Bringing beauty to life Chrysanthemums

Bringing
beauty to life
Chrysanthemums
worldwide
by Deliflor 2015
i’d rather wear
flowers in my hair
than diamonds
around my neck
Zembla Lime
About this
Catalogue
Many thanks for your interest in Deliflor Chrysanten. The
Deliflor assortment consists of spray chrysanthemums,
disbudded chrysanthemums and Santinis and includes more
than 300 different cultivars. In this brochure, you will find
some of our new and most successful varieties. Because
worldwide, growing conditions and market requirements
differ, the applicable assortment is different for almost every
country. The Deliflor app gives you access to the specific
assortment information for each country.
NL Over deze catalogus.
Hartelijk dank voor uw interesse in Deliflor Chrysanten.
Het assortiment van Deliflor bestaat uit troschrysanten,
pluischrysanten en Santini’s en bestaat uit meer dan
300 verschillende rassen. In deze brochure vindt u een
aantal van onze nieuwe en meest succesvolle rassen.
Omdat teeltomstandigheden en marktwensen wereldwijd
verschillen, geldt er voor bijna ieder land een ander
assortiment. Via de Deliflor app vindt u de specifieke
assortimentsinformatie per land.
ES Acerca de este catálogo.
Muchas gracias por su interés en Deliflor Chrysanten. La
gama de Deliflor consiste en crisantemos tipo racimo,
crisantemos desbotonados y Santini y comprende más de
300 variedades distintas. En este catálogo Ud. verá una
selección de nuestras nuevas y más exitosas variedades.
Dado que las circunstancias de cultivo y los deseos del
mercado varían en todo el mundo, casi cada país tiene su
propio surtido. A través de la app de Deliflor encontrará
información sobre los surtidos específicos por país.
IT Il nostro catalogo.
La ringraziamo di cuore per l’interesse mostrato verso Deliflor
Chrysanten. L’assortimento di Deliflor comprende oltre 300
varietà diverse di crisantemi spray, crisantemi sbocciolati
e Santini. In questa brochure potrà trovare una selezione
delle nostre varietà nuove e quelle che godono di maggior
successo. Consci del fatto che le condizioni di coltivazione e
le esigenze di mercato variano da un luogo all’altro, offriamo
in quasi ogni Paese un assortimento diverso. L’applicazione
Deliflor permette di trovare informazioni dettagliate
sull’assortimento dei singoli paesi.
CN 关于本产品目录
非常感谢您对大丽孚 (Deliflor) 菊花品种表示关注。
大丽孚(Deliflor) 菊花涵盖了多头菊、单头菊、小菊
（多头）等300多个不同品种。在这本 宣传册中，您
将找到最新品种和市场上最流行的品种。因为全球各
地的栽培环境 和市场需求各不相同，不同品种在每个
国家的适用情况不尽相同。在大丽孚app中，您将找
到针对每个国家的具体品种信息。
JP このカタログについて
弊社の品種にご興味いただき誠にありがとうございま
す。弊社のマムは、
スプレー系、一輪系、
そして、小輪系（
サンティニ）
に大別することができ、
その数は300種に
上ります。
このカタログでは、最新のものや代表的な品
種についてご紹介します。
また、栽培条件や市場のニー
ズの違いにより各国の事情に見合う品種をお選びいた
だくため、弊社のアプリを活用していただくことにより、
国毎に取りまとめた品種の情報をご覧になることがで
きます。
KR 카달로그 안내
Deliflor국화에 많은 관심을 가져주셔서 감사합니다.
Deliflor는 300여종이 넘는 스프레이 국화, 디스버드(
대국), 산티니 품종을 보유하고 있습니다.
이 책자를 통해 여러분들은 Deliflor의 새로운 신품종
및 가장 성공적인 품종들을 보실 수 있습니다.
각 나라별로 재배 환경 및 시장에서 요구하는 면이
다르기 때문에, 나라별로 적용하는 품종이 다릅니다.
Deliflor 앱을 통해 각 나라별 품종 정보를 찾아보실
수 있습니다.
1
Radost Cream
Deliflor
in brief
Deliflor is the largest chrysanthemum breeder in the world,
the company produces cuttings and issues licences for
spray chrysanthemums, disbudded chrysanthemums and
Santinis.
Every year, approx. 1 billion Deliflor chrysanthemums
find their way to vases all over the world: more than 300
commercial chrysanthemums varieties available.
Active in over 35 countries, head office in the Netherlands
(Maasdijk). With production locations in Ethiopia (12
hectares) and Uganda (12 hectares) and sales offices in
Colombia, Japan and China.
Deliflor is part of the Beekenkamp Group that apart
from Deliflor, also consists of Beekenkamp Plants and
Beekenkamp Verpakkingen (Packaging).
make today beautiful
bring me flowers
2
3
A passion for perfection
Breeding
Growing chrysanthemums begins with passion. For us, this is a passion for
perfection: the will to go on where others would stop. After all, we know
that achieving more is always possible. New varieties are staring at the
sky just beyond the horizon. We set out to discover them. This passion
is what drives us forward and has made Deliflor what it is today: a family
business with a hands-on mentality. And at the same time, the largest
Testing
phase
chrysanthemum breeder worldwide.
Logistics
Rooting
Cultivation
consultancy
The laboratory
Havesting
Cuttings
production
Propagation
Cutting
planting
machine
Marketing
Transport
to
The Netherlands
Quality control
Promotion
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5
The strength
of Deliflor
Eye for cooperation
Yet Deliflor’s strengths go further than passion alone. We
see teamwork as the key to success. As entrepreneurs
through and through, we believe wholeheartedly in the
importance of knowing what the grower and consumer
want. This is why Deliflor hires only the very best
professionals in the fields of marketing, cultivation advice
and breeding. They provide growers and partners with
extensive assistance and give them every possible tool to
operate as effectively and efficiently as possible. In addition,
Deliflor places significant value on marketing and promotion.
Using communication strategies and advertising campaigns
increases the chances that our new chrysanthemums will
be successful and also strengthens their image.
An extensive range
The fact that Deliflor is the largest chrysanthemum breeder
worldwide is reflected in our assortment. Deliflor supplies
a wide range of varieties, in turn displaying a large diversity
in colours and textures. Our assortment is always dynamic.
New varieties are continuously being developed and added
to our range of products, which aim to delight in colour,
flower shape and application. To enable this, Deliflor has
its own laboratory, fully equipped according to state-of-theart technology. This makes it possible for us to respond
to trends and meet the demands for new varieties. All of
these aspects combined add up to Deliflor’s strength as
a company, which is how we make our motto ‘Bringing
beauty to life’ come true each and every day.
6
7
Bringing
beauty to life
New
Flowers
Barca Splendid
Belicia
NL / EU / AM
NL / EU / AS
Brazuca
Celtic
AM
NL / EU / AM
Chelo
Cologne
NL / EU / AM
NL
Copito
Delacroix
AM
NL / EU / AM / AS
Stresa
Pluischrysant
10
Troschrysant
Santini
Pixel™
11
New
Flowers
Dudoc
Gagarin
NL
NL / EU / AM / AS
Garda
Laika
EU / AM
NL / EU / AS
Lesia
Mango
NL / AM
NL / EU / AM / AS
Nevada
Tesla
AM
AS
Rocca
Pluischrysant
12
Troschrysant
Santini
Pixel™
13
Known
Flowers
Anastasia
Dark Green
Athos
Bronze
Cream
Dark Bronze
Dark Green
Dark Lime
Gold Bronze
Lilac
Pink
Quick
Special
Star Mint
Star Pink
Sunny
White
Green
Baltica Cream
Barca
Cream
Lime
Pink
White
Yellow
Purple
Fuego Red
Radost
Red
Splendid
Cream
Dark
Red
Yellow
White
Yellow
Rossano
Zembla
Dark Pink
Orange
Pink
White
Brasil
Cream
Funky
Lime
Sunny
White
Yellow
Rossano
Pluischrysant
14
Troschrysant
Santini
Pixel™
15
Laika
Deliflor Chrysanten B.V.
Deliflor Latin America
(Headoffice, Maasdijk, The Netherlands)
Finca Los Acantos - Vereda Chipre, Sector Llanogrande
Visiting address: Korte Kruisweg 163, 2676 BS Maasdijk,The Netherlands
Rionegro - Antioquia - Colombia
Postal address: P.O. Box 77, 2676 ZH Maasdijk, The Netherlands
A.A: 429 Rionegro - Antioquia - Colombia
t
f
e
i
t
f
e
i
+31 (0) 174 526 200
+31 (0) 174 526 203
[email protected]
www.deliflor.nl
+57 4 444 87 94
+57 4 444 87 94 EX 108
[email protected]
www.deliflor.com
Arend Hertsenberg
Manuel Marín
Accountmanager Italy
Manager Latin America
e [email protected]
t +31 (0) 653 829 254
e [email protected]
t +57 311 389 35 17
Jan-Willem Scheeve
Accountmanager France, Middle East and Africa
Deliflor Japan Co., Ltd.
Miyaguchi 4884-2, Hamakita-ku, Hamamatsu-city,
e [email protected]
t +31 (0) 651 781 724
Shizuoka, 434-0004, Japan
Jessica Zuidgeest
[email protected]
Accountmanager Asia
t
f
e
i
+81 53 582 1700
+81 53 582 1112
www.deliflor.co.jp
e [email protected]
t +31 (0) 683 595 998
Kazunori Kikuchi
Patrick Zaat
e [email protected]
Accountmanager North and South America, Eastern Europe, Portugal and Spain
t +81 53 582 1700
e [email protected]
t +31 (0) 653 829 243
Deliflor (Beijing) Flora Co., Ltd
Manager Japan
Add: Rm 912, Newton Office Bldg, No.25
John Elstgeest
Accountmanager Eastern Europe
e [email protected]
t +31 (0) 623 967 120
Download
our
new app
Landianchangnan Rd, Haidian District,
Beijing 100097, P.R.China
t
f
e
i
+86 10 884 86950
+86 10 884 00469
[email protected]
www.deliflor.nl
Chen Lin
Chief Representative
[email protected]
t +86 13 910 783 730
View our
new app
Published by Deliflor®, June 2015, all rights reserved
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Visiting address: Korte Kruisweg 163, 2676 BS Maasdijk, The Netherlands
Postal address: P.O. Box 77, 2676 ZH Maasdijk, The Netherlands
www.facebook.com/deliflor • www.deliflor.nl • [email protected]