Hartford Courant

Transcription

Hartford Courant

2015 VALUMAIL MEDIA KIT
2015 MEDIA KIT
285 Broad Street • Hartford, Connecticut 06115
tel: 860/520-6910 • fax: 860/241-6787 • 800/683-5435 • [email protected]
The Power Of Direct Mail
• Reaches 1.2 million households with 100% penetration
Connecticut (Hartford, New Haven, Waterbury, New London)
Massachusetts (Springfield, Worcester)
• 125 million additional households through our direct mail
affiliate network
• Full market or single ZIP code distribution
Overview
ValuMail is utilized by advertisers who are interested
in having their promotional message seen by as many
potential customers as possible within their trading area.
Local, regional and national retailers and direct response
marketers select ValuMail because ValuMail provides
the highest visibility possible with the greatest efficiency
available to advertisers.
ValuMail:
Offers a shared mail vehicle suitable for the vast majority of
consumer product/service advertisers.
Is a highly measurable media - because All consumer
households receive ValuMail, advertisers can accurately gauge
their response effectiveness.
Plays an important role in an advertisers’ media mix (as a
compliment to most media buys ValuMail can fill the “gaps” not
offered by competition, with a low cost/frequency program).
Zone 2 •
Nov 28 -
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See us
Details
Inside!
ease of
Omaha
Steaks®
entrees.
Enjoy th
e ease
of Omah
a Steaks®
ValuMail offers:
– 100% Coverage
– Flexibility to target by Zip Code
– Shared Cost of Distribution with other Advertisers
EEvveerrydyayd
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GO
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ET
Dec 5, 201
4 • 1-80
0-683-54
35
ar ry!
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th er
50niv
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•
•
•
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Carolina
Bucklan
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Hills
Mall
Coupons
only valid
Expires
at Manches
1/16
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tion
MVMJ6
44 Ha
le
Manch Road
e
860-6 ster, CT
48-25
56
A four color, four page advertising vehicle which not only provides a premium position for advertisers,
but it also serves as the carrier for preprinted flyers, single sheet advertising and valuable offers from
advertisers. The wrap is an extremely cost effective way to reach your target audience. One price includes
design, print and mailing.
Inserts
•
•
•
•
4-color glossy paper
Targets your choice of zip codes
Print in quantities from 25,000 up to 1,500,000
Variety of sizes to suit your business needs
-5435
00-683
l Inc. 1-8
Mai
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CONSUM D AS ANY IN
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sires. So
ev
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get
regard
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less of
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how it’s
done.
The oversized insert is the perfect vehicle for advertisers
who want to stand out from other advertisers.
•
•
•
•
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10” x 11” turn-key product
Enhanced visibility
Greater ad space
High paper quality
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0114_4
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Client Supplied Preprints
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Client supplies single sheets, circulars, booklets,
FSIs, 4 or 8 page flyers are distributed by ValuMail
to the customers targeted profile.
TH 2014
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FREE PR H PRICE GU es Include*:
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Inserted into ValuMail’s Wrap
Targeted by Zip Code
Client printed
Cost effective
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0114_2
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1-80
06115
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48 com
85-90ions.c
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800-7 Soluutio
ilHome
lumail
Valu
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DAL - Detached
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Detached Address Label (DAL) – is the most
visible and powerful way to create and send
your advertising message. Each month only
one advertiser per a zone gets to own and
customize the DAL Card. There is no better way
to capture an exclusive opportunity to saturate
multiple zip codes within a market and amplify
your advertising message.
DAL Benefits
• Your fu co or advert sement s featured on both the front and the ma ng address s de.
• Pr nted on super or paper to enhance brand mage.
• Your advert s ng message s p aced n the hands of your targeted customer.
• DAL card accompan es every shared ma advert s ng package.
Benefits of
Valumail
– Reach every home w th n your market ng area
* Fu market or s ng e z p codes
– Dr ve new traffic and ncrease sa es at each ocat on
– Cost effect ve, as ow as 1.5 cents per home
– One stop for des gn, pr nt and ma
– D rect Ma s respons ve creates a ca to act on and generates sa es
– Be part of the most powerfu advert s ng package n the northeastern market capab e of de ver ng to more
than 1,500,000 homes each month, saturat on of over 98% of a househo ds
– Guaranteed de very by the Un ted States Posta Serv ce
ValuMail is distributed through newspaperand
direct mail – the two methods that most
consumers prefer for receiving ad inserts
Source: “How America Shops and Spends 2014,” Frank Magid Associates (NAA)
Marketers rank direct mail as one of the top
3 ways they acquire and retain customers.
Source: Target Marketing, Media Usage Forecast, 2014
Marketers consider direct mail one of the most
effective methods for attracting customers.
(Methods shown include only paid or earned media)
Source: Ketchum Global Research & Analytics, “Office Signs of Success” (FedEx). Graph excludes (1) word-of-mouth/
customer referrals, (2) networking with other businesses, and (3) walking human sign.
Marketers consider direct mail one of the most effective
methods for attracting customers.
Source: Ketchum Global Research & Analytics, “Office Signs of Success”
Clients Who Use ValuMail
"We are doing away with other advertisers
and so far we’ve definitely experienced the
most calls and business with ValuMail. Our
sales rep has been extremely helpful in
directing us and taking care of everything.
This has been a great experience overall.
This was our first time placing an ad and we
are so glad we chose to use ValuMail.”
ValuMail is proud of its list of prestigious clients including:
S&G Roofing, Milford, CT
"We have been advertising with ValuMail for
nearly ten years every month. We have been
delighted with the tremendous response
we have received from our ads. We know
that we will be advertising with ValuMail
for many years to come because ValuMail
represents the best response and value for
our advertising dollars."
Friendly Fitness, Wethersfield, CT
Appetizers
Order by Number
8
#
1 Lg. Grinder • 1 Bag of Chips
1 Can of Soda
8
$ .95
+ Tax
Golden Pizza • 413-783-1109
One coupon per customer. Coupons may not be
combined with any other offer. Expires 5/31/14.
9
#
1 Lg. 1 Topping Pizza
1 Small Cheese Pizza
16
$
.95
+ Tax
Extra Toppings $1.50
10
#
10 Wings • 6 Mozzarella Sticks
6 Poppers • 6 Chicken Tenders
midashartford.com
22.95
$
+ Tax
11
“We have
2 Large
1 Topping Pizzas
technicians even$
.95
And I’m 100%
12
Large Garden Salad
hand.”
2 Liter Soda
$
.95
#
20
+ Tax
#
15
+ Tax
Save on brakes, tires,
with any other offer. Expires 5/31/14.
maintenance and total car combined
care.
13
#
20 Wings
Large Garden Salad
25.95
$
+ Tax
Trust the Midas touch.®
0114_24
14
#
Buy Any 2
Pasta Dinners
3
$ .00
Save
+ Tax
French Fries.............................3.50
Cheese Fries ............................4.50
Curly Fries ...............................3.75
Curly Fries w/Cheese .............4.75
Chicken Tenders (5)...............6.95
Chicken Tenders (4)...............6.95
w/French Fries
Mozzarella Sticks ...................5.95
Jalapeno Poppers ...................6.50
w/Cheddar Cheese
Zucchini Sticks .......................5.95
Calamari Rings .......................8.95
Meatballs or Sausage (4) ......5.75
Garlic Bread ............................1.95
Garlic Bread w/Mozzarella Cheese 3.25
Spaghetti or Ziti .....................4.50
Fried Mushrooms...................5.95
Coleslaw...................................3.50
Fish Fillets (2) .........................7.95
Fried Clam Strips....................7.50
Onion Rings ............................3.75
Fried Jumbo Shrimp ..............8.95
Fried Scallops..........................8.95
Potato Skins w/Cheese..........6.95
Served with Sour Cream
Potato Skins w/Bacon & Cheese ...7.50
Potato Skins w/Broccoli & Cheese .7.50
Chicken Nuggets ....................6.95
w/French Fries
Chicken & Cheese Taquitos (6).6.95
Grape Leaves...........................5.50
Tri Sampler..............................6.95
2 ea. Chicken Tenders, Mozzarella Sticks
& Jalapeno Poppers
Popcorn Chicken....................6.95
Spinach Pie..............................4.75
NEW Feta Pie................................4.95
Broccoli Bites..........................6.95
Pasta Dishes
Lasagna (Meat).................................................................................... 10.50
Cheese Ravioli.......................................................................... 9.50
Save on oil changes
Baked Ziti ................................................................................................
9.50
Stuffed Shells ..........................................................................................9.50
Manicotti.................................................................................................9.50
Italian Combo Stuffed Shells, Manicotti & Lasagna ........................................ 10.95
Spaghetti or Ziti
w/Sauce ........................................................................................................ 7.50
OIL
CHANGE
PLUS
w/Meatballs ...................................................................................................
..................
................................................................................
8.95
w/Sausages ....................................................................................................
....................................................................................................................................
8.95
w/Meat Sauce .................................................................................................
..................................................................................................................................................
8.95
w/Mushrooms ................................................................................................
........................................................................................................................................................
8.95
w/Red or White Clam Sauce................................................................................
........................................................................................................................................................
8.95
w/Sausage & Peppers ........................................................................................
........................................................................................................................................................
8.95
w/Mozzarella Cheese ........................................................................................
....................................................................................................................................................
8.50
Chicken Parmigiana ..............................................................................
....................................................................................................................................
9.95
Eggplant ParmigianaINCLUDES
.............................................................................
......................
..............................ROTATION
..........................................................
9.95
TIRE
Veal Parmigiana .....................................................................................9.95
Shrimp Parmigiana............................................................................. 11.50
• Oil and filter
change
Veal & Eggplant Parmigiana
.............................................................
10.95
Chicken & Eggplant •Parmigiana.......................................................
10.95
Courtesy Check including visual brake
1999
$
Dinners Served with Salad & Garliccheck,
Bread battery, air filter, fluid, belts,
and hoses
Sautéed Dishes
• 4orwheel
tire rotation
Choice of Fettucini, Ziti, Spaghetti
Rice
Fettucini Alfredo Parmesan cream sauce .....................................................
10.95
Grilled Chicken, Broccoli,Most
Sun vehicles.
Dried Tomatoes,
Garlic and Oil in a white wine sauce.
Up to 5 quarts of conventional oil. High mileage,
synthetic,
synthetic blend oils and cartridge oil filters extra. Up to 10%
Chopped Beef Steak
.............................................................................
13.95
shop fee where permitted based on non-discounted retail price, not to
Onions and Mushroomsexceed
served$35.00.
with Salad,
French Fries
and
Brown
Plus applicable
tax. Tire
rotation
at Gravy
time of service. No
cash value. Not valid with other offers. At participating Midas locations,
Chicken Marsala....................................................................................
13.95
with coupon. Expires: 03-31-14
Chicken Breast and Mushrooms sautéed in Marsala and Butter, served over pasta
Chicken Francaise ................................................................................. 13.95
Egg battered chicken breast
sautéed in sherry and butter over pasta
*OC905USOTH*
Chicken Teriyaki.................................................................................... 13.95
Chicken breast sautéed with Mushrooms, Peppers & Onions served over pasta
Chicken Broccoli ................................................................................... 13.95
Broccoli, Garlic & Lemon in a buttery white wine
sauce over
pasta
To Advertise
Call:
ValuMail Inc. 1-800-683-5435
Shrimp & Broccoli Ziti ......................................................................... 15.95
Chicken Fettucini Alfredo With Broccoli & Mushrooms .............................. 14.95
Chicken Gorgonzola ............................................................................. 15.95
Dinners Served with Salad & Garlic Bread
Includes Fish, Shrimp, Clams & Scallops
4 Piece Fried Chicken ..............................................................................9.95
...........................................................
Chicken Tender Dinner (5).....................................................................9.95
10 Piece Fried Buffalo Wings..................................................................9.95
Mild, Hot, BBQ or Suicide. Served with bleu cheese & celery.
Boneless Buffalo Wings (5).....................................................................9.95
Mild, Hot, BBQ or Suicide. Served with bleu cheese & celery.
Chicken Nuggets ......................................................................................9.95
Dinners Served with Garlic Bread & Salad
6.95
Lunch $
Specials
Served Daily 11am – 3pm
Grilled Cheese w/Ham or Bacon• Grilled Tuna & Cheese
Grilled Chicken • Pastrami Melt • Ham & Egg
Sausage & Egg • Hamburger • Cheeseburger • Pastrami
Corned Beef • Roast Beef • Roast Turkey • Salami
Egg Salad • BLT • Filet of Fish
Special —
Pick Up Only
Large 1 Topping
Pizza
$
9.99
Substitute curly fries or onion rings add $1.00 Choice of hard roll, white, wheat or rye bread
All lunch specials come with French fries & 12 oz. soda.
Special —
Pick Up Only
Party Size
1 Topping Pizza
$
15.99
LUNCH SPECIAL
Any 8” Grinder or Pita, French Fries and
Can of Soda
7.95
$
Quesadillas
Quesadilla
as
Whole Wheat or White Comes w/Sour
Cream on Side Served w/French Fries & Salsa
Penne Abruzzi ....................................................................................... 13.95
Chicken, Gorgonzola Cheese, Tomatoes, Spinach & Cream over pasta
Fried Chicken & Fish
sh
Fish & Chips ............................................................................................12.95
.................................................................................................................................................12
...............................................................................................................................................................12
Shrimp & Chips ......................................................................................12.95
......................................................................................................................................................................12
Scallops & Chips.....................................................................................12.95
.................................................................................................................................................................10
Clams & Chips ........................................................................................10.95
............................................................................................................................................13
Seafood Combo Platter.........................................................................13.95
Chicken.................................... 8.95
Beveragess
Soda Cans ..........................
..................0.95
Steak......................................... 8.95 20 oz. Soda ........................
..................1.45
Cheese, Onion, Peppers & Mushrooms
Veggie....................................... 8.95 2 Liter Soda .......................
..................2.50
Eggplant, Spinach, Onions, Tomatoes,
Pepper & Cheese
Spring Water.....................
..................1.30
JJuice
i ......1.87
Apple
or
Orange
Fried Dough
Fried Dough ............................ 3.95
With Cinnamon & Sugar
Desserts
Fried Dough With Sauce ............. 3.95 Cheesecake........................3.50
Fried Dough With Sauce & Cheese . 4.95
Fried Sticks (7Pcs)..................... 4.50 Chocolate Cake ................3.75
With Marinara Sauce
Carrot Cake.......................3.75
Onion, Mushroom & Mozzarella
Consumer A dvis ori e s :
Eating of raw or undercooked ingredient may lead to food borne
illnesses. If you or any one in your party has any food allergies,
please tell your server.
Serving
Greater
Springfield
Since 1972
1350 Allen Street • Springfield, MA
www.golden-pizza.com
E a t In – Take O u t o r D eliver y
pen
O
7 Daeeyks
aW
Monday – Thursday: 10:00am – 10:00pm
Friday & Saturday: 10:00am – 11:00pm
Sunday: Noon – 10:00pm
Fast D eliver y To:
Springfield, E. Longmeadow,
Parts of Hampden & Wilbraham,
Springfield College & Western
New England University
$10.00 Minimum
0114_13
Sales Tax Not Included $1.00 Delivery Charge
To Advertise Call: ValuMail Inc. 1-800-683-5435
RUTLAND
MA
20
CT
HOLDEN
SOUTH
HADLEY
SOUTHHAMPTON
PAXTON
CHICOPEE
TOTAL MA DISTRIBUTION = 255,662
1
GRANBY
4
WINSTED
NEW
HARTFORD
WINDSOR
LOCKS
ENFIELD
AVON
BURLINGTON
HARWINTON
5
WEST
HARTFORD
EAST
ELLINGTON
17
VERNON
SOUTH
WINDSOR
06112
06120
3
EAST
COVENTRY
06105
BOLTON
MANCHESTER
ANDOVER
COLUMBIA
FARMINGTON
TE
RR
YV
BRISTOL
ILL
7
E
WATERTOWN
BERLIN
WATERBURY
MIDDLEBURY
CHESHIRE
PROSPECT
NEWING-
6
SOUTHINGTON
WOLCOTT
13
NEW
06106
WETHERS-
FIELD
BRITAIN TON
PLAINVILLE
GLASTONBURY
ROCKY
MIDDLETOWN
LEBANON
HARTFORD
8
ROUGH
CROMWELL
EAST
PORTLAND
06114
HEBRON
MARLBO-
HILL
MERIDEN
HAMPTON
FRANKLIN
COLCHESTER
9
NORWICH
BOZRAH
10
FIELD
SALEM
EAST HADDAM
DURHAM
PRESTON
11
MIDDLE-
NAUGATUCK
MONTVILLE
HADDAM
LEDYARD
WALLINGFORD
BEACON
OXFORD
14
FALLS
SEYMOUR
HAMDEN
WOOD-
WEST
15
EAST HAVEN
BRIDGE
NEW HAVEN
WATERFORD
CHESTER
BETHANY
NORTH
HAVEN
NORTH
BRANFORD
12
KILLINGWORTH
DEEP
RIVER
WEST-
CLINTON
GUILFORD
BRANFORD
• WORCESTER
WEBSTER
TOLLAND
HARTFORD
•01607
STAFFORD SPRINGS
2
WINDSOR
TORRINGTON
01608
•01604
OXFORD
WINDSOR
BLOOMFIELD
•01605
•
HAMPDEN
SOMERS
EAST
GRANBY
SIMSBURY
CANTON
AUBURN
EAST
LONGMEADOW
LONGMEADOW
SUFFIELD
CHERRY VALLEY
SPRINGFIELD
AGAWAM
DISTRIBUTION TOTAL = 1,179,902
•01603
WILBRAHAM
WEST
SPRINGFIELD
9
•01602
19
WESTFIELD
FEEDING
HILLS
60
LUDLOW
610
18
•01606
•0
1
•01
HOLYOKE
TOTAL CT DISTRIBUTION = 924,240
JEFFERSON
BROOK
ESSEX
OLD
LYME
EAST LYME
NEW
LONDON
OLD
SAYBROOK
MADISON
HAVEN
GROTON
MYSTIC
ZONE 14
Zone 1
ZIPS
06078
06082
06093
06095
06096
POST OFFICE
HOMES
SUFFIELD, CT
ENFIELD, CT
SUFFIELD, CT-WEST
WINDSOR
WINDSOR LOCKS
3822
17449
1282
11493
5511
TOTALS
39,558
ZONE 2
06016
06029
06066
06071
06074
06076
06084
06088
E. WINDSOR-BROADBROOK
ELLINGTON
VERNON
SOMERS, CT
SOUTH WINDSOR
STAFFORD, CT
TOLLAND
E. WINDSOR
TOTALS
ZONE 3
06040
06042
06043
06108
06118
06238
MANCHESTER
MANCHESTER
MANCHESTER-BOLTON
EAST HARTFORD
EAST HARTFORD
COVENTRY
TOTALS
BLOOMFIELD
GRANBY-EAST
GRANBY
TORRINGTON-NEW HARTFORD
GRANBY-NORTH
SIMSBURY
SIMSBURY-TARIFFVILLE
SIMSBURY-WEATOGUE
GRANBY-WEST
SIMSBURY-WEST
TORRINGTON-WINSTED
HARWINTON
TORRINGTON
TOTALS
ZONE 5
06001
06013
06019
06032
06085
06103
06107
06110
06117
06119
AVON
BURLINGTON
CANTON
FARMINGTON
FARMINGTON-UNIONVILLE
HARTFORD
WEST HARTFORD
WEST HARTFORD
WEST HARTFORD
WEST HARTFORD
TOTALS
BERLIN-EAST
BERLIN
NEW BRITAIN
NEW BRITAIN
NEW BRITAIN
NEWINGTON
BRISTOL
PLAINVILLE
SOUTHINGTON-PLANTSVILLE
SOUTHINGTON
TERRYVILLE
TOTALS
9158
2062
2831
2432
831
5815
617
1206
397
1403
5083
2270
16010
50,115
7713
3433
4072
8014
2920
1309
7928
5253
5863
6979
53,485
51,220
06010
06062
06479
06489
06786
53,708
466
7747
12666
3368
13996
12976
TOTALS
ZONE 7
15251
10479
2028
9661
11431
4857
GLASTONBURY
ROCKY HILL
GLASTONBURY-SOUTH
WETHERSFIELD
HEBRON-AMSTON
ANDOVER
COLUMBIA
HEBRON
LEBANON
COLCHESTER
MARLBOROUGH
TOTALS
ZONE 9
06412
06416
06422
06423
06424
06438
06441
06455
06457
06480
06481
KILLINGWORTH-CHESTER
CROMWELL
DURHAM
EAST HADDAM
EAST HAMPTON
EAST HAMPTON-HADDAM
EAST HAMPTON-HIGGANUM
MIDDLETOWN-MIDDLEFIELD
MIDDLETOWN
PORTLAND
MIDDLETOWN-ROCKFALL
TOTALS
06410
06450
06451
06492
CHESHIRE
MERIDEN
MERIDEN
WALLINGFORD
TOTALS
ZONE 11
06254
06320
06333
06334
06335
06339
06340
06353
06355
06357
06360
06365
06370
06371
06375
06380
06382
06385
06420
BOZRAH-N. FRANKLIN
NEW LONDON
EAST LYME
BOZRAH-FITCHVILLE
LEDYARD-GALES FERRY
LEDYARD
GROTON
MONTVILLE
MYSTIC
WATERFORD-NIANTIC
NORWICH
PRESTON
MONTVILLE-OAKDALE
LYME-OLD LYME
WATERFORD-QUAKER HILL
NORWICH-TAFTVILLE
LEDYARD-UNCASVILLE
WATERFORD
SALEM
TOTALS
ZONE 12
ZONE 6
06023
06037
06051
06052
06053
06111
49,625
06033
06067
06073
06109
06231
06232
06237
06248
06249
06415
06447
ZONE 10
ZONE 4
06002
06026
06035
06057
06060
06070
06081
06089
06090
06092
06098
06791
06790
2692
6515
14104
3356
10132
5186
5414
2225
ZONE 8
26761
7843
3936
13083
4035
55,658
06405
06409
06413
06417
06419
06426
06437
06442
06443
06469
06471
06472
06473
06475
06498
06512
BRANFORD
ESSEX-CENTERBROOK
CLINTON
KILLINGWORTH-DEEP RIVER
KILLINGWORTH
ESSEX
GUILFORD
ESSEX-IVORYTON
MADISON
EAST HADDAM-MOODUS
NORTH BRANFORD
NORTH BRANFORD-NORTHFORD
NORTH HAVEN
OLD SAYBROOK
WESTBROOK
EAST HAVEN
TOTALS
ZONE 13
06702
06704
06705
06706
06708
06710
06716
06762
06770
06779
06795
WATERBURY
WATERBURY
WATERBURY
WATERBURY
WATERBURY
WATERBURY
WOLCOTT
WATERTOWN-MIDDLEBURY
NAUGATUCK
WATERTOWN-OAKVILLE
WATERTOWN
TOTALS
11611
8821
2113
11717
1465
1238
2110
1943
2782
6539
2318
52,658
1601
5827
2566
1879
5136
1029
2027
1099
20600
3895
496
46,115
10281
14808
9966
18574
53,630
763
11899
2457
952
2589
3230
12854
47
6108
5249
16144
1967
2762
4359
1424
1183
4122
7067
1663
86,838
13252
256
5849
1923
2546
1604
8974
1009
7362
1095
3143
2341
9633
4710
3191
12687
06403
06478
06483
06514
06517
06518
06524
06525
06712
SEYMOUR-BEACON FALLS
SEYMOUR-OXFORD
SEYMOUR
HAMDEN
HAMDEN
HAMDEN
WOODBRIDGE-BETHANY
WOODBRIDGE
PROSPECT
TOTALS
ZONE 15
06511
06513
06515
06516
NEW HAVEN
NEW HAVEN
NEW HAVEN
WEST HAVEN
TOTALS
ZONE 17
06105
06106
06112
06114
06120
HARTFORD
HARTFORD
HARTFORD
HARTFORD
HARTFORD
TOTALS
ZONE 18
01001
01030
01040
01073
01075
01085
01089
AGAWAM
FEEDING HILLS
HOLYOKE
HOLYOKE-SOUTHAMPTON
SOUTH HADLEY
WESTFIELD
WEST SPRINGFIELD
TOTALS
ZONE 19
01013
01020
01056
01095
01104
01105
01107
01108
01109
01118
01119
01128
01129
01151
01028
01036
01106
CHICOPEE
CHICOPEE
LUDLOW
WILBRAHAM
EAST SPRINGFIELD
SPRINGFIELD
SPRINGFIELD
SPRINGFIELD
SPRINGFIELD
SPRINGFIELD
SPRINGFIELD
SPRINGFIELD
SPRINGFIELD
INDIAN ORCHARD
E. LONGMEADOW
WILBRAHAM-HAMPDEN
LONGMEADOW
TOTALS
ZONE 20
01501
01520
01522
01540
01543
01570
01602
01603
01604
01605
01606
01607
01608
01609
01610
01611
01612
AUBURN
HOLDEN
HOLDEN
OXFORD
RUTLAND
WEBSTER
WORCESTER
WORCESTER
WORCESTER
WORCESTER
WORCESTER
WORCESTER
WORCESTER
WORCESTER
WORCESTER
LEICESTER
PAXTON
TOTALS
79,574
1945
10040
11320
5617
12493
40204
6151
2793
12924
3433
5402
76,142
2425
4746
6971
10795
6836
6998
2081
3426
3574
47,851
22162
14568
6882
22218
65,829
10793
14653
8304
10039
4576
48,364
7433
4761
16273
2329
7103
16505
12620
67,024
10106
13658
8429
5540
9435
5498
4153
10395
10511
6008
5177
1115
3053
3627
6156
1826
6152
110,838
6845
5537
1195
4320
2746
7416
9513
8305
15542
11387
8801
3732
1857
8264
8073
910
1625
106,068
Connecticut
Massachusetts
FEBRUARY
S
1 2 3
4
5
6
7
8 91011121314
15161718192021
2223 24 25262728
SM T W T F
1
2
3
4
5
6
7
S
S1234
8 91011121314
5 6 7
8
9 10 11
15161718192021
12131415161718
2223 24 25262728
19202122232425
29
30
31 2627 28 293001
APRIL
MARCH
SM T W T F
Program In-home Dates
SM T W T F
12
S
S 123456
3 4 5
6
7
8
9
7 8 910111213
10111213141516
14151617181920
17181920212223
2122 23 24252627
2425 26 27282930
2829 30
31 JUNE
MAY
SM T W T F
SM T W T F S
JULY
January
28-30
February
25-27
March
25-27
April
29-May.1
May
27-29
June
24-26
July
29-31
August
26-28
September 23-25
October
28-30
November
27-Dec.5
S123
4 5 6
7
8
9 10
11121314151617
18192021222324
2526 27 28293031
SM T W T F
SM T W T F
1234 S
1
5 6 7
8
9 10 11
2 3 4
5
6
7
8
12131415161718
9101112131415
19202122232425
16171819202122
2627 28 293031 2324 25 26272829
30
31
AUGUST
2015
JANUARY
SM T W T F
SM T W T F
OCTOBER
SEPTEMBER
S12345
6 7 8 9101112
13141516171819
2021 22 23242526
27 28 29 30
SM T W T F
S123
4 5 6
7
8
9 10
11121314151617
18192021222324
2526 27 282930 31 SM T W T F
1
2
3
4
5
6
7
S
S12345
8 91011121314
6 7 8 9101112
15161718192021
13141516171819
22232425262728
20212223242526
29300102030405
2728293031
DECEMBER
Contact your account executive for
all copy deadlines.
NOVEMBER
SM T W T F
Pre-payment must be received 4 weeks prior
to in-home date to ensure the timely delivery
of your promotion.
2015 Ad Copy & Preprint Deadlines
PRODUCT
JANUARY 28 - 30, 2015
COPY DUE
SIGN-OFF DUE
DUE TO DISTRIBUTOR
New Menu & Reformat Deadlines
16-Dec
23-Dec
11x17 Folds *
16-Dec23-Dec
Dals & Zips
16-Dec
23-Dec
Inserts
16-Dec23-Dec
Oversize *
16-Dec23-Dec
Wraps *
16-Dec23-Dec
Preprints
7-Jan
7-Jan
7-Jan
14-Jan
14-Jan
14-Jan
( * ) Due to Holiday
PRODUCT
FEBRUARY 25 - 27, 2015
COPY DUE
SIGN-OFF DUE
DUE TO DISTRIBUTOR
9-Jan
23-Jan
11x17 Folds
9-Jan
23-Jan
Dals & Zips
19-Jan
28-Jan
Inserts
19-Jan28-Jan
Oversize
26-Jan3-Feb
Wraps 26-Jan
3-Feb
Preprints
PRODUCT
MARCH 25 - 27, 2015
COPY DUE
SIGN-OFF DUE
4-Feb
4-Feb
4-Feb
11-Feb
11-Feb
11-Feb
DUE TO DISTRIBUTOR
6-Feb
20-Feb
11x17 Folds
6-Feb
20-Feb
4-Mar
Dals & Zips
16-Feb
25-Feb
4-Mar
Inserts
16-Feb25-Feb
4-Mar
Client Supplied
Inserts
Oversize
23-Feb3-Mar
10-Mar
Wraps 23-Feb
3-Mar
10-Mar
Preprints 10-Mar
PRODUCT
APRIL 29 - MAY 1, 2015
COPY DUE
SIGN-OFF DUE
DUE TO DISTRIBUTOR
13-Mar
27-Mar
11x17 Folds
13-Mar
27-Mar
Dals & Zips
23-Mar
1-Apr
Inserts
23-Mar1-Apr
Oversize
30-Mar7-Apr
Wraps 30-Mar
7-Apr
Preprints
*Dates are subject to change at any time.
8-Apr
8-Apr
8-Apr
15-Apr
15-Apr
15-Apr
PRODUCT
MAY 27 - 29, 2015
COPY DUE
SIGN-OFF DUE
DUE TO DISTRIBUTOR
10-Apr
24-Apr
11x17 Folds
10-Apr
24-Apr
6-May
Dals & Zips
20-Apr
29-Apr
6-May
Inserts
20-Apr29-Apr
6-May
Oversize
27-Apr5-May
13-May
Wraps 27-Apr
5-May
13-May
Preprints 13-May
PRODUCT
JUNE 24 - 26, 2015
COPY DUE
SIGN-OFF DUE
DUE TO DISTRIBUTOR
8-May
22-May
11x17 Folds
8-May
22-May
Dals & Zips
18-May
27-May
Inserts
18-May27-May
Oversize
26-May3-Jun
Wraps 26-May
3-Jun
Preprints
PRODUCT
JULY 29 - JULY 31, 2015
COPY DUE
SIGN-OFF DUE
DUE TO DISTRIBUTOR
12-Jun
26-Jun
11x17 Folds
12-Jun
26-Jun
Dals & Zips
22-Jun
1-Jul
Inserts
22-Jun1-Jul
Oversize
29-Jun7-Jul
Wraps 29-Jun
7-Jul
Preprints
PRODUCT
AUGUST 26 - 28, 2015
COPY DUE
SIGN-OFF DUE
3-Jun
3-Jun
3-Jun
10-Jun
10-Jun
10-Jun
8-Jul
8-Jul
8-Jul
15-Jul
15-Jul
15-Jul
DUE TO DISTRIBUTOR
10-Jul
24-Jul
11x17 Folds
10-Jul
24-Jul
Dals & Zips
20-Jul
29-Jul
Inserts
20-Jul29-Jul
Oversize
27-Jul4-Aug
Wraps 27-Jul
4-Aug
Preprints
5-Aug
5-Aug
5-Aug
12-Aug
12-Aug
12-Aug
PRODUCT
SEPTEMBER 23 - 25, 2015
COPY DUE
SIGN-OFF DUE
DUE TO DISTRIBUTOR
7-Aug
21-Aug
11x17 Folds
7-Aug
21-Aug
Dals & Zips
17-Aug
26-Aug
Inserts
17-Aug26-Aug
Oversize
24-Aug1-Sep
Wraps 24-Aug
1-Sep
Preprints
PRODUCT
OCTOBER 28 - 30, 2015
COPY DUE
SIGN-OFF DUE
DUE TO DISTRIBUTOR
11-Sep
25-Sep
11x17 Folds
11-Sep
25-Sep
Dals & Zips
21-Sep
30-Sep
Inserts
21-Sep30-Sep
Oversize
28-Sep6-Oct
Wraps 28-Sep
6-Oct
Preprints
PRODUCT
NOVEMBER 27 - DECEMBER 4, 2015
COPY DUE
SIGN-OFF DUE
2-Sep
2-Sep
2-Sep
9-Sep
9-Sep
9-Sep
7-Oct
7-Oct
7-Oct
14-Oct
14-Oct
14-Oct
DUE TO DISTRIBUTOR
9-Oct
23-Oct
11x17 Folds
9-Oct
23-Oct
4-Nov
Dals & Zips
19-Oct
28-Oct
4-Nov
Inserts
19-Oct28-Oct
4-Nov
Oversize
26-Oct3-Nov
11-Nov
Wraps 26-Oct
3-Nov
11-Nov
Preprints 11-Nov
PHOTOS & RESOLUTION
ADVERTISEMENT SUBMISSION
Resolution - 300dpi
Color - CMYK only If you send us RGB or Spot colors,
a color shift will occur when we convert them.
• Do not embed any color profiles
Email - [email protected]
Up to a 9 megs
FTP - Upload to ftp.tribpub.com
DIGITAL PHOTOS
ACCEPTED FILE FORMATS
Lower versions of the following accepted
• Adobe InDesign CS5
• Adobe Illustrator CS5
• Adobe Photoshop CS5
• Quark XPress 7
PDF’S
• Embed All Fonts
• Press, Print, or High Resolution
• Don’t Downsample images
When setting up your digital camera.
• Use the highest setting possible • Turn off date/time stamp
• Do not alter the image, we will do this for you
MENUS
A typesetting charge applies to Menus, Letters,
Testimonials, or any full page of text.
AD CREATED ON A PC
Any ad created on a PC must be converted to a
(pdf, tiff, eps or jpg).
WE DON’T ACCEPT AD LAYOUTS IN
FONTS
• If you send native files, please supply all fonts
• Remember that logos, illustrations and native
photoshop files may contain fonts.
Corel Draw, Excel, Word, Publisher or Power Point
Images From
INSERTS
IMAGE AREA
CUT PIECE
Full Page Insert............ 8” x 10.5”............... 8.5” x 11”
Half Page Insert........... 8” x 5.0”................. 8.5” x 5.5”
Websites
Most pictures or graphics
from websites are
LOW RESOLUTION
and can’t be used
for printing
OS INSERT
with Bleed
9.5” x 11”............... 10” x 11.5”
10” x 11.125........... 9.5” x 10.875”
ZIP CARD
Zip Standard................ 8” x 4.5”................. 8.5” x 5”
Zip Jumbo.................... 5.5” x 10.5”............ 6” x 11”
BLEEDS
DAL
DAL Front..................... 8” x 4.5”................. 8.5” x 5”
DAL Back..................... 4” x 4.5”
4 PAGER...........
19.25” x 11”............20” x 11.5”
WRAP
Front Page................... 9.75” x 10.2”.......... 10.25” x 11.75”
Full Page..................... 9.75” x 11.25”........ 10.25” x 11.75”
1/2 Page..................... 9.75” x 5.375”........ 10.25” x 5.875”
Back Page................... 10.5” x 9.375”........ 11” x 11.75”
Banner........................ 6” x .95”
Bleeds are available for the following products. We don’t
specify an image area for a bleed product, but suggest
that all text stays 1/4” away from any edge.
CUT PIECE
Full Page Insert............................... 8.25” x 10.875”
Half Page Insert.............................. 5.375” x 8.375”
Oversize Insert................................ 9.5” x 10.875
Please have your bleed extend .125” beyond
the edge of the cut piece.
Wrap Zone Products
Front Cover
Back Cover
Full Page
Half Page
$45.00/M
$36.00/M
$23.00/M
$11.50/M
See sales rep for volume and frequency
contract discounts.
Digital Products
• Mobile/Text campaigns
• QRCodes/Microsites
• E-Mail Marketing
Please contact your sales rep
for information regarding these
digital products.
Zip Code Products 4/4 color Insert printed on 50# & 60# coated paper
Quantity
Half Page
51⁄2x81⁄22-Sided
Full Page
81⁄2x11 2-Sided
Oversized
10 x111⁄2 2-Sided
25,000
100,000
250,000
500,000
$39.00/M
$33.00/M
$31.00/M
$27.00/M
$63.50/M
$54.00/M
$51.00/M
$44.00/M
$69.00/M
$59.00/M
$55.00/M
$48.00/M
10.5”x17” insert w/bleed Includes single, tri or double parallel fold.
Minimum of 25,000@ $92.25/M -- 100,000 + @ $78/M
Important Rate Information:
ValuMail Produced Products
All Prices Include:
Design, 4-color process printing
and ValuMail distribution.
Additional Charges:
May apply for additional Colors, Typesetting,
Folds and Perforations.
See sales rep for pricing.
Discounts:
Please see sales rep for volume and
frequency contract discounts.
Cancellation Fee:
A cancellation fee of 40% of the total cost
on any cancellation less than 60 days from
in-home date.
Client Supplied Inserts
Inserts weighing over .80 oz. require
special pricing. Piece weights and quantities
are estimated subject to postal verification
and will be adjusted accordingly to the
actual piece weight at the time of mailing.
Shipping
$6 per thousand for shipping.
Minimum $25.
Bleeds
For bleeds, please see sales rep for
additional charges.
Paper Upgrade
Upgrade to 80lb grade paper at an
additional $15.00/M
Zip Code Products 4/4 color Insert printed on 7pt or 9pt high grade stock paper
Quantity
Zip Card 9pt
5x81⁄2 2-Sided
Zip Card 7pt
5x81⁄2 2-Sided
Jumbo Zip Card
6x11 2-Sided
25,000
100,000
250,000
500,000
$50.00/M
$43.00/M
$40.00/M
$35.00/M
$39.00/M
$33.00/M
$31.00/M
$27.00/M
$61.50/M
$52.00/M
$49.00/M
$43.00/M
Quantity
By Zone
DAL Post Card
5x81⁄2 2-Sided
$100.00/M
Solo Mail Products (Design, Print and Mail) By Zip Code or Carrier Route Distribution
Quantity
25,000
100,000
250,000
500,000
10.5” x 17”
w/bleed
2-Sided
9pt High Grade
Postcard
5x81⁄2 2-Sided
9pt High Grade
Jumbo Zip Card
6x11 2-Sided
$260.00/M
$234.00/M
$221.00/M
$202.15/M
$260.00/M
$234.00/M
$221.00/M
$202.15/M
$275.50/M
$247.50/M
$233.75/M
$213.81/M
Client Supplied Inserts
Weight
Per Piece
Up to .25 oz.
.25 oz-.54 oz.
.55 oz.
.60 oz.
.65 oz.
.70 oz.
.75 oz.
.80 oz.
CPM
Open Rate
Quantity
50,000+
Quantity
100,000+
Quantity
150,000+
Quantity
200,000+
$49.00/M
$52.00/M
$53.00/M
$55.00/M
$56.00/M
$57.00/M
$58.00/M
$60.00/M
$48.00/M
$51.00/M
$52.00/M
$54.00/M
$55.00/M
$56.00/M
$57.00/M
$59.00/M
$47.00/M
$49.00/M
$50.00/M
$52.00/M
$53.00/M
$55.00/M
$56.00/M
$57.00/M
$46.00/M
$48.00/M
$49.00/M
$51.00/M
$52.00/M
$53.00/M
$55.00/M
$56.00/M
$45.00/M
$47.00/M
$48.00/M
$50.00/M
$51.00/M
$51.00/M
$52.00/M
$55.00/M
Due to the unstable nature of raw material costs, all rates are subject to change without notice and will comply with the customary practice and requirements of ValuMail Inc.

Hartford Courant

Transcription

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