LLADRO - read brand brochure

The art of porcelain
Juan, José and Vicente, founders of Lladró.
Juan Lladró and his daughters Rosa and Ángeles.
With a longstanding
tradition and solid
reputation in international
art porcelain, since
its beginnings Lladró
has always explored
contemporary styles while
remaining faithful to its
roots at the same time.
Lladró: The Story of a Dream
The story of Lladró is the dream-come-true of three brothers Juan, José
and Vicente Lladró with a passion for porcelain. In 1953 they fired their
first creations in a Moorish kiln they built in the courtyard of the house
where they were born, in Almàssera, a small town on the outskirts of
Valencia in the midst of fertile orchards.
Today, all Lladró creations are produced at the City of Porcelain, very
close to that first workshop. The brand has approximately 1,000
employees, several associated companies abroad and a select network
of its own boutiques located in some of the world’s major cities,
including New York, Beverly Hills, Moscow, Tokyo, London, Beijing,
Hong Kong, Shanghai, Singapore, Delhi, Mumbai, Madrid, Barcelona
and Valencia. In addition Lladró also has approximately 2,000 points of
sale in over 120 countries all over the world.
Managed by Juan Lladró and his daughtrers Rosa and Ángeles, Lladró
has never lost sight of its origins in spite of its international reach. It is a
global company, but it is also a creative workshop that is able to define
its own aesthetic universe and ensure a level of quality endorsed by the
prestige of its creations.
When Ideas Take Shape
Lladró porcelains are the
result of a meticulous
process of creation which is
particularly striking for its
handcrafted elaboration,
its quality and its pursuit of
excellence.
All Lladró pieces are handmade in the brand’s headquarters in Valencia,
following an entirely handcrafted process that has never stopped
innovating both in its decorative techniques and in the style of pieces.
This excellence in the creative processes would not be possible without
an incredible team of accomplished artists, who contribute their expertise
and know-how to achieve the desired technical and artistic quality. From
the initial sketches to the firing in the kiln at high temperatures, each step
in the process is made by expert sculptors, ornamentation artists, painters
and other artisans who work very closely with the Lladró family. The result
are pieces in harmony with the sensibility of men and women from all
over the world.
Quality is another major feature in the company’s culture, whose
commitment is to ensure the owner of a Lladró work that the piece has
been carefully elaborated down to the tiniest detail. And to enjoy the
piece for many years, Lladró has created the Lladró Assurance ProgramTM
which gives the owner of one of our creations totally free assurance
against breakage.
01001918 Queen of the Nile
01001968 Ladies from Aranjuez vase
01001943 Oriental horse (glazed)
01001956 Winged beauty
01001934
Great Dragon
(blue and golden)
The Utmost Expression of
Lladró Works
Nile
The High Porcelain
collection is the result
of the constant drive to
improve, that has always
motivated the Lladró
family.
This collection is the
expression of the heights
an expert in porcelain can
reach.
High Porcelain is the concept that sums up the maximum expression of
Lladró work. A category consisting exclusively of pieces exemplifying, with
the maximum level of excellence, all the values of expressiveness, beauty
and technical perfection the Lladró family has always instilled into its
creations.
High Porcelain pieces are handmade in a special workshop at the City
of Porcelain by the finest artisans. High Porcelain pieces are handmade
creations of great artistic and technical complexity. Each of these creations
strives to take the expressive possibilities of porcelain to its limits, through
the use of ideal techniques and processes. This makes each High Porcelain
creation an exercise in virtuosity and a demonstration of mastery.
Cover: 01001967 At the derby
01008663 In my garden
Art without Boundaries
Lladró porcelain is an expression
of universal values. In addition, this
creativity, which revolves around shared
emotions, enriches both parties, the
brand and lovers of the brand. Indeed,
one of Lladro’s values is its capacity to
address the traditions and spirituality of
the most disparate cultures with great
sensitivity. Every sculpture has been
conceived from a sense of profound
admiration for the traditions that are
both rewarding and a challenge for its
artists.
Lladró is continuously
evolving and is the
expression of the good
things of life. That is why its
creations are appreciated
both by men and women all
over the world.
01008471 Champions team
01008656 Lion pouncing
01008595 Riding the big one!
01008639 Chinese beauty
01008476 Backstage ballet
Lladró Porcelain
The most instantly recognizable Lladró
creations are classical, stylized glazed
porcelain pieces decorated with soft
colors. Lladró has garnered international
prestige thanks to its elegance and exquisite
attention to detail, particularly in the faces
of its creations.
01008569 Passionate tango
One of the most outstanding features of
Lladró works are its flowers, handcrafted
one by one, petal by petal, following a
process which bestows the flowers with
their own unmistakable style.
01008568 Jazz Trio
01013042 Warrior boy
01008667 The kiss (150th anniversary edition)
ANNIVERSARY
EDITION
Lladró’s extensive catalogue offers
infinite variations of a unique
work, including its porcelain and
gres classics which have earned it
international acclaim.
New Aesthetic Paths
Lladró has never stopped exploring new forms,
and the result of this evolution is creations in
new styles and finishes which sit easily alongside
the classics. A good example is Lladró keynote
creations: sculptures of more synthesized lines
which are endowed with a heightened symbolism,
where the use of matte porcelain painted in white
or of black gres underscores the strength of the
modeling.
Another example are the pieces from Re-Deco.
This collection has come up with a hitherto unseen
vision of the brand’s classic pieces thanks to a
new focus on the decoration. Particularly worth
underscoring are figurines redecorated with
platinum or golden lusters which are applied
following an entirely handcrafted process. The
combination of matte and glazed finishes both for
porcelain and luster adds original textures that fit
in to perfection with contemporary interiors.
01007055 The happiest day (Re-Deco)
01008539 Protective angel
01018235 Beautiful angel
01018236 Wonderful angel
True to its innovative
mission, Lladró is
constantly searching
for new aesthetic
paths in harmony
with the spirit of 21st
century homes.
01012070 Coiffure
01012058 Thai couple
01012536 Nude with shawl
Lladró Gres
Gres is a warm and vigorous ceramic material,
which recreates the colors and textures of the earth,
giving the sculptures a highly natural look. Enamels
used for decorating the sculptures never crystallize
identically in the kiln and, as a consequence,
produce infinite, unpredictable chromatic variations
that make each piece different from the next.
Lladró Fragrances
Naturofantastic Collection
01008551 (CE)
01008555 (UK)
01008553 (USA)
Meditating woman lamp I
Beauty and Functionality
Go Hand in Hand
Lamps, mirrors, bathroom fittings, exclusive
dinner services or fragrances for the
home… Lladró porcelain is a trend in
contemporary interior décor. The brand
is also consolidating its position in the
lighting industry, while at the same time
entering the bathroom sector with Lladró
Bath. It is also becoming a staple on the
dinner table with collections such as
Naturofantastic. It is worth mentioning
its collections of mirrors and fragrances
perfume diffusers for the home.
Lladró porcelain is setting
trends in home décor,
offering new functional lines
for the most varied interiors
that bring beauty to the
home.
01017026 (CE)
01017027 (USA)
Niagara Chandelier
01007767 Oval mirror without frame (white)
Bathroom fittings - Lladró Bath Collection
01017026 (CE) / 01017027 (USA) / Niagara Chandelier
01007071 Large Oval mirror (Re-Deco)
Design for
Professionals
Our extensive experience enables us to
respond to all kinds of decorative projects.
The Lladró catalogue includes a series
of lighting, mirrors, wall art and other
decorative objects, all of them produced
with Lladró porcelain. It also includes
exclusive creations in High Porcelain and
collections produced in collaboration with
internationally prestigious designers.
These are works that blend in with the most
diverse styles and are ideal as accessories for
High Décor interiors.
If you are an architect or interior designer,
do not hesitate to contact us, we will be
delighted to offer you solutions for your
decorative projects.
01017178 (CE / UK)
01017179 (USA)
Nine Lithophane Braided hanging lamp
01009008 (CE)
01009009 (UK)
01009010 (USA)
Treo Lamps (black)
01009000(CE)
01009001 (UK)
01009002 (USA)
Treo Lamps (white)
01008615 (CE / UK)
01008616 (USA)
Foresta - wall lamp
Collaborations with
International Designers
Lladró collaborates regularly with prestigious designers,
who bring a different view of Lladró figurines while
paying tribute to its values in a rewarding creative
exchange.
Equus Collection by Bodo Sperlein
An excellent example is the Re-Cyclos project, where
renowned artists are invited by the brand to design
original pieces with a new message and a new function
from already existing elements of Lladró creations.
The design studio from Valencia CuldeSac, the German
designer Bodo Sperlein or the British design team
Committee have signed Re-Cyclos collections with
highly interesting creations that reveal unexpected and
surprising new facets of porcelain.
Worth mentioning among the designers that
collaborate regularly with the brand is the
internationally acclaimed Spanish creative Jaime Hayon,
who is also the artistic advisor of Lladró Atelier, and
the designer of The Fantasy collection. This collection
represents a perfect fusion between Lladró’s core
themes and the magic of the unexpected this designer
that is known for, in exclusive pieces which combine
fantasy and innovation.
01007231 - 01007232 - 01007233
Love Series Lladró Re-Cyclos by Committee
Lladró is at the forefront of
porcelain thanks to the wide
variety of its creations, and
further strengthened by
collaborations with
cutting-edge external
designers.
01007270 The Love Explosion
01007253 The Lover II
01007258 Conversation vase II
01007255 The Family Portrait
01007271 (CE)
01007272 (USA)
01007274 (UK)
The Clown Lamp
01007279
01007278
01007280
01007285
01007283
01007284
01007280
The Guest by Devilrobots - Big
01007279
The Guest by Tim Biskup - Big
01007278
The Guest by Jaime Hayon - Big
01007285
The Guest by Devilrobots - Little
01007283
The Guest by Jaime Hayon - Little
01007284
The Guest by Tim Biskup - Little
01007850 Parrot Parade
Design Focused
on Creativity
Lladró Atelier is a creative space which
addresses specific projects by the
brand’s in-house designers as well as
new experiences in porcelain. Under the
artistic guidance of the renowned Spanish
designer Jaime Hayon, at Lladró Atelier the
concept of the luxury of the handmade
and the value of the unique is taken to new
heights, thus fostering a whole culture of
porcelain.
The new space fits in to perfection in a
company like Lladró, which boasts a
long-standing and firm commitment to the
upkeep of artisan crafts and trades.
The result of this laboratory of ideas
are collections such as The Parrot Party,
Metropolis and The Guest.
01007860 Parrot Shine I
01007856 Parrot Team
A Shared Legacy
Approximately 15,000 people visit The City
of Porcelain every year to see its artists
performing their work live. The tours of the
workshops to witness the process of creation
of Lladró works step by step are guided in
several languages and must be booked in
advance.
Historic Porcelain collection at the Lladró Museum
This City of Porcelain also includes the Lladró
Museum, showcasing the most outstanding
works in the brand’s Historic Porcelain
collection art and the collection of the
founding brothers. Works from these two
collections are often requested for loans by
museums and cultural venues all over the
world to be exhibited in touring exhibitions.
Finally, as a result of its ongoing quest for
new artistic paths, Lladró is an internationally
recognized trend-setter in its field. Its most
innovative proposals can be found on display
every year at leading design forums.
Painting collection at the Lladró Museum
The City of Porcelain
As the heir to a thousandyear-old tradition, the brand
accepts the commitment
to maintain and promote
this tradition both in The
City of Porcelain and in
exhibitions at museums
and institutions all over the
world.
Lladró Assurance Program
When buying most Lladró products, customers are
offered assurance against breakage called LAP (Lladró
Assurance Program) without any additional cost. If the
piece assured by the Lladró Assurance Program is broken
or damaged at any time, the owner of the piece can buy
a new one at any Lladró Boutique or authorized retailer at
33% off the retail price at the moment of replacement. If,
at the moment of replacing the piece, the product is no
longer available in the brand’s catalogue and is already
discontinued, the owner is entitled to purchase another
piece of equal or lower price to the original broken piece.
Premiere of The Guest by Lladró Atelier
collection in Tokyo (Japan).
Rosa Lladró and composer Michel Camilo with a special edition of
Jazz Trio during the Jazz Greats Event at Lladró Boutique in New York.
Premiere of Rama&Sita in Gurgaon (India) introduced by Ángeles Lladró.
Lladró Events
Haute Couture fashion show of costumes inspired by
the Lladró High Porcelain pieces in Beijing.
Lladró events are held all over the world.
These comprise everything from product
presentations and openings of new boutiques
to the highly popular signing events by a
member of the Lladró family, and modeling
demonstrations by the brand’s sculptors or
flowers artists, as well as cultural exhibitions.
These events are usually attended by
well-known public personalities and
celebrities from the world of culture and high
society. This is because Lladró creations are
so widely admired and considered a sign of
prestige and distinction.
Always faithful to the
brand, lovers of Lladró
creations meet at events
held by the brand all over
the world.
Inauguration event of the traveling exhibition of Lladró pieces devoted to dance in
the Bolshoi Theater in Moscow.
Lladró and the Media
The brand’s events and the launch of new
introductions as well as Lladró’s participation at
trade shows and exhibitions are often covered by
the media. Prestigious international décor, design
and lifestyle magazines include articles on the
brand which feature Lladró creations in decorative
interiors.
Lladró is the most
outstanding contemporary
art porcelain brand
and one of the world’s
most renowned Spanish
companies.
www.lladro.com
01085702