Master Franchise Presentation

Transcription

Master Franchise Presentation
www.thebagelbars.com
Country of Origin: Ireland
Date Established: 2001
Number of Units: 24
CONCEPT
The Bagel Bar Coffee House offers a bagel / coffee
/ sandwich alternative, where people can enjoy
excellent quality food in a relaxed friendly atmosphere.
Type of Franchise Available:
Master Franchise Agreement with an option to
sub-franchise
Average Investment per Store:
Depends on many factors including location, rent,
outlet size (60 sqm to 200 sqm) and equipment
averages US$ 200,000 – US$ 300,000
Global Presence:
Ireland, United Arab Emirates, Saudia Arabia, Qatar &
Azerbaijan
Franchise Availability:
MENA, Indian Sub-continent and World Wide
“Our reputation as an eatery is one that offers a varied
menu with excellent standards.”
BACKGROUND
STORES
The Bagel Bar Coffee House was founded by Raymond Cowzer in response to a growing
demand by working professionals for a healthier option to the standard sandwich,
while incorporating a more international taste to the range of fillings and sauces used
in creating our unique signature bagel sandwiches.
Abbey Street,
Dublin, Ireland
Since opening our doors on Poolbeg Street, Dublin, Ireland in 2001, demand for our
product has been so great that we have expanded our business and currently operate
28 franchised stores. We believe this reflects the high quality and standards of our
products and our continued commitment to customer service.
The Bagel Bar Coffee House Franchise is a global company which operates company
owned and franchised stores in Ireland, U.A.E., Kuwait, Saudia Arabia, Qatar and
Azerbaijan with new regions in negotiation for Oman, Jordan, Egypt, Lebanon, Libya,
Kurdistan, Peru, Bolivia, Germany, Austria, Switzerland, Nigeria, Australia, South Africa
& U.S.A.
To ensure the highest quality product, The Bagel Bar Coffee House import and supply
our proprietary bagels from the foremost bagel producer in England in addition to the
many other proprietary food items and products including our signature roast coffee
blend.
The basic concept of The Bagel Bar Coffee House is to offer a more sophisticated
coffee/sandwich alternative, where people can enjoy excellent quality food in a
relaxed friendly atmosphere. We pride ourselves on our customer service and have
built a reputation as an eatery that offers a varied menu with excellent standards.
Our work in developing the business has been recognized by The Irish Franchise
Association, winning “Franchise Person of the Year” (Ray Cowzer) in 2004 followed by
“Best Emerging Franchise” in 2005.
Omni S.C.,
Dublin, Ireland
STORES
STORES
Sara Tower,
Qatar
Gulf Mall,
Qatar
STORES
STORES
Manchseter Tower,
Dubai, U.A.E.
Dubai Festival
City Mall,
Dubai, U.A.E.
STORES
STORES
Emaar Square,
Dubai, U.A.E.
Yas Mall,
U.A.E.
STORES
STORES
Vision Tower,
Abu Dhabi,
U.A.E.
Bawadi Mall,
Al Ain,
U.A.E.
STORES
STORES
Maresy,
Abu Dhabi,
U.A.E.
Ganjilik Mall,
Baku, Azerbaijan
Bagels
MENU
Bagels
MENU
Breakfast
474 Kcals
Triple Cheese
603 Kcals
Italian Job
N 548 Kcals
Beef Philly
515 Kcals
Chicken Philly
514 Kcals
Veggie
529 Kcals
Chicken Fillet
630 Kcals
Specialist
397 Kcals
Chicken Caesar
472 Kcals
West Coast
506 Kcals
Mexicana
391 Kcals
Bangkok
360 Kcals
487 Kcals
Ploughmans
399 Kcals
Classic Club
620 Kcals
Beef Burger Bagel
700 Kcals
Cajun
Maui
463 Kcals
Halloumi
N
558 Kcals
MENU
MENU
Toasties • Soup
Baked Potato
Toasties
Egg & Beef Bacon......................20 dhs
440 Kcals
Cheese......................................15 dhs
336 Kcals
Soup
Freshly
made
everyday
Breakfast
Mini
Breakfast
1 beef sausages, 1 beef bacon,
1 egg, beans, toast and regular tea
or black coffee or orange juice
Full
Breakfast
2 beef sausages, 2 beef bacon,
1 egg, beans, 2 hash brown, toast and
regular tea or black coffee or orange juice
Cheese, Tomato & Onion..........17 dhs
353 Kcals
Turkey & Cheese........................20 dhs
398 Kcals
Beef, Onion & American Mustard.....22 dhs
302 Kcals
Chicken & Cheese.....................17 dhs
433 Kcals
Baked
Potato
served with a side salad
Chicken, Cheese & Beef Bacon....20 dhs
515 Kcals
Any Signature Bagel Filling
on a Toastie..............................................
Choose Filling:
•baked beans
•cheddar cheese & beef bacon
•chive creamcheese & beef bacon
•cheddar cheese, turkey & mayo
•sweet thai chilli chicken
•tuna sweetcorn & red onion
Strawberry & Feta
Salads
MENU
Summer Salad
Salads
MENU
Rocket leaf salad, sliced strawberry,
feta cheese, drizzled in balsamic dressing
Pine Forest Special
My Sweet Tuna Salad
Mixed salad (cos, baby leaf, rocket)
pine nuts, feta, olives, sundried
tomato, drizzle of vinegarette
Mixed salad, tuna, cucumber,
onion, tomato, mixed peppers,
drizzle of sweet Thai chilli
298 Kcals
Caesar Salad
Cos lettuce, chicken, beef bacon,
croutons, parmesan shavings.
361 Kcals
264 Kcals
Mixed Chicken Delight
Select (pesto, cajun, bangkok, salsa)
mixed salad, cucumber, red onion,
mixed peppers, tomato, olives and
honey mustard dressing.
Plain
Pesto
Cajun
Bangkok
Salsa
.206
Kcals
........ 279 Kcals
........ 210 Kcals
............ 222 Kcals
............ 212 Kcals
Just Add
Wedges
00.00
- Baked Potato Served with a side salad
________
Rocky’s
Coconut Delight
Creamy butternut squash and
coconut soup with a hint of chilli
Choose from
• Cheese & Bacon • Cheese, ham & Mayo
Sweet Thai Chilli Chicken • Tuna, Sweetcorn & Red Onion
Baked Beans
MENU
Panini • Frappaccino
Panini
Chicken, Cheese, Peppers,
Salsa & Garlic Sauce.................20 dhs
528 Kcals
Frappaccino
FLAVOURS
WHITE CHOCOLATE
• CHOCOLATE • MOCHA
Chicken, Beef Bacon & Cheese...20 dhs
572 Kcals
Beef, Onion & Cheese................20 dhs
495 Kcals
Tomato & Cheese......................17 dhs
399 Kcals
Egg & Beef Bacon......................20 dhs
427 Kcals
Any Signature Bagel Filling
on a Panini...........................................
ADD A DELICIOUS FLAVOUR
000
CARAMEL • HAZELNUT
• CHOCOLATE • VANILLA
MENU
Gourmet Coffee
to take away...
MENU
Gourmet Coffee
to take away...
MENU
Gourmet Coffee
MENU
Gourmet Coffee
Gourmet Coffee
Irish Coffee
Cappuccino
Latte
Caramel Latte
Vanilla Latte
Mocha
Caramel Macchiato
Espresso
Americano
Tea Hot Chocolate
small
medium
000 110 Kcals
000 137 kcals
000 147 kcals
000 147 kcals
000 128 kcals
000 166 kcals
000 trace
000 trace
000 trace
000 184 kcals
000 213 kcals
000 140 Kcals
000 174 kcals
000 184 kcals
000 184 kcals
000 161 kcals
000 213 kcals
000 trace
000 trace
000 trace
000 222 kcals
(Add Marshmallows) 2 dhs
TRY OUR DELICIOUS FLAVOURS 000
CARAMEL • HAZELNUT • CHOCOLATE • VANILLA
Blackforest
Iced Coffee
Blackforest
Iced Coffee
Smoothies
MENU
Breakfast in a Glass..
MENU
Chillers
531 Kcals
Banana, strawberries, milk, honey and muesli
Strawberry Blonde........
318 Kcals
Strawberries, banana and apple juice
Apple Crumble............
339 Kcals
Apple, banana and raspberry
Banana Split.................
371 Kcals
Banana and orange
PEARfection.....................
274 Kcals
Apple and pear
Vanilla Sky....................
317 Kcals
Apple, melon, banana and vanilla
Blue Velvet...................
366 Kcals
Blueberries, apple juice, strawberries and banana
The O.C........................
372 Kcals
Orange and cranberries
Mango Mucho..........
450 Kcals
All smoothies
made with low fat
frozen yogurt
Mango, milk, cream, ice
MENU
Desserts
Desserts
MENU
Delicious Shots
Single
Select from:
1.100 KD
Chocolate Billionaire
Lemon Tiramisu
White Chocolate and Raspberry
Chocolate Supreme
Blueberry Cheesecake
Our version of an Italian classic simply
baked using the finest mascarpone
& ricotta cheese mixed with vanilla,
créme fraiche and added blueberries.
Served with fresh cream.
Banoffee Pie
A mix of banana, toffee, caramel
and creamcheese baked on a soft
biscuit base and topped off with
chocolate flakes. Served with fresh
cream......You need to try this one!
Blackforest Gateau
A German classic recipe with an Irish
twist to make it even better.....
Now we have made it twice as good!
Double
2.000 KD
2.250 KD
1.950 KD
1.950 KD
Coffee Caramel
Cheese Cake
Our signature Coffee Caramel Che
Cake is a one of a kind. Only availa
at The Bagel Bar Coffee House.....
Irresistibly Scrumptious!!
Chocolate Orange Tort
A delicious mix of natural orange w
white and milk chocolate infused
on a soft biscuit base topped with a
chocolate swirl...
Chocoholics dream!
Tiramisu
Our classic Tiramisu is like no other!
Made to an Italian recipe using
quality Irish ingredients....
A taste sensation!
Baked Vanilla
Cheesecake
An Italian classic where less is more
simple mix of the finest mascarpon
ricotta cheese blended together wi
vanilla and créme fraiche lightly ba
Truly memorable!
baked using the finest mascarpone
Banoffee
Pie with vanilla,
& ricotta
cheese mixed
A mixfraiche
of banana,
toffee, blueberries.
caramel
créme
and added
and with
creamcheese
baked on a soft
Served
fresh cream.
1.950 KD
A taste sensation!
biscuit base and topped off with
chocolate flakes. Served with fresh
Desserts
MENU
Desserts
MENU
Banoffee Pie
Coffee Caramel
Cheese Cake
2.250 KD
Our signature Coffee Caramel Cheese
Cake is a one of a kind. Only available
at The Bagel Bar Coffee House.....
Irresistibly Scrumptious!!
Chocolate Orange Torte
A delicious mix of natural orange with
on a soft biscuit base topped with a
chocolate swirl...
Chocoholics dream!
Tiramisu
A taste sensation!
Baked Vanilla
Cheesecake
2.250 KD
1.950 KD
A mix of banana, toffee, caramel
Blackforest Gateau
and creamcheese baked on a soft
1.950 KD
A German classic recipe with an Irish
biscuit
andittopped
off with
twistbase
to make
even better.....
chocolate
Servedit with
Now we flakes.
have made
twicefresh
as good!
Blackforest Gateau
Apple
ADeep
GermanFilled
classic recipe
withPie
an Irish
twist
makeusing
it even
better..... Irish
Slowtobaked
a traditional
Now
we which
have made
twice
aspastry.
good!
recipe
gives aitlight
rich
1.950 KD
1.950 KD
Served warm with fresh cream.....
It’s like coming home!
2.250 KD
Lemon Meringue
It’s light, fluffy and full of zest.
Deep
Apple
Pie
Baked Filled
on a soft pastry
base....
Fantastically
Zingy
is the word!
Slow
baked using
a traditional
Irish
recipe which gives a light rich pastry.
Served warm with fresh cream.....
It’s like coming home!
2.250 KD
An Italian classic where less is more. A
simple mix of the finest mascarpone &
ricotta cheese blended together with
vanilla and créme fraiche lightly baked...
Truly memorable!
on
a soft biscuit base topped with a
Tiramisu
chocolate
Our classicswirl...
Tiramisu is like no other!
Chocoholics
dream!
Made to an Italian
recipe using
It’s light, fluffy and full of zest.
Baked on a soft pastry base....
Fantastically Zingy is the word!
Baked
Made
to anVanilla
Italian recipe using
Cheesecake
quality
Irish ingredients....
Italian
classic where less is more
AAntaste
sensation!
ricotta cheese blended together wi
Truly memorable!
Double
Baked Chocolate
Vanilla
Gateau
Cheesecake
A mix of chocolate gateaux,
An Italian classic where less is more
chocolate fondant topped with
chocolate flakes....
ricotta cheese
Chocolate
lovers blended
delight! together w
Truly memorable!
Carrot Cake
1.950 KD
1.950 KD
Lemon Meringue
Tiramisu
1.950 KD
Our Carrot Cake
is made to a
Double
Chocolate
traditional Irish recipe covered in a
Gateau
luxurious icing butter.....
ATrymix
chocolate
gateaux,
thisofclassic,
you won’t
be
chocolate
fondant topped with
disappointed!
Chocolate lovers delight!
Carrot Cake
Our Carrot Cake is made to a
Try this classic, you won’t be
disappointed!
Tiramisu
A taste sensation!
2.250 KD
Desserts
MENU
Baked Vanilla
Cheesecake
2.250 KD
An Italian classic where less is more. A
simple mix of the finest mascarpone &
ricotta cheese blended together with
vanilla and créme fraiche lightly baked...
Truly memorable!
MENU
Crépes
Nutella Crépe
Extra Fillings
Choose from banana, strawberry,
raspberry or pineapple
Add Sauce
Choose from caramel, chocolate or strawberry
Double Chocolate
Gateau
2.250 KD
A mix of chocolate gateaux,
chocolate fondant topped with
Chocolate lovers delight!
Carrot Cake
Our Carrot Cake is made to a
Try this classic, you won’t be
disappointed!
1.950 KD
MENU
Waffles
MENU
Pancakes
3 Stack Pancakes
Sweet Waffle
Extra Fillings
Add Sauce
Choose from maple syrup, caramel,
chocolate or strawberry
with butter
Add Fillings
Add Sauce
Choose from maple syrup, chocolate,
strawberry or caramel
MENU New Products Coming 2015
The Halloumi Bagel
Toasted sundried tomato bagel, basil pesto,
grilled halloumi cheese, chopped green &
black olives,
diced tomato drizzled in olive oil
MENU New Products Coming 2015
Point of Sale (Artwork)
Eat Healthy
Allergen, Lifestyle & Energy Coding Key
Eat Healthy
ENERGY CODES
SYMBOL
CALORIES
MEAL TYPE
< 300 kcals
Snack
300 - 500 kcals
Light Meal
500 - 800 kcals
Main Meal
800 + kcals
Indulgence
Wheat Free
Gluten Free
Coeliac Friendly
Dairy Free
Low Fat
Low Saturated Fat
Low Salt
Low Sugar
High Fibre
Vegetarian
Vegan
Low Sodium
Contains Fish
Contains Nuts
Disclaimer:
healthpro would like to acknowledge that the information stated is given in good faith and for educational purposes only. It is based upon the breakdown of the product formulation
and data supplied by The Bagel Bar, raw material suppliers to The Bagel Bar and nutrient software supporting the UK and European nutrient databank from the Office of Public
Sector Information (OPSI). Whilst healthpro makes every effort to obtain assurance from our suppliers regarding nutritional data supplied, manufacturers and suppliers do not
always test their materials to obtain nutritional data and therefore not always can be provided thus absolute values cannot always be provided. All symbols are a trademark of
healthpro and can only be used in conjunction to working within a healthpro project.
Gourmet Coffee
d
n
le
b
e
e
ff
o
c
re
u
t
a
n
ig
s
r
Ou
is ro a ste d in I relan d
Smoothies
Bagels
Point of Sale (Promo Deals)
Any Muffin + Any
Reg Tea or Coffee
(Coffee products with flavoured shots not included)
THE bagel BAR
*Offer not valid with
any other promotion.
Offer available at
selected stores only.
Coffee House
O Y •• RR EE VV I I VV E
RR EE L A XX •• EE NN JJ O
Sticky toffee and
a coffee only €3.95
Coffee includes any regular size coffee. No flavoured shots
Middle East Press
Opening Ceremony Dubai
Opportunity
Why the Bagel Bar Coffee House?
Winner of “Best Emerging Franchise 2005” at the Irish Franchise Associations annual awards.
Realistic / Transparent Costs
The Bagel Bar Coffee House will work with our prospective Master Franchisee so as to provide you with
realistic costings for fit out & equipment. These costings are based on local agents and location of the
Master Franchisee. Our billing system is 100% transparent.
Property Sourcing and Negotiation
The Bagel Bar Coffee House will assist our prospective Master Franchisee in sourcing units in desired
locations within the agreed territory. However part of the master franchisee selection criteria will be the
Master Franchisee’s ability and or expertise through their current and / or previous business experience
in developing and expanding a brand or business.
Training and Store Management
Each Master Franchisee as part of the agreement terms will provide a minimum of 4 staff upto 12
staff members who will receive an extensive four week training session on-site in your new flagship
store. The training covers all aspects of operating / managing a Bagel Bar Coffee House outlet. The
training programme’s objective is to develop an in-depth understanding of the concepts, practices
and policies of all functions necessary to successfully operate and manage a Bagel Bar Coffee House
franchise outlet.
Marketing
Each Master Franchisee will operate a centralised marketing strategy as set out in the terms of the
master franchise agreement. The basis of which is to increase the brand and store recognition in the
agreed region or territory. The marketing budget agreed will enable advertising on broadcast and print
media, engendering brand awareness and loyalty.
Growth Potential
You will become part of a successful and recognised global brand, in the rapidly expanding International
coffee house / cafe market. Our unique selling point of signature bagel sandwiches and a varied and
wide range of other food options, including our gourmet coffee blend and healthy smoothies.
Franchise Support
After the initial training programme, you may call on us for support and information. Ongoing help is
available from our experienced Bagel Bar Coffee House team as per the terms set out in the master
franchise agreement.
The Bagel Bar Coffee House is 100% committed to making your new venture a success.
Our Commitment To You
Our Commitment to You
The Bagel Bar Coffee House wants you to succeed and share in the rewards that come from being
part of The Bagel Bar Coffee House brand. From the time we receive and accept you as a prospective
Master Franchisee, and throughout our business relationship, we are dedicated and committed to
helping you succeed.
Independent
Each country and or regional Master Franchisee of The Bagel Bar Coffee House brand operates as
a separate, independent business. You become your own boss but you benefit from our extensive
experience and skill in all aspects of the business system and brand.
Growth Potential
You will become part of a successful and recognised global brand, in the rapidly expanding International
coffee house / cafe market. Our unique selling point of signature bagel sandwiches and a varied and
wide range of other food options, including our gourmet coffee blend and healthy smoothies.
Realistic Costs and Savings
Each country and or regional Master Franchisee agreement and the cost associated will depend on
the size and potential of each territory. In agreeing the terms the franchisor and prospective Master
Franchisee will also agree specific store specifications (materials used and equipment required), store
design, layout and proprietary food products to be used. All of these terms are agreed to protect the
brand’s quality and service whilst also pursuing realistic costs and savings for all parties concerned.
Comprehensive Training
Each Master Franchisee as part of the agreement terms will provide a minimum of 4 staff upto 12
staff members who will receive an extensive four week training session on-site in your new flagship
store. The training covers all aspects of operating / managing a Bagel Bar Coffee House outlet. The
training programme’s objective is to develop an in-depth understanding of the concepts, practices
and policies of all functions necessary to successfully operate and manage a Bagel Bar Coffee House
franchise outlet.
Our Commitment To You
Store Recognition and Sales
You will immediately receive store recognition being part of a successful and recognised global brand,
in the rapidly expanding International coffee house / cafe market.
Marketing
Each Master Franchisee will operate a centralised marketing strategy as set out in the terms of the
master franchise agreement. The basis of which is to increase the brand and store recognition in the
agreed region or territory. The marketing budget agreed will enable advertising on broadcast and print
media, engendering brand awareness and loyalty.
Support
After the initial training programme, you may call on us for support and information. Ongoing help is
available from our experienced Bagel Bar Coffee House team as per the terms set out in the master
franchise agreement.
Sharing of Information and Ideas
You will always have the opportunity to suggest and share your ideas as well as sharing information
relevant to operational improvements within The Bagel Bar Coffee House concept. We as a brand
encourage communication and are happy to review ideas and suggestions that may help develop
and expand the brand using local expertise and cultural tastes.
Your Decision
If you want to own a business with limited risk, affordable investment and major potential for growth, with
the most appealing product in the food industry, then The Bagel Bar Coffee House is the opportunity you
have been waiting for.
Detailed Operations Manual
Each Master Franchisee receives as part of the agreement terms an operations manual to guide you
in all aspects of your business.You will also be provided with a food safety manual and a health &
safety manual along with a number of other in-house training manuals. Each Master Franchisee may
be required to amend, translate and or adjust all manuals depending on the specific territory and the
company or regional laws appropriate to that jurisdiction.
Initial Support
On-going Support
1. The right to use “The Bagel Bar Coffee House” trade name and marks.
1. On-going provision of management, operational, technical advice and guidance.
2. Transfer of business concept know-how through initial and on-going training and provision
of material, operating manual, software and literature.
2. Provision and customization of annual marketing programs and local store marketing.
3. A minimum of two visits per year to the franchised territory.
3. Assistance and advice in selection of a store location.
4. Continual Product/Service Mix Analysis & Evaluation based on historical sales.
4. A complete 4 week supervisory and operational on-the-job training program.
5. Provision of on-going training as and when agreed between parties.
5. In-store opening assistance for a minimum of 1 week.
6. Continuous update of operations manual as and when deemed necessary.
6. Use of The Bagel Bar Coffee House standard operating manuals and all supplements
and amendments to them.
7. Assistance in sourcing local suppliers for furniture, fixtures and equipment consistent
with The Bagel Bar Coffee House quality and marketing standards.
7. Continuous market research and introduction of new products, promotions and marketing ideas.
8. Continuous development of corporate image.
9. Piloting franchisees’ ideas on new products and services in the company-owned stores.
8. Advisory services pertaining to customer service and operations and information
regarding product sources, availability and market trends.
10.Promotional support including design of e-media and newsletters.
Next Step - Mutual Evaluation
Next Step - Establishing the Business
1. Complete Prospective Master Franchisee Initial Application and send us your business profile/
material. In completing the application, it is important to demonstrate your business
experience and current/future management structure.
1. After the conclusion of the Franchise Discovery Day, we will agree on timely action plan for
signing the Master Franchise Agreement and the Food Supply Agreement, acquisition of the first
location and commencement of the business.
2. You shall then receive our official terms and conditions for the grant of The Bagel Bar Coffee
House franchise right to your company in the target market.
2. Agree on the timeframe for a visit to the market area to undertake the evaluation of the first
location and identify local suppliers.
3. Study terms and conditions carefully. Should the terms and conditions be acceptable, send
an official acceptance letter. The acceptance letter should be complimented by a brief
timely action plan showing the process leading to acquiring the first of The Bagel Bar Coffee
House locations in the target market and commencement of contracting and décor work.
3. Enter into a Master Franchise Agreement and Food Supply Agreement.
4. Identify, and get approval for acquisition of the first The Bagel Bar Coffee House location.
5. Commence staff recruitment.
4. Sign an intent to proceed agreement and pay a deposit to secure exclusive negotiation
for a period of time in your target country or area before or upon visiting The Bagel Bar Coffee
House HQ in Dublin, Ireland or one of our international locations for a Franchise Discovery
Day to the meet management team, visit our stores, taste our products and view some of our
operating manuals, training programs and support facilities.
6. Complete the training program in your new flagship store.
5. Agree on timely action plan for signing the Master Franchise Agreement, acquisition of the first location and commencement of the business.
Ireland
United Arab Emirates • Saudi Arabia
Qatar • Azerbaijan
Coming Soon:
Egypt • Lebanon • Jordan • Oman
South Africa • Australia • U.S.A.
Contact
Mr. Ray Cowzer
The Bagel Bar Franchise Ltd.
Suite 307B,
3013 Lake Drive,
Citywest Business Campus,
Citywest, Dublin 24, Ireland.
E: [email protected]
E: [email protected]
Mr. Sary Hamway
[email protected]

Master Franchise Presentation

Transcription

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