Top RaTed #1 XC Ski Mag

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ANNUAL 2014
SkiTrax iS NorTh america’S
leadiNg Nordic Ski PublicaTioN
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iN The buSiNeSS
2014/15 NORTH AMERICAN
BUYERS
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Official publication of
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Race Season Preview
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Marty Hall
From controversy to straight talk!
Peter Graves
World renowned race commentator.
Jack Sasseville
Our venerable columnist has done it all.
HOLIDAY-WINTER 2014/15
LOPPETS
2015
Best in Canada-USA
Golden Skiing
on Golden Trails
Falun 2015
Nordic Worlds Preview
Madshus Scoop
Thom Perkins
A ski bum for over 40 years and counting.
Factory Tour
Official publication of
Lost Lake Park
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Snowshoe Racing
Ogden Valley Skiing
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Backcountry sage tells it like it is.
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The technique guy who knows all the moves.
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FEBRUARY/MARCH 2015
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Mr. Tele dreams of carving tails in perfect corn.
Romantic Inns
Great Hideaways
HARVEY
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Tour de Ski
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Who’s Hot Who’s Not
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Sinclair and MacLeod
Official publication of
Pro SkierS
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Crowned
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Kikkan Randall
Aino-Kaisa Saarinen
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Kikkan Randall
Three time Sprint Cup Globe Winner — a leader both on and off snow.
Top RaTed SPRING/SUMMER 2015
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One of the fastest skiers on the planet talks shop.
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Simi Hamiton
American Hamilton is a top xc ski sprinter and video maestro.
Emily Nishikawa
Insights and revelations from the front lines of the women’s field
HISTORIC
SEASON
Harvey, Diggins, Gregg, Smith,
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Bring Home Worlds Medals
Official publication of
Sophie Caldwell
Rising US star from the renowned Caldwell Clan continues to turn heads.
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g
#1 XC Ski Ma
GEAR 2016
Inside Scoop
World Cup Wrap
XC Ski Nationals
Andy Newell, Perianne Jones
Sjur Røthe
Norwegian rising star on skiing for the sport’s powerhouse team.
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SkiTrax continues to be the leader as the most widely read and distributed
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U.S.A and Canada, the magazine offers the most comprehensive coverage of
the sport including international coverage.
SkiTrax is renowned for its spectacular photography and best mix of indepth coverage by experienced and prestigious writers including some of
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Mount Engadine Lodge
JUST THE FACTS
ROMANTIC
A romantic ski trip provides plenty of opportunities for some private time
with your sweetie and to experience Nature at its most glorious. These loveinspired ski escapes provide the perfect romantic atmosphere to mark an
anniversary or simply to escape from the stressors of daily life. Cozy up next
to a roaring fire after a fine day of skiing, indulge in a couples’ massage, warm
up with a dip in the hot tub or step into your own private sauna.
by Lisa Evans
666 2*)31!7 #.,
2014/15
GEAR TEST
■ Location: .138 &)5% ,)-43%2 &1.,
!-,.1%
+3! 36. (.412 &1., 3(%
!+'!18 )1/.13 )- 3(% (%!13 .&
!-!-!2*)2 .4-318
*)+.,%31%2 .& 31!)+2
■ Trails:
Mount Engadine Lodge
Located 45 minutes from Canmore, Alta. in the heart of Kananaskis
Country, Mount Engadine Lodge has all the elements of romance. Surrounded by dense forest and dozens of creeks that flow into pristine rivers
neighbouring the lodge, this nature-lover’s paradise also offers many comforts to make for a relaxing stay.
The main lodge has two wood-burning fireplaces surrounded by cozy
couches and chairs and large windows showcasing the lodge’s spectacular surroundings. Plus a wood-fired sauna on the large wrap-around deck
offers the perfect opportunity to enjoy the wilderness after a beautiful day
of skiing.
Accommodations in the Main Lodge have been recently renovated.
Twin and king bed configurations accommodate up to six guests. The
Chickadee Room is available for single travelers. The Meadows Edge Chalet
also features three separate rooms, each with a private bath and a large
deck overlooking the meadow.
The area features 5.5 kilometres of trails that are groomed by snowmobiles. “They are quite narrow, but have a quaint, magical feel to them,” says
manager Mallory Deyne. The curvy trails pass through a couple of beautiful meadows. “These are the most romantic ski trails for miles,” says Deyne.
Mount Engadine Lodge is a naturelover’s paradise with great skiing and
cozy accommodations for a romantic
getaway you won’t soon forget.
'1..,%$ "8 2-.6,.")+%2 #!- "%
Madshus Redline
Carbon Skate
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Fischer
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Speedmax
Classic Cold
32 > SKITRAX ANNUAL
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FEBRUARY/MARCH 2016
Space Close: Jan. 8/16
Material Due: Jan. 15/16
» Romantic Inns - popular feature of four
fabulous get-aways in U.S.-Can.
» Competition Round Up - SkiTour
Canada 2016 Preview, US Nationals,
Tour de Ski, World Cup, SuperTour...
» Presidential Ridge Traverse - first-ever
landmark xc ski adventure as told by our
resident ski bum
Madshus
Fischer RCS
Carbonlite
Classic Boot
FOUR COLOUR
'1..,%$ #1.22 #.4-318 31!)+2 !1% !5!)+
For those looking to venture
■ Accommodation: )-% 1..,2 &%!341%
outside the Lodge, the Mount
04%%- !-$ *)-' "%$2
Shark Trails are located only five
)-)-' (% .4-3 -'!$)-% )-)-'
kilometres away. These trails were
.., )-#+4$%2 "1%!*&!232 !&3%1-..built as a backup site for the 1988
3%! !-$ $)--%1 2%15)#%
Olympic Games and are where
■ On-site activities: .1$)# 2*))-'
members of the Canadian Olympic
2-.62(.%)-' $.'2+%$$)-' )#% &)2()-'
cross-country and biathlon teams
■ Contact: 666 ,.4-3%-'!$)-% #.,
often come out to train. The site
features approximately 20 kilometres of trails, some very hilly and
difficult, and others relatively flat and easy.
For hardcore distance skiers looking for more variety, the Peter
Lougheed Provincial Park Trails are located only 25 kilometres from Mount
Engadine Lodge. This area features 75 kilometres of groomed trails.
666 2*)31!7 #.,
Can great
ski gear get
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by James Southam
t
TWO/THREE COLOUR
Add 15% to black & white rates for each process colour.
Process colours: cyan, magenta, yellow. PMS colour matches
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DECEMBER/HOLIDAY 2015
READER PROFILE
(Based on subscriber surveys)
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» North American Nordic Buyer’s Guide
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Salomon
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ANNUAL 2014
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» Spring Skiing - top spots
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$1,750
$2,450
$3,500
$3,750
Media
Packages
4
SIZE: 468 x 60 PIXELS, 40K MAX
4SIZE: 728 x 90 PIXELS, 40K MAX
• ALL WEB ADS MAY BE SUBJECT TO EXCLUSIVITY IN SOME SECTIONS OF THE SITE.
ALTERNATIVE WEB AD SIZES ARE AVAILABLE AND WILL BE PRICED ACCORDINGLy
Best Daily Coverage
at skitrax.com...
SkiTrax.com reaches avid xc skiers across North America with
$100,000+ household income, are university-educated and are
active in many sports. With an average customer audience of
215,190 visitors each month you can optimize your exposure,
reach new customers, and increase your market share.
skitrax.com
All web banner ads appear at the top or
upper editorial banner section in random
rotation with every new page view.
Premium 468x60 banners always display
on home page. All 468x60 web banner ads
may receive additional exposure at the
bottom of selected pages at n/c.
Approximately 30,000 impressions per
month for all ads. Alternative sizes and
additional web ad statistics available on
request.
SPECIFICATIONS
Full Page
MEASUREMENTS (IN INCHES)
Live area
SIZE
WIDTH
DEPTH
1/12 page
2-1/4"
2-1/4"
1/8 page
2-1/4"
3-3/8"
v
2-1/4"
4-7/8"
h
4-3/4"
2-1/8"
sq
3-9/16"
2-7/8"
1/6 page
1/3 page
1/2 page
3-9/16"
4-7/8"
h
7-1/4"
2-1/8"
v
2-1/4"
10"
sq
4-3/4"
4-7/8"
horiz.
7-1/4"
3-1/8"
10"
sq
Full Page
4-3/4"
Live area
7-1/4"
7-3/8" 2/3
h
horiz.
Box
1/3
4-7/8" vert.1/4
vert.
horiz.
10"
7-1/4"Bleed
6-3/8" horiz.
Full page Live Area
7-1/4"
10"
Full page Trim
8-1/8"
10-3/4”
Full page Bleed
8-3/8"
1/4
11"
Full Page
1/2
15-3/8"
10"
vert.
10-3/4" Live area
DPS Bleed
16-1/2"
HPS Live Area
15-3/8"1/3
11" 1/4 Trim
square
4-7/8"
HPS Trim
16-1/4"
5-1/4"
HPS Bleed
16-1/2"
5-3/8"
1/3
Box
2/3
1/3
vert.1/4 vert.
square
1/6
vert.
1/2
vert.
Hi-res PDFs preferred
Quark 8
1/6CS6
InDesign
horiz.
Illustrator CS6
Photoshop CS6
1/3
square
horiz.
1/6
1/2
1/2
300 dpi for all images and logos
indicate software programs used
no Quark clipping paths
CMYK (not RGB)
provide name of file, laser/colour proof
2/3
vert.
1/2
Magazine: 3-column page
1/6
Column Width:1/3
2-1/4"
square
Live Image Area:
7-1/4" xvert.
10"
1/3
Trim: 8-1/8" x 10-3/4"
1/8
vert.
Bleed: 8-3/8" x 11"
FTP
•
•
•
•
•
FTP client required
address skitrax.com
no password required
drop files into SkiTrax_incoming folder
folders must be zipped and then dropped
1/2
Terms and Conditions
1/12
horiz. unless credit established.
• Prepayment required
• Terms are 30 days with approved credit. Production charges are not discountable.
• Service charges of 1% per month (12% per annum) will apply on overdue accounts along with collection
charges and appropriate legal fees as required.
• All prices NET.
• Add 10% for1/6
guaranteed positioning in any issue (excluding cover positions).
1/6
1/3
horiz.
• Contracts must
be completed within the publishing schedule.
vert.
square
• All race event ads at maximum discount (4X rate) regardless of number of insertions.
1/2
• Publisher reserves the right to refuse any advertisement deemed unsuitable.
vert.
1/8order, copy, or contract that conflict with the publisher’s policies will not
• Conditions appearing
on
1/2
be binding.square
1/4 1/2
horiz. • The publisher’s liability will not exceed the value of the space for any errors.
square
1/12
• Positioning of advertisements, except for covers, is at the discretion of the publisher.
• Cancellations are NOT acceptable after the space close date.
• Advertising materials that need to be adjusted to meet our specifications are at the advertiser’s expense.
• Advertiser and/or its advertising agency shall be jointly responsible to the publisher for all charges due and
assume all liability for the content of such advertising submitted and published, and indemnify the
1/6
horiz.
publisher against any and all claims, expenses, or loss suffered arising therefrom, including but
not limited to reasonable legal fees.
• “Publisher” refers to SkiTrax Magazine, division of #1198189 Ontario Inc.
1/2
1/8
1/12
horiz.
vert.
•
•
•
•
•
square
1/4 1/2
horiz.
1/4
For more informationhoriz.
on any of
1/4
our publications please 1/3
contact us at
square
416.977.2100 • 866.754.8729horiz.
• [email protected]
2/3
1/3
vert.
1/8
1/4
1/2horiz.
vert.
1/3 1/12
horiz.
SkiTrax magaziNe
1/4
Pedal magaziNe
Box
bike Trade caNada
1/4
horiz.
Box
horiz.
1/4
Bleed
square
square
Bleed
1/6
1/4
vert.
Live area
1/6
16-1/4"1/4
ADVERTISING
WORKS!
•
•
•
•
•
vert.
1/8format. Please include ALL fonts and linked graphic files.
1/2 in Mac
Digital ads preferred
square
1/4horiz. • FTP available
square
• Email files in high resolution
1/12 PDF (preferred), jpeg or eps format
• Compression programs preferred — sit, sea.
• Modifications if required will be charged accordingly.
horiz.
Bleed
DPS Live Area
Trim
vert.
1/2
1/6
1/3
vert.
square
Full Page
1/2
1/2
Trim
square
horiz.
1/3
DPS Trim
ALTERNATIVELY SIZED
Full ADS
PageWILL BE
PRICED ACCORDINGLY
Live area
square
1/6
Mechanical Page Measurements
1/4
4-3/4" Trim
horiz.
1/3
1/2
1/3
Bleed
3-9/16"
horiz.
charge. Complete print and web ad assembly, including animation for web ads
Bleeds at no extra
horiz.
provided at competitive prices.
1/4
Box
2/3
1/3
vert.
vert.
1/4
Trim
h
Box
Samples or facsimiles must be supplied before a quote can be provided.
vert.
Digital Ads
v
2/3 page
1/6
1/3
vert.
square
Inserts and
Stitch-ins
1/3
Ad Assembly/Production
Charges
1/2
Bleed
Full Page
sq
vert.
Trim
Live area
1/4 page
2/3
1/8
square
1/12
SKITRAX MAGAZINE
260 Spadina Ave., #200
Toronto, Ontario M5T 2E4
phone 416.977.2100
fax 416.977.9200
[email protected]
www.skitrax.com