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Rebranding summer 2013 World - Class Quality World - Class Reputation Rebranding Due to harmonization between Niacet Corporation and Niacet b.v., all of the former Kemira ChemSolutions products will undergo a rebranding. This presentation provides the major changes in trade-names as well as the new packaging layout. Of course, the labels will change and these are shown in the last few slides. If you have any questions, please do not hesitate to contact us (see contact page) July 13 2 Tradenames Food Due to harmonization between Niacet Corporation and Niacet b.v., the former Kemira ChemSolutions food-grade products trade-names will change slightly (changes highlighted): Chemical name Grade Calcium propionate Calcium propionate Sodium propionate Sodium propionate calcium acetate calcium acetate sodium acetate anhydrous sodium acetate anhydrous sodium acetate trihydrate Sodium diacetate Sodium diacetate Sodium diacetate Potassium acetate Sodium acetate/lactate Sodium acetate/diacetate/lactate Potassium acetate/diacetate blend agglomerate powder agglomerate powder agglomerate powder powder fine agglomerate crystal powder crystal fine powder agglomerate powder powder powder Kemira ChemSolutions tradename Probake CP1 Probake CP2 Probake SP1 Probake SP2 Progusta CA1 Progusta CA2 Progusta SA2 Progusta SA4 Progusta SA3 Progusta SD2 Progusta SD3 Progusta SD5 Progusta PA1 Provian Provian D Provian K New Niacet b.v. tradename Probake CP granular Probake CP powder Probake SP agglomerate Probake SP powder Progusta CA agglomrate Progusta CA powder Progusta SA powder Progusta SA fine agglomerate Progusta SA crystal Progusta SD powder Progusta SD crystal Progusta SD fine powder Progusta PA agglomerate Provian A Provian D Provian K There will not be any changes in the trade names of the Niacet chemical & pharma products. July 13 3 Probake CP (calcium propionate) Old Probake CP powder bag New Probake CP powder bag July 13 4 Probake CP (calcium propionate) Old Probake CP agglomerate bag New Probake CP granular bag July 13 5 Progusta SA (sodium acetate trihydrate) Old Progusta SA3 bag New Progusta SA trihydrate bag July 13 6 Progusta SD (sodium diacetate) Old Progusta SD bag New Progusta SD bag: Neutral / white bag with Niacet label July 13 7 Zinc acetate Old Zinc Acetate bag New Zinc Acetate bag July 13 8 Ammonium acetate Old Ammonium Acetate bag New Ammonium Acetate bag July 13 9 Bags (general) All products of which the bags are not shown on the previous slides are currently being produced in neutral bags. We will continue to do so until further notice. Quality, material and dimensions of the bags will remain the same and only the print on the bags will change. July 13 10 Labels All the pre-printed bags shown in slides 4 – 9 will get labels mentioning tradename, chemical name, production date, expiry date, batchcode, etc.. as shown on slide 12. All neutral / blank bags will get a new branded label as shown on slide 13 July 13 11 Labels Example Niacet label for pre-printed bags (food): July 13 12 Labels Example Niacet label for pre-printed bags (pharma): July 13 13 Labels Example Niacet label for neutral/blank bags (food): Product of: Niacet b.v. Papesteeg 91, NL-4006WC, Tiel, the Netherlands P.O. Box 60, NL-4000AB, Tiel, the Netherlands July 13 Tel: +31 344 615 224 Fax: +31 344 611 475 [email protected] www.Niacet.com 14 Labels Example Niacet label for neutral/blank bags (pharma): Product of: Niacet b.v. Papesteeg 91, NL-4006WC, Tiel, the Netherlands P.O. Box 60, NL-4000AB, Tiel, the Netherlands July 13 Tel: +31 344 615 224 Fax: +31 344 611 475 [email protected] www.Niacet.com 15 Labels Example Niacet label for bigbags (pharma): Product of: Niacet b.v. Papesteeg 91, NL-4006WC, Tiel, the Netherlands P.O. Box 60, NL-4000AB, Tiel, the Netherlands July 13 Tel: +31 344 615 224 Fax: +31 344 611 475 [email protected] www.Niacet.com 16 Labels Example Niacet label for bigbags (pharma): Product of: Niacet b.v. Papesteeg 91, NL-4006WC, Tiel, the Netherlands P.O. Box 60, NL-4000AB, Tiel, the Netherlands July 13 Tel: +31 344 615 224 Fax: +31 344 611 475 [email protected] www.Niacet.com 17 Thank you! Niacet b.v. makes this information available as an accommodation to its customers and it is intended to be solely a guide in customer’s evaluation of the products. You must test our products, to determine if they are suitable for your intended uses and applications, as well as from the health, safety and environmental standpoint. You must also instruct your employees, agents, contractors, customers or any third party which may be exposed to the products about all applicable precautions. All information and technical assistance is given without warranty or guarantee and is subject to change without notice. You assume full liability and responsibility for compliance with all information and precautions, and with all laws, statutes, ordinances and regulations of any governmental authority applicable to the processing, transportation, delivery, unloading, discharge, storage, handling, sale and use of each product. Nothing herein shall be construed as a recommendation to use any product in conflict with patents covering any material or its use.