Opening ALDO Toreo 2014

PR Report Opening Plaza Satelite 25 MARCH, 2014 Event: Opening ALDO Plaza Satelite For the Opening ALDO Plaza Satelite we presented the new ALDO campaign SS14 and have a cocktail party. We had hosted many celebriLes and socialites from the fashion world who were thrilled by the new products. They couldn´t resist to do shoe shopping un the event! Media also aRended to the event and were very interested in ALDO growth for the new openning. They also took a look at the new ALDO shoes for this season and the results were high impressions and a good audience reached. Give Me Aldo campaign were not online online ad print paper but in social media too diseño de invitación 25.03.14
7:00 PM COCTEL
7 : 3 0 P M FA S H I O N S H O W
Plaza Satélite
Circuito Centro Comercial #2251
CD. Satélite- Col. Naucalpan
aRendance +80 guests Media Socialites CelebriLes Consumers Bloggers press release press kit Scratch Card the event the event the event the event hostess opening catering catering CelebriLes & Socialités CelebriLes & Socialités aRendance aRendance aRendance aRendance aRendance aRendance public relaLons For this event it we specially worked on: -­‐ 
Press Release -­‐ 
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Press Release spread -­‐ 
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Press Kit Media invitaLon Consumers Invitarion -­‐ 
Socialites invitaLon -­‐ 
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Event producLon & coordinaLon -­‐ 
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1:1 interviews Impressions: follow up -­‐ 
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RSVP Clipping Hand over press gi^s to the absence media press +50 +20 Media invited Media Asisted +5,255,800 Audience reached +20 publicaLons +436,000.MN Add value social media +5,2 Millions impacts in Facebook +26,3K likes social media +1,4K likes social media +2,6K likes social media +1,2K likes Social media 321 RT 243 Likes Trending Topic #GiveMeAldo #AldoSatelite +5,8 millions impacts on TwiRer Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo Trending Topic #GiveMeAldo -­‐clipping-­‐ Medio Reforma -­‐ Sociales -­‐ Impreso Medio Revista RSVP-­‐ Excelsior -­‐ Sociales -­‐ Impreso Medio Univision -­‐ Sociales -­‐ Online Medio Masaryk.tv -­‐ Sociales -­‐ Online Medio La Crónica -­‐ Moda-­‐ Online Medio La Crónica -­‐ Moda-­‐ Impreso Medio Revista Kena -­‐Online Medio El Punto CriDco -­‐ Online Medio Blog de Brenda Ibarra -­‐ Online Medio Mexico a la Carta-­‐ Impreso Medio Tecnodiva – Portal Online Medio Blog FashionArt Magazine -­‐ Online Medio Blog Glam &Glow-­‐ Online Medio Blog B Trendy-­‐ Online Medio The Music Room-­‐ Online Medio LibrePrensa.com -­‐ Online Medio CIO NoDcias -­‐ Online