NOV/DEC 2014 - Stampin` Up!
Transcription
NOV/DEC 2014 - Stampin` Up!
NOV/DEC 2014 Happy Holidays! This time of year is absolutely my favorite . . . gathering with loved ones, decorating, listening to music, celebrating the reason for the season, focusing on the many things we have to be grateful for— the list of things I love about the holidays could go on and on! One of my favorite things about the holidays is the opportunity to give gifts—figuring out the perfect gifts for everyone on my list and then wrapping those gifts up beautifully. While we can’t help you or your customers with figuring out the perfect gift (although keep in mind that Stampin’ Up!® products always make welcome gifts!), we can definitely help out with the packaging part of gift giving! We’ve discovered more and more (especially as our grandchildren get older) that gift cards and money seem to be a favorite—it seems you can’t lose when you go that route. It simplifies things, but sometimes money and gift cards don’t feel very personal. To me, that means the wrapping becomes even more important to make the gift feel meaningful. As I browsed through our holiday catalog, I was so excited to see everything we have that makes handmade gift packaging easy and fun! We have several different boxes and gift bags, with plenty of coordinating dies, ribbon, Designer Series Paper, and embellishments to personalize those boxes and bags. Or you can just stamp a tag, add a little bling, punch a hole, and attach that to your gift. And I was thrilled to see that we’ve got wrapping paper again—I love using our exclusive wrapping paper to make a gift distinctive and different! During the busyness of the holidays, these fast but fun packaging ideas are especially welcome—the last thing we need is one more thing on our to-do list to overwhelm us, right? As you share our packaging ideas with your customers and guests, tell them that “fancy without fuss” is definitely a holiday option this year! Shelli’s Message See project ideas and read more from Shelli on her blog at soshelli.com 2 © 1990–2014 STAMPIN' UP! 6 calendar 23 Sale-A-Bration and 2015 occasions catalog preorder period (December) 2014 holiday catalog sales period 2014–2015 annual catalog sales period november 7 Last day to register for Catalog Kickoff 10 Who Is Not Meeting Quarterly Sales Minimums report now available; begin preparing for December workshops 27–28Thanksgiving holiday (US); Stampin’ Up! offices closed 30 Last business day of the month 4 COVER CREATIONS december 5 1 Who Is Not Meeting Quarterly Super Stars! Sales Minimums report now available; begin preparing for January workshops 3 Catalog Kickoff 5 2015 occasions catalog and Sale-A-Bration preorder begins 12 January/February 2015 Stampin’ Success now online 25Christmas Day; Stampin’ Up! offices closed 26Boxing Day; Calgary office closed 31New Year’s Eve; »make it happen last business day of the year •B e a star and share the Many Merry Stars Simply Created® Kit at an event. Turn to page 5 to learn more from “Super Stars!” 6 DIY Set of Trees 7 STEP IT UP/ CASEING 8 WOW Something New Under the Tree 10 TECHNIQUE Wreathy Wonderland 12 SCRAPBOOKING Hello December BUSINESS Running Your Business During the Busy-ness 16 FEATURE Big Shot™ 18 FEATURED GUEST ARTIST A Passion for Sharing 20 WOW Suite Simplicity 22 KITS Ready-Made Holiday Card Class 23 PRODUCT Box It Up! 24 STAMPS 25 and Counting 26 MAKING A DIFFERENCE 27 PAPER PUMPKIN® 15 28 BUSINESS Creating a Fairy Tale 29 Q&A 30 TITLE PROMOTIONS July–August 2014 Table of Contents • Don't let yourself get overwhelmed this season. Read “Running Your Business During the Busy-Ness” on page 14 for suggestions on making it a stress-free holiday. KITS 14 3 © 1990–2014 STAMPIN' UP! »using the magazine This magazine is a tool for you, with stamping ideas and business ideas in every issue. You’ll always find: covercreations The 2014 holiday catalog and holiday supplement are full of items you won't want to miss. Make projects like these using products such as the Curvy Keepsake Box Thinlits™ Dies (item 135853), the Note Tag Punch (item 135860), and the Wondrous Wreath Stamp Set (item 135047 ). You’ll find supplies for all the cover projects in this month’s Online Extras. • Stamping ideas for personal creativity and for events • Sales training • Ideas on how to share the demonstrator opportunity • Training on our products • Seasonal project ideas published early to help you prepare for your seasonal events • And much more Make the most of this beautiful publication! »icon guide DEMO IT! Projects marked with this logo are excellent choices for event demonstrations. Cards can be completed in 5–8 minutes, scrapbook pages in under 15 minutes. MAKE & TAKE Projects marked with this logo are excellent choices for event Make & Takes. HOSTESS GIFT Projects marked with this logo are excellent choices for Hostess Gifts. SPANISH Articles marked with this logo in the table of contents are available in Spanish on the Spanish demonstrator website under Publicaciones> Stampin’ Success>2014>Noviembre. ONLINE EXTRAS You’ll find all of our Online Extras on the Cover Creations demonstrator website under Publications> Stampin’ Success>2014>November. 4 © 1990–2014 STAMPIN' UP! Super Stars! When you were flipping through the 2014 holiday catalog, did you stop on page 25 and say to yourself, “I’d LOVE to make oodles of those adorable 3D stars!” We thought you might. We also knew you could figure out how—you’re resourceful and innovative. But we wanted even your most novice customers to be able to fill their homes with these stars too. So we decided to make it fun and easy with die-cut pieces, peel-and-stick adhesive edges, and accents galore all in one kit—the Many Merry Stars Simply Created Kit. You get enough materials to create five stars each in these sizes: 2", 3", 3-3/4", 4-3/4", and 7-1/4". That’s plenty, right? But wait—you can also make a 15" star that will take center stage, wherever you display it. Some of the stars are the same as our Stars Framelits Dies, but a few are exclusive to this kit. What can you do with this veritable Milky Way of stars? Whatever you want—group them together for home décor, make a Christmas countdown calendar, use small stars as place cards at your holiday table, add ornament hooks and hang them from your tree, loop Baker’s Twine through the top and hang it from a doorknob. With this kit, you’ll be the star this holiday season! Many Merry Stars Simply Created Kit 2014 holiday supplement • 138104 • $25.95 us/$31.95 can Includes 26 printed, die-cut stars in 6 sizes in Kraft, Cherry Cobbler, Whisper White, and Garden Green Cardstock; 10 Gold Glimmer Paper die-cut stars in 5 sizes; die-cut, self-adhesive side strips to match each star design; star, banner, gift bow die cuts; 21 laser-cut wooden snowflakes; 60 silver sequins; 5 yards Gold Baker’s Twine. Coordinates with the Many Merry Stars Stamp Set (item 138105 ) and Stars Framelits Dies (item 133723). Coordinating colors: Basic Black, Cherry Cobbler, Garden Green, and Very Vanilla. »Visit Training > Products and Techniques > Know Your Products > Kits > Simply Created Kits on the demonstrator website to watch kit videos. Kits Oh yes, it’s easy. But it also leaves room for your own creativity. Choose which of the included accents to use. Create your own accents. Flip the stars over to the blank side and stamp your own designs in colors you love. The kit comes with everything you need to make and accent 26 stars, but you can always add your own finishing touches. 5 © 1990–2014 STAMPIN' UP! set of trees Back to Basics Alphabet Stamp Set; Very Vanilla Cardstock; Typeset Specialty Designer Series Paper; Gold Foil Sheets; Gold Glimmer Paper; Basic Black Classic Stampin’ Pad®; VersaMark® Pad; Gold Stampin’ Emboss® Powder; Linen Thread; Banner and Confetti Stars Punches; Itty Bitty Accents Punch Pack; Big Shot; Stars Framelits™ Dies; dowel; foam; hot glue; moss; painter’s tape; terra cotta pots do it yourself SET OF TREES Christmas decorations don’t have to be all ceramic houses and fresh-cut pine boughs. Why not try something that will get people talking? This project is sure to get attention from your holiday guests. Here’s how to do it: 1 . Paint the pots; allow them to dry. 2. Use painter’s tape to mask the top of the pot; rub the area below the tape with a VersaMark Pad. 3. Pour Stampin’ Emboss Powder over the inked area and heat set. Trees 1. ut out squares of Typeset Specialty Designer C Series Paper. Sizing them in 1/4" increments, cut 12 of each size per tree. • Small tree: from 3/4" to 2-1/4" • Medium tree: from 3/4" to 2-3/4" • Large tree: from 3/4" to 3-3/4" 2 . Slightly distress the squares and poke the dowel through the center of each one, stacking upward from largest to smallest. Repeat for each tree. 3 . Add foam to the pots and glue the dowel inside. Add moss. 4 . Cut three stars from Silver Glimmer Paper, two using the smallest Stars Framelits Dies, and one using the Itty Bitty Accents Punch Pack. Trim the star for the medium-sized tree if desired, and adhere them to the dowels. 5.U se the Banner Punch to cut five banners and DIY the Confetti Stars Punch to punch three stars. Stamp the letters in Basic Black ink and adhere the stars. Adhere the banner to Linen Thread and then to the large tree. Transform a simple pot into a holiday masterpiece with paint and Gold Stampin' Emboss Powder (item 109129). 6 © 1990–2014 STAMPIN' UP! CASEing » Our CASEing and Step It Up projects are perfect for your next class or workshop. CASE (kās) v. Copy And Share Everything In the world of papercrafting, there is no shame in copying; in fact, we encourage it! You can copy a project exactly, or you can switch out some of the elements to adapt it for different needs. Copy the Glory card from the original Santa card which you’ll find on page 30 of the 2014 holiday catalog. glory card (4-1/4" x 5-1/2") The Newborn King Stamp Set; Pear Pizzazz and Very Vanilla Cardstock; Under the Tree Specialty Designer Series Paper; Baked Brown Sugar Classic Stampin’ Pad; Old Olive Baker’s Twine; Gold Basic Metal Buttons; Stampin’ Dimensionals®; Blender Pens santa card (4-1/4" x 5-1/2") Get Your Santa On Stamp Set; Mossy Meadow, Sahara Sand, and Shimmery White Cardstock; Trim the Tree Designer Series Paper Stack; Tuxedo Black Memento Pad; Cherry Cobbler and Skin Tone Assortments Stampin’ Blendabilities® Markers; All Is Calm and Santa & Co. Designer Washi Tape; Cherry Cobbler 1" Sheer Linen Ribbon; Nordic Designer Buttons; Stampin’ Dimensionals; Confetti Stars and Project Life® Corner Punches; Big Shot; Lucky Stars Textured Impressions™ Embossing Folder step it up SIMPLE CHANGES. ANY PROJECT. ANY STAMPER. So Fun, So Easy Take a basic design, make a few changes, and presto—you’ve just stepped up your project! It’s as easy as 1, 2, 3: 1.Stamp snowflakes on the box with Whisper White Craft Ink (item 101731). 2. Layer the tag with Nordic Noel Designer Series Paper (item 135822). 3.Add an All Is Calm Snowflake Embellishment (item 137383). merry box (step it up) merry box Cheerful Tags Stamp Set; Kraft and Whisper White Cardstock; Pool Party and Real Red Classic Stampin’ Pads; Real Red 3/8" Satin Woven Ribbon; Linen Thread; Gift Box Punch Board; Note Tag and 1/8" Circle Punches Step It Up / CASEing Cheerful Tags Stamp Set; Kraft and Whisper White Cardstock; Nordic Noel Designer Series Paper; Pool Party and Real Red Classic Stampin’ Pads; Whisper White Craft Stampin’ Pad; Real Red 3/8" Satin Woven Ribbon; Linen Thread; All Is Calm Snowflake Embellishments; Stampin’ Dimensionals; Gift Box Punch Board; Note Tag and 1/8" Circle Punches 7 © 1990–2014 STAMPIN' UP! Under the tree Something new Welcome to your party this month! In this article you’ll find one project to demonstrate, one to share as a Make & Take, and one to give as a hostess gift. Feel free to change things up, but you’ll find everything you need for your next round of parties on these two pages. “‘Twas the night before Christmas and all through the house, not a creature was stirring, not even . . .” Oh, wait! You’re up being Santa’s helper into the wee hours— stamping and snipping and wrapping! Isn’t it true? For many of us, it’s not Christmas unless we’re creating festive coordinating cards, tags, and packages to give to our loved ones and neighbors. Some of us put extra heart into our crafting at year’s-end. Sometimes, while the family is tucked into bed and dreaming of sugar plums—we’re still wide awake and making stuff. Very pretty stuff. Our product elves know this, so they designed a delightful coordinating suite of products to help us with our crafting addiction: the adorable new Under the Tree suite. We’ve got a Gift Box Punch to & from box (4" x 4" x 4") Cheerful Tags Stamp Set; To & From Stamp; Kraft and Shimmery White Cardstock; Under the Tree Specialty Designer Series Paper; Early Espresso and Garden Green Classic Stampin’ Pads; VersaMark Pad; Cherry Cobbler 1" Sheer Linen Ribbon; Whisper White Baker’s Twine; Stampin’ Dimensionals; Confetti Stars, Note Tag, and 1/8" Circle Punches; Gift Box Punch Board; Big Shot; Stars Framelits Dies merry fry box Cheerful Tags Stamp Set; Cherry Cobbler and Shimmery White Cardstock; Under the Tree Specialty Designer Series Paper; 4" x 6" Cellophane Bags; Cherry Cobbler and Garden Green Classic Stampin’ Pads; Cherry Cobbler Classic Stampin’ Ink™ Refill; Whisper White Baker’s Twine; Clothespins; Dots & Stripes Decorative Masks; Note Tag Punch; Big Shot; Fry Box Bigz™ L Die; Stampin’ Spritzer Wow holiday cheer gift bag Cheerful Tags Stamp Set; Kraft and Shimmery White Cardstock; Under the Tree Specialty Designer Series Paper; Polka Dot Tag a Bag Gift Bags; Cherry Cobbler, Early Espresso, and Garden Green Classic Stampin’ Pads; Whisper White Baker’s Twine; Rhinestone Basic Jewels; Clothespins; Stampin’ Dimensionals; Note Tag, 1/8" Circle, and 1" Circle Punches; Big Shot; Gift Bow Bigz L Die; Oval Accent Bigz Clear Die Board that lets you make multiple gift box sizes. (P.S. It’s a fabulous, magical tool that you can use year-round!) Then there’s our Under the Tree Specialty Designer Series Paper in warm Kraft and fresh Christmas colors. Who can resist Cherry Cobbler 1" Sheer Linen Ribbon deliciousness? There’s more . . . lots more, and everything coordinates so you can be fearlessly creative. Why not ring in the season with a Christmas workshop in November dedicated to this merry suite? Invite your friends for a fun night in! And be sure to contact folks who are brand new to Stampin’ Up! and show them how easy it is to achieve a buttoned-down, put-together look with our coordinating products. Even new paper crafters will get beautiful results! At your workshop, be sure to demonstrate our Under the Tree gift box and show your customers just how easy it is to create lovely custom packaging. With the Gift Box Punch Board, they can create boxes up to four inches on each side. (Tell them to think of the box advent calendar possibilities!) Once your customers see how easy it is to make gift boxes, they’ll be thrilled to “Make & Take” the adorable Holiday Cheer gift bag. It’s so easy! And they won’t believe how quickly they can make neighbor gifts that look magazine-cover ready. (Have a drawing for the Holiday Cheer gift bag that you demonstrate— so someone can go home with an extra package to give to a friend!) And don’t forget to let everyone see the super-fun Merry fry box—which will be theirs to keep if they host a party with you before Christmas! 8 © 1990–2014 STAMPIN' UP! »Everything you need to create the Holiday Cheer gift bag is shown on this page. STEP 1. Stamp “Holiday cheer” three times O va l (1270 Accent Big 05) z Cle ar Die 1 /8 in Early Espresso ink along the bottom of the Polka Dot Tag a Bag Gift Bag. "C i rc l e n Pu ch (ite m 13 4 3 65 ) STEP 2. Cut the oval embellishment from Under the Tree Specialty Designer Series Paper using the Big Shot and the Oval Accent Bigz Clear Die. Fold the oval and adhere it to the bag. Gif STEP 3. Cut a bow from Under the Tree t Bo wB igz LD ie ( item Clothespins (item 133764) B ig Specialty Designer Series Paper using the Big Shot and the Gift Bow Bigz L Die. Assemble the bow and adhere it to the bag. Sh o t (i tem 113 STEP 4. Stamp “Holiday cheer” in 12 9 STEP 5. Ch e e ags S r f ul T tamp ) 43 9 ) Early Espresso ink on Shimmery White Cardstock. Stamp the diagonal-striped tag image in Garden Green ink beneath “Holiday cheer.” Punch out the tag using the Note Tag Punch. Cut a small banner from Under the Tree Specialty Designer Series Paper and adhere it to the tag. 97 7 Se m1 t (ite 35 0 6 5 ) STEP 6. Stamp the floral image in Cherry Cobbler ink on Kraft Cardstock. Punch out the stamped image using the 1" Circle Punch. Adhere a Basic Rhinestone Jewel to the flower center. Adhere the circle embellishment to the tag using a Stampin’ Dimensional. STEP 7. Punch a hole in the tag using the 1/8" Circle Punch. Thread Whisper White Baker’s Twine through the hole and tie it to a clothespin. Attach the clothespin to the bow. Under the Tree Specialty Designer Series Paper (item 135825) Kraft Cardstock (item 133674) Shimmery White Cardstock (item 101910) Stampin’ Dimensionals (item 104430) Garden Green Classic Stampin’ Pad (item 126973) Early Espresso Classic Stampin’ Pad (item 126974) Cherry Cobbler Classic Stampin’ Pad (item 126966) Whisper White Baker’s Twine (item 124262) Polka Dot Tag a Bag Gift Bags (item 135503) Rhinestone Basic Jewels (item 119246) Note Tag Punch (it em 135860) Wow 1" Circle Punch (item 119868) 9 © 1990–2014 STAMPIN' UP! wonderland WREATHY On our quest to better our best, we’ve found a way to take Two-Step Stampin’® to a whole new level. Seriously, you may want to sit down for this because the Wondrous Wreath Stamp Set and Wonderful Wreath Framelits combination WILL blow your mind. Check out the how-to steps below. But first, here’s a bit about how we’ve achieved such greatness—and how you can too when you use these products. Our clear photopolymer stamps allow you to see exactly what you’re stamping and where. But when you’re dealing with an image like a wreath, it’s easy to get confused about which way is up. Thankfully, the stamps and Framelits each have a tab to help you stay oriented. Just make sure your tab is facing the same direction (straight up, straight down, or even the same 63.7 degree angle) each time you stamp or cut a layer of the wreath, and voilà—perfection. Tip: You can keep the center in your wreath or you can cut it out. If you want to cut it out, do so BEFORE you stamp. Otherwise, it’s difficult to line up the image exactly because the edges of the inner wreath die hide the inner edge of the stamped wreath. STEP 1. Cut out the wreath center using the Big Shot and Framelits die. Pay attention to where the tab is so you know which way is up as you follow the remaining steps. STEP 2. Stamp the wreath image. wonderful card (4" x 4") Wondrous Wreath Stamp Set; Whisper White Cardstock; Blushing Bride, Pistachio Pudding, and Wild Wasabi Classic Stampin’ Pads; Tuxedo Black Memento Pad; 2013–2015 In Color® Sequin Assortment; Big Shot; Wonderful Wreath Framelits Dies wreath tag and envelope Wondrous Wreath Stamp Set; Pistachio Pudding and Whisper White Cardstock; Cherry Cobbler and Garden Green Classic Stampin’ Pads; Gold Encore Pad; VersaMark Pad; 2013–2015 In Color Stampin’ Write® Markers; Gold Stampin’ Glitter®; Blushing Bride Baker’s Twine; Regals Candy Dots; Mini Metallic Clothespins; Stampin’ Dimensionals; Envelope Punch Board; Big Shot; Wonderful Wreath Framelits Dies noel card (4-1/4" x 5-1/2") Wondrous Wreath Stamp Set; Cherry Cobbler, Kraft, Whisper White, and White Vellum Cardstock; Under the Tree Specialty Designer Series Paper; Garden Green and Wild Wasabi Classic Stampin’ Pads; VersaMark Pad; Cherry Cobbler Stampin’ Emboss Powder; 7/8" Cotton Ribbon; Cherry Cobbler Baker’s Twine; Stampin’ Dimensionals; Big Shot; Wonderful Wreath Framelits Dies Wondrous Wreath Stamp Set and Wonderful Wreath Framelits Bundle 2014 holiday catalog • item 137624 • $43.25 us/$53.25 can STEP 3. Stamp the second layer of leaves in a darker color, paying attention to tab placement. Technique Remember, the tab on your stamp should be on the same side of the wreath as the tab on the die was. These wonderful, wondrous wreath products will save you tons of time—no marker-to-stamp, no hand cutting. To the untrained eye, it will look like you spent hours struggling to achieve what takes only moments of crafting bliss. After your customers gather their wits from your mind-blowing demonstration of these amazing products, be sure to tell them they’ll save 15 percent by purchasing the stamp set and Framelits bundle. Woo hoo! 10 © 1990–2014 STAMPIN' UP! Tip: For even more stunning results, emboss or glitter the berries. For glitter, use a VersaMark Pad and Heat & Stick Powder. For embossing, use the VersaMark Pad and Stampin’ Emboss Powder. » This winning combination of products isn’t just for Christmas. Make a wreath for any season or occasion—like our artist did on this Wonderful card. STEP 6. Cue heavenly choir. STEP 4. Stamp the berries, paying attention to tab placement. STEP 5. Cut the outside edge of the wreath using the Big Shot and Framelits die. Technique 11 © 1990–2014 STAMPIN' UP! HELLO What better way to welcome December than with plans to capture the memories from every day of this joyful, busy, and fun month! While that might sound like just one more thing to do during a month that already has plenty on the to-do list, with the Hello December card collection and accompanying products, nothing could be easier! Our newest Project Life by Stampin’ Up! offering is designed to help you—and your customers—make this holiday different than any you’ve had before. This amazing memory keeping system allows you to create entire albums in one evening; simply tuck cards and photos into pockets, stamp a few accents, add a quick embellishment, write your journaling, and you’re done! This season is the perfect time to share Project Life because EVERYONE takes pictures during the holidays and EVERYONE wants to organize those pictures. Schedule a Hello December class before the month begins, so the only thing your guests have left to do is print their photos and slip them into place. When has anyone ever been able to actually scrapbook during December? When all you have to do is put a photo in a page protector, it’s not only possible, it’s exciting! You can even plan your event in January. Guests arrive with a stack of photos in hand and leave with a holiday album completely done. They’ll be thrilled, and you’ll have a new customer for life! Hello December Project Life Products Hello December Project Life Card Collection (item 135831) Hello December Project Life Accessory Pack (item 135833) Project Life December Wonder Stamp Set (item 136562 ) Cherry 6" x 8" Project Life Album (item 135834) 6" x 8" Project Life Envelope Pages (item 135874) Partner with these Project Life products that are already available: Variety Pack 6" x 8" Project Life Photo Pocket Pages (item 135297) Scrapbooking Project Life Journaling Pens (item 135304) 12 »Our new Project Life Envelope Pages (on page 10 of the 2014 holiday Project Life Corner Punch (item 135346) supplement) allow you to include memorabilia in your albums. Tickets to holiday concerts, Christmas cards and handwritten notes, even receipts for gifts . . . anything you want can be added to your album! Not only is using this product incredibly easy, sharing it with others is effortless too. Project Life already has an enthusiastic following, and many of those “Project Lifers” aren’t even aware that Stampin’ Up! carries our own line of Project Life products. When you tell them that Project Life by Stampin’ Up! features exclusive designs with amazing creative options that aren’t available anywhere else AND that are designed to work together perfectly, they’ll be lining up. Encourage your hostesses and customers to invite their Project Life friends to your event to check it all out. And don’t overlook your traditional scrapbooking customers either. Project Life is revolutionizing scrapbooking, and they’ll definitely want to check out this newest option! © 1990–2014 STAMPIN' UP! ber ages e ce m life p et; Hello D ember t c S oje ec d tamp y an er pr ello D mb Curr n; H k der S dece ber Won Collec tio ; Crushed xedo B lac a rd ce m ack g ; Tu De eC yP nalin Pa ds ssor c t L if pin’ J our Ac c e P r o je Stam jec t Life Life ic s t s c ro e Proje goon Cla B lack P Twin d; La ker ’s k Pa Lo s t y Ba to In r n r e u C Mem hed Crus Pe n; s in this Scrapbooking b er p ag e ello Decem See more H ne Extras. li month’s On 13 © 1990–2014 STAMPIN' UP! RUNNING YOUR BUSINESS During the Busy-Ness The holiday season is a great time to showcase Stampin’ Up!’s products—but also one of the hardest times to hold events. There’s no time of year when our calendars fill faster or when we need 30 hours in a day more than during the holidays. In fact, it can feel like a nearly impossible task to keep your Stampin’ Up! business running during the holiday season. Yet with a little planning ahead, this holiday season can be just as lucrative—and fun—as the rest of your stamping year! Just keep these four tips in mind: •Manage your expectations. You know what your life is like during the holiday season. Parties, shopping, events—it’s non-stop fun! So don’t try to do more than is reasonable. Figure out what you can actually get done for your business in the next two months, and work on that. •Set your calendar now. Once you’ve figured out how much time you can realistically (that’s the key word: realistically!) spend on your business during the holidays, get everything on your calendar as quickly as possible. Decide how many events you want to do in November and December and schedule the dates now (remember to include any prep time you’ll need to get ready for those events)! Then e-mail the dates to your customers so they can get them on their calendars or book their own holiday stamping parties on any additional available dates. •CASE (Copy and Share Everything!) the projects for your events. We all know how easy it is to waste hours and hours of time surfing the web (Pinterest, anyone?). While it is a lot of fun to spend time looking for project ideas online, during the holiday season, it’s probably not the best use of your time. Instead, use projects you find in this issue of Stampin’ Success for your events. Then you can spend most of your precious holiday time prepping for your projects, not hunting for them! •Prep early. Instead of preparing for your events one at a time, set aside a chunk of time in late October or early November and get as much prep work done as you can for all of your upcoming events. The earlier you can start prepping, the better—before things start getting too hectic! You could do any of the following prep tasks early on: •Write your reminder e-mails, so all you have to do is hit “send.” Business triple tree tag 14 •Prepare your thank you notes and hostess gifts. Festival of Trees Stamp Set; Pistachio Pudding and Whisper White Cardstock; Silver Glimmer Paper; Garden Green and Real Red Classic Stampin’ Pads; Silver 1/8" Ribbon; Angled Tag Topper and Tree Punches; Itty Bitty Accents Punch Pack •Get as much cutting done as you can for your demo projects and Make & Takes. merry little wish tag If you can remember to manage your expectations, set your calendar, CASE projects, and prep early, your holiday season can be all about business instead of busy-ness. Festival of Trees Stamp Set; Real Red and Whisper White Cardstock; Trim the Tree Designer Series Paper Stack; Basic Black, Garden Green, and Pistachio Pudding Classic Stampin’ Pads; Cherry Cobbler Assortment Stampin’ Blendabilities Markers; Silver 1/8" Ribbon; Rhinestone Basic Jewels; Angled Tag Topper Punch © 1990–2014 STAMPIN' UP! merry tag and bag Business Festival of Trees Stamp Set; Whisper White Cardstock; Trim the Tree Designer Series Paper Stack; Window Sheets; Petite Café Gift Bags; Garden Green and Real Red Classic Stampin’ Pads; VersaMark Pad; Cherry Cobbler Baker’s Twine; Silver Mini Staples; Handheld Stapler; Angled Tag Topper, Tree, and 1" Circle Punches 15 © 1990–2014 STAMPIN' UP! Big Shot IT'S A BIG DEAL Most of you already know that the Big Shot is a big deal. But not all your customers (or even all demonstrators) have had the chance to play with a Big Shot. Sad, right? If you, your downline, or your customers don’t have this amazing tool and are missing out on all the fun, it’s time to join the party. The Big Shot is a versatile tool. It allows you to emboss, cut, embellish, build, and so much more. There are dies that coordinate with stamp sets and product lines. There are alphabets. There are even boxes and bows and tags! So what’s the best way to purchase one? Let’s take a look. Make buying the Big Shot easier for you (or your downline). •Host a party and put your hostess dollars toward a Big Shot. Or, if the workshop sales reach $400 us/$525 can, you will earn a 50 percent discount on one item—that means you could get the Big Shot for half off! Feature •With just three or four parties of average sales, you could pay for your Big Shot using your instant income. 16 » The less expensive Feathers Framelits Dies (item 135852) are a good price point for a beginner’s first Framelits set. » The Joy card and envelope is for the more advanced Big Shot user as it combines Thinlits, Framelits, and a Textured Impressions Embossing Folder. Did you notice that the die cut “Joy” letters from the envelope are used on the card? © 1990–2014 STAMPIN' UP! •Purchase a Big Shot, then schedule some classes and set a goal to sell four more. Your instant income from those four sales will pay for your Big Shot. •Share the demonstrator opportunity and let them know if they purchase the Big Shot on their first order they’ll receive 30 percent instant income. •If you are a new demonstrator, consider ordering a Big Shot on your first order. New demonstrators get 30 percent instant income on their first order. Plus, it will count toward your sales for the quarter. •If they’re not quite ready to invest in the Big Shot, invite them to buy the Texture Boutique for less. •If now isn’t the right time to purchase a Big Shot, consider purchasing the Texture Boutique Machine and demonstrate embossing until you’re ready to take things up a notch. Okay, now you’ve decided to buy the Big Shot. What next? Well, the Big Shot appeals to many new customer groups (moms, teachers, quilters, students, etc.). Once you have the machine you can reach out and talk about it with people you know and invite them to get their own. We have a few ideas you can share with those customers to make their purchase a little easier. Order your Big Shot today and start sharing it with everyone! You’ll be amazed at what you can do with this amazing tool. » The Texture Boutique Machine is a less expensive alternative if someone is only interested in Textured Impressions Embossing Folders. Make buying the Big Shot easier for your customers. •Let customers know that if they host a party and the sales reach $400 us/$525 can, they will earn a 50 percent discount on one item and could get the Big Shot for half off! Or they can put their hostess dollars toward a Big Shot. gift bag Four Feathers and Merry Everything Stamp Sets; Hello Honey and Whisper White Cardstock; Santa & Co. Designer Series Paper; Petite Café Gift Bags; Hello Honey, Old Olive, and Soft Suede Classic Stampin’ Pads; Lost Lagoon 3/8" Silky Taffeta and Old Olive 1/8" Taffeta Ribbon; Linen Thread; Autumn Wooden Elements; Stampin’ Dimensionals; Big Shot; Feathers Framelits Dies joy card and envelope (3-3/4" x 2-1/2") Nature’s Peace Stamp Set; Old Olive, Soft Sky, and Whisper White Cardstock; Regals Backgrounds Designer Series Paper Stack; Silver Glimmer Paper; Lost Lagoon Classic Stampin’ Pad; Linen Thread, Stampin’ Dimensionals; Itty Bitty Accents Punch Pack; Big Shot; Lucky Stars Textured Impressions Embossing Folder; Gift Card Envelope & Trims and Little Letters Thinlits Dies season’s greetings card (4-1/4" x 5-1/2") Feature Bright & Beautiful Stamp Set; Cherry Cobbler, Crumb Cake, Lost Lagoon, and Whisper White Cardstock; Crumb Cake Classic Stampin’ Pad; Frosted Sequins; Stampin’ Dimensionals; Texture Boutique Machine; Filigree Frame Textured Impressions Embossing Folder 17 © 1990–2014 STAMPIN' UP! Sharing a passion for Judy Sumner Supervisor St. Louis, Missouri Looking at Judy Sumner's craftwork, you'd think her creativity came naturally. But according to her, that wasn't always the case. "In the beginning I never thought of myself as creative; you could even call me a late bloomer of sorts. Over time, I made it easier on myself by using coordinating products and resources to help visualize all sorts of projects," she explains. "Sometimes it works and sometimes I still need some inspiration. That's when I simply take a page from my fellow demonstrators and their Pinterest accounts!" For this particular project, Judy had the chance to work with the Christmas Cheer Stamp Set from the new holiday catalog. "I really enjoyed working with Christmas Cheer! I initially made a list of potential projects and planned to use hues of blue in my work—it's such a calming color—but I changed my mind after seeing the Nordic Noel Designer Series Paper," she said. "I think Designer Series Paper can really add a special look to a project, even if it's just a small strip. I also like adding pearls or rhinestones to add a little pizzazz." Judy's Midwestern charm and down-to-earth personality show in her work, and it's also what makes her such a natural demonstrator. "I like to keep it simple by keeping projects small when teaching new customers about papercrafting. It's easy to get overwhelmed with everything." Her projects reflect that approach, as evidenced by her four traditional, exquisite Christmas creations. Judy designed projects she felt would speak to everyone—a Christmas card, a gift bag complete with its own tag, a box of small cards, and a tree ornament. This approach is what keeps her motivated to continually share her work with new customers. "I love, love, love meeting new people. It's exciting to meet and learn from demonstrators and customers alike, and not only teach them new things, but learn from them as well. Most of my customers have become really good friends!" Though Judy has only been with Stampin' Up! for five years, she says it's the little things that mean the most to her and her customers. "Communication is key in these relationships. Sharing a love for these creative opportunities is important. Stamping should be fun!" note card set Featured Guest Artist Cheerful Christmas Stamp Set; Whisper White Cardstock; Maritime Designer Series Paper; Real Red and Garden Green Classic Stampin’ Pads; Basic Gray Stampin’ Write Marker; Real Red 1/8" Taffeta and Silver 1/8" Ribbon; Scalloped Tag Topper Punch; Envelope Punch Board 18 © 1990–2014 STAMPIN' UP! christmas cheer card (4-1/4" x 5-1/2") Cheerful Christmas and Traveler Stamp Sets; Garden Green and Whisper White Cardstock; Garden Green and Soft Sky Classic Stampin’ Pads; Tuxedo Black Memento Pad; Cherry Cobbler Stampin’ Blendabilities Markers: Basic Black Stampin’ Write Marker; Dazzling Diamonds Stampin’ Glitter; Pearl and Rhinestone Basic Jewels; Stampin’ Dimensionals; 1-3/4" Scallop Circle Punch gift bag And Many More and Cheerful Christmas Stamp Sets; Real Red and Whisper White Cardstock; Flowerpot Designer Series Paper; Garden Green and Real Red Classic Stampin’ Pads; Real Red Stampin’ Write Marker; Whisper White 5/8" Organza Ribbon; Whisper White Baker’s Twine; Rhinestone Basic Jewels; Petite Petals and Scalloped Tag Topper Punches; Itty Bitty Accents Punch Pack ornament Cheerful Christmas Stamp Set; Silver Encore Pad; Soft Sky Classic Stampin’ Ink Refill; Garden Green and Real Red Stampin’ Write Markers; Silver 1/8" Ribbon; Simply Pressed® Clay Cheerful Christmas Stamp Set 2014 holiday catalog • item 135146 item 135149 $17.95 us/ $21.95 can $24.95 us/$30.95 can • Set of 6 -Judy Sumner © 1990–2014 STAMPIN' UP! Featured Guest Artist "There are so many creative possibilities because of all the coordinating products. I'm so excited!" 19 suite simplicity Welcome to your party this month! In this article you’ll find one project to demonstrate, one to share as a Make & Take, and one to give as a hostess gift. Feel free to change things up, but you’ll find everything you need for your next round of parties on these two pages. As joyful and fun as this time of year is, it is anything but calm for most of us. Perhaps the best gift you can give yourself and others during the hustle and bustle of this festive season is a moment of serenity. The All Is Calm product suite soothes frayed nerves and exudes peace—and not just with its beauty. You and yours will love how its myriad coordinating products make creating amazing projects simple and fun for everyone. Make anything from cards and tags to gifts and home décor— the All Is Calm product suite is truly a one-stop creative shop for all your festive needs this year. See this peaceful product suite on pages 20–23 of the 2014 holiday catalog and of course share it with your customers. Coordination Is Key Our product suites are notorious for coordination—and you cannot overemphasize this perk when talking with your customers! Say something like, “One of my favorite things about Stampin’ Up! product suites is how they simplify project planning. I don’t have to figure out which products will work together because everything in the suite coordinates!” Remember coordination again when finalizing customer orders because product suites abound with upsell opportunities. You might say, “You’re buying one of my favorite seasonal stamp sets—Letterpress Winter. You know what I love to pair it with? The All Is Calm Snowflake Embellishments here on page 22. They also »Share these projects in your classes and suggest creating them for festive neighbor gifts. make super-cute earrings you can enjoy all winter. There are 20 pieces in each pack— enough for a whole bunch of projects. Should we add them to your order?” Handmade in a Hurry If you know Stampin’ Up!, you know handmade cards and gifts are a meaningful way to show someone you care. But this time of year, who has time? Actually, everyone! Show customers how easy handmade can be with these three projects. The For You treat bag is an excellent hostess gift—and a great neighbor or coworker gift customers can make at home. The Happy Winter frame makes a terrific demonstration and another fun, seasonal gift that’s easy for customers to re-create. The Thank You card is the perfect Make & Take—a card any gift recipient can use. Remind customers they can easily swap out the greeting and use the same card design for Christmas cards, party invitations, and more. Also, be sure to point out the MDS All Is Calm Party Ensemble (item 137086) for anyone hosting a festive party—or even just decking the halls. Next time you’re looking for a workshop wow, remember this lesson: never underestimate the power of a product suite. happy winter mini frame Wintertime Stamp; Whisper White Cardstock; All Is Calm Specialty Designer Series Paper; Subtles and Neutrals Stampin’ Write Markers; Whisper White Baker’s Twine; All Is Calm Snowflake Embellishments; Rhinestone Basic Jewels; Stampin’ Dimensionals; Big Shot; Apothecary Accents Framelits Dies; frame for you treat bag Letterpress Winter Stamp Set; Whisper White Cardstock; Dazzling Diamonds Glimmer Paper; Gusseted Cellophane Bags; Smoky Slate Classic Stampin’ Pad; White StazOn® Pad; Lost Lagoon 3/8" Silky Taffeta Ribbon; Stampin’ Dimensionals; 1/16" Circle and 1" Circle Punches; Big Shot; Snowflake Card Thinlits Dies Wow thank you card and envelope (5" x 3-1/2") 20 Letterpress Winter Stamp Set; All Is Calm Specialty Designer Series Paper; Whisper White Note Cards & Envelopes; Lost Lagoon, Pear Pizzazz, and Soft Sky Classic Stampin’ Pads; All Is Calm Designer Washi Tape; Frosted Sequins © 1990–2014 STAMPIN' UP! Pear P »Everything you need to create the Thank You card and envelope is shown on this page. Whisper W STEP 1. Stamp the medium snowflake h izzazz Classic ards & En ite Note C St a m p velopes (i in’ Pa d (item tem 131527 13 11 8 0 ) ) All Is Calm Specialty Designer Series Paper 5-1/8" x 1-13/16" (item 135823) image in Soft Sky ink in the center and in each corner of the notecard. STEP 2. Stamp the flourish frame image in Pear Pizzazz ink on the notecard. STEP 3. Stamp “Thank you” in Lost Lagoon ink on the notecard. STEP 4. Adhere washi tape to the top and bottom edges of the notecard. All Is Calm Designer Washi Tape (item 135844) STEP 5. Adhere three sequins to the notecard. STEP 6. Adhere Designer Series Paper to the envelope flap and trim to size. Lo s t L a g oon Cla ssic Sta mpin’ P ad (item 13364 4) S of t Sk y Cl as s ic S tam Frosted Sequins (item 135835) pin ’ Pa d (i tem 13 11 Letter 8 1) p re s s Winte p S et (item 1 3 5 1 43 ) Wow r St a m 21 © 1990–2014 STAMPIN' UP! Ready-Made Holiday Card Class Like the sound of a holiday card class with zero project prep for you and instant customer appeal? Say hello to our Watercolor Winter Simply Created Card Kit. This kit gives you a ready-made class where each customer can create 20 holiday cards (five each in four different designs) so by the end of the event your customers will have a stack of holiday cards to send to their friends and family! In addition to saving you hours of prep time, this kit can help you meet your minimums since having a kit class once a month (with eight guests) should get you there. Plan Your Holiday Card Event The holidays are a busy time of year for everyone, so your customers will appreciate having a quick way to make their Christmas cards. And be sure to invite friends who aren’t normally crafters—they’ll want a quick and easy solution for their holiday cards too. Charge a fee for the class that includes the cost of the Watercolor Winter Simply Created Kit, so each attendee has their own kit at the event. The kits come with nearly everything they’ll need to make the cards, including pre-cut and scored card bases, die-cut accent images, and embellishments. All you’ll need to provide is adhesive, the Watercolor Winter Too Photopolymer Stamp Set (item 136819), and ink (a Bermuda Bay Classic Stampin’ Pad and Classic Stampin’ Ink Refills in these colors: Cherry Cobbler, Coastal Cabana, Old Olive, and Smoky Slate). Upsell at Your Event Briefly demonstrate how to put together each card and as you do, point out coordinating or related items. Here are a few ideas: •As you showcase the sequins from the kit, mention the Frosted Sequins and the 2013– 2015 In Color Sequin Assortment with sequins that come in a variety of shapes and colors. •Let your customers know that while most of the pieces in the kit are exclusive, they can purchase similar items such as Crumb Cake envelopes and Linen Thread from the annual catalog. Watercolor Winter Simply Created Card Kit 135869 • $24.95 us/$30.95 can The kit includes: 20 card bases; die-cut accents and background pieces; 20 envelopes (10 Coastal Cabana and 10 Crumb Cake); Linen Thread; sequins; watercolor brush. •As you highlight the die-cut pieces, point out that they can create their own die-cut shapes with our Big Shot and dies. •Let them know about our Everyday Occasions and Hip Hip Hooray Card Kits that also come with nearly everything they need to make a stack of handcrafted cards, and let them know you’d be happy to get together for another class or party to guide them through putting the cards together. Be sure to share that these kits make great gifts too! •Encourage them to purchase another Watercolor Winter Simply Created Kit since they’ll likely need more than 20 holiday cards—and remind them they’ll need to buy the adhesive, ink, and coordinating stamp set to be able to complete the cards at home. Pick a date for your holiday card class (or classes), and rest easy knowing that the Watercolor Winter kit will make this holiday season a little easier for you and your customers. »Watch a video where you can learn more Kits about how to have a class using the kit. Find it on the demonstrator website under Training > Products & Techniques > Know Your Products > Kits > Simply Created Kits. »You can also use the cards from the kit as a Make & Take at your upcoming clubs, parties, or holiday open house. 22 © 1990–2014 STAMPIN' UP! Box It Up! The Christmas season calls for gift boxes. Lots and lots of gift boxes for presents, neighbor gifts, teacher gifts, and more. You can buy boring mass-produced gift boxes in stock sizes and colors. Or you can make your own gift boxes in sizes you need and colors and patterns you love. All you need is a Gift Box Punch Board and some paper. printed on the board so you won’t ever lose the instructions.) It works with cardstock or boxes in less time than it takes to stand in a checkout line. Cut, score, fold, done! Designer Series Paper, so your design options christmas cheer box The Gift Box Punch Board lets you create customized packaging in just minutes. It’s as easy as cutting your cardstock to size, scoring it with the Gift Box Punch Board, and folding it. You can make boxes in 15 sizes, up to 4" tall. (The sizing chart is in different colors and sizes. You’ll love the low are limited only by your paper supply. how to use the punch board. Tell them, “If you Cheerful Christmas Stamp Set; Real Red Cardstock; White Vellum Cardstock; Nordic Noel Designer Series Paper; VersaMark Pad; Silver Stampin’ Emboss Powder; Gift Box Punch Board; Big Shot; Gift Bow Bigz L and Squares Collection Framelits Dies need lots of small boxes, make your own! It’s nordic noel box At a workshop or class, show your customers quick—just cut, score, fold. You can make them price and you’ll use it over and over again, so it’s a tool you’ll feel good about buying.” Don’t just reach for a humdrum gift box when you can make your own personalized Cheerful Christmas Stamp Set; Soft Sky and Whisper White Cardstock; Nordic Noel Designer Series Paper; Garden Green and Soft Sky Classic Stampin’ Pads; Cherry Cobbler Stampin’ Blendabilities Markers; Real Red 3/8" Satin Woven Ribbon; Whisper White Baker’s Twine; Rhinestone Basic Jewels; Stampin’ Dimensionals; Gift Box Punch Board; 1/16" Circle and 2-1/2" Circle Punches Gift Box Punch Board • 2014 holiday catalog item 135863 • $19.95 us/$24.95 can »We colored Rhinestone Basic Jewels with Cherry Cobbler Stampin’ Blendabilities to customize the color. Product 23 © 1990–2014 STAMPIN' UP! 25 and Counting Wishing for more sales? Granted! If you take a look around your kitchen, you might find gadgets with a sole purpose—the rice cooker, bread maker, and apple corer just to name a few. They get the job done, but only have one job to do. They are uni-taskers. At first glance the 25 Days Photopolymer Stamp Set might seem like a uni-tasker meant solely for stamping an advent calendar. Page 12 of the holiday catalog features an easy sample that anyone could create with a few supplies. Our artist even designed a stepped-up version with more embellishments to add some “advent”ure and interest for your customers. But, don’t let the fun stop there! Here are 25 more ways you could use the set: 1. Thank you gifts 13. Gratitude journal 2. First day of school photos 14. Teacher appreciation 3. 15.Project Life by Stampin’ Birthday cards 4.Border and 5. Up! memory keeping background images 16. List of favorite things Home décor 17. Tags 6. Labels 18. 7. Graduation cards 19.This and That journaling 8. Secret admirer gifts 9. Party favors 10.Reasons you love that 11. Family tree 20. Counting blessings 21. Treat bags 22.Checklists special someone 23. Anniversary gifts 24. Banners 12. Birthday countdown Technique samples 25. Clues for a treasure hunt . . . and counting! This versatile set is anything but typical. Even the number three image could easily be transformed from a tree to a triangle and the number eleven could become a circle instead of an ornament. Stamps anniversary bag 25 Days and Teeny Tiny Wishes Stamp Sets; Cherry Cobbler, Crushed Curry, and Garden Green Cardstock; Polka Dot Tag a Bag Gift Bags; Baked Brown Sugar, Basic Black, Crushed Curry, and Tangerine Tango Classic Stampin’ Pads; Crushed Curry Baker’s Twine; Basics Hodgepodge Clips; Stampin’ Dimensionals This might be obvious to you (since you’re a creative genius), but your customers may need a little help. Stamp a few alternate samples like our Anniversary bag and Happy Birthday card to explore this set’s flexibility. With your help, they’ll buy the set and use it all year long. 24 © 1990–2014 STAMPIN' UP! 25 Days Stamp Set 2014 holiday catalog item 135041 $25.95 us $31.95 can • Set of 25 advent boxes 25 Days Stamp Set; Cherry Cobbler and Whisper White Cardstock; Trim the Tree Designer Series Paper Stack; Tiny Treat Boxes; Cherry Cobbler, Early Espresso, and Garden Green Classic Stampin’ Pads; Whisper White Craft Stampin’ Pad; Linen Thread; Nordic Designer Buttons; Stampin’ Dimensionals happy birthday card (5-1/2" x 4-1/4") Stamps 25 Days and Occasions 4 You Stamp Sets; Crushed Curry and Whisper White Cardstock; Flowerpot Designer Series Paper; Basic Black, Crushed Curry, and Lost Lagoon Classic Stampin’ Pads; Tangerine Tango Baker’s Twine; Stampin’ Dimensionals; Aqua Painter®; What’s Up Punch 25 © 1990–2014 STAMPIN' UP! Inspired Cherie Hunt Senior Manager Urbana, Ohio We all want to feel inspired; to freely embrace our loves, our joys, and our passions. These emotions often drive us to create something unique that we can share with others. Cherie Hunt happens to find her inspiration through the people she enjoys helping the most—her customers. “My favorite aspect of being a demonstrator is the relationships I've made,” she shares. “My customers have become my friends and we feel like a family. They are what keep me invested in my business and keep me looking for new ideas on how to use our products.” Making a Difference Cherie has been with Stampin’ Up! for more than 14 years now, but said she found us largely by accident. “My oldest daughter invited me to a workshop that was being held by one of her college friends. It was an hour drive from home and I didn’t want her to drive back after dark by herself, so I went along,” she says. “I was hooked from the very beginning. I originally thought that I would be my own best customer, but within the first month of hosting workshops I knew I could make this a business.” What began as simple excitement for Cherie quickly developed into dedication to her craft. “Now, between workshops, Stamp Camp classes, clubs, and downline meetings, I hold about 10–12 events every month.” When asked how she keeps customers coming back, she told us that it's all about having fun. “I theme my events so ladies consistently see new ideas and techniques, and very seldom do I repeat my themes. I think that ultimately my customers are looking for a fun, social time to meet with friends, and that’s what I try to provide.” She also enjoys encouraging people. “I think positive statements are very important. I make sure to give at least two positive comments to each lady attending my class or club. It helps to be enthusiastic. I love when ladies come up to me after workshops and say, ‘You are having so much fun, how can I do what you're doing?’” She believes that setting goals and establishing habits contributed to much of her success, and that’s what she tries to instill in her downline. “I tell them to talk with one person every day who doesn't know anything about Stampin’ Up! or rubber stamps. It helps grow their business with those around them.” But she does much more than just giving words of encouragement. “I send e-mails or newsletters every month, and hold downline meetings every other month so we can share business ideas, create Make & Take projects, swap cards, and share snacks. Because the more involved you are with your ladies, the more committed they’ll be.” Cherie says that to become a good leader, it's first important to be a good role model. “Do not expect your downline to do something you are not willing to do yourself. If you tell them to make phone calls, then you need to make phone calls. If you encourage them to recruit, then you need to be recruiting. Also, be available for answering questions and assisting with ideas.” “I don't see my Stampin’ Up! business as a job because I love what I do.” Cherie is one amazing role model. 26 © 1990–2014 STAMPIN' UP! THE GIFT THAT KEEPS ON A prepaid Paper Pumpkin subscription is the perfect gift for you and your customers to give this holiday season. Choose from a variety of subscription types and a fully designed project kit will arrive each month with stamps, ink, and paper so anyone can skip to the fun. Prepaid subscriptions can be purchased on any order type. © 1990–2014 STAMPIN' UP! 1-month 137858 $19.95 us $24.95 can 3-month 137859 $59.85 us $74.85 can 6-month 137860 12-month 137861 $113.70 us $143.70 can $215.40 us $275.40 can Save $1 per month Paper Pumpkin Giving PREPAID SUBSCRIPTIONS Save $2 per month 27 creating a fairy tale TURN YOUR NEW RECRUIT’S STORY INTO A HAPPILY-EVER-AFTER. You’ve got a new recruit. Yay! If life were a fairy tale, you’d both live happily ever after in your Stampin’ Up! businesses. But this is real life, where signing up is just the start of the story. Now you need to help the story avoid soap-opera style twists and turns. How? By helping your recruit stay in love with being a demonstrator! Use these tried-and-true tips. Keep Them Stamping Some demonstrators decide to leave Stampin’ Up! for this reason: they haven’t used their products in a while. You can avoid this sad ending by keeping your new recruits stamping. Host swaps, get together to stamp, involve your recruits in stamping sessions, or help them plan their own events. If your recruits actively interact with the products and engage with friends as they craft, they will rarely question their involvement on your team or with Stampin’ Up! Build Relationships Relationships are a big part of what we do at Stampin’ Up! While your relationship with your recruits is important, it’s equally important to encourage them to build friendships with others in your downline. Invite them to group meetings. Show them how to get on Stampin’ Connection. Encourage them to attend Stampin’ Up! events. When people feel connected, they have one more reason to stay active. Show the Way » Encourage your recruits to met, they will feel secure and ready to keep going. Let’s face it, your recruits are the ones who create their demonstrator story . . . but they don’t have to do it alone. With your support, your recruit’s Stampin’ Up! tale can keep going for years to come! Business host their own events. Then they can use the hostess benefits to get supplies for their businesses. New recruits can feel overwhelmed—where do they start? What should they do? Offer them a simple path: just get together with four friends and have a stamp night once a month. Four is the magic number because selling four of one specific product will make the fifth one free, thanks to instant income. One get-together a month is an achievable goal—and having a few events a quarter should cover the quarterly minimum sales requirement. Once your recruits realize this requirement is easily 28 © 1990–2014 STAMPIN' UP! Ask Professor Penny How do you use social media and which outlets do you find most useful for reaching customers and getting a response? Upcoming Q&A An upcoming Q&A will focus on the following question: How do you address the excuses people give for not wanting to try stamping? (Reasons like "I don't have time," "I don't have room," "I'm not creative," or "I can buy cards cheaper at the dollar store.") I may not be able to share all of the responses I receive, but I’d love to read and share as many as possible.* Please include your demonstrator ID with your response. I want to make sure I give credit to the right person. I’d also love to know what questions you’d like me and other demonstrators to answer. Send your questions and answers to [email protected] Please send responses to this question by December 31, 2014. *Responses may be edited for length and clarity This is a great question. Many demonstrators have asked me how they can use social media in their businesses. First step: start with the social media you are using. Facebook addict? Instagram fan? Blog stalker? Do what you enjoy. And do it in a way that will support your business. We have lots of tips in Stampin’ University. Check out Stampin’ University > Running Your Stampin’ Business > Sharing Stamping > Social Media to learn lots more. Don’t overwhelm yourself. Start with what you already know/ are using and grow from there. Aren’t using any form of social media? Give it a try. The fact is, even if you aren’t using social media, millions of people are. So, if you want to talk to potential customers, you need to go to them. You can’t wait for them to come to you. It’s not the only way, but one way to “go to them” is via social media. Check out some tips from a few of my demonstrator friends. Dear Penny, I love using Pinterest to share inspiration from my own blog and receive inspiration from all of the other wonderful Stampin' Up! customers and demonstrators around the world. It is amazing that in a few seconds you can find thousands of ideas and reach so many people. Adrienne Chlumsky Wilson Supervisor Columbia, South Carolina Hello Professor Penny! I use a business Facebook account and Pinterest to share photos of my projects instantly from my phone. I create YouTube videos and post them to Facebook and Pinterest. I have a Pinterest board named Latest Promotions and Latest Products so if there is an entry on the corporate website about these, I pin them because your version of advertising is way more professional looking than mine would be! I post essentially the same things to both places because someone that likes to cruise Pinterest may not have a Facebook account. Shirley Merker Manager Sun Prairie, Wisconsin Hello from Maine, Professor Penny! My Stamping Peace blog goes directly to Facebook, but I get a much better response from potential stampers if I post directly to Facebook so that there is nothing to open to get to the message. Dawn MacKay Manager Brewer, Maine Q&A 29 © 1990–2014 STAMPIN' UP! »title promotions July–August 2014 UNITED STATES CANADA EXECUTIVE SENIOR CONSULTANT Catherine Harwood Chris Occhipinti Carole Bergman Jamie Dennis Mary Gilmer Christie Martin Carolyn Elliott Jana Harcus Mary Heid Cindy Ehlers Catherine Parker Janet Brady Maxine Crawford Davina Allgrim Catherine Stewart Janet Rasmusson Melissa Sorg Edna Garcia Cheri Chandler Janice Buol Melissa Thomas Elizabeth Rush Cheryl Goode Janice Frost Meri Deremo Erica Moojen Cheryl Spears Janie Owens Michele Blomquist Jennifer Sylvia Cheryll Steinke Jeanne Walsh Michele Schroyer Jessica Cruz De Urrutia Christine Bertram Jennifer Christoffersen Molly St John Judith Iervolino Christine LaCroix Jonella Olson Noel Pressler Kari Karlin Cindy Hughes Joy Harriger Patricia Beck Magdalena Mata Cori Freebourn Judith Jones Patricia Lawton Marcia Swanson Cyndi Lott Julie Grabowska Patti Mizutani Mary Mendoza Cynthia Clements Kara Thygesen Penny McGonigal Patsy Colbert Cynthia Cooper Karen Browning Rita Holmes Rhonda Murray Cynthia Duran Karen Hansen Robyn Correa Sandra Nitschke Cynthia Grow Karla Saner Rosemarrie Gonzalez Shannon Parker Cynthia Packard Katherine Valdez Sandra Garfield Shari Ball Cynthia Russell Katherine Venegas Sandra Lewis Sharon Bukowski Darla Foster Katie Shimshock Shannon Baker Sheri Uchiyama Deanna Fioresi Kay Boone Shannon Harris Sherri Kennedy Debbie Fitzgerrel Kelly Yearous Shannon Leis Sherry Wayt Debbie Jones Khristian Shaffer Sharyn Ford Tammy DeWitt Debora Lilliston Kristen Ajamian Shelia Clark Deborah Dodson Kristie Ondracek Sheri Meyer SUPERVISOR Deborah Gentry Laura King Sherri Power Alica TreDenick Deborah Hoppe Laurie Graham Stacy Williams Amy Hoptay Denise Gueth Linda Britten Stephanie LaPointe Andrea Brewster Dianne Williams Linda Burrows Susan Emory Andrea Cimino Elizabeth McKee Linda Gatti Susan Forsberg Angela Bodas Elizabeth Thatcher Linda Iovenitti Susan Shuman Arlene Mayfield Emma Hochstetler Linde Vogan Tameria Lindley Barbara Dohm Gail Fukushima Lisa Bernard Tammy Clarke Barbara Gonzales Gayla Wilson Lisa Burke Tanya Perry Barbara Olson Gayle Walker Lisa Simons-Clark Tara Fisher Beth Tetzlaff Geneva Collins Lois Friend Tayde Bausch Beverly Gerard Heather Lovely Lynn Jackson Tena Lynch Bonnie Mountford Heather Roth Marcie Besecker Terry Hatt Carrie McHale Brooke Hicks Heather Trimble Maria Guimaraes Vicki McKenzie Cathy Maitland Candy Ford Heidi Hartley Marie Bennett Virginia Crawford Cathy Williams Carmene LaFata Jacquelyn Diediker Marilyn McCree Wendy Meinhardt Cheryl Piotrowski Carol O'Leary Jacquie Ingle Marsha Knatcal Wendy Richards SENIOR MANAGER Carol Seitz Liz Thayer Wendy Lee MANAGER Amanda Sevall Andrea Gideon Carole Corey Cathy Bartlett Cindy Brumbaugh Dianne Keough Elaine Schader Gigi Gubernath Jessica Strange K. Kathy Baker Linda Hardy Lisa Brown Lisa Tedder Lucia Gammon Pat Laviolette Peggy Griffiths Robin Travis Sandra Campbell Sandra Mitchell Sue Moulton Teresa Bonnette SENIOR SUPERVISOR Abbey Spaulding Amanda Waldhart Angela Elder Antoinette Roberts Bonnie Harkins Janet Staebell Linda Baker Shirley Johnstone Tania Weber Zabrina Bouvier CONSULTANT Amy Shipley Annie Morand Arlene Lee Barb Forbes Brenda Montesano Cassandra Rose Debra Groves Dianne Ross Jennifer Martin JoAnn Melanson- Crossman Joanne Ritchie Katherine Concepcion Lina Tardif-Simpson Linda Kulka Lisa Flint Lise Houle Mindy Biggar Pam Dextraze Zahra Premji Title Promotions Brenda Riehle Grace Lin 30 © 1990–2014 STAMPIN' UP! contact information (800) STAMP UP Join the Hours: 7:00 am–7:00 pm (MT), Monday–Friday Demonstrator Support / Phone Orders (MC, Visa, Discover, Electronic Funds Transfer) at the (801) 257-5476 Demonstrator Support / Phone Orders for Guam and APO/FPO (801) 257-5338 Correspondence fax www.stampinup.com Stampin’ Up! website address [email protected] Demonstrator Support e-mail address [email protected] Magazine e-mail address SEND US STARTER KIT AND TAX-EXEMPT MAIL ORDERS TO: Stampin’ Up!® Order Entry PO Box 550 Riverton, UT 84065-0550 (All other mail orders will be returned.) 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PO Box 550 Riverton, UT 84065-0550 PACIFIC TIME CENTRAL TIME Ann Arbor, MI (Walled Lake) 5:00 PM 7:00 PM Las Vegas, NV Long Beach, CA Portland, OR (Happy Valley) Sacramento, CA San Diego, CA San Francisco, CA (Dublin) Seattle, WA Austin, TX Chicago, IL (Deer Park) Dallas, TX (Plano) Des Moines, IA Houston, TX (Webster) Kansas City, MO Milwaukee, WI (Kenosha) Minneapolis, MN (Eagan) Nashville, TN Springfield, IL St. Louis, MO (Hazelwood) Tulsa, OK Atlanta, GA Baltimore, MD (Hanover) Boston, MA (Marlborough) Cleveland, OH (Westlake) Columbus, OH Charlotte, NC Indianapolis, IN Lexington, KY Miami, FL Orlando, FL Pittsburgh, PA (Tarentum) Raleigh, NC Richmond, VA Swansea, MA Syracuse, NY Trenton, NJ Toronto, ON (Etobicoke) MOUNTAIN TIME 6:00 PM Boise, ID Calgary, AB Denver, CO Edmonton, AB Phoenix, AZ Salt Lake City, UT EASTERN TIME 8:00 PM Albany, NY Alexandria, VA Can’t find a city near you? You’re in luck! We’ll be streaming the event LIVE via the demonstrator website. To join in you must register. SEND CANADIAN STARTER KIT ORDERS, TAX-EXEMPT ORDERS, WRITTEN CORRESPONDENCE, AND EXCHANGE ORDERS TO: Stampin’ Up! Canada ULC 330, 2618 Hopewell Place, N.E. Calgary (Alberta) T1Y 7J7 Canada please note If you try to submit your orders or new recruit Starter Kit Order Forms on the last day of a commission, incentive, or sales period, you risk not getting your order in before the deadline due to heavy order volumes. THIRD PARTY TRADEMARKS All trademarks not owned by Stampin’ Up! that appear in Stampin’ Success, if any, are the property of their respective owners. limited copy permission Catalog Kickoff Stampin’ Up! publications and original artwork are trademark and copyright protected. Nevertheless, Stampin’ Up!® hereby grants permission to active demonstrators of the company to copy pages of Stampin’ Success® or the Stampin’ Up! demonstrator website for personal use (such as copying revised policy statements from the Demonstrator Manual or enlarging patterns); for training purposes (for Stampin’ Up! recruits only); and for business purposes (as in the distribution of sales promotion flyers). Pages may not be sold, licensed or copied for distribution to customers or others without specific permission. 31 © 1990–2014 STAMPIN' UP! 12907 South 3600 West Riverton, UT 84065 Come to Start the year off right at Leadership Conference 2015 in sunny Orlando, January 29–31. Space is limited; register before it’s too late! Registration begins October 7. Visit the demonstrator website to learn more.