consultants to the plastics and rubber industries

Transcription

consultants to the plastics and rubber industries
Robert Eller Associates, Inc.
CONSULTANTS TO THE PLASTICS AND RUBBER INDUSTRIES
TECHNICAL / ECONOMIC / MARKET ANALYSIS & MANAGEMENT DECISIONS
____________________________________________________________________
4000 Embassy Parkway · Suite 230 · Akron, OH 44333-8328 USA
Phone 330-670-9566 / Fax 330-670-9844
E-mail: [email protected] / Home Page: http://www.robertellerassoc.com/
NAIAS SUMMARY NOTES
PLASTICS AT THE 2004 DETROIT AUTOMOTIVE SHOW
PREPARED FOR:
REA CLIENTS
FEBRUARY 2004
CONTENTS
PAGE
1. INTRODUCTION
................................................
2. GENERAL AUTOMOTIVE OBSERVATIONS
4
........................
6
3. PLASTICS OBSERVATIONS
.....................................
10
4. MINI VEHICLE DATABASE
.....................................
15
APPENDIX A – ABBREVIATIONS
APPENDIX B – PHOTOS
re/mydox/NAIAS/NAIAS 2004A.doc
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Robert Eller Associates, Inc.
LIST OF EXHIBITS
EXHIBIT NO.
3-1
3-2
4-1
TITLE
PAGE
PLASTIC TRENDS AT THE 2004 DETROIT AUTO
SHOW
...................................
12
LIGHTING DEVELOPMENTS AT THE DETROIT
AUTO SHOW
...................................
14
MINI DATABASE OF 2004 DETROIT AUTO SHOW
VEHICLES
...................................
16
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1. INTRODUCTION
Several REA staff members previewed the 2004 Detroit Auto Show (NAIAS) to:
- Identify new autoplastic trends among the forty-eight new models introduced by
the N. American OEMs
- Identify vehicle trends affecting the autoplastics sector
- Examine European and Japanese autoplastic technologies transferred to N. America
- Test the accuracy of the near term forecasts in our recently published Automotive
Interior Trim multi-client study (see REA Web Site, robertellerassoc.com, for
prospectus).
The objective of this document prepared for REA soft trim and general plastics clients is
to provide a summary of our observations and a reference guide for identifying
autoplastic trends and visualizing their current use (see photos in Appendix B).
In Chapter 2, we have summarized our general observations on vehicle trends from the
perspective of the autoplastics supplier. We have attempted to avoid the generalizations
that are extensively presented in the automotive and financial press such as:
- The counter-attack by NAFTA Big 3 focused on the car sector
- The Big 3 lag in platform consolidation
- The Japanese emerging presence in trucks
- The loss of Big 3 market share and profits
- Toyota’s movement into the #2 position in NAFTA (depending upon how one counts)
- Influence of incentives
- Shortening (to five years) of the Japanese model life cycle (vs. seven years for
N. American models)
- Growth of China
- The entry by European Tier 1s (Antolin, Faurecia, etc.)
- The growth of high volume shared platforms
- 42 volt architecture
- Modular construction trends (see REA Soft Trim multi-client study for analysis
of implications)
- Hybrids
- etc.
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Our observations on autoplastic trends are detailed in Chapter 3.
Chapter 4 presents a mini (e.g., partial) database of what we perceive to be the more
interesting vehicles from the autoplastics perspective.
Appendix A is a list of abbreviations used in this report.
Appendix B presents selected photos and associated REA comments intended to illustrate
specific autoplastic concepts and trends.
REA soft trim multi-client subscribers will hopefully find this an informative and
illustrative companion to the multi-client study. Non-subscribers may view the
prospectus for the REA soft trim multi-client study and our in-process nonwovens study
on our Web Site:
www.robertellerassoc.com
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Robert Eller Associates, Inc.
2. GENERAL AUTOMOTIVE OBSERVATIONS
Return of the North American Car -- The widely hyped commitment by the N.
American Big 3 to focus on the car sector after ten years of favoring the highly profitable
light truck sector will have a range of implications for automotive plastics. The Ford
500, Pontiac Solstice and Chevy Cobalt are excellent examples of this.
The “European look” favored by GM, which benchmarks the fit and finish of high end
European interiors (such as the Audi A4) combined with intense price pressures from the
OEMs will have the following effects:
- Encourage the use of backmolding techniques for ABC pillar covers European molders
are bringing their “Hinterspritzen” technology to the U.S. This will cause
knitted fabric suppliers to benefit.
- Hard (e.g., “unskinned”) will continue to gain share of the instrument panel and door
trim sector. This will continue to support the trend toward high quality molded-in
color polypropylene instrument panels.
- Closer fitting interior and exterior panels for a more refined look in instrument panels
and door trim medallions. This will encourage the use of processes capable of
achieving new fit and finish tolerances. The Johnson Controls CrafTec process
is one example.
- A general awareness (reflected by substantial investment) of the need for improved
interior quality, fit/finish and materials quality.
Muscle Cars -- Despite the emergence of hybrids, muscle cars are back again at this
year’s NAIAS. Some examples are the:
-
2005 Corvette (400 hp)
Re-designed retro look Mustang GT (close to 500 hp)
Dodge SRT-10 (500 hp Viper engine)
Dodge Durango (pushrod Hemi V-8, 5.7 liter engine)
Pontiac GTO and G6.
Rear Wheel Drive -- is re-entering the market, especially at DCX (examples: Chrysler
300c, Dodge Magnum).
All Wheel Drive (AWD) -- is emerging as an option on N. American cars (example:
Ford 500).
Continuously Variable Transmissions -- CVTs are finally entering the N. American
market (example: Ford Freestyle).
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Robert Eller Associates, Inc.
Hybrids -- offerings are widening and entering a second phase of development with
offerings from Toyota (generation II), Lexus (RX 330), Ford (delayed launch of the
Escape hybrid version in mid 2004), and GM GMT-based versions.
Diesel Engines -- The U.S. fuel taxing structure has not supported a major difference
between gas and diesel prices. Meanwhile, European engine makers have developed fast,
quiet, cleaner diesels. VW will be among the European carmakers to begin pushing
diesels in their U.S. offerings.
Front-end Systems -- Bumper fascia are getting larger, not only because of the increased
proliferation of SUVs and new crossovers (e.g., 2005 Ford Freestyle), but because the
fascia are being extended upward into the hood and rearward into the fender region.
Good news for TPO suppliers.
Overhang continued to be reduced to achieve a “European” look (e.g., Pontiac G6). This
puts increased emphasis on molding precision, lower CLTE TPO grades, and energy
absorption designs. It also increases the performance requirements for plastic front-end
module (FEM) designs that are proliferating in Europe (e.g., VW/Audi, Volvo and
BMW) but have not yet been accepted by North American OEMs. The 2005 Mustang
appears to be running counter to this trend toward closer bumper fascia designs (see
photo in Appendix B).
Acoustics -- This was the year of promoting acoustic performance and the quiet cabin
(see 2005 Mustang and Chevy Cobalt). Acoustics materials (lightweight fiber mats, PU
foams, metal/plastic laminates) are getting more sophisticated and often lighter than the
traditional regenerated fiber “shoddy” mats that they replace (see analysis in REA soft
trim multi-client study).
Tailored, Higher Quality Interiors -- Surface variety and quality are increasing in N.
American interiors. Good news for suppliers of decorative films (wood grain, metallic,
carbon fiber-look), metallic insert technology, and bezels that proliferate on many new
models (e.g., Infiniti G35 console/door handles, Pontiac Bonneville door medallions).
OEMs are offering this enhanced range as part of their personalized interiors approach
(Mustang instrument panel, others).
Improved interiors are claimed for a variety of N. American vehicles:
- Dodge Durango
- Ford Mustang
- Chevy Cobalt.
Fit and Finish -- After several years of benchmarking German models (especially Audi
for interiors), the N. American OEMs are promoting their fit and finish, especially for the
gaps between panels (1 mm for interiors and 3.5 mm for exteriors). An example is the
Chevrolet Cobalt (see photos in Appendix B).
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Robert Eller Associates, Inc.
The Floor -- Acoustics isolation is among the many functions of the floor sandwich.
Lightweight fiber acoustic mat constructions from Rieter, Lear, Pelzer, Collins & Aikman
and Faurecia are entering the acoustic portion of the floor module and reducing the
weight traditionally used for heavy layer.
The advent of third-row seating in SUVs and vans and increased share for “tall cars”
create a space below the seat for a variety of functions (seat stowage, spare tire/tools,
cargo storage). A broad range of designs for clever folding load floor, spare tire covers,
and flat floor designs are evolving to create a new market for 3-5 layer semi-structural
laminates behind the third row (see photos in Appendix B). This creates a lively
intermaterials competition between:
- Carpet vs. nonwovens; tufted carpet growing in higher end models
- EPP foams (starting in Europe at Mercedes, Acura RSX, several tool kits) vs. PU foams
- Extruded sheet foams vs. foam-in-place
- Lightweight glass fiber/PP constructions (e.g., from Quadrant and Azdel)
- Blow molded vs. injection molded PP (usually talc-filled).
Current North American models often use a simple hardboard spare tire cover with a
loose carpet on the surface (e.g., Ford Freestyle).
Trunk surface coverings and the underlying rigid components are currently based on
separate components. REA believes these components will be combined into a single,
large, molded “trunk module” combining surfacing (carpet or nonwoven), semi-structural
function, acoustic function, energy absorption (e.g., to meet the recent European “beer
crate” legislation), stowage, and eventually the vehicle floor (probably a composite such
as the Faurecia composite floor concepts).
The rollout floor, introduced two years ago, will likely penetrate smaller, sporty models
like the Chevy Nomad (still a concept but likely headed for production).
See the floor module photos in Appendix B.
Japanese in the Truck Sector -- The Japanese entry into the truck sector brings a range
of new technologies. (The market is 2.3MM vehicles dominated [96%] by the domestic
Big 3):
- Nissan’s Titan King Cab offers
Rear hinged doors (also on the Mazda RX8 coupe; see photos in Appendix B),
A spray-on bed liner.
- The Honda SUT (unit body on a car base) is following on the entry of the Ford
Sport Trac and Chevy Avalanche.
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- Toyota showed interior refinement in plastics usage on their FTX concept pickup (see
photos in Appendix B); introduced the Highlander hybrid (mid-sized SUV), and
introduced the Prius II hybrid.
Safety Headrests -- were first promoted by Saab several years ago. This year they
appeared on several models (at Nissan, for example).
Colors -- The auto color palette appears to be broadening and is being used in a wider
range of applications. Instrument gauges, in particular, are matching body color. Some
examples are:
- Pontiac GTO
- Ford Mustang (IP gauges by Delphi).
The color trends are toward more metallic colors in bolder shades like orange and blue.
The aggressive colors of the Hummer (yellow, for example) may be a harbinger of future
variants in exterior body color.
According to the annual DuPont color survey, the distribution of exterior colors in 2003
continue to be fairly conservative:
COLOR SHARES OF 2003 N. AMERICAN
VEHICLE EXTERIORS
COLOR
White
Black
Grey
Silver
Light Green
Medium/Dark Blue
Medium Red
MARKET SHARE,
%
19.4
11.5
11.4
11.2
9.2
7.4
6.6
Exterior Lighting -- is becoming a style differentiator due, in part, to the greater design
flexibility of the molded acrylic covers (Chevy Corvette). Light emitting diodes (LEDs)
are used on the headlamp assembly of the DCX Crossfire to mimic the ribbed hood and
as a circular ring on the Ford Bronco concept. The LEDs on the Infiniti QX56 and G35
sedan give greater design freedom to the taillights The reduced cost of LEDs and their
greater potential for rapid, brighter illumination and shape variation are encouraging their
use. A summary of lighting innovations at the 2004 NAIAS is given in Exhibit 3-2.
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Robert Eller Associates, Inc.
3. PLASTICS OBSERVATIONS
Exhibit 3-1 summarizes our observations of plastic trends at the 2004 Detroit Auto Show
and identifies examples of vehicles that illustrate the design trends. Where appropriate,
we have identified the specific plastics implications.
Wide Body Side Cladding -- as previously seen on Pontiac Aztek, appears to be
declining in favor of cleaner sheet metal designs. This will mean a loss for suppliers of
TPO and TPU compounds. This is partially offset by an increase in plastic rocker panel
covers.
Luxury Fabrics -- The increased use of luxury fabrics in seating inserts (PT Cruiser,
Ford Focus Z4ST, Audi Avant S6 use Alcantara) and a broadened range of applications
(ABC pillars, door medallions, headliners, instrument panel trim) is beginning to take
hold in N. American vehicles, but utilization is still considerably lower than in European
interiors. Contenders include Alcantara, Kuraray’s Clarino®, Freudenberg’s Evolon®,
and a range of new offerings from Milliken and others.
Electroluminescence -- Electroluminescence (EL) generates light when a chemically
coated plastic is electrically stimulated. EL lighting is being used in auto interiors to
illuminate plastic panels. Bayer AG has introduced an electroluminescent plastic film
that is moldable into 3D shapes. Dow and DuPont are probably working on some of the
developments. Bayer and the Swiss company Lumitec have licensed their EL technology
to Bree (Germany), who is using the technology for women’s handbags.
The 2003 Mercedes Maybach utilized an electroluminescent headliner, which provides
interior lighting but also provides greater headroom since the space required for bulbs is
not required. DuPont is working with Schefenacker AG (a German lighting firm) on
similar developments.
The Nissan Actic (see photo in Appendix B) uses lighted headliner panels (probably
electroluminescent films) to incorporate a range of mood-setting pictures and designs,
which can be selected from a database.
Deep Skin Grains -- have traditionally been used on European IP and door trim panel
skins but have not yet widely penetrated the N. American models despite pressure for the
"European look").
PU Spray Skins -- The penetration of PU spray skins (from Recticel) into the European
fleet has grown substantially to 28% of production (even beyond that which was
documented in REA’s Soft Trim multi-client study.) The penetration is going beyond the
high end portion of the European fleet into mid-level vehicles like Toyota Corolla (UK)
and VW Passat.
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Robert Eller Associates, Inc.
Growth of PU spray skins is picking up in the N. American market from the current 3.5%
level in vehicles such as Cadillac Deville and Buick LeSabre.
Metallic-look Trim -- is extensively used on interior bezels and door and IP trim
accents, and appears to be penetrating the wood decorative trim market. Eventually, this
could shift to in-mold decoration.
Sun Visors -- in N. America have, thus far, resisted the European trend to the use of EPP
foams.
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Robert Eller Associates, Inc.
re/mydox/NAIAS/NAIAS 2004A.doc
EXHIBIT 3-1
PLASTIC TRENDS AT THE 2004 DETROIT AUTO SHOW
DESIGN FEATURE/TREND
FEWER WIDE BODY SIDE
MOLDINGS
SHORT FRONT/REAR OVERHANG
EXAMPLE VEHICLES
-PONTIAC AZTEK
NOTE/PLASTICS IMPLICATIONS
-DECREASE OF TPOs IN EXTERIORS
-PONTIAC G6
2-TONE SKINS/CONSTRUCTIONS
LARGER FASCIA
-PONTIAC SOLSTICE
-FORD MUSTANG
-CHEVY COBALT (27Hz
BENDING FREQUENCY)
-TOYOTA CAMRY
-CHEVY COBALT
IMPROVED CABIN ACOUSTICS
-CHEVY COBALT(a)
FRONT END MODULES
-VW PASSAT(b)
-VW MINI(b)
-NISSAN ALTIMA(b)
-VOLVO S70/V70(b)
-PONTIAC SOLSTICE
-CHEVY COBALT
-FORD MUSTANG
-“EURO LOOK”
-FACILITATE FRONT END MODULE
-REQMT. FOR 2-TONE SKINS
-IP/DT SKINS, SEATS
-FACILITATED BY STIFFER CHASSIS
-ENCOURAGES TIGHT FIT & FINISH
TECHNOLOGIES (LIKE JCI CRAFTEC)
-FRONT EXTENDS TO BEHIND
LIGHTING
-CONT’D. GROWTH OF TPO DEMAND
-METAL/PLASTIC LAMINATES(a)
-LIGHTWEIGHT FIBER MATS
-TAILORED PU FOAMS
-FACILITATED BY STIFFER CHASSIS
-PP/GLASS COMPOUNDS
-IN-LINE COMPOUNDING
-EXTRUSION/COMPRESSION
TIGHTER TOLERANCES
(INTERIOR FIT & FINISH)
STIFFER CHASSIS
MORE MODELS PER PLATFORM
-GM: KAPPA, EPSILON
-VW
ADJUSTABLE COLOR
INSTRUMENT GAUGES
PHOTO DISPLAY HEADLINER
PANELS
METAL/RUBBER PEDALS
ENHANCED SURFACE
DECORATION CHOICES
-FORD MUSTANG
SOFT TOUCH CUP HOLDERS,
INCREASED CUBBY SPACES
INCREASED HORIZONTAL SPLIT
(2 PART) IPs
INCREASED USE OF INVISIBLE
AIRBAGS
REMOVABLE ROOFS
CARBON FIBER-LOOK FILMS
PU SPRAY IP SKINS
-MORE PRECISE SUSPENSION
TUNING
-BETTER CABIN ACOUSTICS
-FACILITATES CLOSER FIT & FINISH
-PARTS GENERALIZATION
-PURCHASING LEVERAGE FOR OEMs
AND TIER 1s
-NISSAN …
-HONDA S2000
-FORD F-150 (FX4)
-FORD MUSTANG
-NISSAN TITAN
-NISSAN TITAN
-PONTIAC BONNEVILLE
-MANY
-CHEVY NOMAD(c)
-PONTIAC BONNEVILLE
(GXP)
-VW PASSAT
-VOLVO S60
-BMW Z4
-M-BENZ M-CLASS SUV
-BUICK LESABRE
-METALLIC-LOOK FILMS
-IN-MOLD DECORATION
-TPE COMPOUNDS (SEBS, TPV)
-PASSENGER AB CONSTRUCTION
-ENCOURAGE USE OF EPP FOAMS
-PASSENGER SIDE
-DOOR MEDALLION
-STRONG GAINS FOR RECTICEL
PROCESS (28% PENETRATION IN
EUROPEAN FLEET IN MY 2006)
-CURRENT PENETRATION IN NAFTA
FLEET ABOUT 3.5%
-SEE REA SOFT TRIM MULTI-CLIENT
STUDY
(Cont'd.)
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Robert Eller Associates, Inc.
EXHIBIT 3-1 (Cont'd.)
PLASTIC TRENDS AT THE 2004 DETROIT AUTO SHOW
DESIGN FEATURE/TREND
ELECTROLUMINESCENCE
EXAMPLE VEHICLES
-2002 M-BENZ MAYBACH
-NISSAN ACTIC CONCEPT
NOTE/PLASTICS IMPLICATIONS
-INITIAL USES IN HEADLINER
-CAN BE USED FOR LIGHTING AND
MOOD-SETTING PHOTOS
NOTES:
(a) CHEVY COBALT USES A METAL/PLASTIC LAMINATE BEHIND THE IP
(b) COMMERCIAL PRIOR TO 2004 DETROIT AUTO SHOW
(c) CONCEPT VEHICLE
SOURCE: ROBERT ELLER ASSOCIATES, INC., 2004
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re/mydox/NAIAS/NAIAS 2004A.doc
EXHIBIT 3-2
LIGHTING DEVELOPMENTS AT THE DETROIT AUTO SHOW (2004)
DEVELOPMENT
ELECTROLUMINESCENT
HEADLINER PANEL
VEHICLE(S)
-NISSAN ACTIC (CONCEPT)
LED OUTLINE ON TAILLIGHTS
-FORD BRONCO (CONCEPT)
-INFINITY QX56 (SUV)
-INFINITY G35 (SEDAN)
-HYUNDAI HCD-8 (CONCEPT)
REPLACE TAILLIGHT BULBS
WITH SHAPED LEDs
TAILLIGHT LEDs SIGNAL
BRAKING RATE
TAILLIGHTS BLENDED INTO
UPPER REAR FENDER
LEDs IN REAR EXTERIOR
PANELS
TAILLIGHTS INTO REAR
WINDOW SURROUND
HEADLAMP COVER AS DESIGN
ELEMENT
FENDER-BLENDED HEADLIGHTS
NOTE
-ALLOWS VARIABLE PHOTO
IMAGES
-FIRST INTRODUCED ON
MERCEDES MAYBACH (2002)
-BMW SERIES 6 COUPE
-CADILLAC CTS
-RESEMBLE 50s TAILFIN LOOK
-DCX ME-412 (CONCEPT)
-RESEMBLE AFTERBURNER
GLOW
-VOLVO XC90
-DCX CROSSFIRE
-MIMICS HOOD RIBBING
-CHEVY CORVETTE (2005)
-REPLACES POP-UP HEADLIGHTS
-ALLOWS HIGHLY SHAPED,
FENDER-BLENDED HEADLIGHTS
-SUGGESTS BROADER USE OF
ACRYLICS
-SMALLER SECONDARY
HEADLIGHTS BEND AROUND
CORNERS
BENDING SECONDARY
HEADLIGHTS
-PORSCHE CAYENNE (2004)
-LEXUS RX 330
HEADLIGHTS ADAPT TO
UP/DOWN HILLS
-SEVERAL BMW MODELS
SOURCE: ROBERT ELLER ASSOCIATES, INC., 2004
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Robert Eller Associates, Inc.
4. MINI VEHICLE DATABASE
In the table that follows, we have listed observations on specific models at the Detroit
Automotive Show 2004. Photos of some of these models, intended to highlight key
details, are given in Appendix B.
Some of the highlights of N. American vehicles not pictured and analyzed in the
Appendix B photo database are given below and merit further attention to examine for
plastics trends:
Buick -- LaCrosse replaces both Regal/Century but keeps the traditional luxury touches.
- Terraza SUV 2005 -- sliding center track on HL (to vary component placement), foldflat floor, visible passenger side IP airbag, wood bezel on center console, improved
acoustics.
Chevrolet -- Cobalt (see photos) -- This GM Delta platform vehicle replaces Cavalier and is targeted
at Honda Civic, Toyota Corolla and VW Jetta. It shows improved fit/finish in both
interior and exterior panels, improved body stiffness, and interior acoustics
performance.
- Equinox is GM’s (late) entry into the crossover sector. It is based on the Saturn Vue
but with an all-steel body.
- Pontiac G6 -- Epsilon platform (shared with Malibu Maxx); muscle car with new
engines, modern suspension/transmission; replaces Grand Am; made in Australia by
Holden; starting price $22,000; target is vehicle sales of 120,000.
- Chevy Corvette -- Facelift for 2005 has invisible passenger ABD, full IP skin, and 1/3
DTP skin.
DaimlerChrysler -- Rear wheel drive returns to DCX with the Chrysler 300c sedan (see photos) and the
muscular Dodge Magnum shown last year as a concept vehicle.
- The 2004 Dodge Durango has a substantially improved interior, revised HVAC
louvers, and a "McDonald's bin" at the bottom of the center IP. These interior
refinements complement the (optional) 5.7 liter pushrod Hemi V-8 engine.
Ford -- Ford 500(see photos) replaces the Taurus and enters the tall car category (roof 5”
higher).
- The Freestyle SUV borrows engineering and some components from the Volvo XC90.
- The Mustang is a refined retro that borrows the best from the '60s designs, especially
Steve McQueen’s fastback (see photos in Appendix B) and, of course, retains the rear
wheel drive.
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c:\re\mydox\NAIAS\NAIASDatabase 04.xls\EXH 4-1
EXHIBIT 4-1
MINI DATABASE OF 2004 DETROIT AUTO SHOW VEHICLES
PAGE
VEHICLE
B1
Acura RSX
YEAR
2004
MODEL/
ABC
AIR- HEAD- DOOR IP NOTE
TRIM LEVEL
PILL BAG(a) LINER TRIM
Small Coupe
Hard
Vis
Hard
1-pc. Technical grain on IP cluster; EPP spare tire cover
(nonwoven/foam)
Ultrasport
Knit
Inv
Wov
18" wheels; high level of metal trim; exterior body
molding
Alc
Inv
Alc?
Alcantara use in luxury model
-Inv
Full
Full skin door trim; stitched seats
Jers
Inv
Full
Bkfm Relatively cheap spare tire cover; metallic radio trim;
side AB in door
3
Audi A4
2004
3
3
4
Audi A8L
Audi TT
BMW 6 Series
2004
2004
2004
5
BMW 330 Ci
2004
NW?
Vis
6
BMW X3 2.5i
2004
Knit
Vis
Hard
Bot
7
-8
BMW 530Ci
BMW X3 3.0i
Chevrolet Cobalt
2004
2004
2005
Jers
Knit
Inv
Full
--
Chevrolet Corvette 2005
Sedan, Coupe
Vis
Sport Coupe
Inv
NW?
Split Textile inserts in door; metal grab handle; Alcantara on
steering wheel?
1/3
Skin
Plastic lower BSM; backfoam door trim skin; relatively
thin skin on IP; soft touch paint on instrument cluster;
black bumpers
2-pc Upper IP?
Loose spare tire cover
Full Cloth door trim medallion; high cut line on bumper
Skin fascia; air scoops in fascia; high cut rear fascia;
disc/drum brakes; interior gap target is 1 mm; Honda
Civic, Toyota Corolla, VW Jetta are benchmarks;
exterior panels have 3.5 mm gaps (comparable to
Jetta); LS version will have wood grain accents; VW
Jetta was interior trim benchmark; white gauges;
brushed aluminum look; SS supermodel will have
leather seats with red inserts; stiff chassis (27 Hz
bending frequency); metal/plastic laminate in IP
mounting area for acoustic barrier; claim significant
improvement in interior acoustics
Full Facelift
Skin
Cont’d.
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c:\re\mydox\NAIAS\NAIASDatabase 04.xls\EXH 4-1
EXHIBIT 4-1
MINI DATABASE OF 2004 DETROIT AUTO SHOW VEHICLES
PAGE
VEHICLE
B10
Chevrolet Nomad
YEAR
MODEL/
TRIM LEVEL
Concept Sport Coupe/
Crossover
Chevrolet SSR
2004
12
Chrysler 300c
2005
13
Chrysler Pacifica
2004
15
Chrysler Crossfire
16
17
M-Benz GS Tourer Concept Van
(2005)
Ford 500 SEL
2005
Sedan-SEL
--
Ford Focus
19
Ford Freestyle LTD 2005
21
22
23
Ford Mustang GT
Honda SUT
Infiniti FX45
24
Infiniti G35
27
Mazda RX8
ABC
PILL
AIR- HEAD- DOOR
BAG(a) LINER TRIM
Sport PUT/
Crossover
Inv
Crossover
Hard
Sport Coupe
Hard
Half
Skin
Bkfm
Inv
Inv
Hard
Inv
Knit
1/2
Skin
Hard
Vis
Fuzzy
1/3
Skin
NW
Inv
NW?
NW/
Hard
Inv
Knit
Half
Skin
Bkfm
2005
Crossover
2005
Concept SUT-Truck
SUV
Coupe
2004
Coupe
Tex
IP
NOTE
Removable roof; Alcantara in door trim medallion;
extensive use of suede textile (nuBuck); slide-out trunk
floor; flat floor; flush sun visors; 40/40/20 rear seat;
Kappa platform(b); hard seatbacks; 1.5 liter 4 cyl.
Ecotec engine (200 hp)
Hard Metal door grab handle; metal trim on IP; skin in DT
medallion area
Full
Skin
2-pc. Metal on shifter; thin sun visor
Skin Metal grab handle; deep grain IP skin; Heytex makes
spare tire cover; metal console trim
2-pc. Cloth covered weather seals; metal pedal; aluminum
HVAC trim
1-pc. Single piece primary door seal; GPS splits IP; hard sun
Full visor; all-wheel drive
Skin
Facelift; fascia is 1/8" thicker; suede (Alcantara) optional
seat insert
Hard Hardboard spare tire cover; "fold-in" floor; shoddy
acoustic batting; hard sun visor; CV transmission
Initial intro for Honda
1 pc. Metal/rubber pedals; unattached spare tire cover
Bkfm A-pillar uses nonwoven? B-pillar is hard injection
molded; metal grab handle; partial skinned door trim;
hard bottom door trim; metallic-look console; Alcantara
seat trim?
1-pc. Single piece primary door seal; power outlets; frontopening door
Cont’d.
17
Robert Eller Associates, Inc.
c:\re\mydox\NAIAS\NAIASDatabase 04.xls\EXH 4-1
EXHIBIT 4-1
MINI DATABASE OF 2004 DETROIT AUTO SHOW VEHICLES
PAGE
VEHICLE
B28
Mercury Mariner
YEAR
MODEL/
ABC
AIR- HEAD- DOOR IP NOTE
TRIM LEVEL
PILL BAG(a) LINER TRIM
SUV
Hard
Vis
Knit
Hard
Hard Metallic trim on console; shoddy acoustic batting;
hardboard/EPP spare tire cover
Hard
Vis
Knit
1/3
Metal-look on door trim; white gauges; hard sun visors;
Skin
metal film on IP, console, and DT
--
Mercury Marauder
2004
30
30
Nissan Frontier
Nissan Pathfinder
2005
2005
31
--
Nissan Actic
Pontiac G6
Concept
2005
33
34
Pontiac GTO
Pontiac Solstice
2004
2006
35
Porsche Boxster
35
Porsche Cayenne
2004
38
Volvo S40
2004.5
Sedan
39
39
Volvo S80
Volvo XC70
2003
2003
Sedan
Crossover
Full-size SUV
Hard
Inv
Hard
Tex
Knit
1/3
Skin
Hard
Inv
Hard
Full
Skin
Vis
Vis
Full
Hard
Metal pedals; center display
Hard Motorcycle-type gauges; all-hard interior panels; selling
price below $20K; Kappa platform(b); traditional Pontiac
wide stance; designed to retain Pontiac "look"
Vis
Full
Vis
Full
Inv
1/3
Skin
Full
Full
Skin
Metal-look console; perforated leather seating; separate
IP cluster; metal-like instrument surround
Metal exterior A-pillar; metal window trim; sophisticated
spare tire covers
1 pc. Low gloss door trim skin; crash resistant front end
Full
1 pc. SSoft sun visors; padded console cover
1 pc. Tufted carpet mats; rear tray is 20% talc PP; black
fascia
Illuminated, adjustable photo headliner panels
2-seat Convert.
Knit
Fuzzy
Hard
Inv
Inv
NOTES: (a)PASSENGER AIRBAG
(b)GM's KAPPA PLATFORM INCLUDES:
CURVE (CONCEPT)
CHEVY NOMAD (CONCEPT)
PONTIAC SOLSTICE (MY 2005)
-- = NO PHOTO
SOURCE: ROBERT ELLER ASSOCIATES, INC., 2004
18
Robert Eller Associates, Inc.
APPENDIX A – ABBREVIATIONS
AB
ABC
Alc
BKFM
BSM
CVT
DT
EL
FS
Full
FWD
FZY
GPS
Half Skin
HL
Inv
IP
Knt
LED
NW
PUT
RWD
STC
SUT
SUV
Tex
Vis
Wov
-
Airbag
ABC pillar
Alcantara or suede-like fabric
Backfoam manufacturing process (e.g., IP, DT, console)
Body side molding
Continuously variable transmission
Door trim panel
Electroluminescence
Full size
Full skin coverage
Front wheel drive
Fuzzy textile
Global Positioning System
Half skinned
Headliner
Invisible airbag door (passenger side instrument panel)
Instrument panel
Knitted textile
Light emitting diodes
Nonwoven textile
Pick-up truck
Rear wheel drive
Spare tire cover
Sports utility truck
Sports utility vehicle
Textile
Visible airbag door (passenger side instrument panel)
Woven textile
19
Robert Eller Associates, Inc.
APPENDIX B -- PHOTOS
The Appendix B photos are listed in order by division rather than grouped by company
ownership, as follows:
Vehicle(s)
Page
Acura RSX (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Audi A4 Ultrasport (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Audi A8L (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Audi TT (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
BMW 6 Series Coupe (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
BMW 330 Ci (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
BMW X3 2.5i (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
BMW 530 Ci (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Chevrolet Cobalt (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Chevrolet Nomad (Concept) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Chrysler 300c (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Chrysler Pacifica (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Chrysler Crossfire . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Mercedes-Benz Grand Sports Tourer (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Ford 500 SEL (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Ford Freestyle LTD (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Ford Mustang GT (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Honda SUT (Concept) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Infiniti FX45 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Infiniti G35 Coupe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Land Rover Range Stormer (Concept) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Mazda RX8 (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Mercury Mariner . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Nissan Frontier (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Nissan Pathfinder (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Nissan Actic (Concept) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Pontiac GTO (2004)
..............................................
Pontiac Solstice (2006) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Porsche Boxster . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Porsche Cayenne (2004) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Volvo S40 Sedan (2004.5) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Volvo S80 Sedan (2003) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Volvo XC70 (2003) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Buick Terraza (2005) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Toyota FTX Concept . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
20
Robert Eller Associates, Inc.
B1
B3
B3
B3
B4
B5
B6
B7
B8
B10
B12
B13
B15
B16
B17
B19
B21
B22
B23
B24
B26
B27
B28
B30
B30
B31
B33
B34
B35
B35
B38
B39
B39
B41
B43
Acura RSX -• Entry level, hatchback coupe.
Acura RSX (2004)
•
EPP spare tire cover (nonwoven/foam
laminate); notice round shape to conform
to spare tire wheel well
Note:
Acura HSC Concept uses black Nubuck
leather (also on Chevy Nomad [Concept])
and anodized aluminum on door trim,
console, and meter housings.
Acura RSX (2004)
B1
Robert Eller Associates, Inc
•
•
•
•
•
Hard ABC pillar
Visible airbag door
Hard door trim panel
One-piece instrument panel with
technical grain on IP cluster
Metal insert look , two-tone, three-spoke
steering wheel
Acura RSX (2004)
•
Cutaway view of RSX body-in-white.
Acura RSX (2004)
Acura RSX (2004)
B2
Robert Eller Associates, Inc
Audi A4 (2004) –
• Metal trim on Ultrasport model
instrument panel
• Invisible airbag door
• Knit textile on ABC pillars
• 6-speed manual transmission
• Avant has 60/40 split-folding rear seats
• S6 and RS6 Avant uses Alcantara® seat
insert and Alcantara headliner
• S4 variation has Alcantara®/leather seat
option or silk Nappa leather.
Audi A4 Ultrasport (2004)
Audi A8L (2004) -• Alcantara® widely used (A, B. C pillar,
door trim and medallions, headliner).
• Wood trim instrument panel with
position for GPS in center.
Audi A8L (2004)
Audi TT (2004) -• Round HVAC louvers
• Full skin door trim panel
• Leather door trim medallions
• Stitched seats
Audi TT (2004)
B3
Robert Eller Associates, Inc
BMW 6 Series Coupe (2004) –
• Extensive use of aluminum exterior
panels
• Inner and outer panels are bonded with
structural adhesives to minimize weight
• Front side panels are thermoplastic
• Rear and roof compartment lids are SMC
• Relatively inexpensive looking spare tire
cover
• Comfort glass option keeps interiors 5ºC
cooler
• Brake-rate sensitive taillight LEDs
BMW 6 Series Coupe (2004)
•
•
•
Invisible airbag
Backfoam/full skin instrument panel
construction
Metal-look radio bezel
Note dual instrument cluster eyebrows
•
BMW 6 Series Coupe (2004)
•
Full skin/two tone door trim; note grab
handle
Side airbag (note split line) in oversized
door trim medallion; medallion is
skinned (rather than textile)
BMW 6 Series Coupe (2004)
B4
Robert Eller Associates, Inc
BMW 330 Ci (2004) –
• Textile medallion inserts
• Metal grab handle
• Alcantara® option on steering wheel,
seat inserts
BMW 330 Ci (2004)
•
•
•
Split instrument panel with visible airbag
door
Textile on ABC pillar
Single eyebrow on instrument cluster
•
•
•
Metal look trim strip
Visible airbag door
3-spoke steering wheel
BMW 330 Ci (2004)
BMW 330 Ci (2004)
B5
Robert Eller Associates, Inc
BMW X3 2.5i (2004)
BMW X3 2.5i (2004) -• Launch in Feb. 2004?
• Knit textile on ABC pillars
• Body side molding (rocker panel)
• Relatively thin skin on instrument panel
• Soft touch paint on instrument cluster
• Black bumpers (complementary color to
gray body)
• Visible airbag door
• Hard lower portion on door trim
• Backfoam door trim skin
• Thin foam layer on instrument panel
• Knit textile on headliner
• Visible airbag door
•
•
View of storage area under spare tire
cover
Note use of EPP foams
BMW X3 2.5i (2004)
•
Sophisticated, non-hinged spare tire
cover
BMW X3 2.5i (2004)
B6
Robert Eller Associates, Inc
•
•
•
•
•
•
Note large grab handle
Large grab handle with wood grain film
Net-protected storage area in hard door
trim lower panel
2-tone
Backfoam door trim skin with hard
bottom
BMW X3 2.5i (2004)
BMW 530Ci (2004) -• Metal grab handle
• Textile inserts in door trim panel
BMW 530Ci (2004)
•
•
•
•
•
Sweeping, dual eyebrow instrument
panel (GPC in center)
Visible passenger airbag door
2-piece instrument panel
Nonwoven? on ABC pillar
Alcantara®? on steering wheel
BMW 530Ci (2004)
B7
Robert Eller Associates, Inc
Chevrolet Cobalt (2005)
Chevy Cobalt (2005) –
• GM’s entry level vehicle on the Delta
platform
• Available in sedan and coupe with 8 trim
levels
• Increased interior available space
• GM has targeted improved fit/finish in
interiors using VW Jetta as a target
• Interior panel gap targets are 1 mm (3.5
mm on exterior)
• Fastback look with conventional trunk
• Tapered C pillar gives smooth
appearance
• High cut line on fascia
• Disc/drum brakes
• Targeted to compete with Corolla, Jetta,
Civic
•
•
•
Two-tone door trim panel
No grab handle; simple design
Textile door panel insert
•
Significant improvement in interior
acoustics, partially due to stiff body with
27 Hz bending frequency and rigid
cockpit structure
Instrument panel mounting contains a
sound deadening plenum based on
metal/plastic laminates (early use of
metal/plastic laminates for acoustics
interior acoustics constructions)
Wood grain accents on LS version
Chevrolet Cobalt (2005)
•
•
Chevrolet Cobalt (2005)
B8
Robert Eller Associates, Inc
•
•
•
•
Two-tone instrument panel
Imitation horizontal trim
Seats are bolstered in both the seatback
and cushioning
Visible airbag door
•
•
•
Metal trim on SS instrument panel model
SS has larger fascia and rocker panels
Small console and fold-down armrest
Chevrolet Cobalt (2005)
Chevrolet Cobalt (2005)
B9
Robert Eller Associates, Inc
Chevrolet Nomad (Concept) -• Based on GM's Kappa Platform
• Removable roof
• 1.5 liter 4 cylinder Ecotec engine (200
hp)
Chevrolet Nomad (Concept)
•
•
•
•
•
•
Sliding rear floor
Alcantara door trim panel medallions
Extensive use of Nubuck suede
Flush sun visors
40/40/20 rear seat
Hard seatbacks
Chevrolet Nomad (Concept)
B10
Robert Eller Associates, Inc
Chevrolet Nomad (Concept)
Chevrolet Nomad (Concept)
B11
Robert Eller Associates, Inc
Chrysler 300c (2005) -• Uses Mercedes designed transmission
and rear suspension architecture
• Revival of RWD
• Increased interior space
Chrysler 300c (2005)
Chrysler 300c (2005)
•
•
•
2-tone skins
No grab handle
Generous map pocket
Chrysler 300c (2005)
B12
Robert Eller Associates, Inc
Chrysler Pacifica [Crossover] (2004) -• Lagging sales, thus far
• Compete with Ford Freestyle
• Hard ABC pillars
• 2-piece instrument panel
• Thin sun visor
• Wood grain trim
Chrysler Pacifica (2004)
•
•
•
•
1/2 skinned door trim panel
Integrated grab handle
Multiple surfaces
Wood grain trim
•
Fitted, hinged STC
Chrysler Pacifica (2004)
Chrysler Pacifica (2004)
B13
Robert Eller Associates, Inc
•
•
Ribbed talc/PP STC
Loose nonwoven trunk cover
Chrysler Pacifica (2004)
B14
Robert Eller Associates, Inc
Chrysler Crossfire (sport coupe) -• Ribbed hood
• LED surrounds on headlamps
• Mercedes theme behind front wheel well
Chrysler Crossfire
•
•
•
•
•
•
•
Hard A pillar trim
Invisible passenger airbag door
Brushed aluminum grab handle trim
Metal trimmed console
Cloth medallion insert
Backfoamed door trim panel
Metal trimmed grab handle
•
Hinged full STC (made by Heytex)
Chrysler Crossfire
Chrysler Crossfire
B15
Robert Eller Associates, Inc
Mercedes-Benz Grand Sports Tourer
(2005) -• Widely spaced, large headlamps
• Large glass roof
• Diesel hybrid engine in concept vehicle
M-Benz Grand Sports Tourer (2005)
•
•
•
•
•
•
•
•
•
•
•
2-tone white/grey interior styling
2-piece instrument panel
Metal pedals
Center console mounted
Cloth covered weatherstrip
Invisible passenger airbag door
Textile covered A pillar
Skinned B pillar
Matte and glossy aluminum trim
Steering column shift lever
Control buttons on steering wheel
•
Hinged spare tire STC
M-Benz Grand Sports Tourer (2005)
M-Benz Grand Sports Tourer (2005)
B16
Robert Eller Associates, Inc
Ford 500 SEL sedan (2005) -• First crossover-based sedan
• Using components from Volvo XC90
• Shares platform with Freestyle (crossover
wagon)
• Roof raised 5", driver's ent. 4" (raises
floor 4"), results in larger trunk volume
• Driver's seat raised
• Soft touch paint finishes
• CVT transmission
• Part time AWD/FWD combination
Ford 500 SEL (2005)
•
•
Large medallion insert
Built-in grab handle
Ford 500 SEL (2005)
B17
Robert Eller Associates, Inc
•
•
•
•
•
Hard ABC pillar
Invisible passenger airbag door
Knit headliner facing
1-piece full instrument panel skins
Burled wood appliqués on instrument
panel and door trim (SEL model); SE has
carbon filter appliqués
•
•
•
1/2 skinned door trim panel
Single piece primary door seal
Split/fold rear seat
Ford 500 SEL (2005)
Ford 500 SEL (2005)
B18
Robert Eller Associates, Inc
Ford Freestyle LTD (2005) - crossover
wagon -• Shares platform/components with Volvo
XC90, Ford 500
• 7-passenger capacity
• AWD/FWD combination
• CVT
• More interior space than Pacifica
• Will compete with Toyota Highlander,
Honda Pilot, DCX Pacifica
• Visible passenger airbag door
• Long hood/high beltline
• Hardboard/shoddy STC
Ford Freestyle LTD (2005)
Ford Freestyle LTD (2005)
•
•
•
"Fold-in" floor
Fold/flip second row seats
Third rear fold and stow for flat cargo
floor
Ford Freestyle LTD (2005)
B19
Robert Eller Associates, Inc
Ford Freestyle SUV -• Single tone instrument panel
• White gauges
• Instrument panel-mounted grab handle
• Hard ABC pillars
• Visible passenger airbag door
• Fuzzy headliner
Ford Freestyle LTD (2005)
•
•
•
1/2 skinned door trim panel
Integral cup holders in console
Hard sun visor
Ford Freestyle LTD (2005)
B20
Robert Eller Associates, Inc
Ford Mustang GT (2005) -• Built at Auto Alliance (Flat Rock)
• 1967 styling
• Opera window in hatchback
• Priced $20-25,000
• Absence of Camaro and Firebird and
demographics will stimulate sales
• Wheel forward design (6" wheel base
increase over 2004 model)
• Hydromount engine bushings
• Traction control optional (with ABS
package)
• 31% increase in body stiffness
Ford Mustang GT (2005)
•
Extended bumper projection
•
•
•
"Color configurable" instrument panel
Extensive use of brushed aluminum trim
Gauge background (by Delphi) matches
body color
Aluminum steering wheel spokes
Eyelid-type HVAC louvers
Side airbags optional
Substantial interior noise reduction (vs.
2004)
Ford Mustang GT (2005)
•
•
•
•
Ford Mustang (2005)
B21
Robert Eller Associates, Inc
Honda SUT (Concept) -• Honda's truck entry
• Compete with?:
Ford Explorer Sport Trac
Chevrolet Avalanche
Honda SUT (Concept)
B22
Robert Eller Associates, Inc
Infiniti FX45 –
• Note large bumper fascia
• Unattached spare tire cover
Infiniti FX45
•
•
•
•
•
•
Textile on ABC pillar
Invisible airbag door
Integrated GPS
Metal trim on console
Two-tone instrument panel
Metal/rubber pedals
Infiniti FX45
Infiniti FX45
B23
Robert Eller Associates, Inc
•
•
•
Two-tone, half skin door trim panel
Metal insert large grab handle
Partial skinned door trim panel (hard
bottom)
Infiniti FX45
Infiniti G35 Coupe -• LEDs incorporated into taillights
• Large headlights
• Relatively small bumper fascia
Infiniti G35 Coupe
•
•
•
•
•
•
•
•
•
Textile (nonwoven?) on A pillar
C pillar is hard injection molded
Metal grab handle
Metal-look console
Alcantara® seat trim
Invisible passenger side airbag door
Knit headliner
Backfoam door trim
Backfoam instrument panel
Infiniti G35 Coupe
B24
Robert Eller Associates, Inc
•
•
Barrel-type HVAC louvers
Split instrument panel design
Infiniti G35
B25
Robert Eller Associates, Inc
Land Rover Range Stormer (Concept)
Land Rover Range Stormer (Concept)
B26
Robert Eller Associates, Inc
Mazda RX8 (2004) -• Cloth door medallion
• Front opening rear door (easy access)
• Rotary engine
Mazda RX8 (2004)
•
•
•
•
Highly visible passenger airbag door
Eyelid-type HVAC louvers
Round theme on gauges/shift lever
surround
Power outlet in console
•
•
Single piece primary door seal
(___ joints)
Mazda RX8 (2004)
Mazda RX8 (2004)
B27
Robert Eller Associates, Inc
Mercury Mariner -• Hard ABC pillars
• Visible passenger airbag door
• Knitted headliner
• Hard door trim (cloth inserts)
Mercury Mariner
•
•
•
Hard instrument panel
Visible passenger airbag door
STC is hardboard/EPP/shoddy
Mercury Mariner
B28
Robert Eller Associates, Inc
Mercury Mariner -• Hard ABC pillar
• Visible passenger airbag door
• Knitted headliner
• Hard door trim panel (cloth inserts)
• Hard instrument panel
• Metal trim on console
Mercury Mariner
•
•
Shoddy acoustic battery
Hardboard/EPP foam STC
Mercury Mariner
B29
Robert Eller Associates, Inc
Nissan Frontier (2005) -• Spray-on bed coating
• Front opening rear door on crew cab
model
Nissan Frontier (2005)
Nissan Pathfinder (2005) - full-size SUV -• Generation II Pathfinder
• 1/3 skinned door trim panel
• Knitted headliner facing
• Hard ABC pillars
• Invisible airbag door
Nissan Pathfinder (2005)
•
•
•
Hard instrument panel
Hard ABC pillars
Invisible passenger airbag door
Nissan Pathfinder (2005)
B30
Robert Eller Associates, Inc
•
Full, hinged STC
Nissan Pathfinder (2005)
Nissan Actic Concept -• Wheel forward design
• Thin door handles
Nissan Actic Concept
B31
Robert Eller Associates, Inc
Nissan Actic Concept
•
•
Electroluminescent panels on headliner
Selectable photo images
•
Fold-flat floor
Nissan Actic Concept
Nissan Actic Concept
B32
Robert Eller Associates, Inc
Pontiac GTO (2004) –
• Muscle car (5.7 liter engine, rear wheel
drive)
• Metal/rubber pedals
• 2+2 bucket seating
Pontiac GTO (2004)
•
•
•
•
Satin nickel interior bezels on center
stack, console, and 4-spoke steering
wheel
Visible airbag door
Instruments available in body color
match
Textile on A pillar
Pontiac GTO (2004)
•
•
Two-tone door trim panel with grab
handle and cloth lower insert
Full door trim panel skin
Pontiac GTO (2004)
B33
Robert Eller Associates, Inc
Pontiac Solstice (2006) –
• Shares the Kappa platform with Chevy
Nomad (concept – see photo) and Saturn
Curve concept
• Pontiac wide stance (60”) and
suggestions of Pontiac grille
• Two-seat convertible
• Designed to retain Pontiac look
• Selling for below $20,000
• Introduced as concept at 2002 NAIAS;
short time to production aided by use of
hydroforming dyes
Pontiac Solstice (2006)
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Hard, two-tone instrument panel
Two-tone seats
Color coordinated, motorcycle style
gauges
Visible airbag door
Integrated console with shift lever
Jewel-tone accent trim
Pontiac Solstice (2006)
B34
Robert Eller Associates, Inc
Porsche Boxster –
• 2/3 skin coverage
• Carpet kick panel
Porsche Boxster
•
•
•
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•
•
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Visible airbag door
Metal-look console
Perforated leather seating
Separate instrument panel cluster
Metal-look instrument panel surround
New lower front and rear fascia in 2004
model
New roof and glass window in 2004
model
Fascia has integrated body color grille
openings and integrated air scoops
Supplemental safety bars feature soft
touch covering
Dual pop-out cup holders in instrument
panel
Porsche Boxster
Porsche Cayenne (2004) –
• Metal exterior window trim
Porsche Cayenne (2004)
B35
Robert Eller Associates, Inc
•
•
View of spare tire and tool kit storage
under spare tire cover
Low loading sill height
Porsche Cayenne (2004)
•
Sophisticated, hinged spare tire cover
Note use of EPP tool kits
•
•
•
Grab handles on console
Thin, metal trim strip on instrument panel
Round dials
Porsche Cayenne (2004)
Porsche Cayenne (2004)
B36
Robert Eller Associates, Inc
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•
•
Alcantara® medallion insert?
All Cayennes have front, side, and
curtain airbags with 2-stage gas
generators to reduce occupant stress in
minor accidents.
Side airbags in front seats and curtain
airbag in roof frame
Porsche Cayenne (2004)
B37
Robert Eller Associates, Inc
Volvo S40 Sedan (2004.5) -• Low gloss 1/3 door trim skin
• Crash resistant front end
Volvo S40 Centre Stack (2004.5)
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1-piece full instrument panel
Metal trim console
Pop-up GPS screen
Invisible passenger airbag door
Volvo S40 Interior with RTI
B38
Robert Eller Associates, Inc
Volvo S80 Sedan (2003) -• Textile ABC pillars
• Invisible passenger airbag door
• 2-tone instrument panel
• Padded console cover
• Soft sun visors
Volvo S80 (2003)
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Full skinned door trim panel
Padded grab handle
2-tone
Volvo S80 (2003)
Volvo XC70 (2003) Crossover -• Hard ABC pillars
• Invisible passenger airbag door
• Taillights in C pillar
• Black bumper fascia
Volvo XC70 (2003)
B39
Robert Eller Associates, Inc
Volvo XC70 (2003) -• Full, hinged STC
• Removable storage tray
• Tufted trunk/passenger compartment
carpet mats
Volvo XC70 (2003)
Volvo XC70 (2003)
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•
Full hinged STC
Removable storage tray
•
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Full instrument panel skin
Invisible airbag door
Volvo XC70 (2003)
B40
Robert Eller Associates, Inc
Buick Terraza 2005
Buick Terraza 2005
Buick Terraza 2005
B41
Robert Eller Associates, Inc
Buick Terraza 2005
Buick Terraza 2005
B42
Robert Eller Associates, Inc
Toyota FTX Concept
Toyota FTX Concept
Toyota FTX Concept
B43
Robert Eller Associates, Inc