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SPECIAL OCEAN BEACH 125th ANNIVERSARY SOUVENIR EDITION
1887 – 2012
Inside:
For 125 years, Ocean Beach
has grown and thrived next to
the vast, shimmering sea. San
Diego’s earliest residents and
visitors fell in love with the
location and were spellbound,
enchanted by the area’s sunkissed appeal. Over 12 1/2
decades, the community took
root, laid down its infrastructure, boomed and created for
itself an identity like no other
in the world. Journey with us
back through time to explore
the origin of our community
and let us bring you full-circle
back to the Ocean Beach of
today. Happy 125th anniversary, Ocean Beach!
2
THURSDAY, SEPTEMBER 20, 2012
OCEAN BEACH
125th Anniversary Special
Celebrating 125 Years of Ocean Beach 1887-2012
f there’s one thing everyone in Ocean
Beach agrees on, it’s a celebration. Here at
the ocean’s edge, where fun is the very fabric of the community, the passing of time
is marked more by community events than the
calendar.
Residents, businesses, visitors and civic
groups all join in support of time-honored traditions like the annual Ocean Beach Kite Festival, the yearly Street Fair and Chili Cook-Off
Festival, the community 4th of July fireworks
celebration and ensuing marshmallow fight, the
Ocean Beach Pier Pancake Breakfast, Oktoberfest, and the annual Holiday Parade, Christmastree lighting and decorating, and the Ocean
Beach Food and Toy Drive for the less fortunate.
Weekly, a farmers market fills the streets.
Even sunsets are a cause to pause once a day.
Ocean Beach is chock full of rich and vibrant
I
PHOTOS BY:
Jim Grant, Paul Hansen and Mike McCarthy.
history. From its pioneering roots to the rise of
its iconic features that set it apart from any other
California waterfront, and from its business,
civic and development booms to the tight-knit
sense of community and identity — there is no
place else like Ocean Beach.
In this spirit, the Ocean Beach MainStreet
Association, the Ocean Beach Historical Society and The Peninsula Beacon join together to
light the candles for Ocean Beach’s 125th
anniversary this year.
The information used to establish timelines,
key events and players and historic photo caption information was provided almost entirely
by the OB Historical Society.
We hope you enjoy this commemorative
anniversary issue filled with the memories and
milestones and fun facts that are the cornerstone of Ocean Beach — one of the last remaining authentic beach towns in America today.
OCEAN BEACH
The History of OB Woman’s Club
“Best Oceanfront Hotel in San Diego”
Providing our Guests with the Best Complimentary
Sunsets in San Diego for nearly 60 Years!
The Ocean Beach Woman’s Club has been a hub of activity in Ocean
Beach for 88 years. The majority of the club’s history from 1924 to 1937
has been lost from the official records. The information that we do have
comes from historians and newspaper articles of the time. On Sept. 21,
1997, the building sustained major fire damage. Again, much of the club’s
records and history were lost or damaged by the fire. It is gratifying that
the sons and daughters of old-time members are finding and presenting
the club with memorabilia of the club in years past.
The Ocean Beach Woman’s Club was founded on Nov. 24, 1924, and is
one of the oldest civic groups in San Diego. Forty-five charter members are
listed as having signed the charter. Many of the club’s charter members
were married to the Chamber of Commerce men, so the women had long
been involved in public affairs. Records indicate that the club was a member of the National Federation of Women’s Clubs prior to 1936. The club
was organized with a constitution, bylaws, and its first board of directors
on Jan. 12, 1925.
The purpose of the Ocean Beach Woman’s Club was to work for the community in its civic, educational, and social development. In those first
years, Ocean Beach Woman’s Club’s along with the San Diego Chamber
of Commerce was instrumental in paving the streets, installation of sewers, securing street lights, and garbage disposal. In 1939, the club improved
Happy 125th Anniversary
Ocean Beach!
AMONG THE OLDEST CIVIC GROUPS IN CITY
The Ocean Beach Woman’s Club was founded on Nov. 24, 1924, and is
one of the oldest civic groups in San Diego. Forty-five charter members
are listed as having signed the charter. Many of the club’s charter members
were married to the Chamber of Commerce men, so the women had long
been involved in public affairs. Records indicate that the club was a member of the National Federation of Women’s Clubs prior to 1936. The club
was organized with a constitution, bylaws, and its first board of directors
on Jan. 12, 1925.
the beach area by having lifeguards appointed for all year round and had
money appropriated by the city for maintaining a recreation center with
two directors a week. The Woman’s Club also helped to obtain our local
library, which is a great asset to Ocean Beach. Most recently the club
helped get the skate park at Robb Field.
In 1929, the club’s garden department planted five streets in OB with
trees and shrubs. Oleanders were planted on Brighton Street, acadia
trees on Muir, hibiscus on Long Branch, Cape May Avenue was planted
with coco plumosa, and Sunset Cliffs Blvd received plantings of jacaranda trees (but only a few lived). Today, it is understood that only two
remain. The club’s garden department was also responsible with beautifying empty lots by sowing seeds and planting wildflowers.
In those early days, meetings were held at homes, churches, halls, lodges
and other buildings. January and June meetings were held at Alligator
Rock Lodge at Bacon Street and Coronado Avenue. This was the summer
home of an El Cajon family, and was rented when they were not living
there. There were also meetings at the Masonic Hall on Newport Avenue,
above Faber’s Grocery Store. The club voted to withdraw $18 to pay for
new chairs, and to pay $5 a month to Trinity Mission for the use of rooms
to rent.
In April of 1927, the club leased the Flatiron building and remained there
until October 1941 when high tides swept the clubhouse out to sea.
Destructive waves destroyed the 200 foot long Flatiron building. The club
was a complete loss, although some of the furniture and belongings were
saved. The meetings again were held in rented buildings while the question of a new clubhouse became an urgent problem. At this time, the club
rented the old Safeway building (where Apple tree Market is now) for $25
a month.
Following the Dec. 7, 1941 attack on Pearl Harbor, soldiers were stationed
in Ocean Beach to guard the waterfront. The women of the club were told
that the soldiers needed a place to bathe and have hot coffee to relieve their
long night watches. With this, a new era was opened for the Ocean Beach
Woman’s Club. The club rented rooms at 1959 Abbott St. and turned them
into a recreation center for the men. The Serviceman’s Club was a huge
success. Members of various organizations such as Navy wives, American
SEE CLUB, Page 7
Inn at Sunset Cliffs in 1953
Inn at Sunset Cliffs today
1370 Sunset Cliffs Blvd • San Diego
www.innatsunsetcliffs.com • 619.222.7901
3
4
OCEAN BEACH
The Birth of Ocean Beach: 1887 - 1910
BY PATRICIA WALSH
David Charles Collier, considered the “Father of Ocean Beach.”
no conveniences, no real streets. But there
were those fields of flowers, the plentiful
seafood …and lots of space and fresh air.”
Among those who purchased a lot from
Carlson and Higgins was 16-year-old David
Charles Collier, according to research by
Richard Amero of the San Diego History Center. In his paper, “Colonel D.C. Collier: An
Inspiration to the Citizens of Today,” Amero
documents the life of a confident and flamboyant Collier who became a major figure in
the development of not just Ocean Beach, but
San Diego in general.
First anniversary celebration, 1888
The Carlson-Higgins land-sale boom quickly went bust though, leaving the newly named
Ocean Beach the sum of flower fields, a few
shacks, surf and sand. The adventurous of San
Diego’s population took advantage of the situation and, in the late 1800s, came to Ocean
Beach for Sunday picnics and monthlong
On July 4, 1872, some 200 settlers, nearly
camping trips on the beach.
everyone who lived in Old Town and New San
Diego, traveled to the seaside location for an
Independence Day bash. Fifteen years later,
Billy Carlson, a 23-year-old who saw the
potential of profit in undeveloped land, teamed
up with partner Frank Higgins and purchased
600 acres of land for $50,000.
n the 1800s, the land that was to become
known as Ocean Beach had two things
going for it: open space and opportunity. The primitive oceanfront with prolific mussel beds was the stage for historic celebrations that planted the seeds of OB’s future.
I
Collier built a shack on his lot at the corner
of Pacific Avenue (what is today Coronado
Avenue) and Bacon Street. He kept adding on
to the tiny dwelling that became known as The
Alligator House. By age 20, Collier had passed
the state bar exam and became a lawyer in his
father’s practice. By 1900, he was taking real
estate in lieu of money as payment for his legal
services. In Ocean Beach, he subdivided land,
put in electricity and sold lots. In 1908, Collier
built the Point Loma Railroad. In 1909, he
built the Ocean Beach School.
In her book “Beach Town: Early Days in
Ocean Beach,” Ruth Varney Held — a local
historian and 84-year OB resident — captures
the travels of the rugged and undeterred, who
had to make quite an effort to get to Ocean
By the end of the first decade of the 20th
Beach and to stay there.“The road was rocky
down below where Point Loma High is now… century, Collier, known as the “Father of Ocean
After two hours of driving, everyone was glad Beach,” had the fledgling seaside community
to get out,” Held wrote. “There were no stores, on its feet.
In 1887 — the year used by local historians
as the community’s starting point — the men
divided the land and hosted a free mussel roast
on March 28, selling lots for $30 to $400.
What a sight the land sale must have been to
the Kumeyaay Indians, who were sustained by
the mussel beds during their migrations
through San Diego County.
1887
1888
William H. (Billy) Carlson and Frank Higgins buy
Pueblo lots (195, 202 & 203) totalling 600+ acres for $50,000.
Carlson and Higgins name their tract Ocean Beach.
Celebration for first anniversary of
OB and the opening of OB Railroad
(but no trains ran that day).
1900
Carlson and Higgins hold first mussel roast
to promote their lots and Cliff House Hotel.
1880
1872
Grand 4th of July celebration.
Approximtely 200 people
attend.
1872
Abraham Thomas
builds a house at the
foot of the cliff just
south of present
pier location.
Pearl Hotel is built and opens in
1904. Would be later known as
the Newport Hotel, and is now
the International Hostel.
D.C. Collier buys property from
Carlson and Higgins. Collier builds
house at Coronado Ave. and Bacon St.
Cliff House Hotel completed.
1898
San Diego, Roseville and Ocean Beach
Railway makes it’s first run to OB.
Closes after 2 months of operation.
1880
1885
SD Population:
2,637
1886
SD Population:
5,000
Arthur Hansen
was the first
graduate of
Ocean Beach
School.
More than 100
homes have been
built in OB.
Cliff House
burned down.
1890
1910
1900
1889
1909
Economic slump halts San Diego
and Ocean Beach development,
population drops.
1888: 40,0000 1890: 16,000
Ocean Beach School is built by D.C.
Collier. Has two rooms.
Opening of Trolley Line sparks a rush of lot sales.
Boardwalk built.
1910
z
FIRST WHITE MEN
The first white men to set foot on
Ocean Beach soil were a sailor, a
soldier, a padre and eight archers
in 1602 to examine the mountain.
They were sent by Fr. Antonio
Sebastian Vizcaino.
R
FIRST HOUSE BUILT?
About the time the dike was
built, someone finally lived in
Ocean Beach. It is said that a
man named Palmer had a house
and a well from 1850-1870.
OCEAN BEACH
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125th Anniversary with
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¡Felicidades!
OB’s 125th
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THOMAS’S SHACK
Abraham Thomas came in the
late 1880’s and put up a shack at
the foot of the cliff, south of the
present pier. It was a famous
landmark for many years. He
lived to see 30,000 people enjoying the beach on the Fourth of
July in 1913.
Beach
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1887 Billy Carlson and Frank Higgins buy 600 acres of land for
$50,000 (by comparison, a 792square-foot Ocean Beach home
in 2012 sold for $380,000).
POPULATION BOOM
In 1882, San Diego’s population
reaches 2,637. By 2012, more
than 23,000 people live in OB.
R
FLOWER FIELDS AND SEAFOOD
Ocean Beach was abundant in
flower fields and seafood in the
1890s. That, and isolation from
the city, attracted campers and
picknickers to the seashore.
P
Natiʼs Staff in 1960
WELL, HELLO 92107!
The first Ocean Beach listing
appeaing in a city phone directo-
NATI’S MENU - 1960’S
ry happened in 1892-93 for the
Ocean Beach Hotel. It wasn’t
until 1909-10 that the directory
recognized Ocean Beach as a
place with seven business and
residential listings
O
#1 Tamale, Taco, Enchilada ............. $1.25
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Present this ad for one dinner at our 1960’s prices
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purchased at 2012 prices.
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BELIEVE IT OR NOT!
The size of the graduating class
of Ocean Beach Elementary
School in 1910 was 1. Today,
nearly 3,400 children attend
eight public and private elementary and middle schools located
in the 92107 ZIP code.
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6
OCEAN BEACH
The Early Days:
1913-1929
BY PATRICIA WALSH
z
10¢ was the price of admission to
Wonderland Amusement Park in
1913.
AMEN! The first church building is
constructed in Ocean Beach in
1913 at 4800 Santa Monica Ave.
Nine churches serve the neighborhood today.
R
LIFE SAVERS! The number of
lifeguards first hired in the city in
1918: 3. They were stationed in
Ocean Beach in the wake of the
deadly rip current.
P
IF IT’S THURSDAY... Four young
women founded The Thursday
Club in 1921. In the last 50 years,
the club has raised $2 million, primarily from its annual rummage
sale, to fund charitable causes.
O
SHHHHHH! The first librarian for
OB was Margaret Rankin. She
served from 1921-1959.
i
f there’s one person who
should be remembered as the
matriarch and guardian of
Ocean Beach history, it’s
Ruth Varney Held (1906-1996).
Her book — “Beach Town: Early
Days in Ocean Beach” — is the lone
voice and definitive source on early
OB, according to local historians.
Her 195-page tribute has rescued
the community’s memories from
the ashes of time.
I
Like almost everyone in Ocean
Beach, Held was from somewhere
else. It was 1912 when she made the
trek from Montana to this “tropical paradise” with her parents and
four siblings. In her book, she
recalls in detail what it was like to
grow up here. She remembers the
day when 13 people died in a deadly rip current. She was there on the
Fourth of July in 1913 when Wonderland, San Diego’s first amusement park, opened.
“Monkeyland charmed me first,
Away from the shoreline, cornerstones of the community were
on the rise in the 1920s. During this
time, the forerunner to today’s
library was opened in a storefront
on Abbott Street. The first church
building went up on Santa Monica
Avenue. Main streets were paved.
Philanthropy gilded the lily with the
founding of The Thursday Club and
the Ocean Beach Woman’s Club.
The Bank of Italy, the precursor to
It was an enchanting time that
the Bank of America, opened for
Held dubbed the “butterfly days.”
business.
The personality and destiny of
Higher up on Sunset Cliffs, the
Ocean Beach were shaped in those
fancy free days before the Great campus of the Theosophical HomeDepression. The eight-acre Won- stead (now the site of Point Loma
derland amusement park made Nazarene University) dominated
tourism a driving force in OB. Then the landscape. A dream realized by
when Wonderland washed away Katherine Tingley and her husband
with a storm in 1916, OB forgave Gen. John C. Fremont. This idyllic
the ocean and caught a new wave of settlement became know as Loma
interest. A demonstration by the Land. In the mid-1920s, developBig Kahuna himself, Duke Kaha- ment began when lots were sold by
namoku, anointed OB as a Califor- John Mills, Jesse Shreves and
Alexander Pantages. The ambitious
nia surf town.
with 350 chattering monkeys making funny faces and reaching for
tidbits,” she wrote. “Lively music
led me to the roller skating rink,
with its ‘Orchestrain’ blaring, then
to the ‘Jumping Horse’ carousel. I
stood there, fingering the small
coins tied in one corner of the
handkerchief pinned to my dress.
This one? No, I would look everything over first.”
venture came to a screeching halt
with the crash of Wall Street in
1929.
Held chose the year 1930 as an
ending point for her history on
Ocean Beach because it was a time
of change.
“The young resort days … were
gone,” Held wrote. “We did it backward, we had our butterfly days
first. It was a great time to grow
up.”
PASS THE POPCORN! The 600seat Strand Theater opens in 1925
at 4948 Newport Ave. Despite
efforts to keep the reels rolling,
the single-screen closed in 1998.
“WE MUST CULTIVATE OUR
GARDEN.” Voltaire, the nom de
plume of François-Marie Arouet.
The thinking man is famous for,
among other things, having a
street named after him in OB.
Theosophical homestead, Loma Land, built
by Katherine Tingley and her husband Gen.
John C. Fremont in 1909. The large domed
academy (Raja Yoa School) included dormitories, Greek Theater central dining area
and beautiful gardens. It is now the site of
Point Loma Nazarene University.
1917
Sewer lines are installed.
1918
1915
1913
A branch streetcar
line to Ft.
Rosecrans begins
operation.
Mission Bay Bridge
(Fishing Bridge)
built from Ocean
Beach across the
mouth of Mission
Bay to the present
site of Mission
Beach.
OB merry-go-round the “Hippodrome” is built by O.F. Davis. It is
moved to the Belmont Pier near Los
Angeles after 1927.
1913
Wonderland opens
on 8 acres on the
bay side of Voltaire
St. from Abbott to
the sea.
1929
1924
Ocean Beach Woman’s Club
is founded.
1919
1920
Silver Spray
ApartmentHotel, Café and
Plunge open at
foot of Narragansett Ave.
Strand Theater opens
as The Ocean Theater.
1927
1925
Point Loma High School
opens.
Jesse H. Shreve announces
purchase of Sunset Cliffs Park
property from Spalding Estate.
1920
1916
Duke Kahanamoku
starts surfing era in OB.
OB branch of the SD Public
Library opens in one room
of the Sutliffe Building on
Abbott St.
1923
1926
OB seawall (from
Newport to Niagara)
is built.
Main streets are paved: Voltaire,
Bacon and Defoe (Sunset Cliffs Blvd.)
Pantages, Mills and Shreve donate
Sunset Cliffs Park to the City of SD
Defoe Street is renamed
Sunset Cliffs Blvd.
Kraft Drug Store and Bank of
Italy Buildings are opened
(Bank of Italy is the precursor
to Bank of America.)
Mission Bay Causeway
from Midway Drive
begins, bypassing
Ocean Beach. Mission
Bay is dredged.
Katherine Tingly dies.
OCEAN BEACH
7
A WITNESS TO HISTORY:
For Shepherd-Vallin, OB was home for 100 years
MIKE McCARTHY
For 100 years, Ruth ShepherdVallin called Ocean Beach her home.
Shepherd-Vallin
lived just long
enough to witness
the 125th anniversary year of Ocean
Beach’s birth.
Shepherd-Vallin
also witnessed her share of local history and the growth of a once sparsely
populated beach vacation town into a
bustling and vibrant community.
Shepherd-Vallin was born in 1906
and moved to Ocean Beach when in
1912 when she was six years old. She
passed away this summer on Aug. 6 —
just ten days short of her 106th birthday. As a member of the Ocean Beach
Historical Society, Shepherd-Vallin
shared many memories of the early
days.
In the beginning, her family lived in
a tent house with a wood stove. Transportation consisted of walking or
catching a ride on a horse-drawn carriage. Streetcars eventually provided a
connection to downtown, where she
attended San Diego High School. Point
Loma would later build a high school
that was dedicated the year Ruth grad-
uated in 1925.
In the early days, life was simple but
challenging. Food was not always readily available. Many families had a vegetable garden with a goat for milk.
Downtown San Diego supplied the
majority of essential needs but roads
were often cut off by high tides. The
early property lots were long and narrow — 25 feet by 140 feet. The purpose
behind this design was to provide
space for a home and garden with a
horse and carriage in the rear.
Shepherd-Vallin also remembered,
as a young girl, needing a chaperone
whenever she wanted to go the beach.
At the time, our local Navy boys’ reputation was not well respected until after
World War I. Security was often found
in the form of a shotgun at the front
door. Shepherd-Vallin’s mother was
raised in the wild west and was an
excellent shot — so much so, according
to Ruth — that OB’s Wonderland eventually would not let her mother near
the shooting gallery for fear of losing
all its prizes.
Shepherd-Vallin and her family survived the Great Depression and both
world wars. She lived through the progressive and modern eras. She witnessed the invention of the automobile and airplane. Her little town of
Ocean Beach always managed to maintain the reputation as a laid-back beach
town. Yet Shepherd-Vallin was not
influenced by her community’s relaxed
way of living. From the beginning,
Ruth had the reputation as a “classy
lady” who wore high heels and always
had her hair done once a week, even
during The Depression, when money
was scarce.
Ocean Beach honors the memory of
Ruth Shepherd-Vallin as its oldest
known bit of “Living History”from
1906-2012.
Shepherd-Vallin, far right, takes advantage of streetcar transportation with other
schoolmates in the early 1920s in this shot taken on their way to San Diego High
School.
Shepherd-Vallin, photo left, poses with her family for
a portrait outside their tent home in Ocean Beach
after the family moved here in 1912.
(Far left) Ruth Shepherd-Vallin, shown just before her death this year, called Ocean Beach
home for 100 years. Shepherd-Vallin witnessed 10 decades of local history. She died
in August at the age of 105 — just 10 days shy of her 106th birthday.
Courtesy photos
/
Ruth Varney Held
1906-1996
“
The young resort days …
were gone .” Held wrote .
“We did it backward , we had
our butter f ly days f irst. It was
”
a great time to grow up .
The Varney family, steeped in pioneer tradition,
moved to the new little town of Ocean Beach from
Anaconda, Montana in 1912. Six year old Ruth started first grade in Ocean Beach Elementary School,
later graduated from San Diego High School, and
what is now San Diego State University. She taught
in San diego for 35 years, 30 of them at Point Loma
High School.
An honored historian and dedicated to her community, she published the first version of Beach Town
in 1975, updating with each succeeding publication.
She also wrote magazine and newspaper articles
and a regular column in THE BEACON.
Taking Care of Ocean Beach’s Auto Needs
for Over 79 years!
(previously Wheatly’s)
Over 26 years as Sunset Garage.
Woody “Thanks” you for your business for the past 13 years!
Keep on “Cruisin’ ” OB for another 125 years!
General Automotive Repair
Including
State Certified Smog Inspections - Safety/New Buyers Inspections
Factory Service Maintenance Performed - Complete Tune-up Service
Major Engine Overhaul - Cooling Systems - Diagnostic Codes - Brakes
Purchase your own copie of Beach Town at the
Ocean Beach MainStreet Association office
located at:1868 Bacon St. San Diego, CA 92107
(619)224-4906 www.oceanbeachsandiego.com
/
1946 Bacon St. Ocean Beach
Visit us at www.sunsetgarageob.com
619-224-2929
8
OCEAN BEACH
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July 4, 1913 marked the biggest event in the history of
x
Ocean Beach — the opening of Wonderland, San Diego’s first
x
large amusement park. It covered eight paved acres on the bay
x
side of Voltaire Street, from Abbot to the sea. Wonderland
x
boasted the biggest roller coaster on the West Coast at the
x
time, a casino that included a large dance pavilion and a cafe
x
that could seat 650 for dinner, a zoo, and a fun zone with 40 “When lots were put on sale in OB in 1909, x
small promoters quickly caught on that
attractions. This truly was a wonderland!
x
On Opening Day — in addition to everything else — there here was a fantastic opportunity for a
x
beach resort, and soon there were restauwere afternoon and evening fireworks that cost $10,000.
rants, bathhouses, candy stands and games x
There was also a half-acre children’s playground, a beauti- of chance. Crowds began coming out. The x
ful fountain, and the menagerie — a forerunner of the San time was perfect for Wonderland, a glam- x
Diego Zoo.
- BEACH TOWN our amusement center.”
x
- Ruth Vaney Held, local historian
x
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>
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OUT TO THE BEACH ON SUNDAY circa 1913
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When streetcars made it easy to get to the beach, townspeople could go there every Sunday, as well as on big x
holidays. Ocean Beach was like any other resort in those days between the horse and buggy and the car in every x
family.
- Ruth Varney Held x
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Wonderland
ALBERT
G. SPALDING ESPLANADE
circa 1905
in
Ocean Beach
Albert Goodwill Spalding was a wealthy sporting-goods magnate, born in Illinois in 1850. He visited San Diego, liked the area
and fell in love with Elizabeth Churchill Mayer, director of the Isis
Conservatory of Music at the Theosophical Homestead. They married
and Spalding bought up a whole hillside of Pueblo land adjacent to
the Homestead, from Point Loma Avenue to the ocean. He dreamed
of a lovely park down on the cliffs, so in 1915 he hired a crew of men
and spent $2 million to beautify the area.
Spalding died in September 1915. In August 1916, his widow
offered the park to the city on condition it would have constant care
and be called the Albert G. Spalding Explanade, but further developments indicated this deal was never consumated. - BEACH TOWN
HIGH TIDES AND FLOODING
circa 1941
OCEAN BEACH
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The Beacon… Delivering the News to
Ocean Beach for over 25 Years!
Keeping the tradition alive!
INSIDE: OCEAN BEACH 125th ANNIVERSARY EDITION!
San Diego Community Newspaper Group
www.SDNEWS.com Volume 26, Number 21
A WILL TO SURVIVE
OB comfort station
mural draws raves
— and fresh debate
BY TONY DE GARATE | THE BEACON
...and compete
Diane Hotz of Ocean Beach rests between waves while surfing at Dog Beach in Ocean Beach.
The ribbon-cutting was two years late and the project
was overbudget by more than twofold. Nevertheless, the
Brighton Street comfort station — the public restrooms
north of Dog Beach — has earned solid reviews since
opening July 2.
In fact, the public artwork — a mural adorning the ceiling that was designed by local artist Shinpei Takeda —
has earned a nomination for an Orchid Award from the
San Diego Architecture Foundation, which will announce
its 2012 winners next month.
But at least one Ocean Beach resident who decided to
check out the restrooms during a stroll thinks the community got more than it bargained for. Two community
groups — The Ocean Beach Town Council and Ocean
Beach Planning Board — have agreed that his concerns
have merit and have scheduled separate public discussions.
The resident, Jeff Russell, said he was dismayed to discover the mural, inspired by a photograph of the historic
Wonderland Amusement Park, is overlain with snippets
SEE MURAL, Page 6
Courtesy photo
Congratulations Ocean Beach on 125 exciting years.
We feel privileged to have covered a small part of it!
10
OCEAN BEACH
The Rise of a Commmunity: 1930-1965
BY PATRICIA WALSH
ollowing the solemn years of the Great Depression,
World War II ushered in a bustling era in Ocean
Beach. San Diego’s population exploded as families
migrated west to be near military facilities at what
was then the Naval Training Center (now the civilianized Liberty Station) and the Marine Corps Recruit Depot.
F
The 400-unit government housing project Azure Vista
was built in 1941 above Sunset Cliffs. Children collected scrap
metal. Streetlights facing the ocean were painted black
because of the fear of a Japanese attack in wartime. The
Ocean Beach News carried a regular column that detailed
the lives of those in service, including time spent in captivi-
Azure Vista: 400-unit government housing project build in 1941 above Sunset Cliffs.
1940
1937
Passengers injured
as rail cars collide
on trip from OB to
downtown.
1930
Bus service is
established and
streetcar rails are
covered.
ty. Ocean Beach had its own United Services Organization — ley-Mitchell) were there. Nati’s, now a restaurant, was a Mexa nonprofit organization that provides programs, services ican import shop that offered “rare items from Mexico.”
Lowne’s Department Store was the official Boy Scout equipand live entertainment to U.S. troops and their families.
ment headquarters and gave out S&H Green Stamps. Elm’s
Local schools bore the brunt of wartime expansion.
sold men’s clothing and shoes for the family. Noel Furniture
“Enrollment at Ocean Beach Schools 2,766” was the lead
carried carpets, appliances and baby furniture. Greeting cards
story in the Sept. 14, 1945 Ocean Beach News. To accommocould be purchased at Paras Shop.
date the 1,114 students of the day, Dana Junior High School
Services were plentiful for shoe repair, typewriters and
operated on a double shift.
sewing machines.
Richard Newton and Steve Kemp, who lived in Azure Vista
By the 1960s, the Vietnam war again interrupted the quiet
then, shared their memories with the Ocean Beach Historical
Society. Their childhood experiences provide a glimpse into village life of Ocean Beach. As the war escalated 8,000 miles
life in the housing project bordered by Hill Street, Cornish away in 1965, the word “hippie” slipped into America’s lexiDrive, Ladera Street and Sunset Cliffs Boulevard. There was con as one of 220 new entries in the dictionary.
an elementary school, a child-care center and two pay phones
Hippies — “usually young persons who reject the mores of
per street. Family life met the war on the southern edge of
established society” — made their way to Ocean Beach in
Azure Vista where bunkers were embedded just below the
droves. According to archives of the Ocean Beach Historical
ridgeline overlooking the Pacific. A few of the pillboxes still
Society, hippies lived a “free-wheeling lifestyle
exist today.
that put them at odds with the old-timers.
Protest meetings, marches and picketing
The war ended in 1945, but Azure Vista
ensued.”
survived until 1957. Houses were then sold
and moved off property and empty lots
Old-timers prevailed and preserved the
were auctioned off. The school moved up
integrity of their family-friendly communithe hill and was renamed Sunset View.
ty. Hippies mellowed and moved in for
good. In the end, a seemingly impossible
Commerce prospered in the decade folblend of competing ideals created a peerlowing the war. In the 1950s, thriving busiless community coveted today for the
ness district of Ocean Beach had its own
authentic beach town lifestyle that has all
chamber of commerce.
but disappeared from America’s landOcean Beach Paint, Hardware & Glass;
scape.
and Beardsley Funeral Home (today Beards-
1947
2,250-foot fishing pier
completed at
the foot of
Del Monte St.
Closes in 1951.
1940
1950
1960
1937
1945
1951
1957
1960
Bethany
Lutheran
officially
began.
Local schools bore the
brunt of wartime expansion. To accomodate the
1,114 students, Dana
Junior High operated on
double shift.
Mission Bay Bridge is demolished
Azure Vista pill box homes were
sold and moved off property and
empty lots were auctioned off. The
school moved up the hill and was
renamed Sunset View.
Ocean Beach prospered with new businesses opening; Ocean
Beach Paint, Lowe’s Department Store, Elm’s Clothing, Noel
Furniture and more.
OCEAN BEACH
11
ITALIAN
POMA’S
DELICATESSEN
Happy Anniversary Ocean Beach
z
Poma’s is Glad to be part of the OB tradition since 1965 BP(Before Pier)
BUY LOW, SELL HIGH 1887 Billy
Carlson and Frank Higgins buy
600 acres off land for $50,000
(by comparison, a 792- squarefoot Ocean Beach home in 2012
sold for $380.
POPULATION BOOM in 1882,
San Diego’s population reaches
2,637. By 2012, more than 23,000
people live in OB.
R
T HE P OMA’ S C REW - C IRCA 1970
FLOWER FIELDS AND SEAFOOD
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flower fields and seafood in the
1890’s. That and isolation from the
city attracted campers and picknickers to the seashore.
P
Happy 125th
happy birthday Ob!
Ocean Beach!
WELL HELLO 92107! The first
Ocean Beach listing appeaing in a
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the directory recognized Ocean
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12
OCEAN BEACH
Landmarks and Business Development 1966-1984
BY PATRICIA WALSH
he watery aspects of Ocean Beach’s
personality surfaced in the late
1960s. It began on July 2, 1966
when then-Gov. Pat Brown cut the
ribbon to open the iconic Ocean Beach
Municipal Pier. The same year, Ocean Beach
hosted the World Surfing Championships.
Two years after construction was approved
in 1970 for a jetty, dogs got their day with the
founding of the world-famous Dog Beach.
T
Stretching 1,971 feet into the ocean, the
pier offers a balcony seat to Ocean Beach’s
life aquatic. While the plot varies with the roll
of the tide and change of the seasons, the
show never disappoints. On deck, the kaleidoscopic swirl of the sky sets the mood and
serves as a backdrop for daily workouts, budding romances and anglers fishing for the
catch of the day. Forty feet below, surfers take
the ocean’s dare while beachcombers crouch
in tide pools for an up-close look at life on the
rocks. Brown pelicans, flying in formation
above, occasionally steal the show when they
break ranks and fall from the sky for an ocean
feed.
The Ocean Beach Pier is life sustaining and
life affirming. The Ocean Beach Town Council, founded in 1967, uses it as the site for its
annual pancake fundraiser. With the pier
firmly anchored on the south end of the
beach, the Town Council in 1972 bookmarked
the north end by designating Dog Beach as
one of the first leash-free areas in America.
A veritable United Nations of canine camaraderie, Dog Beach is 38 acres of open space
shared by all. For locals, the site of a dog on
a surfboard or a pooch with the body of a
dachshund and head of a Labrador is as common as a kid on a bike. The ball-chasing, tailwagging frenzy of furry fun typically stops
first-time visitors in their tracks, like the guy
from another shore with a gaggle of gold
chains around his neck.
He stood with jaw dropped on the water’s
edge and asked, “Hey – are dey havin’ a special party or ’sumpin for dogs at ’dis beach?”
Yup! And it happens again every day.
With the waterfront shored up by the end
of the 1970s and home construction booming,
business blossomed again on Newport
Avenue. The times were changing. It helped
that the Vietnam War had ended and took
with it the highly charged atmosphere that
led up to the 1973 troop withdrawal from
Vietnam and 1975 fall of Saigon.
According to documents that Ocean Beach
Historical Society compiled, “The hippies of
the previous decade became the
entrepreneurs of the ’70s. Food co-ops, free
schools, a community school and new homespun businesses came into being.”
In 1978, the Ocean Beach Merchants Association was founded to nurture the family and
business-friendly beach town. By the early
1980s, celebration again became a driving
force in the community as Newport Avenue
merchants gathered in 1981 for a street fair to
raise money for the Fourth of July. Three
years later, the first large-scale Ocean Beach
Street Fair and Chili Cook-Off Festival was
staged and the star of San Diego’s cherished
community festivals was born.
1981
Merchants hold their first celebration
(Street Fair) to raise money for the
4th of July.
1970
1989
San Diego contract awarded
for construction of a 1,570foot jetty.
OB jetty construction halted
after protest by Ecology
Action Committee and a new
Corps of Engineers survey.
1966
1978
The Ocean Beach
Merchant’s Association begins with 25
paid members.
1970
1966
1967
World surfing championship held
in OB.
OB Town
Council
starts.
Planters built around
existing palm trees to
enhance pedestrian
walkways on Newport
Ave. City Council
approves establishment
of BID.
1980
1976
SDPD opens a community
relations office storefront on
lower Newport Ave.
1984
The first scale Annual OB Street Fair
and Chili Cook-Off Festival and
Fireworks Festival took place in
June. OB Planning Commission
Founded.
Bronze statute
located in Hawaii
was dedicated to
the local surf
legend Duke
Kahanamoka.
CLUB
CONTINUED FROM Page 3
Woman’s Club acted as hostesses
supplying baked goods and hot coffee 24/7.
1944 was undoubtedly the most
important year of our club’s existence. An Ocean Beach building that
had been used as a congregational
church and an Ocean Beach Elementary School bungalow was sold by
the Board of Education to the Ocean
Beach Woman’s Club for the sum of
$1,350. Next, the club’s attention
centered on getting a site on which to
place the building. At this time, fortune came to us in the guise of Miss
Jean Rittenhouse, a charter member
who graciously and generously
donated three lots on the corner of
Muir and Bacon streets, to be used
by the club as long as the club maintained the building and site.
Since then, the club has raised
needed funds by renting the facility
to many of Ocean Beach community
groups, as well as, women’s networking groups, private weddings, birthday parties and yoga classes. The
woman’s club has had book clubs,
writers groups, acting classes, arts
OCEAN BEACH
and crafts classes, Eagle Scouts,
church groups and ecological seminars. For many of the community
groups the use of the facility is at little or no charge.
The club had been a social outlet
for many seniors with monthly
bridge and canasta marathons,
weekly card games and luncheons.
For many seniors, this was their only
social activity. The club has donated
to, among others, Loaves and Fishes
emergency food, Rady’s Children’s
Hospital for its neonatal unit, OB
13
Christmas Food and Toy Drive, OB
Firework Festival and the Halloween
Carnival at the recreation center. We
have helped Correia Junior High
School buy microscopes for its science department and donated annually to OB Elementary School’s art
department.
The Ocean Beach Woman’s Club’s
garden department has started a
community garden, with communal
and individual plots. All are welcome
to join us. For more information, call
(619) 222-1008.
FREE ESTIMATES
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Happy 125th Anniversary Ocean Beach!
It’s a real privilege to spend most of my time working near the coast in O.B. and
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own work. Thank you O.B. for making me a part of your community since 1984!
Personal Service Excellent on Detail! Bonded, St. Lic. #538443
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FROM
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YOUR NEIGHBOR. YOUR REALTOR.
EST. 2003
z
1,971 — Length in feet of the
Ocean Beach Pier, making it the
longest concrete ocean pier on
the West Coast in 1966. Huntington Beach comes in second with
its pier at 1,856 feet. Elsewhere
in San Diego, Imperial Beach
pier: 1,491 feet; Scripps Pier in La
Jolla: 1,090 feet; the wooden
Crystal Pier in Pacific Beach: 872
feet.
WOOF, ARF-ART! — With the
founding of Dog Beach in 1972,
this Is dog speak for “Let’s go play
R
at the beach.”
FLOCK OF SEAGULLS — In 1973,
brothers Rick and Bob Sorben created the iconic seagull/Ocean
Beach logo that flies around town
on windshields.
P
BEST OF THE BLOCK — On June
23, 1984, volunteers and many
Ocean Beach merchants turn out
to repair the Newport Avenue
home of 73-year-old Martha Black
as part of a competition sponsored by the Ocean Beach Merchants Association to encourage
people to clean up their homes.
According to a story in the San
Diego Union, City Councilman Bill
Cleator and Assemblywoman Lucy
Killea helped with the efforts.
O
TWO — The original number of
days the annual Ocean Beach
Street Fair and Chili Cook-Off Festival ran.
3,126 — The number of houses
built from 1950-59 in Ocean
Beach, the most new construction
here to this point in a single
decade. The boom continued again
from 1970-79 when 3,126 more
structures went up.
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14
OCEAN BEACH
Ocean Beach MainStreet Association:
The Ocean Beach MainStreet Association, originally the Ocean Beach Merchants Association, was
started in 1978 with 25 members. A group of local
business owners were looking for a way to address
the needs of the growing business community, like
street cleaning and beautification, landscape maintenance and better representation at the city level.
From this group a
larger organization grew
and began fundraising
for their needs through
special events, like itsfirst-ever Street Fair,
which was held to raise
money for Fourth of July
Fireworks in 1981.
By the mid-1980s,
the group was applying
for Community Development Block Grant funds
and working with local
architects to find solutions to their needs. The
Ocean Beach Business
Improvement District
(BID) was established in
1989. By the 1990s, the
OB Tile Project’s Phase 1
was created, the OB
Farmer’s Market began
(May 13, 1992) and beautification projects began
throughout town — a
Town Square, Veterans’ Plaza and directional signs
throughout the community. A full-time executive
director was hired and funds were used to establish
a community office where the OBMA would be able
to interface with other community groups, their busi-
1978-2012
ness members and the community as a whole.
Some of the things the group focused on were
developing special events, community enhancements
and working with graphic artists and public relations consultants to brand themselves and their work.
In 1998, after waiting 13 years, Ocean Beach Merchants Association earned the “National Mainstreet”
designation from the
National Trust for Historic Preservation. After
that success, the OBMA
applied to take over the
management of the MAD
along Newport Avenue
from the city of San
Diego.
In 2000, the OBMA
also donated all the funds
to help replace the police
storefront with the police
trailer office at the OB
Pier parking lot and has
financed it ever since.
The OBMA works to
maintain several public
art projects (Community
Murals and Utility Box
Program), partners with
local community groups
to fundraise (Ocean
Beach Community Foundation and Ocean Beach
Town Council), manages
the PROW (Public Right of Way Program), manages
the Maintenance Assessment District (MAD) and
works daily with its business membership (500-plus)
to promote those businesses, as well as the Ocean
Beach community.
the
CONGRATULATIONS
Black Ocean Beach on 125 Years!
Bead There’s no place we‘d rather “Bead”
The Black Bead Celebrates over 19 years in OB!
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OCEAN BEACH
Newbreak Coffee & Café
2 Unique locations in Ocean Beach serving
Serving the Best Cup of Coffee in OB for 19 years!
Congrats OB on 125 exciting years
Can’t wait to see what’s “brewing” for the next 125!
Traditional Breakfast at Both Locations, Fresh Bagels,
Breakfast Burritos, Pastries, Gourmet Sandwiches, Paninis, Entreé
Salads, Homemade Soups & Healthy Wraps!
Open 6am M-F
6:30am Sat-Sun
1830-D Sunset Cliffs Blvd.
Ocean Beach
619-226-4471
1959 Abbott Street
Ocean Beach
619-224-6666
www.newbreakcafe.com
15
Bethany
Lutheran
Church
Worship
10:30am
2051 Sunset Cliffs Blvd., Ocean Beach
619-222-7295
BethanyLutheranOB.org
Congratulations Obecians
on Keeping it Wonderful!
Let’s Keep Cultivating Our Garden
Garden and Design Classes
Sat Sept 22 10am - 12noon
Cost: $25.00
• Outdoor Lighting Sat Oct 13 10am - 12noon
Cost: $25.00
Sat Oct 27 10am - 12noon
Cost: $25.00
• Planting
Sat Nov 4 10am - 12noon
Wildflower Seeds
Cost: $35.00
• Irrigation Basics
• Saving Water
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5083 Santa Monica Ave • Ocean Beach • 619.222.PIER
16
OCEAN BEACH
‘Mouse,’ the pied piper among Ocean Beach surfers
Surfing legend Jim Robb still making waves in and out of the water
By PATRICIA WALSH
In a town that prides itself on authenticity,
there is no one more genuine than Jim Robb.
A one-time lifeguard and lifetime surfer,
Robb, 79, is the Poseidon of Ocean Beach.
He has lived his life not under the water, but
on it. Instead of a three-pronged triton spear
that the Greek god carried, Robb’s scepter is
a surfboard. His baby-blue eyes rival the
deep blue that Poseidon’s were reputed to be.
When he talks about his love of the surf and
sea, Robb’s eyes sparkle like the sunlight on a
wave.
“It’s kept me in good shape all my life,” he
said. “Now, I am so lucky to grow old around
young people who surf.”
Even as he looks toward his 80th birthday
in April, Robb — nicknamed “Mouse” as a
kid because he was small and skinny — can’t
be kept from the water. Most recently, he’s
taken up another water sport.
“I just started a new career in paddleboarding, and it’s exciting,” he said. “Surfing
is fun when you’re young and more agile.
You get slower feet as you get older.”
At a seaside picnic table with a bird’s-eye
view of the surf and Ocean Beach pier,
Mouse reminisces about a time before
crowds, wetsuits and sunscreen.
“You weren’t allowed to surf with the big
guys until you could control the board,” he
said. “You weren’t allowed to brag. If you got
a good wave, they’d let you know. You had
etiquette and would share the waves.”
The band of boys who ruled the waves with
Mouse from San Onofre to Ocean Beach
included Skeeter Malcolm, Marsh Malcolm,
Bob Figer, Sonny Maggiora, Buddy Lewis,
Izzy Isbell, Bruce Westphal, Don Mellon,
Rod Luscomb, Lance Morton, Considine and
Hal Krupens. Their happy days and high
jinks are captured in two books, “The Lifeguards” by Robert C. Baxley and “The Beachboys” by William Ward Martin.
In “The Beachboys,” Martin recalls a young
Poseidon who in the 1940s and ’50s owned
the surf at the Cliffs, Ab and Garbage.
“Mouse, smallest of the crew, seemed sprung
from the very elements themselves. In all
weathers and season you could find him at
the beach or out at the cliffs. Full of stories
and good time he knew everybody … Mr.
Information they called him. He loved to
charm audiences and sweet talk the girls and
nobody was ever more at home on the
/Words to live by/
“It’s kept me in
good shape all my
life,” he said. “Now,
I am so lucky to
grow old around
young people who
surf.”
Jim “Mouse” Robb, shown third from right in this historic photo, poses with several surf buddies at Sunset Cliffs.
waves.”
In “The Lifeguards,” Baxley has a chapter
titled “Mouse and the Great White Shark.”
“(Mouse) was then, and is today, one of
the best surfers ... Always light, muscular and
strong of heart … he has probably saved
more lives over the past 40 years than any
other person around these waters.”
When the World Surfing Championship
came to Ocean Beach in 1966, Mouse competed in the tandem event with Judy Dibble.
The memory is captured in a stack of blackand-white photos Mouse keeps from the
glory days.
In 1999, Mouse, then 66 years old, competed in the National Lifeguard Championships in Cape May, N.J. He won the 800meter paddleboard race in the super veteran
category.
While more than a half-century of standing on a surfboard has left Robb with ramrod
posture and a core like a rock, the surf and
sun have weathered the Scotsman around
the edges. Melanoma claimed a chunk from
the top of his right ear. He has a “little arthritis” in his shoulders, and more in his big toe.
When he was 56, he beat cancer in the lining
of his bladder with an operation that kept
him from undergoing chemo.
“It’s the normal aches and pains from
being almost 80,” he said.
While he doesn’t take any prescription pills,
Mouse does admit to a daily dose of glucosamine.
“I went for several months without it, but
Courtesy photo
Jim Robb, aka “Mouse,” looks at a picture from 1966 that captures him in a tandem-surf event holding partner Judy
Dibble over his head.
Photo by Patricia Walsh I The Beacon
later there was pain, so I started taking it
again,” he said.
Out of the water, Mouse, who retired at 53
from a career at Western Electric, is a bigger
part of the Ocean Beach community. He and
his wife, Carole, married 55 years, raised a
daughter and a son.
A two-time grand marshal in the OB Holiday
Parade, Mouse volunteers around town and
wires the Ocean Beach Christmas tree. On
the beach, where everyone knows his name,
he is constantly stopped to talk about surfing.
“I do have a lot of friends and know a lot of
people,” Mouse said. “My wife says I’m the
pied piper of surfers.”
OCEAN BEACH
17
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[email protected]
619.573.4738 office 619.573.4758 fax
866.686.8143 toll free
Member FINRA/SIPC
Chip Messenger
Investment Representative
CA Insurance Lic. #Oc84814
{
}
Ocean Beach!
Keeping OB in Style for 20 years.
Anniversary Special
20% OFF your entire purchase
5054 Newport Ave. Ocean Beach www.dreamgirls5054.com
Dog Beach Dog Wash
Do-It-Yourself
Service and Accessories
Keeping Dog Beach & the
Dogs clean for nearly 20 years!
Happy 125Th OB!
4933 Voltaire Street, San Diego, CA 92107
619-523-1700
Open 7am to 9pm, 7 days a week
www.dogwash.com
Celebrating 44 years in OB
Sales • Service • Accessories
Happy 125th
Anniversary OB!
It’s been a Great “Ride” for the past
23 years – Roger & Yasuko
Cable Street
(619) 224-7084 1911
Ocean Beach
18
OCEAN BEACH
Ocean Beach as we know it: 1985-2012
BY PATRICIA WALSH
n the late 1980s, Ocean
Beach became a magnet
again for independent
businesses. Locals renewed their affection for the place
they called home and pushed for
economic and traffic studies. Newport Avenue received a face lift and
San Diego City Council approved a
business improvement district.
T
By the early 1990s, long standing businesses were joined by the
influx of antique stores and OB
became San Diego’s antique row.
Residents shared the love by wrapping their arms around Newport
Avenue with a tile project. When the
Farmer’s Market came to town in
1992 it brought with it another reason to visit — or never leave — OB.
Even now, 20 years later, the market offers an eclectic and revolving
selection of fashion, food and cool
finds.
In 1994, a handful of residents
made preservation a priority and
founded the Ocean Beach Historical
Society. The most important room
in town may be in the basement of
the United Methodist Church where
OBHS volunteers maintain a growing collection of OB’s history.
had a new importance. Celebrations, civic treasures, buildings and
businesses all had a new meaning.
The Ocean Beach MainStreet Association led the charge and continues preservation through organization,
promotion,
economic
restructuring and design.
Among the gems in the archives
are picture boards of bungalows and
cottages built before 1931. The
boards represent the passion of
Priscilla McCoy, one-time chair of
the Ocean Beach Planning Board,
who, in 2000, set out to save the
structures and created the Ocean
Beach Cottage Emerging Historic
District. Other documents tell the
story of a little branch library that,
despite continual threats of closure,
has kept its doors open since 1928
through the unwavering support of
groups like Friends of the Ocean
Beach Public Library.
The local economy is driven by
OB’s independent small business. A
food co-op and grocery stores support lifestyles from vegan to carnivore. Surf and skate shops, thrift
and bargain stores and a 93-yearold hardware store beckon with the
every day essentials.
Services abound for well being
and cutting-edge looks with choices
for salons, spas, workouts and
healthcare. A multitude of auto services keeps wheels rolling. There is
an abundance of alternative businesses like crystal stores, herb shops
and tarot card readers. In Ocean
As the 20th century came to an Beach, you can get a tattoo, pick up
some incense and find artisan
end, everything that was old in OB
jewelry and beach-influenced fash- burgers, sushi, sandwiches, pizza,
ions without getting in a car.
Mexican fare, breakfast, lunch, dinner, coffee, sweets and a late-night
Hotels are walking distance to snack are all on the menu. The origOB’s restaurants and bars, which inal, fresh and affordable food has
are second to none. Fish tacos,
cont’d on page 19
1984
The first large scale
annual Ocean Beach
Street Fair and Chili
Cook-Off Festival
and Fireworks Festival takes place in
June.
1985
OB Merchants Association applies for its first
CDBG (Community
Development Block
Grant) and is awarded
$100,000. Local architects are enlisted for the
project.
1980
1999
1992
May — first OB
Farmers Market
held.
1993
Arts & Culture Commission designs and
funds Town Square,
Veterans' Plaza, OB
Directional Signs.
1990
1987
30 firms are interviewed and Rob Wellington Quigley, AIA is hired as a lead consultant for Ocean Beach design, economic and traffic studies. As a result of the
community workshops, his group had this to report: “The people of OB deserve
tremendous credit for their courage and creativity in tackling a multitude of complex and diverse problems and opportunities concerning their downtown... that is
a wonderful accomplishment.”
1990
Tile project
along Newport
Ave. begins.
2010
Artist, Activist Rich
James creates the OB
Community Mural
Projet for the 20th
Annual OB Street
Fair & Chili cookoff. Today 11 murals
can be found on
buildings
throughout OB.
Members of the business
community work together to
form the Ocean Beach Restaurant, Entertainment & Lodging Group (OBREL) and
come up with ways to bring
more people in to the community.
2000
1997
2001
Ocean Beach
designated
the ‘Best
Place to
Watch a Sunset’ by Sunset
Magazine.
Ocean Beach Farmers
Market receives Best
Farmers Market in
the State Award by
San Diego Magazine.
OCEAN BEACH
19
Happy Anniversary
Ocean Beach!
From
z
HEART AND SOUL — “The
pier is sort of the heart and soul of
Ocean Beach.” — Councilman Ron
Roberts told the San Diego Union
when the Ocean Beach Pier
reopened on Jan. 21, 1991 after
being closed 14 months to under-
go $2 million in renovations.
“TWO CLASSY DAMES FROM
THE OLD DAYS” — The title of a
presentation at the first Ocean
Beach Historical Society meeting
held in February 1994. Featured
were author and OB Historical
Society founder Ruth Varney Held
and her friend Helen Lowry Gute.
R
SMALL BUT SIGNIFICANT — In
2000, Priscilla McCoy, Ocean
Beach Historical Society board
Congratulations
OB on 125 years!
LITTLE
CHEF
CHINESE FOOD TO GO
&
50% OFF
member, leads the charge to preserve cottages built before 1931
and creates the Ocean Beach Cottage Emerging District.
P
BOOKMARK
— In 2002, the
Ocean Beach Branch Library is
designated a historical landmark
by the city of San Diego.
O
Celebrating OB’s 125th
with these special deals!
Thank You
Ocean Beach
Classic Rolls
FREE Small SAKE
with any large Beer
We appreciate your
support over the last
22 years!
READERS
CHOICE
AWARDS
Daily Lunch Specials
Served 12-3pm
2 0 1 2
619-222-6627
www.obsushisushi.com • Open 12pm to 9:45pm
619-222-3288 • 4967 Newport Ave., Ocean Beach
“DUDE, I NEED A ROADMAP”
“Dude, I need a roadmap to eat
through this thing,” food guru Guy
Fieri says to Hodad’s owner Mike
Harden as he gets ready to eat a
Hodad’s burger on the TV show
“Diners, Drive-ins and Dives” in
2009.
FLIP-FLOPS — Accepted attire in
2012 in Ocean Beach hotel, restaurants and bars– collectively the
Happy Birthday
Ocean Beach!
125 Years for you,
6 Years for
Ocean Beach Business Center
& both going strong!
beach town’s biggest businesses.
Buy LocalShip Anywhere!
BELIEVE IT OR NOT! The size of
the graduating class of Ocean
Beach Elementary School in 1910
was 1. Today, nearly 3,400 children
attend eight public and private elementary and middle schools located in the 92107 ZIP code.
Ask about our fine art printing on
paper or canvas
4876 Santa Monica Avenue
Phone: 619-222-4876 Fax: 619-222-0976
www.obbusinesscenter.com
• Print
• Pack
• Ship
• Notary
• Mail Boxes
Congratulations
cont’d from page 18
Ocean Beach on 125 years
been the darling of national and
international media attention.
NEW HAPPY HOUR
2-6pm
Monday-Sunday
The entertaining sounds of live
music and the crack of a cue
against billiard balls drift from
countless clubs and bars onto busy
pedestrian-filled streets.
Ocean Beach is a modern-day
Wonderland that echoes the
excitement of the 1913 seaside
amusement park of the same
name. If author and historian
Ruth Varney Held were alive in
2012 she would get to relive OB’s
butterfly days all over again. Perhaps her new book might be titled
“Beach Town USA: It’s Everyday
in Ocean Beach.”
4902 Newport Ave. San Diego, CA 92107
P: 619-222-TAPA
www.thejointob.com
20 Draft Beers
Specializing in local
and craft brews
Serving Ocean Beach for 47 years
OPEN FOR LUNCH
11am - 2pm Mon. - Fri.
Featuring our full menu
WE NOW
D EL IVE R
to Ocean Beach & Pt. Loma
(619) 223-8197
FULL BAR • WINE CELLAR
HAPPY HOUR 4-6 P.M. DAILY
3663 VOLTAIRE STREET • SAN DIEGO
20
OCEAN BEACH
OB flexes muscle in city’s world of entertainment
By BART MENDOZA/Beacon
Ocean Beach is today one of the
top neighborhoods in San Diego to
hear live music. While this is a relatively recent phenomenon, there
have always been venues at which
to catch a band or two in the
Ocean Beach area.
The current explosion of options
and musical prowess began back
in the mid-1980s amid the growing number of restaurants in
Ocean Beach. In addition to such
popular local nightspots as Win-
“We’re a vacation destination now, whereas we didn’t
have that claim before. We
meet a lot of people in our
office who are here for an
extended periods of time
and they want to immerse
themselves in the culture of
Ocean Beach.” - Denny Knox
ston’s Beach Club, The Harp, Gallagher’s and Java Joe’s, there is
the popular weekly OB Farmers
Market on Newport Avenue. And,
at various times of the year, the
streets truly come alive with music
at events like the annual Ocean
Beach Street Fair and Chili CookOff Festival, and the yearly Holiday Parade celebration.
Ocean Beach has established itself among San Diego’s music industry, drawing powerhouse performers — and setting the stage for up-and-comers in the business — through such events as the annual
Ocean Beach Street Fair and Chili Cook-Off Festival, the weekly OB Farmers Market and nightly performances at venues throughout the heart of Ocean Beach.
For 125 years, Ocean Beach has
been one of San Diego’s scenic
jewels, known for its excellent
beaches. But Denny Knox, executive director of the Ocean Beach
MainStreet Association, said she
feels the boom in music is an
“added attraction” for visitors and
tourists to the already magnetic
community.
“Definitely,” Knox said. “We’re a
vacation destination now, whereas
we didn’t have that claim before.
We meet a lot of people in our
office who are here for an extended periods of time and they want
to immerse themselves in the culture of Ocean Beach. They want to
meet the locals and visit the local
stores, restaurants and bars.”
She said Ocean Beach can now
boast an entertainment district
because it offers far more restaurants than it has ever had.
“And that’s going to drum up a
bit more nightlife,” Knox said.
Michael Head, who books performers for the Ocean Beach
Farmers Market, as well as for
numerous stages at the OB Street
Fair and Chili Cook-Off Festival,
said he has also noticed an upward
swing at both events and in an
increased interest by performers
wanting to play in the area.
He agrees that music draws people to the community, noting that
this applies to listeners and musicians alike.
“We just had a band play that
came all the way from France and
included the OB Farmers Market
on its tour,” said Head. “It was
great. Although they only knew a
little English, they spoke music, so
the crowd loved them. ”
Head said the increase of entertainment at area venues has also
been beneficial to Ocean Beach’s
own artist community.
“Bands see it as a sort of a pathway to play here,” said Head.
“They see other bands that have
come out of the area, like Slightly
Stoopid, Jet West and the Heavy
Guilt. Musicians, for example, see
the track record of a venue like
Java Joe’s, which has helped
establish performers with names
like Jewel, Jason Mraz and Steve
Poltz, and they want to be a part of
that, too.”
OCEAN BEACH
PAINT, HARDWARE & FEED
H APPY A NNIVERSARY OB!
We’re Proud to be one of Ocean Beach’s
oldest ongoing Businesses - Serving the
community for over 93 years!
Your Local Independent Hardware Store
Problem Solvers Since 1919
4871 NEWPORT AVENUE
(619) 223-3083
OCEAN BEACH
21
NEWPORT PIZZA & ALE HOUSE
HAPPY 125 T H OB!
z
POPULAR OB
BUMPER STICKERS
“Ocean Beach –
It’s beside the
point”
A N Y WAY
INCOME TAX & BOOKKEEPING
OCEAN BEACH
• Year-round Tax Service
• Notary Public
• Bookkeeping & Payroll
YO U S L I C E I T. . .
STILL RULES!
Proud to be part of OB
S t a c e y T h a ye r
for over 26 years!
Newport Pizza in 1993
4869 SANTA MONICA AVENUE,
SUITE C
21 CRAFT BEERS ON TAP • 100 BOTTLED BEERS
PIZZA BY THE SLICE Free Delivery in OB
R
5050 NEWPORT AVE. • OCEAN BEACH • 619.224.4550
P
"Happy 125th Anniversary OB!!"
“U.S. out of OB”
“OB Is an attitude,
not an address”
“Respect OB”
OBECEANS (OH BEE SHUN)
Noun: A native or resident of
Ocean Beach. Adjective: Of, relating to, or characteristic of the
state of neighborhood of Ocean
Beach.
R
(619) 225-9571
SAN DIEGO, CA 92107
Next to the Post Office
LolaLuna
Lunaisisproud
proudtoto
Lola
haveserved
servedthe
theOcean
Ocean
have
Beachcommunity
communityfor
for
Beach
thepast
pasttwelve
twelveyears.
years.
the
Thankyou
youfor
for
Thank
shoppinglocal
localand
and
shopping
supportingthe
theOcean
Ocean
supporting
BeachCommunity.
Community.
Beach
READER
CHOIC
AWARD
R E TA I L / S E R V I C
2 0 1
OB: A STAR IS BORN
Ocean Beach has been featured
on TV shows like “Wonderland,” a
(619) 222-6811 / 619.223.7421
4985 Newport Ave. Ocean Beach
KPBS series in 2009 hosted by
Noah Tofolla; “Terriers,” an HBO
series that ran for one season in
2010; and “OB Law,” a segment in
San Diego newsman Larry Himmel’s “San Diego at Large” show
from the mid- 1980s.
NEWPORT AVENUE
P
OPTOMETRY
CIVIC
ORGANIZATIONS
Providing Eyecare for the community
Ocean Beach Community Foundation
www.wesupportob.org
The mission of the OBCF is to preserve,
educate and improve the quality of life in
Ocean Beach. OBCF Foundation raises
funds through private donations, fundraising
efforts and community grants. Ocean
Beach Community Foundation supports
programs in Community Education, Community Enhancement, Community Spirit and
Public Safety. Ocean Beach Community
Foundation builds collaborations that bring
schools, businesses, churches and other
area community based organizations together for the betterment of Ocean Beach.
Community Education: Utilize a variety of
contests, advertising mediums and scholarships to inform merchants and residents of
our support of community enhancement
programs.
If you are interested in becoming a partner
and supporting programs that benefit the
Ocean Beach Community, please contact us
at [email protected].
Ocean Beach Town Council
www.obtowncouncil.org
The object and purpose of the Ocean
Beach Town Council is to express the will
and represent the welfare of the community
con’t on page 23
HAPPY
125TH OB!
in the same location since November 1957
OB - 125 Years & Counting
Keep the“Vision”Alive
Be Sure to Celebrate at our:
HAPPY
HOUR
Every Monday Thru Friday
Check our Football Specials
During NFL Games
3-7pm 1/2 Price Appetizers
$1 Off Drafts & $2.75 Wells
12-5pm Burgers, Fries & Beer
Special-$10. Excluding Sculpin
aBEST
reader’s
choice for:
NEW RESTAURANT
AMERICAN RESTAURANT
2228 Bacon St
Ocean Beach
619-221-8100
Serving San Diego since 1976
For that “One of a Kind” Gift
HAPPY B-DAY OB!
Dr. Mitchell (left) founder of Newport Ave. Optometry &
Current Owner Dr. Eli Ben-Moshe since 1995.
Selling Recycled Treasures
in Ocean Beach for 16 years
Buy - Sell - Trade
Dr. Eli Ben-Moshe & Associates
4822 Newport Avenue
(619) 222-0559
www.NewportAveOptometry.com
$$ TOP DOLLAR PAID FOR GOLD & SILVER $$
619-223-6170
4926 Newport Ave. Ocean Beach
22
OCEAN BEACH
OB’s skate park still filling a key need for local youths
By PATRICIA WALSH
It’s been 12 years since the
trendsetting Robb Field Skate Park
opened and life here is still rolling,
flipping and grinding along.
The first municipal skateboard
park in San Diego when it opened
in 2000, the site took 11 years to
become a reality, according to Mike
Ryan, a community activist and
former Ocean Beach Town Council-member who saw the project
through to fruition.
“When it was first proposed, I got
laughed at,” Ryan said. “Liability
was the issue, but eventually things
changed.”
Once a new law was passed that
exempted the city of San Diego and
its employees from any litigation
resulting from injury at the park,
the city happily footed the bill.
Still, over the years, the park has
had its ups and downs.
When it first opened, the park
was gated and supervised. Users
paid $5 a day or $30 a year to
enter. Three years ago, when the
city was faced with do-or-die bud-
get cuts, the skate park, along with
five others in the city, lost its supervision and the user fees were
dropped.
Today, the 40,000-square-foot
crater of concrete rails, ramps and
curves is free for all and open 24/7.
“It’s no hassle,” said Ryan. “It’s
always open and it’s free. Kids are
having a ball and being cool. What
could be better than that?”
“It’s no hassle,” said
Ryan. “It’s always
open and it’s free.
Kids are having a ball
and being cool. What
could be better
than that?”
Top Middle: Mike Ryan, who worked behind the scenes for 11 years to
make OB's skate park a reality, is glad to see his efforts still make a difference in the community today.
Bottom: Tanner Fox, 12, nails a flip every time on his Razor.
P
OCEAN BEACH
23
cont. from page 21
of Ocean Beach by:
• Providing a forum for the discussion of
community issues
• Communicating the views and needs of
the community to the appropriate agencies
• Taking the appropriate action on the
community issues
• Promoting the general betterment and
beautification of Ocean Beach and the welfare of its residents
• Fostering cooperative efforts among all
community organization and residents for
their mutual benefit
Ocean Beach Historical Society
www.obhistory.wordpress.com
The Ocean Beach Historical Society is a
non profit organization dedicated to documenting and preserving the unique history
of Ocean Beach. The group meets regularly,
holds an annual photograph contest celebrating the community and has a large
archive of photographs, news archives and
microfiche.
Ocean Beach Community
Development Corporation
www.obcdc.org
OBCDC is a 501c3 non profit organization
dedicated to promoting the vibrancy of the
Ocean Beach neighborhood. They were
founded in 1993 by a group of residents
concerned about the future of the neighborhood. In the course of their history, they
have chalked up an impressive list of
accomplishments aimed at preserving and
enhancing the unique character of OB, and
they’ve kept on making news. OB CDC is
run by an active board composed of neighborhood residents. Our professional staff is
responsible for the day-to-day operations of
the organization.
Ocean Beach Planning Board
www.oceanbeachpb.com
The Ocean Beach Planning Board is recognized by the City of San Diego as the primary advisory group for land use and land
development issues in the Ocean Beach
community. An urbanized coastal community containing 742 acres within its approximately one square mile planning area. The
Ocean Beach Planning area is bounded by
the San Diego River to the north, the Pacific
Ocean to the west, Froude Street and West
Point Loma Boulevard on the east, and Adair
Street to the south. The Ocean Beach Planning Board meets on the First Wednesday of
every month at 6:00PM at the Ocean Beach
Recreation Center at 4726 Santa Monica
Ave. The Ocean Beach Project Review Committee meets on the Third Wednesday of
every month at 6:30 at the Ocean Beach
Recreation Center at 4726 Santa Monica Ave.
Ocean Beach Kiwanis
www.oceanbeachkiwanis.org
Kiwanis Club of Ocean Beach are now in
their 84th Year of Public Service. They are a
Hands-On Community Service Organization
serving the beach communities since 1928.
Objective: To respond to the needs of the
community. The clubs primary emphasis is
on the youth, with the willingness to support
all facets of our community. Kiwanis,
through guidance and example, works to
develop future generations of leaders. Every
day, Kiwanians are revitalizing neighborhoods, organizing youth-sports programs,
tutoring, building playgrounds, and performing countless other projects to help
children and communities.
Commitment: Our club meets for dinner
on the first and third Monday of the month .
Please refer to the " Club Meetings " on your
left for a complete schedule .
Not For Profit: Every dollar we raise from
the community goes back to the community
!
z
HAPPY 125TH OB
KEEP ON GROOVIN’
Out of the BLUE
and into...
Providing the Most
Best Ocean View 2012, 2011 & 2010
Place to Watch People 2012, 2011 & 2010
Best Fish & Chips 2012, 2011 & 2009
and Best Seafood 2012
Breakfast • Burgers • Salads
Sandwiches • Seafood
Appetizers • Mexican Food
We’re on the Pier at the end of Niagara
619.226.3474
Unusual in Novelties
for over 40 years
•Pipes
•Tobacco
•Cigars
•Jewelry
•Clothes
•Books
•Posters
•Music Center
5017 Newport • Ocean Beach • 619-222-5498
Open Seven Days - All Major Credit Cards Accepted
Happy 125th Anniversary OB
Keeping your Car
Looking Good for 33 years
We Specialize in
Insurance Work, Collision Repair
& Paint
INCORPORATED
4856 VOLTAIRE STREET
SAN DIEGO, CA 92107
(619) 223-1232
FAX 223-0820
Formerly at 1955 Bacon St.
Cheers OB!
On your 125th!
Providing Ocean Beach with Good Times, Good
Company & Great Drinks for nearly 75 years!
Early Years at the AZ
Since the 1930’s
619-223-0558
5034 Newport Ave., Ocean Beach
www.tonysbarob.com
Since 1943
619-223-7381
1925 Bacon St. Ocean Beach
www.theazcafe.com
Since 1974
619-222-0722
5028 Newport Ave., Ocean Beach
www.sunshineob.com
24
OCEAN BEACH
Hodads Opened in 1969 at their Original Lo
cation
next to the Life Guard Tower Parking Lot
Hodad’s moved to Voltaire from 1980-1991
Hodad ’s on Newport Ave. 1991-Today

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