Title Management
Transcription
Title Management
POST-PUBLISH PHASE Note collectionPoint provides global digital distribution and metadata management. Key functionality and processes managed in the Publish/ Distribution Phase: 1.Sales & marketing workflow to deliver: a. Final bound book allocations / on-sale dates b. Final digital distribution targets / on-sale dates 2. Production workflow to communicate / confirm a. Print lay-down b. Digital upload 3.Sales & marketing workflow to deliver a. Press kits b. Final publicity dates 4.Rights management workflow to deliver / confirm a. Territory release schedules b. Subsidiary rights release dates cP Title Management MANUSCRIPT TO MARKET cPTitle Management retains all vital publishing information and data. A dashboard summary of all key deliverables, events and performance indicators gives stakeholders up-to-date status and accounting of each title, its derivative editions and subsidiary rights components. Customized APIs integrating proprietary ERP and royalty systems will provide financial reporting through the cPTitle Mangement dashboard. Business reports and summaries can be generated throughout all phases of the system to provide interim and final results for budgetary purposes. REMOTE ACCESS MEANS UNDISRUPTED WORKFLOW Because collectionPoint is a hosted offering (staged on a secure Level 3 installation server farm) projects and workflow can be accessed anywhere. An editor can log in from her summer cottage and submit the latest changes to a manuscript. A sales manager can log in on his iPad from the field to get the latest pricing and rights information. A business manager can check on any and all aspects of a project to see how it is tracking against budget and plan. U.S. +1 610-940-1700; UK +44 (0)1865 261437; Spain +34-607 261 801 www.codeMantra.com • [email protected] Your Guide to Stress Free Title Management From Manuscript to Market – A Complete Workflow Tool cP Title Management cP MANUSCRIPT TO MARKET They call it a deadline for a reason. But that’s not to say getting a final product released on-time and on-budget must be a painful process. Knowing who is doing what; what needs to be done next; and which resources are at hand helps reduce stress and eliminate costly last minute decisions. In the end, publishing of any kind is a collaborative effort. It takes cooperation and timely contributions from more than just the author. Editors, illustrators, designers, production managers, rights managers, business managers, sales managers, marketing managers, and in today’s process, software engineers all play a vital role in the success of most publishing projects. MANUSCRIPT TO MARKET So how does a publisher or managing editor take control over so many moving pieces and enforce processes and procedures that keep everyone informed while providing meaningful oversight and reporting? The answer is codeMantra’s new cPTitle Management module. This robust and versatile new software solution extends the collectionPoint™ platform by adding a collaborative workflow application that manages inputs from authors, editors, rights managers, production managers and business managers, along with marketing and sales executives. 3.Publishing plan and P&L development 4.Initial rights management workflow DEVELOPMENT PHASE Once a project has been green-lighted, a managing editor or project manager will use the scheduling tool to establish key milestones and deliverables. Assigned completion dates will inform the system’s custom workflows and communication tools. Custom workflows to manage all aspects of the editorial and design process are readily assembled. Users can be assigned and removed as required. Bibliographic information is entered and informs all aspects of a title’s life cycle. As an integral component of collectionPoint, metadata drives cPTitle Management and is managed at a granular level – as individual assets. As a title evolves, so too does the bibliographic information essential to such upstream management phases. Workflow segments are designed with hand-shakes and overlaps to create an over-arching process, capturing content revisions and metadata changes for all current documents and any upstream dependencies. Key functionality and processes managed in the development phase: Life-cycle Project Management Track critical data and documents even before a project is approved. Launch a new project; generate a project ID number and start capturing proposals, responses, correspondence and contracts. cPTitle Management functionality can be broken down into phases. ACQUISITION PHASE At the acquisition phase, editors and business managers can archive and track all proposals, contracts and assessment reports with cPTitle Management. Various users or groups are assigned specific access rights and when logged into collectionPoint will be able to view only those documents and data pertinent to their Title Management assigned duties. Stakeholders will have a global view of all data and documents in order to make an informed decision. cPTitle Management also supplies templates with which to create a publishing plan and associated P&L. Once signed, a title moves to the next phase where users can customize and implement workflows. Key functionality and processes managed in the acquisition phase: 1.Proposal review and feedback workflow 2.Contract development and management 1.Project plan and scheduling 2.Editorial review workflow a. Primary edit and revision b. Copy-edit and approval 3.Production workflow a. Design review and acceptance b. Art review and approval c. Supplementary acquisition (image, illustration, other) d. Cast-off, review and approval e. 1st, 2nd and 3rd galley passes 4.Digital pub plan and approval 5.Digital edition creation / conversion a. File test and approval 6.Preliminary sales & marketing workflow – outputs to include a. Tip sheets b. Catalog entry c. Author biographies d. Retail & library metadata templates e. Advertising plan f. Publicity plan 7.Sales metadata development Overlaps and hand-offs to: 8.Rights management workflow 9.Publishing plan and P&L 10.Contract management Note codeMantra offers complete prepress, composition and conversion services to meet all of your publishing needs. PRE-PUBLISH PHASE In this critical phase all deliverables are finalized and staged for publication. Sales, marketing, publicity, editorial and rights personnel collaborate to define all content and metadata attributes. Final production hand-offs are reviewed and all marketing and sales documentation is developed and approved. A final version of the publishing plan is validated. Approved print files and instructions are pushed to the printer and all requisite pre-sales metadata is issued to the channel. This is a highly collaborative phase of cPTitle Management where all stakeholders participate. Key functionality and processes managed in the Pre-Publish Phase: 1.Rights management workflow - outputs to include approved: a. Territorial rights plan b. Subsidiary rights plan 2.Sales & marketing workflow - outputs to include approved: a. Catalog entry b. Website presentation c.Widgets d.Advertising e. Press release / publicity plan f. Distribution plan i.Print ii.Digital g. Sales kit h. Co-op advertising plan 3.Production workflow - outputs to include: a. Final cover / jacket b. Final production / paper specs i. 1st printing ii.POD c. Production deliverables to foreign rights owners d. Digital Edition package and metadata requirements Overlap and hand-offs to: 4.Publishing Plan and P&L 5.Contract Management PUBLISH / DISTRIBUTION PHASE It is in this phase that the collaborative and integrated workflows of cPTitle Management have their biggest pay-off. As all paths and processes lead to a single pub date, or set of pub dates, executables are orchestrated in a timely fashion. Bound copies are shipped to retail distribution centers; digital editions are uploaded to retail servers; ads are posted and press releases issued.