CalARVC NEWS - California Assn of RV Parks and Campgrounds

Serving California RV Parks & Campgrounds since 1974
1-855-CA-PARKS
Vol. 41 • Issue 3 • 2015
2015/16 RV Park Day Planning Underway –
Mark Your Calendars!
October 6, 2015 – CalARVC’s RV Park
Fall Getaway, Coloma RV Resort
Come discover this totally unique park
nestled in the Gold Country on the
South Fork of the American River.
Not only does Coloma Resort offer
RV and tent sites, their rentals include
airstreams, park models, lodges and
tent cabins. Blessed with one mile
of river water front across from the
Marshall Gold Discovery State Park,
Coloma Resort has created the nonprofit Coloma Outdoor Discovery
School, a residential program offering
one to four day experiences in the
following areas: gold rush history,
science, and ropes challenge. Come
learn how the Faieta Family has
developed ancillary business operations to make this one of California’s
truly unique parks!
February 10, 2016 – CalARVC’s RV Park
Winter Getaway, Casa de Fruta Orchard Resort
Casa de Fruta is a true American success
story that blossomed from the roots of an
immigrant Italian family. Since 1908 when
the original ancestors planted the first orchards in the Pacheco Valley, Casa de Fruta
has grown into a diversified operation
encompassing a variety of business ventures. In the 1940’s three teenaged brothers,
George, Joseph and Eugene Zanger, opened
a cherry stand on the Pacheco Pass Highway. Encouraged by their mother, Clara
Bisceglia Zanger, the young entrepreneurs
expanded their operation into what it is
today. The families of Joseph and Eugene
now operate one of the country’s most
unique businesses.
Mark your calendar and meet Gene Zanger
and tour this 300 site RV park, motel, gas
station, restaurant, candy store, deli, fruit
market, zoo, playground and even ride the
Casa de Fruta Choo Choo!
Did You Get Your Stickers?
IN THIS ISSUE...
Marketing Strategies
Wildfire
Preparedness
Suggestions
Camp-California
Marketing Options
and more...
As a member benefit, CalARVC and CampCalifornia! have put together several tools
to help you and your guests conserve water.
All the documents can be downloaded at
CalARVC.com/save-our-water.html
The first is a White Paper with tips and suggestions from other CalARVC members.
Each suggestion has been implemented
by a CalARVC member. This is a work in
progress….if you have additional ideas or resources for products, please let us know and
we will add them. Check back for updates
throughout the year.
We have created three additional tools to
help educate your customers using the
Camp-California! brand. We are asking you
to help increase our brand awareness with
Supplier Member Directory Included
Continued on page 15
www.CalARVC.com
CalARVC Officers
President, Pamela Hintz
Village Camper Inn
by Pamela Hintz
(707) 954-5301
Your E-Mail Address
Vice President, Dana Busch
Canyon RV Park
(714) 637-0210
Secretary/Treasurer, Darrell Sisk
Pismo Coast Village RV Resort
(805) 773-1811
Past President, Patrick Stone
Mountain Gate RV Park
(530) 275-4600
CalARVC Office
PO Box 5648 • Auburn, CA 95604
(530) 885-1624 • Fax (530) 823-6331
[email protected] • www.CalARVC.com
Toll FREE: (855) CA PARKS
Office Hours: 9 a.m. to 5 p.m.
Monday - Friday (except holidays)
Debbie Sipe, Executive Director
CalARVC NEWS
Advertising rates available upon request.
Copyrighted articles cannot be reprinted without
permission of author or CalARVC.
Debbie Sipe
Executive Director – [email protected]
Mari Dudash
Director of Member Services – [email protected]
Susanne White
Project Manager – [email protected]
Silke Rose
Bookkeeper – [email protected]
In This Issue:
Debbie’s Desk ..................... 4
Crider’s Corner .................... 5
Marketing Strategies
for the Long Haul ................ 6
Wildfire Preparedness
Suggestions......................... 7
Camp-California!
Marketing Options .............. 8
Could Your Free Wi-Fi Cost
You a Bundle? ..................... 9
Business owners are always looking for
ways to get their business name out. We
would like to splash it on local busses,
billboards and the such, but it is very cost
prohibitive. For most of us, this is simply
not an option. But what if I told you that
there is a very inexpensive, if not free,
easy way to get your name on EVERY
e-mail you send out.
On one of my first CalARVC RV Park
days, I was sitting at a table with Wade
Elliott of the Electrical Supply Group, and
he was explaining to me that so many
people do not use their business name in
their e-mail addresses, and what a wasted
opportunity it is. This was a new concept
to me. I thought it was very expensive,
only for larger businesses and required an
independent mail system. I was wrong.
Industry Calendar
In most cases it is absolutely free. Your
Web Host should provide you with a
minimum of two free e-mail addresses.
It is easy for customers to remember and
easy to use. Setup is easy too. Your web
host simply attaches it to an already used
e-mail account and it quite simply shows
up in your already formed mailbox.
So at this time, if you have not already
done so, I encourage you to contact
your web host and set up your e-mail
address to include your park name. At
CalARVC’s RV Park days at the Coloma
RV Resort on the 6th of October, I will be
conducting a poll and everyone who has
completed this task will be entered into a
drawing. In the mean time, I would love
to hear from you. Please contact me at
[email protected].
2015
CalARVC’s RV Park Fall Getaway – October 6, 2015 – Coloma RV Resort, CA
RVIA’s California RV Show – October 9-18, 2015 – Fairplex, Pomona, CA
Sacramento Fall RV Show – September 17-20, 2015 – CalExpo, Sacramento, CA
Outdoor Hospitality Conference and Expo – November 3-6, 2015 – Daytona Beach, FL
2016
SF Market (previously San Francisco International Gift Fair) – January 8-16, 2016 Moscone Center
Pleasanton RV Show – January 2016 – Alameda County Fairgrounds, Alameda, CA
CalARVC’s RV Park Winter Getaway – February 10, 2016 – Casa de Fruta Orchard Resort, CA
CalRVDA Conference – February 23-25 – Palm Springs, CA
National School of RV Park & Campground Management – February 2016 – Eastern Campus,
Wheeling, WV
Visit California’s Annual Outlook Forum - February 2016
Reno RV Show – April 2016 – TBD
California Travel Summit – May 10-12 – Palm Springs – CalARVC Members qualify for
Member Rates
National School of RV Park & Campground Management – July 2016 – Western Campus,
Denver, CO
Other
Visit California Board Meetings – open to the public
Visit California Sales & Trade Missions, Media Receptions, Trade Shows
CalTravel Quarterly Board Meetings – open to all CalTravel members
CalChamber HR Training and Events throughout California
CalARVC News 3
by Debbie Sipe,
Executive Director
CalARVC Survey Results
Earlier this spring, we asked CalARVC
members to assess the benefits we provide. MANY of you responded to the
survey, providing the Board of Directors with very valuable information.
Additionally, you provided us with
detailed information about the size of
your park and what type of customers
you cater to. We can break down the
importance of our different benefits
based on the size and type of your park.
In October, the Board will be conduct-
CalARVC Member Benefits...
In Order of Importance...
ing a Strategic Planning Session.
These survey results will be the focus
of the session and will determine
where CalARVC invests future dollars
and energy. Here are some of the top
level results.
Which is the Most Valuable
Information Resource?
Calling the office and
speaking with Mari,
Susanne or Debbie
ranked first at
CalARVC News and
Coffee Talk Enews
tied for second at
And Which Require More Development or Investment...
CalARVC.com
came in next at
ARVC’s Enews
ARVC.org
65%
53%
49%
23%
21%
Direct mail, social media and the
ARVC Voice all followed at less
than 10% each.
Order of Importance
of the Areas of Advocacy
4 CalARVC News
Education
CalARVC’s RV
Park Days scored
36% and ARVC’s Conference & Expo
ranked 19%. Interesting to note,
27% ranked “none of the above”
as having the greatest importance. A
whopping 40% want to see CalARVC
develop California specific webinars.
You will be glad to know we are working on those and will launch this fall.
Continued on page 15
by Jeff Crider,
Consultant
J
Crider to Climb Mt. Kilimanjaro in 2016
to Raise Funds for Lifewater
eff Crider has spent the past 20
years writing about camping and
RVing across the United States
and Canada, both as a freelance writer
and as a publicist for the RV and
campground industries.
But while Crider’s writing and publicity work is well known in RV
and campground industries, he has
another life volunteering as a Spanish
language interpreter, photographer
and publicist for IMAHelps, a California-based non-profit organization
that organizes medical humanitarian
missions to the poorest communities
in Central and South America.
He also volunteers his writing
services with Lifewater International,
a non-profit that focuses on providing
safe drinking water, sanitation and
hygiene education to the world’s
poorest communities.
And in June of 2016, Crider and his
16-year-old son, Max, will be joining
Lifewater International on a weeklong
fundraising climb up 19,340-foot
Mount Kilimanjaro. Proceeds from
the hike will be used to help pay for
Lifewater’s installation of safe drinking water wells, latrines and hygiene
education for several communities in
Borena, Ethiopia, one of the poorest
regions in the world.
“This is going to be the ultimate
father-son hike, and the money we
raise will be used to bring clean drinking water to impoverished villages in
Ethiopia,” Crider said. “Each team has
to raise $6,000 to participate in the
Kilimanjaro climb, so Max and I are
on the hook to raise that amount by
June of 2016.”
A website highlighting “Jeff and
Max’s Climb Up Kilimanjaro” has
been set up at https://give.lifewater.
org/fundraise?fcid=479738 to
facilitate donations.
“I’ve always wanted to help Lifewater
raise awareness about the work they
are doing to bring clean water, sanitation and hygiene to some of the most
impoverished people in the world,
and what better way to do this than to
visit some of the Lifewater projects in
Ethiopia where they are doing extraordinary work.”
Max and Jeff Crider.
“What’s really cool about this is that
$6,000 is the amount of money it costs
to install a drinking water well. So we
know this money has a specific purpose and that it save lives,” Crider said.
Indeed, UNICEF estimates that 14
percent of Ethiopian children under
5 die due to diarrheal diseases, most
often as a result of unsafe drinking
water, lack of sanitation facilities and
poor hygiene.
“When I volunteer on medical missions in Latin America,” Crider said
“we often see patients with parasites,
stomach cramps and other infections
that are the direct result of unsafe
water or poor sanitation and hygiene.
But by focusing on providing safe
water and educating the locals about
the importance of proper sanitation
and hygiene, Lifewater and its partners are reducing the spread of disease
in Ethiopia and giving people a better
quality of life.”
After they complete the Kilimanjaro
hike, Crider and his son plan to visit
the impoverished Borena region
of southern Ethiopia, where Lifewater
is working to provide safe water
to 31,400 community members
and school children as well as
sanitation and hygiene education
to 14,700 people.
Crider plans to freelance several
articles with photos to as many publications as he can entice to raise
awareness about Lifewater and the
organization’s work in Ethiopia and
other countries around the world.
“All we have to do right now is get in
shape,” Crider said. “I climbed Kala
Pattar overlooking Everest Base Camp
when I was in grad school. But that
was a long time ago. So I’m hoping my
body will allow me to do one more
super high altitude climb.”
But just to be safe, Jeff is training for
his first marathon, and plans to keep
himself in marathon shape until after
the Kilimanjaro climb. “I’m up to 17
miles right now and I’m aiming to
run in the Los Angeles Marathon in
February. Of course, I’m a little nervous about all of this. But if I’m going
to do something like this, I need to do
it now, and I want to do it with my son
before he goes off to college. So this
will be the ultimate camping trip for
Max and me.”
For more information about San Luis
Obispo, Calif.-based Lifewater International, visit its website at lifewater.
org. Crider can be reached at [email protected].
Editor’s Note: CalARVC will be
making a contribution to Jeff & Max’s
climb. Other CalARVC members
are encouraged to support Jeff ’s
efforts as he has always supported
campground non-profit work by providing complimentary PR promotion.
CalARVC News 5
by Peter Pelland
Marketing Strategies for the Long Haul
Editor’s Note: The following was written by Peter Pelland and posted on his
blog June 15th, 2015. Peter Pelland has
actively been engaged marketing RV
parks and campgrounds for more than
25 years.
For any business, the home run measure of success for any marketing tool
is the generation of an immediate sale.
Sometimes that means the purchase of
an item or the ordering of a service. In
the hospitality industry, that immediate sale translates into a reservation for
a stay. Those are the home runs, but
the game is won in multiple innings,
the cumulative effect of singles, doubles, runs batted in, and strike-outs.
What are those lesser, long-term measures of marketing success that, taken
cumulatively, can often exceed the
impact of the immediate sales? Allow
me to outline a few of them.
Engagement
Engagement is the encouragement of
long-term customer loyalty. It can be
argued that short-term sales can sometimes be in conflict with the interests
of long-term customer engagement.
For example, coercing an immediate
sale through the use of deep discounting will almost never lead to longterm customer loyalty. Rather, it likely
leads to either one-time sales or the
development of customers who will
only purchase again when you offer
another deep discount. Customer
engagement can be built through expertise in your field, the presentation
of useful information, the delivery
of frequently updated content, and
interaction with your customer base.
Brand Awareness
Brand awareness is essentially the
development of a company’s name
recognition and reputation. It is far
easier to accomplish for an established name brand with hundreds or
thousands of locations to build brand
awareness than it is for an individual
start-up business. Think in terms of
McDonald’s versus Charlie’s Burger
Joint. Brand awareness goes beyond
simple name recognition. It requires
that consumers not only recognize
your business name but also that they
will be more likely to recall the name
in the future and correctly associate
it with the special attributes of your
business. For example, you might
be one of a dozen and a half campgrounds in the area, but you want
to be remembered as THE place to
6 CalARVC News
camp in Myrtle Beach, South Carolina.
I have routinely documented instances
where a campground that changed its
name over 10 years ago continues to
get business from people who recall
the old business name (and are directed to the park’s website via the old
URL, which we maintain.)
Customer Evangelism
Customer evangelism is good old
word-of-mouth advertising on steroids. The term has obvious biblical origins, where surrogates are engaged to
spread the good news, in this case regarding your business. Evangelists do
not take their roles lightly, and they do
not agree to take on their responsibilities without first being truly converted
themselves. They have to really believe
in a product or service before they will
agree to act as voluntary advocates on
your behalf. Their evangelism can take
many forms, from direct referrals to
social media posts to loyalty programs
to affinity groups. A park’s seasonal
campers might be one such affinity
group. The bottom line is that any of
these are unpaid customers who are
perhaps your company’s best possible
spokespersons, primarily because they
are spreading the word based upon
their authentic personal beliefs.
Customer Loyalty
Sharing some characteristics with both
engagement and evangelism, customer
loyalty is the result of an ongoing reassurance that your business is meeting
the needs of its existing customers. A
new website, an eye-catching billboard, or a well-crafted video or TV
commercial can serve to not only
generate new business but to reassure your existing customers that they
made the right decision in choosing
Continued on page 14
Safety/Insurance Corner
Leavitt Insurance Shares Wildfire & Brushfire Suggestions
Defensible Space
Defensible space is your property’s
front line defense against wildfire.
Creating and maintaining defensible
space around your property can dramatically increase the chance of your
building surviving a wildfire, and
improves the safety of firefighters
defending your property. Defensible
space guidelines will vary depending
on the location, but in general terms,
it extends from 75 to 150 feet around
a structure. This would include
removing all vegetation within 15
feet, thinning out trees and vegetation beyond the 15 foot buffer zone,
and keeping weeds and dry grass to
less than 6 inches in height. Contact
local experts to advise you based on
your area and property layout. With
recent brush fire seasons being the
worst in years, it is more important than ever to create a landscape
around your home or business that
is less vulnerable to wildfire. One
hundred feet of defensible space
is required by law (California Fire
Code (CFC) 2010 Edition).
Minimum Standards
1.Parcel fronting on a public street
or alley shall be abated to the edge
of the public street or alley. (Yes,
this is your property and your
responsibility).
2.Trees shall be limbed no less than
6 feet from ground level within
30 feet of buildings.
3.Brush and combustible vegetation
(excluding landscaping) must
be cleared 100 feet around all
buildings.
4. Remove the portion of any tree
extending within 10 feet of the
chimney outlet.
5. Maintain any tree adjacent to or
overhanging any building free of
dead wood.
6. Remove all debris, leaves,
needles, or other dead vegetative
growth from roof structures and rain gutters.
7. Remove any/all flammable
dead debris from underneath/
around all bushes, plants, and/
or landscaping structures
including stairs, decks, patios,
carports, etc.
8. Post address in visible area in
numbers not less than 3 inches
high, 3/8 inches wide and in a
contrasting color. If your address
cannot be seen from the roadway
and/or if your driveway serves
multiple residences, post your
address (same specifications
above) on a 4 foot post at the
driveway entrance so that it is
visible from both ways of travel.
9. Maintain driveway access clear
12 feet wide and 15 feet high.
Acceptable Procedures
The following list outlines the only
acceptable procedures allowed for
the abatement of fire hazards created
by combustible weeds and/or debris:
CUTTING: Combustible weeds and
debris may be cut manually and/or
mechanically. Cut material shall be
collected, removed, and properly disposed of. EXCEPTION: Cut material, which is finely mulched, does not
have to be collected and removed.
ROTOTILLING OR DISCING: Combustible weeds and debris shall be turned
under the soil.
SCRAPING: Combustible weeds and
debris may be scraped manually and/
or mechanically. The scraped material shall be collected, removed, and
properly disposed of.
CHEMICAL SPRAYING: Weeds may be
sprayed to prevent growth. This is
a preventative measure to be conducted prior to the weeds reaching
maturity or drying out.
Note: Combustible weeds and debris
shall not be removed by burning.
Firebreaks shall be tilled, disked,
or scraped.
Fire-Safe Landscaping
Fire-safe landscaping is not necessarily the same thing as a well-maintained yard. Fire-safe landscaping
uses fire-resistant plants that are
strategically planted to resist the
spread of fire to your location.
Choose Fire-Resistant Plants
and Materials
• Create fire-safe zones with stone
walls, patios, swimming pools,
decks, and roadways.
• Use rock, mulch, flower beds, and
gardens as ground cover for bare
spaces and as effective firebreaks.
•
There are no “fire-proof ” plants.
Select high moisture plants that
grow close to the ground and have
a low sap or resin content.
• Choose fire retardant plant species
that resist ignition such as rock
rose, ice plant, and aloe.
•
Fire-resistant shrubs include
hedging roses, bush honeysuckles,
currant, cotoneaster, sumac, and
shrub apples.
•
Plant hardwood, maple, poplar,
and cherry trees which are less
flammable than pine, fir, and
other conifers.
• Check your local nursery,
landscape contractor, or county
Continued on page 15
CalARVC News 7
CalARVC Member Benefit Spotlight
Camp-California! Provides a Fully Integrated Suite of Marketing Options
One of the key benefits of being a
CalARVC member is access to the
wide variety of Camp-California!
Marketing advertising products:
• traditional print ads in our
award-winning, still popular,
camping guide
California-Campin’ Enews: An electronic newsletter distributed to over
30,000 camping consumers offers banner advertising and feature stories.
• weekly hot video placement on
the website
Camp-California.com: In addition to
your searchable “Find a Park” members-only listing, expand your exposure with banner ads, hot video, and
featured destination articles. With more
than 1/4 million users, camp-california.
com provides excellent opportunities to
show off your property, tell your story
and increase your market reach.
• featured destination stories on
Camp-California.com and in our
consumer enews, California Campin’
To build your own customized CampCalifornia! marketing package call
Davion at 530-451-6240.
• banner advertising on
Camp-Califoria.com
• embedded video in the digital
version of the guide
• social media support of your
membership and advertising buy.
CalARVC members have the flexibility
to design the marketing package that
best suits their advertising needs..
2016 Camp-California! Guide (printed):
In addition to your members-only free
listing, you can enhance your presence with display advertising, photo
enhancements, QR codes, testimonials
and advertorials.
2016 Camp-California! Guide App
(digital): Available to consumers via
desktop, Google Play or iTunes, this
digital magazine, full of links and embedded video content, truly makes an
engaged digital experience for the consumer. If you’re using video to promote
your park, add it to your listing now!
8 CalARVC News
Introducing the Newest
Camp-California Team Member
Hello to All! My Name is Davion
Barlow. Many of you have received
calls from me over the last few
weeks in regards to advertising
with Camp-California! So now I’m
formally introducing myself to all of
you as the newest part of CampCalifornia Marketing.
As a six-year Marine Corps combat veteran, I have an attraction
to outdoor life. I love the outdoors,
be it camping, jet skis, boating or
hiking. And if it moves faster than I
can walk, I want to drive it! I’m the
proud father of two wonderful children who also love being outdoors
and who love to tell me how old I
am, every chance they get....
The majority of my sales experience has been in medium and large
business sales. So I’m well versed
in creating solutions for any size
park or business. Please feel free to
call or email me with any needs or
questions! This is a fun and exciting
field to work in, and I hope to bring
more of both while handling all of
your sales and marketing needs.
Davion Barlow, Sales and
Marketing
Camp-California/CalARVC
[email protected]
office: (530) 885-1624 or
mobile: (530) 451-6240
Could Your Free Wi-Fi Cost You a Bundle?
Wi-Fi is everywhere and much of the
time it is offered for “free.” And, while
many RV parks understand “free Wi-Fi”
is a great ad component to help bring in
new business, many RV park owners do
not understand the potential implications of allowing unfettered access to
the Internet. Hart King has assisted a
number of clients who have received
“takedown” notices and demand letters
threatening lawsuits. Such letters mean
that suddenly free Wi-Fi may not seem
like such a great idea.
DMCA is an acronym for the Digital
Millennium Copyright Act of 1998, a
federal law making it unlawful to circumvent the protection of copyrighted
works. Luckily, the DMCA provides
a specific exemption from liability for
Internet Service Providers (“ISP”s) and
other intermediaries provided they
adhere to certain specific guidelines.
Problems arise when park owners allow
visitors Wi-Fi access and those visitors have illegally downloaded movies
or music or other copyrighted content
without paying for it or uploaded inappropriate material on the Internet. The
park owners were not directly involved
in the illicit activity, but they furnished
the Wi-Fi connection.
General Recommendations
DMCA takedown notices and threats
of copyright infringement litigation are
serious and should be given immediate
attention. Prudent park owners would
do well to take preventive measures
such as the following:
1. Implement a stringent “Wi-Fi
Guest User Policy” that includes a
properly-worded “terms of use”
disclosure statement;
2. Use an experienced outside company
to implement a technological filter
that prevents unauthorized access to
the Wi-Fi;
3. Require customers, visitors, and
anyone else using the Wi-Fi to sign
an electronic acknowledgment of the
“terms of use” before allowing access;
4. Maintain copies of the policy as well
as all electronic disclosure statements;
5. If a DMCA takedown notice or
a demand letter is received, do not
ignore it;
6. Forward a copy of any takedown
notice to legal counsel for a quick
review; and
7. If legal counsel recommends
further action, follow the attorney’s
recommendations.
One final note. There is value in
confirming that the park’s insurance
policy (or policies) will provide a
defense and indemnity for copyright
infringement claims. If there is ever
any actual litigation to enforce a third
party’s copyright, you will be very glad
that you planned ahead.
By John Pentecost and David Baker
of Hart King, a Southern California
law firm that can be reached at
hartkinglaw.com or (714) 432-8700.
John Pentecost can be reached at
[email protected] and
David Baker at dbaker@hartkinglaw.
com. This article is for general
information purposes and is not
intended to be and should not be
Bankruptcy Court Sale
Morro Bay, CA
One block from beach and Ocean
Views of Morro Bay Rock
43-space RV Park
12,000+/- sq. ft. warehouse
type bldg. (currently not rented)
3 Legal Parcels 3.13+/- Acres
$350,000+ RV gross in 2014
Price $2.8 million
Contact Agents:
Jim Ramsay CCIM
CA BRE# 00477770
530-524-9499
[email protected]
Tom Swen GRI CCIM
CA BRE#00571580
805-544-4422
[email protected]
CalARVC News 9
On Infrastructure, We Can’t Wait Any Longer!
By former Rep. James T. Walsh (R-N.Y.),
contributor, and Judson M. Greif
Our nation has a huge deficit of infrastructure investment, and it shows. With
crumbling roads and collapsing bridges,
the American Society of Engineers gave
the United States a D+ on its “2013 Report Card for America’s Infrastructure.”
There will be an estimated investment
need of $3.6 trillion by 2020 which, right
now, is a tab that will be left for future
generations to pick up.
Upon further review, that gap fails to
even include other critical infrastructure
systems like water, power, heating and
cooling, and broadband. These often
overlooked infrastructure systems add
additional weight to our nation’s backlog.
A co-author of this piece, former Rep.
James Walsh (R-N.Y.), has long held that
President Obama’s 2009 stimulus package
of $800 billion dollars would have had
dozens of Republican votes, perhaps
closer to 100, if it were a true infrastructure bill. Imagine the difference it would
have made in our airports; seaports; road
and bridge systems; and water, electrical
and broadband infrastructure. It could
have required matching grants from
states, municipalities and public utilities,
thereby leveraging another trillion dollars
or more. And we would have something
to show for all that borrowing.
years old, requiring maintenance costs
of over $2 million annually. We need to
replace this system with a state of the
art, 21st-century water system. It would
include “smart” components such as
sensors on water lines to make it more
resilient and efficient. As a whole, these
improvements will reduce maintenance
costs, save water and put money back in
the pockets of Syracuse citizens.
Who knows? It could have taken the
president and Congress on a very
different track. But that was then and
this is now.
However it should not stop there — while
the city is digging up and replacing the
pipes, why not take the opportunity to
improve other city services? A proposal
Walsh floated while in Congress would
use a plentiful, natural resource — lake
water. While construction was ongoing, the city would take the opportunity
to implement a naturally chilled water
project that would utilize water from Skaneateles or Ontario Lakes to cool buildings throughout the city, saving millions
of more dollars for citizens. We could go
even further by laying broadband cable
and investing in upgrades to the city’s
roads and bridges. If the city is going to
invest in upgrades to the water system,
clearly much more needs to be dug up —
so why dig twice?
China has completely rebuilt itself, making it immediately America’s No. 1 competitor for the 21st century. China has
modern rail and air services that make
ours look like the Third World.
Just look at John F. Kennedy International Airport in New York City and Newark,
N.J.’s Pennsylvania Station. We are clearly
falling behind.
Walsh’s hometown, Syracuse, N.Y., has
550 miles of water pipes flowing through
the city — most of which are over 100
By the way, this is also the best way to do
economic development. Local construction jobs are created to kick-start
economic growth. A buzz is created
around the effort to build the city anew.
In the end, it is much easier to create
new business opportunities and attract
job-creating industry with good roads,
10 CalARVC News
plentiful water and broadband.
The White House recently announced
an initiative designed to “bring private
sector capital and expertise to bear on
improving our nation’s roads, bridges,
and broadband networks.” Members of
Congress are putting together a surface
transportation reauthorization package. Reps. John Delaney (D-Md.) and
Richard Hanna (R-N.Y.) have introduced a bill that would “finance the
rebuilding of our country’s transportation, energy, communications, water and
education infrastructure” — this bill last
year garnered bipartisan support from
70 co-sponsors and would use repatriated money (money earned oversees by
American companies and held there) as
a down payment on our nation’s infrastructure deficit.
Additionally, we are seeing innovation
at the ground level. Governors, mayors,
county executives and regional collaborations are emerging to help put projects
together through nontraditional models.
The West Coast Infrastructure Exchange
(WCX) is one such success story —
borrowing from successful infrastructure
financing models in Canada and Australia. In British Columbia alone,
this model has financed over $18 billion
in public assets, public buildings, health
and energy facilities in just the last 10
years. The WCX is applying this model
to make it easier for private investors
to work with government to finance
infrastructure projects. More regional exchange models are in early development
in the Mountain West, the Northeast and
the Mid-Atlantic regions.
The bottom line is: If we are serious
about solving our nation’s infrastructure
problems, we cannot afford to piecemeal
a solution. Our plans and our actions
need to be innovative, bold, intentional,
and coordinated. Governments at each
level need to act now. By tapping public
and private resources we can sustain
America’s role as the world leader.
Walsh is a former U.S. representative from
New York, serving from 1989 to 2009. He
is currently a government affairs counselor
for K&L Gates LLP in Washington. Greif
is a government affairs analyst at K&L
Gates. The views expressed herein are
those of the authors and do not necessarily
represent those of K&L Gates, its partners
or employees.
2015 KOA Study Reveals Key Trends in Camping
The percentage of Hispanic, Asian-American and African-American campers
across North America has doubled since
2012ß, and more campers today prioritize access to free Wi-Fi over traditional
camping amenities, such as access to
cabins or recreational activities, according
to the 2015 North American Camping
Report, an independent study supported
by Kampgrounds of America Inc. (KOA).
KOA reported in a press release that the
must-have camping gear, according to the
results of the survey of nearly 3,000 people across the U.S. and Canada, is the cell
phone, as 83% of all campers bring their
mobile phone to the great outdoors.
What’s more, the heart wins out over the
wallet, as more people today see camping
as a way to escape the stress of everyday
life than as an affordable vacation option.
“Camping today is more diverse than ever
before, from who’s experiencing the great
outdoors and how they’re planning travel
to what amenities they prioritize and why
they value camping,” said KOA CEO Jim
Rogers. “Camping is not a one-size-fits-all
travel experience. We’ve evolved our approach to outdoor hospitality by stressing
what’s behind our yellow sign to ensure
we’re matching camper expectations
consistently, whether they’re enjoying the
outdoors with a smartphone in hand or a
good old-fashioned map.”
Highlights from the 2015 North Ameri-
can Camping Report include the following:
Outdoor Melting Pot
Nearly one in four campers in 2014
identified themselves as either AfricanAmerican, Asian/Pacific Islander or
Hispanic, a significant increase compared
to past industry research efforts. Other
key survey highlights include:
•Camping rates among nonwhites have
doubled from as recently as 2012,
jumping from 12% up to 23%.
• Among multicultural groups,
camping rates among Asian/Pacific
Islanders have increased the most over
the last two years, representing only 1%
of the total camping population in
2012, compared to 6 % in 2014. This
group’s camping activity now closely
mirrors the overall population (5% of
total U.S. population, 6% of campers).
Hispanics jumped from 2% of campers
in 2012 to 6% in 2014, though this group
is still the most underrepresented among
campers (16% of total U.S. population,
6% of campers).
Multicultural campers in general are
more “plugged in” to technology during
camping. African-American and Asian/
Pacific Islander campers are the most
frequent online users with almost twothirds of survey respondents going online
at least once a day while camping.
Two-thirds (67%) of multicultural
campers say that they read campground
reviews before staying at a campground,
compared to 53% of white/Caucasian
campers.
Must-Have Camping Equipment:
Wi-Fi and Mobile Phones
Today’s campers are more “plugged in”
when preparing for camping trips and
while at campsites. Of those surveyed,
half of all campers (51%) claim that they
go online at least once a day while camping, and four out of 10 (41%) say that having free Wi-Fi influences their decision to
stay at a campground.
When selecting which campgrounds
to visit and stay, free Wi-Fi ranks as the
Continued on page 14
CalARVC News 11
NPS Centinial To Include “EVERY KID IN A PARK” Program
President Barack Obama outlined
ambitious plans to use the Centennial
of the National Park Service in 2016 to
keep parks relevant to an increasingly
urban and diverse nation. “Every Kid
in a Park” will strive to ensure that every 4th grader in the nation has a meaningful experience in a park or other
public lands setting beginning in the
fall of 2015. The program is detailed
in the President’s budget proposal and
other budget related materials.
Federal and state park and recreation
agencies will host the visits, designed
to be both fun and educational. The
National Park Foundation will help
fund the transportation costs of
the park visits. NPF has previously
supported student trips to parks
through grants under its Ticket to
Ride program.
Fourth graders were selected for a variety of reasons, and in active consultation with the educational community.
In most states, 4th grade curriculums
align well with park visits – in history,
science and other aspects. Moreover,
recreation community research has
repeatedly shown that exposure of kids
under 11 to the outdoors is critically
important to later-life participation
in outdoors activities. There are an
12 CalARVC News
estimated four million students in the
selected grade nationwide.
In a briefing of recreation, conservation and education leaders, NPS
Director Jon Jarvis explained that
Every Kid in a Park will be a signature
program for the National Park Service Centennial and is far more than
a one-day field trip. Fourth graders
across the nation will be encouraged
to return, bringing their families with
them. Parks plan ongoing relations
with youth, using webcams and remote
sensing as well as classroom visits,
to help convert a spark of interest into
a lifelong connection with parks and
the outdoors.
“The nation’s recreation community applauds the President’s action,” said Derrick Crandall, President of the American
Recreation Coalition and an active
member of the National Park Service
Centennial Advisory Committee. “We
have stressed for two decades that there
has been a decline in outdoor activity
by America’s kids. We noted declines in
kids’ bike sales and overall park visits,
a surge in obesity among youth and
dramatic increases in hours spent by
kids staring at screens. We helped build
partnerships to lure kids outdoors – offering ideas to parents and schools and
youth organizations and park agencies.
We have united groups around action
through Great Outdoors Month™.”
The program is expected to put a
special emphasis on the nation’s Title
I schools, schools with concentrations
of low-income students. These same
students often have limited exposure
to America’s shared legacy of parks,
forests, refuges and other public lands
and waters.
According to Crandall, there will be
strong support for Every Kid in a
Park from the recreation community.
“There are communities that already
have similar programs in place, including use of overnight environmental
education centers. National park concessioners assist with food and transportation. And the national program
was inspired in part by the outreach by
the snowsports industry to 5th graders
in several states.”
Every Kid in a Park is expected to be
the primary focus of the Federal Interagency Council on Outdoor Recreation (FICOR) for 2015-16 and was a
focus of Partners Outdoors 2015, held
in Washington, D.C., on June 2-4.
Use of AB 60 Driver License to Meet Form I-9 Requirements
The U.S. Citizenship and Immigration
Services office (USCIS) has released
two FAQs about whether the AB 60
driver license may be an acceptable
identity document for Form I-9 purposes.
As a result of AB 60, the California
Department of Motor Vehicles began
issuing driver licenses in January to
persons who are unable to submit
satisfactory proof of legal presence in
the United States.
To qualify, the undocumented person
must provide satisfactory proof of
identity and California residency, and
meet all other licensing requirements.
There has been uncertainty regarding
the use of these AB 60 licenses for I-9
workplace eligibility. The legislation
states that the license should bear a notice that it “does not establish eligibility
for employment.”
Moreover, wording on the front of the
AB 60 driver license states: “Federal
Limits Apply.” The back of the AB 60
license states: “This card is not acceptable for official federal purposes.
This license is issued only as a license
to drive a motor vehicle. It does not
establish eligibility for employment,
voter registration, or public benefits.”
FAQs from USCIS
Is a driver’s license with the notation
“Do not use for Federal use” an acceptable List B document?
The notation “Not for Federal Identification” on a state-issued driver’s license
means that the driver’s license containing it does not meet Real ID Act
requirements. However, the driver’s
license may be an acceptable List B
document if it contains a photograph
or all of the identifying information
required by Form I-9 regulation, i.e.,
name, date of birth, sex, height, color
of eyes, and address.
Are Driver Authorization and
Driver Privilege Cards acceptable
List B documents?
To determine whether a Driver Authorization or Driver Privilege Card is
acceptable for Form I-9, the employer
must decide whether the card meets
the description of acceptable identity
documents in the regulations at 8 CFR
274a.2(b)(b)(1)(v)(B). These cards may
fall under the List B document described as: “A driver’s license or identification card containing a photograph,
issued by a state . . . or outlying posses-
It does not establish
eligibility for
employment, voter
registration, or
public benefits.
sion of the United States. If the driver’s
license or identification card does not
contain a photograph, identifying
information shall be included such as:
name, date of birth, sex, height, color
of eyes, and address.”
Another possible List B document
is described in the regulations as:
“Identification card issued by federal,
state, or local government agencies
or entities provided that it contains a
photograph or information such as:
name, date of birth, gender, height,
eye color, and address.”
has actual or constructive knowledge
that the employee is unauthorized
to work.
CalChamber Cautions
Note: A List B document alone is
insufficient to establish eligibility for
employment. Instead, the worker must
present acceptable, unexpired documentation from both List B (Documents that Establish Identity) and List
C (Documents that Establish Employment Authorization). The Form I-9
contains instructions and the USCIS
List of Acceptable Documents.
Employers in California are cautioned
that it is unlawful to discriminate
against individuals based on the use of
the AB 60 license. If an employee can
provide appropriate documentation
that verifies eligibility for employment,
you cannot discriminate against the
employee just because at some point
he or she showed you an AB 60 license.
Employers with any questions regarding a worker’s eligibility and whether
to accept a particular document for
I-9 purposes should consult legal
counsel. This is a new and evolving
area of the law.
We cannot provide advice regarding
whether a particular document is acceptable for Form I-9. If the employer
decides to accept the List B document,
the employer must also examine a List
C document establishing employment
authorization. In addition to the Form
I-9 paperwork requirements, employers should be mindful of the laws
prohibiting the hiring or continuing to
employ an individual if the employer
CalARVC News 13
Marketing Strategies
KOA Study
Continued from page 6
Continued from page 11
your business. Make them proud of
their decision and help to give them
a sense of belonging and involvement. This, in turn, is an added step
toward taking loyalty to the next step
… evangelism.
Lead Generation
Sometimes potential customers are
not ready to make an immediate purchase or buying decision. For example, it is not easy to persuade people
to buy snowmobiles in the summer.
Beyond the attempt at timing your
marketing efforts for when they will
be the most effective, lead generation
is a means of qualifying a broad list
of prospective customers into a narrower list that is more likely to make
a future purchase. Do you ask them
to become involved? Try to encourage people to subscribe to your newsletter, join your e-mail list, or sign up
for special offers and incentives. In
any case, a potential customer who
has taken the initiative of any such
“next step” is that much closer to
becoming an actual customer.
In summary, do not be discouraged
if every marketing effort does not
translate into immediately measurable sales. Marketing is a cumulative,
long-term effort, not some sort of
“all your eggs in one basket”, “get rich
quick” scheme. Present your business
in a professional, consistent manner, and it will eventually reap the
rewards of a bountiful harvest.
third most important amenity, behind
only clean bathrooms and a kid-friendly
environment, and outpaces access to recreational activities such as a campground
store, cabins and even safety lighting.
The youngest campers, younger than 25,
are more likely to bring a mobile phone
(86%), compared to campers age 65-plus
(77%). Conversely, campers 25-plus are
somewhat more likely to bring along a
laptop or notebook (29%) compared to
the youngest campers (21%). Younger
campers even say having a smartphone
(28%) is almost as important as toilet
paper (34%).
Camping as a Healthy Escape and
Relationship Builder
Though the notion of camping as an inexpensive vacation option remains, survey
results suggest that while the cash-saving
aspect is still important, people are camping to build the emotional connection
and relationships with family and friends
in nature.
Survey highlights include:
According to campers, reconnecting with
nature (55%), reducing stress (54%), and
spending more time with family and
friends (49%) are the key reasons they
camp. Economic and practical values
were only identified as reasons for camping by less than 35% of those surveyed.
Campers are likely to say that camping
improves family relationships – in fact, 41
percent “completely agree” with this.
Additionally, fully 4 in 10 campers (39%)
suggest that camping has “a great deal
of impact” on allowing them to spend
more time with family. Another third of
campers say that camping has a positive
FOR OVER A QUARTER OF A CENTURY, MR. COLDREN HAS BEEN RECOGNIZED AS THE
PREMIER LEGAL REPRESENTATIVE FOR MOBILEHOME AND RV PARK OWNERS.
MR. COLDREN CONSULTS WITH OWNERS AND THEIR GENERAL COUNSEL REGARDING MH/RV ISSUES,
INCLUDING: • Rent control and increase • Purchase and sale transactions • Regulatory compliance
issues • Drafting rules and regulations • Long-term leases • Subdivision and development • Evictions
• Landlord/tenant disputes • Failure to maintain litigation • Conversions • Employment disputes
www.ColdrenLawOffices.com
3 Hutton Centre Drive • Ninth Floor
Santa Ana, CA 92707
[email protected]
Tel: (714) 955-6106 • Mobile: (949) 220-6241
14 CalARVC News
impact on their relationships with family
and friends (35%) and their emotional
well-being (36%).
2015 Season Outlook
Looking ahead to the 2015 camping season, a majority of campers (53%) plan to
spend more nights camping, and almost
half (48%) plan to take more trips. Other
key findings related to campers’ plans for
the 2015 season include:
When asked what has the most impact
on their decision to camp more, survey
respondents cited spending more time
with family and friends (68%), exploring
new areas (67%), and decreased gas prices
(60%) as the most impactful factors.
Among campers who say that decreased
gas prices are impacting their travel plans
for the upcoming year, 88% plan to visit
new areas, 88% say it will allow them to
camp more often and 86% plan to visit
new campgrounds.
A substantially higher proportion of
campers (39%) say they intend to make
reservations via websites in 2015, compared to their typical behavior (29%).
Stickers
Continued from front page
these Camp-California! tools. What
a better way to leverage the brand
within our Golden State by encouraging water conservation during this
historic drought.
Survey Results
Continued from page 4
Most Valuable Saving Programs
9.5% Guest
Reviews
Registration Flyer – Hand out these
water saving tips to your guests and
reduce water use by your guests at
their sites, in the bathrooms and in
the laundry.
All
Others
Bathroom Flyer – Post these water
saving ideas in your restrooms and
bathhouses to remind guests to
“Save Our Water.”
Stickers – Stick these throughout
your park where ever guests need
additional reminders to conserve—
restrooms, electric pedestals, standalone water faucets—are just a few
suggestions. You can also hand them
out to your guests or sell them in
your park. Each member has been
provided with 20 stickers. Additional
stickers can be ordered: 25 for $5 or
100 for $15. Email [email protected]
to place your order.
Using these water conservation tools
you are not only supporting your
association and its consumer brand,
you will also be promoting your
industry involvement. This will increase CalARVC and Camp-California! visibility with state officials and
local tourism boards. For this your
association thanks you!
9.5%
41.2%
California Eviction Forms
9.5% Camp-California
Marketing
CalChamber
Workers Comp
Insurance
Solutions
6.8%
8.8% HRCalifornia
8.1% HDSupply
6.8%
Jeff Crider – Publicist
Wildfire
Continued from page 7
extension service for advice on fire
resistant plants that are suited for
your environment, and help to
plan you landscape.
Other Mitigation Techniques
• Store firewood at least 30 feet
from any building.
• Cover chimneys with a screen.
• Ask your utility company to trim
trees away from power lines.
• Have a hose long enough to reach
all areas of your structure(s).
•
Keep the following readily
available: an approved ladder
that will reach the roof of your
building(s), a rake, an ax e, a hand
saw or chainsaw, a bucket, and
a shovel.
• Only fight a fire if you are secure
and capable of doing so. Ask your
local fire department for training.
• Check condition of fire extinguishers
• Practice fire drills and emergency
evacuation for residents, visitors,
and customers.
• Ensure residents, visitors, and
customers know escape routes and
rally meeting points.
• Place combustible patio furniture
inside.
• Note the location of the closest
fire hydrant or water supply.
• In remote country areas, consider
installing a pond.
• Keep exterior operational hoses
connected to faucets.
CalARVC News 15
CalARVC Publications Price List & Order Form
Quantity
Item
Member Cost*
_______
A Practical Guide to the Eviction Process
$38.00 ________
_______
Notice to Depart by Specified Date – 24 Hour eviction (12/pad)
$11.00 ________
_______
72 Hour Notice – Failure to comply with R & R (12/pad)
$14.00 ________
_______
72 Hour Notice – Pay or Have Vehicle Removed (12/pad)
$15.00 ________
_______ Eviction Kit – Includes 12 each 72-Hour Notices and 2 Eviction Signs
$60.00 ________
_______
3 Day Notice to Pay Rent or Quit (12/pad)
$11.50 ________
_______
3 Day Notice to Perform Covenants (12/pad)
$11.50 ________
_______
30 Day Termination of Tenancy Notice (12/pad)
$11.00 ________
_______
Combined 3 & 60-Day Notice to Pay Rent or Quit (12/pad)
$11.50 ________
_______
Combined 3 & 60-Day Notice to Perform Covenants/Quit (12/pad)
$11.50 ________
_______
7-Day Notice to comply with R & R (12/pad)
$11.00 ________
_______
60-Day Notice to Terminate Possession (12/pad)
$11.50 ________
_______
“Good Morning” Form (100/pad)
$19.00 ________
_______
Month-To-Month Rental Agreement – Pgs. 1 & 2 (25 sets)
$32.00 ________
_______
RV Storage Agreement (25/pad)
$19.00 ________
_______
Tenants’ Personal and Credit Application (50/pad)
$10.00 ________
_______
Eviction Sign (included in Eviction Kit) 11” x 14”
$15.00 ________
_______
Innkeepers Sign (Penal Code 537) 11" x 14"
$15.00 ________
_______
Emergency Information Sign 11" x 14"
$15.00 ________
_______
CalARVC Member Sign (full color, metal) 18" x 24"
$40.00 ________
_______
Tags: Camp ______ Day ______ Car ______
$75.00 ________
$70.00/M on orders of 5,000 or more.
SHIPPING RATES
Up to $25 ................................ $10.00
$25.01 to $50 .......................... $13.00
SUB TOTAL: __________________
10% Discount to park
members <50 sites: __________________
$50.01 to $75 ........................... $15.00
ADD SALES TAX (X 7.5): __________________
Over $75 .................................. $18.00
SHIPPING (See table): __________________
Tags – shipping based on actual costs.
TOTAL: __________________
Park Name: ___________________________________________________________________
Your Name: ___________________________________________________________________
Address: _____________________________________________________________________
(for UPS shipping)
Date of Order: ______________________________ Prices subject to change (8/14).
Mail to: CalARVC, PO Box 5648, Auburn, CA 95604
or fax: (530) 823-6331 or call: (530) 885-1624 for immediate shipping
and we will bill you (members only)
Visa / MasterCard accepted
*Non-members call for pricing.
16 CalARVC News
Are You Getting
the Most of Your
Membership?
Need help in any of these areas? Call us….
we have the answers. If not, we will find
them for you!
Public Relations
• Events & stories promoted in press releases
and social media sites
• Special Offers on Camp-California.com
including clubs, glamping, snowbirds, snow
play, $50 weekend, cabin rentals, and more
Advertising Opportunities
• Printed/App Friendly Guide (Free listing with
membership) offers Photo & Video Listings,
Testimonial/QR Listings, Display Advertising
• Camp-California.com & GoCampingAmerica.com
(Free listing on both with membership)
offers Photo & Video Listing Upgrades
• Camp-California.com offers Featured
Stories, Hot Videos and Banner Advertising
• California Campin’ Enews offers Featured
Stories & Display Advertising
Member Programs & Discounts
• Liability, Health & Workers Comp discounts
• Music Licensing
• Group Discounts on propane, pool supplies,
equipment and more
• Car & Truck fleet pricing
• RV Park Eviction Forms
• Required park signage
• Tenant & Employee Screening
• Bad debt collections
• HR Resources from CalChamber
Information & Education
• White papers & publications on Eviction,
Lien Sales, TOT, Workampers, Workers
Comp classifications, and ADA
• Coffee Talk & CalARVC Newsletter with
information on regulatory updates, evictions
processes, trends, events, new programs
and more
• CalARVC.com – Resource for all things
RV park & campground related in California
• RV Park Days – Regional 1 day meetings
designed to facilitate connections between
park operators, vendors, and industry experts.
• National School of RV Park & Campground
Management
• Outdoor Hospitality Convention & Expo
Legislative & Regulatory Oversight
• State RV Park Regulations
• State Legislation
• State Tourism
• Federal Legislation
• Federal Standards
•ADA
For more information on any
of these programs visit or call
CalARVC.com – (855)CA-PARKS
and ARVC.org – (303)681-0401
Always Call CalARVC Supplier Members First!
Visit www.calarvc.com for current supplier information and website links.
Advertising/Marketing
AGS/TXAD
Crowley, TX (877) 518-1989
[email protected]
www.ags-txad.com
Guest Service Guides (Site
Maps), Website Development
and Marketing
Camp-California Marketing
Auburn, CA (530) 885-1624
[email protected]
www.camp-california.com
Camp-California! Guide, website,
enews and apps
Certified Folder Display
Service
Vista, CA (760) 727-5100
[email protected]
www.certifiedfolder.com
Brochure Display Service
Good Sam RV Travel
& Savings Guide
Oxnard, CA (800) 685-6246
[email protected]
www.goodsamcamping.com
Campground Directory,
2 Websites, Mobile App, Social
Media and Travel Resource
GuestReviews
Murrieta, CA (877) 707-7080
[email protected]
www.GuestReviews.com
Integrate Online Guest Feedback
into Your Marketing Program and
Operational Improvements. $100
Member Benefit Discount
Pelland Advertising
Haydenville, MA (800) 848-0501
[email protected]
https://pelland.com
Responsive Websites, Brochures,
Rack Cards, Site Maps
Red Rover Camping
Austin, TX (512) 897-8122
[email protected]
www.redrovercamping.com
Pay as you go program that
provides new customer, on an
empty site, with no contract, no
money up front, and no minimum
number of sites or time limits.
RoverPass
Austin, TX (888) 637-2267 ext 1
[email protected]
www.roverpass.com
Fill up unfilled sites with
RoverPass.com. No software
required. No strings attached.
Southeast Publications USA, Inc.
Plantation, FL (800) 832-3292
[email protected]
www.sepub.com
Site Maps Directories
Strait Answers
Antioch, CA (925) 753-1040
[email protected]
www.straitanswers.com
Search Engine, Advertising,
Google Analytics, Website
Search Optimization
Tytanium Ideas
Lincoln, CA (916) 243-8475
[email protected]
www.MyCampMate.com
Trip Planning App, Social
Marketing Services
Attorneys
Hart King
Santa Ana, CA (714) 432-8700
[email protected]
www.hartkinglaw.com
Attorneys-at-Law
Paul T Jensen, Inc.
San Jose, CA (408) 287-7606
[email protected]
Legal Services
Coldren Law Offices
Santa Ana, CA (714) 955-6106
[email protected]
www.coldrenlawoffices.com
Attorney at Law and
Consulting Services
Brand
Cruise Inn RV Parks
Coral Springs, FL (954) 306-0747
[email protected]
www.CruiseInns.com
An outdoor hospitality brand
affiliation, offering RV Park
owner’s services and resources
to increase profitability while
leaving decision making power
in their hands.
Cabins/Park Trailers
Silvercrest
Corona, CA (951) 547-2003
[email protected]
www.silvercrest-rv.com
Park Trailers
Cavco Park Model
RV’s & Cabins
Phoenix, AZ (602) 763-5488
[email protected]
www.parkmodels.com
Cabins, Park Model RV’s, Solar
Park Models & Cabins, KOA
Deluxe Cabins, Creekside Cabins
Clayton Manufacturing West
Buckeye, AZ (623) 386-4495
[email protected]
www.schulthomes.com
Manufacturer of Park Models,
Lofts & Cabins
Coin/Token Operated
Showers
Fluid Manufacturing
Lodi, CA (800) 443-5843
[email protected]
www.fluidmfg.com
Shower Control Systems,
Change Machines
Communication/
Wi-Fi Systems
Airwave Adventurers
Napa, CA (707) 252-7247
[email protected]
www.airwaveadventurers.com
Wireless Internet; Web Design;
Social Media
SCS Communications
San Luis Obispo, CA
(805) 543-7799
[email protected]
Private Cable Television
and High Speed Internet
TengoInternet, Inc.
Austin, TX (512) 469-7660
[email protected]
www.tengointernet.com
Customized, turnkey WiFi
services that reduce
complaints while increasing
revenue and occupancy.
Consulting/
Management
Newport Pacific Capital
Company, Inc.
Irvine, CA (949) 852-5575
[email protected]
www.NewportPacific.com
RV and Campground
Management, Consulting
and Development
Consulting/
Management continued
Horizon RV Resorts
Westlake Village, CA
(805) 253-1562
[email protected]
www.1horizon.com
Third Party Management,
Feasability Studies, Site Layout,
Construction Management, Acquisitions, Brokerage
Electric Pedestals/
Meters
Texas Meter & Device
Company
Waco, TX (800) 247-5116
[email protected]
www.texasmeter.com
Electric Meters
Utility Supply Group, Inc.
Kingston, WA (800) 800-2811
[email protected]
www.go-usg.com
Electrical Pedestals, Meters, Wire,
Replacement Parts
Financial Services
Card Connect — KC Division
Overland Park, (913) 912-5792
[email protected]
www.cardconnect.com
Payment Solutions Software with
Patented Security Technology
First Community Bank
Roseville, CA (916) 709-1564
[email protected]
www.fcbconnect.com
Long Term Financing for
RV Park Acquisition, Refinance,
Improvements, Construction,
Working Capital
MCPS for Campgrounds
New Berlin, PA (877) 858-9010
[email protected]
www.mcpsforcampgrounds.com
Credit/Debit Card Processing,
Virtual Terminal, Free
Educational Seminars
CalARVC News 17
CalARVC Supplier Members
Franchises
KOA, Inc.
Billings, MT (406) 248-7444
[email protected]
www.ownakoa.com
KOA System Franchises
Green Products/
Services
Bonterra Solar Power
El Segundo, CA (310) 753-2238
[email protected]
www.SolarForRVResorts.com
Solar Energy Solutions for
RV Parks
Shorebreak Energy
Irvine, CA (949) 502-0800
[email protected]
www.shorebreakenergy.com
Solar Energy Solutions
Insurance
California Southwestern
Insurance
Lake Forest, CA (949) 717-0471
Campbell, CA (800) 352-0393
[email protected]
www.csia-ins.com
Property & Casualty Insurance
for RV Parks and Campgrounds
Leavitt Recreation &
Hospitality Insurance
Sturgis, SD (800) 525-2060
[email protected]
www.lrhinsurance.com
Serving the insurance needs of
the RV Park and Campground
industry for over 25 year.
Premier Recreation
Insurance Services
Gilbert, AZ (800) 319-0594
[email protected]
www.rvcampins.com
All forms of Insurance
Park Operation/Misc
Gerber Manufacturing
Madison, WI (608) 271-2777
[email protected]
www.gerbertables.com
Picnic Tables, Benches,
Fire Rings, Bike Racks
GuestReviews
Murrieta, CA (877) 707-7080
[email protected]
www.GuestReviews.com
Integrate Online Guest Feedback
into Your Marketing Program
& Operational Improvements.
$100 Member Benefit Discount
18 CalARVC News
Printing
Pelland Advertising
Haydenville, MA (800) 848-0501
[email protected]
https://pelland.com
Responsive Websites,
Brochures, Rack Cards,
Site Maps
Printmasters of Auburn
Auburn, CA (530) 823-1076
[email protected]
www.auburnprintmasters.com
Printing & Design
Real Estate Brokers/
Appraisers
First Community Bank
Roseville, CA (916) 709-1564
[email protected]
www.fcbconnect.com
Long Term Financing for RV
Park Acquisition, Refinance,
Improvements, Construction,
Working Capital
Park Brokerage Inc
San Diego, CA (858) 586-9400
[email protected]
www.parkbrokerage.com
RVP & MHC Sales & Financing
Reservations/
Front Office
Campground Manager Software
Niagara Falls, ON Canada
(800) 547-9147
[email protected]
www.campgroundmanager.com
Campground Manager Software
and Bookyoursite.com
Frontdesk Anywhere
San Francisco, CA
(415) 800-5940
[email protected]
www.frontdeskanywhere.com
A fully integrated hospitality
software service that enables
property owners to manage
reservation inventory, guest
operations, housekeeping,
maintenance & reporting
through a cloud based
system Reservations/Front
Office Software
Welcome
New Regular Members:
continued
RoverPass
Austin, TX (888) 637-2267 ext 1
[email protected]
www.roverpass.com
Fill up unfilled sites with
RoverPass.com. No software
required. No strings attached.
Lilac Oaks Campground
30821 Lilac Road
Valley Center, CA 92082
(760) 749-1179
Contact: PCP-Lilac LP/Jeff Lee
Resident Screening
Bella Vista
350 N. Ocean Avenue
Cayucous, CA 93430
(805) 995-3644
Contact: Thomsen Properties/
Michelle Gregory
Credit Bureau Associates
Fairfield, CA (800) 564-6440
[email protected]
www.cbacredit.com
Credit Reports & Collections
Site Maps
Windsor Wine Country
RV Park
8225 Conde Lane
Windsor, CA 95492
(707) 838-4195
Contact: Thomsen Properties/
Michelle Gregory
AGS/TXAD
Crowley, TX (877) 518-1989
[email protected]
www.ags-txad.com
Guest Service Guides
(Site Maps), Website
Development and Marketing
Southeast Publications USA
Plantantion, FL (800) 832-3292
[email protected]
www.sepub.com
Site Maps Directories
Capitol West RV Park
715 Glide Avenue
West Sacramento, CA 95691
(916) 371-6671
Contact: Thomsen Properties/
Michelle Gregory
Store Resale
SMORSTIX – THIS LLC
Madison, CT (877) 766-7784
[email protected]
www.smorstix.com
SMORSTIX – The Perfect Marshmallow Roasting Stix. SMORPAK
– Everything but the Campfire.
SMORBOX – Smores Ready for
Fun. New – SMORNAMENTS
Sunland Specialties
Upland, CA (800) 473-5805
[email protected]
www.sunlandspecialties.com
Distributor of RV Accessories,
Camping & Electrical Goods,
Beach & Swimming Goods,
Toys, Personal Care, Fire & BBQ
Wilcor International
Frankfort, NY (800) 346-2345
[email protected]
www.wilcor.net
Camping Goods, RV & Electrical
Goods, BBQ, Picnic, Fishing Gear,
Pocket Knives, Impulse Jewellery, Toys, Games, Summer Fun
Products and more
Don Pedro
Recreation Agency
10201 Bonds Flat Road
La Grange, CA 95329
(209)852-2396
Contact: Chris Collett
ARE YOU
AN EXPERT
in a Specific area
of Park Operations?
YES?
SHARE YOUR
EXPERTISE!
We are seeking Peer-To-Peer articles
related to various areas of park
operation, marketing, management, etc.
Email them to [email protected].
VOL 41 Issue 3
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