2017 MeDia Kit

In the
RVers Guide
RV
THE OFFICIAL 2016
ers GUIDE
Rates & Specifications
• FRVTA Member Listing
by Region: Name,
Address, Phone
• Website or
E-mail Address
• State and
Regional Maps
• Informative RV
Lifestyle Stories
• Photos
• Attractions
• Show Schedule
and Much More
• A “Keeper” for the RV
Enthusiast as well as
the First-Time Buyer
Advertising Requirements
In the
Guidelines & Distribution
Florida RV SuperShow
Program & Directory
2017
Media Kit
frvta.org
JANUARY
7
1320-1
16
Reserve
Your Advertising
Space Today!
Deanna Pearce
(863) 318-0193
[email protected]
www.frvta.org
Campgrounds
Dealers
Finance
Insurance
Manufacturers
Services
Suppliers
THE OFF ICIA L SHO W
Advertising Agreements
WEDNESDAY – SATURDAY
9 am - 6 pm
SUNDAY
9 am - 5 pm
FLORIDA STATE
FAIRGROUNDS
TAMPA, FL
Roadie
Says...
Don’t Miss the
LarginesttheRVCounShow
try!
TO FLORIDA
PROGRAM &
DIRECTORY
frvta.org
• Pull-out Show Map
• Things to See and Do
in Tampa
• Listings of all Exhibitors
• A Year-round
“Keeper” Magazine
Rates & Specifications
Individual Buys
RVers GUIDE TO FLORIDA ONLY
Florida RV SuperShow Directory Only
Ad Size
Ad Size
2-page spread............................... $2,870
Full Page........................................ $1,520
half page........................................... $957
2-page spread............................... $2,452
Full Page........................................ $1,338
half page........................................... $836
Vertical or Horizontal
Vertical or Horizontal
quarter page................................... $678
quarter page................................... $724
Vertical or Horizontal
Vertical or Horizontal
Combo Buys
Pick Up Options
Up
to
Both directories same size ad
25%
Ad Size
2-page spread............................... $4,709
Full Page........................................ $2,590
half page........................................ $1,668
Vertical or Horizontal
quarter page................................ $1,334
Vertical or Horizontal
Page Position
Florida RV SuperShow Directory *
Ad Size
2-page spread............................... $1,839
Full Page........................................ $1,070
half page............................................$711
Vertical or Horizontal
quarter page................................... $610
Vertical or Horizontal
* These rates apply ONLY if you purchase advertising in the RVers Guide
and the advertisement is the same size or smaller.
Additional Cost
RVers guide to florida
Placement
Savings
Cost
Back Cover......................... $550
Inside Front Cover.............. $450
Inside Back Cover............... $450
Table of Contents................ $350
Pages 3, 5 or 7................... $350
Index Page.......................... $300
Florida rv Supershow directory
Placement
Cost
Back Cover......................... $500
Inside Front Cover.............. $400
Inside Back Cover............... $400
Pages 3, 5 or 7................... $300
Table of Contents................ $350
Index Page.......................... $250
Map Panels 5 per panel. ....... $650
logo in listing
RVers Guide to Florida Only
Ad Size
Full Page...................... Free
Half Page.............................. $60
Quarter Page........................ $80
Each Additional Listing......... $20
TH E OFF
ICIA L
JANUARY
For more info please contact Deanna Pearce
(863) 318-0193 or [email protected]
2017
13-17
2016
UIDE
ers GOR
IDA
RV
IAL
THE OFFIC
frvta.org
2016
WEDNESDAY
– SATURDAY
9 am - 6 pm
9
SUNDAY
TO FL am - 5 pm
FLORIDA STA
FAIRGROUN TE
DS
TAMPA, FL
Roadie
Says...
Don’t
the
LargestMiss
RV Show
in the Country!
RVers Guide to Florida
Florida RV SuperShow Program & Directory
ds
Campgroun
Dealers
Finance
ce
ran
Insu
rers
Manufactu
Services
Suppliers
frvta.org
PROGR M
&
DIRECTA
ORY
SHO W
DISTRIBUTION
75
10
10
231
95
Georgia
75
10
19
27
10
295
10
75
95
Interstate Rest Area
4
Turnpike Service Plaza
75
Visit Florida Welcome Center
Tourist Information Center
95
95
4
60
275
Pilot Travel Center /
Flying J Travel Plaza
75
95
75
75
Regional FRVTA Shows: Jan. 2017 - Nov 2017...................................15,000
SuperShow - January 2017...................................................................8,000
FRVTA’s Member Distribution..............................................................10,000
Mail/Website Requests..........................................................................4,000
FRVTA Member Campgrounds/Dealers................................................3,000
Chamber of Commerce.........................................................................4,000
(28) Florida’s Interstate Rest Areas.....................................................30,000
(5) Ronald Reagan Turnpike Service Plaza - Seasonal....................... 11,000
(31) Pilot & Flying J locations in Florida & Georgia.............................10,000
TOTAL DISTRIBUTION...................................................................... 95,000
2017
INCREASED
DISTRIBUT
ION!
RVers Guide to Florida
Florida RV SuperShow Program & Directory
ADVERTISING GUIDELINES
FRVTA LOGO
The Florida RV Trade Association Member logo should
be used in all advertising promoting your company. You
can obtain a camera-ready logo either black & white or
process color by visiting the FRVTA website at www.frvta.
org. Click on the “About FRVTA” icon, click on the “FRVTA
Print Logos” option on the drop-down menu.
RVers Guide to Florida ADVERTISING GUIDELINES
• Only FRVTA members in good standing will be allowed to advertise in the RVers Guide to Florida.
• RV Dealers can advertise their Florida locations ONLY! No out-of-state locations will be permitted in dealer ads.
• All FRVTA regions are permitted to advertise and may mention their regional shows in the ad.
• All ads will be reviewed and objectionable copy will be changed at the request of the FRVTA PR Committee.
• Failure to pay for advertising will constitute a debt to the FRVTA and will prohibit the member from participating in
any FRVTA shows, conventions, meetings or any FRVTA functions until the debt is paid in full.
FLORIDA RV SUPERSHOW DIRECTORY ADVERTISING GUIDELINES
• Only FRVTA members or exhibitors in good standing will be allowed to advertise in the
SuperShow Program and Directory.
• NO ADVERTISING OF ANY SHOW OF ANY KIND WILL APPEAR IN THE DIRECTORY!
• RV Dealers can advertise their Florida and out-of-state locations if applicable in their ads.
• All FRVTA regions are permitted to advertise but CAN NOT mention their regional shows in the ad.
• All ads will be reviewed and objectionable copy will be changed at the request of the FRVTA PR Committee.
• Failure to pay for advertising will constitute a debt to the FRVTA and will prohibit the member from participating in
any FRVTA shows, conventions, meetings of any FRVTA function until the debt is paid in full.
• Advertisers may promote special events but NOT ON THE SAME DATES AS THE SUPERSHOW!
• Ads MAY NOT mention “Don’t buy until…”, “Wait before you buy…”, or any other copy that suggests waiting until
after the SuperShow to make a buying decision.
• Verbiage referencing your location during the show if you are a Dealer or Manufacturer should read:
(Example:) 740 West Central Ave, West Midway, 435 Main Street, Midway, 130 Expo Hall, or
480 Special Events Center.
• Verbiage referencing your location during the show if you are a Supplier, copy should read:
(Example:) A220 or B140 and you can include ‘See Us During the Show at A220’ or
‘Stop by B140 During the Show.’
• Please do not use the word ‘booth’ or ‘space’ when referencing your location at the show!
2017
RVers Guide to Florida
Florida RV SuperShow Program & Directory