Outrageous Characters Real Life 2013 Media Kit

Outrageous Characters Real Life 2013 Media Kit
Summer Schedule
ET
MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
SATURDAY
SUNDAY
8:00 PM
STORAGE WARS
MANTRACKER
8:30 PM
9:00 PM
9:30 PM
10:00 PM
STORAGE
WARS
MEATEATER
STORAGE WARS
TEXAS
TOY HUNTER
HAUNTED
COLLECTOR
MID SEASON
DUCK COMMANDER
BUCK COMMANDER
MID SEASON
DYNAMO
MID SEASON
THE LIQUIDATOR
STORAGE HUNTERS
MID SEASON
CONSPIRACY THEORY
THE LIQUIDATOR
STORAGE HUNTERS
THE LIQUIDATOR
10:30 PM
*Subject to change.
STORAGE WARS TEXAS
OUTRAGEOUS OLN
CHARACTERS,
VIEWER
REAL GROWTH PROFILE
5
OLN has 5.3 million
subscribers nationally
55% male & 45% female viewership
7
OLN saw 7% primetime
growth thanks to strong gains
this Winter Spring (+24%)
Spend their money on frequenting bars/
pubs (113), attending sporting events
(115) and visiting casinos (144)
.3
%
Skew towards shift work and blue collar
employment (Index 159 – trades, skilled
occupations; Index 153 – registered
apprenticeship)
Source: BBM Canada, Total Canada, A25-54 unless otherwise indicated, BYTD = Sept 24-Dec 16/12, Dec 31 – Apr 7/13, YoY comparison to similar wks 11/12.
Profile: Total Canada Fall12/Winter/Spring13STD, based on viewership Comp% of Population.
Storage Wars Canada
30 MINUTE REALITY SERIES
STORAGE WARS CANADA is a modern-day treasure hunt, as four
professional buyers use their knowledge, expertise, and wit to bid
on the contents of abandoned, repossessed, and forgotten storage
containers. With only a matter of minutes to scan the contents of the
locker using only the beam of a flashlight, the high stakes fun begins
when the buyers have to out-bid each other for the locker, which could
be full of trash…or treasure.
STARRING
Don Reinhart
Roy Dirnbeck
Ursula Stolf
Cindy Hayden
EXECUTIVE PRODUCER
Rick Coffill
Paul Kenny
Bogart Kenny
Guy O’Sullivan
Nearly 1 in 3 Canadians were reached
by STORAGE WARS on OLN in the
current broadcast year (A25-54).
Dynamo
60 MINUTE MAGIC SERIES
Tipped as the most exciting British magician to emerge in decades
and with a list of celebrity fans that reads like a ‘who’s who’ of the
Hollywood elite, DYNAMO is the story of an ordinary boy from Bradford
living an extraordinary life. Like his dear grandfather before him,
Dynamo grew up practicing precision card-handling and developing
powerful magical skills. The series sees the 28-year-old travelling
the globe as the unassuming anti-hero who just happens to astound
everyone he meets with his genre-bending mix of large scale illusions,
incredible sleight of hand and innovative street magic.
STARRING
EXECUTIVE PRODUCERS
Dynamo (AKA
Steven Frayne)
Dan Albion
Lucy Ansbro
Debbie Young
Helen Parker
Angela Robertson
How did Dynamo get his name? After a stunning display someone in
an audience once shouted, “This kid’s a ****ing dynamo!”. The name
stuck and a new era in magic was born.
“The greatest magic I’ve ever seen”
– Chris Martin, Coldplay
“Absolutely stunning”
- Will Smith
Buck Commander
30 MINUTE REALITY SERIES
Join current and former MLB superstars Adam LaRoche, Ryan
Langerhans, Tombo Martin, Luke Bryan and Jason Aldean as they
team up with ‘Boss Hogg’ Willie Robertson in “Buck Commander.”
From batting practice to bow practice and outfield to in-the-field,
every episode highlights the camaraderie, comedy and corporate
antics of the six co-owners of the Buck Commander company. Hunting
enthusiasts and sports fans alike, will get an inside look at the on-andoff field lives of these beloved sports figures. For these six friends, the
end of baseball season is only the beginning.
STARRING
Willie Robertson
Adam LaRoche
Tom Martin
EXECUTIVE PRODUCER
Ryan Langerhans
Luke Bryan
Jason Aldean
Willie Robertson
Haunted Collector
60 MINUTE REALITY SERIES
The Zaffis family are renowned paranormal investigators, tracking
down haunted items like paintings, guns, jewelry and dolls. Once
identified, these obscure items are collected and stored in the family’s
museum, helping terrified clients bring normalcy back to their lives. Do
you ever feel like the eyes of a portrait might be following you across
the room? Or, did you notice that a pen has mysteriously shifted from
the location you last placed it? Sure, it could be a coincidence...or it
could be paranormal. Ghosts and spirits inhabit more than just homes
and buildings - they can live in objects, too. Paranormal investigator
John Zaffis and his family are on a mission to ease the minds of
concerned parties every week.
STARRING
John Zaffis
Chris Zaffis
EXECUTIVE PRODUCERS
Aimee Zaffis
Scott Gurney
Deirdre Gurney
Rick Sasson
Rick Telles
Haunted Collector attracts women in need of a good scare!
57% of the audience is female, with a skew to the mature end of the
25-54 demo (A45-54 index 157).
•Skew to middle management (114) and skilled sales and services (231).
•Frequent bars & pubs (112), fast food restaurants (114) and
professional sporting events (122).
Duck Commander
30 MINUTE REALITY SERIES
The series takes you behind the scenes of the Duck Commander
Company and invites you to meet the Robertsons, the first family of
duck hunting. For 30 years, Phil Robertson’s life has been dedicated
to the relentless pursuit of ducks. He pioneered the modern duck call,
broke new ground in hunting videos and redefined the hardcore duck
hunter. Hidden away in the Louisiana backwater the Duck men have
remained elusive and mysterious for three decades. The series brings
you into the blind, at home, and on the road with the Robertsons as
they hunt through the season while staking their claim as the world’s
greatest duck hunters.
STARRING
Willie Robertson
Phil Robertson
Jase Robertson
Kay Robertson
EXECUTIVE PRODUCERS
Korie Robertson
Si Robertson
Jep Robertson
Deirdre Gurney
Scott Gurney
Joe Weinstock
Viewers can’t get enough of
the guys – Duck Commander
is ranked #3 on OLN!
Duck Dynasty
30 MINUTE REALITY SERIES
The Robertson family is living the American dream operating a thriving
business while staying true to family values. The family’s rags-toriches story is still unfolding, as their homegrown mom-and-pop
operation has become a sporting empire by fabricating top-of-the-line
duck calls and decoys out of salvaged swamp wood. Together, the
family runs a booming business that employs half the neighbourhood.
Each episode brings a new set of challenges met with a down-home
sense of humour.
STARRING
Willie Robertson
Phil Robertson
Jase Robertson
Kay Robertson
EXECUTIVE PRODUCERS
Korie Robertson
Si Robertson
Jep Robertson
Deirdre Gurney
Scott Gurney
Joe Weinstock
Duck Dynasty delivers:
•A large skew to household incomes of $125,000+ (152)
•Senior managers/executives (120).
•Labourers (169) and trades/skilled operators (177)
•Young families, with household sizes of 1-2 (122) and households
with children under 2 (120).
The Project – Guatemala
60 MINUTE REALITY SERIES
Nine unsuspecting young adults think they’ve signed up for an
adventure in paradise... What they get is the journey of a lifetime.
Sheltered, spoiled, and self-centered, these twenty-something’s
believe they’ve been selected for an adventure in an exotic location. But
in a dramatic bait and switch, they quickly learn that what they’ll be
doing has little to do with sand and surf. Instead, they’re undertaking
an ambitious construction project in a place where people desperately
need their help. They have just six weeks to build a Community
Centre for orphaned and abandoned children in rural Guatemala.
The work will be hard. The time will be tight. And they’ll have to work
together. Can this group of privileged and pampered young adults be
transformed into better human beings?
STARRING
EXECUTIVE PRODUCER
Ray Zahab – Host
Cast to be revealed shortly!
Sean Buckley
The Liquidator
30 MINUTE REALITY SERIES
Liquidation King Jeff Schwarz is back -- haggling, trading, and bulldozing
his way through a new season of high-octane buying and selling. Owner of
one of the biggest liquidation businesses west of the Rockies, with a 30,000
square foot warehouse packed with every kind of merchandise under
the sun, Jeff lives for the deal. One part entrepreneur, one part gambler
and one part treasure hunter, he’ll buy almost anything...as long as he
can make a profit and keep the goods moving. Every week a collection of
colourful characters flow through Direct Liquidation’s doors, including
Jeff’s favourite “frenemy” José the importer, Wayne the antiques picker,
Sam the auctioneer, Doug the biker, and René the designer. So if you’re
in the market for a fast-paced, unpredictable, laugh-out loud ride with a
liquidator who just won’t quit...have we got a deal for you!
STARRING
EXECUTIVE PRODUCERS
Jeff Schwartz
Margaret Mardirossian
Helen Schmidt
With a male skew (116), The Liquidator delivers strong indexes to
M35-54 (120).
•Household income $125,000+ (112),
•Spend disposible money on professional sporting events (131),
casinos (144) and home renovations over $1000 (112).
Meateater
60 MINUTE REALITY SERIES
Liquidation King Jeff Schwarz is back -- haggling, trading, and
bulldozing his way through a new season of high-octane buying and
selling. Owner of one of the biggest liquidation businesses west of
the Rockies, with a 30,000 square foot warehouse packed with every
kind of merchandise under the sun, Jeff lives for the deal. One part
entrepreneur, one part gambler and one part treasure hunter, he’ll buy
almost anything...as long as he can make a profit and keep the goods
moving. Every week a collection of colourful characters flow through
Direct Liquidation’s doors, including Jeff’s favourite “frenemy” José
the importer, Wayne the antiques picker, Sam the auctioneer, Doug
the biker, and René the designer. So if you’re in the market for a fastpaced, unpredictable, laugh-out loud ride with a liquidator who just
won’t quit...have we got a deal for you!
STARRING
EXECUTIVE PRODUCER
Steven Rinella
Jared Andrukanis
Storage Wars New York
30 MINUTE REALITY SERIES
STORAGE WARS NEW YORK embraces the unique flavors and rhythms
of the Big Apple (and the surrounding tri-state area) to follow a brand
new group of urban explorers in a modern-day treasure hunt. Here, the
city itself is a major character with its wildly different neighborhoods,
suburbs, ethnicities, and fashions that influence and impact each
auction, purchase, and rivalry that our buyers face.
STARRING
Candy Olsen
Chris Morelli
Courtney Wagner
Joe Pauletich
EXECUTIVE PRODUCER
John Luke
Mike Braiotta
Tad Eaton
Jake Renner
Thom Beers
Conspiracy Theory
60 MINUTE MAGIC SERIES
American superstar Jess Ventura is on a mission to challenge the world’s
most compelling conspiracy theories. He’s undertaken some of the most
dangerous missions in the world as a Navy Seal, body slammed giants in
the werestling ring as a WWE superstar, and even conquered the political
machine as the governer of Minnesota. Now, Jesse is about to face his
greatest challenge yet; uncovering the truth. In each episode he travels
across the country investigating one case, hearing from both conspiracy
believers and skeptics to make a final determination about the theory’s
validity. What he reveals will shock you and awe you, but still, you’re left
to make up your own mind about what you do or do not believe.
STARRING
EXECUTIVE PRODUCERS
Jesse Ventura
Jesse Ventura
Arthur Smith
Kent Weed
Frank Sinton
Michael Braveman
Storage Wars
30 MINUTE REALITY SERIES
Storage unit auctions are the newest and biggest untapped source for hidden
treasures, and opportunistic individuals bid on unclaimed properties hoping to
strike gold. In each episode, our cast of characters head to storage units and
wait anxiously for the big reveal of what is behind the door. The owner of the
facility will cut the lock to a delinquent unit and raise the door for the first time,
allowing bidders to peer inside for a brief moment, aided only by a flashlight.
This short glimpse is their only opportunity to evaluate whether or not they
think the unit holds rags or riches. Then, the bidding begins.
STARRING
Barry Weiss
Brandon Sheets
Dan Dotson
Jarrod Schulz
EXECUTIVE PRODUCERS
Dave Hester
Darrell Sheets
Laura Dotson
David Mckillop
Elaine Frontain Bryant
Storage Wars skews male (112) with a skew to the mature end of the
25-54 demo (A45-54 - Index 132).
• Main household shopper (114)
• Blue collar employment (Trades, Skilled Occupations - Index 161;
Registered Apprenticeship – Index 148).
• Do home renovations (111) and frequent casinos (147) and professional
sporting events (111)
Storage Wars Texas
30 MINUTE REALITY SERIES
STORAGE WARS TEXAS follows a motley crew of bold bidders pitted against each
other in the ruthless world of Texas storage auctions. Willing to say or do anything,
these bidders get down and dirty to get their hands on the unit locker they’re after
while creating larger-than-life drama along the way. In each self-contained episode
of Storage Wars: Texas, the bidders head to storage units across the state, eager
to find a delinquent unit that will rake in the big bucks. Waiting anxiously for the
big reveal, the facility owner provides bidders with a short glimpse inside, making
this their only opportunity to evaluate the unit. But the rules are clear: there is no
touching or stepping inside the unit and they can only bid with the money they have
in their pocket. With one of the most successful auctioneers in the country (not to
mention the most outrageous), Walt Cade, at the helm driving the action, the team
of returning and regular bidders include: Walt Cade, Lesa Lewis, Jerry Simpson,
Ricky Smith, Victor Rjesnjansky and Moe Prigoff.
STARRING
Walt Cade
Lesa Lewis
Jerry Simpson
Ricky Smith
Victor Rjesnjansky
Moe Prigoff
EXECUTIVE PRODUCERS
Thom Beers
Philip D. Segal
CO-EXECUTIVE PRODUCER
Jeff Conroy
SERIES PRODUCER
Steve Robillard
STORAGE WARS TEXAS shares a similar profile to STORAGE WARS:
•Trades & Skilled Occupations (173) and Labourers (142).
•More likely to have larger household sizes of 5+ (115).
Storage Hunters
30 MINUTE MAGIC SERIES
A fly on the wall series which follows Sean and Lori Kelly’s auction
company, who sell off the hidden contents of storage units. Many people
use these units to house some of their treasured items. But those that
fail to pay their rent for 32 days are in for a nasty shock, the owners can
cut their lock and sell all of their worldly possession to the highest bidder.
Each episode of Storage Hunters visits two different auctions, and the
series is a unique glimpse into the winner-take-all world of storage unit
auctions, where the highest bidder has a shot at making a quick profit. But
once the door to the mini-storage unit is opened, prospective buyers can
only peer inside from the doorway.
STARRING
Lori Bernier
Brandon Bernier
EXECUTIVE PRODUCERS
Sean Kelly
Jesse McClure
Jenny Daly
Rob Fox
Canned Ham
30 MINUTE REALITY SERIES
CANNED HAM is a fresh, fun, do-cu-soap combining spectacular
trailer transformations with wheeler dealing transactional payoffs.
Chris Burkhardt and his team transform run-down Vintage RV’s into
spectacular, one-of-a-kind trailers. Whether it’s a find from a picking
trip, or a restoration/modification order for a customer, we follow the
process every step of the way as the Canned Ham team shed blood,
sweat and beers to transform America’s trailers and RVs one wreck
at a time.
STARRING
EXECUTIVE PRODUCER
Chris Burkhardt
David Bohnert
Ghost Hunters
60 MINUTE MAGIC SERIES
Ghost Hunters is the frighteningly successful one-hour weekly series
that follows a group of real-life paranormal researchers as they
investigate haunted houses throughout the US. From the phenomenally
successful co-executive producer of Survivor, Craig Piligian, Ghost
Hunters tracks the lives of Jason Hawes and Grant Wilson – plumbers
by day and ghost hunters by night. The duo head up TAPS — The
Atlantic Paranormal Society — a group of intrepid souls who are far
from the usual collection of bespectacled Ph.D.s. They are ordinary,
everyday people with day jobs, and an interest in getting to the bottom
of your otherworldly disturbances.
STARRING
Jason Hawes
Grant Wilson
EXECUTIVE PRODUCERS
Steve Gonsalves
Craig Piligian
Tom Thayer
Peter Zasuly
Specialty Sales Contacts
MITCH DENT
Executive Vice-President, Sales
Tel: 416-764-6801
[email protected]
KAMALDI BADLU
Sales Specialist, OLN, G4, Bio, FX Canada
Tel: 416-764-6836
[email protected]