MAR / APR 2016

CAN
MAR / APR 2016
scrupleshaircare.com
HAIRCOLOR PROMOTIONS
URBAN SHOCK SALE
Choose from 8 intense, ammonia-free colors that mix
to create custom vibrant or pastel shades
APRIL
ONLY
NEW FROM SCRUPLES
APRIL
ONLY
NEW URBAN SHOCK PASTEL MIXER
Mix your way to having the next-on-trend fantasy color with Scruples' URBAN SHOCK Pastel Mixer!
Direct dyes require no peroxide
For professional and retail use
WHAT IS IT?
Colorless base of URBAN SHOCK Color Craze that is used when
creating soft pastel shades
PASTEL
SHADES
OVER
PURCHASE:
1 URBAN SHOCK Color Craze shade open stock (75 ml/2.5 oz)
CHOOSE FROM:
Blue, Green, Pink, Orange,
Purple, Red, Yellow, Teal
SALON COST: $6.50
$7,80 salon value
WHAT IT DOES
Provides stylists the freedom to create a wide range of on-trend,
fantasy colors
29%
SAVINGS
WHY USE IT?
Easy to apply, conditioning formula is PPD, ammonia, peroxide, paba,
gluten and cruelty-free
Created for use when shearing out any URBAN SHOCK Color Craze
Intense Haircolor shade
INTRODUCTORY
OFFER
PURCHASE:
1 NEW URBAN SHOCK Color Craze Pastel Mixer (250 ml/8.5 oz)
SALON COST: $6.50
$9.10 salon value
MEET THE WINNERS OF
#URBANUNICORNCONTEST
1st PLACE
2nd PLACE
3rd PLACE
ERIKA ANNE
AMY GODO
LARISSA MARIE
@erikaanne222
for @lemarluxe
@color_ahead
@ilikeprettyhair
Scruples + The Unicorn Tribe
Founded by stylist Alix Maya Clymer in 2014, The Unicorn Tribe is an
organized group of stylists who are not only passionate about the art of hair,
but sharing their love of the art across social media platforms.
In October, Scruples and The Unicorn Tribe teamed up to create the
#UrbanUnicornContest, challenging stylists to get creative and create their
unique URBAN SHOCK Color Craze transformation. Our judges were amazed
with the wide range of talented artistry and beautiful color work that we
received!
2
March / April 2016
scrupleshaircare.com
3
HAIRCOLOR PROMOTIONS
1991 – 2016
HAPPY
ANNIVERSARY
BLAZING HIGHLIGHTS
TURNS 25
FREE PURE OXI CLEAR DEVELOPER
With purchase of HIGH DEFINITION Custom Mixing Gel Color
FREE
with
purchase
PURCHASE:
6 HIGH DEFINITION Custom Mixing • Gel Color System open stock (118 ml/4 oz)
RECEIVE FREE:
1 PURE OXI 20 Volume Clear Developer (liter)
SALON COST: $72.93
$80.08 salon value
FREE POWER BLONDE
TRIPLE PROTECTION • LIGHTENING POWDER
With purchase of TRUE INTEGRITY Opalescent Creme Colour
FREE
with
purchase
PURCHASE:
12 TRUE INTEGRITY Opalescent Creme Colour open stock (60 ml/2.05 oz)
COLOR CAN LIFT COLOR
Eliminate double processes, lift up to 7 levels through
natural or color treated hair and deposit permanent
haircolor in a single process with BLAZING HIGHLIGHTS
Toner Infused • Gel Color System.
SAVE $19.50
As a special anniversary promotion, purchase
BLAZING HIGHLIGHTS introductory unit for only
$162.50 ($302.32 value)
Join us on social media and learn how you can celebrate
#25YearsofBlazing for your chance to win!
4
March / April 2016
RECEIVE FREE:
1 POWER BLONDE Lightening Powder (400 g/14.1 oz)
SALON COST: $105.30
$132.60 salon value
CONGRATULATIONS
To Scruples Educator Karla Vazquez for making
The Colorist Magazine's "30 Under 30" List!
Karla opened Illusions Hair Studio in Encinitas, CA, at age 22, and since then has also
become a Scruples educator and INDIE HAIR Artist. "Her natural talent and artistic flair
have propelled her to the top of her game in a short time span," says Mia Liguori McHugh,
Scruples Co-President Creative. "As a stage artist and salon owner, she has a fearless
approach to color and technical expertise that makes her an unforgettable artist."
scrupleshaircare.com
5
TEXTURE & PERMS
CLASSIC COLLECTION
OVER
CREATE MODERN CURL
WITH TEXTURE FUSION
22%
CLASSIC HAIR SPRAY SALE
2 FOR $18.20
OVER
28%
SAVINGS
Learn how to create 3 fashion-forward, natural-looking
permanent waves with the TEXTURE FUSION Kit
SAVINGS
Stock up and save on your favorite hair
holding products
PURCHASE:
PURCHASE:
1 TEXTURE FUSION Permanent Texture Kit
2 HIGH DEFINITION Hair Spray (10.6 oz/350 ml) or
2 ROCK HARD Finishing Spray (10.6 oz/350 ml)
KIT INCLUDES:
4 TEXTURE FUSION Permanent Texture Perms
1 TEXTURE FUSION Permanent Texture Brochure with 3 Technicals
Signature Wrap
Ponytail Wrap
Modern Vertical Wrap
SALON COST: $18.20
$23.40 salon value
CLIENT COST: $30.30
$39.00 client value
RECEIVE FREE:
1 TEXTURE FUSION Sponge Kit
SALON COST: $35.10
$49.40 salon value
FREE
with
purchase
APRIL
ONLY
PRODUCT OF THE MONTH
SAVE 25%
TEXTURE FIX Sea Salt Spray Gel
Unique water soluble, dual formula creates healthy, textured waves
that hold without stiffness
Builds enhanced beach-inspired volume
MARKETING
SUCCESS TIP
Use signage to run a consumer service
promotion. See page 13 for instructions
on how to customize a print & frame for
your salon.
1 TEXTURE FIX Sea Salt Spray Gel (8.5 oz/250 ml)
SALON COST: $8.78
$11.70 salon value
Unique dual purpose styling tool
Gel on wet hair / wax on dry hair
Creates volume, separation and shine
OVER
41%
SAVINGS
PURCHASE:
Aloe extract nourishes hair
PURCHASE:
Get DUAL DESIGN Gel/Wax for only $6.50 in April!
1 DUAL DESIGN Gel / Wax (4 oz/114ml)
WANT
BEACHY
WAVES?
ASK ABOUT OUR
TEXTURE & PERM
SERVICES
BONUS 25% OFF
TEXTURE FIX Sea Salt
Spray Gel to enhance
your style at home!
SALON COST: $6.50
$11.05 salon value
CLIENT COST: $10.80
$18.40 client value
CLIENT COST: $14.60
$19.50 client value
6
March / April 2016
scrupleshaircare.com
7
CLASSIC COLLECTION
BOGO 50% OFF
BLOW DRY SPRAY Save Time & Protect
Reduces blow dry time and protects hair from thermal styling damage
BANDED COLOR CARE DUO SALE
OVER
25%
Don't let your color fade away! Preserve and protect your
investment with RENEWAL Shampoo & Conditioner
SAVINGS
Lightweight formula creates great styling base
Conditions, reduces frizz and adds shine
PURCHASE:
1 RENEWAL Color Retention Shampoo (12 oz/350 ml) and
1 RENEWAL Color Retention Conditioner (8.5 oz/250 ml)
PURCHASE:
1 BLOW DRY SPRAY Save Time & Protect (6.5 oz/195 ml)
SALON COST: $10.40
RECEIVE 50% OFF:
$17.55 salon value
1 BLOW DRY SPRAY Save Time & Protect (6.5 oz/195 ml)
CLIENT COST: $17.30
$29.30 client value
SALON COST: $16.58
$22.10 salon value
UP TO
CLIENT COST: $27.60
$36.80 client value
MIX & MATCH HAIR CARE DUO SALE
Find your perfect pairing from select shampoos and conditioners
GALLON STOCK UP SALE
Get the lowest prices of the year during the annual gallon sale
PURCHASE:
1 CLASSIC COLLECTION Shampoo (gallon)
CHOOSE FROM:
MOISTURE BATH Replenishing Shampoo
STRUCTURE BATH Volumizing Shampoo
HAIR CLEARIFIER Deep Cleansing Shampoo
RENEWAL Color Retention Shampoo
SALON COST: $28.54
$45.83 salon value
PURCHASE:
1 CLASSIC COLLECTION Conditioner or NO H2O2 (gallon)
CHOOSE FROM:
QUICKSEAL Detangling Conditioner
RENEWAL Color Retention Conditioner
NO H2O2 No Peroxide
SALON COST: $32.44
$58.50 salon value
8
March / April 2016
PURCHASE:
42%
SAVINGS
UP TO
45%
SAVINGS
1 ENFORCE Sculpting Glaze (gallon)
SALON COST: $46.74
$74.10 salon value
PURCHASE:
1 Gallon Pump
SALON COST: $4.29
PURCHASE 2 PRODUCTS
(choose from):
TOTAL INTEGRITY Ultra Rich Shampoo (12 oz/350 ml)
TOTAL INTEGRITY Ultra Rich Conditioner (6.7 oz/195 ml)
QUICK RECOVERY Leave-In Conditioner (6 oz/175 ml)
SALON COST: $15.60 / duo
Up to $27.30 salon value
CLIENT COST: $26.00 / duo
Up to $45.60 client value
PURCHASE 2 PRODUCTS
(choose from):
MOISTURE BATH Replenishing Shampoo (12 oz/350 ml)
STRUCTURE BATH Volumizing Shampoo (12 oz/350 ml)
HAIR CLEARIFIER Deep Cleansing Shampoo (12 oz/350 ml)
MOISTUREX Replenishing Conditioner (8.5 oz/250 ml)
ER Emergency Repair Conditioner (8.5 oz/250 ml)
QUICKSEAL Detangling Conditioner (8.5 oz/250 ml)
SALON COST: $10.40 / duo
Up to $18.20 salon value
CLIENT COST: $17.30 / duo
Up to $30.40 client value
scrupleshaircare.com
9
WHITE TEA LUXURY COLLECTION
LUXURY AEROSOL SALE
2 FOR $18.20
Stock up and save on your favorite WHITE TEA
Luxury Collection products
UP TO
26%
SAVINGS
PURCHASE:
LUXURY HAIR CARE
DUO SALE
Double the product for double the luxury, mix
and match to create your perfect pairing
PURCHASE 2 PRODUCTS
(choose from):
Sulfate-Free Restorative Shampoo (350 ml/12 oz)
Soothing Daily Conditioner (250 ml/8.5 oz)
Restorative Conditioner (150 ml/5 oz)
2 Leave-In Miracle Foam Conditioner (150 g/5.1 oz) or
2 Luxury Hair Spray (265 ml/9.1 oz)
SALON COST: $18.20
SALON COST: $16.25 / duo
Up to $24.70 salon value
Up to $29.90 salon value
CLIENT COST: $30.30
Up to $41.20 client value
CLIENT COST: $27.10 / duo
Up to $49.80 client value
UP TO
45%
SAVINGS
BOGO 50% OFF
WHITE TEA Magical Serum
OVER
25%
SAVINGS
Conditions and smoothes flyaways while providing soft styling memory
Magically provides thermal protection and seals in shine
For use on wet or dry hair
PURCHASE:
1 Magical Serum (150 ml/5 oz)
RECEIVE 50% OFF:
1 Magical Serum (150 ml/5 oz)
SALON COST: $23.40
$31.20 salon value
CLIENT COST: $39.00
$52.00 client value
10 March / April 2016
scrupleshaircare.com 11

®
SALON SIGNAGE
CUSTOMIZE PRINT & FRAMES
AND SHELF TALKERS
®
Scruples' editable Print & Frames and Shelf Talkers are a great way to promote services and retail
products in your salon, increase sales and build your residual business.
®
®
PRINT & FRAMES:
(8" x 10")
March – April 2016 print & frames are now available online
WANT
BEACHY
WAVES?
®
SHELF TALKERS:
(11" x 2")
March – April 2016 shelf talkers are now available online
PRODUCT OF THE MONTH
PRODUCT OF
THE MONTH
DUAL DESIGN
DUAL DESIGN
GEL / WAX
GEL / WAX
ASK ABOUT OUR
TEXTURE & PERM
SERVICES
• Unique dual purpose styling tool
• Gel on wet hair / wax on dry hair
• Creates volume, separation and shine
BONUS 25% OFF
TEXTURE FIX Sea Salt
Spray Gel to enhance
your style at home!
$10 80
$18.40 value
A P R I L O N LY *
$18.40 value
*Available at this price for a limited time
CLASSIC
HAIR SPRAY SALE
3030
$
2
FOR
$39.00 value
Stock up and save on your favorite hair holding products –
Choose from HIGH DEFINITION Hair Spray and ROCK HARD Finishing Spray
UP TO
42%
SAVINGS
CLASSIC
HAIR SPRAY
SALE
Choose from:
HIGH DEFINITION Hair Spray
(also available online to download and edit)
ASK ABOUT
OUR ON–TREND
COLOR
SERVICES
1080
$
Create volume, separation & shine with this unique dual purpose styling tool
®
CUT & FRAME : DIMENSIONS 8" X 10"
FROM
BRIGHT
TO
PASTEL
NOW
AVAILABLE
ROCK HARD Finishing Spray
2 $FOR 30
30
$39.00 value
MIX & MATCH
HAIR CARE
DUO SALE
Find your perfect pairing from these
select shampoos and conditioners:
TOTAL INTEGRITY Ultra Rich Shampoo
TOTAL INTEGRITY Ultra Rich Conditioner
QUICK RECOVERY Leave-In Conditioner
MOISTURE BATH Replenishing Shampoo
MOISTUREX Replenishing Conditioner
STRUCTURE BATH Volumizing Shampoo
ER Emergency Repair Conditioner
RENEWAL Color Retention Shampoo
RENEWAL Color Retention Conditioner
HAIR CLEARIFIER Deep Cleansing Shampoo
QUICKSEAL Detangling Conditioner
MIX & MATCH HAIR CARE
DUO SALE
S TA R TI N G AT
$1730
/duo
up to $45.60 value
1730
/duo
$
Starting at
Up to $45.60 value
Find your perfect pairing from select shampoos and conditioners
LUXURY
AEROSOL SALE
3030
$
2
FOR
$41.20 value
Stock up and save on your favorite WHITE TEA Luxury Collection products –
Choose from Leave-In Miracle Foam Conditioner and Luxury Hair Spray
UP TO
45%
SAVINGS
LUXURY
AEROSOL
SALE
Choose from:
Leave-In Miracle Foam Conditioner
LUXURY
HAIR CARE
DUO SALE
Luxury Hair Spray
2 $FOR 30
30
Mix and match to create
the perfect luxury pairing
Restorative Shampoo
Restorative Conditioner
Soothing Daily Conditioner
$2710
/duo
LUXURY HAIR CARE
up to $49.80 value
DUO SALE
$41.20 value
27 10
/duo
$
up to $49.80 value
Mix and match to create the perfect luxury pairing
Log in as a professional at scrupleshaircare.com, go to the
"Merchandising" section and click on "Print & Frames"
Download print–ready PDFs to your computer or device,
open and print.
Log in as a professional at scrupleshaircare.com, go to the
"Merchandising" section and click on "Shelf Talkers"
Download print–ready PDFs to your computer or device,
open and print.
Open blank files with an Adobe Acrobat or PDF Expert,
Open blank files with an Adobe Acrobat or PDF Expert,
click in available spaces to add your salon's name and
price, then print.
click in available spaces to add your salon's name and
price, then print.
Cut out the printed display and place in a decorative
frame that complements your salon's decor.
Cut out (if indicated), fold at dotted line, place on salon
shelf and follow product placement suggestions.
scrupleshaircare.com 13
SALON PRICE LIST CAN
SUGGESTED SUGGESTED
SALON EACH RETAIL EACH
SUGGESTED SUGGESTED
SALON EACH RETAIL EACH
SUGGESTED SUGGESTED SUGGESTED
SALON EACH RETAIL EACH RETAIL EACH
SUGGESTED SUGGESTED SUGGESTED
SALON EACH RETAIL EACH RETAIL EACH
CREME COLOUR SYSTEM
SPECIALTY COLOR SYSTEM
CLASSIC COLLECTION
CLASSIC COLLECTION
TRUE INTEGRITY Opalescent Creme Colour
Starter Kit Mixing Intro Unit Complete Intro Unit Creme Colour, 87 shades (60 ml/net wt 2.05 oz/58.2 g)
Swatch Book
128.70–
383.50–
747.50–
8.78–
143.00–
ILLUSIONIST Brilliant Creme Highlights
Intro Unit
Creme Highlights, 8 shades (60 ml/net wt 2.05 oz/58.2 g)
ILLUSIONIST Accelerator Powder Packet (10 g/.35 oz)
ILLUSIONIST Accelerator Powder (680 g/24 oz)
Swatch Book
208.00–
8.78–
1.43–
42.90–
84.50–
HYPNOTIC Single–Step Creme Lowlights
Intro Unit
Creme Lowlights, 10 shades (60 ml/net wt 2.05 oz/58.2 g)
Swatch Book
208.00–
8.78–
84.50–
POWER BLONDE Lightening & Toning System
Intro Unit
Conditioning Gel Toner, 5 shades (60 ml/net wt 2.05 oz)
Lightening Powder (net wt 400 g/14.1 oz) Lightening Powder (net wt 800 g/28.2 oz) POWER BLONDE Enhancing Shampoo (8.5 oz/250 ml)
POWER BLONDE Enhancing Conditioner (8.5 oz/250 ml)
Swatch Ring
129.94–
8.78–
27.30–
45.50–
13.0021.70
13.0021.70
26.00–
MENZ 5 Minute Haircolor
Intro Unit
Haircolor, 9 shades (60 ml/2 oz)
Activator (liter)
1 Minute Stabilizer (250 ml/8.5 oz)
Applicator Bottle (60 ml/2 oz
Swatch Book
130.00–
10.40–
9.10–
12.03–
2.08–
58.50–
PURE OXI DE VELOPERS
GEL COLOR SYSTEM
HIGH DEFINITION Custom Mixing Gel Color System
Intro Unit
Gel Colors, 11 shades (118 ml/4 oz)
LIFT, for Ultra Light Blondes (118 ml/4 oz) Intensifiers, 2 shades (29.6 ml/1 oz) Swatch Book
318.50–
12.16–
12.16–
8.78–
143.00–
BLAZING HIGHLIGHTS Toner Infused Gel Color System
Intro Unit
Gel Colors, 5 shades (118 ml/4 oz)
Oil Lightener (236 ml/8 oz)
Blue Oil Lightener (118 ml/4 oz)
X-tra Light Booster Concentrate (net wt 454 g/16 oz)
Swatch Book
195.00–
12.16–
17.55–
10.40–
29.90–
110.50–
SHADOW LOWLIGHTS Filler Infused Gel Color System
Intro Unit
Gel Colors, 7 shades (118 ml/4 oz)
Swatch Book
195.00–
12.16–
110.50–
SPECIALTY COLOR SYSTEM
URBAN SHOCK Color Craze
Intro Unit
Haircolor, 8 shades (75 ml/2.5 oz) NEW Pastel Mixer (250 ml/8.5 oz) Swatch Book
COLOR ART Conditioning Color Gloss
Intro Unit Color Gloss, 12 shades (118 ml/4 oz)
Processing Solution (liter)
Swatch Book
14 March / April 2016
71.50–
7.80–
9.10–
50.40–
234.00–
10.40–
8.45–
78.00–
9.10–
7.15–
7.15–
11.05–
9.10–
9.10–
11.05–
11.05–
Demi-Permanent Liquid Developer (liter)
10 Volume Clear Developer (liter)
20 Volume Clear Developer (liter)
Demi-Permanent Creme Developer (liter)
10 Volume Creme Developer (liter)
20 Volume Creme Developer (liter)
30 Volume Creme Developer (liter)
40 Volume Creme Developer (liter)
HAIRCOLOR ACCESSORIES
COLOR WHIP Haircolor Thickener (250 ml/8.5 oz)
COLOR WHIP Haircolor Thickener (liter)
COLOR AWAY Haircolor Stain Remover (250 ml/8 oz)
NO H2O2 No Peroxide (8.5 oz/250 ml)
NO H2O2 No Peroxide (liter)
NO H2O2 No Peroxide (gallon)
Trigger Sprayer (8.5 oz)
Two-Sided Mixing Bowl
Applicator Brush (black or silver)
Applicator Bottle
Measuring Cup
Color Tool
400-Pack Haircolor Foils (10” × 4”)
400-Pack Haircolor Jumbo Foils (10” × 6”)
200-Pack Color Papers (10” × 5”)
Scruples Stylist Color Apron
Scruples All-Purpose Cape
Tube Key
Scruples Professional Clips
6.83–
16.90–
6.83–
10.40–
29.58–
58.50–
1.69–
8.45–
1.62–
2.60–
1.62–
2.93–
17.88–
25.68–
25.68–
22.10–
22.10–
2.60–
15.60–
TEXTURE & PERMS
TEXTURE
TEXTURE FUSION
Texture Sponge Kit
PERMS
EFFECTS Buffered Perm System (Normal or Tinted)
RENEWAL Conditioning Perm (Normal or Tinted)
CENTURA Perm System
1 - Acid-Balanced Perm 2 - Non-Thio Perm 3 - Buffered Alkaline Perm
8.78–
11.05–
5.98–
5.98–
8.13–
8.13–
8.13–
(40% margin)
INTRO UNITS
Stylist Kit Starter Kit Salon Intro Unit
Integrity Salon Collection
(50% margin)
38.9464.9077.88
149.50–
–
682.50–
–
1,430.00–
–
SHAMPOO
DRY SHAMPOO Fresh Finish (7.5 oz/250 ml)
TOTAL INTEGRITY Ultra Rich Shampoo (2 oz/60 ml)
TOTAL INTEGRITY Ultra Rich Shampoo (12 oz/350 ml)
TOTAL INTEGRITY Ultra Rich Shampoo (liter)
MOISTURE BATH Replenishing Shampoo (12 oz/350 ml)
MOISTURE BATH Replenishing Shampoo (liter)
MOISTURE BATH Replenishing Shampoo (gallon)
STRUCTURE BATH Volumizing Shampoo (12 oz/350 ml)
STRUCTURE BATH Volumizing Shampoo (liter)
STRUCTURE BATH Volumizing Shampoo (gallon)
RENEWAL Color Retention Shampoo (12 oz/350 ml)
RENEWAL Color Retention Shampoo (liter)
RENEWAL Color Retention Shampoo (gallon)
PLATINUM SHINE Toning Shampoo (8.5 oz/250 ml)
PLATINUM SHINE Toning Shampoo (liter)
HAIR CLEARIFIER Deep Cleansing Shampoo (12 oz/350 ml)
HAIR CLEARIFIER Deep Cleansing Shampoo (liter)
HAIR CLEARIFIER Deep Cleansing Shampoo (gallon)
13.6522.8027.30
4.687.809.40
13.6522.8027.30
33.8056.3067.60
8.4514.1016.90
16.2527.1032.50
45.83–
–
8.4514.1016.90
16.2527.1032.50
45.83–
–
8.4514.1016.90
16.2527.1032.50
45.83–
–
11.7019.5023.40
23.4039.0046.80
8.4514.1016.90
16.2527.1032.50
45.83–
–
CONDITION
TOTAL INTEGRITY Ultra Rich Conditioner (6.7 oz/195 ml)
MOISTUREX Replenishing Conditioner (8.5 oz/250 ml)
MOISTUREX Replenishing Conditioner (liter)
ER Emergency Repair Conditioner (8.5 oz/250 ml)
ER Emergency Repair Conditioner (liter)
RENEWAL Color Retention Conditioner (8.5 oz/250 ml)
RENEWAL Color Retention Conditioner (liter)
RENEWAL Color Retention Conditioner (gallon)
QUICKSEAL Detangling Conditioner (2 oz/60 ml)
QUICKSEAL Detangling Conditioner (8.5 oz/250 ml)
QUICKSEAL Detangling Conditioner (liter)
QUICKSEAL Detangling Conditioner (gallon)
QUICK RECOVERY Leave-In Conditioner (6 oz/175 ml)
COMPLETE RECOVERY Treatment Masque (8 oz/227 g)
COMPLETE RECOVERY Treatment Masque (25 oz/739 g)
13.6522.8027.30
9.1015.2018.20
18.8531.4037.70
9.1015.2018.20
18.8531.4037.70
9.1015.2018.20
18.8531.4037.70
54.60–
–
4.237.108.50
9.1015.2018.20
18.8531.4037.70
54.60–
–
11.0518.4022.10
16.2527.1032.50
36.4060.7072.80
PURIFY
HAIR CLEARIFIER Treatment (8.5 oz/250 ml)
HAIR CLEARIFIER Treatment (liter)
7.15–
20.48–
–
–
STYLE
Style Primer:
BLOW DRY SPRAY Save Time & Protect (6.6 oz/195 ml)
DESIGN BASE BB Creme For Hair (2.5 oz/71 g)
11.0518.4022.10
12.3520.6024.70
Gloss:
RENEWAL Hair Therapy Polish (2 oz/60 ml)
SOOTHING POLISH Conditioning Serum (3.4 oz/100 ml)
11.7019.5023.40
12.3520.6024.70
Flexible:
TEXTURE FIX Sea Salt Spray Gel (8.5 oz/250 ml)
SILK CONTROL Blow Dry Elixir (5 oz/148 ml)
CREME PARFAIT Volumizing Foam (8.5 oz/250 ml)
DUAL DESIGN Gel / Wax (net wt 4 oz/114 ml)
TWISTED Curl Defining Creme (net wt 5 oz /142 ml)
SMOOTH OUT Straightening Gel (8.5 oz/250 ml)
SMOOTH OUT Straightening Gel (liter)
11.7019.5023.40
11.7019.5023.40
10.4017.3020.80
11.0518.4022.10
11.0518.4022.10
10.4017.3020.80
29.9049.8059.80
Firm:
HEAT UP Styling & Finishing Thermal Spray (8.5 oz/250 ml)
10.4017.3020.80
(40% margin)
(50% margin)
STYLE (CONT'D)
Extra Firm:
DIRECT VOLUME Root Lifter (8.5 oz/250 ml)
ENFORCE Sculpting Glaze (8.5 oz/250 ml)
ENFORCE Sculpting Glaze (liter)
ENFORCE Sculpting Glaze (gallon)
HIGH IMPACT Styling Gel (2 oz/60 ml)
HIGH IMPACT Styling Gel (6 oz/178 ml)
10.4017.3020.80
9.1015.2018.20
24.3840.6048.80
74.10–
–
4.237.108.50
9.4315.7018.90
FINISH
Gloss:
HYPERSHINE Repair Spray (4.2 oz/125 ml)
PEARL FINISH Humectant Pomade (1.24 oz/35 g)
12.3520.6024.70
11.0518.4022.10
Firm:
TEXTURIZING PASTE Sculpt & Create (3.5 oz/100 g)
ENFORCE Working & Finishing Hair Spray (8.5 oz/250 ml)
ENFORCE Working & Finishing Hair Spray (liter)
HIGH DEFINITION Hair Spray (net wt 1.5 oz/50 ml)
HIGH DEFINITION Hair Spray (net wt 10.6 oz/350 ml)
13.6522.8027.30
9.1015.2018.20
24.3840.6048.80
4.888.109.80
11.7019.5023.40
Extra Firm:
ROCK HARD Finishing Spray (net wt 10.6 oz/350 ml)
11.7019.5023.40
PUMPS
Liter Pump
Gallon Pump ACCESSORIES
Scruples Spray Bottle
Scruples Window Decal
Retail Product Bag
Salon Banner with stand (23" x 62")
INFINITE Ceramic Styler+
1.692.803.40
4.29–
–
9.04–
–
2.15–
–
.20–
–
104.00–
–
162.50270.80325.00
SUGGESTED SUGGESTED SUGGESTED
SALON EACH RETAIL EACH RETAIL EACH
(40% margin)
(50% margin)
WHITE TEA LUXURY COLLECTION
Starter Kit Salon Intro Unit
Integrity Salon Collection
Sulfate Free Restorative Shampoo (350 ml/12 oz)
Sulfate Free Restorative Shampoo (950 ml/32 oz)
Restorative Conditioner (150 ml/5 oz)
Restorative Conditioner (950 ml/32 oz)
Soothing Daily Conditioner (250 ml/8.5 oz)
Soothing Daily Conditioner (950 ml/32 oz) Leave-in Miracle Foam Conditioner (150 ml/5.1 oz)
Magical Serum (150 ml/5 oz)
Luminous Gel (150 ml/5 oz) Satin Paste (44 g/net wt 1.55 oz)
Velvet Molding Gloss (44 g/net wt 1.55 oz)
Luxury Hair Spray (265 ml/net wt 8 oz)
5% Panthenol Treatment (250 ml/8.5 oz)
5% Panthenol Treatment (liter)
Panthenol EDA Creme (80 ml/2.7 oz)
Hydrating Lotion (250 ml/8.5 oz)
149.50–
–
552.60–
–
1,430.00–
–
14.9524.9029.90
33.8056.3067.60
11.7019.5023.40
33.8056.3067.60
11.7019.5023.40
27.9556.3057.60
11.7019.5023.40
15.6031.2031.20
13.6522.8027.30
13.6522.8027.30
13.6522.8027.30
12.3520.6024.70
11.0518.4022.10
29.9049.8059.80
27.9546.6055.90
8.1313.5016.20
scrupleshaircare.com 15
SCRUPLES EDUCATION
SHOW SC HED U L E S P R IN G 2016
D ATE
SHOW
ARTIST
CITY
CO N TACT
March 7
Trend Inspiration 2016
Chris Venesky
Minnetonka, MN
CosmoProf – 877.398.7925 ext 5948
March 12 – 14
Chicago ABS
Katie Nielsen & Chris Venesky
Chicago, IL
CosmoProf – 800.648.2505
March 14
Capelli Dublin Show
Megan Terman
Dublin, OH
Capelli Beauty Supply – 513.239.8130
March 21 – 22
Marvelous Reds & Glorious Gray Coverage
Stephanie Holland
Linden, NJ
Gregg's Beauty Supply– 800.624.1927
March 20
Passion Spring Show
Chris Venesky
Winnipeg, Canada
Passion Beauty Supply – 204.953.3333
March 21
$1,000 Cup of Coffee
Chris Venesky
Winnipeg, Canada
Passion Beauty Supply – 204.953.3333
March 21
Spring Trends Cutting Workshop
Chris Venesky
Winnipeg, Canada
Passion Beauty Supply – 204.953.3333
March 21
Best of the Best
Charlie Price, April Godwin & Amy Williamson
Des Moines, IA
CosmoProf – 877.398.7925 ext 5948
April 2 – 3
EISS Spring Hair Show
Chris Venesky
Myrtle Beach, SC
EISS – 800.922.5580
April 4
Cutting by Design – Classic, Modern and Elevated Bob & Wedge
Randy Smithhart
Rockford, IL
CosmoProf – 815.398.7770
April 9 – 10
Evolve Spring Show
Chris Venesky & Jeffery James
Fargo, ND
CosmoProf – 877.398.7925 ext 5948
April 10 – 11
Self-Tour of Haircolor
Randy & Angie Smithhart
Akron, OH
Iorio Beauty Supply – 724.944.7307
April 10 – 12
Bellevue Fashion Focus
Scruples Artistic Team
Bellevue, WA
CosmoProf – 800.362.3186
April 17
Color by Design – Color Basics
Ana Elizondo & Karla Gomez
McAllen, TX
Texas Salon Partners – 956.464.9908
April 18 – 19
The Art of Hair Painting
Katie Locke
Linden, NJ
Gregg's Beauty Supply – 800.624.1927
April 24
Trend Inspiration 2016
David Steiner
Omaha, NE
CosmoProf – 877.398.7925 ext 5948
May 1 – 2
Nashville Fashion Focus
Chris Venesky
Nashville, TN
CosmoProf – 800.362.3186
May 2
Ocean Spring Show
Amy Williamson & Pam Anderson
Grantville, PA
Ocean Salon Systems – 800.992.2200
May 9
Peerless Spring Show
Chris Venesky
Salt Lake City, UT
Peerless Beauty Supply – 800.662.8645
May 15 – 16
Biloxi Fashion Show
Scruples Artistic Team
Biloxi, MS
Armstrong McCall – 800.624.1927
May 16 – 17
Pop Idols Collection – Cut, Color & Style
Chris Venesky & April Godwin
Linden, NJ
Gregg's Beauty Supply – 800.624.1927
May 16
Iorio Beauty Supply 2016 Show
Stephanie Holland
Perrysville, OH
Iorio Beauty Supply – 724.944.7307
A C A D EMY SC H E D U L E 2016
F RE E E DUCAT I ON W E BI NARS
D ATE
P R O GRA M
D ATE
PRO G R AM
TIM E
April 16 – 19, 2016
Training for Tomorrow
March 28
BLAZING HIGHLIGHTS & SHADOW LOWLIGHTS
11:00 – 11:30 a.m. CST
June 11 – 14, 2016
Training for Tomorrow
March 28
ILLUSIONIST Highlights & HYPNOTIC Lowlights
2:00 – 2:30 p.m. CST
Sept 24 – 27, 2016
Training for Tomorrow
March 28
Introduction to CLASSIC COLLECTION
2:30 – 3:00 p.m. CST
Nov 5 – 8, 2016
Global Design Artistry
April 25
BLAZING HIGHLIGHTS & SHADOW LOWLIGHTS
11:00 – 11:30 a.m. CST
Registration form available online at scrupleshaircare.com/education
April 25
ILLUSIONIST Highlights & HYPNOTIC Lowlights
2:00 – 2:30 p.m. CST
All classes held at Scruples Corporate Headquarters in Lakeville, MN
April 25
Introduction to CLASSIC COLLECTION
2:30 – 3:00 p.m. CST
Contact [email protected] to register
ON TH E C OV E R
Scruples ON-DEMAND EDUCATION available at
youtube.com/user/scrupleshaircare
MODEL: Katelyn NATURAL LEVEL: 4
PRE-LIGHTEN BASE COLOR: POWER BLONDE Lightening Powder TONER: POWER BLONDE Conditioning Gel Toner Ice
DIMENSION COLOR 1: URBAN SHOCK Color Craze Sheer Purple DIMENSION COLOR 2: URBAN SHOCK Color Craze Extreme Pastel Purple
DIMENSION COLOR 3: URBAN SHOCK Color Craze Pastel Pink DIMENSION COLOR 4: URBAN SHOCK Color Craze Sheered Blue
STYLIST: Katie Nielsen HAIRCUT & COLOR: Katie Nielsen
SCRUPLES ACADEMY
Video
MAKEUP: Kumi PHOTOGRAPHY: Melanie Watson
S CRU P L E S S OLD W OR LD W I D E
PRO U DLY SUPPOR T IN G
SATISFACTION GUARANTEE: Scruples guarantees your complete
satisfaction with all its products. If for any reason you are not completely
satisfied with any Scruples product, return the unused portion to your
Scruples distributor for a full refund. Distributor note: Scruples will
replace any partially used merchandise returned as a result of this
guarantee. ALL PROMOTIONS AVAILABLE WHILE SUPPLIES LAST.
Printed in USA
Scruples Professional Salon Products, Inc.
MAIN: 952.469.4646 • TOLL FREE: 800.457.0016 • TECHNICAL ASSISTANCE: 1.888.SCRUPLES (727.8753) • scrupleshaircare.com