Winter 2014 - Truckee Donner Chamber of Commerce

Transcription

Winter 2014 - Truckee Donner Chamber of Commerce
Truckee Donner Chamber of Commerce
www.TruckeeChamber.com
Winter Issue 2014
Supporting the business community of the greater Truckee area
Advancing Entrepreneurship Focus of
January 14th Good Morning Truckee
From start-ups needing access to capital,
to capital and the role of entrepreneurial
to creating a culture of support and new
networks such as Thrive Tahoe; and
creative work environments, Truckee’s
Megan Michelson, one of the co-founders
business and economic landscape is
of the Tahoe Mill Collective coworking
changing. Truckee has interesting and
space located at the base of Alpine Mead-
amazing entrepreneurs that are already
ows.
actively tapping into our unique opportu-
public – everyone is invited. It is held the
enjoying the active lifestyle and scenic
second Tuesday of every month at
beauty that surrounds us.
Truckee Tahoe Airport from 7:00-8:30am.
This one-hour panel presentation and
Truckee Donner Chamber members $8
entrepreneurial climate in Truckee, our
and includes a continental breakfast and
unique challenges and opportunities, and
raffle.
the Truckee Donner Chamber of Com-
transition to the next economy.
merce in partnership with sponsors Tri
The morning will start with an intro-
Counties Bank, The Office BOSS, the Si-
duction by Steve Frisch of Sierra Business
erra Sun, 101.5FM Truckee Tahoe Radio,
Council. Steve will then moderate the
Truckee Tahoe Airport District, the Town
panel comprised of Eric Brown, Castle
of Truckee, and Chef Ron Allen. Additional
Peak Ventures, LLC to talk about access
sponsorship opportunities are available.
Save the Date!
Plans Underway for Fresh and
Exciting Business Expo & Mixer
merce will hold its Annual Business Expo &
Chamber Mixer Thursday, April 17th from
5:00-7:30 p.m. at The Resort at Squaw
Creek.
Membership 101 – How to Get the Most Out
of Your Chamber Membership
Startup Weekend Tahoe – March 7-9
Understanding TOT Uses and Collection
Requirements
Good Morning Truckee is presented by
work activities that can help speed the
The Truckee Donner Chamber of Com-
[Inside]Tracks
Price at the door for general public is $10;
community discussion will focus on the
present examples of entrepreneurial net-
Exhibitors at the 2013 Business Expo &
Mixer – connecting your business to
those that need your services and
products.
Good Morning Truckee is open to the
nities for new business creation, while
One of the largest business events the
Chamber offers, the Business Expo is designed to connect your business with businesses and consumers that need your
services and products.
• Unlimited business building and networking opportunities
• All exhibitors can offer “enter-to-win”
prizes
• Early booth reservations receive additional exposure
• Event is open to the public to attend
at no charge
Plans are underway to make this
event fresh and exciting! Watch your
Expo Features:
Wednesday Truckee Weekly e-broadcast
• All industries are encouraged to put
for all details!
their businesses on display
• Restaurants, caterers, breweries, bak-
For more information, contact Patricia
Barrett at the Truckee Donner Chamber of
eries, specialty foods & wineries are in-
Commerce at [email protected] or
vited to provide tastings of their products
call 530-587-8808.
Find members online today www.TruckeeChamber.com
Our mission is to promote and
develop local business and tourism,
while improving the community's
quality of life.
These businesses have recently made a commitment to our community and an
investment in their future by joining the Truckee Donner Chamber of Commerce. We
encourage all our readers to do business with these new member businesses.
All Seasons Carpet Cleaning
2013-14 Board of Directors
The professional team with All Seasons
Christy Curtis, Chair
Coldwell Banker
Carpet & Upholstery Cleaning, in Truckee,
understands your need for thorough car-
Kevin Smith, Chair Elect
Truckee Tahoe Airport District
pet and upholstery cleaning to keep your
home smelling and looking its best. All
Robb Etnyre, Past Chair
Tahoe Donner Association
Seasons Carpet & Upholstery Cleaning
cated to ensuring that you don't only look
your best, but you feel good about working with them.
Owner, Melissa Cox, and her team of
stylists dedicated to their clients and to
making the world a better place. To foster
a sense of connection, Melissa designed
Coupe Sixty-One to be more than a hair
Tonya Beyer
W&T Graphix
knows you need personalized service from
a locally owned and operated company
Jon Borden
Truckee Donner Lodge
you can trust. When you call in their team,
owner Mike Hall, is confident that the job
ing local artwork and providing hair education classes are her way of giving back to
will get done right the first time, every
the community.
time.
Located at 10809 Martis Drive, All Sea-
Visit Coupe Sixty-One at The Rock,
near FiftyFifty Brewery and the Drunken
sons Carpet can be contacted by phone at
775-538-2023 or through their online in-
Monkey on Brockway Road, online at
coupesixtyone.com or contact them by
quiry form at renonvcarpetcleaningcompany.com.
phone at 530-550-1161.
Pam Hobday
Pamela Hurt Associates
Jude M. Koenig
Attorney at Law
Larry Larson
Tahoe Forest Physical Therapy
Kelly Rodriquez
Northstar California™
Dave Sick
Brand Breadcrumbs
Alyssa Thomas
Truckee Downtown Merchants Association
Chamber Staff
Lynn Saunders
President/CEO
studio, but a place of community. Display-
Coupe Sixty-One
Elder Group Tahoe Real Estate, Chase
International
Coupe Sixty-One, named after a popular
hairstyle post WWI, is a hair salon that is
100% devoted to earth-friendliness. From
Alison Elder, Elder Group Tahoe Real
Estate, proudly affiliated with Chase
International offers “Exceptional Results
their floor coverings, to the ceiling and all
of their wonderful products, they are dedi-
See New Members, page 8
Ruth Geresy
Executive Assistant
Manager, California Welcome Center
Patricia Barrett
Membership Manager
California Welcome Center
Concierge Staff
Marilyn Colquhoun
Carla Embertson
Cassandra Gonzalez
Nancy Palmer
Karen Snyder
January
Ambassador Committee – Tuesday, January 7, 11:30am, FiftyFifty Brewing Co.
Good Morning Truckee – Tuesday, January 14, 7:00-8:30am, Truckee Tahoe Airport
Membership 101 – Wednesday, January 22, 8:00-9:00am, California Welcome Center
Mixer – Wednesday, January 22, 5:00-6:30pm, Tahoe Oil & Spice
Feburary
Ambassador Committee – Tuesday, February 4, 11:30am, Bar of America
Good Morning Truckee – Tuesday, February 11, 7:00-8:30am, Truckee Tahoe Airport
Truckee Tracks
is the quarterly publication of the Truckee
Donner Chamber of Commerce. The Chamber
reserves the right to edit submissions as
necessary for space requirements. Send
comments or submissions to
[email protected].
Truckee Donner Chamber of
Commerce
10065 Donner Pass Road ● Truckee, CA 96161
530-587-8808 ● 530-587-2439 (fax)
[email protected]
truckeechamber.com ● truckee.com
[ 2 ] Winter 2014 • TruckeeTracks
Board Meeting – Tuesday, February 18, 3:00pm, Truckee Tahoe Airport
Membership 101 – Wednesday, February 19, 8:00-9:00am, California Welcome Center
March
Ambassador Committee – Tuesday, March 4, 11:30am, Casa Baeza
Good Morning Truckee – Tuesday, March 11, 7:00-8:30am, Truckee Tahoe Airport
Board Meeting – Tuesday, March 18, 3:00pm, Truckee Tahoe Airport
Membership 101 – Wednesday, March 19, 8:00-9:00am, California Welcome Center
BoardMeetings
As a member of the Chamber of Commerce, you are encouraged to attend board meetings. Get
involved in the leadership of your organization, offer your input, and let your directors know of
your concerns, opinions, and ideas. Any business you wish to present to the board must be
placed on the agenda by notifying the President / CEO ten (10) days prior to the meeting.
Board meetings are held as noted in the Chamber Calendar. Agendas are available one week
prior to the meeting and can be sent to you upon request.
TruckeeChamber.com • Truckee.com
[ Mixer ]
Wednesday, January 22 [ 5:00 to 6:30 pm ]
Grand Opening, Ribbon Cutting & Mixer
Hosted by: Tahoe Oil & Spice
Where: 10091 Donner Pass Rd. (in Flying A building)
Good Food, Good People, Great Raffle Prizes
Bring your business card. See you there.
Find members online today www.TruckeeChamber.com
Tahoe Oil & Spice Owner Natasha Weissman
invites everyone to her Grand Opening,
Ribbon Cutting and Mixer!
Member [ Renewals ]
Thank you to the following members for renewing their commitment to the local economy and business community with their
investment in the Chamber.
(Renewals from 11/1/2013 to 12/31/2013)
25+Years
Porters Sports - Truckee
US Bank - Truckee Branch
20+Years
AC Electric
Dickson Realty Donna Gogain
Treat Box Bakery
Truckee Lutheran Presbyterian
Church
15+Years
Alpine Technical Services
Contractors Association of
Truckee Tahoe
Glasforms Glassblowing
High Sierra Media Group
The Treehouse Children's Clothing
and Gifts
10+Years
101.5 FM Truckee Tahoe Radio
Alpine Quality Drywall, Inc.
Brown Bear, Inc.
Disabled Sports USA Far West
Don Geresy Construction
Pianeta Ristorante
Rich Harter Real Estate - Pacific
Union International
Tahoe Forest Health System
Foundation
The Real Graphic Source
Truckee Host Lions Club
Wallace Promotions
Wells Fargo Advisors
Zano's Family Italian & Pizzeria
5+Years
Alpen Engineering, Inc.
Auburn Ski Club Associates
Boice O'Neal Realty Denise Mix
Donner Park Auto Repair &
Exhaust
Family Resource Center of
Truckee
Gabbart & Woods Structural
Engineers
H & R Block
Henness Flats Apts.
Hey Chef!
High Sierra Taxi
Home Concepts
Hudson Design
KVMR 105.1/89.5 FM
Mamasake
Mark Tanner Construction, Inc
Mikuni Sushi
North Lake Tahoe Express
Pullen Realty Group
Shampoo Salon
Sierra State Parks Foundation
SnowFest! of North Lake Tahoe &
Truckee
Squaw Valley Lodge
Tahoe Adventure Company, LLC
Tahoe Chimney & Fireplace
Tahoe Mountain Resorts
Foundation
2+Years
Best Pies Pizzeria & Restaurant
Care Flight
Coffeebar
Copy Center
Far West Nordic Ski Education
Association
Gateway Urgent Care
Holliday Development
Lucky Dog Consulting
Pamela Hurt Associates
Rice Conway Team
Rocket-Powered.com
Scott Shots Photography
Second Home Care
Tahoe Expedition Academy
Tahoe Fund
Truckee Talkers Toastmasters
Tahoe Sierra Transportation LLC
The Best Stove and Chimney
Service
The Pour House
Truckee Donner Recreation & Park
District
1 Year
Discovery Map of Tahoe-Truckee
Mountain Mental Health
Tahoe Training Partners
Truckee River Business Center at
Martis Village
Membership 101 – How to Get the Most Out of Your
Chamber Membership
Start the year off right by leveraging your Chamber benefits.
business community. While this informal
Join us for a new free, fun, interactive event. Once a month from
gathering is geared primarily for new
8:00-9:00am Chamber members are invited for coffee and light
members, any Chamber member is
snacks to learn about member benefits, ask questions, meet staff
welcome to attend!
and a board member, introduce yourself to other Chamber mem-
When: January 22, February 19, March 19
bers, exchange ideas, and have a chance for conversation about
Where: California Welcome Center, 10065 Donner Pass Rd.
how the Chamber can best support your business and the
TruckeeChamber.com • Truckee.com
We look forward to seeing you there!
Winter 2014 • TruckeeTracks
[3]
[ Labor Law ]
Corner
Truckee Tracks Now Published
Quarterly
Please note that Truckee Tracks will now
be published quarterly. To stay up-to-
Employment Law
Update for
Business Leaders
and Managers
date on the latest Chamber and business
community news, be sure you are
receiving Truckee Weekly e-broadcast
every Wednesday in your e-mail box. If
you are not receiving it, please contact
Patricia Barrett at 530-587-8808 or email [email protected]. Also be sure
to check the TruckeeChamber.com
The business community is invited to
website regularly as we post timely
attend a lively employment law update
member and business news on the site
on January 31st at the Hampton Inn &
regularly.
Suites Tahoe-Truckee from 8:30 am to
The next issue of Truckee Tracks, the
noon. This popular format includes a
Spring issue, will be published the first of
great presentation followed by plenty of
April. Deadline for submissions is March
time to ask what is on your mind. Submit
15th.
questions confidentially in advance to
Laura Moriarty, SPHR, SHRA CoPresident at
[email protected].
Presenting will be Walter Stella of the
Miller Law Group in San Francisco. Mr.
Stella has over 20 years experience
representing companies in all aspects of
employment law and related litigation.
Update to include:
• New laws that take effect in 2014
and how they impact employers
• California legislative update and
Stay in Touch!
For immediate and timely information, be sure to visit our website
TruckeeChamber.com often, “Like” us on Facebook, and read
Wednesday’s Truckee Weekly.
TruckeeChamber.com
Truckee Donner Chamber of Commerce
Truckee Weekly – Wednesday e-broadcast
California case law updates
• Significant agency regulations,
opinions and trends to watch in 2014
• Best practices and practical advice
to prepare your organization for
employment law compliance in the new
year and beyond
Early bird registration is $55 for
Chamber members, $65 for nonmembers. Registration and coffee service
will begin at 8:30 am. Seating is limited
and advance registration is
recommended. To register, go to
sierrahra.com and visit the Online Store.
Co-sponsored by the Truckee Donner
and North Lake Tahoe Chambers of
Commerce, in partnership with the Sierra
Human Resources Association.
For more information, contact
Patricia Barrett at 530-587-8808.
*Note: September 2012 www.TruckeeChamber.com was launched, creating a website
dedicated to business, our members, and Chamber information. www.Truckee.com was redesigned,
creating a fresh, new website dedicated to tourism.
[ 4 ] Winter 2014 • TruckeeTracks
TruckeeChamber.com • Truckee.com
[ Donner Gate
Chevron ]
[ AWAXX ]
Rick Collier
Ashley Manos
Ashley how long have you been in business in Truckee?
My whole life (laughing)! I’ve been at the station since before I was
born and my father has been at this location since 1969.
Rick, how long has AWAAX Systems been in business here in Truckee?
AWAXX Systems began in Truckee 19 years ago and has proudly
been successful ever since.
What is the nature of your business, what goods or services do you
provide?
We sell and provide services for everything that travelers and locals
need from gas, propane, and restrooms to food, snacks, souvenirs
and camping supplies. We pride ourselves in providing a clean stop
for travelers to refuel their bodies and vehicles, and a friendly place
for locals to stop in before and after work.
What is the nature of your business, what goods or services do you
provide?
We install and service electronic security systems. These systems can
range from card access to security systems, automatic gates systems
to camera systems. We can access most manufacturing companies
and stock parts for most systems. We supply access cards and other
systems accessories: cards, transmitters, replacement batteries, etc.
We also provide 24/7 UL Listed central monitoring for your system.
Our clientele range from home and business owners to
industrial, government, and universities. We adapt our services to fit
your needs, whether simple home security or elaborate state
security.
In what ways does locating in Truckee particularly suit your needs?
The high volume of traffic on I-80 provides us with a steady
customer base. Being at the base of the summit also gives us an
advantage because travelers generally need a place to get off the
freeway by the time they reach us.
What has been the most rewarding project undertaken?
The point when we switched from just having service bays to
providing a food mart and all of the other conveniences to make the
journey more comfortable for our customers.
What has been the greatest challenge overall to your business?
Figuring out who will be traveling at different times of the year and
providing products specific to those groups. With the different
seasons, you don’t want sandals when there is a snow storm and
everyone needs chains.
What has been the most beneficial, overall, to your business in Truckee?
Location, location, location and super employees. We are fortunate
to have both of these assets and we appreciate them.
Ashley, what are your business goals?
I plan to work hard and put away money to provide for my daughter
just as my father did. I want him to be proud of his little girl. I hope
that someday he looks back on his time here and feels a great sense
of accomplishment and honor that the business is still in the family.
How has the Truckee Donner Chamber of Commerce helped your
business?
I appreciate the wonderful support of the community. Nothing
builds a thriving business like the locals and word of mouth. This
has been a family endeavor that has lasted as long as it has because
of the Chamber and the business community.
What tips or pointers can you provide other small business owners
interested in continued success like yours?
Be like a squirrel… store your nuts! Don’t assume there will always be
good times. Seriously, don’t think that because it’s busy today that it
will be busy tomorrow.
TruckeeChamber.com • Truckee.com
In what ways does locating in Truckee particularly suit your needs?
Truckee has been a great place to do business; its centralized
location has allowed us to expand to the greater Nevada area and
throughout the Tahoe area. It is also a great place to raise the kids,
and having a business in Truckee makes you feel like a part of the
community.
What has been the most rewarding project for you?
Every project we have undertaken provides the satisfaction of seeing
peace of mind in our customers, and knowing our second home
owners can feel safe leaving their homes and property.
What has been the greatest challenge overall to your business?
The last few years with the economy being up and down and having
to compete with large national companies.
What has been the most beneficial, overall, to your business in Truckee?
Truckee is a very unique place to work because of its size, location,
and those living here. The close knit community has enabled me to
succeed—you really get to know your clients and their needs. Our
business goal is our commitment to providing quality service that
clients are able to count on. The Truckee Chamber is also supportive
and helpful with referrals of potential clients.
Could you offer any tips for other small business owners?
Don’t pass on “little jobs”—the little job is just as important, if not
more so, than the “big job”. Treat your clients as your friends. Get to
know them at more than just the business level, and really listen to
their needs. Adapt to changes and provide a personalized service.
This way your customers get to know the technician as opposed to
bigger corporations sending a different tech each time.
Winter 2014 • TruckeeTracks
[5]
Chamber [ News ]
Stay in the Know and Promote Your
Business with Truckee Weekly
Are you receiving your Truckee Weekly
they like what they see! On average
e-mail every Wednesday? Truckee
viewers stay on the website between 3-
Weekly is your once-a-week e-news
1/2 and 5-1/2 minutes.
resource for information about the
Truckee Weekly is consistently
Chamber, members, news, events, and
opened by about 36% of those who
promotions going on in the community.
receive it. We hear many people say they
Truckee Weekly is an essential read
to stay up-to-date on the latest news
from the Chamber and the business
love getting all the information in one
“easy-to-share with their staff” e-mail.
Make sure you are receiving your
community.
Truckee Weekly every Wednesday.
For a minimal cost, Chamber members
Check your SPAM, your JUNK MAIL – and
can promote their business and events in
if for any reason you are not receiving it,
Truckee Weekly to over 1,000 e-mail
please let us know! We can work through
readers each week. In addition, your flyer
whatever might be blocking you from
remains on the TruckeeChamber.com
receiving Truckee Weekly.
website for one week – offering more
For more information, please contact
exposure for your message. Almost
Patricia Barrett at [email protected]
1,400 unique visitors head to
or call 530-587-8808.
TruckeeChamber.com every month – and
[ Truckee
Weekly ]
Every Wednesday
Your e-news resource to news, events & promos in
our community.
Are you getting it in your e-mail in-box?
If not, please contact Patricia Barrett at
[email protected] or call 530-587-8808
Startup Weekend Tahoe March 7 - 9
Startup Weekend is a global
viable. On average, half of Startup Weekend’s attendees have
network of passionate leaders
technical or design backgrounds, the other half have business
and entrepreneurs on a mission
backgrounds.
to inspire, educate, and empower
Beginning with open mic pitches on Friday, attendees bring
individuals, teams and
their best ideas and inspire others to join their team. Over
communities. Startup Weekend
Saturday and Sunday teams focus on customer development,
Tahoe will take place this March
validating their ideas, practicing LEAN Startup Methodologies
7-9, 2014 in Truckee.
and building a minimal viable product. On Sunday evening teams
Startup Weekends are 54hour events where developers,
designers, marketers, product
managers and startup enthusiasts
demo their prototypes and receive valuable feedback from a
panel of experts.
To learn more and to watch a video that describes Startup
Weekend in 15 minutes, visit http://tahoe.startupweekend.org. To
come together to share ideas, form teams, build products, and
stay up-to-date as plans develop, check in on Facebook at
launch startups.
Startup Weekend Tahoe or join the Thrive Tahoe group on
A hands-on experience, entrepreneurs and aspiring
LinkedIn.
entrepreneurs can find out in one weekend if startup ideas are
[ 6 ] Winter 2014 • TruckeeTracks
TruckeeChamber.com • Truckee.com
Public Tours of HGTV® Dream Home 2014 at Schaffer’s Mill
Begin January 9th
one-hour show. The network will then
estate development firm specializing in
give the home away to one lucky winner
the creation of beautiful, family-oriented
through its HGTV Dream Home 2014
communities.
Giveaway.
For more information on Schaffer’s
The HGTV Dream Home 2014 was
Mill or HGTV Dream Home 2014 tours,
designed by Truckee-based Ward-Young
visit www.schaffersmill.com. For more
Architects and was built by Tanamera
information on the HGTV Dream Home
Builders. Blending traditional and
2014, visit www.hgtv.com/dream-home.
contemporary forms, the home is
designed with two wings: a living wing
and a bedroom wing with large expanses
Tours of the beautiful HGTV Dream Home
of glass and sliding door systems to
2014 at Schaffer’s Mill begin Thursday,
create transparent and direct connection
January 9th and continue every Thursday-
between indoors and outdoors.
Sunday from 10am to 4pm through
About Tahoe Forest Health
System Foundation
Tahoe Forest Health System
Past locations for the HGTV Dream
Foundation is the philanthropic incubator
February 16th. Tickets to tour the home
Home include Kiawah Island, South
for innovative and creative advancement
are $20 each and available online at
Carolina in 2013, Park City, Utah in 2012,
of Tahoe Forest Health System. Funds
www.schaffersmill.com/hgtvdreamhome.
Stowe, Vermont in 2011 and Sandia Park,
from ticket sales will support the
All proceeds from tour ticket sales will
New Mexico in 2010. The 2013 HGTV
Wellness Neighborhood programs and
benefit the Tahoe Forest Health System
Dream Home Giveaway drew over 77
their mission to fund community
Foundation.
million entries, with the grand prize of a
initiatives. The Wellness Neighborhood
Kiawah Island HGTV Dream Home, a
programs reflect their partnerships with
homesite gated community and private
brand-new GMC Acadia Denali and
community based organizations. Their
club, was chosen by HGTV as the location
$500,000 cash.
goals are to increase access to health
Schaffer’s Mill, a 475-acre, 400-
for the HGTV Dream Home 2014 this past
New Martis Partners acquired the
care services, strengthen our ability to
summer. HGTV built and decorated the
former Timilick property in January 2011
focus on important health care issues,
beautiful 3,200-plus square foot cabin at
and immediately set about to rebrand
and to optimize our community's health.
Schaffer’s Mill. The Dream Home was
and reposition the community. New
revealed on HGTV on January 1st during a
Martis Partners is a Dallas-based real
Truckee
Locals
Showcased
Several Truckee locals were highlighted in the
Adventures. In addition, the team at Switchback
one-hour show promoting the Truckee Tahoe
Public Relations + Marketing, worked on the
region and the home including: Jenny Kendrick,
Chamber’s behalf to set up interviews and assist
Tahoe Donner; Andy & Alicia Barr, FiftyFifty
the production crew in locating and shooting
Brewing Company; Alanna Hughes, Riverside
iconic images of Truckee.
Studios; Rob Curtis, Cake Tahoe; Galen Gifford,
Local artists with some of their creations on
Big Truck Hats; Robin McElroy, Tahoe Adven-
display in the home include Carole Sesko and
ture Company; and Jesse Desens, North Tahoe
Carmel Gallery.
Free Private
Business Consulting
Sessions Available
MAKE AN APPOINTMENT TODAY
TO START PUTTING TOGETHER YOUR PLANS FOR 2014!
No-cost one-on-one consulting and
low-cost training to new and existing businesses.
The Small Business Development Center assists existing businesses be
competitive in a complex marketplace and helps new entrepreneurs
realize their dream of business ownership.
For more information or to schedule an appointment,
call (877) 853-9093
TruckeeChamber.com • Truckee.com
Winter 2014 • TruckeeTracks
[7]
New Members
(continued from page 2)
and more.” Alison was Chase Interna-
nesses with their health insurance and em-
tional’s Realtor of the Year in 2011 and
2012, selling over $120 million in Truckee-
ployee benefit needs.
Tahoe real estate since 2009 and $38
million in 2013.
Contact Cheryl to learn more at (530)
584-4105 or by email at
throughout the design process and a constructed project that provides timeless
function and meaning for the users, while
[email protected].
protecting local habitat and natural systems.
marketing and selling property creates a
deep client partnership, consistently deliv-
Martis Valley Communications
Patrick J. McEnany, Registered Landscape Architect and President of MPLA
Lisa Kreuger of Martis Valley Communica-
Inc., has over ten years professional experi-
ering the highest price point and a rewarding experience. For clients purchasing
tions has worked in the non-profit, venture
capital, private equity and the software
ence with seven years in the Lake Tahoe
region.
property, Alison offers in-depth market
industry for over 23 years. Lisa brings a
unique combination of marketing, commu-
The Elder Group’s approach to listing,
knowledge.
The Elder business philosophy is
MPLA Inc. prides itself on being avail-
nications, operations, strategic events,
able to clients as they understand the investment and commitment their clients
grounded in community involvement. Alison serves on Tahoe Forest Hospital Dis-
public relations, investor relations and finance expertise to her work.
make for their projects. To effectively communicate proposed designs with cli-
trict’s Cancer Advisory & Orthopedic Advi-
Lisa has managed product launches,
produced collateral, developed program
ents, they utilize a combination of hand
initiatives from concept to implementation
tic 3D digital models that allows the client
Board Member. The Elders support non-
for Fortune 500 Companies. Recently she
restructured an organization resulting in a
to fly-through the proposed design to better visualize the final outcome.
profit organizations focused on the environment and community services.
40% increase during a down economy.
As a strong communicator, Lisa is suc-
Visit www.mpla-inc.com to learn more,
or contact them by phone at 530-414-
Alison’s husband, Desmond, owns the
branch of Pacific Mortgage Consultants.
Their children are Sugar Bowl Academy
athletes and also community minded!
cessful in creating partnerships with private entities, local and public agencies to
ensure specific strategic goals of a project
8926.
are met. She categorizes her services under three headings: Connect-Captivate-
SBS Media House was founded by Evan
Buzzell and Scott Thompson in the summer of 2011 when they ventured to New
sory Councils, Best of Tahoe Chef’s Committee, TTUSD’s Master Planning Committee and is an Excellence in Education
Greenwood Homes
Greenwood Homes has offices in both
Lake Tahoe and Hawaii and is licensed in
California, Nevada and Hawaii. Their goal is
to create a home that will serve and inspire
for generations. Over the last decade, they
have completed unique residential projects
in Nevada, California and Hawaii while
growing an honest, competitive, clientbased business. For them, building a home
is a work of art and they take pride in collaborating with the owner, architect, and
designer throughout each phase of the
project.
Greenwood Homes offers services including, custom home building, remodel
and renovation, and pre-construction
budget/timeline development.
To learn more about Greenwood
Homes contact them at 775-831-0188 and
visit their website at greenwoodhomes.com.
Lombardi Insurance Solutions
Cheryl Lombardi, owner/principal with
Lombardi Insurance Solutions, is a Covered
California Licensed Insurance Agent and
certified Employee Benefits Specialist.
With offices in Truckee and Novato, Cheryl
is available to assist individuals and busi-
[ 8 ] Winter 2014 • TruckeeTracks
Motivate.
To learn more about Lisa and how she
can help your business, visit martisvalleycommunications.com.
Mountain Valley Meats
Owners Brandon Uresky and Jess Curtis
and computer renderings along with realis-
SBS Media House
Zealand to shoot a six-episode snowboarding documentary.
SBS Media House has directed awardwinning music videos, commercials, press
kits, product demos, and even branded a
TV station. At the core of SBS Media
met while working at Alpine Meadows and
always shared a passion for food. After
attending the Oregon Culinary Institute in
Portland and California Culinary Academy
in San Francisco respectively, they were
reunited with a passion for meat
and cooking and came up with a concept
for a shop with fresh and local products.
You will find meats, cheeses, specialty
items and sauces and grab-and-go items
such as sandwiches, soups and salads. They will be offering catering services
including small bit appetizers, BBQ meats,
sides and can cook on-site or drop-off.
Stop by Mountain Valley Meats located
at The Rock at 11209 Brockway Road, Suite
101 or call them at 530-401-0060.
House lies a passion for storytelling and
near-life experiences. They create to inspire their viewers to go out of their com-
MPLA Inc.
What happens when dog lovers purchase
the local Scraps Pet Store? A passion to
have each person who comes into Scraps
feel like the only customer. New owners
MPLA Inc. is a professional landscape architecture and urban/regional planning
firm. They are dedicated to creating
a positive experience for their clients
fort zone and seek out new goals.
Since moving to Truckee, they have
begun working with vacation property
management companies to produce videos that can be used on a daily basis to
generate new bookings and create a competitive advantage for their clients. They
recently shot local musician Richard Blair’s
“Streets of Truckee” dinner performance at
Cottonwood.
To see some of their work and learn
more about SBS Media, visit sbsmediahouse.com.
Scraps Pet Store
See New Members, page 10
TruckeeChamber.com • Truckee.com
Family Resource
Center of Truckee
Hires New
Executive
Director
The Family Resource
Center of Truckee
(FRCoT) has hired
Nicole Todd Bailey
as their new
Executive Director.
Nicole brings a wide
range of leadership
and intercultural
experience spanning from the Peace Corps
Understanding TOT Uses and
Collection Requirements
The Transient Occupancy Tax (aka TOT or
bed tax), is one of the Town of Truckee’s
largest sources of General Fund revenue,
and it helps pay for many programs and
services. TOT is a 10% tax added to the
rental fee and other eligible charges on a
guest bill and applies to any visitor stay in
a hotel, house or rented room for 30
consecutive days or less. Property owners
and commercial operators are required by
law to collect the tax and submit it to the
Town quarterly. Registering is simple and
visitors are encouraged to look for the TOT
certificate and patronize only TOTcompliant establishments.
to Apple, Inc. She currently serves as a
Board member for Child Family Health
International in San Francisco, and has
most recently been providing
organizational consulting services to
corporate and non-profit clients in the Bay
Area.
“I am incredibly honored to take on this
Benefits TOT revenue helps to fund:
• Trail Building and Bike Paths
• Welcome Center & Marketing
• River Revitalization
• Signs and Sidewalks
• Pedestrian Cross Walks
• Emergency Services
leadership role for the Family Resource
• Benches and Lighting
Center of Truckee and commit my
• Snow Removal
experience and skills to the ongoing
• Road Repair
success of the organization. Throughout
the hiring process, I have been
continuously impressed by the health of
the organization, the strength of the staff,
and the commitment of the Board in
Who must register?
Any owner of a private residence who
rents out or intends to rent out all or part
of the property to visitors, friends or locals
for lodging or sleeping on a short-term
basis (30 consecutive days or less). As well
as any hospitality business, including but
not limited to hotels, motels, inns, guest
houses and bed-and-breakfasts.
Properties can be registered online at
www.townoftruckee.com/tot or by
mail. Once registered, owners will receive
a Registration Certificate that must be
posted in a visible place on the premises. If
you intend to rent out multiple properties,
you will need to complete a separate
registration for each address.
Homeowners who are currently shortterm renting part or all of their homes
will be granted amnesty from TOT late
fees and non-compliance penalties for
2013 rental income if registered by
March 31, 2014. The Town is making
active enforcement of the TOT a priority in
2014. Periodic sweeps of online rental
advertising will be made to identify
unregistered properties, and visitors will be
encouraged to report noncompliant
operators. Registering properties now can
help homeowners save on penalties later.
Audits begin 12/2013.
Get registered. Avoid penalties.
To find out more go
to www.townoftruckee/tot
ensuring the quality of services provided
by the FRCoT in the community of
Truckee.”
Since its inception in 2001, the Family
Resource Center of Truckee (FRCoT) has
Potential Sales Tax for Trails
Construction and Maintenance
been a primary point-of-contact for
families seeking to improve their lives. The
Truckee Town Council is considering a ¼
mission of the agency is to promote social
cent sales tax ballot measure to fund the
Bucar, Associate Engineer, at 530-582-
and economic success in our community
construction and maintenance of trails
2932 or e-mail [email protected]
by providing education, mobilizing
within the Town. The polling results
resources and advocating for change.
indicate approximately two-thirds of
potential Truckee voters would support a
trails tax measure.
Town staff is reaching out to potential
stakeholders and the business community
to provide information regarding the
TruckeeChamber.com • Truckee.com
For more information, contact Becky
Your Feedback Is Important!
Business owners and stakeholders are encouraged to attend an upcoming Town Hall
meeting to learn more about the potential
ballot measure.
potential sales tax ballot measure. Town
TOWN HALL MEETING
staff will be reporting the results of this
Tuesday, January 7, 2014 • 5:30pm
outreach effort at the January 14, 2014
Truckee Town Hall
Town Council meeting.
10183 Truckee Airport Road
Winter 2014 • TruckeeTracks
[9]
New Members
Gerald and Arlene Morero love their four-
(continued from page 8)
Stop by their shop in Brickelltown
specialize in industrial ware wash and
legged customers with extra hugs and a
little treat.
located at 10382 Donner Pass Road.
laundry equipment sales and service.
Scraps Pet Store strives to bring the
most up-to-date foods and treats to
Spice Restaurant
Truckee. All of their food and treats are
of The Pour House, recently opened a new
Indian influenced restaurant called Spice.
ago, Tahoe Supply has been on the forefront of environmentally-responsible
cleaning technologies and has the exper-
made in the USA and Canada. Scraps Pet
Store will continue to give you all the
great products you are accustomed to
with some added services including delivery service.
They are motivated to be the friendliest, most knowledgeable and competitive
pet supply store in the Truckee-Tahoe
area. Stop in to visit them at 12030 Donner Pass Road, Suite #1, check them out
Since their beginning over 30 years
Christa Finn and Dean Schaecher, owners
Spice features tasty inexpensive Indian
cuisine with sauces, chutneys, breads for
retail sale as well. Truckee's new adventure in tasty food offering - Naan, Samosa,
Roti, Vindaloo, Pakora, Tikka Masala attempts to use locally sourced ingredients
when available.
Stop in and try Spice at 11421 Deerfield
tise and the products to deliver the best
environmental solutions for your cleaning
needs.
Visit Tahoe Supply Company at the
Pioneer Center at 10939-A Industrial Way
or give them a call at 530-587-8658.
Terra Firma Fitness, Massage & Yoga
Terra Firma fitness specializes in massage,
on Facebook at Facebook.com/eatscraps,
Drive in the SaveMart Center. Be sure to
visit their website spicetruckee.com for
and personal and group fitness training
and yoga. Owner Amy Renn blends her
or give them a call at 530-582-5044.
more information.
SDBX Studio
passion for the outdoors and drive for
peak athleticism with sound exercise tech-
Tahoe Oil & Spice
SDBX Studio is an award-winning, interactive design firm, located at 850 North
Lake Boulevard, Suite 19 in Tahoe City.
Tahoe Oil & Spice specializes in premium
and flavored olive oils and balsamic vinegars. They have more than 50 flavors to
niques that will inspire and motivate you.
Inspired by her love of the outdoors and
its relationship to fitness Amy started
This design team will make your business
stand up to the competition on the Inter-
choose from and everything in their store
is available for tasting. One of their knowledgeable associates will mix a couple of
their favorites to get you going. They will
then give you a list of their most common
pairings, but encourage you to experi-
net, putting you on a level playing field
regardless of your company’s size.
From designing a simple logo to creating comprehensive Internet marketing
campaigns SDBX can help you with web
design, development, integrated online
marketing strategies, and search engine
optimization (SEO). Since March of 2001,
the creatives at SDBX Studio, composed
ment!
They also carry other gourmet food
items, which may be tasted as well, includ-
Terra Firma Fitness in 2004.
A fitness and healthy living advocate,
Amy has a Masters degree in Kinesiology,
is a certified personal trainer and yoga
instructor and a licensed massage therapist since 1999. Amy has completed the
TRX teacher training, Outdoor Action
Fitness certification and other supporting
continuing education classes to keep her
ing honey, jams, spreads, spices and rubs,
pasta and pasta sauces.
practice fresh and progressive.
To learn more about private, group
yoga and fitness classes, chair massage
of designers, technologists and strategists, have provided their expertise to
Their store is located in heart of historic downtown Truckee in the Flying A
for events, in-home/outcall massages
contact Amy directly at 209-662-4146 or
clients both locally and internationally.
To learn more, visit their website at
sdbxstudio.com or contact them directly
at 530-583-8822.
building. For more information or to join
The Club to earn points for product rewards, receive e-mails about the latest
flavors, member specials and coupons,
visit tahoeoilandspice.com or call 530550-8857.
visit her website at terrafirmafitness.com.
Specialty Beads
Specialty Beads is a charming store in
downtown Truckee that features an amazing collection of extraordinary beads and
findings. They also offer their own line of
jewelry, feature exceptional beads and
ribbons from Italy, and have collected the
most beautiful glass beads, findings and
pendants from around the world.
They are eager to help you enter the
world of jewelry making and provide
beautiful examples for you to emulate. An
important part of their business is their
website spealtybeads.com, where you can
purchase some of their 4000 items and
get inspiration to be creative and make
high quality jewelry.
[ 10 ] Winter 2014 • TruckeeTracks
Tahoe Supply Company
Tahoe Supply Company is dedicated to
providing the finest in janitorial, paper
products, liners, cleaning products and
unsurpassed quality in customer service.
Serving the Truckee, Northern Nevada
and Lake Tahoe communities since 1980,
they are active participants in many area
organizations.
Their staff is highly qualified to provide you with insight into the correct
products or equipment to do the job right
the first time. In addition to the quality
janitorial products they stock, they also
Truckee River RV Park
Walt and Tammy Inis are the new owners
of the Truckee River RV Park located off
Hirschdale Drive, just steps away from the
beautiful Truckee River along Interstate
80. The Truckee River RV Park offers full
hook-up (water, sewer, electric) with an
on-site general store, deli, gas station,
propane sales, shower, and laundry facilities.
Open year-round, Truckee River RV
Park offers campsites in addition to RV
parking with rates ranging from $20 per
night for camping; $35 per night for RV’s;
to weekly rates of $200. Pets are welcome free of charge (limit two).
To make a reservation or learn more,
visit truckeeriverrv.com or contact them
at 530-448-4650.
TruckeeChamber.com • Truckee.com
New Food and Beverage Staff at Tahoe Donner
Michael J.
Peters,
previously the
manager of The
Lodge
Restaurant &
Pub at Tahoe
Donner, was
recently
promoted to
food and
beverage director. Peters brings more
than 29 years of restaurant experience to
this position.
Originally from the Northern VirginiaWashington D.C. area, Peters’ introduction
into the business was with the Bennigan’s
Restaurant Corporation. After a number of
years at different restaurants throughout
Washington D.C. and Virginia, he took a
job with The Chart House Restaurant Co.
in Alexandria, Virginia.
After developing a love for winter
sports, he decided to relocate to the
Tahoe area. He moved to the area in 1998
and took a job with TS Enterprises at their
Tahoe City restaurant Jake’s on the Lake.
In 2005 he joined the PlumpJack
Restaurant Group in Squaw Valley.
Peters has been with Tahoe Donner
since 2008. He has overseen operations at
The Lodge Restaurant & Pub, Pizza on the
Hill, and the golf course, and helped open
the Marco Polo Grill at the Trout Creek
Rec Center. He has regularly consulted on
the Cross Country Center, Downhill Ski
Area and Tahoe Donner Marina food and
beverage operations. Additionally, he has
been involved with many association
events.
Over the past five years, Peters has
been instrumental in evolving and molding
The Lodge into the restaurant it is today,
serving fantastic food at great prices and
upholding an excellent level of service.
Christen Holland Named New General
manager at The Lodge Restaurant &
Pub
Christen Holland will assume the position
of restaurant general manager of The
Lodge Restaurant & Pub. She comes to
Tahoe Donner
with a great deal
of local
experience and
13 years in the
restaurant and
hospitality
industry.
Holland has
managed some
well-established
local restaurants such as Moody’s Bistro
Bar & Beats, Bar of America, Mikuni’s
Sushi, Balboa Café in Squaw Valley and
High Sierra Grill. She also has eight years
of catering and large event experience
through her work with Merrily Wed where
she was involved in the design and
coordination of events ranging from
$35,000 to $175,000. During her
managing tenure she was responsible for
accounting, human resources, event
coordination, creating and incorporating
training programs, menu development
and overseeing all restaurant operations.
Truckee Sports Exchange Under New Ownership
The Sports
Exchange, a
fixture of
Truckee’s West
River Street
landscape and
leading sporting
goods store in
the region was
recently sold to
longtime
manager Rob Cavallo.
Cavallo has played a key role in the
growth of Truckee Sports Exchange over
the past eight years as an employee and
manager. He has spearheaded many
significant improvements to provide locals
and visitors with the best possible
shopping experience in the TruckeeTahoe area.
Cavallo and his wife began dreaming
about buying the business several years
ago. “We always talked about how great it
would be to own a business together,
TruckeeChamber.com • Truckee.com
especially a business that is based on
sports that we are both passionate
about,” said Cavallo. Earlier this year the
couple teamed up with business partner
Brian Murphy and approached the
previous owner Brent Cutler to make their
dream a reality.
A California native and self-proclaimed
ex ski-bum, Cavallo grew up skiing on the
Squaw Valley freestyle team and attended
the University of Nevada Reno so that he
could be close to Tahoe’s mountains.
Cavallo is thrilled to take the helm of a
business that has been a part of the
community for more than 20 years. “I am
excited about this next chapter for the
Sports Exchange. I love working in the
Truckee-Tahoe community and in the ski
industry. I honestly feel so lucky to have
this opportunity and I am ready to take
the shop to the next level,” said Cavallo.
The new owners and the entire Sports
Exchange staff are looking forward to
hosting a grand re-opening event to
celebrate the milestone in the near future.
The Truckee Sports Exchange
specializes in new and used sales, rentals
and servicing of sporting equipment for
mountain sports including alpine skiing,
telemark skiing, rock climbing, crosscountry skiing, backcountry touring,
camping, kayaking and stand up paddle
boarding. The Truckee Sports Exchange is
home to a newly renovated and state-ofthe-art tuning shop, featuring
Wintersteiger tuning equipment and
certified technicians. The knowledgeable
staff is proud to outfit Truckee’s locals
and visitors for all of their outdoor
adventures. Located at 10095 West River
Street, the store is also home to an indoor
bouldering gym, Cyclepaths, and Tahoe
Mountain Guides.
For additional information, visit
www.truckeesportsexchange.com or call
530-582-4510.
Winter 2014 • TruckeeTracks
[ 11 ]
American Cancer
Society Announces
Chair for Relay
For Life of
Truckee-Tahoe
CATT Announces Annual Award Winners
The Contractors Association of Truckee Tahoe (CATT) recently announced the winners
of the 2013 CATT Annual Awards Competition. The winners were nominated by fellow
members for superior craftsmanship, excellent customer service, innovative design,
devotion to CATT and community, or other outstanding characteristics. A total of 16
nominations were made in five “project” categories and a three-person panel of
independent judges from Reno and the Sacramento area selected the project winners
The 8th annual American Cancer Society’s
Relay For Life of Truckee-Tahoe will be
held July 19-20 at the Truckee High School
fields. The new 2014 Relay Chair Lisa
Cederbaum is an Oncology nurse having
practiced many years at Memorial Sloan
Kettering Cancer Center in New York City
where she worked with leukemia,
lymphoma and lung cancer patients. She
relocated to Truckee to enjoy skiing and is
and 40 nominations were made in six “individual achievement” categories and those
winners were chosen by CATT members.
WINNERS ARE:
Public Works Project of the
Year: L+P DesignWorks,
Gene Upshaw Memorial Tahoe
Forest Cancer Center
Sustainable Building Methods
Project of the Year: Heller
Construction, Timber Ridge,
Truckee
an Oncology nurse at St. Mary’s Hospital.
The 2013 Truckee-Tahoe Relay was a
huge success with 23 teams honoring 90
survivors and 1,000 luminary bags lining
Commercial Project of the
Year: Mt. Lincoln Construction,
Tahoe Donner Lodge
Expansion
Residential Remodel Project of
the Year: Elise Fett &
Associates, Crystal Bay
Professional of the Year:
Marylee Glace, The Office
BOSS
Residential Project of the
Year: Mt. Lincoln Construction,
Sugar Bowl
Supplier/Vendor of the Year:
Ryan Swenson, Simpson
Strong-Tie
New Member of the Year:
Gordon Cross, Lake Tahoe
Designs
Sub-Contractor of the Year:
Gary Crosswhite, Meridian
Concrete
Volunteer of the Year: Aaron
Griggs, Griggs Custom Homes
Builder of the Year: Paul
Griggs, Griggs Custom Homes
the track in memory/honoring those that
battled cancer. Monies raised from Relay,
Purple Party, RibFest & BBQ and numerous
fundraisers throughout the year help
provide much needed services for cancer
Helping Every Student Believe They
Can Attend College
patients and their families, and research,
advocacy, support, transportation and
scholarships. One of this year’s fundraisers,
the Truckee Father’s Day RibFest & BBQ,
will be held on June 15 at Tri Counties Bank
Plaza.
Those interested in participating in
Relay For Life can contact Lisa
Cederbaum at 646-765-5529 or
[email protected]. For more
information about Relay, visit
relayforlife.org or find the event on
Facebook at Relay For Life - Truckee
Tahoe.
Please share 800-ACS-2345 and the
website cancer.org with anyone facing
cancer in need of assistance.
[ 12 ] Winter 2014 • TruckeeTracks
By Emily Wexler, Executive Director, Learning Bridge of the Sierra
Our goal at the Learning Bridge of the
Sierra is to make sure that all students are
educated about the college admission
job it was to explain the post high school
options for work and educational programs.
Since 2005, school districts are no
process. When I started this business, I ran
into Jose, a senior who I had tutored in
chemistry the year before. Jose was a very
bright student so I asked him what colleges
he was planning to apply to. “College?
You’re kidding right?” No, I wasn’t
kidding. I asked what his SAT scores were
like, hoping to prove to him that he could
get in. He didn’t know what the SAT
was. He didn’t know that you had to take a
college entrance exam to go to college. He
didn’t know that the SAT would be free for
him and that applying to college would also
longer required to fulfill the Tenth Grade
Pupil Progress Review and Counseling
Program in order to get funding. For a kid
like Jose, this lack of information is
crippling.
At the Learning Bridge of the Sierra, we
are working to ensure that at multiple
points during a student’s career, students
and their families are educated in the
requirements for admission and the
availability of financial aid to attend
institutions of higher education. Our lowincome students receive financial
be free.
In 1983, California added the “Tenth
Grade Pupil Progress Review and
Counseling Program” as a requirement for
school district to receive certain funds to
the education code. This program ensured
that by age 16 or the end of tenth grade,
each student met with a counselor whose
assistance with up to six college
applications and any related testing or
registration requirements, thus removing a
significant barrier to entry.
For more information about the
Learning Bridge, http://
learningbridgeofthesierra.wordpress.com/
TruckeeChamber.com • Truckee.com
A 10th Grade English Class Helps Save The Bookshelf and
Learns Life Lessons
and update individual or shared writing
new programming in order to (1) keep the
products, taking advantage of
store running and (2) establish fun
technology’s capacity to link to other
literacy-based programs for youth and a
information and to display information
safe, sober after-school program. At the
flexibly and dynamically."
rally, students surveyed to assess why
Strecker explained that the project
each patron came to The Bookshelf and
culminated in an informative/explanatory
broke down the efficacy of each crew's
writing piece starting with posing
platform of communication.
hypotheses, creating an experiment,
That effort resulted in a record-
gathering data, and assessing the
breaking sales day for The Bookshelf, who
outcome.
recorded more than 900 items sold -mostly books.
“Students were
encouraged to imagine their
Owner Debbie Lane
favorite local business or
Photo: Margaret Moran / [email protected] | Sierra Sun
organization going under
“How does technology influence our
community?” That’s the guiding question
and to address how they
for a class project that Krista Strecker’s
would go about saving it.
10th grade English class at Truckee High
From those ideas, they
School undertook to determine if they
could help The Bookshelf stay in business.
came up with 13 crews to
After 21 years in business, Truckee’s
work with different social
only locally owned bookstore, The
Bookshelf, is in danger of closing. Last
media and news outlets.”
year due to high rent costs, The Bookshelf
According to Strecker “The ultimate
goal of this project was to teach students
how to overcome their fear, find their own
agency for change and to experience the
power of service learning. But it was also
about showing them how writing is
applicable, how self-presentation is all
about knowing your audience and being
prepared, and how every project in life is
not going to have perfectly outlined steps
provided by a teacher or a boss. Life is
messy, obstacles surface every day, and
those who are most successful encounter
the obstacles and find creative ways to
tack in another direction, or otherwise find
flexible solutions to their problems.”
moved from the Gateway Safeway
The crews designed promotional stickers,
Shopping Center to Westgate Shopping
created Facebook and Instagram pages,
project was an amazing experience
Center (near Wild Cherries), which
worked with local radio stations and
because it taught me many things. I had
receives much less foot traffic. That
newspapers, gathered items for auction
never done anything like this and it was all
combined with an increase in online book
from local businesses, and even called and
new to me. It was very unique to be able
sales and e-books has threatened The
went door-to-door visiting members of
to help out the local community and come
Bookshelf’s ability to operate in the black.
the community to let them know about
together and support one cause. In this
“If the community isn’t willing to support
The Bookshelf’s danger of closing.
project I learned how to work as a team
us, we’re done, unfortunately,” says owner
Debbie Lane.
Students threw a rally on November
As student Ethan Gott put it “This
and how to become a leader. This project
23 to encourage as many Truckee
really benefited me because I feel like I
residents as possible to come in and buy a
have contributed to this community
several Common Core Standards -- one of
book in order to support the development
enough to finally be a part of it since I
which asked students to "use technology,
of community and youth literacy
recently moved here.”
including the Internet, to produce, publish,
programs in the store and help to use this
The project was aimed at addressing
TruckeeChamber.com • Truckee.com
Winter 2014 • TruckeeTracks
[ 13 ]
Turtleneck Tuesday Skate Nights at Northstar Partners
with Non-Profits
provides meaningful opportunities for
people with disabilities to develop
physically, mentally and emotionally
through their programs.
In February, the non-profit partner
will be the Tahoe Truckee Community
Foundation (TTCF). TTCF has been
building philanthropy in North Tahoe
through its work with donors, nonprofits
and communities for more than a decade.
Individuals, families, businesses, and
Lace up your skates, put on your best
recreation programs as a vehicle in the
organizations create charitable funds that
retro skate outfit and get your groove on
development of a positive self-image and
help meet the challenges of the region.
in the Village at Northstar for Turtleneck
an achieving attitude for people with
Today, the Foundation’s assets of $15
Tuesdays Skate Nights. Enjoy your
disabilities. They serve all ages with
million are held in stewardship for more
favorite music from your favorite artists
disabilities including: paraplegia,
than 3,000 donors. Tahoe Truckee
from the 70’s and 80’s on Tuesdays from
quadriplegia, limb loss, cerebral palsy,
Community Foundation grants impact the
6:00 p.m. to 9:00 p.m. Ice skating games,
multiple sclerosis, spina bifida, muscular
life of every full time resident, part time
prizes, and complementary face painting
dystrophy, stroke and head injury. Sensory
resident, and visitor to our community.
will all add to the fun of these nights.
disabilities like hearing and vision loss.
They make grants in the areas of: arts and
Also intellectual disabilities like ADHA,
culture; education and youth
collaborate with two local nonprofits. For
autism, and Down Syndrome. Their winter
development; environment, conservation,
one month, each non-profit will receive
programs include adaptive ski and
and animal welfare; health and human
20% of skate rental sales.
snowsports lessons; summer programs
services. Since opening their doors in
include adaptive waterskiing, paddle
1998, TTCF has awarded over
will be Disabled Sports USA Far West, a
sports, 4-wheel drive adventures,
$10,000,000 in grants and scholarships.
local non-profit that provides sports and
campouts and cycling. Disabled Sports
New this year, Northstar will
In January, the non-profit partner
Beer Tasting to Benefit the Truckee Bike Park
On Friday, February 21st, New Moon
will break ground in May and is expected
Note: The
Natural Foods in Truckee will host a beer
to cost $60-$80K. Built by dedicated
Truckee Bike
tasting with proceeds benefitting the
volunteers and the support of the
Park Project was
Truckee Bike Park. New Belgium Brewing
community, the Truckee Bike Park relies
recognized for
will host the tasting from 5:00 to 8:00
on fundraisers, grants, and sponsors to
their efforts as
p.m. with a variety of seasonal beers. A
help fund the park’s developments.
the winner of this
$10 donation is requested, which will go
Located at the River View Sports Park,
year’s
directly to support the Phase 3 build of
the bike park is free to use and open to
Revitalization
the Truckee Bike Park.
the public during daylight hours when the
Award-Small
ground is clear of snow. Stay up-to-date
Business at the
include cross-country trails, flow trails, a
with park developments and events by
Annual Chamber
dual slalom, and a progressive drop zone.
following the Truckee Bike Park Project
Awards Dinner.
This new phase will expand the park by
Facebook page.
Phase 3 of the Truckee Bike Park will
over an acre, doubling the size. This phase
[ 14 ] Winter 2014 • TruckeeTracks
TruckeeChamber.com • Truckee.com
Civil Air Patrol Open House &
Orientation
Tahoe Trips and
Trails Offers
Snowshoe Hikes
Sensory Snowshoe Hikes - Engage your
senses while exploring nature away from
the crowds. On invigorating snowshoe
hikes immersed in the great outdoors.
Tahoe Trips will provide snowshoes, poles
and knowledgeable guides. Mother Nature
will provide the crisp clean air, sparkling
Do you have an interest in airplanes,
search and rescue, or youth aviation
programs for ages 12-18? If so, then you’ll
• Performs aerial reconnaissance for
homeland security.
• Consists of more than 8,000 aircrew
want to come to the Civil Air Patrol Open
members and 32,000 emergency
House & Orientation on Saturday January
responders trained to FEMA standards.
11th from 10:00 a.m. to noon at the Truckee
• Offers opportunities for members to
Airport. The event will show the Cessna
serve communities, participate in
182, discuss search and rescue operations
leadership development, and acquire new
for Truckee and Lake Tahoe, and provide
skills that benefit personal and
information about the Cadet Program for
professional growth.
ages 12-18.
• Operates one of the largest fleets of
diamond snow, and adventure in a winter
wonderland. Memorable sights, sounds and
scents. Cost is $80 per person and
includes a hot breakfast, snacks and hot
beverages. 8:30 a.m. to noon, Saturdays
through March.
Endurance Snowshoe Hike - Start your
day with a full hot buffet breakfast at Stella
restaurant before heading to Donner
Summit. As you hike through a winter
wonderland scene, your guides will share
Nationwide, the Civil Air Patrol:
single-engine piston aircraft in the world
• Conducts 90 percent of inland search
the history of the area around Donner
and flies more than 100,000 hours
Pass, the final high pass in the pioneers’
annually.
journey west of the Rockies and challenge
and rescue in the U.S. as tasked by the Air
Force Rescue Coordination Center
For more information or to RSVP to
attend, e-mail [email protected]
your sense of adventure and achievement.
Cost is $80 per person and includes
breakfast, handcrafted snacks, hot
beverages and knowledgeable guide. 8:30
Sierra College Insights Schedule
of Events
a.m. to noon, Saturdays through March.
For more information or to make
reservations, visit www.tahoetrips.com or
call 530-587-2251.
The evening begins at 6:30 p.m. with
refreshments and socializing, with
program beginning at 7:00 p.m.
February 7: “Three million dollars for
30 seconds: Are Super Bowl ads worth
it?” with Kurt Heisinger, CPA, MBA
March 14: “Positive Psychology:
Unlocking the secrets to optimal wellSierra College Insights taps campus
faculty and other experts across diverse
being” with Christopher Old, LMFT
April 11: “Dance – The use of
disciplines to share fascinating topics with
movement in the praise of the divine”
the community. Interactive presentations
with Jennie Pitts-Knipe
take place September-November and
May 9: “On Ugly Ducklings and Cross
January-May on the Sierra College,
Eyed Hens: Living in the Gender Fringe”
Tahoe-Truckee campus at 11001 College
with Kim Bateman, Ph.D.
Trail. There is no charge to attend.
For more information, visit
sierracollege.edu/tt. To RSVP, call 530550-2290.
TruckeeChamber.com • Truckee.com
Winter 2014 • TruckeeTracks
[ 15 ]
PRSRT STD
U.S. POSTAGE
PA I D
Change Service Requested
KINGS BEACH, CA
PERMIT #1
10065 Donner Pass Road
Truckee, CA 96161
530-587-8808
truckee.com
truckeechamber.com
Single Use Plastic Bag Ban Approved
In an unanimous vote on November 25th, the Truckee Town
Merchants must indicate the number of recyclable paper carry
Council approved an ordinance aimed at reducing the
out bags provided and the total amount charged for the bags on
consumption of single-use carry out bags in all stores within
customer receipts.
Truckee. Effective June 1, 2014, all plastic single-use carryout
This ordinance effects bags provided at check-out and does
bags are prohibited from distribution, recyclable paper bags may
not include bags for product packaging or bags used for produce
be provided to customers for a minimum charge of 10 cents per
or bulk items.
bag. The 10 cent charge will not be subject to sales tax and will
be kept by the merchant.
Helpful tips for Retailers
Be a bag ban advocate - stop purchasing single-use carryout
What stores are affected by the ordinance?
bags immediately so that any plastic bag stock is used prior to
This ordinance effects all retail establishments located or doing
June 1st. Carefully manage single-use bag inventory this ski
business within the geographical area of Truckee. Due to health
season.
code regulations, restaurants providing carry out food service are
Start advising your staff of the upcoming changes. Train staff
currently exempt.
to ask customers if they would like a bag.
Main Details
April).
Come to the informational meeting (to be announced in
As of June 1, 2014 merchants are prohibited from providing
Investigate how to itemize the 10¢ fee on customer receipts.
single-use plastic carryout bags to customers.
Merchants may provide customers with recycled content
paper bags for a minimum cost of 10 cents per bag.
Helpful Tips for Consumers
Look for events and opportunities to get free reusable bags!
A retail establishment can provide reusable bags to
customers for free as a promotional event. However, this
Where do I go if I have more questions?
promotion or series of promotions cannot exceed 90 days in any
Visit the FAQ page at www.KeepTruckeeGreen.org for answers
consecutive 12 month period.
to commonly asked questions, or email
[email protected].
Effective: June 1, 2014
[ 16 ] Winter 2014 • TruckeeTracks
TruckeeChamber.com • Truckee.com