August 2009 (main section) - Tennessee Press Association
Transcription
August 2009 (main section) - Tennessee Press Association
The Tennessee Press AUGUST 2009 CMYK Newspaper Hall of Fame to induct five in November Five people will be inducted posthumously into the Tennessee Newspaper Hall of Fame at a banquet ceremony on Friday, Nov. 6, at the Crowne Plaza Hotel in Knoxville. Selected for induction: Sallie Rebecca (Pattie) Boyd (18671947) James E. Charlet (1908-1999) Roy C. Coleson (1901-1965) J. Neal Ensminger (1908-2001) William C. Simonton Sr. (1899-1950) The Tennessee Newspaper Hall of Fame is a joint project of the Tennessee Press Association and the University of Tennessee (UT). Dr. Paul Ashdown of the UT School of Journalism and Electronic Media is chairman of the TPA Hall of Fame Committee. Sallie Rebecca (Pattie) Boyd [photo not available at this time] was the first female editor of a woman’s page in Tennessee. In 1886, at the age of 18, she convinced the publisher of The Knoxville Tribune to hire her. She continued with the Tribune, The Journal and Tribune and the Knoxville Journal for 52 years. During her career, she wrote about an estimated 30,000 weddings, hundreds of parties, dances, dinners, bridge clubs and women’s sports. She campaigned vigorously for women’s right to vote, volunteered during the Spanish-American War to provide food and necessities to soldiers camped in Knoxville, and supported efforts for the Appalachian Exposition in Knoxville in 1910 and 1911. She was influential in getting a building to honor women’s achievements at the exposition. James E. Charlet pioneered the central printing plant production of small newspapers in Tennessee and later web offset printing and cold type production. He developed a family-owned newspaper group, which included the Clarksville LeafChronicle and 16 weekly newspapers covering nine Middle Tennessee counties. He led in the creation of industrial development programs and vigorously editorialized on imperatives for community coalitions to diversify their post-World War II agricultureindustrial economies. He was a leader in TPA, serving as president in 1960- Charlet Coleson 61. He was actively involved in the association for more than 40 years. Roy C. Coleson was publisher of The Fayette Falcon, Somerville. He was one of a group of publishers who reactivated the Tennessee Press Association in the 1930s. For several years, TPA was unable to employ a field manager, and Coleson served on a volunteer basis as executive secretary. He traveled extensively over the state visiting newspapers and promoting the Association. He was chairman of the committee that planned and executed the first MidWinter Press Institute and served as chairman for several years. He also served as president in 1942-43. J. Neal Ensminger became the respected voice of McMinn County through his position as editor of The Daily Post-Athenian. He was considered the man people could count on as a citizen and newspaper man of integrity. He had a 50-year career with The Daily Post-Athenian, retiring as executive editor in May 1987. After retirement, he continued to write a weekly column until his death at the age of 92. He tutored numerous staff members throughout his career and was well known for his civic, church and charitable efforts. William C. Simonton Sr. was coowner and assistant manger of The Covington Leader from 1918 until his death in 1950. He was among those who revitalized the Tennessee Press Association and one of 14 original incorporators. He also was one of three incorporators of the Tennessee Press Service. He served as the first president of TPS. He had a vision that TPA could provide more benefits to members if efforts were unified to sell newspaper advertising as a statewide Kit to aid Newspaper Week observance National Newspaper Week will be observed Oct. 4 through 10. The annual event, sponsored by the Newspaper Association Managers (NAM), will have a theme and materials that newspapers can use or adapt as they see fit. The kit is assembled to help newspapers remind readers and customers of the services newspapers and newspaper people provide and the freedoms they protect. The Newspaper Week kit has been a project of NAM since 1940. International Newspaper Carrier Day is observed on Saturday during National Newspaper Week, which is on Oct. 10 this year. TPA sponsors the kit for members each year. Details about the kit and theme will be available in September, and members will be notified when the items are available on TPA’s Web site, www.tnpress.com. Ensminger Simonton newspaper group. The Tennessee Newspaper Hall of Fame was established in 1966 to honor those who have made outstanding contributions to Tennessee Newspaper journalism or, through Tennessee journalism, to newspaper journalism generally, or who have made extraordinary contributions to their communities and regions, or the state, through newspaper journalism. The program recognizes and memorializes “extraordinary and clearly outstanding” contributions to newspaper journalism and the newspaper industry. T he pro g ram’s criteria and procedures were established in 1966, based on policies set jointly by TPA and the UT Board of Trustees. Hall of Fame portraits are on the third floor of the Communications Building on Circle Park Drive at UT, Knoxville. Selection of honorees is made biennially by a five-member committee of past presidents of TPA serving on a staggered-term basis. No more than four honorees may be selected at any one time. Nominations are sought in the fall of even-numbered years; however, nominations may be made at any time. Installation ceremonies are held in the fall of odd-numbered years. Five people are being honored this year because Coleson was the only one selected in a previous year, and an induction was not held. Financial underwriting for the Tennessee Newspaper Hall of Fame is provided by the TPA Foundation. For information on the Tennessee Newspaper Hall of Fame, visit the Web site: http://www.tnpress.com/ halloffame.html or contact TPA at (865) 584-5761. Contests judging set in November TPA will need members to help judge the Kentucky Press Association’s (KPA) contest in November. This is the reciprocal judging that TPA owes KPA for judging TPA’s contests for 2009. There will be two judging sites this year, one in Nashville on Nov. 12 and one in Knoxville on Nov. 13. Details will be available in the October edition of The Tennessee Press and posted online at www.tnpress.com. No. 1 AUGUST 2009 Vol. 73 Parkins, Milan editor, becomes TPA president Victor Parkins, editor of The Milan Mirror-Exchange, is the new president of the Tennessee Press Association (TPA). TPA is the trade association of the state’s daily and non-daily newspapers. It is composed of 27 daily newspapers and 100 non-daily newspapers. Parkins succeeds Tom Griscom, editor and publisher of the Chattanooga Times Free Press. Parkins said that during his presidency his goal is “to continue the good work this association has achieved over the years. We’ve got challenging times ahead in regard to public notice and openness in government. “TPA can help your newspaper grow and prosper if you use all the resources we provide,” added Parkins. “We’re doing lots of things to represent and protect our member newspapers, from public notice, to postal issues and open government. TPA is your voice, and we encourage all of our members to become involved and use it as a channel to better your newspapers.” Other officers elected at TPA’s 140th Anniversary Summer Convention June 18 and 19 in Chattanooga were Art Powers, publisher of the Johnson City Press, re-elected vice president for daily newspapers; Jeff Fishman, publisher of The Tullahoma News, elected vice president for non-daily newspapers; and Kevin Burcham, publisher of ROB HELLER | UT - KNOXVILLE At the 2008 Institute of Newspaper Technology, Fred Anders thinks about a function of one of the newspaper programs he is learning. Registrations arrive from across U.S. for 12th Institute BY KEVIN SLIMP TPS technology director Registrations from all over the United States have arrived for the Oct. 15 through 17 session of the Institute of Newspaper Technology. With just three months till designers, publishers, editors and technology gurus from newspapers of all sizes descend on Knoxville, the event is approximately 70 percent filled. Out-of-state registrations have been especially encouraging, arriving at a steady clip since registration began in May. TPA members representing all of the grand divisions of the state have already registered. As a result, all of the TPAF scholarships have been used. TPA members can still receive a $100 discount by registering online at newspaperinstitute.com/tpa.html. Classes related to various aspects of print and online journalism are available in October: •Lisa Griffin will lead sessions in basic InDesign and Illustrator, as well as a class in editing photos in Camera Raw. •Jay Nelson, chief executive officer of Design Tools Monthly, will be on hand to lead a session in font management, as well as an overview of new software and hardware for ad design and pagination. •Rob Heller will teach hands-on classes in audio slideshows, digital photography and video for newspaper Web sites. •Lisa Snider, author of Photoshop CS4: The Missing Manual, will teach version X II . on the topics “Quick Photo Fixes in Photoshop” and “Graphic Secrets in Photoshop.” •Russell Viers will come to Knoxville from Austria to lead classes in Adobe Bridge, scripting in InDesign and Advanced Illustrator. •Kevin Slimp, Institute director, will be on hand to teach classes in Adobe Flash (Web animation), Advanced InDesign, online journalism and fixing problems in PDF files. Shawn Duffy, managing director at WoodWing USA, will be on hand at the Thursday lunch to address the group about WoodWing’s editorial system. On Friday, Urban Jönér, director of business development for Roxen Internet Software, will speak to the group about content management. Jönér will come from Sweden. To conclude the 2009 session of the Institute of Newspaper Technology, Tom Chester and Jack Lail, both from the News Sentinel, Knoxville, and Slimp will lead a discussion related to the future of online journalism during the closing banquet on Oct. 17. For more information concerning t h e I n s t i t u t e , v i s i t w w w. newspaperinstitute.com. To check availability of TPAF scholarships, e-mail Kevin Slimp at kslimp@tnpress. com. the News-Herald, Lenoir City, elected treasurer. Directors elected for two-year terms are Lynn Richardson, publisher of the Herald And Tribune, Jonesborough, director of District 1; Chris Vass, Sunday editor of the Chattanooga Times Free Press, director of District 3; Hugh Jones, publisher of the Shelbyville Times-Gazette, director of District 5; John Finney, vice president of the Buffalo River Review, Linden, director of District 7; and Joel Washburn, editor of the Dresden Enterprise, director of District 9. Griscom will continue on the board for one year as director at large. Continuing their terms as directors are Jack McElroy, editor of the News Sentinel, Knoxville, director of District 2; Mike DeLapp, publisher of the Herald-Citizen, Cookeville, director of District 4; Ellen Leifeld, publisher of The Tennessean, Nashville, director of District 6; Brad Franklin, marketing director of The Lexington Progress, director of District 8; and Eric Barnes, publisher of The Daily News, Memphis, director of District 10. The TPA Board of Directors elected trustees to serve on the Tennessee Press Association Foundation (TPAF) Board of Trustees for three-year terms. Re-elected trustees were Joe Albrecht, Bob Atkins, David Critchlow Jr., R. Jack Fishman, W.R. (Ron) Fryar, Dale Parkins Gentry, Tom Hill, Gregg K. Jones, John M. Jones Jr., Sam D. Kennedy, Steve Lake, Mike Pirtle, Pauline D. Sherrer, Joel Washburn and Bill Williams. Trustees elected to their first terms were Jay Albrecht, Eric Barnes, Tom Griscom, Art Powers and Keith Wilson. Of ficers and directors of the Tennessee Press Service (TPS), business affiliate of TPA, are Pauline D. Sherrer, publisher, Crossville Chronicle, president, and Michael Williams, publisher, The Paris Post-Intelligencer, vice president. Art Powers was elected to serve as a director during the TPS Stockholders’ Meeting on June 18. Continuing to serve as directors are Jeff Fishman, W. R. (Ron) Fryar and Victor Parkins. Sherrer and Williams were elected as officers at the May 8 TPS Board of Directors meeting. Victor Parkins is the editor of The Milan Mirror-Ex change, an independently owned newspaper in Gibson County. The newspaper was founded in 1964 by his father, the late Bob Parkins, and mother, Dorris Parkins, who now serves as publisher. Bob Parkins was president of TPA in 1991-92. Victor Parkins was previously the sports editor of The Milan MirrorExchange for 10 years. He became editor in 2008. He currently serves on the TPA, TPS and TPAF boards. He has chaired TPA’s Press Institute and Contests committees and served on other numerous other committees. He is also currently the Tennessee state chair man for the National Newspaper Association and chairman of the board of directors of Associated Publishers Inc. Parkins is the current president of the Milan Chamber of Commerce and a past Milan Lions Club president. He is a graduate of UT-Martin with a B.A. in marketing. His hobbies include hunting, fishing, real estate, family and grilling. He currently holds the title for Milan’s best burger in town, which was won at the 2008 Milan Burger Bash. Parkins is one of eight children. He is married to Carol Putman Parkins, who is a high school guidance counselor. They have two daughters, Jordan and Holly. Three of his siblings also work at The Milan Mirror-Exchange, Melanie Parkins Day, Scarlet Elliott and Paris Parkins. The newspaper, with paid circulation of 4,755, publishes weekly on Tuesdays. The TPA was founded in 1870-71 for the purpose of creating a unified voice for the newspaper industry in Tennessee. Today, TPA continues to provide assistance to its 127 member newspapers by monitoring legislative activities, providing training programs, issuing press credentials, maintaining a Web site and providing regular meetings and forums to foster the exchange of information and ideas. The TPA presidency rotates among TPA’s three divisions of Tennessee, east, middle and west, and alternates each year between a daily and nondaily publication. It is customary that, when a person is elected a vice president, he or she will serve two terms as vice president before being elected president. Like father, like son for new TPA president BY STEVE SHORT The Milan Mirror-Exchange C M Y K When Victor Parkins accepted the gavel as the new president of the Tennessee Press Association June 19 in Chattanooga, he followed in the footsteps of his old boss. Victor’s dad, the late Bob Parkins, was TPA president in 1991 and in leadership roles for decades. He was also founder and editor-reporter for 43 years of The Milan Mirror-Exchange. When Bob passed away suddenly at age 78 last year, Victor moved from his sports editor’s desk at the Mirror to his father’s office, becoming editor of the family-owned weekly. Now, Victor takes the reins at TPA, succeeding Tom Griscom of the Chattanooga Times Free Press. “I’m proud to follow in Dad’s footsteps, even though they are huge shoes to fill,” said Parkins. “I know he would be proud, and I hope I can contribute INSIDE PARKINS FORESIGHT as much to TPA as he did. Dad was a huge proponent of TPA and realized it was a great resource for a small town newspaper.” Parkins has served on the TPA Board of Directors since 2000. “TPA is very family oriented and has a ‘vacation’ style summer convention,” he said. “As a child, I often attended convention events. I became more involved when Dad’s best friend, George Whitley of Covington, nominated me for the TPA board. Since then I’ve learned a lot about the association.” Parkins believes TPA offers many benefits to newspapers across the state. “TPA services every aspect of Tennessee newspapers,” he said. “We have technical support, advertising experts, and online training that keeps you on the cutting edge. Our rights of freedom of the press are constantly under attack, and TPA has a strong voice in Nashville.” 2 3 RESOLUTION TPA COMMITTEES ELENORA E. EDWARDS | TPS At the installation luncheon June 19, Victor and Carol Parkins get their first look at a special section about his election to TPA president. Then he gets a hug from sister Stressing the importance of public notice, along with the ever-changing 3 4 BLUM AD-LIBS 8 8 Melanie Parkins Day, who oversaw production of the section on a day when Parkins was away from The Milan Mirror-Exchange. role of newspapers in a wireless world, will be top priority for Parkins GIBSON SLIMP 9 11 this year. SEE PARKINS, PAGE 3 IN CONTACT Phone: (865) 584-5761 Fax: (865) 558-8687 Online: www.tnpress.com CMYK 12 AUGUST 2009 Help us all grow and prosper (USPS 616-460) Published quarterly by the TENNESSEE PRESS SERVICE, INC. for the TENNESSEE PRESS ASSOCIATION, INC. 435 Montbrook Lane Knoxville, Tennessee 37919 Telephone (865) 584-5761/Fax (865) 558-8687/www.tnpress.com Subscriptions: $6 annually Periodicals Postage Paid At Knoxville,TN POSTMASTER: Send address changes to The Tennessee Press, 435 Montbrook Lane, Knoxville,TN 37919. The Tennessee Press is printed by The Standard Banner, Jefferson City. Greg M. Sherrill.....................................................Editor Elenora E. Edwards.............................Managing Editor Robyn Gentile..........................Production Coordinator Angelique Dunn...............................................Assistant The Tennessee Press is printed on recycled paper and is recyclable. www.tnpress.com The Tennessee Press can be read on CMYK OFFICIAL WEB SITE OF THE TENNESSEE PRESS ASSOCIATION TENNESSEE PRESS ASSOCIATION Victor Parkins, The Milan Mirror-Exchange.........................................President Art Powers, Johnson City Press...................................................Vice President Jeff Fishman, The Tullahoma News..............................................Vice President Kevin Burcham, The News-Herald, Lenoir City...................................Treasurer Greg M. Sherrill, Knoxville....................................................Executive Director DIRECTORS Lynn Richardson, Herald And Tribune, Jonesborough........................District 1 Jack McElroy, News Sentinel, Knoxville..............................................District 2 Chris Vass, Chattanooga Times Free Press...........................................District 3 Mike DeLapp, Herald-Citizen, Cookeville.............................................District 4 Hugh Jones, Shelbyville Times-Gazette...............................................District 5 Ellen Leifeld, The Tennessean, Nashville..............................................District 6 John Finney, Buffalo River Review, Linden.........................................District 7 Brad Franklin, The Lexington Progress.................................................District 8 Joel Washburn, Dresden Enterprise.....................................................District 9 Eric Barnes, The Daily News, Memphis..............................................District 10 Tom Griscom, Chattanooga Times Free Press.......................................At large TENNESSEE PRESS SERVICE Pauline D. Sherrer, Crossville Chronicle..............................................President Michael Williams, The Paris Post-Intelligencer............................Vice President W. R. (Ron) Fryar, Cannon Courier, Woodbury......................................Director Jeff Fishman, The Tullahoma News........................................................Director Victor Parkins, The Milan Mirror-Exchange............................................Director Art Powers, Johnson City Press............................................................Director Greg M. Sherrill............................................................Executive Vice President TENNESSEE PRESS ASSOCIATION FOUNDATION W.R. (Ron) Fryar, Cannon Courier, Woodbury....................................President Gregg K. Jones, The Greeneville Sun..........................................Vice President Richard L. Hollow, Knoxville....................................................General Counsel Greg M. Sherrill....................................................................Secretary-Treasurer CONTACT THE MANAGING EDITOR TPAers with suggestions, questions or comments about items in The Tennessee Press are welcome to contact the managing editor. Call Elenora E. Edwards, (865) 457-5459; send a note to P.O. Box 502, Clinton, TN 37717-0502; or e-mail [email protected]. The deadline for the October issue is Sept. 14. As your incoming president of the Tennessee that increased readership come new opportunities Press Association, let me say that I am deeply for our customers. humbled and honored to accept this position, and Through the Tennessee Press Association, I urge I look forward to leading the most powerful news you to help us find new opportunities to grow and association in our state this coming year. prosper. The newspaper industry in our country is facing TPA has a number of challenging issues ahead very serious challenges, and we all need to do our this year. We’re continuing to fight the battle to part to overcome these hurdles. We’ve come a long keep public notices in our papers. We’ll surge way over the past 10 years, from analog to digital forward with our stance that all government bodies to e-editions. We’ve seen some of the oldest and YOUR operate in a transparent manner, and our voice in largest newspapers in the country close their doors Nashville, as well as with the U.S. Postal Service, and claim bankruptcy, and many newspapers have PRESIDING remains strong. stopped publishing on paper and have InternetAs your president, I challenge every one of our REPORTER members only editions. to help us reach our goals. In some cases, Some analysts believe that printed newspapers you might be asked simply to pick up the phone and as we know them will be gone in 10 years. Many Victor Parkins call your state representative or senator. Others of those same experts said the same thing 10 years will be called on to serve on committees and help ago, but most of us are still here, and the ones of organize events. us that survive this economic downturn will be the strongest We do all this so we can continue to serve our readers as the when we come out on the other side. state’s foremost advocate of free press, open government and It’s no secret that some of us have faced layoffs as revenues the people’s right to know. and readership decline. We’ve all struggled to find ways to It is my pleasure to preside as your president over the next make ends meet, using electronic media to deliver instant year, and I ask for help in making this association and industry news, most of which we provide free. more powerful than ever before. We hear just about every day that we’re a dying industry, My door is always open, and I welcome your suggestions and but that is very far from the truth. Some of us are doing just comments. My e-mail address is victor@milanmirrorexchange. fine. In fact, most of us are reaching more readers than ever com. You can reach me by phone at (731) 686-1632. before with our print and online editions combined. With Derryberry P.R. is newest associate member Derryberry Public Relations was accepted as TPA’s newest associate member by the Board of Directors on June 19. The company is located in Chattanooga. Derryberry Public Relations LLC (DPR) began when Robin and Andy Derryberry acquired the Chattanooga Office of the original Ingram Group, which was based in Nashville. Robin originally opened the office for the Ingram Group in 2002. When the partners separated and diversified in 2006, the Derryberrys acquired the Brysons sell Courier in Woodbury to Fryars Andy Bryson, a mainstay at the Cannon Courier, Woodbury, since 1959 and the owner for the last 15 years, announced July 28 that he has sold the newspaper to McMinnville businessman W. R. (Ron) Fryar, a veteran of the Tennessee newspaper business, and his wife, Becky. Although Bryson is leaving as publisher and editor of the Courier, the rest of the staff will retain their positions and even assume additional roles, Fryar said. Patricia Bryson, Andy’s wife, will stay on as community liaison. Bob Stoetzel will continue as general assignment reporter. Teresa Stoetzel remains in her positions of bookkeeper, advertising representative, office secretary and paginator. Kevin Halpern has joined the staff as print and electronic media editor. Sean Parker will serve as community features correspondent. Fryar is president of the Tennessee Press Association Foundation, a director and former president of Tennessee Press Service and a former president of TPA. Chattanooga office. DPR is a full service public, government and media relations firm offering services to a diverse client list. Among its services are branding, public relations, f u n d r a i s i n g , m e d i a re l at i o n s, legislative advocacy, government relations, marketing, special event planning, strategic planning, Web site design/development and crisis communication strategies. Robin Derryberry is president of the company and the business is recognized as a female-owned small business by the U.S. Small Business Administration. Derryberry Public Relations is located in the Jack’s Alley area in downtown Chattanooga. Contacts Robin Derryberry, President, and Andy Derryberry can be reached at Derryberry Public Relations, by phone at (423) 755-7588 or by fax at (423) 755-7589. Their Web site is http://derryberrypr.com/. Debt retired on TPA building Four years and two months after its completion, the building owned by Tennessee Press Association Foundation (TPAF) and leased to Tennessee Press Association (TPA) and Tennessee Press Service (TPS) has been paid off. “I can’t think of any item addressed by the TPAF trustees during the planning retreat three years ago more important, besides the actual construction of TPA’s headquarters, nor more ambitious, than paying off the mortgage on the building,” said W. R. (Ron) Fryar, TPAF president. “Having achieved that goal, on a much faster time table, the Foundation now will be able to more rapidly grow our endowment monies and fund more newspaper requests needing our support through the grant application process. The trustees have wisely shown their stewardship of the Foundation’s vision and mission statements.” Greg Sherrill, TPAF secretarytreasurer and TPA executive director, said, “This wonderful facility will continue to serve the needs of TPA, TPS and TPAF for many years to come. Now that the debt is retired, the Foundation is poised to rapidly grow its endowment in order to provide assistance and educational opportunities to newspaperrelated causes throughout our state, in keeping with the key values of the mission statement.” The 8,000-square-foot building located at 435 Montbrook Lane in Knoxville was completed in April 2005 after two years of planning and construction. The cost was $987,500. In October 2007 the appraised market value was $1,350,000. TPAF invested the money from the sale of its first building, built in 1990, into the new facility. The loan for the difference was not scheduled to be paid off until September 2010. “Being able to retire the note for the new TPA headquarters will allow more funds to be directed toward programs that provide valuable information to our members,” said Tom Griscom, who was president of TPA when the debt retirement announcement was made. Prior to the Foundation-owned buildings, TPA, TPAF and TPS were housed in the University of Tennessee Communications Building in Knoxville. The Tennessee Press AUGUST 2009 11 Recommended hardware and software BY KEVIN SLIMP TPS technology director It was about two years ago when Rob Heller, instructor at UT, mentioned t h at we s h o u l d start offering Soundslides classes at the Institute of Newspaper Slimp Te ch n o l o g y. H e explained that it was the easiest way to get a high-quality audio slideshow online with minimal effort. Not long afterward, I was having lunch with Jack Lail and Tom Chester from the News Sentinel, Knoxville, when the topic of Soundslides came up again. Sure enough, they said it was the only way they created audio slideshows for their Web sites. Soon afterwards, we started offering Soundslides classes at the Institute, and they were a big hit. Everyone seemed surprised at how easy it was to create an audio slideshow for a newspaper Web site. So now, almost two years later, it seems like a good time to kick the tires and take the latest version of Soundslides for a ride around the block. First, some background information. Joe Weiss, whose resume includes stints as interactive producer at The News & Observer in Raleigh, N.C., director of photography at The HeraldSun in Durham, N.C. and multimedia producer at MSNBC.com, first began creating audio slideshows in 1992. Working in Flash, Weiss would go through the painstaking process of creating audio slideshows. Over time, he created a utility that automated much of the Flash programming. It took more than two years, but Soundslides was born in 1995. At first, Soundslides was Mac compatible only, but recent versions are available on both the Mac and PC platforms. In a nutshell, Soundslides is a simple application that allows you to take photos and audio and put them together into a Flash slideshow that can be placed on your newspaper Web site. Soundslides doesn’t edit photos or create audio. It simply takes folders of photos and mp3 (audio) files and merges them with excellent results. After opening Soundslides for the first time, I created my first audio slideshow in less than 20 minutes. And that included creating the audio for the slideshow. As mentioned, Soundslides doesn’t edit photos or audio, so that’s done in advance. Audio can come from any source that can be converted to mp3, a popular digital audio format. This includes most audio that would be recorded from a digital audio recorder or recorded on a computer. It’s important to remember that the length of the audio slideshow is determined by the length of audio. Using the software couldn’t be much simpler. Upon starting the application, HOW TO CONTACT US Tennessee Press Association Mail: 435 Montbrook Lane, Knoxville, TN 37919 Phone: (865) 584-5761 Fax: (865) 558-8687 Web: www.tnpress.com E-mail: (name)@tnpress.com Those with boxes, listed alphabetically: Laurie Alford (lalford) Pam Corley (pcorley) The Soundslides desktop appears immediately after the user selects a folder of jpg files and an audio file. Afterwards, audio slideshows can be exported the user is instructed to select a folder. Jpeg (photo) files in the designated folder are distributed throughout the slideshow. Next the user is prompted to select a sound (mp3) file. In a matter of seconds, Soundslides imports the audio and opens the slideshow. At this point, the user could simply export the audio slideshow and upload the resulting folder of files to a Web site. However, there’s a lot more that can be done in Soundslides. Timing can be altered to allow more time for some photos and less for others. Templates can be selected with different background colors, fonts and layout options. Photos can be moved, added and deleted. After all changes have been made, the audio slideshow never changes.Once you’re happy with your results, click on the Export button, and a folder of files is created that can be uploaded “as is” to a Web site. After creating a link on a Web page, the resulting audio slideshow will appear on its own page in your Internet browser. For users wishing to build a slideshow directly onto a Web page, Soundslides provides a method for creating a custom code that can be used on most Web sites. Mine worked perfectly. To see the results, visit www.kevinslimp. com and watch the slideshow on the right sidebar. Soundslides comes in two flavors. The $39 version does everything I’ve described. Soundslides Plus ($69) adds the following: pan and zoom (aka “ken burns” effect); the ability to use lower thirds; full-screen playback mode; and the ability to create slide shows without audio. Sure, you could create audio slideshows in iMovie, Vegas or another video editing application. But it’s so much easier in Soundslides. For more information, visit www.soundslides. com. The Photoshop manual you’ve been looking for I was perusing the graphic design section at a bookstore a few weeks ago, looking in particular for a book related to iMovie ’09. I found a great book by David Pogue and Aaron Miller titled immediately, or changes can be made before creating the slideshow. Holly Craft [[email protected]] Angelique Dunn (adunn) Beth Elliott (belliott) Robyn Gentile (rgentile) Earl Goodman (egoodman) Rhonda Graham (rgraham) Kathy Hensley (khensley) Barry Jarrell (bjarrell) Greg Sherrill (gsherrill) Kevin Slimp (kslimp) Captions can be added that will appear below photos in Soundslides. In addition, photos can be set to display for longer or shorter periods. DEADLINE for the October issue of The Tennessee Press is Sept. 14. Send your news to Elenora E. Edwards, [email protected], or call (865) 457-5459. Advertising e-mail: Knoxville office: [email protected] Tennessee Press Service Knoxville area— Mail: 435 Montbrook Lane, Knoxville, TN 37919 Phone: (865) 584-5761 Fax: (865) 558-8687 Nashville area— Toward a new model iMovie ’09 & iDVD: The Missing Manual (Pogue Press/O’Reilly, 2009). This led me down the shelf to several “Missing Manuals” from O’Reilly. The one that grabbed my attention was Photoshop CS4: The Missing Manual (Pogue Press/O’Reilly, 2009) by Lesa Snider King. This might be the best Photoshop book I’ve read. And I’ve read a lot of them. What impressed me most is the attention to detail and colorful illustrations. The book, which lists for $50, is available from most major bookstores and online at missingmanuals.com. “The only way to save journalism is to develop a new model that finds profit in truth, vigilance and social responsibility.” Philip Meyer, journalism professor University of North Carolina, 2004 Phone: (615) 472-8259 Fax: (615) 472-8260 Web: www.tnpress.com Tennessee Press Association Foundation Mail: 435 Montbrook Lane, Knoxville, TN 37919 Phone: (865) 584-5761 The Courier, Savannah, has made its annual contribution to the Tennessee Press Association Foundation Fax: (865) 558-8687 Web: www.tnpress.com Read The Tennessee Press —then pass it on! CMYK The Tennessee Press 2 AUGUST 2009 The Tennessee Press AUGUST 2009 3 PARKINS: Like father, like son FORESIGHT 2009 FROM PAGE ONE “There is so much speculation about the future of newspapers across America,” he said. “Newspapers are in a transition stage of how we deliver news to our customers. We’ve changed a lot in the last 10 years or so, and we’ll continue to change. As TPA president, I feel a responsibility to help our members stay informed of those changes and realize how we can use them to our advantage.” Newspaper life Parkins, his six sisters and brother all worked at the family-owned MirrorExchange. “I started on-the-job training in elementary school,” he recalled. “I walked from school to the newspaper office to stuff inserts for the paper. I worked on and off through high school and college, mostly helping distribute the paper on press day.” A 1987 graduate of Milan High School where he was a player on the tradition- DAVID GRACE | KINGSPORT TIMES-NEWS David Grace of the Kingsport Times-News is the winner of the Tennessee AP member photo contribution of the month for May 2009 for his picture of beekeeper Isaiah Hess trying to coax a swarm off a signpost May 20 in Kingsport. CMYK No Ad/Circ Retreat this fall T h e A dve r t i s i n g / C i rc u l at i o n Managers’ Retreat will not occur this year. Instead, members of the TPA Advertising and Circulation committees will meet by teleconferences to plan the spring 2010 Advertising/Circulation Conference. Reasons for not holding a retreat are largely economic. Many newspaper staff members are not allowed to travel or cannot afford the time away from the office; the 2008 retreat was poorly attended; and the 2009 conference suffered a financial loss because of a 40 percent lower than usual attendance. Several other TPA committees routinely handle planning work by teleconference. If one is interested in serving on the Advertising or Circulation committee, please contact its chairman: Advertising Committee chairman, Kerri Meeks, The Tullahoma News, (931) 455-4545, or Circulation Committee chairman, Don Lovelace, Citizen Tribune, Morristown, (423) 581-5630. Tennessee Press Service Advertising Placement Snapshot ROP: Network: May 2009: $ 449,648 $ 55,121 June 2009: $ 365,350 $ 71,505 Year* as of June 30: $2,812,010 423,151 *The Tennessee Press Service Inc. fiscal year runs Dec. 1 through Nov. 30. 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Our engineers at CyberCE provide computer support and consultation to help you win in the long term by finding those winning strategies now. • Make your users more productive with professional grade spam filtering solutions • Web development and consultation services to help you gain online market share faster • Solve ever increasing storage needs with new cost effective storage devices • Control your organization’s productivity with smart web filtering DAVE BOYD | JOHNSON CITY PRESS Dave Boyd of the Johnson City Press was the winner of theTennessee member AP photo contribution of the month for April 2009 for his picture of firefighters trying to control a fire April 13 in downtown Johnson City. Community newspaper companies doing OK ENGRAVINGS Community newspaper companies participating in a Suburban Newspapers of America (SNA)/ National Newspaper Association (NNA) survey are doing a better job of weathering the nation’s economy, with a majority reporting no staff reductions and the launch of new products in the past year. T h e r e p o r t i n g g r o u p ’s t o t a l advertising revenue declined 18.7 percent in the first quarter of 2009. While greater than in past quarters, the numbers are considerably better than the industry-wide drop of 28.28 percent in total advertising expenditures for first quarter 2009 as reported by the Newspaper Association of America (NAA). Further, the SNA/NNA first quarter results come on top of a small decline for first quarter 2008 (2.7 percent). Comparatively, the overall industry decline of 28 percent for the quarter is on top of a nearly 13 percent industry- wide decline for first quarter 2008 (Source: NAA). Community papers continue to outperform the industry as a whole. The first quarter 2009 SNA/NNA reporting group, representing 46 newspaper companies with a total circulation of 17.6 million, cited the bad economy and specifically the impact on real estate and automotive advertising as reasons for the decline. “T he industry as a whole is challenged by debt servicing expense, multiple media competition, and a recession that has spurred climbing unemployment that has resulted in reduced retail sales and advertising expenditures,” notes NNA President John W. Stevenson, publisher of the Randolph Leader in Roanoke, Ala. “It’s that last item, the economy, that most impacts community newspapers, and community newspapers are typically positioned to grow as the economy turns around.” (NNA) TWO NEW WAYS TO MAKE MONEY WITH METRO ONLINE CATHY AGEE AT 800.223.1600 FOR FURTHER INFO WWW.METROCREATIVECONNECTION.COM CALL For their work to help rural journalists tackle tough stories and keep rural communities informed, the Institute for Rural Journalism and Community Issues and its director, Al Cross, received this year’s Media Award from the East Kentucky Leadership Foundation. The foundation sponsors a two-day conference every April to discuss issues important to Eastern Kentucky and makes a variety of awards to people and institutions whose work has helped the region. “We accept this award as both a compliment and a challenge,” said Cross. “Our work began in Central Appalachia and will always continue there. But we also have a national mission, and the challenge is to remain rooted in the region while spreading our branches to rural areas all over the nation.” The Institute has academic partners at 25 universities in 16 states, including Tennessee and every other adjoining state, plus Alaska, Alabama, Georgia, Iowa, Maine, Mississippi, North Carolina and Pennsylvania. It is based in the University of Kentucky’s School of Journalism and Telecommunications, where Cross is an assistant professor. The Institute was created in 2001. (The Rural Blog) TRACKS T I M E LY F E AT U R E S MICROSITES READY-TODEPLOY-ANDSELL THEMED SITES ONLINE AD DESIGN TOOL METRO INTERACTIVE AD DESIGNER (Mi AD) Claudia Johnson, former writer for the Pulaski Citizen and The Giles Free Press, Pulaski, and most recently editor of the Cumberland Business Journal, Cookeville, has left the publication to become executive director of the Sgt. Alvin C. York Patriotic Foundation. Members of the Parkins family gather at the summer convention. (From left) Front row: Austyn Dunnebacke, Deborah Lee Day, Holly Parkins, Dorris Parkins, Demi Elliott, Bob Alan Elliott, Clay Elliott. Back row: Dewitt Day, Melanie Parkins Day, Paris Parkins, Carol Parkins, Tamara Parkins Dunnebacke, Jordan Parkins, Victor Parkins, Deborah Parkins Ayers, Scarlet Parkins Elliott, Kendall Parkins, Crystal Parkins, Donna Parkins, Denton Parkins and Walker Parkins Resolution RESOLUTION OF THE TPA BOARD OF DIRECTORS IN SUPPORT OF HR 2727,the ‘FINANCIAL TRANSPARENCY RESTORATION ACT’ WHEREAS, The Tennessee Press Association advocates for its member newspapers’ ability to publish information that citizens need to make informed decisions about their lives; and WHEREAS, HR 2727 better known as the ‘Financial Transparency Restoration Act’ has gained the necessary support to be introduced to The United States Congress to be passed into law; and WHEREAS, For approximately 70 years, national banks were required by an Act of Congress to publish statements of condition in newspapers where they ‘did business’ and this act will restore the responsibilities to publicly disclose financial position of banks; and WHEREAS, in 1994, this requirement was repealed by an Act of Congress with no public hearing or explanation; and WHEREAS, the Public ought to have access to the statements of financial condition of all financial institutions; and WHEREAS, this act will require publication of a Statement of Condition within 30 days after the end of each fiscal quarter of any financial institution, in a newspaper of general circulation published in a city or county within each market area in which the financial institution is located, or if no newspaper of general circulation is publishing in such city or county, then the newspaper of general circulation published nearest such city or county; and WHEREAS, publication of Statements will result in the public having access to financial condition of banks which would have helped to disclose insolvency; and therefore be it RESOLVED, that the Tennessee Press Association encourages passage of HR 2727 thus requiring publication of a Bank’s Statement of Condition and further that TPA specifically requests the Tennessee Congressional Delegation become engaged in helping to pass HR 2727. June 19, 2009 Board supports act The TPA Board of Directors at its June 19 meeting adopted the resolution at left in support of the Banking in Transparency Act. TRACKS Sadie Fowler, a newsroom staff member at the Shelbyvile TimesGazette, has been promoted to lifestyles editor. She is a graduate of Syracuse University and formerly was editorial director for The Walking Horse Report. | Jacquta Burke has been named advertising manager of The Paris Post-Intelligencer. She succeeds Laura Dougherty, who left the paper in April. | Lillian Aber nathy, creative services/pre-press manager of The News Examiner, Gallatin, has resigned from the newspaper. She had been with The News Examiner for 11 years. She plans to open her own creative design company, L.A. Creative09, and to provide care for her grandson. rich Bulldog football team, Parkins earned a marketing degree from the University of Tennessee-Martin in 1991 and started working for a local radio station selling ads. “It didn’t take long to realize that I couldn’t compete with the local newspaper, which my family owned and operated,” he said. He joined the Mirror in 1993 and became sports editor in 1996. Today he is editor; his mother, Dorris, is ownerpublisher; and the staff includes three sisters, Melanie, Scarlet and Paris. “I love working at the paper and promoting the people of Milan,” he said. “I owe everything I am and have to the greatest parents a person could ever wish for. They were and are the hardest working people on earth, and they taught us the importance of hard work. Mom and Dad founded the paper in 1964 and built it into what it is today.” Civic, professional involvement Parkins has served on the TPA Board of Directors, as a Tennessee Press Service director, TPA Foundation trustee and Tennessee state chairman for the National Newspaper Association. He is past chairman of the winter Press Institute, a member of the TPA Postal Committee, past chairman of TPA Contests Committee and graduate of the TPS Institute of Newspaper Technology. He is chairman of the board of directors for the Associated Publishers Inc. newspaper group and is a member of the Tennessee Sports Writers Association. Active in his hometown of Milan, Parkins is president of the Milan Chamber of Commerce and previously chaired the Education Committee and Industrial and Infrastructure Committee. He is past president of the Milan Lions Club and club reporter for 14 years and served as chairman of Gibson County Ducks Unlimited. He served as president and director for Milan Girls Softball and vice president and treasurer of the Milan Lady Bulldog Softball Club. He is a Sunday school teacher at the Sitka Church of Christ and a member of the West Tennessee Agricultural Museum Advisory Board. An avid outdoorsman, Parkins enjoys hunting, fishing, real estate interests, family activities and grilling. He holds the current title of “Best Burger in Town” at the Milan Burger Bash. Victor and wife, Carol, have been married 11 years and have two daughters, Jordan, 20, and Holly, 9. TRACKS Chuck Morley, a 35-year newspaper veteran, has been named general manager of the Thomaston (Ga.) Times. He is a journalism graduate of East Tennessee State University and began his newspaper career at the Johnson City Press. SEPTEMBER 10-12: SNPA Workshop for Smaller Newspapers, Holiday Inn Crowne Plaza Ravinia, Atlanta, Ga. 14: Newspaper Carrier Day 14-18: Imagination Library Week 16-18: SNPA Traveling Campus, Knoxville 17: Constitution Day 18-20: 106th Annual SNPA Convention, Ritz Carlton, Naples, Fla. 23-25: SNPA Workshop for Smaller Newspapers, Marriott City Center, Charlotte, N.C. 23-26: National Conference of Editorial Writers, Hilton Hotel,Salt Lake City, Utah 24-27: NNA 123rd Convention and Trade Show, Renaissance Riverview Plaza Hotel, Mobile, Ala. OCTOBER 1: SNPA Publishers Forum, host Art Powers, Johnson City Press, Johnson City 4-10: National Newspaper Week 10: International Newspaper Carrier Day version X II . 15-17: Institute of Newspaper Technology, Knoxville 18-20: SNPA News Industry Summit (Annual Convention), Naples, Fla. 28-30: Newspaper Association of America Conference, Hyatt Regency St. Louis Riverfront, St. Louis, Mo. 28-30: The Associated Press Annual Conference, St. Louis, Mo. NOVEMBER 6: Tennessee Newspaper Hall of Fame induction, Knoxville 12: TPAers judge Kentucky Press Association newspaper contest, Nashville 13: TPAers judge Kentucky Press Association newspaper contest, Knoxville DECEMBER 15: Bill of Rights Day TRACKS Larry Bowers, former executive editor of the Cleveland Daily Banner, has returned as associate editor-news. He succeeds Beth Foster, who left the newspaper to pursue other interests. | Bob Benz, after 12 years in Tennessee, and wife, Lara Edge, have moved to Las Vegas. He has taken a job with Greenspun Corp. as executive vice president of Greenspun Media Group, which includes their interactive division and their local media assets. Edge was laid off from her job at Scripps Networks Interactive and earlier was managing editor of the News Sentinel, Knoxville. . CMYK The Tennessee Press 10 Parkins names chairmen of 14 TPA committees Victor Parkins, TPA president, has appointed committee chairmen to lead in association efforts for 2009-10. The chairmen will be working over the next few weeks to fill their committee rosters. One should contact these chairmen if he or she is interested in serving on a committee or committees. They are as follows: Advertising Committee: Kerri M e e k s, T h e Tu l l a h o m a N e w s , [email protected] Circulation Committee: Don Lovelace, Citizen Tribune, Morristown, [email protected] Constitution and Bylaws Committee: Steve Lake, Pulaski Citizen, steve.lake@pulaskicitizen. com C o n t e s t s C o m m i t t e e : Mark Stevens, The Erwin Record, mstevens@ erwinrecord.net Government Affairs Committee: Elizabeth K. Blackstone, Kennedy Newspapers, Columbia, erfkb@ bellsouth.net Hall of Fame Committee: UT School of Journalism director or designee: Dr. Paul Ashdown, UT Journalism Education Committee: Michael Williams, The Paris PostIntelligencer, michael_williams@ parispi.net NIE/Literacy Committee: Lu Shep Baldwin, Jones Media, Athens, lushep. [email protected] Nominating Committee: Tom Griscom, Chattanooga Times Free Press, [email protected] Personnel Committee: Kevin Burcham, News-Herald, Lenoir City, [email protected] Postal Committee: Mike Fishman, Citizen Tribune, Morristown, ctpub@ lcs.net Press Institute Committee: Joel Washburn, Dresden Enterprise, [email protected] Public Notice Committee: Jeff Fishman, The Tullahoma News, [email protected] Technology Committee: Alan Broyles, Johnson City Press, abroy@ johnsoncitypress.com Normally, a Summer Convention chairman would be named. However, for 2010, TPA will be joining the Arkansas and Mississippi press associations for a Tri-State Press Convention in Tunica, Miss. TPA will have two members serve on a committee with Arkansas and Mississippi representatives t o d e v e l o p t h e c o nv e n t i o n ’ s programming. Committee rosters will be listed in the October issue of The Tennessee Press. CMYK Washburn leads Winter Convention Committee Joel Washburn, editor of The McKenzie Banner, has been appointed chair man of the Press Institute Committee, which plans the annual T PA w i n t e r Washburn convention. TPA President Victor Parkins made the appointment. “I've worked with Joel for several years in the newspaper business, and I've grown to respect him as a journalist and publisher,” said Parkins. “His work ethic stands tall above others, and he is a creative thinker. Joel took on this big job without hesitation and has hit the ground running. We're looking forward to a great Winter Convention.” Washburn started working at his family-owned newspaper at the age of 9 by sweeping floors and running letter presses. He began work full time in 1979 in advertising sales and reporting. He was named managing editor in 1985. He manages the corporation of two weekly newspapers, The McKenzie Banner and the Dresden Enterprise, and a separate online newspaper, www. tricountystar.com. Washburn represents District 9 on the TPA Board of Directors. He previously served as a member of the Press Institute Committee and currently serves on the Constitution & Bylaws Committee. If one has ideas to share for the 2010 Press Institute and Winter Convention or would like to be part of the committee, please contact Washburn at (731) 3523323 or washburn@mckenziebanner. com. The Press Institute Committee will survey members to determine what types of sessions to offer for the Drive-In Training, which focuses on newspaper staffers. The survey also will ask for success stories in the areas of advertising, circulation, editorial and promotion for a session featuring these successes that other newspapers can adapt and use. The link to the survey, on the home page of www.tnpress.com, will be available through Aug. 31. Tentative convention dates are Feb. 10 through 12. TRACKS Rhodarmer named publisher of the Advocate & Democrat Mia Rhodarmer has been named publisher of t h e M o n r o e County Advocate & Democrat, S w e e t w a t e r, announced Tommy Wilson, vice Rhodarmer president of the Jones Media Inc.’s Valley Division and publisher of The Daily Post-Athenian, Athens. Rhodarmer will retain the title and responsibilities of editor. “Mia came to us in 2000 as a reporter and has displayed exceptional skills as an editor and the leader of our newsroom. In October 2008, Mia was named general manager,” Wilson said. “Since that time, Mia has shown her leadership strengths go far beyond the newsroom and has done an exceptional job of managing the business side of the newspaper.” “I appreciate this opportunity Jones Media has given me and the support of the people I work with,” Rhodarmer said. “I have enjoyed learning more about the business side of the newspaper and look forward to leading our newspaper during this changing time in our industry. I am dedicated to producing a high-quality community newspaper that meets the needs of our readers and advertisers.” Rhodar mer’s past newspaper experience includes working at The Macon News in her hometown of Franklin, N.C. and The McDowell News in Marion, N.C. She graduated from the University of North CarolinaAsheville in 1999 with a degree in mass communication and attended graduate school at Murray State University, Murray, Ky. Rhodarmer is a member of the Society of Professional Journalists and serves as president of the East Tennessee chapter. She is a member of the Sweetwater Kiwanis Club and serves on the board of the United Way of Monroe County. She and her husband, Charlie, live in the Ball Play community. He is director of the Sequoyah Birthplace Museum in Vonore. (Monroe County Advocate and Democrat, July 5, 2009) Advocate & Democrat changes press days Effective with the July 5 edition, the Monroe County Advocate & Democrat, Sweetwater, changed its publication days. Formerly published on Sunday, Wednesday and Friday, the newspaper now publishes Sunday, Tuesday and Thursday. Mia Rhodar mer is editor and publisher of the newspaper, owned by Jones Media Inc., which is based in Greeneville. AUGUST 2009 How Network ads benefit TPA members, associates BY BETH ELLIOTT Network advertising manager Are you taking full advantage of the revenue-generating programs provided by Tennessee Press Service: TnSCAN (classified), TnDAN (display) and Elliott TnNET (online)? M e m b e r newspapers: Imagine that your TPA dues have been paid for you. This is no dream. In most cases, the annual rebates from TnSCAN and TnDAN programs alone equal more than your paper pays in TPA dues! Last year, each participating newspaper received an average of $1,940 just for publishing the ads each week. There’s more, so keep reading. Tennessee’s Network ads can fill remnant space and can help build your classified section. TnDAN ads are small display ads that can be placed in your ROP section wherever you wish. TnSCAN ads are classified line ads that can be incorporated with your regular classifieds to help build your classified section. You choose the day of publication and the section for these ads to best meet your space needs. The newest network is TnNET for medium rectangle online ads. The code for TnNET ads can be placed anywhere on your Web site. TnNET can help fill underutilized space on your newspaper’s Web site. Not only can Network ads be used to fill space, but your staff can sell the ads and your newspaper keeps 40 percent commission. These days, 40 percent commission is unheard of ! Is your newspaper taking FULL advantage? Sales materials are available 24/7 on www.tnpress.com/statewides/. Contact TPS for the username and password. Tennessee’s Advertising Networks benefit TPA member newspapers by giving rebates, filling space and by providing an unbelievable commission. How do the Networks benefit TPA associate members? TPA associate members: You can have one point of contact to get your message out across a region of Tennessee, the entire state or even nationwide. Plus, Network advertising rates fit any budget, large and small. Tennessee’s Advertising Networks have simplified multiple-newspaper advertising. Whether you need a classified line ad, small display ad or medium-rectangle online ad, your local participating newspaper or TPS can help. Rates are heavily discounted because the Advertising Networks are a cooperative operated by TPS on behalf of the TPA members. Network buys are an excellent value if you are looking for extensive circulation at a bareminimum cost per thousand. Service is in our name, so contact Tennessee Press Service at (865) 5845761 x117 or [email protected] if you have any questions or need assistance. TRACKS Nell Scott, with more than 40 years of service to the Weakley County Press, Martin, has been named office manager. Five-year newsroom veteran Sabrina Bates assumes her new role as news editor. “Nell has fulfilled a variety of roles for the Press for many years and has done an excellent job for us,” said Publisher David Critchlow Sr. “She and Linda Stockton, manager of the circulation and classified ad departments, have long been the faces of the Weakley County Press.” Scott has worked at the Press since January 1963, except for a couple years on two different occasions, once when she moved and another time for family. She has been a typist, in page composition and as society editor, as well as other duties when needed. Bates started at the Press in August 2004 as a reporter, later becoming chief staff writer. | Tom R. Duggin, sports editor since 2005, has been promoted to editor of the Smithville Review. He succeeds longtime editor and publisher Dennis Stanley. Duggin is a native and lifelong resident of DeKalb County and is a member of the Chamber of Commerce Board of Directors and of the Dowelltown City Council. Angie Meadows will continue as advertising director, and Melissa Yarbrough will serve as graphics designer and assist with customer service and relations. Remember to publish Statement of Ownership Every newspaper soon will need to file the annual periodical Statement of Ownership with the local post office. It is called PS Form 3526 Statement of Ownership, Management and Circulation and should be filed in October. One can download a PDF from www.usps. com/forms/_pdf/ps3526.pdf. News give and take www.tnpress.com The Tennessee Press AUGUST 2009 9 It’s too easy to close records and meetings The two biggest surprises from the just-ended legislative session were the unprecedented high number of bills affecting open records and meetings, public notices and an assortment of other First Amendment issues and the failure in the Senate to close gun carry permit files. The 30 bills represented three times the norm for a single year in a two-year session. We dealt with several of them, but unfortunately more than 20 are likely to return in January. Even though 2010 is an election year, we expect more to be filed. Some of the deferred legislation is very bad, which means we have a lot of homework to do this summer and fall on such issues as closing police records, changes in public notice laws and possible changes to established libel law. The high number of bills—many of them broader than they need to be and some that are not needed at all—underscores a serious need to provide more comprehensive scrutiny of this legislation. That’s the only chance we have to slow down the number of exemptions added each year. Passage of legislation to seal gun permit records seemed pre-ordained after a decade of trying, after guns were permitted in public parks and restaurants that serve alcohol. The obsession of lawmakers to extend gun rights for the 4 percent of Tennesseans with carry permits made the situation worse. Of the more than 60 gun bills filed this year, 12 proposed to close permit records, even records of convicted felons whose permits are revoked. Ten bills would have made it a crime to publish anything from a permit file, but we were able to get those provisions rolled back. On the day before the Senate adjourned for the year, the bill closing the records received 14 votes, three short of the constitutional majority needed to pass. Five Republicans and one Democrat did not vote, prompting the Senate sponsor, Majority Leader Mark Norris, to bemoan published reports that said some supporters had a last-minute change of heart and decided these public records should remain open. Norris told reporters he was “bothered by the fact that there are apparently political campaigns and candidates that want to use the database for their purposes. The senators in the chamber tonight were split on what they thought was reasonable, and a number of them obviously took a walk. I presented it as the Senate sponsor and did the best I could.” Norris did not mention that among the groups that had obtained the database with names and addresses of 220,000 permit holders was the Tennessee Republican Party, but a vote minutes before confirmed his assessment. An amendment that would restrict access to the “entire” database but leave individual records open failed. That compromise would have prevented the list from being posted on a Web site and was the same solution Virginia approved earlier this year. It would take an intermediate level political science course to analyze what transpired before the vote, but the winning arguments by Sens. Joe Haynes, Minority Leader Jim Kyle and Democrat Caucus Chairman Roy Herron was that the issue had nothing to do with gun rights and everything to do with government transparency. Haynes received TPA’s Open Government Award in February. Some lawmakers grappled for weeks to find a way to deny access to the press but leave the records open for everyone else. That would have been as constitutionally futile as attempting to punish a newspaper for publishing gun permit information. The state attorney general, citing the 1971 U.S. Supreme Court decision in the Pentagon Papers case, had noted in an opinion last year that any penalty for publication could be government buildings, including all successfully challenged as a prior surveillance audio and videotapes restraint. and information about the location Never mentioned in the public of hazardous materials such as debate was the fact that the controlled substances (drugs), toxic legislation would have closed or reactive materials, ingredients for information on future permits toxic or reactive materials (nuclear), issued because the database with weapons, explosives and hazardous 220,000 permit holders was already biological materials. in the public domain. Under language we negotiated, TENNESSEE Bills that passed segments of the surveillance tape Of the seven bills that passed COALITION “may be made public when they this year, three involved the include an act or incident involving Sunshine Law. That was a record FOR OPEN public safety or security or possible in itself, because we have gone GOVERNMENT criminal activity.” The hazardous years without anyone tampering materials language was removed. with the open meetings law. We Corrections: If someone asks to be Frank Gibson were able to mitigate some of the notified when an inmate is released damage in four of the seven bills, from prison or parole, information and three passed in their original form. that would identify or help locate the citizen Sunshine Law changes making the request would be confidential under Labor negotiations: Under Senate Bill 540, SB894. governing bodies will be able to close their Public employee files: Information about meetings to discuss strategy in upcoming public employee health savings accounts or negotiations with employee unions. Previously, private retirement savings and pension accounts the law allowed public negotiating committees will be confidential just as is information in their to meet privately, but the legislation by Sen. Bill personnel files about bank accounts and other Ketron of Murfreesboro extended that to the personal information, including home addresses full legislative body. Face-to-face negotiations and personal telephone numbers. remain public under the Sunshine Law at TCA Issues pending 8-44-201. We were able to get several issues deferred until Internet chat: Under Senate Bill 832, next year, but unless they can be worked out in governing bodies can set up Internet chat the interim, we would expect to see them again rooms for members to communicate outside next year. They include: public meetings, if the body provides notice it Public notices on government Web sites: The is using such technology and makes computer association that represents county mayors and access available to the public. Members county executives wants to amend state law to say cannot use the chat rooms to deliberate, posting public notices on county-operated Web and no body is allowed to implement such a sites satisfies statutory publication requirements. system without first getting approval from the If other groups of county and city officials join Office of Open Records Counsel (OORC) in the that effort, we could face a challenge keeping state comptroller’s office. The OORC has to public notices independent and verifiable. certify that accommodations are being made Police records: The City of Murfreesboro wants for the public. The project is an extension of a pilot”program that operated for a year in Knox County. Internal audits: Senate Bill 2042. Certain meetings and work product records of special, local audit committees and internal auditors Art Powers, publisher of the Johnson City would be closed. The audit committees must Press, will serve as host to a Southern Newspaper meet the requirements of state law and the Publishers Association Publishers Forum Oct. 1 state comptroller’s office before they can be in Johnson City. created. The committees must be independent, Publishers from newspapers from several which means an audit committee with multiple nearby states that are members of SNPA will be members of the legislative body does not fall invited. under the definition. The legislation, which we negotiated, requires public notice of plans to close the meeting, lists the reasons meetings can be closed, including to protect the identify of an anonymous whistle-blower, and establishes procedures for closing the meeting. The Leader, Covington, returned to a weekly The body must meet first in public, explain that it plans to go into executive session under publishing schedule on July 9 after publishing one of the four listed exemptions and vote by a twice weekly since 2004. A story in the June 30 edition said economic factors were largely simple majority to close the meeting. Autopsy photos: HB1527 originally proposed responsible for the decision. The new publication day is Thursday, and the to close all information in an autopsy report. advertising deadline is Tuesday at 10 a.m. It stemmed from a complaint a Knoxville state Brian Blackley is publisher of The Leader, senator reported getting from a constituent who said photos of a relative’s autopsy had which is owned by American Hometown been posted on the Internet. The bill was Publishing of Franklin. amended to close only photographs, but the Yuck legislation illustrates the problem that many proposed exemptions are much broader than “News providers should regard anonymous they need to be or should be. sources simply as tipsters. Unless hard digging Government building security: Senate provides real verified facts, the anonymous stuff Bill 202 originally proposed to close all should be flushed down the toilet.” information dealing with the security of Allen H. Neuharth, Freedom Forum founder, 2005 Publishers Forum set Oct. 1 in Johnson City Leader resumes weekly publication legislation that would allow law enforcement officers to withhold any and all records by classifying them as part of the investigating officer’s files. Under the proposed bill, the only information that clearly would be public would be traffic accident reports. The major threat is that the Senate sponsor is Bill Ketron of Murfreesboro, the powerful Republican chairman of the State and Local Government Committee. The House sponsor is GOP Caucus Chairman Glen Casada of Williamson County. Public employees: Two separate bills, a Sunshine Law amendment from Shelby County and a proposed public records exemption from the City of Memphis, would close records and meetings dealing with the conduct of public employees statewide. One would close complaints filed against employees and all materials generated by an investigation. The second would allow local Civil Service Merit Boards to close their meetings to deal with disciplinary or other grievance appeals. Political advertising: The “Fair Campaign Practices Act” would set up new libel standards for information contained in political campaign ads and allow just 48 hours to publish retractions and corrections. Current law allows 10 days. The Senate sponsor, a Democrat, accepted an amendment removing newspapers and other media from the law by placing liability on the person or group that pays to have the ad or mail piece published or otherwise distributed. The bill received only 12 votes, five short of the constitutional majority needed for passage, and it is unclear whether the sponsors will try again next year. FRANK GIBSON is FOI coordinator of the TPA Government Affairs Committee and executive director of the Tennessee Coalition for Open Government. One can reach him at (615) 202-2685, [email protected] or at P.O. Box 22248, Nashville, Tenn. 37202. MARKETPLACE MANAGING EDITOR—The Herald-Citizen, a six-day daily newspaper in Cookeville, Tenn., has an immediate opening for a qualified managing editor. The right person must possess all the skills necessary to manage a 14-person newsroom while maintaining the quality and credibility of this award-winning newspaper. ME experience is preferred but not a deal-breaker. Experienced editor and writer with solid layout and design skills required to produce this newspaper. Must be personable and willing to fit into the community. The H-C offers a competitive benefits package including paid health insurance, 401K, paid vacation, holidays and sick leave. Contact Mike DeLapp, publisher, [email protected], 1300 Neal St., Cookeville, TN 38501. MANAGING EDITOR for The Herald-News, an award-winning community newspaper located in Dayton, Tenn. The person we seek is a dynamic, inspiring and experienced journalist capable of leading a team of reporters in producing an engaging community newspaper and Web site. The Herald-News is a twice-weekly newspaper in a growing community. The managing editor must be committed to producing the quality newspaper our readers have come to expect. Candidate must also embrace current technology and new opportunities of online journalism. Apply with resume and samples of work to Sara Jane Locke, Publisher, P.O. Box 286, Dayton, TN 37321, or [email protected]. CMYK The Tennessee Press 4 AUGUST 2009 CMYK 101 ways to improve your newspaper’s bottom line EDITOR’S NOTE: This month, Blum continues his list of ideas for ways to make it through the current difficult economic times. The list was begun in the May issue of The Tennessee Press.This is the final installment. Advertising, continued 56. Take advantage of your state press association’s classified network. Each ad yields $100 or more for the paper that sells the ad. Statewide classifieds are a great deal for the advertiser, and every market has plenty of accounts that do business on a statewide basis. If you sell an average of only five statewide ads every week, that’s an additional $21,000 to $26,000 extra revenue per year. An idea: assign statewide classifieds to one of your front office employees. And don’t forget to promote statewide classifieds in your rate card. 57. Do everything you can to gain the lead in classified liner advertising in your market. Invariably, the publication that dominates classifieds dominates the market. 58. Do you sell signature pages? If so, consider selling them in a single package. For instance, plan 13 sig pages per year and sell a package to each advertiser to appear on all 13 pages during the year for, say, $240. (Bill $20 per month if that’s more convenient to the advertiser.) This single sale will save hundreds of hours of sales time over the course of the year. 59. If your newspaper is the dominant medium in your market, DON’T cut your advertising rates when faced with more competition. It will only free up more advertising dollars for your competitor. 60. Did an advertiser miss the deadline? If you can still get the ad in the paper, go ahead, but tack on a “speed set” charge for the convenience. Target one or two loose pages per week for availability to “speed set” ads. Suggested charge: a 25 percent surcharge above open or contract rates. 61. Consider “stand-by”/”remnant” ads, quarter-, half- and full-page institutional ads, that are standing by for insertion when it’s necessary for the paper to increase the number of pages at the last minute. Suggested price: at least 50 percent off open or contract rates. 62. Stop in-person delivery of ad proofs to clients. Deliver and obtain approval for proofs entirely by e-mail or, if the client is not computer savvy, by fax. 63. Consider a “preferred position rate” for placement requests. Charge up to 25 percent more for this guaranteed position in the newspaper. 64. Don’t let an advertising bill go out by itself. Include a flier promoting your newspaper, an upcoming special section, job printing, etc. 65. Many newspapers are lax when it comes to retaining advertising salespersons who are not producing. Although Joe may be a nice fellow who is well liked by clients and fellow employees, his job is to sell a reasonable quota of advertising. If he’s not, the newspaper and every other employee will suffer. Advertising is the lifeblood of any community newspaper. 66. Before any special promotion, the ad staff should brainstorm and pinpoint the three best reasons for a client to participate. Then, those reasons should become an integral part of their sales presentation. 67. Schedule practice presentations at ad staff meetings—ad reps giving trial presentations. Offer compliments and constructive criticism. 68. Establish frequency rates for color. Let’s say the normal rate for process color is $150. Lower that to $100 for five or more process color ads per month. 69. Create a directory of local Web sites in your workday that starts at 7-7:30 a.m. newspaper. 80. Consider including a simple, 70. Establish a goal for spec ad presentastraightforward advertising contract as tions. For example, each ad rep teams with part of your rate card. a creative employee to present sets of spec 81. Sell a schedule, not an individual ads to two clients per week. If the ads don’t ad. It takes about the same amount of appeal to one client, change the logo, etc., work to sell a campaign as it does to sell and present it to another client in a similar an individual ad. business. If the ads do sell, also reward a 82. Always sell the back page of a tabloid commission, say, 10 cents per column inch, at a premium rate. It’s a prime position to the creative person. BLACK that should command at least 25 percent 71. Start a directory of churches. Don’t INK more. use sponsors, but sell the ads directly to the Circulation churches to create definite plus income. Ken Blum 83. Twice a year, scout your market for 72. Be on the lookout for new commercial new single copy outlets. construction in your community. When a 84. Weeklies shouldn’t hesitate to charge new building goes up, arrange for a one- or 75 cents to one dollar per copy at newsstands. two- page promotion ad about the building sponNinety-five percent of weeklies that have done so sored by the contractor and subcontractors. see no effect on total sales. Single copy prices are 73. Run the Chamber of Commerce newsletter a much more sensitive area for dailies. in the pages of your newspaper. This can be done 85. Don’t let a subscription expire without callas a public service to create good will or as a page ing the subscriber first. There’s a good chance with sponsors. If the page uses sponsors, I strongly that you’ll be able to keep the subscriber on board suggest using non-profit rates. with a courteous call. 74. Periodically, ask your ad reps to keep a 86. For weeklies: consider offering semi-annual time log for an entire week. This isn’t designed or quarterly subscription rates. This will help to intimidate, but to analyze whether changes retain subscribers who may only be able to pay in routes and routines can help them make the $8 or $12 at a time. Generally, any newspaper that most of every day. charges more than $30 per year for a subscription 75. Did a client get excellent results from an ad? should offer three- and six-month rates. Ask to quote him or her in a testimonial ad. It’s a 87. Run an ad promoting subscriptions in every great promotion for the newspaper and gives the issue of your newspaper. Include a coupon that’s client extra exposure as well. easy to fill out and return. It’s surprising how 76. Prepare a promotion schedule for the entire many papers fail to promote subscriptions in year. But be flexible. their own products. 77. Get a report of advertising inches sold in 88. For weeklies, check for empty news racks every special section. Compare income with extwo days after the racks are stocked. Semiweeklies penses for the section. If it’s an annual section, should check the day after racks are stocked. compare this year’s lineage with previous years. 89. If subscription invoices are sent in envelopes, If there’s a marginal profit for the effort and cost include a simple reader survey with subscription involved in the section, cut it and replace with a bills. Assign someone to tabulate and summarize better idea. the results every month, and then distribute copies 78. When a new merchant opens for business of the report to all your managers. in the community, the publisher should send a 90. Once a year, offer a $3-$5 subscription discount personal letter followed by a personal visit. for existing subscribers. The timing should be 79. A change in the sales department’s hours during a down month such as January or Februcan give advertising representatives time to plan ary. Run a one-half to full-page ad promoting the and prepare before going out on calls. Consider a discount for four consecutive weeks. 91. Keep a close watch on your returns. If they’re running high, adjust the press run. 92. Go over your list of complimentary subscriptions every six months. Cut any comp that isn’t justified. 93. Insert fliers promoting new subscriptions in your newsstand copies. 94. Don’t forget to promote college subscriptions in July and August. 95. Train your front office people to ask customers if they subscribe to the paper. If they don’t, make a special offer. Offer an incentive to the employee for every subscription sold. 96. Offer a book of historic front pages from your paper as a circulation premium. 97. If you print and distribute a shopper, make sure to aggressively promote subscriptions to your newspaper in every issue. 98. Work with your utility company to obtain the names and addresses of residents moving into your market area. Send out a welcome letter announcing a free three-month subscription. News 99. Consider freelance help for your newsroom. Most communities have a number of capable writers who will work for reasonable fees. Ditto for photographers. They can supplement your news staff for a fraction of the cost of adding full-time employees. They’re also a very viable source of help for advertorial features and special section content. 100. Run a front page listing of obituaries including name, age and town where the deceased lived. Obits are the best-read section of your newspaper, and readers will refer to the front page summary as soon as they pick up the newspaper. 101. Print forms for the public to use to provide information for obituaries, engagements, weddings, anniversaries, birth announcements, club news, Little League results, etc. Also, post them on your Web site. KEN BLUM is publisher of Butterfly Publications, 909 N. Crown Hill Rd., Orrville, Ohio 44667, (330) 682-3416, fax (330) 682-3415, [email protected]. Watch that clock I was talking to James about his role as advertising manager. minutes late, and the manager made a sarcastic remark about “There’s a lot of truth in the old saying, ‘Time is of the essence,’” wasting time waiting for them. Every day was like that. His message he said. “I’ve read a lot about time management, but I learned more was, ‘Do as I say, not as I do.’” from the ad manager in my first sales job than I’ve learned from James explained that he learned two lessons from his old books and articles. To be honest, I learned what not to do.” manager: James explained that his old manager had little regard for time. 1. Being late shows a selfish lack of respect for the other person. “He routinely accompanied new sales people on their appointments, “Time is a precious commodity,” James said. “What’s more at least for their first few weeks on the job. I remember once when important in the long run: Taking one more phone call before we had a morning appointment at a prospective advertiser’s office, leaving for an appointment, or showing other people that you value which was a 30-minute drive from our office. I was ready to go 40 their time?” minutes before the appointment, figuring that would allow time to 2. Time management is about managing other people’s time, talk strategy on the way, plus get there a little early. The manager as well as your own. “When we were late for that appointment, it said he would be ready ‘in a minute,’ but we ended up leaving just threw our prospect’s day out of whack. About halfway through the John Foust meeting, our prospect had to step out of the room to tell her next 10 minutes before the appointment. He drove like a maniac all the way, and, halfway there, told me appointment that she was delayed. There’s no telling what kind of to call the prospect’s receptionist on my cell phone to say we were domino effect that had on that other person’s schedule. And all that going to be a little late. He was too focused on weaving in and out of traffic could have been prevented if we had been on time.” to have any kind of pre-meeting strategy. We walked in cold. Woody Allen once said, “Seventy percent of success in life is showing up.” “When we sat down with the prospect, I thought the manager would James might add a couple of words: “Seventy percent of success in life is apologize for being late. But he launched right into a sales pitch without a showing up on time.” word about our late arrival. Even though I was new in the business, it was © Copyright 2009 by John Foust. All rights reserved. no surprise to me that the meeting didn’t result in a sale. “It was ironic that later that day, we had a staff meeting which the manager E-mail JOHN FOUST for information about his training videos for ad departments: had put on the calendar a few days earlier. A couple of people were a few [email protected]. The Tennessee Press AUGUST 2009 TRACKS OBITUARIES Tim Chavez Former columnist Tim Chavez, a passionate journalist who formerly wrote a column for The Tennessean, Nashville, died June 18 of leukemia. He was 50. “A s a c o l u m n i s t , T i m w a s unpredictable,” said Sandra Roberts, The Tennessean’s retired managing editor of opinion. “On some days, he was infuriating. On other days, he was endearing. But he was always fearless and he was always thoughtprovoking.” A resident of Williamson County, Chavez was an Oklahoma native and graduated from the University of Central Oklahoma. He moved to Nashville after working as an opinion editor for the Observer-Dispatch in Utica, N.Y. Before that, he worked as a reporter and sports editor. In 1996, Chavez began writing an issues column for The Tennessean that addressed topics including English as a second language, health care and immigration. He wanted his column to be the voice of those he felt had no voice, often taking on authority figures. He was especially heated when it came to defending those who were removed from the state’s TennCare rolls. Chave z was a member of the National Association of Hispanic Journalists. He won state and national awards, including the Will Rodgers Humanitarian Award from the National Society of Newspaper Columnists. He leaves his wife, Kathi Chavez; a stepson, Japhet Thacker of Brentwood; a stepdaughter, Una Winter man of Bloomington, Ind.; and two granddaughters. (The Tennessean, Nashville, June 20, 2009) Jamie Lynne Cox Former reporter J a m i e Ly n n e C o x , a f o r m e r Independent Appeal, Selmer, reporter, died as the result of a fire that broke out June 8 at the Stantonville Pallet Factory on Dennie Barber Rd. in Stantonville. He was 36. He g rew up in Covington and graduated from Covington High School. It wasn’t long after graduation in 1993 that he competed with more than 300 mid-South contestants in the Big City Girl Meets Small Town Boy contest sponsored by the Oprah Winfrey Show. Cox’s winning video guaranteed him time in the spotlight. San Franciscobound, he appeared not once, but twice, on Oprah’s show before and after the contest. Cox joined the staff at the Independent Appeal from 1997 to 1998 as a reporter covering many community events and sports. Stories were easy to write for him, as he felt at ease with the public, was very polite and worked hard. The son of Gary and Cathy Owen, he also worked at the family business, Up in 5 Smoke, a local store that closed in Selmer in 2001 while he was attending the University of Tennessee, Selmer campus, to continue his education. He worked various jobs in the community when he landed a position at the Pallet Factory in Stantonville more than a year ago, according to his mother. Over the years he became a die-hard fan of UT sports, especially football. He was a dedicated father to his 4-year-old daughter, Shelby Cox. He married Betsy Hurd Cox of Adamsville just two weeks before his death. (Independent Appeal, Selmer) In lieu of flowers, memorials may be made to the American Cancer Society; Monroe County Animal Shelter, 170 Kefauver Lane, Madisonville, Tenn. 37354; or Young Williams Animal Center, 3201 Division St., Knoxville, Tenn. 37919. TRACKS Africa Price, who was managing editor of the Tallahassee (Fla.) Democrat, has been named executive editor of the Shreveport (La.) Times. Earlier, she was with The Jackson Sun. | Associated Press Nashville Bureau Chief Adam Yeomans, who handles AP news and marketing operations in Tennessee and Kentucky, has been assigned Mississippi as well. Woody Baird, who has covered the Memphis region for more than 27 years, was honored by editors at The Commercial Appeal, Memphis, and friends and colleagues at a June 18 retirement sendoff at the newspaper. Baird joined the AP as a newsman in New Orleans in 1977 and worked there till 1981. He rejoined AP in Memphis in 1982. He worked as AP’s Memphis correspondent since 1986 and is remembered as a throwback, a no-holds-barred reporter who doesn’t hesitate to ask the tough questions to get to the heart of the matter. The major stories he’s handled are too numerous to list here: the custody battle over a Chinese girl, Mary Winkler’s shotgun slaying of her preacher husband and the neverending stream of public corruption cases from Memphis are among the most recent. He also kept AP ahead on the Elvis and FedEx beats. His AP colleagues presented him a plaque and a photo collage of him reporting from the scene on numerous stories over the years. They also presented an audio tribute with Tennessee staffers each doing their imitation of Baird barking his signature line when he called from the scene: “Give me the desk!” (Associated Press) May it fly “Action is needed to protect the promise of confidentiality between reporters and their sources....The public’s right to know hangs in the balance.” Rick Boucher U.S. representative, 2005 McNeil CMYK The Tennessee Press 8 Don R. McNeil Former executive director Don R. McNeil of Madisonville died July 9 at St. Mary’s Hospice. He was a former executive director of the Tennessee Press Association (TPA). He was a graduate of the UT School of Journalism and worked for 28 years for TPA and its business affiliate, Tennessee Press Service (TPS). McNeil worked for five years at The Knoxville News-Sentinel before joining the TPS staff as sales manager on Feb. 10, 1962 at the age of 23. Later, he became the TPA associate manager. McNeil was named secretarytreasurer-manager of TPS in 1976, succeeding his father, Glenn E. McNeil. Glenn McNeil continued as TPA’s secretary-manager. Upon his father’s retirement, Don McNeil became TPA’s secretarymanager on Dec. 1, 1979. He continued in the role of TPS secretary-treasurermanager. Glenn McNeil had held the TPA secretary-manager’s position for 32 years. The secretary-manager is the same position that is currently titled executive director. Don McNeil resigned as TPA executive director in July 1990. He was predeceased by his father. He leaves wife, Heidi; son, Charles McNeil; daughters, Jan Newman, Kimberly Huffman and Terri McNeil; mother, Ercie McNeil; sisters, Glenda McMillan and Joy McNeil; grandchildren, Courtney, Meghan, Katie, Will, Hunter, Hannah, Zach, Josh and Jenna; and three great-grandchildren. RENAISSANCE RIVERVIEW PLAZA HOTEL Educational Sessions Three Preconvention Workshops Great Idea Exchange Six Roundtables-repeated Opening Breakfast/Keynote Speaker Eight Educational Sessions Twelve Community Building Symposium papers Networking and Social Events Opening Reception in Exhibit Hall USS Alabama Tours and Seafood Feast Trade Show with the latest and greatest NNAF Silent Auction Awards Luncheon Toast to the Winners For more information or program updates visit www.nna.org or call (800) 829-4662 Pub Aux 1-4 Ad 1.indd 1 4/10/09 10:12:23 AM The Tennessee Press 6 AUGUST 2009 The Tennessee Press AUGUST 2009 Recreating Hat Day was a special event at paper ENGRAVINGS By J. TODD FOSTER Editor, Bristol Herald Courier THE ERWIN RECORD Stevenses honored at ETSU, inducted into Hall of Fame CMYK BY ERWIN RECORD STAFF Mark Stevens, publisher of The Erwin Record, and his wife, Amy, system director of marketing communications for Wellmont Health System in Kingsport, were inducted into the East Tennessee State University Hall of Fame. The Department of Communication held its annual awards ceremony in the Grand Soldiers Ballroom at Johnson City’s Carnegie Hotel. Stevens, a member of the Class of 1991, received his Hall of Fame induction in the division of journalism. Before joining the Record in 1997, Stevens served as a writer and editor at the Johnson City Press, where he interned in 1989 while a student at ETSU. He has held leadership roles with the Society of Professional Journalists and the Tennessee Press Association, as well as leading The Erwin Record to seven consecutive years as the General Excellence Award winner in its circulation division. He has won multiple awards for news, feature and editorial writing. In 2004, he was named to Washington, D.C.-based Presstime magazine’s “Twenty Under Forty” and named one of the rising stars of the newspaper industry. Amy Stevens, a member of the Class of 1993, received her Hall of Fame induction in the division of public relations. Wellmont is a 7,000-employee, not-for-profit health system. Before joining Wellmont a decade ago, she worked for the Johnson City Press and the Kingsport Times-News. She was the winner of several state and national awards, including prestigious William Randolph Hearst awards for spot news writing and in-depth reporting. She has won multiple ADDY and Public Relations Society of America awards and was nominated for a MidSouth EMMY Award for her work with “The Wellmont Connection” television show. She has been a guest speaker at national conferences in Washington, D.C. and San Francisco. Mark and Amy Stevens met while studying journalism at ETSU. They both served as executive editors of the student-operated newspaper, the East Tennessean, and eventually worked together at the Johnson City Press. They were married in 1995. Both have served as adjunct professors at ETSU. Kiwanis honors Bradford for literacy work BY LANCE COLEMAN Fighting illiteracy just seemed like a natural cause for a newspaper man. Tutt Bradford, former owner of The Daily Times, Maryville, put heart, soul and money behind the cause and was honored this month by the Maryville Kiwanis Club. Rev. Anne McKee, chaplain at Maryville College, said that in 1980, Bradford read census figures showing an illiteracy rate of 20 percent. Bradford, then owner of The Daily Times, wanted to help solve the problem. “Tutt swore his first thought was, ‘If they can’t read, they won’t read my paper,’” she said as the audience laughed. Once Bradford learned the problem could be solved with more volunteers, he and his wife set up the scholarships through Maryville College. McKee shared how Bradford developed 15 scholarships of $4,000 per year. The scholarships required students to spend six hours a week tutoring people on how to read. “Almost all the scholarships at Maryville College have some service component,” she said. “We believe that to whom much is given, much is expected.” Bradford said he was humbled by the honor. “Thank you so much for what you’ve done,” he said. Bradford said afterward he knew about a Maryville College presentation but didn’t know the Kiwanians were going to honor him. “I was very surprised by all this,” he said. (www.blounttoday.com) ELENORA E. EDWARDS | TPS At the July 18 Front Page Follies, Dr. Dorothy Bowles presents all, from left, John M. Jones Jr., Alex S. Jones and Gregg K. Jones, copies of the Charlie Daniel “Jones Boys” cartoon prepared for the occasion. Bowles served as co-chairman of the 31st Annual Follies, a program of the East Tennessee Society of Professional Journalists. Adina Chumley was cochairman. An old friend of mine sent me a weird black-and-white photo the other day. It was Hat Day 1987 at the Chattanooga News-Free Press—the only newspaper in America that would place a hyphen between News and Free to form a compound modifier that denotes a newsless newspaper. The Chattanooga News and the Free Press had merged many years before, but sometimes a hyphen is overkill. (By the way, the Hat Day 1987 photo is shown at right. The first reader who e-mails me my position in the photo and describes my hat without insulting me as “special” wins a comics umbrella.) The picture is so funny that I sent out a semi-mandatory request that this newsroom recreate Hat Day. Some of the women in this newsroom—OK, only one woman actually (the first reader who guesses her identity wins a comics umbrella)—complained that a hat would mess up her hair. I reminded her that my own concerns about “hat hair” transcended her own. This newsroom was instructed to bring a funny hat. Period. I wanted this to be fun—and “special.” I invited Publisher Carl Esposito to participate. If you check the color photo at right, he’s the dude under my left arm....Carl had to be there for Hat Day. . . . ( T h e N ew s - F re e P re s s ) h a d something going for it that few did: It was a fun place to work. And then there’s this: Many of the people in this photo are dead. And they were incredibly interesting. The city editor, Julius Parker, died several years ago. He was a former professional wrestler turned beer distributor who became a journalist on a lark. (The first local who guesses which one is Julius wins a comics umbrella.) Julius covered the six-week-long trial of gangster Jimmy Hoffa in Chattanooga’s federal court in 1964. True story: While the jury was out, Julius had to go No. 2 in the restroom. He was there so long that the verdict came in and he missed it. A cub reporter by the name of Irby Park (also deceased) was shadowing Julius that day and got the byline. Irby would become Julius’—and my—assistant city editor. Both Julius and Irby are in this photo. So is Van Henderson, one of my best friends and the reporter who sat next to me on the front row of reporter desks in the newsroom. Neither Van nor I should have been placed in the front of the room. We were the guys who should have been buried in the back. Van died in the 1990s in a Tennessee lake while trying to teach his new, terrified-of-drowning bride how great the water is. He died of cardiac arrest right there in the water in front of her. The picture also includes the funniest man I’ve ever known, Buddy Houts, who was the automotive editor.... The Free Press was an afternoon paper back then. We reported to work at 6 a.m. every Monday through Saturday. Most afternoons, I played golf with two people pictured in the Hat Day photo— Tom Turner and Mike Finn. Turner was the guy in the airplane with me when I went on my solo skydiving adventure (http://www.tricities. com/tri/news/opinion/editorials/ article/my_brush_with_a_pothead_ parachutist_his_coonskin_hat/25083/). Mikey remains a dear friend, although I went 20 years without seeing him until recently. Most of the stories of me and Mikey can’t be printed in a family newspaper. The Free Press was a white man’s world, but we had four female photographers back then. Two of them—Deborah Shaw and Angela Lewis—are pictured. It was an eclectic group of men and women who didn’t so much toil in the vineyards of journalism, but had fun being journalists. And we had fun after work. It was a photo worth recreating. I hope you enjoy it. (July 19, 2009) Jones, Tifft awarded degrees by Washington & Lee Nationally-known journalists and authors Alex S. Jones and Susan E. Tifft were honored by Washington and Lee University with doctor of humane letters degrees. The university is in Lexington, Va. Jones and Tifft, who are married, received the individual honorary degrees June 4 as part of the university commencement exercises. Jones, a 1968 graduate of Washington and Lee, is director of the Joan Shorenstein Center on the Press, Politics and Public Policy at Harvard University’s John F. Kennedy School of Government. Tifft is Eugene C. Patterson Professor of the Practice of Journalism and Public Policy Studies at Duke University, of which she is a graduate and former trustee. Alex Jones, a native of Greeneville and a co-owner, director and former editor of The Greeneville Sun, and Tifft, a frequent visitor to Greeneville over the years who also has many friends in Greeneville, are residents of Cambridge, Mass. Among those attending the ceremony at Washington and Lee were Jones’s brothers, Gregg K. Jones and John M. Jones Jr., and Helena Z. Jones, wife of John Jones Jr. Gregg Jones is co-publisher of the Sun, and John Jones Jr. is editor of the Sun. Like Alex Jones, both are directors and co-owners of the newspaper. Citation to Jones In presenting the honorary degree to Jones, Washington and Lee President Kenneth P. Ruscio noted that Jones, a member of a Tennessee newspaper family, moved from a newspaper in his home state to The New York Times. There, he covered the press from 1983 to 1992 and won a Pulitzer Prize in 1987 for his coverage of the collapse of the Barry Bingham Sr. family’s newpaper dynasty in Louisville, Ky., where the family owned and published the Louisville Courier-Journal. With Tifft, the citation stated, Jones co-authored two highly-acclaimed biographical books: The Patriarch: The Rise and Fall of the Bingham Dynasty, published in 1991, and The Trust: The Private and Powerful Family Behind The New York Times, published in 1999. From 1992 to 1997, the citation noted, Jones hosted National Public Radio’s “On the Media,” which examined all aspects of news coverage and media issues. He also served for several years as executive editor and host of the Public Broadcasting System’s news issue-focused series, “Media Matters.” In 1998, he and Tifft were jointly named the Eugene C. Patterson Professor of the Practice of Journalism at Duke University. In 2000, Jones joined Harvard University in his current capacity as director of the Shorenstein Center. He was one of three Washington and Lee alumni honored in May 2008 as Distinguished Alumni. The citation for his honorary degree stated that Washington and Lee was recognizing Jones for “his sterling career as an award-winning journalist and author.” Citation for Tifft The citation accompanying Tifft’s honorary degree stated that she began a prolific career in journalism at Time magazine, where she was a national writer and associate editor from 1982 to 1991. She published hundreds of articles, the citation stated, in such widely-ranging and widely-read publications as Time, The New Yorker, The New York Times, The Wall Street Journal, Smithsonian Magazine, the Chicago Tribune, the Los Angeles Times, Glamour and Working Woman. The citation noted that she had coauthored with Jones both The Trust: The Private and Powerful Family Behind the New York Times, which was a finalist for the National Book Critics Circle Award, and The Patriarch: The Rise and Fall of the Bingham Dynasty. The citation also pointed out that Tifft is currently the Eugene C. Patterson Professor of the Practice of Journalism and Public Policy Studies at Duke, where she was recently honored with the creation of the Susan Tifft Undergraduate Teaching/Mentoring Award. In the citation, Washington and Lee praised Tifft for bringing to her readers “remarkable insight into print and broadcast journalism, and a profound understanding of the media, its owners, and the influences that shape it.” (The Greeneville Sun, June 23, 2009) CMYK Amy and Mark Stevens 7 Bristol Herald Courier Hat Day 2009 DEVIN WAGNER | THE JACKSON SUN Devin Wagner of The Jackson Sun is the AP March photo contribution of the month winner for his picture of Ian Baldwin, 11, bracing for impact after hitting a jump while sledding March 3 in Jackson. SPJ to honor news pioneer Churchwell BY HARRIET VAUGHAN The Tennessean, Nashville The Society of Professional Journalists announced it will posthumously award the late Robert Churchwell, the first African-American reporter at a major Southern newspaper, the Helen Thomas Award for Lifetime Achievement. The honor will take place Aug. 29 in Indianapolis. The award is given to reporters and editors who make a lifetime contribution to the field of journalism. Churchwell is known in Nashville for breaking racial barriers to work in news. He joined the Nashville Banner in February 1950 covering the African-American community. It was an attempt on the paper’s part to expand its readership among blacks. He later became the Banner’s education reporter. He worked there for 31 years before retiring in 1981. Tennessean Chairman Emeritus John Seigenthaler, a reporter in the 1950s, recalled Churchwell enduring racism and harsh criticism from white co-workers and those in the AfricanAmerican community upset that he was working for the Banner. (July 21, 2009) Chattanooga News-Free Press Hat Day 1987 Thankfully, I’m the other Jack Mac, journalist BY JACK McELROY The Upfront Page News Sentinel, Knoxville I was at the Rocky Mountain News [Denver, Colo.] in 1996 when people started asking me if I knew Michael Connelly. “Who’s Michael Connelly?” I responded. “He wrote The Poet,” I was told, “and you’re in it.” Well, I wasn’t really in the novel. But the main character, it turned out, was Jack McEvoy, a journalist at the Rocky Mountain News. Naturally, I soon read The Poet, a gripping thriller about the hunt for a serial killer, and I became a big fan of Connelly, a former crime reporter for the Los Angeles Times. In later years if anyone asked me about The Poet, I told them that, yes, it was about me —except for the little stuff about a serial killer. McEvoy has only been a bit character in Connelly’s novels since then. Hard-boiled detective Harry Bosch is usually the protagonist. But now, in The Scarecrow, coming out next week, Jack Mac is back. He’s working at the LA Times (good thing, since the Rocky has shut down). But the job doesn’t last long. McEvoy, like many of his ink-stained colleagues, is soon laid off. Adventure follows. I guess I’d just as soon not have life imitate art after all, and I wish McEvoy, and Connelly, the best of luck in their future endeavors. (May 22, 2009) The Tennessee Press 6 AUGUST 2009 The Tennessee Press AUGUST 2009 Recreating Hat Day was a special event at paper ENGRAVINGS By J. TODD FOSTER Editor, Bristol Herald Courier THE ERWIN RECORD Stevenses honored at ETSU, inducted into Hall of Fame CMYK BY ERWIN RECORD STAFF Mark Stevens, publisher of The Erwin Record, and his wife, Amy, system director of marketing communications for Wellmont Health System in Kingsport, were inducted into the East Tennessee State University Hall of Fame. The Department of Communication held its annual awards ceremony in the Grand Soldiers Ballroom at Johnson City’s Carnegie Hotel. Stevens, a member of the Class of 1991, received his Hall of Fame induction in the division of journalism. Before joining the Record in 1997, Stevens served as a writer and editor at the Johnson City Press, where he interned in 1989 while a student at ETSU. He has held leadership roles with the Society of Professional Journalists and the Tennessee Press Association, as well as leading The Erwin Record to seven consecutive years as the General Excellence Award winner in its circulation division. He has won multiple awards for news, feature and editorial writing. In 2004, he was named to Washington, D.C.-based Presstime magazine’s “Twenty Under Forty” and named one of the rising stars of the newspaper industry. Amy Stevens, a member of the Class of 1993, received her Hall of Fame induction in the division of public relations. Wellmont is a 7,000-employee, not-for-profit health system. Before joining Wellmont a decade ago, she worked for the Johnson City Press and the Kingsport Times-News. She was the winner of several state and national awards, including prestigious William Randolph Hearst awards for spot news writing and in-depth reporting. She has won multiple ADDY and Public Relations Society of America awards and was nominated for a MidSouth EMMY Award for her work with “The Wellmont Connection” television show. She has been a guest speaker at national conferences in Washington, D.C. and San Francisco. Mark and Amy Stevens met while studying journalism at ETSU. They both served as executive editors of the student-operated newspaper, the East Tennessean, and eventually worked together at the Johnson City Press. They were married in 1995. Both have served as adjunct professors at ETSU. Kiwanis honors Bradford for literacy work BY LANCE COLEMAN Fighting illiteracy just seemed like a natural cause for a newspaper man. Tutt Bradford, former owner of The Daily Times, Maryville, put heart, soul and money behind the cause and was honored this month by the Maryville Kiwanis Club. Rev. Anne McKee, chaplain at Maryville College, said that in 1980, Bradford read census figures showing an illiteracy rate of 20 percent. Bradford, then owner of The Daily Times, wanted to help solve the problem. “Tutt swore his first thought was, ‘If they can’t read, they won’t read my paper,’” she said as the audience laughed. Once Bradford learned the problem could be solved with more volunteers, he and his wife set up the scholarships through Maryville College. McKee shared how Bradford developed 15 scholarships of $4,000 per year. The scholarships required students to spend six hours a week tutoring people on how to read. “Almost all the scholarships at Maryville College have some service component,” she said. “We believe that to whom much is given, much is expected.” Bradford said he was humbled by the honor. “Thank you so much for what you’ve done,” he said. Bradford said afterward he knew about a Maryville College presentation but didn’t know the Kiwanians were going to honor him. “I was very surprised by all this,” he said. (www.blounttoday.com) ELENORA E. EDWARDS | TPS At the July 18 Front Page Follies, Dr. Dorothy Bowles presents all, from left, John M. Jones Jr., Alex S. Jones and Gregg K. Jones, copies of the Charlie Daniel “Jones Boys” cartoon prepared for the occasion. Bowles served as co-chairman of the 31st Annual Follies, a program of the East Tennessee Society of Professional Journalists. Adina Chumley was cochairman. An old friend of mine sent me a weird black-and-white photo the other day. It was Hat Day 1987 at the Chattanooga News-Free Press—the only newspaper in America that would place a hyphen between News and Free to form a compound modifier that denotes a newsless newspaper. The Chattanooga News and the Free Press had merged many years before, but sometimes a hyphen is overkill. (By the way, the Hat Day 1987 photo is shown at right. The first reader who e-mails me my position in the photo and describes my hat without insulting me as “special” wins a comics umbrella.) The picture is so funny that I sent out a semi-mandatory request that this newsroom recreate Hat Day. Some of the women in this newsroom—OK, only one woman actually (the first reader who guesses her identity wins a comics umbrella)—complained that a hat would mess up her hair. I reminded her that my own concerns about “hat hair” transcended her own. This newsroom was instructed to bring a funny hat. Period. I wanted this to be fun—and “special.” I invited Publisher Carl Esposito to participate. If you check the color photo at right, he’s the dude under my left arm....Carl had to be there for Hat Day. . . . ( T h e N ew s - F re e P re s s ) h a d something going for it that few did: It was a fun place to work. And then there’s this: Many of the people in this photo are dead. And they were incredibly interesting. The city editor, Julius Parker, died several years ago. He was a former professional wrestler turned beer distributor who became a journalist on a lark. (The first local who guesses which one is Julius wins a comics umbrella.) Julius covered the six-week-long trial of gangster Jimmy Hoffa in Chattanooga’s federal court in 1964. True story: While the jury was out, Julius had to go No. 2 in the restroom. He was there so long that the verdict came in and he missed it. A cub reporter by the name of Irby Park (also deceased) was shadowing Julius that day and got the byline. Irby would become Julius’—and my—assistant city editor. Both Julius and Irby are in this photo. So is Van Henderson, one of my best friends and the reporter who sat next to me on the front row of reporter desks in the newsroom. Neither Van nor I should have been placed in the front of the room. We were the guys who should have been buried in the back. Van died in the 1990s in a Tennessee lake while trying to teach his new, terrified-of-drowning bride how great the water is. He died of cardiac arrest right there in the water in front of her. The picture also includes the funniest man I’ve ever known, Buddy Houts, who was the automotive editor.... The Free Press was an afternoon paper back then. We reported to work at 6 a.m. every Monday through Saturday. Most afternoons, I played golf with two people pictured in the Hat Day photo— Tom Turner and Mike Finn. Turner was the guy in the airplane with me when I went on my solo skydiving adventure (http://www.tricities. com/tri/news/opinion/editorials/ article/my_brush_with_a_pothead_ parachutist_his_coonskin_hat/25083/). Mikey remains a dear friend, although I went 20 years without seeing him until recently. Most of the stories of me and Mikey can’t be printed in a family newspaper. The Free Press was a white man’s world, but we had four female photographers back then. Two of them—Deborah Shaw and Angela Lewis—are pictured. It was an eclectic group of men and women who didn’t so much toil in the vineyards of journalism, but had fun being journalists. And we had fun after work. It was a photo worth recreating. I hope you enjoy it. (July 19, 2009) Jones, Tifft awarded degrees by Washington & Lee Nationally-known journalists and authors Alex S. Jones and Susan E. Tifft were honored by Washington and Lee University with doctor of humane letters degrees. The university is in Lexington, Va. Jones and Tifft, who are married, received the individual honorary degrees June 4 as part of the university commencement exercises. Jones, a 1968 graduate of Washington and Lee, is director of the Joan Shorenstein Center on the Press, Politics and Public Policy at Harvard University’s John F. Kennedy School of Government. Tifft is Eugene C. Patterson Professor of the Practice of Journalism and Public Policy Studies at Duke University, of which she is a graduate and former trustee. Alex Jones, a native of Greeneville and a co-owner, director and former editor of The Greeneville Sun, and Tifft, a frequent visitor to Greeneville over the years who also has many friends in Greeneville, are residents of Cambridge, Mass. Among those attending the ceremony at Washington and Lee were Jones’s brothers, Gregg K. Jones and John M. Jones Jr., and Helena Z. Jones, wife of John Jones Jr. Gregg Jones is co-publisher of the Sun, and John Jones Jr. is editor of the Sun. Like Alex Jones, both are directors and co-owners of the newspaper. Citation to Jones In presenting the honorary degree to Jones, Washington and Lee President Kenneth P. Ruscio noted that Jones, a member of a Tennessee newspaper family, moved from a newspaper in his home state to The New York Times. There, he covered the press from 1983 to 1992 and won a Pulitzer Prize in 1987 for his coverage of the collapse of the Barry Bingham Sr. family’s newpaper dynasty in Louisville, Ky., where the family owned and published the Louisville Courier-Journal. With Tifft, the citation stated, Jones co-authored two highly-acclaimed biographical books: The Patriarch: The Rise and Fall of the Bingham Dynasty, published in 1991, and The Trust: The Private and Powerful Family Behind The New York Times, published in 1999. From 1992 to 1997, the citation noted, Jones hosted National Public Radio’s “On the Media,” which examined all aspects of news coverage and media issues. He also served for several years as executive editor and host of the Public Broadcasting System’s news issue-focused series, “Media Matters.” In 1998, he and Tifft were jointly named the Eugene C. Patterson Professor of the Practice of Journalism at Duke University. In 2000, Jones joined Harvard University in his current capacity as director of the Shorenstein Center. He was one of three Washington and Lee alumni honored in May 2008 as Distinguished Alumni. The citation for his honorary degree stated that Washington and Lee was recognizing Jones for “his sterling career as an award-winning journalist and author.” Citation for Tifft The citation accompanying Tifft’s honorary degree stated that she began a prolific career in journalism at Time magazine, where she was a national writer and associate editor from 1982 to 1991. She published hundreds of articles, the citation stated, in such widely-ranging and widely-read publications as Time, The New Yorker, The New York Times, The Wall Street Journal, Smithsonian Magazine, the Chicago Tribune, the Los Angeles Times, Glamour and Working Woman. The citation noted that she had coauthored with Jones both The Trust: The Private and Powerful Family Behind the New York Times, which was a finalist for the National Book Critics Circle Award, and The Patriarch: The Rise and Fall of the Bingham Dynasty. The citation also pointed out that Tifft is currently the Eugene C. Patterson Professor of the Practice of Journalism and Public Policy Studies at Duke, where she was recently honored with the creation of the Susan Tifft Undergraduate Teaching/Mentoring Award. In the citation, Washington and Lee praised Tifft for bringing to her readers “remarkable insight into print and broadcast journalism, and a profound understanding of the media, its owners, and the influences that shape it.” (The Greeneville Sun, June 23, 2009) CMYK Amy and Mark Stevens 7 Bristol Herald Courier Hat Day 2009 DEVIN WAGNER | THE JACKSON SUN Devin Wagner of The Jackson Sun is the AP March photo contribution of the month winner for his picture of Ian Baldwin, 11, bracing for impact after hitting a jump while sledding March 3 in Jackson. SPJ to honor news pioneer Churchwell BY HARRIET VAUGHAN The Tennessean, Nashville The Society of Professional Journalists announced it will posthumously award the late Robert Churchwell, the first African-American reporter at a major Southern newspaper, the Helen Thomas Award for Lifetime Achievement. The honor will take place Aug. 29 in Indianapolis. The award is given to reporters and editors who make a lifetime contribution to the field of journalism. Churchwell is known in Nashville for breaking racial barriers to work in news. He joined the Nashville Banner in February 1950 covering the African-American community. It was an attempt on the paper’s part to expand its readership among blacks. He later became the Banner’s education reporter. He worked there for 31 years before retiring in 1981. Tennessean Chairman Emeritus John Seigenthaler, a reporter in the 1950s, recalled Churchwell enduring racism and harsh criticism from white co-workers and those in the AfricanAmerican community upset that he was working for the Banner. (July 21, 2009) Chattanooga News-Free Press Hat Day 1987 Thankfully, I’m the other Jack Mac, journalist BY JACK McELROY The Upfront Page News Sentinel, Knoxville I was at the Rocky Mountain News [Denver, Colo.] in 1996 when people started asking me if I knew Michael Connelly. “Who’s Michael Connelly?” I responded. “He wrote The Poet,” I was told, “and you’re in it.” Well, I wasn’t really in the novel. But the main character, it turned out, was Jack McEvoy, a journalist at the Rocky Mountain News. Naturally, I soon read The Poet, a gripping thriller about the hunt for a serial killer, and I became a big fan of Connelly, a former crime reporter for the Los Angeles Times. In later years if anyone asked me about The Poet, I told them that, yes, it was about me —except for the little stuff about a serial killer. McEvoy has only been a bit character in Connelly’s novels since then. Hard-boiled detective Harry Bosch is usually the protagonist. But now, in The Scarecrow, coming out next week, Jack Mac is back. He’s working at the LA Times (good thing, since the Rocky has shut down). But the job doesn’t last long. McEvoy, like many of his ink-stained colleagues, is soon laid off. Adventure follows. I guess I’d just as soon not have life imitate art after all, and I wish McEvoy, and Connelly, the best of luck in their future endeavors. (May 22, 2009) AUGUST 2009 CMYK 101 ways to improve your newspaper’s bottom line EDITOR’S NOTE: This month, Blum continues his list of ideas for ways to make it through the current difficult economic times. The list was begun in the May issue of The Tennessee Press.This is the final installment. Advertising, continued 56. Take advantage of your state press association’s classified network. Each ad yields $100 or more for the paper that sells the ad. Statewide classifieds are a great deal for the advertiser, and every market has plenty of accounts that do business on a statewide basis. If you sell an average of only five statewide ads every week, that’s an additional $21,000 to $26,000 extra revenue per year. An idea: assign statewide classifieds to one of your front office employees. And don’t forget to promote statewide classifieds in your rate card. 57. Do everything you can to gain the lead in classified liner advertising in your market. Invariably, the publication that dominates classifieds dominates the market. 58. Do you sell signature pages? If so, consider selling them in a single package. For instance, plan 13 sig pages per year and sell a package to each advertiser to appear on all 13 pages during the year for, say, $240. (Bill $20 per month if that’s more convenient to the advertiser.) This single sale will save hundreds of hours of sales time over the course of the year. 59. If your newspaper is the dominant medium in your market, DON’T cut your advertising rates when faced with more competition. It will only free up more advertising dollars for your competitor. 60. Did an advertiser miss the deadline? If you can still get the ad in the paper, go ahead, but tack on a “speed set” charge for the convenience. Target one or two loose pages per week for availability to “speed set” ads. Suggested charge: a 25 percent surcharge above open or contract rates. 61. Consider “stand-by”/”remnant” ads, quarter-, half- and full-page institutional ads, that are standing by for insertion when it’s necessary for the paper to increase the number of pages at the last minute. Suggested price: at least 50 percent off open or contract rates. 62. Stop in-person delivery of ad proofs to clients. Deliver and obtain approval for proofs entirely by e-mail or, if the client is not computer savvy, by fax. 63. Consider a “preferred position rate” for placement requests. Charge up to 25 percent more for this guaranteed position in the newspaper. 64. Don’t let an advertising bill go out by itself. Include a flier promoting your newspaper, an upcoming special section, job printing, etc. 65. Many newspapers are lax when it comes to retaining advertising salespersons who are not producing. Although Joe may be a nice fellow who is well liked by clients and fellow employees, his job is to sell a reasonable quota of advertising. If he’s not, the newspaper and every other employee will suffer. Advertising is the lifeblood of any community newspaper. 66. Before any special promotion, the ad staff should brainstorm and pinpoint the three best reasons for a client to participate. Then, those reasons should become an integral part of their sales presentation. 67. Schedule practice presentations at ad staff meetings—ad reps giving trial presentations. Offer compliments and constructive criticism. 68. Establish frequency rates for color. Let’s say the normal rate for process color is $150. Lower that to $100 for five or more process color ads per month. 69. Create a directory of local Web sites in your workday that starts at 7-7:30 a.m. newspaper. 80. Consider including a simple, 70. Establish a goal for spec ad presentastraightforward advertising contract as tions. For example, each ad rep teams with part of your rate card. a creative employee to present sets of spec 81. Sell a schedule, not an individual ads to two clients per week. If the ads don’t ad. It takes about the same amount of appeal to one client, change the logo, etc., work to sell a campaign as it does to sell and present it to another client in a similar an individual ad. business. If the ads do sell, also reward a 82. Always sell the back page of a tabloid commission, say, 10 cents per column inch, at a premium rate. It’s a prime position to the creative person. BLACK that should command at least 25 percent 71. Start a directory of churches. Don’t INK more. use sponsors, but sell the ads directly to the Circulation churches to create definite plus income. Ken Blum 83. Twice a year, scout your market for 72. Be on the lookout for new commercial new single copy outlets. construction in your community. When a 84. Weeklies shouldn’t hesitate to charge new building goes up, arrange for a one- or 75 cents to one dollar per copy at newsstands. two- page promotion ad about the building sponNinety-five percent of weeklies that have done so sored by the contractor and subcontractors. see no effect on total sales. Single copy prices are 73. Run the Chamber of Commerce newsletter a much more sensitive area for dailies. in the pages of your newspaper. This can be done 85. Don’t let a subscription expire without callas a public service to create good will or as a page ing the subscriber first. There’s a good chance with sponsors. If the page uses sponsors, I strongly that you’ll be able to keep the subscriber on board suggest using non-profit rates. with a courteous call. 74. Periodically, ask your ad reps to keep a 86. For weeklies: consider offering semi-annual time log for an entire week. This isn’t designed or quarterly subscription rates. This will help to intimidate, but to analyze whether changes retain subscribers who may only be able to pay in routes and routines can help them make the $8 or $12 at a time. Generally, any newspaper that most of every day. charges more than $30 per year for a subscription 75. Did a client get excellent results from an ad? should offer three- and six-month rates. Ask to quote him or her in a testimonial ad. It’s a 87. Run an ad promoting subscriptions in every great promotion for the newspaper and gives the issue of your newspaper. Include a coupon that’s client extra exposure as well. easy to fill out and return. It’s surprising how 76. Prepare a promotion schedule for the entire many papers fail to promote subscriptions in year. But be flexible. their own products. 77. Get a report of advertising inches sold in 88. For weeklies, check for empty news racks every special section. Compare income with extwo days after the racks are stocked. Semiweeklies penses for the section. If it’s an annual section, should check the day after racks are stocked. compare this year’s lineage with previous years. 89. If subscription invoices are sent in envelopes, If there’s a marginal profit for the effort and cost include a simple reader survey with subscription involved in the section, cut it and replace with a bills. Assign someone to tabulate and summarize better idea. the results every month, and then distribute copies 78. When a new merchant opens for business of the report to all your managers. in the community, the publisher should send a 90. Once a year, offer a $3-$5 subscription discount personal letter followed by a personal visit. for existing subscribers. The timing should be 79. A change in the sales department’s hours during a down month such as January or Februcan give advertising representatives time to plan ary. Run a one-half to full-page ad promoting the and prepare before going out on calls. Consider a discount for four consecutive weeks. 91. Keep a close watch on your returns. If they’re running high, adjust the press run. 92. Go over your list of complimentary subscriptions every six months. Cut any comp that isn’t justified. 93. Insert fliers promoting new subscriptions in your newsstand copies. 94. Don’t forget to promote college subscriptions in July and August. 95. Train your front office people to ask customers if they subscribe to the paper. If they don’t, make a special offer. Offer an incentive to the employee for every subscription sold. 96. Offer a book of historic front pages from your paper as a circulation premium. 97. If you print and distribute a shopper, make sure to aggressively promote subscriptions to your newspaper in every issue. 98. Work with your utility company to obtain the names and addresses of residents moving into your market area. Send out a welcome letter announcing a free three-month subscription. News 99. Consider freelance help for your newsroom. Most communities have a number of capable writers who will work for reasonable fees. Ditto for photographers. They can supplement your news staff for a fraction of the cost of adding full-time employees. They’re also a very viable source of help for advertorial features and special section content. 100. Run a front page listing of obituaries including name, age and town where the deceased lived. Obits are the best-read section of your newspaper, and readers will refer to the front page summary as soon as they pick up the newspaper. 101. Print forms for the public to use to provide information for obituaries, engagements, weddings, anniversaries, birth announcements, club news, Little League results, etc. Also, post them on your Web site. KEN BLUM is publisher of Butterfly Publications, 909 N. Crown Hill Rd., Orrville, Ohio 44667, (330) 682-3416, fax (330) 682-3415, [email protected]. Watch that clock I was talking to James about his role as advertising manager. minutes late, and the manager made a sarcastic remark about “There’s a lot of truth in the old saying, ‘Time is of the essence,’” wasting time waiting for them. Every day was like that. His message he said. “I’ve read a lot about time management, but I learned more was, ‘Do as I say, not as I do.’” from the ad manager in my first sales job than I’ve learned from James explained that he learned two lessons from his old books and articles. To be honest, I learned what not to do.” manager: James explained that his old manager had little regard for time. 1. Being late shows a selfish lack of respect for the other person. “He routinely accompanied new sales people on their appointments, “Time is a precious commodity,” James said. “What’s more at least for their first few weeks on the job. I remember once when important in the long run: Taking one more phone call before we had a morning appointment at a prospective advertiser’s office, leaving for an appointment, or showing other people that you value which was a 30-minute drive from our office. I was ready to go 40 their time?” minutes before the appointment, figuring that would allow time to 2. Time management is about managing other people’s time, talk strategy on the way, plus get there a little early. The manager as well as your own. “When we were late for that appointment, it said he would be ready ‘in a minute,’ but we ended up leaving just threw our prospect’s day out of whack. About halfway through the John Foust meeting, our prospect had to step out of the room to tell her next 10 minutes before the appointment. He drove like a maniac all the way, and, halfway there, told me appointment that she was delayed. There’s no telling what kind of to call the prospect’s receptionist on my cell phone to say we were domino effect that had on that other person’s schedule. And all that going to be a little late. He was too focused on weaving in and out of traffic could have been prevented if we had been on time.” to have any kind of pre-meeting strategy. We walked in cold. Woody Allen once said, “Seventy percent of success in life is showing up.” “When we sat down with the prospect, I thought the manager would James might add a couple of words: “Seventy percent of success in life is apologize for being late. But he launched right into a sales pitch without a showing up on time.” word about our late arrival. Even though I was new in the business, it was © Copyright 2009 by John Foust. All rights reserved. no surprise to me that the meeting didn’t result in a sale. “It was ironic that later that day, we had a staff meeting which the manager E-mail JOHN FOUST for information about his training videos for ad departments: had put on the calendar a few days earlier. A couple of people were a few [email protected]. The Tennessee Press AUGUST 2009 TRACKS OBITUARIES Tim Chavez Former columnist Tim Chavez, a passionate journalist who formerly wrote a column for The Tennessean, Nashville, died June 18 of leukemia. He was 50. “A s a c o l u m n i s t , T i m w a s unpredictable,” said Sandra Roberts, The Tennessean’s retired managing editor of opinion. “On some days, he was infuriating. On other days, he was endearing. But he was always fearless and he was always thoughtprovoking.” A resident of Williamson County, Chavez was an Oklahoma native and graduated from the University of Central Oklahoma. He moved to Nashville after working as an opinion editor for the Observer-Dispatch in Utica, N.Y. Before that, he worked as a reporter and sports editor. In 1996, Chavez began writing an issues column for The Tennessean that addressed topics including English as a second language, health care and immigration. He wanted his column to be the voice of those he felt had no voice, often taking on authority figures. He was especially heated when it came to defending those who were removed from the state’s TennCare rolls. Chave z was a member of the National Association of Hispanic Journalists. He won state and national awards, including the Will Rodgers Humanitarian Award from the National Society of Newspaper Columnists. He leaves his wife, Kathi Chavez; a stepson, Japhet Thacker of Brentwood; a stepdaughter, Una Winter man of Bloomington, Ind.; and two granddaughters. (The Tennessean, Nashville, June 20, 2009) Jamie Lynne Cox Former reporter J a m i e Ly n n e C o x , a f o r m e r Independent Appeal, Selmer, reporter, died as the result of a fire that broke out June 8 at the Stantonville Pallet Factory on Dennie Barber Rd. in Stantonville. He was 36. He g rew up in Covington and graduated from Covington High School. It wasn’t long after graduation in 1993 that he competed with more than 300 mid-South contestants in the Big City Girl Meets Small Town Boy contest sponsored by the Oprah Winfrey Show. Cox’s winning video guaranteed him time in the spotlight. San Franciscobound, he appeared not once, but twice, on Oprah’s show before and after the contest. Cox joined the staff at the Independent Appeal from 1997 to 1998 as a reporter covering many community events and sports. Stories were easy to write for him, as he felt at ease with the public, was very polite and worked hard. The son of Gary and Cathy Owen, he also worked at the family business, Up in 5 Smoke, a local store that closed in Selmer in 2001 while he was attending the University of Tennessee, Selmer campus, to continue his education. He worked various jobs in the community when he landed a position at the Pallet Factory in Stantonville more than a year ago, according to his mother. Over the years he became a die-hard fan of UT sports, especially football. He was a dedicated father to his 4-year-old daughter, Shelby Cox. He married Betsy Hurd Cox of Adamsville just two weeks before his death. (Independent Appeal, Selmer) In lieu of flowers, memorials may be made to the American Cancer Society; Monroe County Animal Shelter, 170 Kefauver Lane, Madisonville, Tenn. 37354; or Young Williams Animal Center, 3201 Division St., Knoxville, Tenn. 37919. TRACKS Africa Price, who was managing editor of the Tallahassee (Fla.) Democrat, has been named executive editor of the Shreveport (La.) Times. Earlier, she was with The Jackson Sun. | Associated Press Nashville Bureau Chief Adam Yeomans, who handles AP news and marketing operations in Tennessee and Kentucky, has been assigned Mississippi as well. Woody Baird, who has covered the Memphis region for more than 27 years, was honored by editors at The Commercial Appeal, Memphis, and friends and colleagues at a June 18 retirement sendoff at the newspaper. Baird joined the AP as a newsman in New Orleans in 1977 and worked there till 1981. He rejoined AP in Memphis in 1982. He worked as AP’s Memphis correspondent since 1986 and is remembered as a throwback, a no-holds-barred reporter who doesn’t hesitate to ask the tough questions to get to the heart of the matter. The major stories he’s handled are too numerous to list here: the custody battle over a Chinese girl, Mary Winkler’s shotgun slaying of her preacher husband and the neverending stream of public corruption cases from Memphis are among the most recent. He also kept AP ahead on the Elvis and FedEx beats. His AP colleagues presented him a plaque and a photo collage of him reporting from the scene on numerous stories over the years. They also presented an audio tribute with Tennessee staffers each doing their imitation of Baird barking his signature line when he called from the scene: “Give me the desk!” (Associated Press) May it fly “Action is needed to protect the promise of confidentiality between reporters and their sources....The public’s right to know hangs in the balance.” Rick Boucher U.S. representative, 2005 McNeil CMYK The Tennessee Press 8 Don R. McNeil Former executive director Don R. McNeil of Madisonville died July 9 at St. Mary’s Hospice. He was a former executive director of the Tennessee Press Association (TPA). He was a graduate of the UT School of Journalism and worked for 28 years for TPA and its business affiliate, Tennessee Press Service (TPS). McNeil worked for five years at The Knoxville News-Sentinel before joining the TPS staff as sales manager on Feb. 10, 1962 at the age of 23. Later, he became the TPA associate manager. McNeil was named secretarytreasurer-manager of TPS in 1976, succeeding his father, Glenn E. McNeil. Glenn McNeil continued as TPA’s secretary-manager. Upon his father’s retirement, Don McNeil became TPA’s secretarymanager on Dec. 1, 1979. He continued in the role of TPS secretary-treasurermanager. Glenn McNeil had held the TPA secretary-manager’s position for 32 years. The secretary-manager is the same position that is currently titled executive director. Don McNeil resigned as TPA executive director in July 1990. He was predeceased by his father. He leaves wife, Heidi; son, Charles McNeil; daughters, Jan Newman, Kimberly Huffman and Terri McNeil; mother, Ercie McNeil; sisters, Glenda McMillan and Joy McNeil; grandchildren, Courtney, Meghan, Katie, Will, Hunter, Hannah, Zach, Josh and Jenna; and three great-grandchildren. RENAISSANCE RIVERVIEW PLAZA HOTEL Educational Sessions Three Preconvention Workshops Great Idea Exchange Six Roundtables-repeated Opening Breakfast/Keynote Speaker Eight Educational Sessions Twelve Community Building Symposium papers Networking and Social Events Opening Reception in Exhibit Hall USS Alabama Tours and Seafood Feast Trade Show with the latest and greatest NNAF Silent Auction Awards Luncheon Toast to the Winners For more information or program updates visit www.nna.org or call (800) 829-4662 Pub Aux 1-4 Ad 1.indd 1 4/10/09 10:12:23 AM Parkins names chairmen of 14 TPA committees Victor Parkins, TPA president, has appointed committee chairmen to lead in association efforts for 2009-10. The chairmen will be working over the next few weeks to fill their committee rosters. One should contact these chairmen if he or she is interested in serving on a committee or committees. They are as follows: Advertising Committee: Kerri M e e k s, T h e Tu l l a h o m a N e w s , [email protected] Circulation Committee: Don Lovelace, Citizen Tribune, Morristown, [email protected] Constitution and Bylaws Committee: Steve Lake, Pulaski Citizen, steve.lake@pulaskicitizen. com C o n t e s t s C o m m i t t e e : Mark Stevens, The Erwin Record, mstevens@ erwinrecord.net Government Affairs Committee: Elizabeth K. Blackstone, Kennedy Newspapers, Columbia, erfkb@ bellsouth.net Hall of Fame Committee: UT School of Journalism director or designee: Dr. Paul Ashdown, UT Journalism Education Committee: Michael Williams, The Paris PostIntelligencer, michael_williams@ parispi.net NIE/Literacy Committee: Lu Shep Baldwin, Jones Media, Athens, lushep. [email protected] Nominating Committee: Tom Griscom, Chattanooga Times Free Press, [email protected] Personnel Committee: Kevin Burcham, News-Herald, Lenoir City, [email protected] Postal Committee: Mike Fishman, Citizen Tribune, Morristown, ctpub@ lcs.net Press Institute Committee: Joel Washburn, Dresden Enterprise, [email protected] Public Notice Committee: Jeff Fishman, The Tullahoma News, [email protected] Technology Committee: Alan Broyles, Johnson City Press, abroy@ johnsoncitypress.com Normally, a Summer Convention chairman would be named. However, for 2010, TPA will be joining the Arkansas and Mississippi press associations for a Tri-State Press Convention in Tunica, Miss. TPA will have two members serve on a committee with Arkansas and Mississippi representatives t o d e v e l o p t h e c o nv e n t i o n ’ s programming. Committee rosters will be listed in the October issue of The Tennessee Press. CMYK Washburn leads Winter Convention Committee Joel Washburn, editor of The McKenzie Banner, has been appointed chair man of the Press Institute Committee, which plans the annual T PA w i n t e r Washburn convention. TPA President Victor Parkins made the appointment. “I've worked with Joel for several years in the newspaper business, and I've grown to respect him as a journalist and publisher,” said Parkins. “His work ethic stands tall above others, and he is a creative thinker. Joel took on this big job without hesitation and has hit the ground running. We're looking forward to a great Winter Convention.” Washburn started working at his family-owned newspaper at the age of 9 by sweeping floors and running letter presses. He began work full time in 1979 in advertising sales and reporting. He was named managing editor in 1985. He manages the corporation of two weekly newspapers, The McKenzie Banner and the Dresden Enterprise, and a separate online newspaper, www. tricountystar.com. Washburn represents District 9 on the TPA Board of Directors. He previously served as a member of the Press Institute Committee and currently serves on the Constitution & Bylaws Committee. If one has ideas to share for the 2010 Press Institute and Winter Convention or would like to be part of the committee, please contact Washburn at (731) 3523323 or washburn@mckenziebanner. com. The Press Institute Committee will survey members to determine what types of sessions to offer for the Drive-In Training, which focuses on newspaper staffers. The survey also will ask for success stories in the areas of advertising, circulation, editorial and promotion for a session featuring these successes that other newspapers can adapt and use. The link to the survey, on the home page of www.tnpress.com, will be available through Aug. 31. Tentative convention dates are Feb. 10 through 12. TRACKS Rhodarmer named publisher of the Advocate & Democrat Mia Rhodarmer has been named publisher of t h e M o n r o e County Advocate & Democrat, S w e e t w a t e r, announced Tommy Wilson, vice Rhodarmer president of the Jones Media Inc.’s Valley Division and publisher of The Daily Post-Athenian, Athens. Rhodarmer will retain the title and responsibilities of editor. “Mia came to us in 2000 as a reporter and has displayed exceptional skills as an editor and the leader of our newsroom. In October 2008, Mia was named general manager,” Wilson said. “Since that time, Mia has shown her leadership strengths go far beyond the newsroom and has done an exceptional job of managing the business side of the newspaper.” “I appreciate this opportunity Jones Media has given me and the support of the people I work with,” Rhodarmer said. “I have enjoyed learning more about the business side of the newspaper and look forward to leading our newspaper during this changing time in our industry. I am dedicated to producing a high-quality community newspaper that meets the needs of our readers and advertisers.” Rhodar mer’s past newspaper experience includes working at The Macon News in her hometown of Franklin, N.C. and The McDowell News in Marion, N.C. She graduated from the University of North CarolinaAsheville in 1999 with a degree in mass communication and attended graduate school at Murray State University, Murray, Ky. Rhodarmer is a member of the Society of Professional Journalists and serves as president of the East Tennessee chapter. She is a member of the Sweetwater Kiwanis Club and serves on the board of the United Way of Monroe County. She and her husband, Charlie, live in the Ball Play community. He is director of the Sequoyah Birthplace Museum in Vonore. (Monroe County Advocate and Democrat, July 5, 2009) Advocate & Democrat changes press days Effective with the July 5 edition, the Monroe County Advocate & Democrat, Sweetwater, changed its publication days. Formerly published on Sunday, Wednesday and Friday, the newspaper now publishes Sunday, Tuesday and Thursday. Mia Rhodar mer is editor and publisher of the newspaper, owned by Jones Media Inc., which is based in Greeneville. AUGUST 2009 How Network ads benefit TPA members, associates BY BETH ELLIOTT Network advertising manager Are you taking full advantage of the revenue-generating programs provided by Tennessee Press Service: TnSCAN (classified), TnDAN (display) and Elliott TnNET (online)? M e m b e r newspapers: Imagine that your TPA dues have been paid for you. This is no dream. In most cases, the annual rebates from TnSCAN and TnDAN programs alone equal more than your paper pays in TPA dues! Last year, each participating newspaper received an average of $1,940 just for publishing the ads each week. There’s more, so keep reading. Tennessee’s Network ads can fill remnant space and can help build your classified section. TnDAN ads are small display ads that can be placed in your ROP section wherever you wish. TnSCAN ads are classified line ads that can be incorporated with your regular classifieds to help build your classified section. You choose the day of publication and the section for these ads to best meet your space needs. The newest network is TnNET for medium rectangle online ads. The code for TnNET ads can be placed anywhere on your Web site. TnNET can help fill underutilized space on your newspaper’s Web site. Not only can Network ads be used to fill space, but your staff can sell the ads and your newspaper keeps 40 percent commission. These days, 40 percent commission is unheard of ! Is your newspaper taking FULL advantage? Sales materials are available 24/7 on www.tnpress.com/statewides/. Contact TPS for the username and password. Tennessee’s Advertising Networks benefit TPA member newspapers by giving rebates, filling space and by providing an unbelievable commission. How do the Networks benefit TPA associate members? TPA associate members: You can have one point of contact to get your message out across a region of Tennessee, the entire state or even nationwide. Plus, Network advertising rates fit any budget, large and small. Tennessee’s Advertising Networks have simplified multiple-newspaper advertising. Whether you need a classified line ad, small display ad or medium-rectangle online ad, your local participating newspaper or TPS can help. Rates are heavily discounted because the Advertising Networks are a cooperative operated by TPS on behalf of the TPA members. Network buys are an excellent value if you are looking for extensive circulation at a bareminimum cost per thousand. Service is in our name, so contact Tennessee Press Service at (865) 5845761 x117 or [email protected] if you have any questions or need assistance. TRACKS Nell Scott, with more than 40 years of service to the Weakley County Press, Martin, has been named office manager. Five-year newsroom veteran Sabrina Bates assumes her new role as news editor. “Nell has fulfilled a variety of roles for the Press for many years and has done an excellent job for us,” said Publisher David Critchlow Sr. “She and Linda Stockton, manager of the circulation and classified ad departments, have long been the faces of the Weakley County Press.” Scott has worked at the Press since January 1963, except for a couple years on two different occasions, once when she moved and another time for family. She has been a typist, in page composition and as society editor, as well as other duties when needed. Bates started at the Press in August 2004 as a reporter, later becoming chief staff writer. | Tom R. Duggin, sports editor since 2005, has been promoted to editor of the Smithville Review. He succeeds longtime editor and publisher Dennis Stanley. Duggin is a native and lifelong resident of DeKalb County and is a member of the Chamber of Commerce Board of Directors and of the Dowelltown City Council. Angie Meadows will continue as advertising director, and Melissa Yarbrough will serve as graphics designer and assist with customer service and relations. Remember to publish Statement of Ownership Every newspaper soon will need to file the annual periodical Statement of Ownership with the local post office. It is called PS Form 3526 Statement of Ownership, Management and Circulation and should be filed in October. One can download a PDF from www.usps. com/forms/_pdf/ps3526.pdf. News give and take www.tnpress.com The Tennessee Press AUGUST 2009 9 It’s too easy to close records and meetings The two biggest surprises from the just-ended legislative session were the unprecedented high number of bills affecting open records and meetings, public notices and an assortment of other First Amendment issues and the failure in the Senate to close gun carry permit files. The 30 bills represented three times the norm for a single year in a two-year session. We dealt with several of them, but unfortunately more than 20 are likely to return in January. Even though 2010 is an election year, we expect more to be filed. Some of the deferred legislation is very bad, which means we have a lot of homework to do this summer and fall on such issues as closing police records, changes in public notice laws and possible changes to established libel law. The high number of bills—many of them broader than they need to be and some that are not needed at all—underscores a serious need to provide more comprehensive scrutiny of this legislation. That’s the only chance we have to slow down the number of exemptions added each year. Passage of legislation to seal gun permit records seemed pre-ordained after a decade of trying, after guns were permitted in public parks and restaurants that serve alcohol. The obsession of lawmakers to extend gun rights for the 4 percent of Tennesseans with carry permits made the situation worse. Of the more than 60 gun bills filed this year, 12 proposed to close permit records, even records of convicted felons whose permits are revoked. Ten bills would have made it a crime to publish anything from a permit file, but we were able to get those provisions rolled back. On the day before the Senate adjourned for the year, the bill closing the records received 14 votes, three short of the constitutional majority needed to pass. Five Republicans and one Democrat did not vote, prompting the Senate sponsor, Majority Leader Mark Norris, to bemoan published reports that said some supporters had a last-minute change of heart and decided these public records should remain open. Norris told reporters he was “bothered by the fact that there are apparently political campaigns and candidates that want to use the database for their purposes. The senators in the chamber tonight were split on what they thought was reasonable, and a number of them obviously took a walk. I presented it as the Senate sponsor and did the best I could.” Norris did not mention that among the groups that had obtained the database with names and addresses of 220,000 permit holders was the Tennessee Republican Party, but a vote minutes before confirmed his assessment. An amendment that would restrict access to the “entire” database but leave individual records open failed. That compromise would have prevented the list from being posted on a Web site and was the same solution Virginia approved earlier this year. It would take an intermediate level political science course to analyze what transpired before the vote, but the winning arguments by Sens. Joe Haynes, Minority Leader Jim Kyle and Democrat Caucus Chairman Roy Herron was that the issue had nothing to do with gun rights and everything to do with government transparency. Haynes received TPA’s Open Government Award in February. Some lawmakers grappled for weeks to find a way to deny access to the press but leave the records open for everyone else. That would have been as constitutionally futile as attempting to punish a newspaper for publishing gun permit information. The state attorney general, citing the 1971 U.S. Supreme Court decision in the Pentagon Papers case, had noted in an opinion last year that any penalty for publication could be government buildings, including all successfully challenged as a prior surveillance audio and videotapes restraint. and information about the location Never mentioned in the public of hazardous materials such as debate was the fact that the controlled substances (drugs), toxic legislation would have closed or reactive materials, ingredients for information on future permits toxic or reactive materials (nuclear), issued because the database with weapons, explosives and hazardous 220,000 permit holders was already biological materials. in the public domain. Under language we negotiated, TENNESSEE Bills that passed segments of the surveillance tape Of the seven bills that passed COALITION “may be made public when they this year, three involved the include an act or incident involving Sunshine Law. That was a record FOR OPEN public safety or security or possible in itself, because we have gone GOVERNMENT criminal activity.” The hazardous years without anyone tampering materials language was removed. with the open meetings law. We Corrections: If someone asks to be Frank Gibson were able to mitigate some of the notified when an inmate is released damage in four of the seven bills, from prison or parole, information and three passed in their original form. that would identify or help locate the citizen Sunshine Law changes making the request would be confidential under Labor negotiations: Under Senate Bill 540, SB894. governing bodies will be able to close their Public employee files: Information about meetings to discuss strategy in upcoming public employee health savings accounts or negotiations with employee unions. Previously, private retirement savings and pension accounts the law allowed public negotiating committees will be confidential just as is information in their to meet privately, but the legislation by Sen. Bill personnel files about bank accounts and other Ketron of Murfreesboro extended that to the personal information, including home addresses full legislative body. Face-to-face negotiations and personal telephone numbers. remain public under the Sunshine Law at TCA Issues pending 8-44-201. We were able to get several issues deferred until Internet chat: Under Senate Bill 832, next year, but unless they can be worked out in governing bodies can set up Internet chat the interim, we would expect to see them again rooms for members to communicate outside next year. They include: public meetings, if the body provides notice it Public notices on government Web sites: The is using such technology and makes computer association that represents county mayors and access available to the public. Members county executives wants to amend state law to say cannot use the chat rooms to deliberate, posting public notices on county-operated Web and no body is allowed to implement such a sites satisfies statutory publication requirements. system without first getting approval from the If other groups of county and city officials join Office of Open Records Counsel (OORC) in the that effort, we could face a challenge keeping state comptroller’s office. The OORC has to public notices independent and verifiable. certify that accommodations are being made Police records: The City of Murfreesboro wants for the public. The project is an extension of a pilot”program that operated for a year in Knox County. Internal audits: Senate Bill 2042. Certain meetings and work product records of special, local audit committees and internal auditors Art Powers, publisher of the Johnson City would be closed. The audit committees must Press, will serve as host to a Southern Newspaper meet the requirements of state law and the Publishers Association Publishers Forum Oct. 1 state comptroller’s office before they can be in Johnson City. created. The committees must be independent, Publishers from newspapers from several which means an audit committee with multiple nearby states that are members of SNPA will be members of the legislative body does not fall invited. under the definition. The legislation, which we negotiated, requires public notice of plans to close the meeting, lists the reasons meetings can be closed, including to protect the identify of an anonymous whistle-blower, and establishes procedures for closing the meeting. The Leader, Covington, returned to a weekly The body must meet first in public, explain that it plans to go into executive session under publishing schedule on July 9 after publishing one of the four listed exemptions and vote by a twice weekly since 2004. A story in the June 30 edition said economic factors were largely simple majority to close the meeting. Autopsy photos: HB1527 originally proposed responsible for the decision. The new publication day is Thursday, and the to close all information in an autopsy report. advertising deadline is Tuesday at 10 a.m. It stemmed from a complaint a Knoxville state Brian Blackley is publisher of The Leader, senator reported getting from a constituent who said photos of a relative’s autopsy had which is owned by American Hometown been posted on the Internet. The bill was Publishing of Franklin. amended to close only photographs, but the Yuck legislation illustrates the problem that many proposed exemptions are much broader than “News providers should regard anonymous they need to be or should be. sources simply as tipsters. Unless hard digging Government building security: Senate provides real verified facts, the anonymous stuff Bill 202 originally proposed to close all should be flushed down the toilet.” information dealing with the security of Allen H. Neuharth, Freedom Forum founder, 2005 Publishers Forum set Oct. 1 in Johnson City Leader resumes weekly publication legislation that would allow law enforcement officers to withhold any and all records by classifying them as part of the investigating officer’s files. Under the proposed bill, the only information that clearly would be public would be traffic accident reports. The major threat is that the Senate sponsor is Bill Ketron of Murfreesboro, the powerful Republican chairman of the State and Local Government Committee. The House sponsor is GOP Caucus Chairman Glen Casada of Williamson County. Public employees: Two separate bills, a Sunshine Law amendment from Shelby County and a proposed public records exemption from the City of Memphis, would close records and meetings dealing with the conduct of public employees statewide. One would close complaints filed against employees and all materials generated by an investigation. The second would allow local Civil Service Merit Boards to close their meetings to deal with disciplinary or other grievance appeals. Political advertising: The “Fair Campaign Practices Act” would set up new libel standards for information contained in political campaign ads and allow just 48 hours to publish retractions and corrections. Current law allows 10 days. The Senate sponsor, a Democrat, accepted an amendment removing newspapers and other media from the law by placing liability on the person or group that pays to have the ad or mail piece published or otherwise distributed. The bill received only 12 votes, five short of the constitutional majority needed for passage, and it is unclear whether the sponsors will try again next year. FRANK GIBSON is FOI coordinator of the TPA Government Affairs Committee and executive director of the Tennessee Coalition for Open Government. One can reach him at (615) 202-2685, [email protected] or at P.O. Box 22248, Nashville, Tenn. 37202. MARKETPLACE MANAGING EDITOR—The Herald-Citizen, a six-day daily newspaper in Cookeville, Tenn., has an immediate opening for a qualified managing editor. The right person must possess all the skills necessary to manage a 14-person newsroom while maintaining the quality and credibility of this award-winning newspaper. ME experience is preferred but not a deal-breaker. Experienced editor and writer with solid layout and design skills required to produce this newspaper. Must be personable and willing to fit into the community. The H-C offers a competitive benefits package including paid health insurance, 401K, paid vacation, holidays and sick leave. Contact Mike DeLapp, publisher, [email protected], 1300 Neal St., Cookeville, TN 38501. MANAGING EDITOR for The Herald-News, an award-winning community newspaper located in Dayton, Tenn. The person we seek is a dynamic, inspiring and experienced journalist capable of leading a team of reporters in producing an engaging community newspaper and Web site. The Herald-News is a twice-weekly newspaper in a growing community. The managing editor must be committed to producing the quality newspaper our readers have come to expect. Candidate must also embrace current technology and new opportunities of online journalism. Apply with resume and samples of work to Sara Jane Locke, Publisher, P.O. Box 286, Dayton, TN 37321, or [email protected]. CMYK The Tennessee Press 4 AUGUST 2009 The Tennessee Press AUGUST 2009 3 PARKINS: Like father, like son FORESIGHT 2009 FROM PAGE ONE “There is so much speculation about the future of newspapers across America,” he said. “Newspapers are in a transition stage of how we deliver news to our customers. We’ve changed a lot in the last 10 years or so, and we’ll continue to change. As TPA president, I feel a responsibility to help our members stay informed of those changes and realize how we can use them to our advantage.” Newspaper life Parkins, his six sisters and brother all worked at the family-owned MirrorExchange. “I started on-the-job training in elementary school,” he recalled. “I walked from school to the newspaper office to stuff inserts for the paper. I worked on and off through high school and college, mostly helping distribute the paper on press day.” A 1987 graduate of Milan High School where he was a player on the tradition- DAVID GRACE | KINGSPORT TIMES-NEWS David Grace of the Kingsport Times-News is the winner of the Tennessee AP member photo contribution of the month for May 2009 for his picture of beekeeper Isaiah Hess trying to coax a swarm off a signpost May 20 in Kingsport. CMYK No Ad/Circ Retreat this fall T h e A dve r t i s i n g / C i rc u l at i o n Managers’ Retreat will not occur this year. Instead, members of the TPA Advertising and Circulation committees will meet by teleconferences to plan the spring 2010 Advertising/Circulation Conference. Reasons for not holding a retreat are largely economic. Many newspaper staff members are not allowed to travel or cannot afford the time away from the office; the 2008 retreat was poorly attended; and the 2009 conference suffered a financial loss because of a 40 percent lower than usual attendance. Several other TPA committees routinely handle planning work by teleconference. If one is interested in serving on the Advertising or Circulation committee, please contact its chairman: Advertising Committee chairman, Kerri Meeks, The Tullahoma News, (931) 455-4545, or Circulation Committee chairman, Don Lovelace, Citizen Tribune, Morristown, (423) 581-5630. Tennessee Press Service Advertising Placement Snapshot ROP: Network: May 2009: $ 449,648 $ 55,121 June 2009: $ 365,350 $ 71,505 Year* as of June 30: $2,812,010 423,151 *The Tennessee Press Service Inc. fiscal year runs Dec. 1 through Nov. 30. 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Our engineers at CyberCE provide computer support and consultation to help you win in the long term by finding those winning strategies now. • Make your users more productive with professional grade spam filtering solutions • Web development and consultation services to help you gain online market share faster • Solve ever increasing storage needs with new cost effective storage devices • Control your organization’s productivity with smart web filtering DAVE BOYD | JOHNSON CITY PRESS Dave Boyd of the Johnson City Press was the winner of theTennessee member AP photo contribution of the month for April 2009 for his picture of firefighters trying to control a fire April 13 in downtown Johnson City. Community newspaper companies doing OK ENGRAVINGS Community newspaper companies participating in a Suburban Newspapers of America (SNA)/ National Newspaper Association (NNA) survey are doing a better job of weathering the nation’s economy, with a majority reporting no staff reductions and the launch of new products in the past year. T h e r e p o r t i n g g r o u p ’s t o t a l advertising revenue declined 18.7 percent in the first quarter of 2009. While greater than in past quarters, the numbers are considerably better than the industry-wide drop of 28.28 percent in total advertising expenditures for first quarter 2009 as reported by the Newspaper Association of America (NAA). Further, the SNA/NNA first quarter results come on top of a small decline for first quarter 2008 (2.7 percent). Comparatively, the overall industry decline of 28 percent for the quarter is on top of a nearly 13 percent industry- wide decline for first quarter 2008 (Source: NAA). Community papers continue to outperform the industry as a whole. The first quarter 2009 SNA/NNA reporting group, representing 46 newspaper companies with a total circulation of 17.6 million, cited the bad economy and specifically the impact on real estate and automotive advertising as reasons for the decline. “T he industry as a whole is challenged by debt servicing expense, multiple media competition, and a recession that has spurred climbing unemployment that has resulted in reduced retail sales and advertising expenditures,” notes NNA President John W. Stevenson, publisher of the Randolph Leader in Roanoke, Ala. “It’s that last item, the economy, that most impacts community newspapers, and community newspapers are typically positioned to grow as the economy turns around.” (NNA) TWO NEW WAYS TO MAKE MONEY WITH METRO ONLINE CATHY AGEE AT 800.223.1600 FOR FURTHER INFO WWW.METROCREATIVECONNECTION.COM CALL For their work to help rural journalists tackle tough stories and keep rural communities informed, the Institute for Rural Journalism and Community Issues and its director, Al Cross, received this year’s Media Award from the East Kentucky Leadership Foundation. The foundation sponsors a two-day conference every April to discuss issues important to Eastern Kentucky and makes a variety of awards to people and institutions whose work has helped the region. “We accept this award as both a compliment and a challenge,” said Cross. “Our work began in Central Appalachia and will always continue there. But we also have a national mission, and the challenge is to remain rooted in the region while spreading our branches to rural areas all over the nation.” The Institute has academic partners at 25 universities in 16 states, including Tennessee and every other adjoining state, plus Alaska, Alabama, Georgia, Iowa, Maine, Mississippi, North Carolina and Pennsylvania. It is based in the University of Kentucky’s School of Journalism and Telecommunications, where Cross is an assistant professor. The Institute was created in 2001. (The Rural Blog) TRACKS T I M E LY F E AT U R E S MICROSITES READY-TODEPLOY-ANDSELL THEMED SITES ONLINE AD DESIGN TOOL METRO INTERACTIVE AD DESIGNER (Mi AD) Claudia Johnson, former writer for the Pulaski Citizen and The Giles Free Press, Pulaski, and most recently editor of the Cumberland Business Journal, Cookeville, has left the publication to become executive director of the Sgt. Alvin C. York Patriotic Foundation. Members of the Parkins family gather at the summer convention. (From left) Front row: Austyn Dunnebacke, Deborah Lee Day, Holly Parkins, Dorris Parkins, Demi Elliott, Bob Alan Elliott, Clay Elliott. Back row: Dewitt Day, Melanie Parkins Day, Paris Parkins, Carol Parkins, Tamara Parkins Dunnebacke, Jordan Parkins, Victor Parkins, Deborah Parkins Ayers, Scarlet Parkins Elliott, Kendall Parkins, Crystal Parkins, Donna Parkins, Denton Parkins and Walker Parkins Resolution RESOLUTION OF THE TPA BOARD OF DIRECTORS IN SUPPORT OF HR 2727,the ‘FINANCIAL TRANSPARENCY RESTORATION ACT’ WHEREAS, The Tennessee Press Association advocates for its member newspapers’ ability to publish information that citizens need to make informed decisions about their lives; and WHEREAS, HR 2727 better known as the ‘Financial Transparency Restoration Act’ has gained the necessary support to be introduced to The United States Congress to be passed into law; and WHEREAS, For approximately 70 years, national banks were required by an Act of Congress to publish statements of condition in newspapers where they ‘did business’ and this act will restore the responsibilities to publicly disclose financial position of banks; and WHEREAS, in 1994, this requirement was repealed by an Act of Congress with no public hearing or explanation; and WHEREAS, the Public ought to have access to the statements of financial condition of all financial institutions; and WHEREAS, this act will require publication of a Statement of Condition within 30 days after the end of each fiscal quarter of any financial institution, in a newspaper of general circulation published in a city or county within each market area in which the financial institution is located, or if no newspaper of general circulation is publishing in such city or county, then the newspaper of general circulation published nearest such city or county; and WHEREAS, publication of Statements will result in the public having access to financial condition of banks which would have helped to disclose insolvency; and therefore be it RESOLVED, that the Tennessee Press Association encourages passage of HR 2727 thus requiring publication of a Bank’s Statement of Condition and further that TPA specifically requests the Tennessee Congressional Delegation become engaged in helping to pass HR 2727. June 19, 2009 Board supports act The TPA Board of Directors at its June 19 meeting adopted the resolution at left in support of the Banking in Transparency Act. TRACKS Sadie Fowler, a newsroom staff member at the Shelbyvile TimesGazette, has been promoted to lifestyles editor. She is a graduate of Syracuse University and formerly was editorial director for The Walking Horse Report. | Jacquta Burke has been named advertising manager of The Paris Post-Intelligencer. She succeeds Laura Dougherty, who left the paper in April. | Lillian Aber nathy, creative services/pre-press manager of The News Examiner, Gallatin, has resigned from the newspaper. She had been with The News Examiner for 11 years. She plans to open her own creative design company, L.A. Creative09, and to provide care for her grandson. rich Bulldog football team, Parkins earned a marketing degree from the University of Tennessee-Martin in 1991 and started working for a local radio station selling ads. “It didn’t take long to realize that I couldn’t compete with the local newspaper, which my family owned and operated,” he said. He joined the Mirror in 1993 and became sports editor in 1996. Today he is editor; his mother, Dorris, is ownerpublisher; and the staff includes three sisters, Melanie, Scarlet and Paris. “I love working at the paper and promoting the people of Milan,” he said. “I owe everything I am and have to the greatest parents a person could ever wish for. They were and are the hardest working people on earth, and they taught us the importance of hard work. Mom and Dad founded the paper in 1964 and built it into what it is today.” Civic, professional involvement Parkins has served on the TPA Board of Directors, as a Tennessee Press Service director, TPA Foundation trustee and Tennessee state chairman for the National Newspaper Association. He is past chairman of the winter Press Institute, a member of the TPA Postal Committee, past chairman of TPA Contests Committee and graduate of the TPS Institute of Newspaper Technology. He is chairman of the board of directors for the Associated Publishers Inc. newspaper group and is a member of the Tennessee Sports Writers Association. Active in his hometown of Milan, Parkins is president of the Milan Chamber of Commerce and previously chaired the Education Committee and Industrial and Infrastructure Committee. He is past president of the Milan Lions Club and club reporter for 14 years and served as chairman of Gibson County Ducks Unlimited. He served as president and director for Milan Girls Softball and vice president and treasurer of the Milan Lady Bulldog Softball Club. He is a Sunday school teacher at the Sitka Church of Christ and a member of the West Tennessee Agricultural Museum Advisory Board. An avid outdoorsman, Parkins enjoys hunting, fishing, real estate interests, family activities and grilling. He holds the current title of “Best Burger in Town” at the Milan Burger Bash. Victor and wife, Carol, have been married 11 years and have two daughters, Jordan, 20, and Holly, 9. TRACKS Chuck Morley, a 35-year newspaper veteran, has been named general manager of the Thomaston (Ga.) Times. He is a journalism graduate of East Tennessee State University and began his newspaper career at the Johnson City Press. SEPTEMBER 10-12: SNPA Workshop for Smaller Newspapers, Holiday Inn Crowne Plaza Ravinia, Atlanta, Ga. 14: Newspaper Carrier Day 14-18: Imagination Library Week 16-18: SNPA Traveling Campus, Knoxville 17: Constitution Day 18-20: 106th Annual SNPA Convention, Ritz Carlton, Naples, Fla. 23-25: SNPA Workshop for Smaller Newspapers, Marriott City Center, Charlotte, N.C. 23-26: National Conference of Editorial Writers, Hilton Hotel,Salt Lake City, Utah 24-27: NNA 123rd Convention and Trade Show, Renaissance Riverview Plaza Hotel, Mobile, Ala. OCTOBER 1: SNPA Publishers Forum, host Art Powers, Johnson City Press, Johnson City 4-10: National Newspaper Week 10: International Newspaper Carrier Day version X II . 15-17: Institute of Newspaper Technology, Knoxville 18-20: SNPA News Industry Summit (Annual Convention), Naples, Fla. 28-30: Newspaper Association of America Conference, Hyatt Regency St. Louis Riverfront, St. Louis, Mo. 28-30: The Associated Press Annual Conference, St. Louis, Mo. NOVEMBER 6: Tennessee Newspaper Hall of Fame induction, Knoxville 12: TPAers judge Kentucky Press Association newspaper contest, Nashville 13: TPAers judge Kentucky Press Association newspaper contest, Knoxville DECEMBER 15: Bill of Rights Day TRACKS Larry Bowers, former executive editor of the Cleveland Daily Banner, has returned as associate editor-news. He succeeds Beth Foster, who left the newspaper to pursue other interests. | Bob Benz, after 12 years in Tennessee, and wife, Lara Edge, have moved to Las Vegas. He has taken a job with Greenspun Corp. as executive vice president of Greenspun Media Group, which includes their interactive division and their local media assets. Edge was laid off from her job at Scripps Networks Interactive and earlier was managing editor of the News Sentinel, Knoxville. . CMYK The Tennessee Press 10 AUGUST 2009 Help us all grow and prosper (USPS 616-460) Published quarterly by the TENNESSEE PRESS SERVICE, INC. for the TENNESSEE PRESS ASSOCIATION, INC. 435 Montbrook Lane Knoxville, Tennessee 37919 Telephone (865) 584-5761/Fax (865) 558-8687/www.tnpress.com Subscriptions: $6 annually Periodicals Postage Paid At Knoxville,TN POSTMASTER: Send address changes to The Tennessee Press, 435 Montbrook Lane, Knoxville,TN 37919. The Tennessee Press is printed by The Standard Banner, Jefferson City. Greg M. Sherrill.....................................................Editor Elenora E. Edwards.............................Managing Editor Robyn Gentile..........................Production Coordinator Angelique Dunn...............................................Assistant The Tennessee Press is printed on recycled paper and is recyclable. www.tnpress.com The Tennessee Press can be read on CMYK OFFICIAL WEB SITE OF THE TENNESSEE PRESS ASSOCIATION TENNESSEE PRESS ASSOCIATION Victor Parkins, The Milan Mirror-Exchange.........................................President Art Powers, Johnson City Press...................................................Vice President Jeff Fishman, The Tullahoma News..............................................Vice President Kevin Burcham, The News-Herald, Lenoir City...................................Treasurer Greg M. Sherrill, Knoxville....................................................Executive Director DIRECTORS Lynn Richardson, Herald And Tribune, Jonesborough........................District 1 Jack McElroy, News Sentinel, Knoxville..............................................District 2 Chris Vass, Chattanooga Times Free Press...........................................District 3 Mike DeLapp, Herald-Citizen, Cookeville.............................................District 4 Hugh Jones, Shelbyville Times-Gazette...............................................District 5 Ellen Leifeld, The Tennessean, Nashville..............................................District 6 John Finney, Buffalo River Review, Linden.........................................District 7 Brad Franklin, The Lexington Progress.................................................District 8 Joel Washburn, Dresden Enterprise.....................................................District 9 Eric Barnes, The Daily News, Memphis..............................................District 10 Tom Griscom, Chattanooga Times Free Press.......................................At large TENNESSEE PRESS SERVICE Pauline D. Sherrer, Crossville Chronicle..............................................President Michael Williams, The Paris Post-Intelligencer............................Vice President W. R. (Ron) Fryar, Cannon Courier, Woodbury......................................Director Jeff Fishman, The Tullahoma News........................................................Director Victor Parkins, The Milan Mirror-Exchange............................................Director Art Powers, Johnson City Press............................................................Director Greg M. Sherrill............................................................Executive Vice President TENNESSEE PRESS ASSOCIATION FOUNDATION W.R. (Ron) Fryar, Cannon Courier, Woodbury....................................President Gregg K. Jones, The Greeneville Sun..........................................Vice President Richard L. Hollow, Knoxville....................................................General Counsel Greg M. Sherrill....................................................................Secretary-Treasurer CONTACT THE MANAGING EDITOR TPAers with suggestions, questions or comments about items in The Tennessee Press are welcome to contact the managing editor. Call Elenora E. Edwards, (865) 457-5459; send a note to P.O. Box 502, Clinton, TN 37717-0502; or e-mail [email protected]. The deadline for the October issue is Sept. 14. As your incoming president of the Tennessee that increased readership come new opportunities Press Association, let me say that I am deeply for our customers. humbled and honored to accept this position, and Through the Tennessee Press Association, I urge I look forward to leading the most powerful news you to help us find new opportunities to grow and association in our state this coming year. prosper. The newspaper industry in our country is facing TPA has a number of challenging issues ahead very serious challenges, and we all need to do our this year. We’re continuing to fight the battle to part to overcome these hurdles. We’ve come a long keep public notices in our papers. We’ll surge way over the past 10 years, from analog to digital forward with our stance that all government bodies to e-editions. We’ve seen some of the oldest and YOUR operate in a transparent manner, and our voice in largest newspapers in the country close their doors Nashville, as well as with the U.S. Postal Service, and claim bankruptcy, and many newspapers have PRESIDING remains strong. stopped publishing on paper and have InternetAs your president, I challenge every one of our REPORTER members only editions. to help us reach our goals. In some cases, Some analysts believe that printed newspapers you might be asked simply to pick up the phone and as we know them will be gone in 10 years. Many Victor Parkins call your state representative or senator. Others of those same experts said the same thing 10 years will be called on to serve on committees and help ago, but most of us are still here, and the ones of organize events. us that survive this economic downturn will be the strongest We do all this so we can continue to serve our readers as the when we come out on the other side. state’s foremost advocate of free press, open government and It’s no secret that some of us have faced layoffs as revenues the people’s right to know. and readership decline. We’ve all struggled to find ways to It is my pleasure to preside as your president over the next make ends meet, using electronic media to deliver instant year, and I ask for help in making this association and industry news, most of which we provide free. more powerful than ever before. We hear just about every day that we’re a dying industry, My door is always open, and I welcome your suggestions and but that is very far from the truth. Some of us are doing just comments. My e-mail address is victor@milanmirrorexchange. fine. In fact, most of us are reaching more readers than ever com. You can reach me by phone at (731) 686-1632. before with our print and online editions combined. With Derryberry P.R. is newest associate member Derryberry Public Relations was accepted as TPA’s newest associate member by the Board of Directors on June 19. The company is located in Chattanooga. Derryberry Public Relations LLC (DPR) began when Robin and Andy Derryberry acquired the Chattanooga Office of the original Ingram Group, which was based in Nashville. Robin originally opened the office for the Ingram Group in 2002. When the partners separated and diversified in 2006, the Derryberrys acquired the Brysons sell Courier in Woodbury to Fryars Andy Bryson, a mainstay at the Cannon Courier, Woodbury, since 1959 and the owner for the last 15 years, announced July 28 that he has sold the newspaper to McMinnville businessman W. R. (Ron) Fryar, a veteran of the Tennessee newspaper business, and his wife, Becky. Although Bryson is leaving as publisher and editor of the Courier, the rest of the staff will retain their positions and even assume additional roles, Fryar said. Patricia Bryson, Andy’s wife, will stay on as community liaison. Bob Stoetzel will continue as general assignment reporter. Teresa Stoetzel remains in her positions of bookkeeper, advertising representative, office secretary and paginator. Kevin Halpern has joined the staff as print and electronic media editor. Sean Parker will serve as community features correspondent. Fryar is president of the Tennessee Press Association Foundation, a director and former president of Tennessee Press Service and a former president of TPA. Chattanooga office. DPR is a full service public, government and media relations firm offering services to a diverse client list. Among its services are branding, public relations, f u n d r a i s i n g , m e d i a re l at i o n s, legislative advocacy, government relations, marketing, special event planning, strategic planning, Web site design/development and crisis communication strategies. Robin Derryberry is president of the company and the business is recognized as a female-owned small business by the U.S. Small Business Administration. Derryberry Public Relations is located in the Jack’s Alley area in downtown Chattanooga. Contacts Robin Derryberry, President, and Andy Derryberry can be reached at Derryberry Public Relations, by phone at (423) 755-7588 or by fax at (423) 755-7589. Their Web site is http://derryberrypr.com/. Debt retired on TPA building Four years and two months after its completion, the building owned by Tennessee Press Association Foundation (TPAF) and leased to Tennessee Press Association (TPA) and Tennessee Press Service (TPS) has been paid off. “I can’t think of any item addressed by the TPAF trustees during the planning retreat three years ago more important, besides the actual construction of TPA’s headquarters, nor more ambitious, than paying off the mortgage on the building,” said W. R. (Ron) Fryar, TPAF president. “Having achieved that goal, on a much faster time table, the Foundation now will be able to more rapidly grow our endowment monies and fund more newspaper requests needing our support through the grant application process. The trustees have wisely shown their stewardship of the Foundation’s vision and mission statements.” Greg Sherrill, TPAF secretarytreasurer and TPA executive director, said, “This wonderful facility will continue to serve the needs of TPA, TPS and TPAF for many years to come. Now that the debt is retired, the Foundation is poised to rapidly grow its endowment in order to provide assistance and educational opportunities to newspaperrelated causes throughout our state, in keeping with the key values of the mission statement.” The 8,000-square-foot building located at 435 Montbrook Lane in Knoxville was completed in April 2005 after two years of planning and construction. The cost was $987,500. In October 2007 the appraised market value was $1,350,000. TPAF invested the money from the sale of its first building, built in 1990, into the new facility. The loan for the difference was not scheduled to be paid off until September 2010. “Being able to retire the note for the new TPA headquarters will allow more funds to be directed toward programs that provide valuable information to our members,” said Tom Griscom, who was president of TPA when the debt retirement announcement was made. Prior to the Foundation-owned buildings, TPA, TPAF and TPS were housed in the University of Tennessee Communications Building in Knoxville. The Tennessee Press AUGUST 2009 11 Recommended hardware and software BY KEVIN SLIMP TPS technology director It was about two years ago when Rob Heller, instructor at UT, mentioned t h at we s h o u l d start offering Soundslides classes at the Institute of Newspaper Slimp Te ch n o l o g y. H e explained that it was the easiest way to get a high-quality audio slideshow online with minimal effort. Not long afterward, I was having lunch with Jack Lail and Tom Chester from the News Sentinel, Knoxville, when the topic of Soundslides came up again. Sure enough, they said it was the only way they created audio slideshows for their Web sites. Soon afterwards, we started offering Soundslides classes at the Institute, and they were a big hit. Everyone seemed surprised at how easy it was to create an audio slideshow for a newspaper Web site. So now, almost two years later, it seems like a good time to kick the tires and take the latest version of Soundslides for a ride around the block. First, some background information. Joe Weiss, whose resume includes stints as interactive producer at The News & Observer in Raleigh, N.C., director of photography at The HeraldSun in Durham, N.C. and multimedia producer at MSNBC.com, first began creating audio slideshows in 1992. Working in Flash, Weiss would go through the painstaking process of creating audio slideshows. Over time, he created a utility that automated much of the Flash programming. It took more than two years, but Soundslides was born in 1995. At first, Soundslides was Mac compatible only, but recent versions are available on both the Mac and PC platforms. In a nutshell, Soundslides is a simple application that allows you to take photos and audio and put them together into a Flash slideshow that can be placed on your newspaper Web site. Soundslides doesn’t edit photos or create audio. It simply takes folders of photos and mp3 (audio) files and merges them with excellent results. After opening Soundslides for the first time, I created my first audio slideshow in less than 20 minutes. And that included creating the audio for the slideshow. As mentioned, Soundslides doesn’t edit photos or audio, so that’s done in advance. Audio can come from any source that can be converted to mp3, a popular digital audio format. This includes most audio that would be recorded from a digital audio recorder or recorded on a computer. It’s important to remember that the length of the audio slideshow is determined by the length of audio. Using the software couldn’t be much simpler. Upon starting the application, HOW TO CONTACT US Tennessee Press Association Mail: 435 Montbrook Lane, Knoxville, TN 37919 Phone: (865) 584-5761 Fax: (865) 558-8687 Web: www.tnpress.com E-mail: (name)@tnpress.com Those with boxes, listed alphabetically: Laurie Alford (lalford) Pam Corley (pcorley) The Soundslides desktop appears immediately after the user selects a folder of jpg files and an audio file. Afterwards, audio slideshows can be exported the user is instructed to select a folder. Jpeg (photo) files in the designated folder are distributed throughout the slideshow. Next the user is prompted to select a sound (mp3) file. In a matter of seconds, Soundslides imports the audio and opens the slideshow. At this point, the user could simply export the audio slideshow and upload the resulting folder of files to a Web site. However, there’s a lot more that can be done in Soundslides. Timing can be altered to allow more time for some photos and less for others. Templates can be selected with different background colors, fonts and layout options. Photos can be moved, added and deleted. After all changes have been made, the audio slideshow never changes.Once you’re happy with your results, click on the Export button, and a folder of files is created that can be uploaded “as is” to a Web site. After creating a link on a Web page, the resulting audio slideshow will appear on its own page in your Internet browser. For users wishing to build a slideshow directly onto a Web page, Soundslides provides a method for creating a custom code that can be used on most Web sites. Mine worked perfectly. To see the results, visit www.kevinslimp. com and watch the slideshow on the right sidebar. Soundslides comes in two flavors. The $39 version does everything I’ve described. Soundslides Plus ($69) adds the following: pan and zoom (aka “ken burns” effect); the ability to use lower thirds; full-screen playback mode; and the ability to create slide shows without audio. Sure, you could create audio slideshows in iMovie, Vegas or another video editing application. But it’s so much easier in Soundslides. For more information, visit www.soundslides. com. The Photoshop manual you’ve been looking for I was perusing the graphic design section at a bookstore a few weeks ago, looking in particular for a book related to iMovie ’09. I found a great book by David Pogue and Aaron Miller titled immediately, or changes can be made before creating the slideshow. Holly Craft [[email protected]] Angelique Dunn (adunn) Beth Elliott (belliott) Robyn Gentile (rgentile) Earl Goodman (egoodman) Rhonda Graham (rgraham) Kathy Hensley (khensley) Barry Jarrell (bjarrell) Greg Sherrill (gsherrill) Kevin Slimp (kslimp) Captions can be added that will appear below photos in Soundslides. In addition, photos can be set to display for longer or shorter periods. DEADLINE for the October issue of The Tennessee Press is Sept. 14. Send your news to Elenora E. Edwards, [email protected], or call (865) 457-5459. Advertising e-mail: Knoxville office: [email protected] Tennessee Press Service Knoxville area— Mail: 435 Montbrook Lane, Knoxville, TN 37919 Phone: (865) 584-5761 Fax: (865) 558-8687 Nashville area— Toward a new model iMovie ’09 & iDVD: The Missing Manual (Pogue Press/O’Reilly, 2009). This led me down the shelf to several “Missing Manuals” from O’Reilly. The one that grabbed my attention was Photoshop CS4: The Missing Manual (Pogue Press/O’Reilly, 2009) by Lesa Snider King. This might be the best Photoshop book I’ve read. And I’ve read a lot of them. What impressed me most is the attention to detail and colorful illustrations. The book, which lists for $50, is available from most major bookstores and online at missingmanuals.com. “The only way to save journalism is to develop a new model that finds profit in truth, vigilance and social responsibility.” Philip Meyer, journalism professor University of North Carolina, 2004 Phone: (615) 472-8259 Fax: (615) 472-8260 Web: www.tnpress.com Tennessee Press Association Foundation Mail: 435 Montbrook Lane, Knoxville, TN 37919 Phone: (865) 584-5761 The Courier, Savannah, has made its annual contribution to the Tennessee Press Association Foundation Fax: (865) 558-8687 Web: www.tnpress.com Read The Tennessee Press —then pass it on! CMYK The Tennessee Press 2 The Tennessee Press AUGUST 2009 CMYK Newspaper Hall of Fame to induct five in November Five people will be inducted posthumously into the Tennessee Newspaper Hall of Fame at a banquet ceremony on Friday, Nov. 6, at the Crowne Plaza Hotel in Knoxville. Selected for induction: Sallie Rebecca (Pattie) Boyd (18671947) James E. Charlet (1908-1999) Roy C. Coleson (1901-1965) J. Neal Ensminger (1908-2001) William C. Simonton Sr. (1899-1950) The Tennessee Newspaper Hall of Fame is a joint project of the Tennessee Press Association and the University of Tennessee (UT). Dr. Paul Ashdown of the UT School of Journalism and Electronic Media is chairman of the TPA Hall of Fame Committee. Sallie Rebecca (Pattie) Boyd [photo not available at this time] was the first female editor of a woman’s page in Tennessee. In 1886, at the age of 18, she convinced the publisher of The Knoxville Tribune to hire her. She continued with the Tribune, The Journal and Tribune and the Knoxville Journal for 52 years. During her career, she wrote about an estimated 30,000 weddings, hundreds of parties, dances, dinners, bridge clubs and women’s sports. She campaigned vigorously for women’s right to vote, volunteered during the Spanish-American War to provide food and necessities to soldiers camped in Knoxville, and supported efforts for the Appalachian Exposition in Knoxville in 1910 and 1911. She was influential in getting a building to honor women’s achievements at the exposition. James E. Charlet pioneered the central printing plant production of small newspapers in Tennessee and later web offset printing and cold type production. He developed a family-owned newspaper group, which included the Clarksville LeafChronicle and 16 weekly newspapers covering nine Middle Tennessee counties. He led in the creation of industrial development programs and vigorously editorialized on imperatives for community coalitions to diversify their post-World War II agricultureindustrial economies. He was a leader in TPA, serving as president in 1960- Charlet Coleson 61. He was actively involved in the association for more than 40 years. Roy C. Coleson was publisher of The Fayette Falcon, Somerville. He was one of a group of publishers who reactivated the Tennessee Press Association in the 1930s. For several years, TPA was unable to employ a field manager, and Coleson served on a volunteer basis as executive secretary. He traveled extensively over the state visiting newspapers and promoting the Association. He was chairman of the committee that planned and executed the first MidWinter Press Institute and served as chairman for several years. He also served as president in 1942-43. J. Neal Ensminger became the respected voice of McMinn County through his position as editor of The Daily Post-Athenian. He was considered the man people could count on as a citizen and newspaper man of integrity. He had a 50-year career with The Daily Post-Athenian, retiring as executive editor in May 1987. After retirement, he continued to write a weekly column until his death at the age of 92. He tutored numerous staff members throughout his career and was well known for his civic, church and charitable efforts. William C. Simonton Sr. was coowner and assistant manger of The Covington Leader from 1918 until his death in 1950. He was among those who revitalized the Tennessee Press Association and one of 14 original incorporators. He also was one of three incorporators of the Tennessee Press Service. He served as the first president of TPS. He had a vision that TPA could provide more benefits to members if efforts were unified to sell newspaper advertising as a statewide Kit to aid Newspaper Week observance National Newspaper Week will be observed Oct. 4 through 10. The annual event, sponsored by the Newspaper Association Managers (NAM), will have a theme and materials that newspapers can use or adapt as they see fit. The kit is assembled to help newspapers remind readers and customers of the services newspapers and newspaper people provide and the freedoms they protect. The Newspaper Week kit has been a project of NAM since 1940. International Newspaper Carrier Day is observed on Saturday during National Newspaper Week, which is on Oct. 10 this year. TPA sponsors the kit for members each year. Details about the kit and theme will be available in September, and members will be notified when the items are available on TPA’s Web site, www.tnpress.com. Ensminger Simonton newspaper group. The Tennessee Newspaper Hall of Fame was established in 1966 to honor those who have made outstanding contributions to Tennessee Newspaper journalism or, through Tennessee journalism, to newspaper journalism generally, or who have made extraordinary contributions to their communities and regions, or the state, through newspaper journalism. The program recognizes and memorializes “extraordinary and clearly outstanding” contributions to newspaper journalism and the newspaper industry. T he pro g ram’s criteria and procedures were established in 1966, based on policies set jointly by TPA and the UT Board of Trustees. Hall of Fame portraits are on the third floor of the Communications Building on Circle Park Drive at UT, Knoxville. Selection of honorees is made biennially by a five-member committee of past presidents of TPA serving on a staggered-term basis. No more than four honorees may be selected at any one time. Nominations are sought in the fall of even-numbered years; however, nominations may be made at any time. Installation ceremonies are held in the fall of odd-numbered years. Five people are being honored this year because Coleson was the only one selected in a previous year, and an induction was not held. Financial underwriting for the Tennessee Newspaper Hall of Fame is provided by the TPA Foundation. For information on the Tennessee Newspaper Hall of Fame, visit the Web site: http://www.tnpress.com/ halloffame.html or contact TPA at (865) 584-5761. Contests judging set in November TPA will need members to help judge the Kentucky Press Association’s (KPA) contest in November. This is the reciprocal judging that TPA owes KPA for judging TPA’s contests for 2009. There will be two judging sites this year, one in Nashville on Nov. 12 and one in Knoxville on Nov. 13. Details will be available in the October edition of The Tennessee Press and posted online at www.tnpress.com. No. 1 AUGUST 2009 Vol. 73 Parkins, Milan editor, becomes TPA president Victor Parkins, editor of The Milan Mirror-Exchange, is the new president of the Tennessee Press Association (TPA). TPA is the trade association of the state’s daily and non-daily newspapers. It is composed of 27 daily newspapers and 100 non-daily newspapers. Parkins succeeds Tom Griscom, editor and publisher of the Chattanooga Times Free Press. Parkins said that during his presidency his goal is “to continue the good work this association has achieved over the years. We’ve got challenging times ahead in regard to public notice and openness in government. “TPA can help your newspaper grow and prosper if you use all the resources we provide,” added Parkins. “We’re doing lots of things to represent and protect our member newspapers, from public notice, to postal issues and open government. TPA is your voice, and we encourage all of our members to become involved and use it as a channel to better your newspapers.” Other officers elected at TPA’s 140th Anniversary Summer Convention June 18 and 19 in Chattanooga were Art Powers, publisher of the Johnson City Press, re-elected vice president for daily newspapers; Jeff Fishman, publisher of The Tullahoma News, elected vice president for non-daily newspapers; and Kevin Burcham, publisher of ROB HELLER | UT - KNOXVILLE At the 2008 Institute of Newspaper Technology, Fred Anders thinks about a function of one of the newspaper programs he is learning. Registrations arrive from across U.S. for 12th Institute BY KEVIN SLIMP TPS technology director Registrations from all over the United States have arrived for the Oct. 15 through 17 session of the Institute of Newspaper Technology. With just three months till designers, publishers, editors and technology gurus from newspapers of all sizes descend on Knoxville, the event is approximately 70 percent filled. Out-of-state registrations have been especially encouraging, arriving at a steady clip since registration began in May. TPA members representing all of the grand divisions of the state have already registered. As a result, all of the TPAF scholarships have been used. TPA members can still receive a $100 discount by registering online at newspaperinstitute.com/tpa.html. Classes related to various aspects of print and online journalism are available in October: •Lisa Griffin will lead sessions in basic InDesign and Illustrator, as well as a class in editing photos in Camera Raw. •Jay Nelson, chief executive officer of Design Tools Monthly, will be on hand to lead a session in font management, as well as an overview of new software and hardware for ad design and pagination. •Rob Heller will teach hands-on classes in audio slideshows, digital photography and video for newspaper Web sites. •Lisa Snider, author of Photoshop CS4: The Missing Manual, will teach version X II . on the topics “Quick Photo Fixes in Photoshop” and “Graphic Secrets in Photoshop.” •Russell Viers will come to Knoxville from Austria to lead classes in Adobe Bridge, scripting in InDesign and Advanced Illustrator. •Kevin Slimp, Institute director, will be on hand to teach classes in Adobe Flash (Web animation), Advanced InDesign, online journalism and fixing problems in PDF files. Shawn Duffy, managing director at WoodWing USA, will be on hand at the Thursday lunch to address the group about WoodWing’s editorial system. On Friday, Urban Jönér, director of business development for Roxen Internet Software, will speak to the group about content management. Jönér will come from Sweden. To conclude the 2009 session of the Institute of Newspaper Technology, Tom Chester and Jack Lail, both from the News Sentinel, Knoxville, and Slimp will lead a discussion related to the future of online journalism during the closing banquet on Oct. 17. For more information concerning t h e I n s t i t u t e , v i s i t w w w. newspaperinstitute.com. To check availability of TPAF scholarships, e-mail Kevin Slimp at kslimp@tnpress. com. the News-Herald, Lenoir City, elected treasurer. Directors elected for two-year terms are Lynn Richardson, publisher of the Herald And Tribune, Jonesborough, director of District 1; Chris Vass, Sunday editor of the Chattanooga Times Free Press, director of District 3; Hugh Jones, publisher of the Shelbyville Times-Gazette, director of District 5; John Finney, vice president of the Buffalo River Review, Linden, director of District 7; and Joel Washburn, editor of the Dresden Enterprise, director of District 9. Griscom will continue on the board for one year as director at large. Continuing their terms as directors are Jack McElroy, editor of the News Sentinel, Knoxville, director of District 2; Mike DeLapp, publisher of the Herald-Citizen, Cookeville, director of District 4; Ellen Leifeld, publisher of The Tennessean, Nashville, director of District 6; Brad Franklin, marketing director of The Lexington Progress, director of District 8; and Eric Barnes, publisher of The Daily News, Memphis, director of District 10. The TPA Board of Directors elected trustees to serve on the Tennessee Press Association Foundation (TPAF) Board of Trustees for three-year terms. Re-elected trustees were Joe Albrecht, Bob Atkins, David Critchlow Jr., R. Jack Fishman, W.R. (Ron) Fryar, Dale Parkins Gentry, Tom Hill, Gregg K. Jones, John M. Jones Jr., Sam D. Kennedy, Steve Lake, Mike Pirtle, Pauline D. Sherrer, Joel Washburn and Bill Williams. Trustees elected to their first terms were Jay Albrecht, Eric Barnes, Tom Griscom, Art Powers and Keith Wilson. Of ficers and directors of the Tennessee Press Service (TPS), business affiliate of TPA, are Pauline D. Sherrer, publisher, Crossville Chronicle, president, and Michael Williams, publisher, The Paris Post-Intelligencer, vice president. Art Powers was elected to serve as a director during the TPS Stockholders’ Meeting on June 18. Continuing to serve as directors are Jeff Fishman, W. R. (Ron) Fryar and Victor Parkins. Sherrer and Williams were elected as officers at the May 8 TPS Board of Directors meeting. Victor Parkins is the editor of The Milan Mirror-Ex change, an independently owned newspaper in Gibson County. The newspaper was founded in 1964 by his father, the late Bob Parkins, and mother, Dorris Parkins, who now serves as publisher. Bob Parkins was president of TPA in 1991-92. Victor Parkins was previously the sports editor of The Milan MirrorExchange for 10 years. He became editor in 2008. He currently serves on the TPA, TPS and TPAF boards. He has chaired TPA’s Press Institute and Contests committees and served on other numerous other committees. He is also currently the Tennessee state chair man for the National Newspaper Association and chairman of the board of directors of Associated Publishers Inc. Parkins is the current president of the Milan Chamber of Commerce and a past Milan Lions Club president. He is a graduate of UT-Martin with a B.A. in marketing. His hobbies include hunting, fishing, real estate, family and grilling. He currently holds the title for Milan’s best burger in town, which was won at the 2008 Milan Burger Bash. Parkins is one of eight children. He is married to Carol Putman Parkins, who is a high school guidance counselor. They have two daughters, Jordan and Holly. Three of his siblings also work at The Milan Mirror-Exchange, Melanie Parkins Day, Scarlet Elliott and Paris Parkins. The newspaper, with paid circulation of 4,755, publishes weekly on Tuesdays. The TPA was founded in 1870-71 for the purpose of creating a unified voice for the newspaper industry in Tennessee. Today, TPA continues to provide assistance to its 127 member newspapers by monitoring legislative activities, providing training programs, issuing press credentials, maintaining a Web site and providing regular meetings and forums to foster the exchange of information and ideas. The TPA presidency rotates among TPA’s three divisions of Tennessee, east, middle and west, and alternates each year between a daily and nondaily publication. It is customary that, when a person is elected a vice president, he or she will serve two terms as vice president before being elected president. Like father, like son for new TPA president BY STEVE SHORT The Milan Mirror-Exchange C M Y K When Victor Parkins accepted the gavel as the new president of the Tennessee Press Association June 19 in Chattanooga, he followed in the footsteps of his old boss. Victor’s dad, the late Bob Parkins, was TPA president in 1991 and in leadership roles for decades. He was also founder and editor-reporter for 43 years of The Milan Mirror-Exchange. When Bob passed away suddenly at age 78 last year, Victor moved from his sports editor’s desk at the Mirror to his father’s office, becoming editor of the family-owned weekly. Now, Victor takes the reins at TPA, succeeding Tom Griscom of the Chattanooga Times Free Press. “I’m proud to follow in Dad’s footsteps, even though they are huge shoes to fill,” said Parkins. “I know he would be proud, and I hope I can contribute INSIDE PARKINS FORESIGHT as much to TPA as he did. Dad was a huge proponent of TPA and realized it was a great resource for a small town newspaper.” Parkins has served on the TPA Board of Directors since 2000. “TPA is very family oriented and has a ‘vacation’ style summer convention,” he said. “As a child, I often attended convention events. I became more involved when Dad’s best friend, George Whitley of Covington, nominated me for the TPA board. Since then I’ve learned a lot about the association.” Parkins believes TPA offers many benefits to newspapers across the state. “TPA services every aspect of Tennessee newspapers,” he said. “We have technical support, advertising experts, and online training that keeps you on the cutting edge. Our rights of freedom of the press are constantly under attack, and TPA has a strong voice in Nashville.” 2 3 RESOLUTION TPA COMMITTEES ELENORA E. EDWARDS | TPS At the installation luncheon June 19, Victor and Carol Parkins get their first look at a special section about his election to TPA president. Then he gets a hug from sister Stressing the importance of public notice, along with the ever-changing 3 4 BLUM AD-LIBS 8 8 Melanie Parkins Day, who oversaw production of the section on a day when Parkins was away from The Milan Mirror-Exchange. role of newspapers in a wireless world, will be top priority for Parkins GIBSON SLIMP 9 11 this year. SEE PARKINS, PAGE 3 IN CONTACT Phone: (865) 584-5761 Fax: (865) 558-8687 Online: www.tnpress.com CMYK 12