magazine - STRAIGHT TALK with ART LEVINE

STRAIGHT TALK MAGAZINE
Community & Television Show News
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Volume 6 Number 3
I
June/July 2011
Pageant of the Masters Opens 78th Season
n her 16th year as director of the Pageant of the Masters,
Diane Challis Davy is convinced we could all use a little
escape. Whether it’s the economy or
the political scene or just the struggles
of everyday reality, Challis Davy has
ambitious plans for this summer’s
Pageant and its spirit-lifting theme,
Only Make Believe.
The Pageant of the Masters is a one-of
-a-kind celebration of art in tableaux
vivant, or “living pictures”. Its 78th
Season will open Thursday, July 7
at the Irvine Bowl in Laguna Beach.
“This summer, we’re going to venture
into the world of dreams and imagina-
tion and present works by artists who went ‘one step beyond,’” says Challis Davy. She is quick to point out that science fiction and fantasy have become
mainstays of current popular culture,
and she’s planning to devote a part of
Only Make Believe to the art of science
fiction and the ways in which artists
have used their imaginations to envision alternative futures and impossible
realms.
Dreams of A Sunday Afternoon by Diego Rivera
Veteran Pageant scriptwriter Dan
Duling shares Challis Davy’s enthusiasm for this venture into worlds limited only by the bounds of an artist’s
imaginings.
(Continued on Page 3)
Racing School Head on Straight Talk
Danny McKeever
Fast Lane Racing School
Danny McKeever, racing instructor and owner of the Fast Lane Racing School joins us on
Straight Talk to describe the process of training the celebrities for the Toyota ProCelebrity Race.
Danny has been training the celebrities for the past 26 years.
He shares some interesting stories and insights into how each
“celebrity student” is different. The show includes clips from
the 2011 Toyota Pro-Celebrity Race and shots of activities in
the Toyota Compound. Among the celebrities driving in the
race last April were Jillian Barberie Reynolds, William
Fichtner, Brian Austin Green, Kevin Jonas, Steven Moyer,
Megyn Price and Tito Ortiz.
Danny has done stunt driving for television commercials and
live stage shows, precision driving for industry training films
and has been a guest expert on ESPN and MSNBC. He has
done high performance driving for new car introductions of
many major automotive manufacturers. His driving school includes a Defensive Driving Academy as well as racing instruction. For further info go to www.raceschool.com.
Danny McKeever will be our guest on the Straight Talk Show
airing the weeks of May 28 and June 4.
INSIDE THIS ISSUE
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Turner Exhibit at LBMA
The Wedding Singer at MTW
Port Turns 100
ICT Features The Old Settler
Around Town Photo Spread
Straight Talk 20th Anniversary
Guest Column by Dr. Craig Smith
Sponsor Spotlight on Performance Plus
Title Sponsor
Title Sponsor
Our Sponsors
49er Athletics
longbeachstate.com
cerritosacura.com
M
A Thank You from Art
any media effort, and we have been blessed with
many long time sponsors who have provided us
the resources to do the work we do. They all are
listed elsewhere in this program. None is more
important than Southern California Edison, who
has been our Title Sponsor for the past eight years
This is the seventh charity night we have done for and has allowed us to grow as we have. We are
very proud to be associated with a company of the
the young men and women of Long Beach, with
quality of SCE and its firm commitment to the
the proceeds from the first six going to the woncommunities which it serves. Also a sincere thank
derful PAL (Police Athletic League) program.
Sadly, PAL is no longer with us, a victim of bud- you to Charter Communications, which has been a
stalwart supporter of our show for many years and
getary cutbacks, but the closest thing to it I have
now allows us to reach viewers on their cable sysfound is the Youth Programs of the Long Beach
tems in forty neighboring cities
Police Foundation.
y sincere thanks to the many friends and
colleagues who have gathered here tonight,
not only to help celebrate the 20th Anniversary of
our television show but also to help the youth of
our city.
Office of
Leonard P. Cutuli, D.D.S. Our show has been on air for nearly twenty years
and although I have the most visibility, there is a
Providing the finest
whole team responsible for putting the show toin dental care
Finally, but certainly not least, I want to thank
you, our viewers, for your support and loyalty.
Without viewers and an audience we are nothing.
You vote every week in deciding whether to
watch our show. I know we don’t always get everything right. and we certainly hear from you
when we don’t. But I am also deeply gratified by
the emails and comments of support and suggestions for future shows and guests. It tells me that
we are engaging and involving you in what we are
doing. Take a look at the centerfold of this program to see the quality and variety of guests just
in this past year.
gether each week. They are mentioned elsewhere
in this program. But I want to particularly thank
our long time producer/director Ron Petke, who
has devoted his entire professional life to keeping
the Long Beach community informed and entertained with a variety of local cable shows.
Sponsors are the fuel which propel and sustain
We will continue to strive to bring you the best in
local programming, to always emphasize the importance of ethics and values, and to impart to
each of our viewers that he or she can truly make
a difference. By being here tonight, you are doing
exactly that.
I am a firm believer that the future of any society
is a function of how we care for our youth. Perhaps that is why I have been a teacher for the past
35 years. By your support of tonight’s event, you
are helping form a brighter future for some of our
city’s less fortunate young men and women.
These programs have the power to change lives,
www.ItalianoHomes.com and your support WILL MAKE A DIFFERENCE
in the life of some youngster you may never meet.
www.charter.com
1045 Atlantic Ave.
greenhillsmemorial.com
Thought of the Month
www.gazettes.com
“You cannot live a perfect day without doing something for
someone who will never be able to repay you.”
John Wooden
www.BrentHeflin.com www.ictlongbeach.org
Page 2
—Art Levine, Publisher
(Reprinted from the 20th Anniversary Program)
5716 East 2md Street
2300 E. Ocean Blvd
Straight Talk Magazine
Our Sponsors
5800 East 2nd Street
www.psfollies.com
3910 Cherry Avenue
3490 Long Beach Blvd
Ray Turner Exhibit at LBMA
The Long Beach Museum of Art will feature an
exhibit, Ray Turner: Population Good Man/Bad
Man, opening Thursday, June 16. Population
is a unique gathering of over 200 portraits of
Southern California residents painted over the
past four years by Pasadena artist Ray Turner.
Ray has spend the spring of 2011 painting dozens of individuals to represent the rich, diverse
community of Long Beach.
Turner has focused his career on the human face
with the objective of creating a narrative between the viewer and the subject. Turner paints
his subjects after carefully studying the multiple
photographs he has taken with a concentration
on their essence as opposed to their features.
Rather than a photographic survey of Long
Beach, Turner’s expressionistic portraits reveal
the psychological drama and emotional fabric,
intrinsic and specific to Long Beach.
4606 East 2nd Street
The Museum will also be showcasing works
from its permanent collection in the second
floor galleries this summer, with selections from
The Wilma and Roland Duquette Collection and
The Jason Wong Estate.
www.polb.com
All of the Museum’s summer exhibitions will
be celebrated on Thursday, July 7 at LBMA
After Dark from 7pm -10pm.
For more information about the Museum’s exhibitions, events and programs, you can visit
www.lbma.org or call (562) 439-2119.
SALON SHAG
Pageant (continued from Page 1)
Diane Challis Davy
Pageant of the Masters
“We’re telling stories about ancient and modern superheroes
and strange, mythical creatures,”
Duling said. “You don’t have to
believe in fairies, dragons or beasts to be drawn
into the artistic fantasies that help them stay
alive in our dreams.” Only Make Believe will
also showcase the creative expressions of artists
who conjure everything from Victorian historical fantasies to illustrations for fairy tales beginning “once upon a time.”
Challis Davy is especially looking forward to
the dramatic impact of the original music to be
written for Only Make Believe. Performed each
night in the Irvine Bowl by the Pageant orchestra conducted by John Elg, live music remains
www.lbwater.org
5011 East 2nd Street
Watch Anytime: www.StraightTalkTV.com
5856 E. Naples Plaza
Michelle Trentini
a key part of the theatrical magic of this 78-year 1600 PCH · Seal Beach
-old presentation of “art that lives and breathes.”
To make all this possible, Challis Davy will
once again look to her amazing volunteers who
make up the Pageant’s two casts and provide
support backstage in makeup, wardrobe and
other departments.
www.gplb.com
The Pageant runs Thursday, July 7 through
Wednesday, August 31. For tickets or further
information go to www.PageantTickets.com
or call (949) 497-6582.
On the grounds next to the Pageant is the wonderful Festival of Arts, showcasing the finest
artists, sculptors, and craftsmen.
Diane Challis Davy will be our guest on the
Straight Talk Show airing the weeks of June 25
& July 2.
190 Marina Drive
www.musical.org
Your Ad
Could Be Here
HelenNajar.com
Page 3
The Wedding Singer Comes to MTW
The Wedding Singer, the closing show of Musical Theatre
West’s 2010-2011 Season, will have its professional western
regional premiere on Saturday, July 9 at the Carpenter Performing Arts Center on the CSULB
campus.
The Wedding Singer opened in 2006
on Broadway and had 285 performances at the Al Hirschfeld Theatre. With
music by Matthew Sklar and lyrics by
Chad Beguelin, The Wedding Singer
marks the Broadway musical debut of
this dynamic duo. They have put together a truly clever and often hilarious score.
It’s 1985 and Robbie Hart is New
Jersey's favorite wedding singer and is
engaged to the platinum blonde, leather clad Linda who stands Robbie up at
the altar of his own wedding day. Bitter and broken, Robbie
begins to make every wedding as disastrous as his own until a
warm-hearted waitress named Julia intervenes.
Julia. Only trouble is, Julia's about to be married! Can Robbie pull off the performance of the decade and win the girl of
his dreams? Can you still fit into your powder blue tuxedo?
This new musical comedy is based on
the 1998 hit movie of the same name,
which starred Adam Sandler and
Drew Barrymore as a singer and a
waitress engaged to be married to the
wrong people.
The production is directed by Larry
Raben, with musical direction by David Lamoureux and choreography by
Spencer Liff.
The Wedding Singer runs Saturday,
July 9 through Sunday, July 24. Preview performance on Friday, July 8.
To purchase tickets or for more information go to
www.musical.org or call (562) 856-1999 x4. Tickets may
also be purchased in person at the Musical Theatre West Box
Office located at 4350 E. 7th Street.
Though heartbroken over his fiancée, Robbie is forced to
reexamine the meaning of love and marriage with the help of
Page 4
Straight Talk Magazine
Port Celebrates Turning 100
Actor Robert Wagner, the voice behind the Port of Long
Beach’s Centennial documentary “Faces of the Port – Celebrating 100 Years,” will be a guest of honor and master of
ceremonies at the Port’s 100th Birthday Party on Saturday, June 25.
Wagner, a TV, film and stage star whose entertainment career spans more than 50 years, lends
his voice talents to “Faces of the Port,” a film that
explores the Port’s fascinating history through the
eyes of those who witnessed it first-hand.
The Celebration will also include historical exhibits, a “Memory Lane” where visitors can share
their own remembrances of the Port, photo exhibits, a Ferris Wheel, other carnival rides and
games, free refreshments and more.
The event is free and open to the public. Guests are invited
to bring picnic baskets, lawn chairs and enjoy the day’s celebrations, including a performance by the Long Beach Municipal Band. Below is a taste of what the Port has in store
for their Centennial Birthday:
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2:30 pm Event begins, exhibits open to public.
3 pm Premiere screening of “Faces of the Port.”
Watch Anytime: www.StraightTalkTV.com

3:30 pm “Let’s Talk Centennial,” a history
panel discussion moderated by veteran maritime reporter George Cunningham.
 4:15 pm Second screening of “Faces of the
Port.”
 5:15 pm Centennial presentations with RobNick Sramek
ert Wagner.
 5:45 pm Centennial cupcakes.
 6 pm Concert performance by the Long
Beach Municipal Band.
 8 pm Event concludes.
The 100th Birthday Party will be held right on the
docks on Pier E, just south of the Gerald Desmond Bridge, at Ocean Boulevard and Pico Avenue. Parking is free, and there will be a bicycle
valet. For a map and/or more information, visit
www.polb.com/birthday.
A Special Edition of Straight Talk on the Port’s 100th Anniversary entitled Port of Long Beach—Past, Present and
Future will feature Nick Sramek, President of the Board of
Harbor Commissioners, Managing Director Dr. Robert Kanter and Chief Harbor Engineer Al Moro. This Special Edition of Straight Talk will air the weeks of June 11 and June
18.
Page 5
ICT Features The Old Settler
Two women test the bonds of sisterhood in John Henry Redwood’s bittersweet comedy The Old Settler opening Friday,
June 3. ICT artistic director caryn desai directs Ryan Vincent Anderson, Veralyn Jones, Tarina Pouncy, and Karen
Malina White in this moving drama.
Set in Harlem during World War II, when hot music played
and swing dancers ruled the floor
of legendary nightclubs like the
Savoy Ballroom, The Old Settler
is a funny and moving story
about hope, love, dreams, disappointment, and forgiveness.
Middle-aged sisters Elizabeth
and Quilly have learned to put
past differences behind them.
But when a handsome young
man named Husband takes a
room as a boarder, old hurts and
new tensions are brought to the surface.
“It’s about the need for love and the pain of loneliness,” says
desai. “But there’s also a lot of humor, and the play’s setting
is fascinating. In 1943, Harlem was a hub of music and
culture for blacks and whites alike. Remember, this was during the War, long before the Civil Rights movement.”
The Old Settler was first performed at the 1995 Eugene
O’Neill Theatre Conference in Waterford, Connecticut. It
was seen there by the Russian Theatre Union, and in 1996,
the play was produced in Sheleykovo, Russia.
In 1997, The Old Settler had its first American production at
the McCarter Theater in Princeton, New Jersey. Since then,
there have been numerous productions throughout the U.S.
The Old Settler has been recognized with an American Theatre
Critics Award and the Bryan
Family Foundation Drama
Award for Southern Literature.
In 2001, The Old Settler was
adapted for television and presented by PBS, starring Debbie
Allen and Phylicia Rashad.
The Old Settler runs four weeks
through Sunday, June 26 in the Center Theatre at the Long
Beach Performing Arts Center at 300 E. Ocean Blvd. Performances are Thursdays, Fridays, Saturdays at 8pm and Sundays at 2pm.
For reservations or more information, call the Box Office at
(562) 436-4610 or visit www.InternationalCityTheatre.org.
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Page 7
Straight Talk
Cast members from MTW’s World Premier of Summer of
Love celebrate at the Opening Night Reception at the
Forbidden City Restaurant. Pictured (l. to r.) Katrice
Gavino, Christine Horn, Frank Lawson, Alyssa M.
Simmons, Eric Anderson and James May.
Members of the Queen’s Court look resplendent in their
costumes at the wonderful Renaissance Pleasure Faire at the
Santa Fe Dam Recreation Area in Irwindale.
Ladies of the bordello entertain themselves as they seek
the attention of customers at the Renaissance Faire.
Page 8
Jeff Severson and the California Cowboy Band prepare
to entertain the crowd on a gorgeous Saturday afternoon
at McKenna’s on the Bay. Pictured (l. to r.) Steve Deming, Jeff, Dave Coe (fan), Art Holland, Craig Ruppert,
and Mitch Morrison.
Entertainer Jack Daggar and friend after his humorous
knife throwing/sword swallowing act at the RenFaire.
Actor and Long Beach resident DeeDee Rescher pictured
with Jason Alexander at the Opening Night Cast Party
for The Prisoner of Second Avenue. This fabulous
production of the classic Neil Simon comedy played for
three weeks at the El Portal Theater in North Hollywood.
Straight Talk Magazine
Around Town
Long Beach Mayor Bob Foster with racing great
Jimmy Vasser at his Induction Ceremony into the
Long Beach Motorsports Walk of Fame. Racing legend
Chip Ganassi was also inducted.
Racing entrepreneur J.C. Agajanian, Jr. with Straight Talk
Host Art Levine at the Induction Ceremony at the Long
Beach Motorsports Walk of Fame.
Drivers Scott Sharp and Johannes van Overbeek in front
of their GT Ferrari 458 American Le Mans Series Car
sponsored by Tequila Patrón at the Press Luncheon for the
Toyota Grand Prix of Long Beach.
Formula Drift Driver Cyrus Martinez and Committee of
300 member Bill Loveless at the wonderful C300 Paddock
Club, chaired by Phyllis Covey, during race weekend.
Actress Megyn Price, co-star of the CBS hit show Rules
of Engagement, with Straight Talk Host Art Levine at
the Toyota Compound before the running of the fan favorite Toyota Pro-Celebrity Race.
Watch Anytime: www.StraightTalkTV.com
The Cordero family at the fabulous Sunday Race Party at
Keesal, Young & Logan. Pictured (l. to r.) Gloria
Cordero, Celine Cordero and Mario Cordero. Mario, a
Port of LB Harbor Commissioner, was just confirmed by
the U.S. Senate following his nomination by President
Obama to serve on the Federal Maritime Commission.
Page 9
Straight Talk 20th Anniversary Party
Straight Talk celebrated its 20th Anniversary on Saturday,
May 7 at the El Dorado Country Club. Some 150 guests
came dressed in 50’s, Hawaiian or casual garb. Live music,
dancing and entertainment was provided by Ronny and the
Classics.
Guests included Long Beach Mayor Bob Foster and First
Lady Nancy Foster, State Senator Alan Lowenthal, U.S.
Congressman Dana Rohrabacher, U.S. Congresswoman
Laura Richardson, Assemblymember Bonnie Lowenthal,
City Auditor Laura Doud, City Prosecutor Doug Haubert,
City Councilman Gary DeLong, City
Councilman James Johnson, President of
the Board of Harbor Commissioners Nick
Sramek, Harbor Commissioner Mike
Walter, Long Beach Chief of Police Jim
McDonnell, 2012 Olympic Boxing Coach
Joe Zanders and Long Beach Police
Foundation President Daniel Walker.
The evening was a benefit for the Youth
Programs of the Long Beach Police
Foundation. These programs provide the
underprivileged youth of our community
with constructive opportunities and help
change lives.
Chief of Police Jim McDonnell and LB
Police Foundation Board President Daniel Walker both
spoke movingly about the importance of the work of the
Foundation in providing opportunities for our youth.
U.S Olympic Boxing Coach Joe Zanders, also active in the
former PAL (Police Athletic League) Boxing Program for
many years, spoke to the importance of these programs in
impacting the lives of our youth. One of his students, Junior
Pan American Champion David Imoesiri, shared his firsthand experience of how the opportunity to participate in the
PAL boxing program had a dramatic impact on his life and
Jim McDonnell
Long Beach Chief of Police
Page 10
gave him the chance he never otherwise would have had.
The support of the Gold Table Sponsors, Table Sponsors
and Media Sponsors was critical to the success of the evening. They are acknowledged in a separate “Thank You” ad
elsewhere in this publication. Also lending valued support are
the quality restaurants and businesses who generously donated prizes for out opportunity drawing, those was made a
contribution even though they could not attend and, of
course, everyone who came and supported the event with
their ticket and raffle purchases. We could not have done it
without you.
Particular thanks go to Rossmoor Pastries for providing the beautiful and delicious Anniversary Cake, to Mike and
Arline Walter for hosting the wine at dinner, and to the brothers of the Delta Sigma Pi, Honorary Business Fraternity at
CSULB for assisting with table set-up and
opportunity drawing sales.
With everyone’s help, we were able to
raise more than $10,000 for the Youth
Programs of the Police Foundation. The
event was called “Party for a Cause”.
What could be a better cause than improving the lives of our youth while at the same time providing
for a safer community?
You can still support the Youth Program Foundation. To
make a contribution, make your check payable to the Long
Beach Police Foundation and mail to Straight Talk Charity
Night, P.O. 3833, Long Beach, California 90803. The Foundation is a recognized 501c(3) entity and your contribution is
fully tax deductible. For more information about the Youth
Programs, or other activities of the Foundation, visit their
website at www.LBPoliceFoundation.com.
Joe Zanders
2012 U.S. Olympic Boxing Coach
David Imoesiri
Junior Pan American Boxing Champion
Straight Talk Magazine
Party Photos
LB Chief of Police Jim McDonnell, Kathy McDonnell,
2012 U.S. Olympic Boxing Coach Joe Zanders, SCAN
Director of Workplace Solutions Diane Coles and Art.
CSULB Vice President for Student Services Doug Robinson
(center, back row) and guests at the CSULB Division of
Student Services Table at the 20th Anniversary Party.
U.S. Congressman Dana Rohrabacher
addresses the crowd with moving comments as Art and Congresswoman
Laura Richardson look on.
Watch Anytime: www.StraightTalkTV.com
Ronny of Ronny and the Classics leads guests in a fun line
dance. Guests were still going strong on the dance floor at
10pm to the band’s great rock n’ roll music.
Long Beach Mayor Bob Foster and First Lady Nancy
Foster, Art, Senator Alan Lowenthal and Dr. Debbie
Lowenthal.
Long Beach Mayor Bob Foster takes
some good natured jibes at Art before
expressing the City’s appreciation for
20 years of Straight Talk.
State Senator Alan Lowenthal presents
Art with a framed Senate Proclamation,
commenting that it might be the last
proclamation the Senate can afford.
Page 11
Snyder v. Phelps: The Problem of Context
by
Dr. Craig Smith
Director, Center for First Amendment Studies, CSULB
M
emorial Day provides a fitting time to reflect on one of the
worst decisions issued by the U.S. Supreme Court in recent
memory. It happened this way. On March, 2, 2011, the Supreme
Court handed down its decision in the highly controversial Snyder
v. Phelps case involving the Westboro Baptist Church which has led
protests at over 600 military funerals. In this case, Reverend Phelps
and five others participated in demonstrations at the funeral of Marine Lance Corporal Matthew Snyder, who had been killed in Iraq.
Their signs included such phrases as “Semper Fag,” “Thank God
for Dead Soldiers,” and “Fags Doom Nations.”
Matthew Snyder’s father filed a lawsuit claiming emotional distress
under Maryland law and was awarded $10 million. The District
Court upheld the verdict, but reduced the damages by half. On appeal by Phelps, the decision was overturned by the Fourth Circuit
Court of Appeals. The Supreme Court reviewed the case and dismissed the damages, ruling 8 to 1 that the speech was “public” and
therefore protected under the First Amendment.
If the Supreme Court had properly contextualized the communication of the Westboro group, it would have seen that enough of the
speech at the funeral site was privately aimed at particular persons
to warrant upholding the damages. The Supreme Court neglected
the fact that context creates meaning and that a close reading of the
words of the protestors in context constituted a personal attack,
which should not have been afforded First Amendment protection.
We know that all forms of protest are not protected by the
First Amendment. For example, picketing of particular residences
has been prohibited even when the on public streets. Thus Justice
Roberts invites a contextual approach when he writes, “Deciding
whether the speech is of public or private concern requires us to
examine the ‘content, form, and context’ of that speech.” So let’s
go to the context to see if the speech can be seen as a personal attack rather than a public protest.
Straight Talk Magazine
Published by
Straight Talk Productions
The signs become a personal attack when moved to the cemetery
where the only funeral going on was that of Snyder’s son, a marine.
Those driving into the cemetery for the funeral could reach no other
conclusion than a marine was being defamed. Therefore the protests
constitute an invasion of the privacy of a captive audience. Furthermore, Reverend Phelps put out a press release stating that his group
was going “to picket the funeral of...Snyder,” whom he claim was
killed by God. The release goes on to state that “[Snyder] died in
shame, not honor - for a fag nation cursed by God…[He is] now in
Hell.” Worse yet, if you go to the church’s website you also find a
personal attack. As Justice Alito points out in his dissent, the discourse goes beyond “commentary on matters of public concern”
and makes a personal attack on “private figures.” It names the parents; it defames their child.
At the trial level where Snyder won, the burden of proof he met was
enormous. To overturn such a ruling, the Supreme Court had to
show that it was clearly protecting public speech. It failed to do that.
Reverend Phelps’ lawyers never contested the sufficiency of the
evidence that Snyder suffered emotional distress. Even Justice Roberts writes, “The record makes clear that the applicable legal term ‘emotional distress’ - fails to capture fully the anguish Westboro’s
choice added to Mr. Snyder’s already incalculable grief.”
The least the Supreme Court could have done on behalf of justice in
this case was to remand it for rehearing with instructions. But instead it ruled without consideration of context to support an interpretation of First Amendment law that is beyond reason. It opens
our society to massive abuse by the hate mongers who will undoubtedly use Roberts’ ruling as a blueprint for how to avoid tort
action for their remarks aimed at private citizens.
A full version of this article can be found on the Center’s website at
www.firstamendmentstudies.org.
Straight Talk with Art Levine
Politics
·
Arts
·
Business
Publisher/Editor-in-Chief
Art Levine
Assistant Editors
Thad Heggeness
Fernando Ara
©2011 Straight Talk Productions
All Rights Reserved
Straight Talk Productions
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Page 13
Sponsor Spotlight: Performance Plus - Celebrating 40 Years
P
erformance Plus Tire and Automotive Superstore operates
under the premise, “If we don’t take care of our customers, someone else will.”
For 40 years, the reputation for outstanding customer service of this family owned company
has made it one of the leading shops in the
country. “Service is a trust business,” explains
partner Ricky Oropeza, “and our customers
trust us. Most have been with us a long time.”
where they can watch TV or admire the custom rims adorning
the walls.
In addition to the sales of tires and wheels, Performance Plus
is a suspension expert, providing a complete
undercarriage service.
Hank and Ricky believe strongly that it is important to give back to the local community.
They support a variety of charitable activities,
such as the Youth Programs of the Long
Beach Police Foundation and the CCEJ BuildPerformance Plus stocks over 5000 tires:
ing Bridges Program. They also sponsor an
“Every brand anyone could want,” says partner
Hank Feldman. “We are also one of the larg- Hank & Ricky at the Superstore Annual Holiday Food Drive, now in its 14th
year.
est custom wheel retailers in the country and
one of the largest vintage tire marketers in the
world,” he says.
3910 Cherry Ave. Let Performance Plus take care of your automotive needs, as they have for so many others.
Tel:
(562)
988-0211
Most automotive centers would not be
described as “inviting,” but at
Performance Plus customers wait for
their vehicles in ‘50s style diner booths www.performanceplustire.com
Sponsor Directory
Shop our Local Quality Sponsors
Art
Long Beach Museum of Art………………..…..…(562) 439-2119
Auto Dealership
Cerritos Acura………..…………………………….(562) 402-5281
Cable TV/Internet/Phone
Charter Communications……………….…………(888) 438-2427
Long Beach Television………………………...….(562) 570-1122
Cemetery
Green Hills Memorial Park………………………..(310) 831-0311
Coffee
Polly’s Gourmet Coffee………………….………..(562) 433-2996
Dentist
Leonard P. Cutuli, D.D.S.………………………….(562) 435-5388
Hair Salon
Salon Shag………………………………………...(562) 596-3004
Import/Export
Port of Long Beach…………………..…..………..(562) 437-0041
Jewelry
McCarty’s Jewelry……………………....….……..(562) 438-1581
Men’s Apparel
Umberto International Clothier……………….......(562) 597-0391
Publications
Gazette Newspapers..……………….…………….(562) 433-2000
Press-Telegram…………………….….….….……(562) 435-1161
Page 14
Real Estate
Coldwell Banker Coastal Alliance………………..(562) 961-1234
Brent Heflin Realty……………………………….(562) 930-0069
Helen Najar Realtor + Consultant………………. .(562) 673-4337
Restaurants
Kelly’s…………………………………………….(562) 433-4983
McKenna’s on the Bay…………...……….....……(562) 342-9411
Naples Rib Company………...…………..…...…...(562) 439-7427
Papalucci’s…………………………………..…….(562) 434-4454
Phil Trani’s………………………..……..………..(562) 426-3668
Russo’s Ristorante………………………………...(562) 433-1616
Special Events
Long Beach International City Bank Marathon…..(562) 427-4606
Toyota Grand Prix of Long Beach………..……....(562) 981-2600
Sports
Forty-Niner Athletics……………….…………….(562) 985-4949
Theater
International City Theatre……………..……...…...(562) 495-4595
Musical Theatre West………..……………..……..(562) 856-1999
Tires/Wheels/Service
Performance Plus Tire & Auto Superstore..………(562) 988-0211
Utilities
Long Beach Water Department…..…………….....(562) 570-2300
Southern California Edison………………....…….(800) 655-4555
Straight Talk Magazine