November 2008 - Trade Show Executive
Transcription
November 2008 - Trade Show Executive
News, Views and Tools for Trade Show and Event Executives November 2008 Cliff Wallace Building INTERNATIONAL Bridges TREND WATCH Credit Crunch Puts Squeeze on Trade Show Acquisitions SPECIAL REPORT Industry Turmoil Drives Business to NBTA Show PREVIEW of EXPO! EXPO! What’s in Store for IAEE Delegates in Miami Beach? www.TradeShowExecutive.com Not business as usual. Tradeshowoff The tradeshow might be hectic, but they’re not looking for you. Why booth right where it belongs. Call the would they? You’ve got every b Las V Vegas C Convention and Authority at 888-443-6090 or visit L i d Visitors Vi i LVCVA.com and be the behind-the-scenes hero of your next tradeshow. Visit us at Expo! Expo! in Booth 419 What are you thinking? Long lines are good if people are queued up to spend money in your store. But if you’re running a trade show, you want a smooth flow of potential buyers in front of your exhibitors. No logjams, no delays, no waiting. For over 30 years, CompuSystems has been creating a broad range of trade show systems – including our Single-Badge Credential System and Express Badge Pickup – designed to eliminate the wait. In fact, more of the top 200 trade shows call on CompuSystems’ solutions than anyone else. It all adds up to a better show for everyone. Don’t just stand there! Visit us at Expo! Expo! to learn more about Express Badge Pickup. www.compusystems.com 708.344.9070 TM N o v e m b er 2 0 0 8 V O L U M E 9 N U MB E R 1 1 Cove r Story 20 Power Lunch with Cliff Wallace He is the only American to have served as chair of UFI, the Global Association of the Exhibition Industry. As he gets ready to pass the gavel to a new chairman next week, Cliff Wallace shared some of his remarkable experiences and outlined some of the global challenges and opportunities that lie ahead for the international exhibition industry. T r e n d Wat c h 18 Riding Out the Credit Crunch Acquisitions have slowed dramatically due to the tightening of the U.S. credit market. Who will continue investing in the exposition industry and when? P r e v i e w o f IAEE ’ s E x p o ! E x p o ! Annual 20 Meeting & Exhibition 24 What’s in Store for IAEE Delegates? IAEE p r e v ie w M iami B eac h IAEE offers a wealth of networking opportunities, educational sessions and exhibits at its Annual Meeting & Expo! Expo! December 9-11 at the Miami Beach Convention Center. F e at u r e 35 Convention Centers with 100,000 Square Feet or Less of Prime Exhibit Space Trade Show Executive looks at convention centers that may be smaller in size, but are greater in number. 18 24 Trade Show Executive, The Gold Standard Winner of: 2005 •GRAND AWARD, Best Writing •Best How-To Writing •Best Interviews & Personal Profiles •Most Improved Magazines & Journals •GRAND AWARD, Best Writing •Best Overall Issue •Best How-To Writing •Best Design •Best Cover •Best News Writing •Best Feature Writing •Best How-To Writing •Best Redesign •Most Improved Magazine •GRAND AWARD, Best Design & Illustration •Best Column •Best Feature Series Writing •Best How-To Writing •Best Cover © 2008 Trade Show Executive, Inc. All rights reserved. Contents may not be reproduced, stored in a retrieval system or transmitted in any form or by any means without the written permission of the publisher. 4 November 2008 Trade Show Executive www.TradeShowExecutive.com Branson Convention Center Where it all comes together technology The Branson Convention Center offers the latest in cutting-edge meeting technology including LCD screens outside every meeting room, video conferencing, optional soundproof rooms, and wireless Internet communication packages to meet your every technological need. style Breathtaking design welcomes guests into a comfortable setting of beautifully rich architecture. Events held in the 23,000 square foot ballroom are accentuated by a stunning, choreographed light and sound display of birds in flight customized to make any event truly one-of-a-kind. location Within walking distance of Historic Downtown Branson and Branson Landing, guests can enjoy 450,000 square feet of retail shops, restaurants, marinas and boardwalk. The Branson Convention Center is also located within easy driving distance of several championship golf courses, lakes, museums, theme parks and 49 live entertainment theaters. meeting Ideal for any size event and gathering – from national and regional trade shows and conventions, to religious symposiums, corporate meetings, public expos, and large-scale entertainment events – the Branson Convention Center has it all. Bring it all together for your next event at the Branson Convention Center. Managed by Hilton Hotels Corporation bransonconvention.com | 417.336.5401 | 200 Sycamore Street Branson, MO 65616November 2008 www.TradeShowExecutive.com Trade Show Executive 5 C o ntents N o v e m b er TM Member of: 2 008 Special R e port 46 Industry Turmoil Drives Business to NBTA Show This Summer’s NBTA International Convention & Exposition set record attendance numbers despite soaring fuel prices, airline cutbacks and inflation worries. Read how the association focused on the basics to drive up attendance. EDITORIAL & PUBLISHING HEADQUARTERS: Trade Show Executive magazine, 2121 Palomar Airport Rd., Suite 220, Carlsbad, CA 92011. Tel.: (760) 929-9666. Fax: (877) 483-8912. EDITORIAL & RESEARCH Vice president/Publisher & Editor: Darlene Gudea (760) 929-9666 [email protected] 8 News • Defense Show Controversy Takes Aim at Baby Show • George R. Brown Convention Center Receives Grant for Rooftop Solar Panels • ESA and Dolaher Reunite for E3 Expo in 2009 • Reed Exhibitions to Launch Consumer Book Show; Offers Pre-Fab Booths to Lighten Exhibitors’ Loads • Winnipeg Announces Plans for Convention Center Expansion 50 50 ZOOM 62 Industry Events News Editor: Sandi Cain (949) 497-2680 [email protected] 64 People senior Economist: Frank Chow (760) 929-9666 [email protected] 66 Index to Advertisers Assistant Editor: Nicole Burnes (760) 929-9604 [email protected] 32 Street – is it over? Take a crack at TSE’s Crossword Puzzle and bring it to Booth 530 or Booth 219 for a chance to win the famous TSE Gold Goodie Bag. SALES & MARKETING Vice President/associate Publisher: Irene Sperling (818) 990-1080 [email protected] • Colette O’Donnell, Group Controller, Advanstar, Inc. • Henry M. Schaffer, Esq., Jenner & Block • Frank Stasiowski, President, PSMJ Resources, Inc. and Metalcon International • Luther Villagomez, General Manager, George R. Brown Convention Center • Mark Zimmerman, General Manager, Georgia World Congress Center Change of Address and New Subscriptions: Edwin Blanco, Circulation Manager, Trade Show Executive magazine, P.O. Box 16435, North Hollywood, CA 91615. • Phone: (818) 286-3152 • Toll-Free Fax: (877) 483-8912. E-mail: [email protected]. Subscriptions are free to qualified show management executives who fit the criteria and sign a qualification card annually. All others may purchase an annual subscription for $99. ($129 in Canada and Mexico; $149 overseas.) Single copies: $14.95 per issue; TSE’s directory of the World’s Top Convention Centers is $99.00; TSE’s directory of the Gold 100 trade shows is $159.00. 6 November 2008 Managing Editor, ZOOM, The Trade Show Locator™: Vince Battaglia(702) 839-8181 [email protected] Columnists: Bob Dallmeyer (323) 934-8300 [email protected] Raúl de la Cerda, Editor in Chief, másexpos magazine, [email protected] 32 Crossword Puzzle • Jack Chalden, Principal, BD Metrics • Cris Levy, Managing Partner, Encore Media Partners • Sam Lippman, Producer, ECEF and Large Show Roundtable • Lori Marker, Director of Meeting Management, National Athletic Trainers’ Association • Phil McKay, President and CEO, PPM Media Senior Editor: Hil Anderson (760) 929-9615 [email protected] Senior Editor, News & Directories: Renee Di Iulio (310) 939-0197 [email protected] Trade Show Executive’s Trade Show Locator 14 Trending & Spending October’s Nightmare on Wall TSE’s 2008 EDITORIAL advisory board Editor-at-large: Carol Andrews (562) 505-7903 [email protected] Trade Show Executive Advertising manager: Linda Braue (310) 792-6081 [email protected] Advertising manager, Latin America: Rafael Hernández +52 (55) 2455-3545 Ext. 117 [email protected] Director of events: Diane Bjorklund (630) 312-8915 [email protected] Art Director & Production Manager: Tony MacAllister (760) 929-9564 [email protected] technology & design manager: Ricky Bello (312) 617-8675 [email protected] BOARD OF DIRECTORS: Rick Simon, Chairman of the Board Mark Feldman, President Joan Feldman, Vice President Darlene Gudea, Vice President www.TradeShowExecutive.com The Point of More Return SM � 2,160 Deluxe Guest Rooms and Suites with 42" Plasma Screens, Coffee A Place toWork… Makers, Desks, WIFI, High Speed Internet and Plush Bedding in All Rooms � Spa Costa Del Sur and State-of-the-Art Fitness Center � Eight Casual and Fine Dining Facilities for All Tastes and 3 New Lounges � Our Pool Area Offers Relaxation and Fun in a Beautiful Setting. � 55,000 Sq. Ft. Conference Center. A Chance to Relax… 23 Spacious Rooms to Accommodate 25 to 2,500 People with Built-in Registration Desk � 80,000 Sq. Ft. Column Free Exhibit Hall (Divisible by 4) with Built-in Registration Desk � Take Advantage of Our Highly Trained Catering and Convention Service Departments for Your Every Need A Time to Play… Contact Us and Compare [email protected] Phone 702-797-8050 Fax 702-797-8051 LAS VEGAS News ESA and Dolaher Re-Unite to Produce E3 Expo in 2009 By Hil Anderson, senior editor Los Angeles, CA – The Entertainment Software Association (ESA) continued tweaking its annual video game trade show with the announcement that it would bring back a reconstituted E3 to its old stomping grounds at the Los Angeles Convention Center next Summer. The 2009 Electronic Entertainment Expo (E3) will be produced by IDG World Expo on June 2-4 with an expanded roster of exhibitors. It will be open to both ESA members and non-members alike. According to LA INC., the Los Angeles Convention and Visitors Bureau, the 2009 event is expected to generate more than 33,000 room nights and more than $18 million in economic impact for Los Angeles. Mary Dolaher, the current CEO of IDG World Expo, ran E3 as a vice president of the ESA until 2006 when the plug was pulled on the highprofile event (See Trade Show Executive December 2006 issue). The announcement ended a shortlived experiment in which the massive E3 was basically split into two smaller events: the E3 Media & Business Summit that catered to the exhibitors who sought more quality time with their largest customers, and Entertainment for All Expo (E for All) for the attendees that were big in number at E3 but largely unqualified as customers. A Time for Change, Again The ESA said that qualitative and quantitative research concluded it was time to reunite the two segments in order to better serve attendees and exhibitors in an industry that had experienced significant growth since the last E3 was held in 2006. The 2009 event will accommodate increased booth sizes and a larger qualified audience. “The breadth, scope and quality of the changes made to the show will make E3 the must-attend event of the year,” said Michael Gallagher, CEO of the ESA. “Video games are the fastest-growing sector of the entertainment industry and this upgraded event will reflect the growth and excitement of our industry.” Still Closed to the Public The ESA said the 2009 show will not be open to the public, but is still determining exactly how tight the admissions policy will be. The association did not provide projections on the size of the exhibit area. The previous incarnation of E3 was also closed to the public, but nevertheless drew crowds as high as 70,000 people and covered 540,000 net square feet of exhibit space. It was run by VNU Exhibitions (now named Nielsen Business Media) for five years until 2005 when the ESA took over show production. The festive scene became legendary in the trade show industry, but eventually diluted the quality of the attendee base. Major exhibitors convinced the ESA in July 2006 to reorganize E3 into a smaller event with a more-elite roster of buyers and sellers. (See TSE, August 2006 issue). Doug Lowenstein, president of the ESA at the time, said the new show would not “feature the large trade show environment of previous years.” The E3 Media & Business Summit debuted in May 2007. The decidedly lower-key event was based in Santa Monica where top companies could meet in relatively calm settings with their major buyers and key trade media. The dedicated exhibit space was confined to a paltry 38,000 square foot airport hangar. IDG made a move to recapture the E3 crowds in 2006 when it organized its own consumer event for gamers at the convention center. E for All debuted in Fall 2007 with the endorsement of the ESA. The 2008 version of E for All was held October 3-5 and drew about 15,000 attendees in what turned out to be its last hurrah. Dolaher told TSE, “We encourage E for All exhibitors to participate in the new event, which we believe will meet their needs as well as those of the industry at large.” Reach Michael Gallagher at (202) 2232400 or [email protected]; Mary Dolaher, CEO of IDG World Expo, at (508) 879-6700 or [email protected] Defense Show Controversy Takes Aim at The Baby Show By Hil Anderson, senior editor London – It’s not every day that a baby show draws the ire of the anti-war crowd. However, the reaction to a recent London event for new and expectant mothers illustrated what can happen when one vertical of a wide-ranging portfolio of shows spills over into another. Clarion Events’ Baby Show opened in London October 17 amid media reports of trouble with exhibitors. The commotion was due to Clarion’s unrelated defense shows, which have been targeted by an activist group opposed to the international arms trade. A story in the London newspaper The Guardian appeared to be largely based on a press release issued by the Campaign Against Arms Trade (CAAT). It is the same British organization at the forefront of the public campaign that helped convince Reed Elsevier to sell its defense shows to Clarion in May 2008. (For more info, go to TSE’s Vault at http://www. tradeshowexecutive.com/TheVault_main. asp?id=422) “Congratulations to those companies and customers who have stood up and said that the owners of The Baby Show should not be running an arms fair,” CAAT spokesman Symon Hill said Symon Hill Continued on page 10 8 November 2008 Trade Show Executive www.TradeShowExecutive.com Welcome to the culinary capital of America. Saveur, Travel & Leisure and The Robb Report named Chicago America’s best dining city. And, with unmatched flexibility for any size event, Chicago’s McCormick Place Campus gives you a lot to sink your teeth into as well. Make no little plans. Choose Chicago. SM choosechicago.com www.TradeShowExecutive.com Trade Show Executive November 2008 9 News Continued from page 8 Qualified Attendees. Kids and parents were out in force at Clarion Events’ Baby Show in London despite public criticism from activists opposed to the defense-industry shows that Clarion also organizes. Efforts to convince Baby Show exhibitors to cancel reportedly went nowhere. 10 November 2008 in a new release. “Clarion is out of touch with public opinion. They can restore their reputation only by ending their involvement in the arms trade.” However, Simon Kimble, chief executive of Clarion, told Trade Show Executive that the claims made by CAAT were greatly exaggerated. He said only one exhibitor had dropped out of the show, and that was for purely “commercial reasons.” “Audience was up, too,” Kimble said in an e-mail. “Our biggest issue remains the recession.” Kimble said The Baby Trade Show Executive Show sold 2,410 net square metres (about 26,000 net square feet) of exhibit space as well as sponsorships. CAAT remained undaunted, however, telling its supporters in the same news release that Clarion also organizes the Spirit of Christmas Fair that was slated for November 5-9 in London. Clarion is owned by the U.S. equity firm Veronis Suhler Stevenson (VSS) which acquired the company in February. (Go to www. tradeshowexecutive.com/TheVault_ main.asp?id=472) Reach Simon Kimble at +44 (0) 20 7370 8343 or simon.kimble@ clarionevents.com; Symon Hill at +020 7281 0297 or [email protected]. uk www.TradeShowExecutive.com George R. Brown Convention Center Receives Grant for Rooftop Solar Panels Houston, TX – The George R. Brown Convention Center will install one of the largest solar energy systems in the region atop its roof in 2009 as the result of a grant and new public-private partnership with a local philanthropy. Houston Endowment Inc. has approved an $850,000 grant to help fund the $1 million pilot program, which calls for a 100-kilowatt energy system and solar panels to be installed on the 11-acre roof of the downtown convention center. The balance of funding for the project is still being pursued. The George R. Brown Convention Center is the 12th largest convention center in the nation, according to Trade Show Executive’s Directory of the World’s Top Convention Centers. The new solar panels are the start of a green roof vision and master plan for the convention center. The city’s Convention & Entertainment Facilities Department, which manages the building, is also considering plans to install small gardens on a portion of the roof. “This is a natural step for us, since we’ve devoted so much of 2008 toward reducing our carbon footprint,” said Luther Villagomez, general manager of the convention center. The facility already relies exclusively on alternative energy as its source of power. Roughly 20% of the energy purchased by the city comes from green power, and since July, energy for the center comes through renewable energy credits purchased by the city’s Energy Management Office. “We at the Endowment are excited about helping to make our city’s convention center green,” said Larry Faulkner, president of Houston Endowment. “This effort will continue to put Houston at the forefront on energy and climate issues.” The Houston Architecture Foundation has been awarded the project in partnership with the City of Continued on page 12 “ONCE YOU GET SOME PERSPECTIVE, MIAMI WILL GLADLY ALTER IT.” -Hedy Goldsmith, Pastry Chef Come, creative souls, and venture where reality is more than it seems. In this city, every art from visual and musical to culinary and experimental pushes the limits. Boldly indulge your creative senses by booking your next meeting in our cosmopolitan destination. Because when you’re inspired by Miami, we’re inspired by you. For information on Miami’s thought-provoking meeting options, visit MiamiMeetings.com or call 800.933.8448 x3071. We look forward to seeing you in Miami for IAEE December 9-11, 2008 – Booth #801. ©GREATER MIAMI CONVENTION & VISITORS BUREAU GMCVB1511_TradeShowExec_Hedy_2B.indd 1 www.TradeShowExecutive.com 10/23/08 10:54:40 AM Trade Show Executive November 2008 11 News Continued from page 11 Houston, BP Solar, CenterPoint and Amegy. It will administer the solar power grant to the convention center, and a steering committee including the private partners and the City of Houston will be responsible for executing the project. “We continue to show how publicprivate partnerships can get things done efficiently,” said Houston Mayor Bill White. “This is a nice complement to the recent opening of Discovery Green Park, and also a public-private partnership with the City.” Reach Larry Faulkner at (713) 238-8100 or [email protected]; Luther Villagomez at luther.villagomez@ cityofhouston.net Here Comes the Sun. The George R. Brown Convention Center will be outfitted next year with solar panels similar to the ones already mounted on The Lake House in adjacent Discovery Park. The project is financed by a Houston Endowment grant. Reed’s Pre-Fab Booths Lighten the Load for Book Exhibitors By Hil Anderson, senior editor Toronto, Ontario – Reed Exhibitions is offering prefabricated booths to exhibitors at next Summer’s BookExpo Canada as a way to save them money and encourage them to also take part in a companion consumer event that will be launched in the Fall of 2009. The deal is aimed at paring down the shipping and drayage costs for exhibitors who will ship loads of books at either show – books that will be given away to attendees at BookExpo Canada and/or sold to the public at the unnamed consumer event. And anyone who has ever moved their own household libraries to a new home can appreciate the challenges for a book publisher whose booth giveaways consist of stacks of hardbound novels, cookbooks and other tomes. “It could be hundreds of pounds of books for each exhibitor, and some exhibitors bring in several pallets,” said John McGeary, vice president of Reed Exhibitions in Canada. With a prefabricated booth, exhibitors are spared the separate cost and logistics of shipping their own booth, which they can use for one or both of the shows. “It can subtract up to about half of their expenses for the shows,” McGeary said. “The labor is included in the price of the prefab. The only (exhibitor) cost it doesn’t eliminate is the cost of shipping and drayage for their books and posters.” 12 November 2008 Containing Costs Reed’s strategy is a plus for costconscious exhibitors, particularly in an age of fuel surcharges and higher overall shipping costs. “What we are trying to do is help the exhibitors justify their ROI,” McGeary told Trade Show Executive. And with a noticeable improvement in ROI, exhibitors may be more likely to commit to both shows. “We are taking a bigger-picture approach,” McGeary said. “We are going to ask our publishers to participate in two events, and this is a way to help them contain their costs.” The two events will act as “bookends” for publishers by getting the newest titles in front of retailers at BookExpo Canada and the reading public at the consumer event. The consumer show idea was born with the backing of exhibitors at the BookExpo Canada B-to-B event. “At the end of the day, we were hearing that it would be great to help them build up business from the bottom up,” McGeary said. The two shows will be held in Toronto, but they will not be co-located or even staged in the same venue. BookExpo Canada 2009 will take place June 19-22 at the Metro Toronto Convention Centre. The show is expected to feature more than 200 exhibitors in 20,000 net square feet of exhibit space. The show dates for the consumer show have not been finalized but show management is looking at Fall Trade Show Executive dates. It is expected to occupy 25,000 to 30,000 net square feet of exhibit space, but areas for special events will expand the total footprint to around 100,000 net square feet. Book Buzz McGeary says he sees a lot of promise in the consumer show, particularly if Toronto-area bookstores get involved not only as exhibitors but as ticket outlets as well. The show will include exhibits from the publishing industry and local retail outlets where consumers will be able to buy the new books that caught their eyes. The retailers will also have an opportunity to increase their in-store sales by selling tickets to the show. McGeary said the strategy mirrors one that worked out quite well when he organized New York Comic Con and New York Anime Festival for Reed. The simple “win-win” strategy is that customers who walk into a bookstore to buy a ticket to the book show will likely pick up a book while they are there. “Not only do the publishers see a benefit from the show but the retailers do as well because we are drawing customers to their stores,” McGeary said. “They see a revenue spike as soon as ticket sales start.” Reach John McGeary at (416) 7568250 or [email protected] www.TradeShowExecutive.com Winnipeg Gets Ball Rolling on Convention Center Expansion By Hil Anderson, senior editor Winnipeg, Manitoba – Plans were announced in October to expand the Winnipeg Convention Centre, possibly including a new hotel that will be built within the complex. No specifics were offered and the Winnipeg Convention Centre Board said a formal request for proposals for the project would be issued at a later date. The board said the expansion would be built on a parking lot on the south side of the building. Proposals include incorporating a hotel in the design that would both increase the city’s downtown room inventory and generate revenue to www.TradeShowExecutive.com help pay for the expansion. The board’s decision to begin the expansion process was based in large part on a 2005 consultant’s report that saw Winnipeg losing 23,000 hotel room nights annually without an expansion, but gaining 64,000 room nights if the venue was expanded. “Today’s convention planner wants more and more space to satisfy the needs of a trade show component that provides revenue to help underwrite the costs of major conferences,” said Board Chairman Zivan Saper. The center, which was built in 1975, currently has more meeting space than Trade Show Executive prime exhibit area. The facility’s 30 breakout rooms total 82,000 square feet compared to 78,000 square feet of prime exhibit space. By contrast, neighboring Ontario boasts the massive Direct Energy Centre in Toronto with one million square feet of prime exhibit space and three other facilities near or above 500,000 square feet. “Other cities have passed us and left us far behind as the need of convention planners evolved,” Saper said. Reach Zivan Saper at (204) 955-9202 or [email protected]; Klaus Lahr, president and CEO, at (204) 957-4501 or klausl@ wcc.mb.ca November 2008 13 Trending & Spending October’s Nightmare on Wall Street Darlene Gudea, VP/publisher & editor Frank Chow, senior economist Trade Show Executive’s Trending & Spending Forecast Fig. I: TSE Forecast of Net Square Feet of Exhibit Space 1.8% December 2.0% 4th Quarter 2.2% 2008 Fig. II: TSE Forecast of Number of Exhibiting Organizations 2.2% December 0.1% 4th Quarter 1.7% 2008 Fig. IlI: TSE Forecast of Professional Attendance 3.3% December 2.2% 4th Quarter 0.1% 2008 Fig. lV: TSE Annual Forecast of Revenue 3.9% Year Ending December 2008 By Darlene Gudea, VP/publisher & editor Carlsbad, CA - In the aftermath of October’s nightmare on Wall Street, investors are still cringing from shock as credit markets literally came to a complete standstill. Businesses and banks all across America could no longer get short-term loans for daily operations. Some states such as California could not get financing to pay its employees. To avoid an economic collapse, the U.S. Treasury bought ownership in the nation’s largest financial institutions and became the lender of choice for most companies on Wall Street and Main Street. All deposits are now guaranteed by the federal government. The same scenario is being played out in most industrialized countries around the world, where capital infusions total more than $3 trillion. “So for now, the global free market financial system is dead, but this will be old news by the time you read this article,” said Frank Chow, chief economist for Trade Show Executive. He said the question you need to ask is, “What’s going to happen next?” Financial Markets Undergoing Massive Change To truly grasp any answer to this question, readers must understand that financial markets will never be the same again, Chow emphasized. And it is still not resolved as there may be an estimated $40 trillion in worthless credit default swaps not yet fully unraveled. “Expect more bankruptcies, foreclosures, lower corporate profits, less consumer spending, escalating layoffs, a dismal Christmas shopping season, greater government intervention — in other words a recession,” he said. Leading Economists Now Believe a Recession Began in Q3 and Will End in Q1 The consensus from a survey of the Blue Chip Economic Indicators, a group of the nation’s top economists, is that a recession began in the Third Quarter and will persist through the First Quarter of 2009. The International Monetary Fund expects a global recession to follow after the U.S. Some economists are predicting a V-shaped recession: very severe and short, maybe two quarters, Chow said. Others say it could be an L-shaped one: a deep recession lasting for five to ten years, similar to Japan. A few say there may not be an official recession – just a shallow one quarter downturn. “I lean more to a U-shape: moderately deep and lasting a year or two,” said Chow. “The financial system is still in tatters and it will take a long time to rebuild to the point of smooth-flowing credit.” He pointed out that the government tends to over or under react and operate inefficiently. “Mostly likely, there will be excessive regulatory and credit controls and too much political wrangling to properly fix Fannie Mae, Freddie Mac and mortgage lending,” he believes. “Furthermore, growth in consumer spending comes mainly from housing equity, stock and bonds appreciation, rising incomes or more jobs, but due to the unprecedented credit crisis and the coming recession, I do not see any of these markets recovering significantly until the Fourth Quarter of next year,” Chow said. Continued on page 16 14 November 2008 Trade Show Executive www.TradeShowExecutive.com Integrated Software for Exhibition Management Exhibit Sales & Invoicing Client-Server or Hosted Operations Management & Planning Real-Time Website Integration Integrated Floor plan Multi-Lingual & Multi-Currency Attendee Marketing & Registration Speaker Management 25,000 Users Worldwide Full Accounting www.TradeShowExecutive.com Trade Show Executive November 2008 15 Trending & Spending Continued from page 14 Trade Show Executive’s Trending & Spending Forecast Fig. V: Sector Performance Best Performing Sectors • Business Services • Medical • Communications • Hospitality • Entertainment • Technology • Transportation Mixed Performance • Construction • Manufacturing • Government • Sporting Goods Sectors under pressure • Apparel • Food • Automotive • Retailing Fig. VI: 10 Economic Indicators Consumer Confidence: The Conference Board Consumer Confidence Index™, which rose moderately in September to 61.4, fell to an all-time low of 38.0 in October. GDP Growth: The economy reversed course and decreased at an annual rate of 0.3% in Q3, according to advance estimates from the Bureau of Economic Analysis. In Q2, GDP increased 2.8%. Housing Starts: Construction of single-family homes in September declined 12% to 544,000, a low not seen since 1982. Industrial Production: Industrial production fell by a whopping 2.8%, declining by the largest amount in nearly 34 years. Inflation: On a seasonally adjusted basis, the Consumer Price Index was virtually unchanged (0.0 %) in September. Interest Rate: The Federal Reserve cut the short-term interest rate by a half-percentage point on October 29 down to 1%. It is now at the lowest level ever. Job Growth: The U.S. economy lost nearly 160,000 jobs in September. So far, 1.2 million jobs have disappeared, and over half of the decrease occurred in the past three months. Leading Indicators: The leading index rose in September, the first increase in the last five months. Manufacturing: The Institute for Supply Management’s ISM Index fell to 38.9% from 43.5% in September, reaching the lowest level in 26 years. Retail Sales: Same-store sales at retail chains plunged 0.9% in October, the steepest drop in nearly 40 years. Unemployment Rate:The unemployment rate remained steady at 6.1% for the month of September but most economists expect it will rise in the coming months. Sources: U.S. Department of Labor, Bureau of Labor Statistics; The Conference Board; The Institute for Supply Management (ISM); U.S. Commerce Department 16 November 2008 Dismal Economic Reports The U.S. economy is like a huge ocean liner, and once it gathers momentum, a long sustained effort is needed to turn it around. “It would take something dramatic to quickly restore confidence in the economy and I see little potential for that in the horizon,” Chow said. As evidence, here are the latest economic reports: • September retail sales according to the Commerce Department fell 1.2%, nearly double what economists expected. • The Conference Board’s index of leading economic indicators unexpectedly rose 0.3% in September, the first gain since April, after having dropped a revised 0.9% in August, suggesting the non-financial economy has not yet fallen apart. • The U.S. economy lost 160,000 payroll jobs in September, the worst since March 2003. • Consumer confidence plunged to 57.5 in October down from 70.3 in September, the biggest drop and the lowest level since the University of Michigan launched its sentiment index in 1978. • Starts of single-family homes in September according to the Commerce Department plummeted 12% to a 26-year nadir. And building permits, a precursor for homebuilding, skidded 8.3% to the lowest level since November 1981. • The delinquency rate (at least one month overdue) during the second quarter on residential mortgages hit an all-time high of 6.4%, according to the Mortgage Bankers Association. However, nearly 3% of all outstanding mortgages were in foreclosure. • The nation’s industrial production output plunged 2.8% in September, the biggest decline since December 1974, the Federal Reserve said. Trade Show Executive What Will it Take to Turn the Economy Around? So, what is going to turn the economy toward recovery? First of all, the U.S. economy has been very resilient, Chow pointed out. The 6.1% unemployment rate is quite low compared to other recessionary periods. Exports are still growing strong and inflation appears to be tame. In some regions, like California, home starts are starting to pick up slightly. Also, businesses are keeping inventories lean and hoarding cash. Once confidence in the markets is restored, firms will need to replenish inventories and make capital investments to compete in the ever widening global environment. Since consumer and business spending is about 70% of the economy, once confidence returns, the economy will follow. Will Oil Grease the Economic Engine? The white knight in this story may be falling oil prices. Some analysts calculate that an average crude price of $80 produces energy savings of $170 billion in about six months. Oil prices are fluctuating around $70 a barrel at this time, but OPEC will attempt to cut production; so expect oil prices to bounce back to $80-$90 a barrel range. Unfortunately, the potential oil savings will be just a small offset to the trillions lost in declining credit and decreased wealth in homes and stocks, but it will help tremendously with consumer confidence, Chow said. Finally, government will continue to pour money into the economy. The next president will want to start out on a positive note, so a new stimulus package is very likely. A promising but lightly publicized program called Hope for Homeowners (H4H) signed into law by President Bush this year intends to provide relief to about 400,000 homeowners in the form of lower, more affordable loans. FHA, the Federal Housing Administration, administers H4H which is designed for owneroccupied residences. “Of course, none of this will help our devastated 401K or retirement portfolio,” said Chow. “One solution is to retire later than planned – good thing we work in a fun industry like trade shows!” www.TradeShowExecutive.com Trade Show Executive’s Exposition Forecasting Board Darlene Gudea, Publisher & Editor, Trade Show Executive Frank Chow, Senior Economist, Trade Show Executive Tom Caridi, CFO, Questex Media Group Nancy Walsh, Executive Vice President, Reed Exhibitions Jack Chalden, VP, Business Development & Industry Relations, BDMetrics, Inc. Margaret Pederson, President, Amerix Harris Schanhaut, CME Senior Tradeshow Manager, C2 creative Member of the Board of Directors for TSEA and Board of Advisors for BPA WorldWide. Tim McGill, CEO, Hargrove Inc. James Rooney, Executive Director, Massachusetts Convention Center Authority Chris Meyer, Vice President, Convention Sales, Las Vegas Convention and Visitors Authority Terence Donnelly, VP, Trade Show Markets, Experient Brian Tully, Senior Vice President, Food Marketing Institute Steven Hacker, President & CEO, International Association of Exhibitions & Events (IAEE) Carrie Freeman Parsons Vice Chairman & Chief Marketing Officer, Freeman Steve Moore, President & CEO, Greater Phoenix Convention & Visitors Bureau Clark Williams, President, CompuSystems Tom Mobley Senior Vice President, Convention Centers, Global Spectrum Gregg Caren, Senior Vice President of Strategic Business Development, SMG Skip Cox, President & CEO, Exhibit Surveys Doug Ducate, President & CEO, Center for Exhibition Industry Research (CEIR) www.TradeShowExecutive.com Trade Show Executive November 2008 17 Trend Watch Riding out the CREDIT CRUNCH By Hil Anderson, senior editor T he tightening of the U.S. credit market is expected to throw the brakes on acquisitions in the trade show industry and make organizers more cautious about the deals they pursue. While Washington continues to wrestle with a strategy to prevent the credit system from freezing up, potential buyers and sellers in the industry have headed for the sidelines to wait out the uncertainty. “There is nothing being Charles McCurdy 18 November 2008 done now, and there is no discussion,” said Charles McCurdy, CEO of Canon Communications. “Everything is in suspended animation.” The situation was illustrated by media reports that the long-awaited sale of Reed Business Information was bogged down in financing snags and that the sale of British organizing company Informa plc. to an equity consortium had been scuttled. The prospective buyers of Informa Skip Farber included Providence Equity Partners Ltd., The Carlyle Group and The Blackstone Group. However, even these large private equity funds apparently were forced to give up on what looked like a promising deal. “The board recognizes that recent events in the credit markets have made it highly challenging to fund any offer,” Informa said in its September 26 statement. “The company confirms that it is having no offer talks with any third parties.” Sharon Rowlands Trade Show Executive Richard Mead www.TradeShowExecutive.com Like most business leaders, veteran trade show executives were not making any bold predictions on how the situation would play out, in terms of acquisitions within the industry. “It is definitely something everyone is struggling with, and anyone who has a crystal ball should let the rest of us know,” said Skip Farber, president of MCF & Associates, Inc. “We are all in this together and it goes far beyond the trade show industry.” Acquisitions Downshift The slowdown appeared to be gathering steam in the weeks leading up to the stunning announcement in Washington that a minimum of $700 billion would be needed to rescue Wall Street and prevent the critical credit markets from breaking down. Deals in the exhibition and conference sector were down 22% from January to September compared to the same period in 2007, according to a summary of mergers and acquisitions through the Third Quarter of 2008, released by The Jordan, Edmiston Group, Inc. (JEGI). An encouraging note was that while only 40 exhibition and conference deals were booked in the first three quarters, compared to 51 in the same period in 2007, the total transaction value was termed “relatively flat” -- $733 million in 2007 compared to $712 million in 2008. A major contributor to the 2008 totals was the $53 million sale of dmg world media’s portfolio of North American consumer shows to Marketplace Events in July. JEGI interpreted the figures as a tribute to the continuing attractiveness of exhibitions to investors. Nonetheless, the consensus within the industry by Fall was that buyers would be more cautious about determining the strategic impact and cost of a proposed deal. Richard Mead, managing director at JEGI, said, “The event industry is very entrepreneurial in creating new events and new revenue sources. The industry’s ownership is also highly diversified, with the majority of events still in the hands of associations and private companies. As a consequence, there is a steady supply of event businesses – operators and service providers – which are available to acquirers www.TradeShowExecutive.com seeking to enhance their portfolios.” Mead continued, “Strategic buyers that are able to finance acquisitions off their balance sheets are in a strong position to get deals done in the current environment. For financial buyers, the issue currently is that the credit markets are taking a short sabbatical, probably until early next year, making it difficult for them to finance larger acquisitions. However, regardless of the current economic conditions, a quality event business, with strong growth metrics and positioning in its market, will always command attention from a deep pool of buyers.” Strategic Acquisitions Still Desirable With financing becoming more of a challenge, show organizers will not be so anxious to snap up a new portfolio unless it will have an immediate and definite benefit to their existing operations, and they will not take action without careful scrutiny of their own balance sheet. “We will continue to look at opportunities, but they will have to be very close to home, and we have to be able to fund them with our cash flow,” said McCurdy. In the middle of the uncertainty, association and show management company SmithBucklin announced the acquisition of Amedco, LLC. Amedco is a small Minnesota company that manages certifications and accreditation services, such as Continuing Medical Education courses. The terms of the deal were not announced, but the acquisition appeared be at the right price and also dovetailed with SmithBucklin’s current business. “Amedco has a 15-year track record of excellence, and there are strong clientservice and operational synergies between our two companies,” said Henry Givray, chairman and CEO of SmithBucklin. Such strategic deals among industry participants were seen as more likely to occur than acquisitions by investors simply looking for a company to flip. Sharon Rowlands, who was named CEO of Penton Media in October, said acquisitions were still a viable means of rounding out the company’s assets in the various verticals it serves. According to Rowlands, “You start by saying, ‘What are the gaps we have and the capabilities Trade Show Executive that we need?’ Then you go out and find acquisitions that fit. Those are the kinds of deals that succeed,” she added. Prices May Cool A potential benefit of tighter credit markets – at least from the buyers’ point of view – is the prospect of less competition for an available property. With the so-called financial firms on the sidelines, a strategic show organizer presumably would not have to outbid financial buyers. An acquisition is always possible for strategic buyers, who have the advantage over financial buyers in today’s environment,” Farber said. “That wasn’t the case over the past five to eight years, when it was more of a level playing field for both strategic and financial buyers.” Farber added that current market conditions may require sellers and buyers to be more creative in the way they finance transactions. Door Open to Overseas Buyers? Companies intent on selling a property could expand their prospective buyer pool to include overseas investors looking for a foothold in the United States. With the dollar’s recent strengthening against most currencies, however, industry executives remain unconvinced that their international colleagues and competitors would see this as a good time to make a move into the U.S., in large part due to the current state of the financial markets and, increasingly, the overall economy. “In theory, it could happen, but I think there are a lot of people outside the U.S. who are going to wonder what is going on here,” McCurdy said. “The question for them in the short term is, ‘What are we buying into?’” It is a question that will likely give U.S. show organizers and media companies reason to pause as well. Reach Charles McCurdy at (310) 4458585 or [email protected]; Skip Farber at (818) 205-9849 or skip@ mcfassociates.com; Sharon Rowlands at (212) 204-4200 or sharon.rowlands@ penton.com; or Richard Mead, managing director of JEGI, at (212) 754-0710 or [email protected] November 2008 19 Power Lunch CLIFF WALLACE Building INTERNATIONAL Bridges Cliff Wallace is one busy man. He directs two major convention centers in Asia, serving as managing director of the Hong Kong Convention & Exhibition Centre and chairman of the Hong Kong-Shanghai Venue Management (Zhengzhou) Limited. During the past twelve months, Cliff was in the spotlight on the world stage as president of UFI, The Global Association of the Exhibition Industry. I caught up with Cliff during the UFI Annual Congress in Istanbul as he told me about some of the people he met, ideas he shared and the goals he continues to pursue in his relentless quest for excellence and adventure. By Darlene Gudea, VP/publisher & editor 20 November 2008 Trade Show Executive www.TradeShowExecutive.com Darlene: You are the first American to serve as president of UFI – The Global Association of the Exhibition Industry. With your global perspective, what do you feel are the key challenges facing the exhibition industry worldwide? Cliff: First, we have the pressure of rising airfares and consolidation in the airline industry due to unstable trends in fuel costs and tight capital. Although there have been recent price breaks, the increases are likely to return. The impact on business travel has huge implications for our industry. A second issue is global and local security. The cost to secure venues and protect our customers is spiraling higher. Travelers are becoming fearful and risk-adverse. Recent conditions in Thailand and India, plus the recent report in the U.S. regarding future terrorist risks, highlight this issue. Third, at any given time, millions of people worldwide are in continuous electronic communication with one another. As technology advances, the ability to make instant product and service comparisons will be astounding. The rate and means at which this is increasing is a challenge to our industry which relies on face-to-face communications and transactions. We must assure that our trade fairs are not only worth seeing, but that they are worth going to see. Darlene: How can the exposition industry adapt to this groundswell of change? Cliff: If we are to both use and transcend what technology offers our customers, we need to better understand consumer psychology, especially the likely psychology of the next generation, and enhance our relationship selling. Darlene: Attendance at many expositions, especially in the retail sector, has fallen this year. The declines are projected to continue well into the First and Second Quarter of 2009. Clearly, show managers have some major challenges on their hands. Cliff: True, but corporate mergers have led to the creation of super buyers with far greater buying power. That fact is lost when attendance figures and attendance growth statistics are used in show reports. Our industry needs new metrics to measure the success of an event. Times have changed, and our traditional indicators such as net square feet sold or number of registered visitors is not as reliable. www.TradeShowExecutive.com Darlene: You have traveled far and wide on behalf of UFI to build international bridges among exhibition industry organizers and service providers. Cliff: UFI is a very diverse organization with prominent exhibition industry organizers, venue executives and service company managers representing the member companies. I would love to visit each of the 84 countries View from on High. Cliff Wallace flies around the Hong Kong Convention represented by UFI and Exhibition Centre in a plane (see right-hand side, middle of photo) in 1999 members and serve to get a bird’s eye view of the crown jewel of Hong Kong’s skyline. Driven by a sense of pride as well as his attention to detail, Cliff checked expansion as UFI president long enough to do it. progress from every angle. It is important for Darlene: How did they relate to you on a UFI and the industry to understand the very different needs of its personal level? Cliff: I found the warmth, resiliency members from different countries, regions and sincerity of the people in this region and cultures. extraordinary. The determination and enthusiasm is phenomenal. It heightened Darlene: I understand that on a recent trip my understanding of the value of a to the Middle East, you had your passport professional network to those who stamped six times in 30 hours. face such enormous challenge. It also Cliff: One of the most extraordinary reminded me of the need of those who are business travel and learning experiences that I have ever had was a trip to the Middle more fortunate to understand and make themselves available to those challenged East in October. I departed Frankfurt within our industry. It was a rewarding on a Monday evening about 10 p.m., and experience. within the next 30 hours, I met organizers and toured the venue in Beirut, flew to Darlene: How long have you been involved Amman to have dinner with organizers and with UFI – including committees, board see their venue, after which I flew to Erbil positions, the executive committee and as in Iraq, arriving at 3 a.m. the night after president? departing Frankfurt. The primary reason Cliff: I went on the board of UFI in 2002 for the visits was to show UFI’s support for when I was elected vice-chairman of the the developing organizing venue industry Asia-Pacific chapter. I became executive in these regions, especially Iraq. On the vice president in 2006; president in 2007; same morning of my arrival, I delivered executive vice president now and I will a speech at the opening of the Erbil remain on the board for two more years as International Fair 2008. Afterwards, I met an executive committee member. with the Governor, Minister of Trade, and Prime Minister of the Kurdistan Regional Darlene: I imagine that you spend at least Government. Each one was ecstatic about ten hours a week on UFI-related work - yet UFI’s support and representation there. It I have often heard you say that the benefits renewed their commitment to the industry outweigh the demands on your time. for all of Iraq. Cliff: During my presidential year, I was Trade Show Executive November 2008 21 spending about two hours a day, seven days a week on UFI business. Even though my term as president just concluded, I still expect to devote about an hour or two a day to continue my work on new initiatives. The benefits do far outweigh the time I invest. UFI enabled me to learn more about this industry and meet people from all over the world. The better you know people, the more they share with you. And the adage that you can learn more by traveling 10,000 miles than by reading 10,000 books is certainly very true. I consider UFI to be unique. My investment of time has yielded a return many times greater in value. Darlene: How does your management feel about your dedication to UFI? Cliff: Some companies may question why their executives are flying to South Africa or Madrid or Istanbul for a meeting, but my organization supports me 110%. In my monthly reports to my board, I share the ideas and knowledge I have gained. They see the benefits and want me to continue my participation. Darlene: As the president of UFI, you were on a global stage. In observing the way the members responded to you at the UFI Congress, I sensed that you shattered a negative stereotype of Americans that some people abroad have. Cliff: I remember back in 2002, when I joined the board of UFI, the strong criticism of U.S. politics had begun. I feel fortunate that I have been able to represent America and the Asia Pacific region on the board. I have learned that people everywhere in the world are genuinely good. It is only greed and politics that make conditions bad in certain places at certain times - and the bad is many times overdramatized in the media. Unfortunately, that is how stereotypes are created and perpetuated. UFI is a very open, nonpolitical and gracious organization. Darlene: You reflect the image of a refined, educated Southern gentleman but there is another side to you that few people know about – you are a bit of a daredevil. Cliff: “An adventurer” is probably more descriptive – I have experienced and enjoyed skydiving, hang gliding, paragliding and hot air ballooning. I am a pilot and will fly any aircraft I can get my hands on. I like climbing mountains and structures 22 November 2008 and taking unusual photographs from heights. Darlene: With your demanding schedule, when did you find time to skydive? Cliff: In 1997, I was teaching classes in crisis management and leadership for the Venue Management Association at a resort in Australia. There was a skydiving school at the airport. My wife and I walked over and were fascinated. It Takes a Village. Behind every great leader is his team. In this photo I looked at her and taken shortly after the HKCEC’s expansion several years ago, Cliff proudly said, “Are you game?” shows off many of the 850 staff members that make the Hong Kong Before we knew it, Convention & Exhibition Centre one of the world’s leading venues. we were jumping out of an airplane, each in tandem, from 14,000 ft. I guess you’re Darlene: Your work ethic is legendary. right. I am a bit of a daredevil. What drives your intense commitment? Cliff: I am dedicated to the work that I do Darlene: I can see how skydiving because I love it. It doesn’t seem like a lot of work to me. I love the industry and the embodies all the principles of what you people in it and this feeds my commitment. taught: crisis management, leadership and decision-making. But you could have used a Darlene: I understand the Chinese have a PowerPoint slide to make your point! special nickname for you. Cliff: Students love the sharing of actual Cliff: Yes, they kid me a lot about the experiences. I have plenty to share. Flying, hours I work. They refer to me in Chinese for instance, is great as an analogy for as “7-11” which reflects the typical work teaching emergency preparedness. day for me. Darlene: When did the flying bug bite you? Did you ever think about becoming a commercial pilot? Cliff: That bug bit me as a kid. I started flying lessons at 17, eventually getting instrument and multi-engine ratings 30 years ago. I have owned three planes, all of which I have used in my work. When I launched Leisure Management International in Houston in 1986 (which was later sold to SMG), I would fly my plane to regional markets that didn’t have commercial service. I would leave Houston at about 5:00 a.m., fly to Monroe, LA, meet with the general manager, then fly to Memphis, TN to give a presentation, then on to Kenner, LA for a meeting with the mayor, and fly back to Houston that night. I would be back in the office the next day. It gave me a strong competitive advantage. Trade Show Executive Darlene: In some respects, Chinese exhibitions are run very differently than the way Americans operate their events. What can we learn from the Chinese? Cliff: First of all, in Asia in general, there is a real sense of capitalism and an emphasis on investment and ROI. Very high business standards prevail – not to say that there aren’t exceptions. But at trade shows in Shanghai, Bangkok, Singapore and Hong Kong, for example, you feel as if you are in a financial institution because you can sense the level of business transacted. Secondly, our average move-in and teardown is a great deal shorter than in the U.S. . Rather than pipe and drape, hardwall or special designed booths are always used. They go up and out much faster than other places. Part of the reason is that we don’t have the regulatory restrictions experienced www.TradeShowExecutive.com Global Leaders. Wallace visited many dignitaries as UFI chairman, including Mr. Nechervan Idris Barzani (second from the right), the first Prime Minister of the unified government of the Kurdistan region of Iraq; Albert Aoun (far right), CEO of the IFP Group & Riyadh Exhibitions Co., organizer of Project Rebuild Iraq 2008; and Ibrahim Al Khaldi, regional manager of the UFI Middle East/Africa office. Three Wise Men. Cliff Wallace turns over the leadership of UFI to John Shaw (center), who is president of COMEXPOSIUM in Paris. Manfred Wutzlhofer (right), chairman and CEO of Messe Munchen GmbH, Munich, will serve as 2009-2010 president of UFI. in many parts of the world. Another reason is that the typical work week is 54 hours. Some people work 72 hours – that is 12 hours a day, six days a week. Plus there is very little overtime pay, and in some cases, overtime pay is less than straight time. People don’t complain. There is a strong work ethic here. People enjoy working. What has become a real pleasure for me as a venue operator is that there is not pressure from show organizers for breaks, discounts and concessions. This enables venues to maintain high standards and continuously enhance the overall experience for exhibitors and attendees. you implement? Cliff: I would equip my building with the most advanced technology that money can buy. When I was in Israel recently, I came across new technology that utilizes heat sensors to track the number of people that come in and out of a venue space and how many are in any room at any given time. We are actually getting ready to try that technology here. Trade shows and venues must adopt the latest technology if they are to attract and hold the attention of the people who are addicted to and dependent on technology. Darlene: If time and money were no object, how would you expand your franchise? Cliff: With an abundance of capital, I would add even more exhibition space to the Hong Kong Convention & Exhibition Centre. Right now, our facility has 64,000 square metres of exhibit space. In May, when the expansion is complete, we will offer 84,000 square metres. We are currently drawing up plans to add another 30,000 square metres. I would also like to create a training institute in-house to develop the leadership skills of my mid-level managers and above. It would be configured like a mini-Harvard business school and offer ongoing courses in languages, leadership, finance, public speaking, decision-making, media relations and other management disciplines. Since I have 850 employees, it would make sense to offer this on-site. Darlene: During your term as UFI president, what are you most proud of ? Cliff: The fact that 350 industry leaders from 58 countries came to the recent UFI Congress in Istanbul speaks to the prominence of UFI, especially at this time of such global economic challenges. I sincerely believe that as a group, UFI members are the most prominent exhibition industry decision-makers in the world and the networking opportunities in Istanbul were maximized this year. The attendance at all sessions was impressive, right through the closing session. The congress topics and presentations were global and applicable to all attending. To be well informed is one of the best ways we are going to deal with the issues to come. I visited many members in developing regions such as Russia, Central Europe, China and the Middle East and discussed their special needs. I presented these findings first-hand to the UFI board. As Darlene: What kind of technology would www.TradeShowExecutive.com Trade Show Executive a global association, we must remain cognizant that member needs vary and must be considered as we promote the development of our industry as a global industry. I am also pleased that we were able get consensus on the need for more industry research and education. In response, we have restructured our UFI staff in Paris to increase the focus on these key areas. I initiated a more formal strategic thinking process to solicit more participation by the industry’s most active and responsible CEOs. Finally, the establishment of an UFI sustainability study and research effort was a major step to make our members more aware of this important responsibility. As companies and individuals, we must show we care and are making progress. Otherwise, we will be labeled irresponsible and may face over-regulation from government which could have a very adverse impact on the quality of our exhibitions. UFI is clearly the most global association of the exhibition industry. As it continues to develop alliances with other great industry associations, especially in North America, we can help our members in the industry greatly. Though I would like to have had more time and done more, I am honored to have served for the year. I look forward to serving as executive vice president this year and the year following on the executive committee. The real treasure of serving has been the relationships and friendships that were established. TSE November 2008 23 IAEE p r e v ie w December 10-12 IAEE to Draw a Global Audience for Education and Networking By Sandi Cain, News Editor O ver 2,000 attendees are expected to participate in the International Association of Exhibitions and Events (IAEE) Expo! Expo! Annual Meeting and Exhibition Dec. 10 -12 at the Miami Beach Convention Center. The event will feature over 30 sessions, ranging from technology to eco-friendly initiatives, and from operations to sales and marketing. Prior to the meeting, IAEE will offer two complete days of CEM classes. The event kicks off with the opening general session at the historic Fillmore Miami Beach at the Jackie Gleason Theater. The awards presentation will be led by IAEE Chairman Randy Bauler and celebrity host Bob Eubanks. The winners of the Pinnacle Award, Distinguished Service Award and the new class of CEMs will be recognized. In addition, seven exhibitors will be featured in a video previewing their product or service that will be showcased on the Expo! Expo! trade show floor the next day. During the show, there will be a drawing sponsored by the Greater Houston Convention and Visitors Bureau, offering a Grand Prize of $10,000 cash to be used towards the purchase of a SMART Car or a cash option of $10,000. CEM SESSIONS Ruby will emphasize the differences between general, exhibit and specialty contractors. Coursework will include reasons to choose different types of contractors, operational issues and labor issues. In addition, Ruby will speak to the different contractor needs for groups at convention centers versus those using hotel facilities. Ruby said interactivity is a major benefit of this program. With more contractors taking the class at recent shows, their presence adds another perspective to the topic and provides insights to those striving to find the best contractor relationships. CEM SESSIONS Dec. 8 CEM: Service Contractors Presenter: Greg Ruby, CEM, CMP, Assistant Director of Building Services, Baltimore Convention Center This session focuses on ways to build solid relationships with service contractors. Greg Ruby 24 24 November2008 2008 November TradeShow ShowExecutive Executive Trade Here is a preview of what’s on tap at the event: Dec. 9 CEM: Attendance Promotion Presenter: Susan Schwartz, CEM, President, ConvExx Schwartz’s class goes beyond basic attendee marketing to teach organizers how to properly position a show Susan Schwartz www.TradeShowExecutive.com www.TradeShowExecutive.com M iami B ea c h , F l in the marketplace and how to develop, expand and maintain a target market. To that end, she asks attendees to voluntarily bring brochures they’ve created to the class for discussion about what works and what doesn’t. “It’s a very interactive session,” she said. The advantage, she said, is getting feedback from people in different industries who may view the materials in different ways. The class also addresses using social networking in attendance promotion and remembering the basics when you’re courting a new audience — basics such as making sure the dates and location of the event are in a prominent place on your website. “When you’re going after new buyers and trying to expand, you should assume that they don’t know about your show, no matter how well you think you’re known,” she said. The class also will address ways to keep the event in front of potential attendees year-round. Education Sessions Dec. 9 Utilizing Web 2.0 and Social Media to Increase Event ROI Presenter: Jason Fellman, Co-Founder FG SQUARED Interactive Marketing This session will help attendees get a handle on the best ways to use Web 2.0 and social media in business applications. Fellman said he’s not a “tech guy” but the one who can help you figure out which interactive tools make the best sense for Jason Fellman your company to create additional revenue. Between podcasting, blogs, wikis, tagging, Twitter and other tools, the choices can be overwhelming. Fellman will provide attendees guidance on how to choose the right online strategy and tools to achieve company objectives, answering the question, “If I have to choose from 30 options, which ones are best?” The presentation also will look at the evolution of Internet Best Practices, including ways to mitigate the risk of the transparency that comes with social networking in the workplace. “There are a lot of benefits to being transparent, but you need guidelines for (employees) who are involved,” he said. Fellman will try to clarify where to start and how to define your approach. Key Markets Focus Forum: Mexico, Russia, Middle East and Asia Presenters: Cherif Moujabber, President, Creative Expos & Conferences; Sergey Alexeev, General Director, Cherif Moujabber Sergey Alexeev Edward Liu Lenexpo Exhibition Joint Stock Company; Jo-Anne Kelleway, CEO Info Salons International Pty. Ltd.; Edward Liu, Managing Director, Conference & Exhibition Management Services Pte. Ltd. Singapore; Marcela Altamirano, Sales Director, Expos Groups Conventions, Mundo Imperial (SMG); and Gaston Ramos, Executive Director of the Mexican Convention Bureau, Mexican Tourism Board (CPTM) What do you need to know to take an event into these markets? This group of industry experts will share their insights and advice for those considering new international destinations. The session marks the first time Russia will be included and the first time Sergey Alexeev (who is the Secretary-General of a show organizers’ group in Russia) will present to the U.S. trade show industry. Jo-Anne Kelleway’s overview of Dubai and the Middle East will reflect her experience as one of the first women who has learned the ropes of doing trade show business in the Middle East. Edward Liu will update the audience on the latest changes in the Chinese market. Opportunities in Mexico are still growing, Cherif said, which will make the presentation by Marcela Altamirano and Gaston Ramos timely in Gaston Ramos Jo-Anne Kelleway Continued on page 26 www.TradeShowExecutive.com www.TradeShowExecutive.com TradeShow ShowExecutive Executive Trade November2008 2008 November 25 25 IAEE Continued from page 25 helping attendees know how to leverage those opportunities. Cherif said the panel undoubtedly will touch on economic issues and how global economic uncertainty might play out both in these markets and for exhibitors coming to shows in the U.S. from those markets. Education Sessions Dec. 10 The 365-Day Website Presenters: Randy Lemke, Ph.D., Executive Director, INFOCOMM International and Jaime Romero Director of Online Community Development, International Quality & Productivity Center (IQPC) Event-branded websites that strive to generate yearround traffic and revenue and build communities are all the rage. But aren’t all websites 365-day ventures? Lemke and Romero will focus this session Randy Lemke, Ph.D. on the differences between any old website and a true 365–day site. They’ll address how sites can be turned into 365-day ventures and how a show can profit from embracing this model. Show sites that have a presence yearround aren’t enough any more, Lemke said. Unless there’s fresh content added on a regular basis, visitors will stop coming back to the site. “365-day sites require a lot of TLC to keep accurate and fresh information up,” he says. p r e v ie w December 10-12 Through this presentation, Lemke and Romero will provide examples of things you can do right now on your show sites to make them year-round portals. Then they’ll explain how to leverage the 365-day aspect to improve relationships, encourage loyalty from your stakeholders and provide an additional opportunity to generate revenue. bringing show managers and marketing professionals into the loop and the need for universal terminology for trade shows using this kind of technology. System Integration: Leveraging Your Data Moderator: John Galante, President, AE Ventures LLC. Panelists: Nicole Buraglio, Associate Director of Divisional Marketing, Hanley Wood; Christine Franca, Manager of Marketing, Consumer Electronics Association; and Evan Shubin, Director of Marketing and Communications, SUPERCOMM Presenter: Shawn Pierce, Vice President, Hanley Wood Exhibitions There can be real value in integrating the systems used to run your business in order to maintain the health of your events. Pierce, who presented a related session at SISO this year, said this session will include new elements developed since that show. The focus this time will be to illustrate Shawn Pierce how and why data integration becomes more complicated when you put it on your website. The difference, he said, is one of providing data for an internal staff versus external users. For instance, websites accessible to the public must be easier to use and more intuitive. Technical wording that might easily be understood in-house can be a mystery to exhibitors or attendees accessing the site. This presentation is designed to provide a roadmap for attendees to help them understand and overcome those challenges. It also will provide ideas for Education Sessions Dec. 11 eMarketing for Attendance Promotion Show organizers may already use some form of electronic direct marketing, but like all technology applications, the landscape changes rapidly. This session will provide a look at the latest techniques and an evaluation of what works and what doesn’t in the e-marketing arena. Galante said this session is an opportunity for organizers to hear what industry leaders do and the results they achieve. Evan Shubin will address exhibitor involvement in broadcast campaigns. Nicole Buraglio will focus on email campaigns, digital brochures and Nicole Buraglio 26 November 2008 Trade Show Executive John Galante www.TradeShowExecutive.com M iami B ea c h , F l interactive websites. Christine Franca will focus on alumni campaigns, how to work with email containing pre-populated fields and how to use refer-a-friend online programs. Shubin said e-marketing may become more important in a slow economy. “Getting attendees to register is one thing; getting them to show up is another,” he said. To that end, he’ll present a program he developed that encourages exhibitors to invite their customers and prospects to attend your show. The online tool allows exhibitors to quickly design a customized email campaign online. Emails are delivered by a third-party that also compares the names against the registration list before a second or third email goes out. The program also offers tech support, telemarketing campaigns and webinar training and currently is targeted to shows with at least 150 exhibitors. Evan Shubin Christine Franca The Perfect Economic Storm: A Global Energy, Financial and Air Transportation Crisis Moderator: Doug Ducate, CEM, CMP, President of The Center for Exhibition Industry Research. Panelists: Roger Martin-Fagg, Client Director, School of Growth, Innovation and Enterprise with Henley Management College; and William Swelbar, Research Engineer, MITs International Center for Air Transportation Strategic planning can be a challenge when there are global economic surprises on a daily basis. This panel of economic experts is up to the challenge in discussing Doug Ducate airline issues, the performance of trade shows in an unstable economy and what the future may hold. Martin-Fagg brings a global perspective to the impact of the worldwide financial crisis. Ducate said the presentation should clarify for attendees why “What happens in the U.S. doesn’t stay in the U.S.,” and how the current crisis could have been avoided. The issue for show managers, Ducate said, is whether a reduction in airlift will shrink the number of destination cities for trade shows—particularly for those that book at least five years out. Will show operators become skittish about second- and thirdtier cities that may lose airlift? Will that increase the competition for dates and space in first-tier cities? Will more people be willing to drive to other markets or rent cars from more distant airports to attend a show? Will an increasingly adversarial relationship between customers and airlines or customers and hotels impact future trade shows? While those questions may take many months to answer, this session will provide attendees some insights about what to expect. Creating Strategic Public Relations Plans That Drive Attendance Presenter: Presenter: Kimberly Hardcastle-Geddes, vice president, Direct Marketing Group An effective public relations plan is a cornerstone of a good marketing strategy and can help a trade show blossom into a “must-attend” event. In order Kimberly Hardcastle-Geddes to generate the optimum buzz for a show, marketers need to cultivate press coverage rather than send press releases in the weeks prior to the event. “A good PR plan can increase the reach and results of your attendee and exhibitor marketing campaigns,” said Kimberly HardcastleGeddes, vice president of Marketing Design Group (MDG) in San Diego. The session will cover the process of writing effective press releases, putting together a solid list of contacts in both the trade and general press, and forging partnerships with media outlets. Case studies will be presented. The session will also look into the traction a show can get from new social media. “Reaching out to bloggers and to participants in social-media requires a vastly different approach than more traditional media,” Hardcastle-Geddes said. Continued on page 28 www.TradeShowExecutive.com Trade Show Executive November 2008 27 IAEE Continued from page 27 pDecember r e v ie w 10-12 N ew Product s , N ew O f fe r s A b ou nd at Ex po! E x po! By Sandi Cain, News Editor alking the trade show floor of the International Association of Exhibits and Events could be more of a power walk than a stroll if attendees plan to see all that’s new and renewed at this year’s show. As of late October, 273 exhibitors had contracted space for the one-afternoon expo. Trade Show Executive provides a sneak peek at what some exhibitors will offer. W Amazing Mail Booth #309 The Scottsdale, AZ–based company specializes in creating direct marketing campaigns that send respondents to a personalized URL address where they can ask questions about products or shows. The system uses variable data and imaging. The personalized feature was launched this year and has been tested on Amazing Mail’s own mailing lists with positive response demonstrated through tracking features. In Miami Beach, Amazing Mail will offer a free $5 Starbucks gift card in return for filling out the personalized URL at the booth. The first-time Expo! Expo! exhibitor also will provide demos of the system, still in the testing phase, to interested attendees. Amsterdam RAI Convention Centre Booth #110 One of just a few European facilities at Expo! Expo!, Amsterdam is introducing a special promotion designed to entice U.S. organizers to consider Amsterdam for their shows. The Convention Centre will offer an Amsterdam Dollar Guarantee program that offers space at a 1:1 euro/ dollar exchange rate—roughly a 20% discount. Organizers based outside the EU also can get a VAT refund on costs—another 19% savings. The catch? This offer is only available to IAEE members and covers new RFPs for events scheduled before September 2010. The discount is offered only on meeting and exhibition space, can’t be combined with other discounts and is offered until April 1, 2009. Booth Boss Booth #137 Zack Below, CEO of WebZack.com, is introducing BoothBoss, an interactive floor plan for show managers and demonstrating the product with a preview video. The product was developed over the course of four years with input from convention center managers, show managers, exhibitors, consumers and media professionals. In Miami Beach, the company will also offer a private suite where interested parties can see a handson demonstration of how the product works in the field. The company will waive set-up fees for anyone signing up to use BoothBoss at Expo! Expo! and offers free consultations on the product. The BoothSeal Company Booth #104 The BoothSeal Company of New York has developed a product that solves security issues and night-time exhibitor anxiety with its easily assembled system for locking down a booth. Manager James Treuhaft said the patented product lets exhibitors enclose and lock their booths at night. The seal is a 2-lb. locking cover that one person can set up in about five minutes. “It’s like a large pillow,” Treuhaft said. BoothSeal has provided the system to exhibitors at Javits Center and the Pier exhibition areas in New York and hopes to land other shows during Expo! Expo!. The system was designed for 10’x10’ booths, but the company has other sizes and shapes available. Shipping and delivery options for out-of-town shows are still in the works. Convention Data Services Booth # 737 Bourne, MA-based Convention Data Services is offering an all-expense-paid trip for two to the company condo on Cape Cod, including a round of golf to a lucky winner at Expo! Expo!. To earn a chance at the prize, attendees simply need to stop by the booth. David Lawton, vice president of sales and marketing, said the company also would be giving away its popular light-up, fluorescent yo-yos that are typically in high demand at the event. On the business side, the full-service registration company is rolling out a small event registration solution for conferences and specialty meetings of up to 1,000 people. The web-based system lets show managers create a conference website as well as an exhibitor site through the Internet. The site — similar to what Continued on page 32 28 November 2008 Trade Show Executive www.TradeShowExecutive.com If you’re thinking of Mexico for your next event, think very Mexican Privileged by its geographic location, desirable climate, transportation, accessibility, nearby hotels, restaurants, malls and most importantly, its extraordinary people, Expo Guadalajara is the ideal place to carry out your next event. www.TradeShowExecutive.com Trade Show Executive November 2008 29 CrossWord Puzzle Sponsored by The George Fern Company Outsmart Your Colleagues & Win $500 in Prizes How much do you really know about the trade show industry? Test your mettle by completing the TSE Crossword Puzzle and bring it to Booth 530 (Trade Show Executive) or Booth 219 (The George Fern Company) before 4:00 pm on Wednesday, December 10th. The famous TSE Gold Goodie bag, stuffed with gifts from high-end retailers worth over $500, will be given to the winner who correctly completes the puzzle. If there are multiple correct entries, a drawing will be held to determine the ultimate winner. Good luck! 10 1 11 12 Enter Crossw TSE’s ord Cha lle to Win a Gold G nge Bag of P oodie rizes! 2 13 14 3 15 16 17 4 18 5 6 7 8 9 Across 1. Which city has the biggest convention center? 2. Which major general service contractor is celebrating a major anniversary in 2009 and was founded the same year instant coffee was invented and a year after the first Model T was sold? 3.In January 2007, VNU was rebranded with this name. 4. What does “NSF” stand for? 5. A total of 362,456 ___________ and text messages were sent during Oracle’s OpenWorld. (Hint: see Dec. issue p. 52) 6.True or False: According to CEIR research, more than one-third of attendees do not attend any other trade show. 7. What does the “R” in CEIR stand for? 8. What is the last name of the 2009 chair of IAEE? 9.The name of the program sponsored by the U.S. Department of Commerce which promotes U.S. trade shows worldwide through the DOC’s global network of embassies, consulates and commercial offices. Down 10. Which city has the most convention centers? 11.The convention center in this city was the first of its size and age to be awarded the LEED® Green Building Certification in October 2008. 12. Who is the chairman and CEO of Reed Exhibitions Worldwide, also featured on the September cover of TSE? 13.The number of convention centers in TSE’s Millionaire’s Club, i.e. offering one million square feet or more of prime exhibit space. 14.The acronym of the show that had the highest economic impact on the local economy, held each November in Chicago. 15. What is the acronym for the company that is the leader in magazine and exposition audits? 16.The movement of exhibits from the dock of the exhibition hall to a booth during show set-up, and then back to dock during show dismantling 17. True or False: Year after year, medical shows are consistently one of the top-performing sectors in trade show growth. 18. Which state has the greatest number of convention centers? Name: __________________________________________ Contact Information: ___________________________ 888 621 3376 www.georgefern.com 30 November 2008 Visit us at booth 219 at EXPO!EXPO! Trade Show Executive www.TradeShowExecutive.com Experience what Can-Do can do for you! It’s no secret. The George Fern Company is a leading service provider for tradeshows and corporate meetings … nationwide. Who’s to say how we got here? Good people committed to personalized service. Our reputation for keeping promises. The right combination of creativity and technology. And yet one thing is certain. Our customers appreciate our can-do attitude. So, what can we do for you? 888 621 3376 www.georgefern.com www.TradeShowExecutive.com Trade Show Executive November 2008 31 IAEE Continued from page 28 IAEE offers for the convention — includes session information, schedules and hotel information but also processes online registration with secure payment and real-time email confirmation to those who sign up. It also includes a 24/7 online reporting feature. A demo will be available at the booth. “This will bring the web and registration together, especially for smaller-sized events,” Lawton said. Fontainebleau Hotel Booth # 608 Some Las Vegas projects have hit the chopping block with the economic downturn. Not so for the Fontainebleau Hotel, set to open on the Strip next Fall. The 3,648-room casino resort will include 394,000 square feet of indoor meeting and function space, including pre-function areas. Another 15,000 square feet of space is outdoors. “We expect the corporate market to be strong,” said Bob Welling, director of convention sales for the new resort. Welling said the column-free ballroom has 30-foot ceilings, making it a candidate for conventions with a limited number of exhibit booths. The Fountainbleu will have an on-site preview available via computer at Expo! Expo!. Welling described the new resort as “unique with an immersion of music, fashion, art and technology with the emphasis on technology.” That includes iMacs in every room in addition to the expected hightech features in meeting rooms. Greater Columbus Convention Center Booth #821 The downtown Columbus, OH convention center recently completed pDecember r e v ie w 10-12 a $100 million renovation, $40 million of which went to a new 40,000 square foot ballroom. The center, managed by SMG, is connected to the Hyatt Regency. A partnership of the city, county and convention facilities authority has approved plans for a new headquarters hotel that was still awaiting final details of a bond package for the project at press time. To help promote the convention center, Experience Columbus has a partnership with the convention center to pay for advertising to reach industry professionals. That now includes a new online campaign centered on social media that was launched at a blogging event—a first for the CVB. IAEE Pavilion Booth # 901 The IAEE Pavilion will host the Center for Exhibition Industry Research (CEIR) as the “go-to” source for industry statistics and trends. CEIR, celebrating its 30th anniversary, will be handing out anniversary stickers that enter badgeholders in a drawing for $100 that the winner can then spread around Miami Beach at their leisure. The IAEE pavilion also offers the chance to win a portable grill, picnic basket and a selection of wine from Tradeshowstore. com, all in keeping with the relaxing Florida lifestyle, as well as an iTouch or voicemail marketing services. IAEE and CEIR will be joined in the pavilion by the IAEE Young Professionals and five Preferred Partners companies: Buttine Exhibition Insurance, 4imprint, TriNet Total HR Outsourcing, IndustryConnect and ListeNation. The theme of the pavilion is assisting show organizers in keeping a lid on costs while providing their exhibitors and attendees with a great experience and more bang for their buck. Representatives of IAEE and all of the Preferred Partners will be on hand to talk about the business over a complimentary cappuccino or espresso. Production Transport Booth # 818 Production Transport of Culver City, CA, is the transportation sponsor for IAEE and Expo! Expo! for the second year, providing all shuttle bus transportation for the conference. The company also has the capability of providing aircraft charters and exhibitorsponsored motor coach signage from offices throughout the U.S. and provides additional DMC and tour bus services. Production Transport was also the transportation sponsor for Trade Show Executive’s Gold 100 Awards Gala & Summit in September. Trade Show Executive Booth #530 Centered around the theme, “Good as Gold,” Trade Show Executive magazine will give IAEE delegates a closer look at its print, web and event offerings. In addition, TSE has created a crossword puzzle, in conjunction with the George Fern Company, which will be used as a basis for a drawing for the coveted TSE Gold Goodie Bag with gifts worth over $500. The drawing will be held at Booth #530 at 4:00 pm on Wednesday during Expo! Expo!. [See page 30] Continued on page 34 32 November 2008 Trade Show Executive www.TradeShowExecutive.com Come and visit us at the Mexico Pavilion where you can find everything you need for your next event: convention centers, destinations and suppliers. After we do business, continue networking with some tequila and delicious Mexican food – you’ll find our world famous hospitality irresistible. Continue your networking business in Mexico! Visit 302 Booth #1 u o for y r ! invitation www.TradeShowExecutive.com Trade Show Executive November 2008 33 IAEE pDecember r e v ie w 10-12 Continued from page 32 Look for these Companies at IAEE Booth # Company Name 901 4imprint 1018 A.C.T. Inc/EXPOCAD 943 a2z, Inc. 400 ABF Freight System, Inc. 1222 Accurate Event Services 625 Advanced Tradeshow Tech/Momentum Event Network 718 AEX Convention Services 136 AFL Athletes For Life Foundatio 1225 AGS Expo Services 1105 Airways Freight Corporation 218 Alamo Security Services 821Albuquerque Convention Center 309 AmazingMail 220 Ambassadors 931American Exhibition Services 923 American Exposition Technologies 804 American Sightseeing / Grayline 437 American Tradeshow Services 110 Amsterdam RAI 1233Anaheim/Orange County Visitor & Convention Bureau 201ARI 703Arlington Convention & Visitors Bureau 128ASAE - The Center for Association Leadership 427 AsiaWorld-Expo Management Limited 207 ASP Inc. 1001Atlanta Convention & Visitors Bureau 819Atlantic City Convention & Visitors Authority 522 Atlantic Rentals and Sales 1206 Attendee Interactive, LLC 727Austin Convention & Visitors Bureau 211 Axess Grafx Inc. 101 B.I.G. Badge USA 1231 Bagmasters Factory Direct 600Baltimore Area Convention & Visitors Association 600Baltimore Convention Center 506Bartizan Connects 443Bayfront Convention Center 719 BDMetrics, Inc. 839 BearCom 1101 Blaine Convention Services 301 BodyWorks Massage Therapy Centers Inc. 305 Booth Tracker (E-SoftSys) 137BoothBoss 310Boston Convention Marketing Center 919Brede Exposition Services 901Buttine Exhibition Insurance 720 Buyingshow Solutions, Inc. 225 Canadian Tourism Commission 444 CCLD 606 CDshowGuides (Interactive Media Products) 901 Center for Exhibition Industry Research (CEIR) 1406 Century Security & Event Staffing 1129 Champion Exposition Services 423 Charleston Area Convention Center 1024 Charlotte Convention Center 800 Chicago Convention & Tourism Bureau 1412 China Council for the Promotion of International Trade 439 Cincinnati USA Convention & Visitors Bureau 821 Colorado Convention Center/SMG 325 Communication Rental Service 419 CompuSystems 844 Connecticut Convention Center 545 Connections Housing 737 Convention Data Services 124 Convention Industry Council 408 Convention Models & Talent, Inc. 108 Convention News Television, (CNTV) 1208 Convention Plant Creations 841 Convention Strategy 821 Cox Business Services Convention Center 542 Custom News / USAE Booth # Company Name Booth # 406 Custom Registration, Inc. 105 CVB of Greater Monroeville 731 Dallas Convention & Visitors Bureau 731 Dallas Convention Center 821 David L. Lawrence Convention Center 723 Daytona Beach Area Convention & Visitors Bureau 1400 DealCenter, LLC 807 Denver Metro Convention & Visitors Bureau 1119 Destination DC 130 Destination Marketing Association International 701 Detroit Metro Convention & Visitors Bureau 821 DeVos Place 1326 Digitell, Inc. 821 Direct Energy Centre 413 Dulles Expo and Conference Center 1110 EA Logistics 1219EAX Worldwide, Inc. 927Edlen Electrical Exhibition Services 821El Paso Convention & Visitors Bureau 139 Eland & Associates, LLC 543Elite Show Services, Inc. 620 EPIC 527 eShow2000 238 eTouches 508 Event Insights 125 Event Ready 119 Exhibit Services, Inc. 618Exhibit Surveys, Inc. 901 Exhibition Industry Foundation 126Exhibition Services & Contractors Association 601Experient 313 Expo Convention Contractors Inc. 837 Expo Ease 204 EXPO Magazine 809 Expo Plus, Inc. 107 Expo Tracker, LLC 1200 ExpoCall 1413 Exposures, LTD. 424 ExpoTools 540 Expovision Convention Housing 401 Fish Software 404 Floral Exhibits Ltd. 608 Fontainebleau Las Vegas 731 Fort Worth Convention & Visitors Bureau 1019 Freeman 1009 Garden State Exhibit Center 1011 Gaylord Hotels 219 George Fern Company 937 GES Exposition Services 331 Global Spectrum 418 GlobeX Logistics Inc. 731 Grapevine, TX Convention & Visitors Bureau 806 Greater Birmingham Convention & Visitors Bureau 821 Greater Columbus Convention Center 930 Greater Fort Lauderdale CVB/Broward County Convention Center 531 Greater Houston Convention & Visitors Bureau 538 Greater Louisville Convention & Visitors Bureau 801 Greater Miami Convention & Visitors Bureau 1204 Greater Reading Convention & Visitors Bureau 745 Greater Richmond Convention Center 820 Hampton Convention & Visitors Bureau 707 Hargrove, Inc. 120 Healthcare Convention & Exhibitors Association 505 Hershey Harrisburg Regional Visitors Bureau 409 Hyatt Hotels & Resorts 901 IAEE 442 iBAHN 642 ICAT Expo Logistics 1224 Indiana Convention Center / Lucas Oil Stadium 901 IndustryConnect 127 Infolink Communications 507 International Exposition Center 731, 821 Irving Convention & Visitors Bureau Company Name 942 ITN International, Inc 1213 J. Spargo & Associates 319 Jacob K. Javits Convention Center 200 Judy Venn & Associates Inc. 822Kansas City Convention Center 106KCI Expo Center 721 KLEERTECH 528Knoxville Convention Center 1026Kuehne - Nagel Inc. 1007 Lagniappe Photography Studio, Inc. 607 Las Vegas Convention & Visitors Authority 323 LEADnet 360 By CompuSystems 307 Lenexpo Joint Stock Company 901 ListeNation Corporation 833 Long Beach Area Convention & Visitors Bureau 501 Los Angeles Convention & Visitors Bureau 1328 Map Your Show 1408 MarketArt / You Are Here 343 Marriott & Renaissance Hotels & Resorts 1205 Marsh Consumer Connexions 800 McCormick Place 821 Meadowlands Exposition Center 1202 Meridia Audience Response 242 Metropolitan Exposition Services, Inc. 1302 Mexico Tourism Board 940 MGM Grand at Foxwoods 402 Mississippi Gulf Coast Convention & Visitors Bureau 821 Mobile Convention Center 415 Myrtle Beach Convention Center 441Nashville Convention & Visitors Bureau 925Nashville Convention Center 122 National Association of Consumer Shows 800Navy Pier 1009New Jersey Convention Center 433New Media Gateway 815New Orleans Metropolitan Convention & Visitors Bureau 815New Orleans Morial Convention Center 109 NewLeads 1313 NewLink Events 321NYC & Company 723 Ocean Center @ Ocean Walk Village 821 Ogden Eccles Conference Center 521 OneSource Logistics 537Orange County Convention Center 206 Orion Event Services 537Orlando/Orange County Convention & Visitors Bureau 202Oscar Einzig 225 Palais des Congres de Montreal 224 Palm Beach County Convention & Visitors Bureau 821 Palm Springs Convention Center 1203 Pasadena Center 145 Passport Health Miami 843 PC/NAMETAG 1218 Pennsylvania Convention Center 1218 Philadelphia Convention & Visitors Bureau 523 PLI 519 PMSI - Professional Marketing Services, Inc. 507 Positively Cleveland 208 PR Newswire / MultiVu 512 PRG Hi-Tech 1108 Prism Technologies Inc. 818 Production Transport, Inc. 121 Professional Convention Management Association 1229 Projection Presentation Technology 831 Providence Warwick Convention & Visitors Bureau 932 Puerto Rico Convention Bureau 932 Puerto Rico Convention Center 1106 Registration Control Systems 821 Reliant Park - SMG 1027 Reno-Tahoe America’s Adventure Place 745 Richmond Metropolitan Convention & Visitors Bureau Booth # Company Name 906 Rock-It Cargo Fairs & Exhibitions/ Rogers Worldwide 445 Rolland Safe Company 627 Rosemont Convention Bureau 728 Sacramento Convention & Visitors Bureau 1123 San Antonio Convention & Visitors Bureau 912 San Diego Convention Center 910 San Francisco Convention & Visitors Bureau 713 Sands Expo & Convention Center 743 Santa Clara Convention & Visitors Bureau 821 Savannah International Trade & Convention Center/SMG 112 Schneider Publishing Co/Association News & Sports Travel 1113 Shepard Exposition Services 337 Showcare 407 SMART-Reg International, Inc. 813 SmartSource Computer & Audio Visual Rentals 821 SMG - Salt Palace Convention Center 821 SMG Convention Centers 821 SMG-Ontario Convention Center & Visitors Bureau 525 Soma Media 1107 St. Louis Convention & Visitors Commission 1314 Stetson Convention Services 244 Streampoint Solutions 1311 Synqware 226 Taiwan External Trade Development Council, TAITRA 303 Techneat Inc. 104 The BoothSeal Company LLC 100 The C.W. Allen Group 123 The Commerce Trade Show Logistics Group 724 The Expo Group 429 The Multisoft Group 619 The Preferred Promotional Model & Talent Group 624 TMI (Tradeshow Multimedia Inc) 225 Tourism Toronto 103 Trac Center 530 Trade Show Executive 132 Trade Show Exhibitors Association 1405 Tradeshow Decorators International 1209 Tradeshow Week 515 TradeshowLogistics 901 TradeshowStore.com 514 Traffic Builders Inc. 513 Trakkers, LLC 536 Transit Air Cargo 808 Travel Planners, Inc. 327 Travel Portland 420 Travel Technology Group 901 TriNet 705 TripBuilder, Inc. 236 TS2 - Conference and Exposition (NTP) 1411 TSNN / Tarsus Group 821 Tulsa Convention Center 1324 Turning Technologies 118 U.S. Dept of Commerce-U.S. Commercial Service 936 Ungerboeck Systems International 131 United Service Companies 306 UPS Freight 1315Valley Forge Convention & Visitors Bureau 1220Valley Forge Convention Plaza 225Vancouver Convention & Exhibition Centre 602Virginia Beach Convention & Visitors Bureau 1207 Virtual Marketing Partners 824 Vista Convention Services 1410 VWebmedia 431 Wells Fargo Insurance Services 621 WingateWeb, part of Active Network 842 World Events Organisation Pte Ltd 426 Wyndham Jade 612Yellow Roadway Note: Exhibitors in boldface have advertised in Trade Show Executive magazine 34 34 November 2008 2008 November TradeShow ShowExecutive Executive Trade www.TradeShowExecutive.com www.TradeShowExecutive.com Feature Convention Centers with 100,000 Square Feet of Prime Exhibit Space or Less By Nicole Burnes, assistant editor More than 130 of the North American convention centers listed in Trade Show Executive’s Directory of the World’s Top Convention Centers (WTCC) had 100,000 square feet or less of prime exhibit space, and four are expected to move on to bigger things in 2009. This year, 131 convention centers in the United States, Canada and Mexico with 100,000 square feet or less of prime exhibit space are listed in the WTCC. Of these, 14 provide 100,000 square feet of prime exhibit space and 16 provide 50,000 square feet. The centers with 100,000 square feet of prime exhibit space or less make up 43.8% of the buildings listed in the WTCC; however, their total square footage only accounts for 13.8% of the roughly 68.2 million square feet of prime TM Snapshot: exhibit space, and 29.2% of meeting space available. The Gwinnet Center in Duluth, GA is closest to the median for prime exhibit space number with 71,600 square feet. The Rhode Island Convention Center is the median for meeting space with 37,000 square feet. Small centers serve an important niche market in the industry, but have seen increased competition from larger venues looking to build up their share of the small-meeting pie. Many small centers have responded by adding more space in order to accommodate larger shows and multiple small events. According to the Pardon Our Dust feature in TSE‘s October issue, four convention centers with 100,000 square feet or less of existing prime exhibit space – Caesars Palace in Las Vegas, Ocean Center in Daytona Beach, FL, the Santa Clara Convention Center and Vancouver Convention and Exhibition Centre – will complete expansion in 2009 and outgrow this size category. Others, such as the Foxwoods Resort Casino and MGM Grand at Foxwoods in Mashantucket, CT, completed expansion earlier this year and have already been moved off the list. Smaller convention centers still have strong attributes that keep shows coming back. They provide desirable locations, accommodate tight budgets, and can often have higher room availability. The centers’ small size allows them to be flexible and host a variety of events – from business meetings to local community and cultural events – which makes them integral to the health and wealth of the industry and their local economy. Convention Centers with 100,000 Square Feet or Less of Prime Exhibit Space • 131 convention centers with 100,000 square feet or less of prime exhibit space from the United States, Canada and Mexico are included in this list. • These centers represent 43.8% of the 299 facilities recorded in Trade Show Executive’s Directory of the World’s Top Convention Centers; their space is 13.8% of the total prime exhibit space in the WTCC and 29.2% of the meeting space. • Together the 131 facilities on this list provide a total of 9,425,011 square feet of prime exhibit space and 6,505,378 square feet of meeting space. The average exhibit-to-meetingspace ratio is 1.45. • Facilities from the United States with 100,000 square feet or less of prime exhibit space account for well over 80% of both of the above prime exhibit and meeting space totals with 7,852,806 square feet and 5,443,975 square feet, respectively. • For centers with 100,000 square feet or less of prime exhibit space, the average prime exhibit space is 71,946 square feet. The average meeting space is 59,682 square feet. • The facility that best represents the average prime exhibit space of those recorded here is the Gwinnet Center in Duluth, GA, with 71,600 square feet. • The median prime exhibit space is 71,600 square feet. That of meeting space is 37,000 square feet. • The Gwinnet Center in Duluth matches the median prime exhibit space; Rhode Island Convention Center is the median for meeting space. • 16 centers represent the mode prime exhibit space, with 50,000 square feet. 14 facilities offer 100,000 square feet. • The meeting space mode is 15,000 square feet. Because the amount of meeting space varies widely, only 5 facilities offer that amount. Continued on page 36 www.TradeShowExecutive.com Trade Show Executive November 2008 35 Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Continued from page 35 Convention Center Exhibit Space U.S. Convention Centers 13. 1. *Baton Rouge River Center Baton Rouge, LA www.brrivercenter.com 100,000 sf 2. *Chattanooga Convention Center Chattanooga, TN www.chattconvention.org 100,000 sf 3. *Cox Business Convention Center Oklahoma City, OK www.coxconventioncenter.com 4. *Duluth Entertainment Convention Center Duluth, MN www.duluthconventioncenter.com See our ad p.44 100,000 sf 100,000 sf 5. *Joseph S. Koury/Sheraton Greensboro Hotel at Four Seasons Convention Center Greensboro, NC www.kourycenter.com 100,000 sf 6. *Arthur R. Outlaw Mobile Convention Center Mobile, AL www.mobilconventions.com 7. *Palm Beach County Convention Center West Palm Beach, FL www.pbconventioncenter.com 8. *Renaissance Schaumburg Hotel & Convention Center Schaumburg, IL www.renaissanceschaumburg.com 9. *Rhode Island Convention Center Providence, RI www.riconvention.com 10. *Will Rogers Memorial Center Ft. Worth, TX www.willrogersmemorialcenter.com 11. *Santa Clara Convention Center Santa Clara, CA www.santaclara.org 12. *Savannah International Trade & Convention Center Savannah, GA www.savtcc.com Convention Center 100,000 sf See our ad p.42 100,000 sf 100,000 sf 100,000 sf 100,000 sf 100,000 sf See our ad p.43 100,000 sf Exhibit Space Las Vegas Cashman Convention Center Las Vegas, NV www.lvcva.com 98,100 sf 14. *Amarillo Civic Center Amarillo, TX www.amarillociviccenter.com 98,000 sf 15. *Fresno Convention & Entertainment Center Fresno, CA www.fresnoconventioncenter.com 98,000 sf 16. Rosen Shingle Creek Hotel & Golf Club Orlando, FL www.rosenshinglecreek.com 95,848 sf 17. *Marriott Wardman Park Hotel Washington, DC www.wardmanpark.com 95,000 sf 18. *Shreveport Convention Center Shreveport, LA www.shreveportcenter.com 95,000 sf 19. Ocean Center Daytona Beach, FL www.oceancenter.com 94,695 sf 20. Knoxville Expo Center Knoxville, TN www.knoxvilleexpocenter.com 93,800 sf 21. Trump Taj Mahal Casino & Resort Atlantic City, NJ www.trumptaj.com 93,000 sf 22. *Big Town Exhibition Hall Mesquite, TX 90,000 sf 23. *Lee Civic Center Ft. Myers, FL www.leeciviccenter.com 90,000 sf 24. *Montana ExpoPark Great Falls, MT www.goexpopark.com 90,000 sf See our ad p.43 25. *Ontario Convention Center Ontario, CA www.ontariocc.com 90,000 sf 26. The Mirage Casino-Hotel Las Vegas, NV www.mirage.com 89,400 sf See our ad p.41 * Tied in amount of space 36 November 2008 Trade Show Executive www.TradeShowExecutive.com Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Convention Center 27. Exhibit Space JW Marriott Desert Ridge Resort & Spa Phoenix, AZ www.jwdesertridgeresort.com 28. Connecticut Expo Center Hartford, CT www.ctexpocenter.com 29. *Bally’s Las Vegas Las Vegas, NV www.lvmeetingsbyharrahs.com 30. *Paris Las Vegas Las Vegas, NV www.lvmeetingsbyharrahs.com 31. Disney’s Coronado Springs Resort Lake Buena Vista, FL www.disneymeetings.com 32. ODEUM Sports & Expo Center Villa Park, IL www.odeumexpo.com 33. Hampton Coliseum Hampton, VA www.hamptoncoliseum.org 34. Peppermill Hotel Casino Reno, NV www.peppermillreno.com 35. Showplace High Point, NC www.showplace-highpoint.com 36. *Ford Park Event Center Beaumont, TX www.fordpark.com Convention Center Exhibit Space 89,000 sf 41. *El Paso Convention & Performing Arts Center El Paso, TX www.visitelpaso.com 80,000 sf 88,000 sf 42. *South Point Hotel & Casino Las Vegas, NV www.southpointcasino.com 80,000 sf 87,000 sf 43. Prime F. Osborn III Convention Center Jacksonville, FL www.jaxevents.com 78,500 sf 87,000 sf 44. Cajundome/Convention Center Lafayette, LA www.cajundome.com 77,303 sf 86,000 sf 45. Dayton Convention Center Dayton, OH www.daytonconventioncenter.com 77,000 sf 46. 76,980 sf 85,000 sf Charleston Area Convention Center Complex Charleston, SC www.charlestonconvention.com 47. American Bank Center Corpus Christi, TX www.americanbankcenter.com 76,500 sf 84,784 sf 48. Omaha Civic Auditorium Omaha, NE www.omahacivic.com 75,920 sf 84,000 sf 49. Wynn Las Vegas Las Vegas, NV www.wynnlasvegas.com 75,586 sf 50. 75,000 sf 84,827 sf 83,000 sf *Grand Hyatt Las Vegas at the Cosmopolitan Resort & Casino Las Vegas, NV www.cosmolv.com 37. *Statehouse Convention Center Little Rock, AR www.littlerock.com 83,000 sf 38. The Lakeland Center Lakeland, FL www.thelakelandcenter.com 51. *SeaGate Convention Centre Toledo, OH www.toledo-seagate.com 75,000 sf 82,582 sf 52. *The Wildwoods Convention Center Wildwood, NJ www.wildwoodsnj.com 75,000 sf 53. Waco Convention Center Waco, TX www.wacocvb.com/conv.html 74,000 sf 54. *Disney’s Contemporary Resort Lake Buena Vista, FL www.disneymeetings.com 72,000 sf 39. Fredericksburg Expo & Conference Center Fredericksburg, VA www.fredericksburgexpocenter.com 82,000 sf 40. Empire State Plaza Convention Center Albany, NY www.empirestateplaza.org 81,500 sf Continued on page 38 * Tied in amount of space www.TradeShowExecutive.com Trade Show Executive November 2008 37 Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Continued from page 37 Convention Center Exhibit Space 55. *Lansing Center Lansing, MI www.lansingcenter.com 56. Gwinnett Center Duluth, GA www.gwinnettcenter.com 57. *Hyatt Regency Chicago’s Riverside Center Chicago, IL www.chicagohyatt.com 72,000 sf 71,600 sf 70,000 sf Convention Center Exhibit Space 69. *Neal S. Blaisdell Center Honolulu, HI www.blaisdellcenter.com 65,000 sf 70. 64,000 sf Buffalo Niagara Convention Center Plaza Buffalo, NY www.buffaloconvention.com 71. Garden State Convention & Exhibit Center Somerset, NJ www.gsec.com 62,000 sf 58. *KCI Expo Center Kansas City, MO www.kciexpo.com 70,000 sf 59. *Palmer Events Center Austin, TX www.austinconventioncenter.com 72. Meadowlands Exposition Center Secaucus, NJ www.mecexpo.com 61,000 sf 70,000 sf 60. *Roberts Centre Wilmington, OH www.robertscentre.com 73. *Big Sandy Superstore Arena Huntington, WV www.bigsandyarena.com 60,000 sf 70,000 sf 61. Kansas Expocentre Topeka, KS www.ksexpo.com 74. *The Broadmoor Colorado Springs, CO www.broadmoor.com 60,000 sf 69,500 sf 62. XL Center Hartford, CT www.xlcenter.com 75. *Crown Center Kansas City, MO www.crowncenter.com 60,000 sf 68,000 sf 63. *Gatlinburg Convention Center Gatlinburg, TN www.gatlinburg-tennessee.com 76. *Jackson Convention Complex Jackson, MS www.jacksonconventioncomplex.com 60,000 sf 67,000 sf 77. *Nashville Municipal Auditorium Nashville, TN www.nashvilleauditorium.com 60,000 sf 78. *Nassau Veterans Memorial Coliseum Uniondale, NY www.nassaucoliseum.com 60,000 sf 79. *Norfolk Scope Norfolk, VA www.sevenvenues.com 60,000 sf 80. *Overland Park Convention Center Overland Park, KS www.opconventioncenter.com 60,000 sf 81. Hyatt Regency Atlanta Atlanta, GA www.hyattregencyatlanta.com 58,243 sf 82. Hilton Anaheim Anaheim, CA www.hilton.com 57,084 sf 64. *Roland E. Powell Convention Center Ocean City, MD www.ococean.com 65. *Hilton Americas Houston Hotel Houston, TX www.americashouston.hilton.com 66. *Lexington Center Lexington, KY www.lexingtoncenter.com 67. Nicholas J. Pirro Convention Center at Oncenter Syracuse, NY www.oncenter.org 68. *John Ascauga’s Nugget Resort Casino Reno, NV www.janugget.com See our ad p.44 67,000 sf 66,000 sf 66,000 sf 65,250 sf 65,000 sf See our ad p.42 * Tied in amount of space 38 November 2008 Trade Show Executive www.TradeShowExecutive.com Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Convention Center Exhibit Space Convention Center Exhibit Space 83. Comcast Arena Everett and Edward D. Hansen Conference Center Everett, WA www.comcastarenaeverett.com 57,000 sf 96. *Charleston Civic Center & Auditorium Charleston, WV www.charlestonwvciviccenter.com 50,000 sf 84. Reno Events Center Reno, NV www.renoeventscenter.com 97. *Dena’ina Civic & Convention Center Anchorage, AK www.anchorageconventioncenter.com 50,000 sf 98. 50,000 sf 85. *Pasadena Convention Center Pasadena, CA www.pasadenacenter.com 86. *Rio All-Suite Hotel & Casino Las Vegas, NV www.lvmeetingsbyharrahs.com 87. Tropicana Resort & Casino Las Vegas, NV www.tropicanalvsales.com 88. Crown Center Exhibit Hall Kansas City, MO www.crowncenter.com 89. Hilton New York New York, NY www.hnymeetings.com 90. Greater Tacoma Convention & Trade Center Tacoma, WA www.tacomaconventioncenter.com 56,000 sf See our ad p.41 55,000 sf 55,000 sf 54,720 sf 52,000 sf 51,084 sf 51,000 sf *Disney’s Yacht & Beach Club Resorts Lake Buena Vista, FL www.disneymeetings.com 99. *The Dome Center at the Fairgrounds Henrietta, NY www.domecenter.com 50,000 sf 100.*Exhibition Building at Osceola Heritage Park Kissimmee, FL www.ohpark.com 50,000 sf 101. *Grand Wayne Convention Center Ft. Wayne, IN www.grandwayne.com 50,000 sf 102.*Irving Convention Center Irving, TX www.irvingtexas.com 50,000 sf 103. *John S. Knight Center Akron, OH www.johnsknightcenter.org 50,000 sf 104. *Lancaster County Convention Center Lancaster, PA www.lccca.com 50,000 sf 50,000 sf 50,000 sf 91. Sioux Falls Convention Center Sioux Falls, SD www.siouxfallsconventioncenter.org 50,400 sf 92. *M.C. Benton Convention Center Winston-Salem, NC www.twincityquarter.com 50,000 sf 93. *Bismarck Civic Center Bismarck, ND www.bismarckciviccenter.com 50,000 sf 105. *Rochester Riverside Convention Center Rochester, NY www.rrcc.com 50,000 sf 106. *The Westin Diplomat Resort & Spa Hollywood, FL www.westin.com/diplomat 50,000 sf 107.*Arlington Convention Center Arlington, TX www.arlingtoncc.com 94. *Branson Convention Center Branson, MO www.bransonconvention.com 95. *Caesars Palace Las Vegas, NV www.lvmeetingsbyharrahs.com 48,600 sf Continued on page 40 * Tied in amount of space www.TradeShowExecutive.com See our ad p.45 Trade Show Executive November 2008 39 Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Continued from page 39 Convention Center Exhibit Space Canadian Convention Centers 1. *Exhibition Park Halifax, NS www.exhibitionpark.com 2. *Niagara Convention & Civic Centre Niagara Falls, ON www.fallsconventions.com 3. Moncton Coliseum Complex Moncton, NB www.monctoncoliseum.com 4. Vancouver Convention & Exhibition Centre Vancouver, BC www.vcec.ca 5. Winnipeg Convention Centre Winnipeg, MB www.wcc.mb.ca 6. Quebec City Convention Center Quebec City, QC www.convention.qc.ca 7. World Trade and Convention Centre Halifax Halifax, NS www.wtcchalifax.com 8. Calgary TELUS Convention Centre Calgary, AB www.calgary-convention.com 100,000 sf 100,000 sf 93,000 sf 91,000 sf 78,000 sf 75,000 sf 53,000 sf 50,000 sf Mexican Convention Centers 1. World Trade Center Veracruz Boca del Rio, Ver www.wtcveracruz.com.mx 2. Yucatan Siglo XXI Convention Center Merida, Yuc www.mayayucatan.com.mx 3. *Cancun Center Conventions & Exhibitions Cancun, Qro www.cancuncenter.com 96,875 sf 82,408 sf 77,500 sf Convention Center Exhibit Space 4. *Expo Forum Hermosillo, Son www.expoforum.com.mx 77,500 sf 5. Expo Chihuahua Chihuahua, Chih www.expochihuahua.com.mx 69,965 sf 6. CIECEM Lerma, Edo www.ciecem.com 64,583 sf 7. Puebla Convention Center Puebla, Pue www.convenciones-puebla.com.mx 63,830 sf 8. Moon Palace Resort & Convention Center Cancun, Qro www.palaceresorts.com 63,507 sf 9. Expo Reforma CANACO Mexico City, DF www.exporeforma.com.mx 60,816 sf 10. CONVEX Monterrey, NL www.centroconvex.com 57,049 sf 11. CECONEXPO Morelia, Mich www.ceconexpo.com 48,674 sf 12. Tabasco 2000 Convention Center Villahermosa, Tab 46,790 sf 13. SIGLO XXI Congress Center Mexico City, DF www.imss.gob.mx 37,135 sf 14. 35,521 sf Sheraton Centro Historico Hotel & Convention Center Mexico City, DF www.sheratonmexico.com 15. Expocenter Laguna Torreon, Coah www.feriatorreon.com.mx 25,833 sf 16. Expocentro Juriquilla Juriquilla, Qro www.misionqueretaro.com 24,219 sf * Tied in amount of space 40 November 2008 Trade Show Executive www.TradeShowExecutive.com Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Calif o r nia Ontario Convention Center Prime Exhibit Space: 90,000 square feet Total Exhibit Space: 115,000 square feet No. Breakout Rooms: 24 Total sf of Breakout Rooms: 24,000 No. of Ballrooms/Total sf: 1/20,000 divisible into 3 In-house services: Electrical, plumbing, food service, cleaning, telecommunications including internet services; Wi-Fi, DS3, VOIP, webcasting and video conferencing. Ontario is in the center of Southern California positioned between Los Angeles and Palm Springs. The city has over 30 name-brand hotels from full-service to economy, and located just two blocks from the convention center is the LA/Ontario International Airport (ONT), which offers more than 250 daily flights on most major airlines to cities in the U.S. and Mexico. Under an hour from Ontario are mountain ski resorts, freshwater fishing lakes, Pacific beaches, wineries, day spas, desert cities, world-class golfing, Disneyland and Hollywood – truly making Ontario the center of it all! www.ontariocc.com 2000 E. Convention Center Way Ontario, CA 91764 Phone: (909) 937-3000 Fax: (909) 937-3080 Sales Contact: Amita Patel, CHSP Title: Director of Sales Email: [email protected] Calif o r nia Pasadena Convention Center Prime Exhibit Space: 55,000 square feet Total Exhibit Space: 80,000 square feet No. Breakout Rooms: 25 Total sf of Breakout Rooms: 28,000 No. of Ballrooms/Total sf: 1/25,000 In-house services: Full-service catering, electrical and audiovisual production services, high-speed telecommunications, WiFi, security services, a business center and on-site parking are available. Located in thriving downtown Pasadena, the Pasadena Convention Center is just 16 miles from Bob Hope/Burbank Airport and 27 miles northeast of Los Angeles International Airport. The Center will complete a $150 million expansion in Spring 2009, making it a state-of-the-art LEED certified “green” facility. Adding to its appeal, the Convention Center is home to the renowned 3,000-seat Civic Auditorium. Delegates can walk to four hotels and Old Pasadena, a bustling 22-block historic area filled with 200 shops, restaurants and clubs. Visitors will also enjoy museums, golf and live theatre. www.pasadenacenter.com www.TradeShowExecutive.com 300 E. Green Street Pasadena, CA 91101 Phone: (626) 793-2122 Fax: (626) 793-8014 Trade Show Executive Sales Contact: Nancy Johnson Title: Director of Sales Email: eventsales@ pasadenacenter.com November 2008 41 Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Col o rad o The Broadmoor Prime Exhibit Space: 60,000 square feet No. Breakout Rooms: 40 Total sf of Breakout Rooms: 91,167 No. of Ballrooms/Total sf: 4/93,833 In-house services: Wireless Internet, high-speed Internet connections, electrical power, compressed air, water, natural gas, business center, state-of-the-art audio-visual, florist services. The entire Broadmoor Hall is carpeted and column-free, with a ceiling height of 25 feet. The event hall ceiling provides eye bolts of 15 feet on-center for hanging displays, signs, etc. There are three separate docks with one leveler. Two separate enclosed offices and VIP preparation rooms include a restroom with shower and flat-screen televisions. Indoor parking for 916 cars is also available. The Broadmoor covers 3,000 acres and includes 744 rooms and suites, three championship golf courses, a tennis program and award-winning spa. There are 18 restaurants, cafes and lounges and 25 retail shops on-site. The Broadmoor has partnered with three neighboring hotels, all within a five-minute drive, to offer peak room blocks of up to 1,700 rooms. www.broadmoor.com One Lake Avenue Colorado Springs, CO 80806 Phone: (800) 663-7711 Fax: (719) 577-5779 Sales Contact: David C. Fine Title: Director of Sales & Marketing Email: [email protected] Flo r ida Palm Beach County Convention Center Prime Exhibit Space: 100,000 square feet Total Exhibit Space: 100,000 square feet No. Breakout Rooms: 19 Total sf of Breakout Rooms: 21,000 No. of Ballrooms/Total sf: 1/22,000 In-house services: Promotes environmentally friendly and energy-efficient practices; innovative culinary department creates customized menus for every occasion and utilizes recyclable serviceware; completely wired for the latest in technology and telecommunications; security and personnel services; Wi-Fi; self-parking and valet services. Located in the heart of downtown West Palm Beach, the Palm Beach County Convention Center presents a spectacular setting for conventions, trade shows, meetings and social events. An architectural masterpiece with modern amenities and expertly trained service teams, the facility features a 100,000 square-foot exhibit hall, a 22,000 square-foot ballroom and 19 meeting rooms that can accommodate groups from six to 6,000. Minutes from Palm Beach International Airport, South Florida’s beautiful beaches and Palm Beach’s famous Worth Avenue, our location is unsurpassed. www.pbconventioncenter.com 42 November 2008 650 Okeechobee Boulevard West Palm Beach, FL 33401 Phone: (561) 366-3030 Fax: (561) 366-3070 Trade Show Executive Sales Contact: Maria Walker Title: Director of Sales & Marketing Email: mwalker@ pbconventioncenter.com www.TradeShowExecutive.com Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Geo rgia Savannah International Trade and Prime Exhibit Space: 100,000 square feet Convention Center No. Breakout Rooms: 13 Total sf of Breakout Rooms: 18,000 No. of Ballrooms/Total sf: 1/25,000 In-house services: Telecommunications, utilities (i.e. electrical, water, compressed air, etc.), Internet, audio-visual, food and beverage, booth cleaning and security. Overlooking the picturesque Savannah River, the Savannah International Trade and Convention Center provides the capacity and flexibility that today’s meeting planners need. The modern facility features 100,000 square feet of exhibit space, 50,000 square feet of meeting space, which includes 13 meeting rooms, four executive-class board rooms, a 25,000 square foot Grand Ballroom, as well as a state-of-the-art, 367 fixed-seated auditorium. The Center is managed by SMG, the largest public facility management company in the world. For more information, please visit www.savtcc.com or call (912) 447-4000. www.savtcc.com One International Drive Savannah, GA 31402 Phone: (912) 447-4000 Fax: (912) 447-4722 Sales Contact: Fredia Brady Title: SMG Sr. Director of Sales & Marketing Email: [email protected] Lou is ia nna Shreveport Convention Center Prime Exhibit Space: 95,000 square feet Total Exhibit Space: 115,000 square feet No. Breakout Rooms: 11 Total sf of Breakout Rooms: 19,002 No. of Ballrooms/Total sf: 4/18,200 In-house services: Electrical, telecommunications, Internet (wired/wireless), catering, security, audio-visual services (preferred supplier). The Shreveport Convention Center is the second largest convention facility in Louisiana and the largest in the Ark-LaTex region. Located in downtown Shreveport off I-20 and I-49, and just 15 minutes from the airport, the 350,000 square foot Center features a 95,000 square foot column-free exhibit hall, an 18,200 square foot ballroom and 11 meeting rooms. More than 1,000 hotel rooms and two major casinos are within blocks of the Convention Center, including the new 313-room, fullservice Hilton that is connected to the Center. www.shreveportcenter.com www.TradeShowExecutive.com 400 Caddo Street Shreveport, LA 71101 Phone: (318) 841-4203 Fax: (318) 841-4040 Trade Show Executive Sales Contact: Debbi Foshee Title: Director, Sales & Marketing Email: dfoshee@ shreveportcenter.com November 2008 43 Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Maryla nd Roland E. Powell Convention Center Prime Exhibit Space: 67,000 square feet with 35’ ceiling Total Exhibit Space: 182,000 square feet No. Breakout Rooms: 18 No. of Ballrooms/Total sf: 3/21,924 In-house services: Meeting equipment available in-house or by rental, technical and production services, full-service food and beverage department, cleaning services in-house, convention management/planning, staffing, and personnel on-site, Ocean City Visitors Center on-site, TicketMaster outlet and ticket booth, box office sales, promenade and food court with two concession areas, public bus transportation and 1,200 free parking spaces. Our contemporary convention center offers 22 meeting rooms, 67,000 square feet of exhibition space, and a 25,000 squarefoot ballroom. And the rest of Ocean City, Maryland offers some of the world’s best golf courses, a free beach, festivals, fishing, 10,000 hotel rooms, 25,000 rentable condos and more. 4001 Coastal Hwy Ocean City, Maryland 21842 Phone: (800) 626-2326) www.ococean.com Sales Contact: R. Frederick Wise, CHAE Title: Director of Sales & Marketing Email: [email protected] Oklah o ma Cox Business Services Convention Center Prime Exhibit Space: 100,000 square feet Total Exhibit Space: 132,000 square feet No. Breakout Rooms: 26 Total sf of Breakout Rooms: 30,000 No. of Ballrooms/Total sf: 5/25,000 In-house services: Plumbing, security, food service, telecommunications, Wi-Fi, electrical, business center, cleaning. The Cox Business Services Convention Center is located 15 minutes from the Will Rogers World Airport, just off Interstate 40 in downtown Oklahoma City – a city known for being both accommodating and affordable. The SMG-managed facility offers over one million square feet of flexible space including 100,000 square feet of exhibit space, a 25,000 square foot ballroom, 21 meeting rooms and a 15,000-seat arena at the center of it all – just steps away from a growing number of downtown hotels and the vibrant, urban entertainment district of Bricktown which features a variety of canal-side restaurants, clubs, music venues and attractions. www.coxconventioncenter.com 44 November 2008 One Myriad Gardens Oklahoma City, OK 73115 Phone: (405) 602-8500 Fax: (405) 602-8505 Trade Show Executive Sales Contact: Tim Linville Title: Director of Sales & Marketing Email: tlinville@ coxconventioncenter.com www.TradeShowExecutive.com Trade Show Executive’s Annual Report on Exhibition Facilities with 100,000 Square Feet or Less of Prime Exhibit Space Texas Arlington Convention Center Prime Exhibit Space: 48,600 square feet Total Exhibit Space: 78,600 square feet No. Breakout Rooms: 12 Total sf of Breakout Rooms: 8,500 No. of Ballrooms/Total sf: 1/30,000 In-house services: Security, audio-visual, food service with inhouse chef, catering, telecommunications, Wi-Fi and electrical. Located in the center of Dallas/Fort Worth, Arlington is just 15 minutes from DFW Airport. The Arlington Convention Center is conveniently situated within minutes of 1,000 fulland select-service hotel rooms, and many hotels provide free airport shuttles. Variety, affordability and a determination to deliver a memorable experience are the hallmarks of Arlington. The spacious Arlington Convention Center boasts an awardwinning Convention Services team and makes meeting planning easy. Arlington is guaranteed to offer a great location, thrilling amenities and great staff! www.arlington.org 1200 Ballpark Way Arlington, TX 76011 Phone: (800) 433-5370 Fax: (817) 265-5640 Sales Contact: Jay Buress Title: President & CEO Email: [email protected] Subscribe to E-Clips® Timing is Everything Be among the first to know when important news breaks! Legal decisions. Management shakeups. Acquisitions. New opportunities. Over 6,225 industry executives worldwide depend on E-Clips Breaking News from Trade Show Executive magazine to get the full story—quickly and accurately. Shouldn’t you? To subscribe, go to www.tradeshowexecutive.com and click on the button, “Subscribe to E-Clips Breaking News“ Trade Show Executive—The Gold Standard www.TradeShowExecutive.com Trade Show Executive Go to www.tradeshowexecutive.com November 2008 45 Special Report Par ten-p t V of a ar on b t report atten uilding d trade ance at show s Business Traveler Buyers Convene in High Numbers Despite Travel Industry Struggles Association Touts Annual Confab as ‘Must Attend’ Event By Sandi Cain, news editor More than Ever. Attendance was up at the 2008 National Business Travel Association convention in Los Angeles. Organizers packed the event with speakers, educational sessions and technology exhibits that will help the industry weather a slow economy. T roubled industries often have a hard time keeping trade show attendance and exhibitor numbers strong. But sometimes industry turmoil can drive business to a show. That played a part in strong attendance at the 2008 National Business Travel Association’s convention in Los Angeles in August. Soaring fuel prices, airline cutbacks, corporate budgeting woes and inflation worries weren’t enough to keep business travelers away from the 40th Annual NBTA International Convention & Exposition. Even a 5.4 magnitude 46 November 2008 earthquake mid-convention didn’t send stalwart corporate travel and meeting managers heading to the exits before the convention’s end. The event set attendance and exhibitor records with 6,403 attendees, 1,400 of whom were travel and meeting buyers (about the same number of buyers as in 2007). International attendance reached 534 this year, representing 41 countries. That was a 7% increase compared to 2007. The favorable exchange rate for many international attendees and a burgeoning Trade Show Executive global market likely played a part in attracting those overseas visitors. The convention’s expo was the largest in NBTA history, with 475 exhibitors and 131,000 net square feet of exhibit space at the Los Angeles Convention Center. As of October, the NBTA was poised for another increase in net square feet next year, with more space already on the books than this year. But with the financial sector in turmoil heading into the Presidential election in November, there’s no telling how well any trade shows will be able to retain exhibitors for www.TradeShowExecutive.com No Travel Crisis. The 40th Annual NBTA International Convention & Exposition enjoyed record attendance and was the largest ever in terms of exhibitors and exhibit space. Organizers said the increase reflected the industry’s understanding that travel is an important business activity regardless of the economy. 2009 events. Hank Roeder, senior vice president, global operations for NBTA, said organizers were a bit surprised to see the increase in attendance Hank Roeder and exhibit space given ongoing speculation that more companies might turn to technology for some meetings and cut back on trade show attendance. “We thought it might be flat compared to 2007,” he said. Nevertheless, Roeder said NBTA members understand the importance of travel to a company’s bottom line and go to the convention to do travel-related business that will help them be more productive in their company-related business. “Business needs to travel,” Roeder said. NBTA has affiliates in Asia Pacific, Brazil, Canada and Mexico and serves a network of about 15,000 business travel professionals who collectively manage about $200 billion in global business travel and meetings expenses annually on behalf of roughly ten million business travelers within their organizations. Several factors helped NBTA grow in the face of struggles within the travel industry. The association’s history of bringing decision-makers to the convention gives the event a boost in most years, Roeder said. “We’re a buyer-led organization with more buyers than suppliers in our membership (by design),” he said. “That makes it easier for the association to deliver decision-makers to the exhibitors.” NBTA is a big believer in reaching out to the grass roots of its membership to get buyers to attend. There are 40 NBTA chapters scattered across the country and NBTA executives attend various chapter meetings and provide face-toface education, all the while reminding members about the benefits of the annual convention. Enticements at the convention include a Chapter President’s Council A Focus on the Basics • Make a concerted effort to get top decision-makers to the trade show. • Send a description of educational sessions early to encourage those who want CEUs. • Leverage budding industry trends for presentations and educational sessions. • Include topics and educational sessions that appeal to the core constituency, because those opportunities might be the difference in whether or not they get approval to attend at company expense. • Use all the technology tools available to attract your audience, including streaming video, testimonials, email, blogs and interactive online options. • Focus on your grass roots members to get a good turnout from association chapters. • Choose a desirable destination – even if you think your show is a must-do event. Continued on page 48 www.TradeShowExecutive.com Trade Show Executive November 2008 47 Special Report Continued from page 47 dinner and service awards that are a highlight for chapter leadership and members in contention for the awards. In addition, there’s a chapter chat reception that includes a slide show of chapter highlights from the year. This year more than 1,000 attended that event. Chapters with a high level of participation in NBTA’s Political Action Committee also get special recognition. “There’s a healthy competition to see which chapters are recognized,” Roeder said. Because NBTA’s members come from a variety of industries, the show also draws a diverse set of exhibitors, creating a business-to-business environment on top of the business-to-delegate activity. “When you get airlines, hotels, software companies (and others) together, they do business with each other, too,” Roeder said. Had the stock market and banks taken their tumble earlier, attendance might have been lower, Roeder said. A September survey by the Association of Corporate Travel Executives (ACTE) TM Snapshot: indicated about one-third of travel managers will reduce spending in 2009. Almost half of the respondents in that survey said reductions were primarily due to economic uncertainty and rising fuel costs. In an October NBTA survey of corporate travel managers, nearly 40% have seen a reduction of meetings and events due to the fuel crisis and economic downturn. Roughly 9% have instituted a temporary travel freeze. NBTA made a concerted effort to include plenty of educational sessions that sometimes help members get approval to attend. General sessions with relevant speakers such as Alan Greenspan, former chairman of the Federal Reserve, and top airline executives added to the draw. No organization is perfect and Roeder admits to at least one past error when organizers didn’t finalize educational content and get the descriptions to members soon enough. “That was a big mistake … we felt it in attendance,” he said. It’s a mistake that wasn’t repeated. Now organizers make certain the information is out early. This year, new sessions and programs were added. Those included the NBTA Airline RFP, a CSR Toolkit, and Strategic Meetings Management Programs. The latter was a concept pioneered by the NBTA Groups and Meetings Committee. The association also convened a Strategic Meetings Management task force of industry leaders, who met throughout the convention. The group encouraged NBTA to develop a Strategic Meetings Management certification program. The task force was formed because of member feedback saying that companies were asking travel managers to take on the strategic role. Next year’s NBTA convention will be held in San Diego. But for those that missed the 2008 event, the NBTA has a video of the airline CEO panel on its website, along with education session downloads, the Airline RFP, the CSR Toolkit and groups and meetings white papers. Reach Hank Roeder at (703) 6840836 or [email protected] 40th Annual National Business Travel Association International Convention & Exposition Name of Show: 40th Annual National Business Travel Association International Convention & Exposition Web site: www.nbtaconvention.org Show owner: NBTA Show management: NBTA Show dates: July 27-30, 2008 2008 2007 2006 131,500 118,500 107,500 475 430 404 6,403 6,223 5,710 534 495 422 Total Room Nights: 15,671 14,187 11,022 Peak Room Nights: 4,056 3,626 2,900 Los Angeles Convention Center Boston Convention Center Chicago Lakeside Center Champion Champion J.Spargo & Assoc. J.Spargo & Assoc. Net Square Feet of Exhibit Space: Exhibiting Companies: Total Attendance: No. of international attendees: Site: General Service Contractor: Registration Firm: 48 October 2008 Champion J.Spargo & Assoc. Trade Show Executive www.TradeShowExecutive.com Your Future is Here expand Your Global Appeal PrivilegedAccess.tv is the only online video platform that increases the international exposure of your show while keeping exhibitors and attendees engaged throughout the year. All at no charge to you! Dorian Dickinson - VP of Development and Strategy PrivilegedAccess.tv (312) 341-9629 [email protected] TSE’s Trade Show Locator ZOOM™ Presents the Leading Shows Coming Up in January in North America By Vince Battaglia, managing editor of ZOOM & Nicole Burnes, assistant editor Whether you need a quick reminder of shows on the horizon or are studying the market for potential partnerships, co-locations or acquisitions, here is a list of 129 of the most important trade shows scheduled for January. Each Show Name/Management/Web Address show is listed by industry category and contains both a wide-angle and closeup view of the event, the organizer, the site and projected size. For a list of shows coming up in the next 12 months – searchable by each field – go to www.TradeShowExecutive.com. To be considered for future editions of Zoom in print and online, email information on your show to vbattaglia@ tradeshowexecutive.com and nburnes@ tradeshowexecutive.com. Show Manager Dates Venue/City/State Projected Size Affiliate Summit West Affiliate Summit, Inc. www.affiliatesummit.com Amy Rodriguez Conference Director 703-368-8301 01/11/2009 01/13/2009 Rio All-Suite Hotel & Casino Las Vegas, NV 20,000 nsf 200 Exhibitors 3,000 Attendees The ASI Show Orlando ASI www.asishow.com/orlando Mary Upton VP of Trade Show Operations 800-546-3300 01/03/2009 01/05/2009 Orange County Convention Center Orlando, FL 132,000 nsf 850 Exhibitors 5,500 Attendees The PPAI Expo Promotional Products Association International www.theppaiexpo.org/expo Darel Cook Director of Expositions & Meetings 972-252-0404 01/12/2009 01/16/2009 Mandalay Bay Convention Center Las Vegas, NV 392,100 nsf 1,631 Exhibitors 23,050 Attendees Fernanda Tilleria Exhibits Manager 703-264-7622 01/05/2009 01/08/2009 Orlando World Center Marriott Orlando, FL 7,200 nsf 60 Exhibitors 1,700 Attendees Central Environmental Nursery Trade Show (CENTS) Ohio Nursery & Landscape Association www.onla.org Susan Compton Trade Show & Event Manager 614-899-1195 01/26/2009 01/28/2009 Greater Columbus Convention Center Columbus, OH 125,200 nsf 617 Exhibitors 11,039 Attendees Dakota Farm Show Midwest Shows Inc. www.farmshowsusa.com Penny Swank Show Manager 507-437-7969 01/06/2009 01/08/2009 Dakota Dome Vermillion, SD 65,000 nsf 300 Exhibitors 30,000 Attendees Fort Wayne Farm Show Tradexpos Inc. www.tradexpos.com Fred Cline Sales Manager 507-437-1378 01/13/2009 01/15/2009 Allen County War Memorial Coliseum Ft. Wayne, IN 105,000 nsf 410 Exhibitors 37,000 Attendees Illinois Fertilizer & Chemical Association Winter Convention & Trade Show IFCA www.ifca.com/convention Jean Trobec President 309-827-2774 01/20/2009 01/21/2009 Peoria Civic Center Peoria, IL 35,000 nsf 95 Exhibitors 1,200 Attendees Iowa Pork Congress Iowa Pork Producers Association www.iowaporkcongress.org/ Doug Fricke Dir. of Trade Show Marketing 515-225-7675 01/28/2009 01/29/2009 Iowa Events Center Des Moines, IA 90,000 nsf 400 Exhibitors 5,000 Attendees Michigan Agri-Business Association - Annual Michigan Agri-Business Association www.miagbiz.org Charla Scheidler Office Manager 517-336-0223 01/12/2009 01/14/2009 Lansing Center Lansing, MI 23,350 nsf 100 Exhibitors 900 Attendees Advertising & Marketing Aerospace & Aviation AIAA Aerospace Sciences Meeting American Institute of Aeronautics & Astronautics www.aiaa.org Agriculture & Farming © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. 50 November 2008 Trade Show Executive www.TradeShowExecutive.com Contact Richard Simon at United Service Companies (312) 922-8558 • [email protected] TSE’s Trade Show Locator United National Maintenance, Inc. • United Maintenance Company, Inc. • United Temps • United Security Service Show Name/Management/Web Address Show Manager Agriculture & Farming (continued) Dates Venue/City/State Projected Size National Cattlemen’s Beef Association - Annual NCBA www.beefusa.org Kristin Torres Mgr., Trade Show & Assn. Marketing 303-850-3335 01/28/2009 01/31/2009 Phoenix Convention Center Phoenix, AZ 75,000 nsf 300 Exhibitors 5,000 Attendees Nebraska Agri-Business Association Exposition Anderson Management Services www.na-ba.com/expo.htm Robert Anderson President 402-476-1528 01/28/2009 01/29/2009 Qwest Center Omaha, NE 12,000 nsf 120 Exhibitors 3,000 Attendees Northern Illinois Farm Show Cygnus Expositions www.farmshows.com Darren Winfield Show Manager 952-808-3300 01/07/2009 01/08/2009 Convocation Center at Northern Illinois University Dekalb, IL 38,500 nsf 235 Exhibitors 7,900 Attendees Power Show Ohio Ohio-Michigan Equipment Dealers Association www.omeda.org Dennis Alford Show Manager 614-889-1309 01/30/2009 02/01/2009 Ohio Exhibit Center Columbus, OH 150,000 nsf 250 Exhibitors 30,000 Attendees Topeka Farm Show Tradexpos Inc. www.tradexpos.com/topeka/ Steve Guenthner Sales Manager 507-437-1378 01/06/2009 01/08/2009 Kansas Expocentre Topeka, KS 90,000 nsf 364 Exhibitors 35,000 Attendees Tropical Plant Industry Exhibition Florida Nurserymen & Growers Association www.fngla.org Sabrina Haines Trade Show Exhibits Manager 407-295-7994 01/15/2009 01/17/2009 Broward County Convention Center Ft. Lauderdale, FL 52,000 nsf 500 Exhibitors 8,500 Attendees 01/08/2009 01/11/2009 Sands Expo & Convention Center Las Vegas, NV 100,000 nsf 400 Exhibitors 30,000 Attendees Amusement, Entertainment, Gaming AVN Adult Entertainment Expo Home Entertainment Events http://show.adultentertainmentexpo.com Liz Crawford Group Show Director 714-338-6700 Apparel, Beauty, Shoes, Textiles Action Sports Retailer January Nielsen Business Media www.asrbiz.com Andy Tompkins Group Show Director 949-226-5722 01/22/2009 01/24/2009 San Diego Convention Center San Diego, CA 120,000 nsf 450 Exhibitors 18,000 Attendees Denver International Western/ English Apparel & Equipment Market Western & English Sales Association www.denver-wesa.com/ Amy Thomas Trade Show Director 303-295-1040 01/16/2009 01/20/2009 Denver Merchandise Mart Denver, CO 200,000 nsf 1,100 Exhibitors 12,000 Attendees Imprinted Sportswear Show Long Beach Nielsen Business Media www.issshows.com Derrick Nelloms Operations Manger 770-291-5458 01/23/2009 01/25/2009 Long Beach Convention Center Long Beach, CA 110,000 nsf 500 Exhibitors 13,500 Attendees Outdoor Retailer Winter Market Nielsen Business Media www.outdoorretailer.com Joseph Flynn Vice President, Sports Group 949-226-5722 01/22/2009 01/25/2009 Calvin L. Rampton Salt Palace Convention Center Salt Lake City, UT 331,796 nsf 820 Exhibitors 16,050 Attendees © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. www.TradeShowExecutive.com Continued on page 52 Trade Show Executive November 2008 51 sponsored by TSE’s Trade Show Locator Continued from page 51 Show Name/Management/Web Address Show Manager Apparel, Beauty, Shoes, Textiles (continued) Dates Venue/City/State Projected Size Printsource New York Printsource www.printsourcenewyork.com Massimo Iacaboni Producer 212-352-1005 01/13/2009 01/15/2009 Hotel Pennsylvania New York, NY NSF Not Supplied 150 Exhibitors 2,500 Attendees Association of Performing Arts Presenters Conference NYC APAP www.apapconference.org/ Susan Palmer Conference Planner 202-207-3844 01/09/2009 01/13/2009 Hilton New York New York, NY 30,000 nsf 400 Exhibitors 4,300 Attendees The NAMM Show NAMM, the International Music Products Association www.thenammshow.com Kevin Johnstone Director of Trade Shows 760-436-8001 01/15/2009 01/18/2009 Anaheim Convention Center Anaheim, CA 580,839 nsf 1,509 Exhibitors 84,695 Attendees Education, Training, Science & Research Art, Music, Culture Automotive, Trucking, Transportation American Bus Marketplace ABA http://marketplace.issi.net Lynn Brewer VP of Meetings & Education 202-842-1645 01/07/2009 01/12/2009 Charlotte Convention Center Charlotte, NC 150,000 nsf 200 Exhibitors 3,500 Attendees Florida RV SuperShow Florida RV Trade Association http://frvta.org Lance Wilson Executive Director 813-741-0488 01/14/2009 01/18/2009 Florida State Fairgrounds Tampa, FL 976,543 nsf 468 Exhibitors 5,070 Attendees Inside Self Storage World Expo Virgo Publishing www.insideselfstorageworldexpo.com/ Dana Hicks Trade Show Director 480-990-1101 01/26/2009 01/29/2009 The Venetian Resort, Hotel & Casino Las Vegas, NV 40,000 nsf 300 Exhibitors 4,000 Attendees International Limousine & Chauffeur Transportation Show Bobit Business Media www.lctshow.com/ Kristen Messineo Event Manager 310-533-2400 01/26/2009 01/28/2009 The Venetian Resort, Hotel & Casino Las Vegas, NV 60,000 nsf 100 Exhibitors 3,800 Attendees Massachusetts International Auto Show Expo Management Group http://worcesterautoshow.com/ David Budnik President 508-836-2222 01/23/2009 01/25/2009 DCU Center Worcester, MA 65,000 nsf 50 Exhibitors Attendees Not Supplied Motorsports Race Car & Trade Show Len Sammons Productions www.aarn.com Tim Hogue Show Manager 609-888-3618 01/16/2009 01/17/2009 Atlantic City Convention Center Atlantic City, NJ NSF Not Supplied Exhibitors Not Supplied 20,000 Attendees NADA Convention & Expo National Automobile Dealers Association http://expo.nada.org/ Connie Mikels Assistant Director 703-821-7141 01/24/2009 01/27/2009 New Orleans Morial Convention Center New Orleans, LA 406,000 nsf 500 Exhibitors 26,500 Attendees North American International Auto Show NAIAS www.naias.com Rod Alberts Executive Director 248-643-0250 01/11/2009 01/25/2009 Cobo Center Detroit, MI 610,045 nsf 119 Exhibitors 800,000 Attendees Northeast Wisconsin Truck Expo PMI http://www.pmishows.com Brooke Messenger Show & Event Manager 920-497-5664 01/15/2009 01/16/2009 Brown County Veterans Memorial Arena Green Bay, WI 65,000 nsf 70 Exhibitors 2,500 Attendees © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. 52 November 2008 Trade Show Executive www.TradeShowExecutive.com sponsored by TSE’s Trade Show Locator Show Name/Management/Web Address Show Manager Dates Venue/City/State Helena Jehnichen Events Director 604-684-4291 x5 01/13/2009 01/16/2009 Westin Bayshore Hotel Vancouver, BC 22,000 nsf 80 Exhibitors 2,000 Attendees AED Annual Meeting & CONDEX Associated Equipment Distributors www.aednet.org/condex/ David Gordon VP of Sales 630-574-0650 x334 01/15/2009 01/17/2009 San Diego Convention Center San Diego, CA NSF Not Supplied 250 Exhibitors 3,000 Attendees Atlantic City Pool & Spa Expo Northeast Spa & Pool Association www.nespapool.org/acshow.html Trish McCormick Show Manager 609-689-9111 01/27/2009 01/29/2009 Atlantic City Convention Center Atlantic City, NJ NSF Not Supplied 462 Exhibitors 12,750 Attendees Chicago Construction Expo Construction Equipment Guide www.constructionequipmentguide.com Bob Buckley President 800-992-7116 01/07/2009 01/08/2009 Renaissance Schaumburg Hotel & Casino Schaumburg, IL 65,000 nsf 120 Exhibitors 1,800 Attendees CONEX Wisconsin/Northern Illinois Cygnus Expositions http://conexshows.com Kristie Crone Account Executive 800-827-8009 01/28/2009 01/29/2009 Wisconsin State Fair Park West Allis, WI 83,000 nsf 175 Exhibitors 5,000 Attendees FENCETECH CM Services www.americanfenceassociation.com Maria Prior Sales & Exhibit Manager 630-858-7337 01/14/2009 01/16/2009 New Orleans Morial Convention Center New Orleans, LA 115,000 nsf 365 Exhibitors 6,500 Attendees Great Lakes Building Products Exposition Michigan Lumber & Building Materials Association www.mlbma.org Rick Seely President 517-394-5225 01/15/2009 01/16/2009 Soaring Eagle Casino & Resort Mt. Pleasant, MI 13,500 nsf 80 Exhibitors 1,000 Attendees International Air-Conditioning, Heating & Refrigerating Exposition (AHR Expo) International Exposition Company www.ahrexpo.com Mark Stevens Vice President 203-221-9232 01/26/2009 01/28/2009 McCormick Place Chicago, IL 351,001 nsf 1,789 Exhibitors 47,235 Attendees The International Builders’ Show National Association of Home Builders www.buildersshow.com Wayne Stetson Senior Vice President 202-822-0200 01/20/2009 01/23/2009 Las Vegas Convention Center Las Vegas, NV 1,037,000 nsf 1,800 Exhibitors 103,000 Attendees Kitchen, Bath & Renovation Show Manitoba Home Builders’ Association www.kitchenandbathshow.com/ Jan Currier Show Manager 204-925-2560 01/23/2009 01/25/2009 Winnipeg Convention Center Winnipeg, MB 33,500 nsf Exhibitors Not Supplied 15,000 Attendees MASCON Cygnus Expositions http://conexshows.com Abba Blum Account Executive 800-827-8009 01/22/2009 01/23/2009 Boston Convention & Exhibition Center Boston, MA 65,000 nsf 190 Exhibitors 4,500 Attendees Northwestern Building Products Expo Northwestern Lumber Association www.nlassn.org Sally Means Director of Conventions 763-544-6822 01/18/2009 01/20/2009 Sheraton Bloomington Hotel Minneapolis, MN 12,800 nsf 115 Exhibitors 2,000 Attendees Philadelphia Construction Expo Construction Equipment Guide www.constructionequipmentguide.com Bob Buckley President 800-992-7116 01/27/2009 01/28/2009 Greater Philadelphia Expo Center Oaks, PA 75,000 nsf 120 Exhibitors 1,800 Attendees Automotive, Trucking, Transportation (continued) Truck Loggers Association - Annual TLA www.tla.ca Building & Construction © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. www.TradeShowExecutive.com Projected Size Continued on page 54 Trade Show Executive November 2008 53 TSE’s Trade Show Locator sponsored by Continued from page 53 Show Name/Management/Web Address Show Manager Building & Construction (continued) Dates Venue/City/State Projected Size Underground Construction Technology International Conference & Exhibition UCT www.uctonline.com Karen Francis Convention Manager 281-558-6930 x222 01/20/2009 01/22/2009 Henry B. Gonzales Convention Center San Antonio, TX 125,000 nsf 200 Exhibitors 3,000 Attendees Western Retail Lumber Association Prairie Showcase WRLA www.wrla.org Caren Kelly Marketing & Trade Show Mgr. 204-953-1693 01/22/2009 01/24/2009 Prairieland Park Saskatoon, SK 61,000 nsf 256 Exhibitors 2,800 Attendees Communications & Broadcasting Assistive Technology Industry Association - Orlando SmithBucklin www.atia.org Kristi Williamson Show Coordinator 312-673-5855 01/28/2009 01/31/2009 Caribe Royale All-Suites Hotel & Convention Center Orlando, FL 12,500 nsf 120 Exhibitors 1,200 Attendees National Association of Television Program Executives Market & Conference NATPE www.natpe.org/conference/ Wayneston Harbeson Director of Operations 310-857-1649 01/26/2009 01/29/2009 Mandalay Bay Convention Center Las Vegas, NV 113,000 nsf 380 Exhibitors 7,000 Attendees Pacific Telecommunications Council 2009 PTC www.ptc.org/ptc09/index.php Joel Cantor Conference Coordinator 808-941-3789 01/18/2009 01/21/2009 Hilton Hawaiian Village Beach Resort & Spa Honolulu, HI 4,000 nsf 40 Exhibitors 1,200 Attendees Computers & Software Applications Health IT Insight PPM Media www.healthitinsight.com Peter Gordon Sr. VP / Founding Partner 603-668-7143 01/11/2009 01/13/2009 Hyatt Regency Jacksonville Jacksonville, FL NSF Not Supplied 45 Exhibitors 150 Attendees Macworld Conference & Expo IDG World Expo www.macworldexpo.com Paul Kent General Manager/VP 508-879-6700 01/05/2009 01/09/2009 Moscone Center San Francisco, CA NSF Not Supplied 500 Exhibitors 40,000 Attendees Social Media Conference Ticonderoga Ventures, Inc. www.socialmediaconference.com Marc Lesnick President 212-722-1744 x4 01/22/2009 01/23/2009 Miami Beach Convention Center Miami, FL NSF Not Supplied Exhibitors Not Supplied 650 Attendees The Hawaii Meeting 2009 Hawaii Dental Association www.hawaiidentalassociation.net Loren Liebling Executive Director 808-593-7956 01/22/2009 01/23/2009 Hawaii Convention Center Honolulu, HI 8,000 nsf 100 Exhibitors 2,000 Attendees Rocky Mountain Dental Convention Metropolitan Denver Dental Society www.mddsdentist.com Korinna Milam Convention Director 303-488-9700 01/15/2009 01/17/2009 Colorado Convention Center Denver, CO 50,000 nsf 275 Exhibitors 8,500 Attendees Southwest Dental Conference Dallas County Dental Society www.swdentalconf.org Jane Evans Executive Director 972-386-5741 01/22/2009 01/24/2009 Dallas Convention Center Dallas, TX 42,000 nsf 335 Exhibitors 11,000 Attendees Yankee Dental Congress Massachusetts Dental Society www.yankeedental.com Stefanie Cunniffe Exhibits Operations Manager 508-480-9797 01/29/2009 01/31/2009 Boston Convention & Exhibition Center Boston, MA 100,000 nsf 525 Exhibitors 29,000 Attendees Dental © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. 54 November 2008 Trade Show Executive www.TradeShowExecutive.com sponsored by Show Name/Management/Web Address TSE’s Trade Show Locator Show Manager Education, Training, Science & Research Dates Venue/City/State Projected Size Archaeological Institute of America - Annual Archaeological Institute of America www.archaeological.org Andri Cauldwell Conference & Meeting Manager 617-353-8704 01/08/2009 01/11/2009 Philadelphia Marriott Philadelphia, PA 7,000 nsf 55 Exhibitors 2,700 Attendees InformexUSA CMP www.informex.com Jennifer Jessup Event Director 609-759-4707 01/27/2009 01/30/2009 Moscone Center San Francisco, CA 80,000 nsf 550 Exhibitors 5,000 Attendees Joint Mathematics Meetings American Mathematical Society www.ams.org Penny Pina Dir. of Meetings & Conf. 401-455-4145 01/05/2009 01/08/2009 Marriott Wardman Park Hotel Washington, DC 17,000 nsf 70 Exhibitors 6,000 Attendees LabAutomation Corcoran Expositions, Inc. www.labautomation.org Barry Sacks Show Manager 312-541-0567 01/24/2009 01/28/2009 Palm Springs Convention Center Palm Springs, CA 45,000 nsf 250 Exhibitors 6,000 Attendees Ohio Music Education Association Professional Development Conference OMEA www.omea-ohio2.org David Adamson Business Manager 440-552-6983 01/15/2009 01/17/2009 Greater Columbus Convention Center Columbus, OH 30,000 nsf 200 Exhibitors 9,000 Attendees Plant and Animal Genome Conference Scherago International www.intl-pag.org/ Darrin Scherago Vice President / CIO 201-653-4777 01/10/2009 01/14/2009 Town & Country Resort & Convention Center San Diego, CA 11,000 nsf 90 Exhibitors 2,100 Attendees Southern Early Childhood Association - Annual Southern Early Childhood Association www.southernearlychildhood.org Glenda Bean Executive Director 501-221-1648 01/29/2009 01/31/2009 Hilton Myrtle Beach Resort Myrtle Beach, SC 4,000 nsf 40 Exhibitors 1,200 Attendees TASA Midwinter Conference & Education Expo Texas Association of School Administrators www.tasanet.org Pat Johnston Director of Special Services 512-477-6361 01/26/2009 01/27/2009 Austin Convention Center Austin, TX 45,000 nsf 400 Exhibitors 4,500 Attendees Wisconsin State Education Convention Wisconsin Association of School Boards www.wasb.org/convention Alison Huber Communications & Events Assistant 608-257-2622 01/21/2009 01/23/2009 Midwest Airlines Center Milwaukee, WI 38,000 nsf 300 Exhibitors 2,100 Attendees Karen Chupka VP, Events & Conferences 703-907-7600 01/08/2009 01/11/2009 Las Vegas Convention Center Las Vegas, NV 1,804,070 nsf 2,924 Exhibitors 143,695 Attendees Electrical & Electronics International Consumer Electronics Show Consumer Electronics Association www.cesweb.org Exhibition & Meeting Industry Association Technology Conference American Society of Association Executives www.asaecenter.org/ Allison Wachter Exposition Manager 202-626-2817 01/27/2009 01/28/2009 Walter E. Washington Convention Center Washington, DC 12,200 nsf 100 Exhibitors 1,260 Attendees The Special Event Penton Media http://thespecialeventshow.com Sharon Morabito Group Show Director 203-358-3732 01/28/2009 01/30/2009 San Diego Convention Center San Diego, CA 160,000 nsf 360 Exhibitors 9,000 Attendees © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. www.TradeShowExecutive.com Continued on page 56 Trade Show Executive November 2008 55 sponsored by TSE’s Trade Show Locator Continued from page 55 Show Name/Management/Web Address Show Manager Exhibition & Meeting Industry (continued) Western Fairs Association Convention, Trade Show & Marketplace WFA www.fairsnet.org Nichole Farley Meeting & Event Manager 916-927-3100 Financial, Insurance & Legal Services Dates Venue/City/State Projected Size 01/26/2009 01/27/2009 Grand Sierra Resort & Casino Reno, NV 20,000 nsf 200 Exhibitors 1,000 Attendees Financial Forum & Wealth Management Expo Diversified Business Communications Canada www.financialforum.ca/ Harry Apostolatos Event Director 905-948-0470 01/15/2009 01/17/2009 Metro Toronto Convention Centre Toronto, ON 18,000 nsf 100 Exhibitors 10,000 Attendees Financial Forum & Wealth Management Expo Diversified Business Communications Canada www.financialforum.ca/ Harry Apostolatos Event Director 905-948-0470 01/23/2009 01/24/2009 Place Bonaventure Montreal, QC 10,000 nsf 60 Exhibitors 5,000 Attendees International Poultry Expo & International Feed Expo U.S. Poultry & Egg Association www.ipe09.com Charles Olentine Executive VP 770-493-9401 01/28/2009 01/30/2009 Georgia World Congress Center Atlanta, GA 357,166 nsf 945 Exhibitors 20,000 Attendees Northwest Food Manufacturing & Packaging Exposition Northwest Food Processors Association www.nwfpa.org/ Paul Landaker Marketing Director 503-327-2200 01/19/2009 01/21/2009 Oregon Convention Center Portland, OR 25,000 nsf 350 Exhibitors 4,000 Attendees Philadelphia National Candy, Gift & Gourmet Show Philadelphia National Candy, Gift & Gourmet Show www.phillycandyshow.com/ Maureen Walter Show Manager 610-527-4259 01/11/2009 01/13/2009 Atlantic City Convention Center Atlantic City, NJ NSF Not Supplied 200 Exhibitors 3,500 Attendees Tasting Room Profitability Conference & Trade Show Vineyard & Winery Management, Inc. www.vwm-online.com Leda Wagner West Coast Events Coordinator 707-577-7700 x106 01/21/2009 01/22/2009 Marin Center San Rafael, CA 20,000 nsf 60 Exhibitors 450 Attendees Unified Wine & Grape Symposium American Society for Enology & Viticulture http://www.unifiedsymposium.org/ Lyndie Boulton Executive Director 530-753-3142 01/27/2009 01/29/2009 Sacramento Convention Center Sacramento, CA 160,000 nsf 500 Exhibitors 11,300 Attendees Winter Fancy Foods Show National Association for the Specialty Food Trade www.fancyfoodshows.com Chris Nemchek VP of Exhibit Management 212-482-6440 x123 01/18/2009 01/20/2009 Moscone Center San Francisco, CA NSF Not Supplied 1,100 Exhibitors 10,000 Attendees Food & Beverage Home Furnishings, Interior Design, Landscaping Mid-Atlantic Nursery Trade Show MANTS www.mants.com/ Vanessa Finney Executive VP 410-296-6959 01/07/2009 01/09/2009 Baltimore Convention Center Baltimore, MD 150,000 nsf 960 Exhibitors 12,000 Attendees ProGreen EXPO ProGreen Expo www.progreenexpo.com/ Karen Hone Show Manager 303-756-1079 01/14/2009 01/16/2009 Colorado Convention Center Denver, CO 80,000 nsf 400 Exhibitors 7,500 Attendees © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. 56 November 2008 Trade Show Executive www.TradeShowExecutive.com sponsored by TSE’s Trade Show Locator Show Name/Management/Web Address Show Manager Dates Home Furnishings, Interior Design, Landscaping (continued) Venue/City/State Projected Size SportsTurf Managers Association - Annual STMA www.stma.org David Rosenberg Show Manager 866-847-8623 01/13/2009 01/17/2009 San Jose McEnery Convention Center San Jose, CA 37,000 nsf 170 Exhibitors 1,800 Attendees Western Nursery & Landscape Association - Annual WNLA www.wnla.org/ Sarah Woody Bibens Executive Director 888-233-1876 01/04/2009 01/06/2009 Overland Park Convention Center Overland Park, KS 45,000 nsf 450 Exhibitors 3,200 Attendees JA New York Winter Show Nielsen Film Group www.ja-newyork.com/ Drew Lawsky Group Show Director 646-654-5000 01/18/2009 01/20/2009 Jacob K. Javits Convention Center New York, NY NSF Not Supplied Exhibitors Not Supplied 9,000 Attendees Jewelers International Showcase JIS www.jisshow.com/jishome.aspx Michael Brelsow President 561-998-0205 01/31/2009 02/02/2009 Miami Beach Convention Center Miami, FL 110,000 nsf 600 Exhibitors 10,000 Attendees Memphis Gift & Jewelry Show - Winter Helen Brett Enterprises www.gift2jewelry.com Dave Harrington Show Manager 630-241-9865 01/24/2009 01/26/2009 Memphis-Cook Convention Center Memphis, TN 30,000 nsf 150 Exhibitors 8,000 Attendees Composites+Polycon American Composites Manufacturers Association www.acmashow.org Heather Rhoderick Dir. of Meetings & Conventions 703-525-0320 01/15/2009 01/17/2009 Tampa Convention Center Tampa, FL 100,000 nsf 250 Exhibitors 3,500 Attendees ProMat Material Handling Industry of America www.promatshow.com Tom Meinert Senior Director of Events 704-676-1190 01/12/2009 01/15/2009 McCormick Place Chicago, IL 295,000 nsf 750 Exhibitors 23,000 Attendees Jewelry Manufacturing & Packaging Medical & HealthCare Products Health Physics Society Midyear Meeting Burk & Associates, Inc. http://hps.org Lori Strong Meetings Manager 703-790-1745 01/31/2009 02/03/2009 Henry B. Gonzales Convention Center San Antonio, TX 16,000 nsf 50 Exhibitors 400 Attendees Photonics West SPIE/International Society for Optical Engineering www.spie.org/photonics-west.xml Roberta Hart Manager, Exhibitions 360-676-3290 01/24/2009 01/29/2009 San Jose McEnery Convention Center San Jose, CA 116,000 nsf 1,000 Exhibitors 17,000 Attendees Society of Critical Care Medicine - Annual SCCM www.sccm.org Pamela Callstream Dir. of Meetings & Conventions 847-827-6869 01/31/2009 02/04/2009 Gaylord Opryland Resort & Convention Center Nashville, TN 36,500 nsf 175 Exhibitors 5,000 Attendees Society of Thoracic Surgeons - Annual STS www.sts.org Show Manager 312-202-5800 01/25/2009 01/27/2009 Moscone Center San Francisco, CA 47,000 nsf 130 Exhibitors 2,600 Attendees Patrick Filippelli National Sales Manager 847-375-4754 01/28/2009 01/31/2009 Hilton Hawaiian Village Beach Resort & spa Honolulu, HI 19,000 nsf 100 Exhibitors 1,000 Attendees Pharmaceuticals American Academy of Pain Medicine - Annual AAPM http://painmed.org © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. www.TradeShowExecutive.com Continued on page 58 Trade Show Executive November 2008 57 sponsored by TSE’s Trade Show Locator Continued from page 57 Show Name/Management/Web Address Show Manager Dates Venue/City/State CSHP Professional Practice Conference Canadian Society of Hospital Pharmacists www.cshp.ca Colleen Drake Acting Conference Administrator 613-736-9733 01/31/2009 02/04/2009 Sheraton Centre Toronto Toronto, ON 23,477 nsf 75 Exhibitors 1,100 Attendees INTERPHEX/Medical Device/Supply Chain & Logistics - Puerto Rico Reed Exhibitions www.interphexpuertorico.com Kevin Richards Industry VP 203-840-5426 01/29/2009 01/30/2009 Puerto Rico Convention Center San Juan, PR 65,000 nsf 380 Exhibitors 5,000 Attendees 01/09/2009 01/14/2009 Gaylord Palms Resort & Convention Center Orlando, FL 175,000 nsf 400 Exhibitors 5,000 Attendees Pharmaceuticals (continued) Projected Size Police, Fire, Security & Emergency Services American Correctional Association Winter Conference ACA www.aca.org/Conferences/ Litsa Deck Director 703-224-0000 Printing, Graphics, Photography, Publishing American Library Association Midwinter Meeting Hall-Erickson, Inc. www.ala.org Paul Graller Show Manager 630-434-7779 01/23/2009 01/28/2009 Colorado Convention Center Denver, CO 95,000 nsf 450 Exhibitors 11,000 Attendees Ontario Library Association Super Conference OLA www.accessola.com Jefferson Gilbert Deputy Executive Director 416-363-3388 01/28/2009 01/31/2009 Metro Toronto Convention Centre Toronto, ON 23,000 nsf 180 Exhibitors 4,500 Attendees Real Estate, Business Opportunities, Land Development Franchise Expo South MFV Expositions www.franchiseexposouth.com/ Joel Goldstein Group Director of Marketing 201-881-1628 01/09/2009 01/11/2009 Miami Beach Convention Center Miami, FL NSF Not Supplied 300 Exhibitors 10,000 Attendees The National Franchise & Business Opportunities Show National Event Management www.franchiseshowinfo.com Karen Heffer Canadian Show Manager 905-477-2677 01/10/2009 01/11/2009 Metro Toronto Convention Centre Toronto, ON 35,000 nsf 150 Exhibitors 5,000 Attendees The National Franchise & Business Opportunities Show National Event Management www.franchiseshowinfo.com Karen Heffer Canadian Show Manager 905-477-2677 01/24/2009 01/25/2009 Centre de Foires de Quebec Quebec City, QC 29,000 nsf 100 Exhibitors 4,200 Attendees DeWayne Woodring Executive Director 317-632-1888 01/27/2009 01/30/2009 DeVos Place Grand Rapids, MI 31,500 nsf Exhibitors Not Supplied 1,400 Attendees Susan Newman Vice President, Conferences 202-783-7971 01/11/2009 01/14/2009 Jacob K. Javits Convention Center New York, NY 175,000 nsf 586 Exhibitors 18,500 Attendees 01/11/2009 01/13/2009 Gaylord Opryland Resort & Convention Center Nashville, TN 75,000 nsf 220 Exhibitors 6,000 Attendees Religion Religious Conference Management Association - Annual RCMA www.rcmaweb.org Retail Distribution National Retail Federation - Annual NRF http://events.nrf.com/ Sporting Goods & Recreation American Football Coaches Association Convention AFCA www.afca.com Sandi Atkinson Dir. of Membership & Events 254-754-9900 © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. 58 November 2008 Trade Show Executive www.TradeShowExecutive.com sponsored by Show Name/Management/Web Address TSE’s Trade Show Locator Show Manager Sporting Goods & Recreation (continued) Dates Venue/City/State Projected Size Archery Trade Association Trade Show ATA www.archerytrade.org Cindy Brophy Mgr., Trade Show & Membership Svcs. 801-261-2380 x205 01/08/2009 01/10/2009 Indiana Convention Center Indianapolis, IN 150,000 nsf 475 Exhibitors 7,500 Attendees Baltimore Boat Show National Marine Manufacturers Association www.baltimoreboatshow.com/ Michael Duffy Northeast Regional Manager 212-984-7000 01/21/2009 01/25/2009 Baltimore Convention Center Baltimore, MD 161,300 nsf 219 Exhibitors 25,000 Attendees International Marina & Boatyard Conference AMI & ABBRA www.marinaassociation.org/imbc Rachel LaMarre Co-Conference Chair 410-682-7334 01/25/2009 01/28/2009 Broward County Convention Center Ft. Lauderdale, FL NSF Not Supplied 150 Exhibitors 700 Attendees New England Boat Show North American Expositions www.naexpo.com/boatshow/ Joseph O’Neal General Manager 617-472-1442 01/10/2009 01/18/2009 Boston Convention & Exhibition Center Boston, MA NSF Not Supplied 500 Exhibitors 50,000 Attendees New Orleans Boat Show National Marine Manufacturers Association www.neworleansboatshow.com/ Barbara Sclafani Show Manager 504-780-1818 01/07/2009 01/11/2009 New Orleans Morial Convention Center New Orleans, LA 175,000 nsf 125 Exhibitors 19,000 Attendees The PGA Merchandise Show Reed Exhibitions www.pgamerchandiseshow.com/ Ed Several Group Vice President 203-840-4800 01/29/2009 01/31/2009 Orange County Convention Center Orlando, FL 445,000 nsf 1,200 Exhibitors 44,900 Attendees San Diego Boat Show National Marine Manufacturers Association www.sandiegoboatshow.com/ Jeff Hancock Show Manager 858-274-9924 01/08/2009 01/11/2009 San Diego Convention Center San Diego, CA NSF Not Supplied 240 Exhibitors 23,000 Attendees Seattle International Boat Show Northwest Marine Trade Association www.seattleboatshow.com George Harris Boat Show Director 206-634-0911 01/23/2009 02/01/2009 Qwest Field & Event Center Seattle, WA 306,000 nsf 600 Exhibitors 77,000 Attendees SHOT Show Reed Exhibitions www.shotshow.com Jim Buckley VP/Show Manager 203-840-5903 01/15/2009 01/18/2009 Orange County Convention Center Orlando, FL 656,100 nsf 1,870 Exhibitors 42,216 Attendees SIA SnowSports Trade Show SnowSports Industries America www.snowsports.org Debbie Des Roches Director of Trade Shows 703-556-9020 01/27/2009 01/30/2009 Mandalay Bay Convention Center Las Vegas, NV 350,000 nsf 450 Exhibitors 18,000 Attendees Surf Expo dmg world media www.surfexpo.com Roy Turner Show Director 678-781-7900 01/14/2009 01/17/2009 Orange County Convention Center Orlando, FL 260,000 nsf 1,000 Exhibitors 15,000 Attendees Atlanta International Gift & Home Furnishings Market AmericasMart Atlanta www.americasmart.com Jo Ann Miller Senior VP of Tradeshows 404-220-2200 01/09/2009 01/13/2009 Apparel Mart (AmericasMart 3) Atlanta, GA 404,783 nsf 2,353 Exhibitors 100,000 Attendees California Gift Show - Winter George Little Management, LLC, a dmg world media business www.californiagiftshow.com Angelia Singleton Show Manager 213-430-2356 01/16/2009 01/19/2009 Los Angeles Convention Center Los Angeles, CA NSF Not Supplied 1,000 Exhibitors 20,000 Attendees Toys, Hobbies, Gifts © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. www.TradeShowExecutive.com Continued on page 60 Trade Show Executive November 2008 59 sponsored by TSE’s Trade Show Locator Continued from page 59 Show Name/Management/Web Address Show Manager Dates Venue/City/State Canadian Gift & Tableware Association Spring Gift Show CGTA www.cgta.org Karen Bassels Gift Show Manager 416-679-0170 01/25/2009 01/29/2009 International Centre Toronto, ON NSF Not Supplied 1,100 Exhibitors 22,000 Attendees Canadian Toy & Hobby Fair Canadian Toy Association www.cdntoyassn.com Sheila Edmondson Executive Director 905-660-5690 01/24/2009 01/26/2009 Metro Toronto Convention Centre Toronto, ON NSF Not Supplied 120 Exhibitors 3,000 Attendees Craft & Hobby Association Winter Convention & Trade Show CHA www.chashow.org Tony Lee VP, Meetings & Expos 201-794-1133 01/25/2009 01/28/2009 Anaheim Convention Center Anaheim, CA 325,000 nsf 800 Exhibitors 16,000 Attendees Kite Trade Association International - Annual KTAI www.kitetrade.org/trade_shows Maggie Vohs Executive Director 541-994-3332 01/12/2009 01/14/2009 Sandestin Golf & Beach Resort Destin, FL 12,600 nsf 45 Exhibitors 100 Attendees New York International Gift Fair - Winter George Little Management, LLC, a dmg world media business www.nyigf.com Dorothy Belshaw NYIGF Director & SVP 914-421-3345 01/25/2009 01/29/2009 Jacob K. Javits Convention Center New York, NY 605,937 nsf 2,664 Exhibitors 58,428 Attendees OASIS Gift Show KKT Event Management www.oasis.org/ Kristi Thomas Owner 602-952-2050 01/22/2009 01/24/2009 University of Phoenix Stadium Glendale, AZ 240,000 nsf 350 Exhibitors 4,000 Attendees Orlando Gift Show Urban Expositions www.orlandogiftshow.com Donna Guess Vice President 678-285-3976 01/24/2009 01/26/2009 Orange County Convention Center Orlando, FL 50,000 nsf 300 Exhibitors 5,000 Attendees Portland Gift & Accessories Show - January George Little Management, LLC, a dmg world media business www.portlandgift.com/ Jenay Root Show Manager 213-430-2311 01/10/2009 01/13/2009 Oregon Convention Center Portland, OR 34,000 nsf 300 Exhibitors 3,500 Attendees Seattle Gift Show George Little Management, LLC, a dmg world media business www.seattlegift.com Jenay Root Show Manager 213-430-2311 01/24/2009 01/27/2009 Washington State Convention & Trade Center Seattle, WA 100,000 nsf 700 Exhibitors 10,000 Attendees Toys, Hobbies, Gifts (continued) Projected Size Travel, Hotels & Restaurants Adventures in Travel Expo - Chicago Unicomm, LLC www.adventureexpo.com Melanie Flavin Show Director 203-878-2577 01/10/2009 01/11/2009 Donald E. Stephens Convention Center Rosemont, IL 20,000 nsf Exhibitors Not Supplied 13,000 Attendees Hotel, Motel and Restaurant Supply Show of the Southeast Leisure Time Unlimited, Inc. www.hmrsss.com Linda Cremer Show Director 843-448-9483 01/27/2009 01/29/2009 Myrtle Beach Convention Center Myrtle Beach, SC 50,000 nsf 500 Exhibitors 22,000 Attendees Dona Gindy Dir. of Exhibits & Marketing 352-375-5672 01/17/2009 01/21/2009 Gaylord Palms Resort & Convention Center Orlando, FL 278,000 nsf 700 Exhibitors 16,000 Attendees Veterinary North American Veterinary Conference NAVC www.tnavc.org/ © 2008, Trade Show Executive magazine, Carlsbad, CA (760) 929-9604. 60 November 2008 Trade Show Executive www.TradeShowExecutive.com The key to business success is no secret... it’s service At United, we feel so strongly about that very concept, we included it in our name United can provide cleaning, security and temp services anywhere, anytime and for any size event. Call us today and find out why over 1,500 hundred shows and events, dozens of hotels as well as public facilities each year use United Service Companies. With over 40 years of experience in the trade show and event industries, we are recognized by show managers across America for providing great service and for being cost effective. We understand your event has to be perfect. With United’s dedicated staff available 24/7, we are committed to the success of your event. Contact Richard Simon at United Service Companies (312) 922-8558 • [email protected] United National Maintenance, Inc. • United Maintenance Company, Inc. • United Temps • United Security Service Trade Show Executive November 2008 61 www.TradeShowExecutive.com In d u s t r y E v e nt s S u n d ay M o n d ay T u e s d ay 1 December 2008 By Nicole Burnes, assistant editor W e d n e s d ay 2 T h u r s d ay 3 f r i d ay 4 s a t u r d ay 5 Exhibit Designers & Producers Association (EDPA) Annual Conference & Supplier Showcase December 3-5, 2008 Doral Golf Resort & Spa, Miami, FL Gast 7 Society of Incentive & Travel Executives (SITE) International Conference 2008 December 5-8, 2008 Fairmont le Montreux Palace, Montreux, Switzerland 8 Exhibition Services & Contractors Association (ESCA) Annual Business Meeting December 8, 2008 Loews Miami Beach Hotel, Miami Beach, FL Miami Beach, FL 9 Miami, FL 14 9 15 International Association of Fairs & Expositions (IAFE) Annual Convention & Trade Show December 15-18, 2008 The Paris Hotel, Las Vegas, NV Miami, FL 10 International Association of Exhibitions & Events (IAEE) Expo! Expo! Annual Meeting & Exhibition 2008 December 9-11, 2008 Miami Beach Convention Center, Miami Beach, FL 16 Montreux, Switzerland 21 11 13 12 Washington, DC Donnelly 17 Association Forum of Chicagoland Holiday Showcase December 16, 2008 Hyatt Regency Chicago, Chicago, IL 6 National Coalition of Black Meeting Planners (NCBMP) 2008 Fall Conference & 25th Anniversary Celebration December 3-7, 2008 Grand Hyatt Washington, Washington, DC 18 19 20 25 26 27 Voss 22 23 24 30 31 Chicago, IL Las Vegas, NV M o r e D e ta i l s Exhibit Designers & Producers Association (EDPA) Annual Conference & Supplier Showcase December 3-5, 2008 Doral Golf Resort & Spa, Miami, FL www.edpa.com Event Management: EDPA, (404) 303-7310 National Coalition of Black Meeting Planners (NCBMP) 2008 Fall Conference & 25th Anniversary Celebration December 3-7, 2008 Grand Hyatt Washington, Washington, DC www.ncbmp.com Event Management: NCBMP, (202) 628-3932 62 November 2008 Society of Incentive & Travel Executives (SITE) International Conference 2008 December 5-8, 2008 Fairmont le Montreux Palace, Montreux, Switzerland www.site-intl.org Event Management: SITE, (312) 321-5148 International Association of Fairs & Expositions (IAFE) Annual Convention & Trade Show December 15-18, 2008 The Paris Hotel, Las Vegas, NV www.fairsandexpos.com Event Management: IAFE, (417) 862-5771 Exhibition Services & Contractors Association (ESCA) Annual Business Meeting December 8, 2008 Loews Miami Beach Hotel, Miami Beach, FL www.esca.org Event Management: ESCA, (469) 574-0698 International Association of Exhibitions & Events (IAEE) Expo! Expo! Annual Meeting & Exhibition 2008 December 9-11, 2008 Miami Beach Convention Center, Miami Beach, FL www.iaee.com Event Management: IAEE, (972) 458-8119 Association Forum of Chicagoland Holiday Showcase December 16, 2008 Hyatt Regency Chicago, Chicago, IL www.associationforum.org Event Management: Association Forum of Chicagoland, (312) 924-7000 Trade Show Executive W h o’s W h e r e Maura Gast, incoming chair, Destination Marketing Association International, will present during the “Global Leadership Forum” session on December 6 at the SITE International Conference. n Sandy Voss, group show director, New Hope Natural Media, will be a panelist for the “What Does it Really Take to Go Green?” session at the IAEE Expo! Expo! Annual Meeting & Exhibition on December 10. n Terence Donnelly, vice president of trade shows, Experient, is presenting the session “Request for Proposals: How to Gain Better Responses and Lower Your Costs” on December 11 at the IAEE Expo! Expo! Annual Meeting & Exhibition. n www.TradeShowExecutive.com Look at Lombardy g g J oin us next month for a complimentary lunch in Beverly Hills or Las Vegas and embark on a wonderful journey to learn about the beauty and business potential of the Lombardy region of Northern Italy. Whether you are considering organizing a pavilion or launching a new event, you will learn first-hand about the business culture, market potential and infrastructure of the region from ten executives of the Chamber of Commerce and the Lombardy region. One of Italy’s richest and most developed regions, Lombardy stretches from the Alps to the enchanting lakes of Como, Garda and Maggiore, and through to the lush valley of the Po river. Home to the historic towns of Mantova, Bergamo and Cremona; the breathtakingly beautiful Alpine lakes; the producer of some of the finest wines in the country; and the stylish city of Milan with its modern exhibition centers. The “Look at Lombardy” luncheon is open to show organizers, event managers and service providers. Registration is capped at 30 people to facilitate discussion and networking. Register now by going to www.TradeShowExecutive.com Luncheon Dates: November 3 at the Beverly Hilton Hotel in Beverly Hills, California November 6 at the Venetian Resort Hotel and Casino in Las Vegas, Nevada Brought to you by: 2121 Palomar Airport Road, Suite 220, Carlsbad, CA 92011 For more information contact Diane Bjorklund at (630)312-8915 or [email protected] www.TradeShowExecutive.com Trade Show Executive g g Trade Show Executive & November 2008 63 People Trevor Foley will join forces with the mergers and acquisitions brokering firm Media Mergers to work on transactions in the European events sector. He will be working with Martin Wright, who founded Media Mergers in 1990. Foley launched Event Services Network earlier this year after stepping down as group CEO of the Events Industry Alliance. Reach Trevor at 014 4228 5819 or [email protected]; Martin at 020 3002 4729 or martin.wright@media-mergers. co.uk Bill Norton was named president of HMP Communications, announced Paul Mackler, chairman and CEO of HMP Communications Holdings LLC. He Bill Norton replaces Peter Norris, who transitioned to the position of executive vice president. Norton had been vice president, meetings and trade shows for HMP and will be responsible for the day-to-day operations of the company. Norton joined HMP last January and has a 20-year career in trade show and medical meeting management. Norris will head up the company’s Wound Care and newly launched Dermatology Divisions. HMP’s Reilly portfolio includes peer-reviewed medical journals and conferences, including two Symposium on Advanced Wound Care events. Reach Bill at (610) 560-0500 x 277 or bnorton@hmpcommunications. com; Peter at (610) 560-0500 x 222 or [email protected] Former Reed Exhibitions executive Tim Porter launched an independent exhibition company of his own in London. Anagram Events will offer consulting services and outsourcing support in show management, portfolio development and brand expansion. Porter Bill Reilly, founder of Primedia and Summit Business Media, died October 17. He was 70. Reilly had been battling cancer and stepped down as CEO of Summit Business Media last year. His career in publishing spanned 30 years, during which he was one of the first business media executives to develop ventures with private equity firms. Reach Andrew Goodenough, CEO of Summit Business Media, at (212) 752-2710 or agoodenough@ summitbusinessmedia.com spent more than 15 years with Reed and managed the company’s defense shows through their sale earlier this year. Reach Tim at +44 (0) 20 8123 9004 or tim@ anagramevents.com Mark Pursell was named senior staff vice president of exhibitions, marketing and sales for the National Association of Home Builders. He will take charge of the International Builders’ Missing Something? Trade Show Executive Trade Show Executive September 2008 March 2008 News, Views and Tools for Trade Show and Event Executives Mark Pursell ReseaRch News, Views and Tools for Trade Show and Event Executives Mike Rusbridge Roundup Sets His Sights on Doubling Reed Exhibitions’ $1.4 billion Turnover TRENDING & SPENDING Attendance Growth to Weaken in 2008 PoWER LuNch Medical RepoRt Live from Baghdad, an Interview with u.S. Navy Admiral Patrick Driscoll Unlocking the dNa of a Successful Medical Show TSE’s SPEcIAL SuPPLEMENT caSe StUdy How Hanley Wood Reversed 17% decline Who’s Who in cVBs? TSE’s PARDoN ouR DuST Special RepoRt Stats, Facts & analysis on Hotel/convention center complexes Green Light, Red Light for convention centers www.TradeShowExecutive.com March ‘08 • $14.95 www.TradeShowExecutive.com June ‘08 • $14.95 August ‘08 • $14.95 September ‘08 • $14.95 September ‘08 • $14.95 Have you misplaced an important issue of Trade Show Executive magazine? Is a co-worker holding on to your copy? Want to restock your library? You can easily order back issues for $14.95 plus $3 shipping and handling. A quantity discount is also available for orders of 10 issues or more To place your order or request an order form, send a fax or e-mail to Nicole Burnes. E-mail: [email protected] Tel: (760) 929-9604 64 November 2008 Trade Show Executive Order Today ! www.TradeShowExecutive.com 5TH ANNUAL INDEX CENTER FOR EXHIBITION INDUSTRY RESEARCH INDEX – 2008 EDITION The Center for Exhibition Research (CEIR) has released the 5th Edition of its groundbreaking industry tool – the CEIR Exhibition Industry Index. The CEIR Index provides an objective measure of exhibition performance over a seven-year period, from baseline year of 2000 and each year forward to 2007, the latest periods analyzed. You’ll see how the exhibition industry performed overall and in 11 industry sectors. With the CEIR Index your company can gauge how your show compares to others, what are the top-performing industries and which sectors are in transition. Order your copy today at www.ceir.org TITLE SPONSOR PUBLISHING SPONSOR TM FOUNDING SPONSORS TM Show effective January 30 when Wayne Stetson steps down from the association. Pursell will retain his responsibilities for the NAHB’s advertising, marketing and sponsorship programs. Wayne Stetson Reach Mark at (202) 266-8200, or [email protected]; Wayne at (202) 266-8180 or [email protected] Adam at (310) 984-6907 or aschaffer@ greenmediaenterprises.com Green Media Enterprises named Adam Schaffer vice president of sales and business development. The company produces the Green East and Green West shows in New York and Los Angeles. Schaffer was most recently group publisher for 1105 Media, Inc. Reach Trade Show Executive promoted Frank Chow to the position of chief economist. Chow has more that 13 years experience as an economic researcher and forecaster and Frank Chow is co-author of the magazine’s monthly “Trending & Spending” column with Vice President, Publisher and Editor Darlene Gudea. He is a former chief economist and director of research for Hispanic Business Inc. and was a policy advisor for the speaker of the Arizona House Index to Advertisers Expo Guadalajara (Guadalajara, Jalisco) www.expo-guadalajara.com.mx . . . . . . . . . p.29 Arlington Convention Center (TX) www.arlington.org . . . . . . . . . . . . . . . . . . . p.45 ASP, Inc. www.aspevents.com . . . . . . . . . . . . . . . . . p.13 Atlantic City Convention & Visitors Authority www.atlanticcitynj.com . . . . . . . . . . Insert p.34 Branson Convention Center (MO) www.bransonconvention.com . . . . . . . . . . . p.5 The Broadmoor (Colorado Springs, CO) www.broadmoor.com . . . . . . . . . . . . . . . . p.42 Center for Exhibition Industry Research (CEIR) www.ceir.org . . . . . . . . . . . . . . . . . . . . . . p.65 George Fern Company www.georgefern.com . . . . . . . . . . . . p.30 & 31 Las Vegas Convention & Visitors Authority www.visitlasvegas.com . . . . . . . . . . . . . Cover 2 Greater Miami Convention & Visitors Bureau www.miamiandbeaches.com . . . . . . . . . . . p.11 The Mexican Fiesta/AMPROFEC www.visitmexico.com . . . . . . . . . . . . . . . . p.33 Ontario Convention Center (CA) www.ontariocc.com . . . . . . . . . . . . . . . . . p.41 Palm Beach County Convention Center (FL) www.pbconventioncenter.com . . . . . . . . . . p.42 Chicago Convention & Tourism Bureau www.choosechicago.com . . . . . . . . . . . . . . p.9 Pasadena Convention Center (CA) www.pasadenacenter.com . . . . . . . . . . . . p.41 CompuSystems, Inc. www.compusystems.com . . . . . . . . . . . . . . p.3 PrivilegedAccess.tv www.privilegedaccess.tv . . . . . . . . . . . . . . p.49 Cox Business Services Convention Center (Oklahoma City, OK) www.coxconventioncenter.com . . . . . . . . . p.44 Roland E. Powell Convention Center (Ocean City, MD) www.ococean.com . . . . . . . . . . . . . . . . . . p.44 66 November 2008 Trade Show Executive of Representatives. Reach Frank at (760) 929-9666 or frankchow@ tradeshowexecutive.com Susan Robertson was promoted to executive vice president of ASAE & the Center for Association Leadership (ASAE) as part of a reorganization of the entire office staff. Robertson had been senior vice president and managing director of the organization and will continue to manage its dayto-day operations. The reorganization was effective October 1 and divided the staff into units headed by a 12-member executive team reporting directly to President and CEO John Graham. Reach John at 202 626-2741 or [email protected]; Susan at (202) 626-2860 or [email protected] Savannah International Trade & Convention Center (GA) www.savtcc.com . . . . . . . . . . . . . . . . . . . . p.43 Shreveport Convention Center (LA) www.shreveportcenter.com . . . . . . . . . . . . p.43 SMART-reg International, Inc. www.smart-reg.com . . . . . . . . . . . . . . . Cover 3 South Point Hotel & Casino (Las Vegas, NV) www.southpointcasino.com . . . . . . . . . . . . . p.7 Donald E. Stephens Convention Center (Rosemont, IL) www.rosemont.com . . . . . . . . . . . . . . . Cover 4 Trade Show Executive www.TradeShowExecutive.comp . . p.45, 63 & 64 Ungerboeck Systems International, Inc. www.ungerboeck.com . . . . . . . . . . . . . . . . p.15 United Service Companies www.unitedhq.com . . . . . . . . . . . . . . p.51 & 61 Valley Forge Convention Center (PA) www.vfconventioncenter.com . . . . . . . . . . . p.10 www.TradeShowExecutive.com Always Ten Steps Ahead SMART-reg International offers more than registration and lead retrieval services. We provide value-added solutions that will enhance both your attendee’s and exhibitor’s experience. Here’s a small sampling of our reasonably priced technology-based ancillary services. Trade S h ow Exec INN utive’s 200 8 A WOAVATION RDS SMART-Connect is a social and professional networking and agenda planning tool. SMART-Connect can be used to schedule session participation and secure appointments with select groups, attendees, peers, speakers and exhibitors. Other systems can be costly, and in most cases, are an adjunct to the main attendee registration experience. Our valuepriced solution is tightly integrated with the entire registration experience. Tap-N-Go is a compact, RFIDenabled, free-standing battery powered unit offering quick and easy tracking for sessions, events and exhibit floor traffic using the attendee’s RFID name badge. The unit can authenticate whether an attendee has registered and/or prepaid to be admitted to a particular event. Collected information is downloaded and a statistical portrait is developed along with attendance reports. SMART-Confirmation is a new attendee confirmation and badge mailing system that reduces postage and adds a green factor as well. This new badge delivery system totally eliminates petroleum-derived components. Working in conjunction with a USPS Certified Pre-sort Bureau, First Class handling is achieved at a much lower postage rate. No matter what registration system you use today, we know we can improve it with new technology, increased efficiencies and better service. Call or email me today to explore some new ideas. Providing Fail-Safe Registration and Lead Retrieval with Passionate Customer Service for over 25 Years Visit www.SMART-reg.com or call (888) 999-9169 www.TradeShowExecutive.com Trade Show Executive Arnie Roberts, President & CEO (888) 999-9169 [email protected] November 2008 67 Stephens Center Rosemont, Illinois Hall Space it ib h x E f o . t F . q 840,000 S Area g in t e e M le ib x le F 92,000 Sq. Ft. of are Airport ‛H O m o r f s e t u in 5M ork With W o t le p o e P y s Ea e Rates ic v r e S r o it ib h Low Ex tel Rooms o H 0 0 ,0 4 r e v O Short Walk to Expo Smart g n i n n Pla t r a m S Ro s e m o n t (847) 692-2220