certified – Employee Relocation Council  Accredited Buyer’s Representative – ABR (Real Estate Buyers Agent Council)  FEMA Disaster Property Appraiser  Owned/operated appraisal firms in NY & GA  SE Senior Review Appraiser for $700M+ private mortgage lender  Previous NYS home inspector (with appraisal business)  Prolific writer and contributor to numerous local and national internet and print publications  US Army Corps of Engineers Officer – Captain (P)  University of Connecticut, BS, 1984 WWW.HARRYNORMAN.COM Mary Miller is a licensed agent since the early 90’s working first in NY and then in GA. She manages all listings and works particularly well with new home buyer clients. Mary is intimately familiar with the new construction process and over the years has helped buyers with designs, upgrades, options and the myriad of issues that arise. She manages all listings; working closely with sellers to ensure that everything about their home attracts the attention of other agents and buyers. Photos, narratives and posts are created with tags and keywords to be search engine friendly. Well written narratives, an abundance of quality photos and specific information ensure that listings reach the target audience and encourage further contact. Mary is also an avid photographer and expert in the digital photography arena. She is expertly adept with social media; she utilizes every venue to gain exposure for listings. Her compelling photos and posts result in exposure to potential buyers through multiple social media venues not normally associated with real estate. Mary uses the same skills to ensure that buyer agents are consistently reminded of listings via direct emails and agent network resources. Her proactive approach to managing listings results in consistently happy sellers. Mary can be found behind the camera shooting pictures around metro Atlanta and several other cities particularly Charleston and New York. She also volunteers her time shooting select high school sports programs and with multiple charitable and animal organizations.  GA Real Estate Salesperson – 176687  Member of the National Association of Realtors, GA Association of Realtors, Atlanta Board of Realtors  ERC Relocation Certified – Employee Relocation Council  Avid Photographer 25+ yrs  University of Connecticut, BS, 1985 WWW.HARRYNORMAN.COM Corporate Relocation Impact
More than 18 percent of Harry Norman, REALTORS® closed transactions
originate in our Corporate and Consumers Business Services.
In Metro Atlanta
We offer first-class service to our relocation clients, including coordinated group moves, special services and short
term living arrangements.
We work with over 200 companies in metro Atlanta, including many of the top employers. Below is a sampling of
some of the businesses for whom we provide relocation services.
National and International Relocation
We are affiliated with the Leading Real Estate Companies of the World®, a network which
represents over 500 of the foremost local and regional brands in residential real estate. Members
number at 3,500 offices and 120,000 sales associates in the U.S. and 40 other countries.
®
Collectively, we sell over one million homes annually valued at $314 billion. These numbers
secure our position as the highest volume producing real estate organization in America.
In addition to helping families relocate to Atlanta, we also offer services to list, manage and sell
corporate-owned and banked-owned properties.
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Diamond Award Recipient
Harry Norman, REALTORS® is proud to announce
it has received the prestigious Diamond Award —
the highest Member Achievement Award given by
Leading Real Estate Companies of the World®. Put
the Expertise, Reputation and Personalized Service of
Georgia’s best Relocation Division to work for you.
Leading Real Estate Companies of the World® is a
global real estate network comprised of nearly 500 of
the best-known local and regional real estate firms.
With more than 3,500 offices and 120,000 sales
associates in the United States and 40 countries
abroad, LeadingRE affiliates sell nearly $314 billion
in U.S. home sales representing more than one
million transactions annually.
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RELO® Quality Certification
Harry Norman, REALTORS® is proud to achieve the Highest Certification
for Quality Relocation and Residential Real Estate Services
Whether you are moving across the state or across the country, Atlanta’s
most experienced relocation department is ready to assist.
Harry Norman, REALTORS® was the first Georgia company to earn the Leading Real Estate Companies
of the World® highest certification for quality relocation and residential real estate services. Modeled
after the Malcolm Baldrige national quality award, the RELO® Quality Certification award is the first
quality management program to quantify, qualify and measure excellence in the relocation industry.
Service makes the difference in relocation, and since 1930, Harry Norman, REALTORS® has been
offering service that is unequalled in the industry. So if you are moving one family or an entire
operation, let Harry Norman, REALTORS® help open the door to the best move you’ll ever make.
Real Estate Services Outside of the Atlanta Area
I can save you time and money transacting real estate outside of the Atlanta area.
So where do you go from here?
Whether your next step is buying or selling a home outside the Atlanta area, I can help:
t Interview the appropriate agent for you through our LeadingRE network
t Follow up with the agent regularly to make sure they are doing a good job for you
t Give you peace of mind that I am helping your out-of-town transactions go smoothly
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Atlanta Area Publication Circulations
Harry Norman, Realtors® superior marketing program includes established relationships
with publications that can create additional exposure for your home.
Below are a few of those publications:
Publication
Circulation
Publication
Circulation
Alpharetta-Roswell Revue & News
28,000
East Cobb Neighbor
44,450
Atlanta INtown
39,000
Forsyth Herald
17,000
Atlanta Business Chronicle
38,000
Johns Creek Herald
20,000
Atlanta Homes & Lifestyles
32,000
Marietta Daily Journal
18,600
Atlanta Jewish Times
125,000
Milton Herald
8,500
North Fulton Neighbor
47,225
1.4 mill
Northside/Sandy Springs Neighbors
48,000
Buckhead & Brookhaven Reporter
28,000
Sandy Springs & Dunwoody Reporter
37,000
Cobb Real Estate Insert
113,825
Southern Seasons Magazine
250,000
Dunwoody Crier
23,000
Wall Street Journal
1.7 mill
Atlanta Journal-Constitution
Sunday Homefinder
Harry Norman HOME Magazine
Harry Norman, REALTORS®’ signature publication features a selection of exceptional
homes offered for sale and is targeted to an audience of high net worth consumers.
AN AFFLUENT AUDIENCE OF 20,000+
Direct-mailed to targeted high-end homeowners with median
income of $250,000+ and home value of $750,000+, top luxury
brokers and leading real estate brokers in the U.S.
FULL-LENGTH EDITORIAL FEATURES
A true Atlanta lifestyle publication. Every issue delves into topics
of high interest to our discerning readers.
INTEGRATED AND INTERACTIVE MEDIA
Promoted and distributed across multi-media platforms
including print and web advertising, social media, and an
interactive digital magazine.
Harry Norman HOME Insert
Our full color real estate insert and companion piece to the Harry Norman HOME Magazine
featuring a current selection of exceptional homes offered for sale with Harry Norman, REALTORS®.
OVER 110,000 COPIES DISTRIBUTED
Direct-mailed to subscribers of Atlanta Business Chronicle and Neighbor Newspapers
INTEGRATED AND INTERACTIVE MEDIA
Promoted and distributed across multi-media platforms
including print and web advertising, social media, and an interactive digital version.
BL
VD
Harry Norman, REALTORS® Offices
Conveniently Located Near You
Highlands-Cashiers
North Carolina
Clayton/
Luxury Lake & Mtn
Big CanoeNorth Georgia
MA
RK
ET
PL
AC
E
400
HWY
441
S MA
IN ST
COURT HOUSE ST
HWY
20
Forsyth County/
Lake Lanier
Blue Ridge
North
Fulton
OLD
PK
WY.
Atlanta
North
NE
East
Cobb
Cobb
Marietta
Country Club
of the South
Atlanta/
Perimeter
Sandy
Springs
Buckhead/
Northwest
Buckhead
Chastain
Buckhead North
Duluth/
Sugarloaf
To
COLUMBUS
Peachtree City
25
E BAY ST
DRAYTON ST
E TO
E
WN
Savannah
Buckhead & Corporate
Historic
Vinings
Intown
A network of more than 1,000 sales associates in 22 sales offices of Harry Norman, REALTORS®
throughout Atlanta and in North Georgia, Savannah & Highlands, North Carolina. HomeServices
Lending, LLC mortgage consultants are located in Harry Norman, REALTORS® sales offices in
order to provide you with immediate, personal and professional service.
Harry Norman, REALTORS® is a member of HomeServices of America, Inc.™, a Berkshire Hathaway
affiliate, the nation’s second largest real estate service provider. Harry Norman, REALTORS® is proud to
be a member of this well-established and internationally regarded corporate family.
HomeServices of America, Inc™ is committed to a one-stop shopping philosophy, which covers the
consumer experience from contact to closing and represents the company’s dedication to streamlining and
simplifying the homeownership process.
While each one of the HomeServices’ member companies serves a different market area throughout the
United States, we all share the same business principles – integrity, excellence, compassion, leadership
and teamwork – which are the foundation for delivering exceptional customer service throughout the real
estate transaction.
The success of HomeServices is based on the creation of a unique values-based company culture, honored
by all who work within HomeServices’ family of companies. We are proud to share our core values of
integrity, compassion and commitment to excellence, so that we continue to:
t Do what is ethical at all times for our clients – by honoring commitments, respecting confidentiality,
demonstrating accountability, and being at all times fair and consistent in real estate, mortgage, title
and insurance.
t Strive for professional excellence, through creating and implementing the most innovative
technological and informational programs for HomeServices’ professionals, in order for them to meet
the changing needs and wants of their customers.
t Honor and utilize both leadership and teamwork to achieve a unifying, positive customer experience.
HomeServices’ vision is to create an exceptional real estate services experience for the consumer.
To do this, Harry Norman, REALTORS® is dedicated to exceeding each customer’s expectations
throughout the real estate transaction.
Local connections with a national presence.
,
Your connection to real estate, mortgage, title and insurance.
Harry Norman, REALTORS® is a member of HomeServices of America, Inc™, which has nearly 15,000 sales
associates and operates over 300 branch offices in 20 states throughout the country.
HomeServices of America, LLC™ is the second largest residential real estate company and the premier family of
real estate sales associates and brokerages in the nation, having closed 200,000 transactions last year.
We offer integrated real estate services to our customers, including brokerage services, mortgage organizations,
title and closing services, home warranties, property and casualty insurance and other related services.
W W W. H O M E S E RV I C E S . C O M
Our Family is Here to Serve Your Family The Harry Norman, REALTORS® Family of Services
When purchasing a home customers can rely on HomeServices Lending’s extensive resources
and capabilities to answer unique financing requirements. HomeServices Lending, LLC is
focused on value as well as quality. Therefore, they offer practical rate, term and closing
options so customers can effectively optimize tax advantages and leverage their capital. For
more information, visit www.harrynorman.com
As an independent insurance agency, HN Insurance Services represents a carefully selected
group of nationally known insurance companies. HN Insurance’s independence allows
their professional insurance agents the flexibility to shop and compare a wide variety of
insurance and financial products for customers. Existing solely to serve the needs of the
Harry Norman, REALTORS® organization, HN Insurance Services is a part of their team
of trusted advisers. For more information, call 404-943-1899.
Township Title Services offers quality title services for buyers and sellers while providing
a smooth closing experience. A strategic joint venture alliance between Harry Norman,
REALTORS® and Campbell & Brannon LLC, Township Title Services was created to provide
buyers and sellers with the vast knowledge, skills, and experience of the Township Title attorneys
and staff. Campbell & Brannon LLC is a law firm at the forefront of the real estate law and
litigation in metro Atlanta and Georgia. Township Title shares a customer service philosophy
with Harry Norman, REALTORS® which supports serving the client first and foremost. For
more information, call 404-504-8700 or visit www.campbellandbrannon.com.
Get the peace of mind an American Home Shield Warranty provides. Harry Norman, REALTORS®
has partnered with American Home Shield Warranty to offer comprehensive and affordable home
warranty coverage, with unmatched customer service. American Home Shield has over 35 years
of experience. Whether you are buying or selling a home, an American Home Shield Warranty
eliminates the uncertainty of unplanned expenses for repair or replacement of covered items and
limits your exposure to a reasonable deductible. www.harrynorman.com/HomeWarranty
Preferred Mortgage Rate Home Program
The Preferred Mortgage Rate Home Program is a unique marketing program brought to you by Harry Norman, REALTORS®
and HomeServices Lending, LLC. Sellers who choose to participate in our Preferred Mortgage Rate programs have arranged for
preferred financing exclusively for qualified buyers who finance their purchase through HomeServices Lending, LLC at a price and
terms acceptable to the seller. Here’s how it works:
FOR THE SELLER:
The seller agrees to provide a seller-funded preferred financing package provided by HomeServices Lending, LLC. The seller-funded
package will be used to offer a below-market interest rate for the purchaser of the home. The utilization of the Preferred Mortgage
Rate Home Program must be agreed upon in the final purchase contract.
#FOFíUTUPUIFTFMMFSJODMVEF
t Preferred financing significantly reduces the monthly mortgage payment as a result of obtaining a below-market interest rate
t It is easier to qualify for the purchase of this home as a result of preferred financing
t The program creates an opportunity for buyers who may not be able to purchase when cash reserves are an obstacle
FOR THE BUYER:
The buyer who contracts to purchase a Preferred Mortgage Rate Home listing at a price and terms acceptable to the seller
and obtains their financing through HomeServices Lending, LLC, will receive a preferred financing package. A contractually
agreed upon contribution will be used toward a preferred financing package as determined by HomeServices Lending, LLC.
The Utilization of the Preferred Mortgage Rate Home Program must be agreed upon in the final purchase contract.
#FOFíUTUPUIFCVZFSJODMVEF
t Preferred financing significantly reduces the monthly mortgage payment as a result of obtaining a below-market interest rate
t It is easier to qualify for the purchase of this home as a result of preferred financing
t The program creates an opportunity for buyers who may not be able to purchase when cash reserves are an obstacle
The best move you’ll ever make™ is with our Preferred Mortgage Rate Home Program. For more information, please contact
your Harry Norman, REALTORS® sales associate or loan representative from HomeServices Lending, LLC.
All first mortgage products are offered and provided by HomeServices Lending, LLC Series A dba Academy Financial Services. HomeServices Lending, LLC, Series A
dba Academy Financial Services is licensed by the Department of Corporation under the California Residential Mortgage lending Act and is a Kansas Licensed Mortgage
Company at 2000 Shawnee Mission Parkway, Suite 225, Mission Woods, KS 66205 (License #: 2002-4390). Academy Financial Services may not be available in your area.
©2007 Academy Financial Services. All Rights Reserved. An Equal Housing Lender.
Your Opinion Counts
Harry Norman, REALTORS® Excellence Program:
Harry Norman, REALTORS® is dedicated to being the very best full-service real estate company. In fact,
Harry himself was often heard to say “The quality of any product or service is what the customer says it is”,
and that mantra remains the cornerstone of our business. Towards that end, you will receive a survey shortly
after closing from Leading Research Corporation an independent company, similar to JD Power. If at any
time while we are working together you feel that the level of service provided to you does not meet or exceed
this standard, I would welcome the opportunity to discuss it with you. Providing quality Real Estate service
is my passion and livelihood and I will work hard not just to get a great survey but to earn your business and
your trust for a lifetime.
t A post-closing survey will be sent via email or mail to you no sooner than 15 days after your closing date.
t Agents ratings are available to you at www.RatedAgent.com.
t All ratings are legitimate, reliable, and validated from previous surveyed clients.
Affiliated Business Arrangement Disclosure Statement:
In connection with the purchase or sale of your property, mortgage financing, title insurance, settlement services and
homeowners insurance may be necessary. Harry Norman, REALTORS® recommends that you consider the service
providers indicated below for these services. There are frequently other settlement service providers available with similar
services. You are free to shop around to determine that you are receiving the best services and the best rate for those
services. Please call your Harry Norman, REALTORS® agent for more information regarding these service providers. You
may also visit them online through the websites listed below.
www.hsl-gal.com
www.hninsurance.com
www.campbellandbrannon.com
www.harrynorman.com/HomeWarranty
for more inform at ion on our fa mily of services, please visit
www.harrynorman.com
STATE OF GEORGIA
REAL ESTATE APPRAISERS BOARD
HENRY ROBERT MILLER
5151
IS AUTHORIZED TO TRANSACT BUSINESS IN GEORGIA AS A
CERTIFIED RESIDENTIAL REAL PROPERTY APPRAISER
THE PRIVILEGE AND RESPONSIBILITIES OF THIS APPRAISER CLASSIFICATION SHALL CONTINUE IN EFFECT AS LONG
AS THE APPRAISER PAYS REQUIRED APPRAISER FEES AND COMPLIES WITH ALL OTHER REQUIREMENTS OF THE
OFFICIAL CODE OF GEORGIA ANNOTATED, CHAPTER 43-39-A. THE APPRAISER IS SOLELY RESPONSIBLE FOR THE
PAYMENT OF ALL FEES ON A TIMELY BASIS.
D. SCOTT MURPHY
JEFF A. LAWSON
Chairperson
KEITH STONE
MARILYN R. WATTS
SANDRA MCALISTER WINTER
Vice Chairperson
27354165
HENRY ROBERT MILLER
#
Status
5151
ACTIVE
ORIGINALLY LICENSED
11/15/1994
END OF RENEWAL
05/31/2015
CERTIFIED RESIDENTIAL REAL
PROPERTY APPRAISER
THIS LICENSE EXPIRES IF YOU FAIL TO PAY
RENEWAL FEES OR IF YOU FAIL TO COMPLETE ANY
REQUIRED EDUCATION IN A TIMELY MANNER.
State of Georgia
Real Estate Commission
Suite 1000 - International Tower
229 Peachtree Street, N.E.
Atlanta, GA 30303-1605
WILLIAM L. ROGERS, JR.
Real Estate Commissioner
27354165
HENRY ROBERT MILLER
#
Status
5151
ACTIVE
ORIGINALLY LICENSED
11/15/1994
END OF RENEWAL
05/31/2015
CERTIFIED RESIDENTIAL REAL
PROPERTY APPRAISER
THIS LICENSE EXPIRES IF YOU FAIL TO PAY
RENEWAL FEES OR IF YOU FAIL TO COMPLETE ANY
REQUIRED EDUCATION IN A TIMELY MANNER.
State of Georgia
Real Estate Commission
Suite 1000 - International Tower
229 Peachtree Street, N.E.
Atlanta, GA 30303-1605
WILLIAM L. ROGERS, JR.
Real Estate Commissioner
27354165
Report Version 8
Generated on 5/19/2014 at 3:13:52 PM
Appraisal Institute -- Professionals Providing Real Estate Solutions -- Find An Appraiser Direct...
Page 1 of 2
About Our Designations
Appraisal Institute designated members have met rigorous requirements relating to education, testing,
experience and demonstration of knowledge, understanding and ability. Most designated members hold one or
more of the following designations:
The MAI membership designation is held by appraisers who are experienced in the
valuation and evaluation of commercial, industrial, residential and other types of
properties, and who advise clients on real estate investment decisions. The current
requirements that an appraiser must fulfill to receive the MAI designation are as
follows:
Education:
z
z
z
Receive a passing grade on 11 examinations that reflect 380 hours of classroom instruction and that test
the appraiser’s knowledge of basic and advanced appraisal principles, procedures and applications;
report writing; valuation analysis and standards of professional practice
Receive a passing grade on a four-module, two-day comprehensive examination
Hold an undergraduate degree from a four-year accredited educational institution
Experience: Receive credit for 6,000 hours of experience, including 3,000 hours of specialized appraisal
experience, all of which must meet strict criteria.
Demonstration Report: Receive credit for a demonstration appraisal report relating to income-producing
property that demonstrates the ability to present a properly supported value estimate or opinion evaluating the
nature, quality or utility of a parcel of real estate or any interest in, or aspect of, real property, including handling
physical incurable depreciation, or fulfill an approved comparable alternative.
The SRA professional membership designation is held by real estate solutions
providers who are experienced in the analysis and valuation of residential real
property. The current requirements that an appraiser must fulfill to receive the SRA
designation are as follows
Education:
z
z
Receive a passing grade on six examinations that reflect 181 hours of classroom instruction and that test
the appraiser’s knowledge of appraisal principles, residential valuation techniques, report writing and
standards of professional practice
Hold an undergraduate degree from an accredited educational institution (or satisfy a specified
alternative)
Experience: Receive credit for 4,000 hours of experience, including 2,000 hours of residential appraisal
experience, all of which must meet strict criteria.
Demonstration Report: Receive credit for a demonstration appraisal report relating to a residential property that
demonstrates the ability to present a properly supported value estimate or opinion evaluating the nature,
quality, or utility of a parcel of real estate or any interest in, or aspect of, real property, or fulfill an approved
comparable alternative.
The SRPA membership designation is held by appraisers who are experienced in the
http://www.appraisalinstitute.org/about/designations.asp
9/16/2004

hank miller listing - The Hank Miller Team

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