ERP Annual Report for Batteries Operations 2014

Transcription

4
1
orm
f
Plat
g
clin
y
c
r
Re
an ort fo s 2014
e
p
p
o
Eur ual Re eration
Ann ery Op
t
Bat
Table of Contents
1. President’s Statement
2
6. Communications - Batteries in 2014
14
2. Chief Executive Officer’s Statement
3
6.1 Educational Awareness Campaigns
15
3. ERP Ireland Overview
4
6.2 Recycling in the Community
18
3.1 Introduction
5
6.3 Social Media
22
3.2 History
6
7. Financial Information
23
3.3 ERP Ireland Structure
8. Outlook for 2015
25
3.4 ERP Ireland Activities
Our ERP Branches
27
6
4. Collection and Treatment Operations
7
4.1 Establishment - ERP
8
4.2 Collection Arrangements
8
4.3 Treatment, Recovery and Recycling Service Providers
9
4.4 Battery Treatment
10
4.5 Operational Areas
10
5. Battery Statistics for 2014
11
5.1 Membership 2014
12
5.2 Materials Collected and Treated
12
5.3 Collection Rate per Head of Population
13
5.4 Collection and Operations
13
This Annual Report 2014 is submitted to the Department of the Environment, Community and Local Government by ERP Ireland in accordance with the
requirements of its approval issued under the Waste Management (Waste Electrical and Electronic Equipment (WEEE)) Regulations (S.I. No. 355 of 2011)
and S.I. No. 268 of 2008 Waste Management (Batteries and Accumulators) Regulations 2008. This report was submitted on April 30th, 2015.
Approval under Waste Management (Waste Electrical and Electronic Equipment (WEEE)) Regulations (S.I. No. 355 of 2011) was granted by the Minister
on July 30th, 2010. Approval under S.I. No. 268 of 2008 Waste Management (Batteries and Accumulators) Regulations 2008 was granted by the Minister
on September 22nd, 2008.
This Annual Report contains commercially sensitive financial and operations data and should not be issued to any third party by the Department, either
in response to Freedom of Information Act or any other form of request, without ERP’s written consent.
ERP Ireland Annual Report for Battery Operations 2014
1
1. President’s Statement
As expected, 2014 results were
ambiguous: extremely positive in
terms of the territorial expansion of
ERP’s services in Europe with a slight
decline in collected volumes in various
countries.
In 2014, ERP began operations in
Sweden and Israel, our first country
outside Europe. This expansion was
accompanied by the EuropePlus
Package launch which is offered to producers that want to cover
their European obligations using a single service provider. As already
announced, the corporate structure of ERP has been enriched with
the addition of a new shareholder. This allows ERP to extend its
expertise in the management of packaging waste and maintain its
planned expansion into new countries with different products.
As I have stated before, the negative forces that have influenced
collection volumes have continued to prevail over the efforts
made, not only by ERP, but by all compliance schemes which have
attempted to increase the environmental awareness of citizens.
Unauthorised operators and other economic forces working outside
the WEEE system have distracted the growing WEEE volume
flows managed by the legitimate compliance schemes, stalling
volume collection growth. This trend is worrying considering
the new collection target set under the new European Directive,
which provides for a substantial increase in volume collection
in the coming years, but falls short of strictly standardising the
participation of other WEEE system operators.
ERP is committed to drawing legislators’ attention to the dangers
2
of legislation that brings about tight control on operators’ quality
and legitimacy in the WEEE and batteries market. Legislation
should not restrict the freedom of compliance schemes to organise
themselves at their best so as to increase collection and treatment
system efficiency. To do this, the ERP management has lobbied the
European Parliament in Brussels to seek the proper implementation
of the regulations in countries such as Italy, France and Portugal.
Through this lobbying, ERP has drawn attention to the fact that the
current system, which is based on free competition and focused
on cost containment for the entire community, will suffer from an
imposition of new rules that will reduce competition for the majority
of compliance schemes and step back to dangerous and harmful
monopolies.
In such a scenario ERP, along with its 2,600 producers, is ready to
face these new challenges, using the experience gained after nearly
a decade of compliance scheme management. We are pursuing one
of the goals contained in the original mission defined in 2005 which
was to fight the creation of monopolies in European WEEE systems
and to ensure efficient, secure and economical management of
collection and recycling in Europe.
With my best wishes.
Umberto Raiteri
President and CEO, ERP SAS
2. Chief Executive Officer’s Statement
The collection of portable primary and
rechargeable batteries in Europe is
mandated by the Batteries Directive
2006/66/EC and requires Member
States to achieve a collection rate of
45% in 2016. In 2014, ERP Ireland
collected 148.5 tonnes or 28% of
what was placed on market and
achieved a collection rate of 36%.
I wish to congratulate all those who
have contributed to this positive result. ERP has met every target
since the introduction of this Directive in 2008 and although the
45% target will be challenging, we are confident it will be met.
Developments in ERP
ERP began 2014 celebrating the collection and recycling of over 2
million tonnes of WEEE (Waste Electrical and Electronic Equipment)
since the start of its operations in Europe. The positive effect of this
activity is the equivalent to the removal of 8 million cars from the road
for one year around Europe and has prevented the emission of 21.7
million tonnes of C02 through the recovery of raw materials.
In June 2014, The Landbell Group, one of Germany’s leading
compliance and waste disposal specialists, and the European
Recycling Platform SAS (ERP) announced that the Landbell Group
would become a shareholder of ERP. The companies joined forces to
create a unique high-quality, one-stop-shop compliance and recycling
service enabling customers to comply with various legal regulations
worldwide. “For Landbell Group this acquisition of shares is an
important step in our ongoing pursuit to provide comprehensive and
quality recycling solutions to both existing and new customers in
Europe,” says Jan Patrick Schulz, CEO of Landbell Group. “With its
best-in-class, scalable cross-border compliance and recycling solutions,
ERP is the ideal partner for us.”
> 100 employees constantly manage and monitor ERP services
> ERP has more than 3000 agreements with producer
members
> 32 Fortune-500 companies are ERP members
Key achievements in 2014 have been:
> At the end of the year, we had 119 members in our WEEE
and waste batteries compliance schemes.
> We collected 148.5 tonnes or 28% of what was placed on
the market in 2014 representing a 36% increase on 2013.
> Our battery compliance market share is currently at 28%.
> Since we started in August 2008, we have collected 639
tonnes of batteries.
> Over 3,500 active battery collection points in ten local
authority areas are covered by ERP Ireland.
> In addition to the member numbers shown above, we have
over 2,462 retailers that are registered in respect of WEEE
and batteries, and 686 primary schools and 500 pre-schools
registered for small battery collections.
> We continue to operate to the best environmental
standards in our recycling and recovery operations.
> We had major communications successes with a wide range
of schools initiatives and other programmes promoting
battery recycling.
> Our financial reserves remain strong.
I would like to thank our board for their guidance and support
during the year and our dedicated team for all their efforts on our
members’ behalf.
ERP International Network Key Facts:
> ERP offers compliance and recycling services in 32 countries
> ERP currently operates 32 compliance schemes
With my best regards,
Martin Tobin,
CEO, ERP Ireland
3
ERP Ireland Overview
3. ERP Ireland Overview
3.1 Introduction
3.2 History
ERP Ireland Ltd. is an approved body under the Waste
Management (Batteries and Accumulators) Regulations 2008.
Approval was granted by the Minister for the Environment,
Heritage and Local Government in September 2008 and this
has since been extended as we await our new approval.
The European Recycling Platform (ERP) was established jointly by
Braun, Electrolux, HP and Sony in December 2002 in response to the
introduction of the European Union’s Waste Electrical and Electronic
Equipment (WEEE) Directive. ERP’s mission was, and continues to be,
to ensure the most cost effective implementation of the Directive for
the benefit of the participating companies, their customers and the
environment. This is achieved through providing competition in the
marketplace with our innovative waste management strategies and
by encouraging the implementation of the Directive across Europe
in accordance with our core principles.
Having consideration to the legal requirements of the approval, ERP
Ireland is pleased to present its Annual Activity Report covering the
period January 1st, 2014 to December 31st, 2014. ERP has been
granted approval to operate as an approved body for WEEE and
batteries.
Our report shows a successful performance by ERP Ireland in 2014
and major improvements in collection rates for waste batteries.
A key measure of our success is that we have met the targets
set under the Waste Management (Batteries and Accumulators)
Regulations 2008 and our interim target as prescribed in our Letter
of Approval. This is clearly seen in a collection figure in 2014 of
148.5 tonnes of waste batteries collected.
ERP Ireland had 119 members at the end of 2014. 16 producers
were members of the WEEE Compliance Scheme alone. 34
producers were members of the battery compliance scheme only
and 69 producers were members of both the WEEE and battery
schemes. Based on the volume of batteries placed on the market by
the members, ERP had an overall market share of 28.1% in 2014.
ERP is the first WEEE and Waste Battery compliance scheme to be
permitted to operate in more than one EU Member State. In 2014,
ERP extended its services to 18 countries. ERP is the first scheme
to pass on the advantages of multinational recycling operations
to its members and ultimately to the consumer. ERP has proved to
be a competitive solution for companies in all countries where it
operates.
The countries where ERP is operational are Austria, Denmark,
Finland, France, Germany, Ireland, Italy, Norway, Poland, Portugal,
Spain, Slovakia, the Netherlands, the UK, China, Turkey, Israel and
Sweden. ERP is now managing 32 compliance schemes for WEEE,
batteries and packaging and has increased to 2,500 members;
ERP now collects over 7000 tonnes of waste batteries per annum.
ERP offers extended compliance services throughout the rest of the
EU through its Europe Plus Package.
ERP Ireland worked closely with the eight/ nine Local Authorities and
the retailers in the geographic area covered by our operations to
ensure an excellent service in the collection of waste batteries from
the various locations. By the end of 2014, ERP Ireland collected
waste batteries from close to 900 collection points.
5
3. ERP Ireland Overview (Continued)
3.3 ERP Ireland Structure
In 2014, there were 2 retirements from the board. The board is
representative of our membership base and the presence of a
representative of large retailers with extensive WEEE experience on
a European level will further strengthen it going forward into the
future.
There are eight Directors on the Board of ERP Ireland, namely:
Umberto Raiteri, ERP SAS – Chairman and CEO
ERP is one such approved compliance scheme and it supports its
members through:
> The collection and arranging for the treatment of waste
batteries. Our pricing is based on 3 differing models
including a placed on market model and a collected/treated
model, which both reflect the true cost of recycling
> We provide members with updates on batteries and other
producer responsibility matters through our e-zine
Noel Anthony McStay, REW (Secretary)
Thomas Gerard Lee, Electrolux
Philip Merrills-Dearn, Hewlett Packard
Philip Gerard Foley, Allied Irish Bank
Helge Åmotsbakken, Dixons Group
Sushil Teji, Sony Ireland
> ERP has been actively involved in the shaping of battery
regulations throughout Europe.
> ERP promotes awareness of recovery of waste batteries
and educating the public on the practices and benefits of
recovering these batteries and not consigning them to
landfill.
Khushroo Marolia, Procter & Gamble.
ERP Ireland is managed by the CEO, Martin Tobin, and he is
supported by five staff members. ERP’s business model, both in
Ireland and Europe, is to retain a small core staff and outsource
operations and support functions such as finance to specialists.
The Head Office of ERP Ireland is located at 2-4 Ely Place, Dublin 2.
3.4 ERP Ireland Activities
Under the European Union’s Batteries and Accumulators Directive,
producers who place batteries on the market are required to provide
for the collection and treatment of these batteries when they
are disposed of by the consumer. Under the legislation, battery
producers may choose to be self-compliant or they may transfer
their battery compliance commitment to an approved compliance
scheme.
6
> ERP Ireland represents its members in a range of fora,
liaising with organisations such as the Department of the
Environment, Community and Local Government, IBEC,
the Environmental Protection Agency, WEEE Register
Society, IBEC and Retail Excellence Ireland, to name a few.
> During 2014, ERP continued to respond to queries from the
RPS Group as part of the review of Producer Responsibility
Initiatives in Ireland.
Collection and Treatment
Operations
4. Collection and Treatment Operations
4.1 Establishment - ERP
When ERP was founded in 2002 it was decided to outsource
the collection and treatment operations to a specialist
company working under contract to ERP. However, overtime
as we developed our own expertise within this specialised
reverse logistics field, we now insource most of our activities,
including:
> Sourcing sub-suppliers, auditing their activities and
purchasing related services.
> Ensuring compliance with all relevant European and
national legislation in ERP collection and treatment
activities.
> Establishing the optimal processes for collection and
treatment of waste batteries..
> Reporting, including cost control and quality.
> Establishing a call-centre to manage calls from collection
sites across all those countries where ERP operates.
> Management of relations with local authorities and
retailers.
ERP, through its contractors, provides the full range of waste battery
collection and recycling related services, including:
> Arrange appointments for collection
> Collection and transportation
> Recycling
> Reporting
Through its international operations, ERP has access to strong
know-how in supply chain management and execution.
4.2 Collection Arrangements
ERP services all designated collection facilities in the areas covered
by its operations in Ireland to the extent of its members’ obligations.
We defined and set up the collection network for the collection of
waste batteries from the designated collection facilities.
For these facilities in the ERP areas, we identified the best way to:
> Organise and optimise transport operations from different
collection points.
> Identify the storage systems that will be required.
ERP invested heavily in the establishment of a local team based in
Dublin, Ireland to support our activities. ERP Ireland continues to
leverage the specialist skills related to procurement, technical audit,
logistics and transport, treatment, project management and IT from
its central team at ERP HQ in Paris, France.
All retailers in ERP areas are provided with a free collection of their
waste batteries, providing that they are registered with ERP or the
local authority. Retailers and other waste battery collection sites
are generally serviced by dedicated battery collection operators
on a “milk-run” collection system. All collection points can call
our Operations Department on a lo-call number, fax or email
(also available to the Civic Amenity Sites (CAS), and they will be
scheduled for a pickup on the next available run.
The collection and treatment process is adapted to the
characteristics of each county, such as the exact number of
collection points and treatment centres, their operations and
8
organisation. Ideally, incoming waste batteries are segregated into
three main categories:
> Portable batteries
> Automotive batteries
> Industrial batteries
The containers used in any particular Civic Amenity Site are chosen
according to a number of criteria e.g. amount of space available,
the quantity and type of waste batteries expected, the frequency of
collection required, etc. The handling and storage systems used on
the site must ensure the protection of the waste stream.
Batteries are collected from the bring centres/Civic Amenity Sites,
schools and retailers on request or by using a ‘milk run’ system. In
2014, ERP had 2,462 retailers registered with it for collections of
both WEEE and batteries.
4.3 Treatment, Recovery and Recycling Service
Providers
ERP uses the services of sub-contractors in carrying out its
responsibilities in respect of treatment. ERP regularly carry out a
tendering process in order to achieve best value for ERP members.
Key elements of the tendering process include:
> Opening the tender process to companies outside the
Republic of Ireland
> Allowing bidders to compete separately for the logistics
and treatment activities
> Contracting directly with logistics operators and recyclers
Following the tendering process, ERP selected a number of service
providers including EWM/TRDL, The Recycling Village and EMR.
A brief description of each follows.
EWM/TRDL
EWM/TRDL is based in Greenogue Industrial Estate, Rathcoole,
Co Dublin. EWM/TRDL has been in business since 1997 and
operates under collection permits NWCPO-08-01130-02 issued by
Dublin City Council and facility permit WFP-DS-11-0014-04 issued
by South Dublin County Council.
The Recycling Village
The Recycling Village Ltd was established in 2004 to provide a
specialist solution for the recycling of Cathode Ray Tubes (CRTs)
from TVs and PC Monitors. The company provides a complete
solution for the recovery of redundant ICT equipment, in particular
CRT and Flat Panel Display (FPD) systems. The company operates
under an Industrial Emissions Licence, W0286-01, granted by the
Environmental Protection Agency (EPA). The CRT and FPD treatment
procedures developed by The Recycling Village Ltd are accredited
to ISO14001 and WEEELABEX. The Recycling Village Ltd is based in
Duleek, Co. Meath.
Recypilas S A
Recypilas is a Spanish company that treats some of the batteries
collected by ERP. It is based in Asúa-Erandio in Northern Spain.
It specialises in recycling and recovery of all types of batteries and
is certified as an authorised operator for both hazardous and nonhazardous waste (EU2/037/97; EU/037/02-B and EUX/006/08). It is
also certified by the ISO14001 environmental management system
and the ISO9001 quality management system.
Envirobat España
Envirobat, also a Spanish company, treats some of the batteries
collected by ERP. It is based in Azuqueca de Henares, Guadalajara in
Spain. It is an innovative company promoting sustainability through
recycling with low environmental impact and complying with all
associated standards. It is authorised by the Board of Castilla-La
Mancha (NIMA), number 1930000610. It is also certified by the
ISO14001 environmental management system and the ISO9001
quality management system.
9
4. Collection and Treatment Operations (Continued)
4.4 Battery Treatment
There are a number of processes for battery recycling, depending on
the battery type. For example, alkaline or zinc-carbon batteries can
be used as feedstock in steel making.
Donegal
Leitrim
Monaghan
Sligo
Nickel Cadmium batteries typically undergo a High-Temperature
Metal Reclamation (HTMR) process wherein the components are
melted and separated into the individual materials. Lithium batteries
are shredded and separated into their component elements
for recycling or re-use. Mercury batteries undergo a controlled
temperature process in order to allow the recovery of the heavy
metals.
Cavan
Mayo
Roscommon
Longford
Louth
Meath
Fingal
Westmeath
Galway
Dublin
Offaly
Kildare
ERP Operational Areas
Clare
Carlow
Tipperary
Limerick
Battery Recycling in Ireland
Wicklow
Laois
Kilkenny
Wexford
Waterford
Kerry
Cork
4.5 Operational Areas
The counties within which ERP operated in 2014 were Kerry,
Limerick (City and County), Clare, Louth, Meath, Monaghan, Cavan,
and Fingal. These counties have a total of 29 Civic Amenity Sites
and over 3500 established collection points, including 900 active
collection points during 2014.
10
Figure 1: ERP Ireland operational areas for Batteries
Battery Statistics for 2014
5. Battery Statistics for 2014
5.1 Membership 2014
180
160
140
120
Tonnes
At the end of 2014, ERP had 119 members, 69 producers who were
members of both our WEEE and Waste Battery compliance schemes.
16 producers were members of our WEEE compliance scheme and
34 producers were members of our Waste Batteries compliance
scheme.
100
80
60
40
5.2 Materials Collected and Treated
20
The portable batteries collected and treated on a monthly basis is
displayed in figure 2.
40
35
30
Tonnes
25
20
15
10
5
Figure 2: Monthly Portable Battery Collections
Our portable battery collections figure for 2014 represents an
overall increase on 2013’s figures of over 35%.
12
DEC - 14
OCT - 14
NOV - 14
SEP - 14
AUG - 14
JU - 14
JUN - 14
MAY - 14
APR - 14
MAR - 14
FEB - 14
JAN - 14
0
2014
2013
2012
2011
0
ERP Ireland has established over 3500 collection points in our areas
of operation where the householder can deposit waste batteries
for recycling, free-of-charge. These include Local Authority Civic
Amenity Sites, retailers and public open days. ERP collected 148.5
tonnes and treated 124 tonnes of portable waste batteries in 2014.
Figure 3: ERP Annual Battery Collections
Since ERP commenced its Waste Battery Compliance Scheme, it has
collected over 600 tonnes of portable batteries.
5. Battery Statistics for 2014 (Continued)
5.3 Collection Rate per Head of Population
The target for household portable battery collections as per the
Regulations is 45% of the average of the three previous years
placed on market figures for 2016, and the national target as per
the schemes’ Letters of Approval was 35% for 2014. ERP Ireland
exceeded this target of 35% in 2014 by collecting 148.5 tonnes of
portable batteries. The collections per source are shown in the chart
below:
Figure 4: Battery Collections by Collection Point Type, 2014
Special Event 5%
Creche 2%
Retailers
14%
Other
41%
Scouts
Campaign 1%
Civic
Amenities
33%
Schools 4%
5.4 Collections and Operations
All waste battery collections are reported to ERP on a monthly basis.
The results are used by ERP for reporting purposes and by the subcontractors, who apply the information to planning and developing
their logistics, their equipment needs and the development of their
recycling facilities.
13
Communications - Batteries in 2014
6. Communications - Batteries in 2014
As a permitted compliance scheme, ERP is required to
fund awareness campaigns that promote recycling and
encourage consumers to make a positive contribution to
the environment by recycling their WEEE and batteries.
Our strategic approach for all our communication campaigns
is to ensure they are integrated, innovative, meaningful
and results driven and convey both the WEEE and battery
recycling messages.
In 2014, ERP employed a number of communication strategies
to drive behavioural change and targeted a wide demographic in
order to promote the message of responsible recycling under the
following categories: Educational Awareness Campaigns; Recycling
in the Community and Social Media.
6.1 Educational Awareness Campaigns
ERP has successfully created, established and managed educational
programmes to preschools, primary and secondary schools and has
promoted WEEE and battery recycling since 2009. The overarching
aim of these campaigns is to put sustainability at the heart of the
educational agenda and teach students about the importance of
WEEE and battery recycling, as well as establishing collection points
in schools. Our education programmes include:
>Preschool - ‘Go Recycle & Win’ in conjunction with Early
Childhood Ireland
>Primary - ‘Go Recycle & Win’
Figure 5: Kincora Kids, Killaloe at the Go Recycle & Win
Recycling Party 2014
in its first year and has gone a long way towards educating a
younger audience to recycle through fun and engaging activities.
The campaign is also part of an on-going commitment from ERP
and Early Childhood Ireland to put recycling and sustainability at the
heart of the preschool educational agenda. Our battery recycling
campaign achieved great support since its first year, with 90% of
schools confirming they had never recycled batteries before.
>Secondary - Junk Kouture Recycled Fashion Competition
ERP worked with ECI to develop some early learning tools to
educate and engage young children in the important activity of
recycling WEEE and batteries. The pack included:
>Third Level - University of Limerick Research
>Battery recycling poster (Batteries)
6.1.1 Preschool – Go Recycle & Win
>Educational games (WEEE and Batteries)
>Colouring sheets (WEEE and Batteries)
For a second year, ERP partnered with Early Childhood Ireland (ECI)
to assist childcare facilities in conveying the important message of
battery and electrical waste recycling to preschool children (up to 5
years of age). The campaign achieved great support from preschools
>FAQ (Batteries)
>Notice for parents (Batteries)
15
6. Communications - Batteries in 2014 (Continued)
We also ran a competition element - students were encouraged to
bring old and used batteries into school and place them in battery
recycling boxes. At the end of the school year, the top three primary
schools in each county were rewarded with a KOBO eReader.
Winning schools
Figure 6: Go Recycle & Win 2014 Winners Kincora Kids
We also ran a competition - the childcare facility that collected the
most batteries per head at the end of the school year could win an
ERP Recycling Party.
Every facility that participated in the 2013/2014 campaign was
awarded with a recycling certificate for display at their service by
way of recognition of their recycling efforts.
The 2014 winners, Kincora Kids, Killaloe, collected 1.5 tonnes of
batteries or a whopping 15kg per child and a total of 3.1 tonnes
of waste batteries were collected amongst all preschools. 450
collection points have been established since the campaign began.
6.1.2 Primary School - Go Recycle & Win Campaign
The Go Recycle & Win campaign aims to promote battery and
electrical waste recycling to school goers at primary school level.
The campaign is supported by an online educational kit for teachers
to download and a monthly newsletter which is sent to schools
and includes WEEE and battery recycling tips as well as additional
resources to help schools in their recycling efforts.
16
Co. Fingal
Educate Together, Swords
Scoil Mobhi, Skerries
St. Sylvesters Infant School,
Malahide
Co. Monaghan
Gaelscoil Lorgan, Castleblaney
St. Louis Girls National School
St. Michael’s National School,
Corcaghan
Co. Louth
St. Finian’s National School,
Dunleer
Dulargy Mixed National School
Ballapousta National School,
Drogheda
Co. Clare
Tomgraney National School
Lisseycasey National School
St.Patrick National School,
O’Callaghan Mills
Co. Meath
Balreask National School
Kells Parochial School
Scoil San Therese, Kilshane
Co. Cavan
Milltown National School
Muff National School
St.Brigid’s National School,
Bailieborough
Co. Kerry
Coolard Mixed National School
Scoil Mhuire B & C
Clogher Mixed National School
Co. Limerick
Catherine McCauley School
Coolcappa National School
Pallaskenry National School
Overall, the campaign recycled the equivalent of 7.6 tonnes of
batteries during the 2013/2014 school year, up 40% on the
previous year. The top school Coolard Mixed National School, Kerry
collected 700kg of waste batteries.
6.1.3 Secondary School - Junk Kouture Recycled Fashion Show
> Media engagement achieved 486 hits
ERP proudly supported once again the Junk Kouture Recycled
Fashion Competition 2014. Now in its third year, the competition
challenges secondary school students to create an outfit from
everyday waste materials and recycled resources. In line with ERP’s
involvement, each outfit must incorporate an element of WEEE or
batteries. This mandatory feature further highlights the importance
of responsible recycling. The competition is key to driving
behavioural change among second level students and challenges
them to consider waste as a resource.
>ERP Ireland trended on Twitter for our ‘tWEEEts’
competition
> ERP Ireland Facebook page used for Junk Kouture voting
grew from 8,000 to 35,000 followers in one week!
Secondary school teams who made it through to the grand final
showcased their creations in the 3Arena, Dublin in May 2014 which
sold out in a matter of days. The winning design ‘Pine-a-Colada’,
made from pinecones, rope and dried pineapples was from Our
Lady’s Bower, Athlone and the victorious team walked away with
over €20,000 worth of prizes for their school.
The message of waste electronic and battery recycling was further
driven home by an attention grabbing display by ERP in the foyer
of the 3Arena. The display showcased a recycled garden made
of WEEE and batteries and the nominees shortlisted for the ERP
WEEE award modelled their creations. “Recircuitable” from Our
Lady’s Bower, Athlone won the European Recycling Platform’s (ERP)
Electrical Waste Award.
Figure 7: WEEE Prize Winner ‘Orange Electrique’ at the Grand
Final of the Junk Kouture 2014
Key results:
>2,563 students entered the competition
>4,000 people attended the regionals in the Helix, Dublin,
the Millennium Forum, Derry, the University Concert Hall,
Limerick and the Royal Theatre, Castlebar
>4,000 people attended the grand final held in the 3Arena,
Dublin
ERP Ireland trended on Twitter for our ‘tWEEEts’ competition. At
regular intervals during the show the audience were encouraged to
tweet ERP if they could spot an item of WEEE or batteries on a Junk
Kouture outfit.
6.1.4 Third Level - University of Limerick Research
ERP has secured funding with the University of Limerick and the
Irish Research Council for a three year PhD research project in
conjunction with Dr Colin Fitzpatrick, Department of Electronic
& Computer Engineering of the University of Limerick. The main
deliverables from the project surrounds a resource efficiency
research project for the repurposing of B2C Laptops. The
research project being undertaken by Damian Coughlan is titled
“Repurposing of E-waste as a driver for Resource Efficiency”.
17
The European Commission has identified resource efficiency and
electronic waste as areas of concern. The current end-of-life
treatments for e-waste are dominated by recycling processes which
are very inefficient in terms of their outcomes for many critical
raw materials due to inappropriate pre-treatment and a lack of
recycling technologies. While reuse is an option that conserves these
materials, reuse is dependent on factors such as market demand
and suitability for purpose. This research is examining repurposing
as an end-of-life strategy for e-waste. This is where a component
is reused for a different function. Repurposing can enhance
recycling outcomes through dismantling; enable functional reuse
of components thus extending a product’s lifetime and leverage
value through product creation to offset costs associated with
dismantling. The results presented will document the evaluation
process for the feasibility study, the economic evaluation of the
dismantling process, the methodology required for evaluation and
potential sources of supply and the application of the above to a
case study of 30 Notebook computers sourced from a B2C waste
stream.
Damian presented his research at the International Symposium on
Sustainability Systems and Technology (ISSST) in Oakland, California,
U.S.A in May of 2014. Damian is currently in his third year of
the PhD Research and has completed disassembly/dismantling
testing on Notebook computers and is currently collecting data
on benchmarking the Repurposed motherboards with Thin Client
computers. Damian will also be completing work on a form factor
to house the repurposed motherboard using the principles of
sustainable design to create a new product that will be easier to
recycle at the end of the second life.
6.2 Recycling in the Community
6.2.1 ERP Recycling Events 2014
In 2014, ERP ran a total number of 66 varying types of free recycling
events including; 25 x (1) location full day recycling event, 18 x (2)
locations in 1 day events, split day over 2 locations within the same
County, 20 x Irish Farm Plastic events and 3 x EPA Farm Hazardous
events.
The ERP Free Recycling Event programme allows the public an
easy and accessible way to divert their electrical and battery waste
from landfill. The free recycling events were organised at accessible
and convenient locations around the country allowing consumers
to drop off their electrical and battery waste for recycling in a
responsible manner. The ERP Free Recycling Event programme
educates and inspires the public on the importance of diverting
WEEE and used batteries from landfill and promotes responsible
recycling.
The locations of Free Recycling Events were selected in areas
without easy access to civic amenity sites, they were co-branded and
supported by our partners at local authorities, community leaders
and retailers. The areas were also clearly marked as a Free Recycling
Events to raise awareness of the activity. During 2014, we promoted
collection of large domestic appliances from households and ERP
provided staff to collect items. We also delivered 18 spilt events,
where we divided the day in (2) smaller towns in Counties to great
success.
The sites were chosen to provide complete ease of use and
convenience to the consumer and were held at the weekend to
further maximise their success. ERP provided fully trained staff at
each of the events to help consumers to unload their WEEE from
their vehicles and to answer the general public’s questions and
queries about recycling.
The events were promoted through multi-channel traditional and
digital marketing channels. Extensive National and local online and
offline PR was achieved for all free recycling events.
18
Figure 8: Free Recycling Event Programme Results, 2014
Free Recycling Event Programme Results
Number of Events Held (Feb-Nov 2014)
Number of cars and persons on foot that
attended events
43
3,450
Number of people exposed to campaign 2014
447,875
Total WEEE collected KG
279,987
Total Portable Batteries Collected
Average WEEE take back per person (kg)
facility for farmers to bring electrical waste and batteries to farm
hazardous recycling events. Take-back events were piloted in Fingal,
Cavan and Limerick. The successful take back results diverted over
23 tonnes of stored WEEE and over 4 tonnes of batteries.
We await next steps on proposed programme for 2015.
Figure 10: EPA Farm Hazardous Pilot Results, 2014
8,430
EPA Farm Hazardous Pilot, Results 2014
81
Number of Events Held in Nov 2014
In association with the IFFPG and DECLG, we continued to roll out
the pilot programme targeting farmers only in counties Limerick and
Clare.
The programme promoted the recycling electrical and battery
operated items for free in conjunction with Irish Farm Plastics.
The co-branded advertisement campaign was featured in farming
journals and local papers and aimed to educate and encourage
farmers to recycle electrical and battery operated items at the series
of events.
Number of tractors, cars and persons on foot
that attended events
3
408
2,845
23,927
4,759
59
Figure 9: IFFPG Pilot Results, 2014
IFFPG Pilot Programme, Results 2014
Number of Events Held (Apr-Jun 2014)
Number of tractors and persons on foot that
attended events
20
741
13,204
18,065
1,254
24
In 2014, we launched a new pilot programme led by the EPA (Farm
Hazardous Waste Collection Programme) to provide collection
19
6.2.3 Young Social Innovators
Young Social Innovators is a not-for-profit organisation creating
opportunities for young people to be empowered through social
innovation education. The Young Social Innovators of the Year
Awards and Showcase is one of the largest youth events in the
country. ERP took a stand at the event in the Convention Centre
in Citywest which was attended by over 4,500 young people from
all over the country. Our display featured a recycled garden made
of WEEE and batteries and we ran a Facebook competition on the
stand encouraging students to answer questions on WEEE and
battery recycling.
6.2.2 Scouting Ireland Recharge the Earth Challenge
Scouting Ireland and ERP teamed up once again to launch the
Recharge the Earth Challenge, an exciting initiative designed to
promote battery recycling and awareness amongst Scout Groups.
Once a group has collected four full boxes (or 100kg) of batteries,
ERP would reward it with a gift of trees. Each bundle of trees is
planted locally so Scouts could ‘Recharge the Earth’ while diverting
waste batteries from landfill.
To support the initiative, ERP created an activity pack to educate
Scout Leaders and their groups about the importance of battery and
WEEE recycling. The activity kit included:
>Slide show and Scout Leader presentation notes
>Quiz on battery and WEEE recycling
in Ireland
>Games and colouring sheets on
battery and WEEE recycling
>Posters for Cub Scouts and Beaver Scouts
The 2013/2014 campaign was a great success
with 52 groups registered and 6 tonnes of batteries
collected.
20
Figure 10: The ERP Eco Egg
6.2.4 The ERP Eco Egg - ERP celebrates a landmark by
recycling 2 Million Tonnes of WEEE
The European Recycling Platform started 2014 celebrating
the collection and recycling of over 2 million tonnes of
WEEE since the start of its operations in Europe. The
positive effect of this activity is the equivalent to the
removal of 8 million cars from the road for one year around
Europe and has prevented the emission of 21.7 million tonnes of
C02 through the recovery of raw materials.
To mark this milestone, ERP Ireland presented the ERP Eco Egg
to Fergus O’Dowd, TD Minister for State, on the steps of the
Department of the Environment, Community & Local Government
at the Custom House. The environmental egg featured as part
of the Jack & Jill Big Egg Hunt across Dublin city in 2013. The
Egg’s design incorporated a nest of electrical waste and batteries
highlighting the fine balance between nature and our actions as
consumers.
“I congratulate ERP Ireland and their partners in Europe in reaching
this milestone and collecting over 2 million tonnes of waste
electrical and electronic equipment throughout Europe to date,”
said Fergus O’Dowd, TD, Minister for State at the Department of the
Environment. “It is appropriate that we recognise the efforts of all
those who have made the WEEE system such a success, particularly
here in Ireland as this week sees the introduction of new Irish Waste
Electrical and Electronic Equipment legislation which transposes the
requirements of the WEEE Recast Directive.”
“These new Regulations provide us with the road map to further
reduce the adverse impact on the environment from the generation
of this particular waste stream and chart a path towards an
innovative, modern and sustainable approach to the management
of WEEE.
I’m confident that the enthusiasm of the Irish consumer together
with the commitment of our compliance schemes, local authorities
and the retail sector which has seen Ireland among the top EU
electrical recyclers, will enable us to meet the even more demanding
targets required by the recast Directive and take Ireland onto a new
plain of environmental performance in terms of WEEE collection,
treatment and re-use in the years to come.”
In the process of recycling ERP has:
>saved 9 billion kWh of primary energy equivalent to power
usage in half a million homes, the whole of Luxemburg, for
a year.
>collected 26 million TVs, 45 million small domestic
appliances, 11.5 million large domestic appliances and
8 million cold electrical appliances.
6.2.5 Chambers Ireland
ERP Ireland has had a long standing relationship with Chambers
Ireland and during 2014 we have worked with them on the
following campaigns:
>Corporate Social Responsibility Awards - Martin Tobin was
invited once again to be a judge on the panel of the 2014
Chambers Ireland CSR Awards which recognises the work
being carried out by Irish and multinational companies to
improve the lives of their employees and to enhance the
environment.
>Excellence in Local Government Awards - The Excellence in
Local Government Awards showcases best practice in local
government and highlights some of the great projects that
local authorities are undertaking. ERP Ireland sponsored the
Sustainable Environment category. Cavan County Council
was the overall winner for its Citizen Engagement Strategy
for the Domestic Wastewater Assessments (DWWA).
21
6.3 Social Media
Although a key channel, it is important to note that all campaigns
that ERP runs are integrated across all channels delivering the
messages of WEEE and battery recycling as appropriate – web, local
and national print, radio as well as social media channels.
Consumer campaigns run throughout 2014 included:
> ERP Ireland Facebook page used for Junk Kouture voting
grew from 8,000 to 35,000 followers in one week
> ERP Ireland trended on Twitter for our ‘tWEEEts’
competition
> Facebook used for Young Social Innovators event
> Twitter used for Green Halloween Competition
22
Financial Information
7. Financial Information
ERP is a not-for-profit company. As a condition of its permit, ERP is
required to hold financial reserves that are the equivalent of at least
six months recycling operations costs. This is to ensure that it will
meet the costs of future recycling. Any income received in excess of
this is held in reserve for re-distribution to the members by way of
reduced fees for waste recycling tonnage. At all times during 2014,
ERP was fully compliant with this requirement.
24
Outlook for 2015
8. Outlook for 2015
Battery Permit Renewal
ERP’s Battery Permit is due for renewal in 2015. Our team will spend
a significant part of early 2015 pulling together a comprehensive
submission to the Department that will ensure we are reissued our
permit and demonstrate how we can meet the 45% battery target
in 2016 and beyond.
New Targets
In order to achieve the new waste battery targets, many of the
infrastructural changes and initiatives have been front-end loaded
in our five year plan and will be launched during 2015. These
initiatives will ensure that we reach the 45% target in 2016 and
maintain this momentum thereafter. We have prepared a detailed
tactical operations plan and creative promotional and partnership
programmes designed to reach, influence and educate a wider
national demographic in 2015 and beyond.
Extension of the Operations Team and Network
During 2015, we will increase investment in our operations team to
support the increased uplift in battery recycling and ensure batteries
are collected in a prompt and regular manner. ERP proposes to
expand its collection point network by 20% this year.
We are proud of the achievements of ERP assisting Ireland meet
its waste battery collection targets since 2008 and look forward to
building on this success and working with the Department and all
key stakeholders to achieve the new targets going foward.
26
Our ERP Branches
AUSTRIA
Autokaderstraße 29/BT2/1
1210 Wien
Tel: +43 1 2024925
Fax: +43 1 2024925
[email protected]
www.erp-recycling.at
IRELAND
2-4 Ely Place
Dublin 2
Tel: +353 (0) 16624040
Fax: +353 (0) 16618316
[email protected]
www.erp-recycling.ie
GERMANY
Charlottenburger Allee 41
52068 Aachen
Tel:+49 241 9515 2000
Fax: +49 241 95 18 9999
[email protected]
www.erp-recycling.de
PORTUGAL
C. Emp. Ribeira da Penha
Longa Rua D. Dinis
Bordalo Pinheiro, 467B
2645-539 Alcabideche
Tel: +351 21 9119630
Fax: +351 21 9119639
[email protected]
www.erp-portugal.pt
POLAND
Żurawia 32/34
00-515 Warszawa
Tel: +48 22 5210615
Fax: +48 22 5210618
[email protected]
www.erppolska.pl
DENMARK
Lindholm Havnevej 31
DK-5800 Nyborg
Tel: +45 6333 0028
Fax: +45 6333 0029
[email protected]
www.erp-recycling.dk
SPAIN
C/ Raimundo Fernández Villaverde,
30 Planta 1ª, oficina 314
28003 Madrid
Tel: +34 918063042
Fax: +34 918047295
[email protected]
www.erp-recycling.es
FRANCE
94 rue St Lazare - Building E - 6th floor
75009 Paris
Tel: +33 (0)1 71323940
Fax : +33 (0)1 71323941
[email protected]
www.erp-recycling.fr
NORWAY
Bragernes Torg 4
NO-3017 Drammen
Tel.: +47 400 00 476
Fax: +47 9257 4000
[email protected]
www.erp-recycling.no
FINLAND
Pakkalankuja 6
01510 Vantaa
Tel: +358 45 897 0813
[email protected]
www.erp-recycling.fi
ITALY
Viale Assunta, 101
20063 Cernusco sul Naviglio (MI)
Tel: +39 02 92147479
Fax: +39 02 92592334
[email protected]
www.erp-recycling.it
UK
Barley Mow Centre,
10 Barley Mow Passage, Chiswick
London W4 4PH
Tel: +44 (0) 2031426452
Fax: +44 (0) 8703836420
[email protected]
www.erp-recycling.co.uk
27
ERP Ireland
2-4 Ely Place
Dublin 2
Email: [email protected]
Phone: +353 (0)1 662 4040
Fax: +353 (0)1 661 8316
www.erp-recycling.ie

ERP Annual Report for Batteries Operations 2014

Transcription

Similar documents

Moving Away from Legacy Systems and Choosing the Right ERP

Fully integrated software saves you time and money.

newsletter

Battery Guide V3

qmotion technology - Hunter Douglas Commercial

Vu 102 cms (40”) LED TV Model: 40D6575

Recycling Bloopers

Fully Automated Production Line Testing

I have lived one of the best years of my life