media information 2016
Transcription
media information 2016
media information 2016 We provide two advertising channels reaching the entire industry: The Consumer Electronics trade magazine Elektronikkbransjen Website www.elektronikkbransjen.no The magazine is published 10 times per year. Audited circulation: 8.700. The website attracts 20.000 unique visitors every month. Gain access to satisfied readers! Elektronikkbransjen scores top marks in a reader survey* performed in February 2012, which indicated that the most important aspects influencing general satisfaction are: a) Well-written and informative editorial content b) Elektronikkbransjen is a professional trade magazine c) Perceived to be the best trade magazine within consumer electronics in Norway d) High level of interest in news on dealers and suppliers Elektronikkbransjen scores highly on a scale of 1-10 for the following characteristics: • A serious trade magazine: 8.3 • A trustworthy trade magazine: 8.3 • A professional trade magazine: 8.1 78% of the respondees gave the magazine a total score of 7 or higher. * Survey performed by Robert Ruud Analysetjenester (ESOMAR member) for Fagpressen. The magazine and website are aimed at all elements of the electronics industry: • Suppliers • Retail chains • Dealers • Workshops These represent the following product groups: • Consumer electronics • Data and multimedia • Audio visual • Telematics • White goods • Small electric appliances • Photography ADVERTISING SALES 2016 Inge Krav HS Media AS tel +47 911 27 717 [email protected] media information 2016 Elektronikkbransjen is published by Stiftelsen Elektronikkbransjen (the Consumer Electronics Trade Foundation) and details of the editorial staff are published inside. The magazine is sent to the homes of the foundation›s member companies› employees at all levels of the value chain: suppliers, retailers, dealers and workshops plus company addresses. The biggest reader group are employees of retailers such as Elkjøp, Expert, Lefdal, Euronics, Elite Foto, Japan Photo, Coop Elektro, Soundgarden, Siba, Telekiosken, Telebutikken, Spaceworld, Telehuset, Nordialog, Klart Svar, Telenor-butikken, Hifi-klubben, Eplehuset and Humac. ADVERTISING RATES 2016 PUBLISHING SCHEDULE 2016 no 1 2 3 4 5 6 7 8 9 10 deadline for submissionsdistribution theme FEB. MARCH APRIL MAY JUNE AUG. SEPT. OCT. NOV. DEC. 25/01 22/02 29/03 25/04 23/05 08/08 05/09 26/09 24/10 14/11 10/02 09/03 13/04 11/05 08/06 24/08 21/09 12/10 09/11 30/11 CES and industry data Mobile World Congress Data White goods Photography/ wearables Entertainment IFA Photokina/ IFA Christmas gifts Small electric appliances Elektronikkbransjen has 24,000 readers. TNS Gallup›s Consumer and Media Survey, December 2008 Size 4. colour 2/1 34.500,– 1/1 20.100,– 1/2 13.500,– 1/3 11.000,– 1/4 9.000,– 1/8 5.500,– Supplement for 2nd, 3rd cover: +10% 4th cover: + 15% Agency commission: 3.5%. Cancellation: 2 weeks before deadline. DISCOUNTS 10% discount for 4 insertions within 1 year. 20% discount for 6 insertions within 1 year. 30% discount for 10 insertions within 1 year. TECHNICAL DATA INSERT Circulation Page size No. of columns Bleed 8.700 193 x 272 mm 4 Yes 2 pages 4 pages 8 pages 16 pages 32 pages bleed ADVERTISEMENT FORMATS size width x height Full page 1/2 page horizontal 1/2 page vertical 1/3 page horizontal 1/4 page vertical 1/4 page horizontal 1/8 page 193 mm 193 mm 95 mm 193 mm 95 mm 193 mm 95 mm x x x x x x x 272 mm 220 mm 136 mm 220 mm 272 mm 110 mm 90 mm 136 mm 68 mm 68 mm width 19.500,– 25.400,– 32.000,– 43.000,– 63.000,– Postage: 0–25g.: 2.500,– 25–50g.: 4.500,– 50–100g.: 7.000,– x height x 297 mm x 148 mm x 297 mm – – – – ADVERTISEMENT COPY Send as PDF to [email protected]. Other formats can be accepted by arrangement for an extra fee. ONLINE ADVERTS Top banner 980/120pxl, Skyskraper 180/500pxl, Banner 180/300pxl, Banner 180/180pxl, Button 225/120pxl, NOK NOK NOK NOK NOK NOK 1 3.000,- per month 5.000,- per week 7.500,- per month 4.500,- « 2.500,- « 2.000,- « Buy the industry›s most attractive online advertising spot! Banner adverts are linked directly to your own website. High hit rates will cause top banners to roll, making them visible on at least every other page. ADVERTISING IN NEWSLETTERS Banner 600/300pxl, Sent to 6,700 subscribers PUBLISHER EDITOR-IN-CHIEF Stiftelsen Elektronikkbransjen Pb 6640 Etterstad, 0607 Oslo tel +47 23 06 07 07 [email protected] www.elektronikkbransjen.no Stian Sønsteng +47 9920 2005 [email protected] ADVERTISING SALES HS Media AS Inge Krav tel +47 911 27 717 [email protected] NOK 6.500,- ADVERTISING COPY Cathrine Pedersen +47 93 43 93 85 [email protected]