doll project - The Prettie Girls! Dolls

Transcription

The Prettie Girls! dolls are fun, fashionable and most of all –
great role models!
Everywhere there are people ‐ there are children.
These dolls were created to celebrate global diversity.
our world famous doll designer
Stacey McBride‐Irby
The One World Doll Project’s ™ lead doll designer is the world famous creator of the So In Style™ Barbie® Doll line, Stacey McBride‐Irby.
Ms. McBride‐Irby designed dolls for mega toy maker, Mattel™ for over 15 years.
In her capacity as a designer with Mattel ™, Stacey worked with on many Barbie® projects such as The Barbie® Princess Collection, The Alpha Kappa Alpha™ Barbie® doll.
A Subsidiary of One World Holdings, Inc.
TRADING SYMBOL:OWOO
www.oneworlddolls.com
Phone: 1.866-440-1470 | e-mail: [email protected]
the one world doll project
getting to know us
After several years of development, The One World Doll Project released the Prettie
Girls!™, an exciting line of multi‐cultural fashion dolls. The Prettie Girls! are unique in their
physical attributes as well as their individual personal stories, goals and aspirations, capturing the
essence of values and positive attributes that every little girl can embrace.
Styled for play, yet filled with soul, The Prettie Girls! set high values‐based standards
for “pretty”‐ positive goals that reach across the globe and up for the stars!
TRADING SYMBOL:OWOO
public company milestones and accomplishments
•
November 2011:
Company filed with the SEC to go public.
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January 2013: Stock symbol OWOO issued by FINRA.
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June 2013:
Selected by Real Housewives of Atlanta Star, Cynthia Bailey, to produce collectors doll.
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July 2013:
Prettie Girls! doll featured in Spanish Language Learning Course.
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October 2013:
The Prettie Girls! dolls are officially released for sale at oneworlddolls.com and dollgeneie.com.
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February 2014:
Debuted The Prettie Girls! at Toy Fair 2014 in New York.
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March 2014:
One World Doll secures first retail distribution deal with HEB stores and sells out 2 of
the test stores the first day.
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August 2014:
The Prettie Girls! make their debut on ToysRUs.com
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August 2014:
Selected by actress/ model Vivica A. Fox, to produce collectors doll.
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December 2014:
The Prettie Girls! make their debut on Walmart.com
TRADING SYMBOL:OWOO
retail distribution deals secured from Toy Fair
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in the news
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Stacey’s Debut on Fox Daytime Talk Show, The Real
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2015 Celebrity Projects
Celebrity Apprentice Star
Vivica A. Fox
Legendary Hip Hop Artist
MC Lyte
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Introducing…
the Prettie Girls! OWP
Multi‐cultural fashion and play dolls designed by the Prettie Girls! OWP
Lena (African‐American)
Lena is fun, fresh, confident, and smart! As a straight A student, she has made being smart cool! Her friends call her “The Wiz Kid” because whatever she puts her mind to, she will come out on top! While Lena is a busy spelling bee champ and top fundraiser on the cheerleading squad, she always finds the time to help her friends with their homework & class projects. Lena enjoys setting goals for success. When she grows up she would like to start her own business, but for now her next move is class president!
TRADING SYMBOL:OWOO
Valencia (Hispanic)
Bold & daring, loving life is Valencia’s claim to
fame! As a part of her passion for a healthy
lifestyle, Valencia is all about working out and
eating right. As a young athletic girl, Valencia
focuses on being the best she can be.
Whenever you are around Valencia, be ready
to move ‐ she’s a party all by herself! To be
around her is so much fun because she is
always moving and grooving to the hottest
song, as a way to have fun and stay fit.
She loves watching cooking shows end enjoys
testing her healthy recipes on her family and
friends. Valencia’s passion for cooking
nutritious meals and keeping her body healthy
is truly an inspiration for all.
TRADING SYMBOL:OWOO
Alexie (Caucasian)
Alexie is an optimistic girl with a genuine love
of life! Born two months early, she has been
fighting against the odds from day one, but
her positive “can do” attitude has helped her
to embrace and be grateful for all of the good
things in her life!
In grade school, Alexie found herself being
picked on by bullies because she was so much
smaller than the other kids. She stuck up for
herself, participated in extracurricular
activities like the Glee Club, and made great
friends that she could trust and rely on –
Prettie Girl Lena is her BFF!
TRADING SYMBOL:OWOO
Dahlia (Middle Eastern Indian)
You can always count on Dahlia for a good,
belly aching laugh! With an energy that is
electric, Dahlia is a natural born comedian,
and loves being the center of attention. With a
brilliant mind and quick‐wit, she is loved by all,
especially by her adorable puppy, which she
rescued from a shelter, named Chance!
Through her humorous and caring spirit, she
encourages her friends to volunteer their
time, skills & allowance money to give back to
their communities. She is passionate about
doing her part to save the planet and wants
you to do the same – are you recycling?
TRADING SYMBOL:OWOO
Kimani (African)
Kimani is a free‐spirit and marches to the beat
of her own drum. She is artistic, creative, and
loves the performing arts. She dreams walking
down the red carpet for a movie premier ‐
Watch for her name in lights!
Kimani also loves all things fashion! When it
comes to needing help finding the perfect
outfit or a matching accessory, Kimani is the
go‐to‐girl.
She is beautiful on the inside and out – caring,
loyal, and sweet, Kimani is best friend anyone
could ever have.
TRADING SYMBOL:OWOO
the one world model for
success
our success model
The One World Doll Project ™ has identified four primary product and customer segments in the doll market:
1. Mainstream racially mixed community doll sets.
This customer base consists of children age 6‐11 which represents 32.4% or 23,814,030 of the US population of children under 18 according to the US Census Bureau.
2. African‐American mainstream dolls and doll sets.
This customer base consists of African‐American children ages 6‐11 which represent 14.4% or 10,584,007 of the US population of children under 18 according to the US Census Bureau.
3. Black sorority members.
This customer base consists of over 750,000 African‐American sorority members from the four Pan Hellenic Sororities. 4. Celebrities wishing to have a doll designed by Stacey McBride‐Irby.
These customers will pay The One World Doll Project ™ to produce replica dolls of themselves.
TRADING SYMBOL:OWOO
Stacey McBride‐Irby … a history of success
•
In 2008, Stacey McBride‐Irby was asked by the Alpha Kappa Alpha Sorority to create a centennial doll which sold out its 50,000 units in less than 6 months at a retail price of $49.99.
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As a part of its market introduction, The One World Doll Project ™ will seek to develop a custom designed doll for the other Pan Hellenic Council Sororities: Delta Sigma Theta, Zeta Phi Beta and Sigma Gamma Rho.
•
These dolls will be sold as collectors items retailing at prices between $39.95 and $49.95.
TRADING SYMBOL:OWOO
the market players
At current, the doll market is dominated by two major players, Mattel™, which reported 2013 earnings of 6.3 billion and Hasbro which reported earnings of $4.1 billion. Comparison
Market Cap
Revenue
Net Income
Price/
Earnings
Price/
Sales
Hasbro
4.59B
4.13B
344.83M
13.49
1.11
Mattel
12.21B
6.32B
831.71M
14.76
1.96
JAKKS Pacific
275.21M
677.8M
8.4M
39.4
0.48
TRADING SYMBOL:OWOO
sales revenue
Sales Growth
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411% projected growth in 2014.
•
465% projected growth in 2015.
TRADING SYMBOL:OWOO
sales revenue – the plan to achieve this growth
1. Now that we have solid retail relationships Walmart and Toys R Us, we will focus on moving the product from online to retail shelf space by Spring of 2015.
2. Increase shelf space presence in HEB and Fiesta stores and expand into more store locations.
3. Increase retail distribution with the major big box retailers we will engage with at Toy Fair.
4. Expand our retail offerings to include doll fashions, retail accessories carrying the Prettie Girls! such as apparel and gift cards.
5. Introduce a new line of 16 inch dolls called The Prettie Girls! Tween Scene with a higher markup and retail price point. These dolls are being developed through a partnership with The Tonner Doll Company and will debut at Toy Fair 2015. 6. Expand on our 3rd and 4th quarter initiative to sell dolls in large quantities to churches and charities that will give dolls to children for the Christmas Holidays. We sold over 800 units in 2014 and expect to increase that number to at least 5,000 in 2015.
TRADING SYMBOL:OWOO
the executive and support team
CEO
CFO
CMC
PDC
PR
JOANNE MELTON
DENNIS GAUGER
GENE INSLEY
ROBERT TONNER
SHERYL SHADE
Chief Executive Officer
Chief Financial Officer
Chief Manufacturing Consultant
Product Development and Licensing
PR and Strategic Partnerships
Former VP of Commercial Loan Collateral Services for JP Morgan Chase.
Chief Financial Officer for Securities and Exchange Commission (“SEC”) reporting companies.
Former Mattel Sr. VP of Worldwide Product Development, Girls Products between 1994 to 2008.
.
Founder of The Toner Doll Company; has created dolls for DC Comics, Paramount Pictures, Warner Bros. and Sony Entertainment.
President and Founder, Shade Global, Inc.
(shadeglobal.com) A Subsidiary of One World Holdings, Inc.
TRADING SYMBOL:OWOO
contact us
The One World Doll Project, Inc.
a subsidiary of One World Holdings, Inc.
local 281‐497‐1311
toll free 1‐866‐440‐1470 fax 1‐866‐516‐0233
www.oneworlddolls.com www.prettiegirlsowp.com [email protected]
SPECIAL NOTE REGARDING FORWARD‐LOOKING STATEMENTS
This document includes statements about the future. These are forward‐looking statements. All statements other than statements of historical facts contained in this prospectus, including
statements regarding our future financial position, business strategy and plans and objectives of management for future operations, are forward‐looking statements. The words "believe," "may,"
"estimate," "continue," "anticipate," "intend," "expect" “hope” and similar expressions are intended to identify forward‐looking statements. We have based these forward‐looking statements largely
on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, short term and long
term business operations and objectives, and financial needs. These forward‐looking statements are subject to a number of risks, uncertainties and assumptions, including but not limited to those
described in "Risk Factors.“ In light of these risks, uncertainties and assumptions, the forward‐looking events and circumstances discussed in this document may not occur and actual results could
differ materially and adversely from those anticipated or implied in the forward‐looking statements. Mattel, Barbie, So in Style and the Mattel, Barbie and So In Style logos are trademarks of Mattel
Inc., registered in the U.S. and other countries. All other trademarks are the property of their respective owners.
TRADING SYMBOL:OWOO

doll project - The Prettie Girls! Dolls

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