uts tv network media kit - Urban Trendsetters Media
Transcription
uts tv network media kit - Urban Trendsetters Media
PRIME TIME, ALL THE TIME The branding experience begins here. So what are we going to do? The Journey Start Now Join the Brands That Choose UTS Founded in February 2003, this Columbus, OH based company found its niche as the newspaper and known for reporting on the positive aspects of the urban community. Urban Trendsetters News Magazine and Media (UTS), is a Multi-Cultural Outreach Specialist. UTS has gained a national reputation as a respected, integrated communications boutique representing the urban lifestyle. UTS has expanded throughout the years to ensure that we have stayed relevant and on the cutting edge of the hottest and newest trends outreach. In order to do so we have added several media properties to our suite of services. In addition to our website that allows for up to the minute news and updates as well as access to our monthly publication online. The new UTS TV Network, America’s new African American Television Network. We have also added CityView our Indoor Billboard and Network, UTSEO-Online Marketing Services and UTS Media our events and PR division. These are our passions…combining all of our media products with the resources of our media partners to create complete cohesive and strategic marketing and advertising campaigns. We are a one-stop shop! UTS creates campaigns that are conceived with a client’s short and long term sales and marketing objectives. Our joy and goal is to always exceed client expectations Let Us Put Your Business in the Streets! URBAN TRENDSETTERS TV NETWORK PROGRAMS, SHOWS & FEATURES * Original Shows *UTS Unplugged *Fit & Trendy Today *Columbus NOW *Black News Now *Local Weather *Trendy Palate *Travel Trends *Young & Trendy *The Video Show *UTS On Deck *Smart Schools *Spa TV *Tech Trends *Who Knew? *Cobre’s Kitchen *Legal Eagle *Fashion & Beauty Trends *The Business Show *The Journey *Talent Today *Home & Style *Career & Opportunity *Senior Trends Money * Finance *Profiles of Success MOVIES & DOCUMENTARIES AMERICA’S BEST BLACK TV SERIES UTS TODAY COMEDY HEALTH & WELLNESS BUSINESS LIFESTYLE OUT & URBAN FEATURING THE BEST OF COLUMBUS TRENDSETTERS Restaurants Watch as we dive into the top Columbus restaurants. Follow our hosts Andrea Feczko and Erin Coscarelli as they travel the country. Business Featuring only the best resorts. Watch as we go behind the scenes of what it really takes to be a truly outstanding resort. Night Life When was the last great night life experience you’ve had? Well if you want to check out the latest in local night life in your area stay tuned to our night life features, where we break down the top 100 spots in the country. ABOUT Shopping Everyone loves to shop! We just might know the absolute best places with the greatest deals. We cover everything. Travel There’s something about traveling, don’t you think? It has this way of changing you. Maybe it’s that it takes you out of your comfort zone, or that everything you see and do is new and exciting. Well that’s exactly what you’ll get while watching our show. OUR DEMOGRAPHICS Market/Release: Columbus, OH 2015 Release 1 Total (Apr 2014 - Mar 2015) Base: Total Adults 18+ Projected: 1,889,852 Respondents: 1,946 Base Pop Base Total Base % Target Pop Target % 1,889,852 100.0% 76,293 100.0% 1,578,964 83.5% 60,204 78.9% 212,008 11.2% 15,753 20.6% Asian 30,335 1.6% 0 0.0% Other 68,545 3.6% 336 0.4% Race White African American/BLK CONSUMERS ARE CUTTING THE CABLE CORD The popularity of Hulu, HBO Go, Amazon TV, ROKU and others have begun the trend of Americans cutting their cable chord and opting for internet or FREE broadcast T.V. Analysis Marketing: 21 Million Americans are getting their TV from antennas. 87 Million TV’s in America are connected to the internet for streaming content. Forbes With technology expanding at an incredible rate Urban Trendsetters, Inc. quickly sought out to be a pioneering leader in African American Broadcast and the new world of connected TV! With UTS TV Network as a launching pad it has enabled us to put together a collection of movies, TV shows and music videos. Everyday we are adding to this collection and have big plans to be available on multiple devices. We are currently available on ROKU, iTunes, Google Play, Kindle Fire, Amazon Fire & Samsung Smart TV’s worldwide and LIVE online at www.UrbanTrendsetters.com. While working with our software developers to make us available on all platforms in the near future. We are currently working on releasing apps on Xbox, PlayStation, LG & Sony Smart TV’s . Let Us Put Your Business in the Streets! *Digitalsmiths Consumer Survey 2014 You Deserve The Best. Welcome to the New OTA Broadcast TV Network For African Americans Current 1,808,952 UTS TV Channel 32.4 Columbus, Ohio 25 Affiliates 25 Markets 14,000,000+ By Spring 2017 By Fall 2017 Current national affiliates that carry UTS TV include, WCSN 32 in Columbus and WCRX 40 in Dayton, OH, WHPR-TV33, Channel 33.4 in Detroit, MI, WBCG 39.4/WXFL 10 in Florence/Decatur, AL, and WBQP, channel 18 in Pensacola, FL. Roku TV, Direct TV (Channel 5556 via the MyTVChannels package), and via internet streaming which allows the network to be accessed anytime, anywhere via any mobile device, laptop, or desktop computer via www.iPhonetv4u.com and www.iPadtv4u.com apps. Local Market Information Who is the WTTE-TV Audience 18+? Market Rank: 32nd Total Television Households (DMA): 913,550 Total Persons 18+: 1,899,852 Total Persons 18-34: 600,014 Total Persons 18-49: 1,063,254 Total Persons 25-54: 1,008,599 Total Persons 35+: 1,289,839 Adjacent Markets within Ohio: Cleveland (19), Cincinnati (36), Dayton (64), Charleston-Huntington (66), Toledo (76), Zanesville (204) Gender Profile 51.5% Female Male 49.5% Male Some College High Scool or Less A25-54 43% A35+ 250K or more 12% 25% Some College 75K or more College Grad 50K or more Some Post Graduate 37% 100K or more 35 K or more 25K or more A50+ A35+ A25-54 A18-34 57% 38% Annual Income Profile 2% 9% High Scool or Less College Grad 57% are investors in 401K/IRAs 59% use Facebook 88% have internet service 65% have made purchases over the internet in last 12 months 93% own a cellphone 70% are homeowners Age Analysis 26% A50+ Education Profile Some Post Graduate A18-34 17% 28% 25K or more 35 K or more 50K or more 75K or more 100K or more 250K or more 44% 61% 72% Source: Scarborough: Columbus, OH 2015 Release 1. Yearly Analysis Year 2016 Prime TV Network Launched in May of 2016. Since the birth of our TV Network we have experienced a steady growth. Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Year 2017 In year 2017 we intend to have tremendous growth placing us within the top 100 channels out of 1,000 on all ROKU devices worldwide. In 2014 we launched our additional software apps for ROKU, i-Tunes, Google Play, Kindle, Amazon Fire TV & Samsung Smart TV’s in the 2nd quarter. On September 28th, 2014 marks the launch of our over the air Channel 32.6 in Columbus, Ohio. Expanding our total reach by an additional 1,808,952 people. Contact Us! Whether you have specific needs or just want to say hello, feel free to send us a message or give us a call. For Questions or Suggestion please call or email us @ [email protected] Address 611 East Weber Columbus, OH 43211 Office (614) 530-3870