MEDIA-KIT 2016

millionaire.ru
T h e
m a g a z i n e
f o r
p e o p l e
w i T h
p a s s i o n
&
p o w e r
MEDIA-KIT 2016
октябрь–ноябрь, 2015 (29)
18+
Личный космос
стр. 34
2
Rubricator
Why The millionaire.ru Magazine?
• The magazine is charged with positive energy of
success
• Exclusively about the most important things
• Useful advices to attract good chance
Foreign real estate
Collector
Ecology and Economy
• The podium for selective public
• Specialists share about beauty, youth, health and
love
• Exoticism, travels. Bright impressions, emotions.
• Fashion, style, individuality – the right choice
• All the best trends set by high standards of living
Lifestyle
Travels
Gadgets
• Unexpected happiness when you are already happy
Pleasant trinkets
Issue heroes
gourmet
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Our heroes and newsmakers:
Mikhail Prokhorov
Alexander Lebedev
Valentin Gaft
Denis Matsuev
Alexander Sokurov
Armen Dzhigarkhanyan
Mikhail Shemyakin
Alexander Nevzorov
Alisher Usmanov
Nikolay Tsiskaridze
Don King
Vladislav Tretyak
Mikhail Kusnirovitch
Richard Branson
Irina Hakhamda
Irina Viner-Usmanova
Donald Trump
Shamil Tarpischev
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The millionaire.ru Magazine
is a special exclusive format for dignified megapolis residents
The Editor and Founder: “Publishing House “Art Media”, Joint-stock Company
Available since May 2010
The magazine is distributed by
subscription and traditional address
dispatch, the data base is constantly
updated.
Certificate of registration: ПИ №ФС77-34101 on November 13, 2008
Format: 225х300 мм
Volume: 120 - 128 pages
Circulation: 35 000 copies
The millionaire.ru Magazine also is
represented: in the Administration of
the President of Russia, in the Federal
Assembly of Russia, in the Goverment of
Moscow, Chamber of Commerce of the
Russian Federation, the St. Petersburg
Administration,
the
Committee
for Foreign Economic Relations of
St. Petersburg, in the embassies of
countries, on boards of business aviation,
business class air travels of Rusline, in
NOVIKOV GROUP Restaurant chain,
DeLuxe rooms of the best hotels, VIPhalls of Galeries Lafayette, VIP-areas
of golf and yacht clubs of Moscow
and St-Petersburg, during turfs and
retro car motor rally as well as on
the biggest international forums, golf
tounaments, business events and secular
entertainments, fashion events and in
VIP halls of “Fashion Week in Moscow”.
Publication frequency: 6 issues per year
Other Russian cities –
5%
St-Petersburg – 25%
Europe – 5%
Moscow and Moscow area –
65%
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Gender
Women ... 54,2%
Audience
Our readers are upper- class representatives, the majority of them has
the above-average revenue and solid way of life. They are intelligent,
fond of beautiful things and nature, support charity and are convinced
hedonics.
Men... 45,8%
Social status
Age
Up to 23…7,4%
55 and up – 14,6%
Other ... 17,8%
Big and medium
business owners…
43,3%
23-25 years 11,8%
Talented
elite…11,6%
26–37 years ... 22,4%
Top management 14,9%
38–55 ... 43,8%
Politicians, social organization
representatives…12,4%
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millionaire.ru
The millionaire.ru Magazine schedule and advertising submitting 2016
№1
February - March
№2
April-May
№3
June-July
Placement
Booking
13.12.2015
14.02.2016
15.04.2016
13.06.2016
15.08.2016
01.10.2016
Ad. Layout
submitting
30.01.2016
31.03.2016
29.05.2016
31.07.2016
29.09.2016
10.11.2016
Come out
15.02.2016
15.04.2016
13.06.2016
15.08.2016
13.10.2016
03.12.2016
Millionaire.ru
№4
№5
№6
August-September October-November December-January
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The millionaire.ru Magazie Advertising Price List 2016
Format (mm)
1st cover two page spread
2nd double page spread
3d double page spread
4th double page spread
1/1 page opposite
Contect / MustHead / Editor Words / Contributors
Double page spread in the first third of the magazine
1/1 page in the first third of the magazine
2rd cover
3rd cover
4th cover
Double page spread in the major block
1/1 of the page
½ of the page
1/3 of the page
Additional Advertising Opportunities
Gatefold (inside) – 4 pages**
Gatefold (in cover) – 2 pages**
Tight insert 2 pages inside the magazine (200 g.)
PR
Inside double page spread in the major block
Page 1/1 (inside) in the major block
Size
450х300
450х300
450х300
450х300
Price, euro
12 500
11 250
10 625
10 000
225х300
6 250
450х300
225х300
225х300
225х300
225х300
450х300
225х300
113х300 (225x150)
75х300 (225х100)
9 375
5 625
10 400
8 750
12 500
7 500
5 000
3 125
2 250
885х300
440x300
225х300
22 500
16 250
11 250
450х300
225х300
5 000
3 125
*VAT 18% IS NOT INCLUDED
** ADDITIONAL COST OF PRODUCTION CALCULATED
THE ADDITION TO PRICE POSITIONING - 10% (Irregular placement, for instance, 2 pages at once)
THE ADDITION TO PRICE DOUBLE ADVERTISING – 10%
Different kinds of enclosures with
variety of sizes and paper volumes are
possible. The enclosure sample (or
miniature with the exact dimensions
and paper characteristics) should be
submitted to Adv. department for
agreement.
Bleedbox 5 mm
Discounts
(sum up by direct addition)
Advertising Agencies – 15%
New Client – 10%
Qnt. of publications:
2-3 come outs – 10%
3- 6 come outs – 15%
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Technical Requirements:
Artwork should be supplied in any one of the
following digital file formats:
• PDF – a press-optimised PDF file (Acrobatgenerated) with all fonts and high-res images
embedded.
Failure to embed high-res images will result in
bitmapped or pixelated output.
Full-page and double-page ads should have crop marks
and bleed.
• Open files (Quark Xpress 6.5 or earlier, Adobe CS3
or earlier: InDesign, Illustrator or Photoshop)
– all fonts and linked images must be supplied
– all text in vector graphics (Illustrator-generated)
must be converted to ‘paths’
– scanned images should be at 300 DPI at the final
print size, and supplied in TIFF or EPS format in
CMYK mode.
Please ensure all colour documents (including embedded graphics) are generated for four-colour reproduction (CMYK), unless previously agreed with your
account handler.
PRINT SPECIFICATIONS:
Double page spread 2/1 — 450 х 300 mm —trim size
(bleed size — 460 x 310 mm,
5mm bleed all around)
Full page 1/1 — 225 x 300 mm — trim size,
(bleed size — 235 х 310 mm
5mm bleed all around)
1/2 page (horizontal) — 225 х 150 mm — trim size,
(bleed size — 235 х 160 mm
5mm bleed all around)
1/2 page (vertical) — 112,5 х 300 mm — trim size,
(bleed size — 122,5 х 310 mm
5mm bleed all around)
1/3 page (vertical) 75 х 300 mm — trim size,
(bleed size — 85 x 310 mm
5mm bleed all around)
1/3 page (horizontal) 225 х 100 mm — trim size,
(bleed size — 235 x 110 mm
5mm bleed all around)
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Contacts
Oleg Borovikov
Advertsing & Marketing Director
[email protected]
[email protected]
Tel : +7 (495)721-53-34
The address:
Bolshoy Kozikhinskiy pereulok, 22, bld. 1, office 22,
123001, Moscow, Russia.
Tel : +7 (495) 721-53-34, +7 (495) 699-35-75
www.millionaire.ru