Mammalfish

in a sea
of agencies...
mammalfish
…Mammalfish is committed to the
development of creative strategies
and solutions that prompt consumers to act!
we’re creative when you’re not.
what’s
in a name?
Swimming in the waters off the coast of Cape Cod, the North American
harbor seal displays its unique aquatic gifts. Sharp and skillful, playful yet
astute, gliding with both power and grace, it exhibits talents far beyond
your ordinary mammal.
One early spring day, while observing these seals frolic in the frigid
Nantucket Sound, the founders of Mammalfish had a revelation. They
would build a creative firm to emulate these mammalfish. Through sleek
navigation of today’s global economy and ever-changing technological
landscape, Mammalfish makes clients’ goals and dreams a reality with
speed, precision, and sheer beauty.
what sets us
apart?
As a boutique agency founded in 1998, Mammalfish approaches all
projects through an extremely personal, problem-solving process.
Our size is our advantage — the ability to move nimbly with our clients in
hot pursuit of the project’s goals, budget, and timeline. We believe in
face time with our clients in delivering our mission: creative strategies that
prompt consumers to act. We’re committed to the development and
implementation of inventive solutions in the true spirit of a boutique “Ma &
Pa” style shop…you’ll enjoy working with us.
With award-winning design and development, Mammalfish is poised
to help any firm get creative and get results.
mammalfish
“ In many years of doing business with ‘vendors’, Mammalfish
was the first one to exceed my expectations. We chose them
from a field of 8 other design firms — most of them much larger,
with bigger brand names. I can say with conviction that none
of the other firms would have produced a better product, even
with more time and/or budget. We pushed them hard, and
Mammalfish always came back with a ‘can do’ attitude.
I can’t wait to use them again on my next project.”
— Marc San Angelo, Director of Creative Services, Iconix Brand Group
we’re creative when you’re not.
specialties:
Branding
Web Design & Development
Print
Application Development
Broadcast
mammalfish
so, you want to sink
or swim?
Over the years, we have worked with companies ranging from internet
start-ups to Fortune 500’s. Generally, our expertise is in the areas of
packaged goods, fashion, and finance with some concentration in
real estate, children’s entertainment and technology.
who we work with:
Ac’cent Seasonings
HIT Entertainment
Aetos Capital, LLC
Joe Boxer
Apparel Holdings Group
Laugh.com
Alloy Software
Magnitude Capital
Armand de Brignac Champagne
Maple Grove Farms
Axion Automotive Technologies
MasterCard
B&G Foods
Mezz Cap Finance
B&M Baked Beans
Milennium Home Mortgage
Badgley Mischka
Microsoft
Blackrock Funds
Mind & Media, Inc
Bobthebuilder.com
Mossimo Apparel
Bongo
Mudd Clothing
Campanelli Companies
Nickelodeon
Campus Fundraiser
NPD Research Group
Candies
Oberon Media, Inc.
Carribean Joe
Ortega Foods
Cristo Rey NY
Polaner
Common Ground
Regina Vinegar
Contrarian Capital Mgmt.
Rocawear
Credit Suisse
ThomasandFriends.com
Emeril’s
Trepp, LLC
Enterprise
VanthedgePoint Group
First Highland Management
& Development Corp.
YMCA
we’re creative when you’re not.
mammalfish
some of our
work...
we’re creative when you’re not.
branding
We build brand equity. From investment banks to patio furniture stores,
we help businesses grow by creating powerful and recognizable
identities. Let us transform your business into an exciting, trusted brand.
Here are some examples of recent work:
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mammalfish
print
We develop collateral. Whether it’s a press kit, a magazine ad, or
an invite to a gala dinner, we provide your business with the best in
marketing and promotional materials.
Here are some examples of recent work:
Client:
Campus Marketing Services
Collateral:
Advertising Leave Behind
Client:
Nassimi Corporation
Collateral:
Magazine Ad & Direct Mail Pieces
Client:
Polaner
Collateral:
Package Goods Labels
mammalfish
web design & development
We design websites. Having lived through the dot com boom and bust,
we know what works and what doesn’t.
Here are some examples of recent work:
we’re creative when you’re not.
email & banner campaigns
We create and deploy email & banner campaigns. “Keep your friends
close and your customers closer.” Our clients rely on us for email blasts
to keep their customers in the “opt-in” know as well as enticing and
effective banner campaigns.
Here are some examples of recent work:
we’re creative when you’re not.
game development
We love games! ...and your customers do too! Nothing increases time
spent on a site or builds brand equity and excitement like a fun, viral
casual game.
Here are some examples of recent work:
we’re creative when you’re not.
application development
We develop custom applications. From content management systems
to video players, our custom applications create an effortless and
efficient site experience for both you and your clients.
Here are some examples of recent work:
Digital Asset Manager
Client: Bongo
Application:
Manager gives nationwide vendors access
to download Bongo’s digital assets and
allows Bongo to easily remove and upload
this content.
Content Management System
Client: Campanelli Companies
Application:
System allows Campanelli to remove, add,
and change information about properties
that are currently up for sale or rent.
Video Application
Client: Jane Cosmetics
Application:
Interactive video player allows for
asynchronous communication among
Jane’s on-line community and Jane’s
makeup experts.
Custom Management Application
Client: B&G Foods
Application:
Flex planner tracks B&G brand sales for each
quarter in every territory across the country.
Sales total more than $200 million annually.
we’re creative when you’re not.
broadcast
We produce broadcast advertising and marketing. Whether it’s television
commercials, radio spots, or industrial videos, we produce effective
advertising and marketing campaigns that inspire your customers to act.
Here are some examples of recent work: (visit our website for audio samples)
Client: B & M Beans
Campaign:
“The Musical Fruit” Radio Spot
Client: Ac`cent Seasonings
Campaign:
“Shake Your Ac`cent” Radio Spot
Client: Polaner
Campaign:
”It’s Not Cheating, It’s Polaner - Gym” Radio Spot
”It’s Not Cheating, It’s Polaner - Office” Radio Spot
Client: Ermenegildo Zegna
Campaign:
Z Zegna Ducati T.V. Spot
Client: Enterprise
Campaign:
Corporate Communications Video
mammalfish
featured campaign
At Mammalfish, we relish the opportunity to combine our creative
expertise to produce a cohesive, nationwide marketing and advertising
campaign. Recently, B&G Foods and Emeril Lagasse asked us to help
with a nationwide launch of a number of Emeril’s new cooking products.
Here are some examples of our work in this campaign:
Emeril’s Kitchen Challenge
Sweepstakes Landing Page
Emeril’s Product Website
Emeril’s Kitchen Challenge
Sweepstakes On-Line Game
Emeril’s Rich Media Banner
Ad Development
we’re creative when you’re not.
1 fish
Tamara Kowal is a Founder and the Creative Director at Mammalfish.
With more than twenty years combined experience in fine, graphic, and
digital arts, Ms. Kowal is intimately involved in the daily creative process at
Mammalfish. She oversees the creative team as well as the implementation
of database and e-commerce solutions for the firm’s clients. During her
career in graphic design and on-line development, Ms. Kowal has worked
on countless web initiatives for a wide array of nationwide firms.
Prior to founding Mammalfish, Ms. Kowal formed the not-for-profit art
gallery “Pushkin Gallerie” in Soho, New York and enjoyed early success
participating in group shows to benefit Anthology Film Archives and the
Children’s Aid Society.
Ms. Kowal has painted over 15 years and developed a body of work that is
shown in private galleries throughout Williamsburg, Brooklyn.
Ms. Kowal studied Fine Art at Queens College in New York City.
2 fish
Michael LeFort is a Founder and the President at Mammalfish. Mr. LeFort
is an award winning producer and writer whose experience ranges from
educational video and network television to multimedia advertising
and marketing. He brings his expertise to Mammalfish as the overseer of
day-to-day account management. Mr. LeFort interacts with clients on-site
and prepares the creative briefs used by the firm’s creative and development
teams in the implementation of the project goals, budget and timeline.
During his career in creative development, Mr. LeFort has worked on
numerous national marketing and advertising campaigns.
While at Mammalfish, Mr. LeFort co-founded The Means of Production, Inc.
in 2002. The group’s first venture, a documentary called “What Happened,”
which chronicles the boom and bust of the Internet economy, won several
film festival awards as well as a CINE Golden Eagle Award.
Mr. LeFort began his career in creative development, advertising and
marketing in 1993, when he co-founded the television production company,
Cerebellum Corporation.
He graduated from The George Washington University in Washington, D.C.
mammalfish
329 Grand Street / Brooklyn, NY 11211 / 718.963.2360