Maclean`s - Rogers Media
Transcription
Maclean`s - Rogers Media
HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MEDIA KIT 2015 P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 FPO 13-12-30 8:31 PM HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 BEST TABLET EDITION SH ING A WA RDS 20 E PUB LI 13 ON P.50 L IN • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM MACLEAN’S: LEADING THE DISCUSSION ON WHAT MATTERS MOST TO CANADIANS 110 years strong – with nearly 2.5* million readers – MACLEAN’S has never been more relevant or compelling. When it comes to national and international news, business, politics, social issues and culture, Maclean’s brings an authentically Canadian voice to the table. Readers love our fearless features, our mindjolting opinion, our sense of humour and our bold design. Maclean’s is the trusted brand more Canadians choose than any other current affairs media source in the country. Our relationship with our audience is akin to a one-on-one conversation. Join our discussion. Advertise in Maclean’s and establish communication with the largest audience of successful, influential and engaged Canadians. *Total print and digital readership estimate-based on PMB Spring 2014 and custom study April 2014 HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI • MEDIA KIT 2015 P.50 L CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 OUR PILLARS WHO WE ARE Maclean’s is committed to providing the sharpest opinion and analysis on Canadian public affairs, and to leading the conversation about the issues that matter most to Canadians. Maclean’s delivers this with a unique, provocative style aimed at challenging, engaging and entertaining its audiences in the areas of Politics, Economy and Business, Science and Technology, Society, Arts and Culture, Education and Work . Whether in print, online, mobile, tablet or at live events, Maclean’s delivers new and intelligent ways for our audiences to think about and appreciate the world through a distinct Canadian lens. OUR AUDIENCE Maclean’s connects with Canada’s most influential individuals who wish to be challenged, informed and entertained in the arenas of politics, economy and business, science and technology, society, arts and culture, education and work. They are opinion leaders in their spheres of influence and look to Maclean’s for thought provoking opinion and analysis on public affairs as a catalyst for conversation and discussion. They are educated, affluent and actively engaged citizens who are confident in their ability to control their destiny and influence others. They are passionate about Canada and especially appreciate the Canadian perspective offered by Maclean’s. 13-12-30 8:31 PM HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MEDIA KIT 2015 P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM MACLEAN’s delivers the right content, on the right platform, in the right format, to the right audiences. Delivering quality editorial content to our audiences of successful, influential and engaged Canadians. Engage with PRINT TABLET Maclean’s audiences on every platform HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 E PUB SH ING A WA RDS 20 IN BEST TABLET EDITION LI 13 ON P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca Canada’s national magazine delivers fresh perspective, in-depth analysis, strong investigative reporting, engaging exclusives, and provocative cover stories. At 110 years strong – Maclean’s has never been more relevant or compelling. On average, readers spend close to one hour per issue. PrintMOBILE Tablet ONLINE Mobile gaging exclusives, and provocative As Canada’s first magazine cover stories. highly readable and engaging tablet edition. the magazine and access macleans.ca on their mobile device. DIFFERENTIATION to launch on iPad, the Canada’s most compelling Instant updates from Maclean’s app remains one online destination for political Maclean’s, designed to be of the strongest and most commentary and discussion, accessed anywhere, As anytime, Canada’s first captivating apps in the More than 100 social debate and cultural magazine on smartphones and other to country. Provides a great years strong – that reflect our launch on iPad, musings Instant updates hand-held devices. the Maclean’s app from Maclean’s, experience for both readersMaclean’s has country. never been remains one of the designed to be acand advertisers. more relevant strongest and most cessed anywhere, VALUE In every format, or compelling. captivating apps anytime, on our goal is the same: On average, in the country. smartphones and 2,074,000 readers per digitalhand-held audience of readers spend Provides a greatReach aother to deliverWithweek quality On average, readers number of consumers close The to one experience for 1,052,000 unique devices.visitors/ (PMB Fall 2014, 3+hrs. per month hour peraccessing the both Internet issue. readers andmonth; 2,646,000 page yrs+), Maclean’sto reaches editorial12content our spend advertisers. experiencing the tablet through mobile devices is 83% more readers than the views/month. Source: edition. This is an exciting expected to soon surpass the audiences of successful, M-F audience of the Globe and Comscore, Media Metrix time for advertisers to engage number doing so on personal and National Multi-Platform, 3 month influential Mail and with them! computers. Post combined. average The Aug-Oct 2014. With 2,474,000 number engaged Canadians. On average, readers per week of consumers VALUE ANNUAL/NEW PUBLICATIONS EVENTS Online Annual/New Events Publications eBOOKS eBooks Includes 100% of everything The Maclean’s APP allows Leveraging its award-winning Informative, entertaining For readers who enjoy longThe newly Informative, readers Maclean’s who Leveraging its Maclean’s in the magazine, plus extra and subscribers to100% magazine content, Macleans. and surprising, Maclean’s offers a variety form For journalism, Includes of Canada’susers national re-launched entertaining long-form award-winning interactive features andmagazine readdelivers and downloadeverything the entirein theca delivers exclusive app online newsstand special editions of uniquely Canadian event offersenjoy multimedia eBooks: allows users and and surprising, Maclean’s offers a journalism, magazine content, magazine, fresh perspective, social networking in a highly content of the magazine and plus features, videos,to photo shine the spotlight on topical programs available for authoritative, historical subscribers read Maclean’s newsvariety of uniquely Maclean’s offers Macleans.ca extra interactive in-depth analysis, and and download the stand special Canadian event multimedia delivers exclusive readable and engaging tablet macleans.ca on their the latest subjects, and are available customized sponsorship. perspectives with expert features and social galleries strongaccess investigaentire content programs available eBooks: authorionlineacross features, edition. breaking news. of Canada. editions shine points of view. networking in a tive reporting,mobile en- device. BRAND PROMISE BRAND PROMISE 13-12-30 8:31 PM DIFFERENTIATION COV_Jan13 [Print].indd 401 (PMB Fall 2012), Maclean’s reaches 80% more readers than the M-F audience of the Globe and Mail and National Post combined. readers spend 3+hrs. per month experiencing the tablet edition. This is an exciting time for advertisers to engage with them! accessing the Internet through mobile devices is expected to soon surpass the number doing so on personal computers. videos, photo galleries and the latest breaking news. the spotlight on for customized topical subjects, sponsorship. and are available across Canada. High profile live events tative, historical perspectives with expert points of view. include In Conversation 2015 annual editions include with Maclean’s, the The Guide to Canadian Parliamentarians of the Year Universities and The Guide to Canada’s most awards, The Future of Jobs Jobs in Canada. Distinct topics compelling profile live Forum and High the Thought with high engageonline destinaevents include ment, recentLeadership Series. tion for political An efficient, practical, convenient and immersive reading and browsing experience. An efficient, sponsorships of special publications can reach across all platforms. digital platforms. Single customized sponsorships available. practical, In Conversation convenient issues include commentary with Maclean’s and immerCanada’s 50 Best and discussion, and the Parliasive reading Restaurants and social debate and mentarians of and browsing Special events give unrivalled the Maclean’s cultural musings the Year awards. experience. Lists. to government officials A new line of traditional books that reflect our High promotional valueBook ofaccess country. for advertisers. Single and policy influencers, is now available on emerging Reach a digital audience of 526,000 unique visitors per month, with a 33% year-over-year growth rate (Oct. 2011-Oct. 2012). business executives and decision makers, as well as affluent investors and consumers. Special events High promotional value for advertisers. Single sponsorships of special publications can reach across all platforms. give unrivalled access to government officials and policy influencers, business executives and decision makers, as well as affluent investors and consumers. A new line of traditional books is now available on emerging digital platforms. Single customized sponsorships available. HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MEDIA KIT 2015 P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 2.5 ** READERS PER COPY MILLION READERS 7.2 83 % MORE READERS THAN 41 % MORE READERS THAN THE WEEKDAY EDITION AUDIENCE OF THE GLOBE AND MAIL AND NATIONAL POST COMBINED MEN TO WOMEN 50/50 354,000 516,000 TOOK 7+ VACATIONS/ HAVE NON-RRSP TRIPS IN OR OUTSIDE CANADA WITHIN THE INVESTMENTS PAST 12 MONTHS AVERAGE HOUSEHOLD INCOME $95,927 (506,000 HAVE A HOUSEHOLD INCOME OF OVER $125,000+) Source: PMB Spring 2014 ** Total print and digital readership estimate based on PMB Spring 2014 and custom study April 2014 AVERAGE READER AGE 49 THE AFFLUENTS THE INFLUENTIALS THE ACHIEVERS MACLEAN’S EFFECTIVELY REACHES CANADA’S MOST SOUGHT-AFTER AUDIENCE THE AFFUENTS REPORT OF BUSINESS MAGAZINE AND THE FINANCIAL POST MAGAZINE COMBINED READERSHIP 13-12-30 8:31 PM 516,000 have non-RRSP investments 437,000 have a self-directed rsp 708,000most recently bought a new vehicle 460,000 took 7+ vacations/trips in or outside Canada within the past months 506,000 have a household income of over $125,000+ 220,000 own a vacation home THE INFLUENTIALS 537,000 Managers/Owners/Professionals/Executives 303,000 travelled on business in the past year 295,000 businesses purchase decision-makers 258,000 have a home office/business THE ACHIEVERS 766,000 have a bachelor’s degree or higher 278,000 have a post-graduate education HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MEDIA KIT 2015 P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM CONTRIBUTING WRITERS The Maclean’s roster of writers and columnists is second to none—widely respected and refreshingly frank, they lead the national conversation. Go to macleans.ca for an expanded list under AUTHORS channel. PAUL WELLS POLITICAL EDITOR EMMA TEITEL COLUMNIST His views out of Ottawa are fresh and funny, revered and feared. He’s a must-read for Canadians— and their political leaders. A refreshing take on anything and everything. JASON KIRBY SENIOR EDITOR (ECONOMICS AND BUSINESS) He uncovers the fascinating and informative stories that matter to everyone. JONATHON GATEHOUSE NATIONAL CORRESPONDENT MICHAEL FRISCOLANTI SENIOR WRITER LUIZA CH. SAVAGE WASHINGTON BUREAU CHIEF Pushes boundaries with dynamic, award-winning stories and profiles. One of Canada’s leading investigative reporters, he digs deep for the stories you won’t find anywhere else. ANNE KINGSTON SENIOR WRITER BARBARA AMIEL COLUMNIST JAIME J. WEINMAN ASSOCIATE EDITOR SCOTT FESCHUK COLUMNIST She keeps you ahead of the curve on everything from food and culture to politics and social trends. She’s inimitable, fierce and forthright about public personalities and current affairs. You won’t want to miss his clever, cool and passionate coverage of television and pop culture. Nothing is safe from his wry and absurdist take on politics, popular culture and anything else that deserves a lambasting. She brings insider knowledge to her coverage of American politics and Canada-US relations, from inside the Beltway and beyond. HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI DIGITAL P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 Introducing Macleans.ca: new, improved and redesigned to deliver on multiple platforms the rich experience that makes Maclean’s Canada’s most read, most indispensible source of news, opinion and analysis. We overhauled our design—with easier navigation, a cleaner look and bigger photographs—to improve your reading experience in a digital world, whether on a desktop monitor, laptop, tablet or phone. However you want to join in the national conversation, we are ready where you are. What’s not new is our dedication to delivering essential reading on the stories at home and around the world that matter to Canadians. It’s the award-winning work Maclean’s has done for 110 years. It’s a job we take seriously. From the bold images on the home page to the distinctive author pages, we have also reorganized to better showcase the work that we do best. The new Macleans.ca brings you face to face with our authors, including a dropdown author menu where you will find all your favourite Maclean’s voices—yes, even the ones you love to hate. The section menu directs you to the latest news, opinion and analysis, plus engaging writing on arts, culture, society, technology and the way we live now. Maclean’s Politics remains your home for thought-provoking analysis from Ottawa, Washington and abroad. We’re also there live when news is unfolding. When Parliament is in session, QP Live brings political theatre to your screen with rolling SITE FEATURES • News • Politics • Economy • Education • Culture • Society • Work • Video 13-12-30 8:31 PM commentary and analysis. Maclean’s on the Hill, our weekly podcast, serves up frank talk and analysis about the news that matters. Led by the award-winning writers in our Ottawa bureau, Macleans.ca is the essential destination for anyone who cares about politics in Canada. In our Economy hub, you’ll find business coverage led by Maclean’s business editor Jason Kirby and the latest thinking from Canada’s leading economists: Stephen Gordon, Andrew Leach, Kevin Milligan and Mike Moffatt. We’ve reorganized our On Campus coverage to better serve today’s high school, university and college students— before, during and after graduation. In addition to our new Education section, we’ve added one devoted to Work, a go-to source for the latest on employment trends. HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI • MEDIA KIT 2015 P.50 L CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM SPONSORED EVENTS IN CONVERSATION WITH MACLEAN’S Designed to spark dialogue and fire up debate, In Conversation with Maclean’s offers lively public discussions on the latest issues impacting Canadians, from politics to healthcare. Past participants have included Atom Egoyan, Adam Gopnik, Malcolm Gladwell, and Dr. Regina Herzlinger. REACH THE UNREACHABLES Throughout the year, Maclean’s hosts a series of unique Canadian events. Unmatched in their ability to connect private sponsors with often unreachable audiences, these events bring together well-informed readers, government officials and policy influencers, business executives, investors, decision makers and affluent consumers. Sponsors benefit from unrivalled access to select groups of Maclean’s readership. PARLIAMENTARIAN OF THE YEAR AWARDS An opportunity like no other, this highly acclaimed event puts its sponsors at the very epicentre of political discourse. The Parliamentarian of the Year Awards is attended by Cabinet Ministers, Members of Parliament, senior staffers and policy makers across all party lines. A uniquely non-partisan occasion in the nation’s capital. TASTE OF MACLEAN’S Some of Canada’s finest chefs dish up an exclusive one-time-only menu for an intimate group of Maclean’s readers. Sponsors and guests mingle with our savvy “host with the most” – and enjoy an exclusive dinner featuring a special Q&A with the chef and Maclean’s food writer, Jacob Richler. THOUGHT LEADERSHIP SERIES Maclean’s Thought Leadership Series encompasses building entrepreneurship, building innovation and building a better workforce. Attendees will consist of business leaders, educators and passionate Canadian thought leaders. CUSTOM EVENTS & SPONSORSHIP Maclean’s custom event programs provide sponsors with a custom-built opportunity to interact with select audiences within our highly engaged readership. Working with sponsor participants, Maclean’s will create customized, turn-key events to meet your campaign objectives including (but not exclusive to): • Face-to-face interaction with your target audience • Relevant content development for enriched audience engagement • Integrated multiple media platforms to enhance your event HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MEDIA KIT 2015 P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 CANADA DAY SPECIAL REPORT – ON SALE: JUNE One of our most popular issues. Maclean’s takes a fresh and informed look at all things Canadian. 25TH ANNUAL UNIVERSITY RANKING ISSUE – ON SALE: OCTOBER Often controversial, always informative – this definitive ranking of Canada’s universities makes waves and headlines across the country. This is the go-to guide for students, parents, faculty and policy-makers. It’s a Canadian classic. laws in Ottawa, the Maclean’s Power Issue introduces readers to the 50 people from across the country who really matter. We offer an insider’s guide to the politicians to watch, and take readers behind the scenes with the country’s true power brokers. The special package will run along with Maclean’s Annual Parliamentarian of the Year awards, while the Maclean’s iPad edition will be packed with interactive features and extras. Drawing on the wealth of experience of Maclean’s respected team of journalists on the Hill and in bureaus across the country, this year’s Power Issue promises to be even bigger and better. NEWSMAKERS OF ANNUAL POWER ISSUE THE YEAR – ON SALE: NOVEMBER PLUS AWARDS – Ever popular, Maclean’s big year-end ON SALE: NOVEMBER Newsmakers review highlights the What is power? Who really shapes the direction of the country? Maclean’s uncovers the answers to those important questions with our Annual Power Issue, an exhaustive and definitive guide to the people who most influence national decisions and debates in Canada. Because influence is about more than simply passing year’s winners, losers, deal-makers and breakers, celebrities, heroes and rogues. Known for its provocative and cheeky style, this issue features striking visuals, absorbing perspectives and plenty of surprises! Maclean’s Newsmakers has quickly become a newsstand success story. YEAR IN PICTURES – ON SALE: DECEMBER Maclean's showcases a stunning selection of photographs from the year that was, along with comprehensive narratives to re-visit the year's biggest news events. GUIDE TO JOBS IN CANADA – ON SALE: SEPTEMBER For more than two decades, Maclean’s magazine has led the way in education coverage with its University Rankings Issue and Canadian Universities Guidebook, and its special magazine reports on Graduate Schools and Student Satisfaction. We have done the same for jobs and employment with a 3-part national series, plus a special issue on the future of jobs in Canada. This special issue provides readers with a sector-by-sector analysis of where the jobs are now and where future jobs lie. With an estimated 1.5 million skilled job vacancies in the near future, colleges and the trades are now an essential part of the conversation around training and employment. In recognition of this, the colleges section of this report will be expanded in 2015 to half the book. The Maclean’s Guide to Jobs in Canada has quickly become an indispensable tool 13-12-30 8:31 PM for those starting out, and the experienced worker who wants to change course mid-career. THE YEAR AHEAD – ON SALE: DECEMBER The Year Ahead issue is packed with smart commentary, insightful features and interviews with leading thinkers about what’s to come in 2015. We help readers understand and navigate the trends and drivers that are going to shape their lives, from politics and technology to culture and the economy. Extra digital features, including interactive graphics and possibly series of speakers’ videos available on the iPad and macleans.ca. CANADIAN UNIVERSITIES GUIDE BOOK – ON SALE: MARCH From cool campuses and unique programs to money management and extracurricular options, Maclean’s 250 +page guidebook helps students from coast to coast make the ultimate decision for their next chapter of life. In addition, it also offers advice on student loans and scholarships, as well as a selection of residence and other academic alternatives. HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MAGAZINE P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM 2015 PRINT PUBLISHING CALENDAR COVER DATE SALES CLOSE MATERIAL CLOSE IMPACT DATE PRINT IMPACT DATE TABLET COVER DATE SALES CLOSE MATERIAL CLOSE IMPACT DATE PRINT IMPACT DATE DIGITAL JAN 12 DEC 18 DEC 19 JAN 02 DEC 31 JUL 20 JUN 29 JUL 02 JUL 09 JUL 08 JAN 19 DEC 22 DEC 29 JAN 08 JAN 07 JUL 27 JUL 06 JUL 09 JUL 16 JUL 15 JAN 26 JAN 05 JAN 08 JAN 15 JAN 14 AUG 3-10 JUL 13 JUL 16 JUL 23 JUL 22 FEB 02 JAN 12 JAN 15 JAN 22 JAN 21 AUG 17 JUL 27 JUL 30 AUG 06 AUG 05 FEB 9-16 JAN 19 JAN 22 JAN 29 JAN 28 AUG 24-31 JUL 31 AUG 06 AUG 13 AUG 12 FEB 23 FEB 02 FEB 05 FEB 12 FEB 11 SEPT 07 AUG 17 AUG 20 AUG 27 AUG 26 MAR 02 FEB 09 FEB 12 FEB 19 FEB 18 SEPT 14 AUG 24 AUG 27 SEPT 03 SEPT 02 MAR 09 FEB 13 FEB 19 FEB 26 FEB 25 SEPT 21 AUG 28 SEPT 03 SEPT 10 SEPT 09 MAR 16 FEB 23 FEB 26 MAR 05 MAR 04 SEPT28 SEPT 04 SEPT 10 SEPT 17 SEPT 16 MAR 23 MAR 02 MAR 05 MAR 12 MAR 11 OCT 05 SEPT 14 SEPT 17 SEPT 24 SEPT 23 Guide to Canadian Universities (SIP) FEB 9 FEB 12 MAR 16 TBC TBC SEPT 28 (TBC) MAR 30 MAR 09 MAR 12 MAR 19 MAR 18 3rd Annual Guide To Jobs in Canada (SIP) APR 6-13 MAR 16 MAR 19 MAR 26 MAR 25 OCT 12 SEPT 21 SEPT 24 OCT 01 SEPT 30 APR 20 MAR 30 APR 02 APR 09 APR 08 OCT 19 SEPT 28 OCT 01 OCT 08 OCT 07 APR 27 APR 06 APR 09 APR 16 APR 15 OCT 26 OCT 05 OCT 08 OCT 15 OCT 14 MAY 04 APR 13 APR 16 APR 23 APR 22 NOV 02 OCT 09 OCT 15 OCT 22 OCT 21 MAY 11 APR 20 APR 23 APR 30 APR 29 NOV 09 OCT 14 OCT 19 OCT 29 OCT 28 MAY 18-25 APR 27 APR 30 MAY 07 MAY 06 NOV 16 OCT 26 OCT 29 NOV 05 NOV 04 JUN 01 MAY 11 MAY 14 MAY 21 MAY 20 NOV 23 NOV 02 NOV 05 NOV 12 NOV 11 JUN 08 MAY 15 MAY 21 MAY 28 MAY 27 NOV 30 NOV 09 NOV 12 NOV19 NOV18 JUN 15 MAY 25 MAY 28 JUN 04 JUN 03 DEC 7-14 NOV 11 NOV 16 NOV 26 NOV 25 JUN 22 JUN 01 JUN 04 JUN 11 JUN 10 DEC 21 NOV 23 NOV 26 DEC 03 DEC 02 JUN 29 JUN 08 JUN 11 JUN 18 JUN 17 DEC 28-JAN 4/16 NOV 30 DEC 03 DEC 10 DEC 09 JUL 6-JUL 13 JUN 15 JUN 18 JUN 25 JUN 24 Dates subject to change. Double Issue - On newsstands for two consecutive weeks | Special Interest Publication - Newsstand only | Direct Mail Campaign • Significant boost in readership HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MAGAZINE AND DIGITAL MAGAZINE P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 2015 RATE CARD (GROSS) ADVERTISING INFORMATION All magazine advertising runs across print and digital editions NATIONAL 4C AD SIZE Full Page DPS 2/3 Page Horizontal 1/2 Page Horrizontal Banner 1/3 Page Vertical 1/3 Page Square Inside Front Cover Inside Front Cover DPS Inside Back Cover Outside Back Cover A 1 TO 6 ISSUES UNDER 7 PAGES $40,510 $72,900 $31,800 $29,800 $23,420 $20,660 $20,660 $46,590 $80,200 $44,570 $48,630 B C D E $38,900 $69,990 $30,520 $28,620 $22,490 $19,830 $19,830 $44,740 $76,990 $42,790 $46,680 $37,680 $67,810 $29,560 $27,700 $21,790 $19,210 $19,210 $43,330 $74,590 $41,440 $45,220 $36,450 $65,620 $28,610 $26,830 $21,110 $18,580 $18,580 $41,920 $72,180 $40,120 $43,750 $35,240 $63,450 $27,630 $25,920 $20,390 $17,980 $17,980 $40,520 $69,790 $38,760 $42,290 7 TO 13 ISSUES 14 TO 20 ISSUES 21 TO 26 ISSUES 27+ ISSUES UNDER 7-14 PAGES UNDER 14-21 PAGES UNDER 21-27 PAGES UNDER 27-44 PAGES * All magazine will run a static replica ad in the digital edition for National FP, DPS and Advertorial ads * Regional editions available. Speak to your Account Representative for more information. ADVERTISING SPECIFICATIONS AD SIZE 13-12-30 8:31 PM SIZE (size in inches) InDesign CS3 or higher templates for ALL ad sizes are available at addirect.sendmyad.com (select Ad Sizes from the left-hand navigation menu). PRODUCTION PROCESS Printing High-speed, web offset lithography Binding Saddle-stitched Magazine Trim Size 7.875” Width x 10.5” Depth Bleed Area For ads intended to bleed, please add 0.125” beyond trim size Live Area Please allow 0.25” of type safety inside trim size SUPPLIED ADVERTISING MATERIALS PDF/X-1a:2001 created to Magazines Canada specifications, sent online using Magazines Canada AdDirect at addirect.sendmyad.com. For information regarding Magazines Canada specification, refer to magazinescanada.ca/ advertising/production/dmacs_specifications or contact the Production Manager (see contact us page) for details. Rogers Publishing does not accept responsibility for material content or colour trapping. Text type should be a minimum of 8 point. Reverse type less than 12 point is not suitable for reproduction. We are not responsible for reproduction of type sizes smaller than those mentioned for thin, serif type. The ad MUST be uploaded as a press-ready PDF file. Information on creating a proper PDF file is available on the Magazines Canada website magazinescanada.ca/advertising/production/tools/. Keep all colours CMYK. Do not use Spot colours or RGB art. Keep any black/gray type as one-colour black (no four-colour black text). Full Page 7.875” x 10.5” Double Page Spread 15.75” x 10.5” 1/2 Double Page Spread 15.75” x 5.25” 1/2 Page Horizontal 7.875” x 5.25” 1/2 Page Vertical 3.875” x 10.5” ADDIRECT INSTRUCTIONS 1/3 Page Vertical (1 Column) 2.75” x 10.5” 1/3 Page Square 5” x 5.5” Log into Magazines Canada’s AdDirect™ Ad Portal (addirect.sendmyad.com). 1 Note: A user account will have to be set up upon the first visit. Banner 7.875” x 2” Select the publisher/magazine you are advertising with. Complete the relevant ad info, then click Upload. 2 Follow the onscreen preflight process. 3 Approve your ad. 4 TM Upload.Check.Send NOTE: Hold all type matter or illustrative material not intended to trim a minimum of 0.25” (6mm) from outside trim edges and include 0.125” (3mm) gutter allowance for saddle-stitched spreads or 0.25” (6mm) gutter allowance for perfect bound spreads. Publisher is NOT responsible for the lineup of type or images running through the gutter on spreads or on single pages adjacent to inserts. Running type or images through the gutter is STRONGLY discouraged, as folding and trimming are subject to variation. HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI DIGITAL P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM DIGITAL MAGAZINE MEDIA RATES Our digital editions offer a rich experience where readers enjoy more features and more content. Enhance your static ad with interactive features that capture the imagination and attention of readers. Enhanced creative can be supplied (see specs page) or produced by Rogers. Speak to your Account Representative for more information and pricing. TIER 1 TITLES TIER 2 TITLES Chatelaine, Maclean’s, Canadian Business, MoneySense, HELLO! Canada, Canadian Health & Lifestyle Châtelaine, L’actualité, FLARE, LOULOU (EN/FR), Today’s Parent, Sportsnet MEDIA RATES FEATURE TIER TITLE GROSS 1 $4,320 2 $2,970 LINK-ENABLED PAGE (Link out to client webpage, no other rich media features) 1 $842 2 $675 ENHANCED PAGE WITH UP TO TWO RICH MEDIA FEATURES (Ex: Link, Video, Gallery, Touch/Reveal) 1 $3,036 2 $2,429 1 and 2 QUOTED PER EXECUTION LOAD SCREEN CUSTOM (Ex: More than 2 features, uniquely built page, spread, or multipage insert) * Rates subject to change HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI DIGITAL P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM DIGITAL MAGAZINE AD SPECS THE BASICS • All apps operate on Adobe Digital Publishing Suite (DPS), viewer version 27 ORIENTATIONS 2-page print spread can convert to... HTML ADS 2 pages vertical scrolling or... • Full-page tablet ad size is 768px by 1024px, without any interactive elements within 40px top and bottom 2 pages locked to horizontal swipe OR • Only portrait orientation is supported • For multiple-page ads, vertical or horizontal, ordering is possible. Please include preference, in the delivery package as plain text instructions (as a TXT file) -Text: PDF with interactive states as vector, minimum recommended point size is 12pt • If the HTML content cannot be placed in a layout, please include all HTML files and resources, as well as an InDesign layout sized to full-page with the required static full-page image, in the delivery package -Video: MP4 format with .h264 encoding, 8-10MB per minute of video • Multi-state objects (ex: image galleries, hotspots) and embedded video/audio clips may be included (see https://digitalpublishing. acrobat.com/welcome.html for info) • If these elements are not built into the layout using DPS tools, please include all necessary resources in the delivery package with plain text instructions (as a TXT file) • PDFs may be provided only for fully static ads • All graphics should be left as vector and not rasterized, wherever possible; assets may be left at printready resolution and in their respective colour settings • Please consider text legibility on tablet; body text should be larger than print (9pt in print should translate to approx. 15-20pt on tablet, depending on font) • Please refer to Optimal Image and Asset Settings • If an HTML environment negates the user’s ability to navigate away from the page or access the navigation bar, then alternative navigation must be incorporated in the page layout (via a 40px space at the bottom of the page) • An HTML ad should also be delivered as a full InDesign package, with the HTML content placed in the layout using DPS tools (see adobe.com/ca/products/digitalpublishing-suite-pro.html for info) -Images: PDF or PNG with resolution no lower than 108ppi • For ads with dynamic/interactive elements, material must be provided as a full InDesign package (all fonts/links included), and compatible with Adobe InDesign 6.0 • Please conform to latest iOS standards • Please include a static full-page image of any HTML ad to be used as a thumbnail in issue navigation • Optimal Image and Asset Settings GRAPHICS AND TEXT • HTML-coded ads may also be provided, up to full-page size Multi-page print insert can convert to multi-pages vertical scrolling or multi-pages locked to horizontal swipe URLS, ANALYTICS • URLs/links to web may be embedded in the layout using DPS tools (see DPS tools site http://helpx.adobe.com/digitalpublishingsuite/help/installing-digitalpublishing-tools.html for info) • If URLs/links are not embedded using DPS tools, please include full URLs and embedding/placement instructions in the delivery package in plain text (as a TXT file) • Third-party tracking/tracking pixels is not supported at this time • Please note that HTML ads are only available on iOS devices Red zone is reserved for folio navigation and will overide any interactive elements: 40px top and bottom ASSET DELIVERY • Tablet material deadlines match material close/deadline for the corresponding print issue • All assets should be submitted as a ZIP file via AdDirect: https:// addirect.sendmyad.com • Additional instructions should be included in the delivery package as a TXT file, but may also be emailed to: [email protected] HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MEDIA KIT 2015 P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM GENERAL TERMS AND CONDITIONS The applicable insertion order (to the extent it does not conflict with the terms hereof), the then current rate card of the publication(s) to which the insertion order relates (“Publication”) and Publication’s then current advertising specifications are incorporated by reference into these terms and conditions and are collectively referred to as the “Agreement”. The person(s), firm or corporation contracting with Rogers Publishing Limited (“Publisher”) for the insertion of advertising in Publication, whether as principal (“Advertiser”) or as agent (“Agency”), shall be deemed authorized for all purposes relating to the Agreement. RATES AND COMMISSIONS (a) Publisher reserves the right to change its advertising rates at any time. Rate changes shall be made at least 30 days in advance of the closing date of the first issue to which such rates apply. If a rate change is not acceptable to Advertiser or Agency, it may, within 15 days of notification of such rate change, cancel the Agreement without incurring short rate charges (excluding multiyear discounts). (b) Advertising rates are subject to the addition of applicable taxes, including Goods and Services Tax (GST), Harmonized Sales Tax (HST) and a Quebec Sales Tax (QST) where applicable. (c) Agency commissions equal to up to 15% of gross billings for space, colour, position or special insert stock are payable to recognized agencies only. Commissions are not payable on extra mechanical charges, reprints, split runs and other such charges. (d) Any negotiated discounts are only applicable to and available during the period in which they are earned. Rebates resulting from any and all earned advertiser discount adjustments must be used within 6 months after the end of the period in which they are earned, and will expire if unused during such period. BILLING AND PAYMENTS (a) Advertiser and Agency shall be jointly and severally liable for payment of all invoices for advertising published in the Publication(s). (b) Advertiser and/or Agency shall pre-pay for its advertising purchase except with approval from Publisher’s credit department. If approved for credit, Advertiser and/or Agency (as applicable) shall pay all amounts due upon receipt of invoice. (c) Publisher shall invoice Advertiser or Agency on a monthly basis unless otherwise stipulated in order. (d) Publisher reserves the right to impose a late payment charge of 2% per month (26.8% per year) from the date of the first invoice until the date Publisher receives such amount in full. (e) Invoiced amounts are payable at Publication’s office in Canadian funds, or equivalent funds at the rate of exchange prevailing at the time of payment. (f) Publisher reserves the right to change the payment terms to cash with insertion order at any time. CANCELLATION (a) Cancellation of the Agreement by Advertiser or Agency is subject to Publisher’s approval, in its sole discretion. Agreements for covers, special positions and inserts may not be cancelled by Advertiser or Agency. No cancellations shall be accepted by Publisher after the closing date for advertising space. Short rate charges shall apply to all cancellations by Advertiser or Agency. (b) Publisher may, at its option terminate this Agreement for the breach of any term hereof. Upon termination for breach, all charges incurred, together with short rate charges, shall be immediately due and payable. ADVERTISING MATERIALS (a) All advertising copy is subject to Publisher’s approval and Publisher may without notice and without liability reject, discontinue or omit any advertising for any reason at any time. (b) The word “Advertisement” shall be placed above copy which Publisher determines resembles Publication’s editorial material or that is not immediately identifiable as an advertisement. (c) Publisher shall not be responsible for colour or colour trapping or advertising copy that does not conform to digital Magazines Advertising Canadian Specifications (“dMACS”). For further information regarding magazine industry standards, please refer to Magazines Canada www. magazinescanada.ca or dMACS http://magazinescanada. ca/dmacs.php?cat=dmacs. Proofing requirements may also be found on www.rogersdigitalads.com under “Proofing Info”. (d) Publisher may insert the advertising anywhere in Publication in its discretion, and any condition on orders or copy instructions involving the placement of advertising shall be treated as a positioning request only and cannot be guaranteed. Publisher’s inability or failure to comply with any such positioning request shall not relieve Advertiser or Agency of the obligation to pay for the advertising. (e) Publisher shall not be obligated to return any advertising material. (f) Any advertising published in Publication may, in Publisher’s discretion, be published and archived by Publisher or any anyone authorized by Publisher, as many times as Publisher and those authorized by Publisher wish, in and on any product, media and archive (including anything in print, electronic or other form). PRINT AND TABLET POSITIONING GUIDELINES (a) PRINT: • Positioning is on request basis unless rate card premiums are guaranteed and on available basis. • Publisher reserves the right to alter guarantees due to editorial or production need. • Cover positioning can experience various additional special executions including but not limited to belly bands, over covers, cover flaps, outserts, stickers, double ad exposure and various other products. • Position incumbencies are not available unless contractually agreed upon by the publisher. • Positioning reservations may be subject to release by the publisher • Competitive separation is not guaranteed unless contractually agreed upon by the publisher • Positions can change up to press time. (b) TABLET: All national full page and DPS advertisements booked in the print edition will automatically run in the tablet edition for the same issue. Regional ads are not available in tablet editions at this time. (c) ROP PRINT COVER POSITIONS CORRESPONDING TABLET POSITIONS: • IFC: Static creative will run as the first available ad following the cover • OBC: Static creative will run as the second available ad following the cover • IBC: Static creative will run as the third available ad following the cover (Note: Exceptions may apply due to brand requirements) • Pre-cover executions are available in every issue and will run prior to the cover positions above (d) EDITORIAL ADJACENCIES: Print editorial adjacencies will vary from tablet positioning. Tablet editorial adjacency ads will run prior to or after the corresponding editorial report and ads may be banked with no competitive separation. Enhancements are subject to brand requirements (e) SUPPLEMENTS: All supplements are placed at the discretion of the brand. (Often will occur following the issue.) (f) INSERTS & FRACTIONALS: Advertisers have the opportunity to include a supplied full page static ad as part of their commitment. This is arranged through the account manager to book separately WARRANTIES, INDEMNITIES, LIMITATIONS (a) Advertiser and Agency each warrant, represent and covenant to Publisher that: (i) it has the full right and power to offer the advertising materials to Publisher and to enter into this agreement; (ii) the advertising materials do not contain any defamatory, libelous or slanderous material and will not violate any individual rights, including without limitation, intellectual property rights, rights of privacy, publicity or personality of any person; (iii) it has obtained all consents, waivers, releases and rights necessary for the use of such advertising materials published in the Publication(s), as contemplated by each order. (b) Advertiser and Agency shall be jointly and severally liable for all content (including text, representation and illustrations) of any advertising printed. Advertiser and Agency shall jointly and severally indemnify Publisher, its affiliates and their respective officers, directors, employees, contractors and agents against any and all liability and costs including any legal fees arising from a breach of this Agreement and/or resulting from the publication of the advertising materials, including without limitation, defamation, illegal competition or trade practice, infringement of trademark, trade name, or copyrights, and violation of rights of privacy, property or contract. (c) Publisher shall not be responsible for errors or omissions in any advertising materials provided by Advertiser or Agency (including errors in key numbers) or for changes made to such advertising after the applicable closing date. (d) Advertiser and Agency agree that Publication shall be under no liability for the failure, for any reason, to publish any advertising or circulate any issue of Publication. GENERAL (a) If Agency has entered this Agreement on behalf of Advertiser, Agency confirms that Advertiser has been provided with a copy of the terms hereof. (b) This Agreement constitutes the entire agreement between the parties with respect to its subject matter and supersedes all prior agreements and understandings relating to the subject matter. No changes to this Agreement shall be effective unless made in writing and signed by the party sought to be bound. (c) For clarity, Publisher shall not be bound by any conditions, printed or otherwise, appearing on Advertiser or Agency contracts, orders or instructions which conflict with, vary or add to these terms and conditions. (d) Neither Advertiser nor Agency may assign any rights or obligations under this Agreement. (e) Advertiser and Agency agree not to make promotional or merchandising reference to Publication in any way without the prior written permission of Publisher in each instance. (f) No provision of this Agreement shall be deemed waived by a course of conduct unless such waiver is in writing signed by all parties and stating specifically that it is intended to modify this Agreement. (g) This Agreement is governed by and construed in accordance with the laws of the Province of Ontario and the federal laws of Canada applicable therein. Any proceeding relating to the subject matter of this Agreement shall be within the exclusive jurisdiction of the courts of the Province of Ontario. HOW MARRIAGE CAN MACLEAN’S TRACKS DOWN THE BUY A DATE ACCUSED WAR CRIMINAL SAVE YOUR LIFE OTTAWA New science reveals its astounding health benefits COULDN’T FIND P.22 WITH JUSTIN TRUDEAU P.20 A WA RDS 13 ON E PUB SH ING 20 IN BEST TABLET EDITION LI MEDIA KIT 2015 P.50 L • CANADA’S NATIONAL MAGAZINE HOW SAFE IS YOUR JOB? JANUARY 13, 2014 If the recession is over, why are there still so many factories closing, companies downsizing and people getting laid off? Inside the new jobs crisis. P.38 PLUS: WALKING TO THE SOUTH POLE WITH PRINCE HARRY P.14 macleans.ca COV_Jan13 [Print].indd 401 13-12-30 8:31 PM CONTACT US Kathy Murphy Brand Sales Operations E [email protected] Brandon Kirk National Advertising Sales E [email protected] Nathalie Forget Montreal Advertising Director E [email protected] Roma Huta Production Manager E [email protected] Head Office Rogers Publishing Limited One Mount Pleasant Road, 7th floor Toronto, Ontario M4Y 2Y5 T 416 764-2000 F 416 764-3934 Montréal Office Les Éditions Rogers Limitée 1200, avenue McGill College, bureau 800 Montréal (Québec) H3B 4G7 T 514 845-5141 F 514 843-2183 West Office Rogers Publishing Limited 180 West 2nd Avenue Vancouver, British Columbia V5Y 3T9 T 604 876 2476 F 604 876 2476