CMC-Meridian Meridian Promotions for the Jewelry

E X C E L L E N C E
CMC-Meridian
Promotions for the Jewelry
Industry
Denise Horton
Senior Account Executive
814-520-5473
[email protected]
Who We Are
CMC-Meridian is one of the leading performance based incentive
marketing agencies in the country and based in St Petersburg, Fl and St.
Louis, MO.
We help develop, design and implement innovative turn-key incentive
solutions that drive bottom line results for small and medium sized
businesses, as well as Fortune 1000 companies.
St. Petersburg, Florida
We are a 200 million dollar a year operation with a 29-year track record
of innovation and success.
Meridian established and patented the very popular credit card reward
point process in 1988. Visa, MasterCard, American Express, Bank of
America, and Chase are just a few of the many companies that have paid
Meridian a licensing fee over the years for their innovation.
St. Louis, Missouri
What We Do
CMC-Meridian helps our clients in the Jewelry Industry increase profits by
offering consumer promotions and sales person/ dealer incentives.
Consumer Promotion:
Our Norwegian Cruise Line/ Hotel get-a-way package
has been a very successful gift-with-purchase offer. The
vacation allows you to offer a gift that has a very high
retail value for a minimal cost. Plus, it is the perfect
bridal offer because of the honeymoon tie-in!
Dealer/Salespeople incentives:
Our online merchandise mall and vacation packages are
an exciting motivator to gain more revenue from your
dealers and/or incentivize salespeople to sell your
product.
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"At Smyth Jewelers we
were very pleased with
the outcome of the cruise
promotion we ran in
partnership with CMCMeridian… Smyth gave
away 26 cruises and
exceeded $200,000 in
bridal sales as a result of
the cruise giveaway. We
highly recommend
working with CMCMeridian… At Smyth
Jewelers we make
customer service our #1
priority, and CMCMeridian clearly shares
that philosophy.“
Mark Motes
C.F.O.
Smyth Jewelers
May 21, 2010
•
Thank you so much for your
help in making our cruise
promotion a huge
success!...our sales increased
by 25 percent, comparing
March 2010 to March 2011
because of this promotion…we
will definitely be using the offer
again in the near future. I
would recommend this
promotion to other jewelers
who are looking for a way to
increase sales.
Briana Worke
Marketing
Exclusively Diamonds
March 31, 2011
“Thank you for helping us create the most successful promotion we’ve ever
had in July! Not only did this event increase Bridal sales, it helped us
improve our margin by 18%.... From the images for the advertising to your
professionalism, everything about this promotion is top notch. As you well
know, we are recommending this offer to any store that wants to increase
sales as well as margin, except our competition, of course! “
Keith Bowling
Marketing Manager
October 12, 2010
• “This promotion has helped
boost our diamond
engagement ring and wedding
band sales during the first ¼
of 2010. ….I will be pleased to
recommend this promotion to
my peers”.
Karl Sachs
President
Sachs Jewelers
April 6, 2010
•
“As a client of CMC-Meridian
now for well over six months, I
can honestly say that the
impact of your vacation
incentives on my business has
been tremendous. Having
worked with another vacation
provider, I have been very
pleased to see the difference…
I highly recommend CMCMeridian as a way to motivate
your sales people or a nice
“thank you” for your clients!”
John L. Carter
Jack Lewis Fine Jewelry
July 21, 2010
December 13, 2010
Dear Denise,
I am writing to let you know how pleased we are with the Norwegian Cruise Line promotion we ran with your
company. We offered the cruises for engagement ring and wedding band purchases of $2,500 or more
and, to date, have purchased 50 packages.
The cost of $250 per package is well priced because the perceived value of the cruise is $1,000 or more.
And knowing that the Norwegian Cruise Line is one of the most reputable and prestigious lines in the
world makes me confident that my customers will have a great cruise experience.
The customer service I have received from you and Tom Ris has been excellent. My emails are always
answered quickly, the certificates arrive promptly and the marketing materials you provide to promote
the offer are great!
I would recommend this promotion to other jewelers who are looking for a way to gain a competitive
advantage in their marketplace.
Regards,
Sonny Singvhi
President
Elizabeth Diamond Company
Dear Denise,
Just wanted you to know how pleased we are with the cruise
promotion! We ran the first weekend offer and were amazed how
the wonderful package motivated the buyers. We are continuing with
the program going forward. You are a pleasure to deal with and we
have already recommended your program to other companies.
Nancy Schuring
Devon Fine Jewelry
303 Franklin Avenue
Wyckoff, NJ 07481
O
ur Valued Jewelry Clients
Together, Our Endeavors Become Extraordinary!
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Sachs Jewelers
Zorell’s Jewelry
Jack Lewis Fine Jewelry
Michelson Jewelers
Duetsch & Duetsch
Pollack’s Jewelers
E.M. Smith Jewelers
Devon Fine Jewelry
Elizabeth Diamond Co.
Main Street Jewelers
Steels Jewelry
Rumanoff’s Fine Jewelry
We Build
Solid Relationships.
• Steven Singer Jewelers
• Goldenmine
• JB Hudson Jewelers
• Chatham Fine Gems
• Smyth Jewelers
• Baxter’s Fine Jewelry
• G.M. Pollack & Sons Jewelers
• Jewelry Creations
• Melody’s Quality Jewelry
• Alara Jewelry
• Emerald Lady Jewelry
…..and many more!