bronze addy™ award - American Advertising Federation of Greater

Transcription

Welcome
2014
THE GREAT ADSBY’S
Winner’s Book
S
Best of Show Winner
STUDENT SPONSORS:
CLOSING
WFIE
French Lick Resort
Bob Jeffers
Lisa Verkamp
Lisa Verkamp
AFTER-PARTY
Boogie Nights,
Free Admission into VIP room
“Love Shack”
Dan Dry -
Power Creative
Dan Dry currently holds the position of Chief Visual Officer and Senior Vice President
at Power Creative, He has won over 400 national and international photography,
advertising and design awards during his career. Dan has received his profession’s
highest honor, having been named the National Press Photographer of the Year by the
National Press Photographers Association. He was a member of the Courier-Journal’s
Pulitzer Prize winning photography staff from 1976 until 1982. Power Creative, is a
Louisville based full service agency that was founded over 40 years ago and has more
than 150 employees working in the core services of Advertising and Public Relations,
integrated with the specialized disciplines of Architectural Art and Design, Photography,
CGI and Digital and Social Media.
JUDGES
Jason Clark -
VIA Studio
Working since 1990 in the professional creative field, Jason is VIA’s President and
Creative Director. He’s responsible for maintaining a unique and professional image for
VIA and all its clients. As President, he oversees day-to-day operations. Jason leads
an experienced staff of designers and developers who live at the forefront of the digital
media stream. (So they don’t miss a thing!) He oversees production at every level of
development but never overshadows the creative spirit of the message being crafted by
the team. Jason hasn’t lost the hands on approach to design whether it be print or digital.
The “magic” VIA Studio makes always requires elbow grease.
Larry A. Profancik - PriceWeber
When Larry Profancik says he sees things, take him seriously. Because as the Vice
President, Group Executive Creative Director of PriceWeber, his visions have been key
to the agency’s success – all except that Loch Ness Monster thing. Anyway, “Pro” has
been with the agency for over 30 years. He has been a major creative force on such
accounts as Korbel Champagne, Bolla Wine, Finlandia, Canadian Mist, Maybelline,
Yardley, Louisville Gas & Electric and Mercedes-Benz of North America to name a few.
Friday, February 7, 2014 | Tropicana Walnut Room
BEST OF SHOW AWARD
Entrant:
Gray Loon Marketing Group
Advertiser:
Deer Creek Lodge
888-875-3000 DEERCREEKLODGE.NET SEBREE, KENTUCKY
PARTNERS
Deer Creek is proud to partner with other leading companies in the outdoor industry including Beretta,
Orvis, Yeti Coolers, and Victoria National Golf Club.
Title:
Deer Creek Lodge Integrated
Campaign
DEER CREEK LODGE
8160 State Route 132 East • P.O. Box 39, Sebree, KY 42455
Phone: 270-835-2424 or Toll Free: 888-875-3000 or email: [email protected]
DeerCreekLodge.net
Credits:
Bryan Horstman - Design
Eric Knepp - Design
Kate Reibel - Project Manager
Brita Lewis - Account Executive
Tara Stanley - Project Manager
888-875-3000
DEERCREEKLODGE.NET
Deer Hunting
Turkey Hunting
OUR PRIVATE DEER SANCTUARY IS HOME TO SOME MONSTROUS WHITETAIL DEER.
THE CHANCE YOU WON’T GET A TURKEY WHILE YOU’RE HERE... SLIM TO NONE.
You’ll experience a fully guided whitetail hunt with a realistic opportunity to harvest a Pope & Young or Boone
& Crockett whitetail. Our land is adjacent to the 10,000-acre Sloughs Wildlife Management Area whose huge
herd migrates onto the Deer Creek hunting property. The knowledgeable and friendly guides use numerous
stand locations to optimize your hunt for the current conditions. You can chose from an archery, rifle, or black
powder hunt to take down your whitetail.
The food sources and nesting areas keep these mature Eastern Wild Turkeys coming back year after year.
Your personal guide will set you up with the opportunity to harvest a mature Eastern turkey in a fair chase
hunt. Take your next trophy turkey at Deer Creek Lodge.
JUDGE’S CHOICE AWARDS
Entrant:
AAF-Greater Evansville
Advertiser:
Title:
The Pitch - 2013 ADDY Awards Campaign
Credits:
Ashley Nixon - Art Director
Matt Wagner - Art Director
Bob Renock - Art Director/Producer
Pat O’Connor - Copywriter
Lisa Verkamp - Project Manager
Entrant:
Zero Echo Media
Advertiser:
Tin Man Brewing Company
Title:
Tin Man TV
Credits:
Matt Wagner - Creative Director
Bob Renock - Editor/Motion Graphics
Scott Wambach - Sound FXs
Amanda Salem - Copywriter
Entrant:
Escalade Sports
Advertiser:
Escalade Sports
Title:
Goalrilla Sports & Training Website
Credits:
Jason Gray - Web Developer/Designer
Kennedy Rose - Web Developer/Designer
Kyle Redmond - Graphic Designer
Ben Tremont - Creative Team Manager
Kevin Wilkerson - Graphic Designer
David Vogrin - Director of Marketing
PEOPLES CHOICE AWARD
Entrant:
MadStache
Advertiser:
MadStache
Title:
MadStache Impossible
Credits:
Dennis Gage - Executive Producer
Jarod Buente - Senior Animation Artist
Richard Riley - Sound Editor
LOCAL ONLY AWARD
The One That Got Away
Entrant:
Haven Solutions
Advertiser:
Flowers Farm
Title:
Flowers Farm Logo
Credits:
Lindsey Warren - Graphic Designer
GOLD ADDY™ AWARD
SALES PROMOTION - Product or Service Sales Presentation
01A - Catalog
Entrant:
Escalade Sports
Advertiser:
Escalade Sports
Title:
Bear Archery Traditional Catalog
Credits:
Kevin Wilkerson - Designer / Photographer
Jason Pickerill - Marketing Manager
SALES PROMOTION
04 - Campaign (for categories 01A-03D)
Entrant:
AXIOM Marketing • Advertising • Interactive
Advertiser:
Fisher Meats
Title:
Fisher Meats - Brand Development
and Packaging Campaign
Credits:
Jason Snader - Art Director
Kelly Dhom - Creative Director
Jeff Bruce - Marketing Strategist
Randall Lientz - President
Nina Lientz - Vice-President
GOLD ADDY™ AWARD
COLLATERAL MATERIAL - Brochure
08B - Four color
Entrant:
Advertiser:
Indiana University Auditorium
inDiana
university
auDitorium
Title:
Indiana University Auditorium
Season Brochure
Credits:
Jon Ruthenburg - Account Executive
Maria Talbert - Indiana University Auditorium
Karen McNay - Indiana University Auditorium
2013–2014 season
COLLATERAL MATERIAL - Publication Design (Magazine or Book)
09A - Cover
Entrant:
Tucker Publishing Group
Advertiser:
Title:
Evansville Living Sept./Oct. 2013
Credits:
Kristen K. Tucker - Editor and Publisher
Laura M. Mathis - Creative Director
Heather Gray - Art Director / Photographer
GOLD ADDY™ AWARD
DIRECT MARKETING - Single
12A - Flat
Entrant:
Fire & Rain
Advertiser:
Victoria National Golf Club
Title:
VNGC PRC Direct Mail Piece
Credits:
David Chinn - Creative Director
Victoria Jenkins - Account Executive
Keith Leonhardt - President
CONSUMER OR TRADE PUBLICATION - Full Page
22B - Four-color
Entrant:
The tough new Black Rock finish is now
available on Taylor’s Runnin’ Iron model.
Advertiser:
Taylors & Co., Inc.
Title:
Taylors & Co., Inc. Runnin’ Iron
Full Page Ad
Credits:
Eric Knepp - Design
AmyLu Riley - Copywriter
Tom Lewis - Photography
Black powder blanks can wreak havoc on the inside of a
revolver barrel. And the residue left behind can result in
serious frame corrosion, too. But when you’re riding and
shooting to win, there’s not always time for immediate cleaning.
So you need a gun finish that’s tough. Like the new Black
Rock finish from Taylor’s. Its carbo-nitride hardening
resists abrasion and corrosion. Lets you go longer between
cleanings. And keeps your gun looking new.
More
Coming Soon
A whole posse of your favorite Taylor’s models
with the new Black Rock finish are on the way!
Call (540) 722-2017 or
visit taylorsfirearms.com to order.
GOLD ADDY™ AWARD
DIGITAL ADVERTISING -Websites, Consumer
33A - Products
Entrant:
Advertiser:
Benelli USA
Title:
Franchi USA Website
Credits:
Eric Knepp - Design
John Davis - Development
Jeremy Dunn - Development
Eric Young - Development
AmyLu Riley - Copywriter
Sarah Briody - Content Entry
DIGITAL ADVERTISING - Video
40D - Branded Content, more than 60 seconds
Entrant:
Townsquare Media
Advertiser:
Townsquare Media
Title:
WBKR Zombie Run Video
Credits:
Chad Benefield - WBKR Promotions
Director, Morning Show Host
PJ Starks - Owner of Verite Cinema
Dave Spencer - Music Director,
On-Air Personality
GOLD ADDY™ AWARD
INTEGRATED CAMPAIGNS
55 - Consumer, Regional / National
Entrant:
888-875-3000 DEERCREEKLODGE.NET SEBREE, KENTUCKY
PARTNERS
Deer Creek is proud to partner with other leading companies in the outdoor industry including Beretta,
Orvis, Yeti Coolers, and Victoria National Golf Club.
Advertiser:
Deer Creek Lodge
DEER CREEK LODGE
8160 State Route 132 East • P.O. Box 39, Sebree, KY 42455
Phone: 270-835-2424 or Toll Free: 888-875-3000 or email: [email protected]
DeerCreekLodge.net
888-875-3000
DEERCREEKLODGE.NET
Title:
Deer Creek Lodge Integrated
Campaign
Credits:
Eric Knepp - Design
Deer Hunting
Turkey Hunting
OUR PRIVATE DEER SANCTUARY IS HOME TO SOME MONSTROUS WHITETAIL DEER.
THE CHANCE YOU WON’T GET A TURKEY WHILE YOU’RE HERE... SLIM TO NONE.
You’ll experience a fully guided whitetail hunt with a realistic opportunity to harvest a Pope & Young or Boone
& Crockett whitetail. Our land is adjacent to the 10,000-acre Sloughs Wildlife Management Area whose huge
herd migrates onto the Deer Creek hunting property. The knowledgeable and friendly guides use numerous
stand locations to optimize your hunt for the current conditions. You can chose from an archery, rifle, or black
powder hunt to take down your whitetail.
The food sources and nesting areas keep these mature Eastern Wild Turkeys coming back year after year.
Your personal guide will set you up with the opportunity to harvest a mature Eastern turkey in a fair chase
hunt. Take your next trophy turkey at Deer Creek Lodge.
ADVERTISING INDUSTRY SELF-PROMOTION
70F - Broadcast (Demo Reels go in this category)
Entrant:
Ten Adams
Advertiser:
Ten Adams
Title:
The Party Is On Christmas Video
Credits:
Kris Laufer - VP of Creative Services
Nancy Daugherty - VP of Marketing
Brandon Scott - Director of Brand Strategy + Digital
Scott Laugel - Art Director
Naiyana Hardy - Art Director
Jennifer Varner - Art Director
Robert Fichtinger - Production Artist
GOLD ADDY™ AWARD
70G - Digital Advertising
Entrant:
Ten Adams
Advertiser:
Ten Adams
Title:
Ten Adams Website
Credits:
ADVERTISING INDUSTRY SELF-PROMOTION - Campaign
72B - Integrated Campaign (for categories 70-71)
Entrant:
Advertiser:
Title:
The Pitch - 2013 ADDY Awards Campaign
Credits:
Ashley Nixon - Art Director
Matt Wagner - Art Director
Bob Renock - Art Director/Producer
Pat O’Connor - Copywriter
Lisa Verkamp - Project Manager
SILVER ADDY™ AWARD
STUDENT ADDY AWARD
SALES PROMOTION
S01A - Packaging
Entrant:
Dana Samples
School:
Ivy Tech Community College
Title:
Iconic
Credits:
Dana Samples
STUDENT ADDY AWARD
DIRECT MARKETING
S06 - DIRECT MARKETING
Entrant:
Samantha Weaver
School:
University of Evansville
Title:
Silver Soiree
Credits:
Samantha Weaver - Designer
SALES PROMOTION - Packaging
02A - Single Unit
Entrant:
Fire & Rain
Advertiser:
Berry Plastics
Title:
Berry Product Launch Package
Credits:
David Chinn - Creative Director
Jamie Amman - Account Manager
Victoria Jenkins - Account Executive
Keith Leonhardt - President
SALES PROMOTION - Packaging
02A - Single Unit
Entrant:
Matt Wagner Design
Advertiser:
Title:
“Overlord” Can
Credits:
Jacob Walker - Illustrator
08B - Four color
Entrant:
Advertiser:
Taylors & Co., Inc.
Title:
Taylors & Co., Inc. Catalog
Credits:
Eric Knepp - Design
2014 Product Catalog
y y y
25th Edition
09A - Cover
Entrant:
Advertiser:
Title:
Evansville Flavors
Credits:
09D - Magazine Design (Entire Magazine)
Entrant:
Advertiser:
Title:
Evansville Living
Credits:
09E - Book Design (Entire Book)
Entrant:
Advertiser:
City of Evansville
Title:
Evansville at Two Hundred
Credits:
Heather Gray - Art Director
COLLATERAL MATERIAL - Poster
10A - Single
Entrant:
Deaconess Health System
Advertiser:
The Women’s Hospital
Title:
Breastfeeding Art Show Poster
Breastfeeding:
throughout the ages
An exhibit to raise awareness
Credits:
Christine Wilkerson-Cullum - Graphic Designer
that breastfeeding is a normal,
wholesome infant feeding
practice among women and has
many health benefits for both
mother and baby.
OPENING RECEPTION:
THURSDAY, OCTOBER 3
6:00 - 7:30 P.M.
THE WOMEN’S HOSPITAL
3RD FLOOR ROTUNDA
ART EXHIBIT:
OCTOBER 3-27
THE WOMEN’S HOSPITAL
3RD FLOOR ROTUNDA
| 4199 Gateway Boulevard | Newburgh, Indiana 47630 | 812-842-2000
OUT-OF-HOME - Outdoor Board
15A - Flat
Entrant:
Lamar Advertising
Advertiser:
Mimi’s Gourmet Pasta Sauce
Title:
Mimi’s Gourmet Pasta Sauce
Credits:
Jason Hill - Creative Director
Christie Schlachter - Account Executive
15A - Flat
Entrant:
Lamar Advertising
Advertiser:
Roland’s Jewelry
Title:
Roland’s Jewelry
Credits:
Jason Hill - Creative Director
Christie Schlachter - Account Executive
CONSUMER OR TRADE PUBLICATION - Campaign
24B - Four-color
Entrant:
F.C. Tucker Emge REALTORS
Advertiser:
F.C. Tucker Emge REALTORS
Title:
When You List with Tucker
Credits:
Kathy Briscoe - Owner
Kevin Eastridge - Owner
Gretchen Muchnick - VP of Marketing
Kimberly Weber - Graphic Designer
Brittani Cohee - Marketing Specialist
Michael Daly - Marketing Administrator
NEWSPAPER - Campaign
30B - Color (any color other than black)
Entrant:
Ten Adams
Advertiser:
St. Mary’s Health System
Title:
Today I Will Newsprint Campaign
Credits:
Holly Smith - Director of Strategic Planning + Marketing
Entrant:
Dave Docimo
Advertiser:
Owensboro Health
Title:
Owensboro Health Innovations
Credits:
Dave Docimo - Director, Cinematagrapher, Editor
Stuart Peck - Copy Writer
Barbara Taylor - Executive Producer
Gary Miller - DOP
Editor - Austin Upchurch
Entrant:
Escalade Sports
Advertiser:
Escalade Sports
Title:
Goalrilla Gamemaker - It Starts With a Goal
Credits:
Kevin Wilkerson - Video Production
DIGITAL ADVERTISING -Campaign
42 - DIGITAL ADVERTISING - Campaign (for categories 32A-41C)
Entrant:
Ten Adams
Advertiser:
Title:
Today I Will Animated Web Banner Campaign
Credits:
http://www.tenadams.com/awards/today-i-will-banners.html
RADIO - Local (one metro)
43B - :60 or more
Entrant:
Townsquare Media
Advertiser:
Bud’s Harley Davidson
Title:
Bud’s Harley Davidson - Valentine’s Day
Credits:
Jimmie Ford - Production Director
Scott Mauser - Local Sales Manager
Leslie Morgan - Morning Show Host, On-Air Personality
TELEVISION - Local (one DMA)
46D - Campaign
Entrant:
Zero Echo Media
Advertiser:
Title:
Tin Man TV
Credits:
Bob Renock - Editor/Motion Graphics
Scott Wambach - Sound FXs
46D - Campaign
Entrant:
Ten Adams
Advertiser:
Title:
Today I Will TV Campaign
Credits:
TELEVISION -Regional/National TV, Single Spots
48C - Services
Entrant:
HARTKE INSURANCE
Advertiser:
Hartke Insurance
Title:
No Alternative to Insurance!
Credits:
Katie Scott - Agent/Manager
Brad Scott
INTEGRATED CAMPAIGNS - Cross Platform
54 - Consumer, Local
Entrant:
Ten Adams
Advertiser:
Title:
Today I Will Campaign
Credits:
55 - Consumer, Regional / National
Entrant:
Advertiser:
Evansville Convention & Visitors
Bureau
Title:
Evansville Convention & Visitors
Bureau Integrated Campaign
Credits:
Laura Libs - Copywriter
Justin Neel - Development
Eric Young - Development
Jason Ludwig - Development
PUBLIC SERVICE - Campaign
69B - Integrated Campaign (for categories 63-68)
Entrant:
Zero Echo Media
Advertiser:
United Caring Services
Title:
United Caring Services
Credits:
Bob Renock - Creative Director
Adena Rasure - Graphic Designer
Joel Yoder - Graphic Designer
70G - Digital Advertising
Entrant:
MadStache
Advertiser:
MadStache
Title:
MadStache Impossible
Credits:
Dennis Gage - Executive Producer
Jarod Buente - Senior Animation Artist
Richard Riley - Sound Editor
ELEMENTS OF ADVERTISING - Visual
74A - Logo
Entrant:
Ten Adams
Advertiser:
Nutrition Care Systems
Title:
Nutrition Care Systems Logo
Credits:
Ellen Van Royen - Account Executive
74I - Cinematography
Entrant:
Dave Docimo
Advertiser:
Owensboro Health
Title:
Owensboro Health “New Day”
Credits:
Dave Docimo - Director, Editor, 3D
Animation
Jordan Hancock - Original Score
Entrant:
Dave Docimo
Advertiser:
Owensboro HealthPark
Title:
Owensboro HealthPark “Move Forward”
Credits:
Dave Docimo - Director, Editor
Randy Halbig - Creative Director, Copy Writer
Entrant:
Dave Docimo
Advertiser:
Owensboro Health
Title:
Owensboro Health Innovations
Credits:
Dave Docimo - Director, Cinematagrapher, Editor
Gary Miller - DOP
Editor - Austin Upchurch
ELEMENTS OF ADVERTISING - Digital Creative Technology
76B - Responsive Design
Entrant:
Escalade Sports
Advertiser:
Escalade Sports
Title:
Goalrilla Sports & Training Website
Credits:
Kevin Wilkerson - Graphic Designer
David Vogrin - Director of Marketing
BRONZE ADDY™ AWARD
Magazine Advertisement
Photo courtesy of www.furniture.trendzona.com
Packaging
Berry Plastics Design Center
Graphic Design Team
Infusion Ice Cream
COLLATERAL MATERIAL - Stationery Package
06A - Flat Printed
Entrant:
Haven Solutions
Advertiser:
Rose and Monet
Title:
Rose & Monet Business Card
Credits:
Lindsey Warren - Graphic Designer
06A - Flat Printed
Entrant:
EXTEND GROUP
Advertiser:
Spire Real Estate and Advisory
Title:
Spire - Stationery
Credits:
EXTEND GROUP
06A - Flat Printed
Entrant:
AlphaGraphics
Horizons
Home Care
Advertiser:
Horizons Home Care
Title:
Horizons Home Care
Credits:
Lucy K. Grisham - Senior Graphic Designer
Rita Joest - Strategic Marketing Consultant
1202 W. Buena Vista, Evansville, IN 47710 | 812.429.0721 | www.horizonshc.com
COLLATERAL MATERIAL - Annual Report
07B - Four-color
COMMUNITY
WESSELMAN RAPTOR EXHIBIT
A new attraction at the Wesselman Nature Preserve is providing for the care and training
of various birds of prey while increasing environmental education for thousands of adults
and children.
The Wesselman Nature Society, through a donation from the Alcoa Foundation, opened
the Alcoa Raptor Wing in late 2012. It is now home to nine birds of prey.
WA R R I C K O P E R AT I O N S
“This facility has significantly improved the quality of life for the birds and made it much
easier for the staff and our volunteers to care for and train them,” said John Scott Foster,
2013 Community Report
executive director of the Wesselman Nature Society. “We are very proud that the Alcoa
Foundation invested in this important environmental work.”
throughout the Tri-State.
The nearly 2,000 people who call themselves Alcoans at Warrick Operations work together
to create an infinitely recyclable metal. Our aluminum is used by global customers to
produce food and beverage cans, printing plates and other sustainable products.
Alcoa Invests in Region
Through volunteer work, corporate contributions and Alcoa Foundation investments, Warrick
Operations is making a difference in the communities where our employees live and work.
Alcoa
Foundation
Volunteer
Grants
F
Month
of Service
C
M
Alcoa Warrick Operations
Every October, Alcoa
received more than $70,000
from Alcoa’s ACTION grants.
donated more than
$60,000 in 2012 to various
employees across the
globe volunteer in their
of education and the
environment. In 2012, 19
When Alcoa employees
volunteer together,
community non-profit
organizations, including
communities. In 2012,
Alcoa employees
different organizations
received a total of
donations of either $1,500
or $3,000 can be awarded
those recommended by
our employees through a
worked more than 3,300
hours at 35 different
through the “Alcoans
Coming Together in Our
suggestion system.
organizations, filling over
600 volunteer positions.
$307,500 in Alcoa
Foundation grants.
Neighborhood” program.
American Red Cross
A
Habitat of Warrick County
M
American Red Cross – Henderson
Angel Mounds
ARC
A
F
A
Hadi Shriners
M
Boom Squad
F
A
Historic Newburgh
M
Southern Indiana Spikes
C
Indiana Urban Forest Council
F
M
Carver Community Organization
A
M
Chandler Elementary School
M
Community One
Spencer County Fair Inc.
C
C
F
A
A
Easter Seals Rehabilitation Center
ECHO Housing Corporation
Leadership Evansville
M
Newburgh Senior Center
C
C
M
C
A
Evansville Zoological Society
A
C
M
M
F
Evansville-Vanderburgh
Human Relations Commission
A
C
A
M
A
F
M
F
C
M
C
Shelby’s Animal Rescue
F
A
Warrick 4-H
A
C
C
C
C
M
F
A
A
C
M
A
C
F
A
F
A
M
Youth Resources
F
Finishing
A
C
A
We are innovators in safety and environmental practices. We are leaders in our community, investing time, money and leadership
to numerous organizations. With a rigorous pursuit of excellence, a focus on consistent improvement and a values-based culture,
we are proud to be a leading corporate citizen and an employer of choice in Southwestern Indiana.
M
M
‘‘
M
M
Women’s Club of Newburgh
Youth First
Rolling
M
A
Wendell Foster Center
Yankeetown Elementary School
F
Casting
M
Warrick County School Corporation
Wesselman Nature Society
A
Smelting
F
Warrick County Council on Aging
Widow’s Barrel
Power Generation
M
M
Warrick County Solid Waste Management District
C
C
Shriners International
Mining
University of Evansville
WNIN Public Teleplex
Rotary Foundation of Evansville
Alcoa Warrick Operations is one of the largest integrated aluminum facilities in the world.
M
C
Warrick County Humane Society
M
F
Princeton Community High School
Salvation Army
M
M
C
University of Southern Indiana
M
Public Education Foundation
C
Girl Scouts of Southwest Indiana
Owensboro Museum
Ozanam Family Shelter
C
C
Old Liberty Preservation Society LTD
Owensboro Community College
Evansville Komen Race for the Cure
Goodwill Family Center
A
Oakdale Elementary School
Oakland City Elementary School
M
A
C
C
C
M
United Way of Southwestern Indiana
C
New Hope Missionary Baptist Church
Evansville Catholic High Schools
Evansville Coalition for Homeless
A
Tri-State Food Bank
United Way of Perry County
Mesker Park Zoo & Botanic Garden
C
Evansville Alumni Chapter Kappa Alma Psi
Grace Baptist Food Bank
Town of Newburgh
Tri-Cap
Lutheran Community Food Pantry
Evansville African American Museum
A
C
Tennyson Community Park Association
The Center for Family Life
C
C
C
League of Women Voters – Education Fund
C
A
Evansville Alumnae Chapter of
Delta Sigma Theta Sorority C
Evansville Rescue Mission
SWIRCA and More
C
F
Kindervision Foundation
Knights of Columbus
F
C
Junior League of Evansville
Keep Evansville Beautiful
Eagle Slough / Sycamore Land Trust
Evansville Goodwill
C
Ivy Tech Community College
C
C
Studio Bee Youth Center
F
It Takes a Village Canine Rescue
Junior Achievement
F
M
St. Vincent de Paul
C
C
St. Mary’s Foundation – Warrick
A
C
C
Southwestern Indiana Suicide Prevention
M
C
Indiana Native Plant and Wildflower Society
C
M
Southwestern Indiana Master Gardeners
C
A
A
House of Bread and Peace
M
Boys and Girls Club
Camp Brosend
‘‘
Southern Indiana Career and Technical Center
F
M
Henderson County Women’s Shelter
A
Boonville Youth Baseball League
Dream Center
C
Henderson County Diabetes Coalition
M
M
ARK Childcare Center
Children’s Museum of Evansville
Credits:
Community
Contributions
In 2012, area organizations
allocates community
investments in the areas
Castle Elementary School
Title:
Alcoa, Inc. Community Report
A
The Foundation annually
‘‘
Advertiser:
Alcoa, Inc.
members who participate in Wesselman Woods Nature Center programs, conducted
M
C
C
Jamey Gates
Joe Riepenhoff
Donna Tilly
Electrical Apprentice
Industrial Engineer
Warrick Primary Metals
Operational Services Planner
“In addition to Alcoa providing the chance to
further my education and learn a new skilledtrade through the electrical apprenticeship
program, I also appreciate that Alcoa helps
to support non-profit organizations. Alcoa
recently donated to St. Jude Children’s
Hospital. It means a lot to have this support,
especially since my family has benefitted
from the services at St. Jude.”
“Every year, Alcoa employees work with
Junior Achievement to teach Warrick
County students about basic business
concepts. We also support Junior
Achievement through a multi-year Alcoa
Foundation grant. Alcoa and its employees
do a lot to help boost educational skills for
tomorrow’s leaders, and I’m proud that I can
be a part of this process.”
“I’ve participated in employee volunteer
events at the Warrick Humane Society,
which has been able to receive donations
because of my volunteer work and the
dedication of other Alcoa employees. I’m
passionate about animal welfare, and it’s
exciting to know that Alcoa has programs
to support non-profit organizations when
employees get involved.”
‘‘
Entrant:
The birds will be used to engage and educate those who will visit the Alcoa Raptor
Wing each year and the thousands of school children, scouts, campers and community
Alcoa. Advancing each generation.
OUR BUSINESS
OUR ENVIRONMENT
OUR COMMUNITY
Raymond Dunn
Denise Shreve
Bobby Lewis
Safety Chairperson
Local 104 – United Steelworkers of America
Environmental Specialist
Training Coordinator
Alcoa Warrick Power Plant
“Our safety excellence is a result of our
strong engagement with our joint Union and
Salaried Steering Committee, and our floor
line leaders and safety reps. We consistently
drive, lead and own safety in our respective
areas. Employees at Alcoa are committed to
proactively working together to help identify
and eliminate risk factors.”
“At Alcoa Warrick Operations, we stand
behind our corporate policy to go above
and beyond what is necessary to protect
our environment, and because we produce
a commodity that is infinitely recyclable,
it is our duty to promote the recycling
of the aluminum can. It is good for the
environment, the economy and benefits
the community.”
“I am grateful for the support of Alcoa and
our location’s leadership, which enables
me to become involved in programs, such
as high school mentoring. As employees
at Alcoa, we have so many opportunities
to volunteer our time and help make a
difference in the lives of others.”
We Appreciate Your Feedback!
If you have questions or comments regarding any information presented in this Community Report, or if you would like to let
us know how you think we’re doing at living our values, please contact our Public Affairs Department by email at:
[email protected]
P.O. Box 10
Newburgh, Indiana 47629
www.alcoa.com
08B - Four color
Entrant:
Advertiser:
The Women’s Hospital
April 4-6, 2014
new harmony inn & conference center
Title:
Women’s Weekend Away
Registration Brochure
Credits:
08B - Four color
Entrant:
Berry Plastics Corporation
Advertiser:
Berry Plastics Corporation
Title:
Decoration Process
Credits:
Berry Design Center
Brochure
Berry Plastics Design Center
Graphic Design Team
Decoration Processes
09C - Series (Covers or spreads or features)
Entrant:
Advertiser:
Title:
Evansville Living
Credits:
Heather Gray - Art Director
Jordan Barclay - Photographer
Jerry Butts - Photographer
09E - Book Design (Entire Book)
Entrant:
Evansville Courier & Press
Advertiser:
Evansville Vanderburgh School
Corporation
Title:
EVSC Calendar
Credits:
Chanda Ramsey - Creative Services
Supervisor / Niche Publications Coordinator
Mary Northington - Marketing Specialist
COLLATERAL MATERIAL - Poster
10A - Single
Entrant:
French Lick Resort
Advertiser:
French Lick Casino
Title:
Ladies’ Night
Credits:
K. Anthony Grabner - Graphic Designer
Rob Denbo - Marketing Manager
Evansville Vanderburgh School Corporation
Bringing Learning to Life
PARENT GUIDE & CALENDAR 2013 - 2014
COLLATERAL MATERIAL - Special Event Material
11D - Campaign
Entrant:
AlphaGraphics
Advertiser:
Onsite OHS
Title:
Onsite OHS Collateral
Credits:
Lucy K. Grisham - Senior Graphic Designer
Rita Joest - Strategic Marketing Consultant
DIRECT MARKETING - Campaign
13A - Flat
Entrant:
Advertiser:
The Women’s Hospital/Boston IVF
Title:
Boston IVF Fertility Seminar
Credits:
DIRECT MARKETING - Campaign
13A - Flat
Entrant:
Fire & Rain
Advertiser:
Takeda Pharmaceuticals USA, Inc.
Title:
Takeda Newsletter Campaign
Credits:
Mark Abney - Creative Director
Barbara Michels - Medical Copywriter
Roland Tuley - Account Manager
Amanda Heldt - Account Executive
DIRECT MARKETING - 3D/Mixed
13B - 3-D / Mixed
Entrant:
Fire & Rain
Advertiser:
Takeda Pharmaceuticals USA, Inc.
Title:
Takeda Direct Mail Campaign
Credits:
Mark Abney - Creative Director
Barbara Michels - Medical Copywriter
Roland Tuley - Account Manager
Amanda Heldt - Account Executive
15A - Flat
Entrant:
Lamar Advertising
Advertiser:
Audubon Chrysler
Title:
Audubon Chrysler
Credits:
Jason Hill - Art Director
Laurie Evans - Account Executive
OUT-OF-HOME
18 - OUT-OF-HOME - Campaign
Entrant:
Ten Adams
Advertiser:
Title:
Today I Will Outdoor Campaign
Credits:
OUT-OF-HOME
18 - OUT-OF-HOME - Campaign
Entrant:
AXIOM Marketing • Advertising
• Interactive
Advertiser:
Evansville IceMen
Title:
Evansville IceMen Outdoor Campaign
Credits:
Chris Lubenow - Marketing Strategist
Kimberly Oliver - Creative Project Manager
Cathy Bryant-Freund - Graphic Designer • Web Developer
Andrew Gabert - Graphic Designer
CONSUMER OR TRADE PUBLICATION - Spread, Multiple Page or Insert
23B - Four-color
Entrant:
EXTEND GROUP
Advertiser:
Airtex Fuel Delivery Systems
Title:
Airtex Vin Scan App - Print Ad
Credits:
EXTEND GROUP
CONSUMER OR TRADE PUBLICATION - Campaign
24B - Four-color
Entrant:
Advertiser:
Economic Development Coalition of Southwest Indiana
Title:
Economic Development Coalition of
SW IN Auto Show Ads
Credits:
Greg Petropoulos - Copywriter
NEWSPAPER - Spread or Multiple Page
28B - Color (any color other than black)
Entrant:
Evansville Courier & Press
Advertiser:
Public and Private Schools
& Universities
achieve • discover • motivate • inspire • create • dream
EDUCATION GUIDE
INSIDE:
FALL 2013
EVSC -‘DRESS FOR
SUCCESS’
STUDENT
OPINION
Title:
Education Guide
Credits:
Sherry Dickens - Creative Coordinator
Chanda Ramsey - Creative Services
Supervisor/Niche Publications
Coordinator
Mary Northington - Marketing Specialist
Peter Burzynski - Writer/Photographer
DIGITAL ADVERTISING - Website, Consumer
33A - Products
Entrant:
South Central Digital
Advertiser:
Brinker’s Jewelers
Title:
Brinker’s Jewelers
Credits:
Seth Williams - Creative Designer
Sean Shaw - Web Developer
Melissa Bracewell - Project Manager
Neil Young - Account Executive
Shelby George - Digital Marketing Consultant
33C - Services
Entrant:
Advertiser:
Crosspointe Insurance
Title:
Crosspointe Insurance
Credits:
Joshua Milford - Website Developer
Kristin Sartain - Project Manager
Nick Manente - Account Executive
PLUS:
‘TOP JOBS’ IN 2013
SCHOOL SAFETY
INDIANA’S SCHOOL CHOICE PROGRAM
An Advertising
Supplement of the
North High School students
Pictured left to right:
Marcus Northington, Chase Whitler,
Andrea Northington, Braden Van Allen,
Brianna Updike, Brock Johnson and
Courtney Bennett.
(Photo: Pete Burzynski)
HEALTHY EATING
YOUNG WOMEN VETS
MAXIMIZING HIGH SCHOOL SUCCESS • LIFE AS A COLLEGE FRESHMAN
Entrant:
Advertiser:
Harding, Shymanski & Company, P.S.C.
Title:
Harding, Shymanski & Company, P.S.C.
Credits:
Sean Shaw - Web Developer
Melissa Bracewell - Project Manager
Matt Michael - Account Executive
DIGITAL ADVERTISING - Apps
37B - Web-based (Browser)
Entrant:
Escalade Sports
Advertiser:
Escalade Sports
Title:
Woodplay Playset Configurator
Credits:
Dan Webb - Engineer
37C - Mobile (Phone)
Entrant:
Lieberman Technologies
Advertiser:
Growth Alliance Greater Evansville
Title:
Downtown Evansville Walking App
Credits:
Ryan Wiesjahn - Web Developer
Rick Culiver - Senior Solutions Consultant
Andrew Epperson - Director of Web Services
Shance Sizemore - Economic Development Programs Manager with GAGE
From: Airtex Products <[email protected]>
Subject: Free Airtex VIN Scan App!
Date: September 5, 2013 3:18:31 PM CDT
DIGITAL ADVERTISING - Online Publication
38D - Email
To: <[email protected]>
Problems viewing this email? Click here to view in your browser.
Entrant:
EXTEND GROUP
Advertiser:
Title:
Airtex Vin Scan App - Email
Credits:
EXTEND GROUP
43B - :60 or more
Entrant:
South Central Media-Evansville
Advertiser:
Eville Studios
Title:
Eville Studios - Fall 2013
Credits:
Sean Roberts - Voice/Producer
Matt Michael - Copy Writer
Entrant:
AXIOM Marketing • Advertising
• Interactive
Advertiser:
First Bank
Title:
First Bank “I Needed an Upgrade.”
Radio
Credits:
Lisa Wiesjahn - Copy Writer
How to Install
Click on the App Store icon on your smartphone. Click on
the Search button on the bottom and type in "Airtex VIN
Scan." Click on the Free button and again on Install App. It
will ask you to enter your Apple ID password and then will
install the Airtex VIN Scan App on your device.
SEARCH FOR SPECIFIC
PRODUCT
To search for a specific Airtex product, click on
the Product Search button. You can either
Search by VIN, Part Number, or Application.
43C - Campaign
Entrant:
South Central Media-Evansville
Advertiser:
Hometown Choice Dealers
Title:
Hometown Choice
Credits:
Dennis Jon Bailey - Voice/Producer
Diane Douglas - Voice
Sean Roberts - Voice
46B - :30
Entrant:
WFIE
Advertiser:
Lea Matthews
Title:
Lea Matthews: Vision Into Reality
Credits:
Brandon Ridge - Direction/Design/
Animation
Chuck Summerville - Cinematography
Mike Jerstad - Cinematography
48A - Products
Entrant:
Zero Echo Media
Advertiser:
Big Green Egg
Title:
3 Course Combo
Credits:
Bob Renock - Creative Director
Michael Alvey - Photographer
Adena Rasure - Graphic Designer
Phillip Seitz - Motion Graphics
Ed Smith - Producer
Beth Smith - Producer
48C - Services
Entrant:
Fire & Rain
Advertiser:
Old National Bank
Title:
ONB TV Spot
Credits:
Jay Coy - Creative Director
Dan Wiesjahn - Producer / Director
David Ross - Lighting Director
Mark Crenshaw - Director of Post Production
Entrant:
Fire & Rain
Advertiser:
Vectren Corporation
Title:
Vectren TV Spots
Credits:
Jay Coy - Creative Director
Dan Wiesjahn - Producer / Director
David Ross - Lighting Director
Mark Crenshaw - Director of Post Production
Mike Alvey - Special Assignment
Entrant:
Advertiser:
First Bank
Title:
First Bank “I Needed (Blank)” Campaign
Credits:
Lisa Wiesjahn - Copy Writer
Entrant:
Advertiser:
Evansville IceMen
Title:
Evansville IceMen 2013-2014 Campaign
Credits:
Entrant:
EXTEND GROUP
Advertiser:
Title:
Airtex Vin Scan App - Integrated Campaign
Credits:
EXTEND GROUP
Entrant:
EXTEND GROUP
Advertiser:
Title:
Airtex QR Code - Integrated Campaign
Credits:
EXTEND GROUP
74A - Logo
Entrant:
Welte Design
Advertiser:
Thyme in the Kitchen
Title:
Thyme in the Kitchen Logo Design
Credits:
Katie Welte - Graphic Design
Entrant:
Dave Docimo
Advertiser:
Independence Bank
Title:
Independence Bank-Lending
Credits:
Dave Docimo - Director, Editor
James King - Director of Photography
Jordan Hancock - Original Score
David Vawter - Creative Director
76C - GPS & Location Technology
Entrant:
EXTEND GROUP
Advertiser:
InsureMax
Title:
InsureMax App - GPS & Location Technology
Credits:
EXTEND GROUP
76C - GPS & Location Technology
Entrant:
EXTEND GROUP
Advertiser:
Title:
Airtex Vin Scan App - GPS & Location
Credits:
EXTEND GROUP
THANK YOU
Photography provided by:
Jenna Citrus JennaCitrus.com
WFIEFrench Lick Resort
Bob Jeffers
Lisa Verkamp

bronze addy™ award - American Advertising Federation of Greater

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