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Solutions Content
www.paperchase.co.uk CRAFTISAN Marketing Solutions ADVERTISING BRAND Awareness Social Media Planning Engaging Content MEDIA Pack Everything you need to know! ARTS - CRAFTS - ARTISANS FURNITURE - DECORATIVE ARTS - SCULPTURES - CLOTHING - JEWELLERY About www.paperchase.co.uk Craftisan Magazine is a full size glossy Artisan quarterly publication targeting Handmade Lovers, Craft Enthusiasts and Artists across the UK. We are proud to work closely with businesses and organisations throughout the UK, covering an array of informative topics and latest news as well as championing great causes and creative entrepreneurs. Our aim is to provide a refreshing, interesting and enlightening read for our audiences and to keep readers up to date on the latest products, services and tools available; with hard copies available to pick up across The Midlands and many of the London Boroughs as well as the Craft Council Offices. There is also an online issue as well as a large list of subscribers who will be emailed an interactive version. As a quality independent publisher, we are able to offer product placement reviews, advertising and editorial to an audience of handmade businesses, crafters, British made supporters and talented manufacturers. Raising profiles, products and services and bringing it to the RIGHT audience with creative and effective marketing methods Committed to supporting the great work undertaken by our clients, we offer superior features including Handmade Home, Crafty Tips, Creative Business Focus and Kids corner which provide all businesses the opportunity to maximise on their investment by providing non-copy written content and advertising for you to use again and again. We work closely with our clients to raise your profile, using an integrated marketing and social media campaign to capitalise on the 11 touch points businesses need to reach in order to engage and retain new customers. By advertising your business in Craftisan Magazine you WILL be seen and with the right design we will raise your profile and help support your brand; read by influential professionals, Art and Craft Lovers and all Handmade Supporters we generate the interest and procure you a great Circulation www.paperchase.co.uk Craftisan Magazine is distributed across the UK, targeted to: Creative Businesses Crafters Artisans It is available throughout major supermarket chains, craft shops, art supply shops, coffee shops, boutiques and shopping centres as well as being seen in a number of other specifically targeted areas across The Midlands and Greater London including many of the London Boroughs. The Craftisan Magazine website will host the online version of the magazine which will stay online for 12 months. We target the individuals that support British Made crafts and the Artists that create them as well as the talented Artiists and Crafters themselves. With more than 70,000 targeted readers as well as online hits and a subscribed readership we have had fantastic feedback across the board. Marketing Opportunities www.paperchase.co.uk Artwork When submitting your artwork, please ensure it is in either a print-ready PDF, or a high-resolution jpeg or tiff file (minimum of 300dpi). A bleed of 3mm is required for all full page adverts. Alternatively, you can use our free in-house design service. We do not copywrite any of our work so it is yours to keep for future use. Adverts must be recieved by the copy deadline date for the edition you would like your advert to appear in. Rates Product Placement 1 Picture and 50 words £59+vat Column - 1/3 271mm x 58mm £350+vat Half Page 271mm x 58mm £550+vat Full Page 297mm x 210mm £1000+vat Double Page 297mm x 420mm £1800+vat Features www.paperchase.co.uk PLUS Creative Businesses Crafters Artisans MANY SEASO NAL AND TOPICAL FEA TURES TO INSPIRE AND ENGAGE OUR READER S Craftisan Magazine is packed with quality, informative features to maximise our reader’s interaction and engagement with the businesses and people featured; regular topics include Craft Tips, How to Guides, Gifts, Handmade Home, Travel, Fashion, Kids Rooms and Creative Business Tips. In addition to our customary features, we also include seasonal and topical features throughout the 4 quarterly publications, providing an excellent showcase for you and/or your business alongside the ‘best of the rest’ in an appropriate and fitting category to optimise you and your businesses impact. With our vast experience of working with Artisans, Crafters, Creative Businesses and Events throughout the UK and an emphasis on supporting the great work these organisations undertake, we are ideally placed to work in unison with you to meet your business objectives in the context of the larger marketplace. Careful planning and execution is provided to identify and deliver the marketing strategy that is best suited to achieve your business goals, including expert advice and recommendations on the features which will optimise your advertising and/or editorial exposure to the RIGHT audience through Craftisan Magazine. Contact www.paperchase.co.uk www.craftisanbay.co.uk 0116 296 2743 [email protected] Get Social! @CraftisanBay Facebook.com/thecraftisanbay @craftisanbay craftisanbay WE BACK UP ADVERTISING WITH A STRONG SO CIAL MEDIA PRESENCE TO HELP RAISE YOUR BUSINESS PROFILE