media kit - Trafficstars

MEDIA KIT
January 2015
ABOUT US
Proprietary Technology
TrafficStars is a self serve proprietary ad network
which was developed to provide technical and
marketing solutions to online advertisers and
publishers worldwide.
A Team of Experts
Our technology was designed by a team of experts
sharing over 10 years of experience in the online
advertising industry. We deliver 1 billion high
targeted ad impressions daily and growing
continuously.
“Wecreatedapowerfulandeasytouseadnetworksoeveryonecanbene itfromourtechnology:frombeginnerstomedia
buyingexperts.Traf icStarscutmostintermediariestoprovideacosteffectiveadnetworkincludinglowerprices,better
targetingoptionsandasimplerinterfacetomanageadvertisingcampaigns”.
Rémi St-Maur
Sales Director
MEDIA KIT
January 2015
advertising@trafficstars.com
www.trafficstars.com
Page: 2
AUDIENCE
Gender
Country Overview
87%
Europe
North America
40%
25%
Middle East
7%
Asia
13%
10%
Latin America
7%
Interests
Age
Movie & TV
31%
4,54%
5,25%
Cars & Vehicles
23.5%
21.5%
News & Gossips
Technologies
Music
11.8%
18-24
25-34
MEDIA KIT
17,37%
6,29%
35-44
January 2015
6,39%
14,39%
Games
45-54
6.25%
5.95%
55-64
65 +
advertising@trafficstars.com
Photography
Sports
www.trafficstars.com
9,45%
9,50%
Page: 3
MASSIVE TRAFFIC
Over 1 billion ad impressions served daily !
XjustHamster
porn, no bullshit
Daily Visits
Daily Page Views
31,4 millions
356 millions
Top 10 Countries
Country
MEDIA KIT
SimilarWeb.com Traffic Ranking
Traffic Shares
XjustHamster
porn, no bullshit
Country
USA
21.00%
Worldwide
33
Germany
9.50%
USA
25
United Kingdom
7.00%
United Kingdom
16
France
6.00%
Canada
30
Russia
4.00%
Germany
14
Italy
4.00%
France
21
Japan
4.00%
Italy
19
Brazil
3.00%
Japan
36
Canada
3.00%
Russia
37
Spain
2.50%
January 2015
advertising@trafficstars.com
www.trafficstars.com
Page: 4
ROCK SOLID TECHNOLOGY
To convert surfers into customers
Country & Language Targeting
Niche Targeting
Device & Carrier Targeting
Allows your ads to appear in the geographic
locations that you choose and / or to reach
potential customers speaking the same
language, wherever they are.
You can select predefined niches provided by
TrafficStars that group users according to
their interests so you can display ads that are
more relevant.
You can target your ad based on what carrier,
operating system or device, your potential
customers use for their mobile services.
A vs B
Ad Scheduling
Split Testing Options
Retargeting
You can use this option to select specific
days and hours you want for your ads to run.
You can run A/B testing on banners and
landing pages to quickly increase the ROI of
your campaigns.
Usually 2% of customers convert on their first
visit to an online store. Retargeting brings
back the other 98%.
MEDIA KIT
January 2015
advertising@trafficstars.com
www.trafficstars.com
Page: 5
MAIN VERTICALS PROMOTED
Delivering maximum ROI
Online Dating
Allows singles to meet and get to know other
singles in an informal online environment.
It's currently the best performing vertical
promoted on our ad network.
Video On Demand
Online services allowing people to watch
movies or videos using PPV (pay-per-view)
or VOD (Video On Demand).
Niche targeted VOD ads convert very well
even on free content sites.
Business Opportunities
Sites sharing ways to grow people's income
with creative online business opportunities
and ideas.
MEDIA KIT
January 2015
Gambling
Licensed online poker, casinos, betting and
lottery websites for adults. Online gambling
is the fastest growing gaming sector.
Gaming
Video games played over computer
networks, typically on internet.
Social gaming is growing quickly.
Webcams
Health & Wellness
Adult websites offering free streaming video
chat and premium private shows.
Webcams are usually promoted through
pop-unders and pop-ups.
Online stores promoting health and
wellness. Selling vitamins, nutrition and
herbal supplements. Such products well
marketed usually convert very well.
Educational
Sex Toys
Online stores selling pleasure enhancers,
lotions and contraceptives.
advertising@trafficstars.com
Self-improvement products like ebooks,
personal coaching (weight loss, how to...)
or online education.
www.trafficstars.com
Page: 6
xHamster Rules & Ad Specifications
19,9 million daily visits and 206 million daily page views
Ad Spot Name
Dimensions
Creative Size
Creative Type
Animation
Audio
Pop-under
Fullpage
n/a
n/a
Yes
User initiated
Header
945x100
500kB
Jpg/Gif/Png
5s
User initiated
Category Square
315x300
500kB
Jpg/Gif/Png
5s
User initiated
NTV A
315x300
500kB
Jpg/Gif/Png
5s
User initiated
NTV B
315x300
500kB
Jpg/Gif/Png
5s
User initiated
Footer Square
300x250
500kB
Jpg/Gif/Png
5s
User initiated
11,5 million daily visits and 150 million daily page views
Ad Spot Name
Dimensions
Creative Size
Creative Type
Animation
Audio
Pop-under
Fullpage
n/a
n/a
Yes
User initiated
Header
300x100
500kB
Jpg/Gif/Png
5s
User initiated
Footer
300x250
500kB
Jpg/Gif/Png
5s
User initiated
Interstitial
300x250
500kB
Jpg/Gif/Png
5s
User initiated
Ad Spots Main Rules
Ad content must be legal for the county it is being displayed
All creatives that portray underage individuals will be rejected
Ads for other tube sites are forbidden
Agressive creatives (high contrast, blinking, disturbing) will be rejected
Only one exit pop is tolerated on landing pages
Auto sound on creatives is forbidden
Auto download programs are forbidden
Please refer to TrafficStars Guidelines for more details.
MEDIA KIT
January 2015
advertising@trafficstars.com
www.trafficstars.com
Page: 7
AVAILABLE AD SPOTS
Home Pages
Index / Category Pages
Mobile Home Page
300x100
Header
945x100
Header
315x300
Category Square
300x250
Footer Square
300x250
Footer Square
300x250
Footer Square
300x250
Footer
Desktop pop-under is triggered by the first click made by the user on the site.
On Mobile, pop-under is triggered by the first click made by the user on the site on internal pages only. Both
spots have a capping of 1 impression / Unique Visitor / 24h.
MEDIA KIT
January 2015
advertising@trafficstars.com
www.trafficstars.com
Page: 8
AVAILABLE AD SPOTS
Internal Pages
Desktop Video Pages
Mobile Video Pages
945x100
Header
300x100
Header
315x300
NTV A
300x250
Interstitial
300x250
On Pause Ad
315x300
NTV B
300x250
Footer Square
MEDIA KIT
300x250
Footer Square
January 2015
300x250
Footer Square
advertising@trafficstars.com
300x250
Footer
www.trafficstars.com
Page: 9
www.trafficstars.com
advertising@trafficstars.com
MEDIA KIT
January 2015
Page: 10