October 18–21 • Raleigh, NC - Association of Science

Transcription

October 18–21 • Raleigh, NC - Association of Science
October 18–21 • Raleigh, NC
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Welcome to ASTC 2014!!
The Association of Science-Technology Centers (ASTC) and our host,
the North Carolina Museum of Natural Sciences, welcome you to
ASTC’s 2014 Annual Conference in beautiful, historic Raleigh!
Each year, ASTC’s Annual Conference endeavors to provide the
perfect balance between professional and personal development. We
hope that over the next several days your work and that of your institution or company will be enhanced both by what you learn and by those
with whom you connect. Our field is enriched by the dialogue among
colleagues from around the world which occurs during educational sessions as well as informal conversations.
We hope this is a memorable, valuable, and enjoyable experience!
Table of Contents
Welcome from ASTC................................................ 7
ASTC Exhibit Hall Schedule................................... 74
Welcome from Conference Host............................. 9
List of Sponsors and Exhibitors.............................. 76
Welcome from Governor........................................ 10
Index of Exhibitors by Category ........................... 88
Welcome from the President of The
University of North Carolina .............................. 11
About Raleigh.......................................................... 94
Welcome from Mayor............................................. 13
General Conference Information........................... 14
ASTC 2014 Sponsors............................................... 18
Keynote Speakers................................................... 19
Conference Goals and Tracks................................ 20
Guide to the City/Raleigh Map.............................. 96
ASTC Members in North Carolina....................... 101
Index of Sessions by Topical Track....................... 104
Index of Presenters............................................... 111
ASTC Board of Directors...................................... 122
Preconference Workshops and Events.................. 22
ASTC Conference Program
Planning Committee......................................... 122
Concurrent Sessions and Events............................ 30
ASTC Staff.............................................................. 123
Museum Cinema Day.............................................. 68
Future ASTC Annual Conferences....................... 125
CONFERENCE.ASTC.ORG 5
We celebrate all you do to inspire the
next generation of scientists!
Proud sponsor of ASTC’s annual
conference and of the North Carolina
Museum of Natural Sciences
www.rti.org
Dear ASTC Colleague:
Greetings and welcome to Raleigh! On behalf of ASTC’s Board of Directors, volunteers, and
staff, thank you for joining us for the 2014 ASTC Annual Conference.
The ASTC Annual Conference is one of the best opportunities of the year to create and
renew connections with colleagues, as well as brainstorm, collaborate, learn, and be inspired
by, and with, members of the science center and museum field from around the world. We
hope you will make the most of the few days we have together here in North Carolina and
build the framework for new partnerships and projects.
But as you know, the Conference is much more than networking. Every year, the quality of
the educational offerings improves, thanks to the Conference Program Planning Committee
(CPPC) and our host institution. This year is no exception, and in the 15 preconference
workshops and more than 100 concurrent sessions, you will find practical information, new
innovations, and inspiration.
We are thrilled to partner with the National Medal-winning North Carolina Museum of
Natural Sciences as our host institution. Emlyn Koster and his team have been amazing collaborators in this endeavor, and we hope you will take ample time to explore their marvelous
institution on Tuesday’s Museum Open House Day. Don’t miss your chance to explore the
vibrant city of Raleigh during your stay, as well.
The Exhibit Hall at this year’s conference is filled to the brim with the latest traveling
exhibitions, products, and services to benefit your organization. Be sure to stop by the ASTC
Resource Center in the Exhibit Hall to purchase one of ASTC’s publications, learn more
about ASTC’s programs and services, pick up recent issues of our award-winning magazine
Dimensions (the September/October issue is in your conference bag), and meet members of
the ASTC staff. The Exhibit Hall will also be the location of lunches on Saturday and Sunday,
an ice cream break on Saturday, and Sunday’s networking reception. You won’t want to miss
any of that!
The ASTC Annual Conference would not be possible without the planning and tireless
efforts of many people. We are tremendously grateful for the contributions of the CPPC, led
by Guy Labine, and the team from our host institution, as well as all of our speakers, sponsors,
exhibitors, and volunteers. Thank you for your time, energy, dedication, and passion and for
making this year’s conference an exciting and fulfilling experience.
So enjoy! Whether this is your first, fifth, or fifteenth ASTC conference, we hope you find it
exceptionally valuable and enjoyable. We look forward to connecting with you over the next
several days here in Raleigh.
All the Best,
Chevy HumphreyAnthony (Bud) Rock
ASTC Board Chair
ASTC President and CEO
President and CEO, Arizona Science Center
[email protected]
[email protected] CONFERENCE.ASTC.ORG 7
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CONFERENCE.ASTC.ORG 9
10
ASTC 2014 CONFERENCE PROGRAM
October 2014
Dear Delegates:
I am delighted that the worldwide Association of Science-Technology Centers is
convening in Raleigh. You are in the midst of a public university system and industry
setting rich in science and technology.
The University of North Carolina is a multi-campus university dedicated to serving our
state and its people through world-class teaching, research and scholarship, and
outreach and service. Our Chapel Hill campus, the first public university in America to
open its doors to students, traces its roots to the state’s 1776 constitution, which held:
All useful Learning shall be duly encouraged and promoted in one or more Universities.
Today, more than 220,000 students are enrolled on 16 university campuses across the
state and at the North Carolina School of Science and Mathematics, the country’s first
public, residential high school for gifted students.
The North Carolina Museum of Natural Sciences, your host, is a valued partner of the
UNC system. The museum’s new wing, the Nature Research Center, asks, “How do we
know what we know?” Its founding innovations include six jointly funded positions
intended to bring the museum’s culture of discovery and citizen science to academia and
our universities’ research infrastructure and student research participation to the
museum. Four of these joint positions involve NC State University, and the other two are
with NC Central University and Appalachian State University. Aided by joint National
Science Foundation grants, the Museum also offers many outreach and public education
opportunities that enable researchers to illuminate their work through citizen science
projects.
Improving the public communication abilities of our faculty and students and narrowing
the gap, in general, between what happens on campus and what society grasps are
major shared opportunities for the UNC system and the Museum of Natural Sciences. I
invite you to come to know our model while you enjoy a rewarding experience here in
North Carolina’s pioneering Research Triangle.
Sincerely,
Thomas W. Ross
President
CONFERENCE.ASTC.ORG 11
CONFERENCE.ASTC.ORG 13
General Conference Information
Take a look at some of what ASTC 2014 has to offer you...
• More than 100 concurrent educational sessions, on
topics as diverse as leadership, education and programming, exhibits and environments, development and
member relations, innovations in science and technology, community engagement and outreach, applications
of research and evaluation, and more
• Inspiring and thought-provoking keynote presentations
from Dr. Hayat Sindi on Saturday morning and Angelo
Vermeulen on Monday morning (see page 19 for
details on the keynote speakers)
• Plenty of opportunities to network and forge connections with your fellow attendees from across the globe,
including breakfast on Saturday, lunch on Saturday and
Sunday, an ice cream break Saturday afternoon, and a
networking reception on Sunday
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ASTC 2014 CONFERENCE PROGRAM
• Two full days of the ASTC Exhibit Hall, jam-packed with
a wide range of products and services
• Party through space and time with Saturday night’s party
at our host museum
• ASTC Communities of Practice (CoPs) Meet-Ups, held
throughout the conference
• Explore behind the scenes of our National Medalwinning host museum, the North Carolina Museum
of Natural Sciences, during Tuesday’s Museum Open
House Day
• See the latest films during Tuesday’s Museum Cinema
Day at Marbles Kids Museum, sponsored by the Giant
Screen Cinema Association
CoP Meet-Ups
ASTC Communities of Practice (CoPs)
are groups of ISE professionals who
share a concern or a passion for
something they do and learn how to
do it better as they interact regularly.
Many of the CoPs will be meeting
during the conference for brainstorming, planning, and networking. These
meet-ups are open to all conference
attendees, whether or not you have
previously been involved with any
CoPs, so feel free to attend one or
many! For a current list of ASTC CoPs,
visit astc.org/profdev/communities/
index.htm.
The meeting schedule is as follows
(see the program listing for room
locations):
Friday, October 17
3:00–4:00 p.m.
Membership Professionals CoP
Development Professionals CoP
4:00–5:00 p.m.
Taking STEAM to TASC
(Technology, Art, Science, and
Culture) CoP
Managing Exhibitions CoP
5:00–6:00 p.m.
Marketing Professionals CoP
Sunday, October 19
12:00–1:00 p.m.
Small Museums CoP
Managing Volunteers CoP
Monday, October 20
7:30–8:30 a.m.
Making and Tinkering Spaces in
Museums CoP
Youth and School Programs CoP
Citizen Science CoP
12:00–1:00 p.m.
Visitor Services CoP
Research and Evaluation CoP
STEM Afterschool CoP
1:00–2:00 p.m.
Advocates for Diversity CoP
Curriculum Developers CoP
Public Engagement with Science
CoP
Early Childhood CoP
Tuesday, October 21
8:00–9:00 a.m.
Museum Screens CoP
Leaders of Interpretive Floor
Experiences (LIFE) CoP
9:00–10:00 a.m.
Science Centers and Next
Generation Science Standards
(NGSS) CoP
Information Technology CoP
ASTC Resource Center
Learn more about the Association’s
programs and activities, purchase our
bestselling books, and meet ASTC
staff at the Resource Center and
Bookstore, located in the center of
the Exhibit Hall.
Find out what’s going on in professional development and Communities
of Practice (CoPs), public policy
and advocacy, global engagement,
research, and traveling exhibitions.
Members can sign up for free
subscriptions to our award-winning
bimonthly magazine, Dimensions,
and our biweekly email newsletter,
INFORMER. Learn how to take better
advantage of your ASTC membership. Not a member? Come find out
about the benefits of membership
and even join on the spot. We look
forward to seeing you Saturday and
Sunday.
ASTC Job Bank
The ASTC Job Bank will be open
from 9:00 a.m.–5:00 p.m. on Sunday,
October 19 and Monday, October
20, in Room 204 of the Raleigh
Convention Center. The Job Bank
will feature listings of current positions available at ASTC-member
institutions and companies, as well as
resumes from job seekers. Individual
consultation sessions with experts
will also be held in the Job Bank. Job
applicants should bring a supply of
résumés.
First Aid
If you have a medical need, please
come to the Registration Desk,
located on the Mezzanine Level of the
Raleigh Convention Center.
Nursing Mother’s Lounge
A lounge, located in Room 205 of the
Raleigh Convention Center, will be
available for nursing mothers during
the conference. The lounge will be
open from 7:00 a.m.–5:00 p.m., Friday,
October 17–Monday, October 20.
CONFERENCE.ASTC.ORG 15
Internet Access
Certificate of Completion
ASTC will offer complimentary wireless internet access in the Raleigh
Convention Center.
If your institution or professional
certification requires you to have a
certificate of completion, please contact us after the conference via email
at [email protected].
CFRE Credit
Full participation in
the 2014 ASTC Annual
Conference is applicable for 6.25 points
in Category 1.B—
Education of the CFRE International
application for initial certification
and/or recertification. Only selected
sessions indicated by this symbol are
approved for credit. A Continuing
Education Points Tracker form will be
available at the registration desk and
in the approved session rooms.
Diversity and Leadership
Development Fellows
Program
Since it was launched in 2001,
ASTC’s Diversity and Leadership
Development Fellows Program has
made it possible for more than 140
science center professionals from
over 70 science centers and museums
in the United States and Canada to
participate in the Annual Conference.
The Fellowship exemplifies ASTC
members’ commitment to reflecting
the diversity of the audiences they
serve by supporting the development
and advancement of science center
professionals from ethnic/racial minority backgrounds, those with disabili­
ties, and those who identify as lesbian,
gay, bisexual, or transgender. Fellows
receive a free Annual Conference registration and a stipend of up to $1,000
to cover expenses. The 2014 Diversity
and Leadership Development Fellows
Program is supported in part by
generous contributions from Denver
Museum of Nature and Science,
EdVenture, Long Island Children’s
Museum, Oregon Museum of Science
and Industry, and Science Museum of
Minnesota, as well as the $10 fee each
conference attendee paid to participate in Saturday night’s party.
CONFERENCE.ASTC.ORG 17
2014 ASTC
Annual Conference Sponsors
(As of September 10, 2014)
We are extremely grateful to the organizations that have chosen to support the 2014 ASTC Annual Conference and wish to
thank them for their generous support:
Corporate Partner
Gold Sponsors
™
Silver Sponsors
+
Jade Sponsors
Bronze Sponsors
Supporting
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ASTC 2014 CONFERENCE PROGRAM
Keynote Speakers
Saturday, October 18
Opening Keynote Session Speaker
Monday, October 20
Keynote Session Speaker
Dr. Hayat
Sindi
Angelo
Vermeulen
Founder and CEO
Angelo Vermeulen
of i2 (I2nstitute
is an artist, biolo-
for Imagination
gist, space systems
and Ingenuity), Dr.
researcher, and com-
Hayat Sindi was
munity organizer.
born in Makkah,
In his work he ties
Saudi Arabia.
together techno-
As a child she
logical, ecological,
was inspired by
and social systems
great scientists
through group
who changed
engagement and
the world. She became the first female from the Gulf to
collaboration. Biomodd is one of his most well-known art
earn a PhD in biotechnology, studying at King’s College
projects, which consists of a worldwide series of interactive
London, Cambridge University, MIT, and Harvard.
art installations in which computers and ecosystems coexist.
Visiting Scholar at Harvard University for 5 years, she is
In 2009 he launched SEAD (Space Ecologies Art and
one of the world’s leading biotechnologists and the co-
Design), a platform for artistic research on architectures and
founder of Diagnostics For All, which offers cost-effective
ethics of space colonization. Seeker is one of the result-
point-of-care diagnostic tools enabling the treatment
ing projects involving co-created starship sculptures that
of 60% of the people living beyond the reach of medi-
evolve over time. From 2011–2012 he was a member of
cal infrastructures.
the European Space Agency Topical Team Arts & Science
She was the first PopTech fellow to be awarded a
Science Fellowship for two consecutive years and the
only person to have been awarded the Harvard Business
(ETTAS), and in 2013 he was crew commander of the NASAfunded HI-SEAS Mars mission simulation in Hawai’i.
His space-related work led him to start a new PhD at
School’s Business Plan Contest and the MIT $100K
Delft University of Technology, developing paradigm-shift-
Entrepreneurship Competition in the same year.
ing concepts for evolvable starships. He co-authored the
She was named a 2011 Emerging Explorer by the
book Baudelaire in Cyberspace: Dialogues on Art, Science
National Geographic Society. In 2012, she was named one
and Digital Culture with philosopher Antoon Van den
of Newsweek’s “150 Women Who Shake the World.” On
Braembussche, and gives talks about his work around the
October 1, 2012, Sindi was appointed by UNESCO head
world. In 2012 he was a Michael Kalil Endowment for Smart
Irina Bokova as a UNESCO Goodwill Ambassador for her
Design Fellow at Parsons in New York. Currently, Vermeulen
efforts in promoting science education in the Middle East,
is a 2013–2014 TED Senior Fellow, and holds positions at
especially for girls.
LUCA School of Visual Arts in Ghent, Belgium, and Die
Angewandte in Vienna, Austria.
CONFERENCE.ASTC.ORG 19
Conference Goals and Tracks
CONFERENCE GOALS
The program and content of the ASTC Annual
Conference are designed to:
• Inspire attendees, both personally and professionally, through exciting and engaging speakers and
experiences;
• Build capacity through high-quality sessions that build
on what individuals and organizations already know to
generate new capacity;
• Strengthen relationships that connect people and
organizations in ways that advance informal science
education;
• Highlight innovations in every aspect of informal science
education and museum practice; and
• Focus on reflection and feedback that strengthen the
field by learning from past successes or shortcomings.
Sessions are organized according to topical tracks:
• Administration: finances, business practices, facilities,
risk management, etc.
• Applications of Research and Evaluation: research
and evaluation methods and results, and how they can
be applied to mission fulfillment
• Communications, Public Relations, and Marketing:
techniques and results of organizational communications in science center practice via any media platform
• Community Engagement and Outreach: programming to serve community constituencies, including
teacher education programs and diversity and inclusion efforts
• Development and Member Relations: general development and membership strategies, donor relations, etc.
20
ASTC 2014 CONFERENCE PROGRAM
• Education and Programming: models and outcomes
from various modes of programming, including demonstrations, theater, adult or youth programming, handson labs, etc.
• Exhibits and Environments: development and design
of any science learning environment (physical or virtual,
in museums or public spaces), and trends affecting
design and development approaches
• Immersive Media and Experiences: development
and programming related to planetariums, large-format
films, stereoscopic theaters, simulators, and related
environments
• Innovations in Science and Technology: research collaborations, emerging technologies, etc.
• Leadership: issues of governance, strategic vision,
mission fulfillment, and organizational/field strategies for
the future
• Staff and Workforce Development: staff and volunteer development, visitor/customer service, etc.
iThra Youth Inspiring Hearts, Engaging Minds...
iThra Youth is an award-winning and innovative initiative from the
King Abdulaziz Center for World Culture, that informs and inspires
imagination, knowledge, and creativity within youth. Its STEM-based
activities are highly praised for originality, spirit, content, and style.
iThra Youth has successfully touched the lives of thousands; exposing
them to different scientific trends and cultures, as well as ideas that
they would not have encountered on their own.
CONFERENCE.ASTC.ORG 21
Preconference
Workshops and Events
FRIDAY, OCTOBER 17
7:00 a.m.–5:00 p.m.
Conference Registration
Raleigh Convention Center, Mezzanine
Sponsored by Premier Exhibitions, Inc.
8:00 a.m.–12:00 p.m.
EDUCATION AND PROGRAMMING
Citizen Science Boot Camp:
Get outside, have fun, do
science
Raleigh Convention Center, Room 305B
Take chances, make mistakes, get
messy in this hands-on, minds-on,
indoor-outdoor citizen science workshop. No experience or expertise
necessary! Participants will collect
and analyze data, assess their experience and learning, build their own
sense of scientific self-efficacy, and
leave with the tools to build their
own visitor-centered citizen-science
programs. Preregistration required.
Session Leader/Moderator: Karen Wise,
Vice President, Education and Exhibits,
Natural History Museum of Los Angeles
County, CA
Presenters: Christine Goforth, North
Carolina Museum of Natural Sciences,
Raleigh; Heidi Ballard, University of
California, Davis; and Lila Higgins, Natural
History Museum of Los Angeles County/
Page Museum at the La Brea Tar Pits, CA
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ASTC 2014 CONFERENCE PROGRAM
COMMUNICATIONS, PUBLIC
RELATIONS, AND MARKETING
8:00 a.m.–4:00 p.m.
Science Communication
Workshop for Scientists
EDUCATION AND PROGRAMMING
Raleigh Convention Center, Room 301B
Join members of the Portal to the
Public Network to better understand how people learn and explore
effective strategies to enhance your
science communication skills. This
workshop builds on the professional
development offered through three
Portal to the Public sites in North
Carolina and 20 other locations across
the country. Preregistration required.
Session Leader: Dennis Schatz, Senior
Vice President for Strategic Programs,
Pacific Science Center, Seattle, WA
Presenters: Stephani Arduini, Pacific
Science Center, Seattle, WA; Katey
Ahmann, North Carolina Museum of
Natural Sciences, Raleigh; and Denise
Young, Morehead Planetarium and
Science Center, Chapel Hill, NC
NEON: The National
Education Outreach Network
Raleigh Convention Center, Room 302A
Outreach encompasses highly
innovative, diverse, profitable, and
spectacular programming. Outreach
professionals from around the world
will gather for this high-energy, fullday session. There will be hands-on
activities, brainstorming roundtables,
networking opportunities, and more,
all covering a wide variety of the
facets of outreach. Preregistration
required.
Session Leader: Jonah Cohen, Outreach
& Public Programs Manager, The
Children’s Museum, West Hartford, CT
Presenters: Paul Taylor, The Franklin
Institute, Philadelphia, PA; and Katey
Ahmann, North Carolina Museum of
Natural Sciences, Raleigh
FRIDAY, OCTOBER 17
EXHIBITS AND ENVIRONMENTS
Making and Tinkering in
Your Museum: A PD CoP
Opportunity
Raleigh Convention Center, Room 305A
A making or tinkering space can be
exciting, invigorating, and sometimes
overwhelming. Join us for this immersive workshop about creating making
and tinkering spaces in museums.
Community of Practice (CoP) leaders
will design this professional development workshop where we will share
activities, discuss design principles,
plan facilitation, and extend the
growing network. To connect to this
CoP’s site, visit tinyurl.com/mhshgjd.
Preregistration required.
Session Leader: Karen Wilkinson,
Director, The Tinkering Studio™,
Exploratorium, San Francisco, CA
Presenters: Peggy Monahan, New York
Hall of Science, Queens; Monika Mayer,
Lawrence Hall of Science, Berkeley,
CA; Lisa Brahms, Children’s Museum
of Pittsburgh, PA; Lydia Beall, Museum
of Science, Boston, MA; Mike Petrich,
Exploratorium, San Francisco, CA;
Dana Schloss, TELUS Spark, Calgary,
AB, Canada; Elena Baca, Explora,
Albuquerque, NM; and Keith Braafladt,
Science Museum of Minnesota, St. Paul
Session Leader: Lynn Uyen Tran,
Scientist, Lawrence Hall of Science,
Berkeley, CA
Presenters: Karen Burns, Virginia
Aquarium, Virginia Beach; Kristin Evans,
Birch Aquarium at Scripps, La Jolla, CA;
and Erica Friesen, Lawrence Hall of
Science, Berkeley, CA
APPLICATIONS OF RESEARCH AND
EVALUATION
Visitor Research and
Evaluation: Tools, tips, and
techniques
Raleigh Convention Center, Room 306A
Having a good visitor research toolkit
can aid in creating high quality learning experiences. This workshop will
cover an introduction to the value
of visitor research and benefits of
successful evaluation methodologies by guiding delegates through
how to effectively plan and conduct
research and disseminate findings.
Preregistration required.
Session Leader/Presenter: Kayte
McSweeney, Audience Researcher and
Advocate, Science Museum, London,
United Kingdom
8:00 a.m.–5:00 p.m.
Exhibit Hall Installation
EDUCATION AND PROGRAMMING
Raleigh Convention Center, Exhibit Halls A/B
Reflecting on Practice
Introduction Workshop
For exhibitors only
Raleigh Convention Center, Room 306C
Reflecting on Practice is a professional
learning program designed specifically for informal educators, which
takes a community-building approach
to engage educators in learning
about and reflecting on their practice
with colleagues. Workshop attendees
learn about the program and how to
develop habits of reflective practice
among educators at their institutions.
Preregistration required.
8:30 a.m.–5:00 p.m.
ASTC Board of Directors
Meeting
Raleigh Convention Center, Room 304
9:00 a.m.–5:00 p.m.
ASTC Diversity and
Leadership Development
Fellows Workshop
Raleigh Marriott City Center,
Congressional
For preregistered 2014 fellows,
alumni, and invited guests
9:00 a.m.–6:00 p.m.
Portal to the Public Network
Annual Meeting
Raleigh Marriott City Center, University A
Convening of staff from existing Portal
to the Public Network sites
12:00–4:00 p.m.
EDUCATION AND PROGRAMMING
Crowdsourcing the Learning
Continuum in MuseumBased Making Activities
Raleigh Convention Center, Room 302B
In this workshop, we invite you to bring
your perspectives and experience to
help understand and extend several
frameworks for understanding the
learning that happens through Making.
Join other practitioners and researchers
in talking through the different aspects
of these frameworks and continuums,
use them to observe activities, and
discuss how they might be useful to
your work. Preregistration required.
Session Leader: Marjorie Bullitt Bequette,
Director of Lifelong Learning/Director of
Evaluation & Research in Learning, Science
Museum of Minnesota, St. Paul
For ASTC Board members, committee chairs, and invited guests
CONFERENCE.ASTC.ORG 23
Presenters: Ryan Auster, Museum of
Science, Boston, MA; Lydia Beall, Museum
of Science, Boston, MA; Keith Braafladt,
Science Museum of Minnesota, St. Paul;
Stephanie Chang, Maker Education
Initiative, San Francisco, CA; Paula Hooper,
Exploratorium, San Francisco, CA; Scott
Pattison, Oregon Museum of Science and
Industry, Portland; and Karen Wilkinson,
Exploratorium, San Francisco, CA
EDUCATION AND PROGRAMMING
Design Experiences:
Connecting field trips and
the classroom
Raleigh Convention Center, Room 302C
To address national standards,
design-based learning spaces must
serve teachers’ needs. This workshop
will include hands-on design activities and offer multiple perspectives
on how museums are connecting
field trip experiences to formalized
STEM content. Brainstorming with
colleagues and classroom teachers,
participants will propose ideas for
implementing similar approaches.
Preregistration required.
Session Leader: Tara Chudoba, Exhibit
& Activity Developer, New York Hall of
Science, Queens
Presenters: Dorothy Bennett, New York
Hall of Science, Queens; Scott Burg,
Rockman et al, San Francisco, CA; and
Devon Hamilton, TELUS Spark, Calgary,
AB, Canada
EXHIBITS AND ENVIRONMENTS
Object Stories: Engaging
visitors through innovative
collections-based exhibitions
Raleigh Convention Center, Room 301A
How can we push the boundaries
of innovation, while maintaining our
ethical standards, and develop new
ways to combine the awe of authentic
objects with the drama of interactivity
in our exhibitions? Join us for a handson workshop as we explore the next
24
ASTC 2014 CONFERENCE PROGRAM
generation of object-based exhibitions. Preregistration required.
Session Leader: Laurie Fink, Director of
Science Programs, Science Museum of
Minnesota, St. Paul
Presenters: Ed Fleming, Science Museum
of Minnesota, St. Paul; David Heiser, Yale
Peabody Museum of Natural History, New
Haven, CT; Richard Kissel, Yale Peabody
Museum of Natural History, New Haven,
CT; Gabriela Hogue, North Carolina
Museum of Natural Sciences, Raleigh;
Christopher Tacker, North Carolina
Museum of Natural Sciences, Raleigh;
Bette Schmit, Science Museum of
Minnesota, St. Paul; and Zdanna Tranby,
Science Museum of Minnesota, St. Paul
COMMUNITY ENGAGEMENT AND
OUTREACH
Indigenous Knowledge and
Informal Science Learning:
Collaborating with Integrity
Workshop
Raleigh Convention Center, Room 306B
Building on a very successful workshop at the Pueblo of Laguna last
year, the Native Universe team
offers a participatory, place-based
workshop focused on the Native
knowledge, science, and culture
of the East Band Cherokee region.
Participants will explore models for
sharing Indigenous knowledge and
western science in museum settings.
Preregistration required.
Session Leader: Nancy Maryboy,
President and Executive Director,
Indigenous Education Institute, Friday
Harbor, WA
Presenters: Shelly Valdez, Native
Pathways, Laguna, NM; Kyle Swimmer,
Indigenous Education Institute, Friday
Harbor, WA; Victoria Coats, Oregon
Museum of Science and Industry,
Portland; and Jill Stein, Lifelong Learning
Group, Columbus, OH
OFFSITE WORKSHOPS
If you have not already picked up
your registration materials, please
stop by the ASTC registration
counter at the Raleigh Convention
Center prior to boarding the bus for
your offsite workshop.
9:00 a.m.–4:00 p.m.
INNOVATIONS IN SCIENCE AND
TECHNOLOGY
From Demonstration to
Conversation: Engaging
visitors in technology and
society
Museum of Life + Science, CSC Lab
This high-energy, hands-on workshop is designed to empower
museum educators to engage
visitors in meaningful conversations
about the relevance of emerging technologies to our lives.
Participants will learn key concepts
about the relationships between science, technology, and society, and
receive specific training for conversation facilitation and hands-on content. Preregistration required. Bus
will depart from the Salisbury Street
entrance of the convention center
at 8:00 a.m. and will depart for the
convention center at 4:30 p.m.
Session Leader: Brad Herring, Director,
Nanoscale Informal Science Education,
Museum of Life + Science, Durham, NC
Presenters: Ali Jackson, Sciencenter,
Ithaca, NY; Jameson Wetmore, Arizona
State University, Tempe; Stephanie
Long, Science Museum of Minnesota,
St. Paul; and Heather Barnes, Museum
of Science and Industry, Chicago, IL
FRIDAY, OCTOBER 17
12:00–4:00 p.m.
EDUCATION AND PROGRAMMING
Bridging Children’s
Museums and Science
Museums for Early STEM
Learning
Marbles Kids Museum, Zanzibar A/B
Children’s museums and science
centers are growing young scientists,
engineers, and designers everyday—
sparking the imagination, cranking up
curiosity, and equipping kids to try it
for themselves. Charge up with new
ideas for early childhood STEM exhibits and programs from Marbles Kids
Museum, Discovery Place, New York
Hall of Science, and other leading
museums. Preregistration required.
The museum is five blocks from the
Convention Center, and there will be
no transportation provided.
Session Leader: Pam Hartley, Vice
President, Play Experience, Marbles Kids
Museum, Raleigh, NC
Presenters: Mary Flieller, ABB North
America, Raleigh, NC; Robert Corbin,
Discovery Place, Inc., Charlotte, NC;
Gabor Zsuppan, Discovery Place, Inc.,
Charlotte, NC; and Sylvia Perez, New
York Hall of Science, Corona
INNOVATIONS IN SCIENCE AND
TECHNOLOGY
Experimonth Design
Workshop
Museum of Life + Science, Creekside
D
E
L
Experimonths are month-long,
participatory experiences that blend
digital and analog experiences to
focus teens and adults on science as
a way of knowing. Join its creators
and some cool Durham artists and
technologists to learn how to collaboratively design and host your own
N
A
C
CE
Experimonths with scientists in your
community. Preregistration required.
Bus will depart from the Cabarrus
Street entrance of the convention
center at 11:00 a.m. and will depart for
the convention center at 4:30 p.m.
Session Leader: Beck Tench, Director for
Innovation and Learning, Museum of Life
+ Science, Durham, NC
Presenters: Elizabeth Fleming,
Museum of Life + Science, Durham,
NC; Troy Livingston, Museum of Life +
Science, Durham, NC; Joshua Gutwill,
Exploratorium, San Francisco, CA; and
Margaret Aiken, Great Lakes Science
Center, Cleveland, OH
COMMUNITY ENGAGEMENT AND
OUTREACH
Leveraging Your Local
University at Your Science
Center
University of North Carolina at Chapel Hill,
Morehead Planetarium, State Dining Room
Universities are full of exactly what
science centers want and need: compelling current science stories, subject
matter experts (the researchers),
and eager-to-be-involved students.
Explore the science taking place at
the University of North Carolina at
Chapel Hill and learn how to foster successful collaborations with
your local university. Preregistration
required. Bus will depart from the
Salisbury Street entrance of the
convention center at 11:00 a.m. and
will depart for the convention center
at 4:30 p.m.
EXHIBITS AND ENVIRONMENTS
The Building is the Exhibit
North Carolina Museum of Natural
Sciences’ Prairie Ridge, Ecostation
The most important issue facing
society today is sustaining the natural environment. Buildings consume
40 percent of all the energy used in
America, a greater proportion than
all the transportation systems combined. A science center or museum
that conserves the environment in a
demonstrable way is a vital teaching
tool. Preregistration required. Bus
will depart from the Salisbury Street
entrance of the convention center
at 11:15 a.m. and will depart for the
convention center at 4:30 p.m.
Session Leader: Frank Harmon,
Principal, Frank Harmon Architect,
Raleigh, NC
Presenters: Nancy Gottovi, STARworks,
Star, NC; Charles Yelton, North Carolina
Museum of Natural Sciences, Raleigh;
and Lindsey Lambert, NC Pottery
Center, Seagrove
Session Leader: Todd Boyette, Director,
Morehead Planetarium and Science
Center, Chapel Hill, NC
Presenters: Denise Young, Crystal
Adams, Jonathan Frederick, and Jeff
Hill, Morehead Planetarium and Science
Center, Chapel Hill, NC
CONFERENCE.ASTC.ORG 25
PRECONFERENCE TOURS
If you have not already picked up your registration materials, please stop by the ASTC registration counter at the Raleigh
Convention Center prior to boarding the bus for your offsite tour.
8:00 a.m.–7:00 p.m.
26
8:30 a.m–3:00 p.m.
Discover the Wonders of
Discovery Place
Go for Broke: North Carolina
State University
Your trip to North Carolina will not
be complete without a visit to the
“Queen City” and Discovery Place.
Board the chartered bus in Raleigh,
and don’t stop until you reach
Charlotte, home of one of the leading hands-on science centers in the
country. In an interactive, informal,
and imaginative setting, Discovery
Place offers visitors the opportunity
to gain a greater understanding of
science, technology, engineering,
and mathematics (STEM). Step into
a world where science is brought to
life through interactive exhibits and
explosive experiments. Connect
with the past and visit the future
with groundbreaking exhibitions,
larger-than-life IMAX® Dome films,
and hands-on activities that let you
explore even more. Preregistration
required. Bus will depart from the
Salisbury Street entrance of the convention center at 8:00 a.m. and will
depart Discovery Place at 4:30 p.m.
Visit the laboratories of scientists and
engineers at North Carolina State
University and watch as they shake,
torch, smash, and otherwise destroy
things to learn more about them.
Following a 10-minute bus ride, our
first stop is the Forensic Anthropology
Lab, named one of the nation’s “Most
Awesome” college labs in 2010 by
Popular Science magazine. These scientists use common household appliances to do some (hopefully) uncommon things. The next stop on the tour
is across campus at the Constructed
Facilities Laboratory, where engineers
put structural materials to the test
using shake tables and other large
equipment to evaluate their response
to real-world disasters, like seismic
activity. After that, we’ll take a short
walk to the Composites Core Facility
to see how scientists are making lightweight materials much stronger than
steel. We’ll get to see how they know!
We’ll take a break for lunch at the
Lonnie Poole Golf Course, a certified
Audubon International Signature Golf
Sanctuary. Next, we’ll tour the awardwinning James B. Hunt, Jr. Library to
see what a contemporary library can
be and experience how we’re learning
from “serious games.” Our last stop
on the tour is a visit with Pyroman,
named one of the nation’s “Most
ASTC 2014 CONFERENCE PROGRAM
Awesome” college labs in 2013 by
Popular Science magazine. (Yes, we
are awesome!) You’ll feel the heat
as flames are used to test how well
firefighters and other first responders are protected. We’ll return to the
ASTC conference after a 15-minute
bus ride, armed with great tales of
destruction. Preregistration required.
Bus will depart from the Salisbury
Street entrance of the convention
center at 8:30 a.m. and will depart
North Carolina State University at
2:30 p.m.
8:30 a.m.-5:00 p.m.
Estuary Escape
Take a trip to historic Washington, NC,
to visit the North Carolina Estuarium,
a unique facility interpreting the
sounds, coastal rivers, and other vital
ecosystems contained within North
Carolina’s famous Outer Banks. Your
visit will include a guided tour through
the Estuarium—the first facility in the
world to be called such a thing, featuring an array of innovative exhibits
about estuarine life and a splash
of ingenious artworks that connect
your imagination to the surrounding
environment. You will then get to
enjoy that environment firsthand with
a pair of early autumn boat trips on
the scenic Tar-Pamlico River. Embark
on our River Rover to explore some of
this area’s fascinating maritime history,
and engage in citizen science by testing water quality aboard the graceful
FRIDAY, OCTOBER 17
NETWORKING EVENTS
3:00–4:00 p.m.
schooner Jeanie B., a chartered
research vessel. You will return
to the ASTC conference inspired
by your time amid the tranquil
environs and ecological richness
of North Carolina’s soundlands.
Includes lunch at one of the
excellent waterfront restaurants close by. Preregistration is
required. Bus will depart from
the Salisbury Street entrance
of the convention center at
8:30 a.m. and will depart the
Estuarium at 3:00 p.m.
10:00 a.m–5:00 p.m.
Spend the Day at the
Museum of Life +
Science
Spend the day touring the
Museum of Life + Science—an
84-acre, indoor-outdoor science
center with 300+ hands-on
exhibits and more than 60 species of live animals. Dinosaurs,
bears, butterflies, and more!
You will have a chance to
experience all the Museum’s
daily programs, plus sign up
for behind-the-scenes tours.
Preregistration required. Bus
will depart from the Salisbury
Street entrance of the convention center at 10:00 a.m. and
will depart for the convention
center at 4:30 p.m.
Membership Professionals
CoP Meet-Up
Raleigh Marriott City Center, University B
Open to current or prospective CoP
members, those interested in the topic,
or those just interested in seeing what
CoPs are all about!
Development Professionals
CoP Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective CoP
members, those interested in the topic,
or those just interested in seeing what
CoPs are all about!
4:00–5:00 p.m.
Taking STEAM to TASC
(Technology, Art, Science,
and Culture) CoP Meet-Up
Raleigh Marriott City Center, University B
Open to current or prospective CoP
members, those interested in the topic,
or those just interested in seeing what
CoPs are all about!
Managing Exhibitions CoP
Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
4:00–7:00 p.m.
NISE Network Reception
Museum of Life + Science
NISE Network partners are invited
to gather informally at the Museum
of Life + Science for an open house
reception. By invitation only. Buses
will depart the convention center at
3:00 p.m., 3:30 p.m., and 4:15 p.m.
for the Museum of Life + Science.
Buses will depart the museum at
5:30 p.m. and 7:00 p.m. for the
convention center.
4:30–5:30 p.m.
Conference Navigation and
Networking
Raleigh Convention Center, Room 402
Is this your first time at ASTC’s
Annual Conference? Has it been
a while since you’ve attended?
Get to know more about what’s in
store over the next few days. Join
us for an energetic overview of key
networking and educational opportunities, and get some ideas and
suggestions on how to navigate
the conference to ensure the most
value. Preregistration required.
5:00–6:00 p.m.
Marketing Professionals
CoP Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective
CoP members, those interested in
the topic, or those just interested in
seeing what CoPs are all about!
CONFERENCE.ASTC.ORG 27
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FRIDAY, OCTOBER 17
NETWORKING EVENTS (continued)
5:00–7:00 p.m.
6:00–9:00 p.m.
7:00–9:00 p.m.
Raleigh Welcomes You
Receptions
The Educators Network
(TEN) Dinner
ASTC Leadership Reception
Get to know Raleigh and meet your
fellow ASTC attendees before the
conference kicks off. Local museum
hosts will be on hand to welcome
you at several of our favorite watering
holes within walking distance of the
Convention Center:
Raleigh Marriott City Center, University B
Co-sponsored by Unified Field and
The Umstead Hotel
Poste Tuscan Grille (Raleigh Marriott
City Center Hotel)
500 Fayetteville Street
Jimmy V’s Osteria and Bar (Sheraton
Raleigh Hotel)
420 Fayetteville Street
Zinda
301 Fayetteville Street, #120
The Big Easy
222 Fayetteville Street
Join us for the upbeat TEN dinner in
Raleigh, to reconnect with familiar colleagues and initiate new relationships.
Preregistration required. Fee: $45 per
person.
By invitation only
Special guest speaker: Cary Sneider,
Associate Research Professor, Portland
State University, Oregon
“Engineering: The Next Frontier”
A sea change is underway in the world
of formal education. Engineering as
a part of science is gaining traction,
even in states that are not adopting the Next Generation Science
Standards (NGSS). The reasons that
the movement has encountered
little resistance are many, but among
them is that solving real problems by
applying science and engineering is
highly motivational. The purpose of
this presentation is to provide some
of the backstory of the engineeringin-science movement and suggest
a few creative strategies to help science center educators swim with the
current.
CONFERENCE.ASTC.ORG 29
Concurrent Sessions and Events
SATURDAY, OCTOBER 18
7:00 a.m.–5:00 p.m.
Conference Registration
Raleigh Convention Center, Mezzanine
Sponsored by Premier Exhibitions, Inc.
7:30-9:30 a.m.
9:30 a.m.–5:00 p.m.
Exhibit Hall Open
Raleigh Convention Center, Exhibit Halls A/B
Open to all registered attendees.
Ribbon cutting ceremony at 9:30 a.m.
Mid-morning break from 10:00–
11:00 a.m.
Breakfast and Keynote
Presentation
Raleigh Convention Center, Ballrooms A-C
7:30–8:00 a.m.
Breakfast
8:00–8:45 a.m.
Welcoming Remarks/Leading
Edge Awards
Emcee: Frank Stasio, National Public
Radio
Speakers: Emlyn Koster, Director,
North Carolina Museum of
Natural Sciences; Thomas W.
Ross, President, The University of
North Carolina, Chapel Hill; Nancy
McFarlane, Mayor, City of Raleigh;
Chevy Humphrey, President and
CEO, Arizona Science Center,
Phoenix, and ASTC Board Chair;
and Anthony (Bud) Rock, President
and CEO, Association of ScienceTechnology Centers, Washington,
DC
Awards sponsored by Hands On! Inc.
8:45–9:30 a.m.
Keynote Presentation
Dr. Hayat Sindi, Founder and CEO,
I2nstitute for Imagination and
Ingenuity (i2)
30
ASTC 2014 CONFERENCE PROGRAM
11:00-11:40 a.m.
Sky-Skan Planetarium
Demonstration
Raleigh Convention Center, Mezzanine,
Inflatable Dome
Take a visual tour of Sky-Skan capabilities and get an introduction to the
latest version of our flagship fulldome
software, DigitalSky. Sky-Skan will then
give a preview of the latest production venture with National Geographic followed by a full Sky-Skan
production of To Space and Back. To
Space and Back has captured audiences worldwide, winning several top
awards at international fulldome film
festivals. The show appeals to both
general audiences and school groups.
Audiences are amazed to discover
how the technologies designed to
explore, transport, and sustain us in
space have produced down-to earth
benefits that improve their lives.
11:00 a.m.–12:15 p.m.
EXHIBITS AND ENVIRONMENTS
Urgency and Future Action:
Sustainable design, where to
from here?
Raleigh Convention Center, Room 302A
It is imperative that we are leaders
in taking radical new approaches to
address climate change. We will focus
on ways that vastly different organizations are approaching sustainable
design and fabrication practices.
We will challenge our field to build
sustainably and think more long term
and holistically.
Session Leader: Mary Jane Conboy,
Director, Science Content and Design,
Ontario Science Centre, Toronto, ON,
Canada
EXHIBITS AND ENVIRONMENTS
The Evolution of ASPACMember Science Centres: A
future look
Raleigh Convention Center, Room 302B
Science centres in Asia are evolving to adapt to shifting trends and
expectations, to ensure continued
relevance and sustainability. Many
centres are undertaking ambitious
plans to redesign their spaces and
offerings, echoing broader global
shifts such as the rise of maker
spaces, while also addressing local
societal and national needs.
Session Leader: Tengku Nasariah
Ibrahim, CEO, Petrosains, The Discovery
Centre, Ampang, Kuala Lumpur, Malaysia
Presenters: Tit Meng Lim, Science Centre
Singapore; and Chee-Kuen Yip, Macao
Science Center, Macao SAR, China
SATURDAY, OCTOBER 18
INNOVATIONS IN SCIENCE AND
TECHNOLOGY
APPLICATIONS OF RESEARCH AND
EVALUATION
From Gimmick to Research:
The evolution of stereoscopic
visualization
Results of the International
Science Center Impact Study
(ISCIS)
Raleigh Convention Center, Room 302C
Raleigh Convention Center, Room 301A
Stereoscopic (“3D”) visualizations
have evolved from a gimmick to a
high-tech tool used for visualization of
advanced spatial concepts. The panel
will present implications, example
implementations, and results from
Two Eyes, 3D—a cross-institutional,
NSF-funded research project to study
the impacts of stereoscopic visualization on learning.
Key findings of a major international
study on science center impact will
be presented. ISCIS investigated
how different types and intensity of
experience influenced youth and
adult science knowledge, interest,
creativity, and engagement.
Implications for public debates about
the efficacy and value of science
centers will also be discussed.
Session Leader: Aaron Price, Manager
of Evaluation and Research, Museum of
Science and Industry, Chicago, IL
Session Leader: John Falk, Professor,
Oregon State University, Corvallis
Session Moderator: Ryan Wyatt, Director
of Morrison Planetarium and Science
Visualization, California Academy of
Sciences, San Francisco
Presenters: Mark SubbaRao, The Adler
Planetarium & Astronomy Museum,
Chicago, IL; and Justin Harris, Museum of
Science, Boston, MA
EDUCATION AND PROGRAMMING
If It Gets to the Dinner
Table, You Win!
Session Moderator: Anneli Pauli,
President, Heureka, the Finnish Science
Centre, Vaanta
Presenters: Guy Labine, Science North,
Sudbury, ON, Canada; and Nohora
Elizabeth Hoyos, Maloka, Centro
Interactivo de Ciencia y Tecnologia,
Bogotá, D.C., Colombia
COMMUNITY ENGAGEMENT AND
OUTREACH
Try the Carrot: Change from
the bottom up
Raleigh Convention Center, Room 304
Raleigh Convention Center, Room 306C
Good science demonstrators have
lots of tricks up their sleeve. Great science demonstrators have the skills to
turn ordinary tricks into unforgettable
learning experiences—the kind kids
talk about at the dinner table and remember for a lifetime. Steve Spangler
and Eddie Goldstein share their best
audience engagement secrets.
Institutions that engage diversity will
be resilient, relevant, and responsive.
We spent the year trying to highlight the diversity-related successes
already happening in our institutions
rather than implementing new ones.
Presenters will share their strategies,
impact, and insights. Start something
big from the bottom up by celebrating something small.
Session Leader: Eddie Goldstein, Senior
Educator/Coordinator, Denver Museum
of Nature & Science, CO
Presenter: Steve Spangler, Steve
Spangler Science, Englewood, CO
Session Moderator: Tracey Cones,
Program Analyst, National Museum of
Natural History, Washington, DC
Presenters: Timothy Hecox, Oregon
Museum of Science and Industry, Portland;
and Tamara Poles, North Carolina
Museum of Natural Sciences, Raleigh
STAFF AND WORKFORCE
DEVELOPMENT
Visionary Service: Front line
ambassadors
Raleigh Convention Center, Room 301B
For most visitors, front line personnel are the museum. The motivation,
the training, and the engagement of
these key staff members are essential
to realizing mission, vision, and initiative success. Join us for a workshop
centered on enlisting visitor services
staff to move your museum forward.
Session Leader: Tamara Grybko, Visitor
Services Director, Explora, Albuquerque, NM
Presenters: Toph Bryant, Kentucky
Science Center, Louisville; Jennifer
Jenkins, WonderLab Museum of Science,
Health and Technology, Bloomington,
IN; Adam Phelps, Morehead Planetarium
and Science Center, Cary, NC; and Rachel
Veracka, New Mexico Museum of Natural
History and Science, Albuquerque
Session Leader: Kristofer Kelly-Frere,
Exhibit Developer, TELUS Spark, Calgary,
AB, Canada
CONFERENCE.ASTC.ORG 31
LEADERSHIP
Knowing Your Community:
To be more interesting, be
more interested
Raleigh Convention Center, Room 306A
Staff from several science centers will
share experiences using community
conversations to listen to, learn from,
and engage their communities in
new ways. Their experiences show
how combining people’s aspirations
and concerns with the usual audience data helps us be more relevant.
Participants will learn from and practice the process.
Session Leader: Kristin Leigh, Deputy
Director, Explora, Albuquerque, NM
Presenters: Bill Booth, Booth Learning,
Maumee, OH; Holly Truitt, spectrUM
Discovery Area, Missoula, MT; Molly
Loomis, ECHO Lake Aquarium and
Science Center, Burlington, VT; Charles
Trautmann, Sciencenter, Ithaca, NY; and
Chip Lindsey, ScienceWorks Hands-On
Museum, Ashland, OR
COMMUNITY ENGAGEMENT AND
OUTREACH
Creating Successful
Partnerships Between
Informal and Formal Science
Education
Raleigh Convention Center, Room 306B
Connecting informal and formal science education has been a hot topic
in both communities. Learn about
the comprehensive planning and
evaluation that is involved in creating
a successful and highly engaging
program that helps build a strong
interest in STEM.
Session Leader: Lisa Dwinal, Professional
Development and Campus Based
Partnerships Manager, Perot Museum of
Nature and Science, Dallas, TX
Session Moderator: Lucy Hale, Director
of School Programs, Perot Museum of
Nature and Science, Dallas, TX
Presenters: Allison Burney, Highland
Park ISD,TX; Jennifer Bransom, Bransom
Working Group, Irving, TX; Mike
Shanahan, Bishop Museum, Honolulu, HI;
and Sydney Pullen, EdVenture Children’s
Museum, Columbia, SC
EDUCATION AND PROGRAMMING
Teen Gamemakers: Engaging
youth with science game
design
Raleigh Convention Center, Room 305B
How do you integrate youth into
science game design in ways that
support youth development, institutional objectives, and the larger
public? Shedd Aquarium, The Field
Museum, and the California Academy
of Sciences will share the experiences
of their adult facilitators and youth
designers in science game creation.
Session Leader/Moderator: Rik
Panganiban, Digital Learning Programs
Manager, California Academy of Sciences,
San Francisco
Presenters: Eve Gaus, The Field Museum
of Natural History, Chicago, IL; and
Heather Schneider, Shedd Aquarium,
Chicago, IL
DEVELOPMENT AND MEMBER
RELATIONS
Maximize Your
Fundraising Potential
with Philanthropic
Psychology
Raleigh Convention Center, Room 305A
What motivates someone to donate
to your science institution? How does
a donor decide what level of support
to provide? While best practices in
fundraising have focused on these
questions for decades, philanthropic
psychology affirms some best practices with research and provides new
insights to help raise contributed
support more effectively.
Session Leader: William Harris, Senior Vice
President, Development and Marketing,
California Science Center, Los Angeles
Presenters: Paul Johnson, AlexanderHaas, New York, NY
PRODUCT DEMO
Imagination Playground
Launches a 3D Builder
App
Raleigh Convention Center, Room 303
Presented by Imagination
Playground
Imagination Playground will
discuss their launch of a new 3D
Builder App—and analyze the linkage between important physical
play for children and emerging
digital play.
12:15–1:30 p.m.
Networking Lunch in the
Exhibit Hall
Raleigh Convention Center, Exhibit Halls A/B
Complimentary lunch will be offered
in the Exhibit Hall.
32
ASTC 2014 CONFERENCE PROGRAM
SATURDAY, OCTOBER 18
12:30–1:30 p.m.
Creating a Great Conference
Session Proposal Brown Bag
Lunch
Raleigh Convention Center, Room 305A
Want some practical advice on how to
make your session proposal stand out
from the crowd? Want to share your
innovative practices, programs, and
partnerships? Grab your lunch and
learn about the updated guidelines
and key factors that will strengthen
your session proposal for ASTC’s 2015
Annual Conference in Montreal.
1:45-2:25 p.m.
Evans & Sutherland
Planetarium Demonstration
Raleigh Convention Center, Mezzanine,
Inflatable Dome
Evans & Sutherland will present an
overview of their Digistar 5 digital
planetarium/digital fulldome cinema
system and a collection of trailers and
excerpts from the shows in their vast
catalog of titles, including a number
of films converted from 1570 film to
digital fulldome. Stop by our booth
(#401/403) for live demonstrations and
more information about Digistar 5
and our show library.
1:45-2:05 p.m.
1:45–3:00 p.m.
PRODUCT DEMO
Einstein Alive!
Raleigh Convention Center, Exhibit
Halls A/B, Demo Stage
Presented by Marc Spiegel’s Einstein
Alive!
Catch a portion of the full Einstein
Alive! Program including an
explanation of the word “relative,”
what physics is, and a portion of
an audience participatory song
about the strangeness of motion,
followed by a Q&A session.
COMMUNITY ENGAGEMENT AND
OUTREACH
Engaging Underrepresented
Populations in Your STEM
Programming: A place-based
approach
Raleigh Convention Center, Room 302B
In this interactive workshop, attendees will learn about the advantages of
place-based education as a method
of engaging underrepresented audiences. Each participant will receive
a planning toolkit and complete a
personalized action plan that incorporates local demographic data, action
research, and citizen science.
Session Leader: Christine Keefe, Founder,
We Grok It LLC, New York, NY
Presenter: Kerri Culhane, Two Bridges
Neighborhood Council, New York, NY
EXHIBITS AND ENVIRONMENTS
EDUCATION AND PROGRAMMING
Design/Build or Design/Bid/
Build…that is the question!
Twist and Shout: Using
physical movement in STEM
education
Raleigh Convention Center, Room 302A
What are the “trade-offs” between
these two and when might you use
each process? Join our moderators to
ask your probing questions of designers, clients, and a project manager
experienced using both. Leave more
informed about which might fit your
organization or particular project.
Session Leader: Bill Booth, Principal,
Booth Learning, Maumee, OH
Session Moderators: Bill Booth, Principal,
Booth Learning, Maumee, OH; and Penny
Jennings, Project Lead, Exploratorium
Global Studios, San Francisco, CA
Presenters: Greg Belew, Hands On! Inc.,
St. Petersburg, FL; Tony Zodrow,
GulfQuest, National Maritime Museum
of the Gulf of Mexico, Mobile, AL; John
Neilson, The Henry Ford, Dearborn,
MI; Barbara Punt, Punt Consulting
Group, Redondo Beach, CA; and Steve
Wiersema, West Office Exhibition Design,
Inc., Oakland, CA
Raleigh Convention Center, Room 302C
Physical movement can be a huge
asset in any learning environment.
Come learn what the latest research
says about physical movement as a
component to teaching STEM. We
will share, showcase, and compile
creative new ways to incorporate
physicality into the learning process.
Session Leader: Jen Lokey, Curriculum
and Education Manager, Durango
Discovery Museum, CO
Presenters: Amanda Fisher, Oregon
Museum of Science and Industry,
Portland; Woody Sobey, Science Center
of Idaho, Boise; and Isabel Leeder,
Patricia and Phillip Frost Museum of
Science, Miami, FL
CONFERENCE.ASTC.ORG 33
EDUCATION AND PROGRAMMING
Intersections: Building
Informal Science Education
and Literacy Partnerships
Raleigh Convention Center, Room 304
Join teams from five science centers
to experience activities that combine
science learning with literacy practices. Collaborating with National
Writing Project partners, science centers are creating activities that connect making and writing, inspire youth
video production, re-invent field trips,
combine indigenous and scientific
knowledge systems, and invite playbased science storytelling.
Session Leader: Alana Kulesa, Director of
Strategic Education Initiatives, Carnegie
Science Center, Pittsburgh, PA
Presenters: Elyse Eidman-Aadahl,
National Writing Project, Berkeley, CA;
Margaret Glass, Association of ScienceTechnology Centers, Washington, DC;
Jeannie Colton, Arizona Science Center,
Phoenix; Jessica Early, Central Arizona
Writing Project, Tempe; Mark St. John,
Inverness Research, Billings, MT; Aaron
Fortner, Montana Writing Project,
Missoula; Jessie Herbert, spectrUM
Discovery Area, Missoula, MT; Michael
Katz, Discovery Place, Inc., Charlotte,
NC; Steve Fulton, UNC Charlotte Writing
Project; Joe Burke, Western Pennsylvania
Writing Project, Pittsburgh; Kris Mooney,
Reuben H. Fleet Science Center, San
Diego, CA; Kim Douillard, San Diego
Writing Project, CA; and Becky Carroll,
Inverness Research, Billings, MT
34
ASTC 2014 CONFERENCE PROGRAM
STAFF AND WORKFORCE
DEVELOPMENT
Evaluation Capacity
Building: Current initiatives
and future directions
Raleigh Convention Center, Room 305A
As the science center field evolves,
evaluation capacity is becoming
increasingly important. But how prepared are science centers to integrate
evaluation and evaluative thinking
into their projects, practices, and cultures? Presenters and participants will
explore this question by discussing
findings from several major initiatives
to understand and build evaluation
capacity.
Session Leader: Chris Cardiel, Junior
Research and Evaluation Associate,
Oregon Museum of Science and Industry,
Portland
Session Moderator: Scott Pattison,
Research and Evaluation Strategist,
Oregon Museum of Science and Industry,
Portland
Presenters: Kirsten Ellenbogen, Great
Lakes Science Center, Cleveland, OH;
Amy Grack Nelson, Science Museum of
Minnesota, St. Paul; and Christine Reich,
Museum of Science, Boston, MA
ADMINISTRATION
Savings Strategies That Help
You Grow
Raleigh Convention Center, Room 301A
Small to medium-sized science centers
have developed ways to save operational dollars. Analyzing staff recruitment or establishing set hours could
mean big cost savings. Four organizational leaders will talk about the ideas
that worked and those that didn’t do
quite as well. Attendees will be contributing their creative solutions.
Session Leader: Ann Fumarolo, President
and CEO, Sci-Port: Louisiana’s Science
Center, Shreveport
Presenters: Joseph Hastings, Explora,
Albuquerque, NM; Martin Fisher, Science
Central, Fort Wayne, IN; and John Graydon
Smith, Reading Public Museum, PA
EXHIBITS AND ENVIRONMENTS
Analyzing Science
Communication in Natural
History Museum Exhibitions
Raleigh Convention Center, Room 306C
The purpose of this study is to
develop an analyzing tool in order to
explore the level of science communication embedded in exhibition panels
of natural history museums, and utilize
the analysis results as guidelines for
the planning of the exhibits.
Session Leader: Young Shin Park,
Assistant Professor, Science Culture
Education Center at Chosun University,
Gwangju, South Korea
Presenters: Angie Chen, National Science
and Technology Museum, Kaohsiung City,
Taiwan; Laia Robichaux, Oregon State
University, Corvallis; and Jenny de la Hoz,
Oregon State University, Corvallis
COMMUNITY ENGAGEMENT AND
OUTREACH
NASA in the Community:
Diverse solutions to engaging families/educators
Raleigh Convention Center, Room 306A
Enhance your programming with
innovative ideas focusing on families, educators, and local communities from awardees under NASA’s
Competitive Program for Science
Museums, Planetariums, and Visitor
Centers. Learn the successes,
challenges, adaptations, and benefits from diverse institutions who
designed and implemented these
NASA-themed projects for a variety of
underserved audiences.
SATURDAY, OCTOBER 18
Session Leader: Leslie Lowes, Program
Coordinator, Jet Propulsion Laboratory,
Pasadena, CA
Session Moderators: Anita Sohus, NASA
Museum Alliance Manager, Jet Propulsion
Laboratory, Pasadena, CA; and Mike
Shanahan, Director of Visitor Experience
and Planetarium, Bishop Museum,
Honolulu, HI
Presenters: Deb Dunkhase, Iowa
Children’s Museum, Coralville; Julie
Finley, U.S. Space & Rocket Center,
Huntsville, AL; Stephen Fentress,
Rochester Museum & Science Center,
NY; Kimberly Kandros, North Carolina
Museum of Natural Sciences, Raleigh;
Brian Levine, American Museum of
Natural History, New York, NY; Alie
LeBeau, Aquarium of the Pacific, Long
Beach, CA; Anthony Pelaez, MOSI,
Tampa, FL; and Becky Wolfe, The
Children’s Museum of Indianapolis, IN
COMMUNITY ENGAGEMENT AND
OUTREACH
Join the Movement for $100
Million in New Science
Center Funding
Raleigh Convention Center, Room 306B
Through their advocacy efforts, ASTC
and its members helped save $40
million in federal funding for science
centers and museums last year. Now
it’s time to work together to increase
funding opportunities to support our
institutions. Our target? $100 million
in 3-5 years. Join this session and be a
part of the movement to increase informal science education grants, open
up new opportunities to compete to
provide publicly-funded services, and
win recognition in Washington, DC,
your state house, and your city hall for
the vital role you play in your communities. Whether your institution’s annual
budget is $500,000 or $50 million,
you have a role to play and stand to
benefit—join us to learn how!
Session Leader: Richard L. Spees, Office
Managing Partner/Chair, Government
Affairs & Public Policy Practice Group,
Akerman LLP, Washington, DC
Session Leader: Jessica Lausch, Director
of Visitor Experience, Carnegie Science
Center, Pittsburgh, PA
Presenters: Matt Fleury, Connecticut
Science Center, Hartford; and Alexander
Zwissler, Chabot Space & Science Center,
Oakland, CA
Presenters: Jen Cassidy, COSI,
Columbus, OH; Annette Sawyer,
Museum of Science, Boston, MA; and
Cathy Stadder Wise, Science North,
Sudbury, ON, Canada
ADMINISTRATION
LEADERSHIP
Developing and Implementing
an Organizational Dashboard
(KPIs)
The Desert Island Kit: How
we reinvent ourselves
Raleigh Convention Center, Room 306B
If we stripped away all the extras and
began again, what essential concepts
would we hold on to? Come listen to
pioneers who have had to completely
reinvent their institutions. Join our
open audience exchange as we seek
to understand the basic foundations of
our work in the public science arena.
Professionals are often caught in the
operational grind of running their facility and rarely have time to reflect on
institutional effectiveness. Although
difficult to monitor “performance indicators,” it’s becoming critical to do so
given the evolving landscape of our
community. This session will provide
insight on implementing organizational dashboards.
D
E
L
E
C
N
CA
Session Leader: Michael Aguilar, Director
of Visitor Services, The Leonardo, Salt
Lake City, UT
Presenters: Elaina Jackson, Mississippi
Children’s Museum, Jackson; and
Kelli Buchan, The Franklin Institute,
Philadelphia, PA
EDUCATION AND PROGRAMMING
Raleigh Convention Center, Room 301B
Session Leader/Moderator: Hooley
McLaughlin, Vice President Science
Experience, Ontario Science Centre,
Toronto, ON, Canada
Presenters: Neville Petrie, Science
Alive! The New Zealand Science Centre,
Christchurch; Gillian Thomas, Patricia
and Phillip Frost Museum of Science,
Miami, FL; Dennis Bartels, Exploratorium,
San Francisco, CA; and Emlyn Koster,
President and CEO, North Carolina
Museum of Natural Sciences, Raleigh
Developing and Running
Successful RevenueGenerating Programs: Part 2
Raleigh Convention Center, Room 305B
We learned so much in 2013 that we
want to continue the conversation.
Learn about successful programs and
share your successes and great ideas
with the group. We will discuss how
to develop, market, staff, and sustain
programs that can be replicated in
other museums.
CONFERENCE.ASTC.ORG 35
PRODUCT DEMO
Taking 3D Printing to the
Next Level
4:30–4:50 p.m.
PRODUCT DEMO
Raleigh Convention Center, Room 303
Einstein Alive!
Presented by Stratasys
Raleigh Convention Center, Exhibit
Halls A/B, Demo Stage
Billed by Stratasys as “a gamechanger for product design,
engineering, and manufacturing
processes,” the new “Objet500
Connex3 color multi-material 3D
printer” features a unique triplejetting technology that combines
three base materials to produce
parts with virtually unlimited
combinations of rigid, flexible and
transparent color materials as well
as digital materials.
PRODUCT DEMO
Revenue-Increasing
Strategies for Museums
Presented by Marc Spiegel’s Einstein
Alive!
Catch a portion of the full Einstein Alive! Program including an
explanation of the word “relative,”
what physics is, and a portion of
an audience participatory song
about the strangeness of motion,
followed by a Q&A session.
4:30–5:45 p.m.
STAFF AND WORKFORCE
DEVELOPMENT
Raleigh Convention Center, Room 402
20+ Trending Tech Tools
That Make Work Easier, You
Smarter
Presented by Explorer Systems
Raleigh Convention Center, Room 302A
See actual case studies of how
Explorer customers increased
revenue by minimizing costs, integrating systems, and managing
resources more effectively.
A fast-paced review of 20+ low-cost
tools that are useful, user-friendly, and
ready for you to put to use. Who isn’t
short on time, funds, and the patience
needed to decide which apps and
tech tools are worth investing in?
Come see what we’ve found—and
share yours as well!
3:15–4:15 p.m.
Exhibit Hall Ice Cream Break
Raleigh Convention Center, Exhibit Halls A/B
Session Leader: Kate Tinworth, Principal,
ExposeYourMuseum LLC, Durham, NC
Presenter: Troy Livingston, Museum of
Life + Science, Durham, NC
ADMINISTRATION
Experiments in Storytelling:
Capturing impact and leadership lessons
Raleigh Convention Center, Room 302B
Using professionally produced videos, presenters will reflect on leadership lessons gained through their
own stories of team building and
community impact. We will focus on
the power of story to shift perspective, shape a common vision, and
build community connections.
Session Leader: Marsha Semmel, Senior
Advisor, Noyce Leadership Institute,
Arlington, VA
Presenters: Ann Fumarolo, Sci-Port:
Louisiana’s Science Center, Shreveport;
Gretchen Walker, Lawrence Hall of Science,
Berkeley, CA; and Karen Wise, Natural
History Museum of Los Angeles County, CA
LEADERSHIP
What Happens After the
Grant? Strategies for scaleup and sustainability
Raleigh Convention Center, Room 302C
Many informal science institutions
with successful local initiatives are eager to explore opportunities to grow,
scale, and sustain their efforts. The
Franklin Institute, Maker Education
Initiative, SciGirls, and Pacific Science
Center team up to share cross-cutting
questions, challenges, and successful
strategies for national scale-up and
sustainability beyond grant funds.
Session Leader: Julia Skolnik, Manager
and Curriculum Specialist, The Franklin
Institute, Philadelphia, PA
Presenters: Lisa Regalla, Maker
Education Initiative, St. Paul, MN; Rita
Karl, Twin Cities Public Television, St.
Paul, MN; and Meena Selvakumar, Pacific
Science Center, Seattle, WA
36
ASTC 2014 CONFERENCE PROGRAM
SATURDAY, OCTOBER 18
COMMUNITY ENGAGEMENT AND
OUTREACH
Professional Development
Programs: What is the right
fit for you?
Raleigh Convention Center, Room 305A
Explore successful models of inquirybased professional development
that assist teachers with the Next
Generation Science Standards
(NGSS). Offered by the Museum of
Science and Industry in Chicago, the
Connecticut Science Center, and
the Museum Institute for Teaching
Science, models include one-day, oneweek, hybrid, and year-long programs
combining curriculum unit development and professional development.
Session Leader: Sandra Ryack-Bell,
Executive Director, Museum Institute for
Teaching Science, Quincy, MA
Presenters: Hank Gruner, Connecticut
Science Center, Hartford; and Nicole
Kowrach, Museum of Science and
Industry, Chicago, IL
EDUCATION AND PROGRAMMING
Small Science Centers, Itty
Bitty Scientists
Raleigh Convention Center, Room 301A
Play and share with six small museums from Canada to Alabama.
Hear perspectives on: committing
from already-limited resources to
reach preschoolers; essential activity
components for young learners; a museum preschool as a revenue source;
and the benefits of collaboration.
Presenters demonstrate hands-on activities and education techniques, and
offer practical recommendations.
Session Leader: Jennifer Jovanovic,
Director, Science Beyond the Boundaries,
Saint Louis Science Center, MO
Session Moderator: Michelle Kortenaar,
Director of Education, Sciencenter,
Ithaca, NY
Presenters: Tracy Calogheros, The
Exploration Place, Prince George, BC,
Canada; Kaitlin Clear, Virginia Discovery
Museum, Charlottesville; Don Comeaux,
Gulf Coast Exploreum Science Center,
Mobile, AL; Hannah Hendry, Durango
Discovery Museum, CO; and Alan Brown,
Sci-Port: Louisiana’s Science Center,
Shreveport
EXHIBITS AND ENVIRONMENTS
CLUEing in on the Digital
Interactive Mystery
Raleigh Convention Center, Room 306C
Many visitors expect higher levels of
customization and interaction that
digital interactives provide. But, will
merging digital and hands-on create
a harmonious marriage…or murder?
Hear our panel discuss lessons learned
from positive and negative experiences, then play a game partnering
canonical exhibit concepts to different
technologies and see what survives.
Session Leader: Keith Ostfeld, Director
of Educational Technology and Exhibit
Development, Children’s Museum of
Houston, TX
Presenters: Patricia Ward, Museum
of Science and Industry, Chicago, IL;
Judy Perry, MIT STEP Lab, Boston, MA;
Nancy Proctor, Smithsonian Institution,
Washington, DC; Keith Braafladt,
Science Museum of Minnesota, St. Paul;
Karen Elinich, The Franklin Institute,
Philadelphia, PA; Sherry Hsi, Lawrence
Hall of Science, Berkeley, CA; Leilah
Lyons, New York Hall of Science, Queens;
Preeti Gupta, American Museum of
Natural History, New York, NY; Kate Haley
Goldman, National Museum of Natural
History, Washington, DC; and William
Meyer, Exploratorium, San Francisco, CA
APPLICATIONS OF RESEARCH AND
EVALUATION
Evaluation in Practice:
Stories from the front-line
Raleigh Convention Center, Room 301B
How can institutions with few staff,
limited resources, or limited time
evaluate their work? Three nonevaluators from different institutions
will share how they have integrated
elements of evaluation into their practice, before breaking to discuss ways
you can embed systematic evaluation
processes into your organizations and
your work.
Session Leader/Moderator: Sarah Cohn,
Manager, Evaluation and Research,
Science Museum of Minnesota, St. Paul
Presenter: Whitney Owens, Great Lakes
Science Center, Cleveland, OH; Rachel
Carpenter, Children’s Discovery Museum,
Normal, IL; and Jen Lokey, Durango
Discovery Museum, CO
ADMINISTRATION
The Elephant in the
Room: Aligning staff with
institutional changes
Raleigh Convention Center, Room 306A
What happens to staff when an institution transforms itself in response to
changing needs in its community?
Join CEOs and their board members
in a frank discussion about working together to implement deep institutional changes without creating elephants
in the room, through transparency
about what’s happening and why.
Session Leader/Moderator: Barbara
Punt, President, Punt Consulting Group,
Redondo Beach, CA
Presenters: Chevy Humphrey, Arizona
Science Center, Phoenix; Jennifer Martin,
TELUS Spark, Calgary, AB, Canada;
Joanna Haas, Kentucky Science Center,
CONFERENCE.ASTC.ORG 37
Louisville; Kay Corbin, Corbin Financial,
Inc., Phoenix, AZ; Tim Condon, BrownForman Corporation, Louisville, KY;
Leonard Duda, Sandia National Labs,
Albuquerque, NM; and Joe Hastings,
Explora, Albuquerque, NM
Sponsored by Event Network
EDUCATION AND PROGRAMMING
Museums 3.0: Implementing
programs/exhibits which are
a community resource
they are implementing these projects,
what the response has been, and the
challenges faced.
Session Leader/Moderator: Lath Carlson,
Vice President, Exhibits and Content
Development, The Tech Museum of
Innovation, San Jose, CA
Presenters: Eric Siegel, New York Hall of
Science, Queens; Devon Hamilton, TELUS
Spark, Calgary, AB, Canada; and Andrea
Deets, Explora, Albuquerque, NM
Raleigh Convention Center, Room 306B
How might you transform your
institution from something nice to
have in the community, to being a
vital resource for your constituents?
Some museums are in the process of
making this transformation. Learn how
COMMUNITY ENGAGEMENT AND
OUTREACH
Building Community
Partnerships: Hospitals and
museums realize shared
healing connections
Raleigh Convention Center, Room 305B
As community centers, we seek to
connect with local organizations and
improve life and education for a wide
range of audiences. From inspiration
to execution, three museums will walk
you through their experiences creating partnerships with local hospitals.
Presenters will highlight projects in
video conferencing, volunteer management, and exhibit development.
exhibitFiles is an online community of exhibit practitioners
building a shared collection of exhibition records and
reviews. It’s a place to connect with colleagues, find out
about exhibits, and share your own experiences.
Join the community
• Share your exhibition experiences
• Share your work through case studies
and reviews
traveling exhibitions
• Advertise your exhibitions
• Find exhibitions for your museum
• Ask about our management services
For more information, contact Wendy Hancock at [email protected] or 202.783.7200 x117
38
ASTC 2014 CONFERENCE PROGRAM
SATURDAY, OCTOBER 18
Session Leader: Andrea Reynolds,
Outreach Workshops Manager, Ann
Arbor Hands-On Museum, MI
Session Moderator: Ann Hernandez,
Director of Programs, Ann Arbor HandsOn Museum, MI
Presenters: Kurt Huffman, COSI,
Columbus, OH; Kristofer Kelly-Frere,
TELUS Spark, Calgary, AB, Canada;
and Julie Piazza, C.S. Mott Children’s
Hospital, Ann Arbor, MI
EDUCATION AND PROGRAMMING
Youth-proof Your Program!
Get vetted by a teen critique
panel
Raleigh Convention Center, Room 304
So you think you know how to design
innovative youth programs incorporating digital media? Then step up
and prove it! Present your existing
program (or one in develop­ment)
to a panel of youth from museum
education programs around the
country and the ASTC audience for
feedback. Sign up at tinyurl.com/
ASTC14YouthCritique.
Session Leader: Barry Joseph,
Associate Director for Digital Learning,
American Museum of Natural History,
New York, NY
Session Moderator: Rik Panganiban,
Digital Learning Programs Manager,
California Academy of Sciences, San
Francisco; and Matthew Faerber,
Coordinator of the Visual World
Investigate Lab, North Carolina Museum
of Natural Sciences, Raleigh
7:30–11:30 p.m.
Party Through Space and
Time
North Carolina Museum of Natural
Sciences
Be part of a remarkable journey
through space and time at the
North Carolina Museum of Natural
Sciences—both the local journey
of a museum from tradition to
innovation, and our global journey, together, from the past to the
present and future. Experience
the beauty and biodiversity from
North Carolina’s Coastal Plain to the
Appalachian Mountains, while savoring the best of the region’s food
and beverages from our nationally
recognized local food scene. Check
out the science of size, sauropod
style, as you visit our newest traveling exhibition, The World’s Largest
Dinosaurs. Experience the three-story, one-of-a-kind SECU Daily Planet
Theater, offering a multi-sensory
experi­ence of nature and science in
the state-of-­the-art Nature Research
Center. Round out your evening with
live music and even livelier dancing!
Preregistration required. Buses will
begin departing from the Cabarrus
Street entrance of the convention
center at 7:15 p.m. and will continue to loop until 8:30 p.m., with
the first bus departing the event
beginning at 9:30 p.m., returning to
all conference hotels.
4:30-6:30 p.m.
ASTC International
Committee Meeting
North Carolina Museum of Natural
Sciences, Nature Exploration Center
Boardroom
For committee members and invited
guests
CONFERENCE.ASTC.ORG 39
SUNDAY, OCTOBER 19
7:00 a.m.–5:00 p.m.
Conference Registration
Raleigh Convention Center, Mezzanine
Sponsored by Premier Exhibitions, Inc.
Presenters: Mikko Myllykoski, Heureka,
the Finnish Science Centre, Vantaa;
Orna Cohen, Dialog Social Enterprise,
Hamburg, Germany; and Pamela Winfrey,
Exploratorium, San Francisco, CA
EDUCATION AND PROGRAMMING
8:00–8:40 a.m.
Evans & Sutherland
Planetarium Demonstration
Raleigh Convention Center, Mezzanine,
Inflatable Dome
Evans & Sutherland will present an
overview of their Digistar 5 digital
planetarium/digital fulldome cinema
system and a collection of trailers and
excerpts from the shows in their vast
catalog of titles, including a number
of films converted from 1570 film to
digital fulldome. Stop by our booth
(#401/403) for live demonstrations
and more information about Digistar
5 and our show library.
8:00–9:15 a.m.
EXHIBITS AND ENVIRONMENTS
Exhibiting Ability and
Disability
Raleigh Convention Center, Room 302A
A series of recent exhibitions explores notions of ability, disability,
and normalcy. This session brings
together an international panel to
discuss different approaches to
this complex, emerging, and timely
subject. These exhibitions break new
ground by questioning the social,
scientific, and technological context
of ability and disability.
Session Leader: Eric Siegel, Director and
Chief Content Officer, New York Hall of
Science, Queens
40
ASTC 2014 CONFERENCE PROGRAM
A Scientist Walks into a Bar:
Humor in STEM Education
Raleigh Convention Center, Room 302B
Humor in learning environments
can range from helpful to downright
disruptive. Through high energy
demonstrations, hands-on activities,
and discussion, we will explore strategies to leverage laughter for learning
based on the latest brain research,
coupled with vibrant personal experiences. Discover how humor can help
students become better acquainted
with science.
Session Leader: Jen Lokey, Curriculum
and Education Manager, Durango
Discovery Museum, CO
Presenters: Paul Taylor, The Franklin
Institute, Philadelphia, PA; Jonah Cohen,
The Children’s Museum, West Hartford,
CT; Elizabeth Martineau, Bradbury
Science Museum, Los Alamos, NM; and
Gordon McDonough, Bradbury Science
Museum, Los Alamos, NM
INNOVATIONS IN SCIENCE AND
TECHNOLOGY
Citizen Science: Building
connections to get started
and keep going
Raleigh Convention Center, Room 305A
Join peers to explore how you can
use or improve citizen science at
your science center. Adopting an
existing project? Developing your
own? Integrating citizen science into
exhibits and programming? Small
group discussions will close with a
large group conversation about an
ASTC Community of Practice for
citizen science.
Session Leader/Moderator: Jennifer
Shirk, Manager, CitizenScience.org,
Cornell Lab of Ornithology, Ithaca, NY
Presenters: Michaela Labriole, New
York Hall of Science, Queens; Eric Havel,
Chabot Space & Science Center, Oakland,
CA; and Julie Urban, North Carolina
Museum of Natural Sciences, Raleigh
INNOVATIONS IN SCIENCE AND
TECHNOLOGY
I’m a What? Metaphor-based
Interactions as Pathways to
Learning
Raleigh Convention Center, Room 301A
Do whole body metaphors–interactions where a learner uses their body
to represent some phenomenon or
system–aid understanding of physics
concepts and increase overall engagement with science content? In this dynamic session, panelists from a science
center-university research partnership
discuss using metaphors as an interactive design construct.
Session Leader/Moderator: Eileen Smith,
Director, E2i Creative Studio, University of
Central Florida, Orlando
Presenters: Robb Lindgren, University of
Illinois at Urbana-Champaign; Michael
Carney, University of Central Florida,
Orlando; Brandan Lanman, Orlando
Science Center, FL; Heather Norton,
Orlando Science Center, FL; and
Michael Tscholl, University of Illinois at
Urbana-Champaign
SUNDAY, OCTOBER 19
LEADERSHIP
EDUCATION AND PROGRAMMING
Leading Collaborative
Networks That Give New
Meaning to “Open Source”
Great Ideas for Special Events
Raleigh Convention Center, Room 306C
Collaborative models have the potential to unlock new funding opportunities, enable the creation of new
resources, and increase the impact
science centers have in their respective communities. This presentation
will review two national collaborative models, focusing on both the
successes and tough lessons learned
along the way.
Session Leader: Carol Valenta, Principal,
Valenta Consulting, Chesterfield, MO
Presenters: David Chesebrough, COSI,
Columbus, OH; Jennifer Jovanovic,
Science Beyond the Boundaries, St. Louis,
MO; Chris Dornfeld, Center for Science,
St. Louis, MO; and Shannon Hebert,
National Geographic Cinema Ventures,
Washington, DC
DEVELOPMENT AND MEMBER
RELATIONS
Building a Culture of
Philanthropy: The
Key to Engaging
Donors
Raleigh Convention Center, Room 301B
We will explore the importance of a
culture of philanthropy, and how to
create one at the board level, involving the CEO and the program staff.
We will look at how a culture of philanthropy affects our ability to engage
donors, and at examples of challenges
and opportunities to creating one.
Raleigh Convention Center, Room 306A
Museums use special events to
foster community partnerships,
drive attendance, and offer unique
programming. In five minutes or less,
speakers from around the country will
share one strategy that makes their
event a roaring success. Join us for
rapid fire presentations to help you
make the most of special event days
at your museum!
Session Leader: Michelle Kortenaar,
Director, Education, Sciencenter, Ithaca, NY
Presenters: Calvin Uzelmeier, Rochester
Museum & Science Center, NY; Becky
Wolfe, The Children’s Museum of
Indianapolis, IN; Russell Taragan,
American Museum of Natural History,
New York, NY; Lou Papai, Sci-Port:
Louisiana’s Science Center, Shreveport;
Jessica Lausch, Carnegie Science Center,
Pittsburgh, PA; Joe Schwanebeck,
Science Center of Iowa & Blank IMAX
Dome Theater, Des Moines; Christina
Akers, Science Museum of Minnesota,
St. Paul; Claudia Tibbs, Monterey Bay
Aquarium, CA; Stephanie Chang, Maker
Education Initiative, San Francisco, CA;
and Michael Maley, The Franklin Institute,
Philadelphia, PA
PRODUCT DEMO
The Discovery of King Tut
Raleigh Convention Center, Room 303
Presented by Premier Exhibitions
World-renowned Egyptologist
Dr. Zahi Hawass will talk about
the adventure of the Discovery of
King Tut related to the exhibition
of the same name. This touring
exhibition shows replicas of
the Tutankhamun artifacts that
are exhibited at the Egyptian
Museum in Cairo, Egypt. All
objects within the exhibition were
carved by Egyptian sculptors and
artists. The delicacy and value
of the original artifacts makes
travel outside of Egypt nearly
impossible. The Discovery of King
Tut exhibition isn’t just about the
expert presentation of these age
old relics, but also an educational
experience for children and adults
of all ages on the treasures of
Tutankhamun and their unearthing
by Howard Carter.
Dr. Hawass is the former
Minister of State for Antiquities
and Director of Excavations at
Giza, Saqqara, and the Valley of
the Kings. He received his PhD
in 1987 from the University of
Pennsylvania, where he studied as
a Fulbright Fellow, and has written
numerous scholarly articles and
books, and is highly respected as
an Egyptologist.
Session Leader: Greg Simoncini, Principal,
Simoncini Strategies, Chicago, IL
Presenter: Kristin Priscella, Arizona
Science Center, Phoenix
CONFERENCE.ASTC.ORG 41
COMMUNITY ENGAGEMENT AND
OUTREACH
Designing for Equity and
Cultural Relevance: Stories
from Learning Labs
Raleigh Convention Center, Room 306B
This session hosts a lively discussion
about equity, diversity, and cultural
relevance when creating learning environments for youth. How are informal
learning spaces being structured,
designed, and/or facilitated to be inclusive to invite broader participation?
Panelists from the IMLS-MacArthur
Learning Labs Network share different
perspectives, strategies, and practices.
Session Leader/Moderator: Sherry Hsi,
Research Director, Lawrence Hall of
Science, Berkeley, CA
Presenters: Margaret Glass, Association
of Science-Technology Centers,
Washington, DC; Tene Gray, Digital Youth
Network, Chicago, IL; David Wells, New
York Hall of Science, Queens; Gretchen
Walker, Lawrence Hall of Science, Berkeley,
CA; Chuck English, Science Museum of
Virginia, Richmond; and Amy Homma,
Hirshhorn Museum, Washington, DC
APPLICATIONS OF RESEARCH AND
EVALUATION
Asset-Based Perspectives on
Parents in Science Centers
Raleigh Convention Center, Room 305B
Despite decades of research on the
important role of parents in informal
science education, negative perceptions of parenting persist across our
field. This session will use recent research findings to catalyze a discussion
about how science centers can better
understand, honor, and empower the
role of parents in family learning.
Session Leader: Scott Pattison, Research
and Evaluation Strategist, Oregon
Museum of Science and Industry, Portland
Session Moderator: Lynn Dierking,
Professor, Oregon State University,
Corvallis
42
ASTC 2014 CONFERENCE PROGRAM
Presenters: Cecilia Garibay, Garibay
Group, Chicago, IL; and Maureen
Callanan, University of California, Santa
Cruz, CA
APPLICATIONS OF RESEARCH AND
EVALUATION
Science Centers Preparing
the Workforce of Tomorrow:
An international perspective
Raleigh Convention Center, Room 302C
Students who show creativity and
motivation for science and science
careers have probably been confronted with science learning outside
of schools, focusing on interdisciplinary approaches, problem solving and
groups work. Does that prepare kids
for the future workforce? That’s what
an international ASTC study wants to
verify.
Session Leader: Walter Staveloz,
Director, International Relations,
Association of Science-Technology
Centers, Washington, DC
Presenters: Khalid S. Al-Yahya, King
Abdulaziz Center for World Culture,
Saudi Aramco, Dharan, Saudi Arabia;
Ganigar Chen, National Science
Museum, Pathum Thani, Thailand;
Rita Dunon, Department of Education
and Training, Flemish Community
Government, Brussels, Belgium; Graham
Durant, QUESTACON, The National
Science and Technology Centre,
Kingston, Australia; and Sheena Laursen,
Experimentarium, Hellerup, Denmark
9:00 a.m.–5:00 p.m.
ASTC Job Bank
Raleigh Convention Center, Room 204
The ASTC Job Bank features listings of current positions available at
member institutions and companies,
as well as resumes from job seekers.
Individual consulting sessions with
professionals in the field will also be
available throughout the day.
9:45-10:25 a.m.
Sky-Skan Planetarium
Demonstration
Raleigh Convention Center, Mezzanine,
Inflatable Dome
Take a visual tour of Sky-Skan capabilities and get an introduction to the
latest version of our flagship fulldome
software, DigitalSky. Sky-Skan will then
give a preview of the latest production venture with National Geographic followed by a full Sky-Skan
production of To Space and Back. To
Space and Back has captured audiences worldwide, winning several top
awards at international fulldome film
festivals. The show appeals to both
general audiences and school groups.
Audiences are amazed to discover
how the technologies designed to
explore, transport, and sustain us in
space have produced down-to earth
benefits that improve their lives.
9:45–11:00 a.m.
EDUCATION AND PROGRAMMING
Facilitating Maker
Activities: The show
Raleigh Convention Center, Room 301B
A collaborative of six science centers called the Museum Design
Collaborative (MDeC) created a series
of videos to share techniques for
facilitating maker/design/engineering
activities in museums and other informal settings. In this session, we will
share videos from MDeC members as
the basis for a panel discussion about
effective facilitation.
Session Leader: Keith Braafladt, Director,
Learning Technologies Center, Science
Museum of Minnesota, St. Paul
Session Moderator: Eric Siegel, Director
and Chief Content Officer, New York Hall
of Science, Queens, NY
SUNDAY, OCTOBER 19
Presenters: Devon Hamilton, TELUS Spark,
Calgary, AB, Canada; Lydia Beall, Museum
of Science, Boston, MA; Kate Storm, COSI,
Columbus, OH; George Moran, Explora,
Albuquerque, NM; Bridget Rigby, The
Tech Museum of Innovation, San Jose, CA;
and Peggy Monahan, New York Hall of
Science, Queens
PRODUCT DEMO
vCalc—Where Social Media
and Math Meet
Raleigh Convention Center, Room 305A
Presented by vCalc
See the power of the world’s first
collaboration calculating system.
vCalc.com is a free online tool where
math users of all levels get the math
they need for free. Math is everywhere! We use it in simple every-day
calculations and in complex academic and industry formulas. vCalc’s vast
library of academic equations range
from elementary to rocket-science,
with industry equations from gardening to high-tech engineering. And
it’s ALL free! Use vCalc to create,
save, and share your equations with
your social network. With the thousands of equations and data items
built and shared by users around the
world, vCalc is doing for equations
and calculators what Wikipedia did
for articles and encyclopedias.
EDUCATION AND PROGRAMMING
School of Scientists: An
alternative didactics
teaching
Understanding how scientists work
and demythologizing the image of
scientists are some of the challenges
that we must con­sider if we want to
encourage children and teenagers
to like science and technology, to
become scientifically-literate citizens,
and to get involved in science issues.
ED
L
E
C
N
A
C
Session Leader: Fiorella Silveira,
Educational Coordinator, Espacio
Ciencia—LATU, Montevideo, Uruguay
Presenter: Fiorella Silveira, Espacio
Ciencia—LATU, Montevideo, Uruguay
EDUCATION AND PROGRAMMING
High Expectations, High
Support: Effective professional development strategies
for teens
Raleigh Convention Center, Room 302B
How do teens learn to be science
educators while figuring out their
identity and professional skills, and
learning science content? Presenters
will focus on effective professional
development strategies, activities,
and training methods for teens. Youth
will discuss what makes an effective
training and the power of reflection in
this interac­tive session.
Session Leader: Lucy Green, Youth
Programs Coordinator, Museum of
Science, Boston, MA
Presenters: Don Wittrock, New Jersey
Academy for Aquatic Sciences, Camden;
Zeta Strickland, Pacific Science Center,
Seattle, WA; and Kathy Fuller, National
Aquarium, Baltimore, MD
COMMUNITY ENGAGEMENT AND
OUTREACH
Increasing Diversity Among
Museum Audiences
Raleigh Convention Center, Room 302C
Museums continue to struggle
with shifting demographics in their
communities and in their efforts to
engage different segments of the
population. How can museums
encourage truly diverse audiences
without seeming patronizing and
paternalistic? This session will explore
the ways that we can develop relevant
and successful inclusion and accessibility practices.
Session Leader: Amanda Paige, Library
Outreach Program Manager, University
of Michigan Museum of Natural History,
Ann Arbor
Session Moderator: Josh Kemper,
Discovery Corps Coordinator, Pacific
Science Center, Seattle, WA
Presenters: Cheronda Frazier, New Jersey
Academy for Aquatic Sciences, Camden,
NJ; Liani Yirka, North Carolina Museum
of Natural Sciences, Raleigh; Jennifer
Jenkins, WonderLab Museum of Science,
Health and Technology, Bloomington, IN;
and Brittany Chunn, University of Michigan
Museum of Natural History, Ann Arbor
EDUCATION AND PROGRAMMING
Science Busking: Taking it to
the Streets!
Raleigh Convention Center, Room 306B
Science busking is the use of simple
science tricks to engage and excite
small groups as they move throughout a festival or museum. Science
busking can work anywhere and
provides great engagement with an
audience. See some seasoned buskers teach you the tips and tricks of
hardcore street science.
Session Leader: Paul Taylor, Manager of
Traveling Science Shows, The Franklin
Institute, Philadelphia, PA
CONFERENCE.ASTC.ORG 43
Presenters: David Price, Science Made
Simple, Cardiff, Wales; and Eddie
Goldstein, Denver Museum of Nature &
Science, CO
COMMUNITY ENGAGEMENT AND
OUTREACH
Your City Never Sleeps
Raleigh Convention Center, 306C
When we say we want to be relevant
to our communities what we really
do is try to convince the community
that we are. What this session will do
is reverse the reasoning and try to
understand what the community is
working on and see how we fit in.
Session Leader: Walter Staveloz,
Director, International Relations,
Association of Science-Technology
Centers, Washington, DC
Presenters: Nancy Stueber, Oregon
Museum of Science and Industry,
Portland; Emlyn Koster, North Carolina
Museum of Natural Sciences, Raleigh;
Gillian Thomas, Patricia and Phillip Frost
Museum of Science, Miami, FL; and
Camille Pisani, Belgian Institute of Natural
Sciences, Brussels
INNOVATIONS IN SCIENCE AND
TECHNOLOGY
Creative Use of Digital Media
in Science Centers and
Museums
Raleigh Convention Center, Room 305B
There are many new, creative, and exciting uses of digital media in science
centers and museums. This session
will explore some new developments
in the use of creative digital media.
Examples will include a mobile app
serving as a powerful bridge between visitors and a museum in Hong
Kong; using digital media in creative
ways to interpret historical objects
in the United Kingdom; employing
44
ASTC 2014 CONFERENCE PROGRAM
IT to enhance visitor learning about
an existing permanent exhibition
in Thailand; and current and new
applications of fulldome technology
utilized in the Macao International
Fulldome Festival.
EXTENDED SESSIONS
9:45–11:45 a.m.
ADMINISTRATION
Session Leader: Chee-Kuen Yip,
Honorable Curator and Advisor, Macao
Science Center, Macao SAR, China
Speed Dating for Small
Science Centers
Presenters: Jessica Bradford, Science
Museum, London, United Kingdom;
Anne Prugnon, Science Museum
Group, London, United Kingdom; Kayte
McSweeney, Science Museum, London,
United Kingdom; Paulina Chan, Hong
Kong Science Museum, Kowloon, China;
and Ganigar Chen, National Science
Museum, Pathum Thani, Thailand
We’re small, agile, and always willing
to share. If you’re looking for a new
idea in marketing, exhibits, programming, and more, this is the session for
you. Bring your hot ideas. You have
five minutes to share, then move to
the next partner. This will be the hottest idea sharing at ASTC!
PRODUCT DEMO
Angry Birds Universe: The
art and science behind a
global phenomenon
Raleigh Convention Center, Room 303
Raleigh Convention Center, Room 302A
Session Leader: Michele Laverty, Director,
National Ag Science Center, Modesto, CA
Presenters: Christopher Cable, Durango
Discovery Museum, CO; Betsy Loring,
EcoTarium, Worcester, MA; William
Katzman, LIGO Livingston, LA; and
Kathleen Krafft, Sciencenter, Ithaca, NY
Presented by Imagine Exhibitions
Come learn about Angry Birds
Universe with key speakers from
Imagine Exhibitions, JRA, science
advisors, and others involved in
the creation of this interactive new
exhibition.
Development Committee
Meeting
Raleigh Marriott City Center, State B
Open to committee members and
invited guests
EDUCATION AND PROGRAMMING
Beyond Show and Tell:
Demonstration programs
that teach and evaluate
Raleigh Convention Center, Room 304
Engagement. Learning. Evaluation.
Can a demonstration program
provide all three? Research shows
the classic “show and tell” program
does not achieve this goal, but a new
model by Fusion Science Theater
proves it can be done. A panel of
museum experts introduces the workings and applications of this dramainspired design.
Session Leader: Holly Walter Kerby,
Executive Director, Fusion Science
Theater, Madison, WI
Presenters: Anika Taylor, The Bakken
Library and Museum, Minneapolis, MN;
Jonah Cohen, The Children’s Museum,
Hartford, CT; Sarah Margoles, Durango
Discovery Museum, CO; Lori Ann
SUNDAY, OCTOBER 19
Terjesen, Children’s Science Center,
Herndon, VA; and Michaela Williams,
Carnegie Science Center, Pittsburgh, PA
Session Leader/Moderator: Robert
Russell, Senior Education Associate,
National Center for Interactive Learning,
Space Science Institute, Boulder, CO
STAFF AND WORKFORCE
DEVELOPMENT
Presenters: Paul Dusenbery, Space
Science Institute, Boulder, CO; Larry Bell,
Museum of Science, Boston, MA; Meena
Selvakumar, Pacific Science Center, Seattle,
WA; Ben Wiehe, MIT Museum, Cambridge,
MA; Minda Borun, The Franklin Institute,
Philadelphia, PA; Karen Peterson, National
Girls Collaborative Project, Lynnwood, WA;
Sue McCann, KQED, San Francisco, CA;
Rick Bonney, Cornell Lab of Ornithology,
Ithaca, NY; and Barbara Streicher, Verein
Science Center Netzwerk, Vienna, Austria
Reflective Practice as
Professional Development
for Informal Educators
Raleigh Convention Center, Room 301A
While teachers have credentialing processes and expectations for
continuing education, this is not the
case for educators in informal science
institutions. This session highlights
six projects that emphasize reflective
practice for administrators, educational staff, and volunteers in museums,
the results they can attain, the challenges they face, and lessons learned.
Session Leader: Laura Martin, Senior
Director of Strategic Initiatives, Arizona
Science Center, Phoenix
Presenters: Doris Ash, University of
California, Santa Cruz; Bronwyn Bevan,
Exploratorium, San Francisco, CA; Scott
Pattison, Oregon Museum of Science and
Industry, Portland; Andee Rubin, TERC,
Cambridge, MA; Dennis Schatz, Pacific
Science Center, Seattle, WA; and Lynn
Uyen Tran, Lawrence Hall of Science,
Berkeley, CA
Raleigh Convention Center, Room 306A
After a brief get-acquainted “speed
dating,” informal STEM network
leaders (NISE Net, National Girls
Collaborative, etc.) and participants
will convene in small groups to
brainstorm strategies to leverage
resources at the regional and local
levels. Participants will be encouraged to participate in preconference
discussions via the CAISE Networks
Group. Preregistration required.
Live Demonstration Hour
Raleigh Convention Center, Exhibit Halls
A/B, Demo Stage
Every year we showcase some of the
best science demonstrations from
around the world. Think of it as “Science Entertainment.” Many people
say that this is one of the highlights
of their ASTC conference. This year’s
show will be better than ever.
11:30 a.m.–1:00 p.m.
10:30–11:00 a.m.
Exhibitor/Sponsor
Appreciation Breakfast
Raleigh Convention Center, Exhibit Halls A/B
ASTC 2014 exhibitors and sponsors
are cordially invited to the annual
Appreciation Breakfast, an interactive
event. We want to let our partners
know how much we appreciate their
work on behalf of the science center
field, and we look forward to speaking
with them. Open to exhibitors and
sponsors only. Must have an exhibitor
or sponsor ribbon to attend.
LEADERSHIP
Networking the Networks:
Connecting national networks at the local level
11:30 a.m.–12:30 p.m.
11:00 a.m.–12:30 p.m.
Development Luncheon:
Being Donor-Centered in
Changing Times
Raleigh Marriott City Center, State C
Join inspiring author and fundraising
futurist Penelope Burk as she shares
her decade of research conducted with
thousands of American donors and
her breakthrough fundraising strategy
that sustains donor loyalty and raises
more generous gifts. This is the only
statistically-supported fundraising
philosophy that brings development in
line with donors’ modern-day requirements, inspiring them to give more
generously. Preregistration required.
Luncheon fee: $45 per person.
Speaker sponsored by Arizona Science
Center and The Franklin Institute
Networking Lunch in the
Exhibit Hall
Raleigh Convention Center, Exhibit Halls A/B
Complimentary lunch will be offered
in the Exhibit Hall.
11:00 a.m.–6:30 p.m.
Exhibit Hall Open
Raleigh Convention Center, Exhibit Halls A/B
CONFERENCE.ASTC.ORG 45
12:00–1:00 p.m.
Small Museums CoP Meet-Up
Raleigh Marriott City Center, University B
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
Managing Volunteers CoP
Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
1:00-1:40 p.m.
Sky-Skan Planetarium
Demonstration
Raleigh Convention Center, Mezzanine,
Inflatable Dome
Take a visual tour of Sky-Skan capabilities and get an introduction to the
latest version of our flagship fulldome
software, DigitalSky. Sky-Skan will then
give a preview of the latest production venture with National Geographic followed by a full Sky-Skan
production of To Space and Back. To
Space and Back has captured audiences worldwide, winning several top
awards at international fulldome film
festivals. The show appeals to both
general audiences and school groups.
Audiences are amazed to discover
how the technologies designed to
explore, transport, and sustain us in
space have produced down-to earth
benefits that improve their lives.
46
ASTC 2014 CONFERENCE PROGRAM
1:00–2:15 p.m.
IMMERSIVE MEDIA AND EXPERIENCES
Navajo Sky: Indigenous
knowledge and Western
science in planetarium
environments
Presenters: Ellen Blinderman, Lawrence
Hall of Science, Berkeley, CA; Anna Hurst
Schmitt, Astronomical Society of the
Pacific, San Francisco, CA; Michele Crowl,
Discovery Space of Central Pennsylvania,
State College; and Maureen Callanan,
University of California, Santa Cruz
Raleigh Convention Center, Room 302C
LEADERSHIP
Funded by NASA, Navajo Sky honors
authentic Navajo star knowledge,
Western astronomy, and current
NASA space science through digital
planetarium shows. The project
team and evaluators will discuss their
collaborative processes for bringing together Navajo and Western
understandings of astronomy while
preserving the integrity and discipline
of both knowledge systems.
What If There Wasn’t a
Building? (Pecha Kucha)
Session Leader/Moderator: Jill Stein,
Senior Research Associate, Lifelong
Learning Group, Columbus, OH
Session Leader: Eli Kuslansky, Chief
Strategist/Partner, Unified Field, Inc., New
York, NY
Presenters: Shelly Valdez, Native
Pathways, Laguna, NM; and David Begay,
Indigenous Education Institute, Friday
Harbor, WA
Session Moderator: Kathy GustafsonHilton, Senior Developer, Hands On! Inc.,
St. Petersburg, FL
EDUCATION AND PROGRAMMING
Introducing Your Preschool
Audiences to Science and
Astronomy
Raleigh Convention Center, Room 302B
The My Sky Tonight project identifies critical areas of focus for early
childhood astronomy and is designed
to increase the capacity of science
centers, towards effectively engaging
our youngest visitors (children ages
3-6) in the domain. Our work addresses a key question: How can we
scaffold children’s early ideas about
astronomy?
Session Leader: Suzanne Gurton,
Education Manager, Astronomical Society
of the Pacific, San Francisco, CA
Raleigh Convention Center, Room 304
Science centers operate in physical
and virtual environments changing at
such a rapid rate that it is challenging
to keep up. Can we imagine future
science centers without the legacy of
buildings? In this visioning exercise
a variety of viewpoints will open our
minds to what could be possible.
Presenters: Troy Livingston, Museum
of Life + Science, Durham, NC; Paul
Orselli, POW! (Paul Orselli Workshop),
Baldwin, NY; Julie Bowen, Canadian
Museum of Nature, Ottawa; Joanna
Haas, Kentucky Science Center, Louisville;
Phoebe Schenker, EHDD Architecture,
San Francisco, CA; and Mark Thorne,
National Children’s Museum, National
Harbor, MD
COMMUNICATIONS, PUBLIC
RELATIONS, AND MARKETING
Online Infrastructure
for the Informal Science
Education Field
Raleigh Convention Center, Room 305A
Digital libraries, forums, wikis, and
other online communities offer
informal education professionals
important opportunities for exchange, dissemination, and access
to resources. Join staff from several
online infrastructure-related projects
SUNDAY, OCTOBER 19
to discuss lessons learned and ways
to leverage existing infrastructure
to meet professional development,
research, and dissemination needs.
Session Leader: Kalie Sacco, Program
Manager, Center for Advancement of
Informal Science Education (CAISE),
Washington, DC
Presenter: Jamie Bell, Center for the
Advancement of Informal Science
Education (CAISE), Washington, DC
EXHIBITS AND ENVIRONMENTS
leadership development in transforming organizations through agile and
adaptable leaders.
Session Leader: Jennifer Booth, Senior
Manager, Finance and Accountability,
Science North, Sudbury, ON, Canada
Presenters: Charlie Walter, New Mexico
Museum of Natural History and Science,
Albuquerque; Guy Labine, Science North,
Sudbury, ON, Canada; Jennifer Zoffel,
Noyce Leadership Institute, Sacramento,
CA; and Cathy Stadder Wise, Science
North, Sudbury, ON, Canada
Designing for Focused,
Mindful, and Flow
Experiences
COMMUNITY ENGAGEMENT AND
OUTREACH
Raleigh Convention Center, Room 301A
Raleigh Convention Center, Room 301B
Science centers design for excitement and engagement. However, the
experience of a science center can be
frenetic and distracting, preventing
the affective and cognitive outcomes
we desire. We will explore strategies
for creating environments that encourage mindfulness and focus with
particular attention to the impact on
different learners.
Independent science festivals continue to pop up around the world.
Stop by the networking phase of this
session to sample festivals led by
science centers and then settle in for
a final 20-minute discussion about
integrating a science festival into the
science center business model.
Session Leader: Eric Siegel, Director and
Chief Content Officer, New York Hall of
Science, Queens
Presenters: Tom Rockwell, Exploratorium,
San Francisco, CA; and Sharon Klotz,
ScienceKraft, Maplewood, NJ
LEADERSHIP
Developing Agile Leaders to
Engage an Uncertain Future
Raleigh Convention Center, Room 306C
Science centers are facing uncertain futures filled with questions of
relevance and transformation. A
panel of practitioners and leadership
fellows will engage with the audience in a facilitated discussion on the
principles, power, and importance of
Science Festival Showcase
Session Leader: Julie Fooshee,
Coordinator, Science Festival Alliance,
MIT Museum, Cambridge, MA
Presenters: Ben Wiehe, MIT Museum,
Cambridge, MA; Gerri Trooskin, The
Franklin Institute, Philadelphia, PA; Denise
Young, NC Science Festival, Chapel
Hill; Mac Sudduth, miSci (Museum of
Innovation and Science), Schenectady,
NY; Herbert Muender, Universum,
Bremen, Germany; Lisa Samford,
Jackson Hole Wildlife Film Festival,
WY; Tatiana Erukhimova, Texas A&M
University, College Station; Todd Boyette,
Morehead Planetarium, Chapel Hill,
NC; and Howard Rutherford, College
of Marine Science, University of South
Florida, St. Petersburg
COMMUNITY ENGAGEMENT AND
OUTREACH
Serving Aboriginal
People through Outreach
Experiences
Raleigh Convention Center, Room 306A
Outreach leaders from science centers in the U.S. and Canada will share
their successes and challenges with
involving Native/Aboriginal people
through science outreach programs
and how, while respecting their culture and traditions, they are fulfilling
their missions to involve people in
science and technology.
Session Leader/Moderator: Nicole
Chiasson, Director of Education and
Northern Programs, Science North,
Sudbury, ON, Canada
Presenters: Jen Lokey, Durango
Discovery Museum, CO; Duane Dill,
Explora, Albuquerque, NM; and Pamela
Woodis, National Museum of the
American Indian Office of Education,
Washington, DC
COMMUNITY ENGAGEMENT AND
OUTREACH
All Families Welcome:
Inclusive museum spaces for
LGBT audiences
Raleigh Convention Center, Room 302A
Has your museum’s accessibility
plan accounted for all visitors? Join
museum professionals for a discussion and crash course in gender and
sexual identity, LGBT inclusion, family
definitions, and how to incorporate
these ideas into your facility’s exhibits,
educational curriculum, guest services, and more.
Session Leader: Adrian Zongrone,
BioInvestigations Lab Educator, EdVenture
Children’s Museum, Columbia, SC
Presenter: Sydney Pullen, EdVenture
Children’s Museum, Columbia, SC
CONFERENCE.ASTC.ORG 47
INNOVATIONS IN SCIENCE AND
TECHNOLOGY
Engineering Life:
Brainstorming strategies for
engaging the public around
synthetic biology
Raleigh Convention Center, Room 306B
Synthetic biologists are developing
revolutionary methods to address
society’s most pressing problems by
redesigning natural organisms and
engineering brand new ones. This
session will introduce tools for translating basics of synthetic biology for
the public. Participants will brainstorm
methods for engaging the public
around societal questions raised by
this rapidly emerging field.
Session Leader: David Sittenfeld,
Program Manager, Forum, Museum of
Science, Boston, MA
Session Moderator: Jeanne Braha,
Public Engagement Manager, American
Association for the Advancement of
Science, Washington, DC
Presenters: Brad Herring, Museum of
Life + Science, Durham, NC; Megan
Palmer, Synthetic Biology Engineering
Research Center (SynBERC), Berkeley,
CA; and Eleonore Pauwels, Woodrow
Wilson International Center for Scholars,
Washington, DC
expand those experiences into larger,
more traditional exhibition spaces.
Session Leader: Daniel Zeiger, Discovery
Room Program Manager, American
Museum of Natural History, New York
Presenters: Rebecca Kipling, Museum
of Science, Boston; and Ashley Gamell,
Brooklyn Botanic Garden, NY
Beyond Discovery Rooms:
Bringing collections to life
for young learners
Raleigh Convention Center, Room 305B
Visitors have long valued Discovery
Rooms for their inviting hands-on
activities, but what happens when
those same visitors wander out into
our halls? This session will introduce
the history, hallmarks, and tools of
Discovery education while highlighting three successful programs that
48
ASTC 2014 CONFERENCE PROGRAM
Speaker sponsored by Arizona Science
Center and The Franklin Institute
PRODUCT DEMO
Documentary Film Fund
and Laser Technology: The
Future of IMAX
Raleigh Convention Center, Room 303
Presented by IMAX
We are in the inspiration business:
versatile digital technology and a
$50 million film fund brighten the
future. How are science centers
shaping IMAX initiatives?
1:30-2:30 p.m.
DEVELOPMENT WORKSHOP
Donor-Centered Leadership
and Integrated Fundraising:
Engaging CEOs, Board, Chief
Development Officers, and
Senior Program Staff
Raleigh Marriott City Center, State D
EDUCATION AND PROGRAMMING
job longer and working productively.
This workshop will also discuss building a strong fundraising team for your
organization by engaging the entire
leadership team (CEOs, board, chief
development officers, and program
staff). Preregistration required.
In her latest book, Penelope Burk
tackles the frustrating and costly
problem of the high turnover rate
of fundraisers. Backed by four years
of research with more than 16,000
professional fundraisers, CEOs,
Board members, and donors, DonorCentered Leadership offers surprising
statistical evidence about why good
fundraisers—both professional and
volunteer—move on prematurely and
what it will take to keep them on the
2:45-3:05 p.m.
PRODUCT DEMO
Einstein Alive!
Raleigh Convention Center, Exhibit
Halls A/B, Demo Stage
Presented by Marc Spiegel’s Einstein
Alive!
Catch a portion of the full Einstein
Alive! Program including an explanation of the word “relative,”
what physics is, and a portion of
an audience participatory song
about the strangeness of motion,
followed by a Q&A session.
2:45-3:25 p.m.
Evans & Sutherland
Planetarium Demonstration
Raleigh Convention Center, Mezzanine,
Inflatable Dome
Evans & Sutherland will present an
overview of their Digistar 5 digital
planetarium/digital fulldome cinema
system and a collection of trailers and
excerpts from the shows in their vast
catalog of titles, including a number
of films converted from 1570 film to
digital fulldome. Stop by our booth
(#401/403) for live demonstrations and
more information about Digistar 5 and
our show library.
SUNDAY, OCTOBER 19
2:45–4:00 p.m.
IMMERSIVE MEDIA AND EXPERIENCES
The Future of Interactivity
in Museum Theaters and
Planetariums
Raleigh Convention Center, Room 302A
How do museum-based Informal
Science Education (ISE) theaters and
planetariums leverage the endless
opportunities of mission-based digital
programming to engage, educate,
and entertain the next generation of
museum audiences?
Session Leader: Tammy Seldon,
Executive Director, Giant Screen Cinema
Association, Holly Springs, NC
Session Moderator: Tim Hazlehurst,
Senior Vice President of Operations,
Marbles Kids Museum, Raleigh, NC
Presenters: Steve Bishop, Whitaker
Center for Science and the Arts,
Harrisburg, PA; Andy Zakrajsek, COSI,
Columbus, OH; Roy Campbell, North
Carolina Museum of Natural Sciences,
Raleigh; Dan Neafus, Denver Museum
of Nature & Science, CO; Ryan Wyatt,
California Academy of Sciences, San
Francisco; Kathryn Chapman, The
Franklin Institute, Philadelphia, PA; and
Mark SubbaRao, The Adler Planetarium &
Astronomy Museum, Chicago, IL
PRODUCT DEMO
From Rivals to Polar
Bears: Exhibits from
Science North
Raleigh Convention Center, Room 303
Presented by Science North
Join the Science North team to get
acquainted with our vast portfolio
of traveling exhibits, including our
exciting new additions! Refreshments will be served.
EXTENDED SESSIONS
2:45–4:45 p.m.
EDUCATION AND PROGRAMMING
Dream, Design, Fab!
Engaging youth with digital
fabrication
Raleigh Convention Center, Room 302C
The Wanger Family Fab Lab offers a
diverse suite of learning experiences,
from short exposure to long-term
engagement. This session will discuss
the programmatic models for museum guests and youth from underresourced Chicago communities and
share our evaluation findings on the
learning outcomes of this work.
Session Leader: Rabiah Mayas, Director
of Science and Integrated Strategies,
Museum of Science and Industry,
Chicago, IL
Presenters: Daniel Meyer and Matthew
Chalker, Museum of Science and Industry,
Chicago, IL
LEADERSHIP
The CEO Debate 2: Museum
leaders consider current
issues
Raleigh Convention Center, Room 305A
Moderators will pose five strategic
policy/practice questions to eight
CEOs. Several CEOs will consider
each question, with varied approaches and ramifications, followed by
group discussion and audience participation. Audiences will engage with
the complexity of issues facing ASTC
leaders, and will grow their own capacities and potential for leadership.
Presenters: Kirsten Ellenbogen, Great
Lakes Science Center, Cleveland, OH;
Sarah George, Natural History Museum
of Utah, Salt Lake City; Chevy Humphrey,
Arizona Science Center, Phoenix; Guy
Labine, Science North, Sudbury, ON,
Canada; Neville Petrie, Science Alive! The
New Zealand Science Centre, Christchurch;
Tim Ritchie, The Tech Museum of
Innovation, San Jose, CA; Gillian Thomas,
Patricia and Phillip Frost Museum
of Science, Miami, FL; and Charles
Trautmann, Sciencenter, Ithaca, NY
COMMUNICATIONS, PUBLIC
RELATIONS, AND MARKETING
Best Practices for Social Media
Raleigh Convention Center, Room 301A
Hear case studies of social media campaigns that accomplished
organizational goals and engaged
audiences. What worked? Can they
be optimized? How was success
measured? Join a break-out group
to brainstorm ideas to try. Learn what
works—and what doesn’t!
Session Leader: Lauren Frieband,
Marketing Specialist, Lawrence Hall of
Science, Berkeley, CA
Presenters: Mike Steger, TELUS World of
Science, Edmonton, AB, Canada; Janet
Noe, Lawrence Hall of Science, Berkeley,
CA; Kalie Sacco, Center for Advancement
of Informal Science Education (CAISE),
Washington, DC; and Nancy Somers,
Science North, Sudbury, ON, Canada
Session Leader: John Jacobsen,
President, White Oak Associates, Inc.,
Marblehead, MA
Session Moderator: Robert Mac West,
President, Informal Learning Experiences,
Inc., Denver, CO
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SUNDAY, OCTOBER 19
APPLICATIONS OF RESEARCH AND
EVALUATION
Co-creation: Benefiting the
many not the few
Raleigh Convention Center, Room 306A
Creating high-quality museum
experiences in collaboration with the
public is challenging but its potential
to engage audiences in new, enriching ways is clear. Embedding visitor
research in this co-creation process
highlights the challenges, illuminates the opportunities, and allows
us to draw on the learning that has
developed.
Session Leader: Kayte McSweeney,
Audience Researcher and Advocate,
Science Museum, London, United
Kingdom
EXHIBITS AND ENVIRONMENTS
How We Learned from
Exhibits That SUCK!
Raleigh Convention Center, Room 306B
This year’s topic is EXHIBITS that
suck—instances where we got
the CONCEPT wrong and visitors
thought the exhibit sucked. Panelists
will give clear examples of their own
exhibits that sucked, how they identified which aspect(s) caused them
to suck, and how they changed the
exhibits to make them succeed.
Session Leader/Moderator: Adam
Zuckerman, Director of Exhibits and
Public Programs, The Discovery Museum
and Planetarium, Bridgeport, CT
Presenters: Sean Duran, Patricia and
Phillip Frost Museum of Science, Miami,
FL; Dennis Bateman, Carnegie Science
Center, Pittsburgh, PA; Victoria Coats,
Oregon Museum of Science and Industry,
Portland; Harry White, Science Center
Consultant, At-Bristol, United Kingdom;
Polly McKenna-Cress, University of the
Arts, Philadelphia, PA; Chad Gehring,
Children’s Museum of Houston, TX; and
Roger Topp, University of Alaska Museum
of the North, Fairbanks
EDUCATION AND PROGRAMMING
ADMINISTRATION
Design Your Youth-Directed
Teen Science Café
Sustaining Current Science
Experiences in Science Centers
Raleigh Convention Center, Room 305B
Raleigh Convention Center, Room 302B
Learn how to design a highly interactive, youth-directed Teen Science
Café program. Gain new strategies,
resources, and lessons learned in
developing youth leadership, preparing presenters to communicate
effectively, and creating teen programming. These approaches can be
applied across most informal science
programming. Join the Teen Science
Café Network for continued support.
Science centers are embedding more
science and scientists into public
experiences. Leaders will discuss
their case for offering current science
experiences. Practitioners will share a
diversity of funding strategies, such as
broader-impacts education-outreach
partnerships, corporate collaborations, fee-based programs, and collaborative research initiatives.
Session Leader: Michelle Hall, President,
Science Education Solutions, Los Alamos, NM
Session Moderator: Michael Mayhew,
Senior Research Scientist, Science
Education Solutions, Los Alamos, NM
Presenters: Katey Ahmann, North
Carolina Museum of Natural Sciences,
Raleigh; Carly Apple, Morehead
Planetarium and Science Center, Raleigh,
NC; Stephani Arduini, Pacific Science
Center, Seattle, WA; Jeff Buehler,
University of Missouri, Columbia; Lynn
Cross, North Carolina Museum of Natural
Sciences, Raleigh; Vicki DiMuzio, North
Carolina Museum of Natural Sciences,
Whiteville; Stacey Forsyth, CU Science
Discovery, Boulder, CO; Kathryn Fromson,
North Carolina Museum of Natural
Sciences, Raleigh; Kathleen Stevison,
Saint Louis Science Center, MO; Meena
Selvakumar, Pacific Science Center,
Seattle, WA; and Kellie Lewis, North
Carolina Museum of Forestry, Whiteville
Session Leader: David Chesebrough,
President and CEO, COSI, Columbus, OH
Session Moderator: Bryce Seidl, President
and CEO, Pacific Science Center, Seattle, WA
Presenters: Linda Conlon, International
Centre for Life, Newcastle upon Tyne,
United Kingdom; Frederic Bertley,
The Franklin Institute, Philadelphia, PA;
Meena Selvakumar, Pacific Science
Center, Seattle, WA; Carol Lynn Alpert,
Museum of Science, Boston, MA;
Rebecca Kipling, Museum of Science,
Boston, MA; Denise Young, Morehead
Planetarium and Science Center, Chapel
Hill, NC; Paulmichael Maxfield, Natural
History Museum of Utah, Salt Lake City;
and Lauren Russell, Oregon Museum of
Science and Industry, Portland
DOUBLE SESSIONS
2:45–5:15 p.m.
COMMUNITY ENGAGEMENT AND
OUTREACH
Unique Approaches to
Community Engagement:
Challenges, successes,
lessons learned
Raleigh Convention Center, Room 306C
Museums are expanding their efforts
to access and engage communities.
Some leverage particular institutional strengths; others need to build
CONFERENCE.ASTC.ORG 51
PRODUCED BY:
CREATED BY:
SPONSORED BY:
SUNDAY, OCTOBER 19
capacity to be successful. Four institutions share unique approaches to
community engagement—their challenges, failures, and successes—and
describe the ways their efforts have
proven personally and institutionally
transformative.
Session Leader: Dale McCreedy, Director,
Gender, Adult Learning and Community
Engagement, The Franklin Institute,
Philadelphia, PA
Presenters: Patricia Ward, Museum
of Science and Industry, Chicago, IL;
Gretchen Walker, Lawrence Hall of
Science, Berkeley, CA; Blake Wigdahl,
Thanksgiving Point, Lehi, UT; and Jennifer
Zoffel, Noyce Leadership Institute,
Sacramento, CA
EXHIBITS AND ENVIRONMENTS
Making Space for
Innovation: Sampling of
making and tinkering
Raleigh Convention Center, Room 301B
This hands-on workshop will showcase our favorite making and tinkering
activities. Join us to learn about
design principles behind our work
and concrete examples of how each
institution approaches making, tinkering, and design thinking experiences.
You’ll get plenty of opportunities to
roll up your sleeves and tinker with us.
Session Leader: Monika Mayer, Director
of Ingenuity Programs, Lawrence Hall of
Science, Berkeley, CA
Presenters: Keith Braafladt, Science
Museum of Minnesota, St. Paul; Lisa
Brahms, Children’s Museum of Pittsburgh,
PA; Dana Schloss, TELUS Spark, Calgary, AB,
Canada; Elena Baca, Explora, Albuquerque,
NM; Lydia Beall, Museum of Science,
Boston, MA; David Wells, New York Hall
of Science, Queens; Karen Wilkinson,
Exploratorium, San Francisco, CA; Bridget
Rigby, The Tech Museum of Innovation, San
Jose, CA; and Peggy Monahan, New York
Hall of Science, Queens
LEADERSHIP
Submitting Competitive
National Science Foundation
Proposals
Raleigh Convention Center, Room 304
Learn valuable tips from U.S. National
Science Foundation (NSF) program
officers for planning projects and
writing competitive proposals for
submission to NSF’s STEM education programs. The double session
will include a brief general overview
of NSF’s current grant solicitations
and small group discussions focusing
on research, evaluation, knowledge
building, and innovation.
Session Leader: Robert Russell, Program
Director, National Science Foundation,
Arlington, VA
Presenters: Arlene deStrulle, National
Science Foundation, Arlington, VA; and
Alphonse DeSena, National Science
Foundation, Arlington, VA
5:00–6:30 p.m.
Networking Reception in the
Exhibit Hall
Raleigh Convention Center, Exhibit Halls A/B
The newly re-energized Networking
Reception in the Exhibit Hall will
give you even more opportunities to
interact with your fellow conference
attendees from across the globe.
The reception is free of charge (cash
bar available).
5:30–7:00 p.m.
ASTC Governing Member
Directors Appreciation
Reception
Raleigh Marriott City Center, State A/B
By invitation only
Sponsored by IMAX
6:00–7:00 p.m.
Portal to the Public Network
Interest Group Meeting
Raleigh Marriott City Center, State F
Interested in programs featuring
local researchers? Providing professional development for scientists?
Connecting with other interested
sites? Learn more at this informal
reception.
7:45–10:00 p.m.
Exclusive Free Screening
of Award-Winning Science
Films from the Jackson Hole
Wildlife Film Festival
North Carolina Museum of Natural
Sciences, WRAL 3D Theater
The Jackson Hole Wildlife Film
Festival is an unparalleled gathering of 650+ media and conservation
stakeholders. Enjoy a special offering
exclusive to the ASTC Conference.
View two of the latest Science Media
award-winning films in the comfort of
the 2D/3D WRAL Theater at the North
Carolina Museum of Natural Sciences.
Preregistration required. Cash bar. No
transportation provided.
CONFERENCE.ASTC.ORG 53
MONDAY, OCTOBER 20
7:00 a.m.–5:00 p.m.
Citizen Science CoP Meet-Up
9:00–10:15 a.m.
Raleigh Marriott City Center, University A
Conference Registration
Raleigh Convention Center, Mezzanine
Sponsored by Premier Exhibitions, Inc.
7:00 a.m.–5:00 p.m.
ASTC Satellite Bookstore
Raleigh Convention Center, Mezzanine
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
7:30–8:30 a.m.
NISE Network Partner
Breakfast
Raleigh Marriott City Center,
Congressional
7:30–8:30 a.m.
ASTC Finance Committee
Meeting
Raleigh Marriott City Center, State E
For committee members and invited
guests
Staff from NISE Net partner institutions are invited to an informal
breakfast to learn about plans for the
coming year and meet other Network
partners. By invitation only.
9:00–9:40 a.m.
7:30–8:30 a.m.
Making and Tinkering
Spaces in Museums CoP
Meet-Up
Raleigh Marriott City Center, University B
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
Youth and School Programs
CoP Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
54
ASTC 2014 CONFERENCE PROGRAM
Sky-Skan Planetarium
Demonstration
Raleigh Convention Center, Mezzanine,
Inflatable Dome
Take a visual tour of Sky-Skan capabilities and get an introduction to the
latest version of our flagship fulldome
software, DigitalSky. Sky-Skan will then
give a preview of the latest production venture with National Geographic followed by a full Sky-Skan
production of To Space and Back. To
Space and Back has captured audiences worldwide, winning several top
awards at international fulldome film
festivals. The show appeals to both
general audiences and school groups.
Audiences are amazed to discover
how the technologies designed to
explore, transport, and sustain us in
space have produced down-to earth
benefits that improve their lives.
COMMUNITY ENGAGEMENT AND
OUTREACH
What Does Science Mean for
the Preschool Set?
Raleigh Convention Center, Room 302A
Our session highlights three facets
of science inquiry experiences for
preschool audiences. A professor in
STEM education will discuss preschoolers’ developmental capacity for
scientific inquiry; children’s museum
staff will translate this expertise into
practice in an informal setting; and
science center staff will discuss the
vital role of the educator.
Session Leader: Stephanie Downey,
Managing Director, Randi Korn &
Associates, Brooklyn, NY
Presenters: Ann Caspari, The National
Air Space and Museum, Washington,
DC; Hardin Engelhardt, Marbles Kids
Museum, Raleigh, NC; Debra Hall,
Department of Public Instruction, Wake
Forest, NC; and Gail Jones, North
Carolina State University, Raleigh
EXHIBITS AND ENVIRONMENTS
Risky Exhibits: Tackling
tough topics
Raleigh Convention Center, Room 302B
What are the ethical implications of
museums tackling sensitive topics
such as cyber security, race, mental illness, and climate change? What have
some museums experienced when
creating exhibits around these topics? Why do we see so few of these
provocative exhibits?
Session Leader/Moderator: Lath Carlson,
Vice President ­Exhibits and Content
Development, The Tech Museum of
Innovation, San Jose, CA
Presenters: Michelle Maranowski, The
Tech Museum of Innovation, San Jose, CA;
Mikko Myllykoski, Heureka, the Finnish
Science Centre, Vantaa; and Paul Martin,
Science Museum of Minnesota, St. Paul
MONDAY, OCTOBER 20
EDUCATION AND PROGRAMMING
The Changing World of
Science Engagement: Trends
from beyond museums
Raleigh Convention Center, Room 302C
In an age of Radiolab, Nerd Nite,
and I F**ing Love Science, where do
science centers stand in the new landscape of public engagement? Join
us to discuss that question, primed
with examples from three innovative
practitioners: a science comedian, a
YouTube video host, and the founder
of Science Online.
Session Leader/Moderator: Peter Linett,
Chairman and Chief Idea Officer, Slover
Linett Audience Research Inc., Chicago, IL
Presenters: Roy Campbell, North
Carolina Museum of Natural Sciences,
Raleigh; Brian Malow, North Carolina
Museum of Natural Sciences/
ScienceComedian.com, Raleigh; and
Karyn Traphagen, ScienceOnline,
Durham, NC
APPLICATIONS OF RESEARCH AND
EVALUATION
Beyond the Survey:
25 engaging approaches to
youth program evaluation
Raleigh Convention Center, Room 304
Two youth program practitioners
and an evaluator/researcher share a
sample of engaging approaches to
youth program evaluation. Twentyfive ways to integrate data collection
methods into daily routines will be
presented. Ideally, attendees will
come away with creative ideas and
the confidence to implement them
back at their home institutions.
Session Leader: Kaleen Tison Povis,
Graduate Research Fellow, University
of Pittsburgh and Carnegie Museum of
Natural History, PA
Presenters: Justine Berk, Seattle
Aquarium, WA; and Kathryn Fromson,
North Carolina Museum of Natural
Sciences, Raleigh
INNOVATIONS IN SCIENCE AND
TECHNOLOGY
COMMUNITY ENGAGEMENT AND
OUTREACH
Ideas and Practices in
Federally Funded STEAM
Programming
You Do Great Work, But How
Do You Sell It?
Raleigh Convention Center, Room 305A
STEM learning in out-of-school-time
programs is incredibly powerful. Yet
we are continually asked to justify its
value and describe its impact within
the STEM education community. This
session will discuss how to compellingly describe programs and build
strong relationships with community
stakeholders to enlist additional allies.
IMLS and NSF staff will discuss
national trends in science, technology, engineering, arts, and math
(STEAM)-based library and museum
programs and funding. Awardees will
present promising practices, describing how STEAM foci amplified their
sites’ roles as community technology
hubs and informal learning spaces.
Presenters will share lessons learned
and spur development of ideas
among attendees.
Session Leader: Sandra Toro, Senior
Grants Management Specialist, Institute
of Museum and Library Services,
Washington, DC
Session Moderator: Paul Wyn Jennings,
Program Director, National Science
Foundation, Arlington, VA
Presenters: Sherry Hsi, Lawrence Hall of
Science, Berkeley, CA; Helen Wechsler,
Institute of Museum and Library Services,
Washington, DC; and Corey Wittig,
Carnegie Library of Pittsburgh, PA
Raleigh Convention Center, Room 301A
Session Leader: Anita Krishnamurthi,
Vice President, STEM Policy, Afterschool
Alliance, Washington, DC
Presenters: Patti Curtis, Museum of
Science, Boston, MA; Blaire Denson,
Virginia Partnership for Out-of-School
Time, Richmond; and Beth Unverzagt,
Oregon Afterschool for Kids, Salem
EDUCATION AND PROGRAMMING
Real + Virtual: New horizons
for engagement with nature
Raleigh Convention Center, Room 306C
Learn how five different institutions
are using innovative approaches to
make their collections accessible
to the public. Through small group
discussions, presenters will offer case
studies that range from onsite touchable collections to digitizing collections and other online technologies,
plus share ideas for collection-based
programs and activities.
Session Leader: Cindy Lincoln, Coordinator
of the Naturalist Center, North Carolina
Museum of Natural Sciences, Raleigh
Presenters: Amy Bolton, National
Museum of Natural History, Washington,
DC; Bruce MacFadden, Florida Museum
of Natural History/University of Florida,
Gainesville; Christopher Norris, Yale
Peabody Museum of Natural History, New
Haven, CT; and Steve Fields, Museum of
York County, South Carolina, Rock Hill
CONFERENCE.ASTC.ORG 55
DEVELOPMENT AND MEMBER
RELATIONS
Advancing Your
Philanthropy
Program: Strategic
partnerships with
fundraising consultants
Raleigh Convention Center, Room 301B
Are you looking to reenergize your
philanthropy program or are you planning to launch a campaign? Should
you hire a fundraising consultant? Are
consultants worth the investment?
These are just a few of the questions
that will be answered in this session
about strategically using fundraising
counsel in your organization.
Session Leader: Erik Pihl, Vice President
for Development, Pacific Science Center,
Seattle, WA
Presenter: Kate Roosevelt, Collins Group,
a division of Campbell & Company,
Seattle, WA
EXHIBITS AND ENVIRONMENTS
Strategies for Creating
Current Science Exhibits
Raleigh Convention Center, Room 306B
Creating current science exhibits has
long been a goal and a challenge.
This session will discuss how different
institutions have created their exhibits,
the challenges they faced, and the
successes they have encountered. The
panel will focus on practical advice for
creating current science exhibits, followed by small group discussions.
Session Leader: Mary Olson, Current
Science Project Manager, Pacific Science
Center, Seattle, WA
Presenters: Andrew Lloyd, International
Centre for Life, Newcastle Upon Tyne,
United Kingdom; William Katzman, LIGO
Livingston, LA; Becca Hatheway, National
Center for Atmospheric Research/UCAR,
Boulder, CO; and Catherine McCarthy,
Science Museum of Minnesota, St. Paul
56
ASTC 2014 CONFERENCE PROGRAM
EDUCATION AND PROGRAMMING
Youth, Connected
Raleigh Convention Center, Room 306A
Recent research has shown how new
media fosters learning opportunities
that are core to the goals of informal science education. Connected
Learning provides a research-based
framework for educational experiences
that are interest-powered, peer-supported, and academically oriented.
Enhance your practice through this interactive seminar with practitioners and
researchers. Preregistration required.
Session Leader: Katie Levedahl, Assistant
Director, Out-of-School-Time Programs,
California Academy of Sciences, San
Francisco
Presenters: Anthony Negron, New
York Hall of Science, Queens; Denise
Sauerteig, SRI International, San
Francisco, CA; David Wells, New York
Hall of Science, Queens; and Tim Podkul,
Center for Technology in Learning, SRI
International, Menlo Park, CA
Presenters: Emlyn Koster, North Carolina
Museum of Natural Sciences, Raleigh; Dan
Solomon, North Carolina State University,
Raleigh; Ioannis Miaoulis, Museum of
Science, Boston, MA; David Chesebrough,
COSI, Columbus, OH; Caroline Whitacre,
The Ohio State University, Columbus; and
Robert Westervelt, Harvard University,
Boston, MA
9:00 a.m.–5:00 p.m.
ASTC Job Bank
Raleigh Convention Center, Room 204
The ASTC Job Bank features listings of current positions available at
member institutions and companies,
as well as resumes from job seekers.
Individual consulting sessions with
professionals in the field will also be
available throughout the day.
10:30 a.m.–12:00 p.m.
LEADERSHIP
Tapping the Potential
of Museum-University
Partnerships
Raleigh Convention Center, Room 305B
Major benefits flow from linking
university research programs with
science center/museum resources.
These include collaborative research,
innovative class projects, public
communication assistance for faculty
and students, robust impact plans
for grant applications, accessible
research labs, and stronger citizen
science projects. Three museum-university experiences share why blurring
their boundary has continued to be
mutually advantageous.
Session Leader/Moderator: Jamie
Bell, Principal Investigator and Project
Director, Center for Advancement of
Informal Science Education (CAISE),
Washington, DC
Keynote Session/ASTC
Business Meeting
Raleigh Convention Center, Ballrooms A-C
10:30–11:00 a.m.
ASTC Business Meeting
Emcee: Terri L. Lomax, PhD, Vice
Chancellor for Research, Innovation,
and Economic Development, North
Carolina State University, Raleigh
Speakers: Chevy Humphrey,
President and CEO, Arizona Science
Center, Phoenix, and ASTC Board
Chair; and Anthony (Bud) Rock,
President and CEO, Association
of Science-Technology Centers,
Washington, DC
MONDAY, OCTOBER 20
11:00 a.m.–12:00 p.m.
Keynote Presentation and ASTC
2015 Preview
Speaker: Angelo Vermeulen, TED
Senior Fellow, Belgium
Keynote session sponsored by
Blackbaud
Refreshments sponsored by
Connecticut Science Center
12:00–1:00 p.m.
12:30–2:00 p.m.
Marbles Kids Museum, Zanzibar Room
CEO/Trustee Luncheon
Raleigh Marriott City Center, State D
A luncheon designed to offer museum CEOs and trustees the opportunity to get acquainted, network,
and address issues of mutual interest.
Preregistration required. Luncheon
fee: $45 per person. Open to museum
CEOs and trustees only.
Sponsored by National Geographic
Studios
Visitor Services CoP Meet-Up
Raleigh Marriott City Center, University B
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
Research and Evaluation CoP
Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
STEM Afterschool CoP
Meet-Up
Raleigh Marriott City Center, University A
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
Early Childhood CoP Meet-Up
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
2:00–5:00 p.m.
IPC Meeting
Raleigh Marriott City Center, Alumni
Room
Open to committee members and
invited guests
1:00–2:00 p.m.
Advocates for Diversity CoP
Meet-Up
Raleigh Marriott City Center, University B
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
Curriculum Developers CoP
Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
2:30-3:10 p.m.
Evans & Sutherland
Planetarium Demonstration
Raleigh Convention Center, Mezzanine,
Inflatable Dome
Evans & Sutherland will present an
overview of their Digistar 5 digital
planetarium/digital fulldome cinema
system and a collection of trailers and
excerpts from the shows in their vast
catalog of titles, including a number
of films converted from 1570 film to
digital fulldome. Stop by our booth
(#401/403) for live demonstrations and
more information about Digistar 5
and our show library.
Public Engagement with
Science CoP Meet-Up
Raleigh Marriott City Center, University A
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
CONFERENCE.ASTC.ORG 57
2:30–3:45 p.m.
EXHIBITS AND ENVIRONMENTS
Go Play Outside: Taking
science exhibits to the streets
Raleigh Convention Center, Room 302A
In this session, we will begin a conversation among informal science
education professionals with a range
of experience in developing exhibits
in outdoor and nontraditional spaces
to reach underserved and underrepresented audiences. Join us to discuss
current projects and explore the opportunities and challenges involved in
creating such exhibits!
Session Leader/Moderator: Chris
Cardiel, Junior Research and Evaluation
Associate, Oregon Museum of Science
and Industry, Portland
Presenters: Molly Trueblood, Butler
University, Indianapolis, IN; Kevin
Crowley, UPCLOSE, Pittsburgh, PA; Chad
Jacobsen, Oregon Museum of Science
and Industry, Portland; and Shawn Lani,
Exploratorium, San Francisco, CA
APPLICATIONS OF RESEARCH AND
EVALUATION
APPLICATIONS OF RESEARCH AND
EVALUATION
Data-Driven Changes in
Design/Maker Spaces
Communicating Chemistry:
Lessons from a new study
Raleigh Convention Center, Room 301A
Raleigh Convention Center, Room 301B
Engineering spaces in museum settings have been the subject of much
discussion, but little focus has been
placed on research/evaluation efforts
in those spaces. This session will
present the findings from several such
studies and a follow-up by education
personnel to discuss how research has
impacted practice.
Learn how to take advantage of a
recent report on chemistry in informal
settings. Drawing from research in informal learning and science communication, it will help you engage visitors
more effectively in the underrepresented field of chemistry. This session
will also help you harness interest in
outreach stimulated among chemists.
Session Leader: Ryan Auster, Research
Associate, Museum of Science, Boston, MA
Session Leader/Moderator: David
Ucko, President, Museums + More LLC,
Washington, DC
Presenters: Lydia Beall, Museum of
Science, Boston, MA; Bette Schmit,
Science Museum of Minnesota, St. Paul;
and Scott Pattison, Oregon Museum of
Science and Industry, Portland
EDUCATION AND PROGRAMMING
Adult-Only Evenings:
Starting up, innovating,
and sustaining
Raleigh Convention Center, Room 306C
STAFF AND WORKFORCE DEVELOPMENT
Conversations We Wish We
Could Have: Understanding
Institutional Culture 2
Raleigh Convention Center, Room 302B
Last year we discussed norms and values that make up institutional culture,
and some subtle ways that staff can
feel like outsiders. This year we dig
deeper, as presenters have a fishbowl
conversation about messy, complex
social and cultural issues that influence our hiring, supervising, training,
and evaluating practices.
Session Leader: Andrea Motto, After
School Program Director, Yale Peabody
Museum of Natural History, New Haven, CT
Presenters: Joe Heimlich, OSUExtension@
COSI, Columbus, OH; Steven Yalowitz,
Audience Viewpoints, Edgewater, MD; and
Azuka MuMin, COSI, Columbus, OH
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ASTC 2014 CONFERENCE PROGRAM
Presenters: Larry Bell, Museum of
Science, Boston, MA; Mary Kirchoff,
American Chemical Society, Washington,
DC; and Kenneth Lyle, Duke University,
Durham, NC
Join museum professionals at different stages of developing adult-only
evening programs as we examine
how to start up, how to self-correct
and innovate, and how to make the
program worth it for the long haul.
Session Leader: Julia Halpern, Manager,
Programs and Special Events, Science
Museum of Minnesota, St. Paul
Presenters: Marilyn Johnson, Oregon
Museum of Science and Industry, Portland;
Jennifer Koska, Science Center of Iowa &
Blank IMAX Dome Theater, Des Moines;
and Kristina Anderson, Perot Museum of
Nature and Science, Dallas, TX
DEVELOPMENT AND MEMBER
RELATIONS
Partnerships Not
Sponsorships, The
New Age Development
Strategy
Raleigh Convention Center, Room 306A
With donors being focused on community impact and measureable
outcomes associated with a science
center’s educational mission, forming
sound, mutually beneficial, long-term,
strategic partnerships positions our
work to reflect positive impact and
measurable outcomes. Join in on
fruitful discussions around strategic
partnerships that take sponsorships to
the next level!
Session Leader: Kellen Nixon, Deputy
Director of Development, MOSI (Museum
of Science & Industry), Tampa, FL
Presenters: Molly Demeulenaere, MOSI
(Museum of Science & Industry), Tampa,
FL; Heather Norton, Orlando Science
Center, FL; and Kim Kiehl, Smithsonian
Early Enrichment Center, Washington, DC
MONDAY, OCTOBER 20
EXHIBITS AND ENVIRONMENTS
EXHIBITS AND ENVIRONMENTS
Where is the Science in a
Maker Space?
The Science Museum of
the Future
Raleigh Convention Center, Room 306B
Raleigh Convention Center, Room 303
All scientists are Makers, but does being a Maker ensure scientific understanding? Join leaders in the Maker
Movement in an open conversation
on methods for encouraging visitor
exploration into the foundations of
science and technology.
As the arts, sciences, and technology are increasingly cross-pollinating
to explore ever more complicated
questions, what does the museum
of the future look like? Just as STEM
curricula is increasingly becoming STEAM (science, technology,
engineering, arts, and math), science
museums of the future will blur the
distinctions between disciplines, from
pure mathematics to food chemistry
to video game design to the physics of trapeze arts. Multi-disciplinary
learning is best achieved when the
architecture and the exhibits are
unified by the concept of learning
through play, exploration, and experimentation—for kids and adults alike.
An affectively-designed museum
building of the future would start with
this premise but take it a step further:
creating formal and informal spaces
where the gap between play/experimentation and abstract concepts is
eliminated, resulting in a more potent
experience. This might be achieved
through interactions with engaging
exhibit explainers, art installations,
pure sensory experiences, juxtapositions of seemingly unrelated science
content that are fully integrated into
the design of the building itself, not
as add-ons. We propose to explore
these ideas from a variety of viewpoints, including reportage, literature,
exhibit design, user-interface design,
architecture, and science.
Session Leader/Moderator: Hooley
McLaughlin, Vice President Science
Experience, Ontario Science Centre,
Toronto, ON, Canada
Presenters: Lisa Brahms, Children’s
Museum of Pittsburgh, PA; Karen
Wilkinson, Exploratorium, San Francisco,
CA; and Paul Orselli, POW! (Paul Orselli
Workshop), Baldwin, NY
STAFF AND WORKFORCE
DEVELOPMENT
Managing the Front Line:
Training and motivating
dynamic educators
Raleigh Convention Center, Room 304
Visitors come to our museums
expecting positive, engaging, and
inspirational experiences. The most
engaging museum visits include
knowledgeable and helpful staff.
This interactive session will provide
practical tools and proven strategies to train, motivate, and lead your
education teams to best reflect your
museum’s mission. Bring your department organizational chart!
Session Leader: Hillary Olson, Director
of Integrated Programming, The Franklin
Institute, Philadelphia, PA
Presenters: Kurt Huffman, COSI,
Columbus, OH; Margaret Aiken, Great
Lakes Science Center, Cleveland, OH; and
Tifferney White, Lied Discovery Children’s
Museum, Las Vegas, NV
Session Leader/Moderator: Don
Weinreich, Partner, Ennead Architects,
New York, NY
Presenters: Eli Kuslansky, Unified Field,
New York, NY; Richard Panek, New York,
NY; Don Pohlman, Oakland, CA; and Dan
Weinreich, Brown University, Providence, RI
Sponsored by Ennead Architects
EDUCATION AND PROGRAMMING
Innovative Trends in
Communicating Climate
Science
Raleigh Convention Center, Room 305B
This panel session focuses on how
three different informal science institutions approach and engage the public
on climate change. Session attendees
will gain knowledge of recent audience research results, what types of
data visualizations resonate with the
public and why, and new tactics for
facilitating discussions around climate.
Session Leader/Moderator: Jamie Klein,
Exhibits Project and Production Manager,
Denver Museum of Nature & Science, CO
Presenters: Eddie Goldstein, Denver
Museum of Nature & Science, CO; Patrick
Hamilton, Science Museum of Minnesota,
St. Paul; and William Spitzer, New
England Aquarium, Boston, MA
COMMUNITY ENGAGEMENT AND
OUTREACH
How Informal Can Formal
Science Education Be?
Raleigh Convention Center, Room 302C
How can science centers develop
collaborations, the overall science learning environments, and
teaching for school students?
Representatives from five continents
describe the need for their project, its
implementation, and the outcomes.
Participants will share additional
projects and innovative ideas that
combine the strengths of formal and
free choice learning.
Session Leader: Ronen Mir, Director,
Science Learning Centers, The Weizmann
Institute of Science, Rehovot, Israel
CONFERENCE.ASTC.ORG 59
Presenters: Ian Simmons, International
Centre for Life, Newcastle upon Tyne,
United Kingdom; Graham Durant,
QUESTACON, The National Science and
Technology Centre, Kingston, Australia;
Mike Petrich, Exploratorium, San
Francisco, CA; Judy Brown, Patricia and
Phillip Frost Museum of Science, Miami,
FL; Arlene Hawks, SciTech Hands-On
Museum, Aurora, IL; and Naama Charit,
Clore Garden of Science, Weizmann
Institute of Science, Rehovot, Israel
EXHIBITS AND ENVIRONMENTS
National Endowment for
the Humanities (NEH)
Grants: Humanities, science,
technology
Raleigh Convention Center, Room 305A
Learn about NEH grant opportunities for science-technology centers.
Presenters from the Office of Digital
Humanities and the Division of Public
Programs will discuss NEH’s ongoing
support for projects intertwining the
humanities, science, and technology.
You’ll also hear from Adler Planetarium,
recipient of numerous grants from
NEH, including two in 2014.
Session Leader: Peter Fristedt, Program
Officer, Division of Public Programs,
National Endowment for the Humanities,
Washington, DC
Presenters: Elysa Engelman, Mystic
Seaport, CT; and Jodi Lacy, Adler
Planetarium, Webster Institute for the
History of Astronomy, Chicago, IL
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ASTC 2014 CONFERENCE PROGRAM
4:15–5:30 p.m.
COMMUNITY ENGAGEMENT AND
OUTREACH
Nurturing ISE Talent from
within Your Community
Raleigh Convention Center, Room 306B
Want to engage underserved
audiences both as staff and visitors? Adults were recruited from
the community to develop and
deliver informal science experiences
to urban families and general visitors.
Participants in this innovative initiative
will share their experiences and offer
insights on recruitment, professional
development, and communication
within their community.
Session Leader: Linda Cairnes, Museum
Engagement Manager, New Jersey
Academy for Aquatic Sciences, Camden
Presenters: Sean Stallworth, The Academy
of Natural Sciences of Drexel University,
Philadelphia, PA; James Sannino, The
Franklin Institute, Philadelphia, PA;
and Desi Broadhurst, The Academy of
Natural Sciences of Drexel University,
Philadelphia, PA
APPLICATIONS OF RESEARCH AND
EVALUATION
A Grand Challenge:
Developing research
agendas for informal
science education
Raleigh Convention Center, Room 305B
The past two years have seen a
resurgence of interest in developing
actionable research agendas across
the field of informal science education. A variety of ISE projects working
to come to consensus on “grand
challenges” have been learning
many lessons about the complexity,
nuances, challenges, and value of
doing so.
Session Leader: Jamie Bell, Principal
Investigator and Project Director, Center
for Advancement of Informal Science
Education (CAISE), Washington, DC
Presenters: Bronwyn Bevan,
Exploratorium, San Francisco, CA;
Jessica Luke, University of Washington
Museology Graduate Program, Seattle;
Mary Nucci, Rutgers, The State University
of New Jersey, New Brunswick; and Kevin
Crowley, UPCLOSE, Pittsburgh, PA
DEVELOPMENT AND MEMBER
RELATIONS
Growing Individual
Contributions to
Science Centers
Raleigh Convention Center,
Room 303
Following the “Maximize Your Fundraising Potential with Philanthropic
Psychology” session, this session will
provide insights and practical tips to
design the processes, tools, and organizational culture to increase individual contributions to your organization.
This session is relevant for science
centers and museums of all sizes.
Session Leader: Erin Graham, Vice
President, Development, Oregon
Museum of Science and Industry, Portland
Presenter: Julie March, The Franklin
Institute, Philadelphia, PA
MONDAY, OCTOBER 20
EXTENDED SESSIONS
4:15–6:15 p.m.
COMMUNITY ENGAGEMENT AND
OUTREACH
Dimensions of Impact:
Confronting the pressure to
scale afterschool STEM
Raleigh Convention Center, Room 302A
Scaling an educational program raises
some tough questions. How, when,
and where should you scale? How can
we leverage partnerships to maximize
impact while still maintaining high
quality programming? Join panelists
representing programs and partners
for an honest, candid discussion
about scaling with integrity in the
afterschool environment.
Session Leader/Moderator: Katie
Levedahl, Assistant Director, Outof-School-Time Programs, California
Academy of Sciences, San Francisco
Presenters: Jeff Davis, California
Afterschool Network, Davis; Molly Shea,
Exploratorium, San Francisco, CA; Bryan
Wunar, Museum of Science and Industry,
Chicago, IL; Emilyn Green, Community
Science Workshop, San Francisco, CA;
Robby Callahan, Science Museum
of Minnesota, St. Paul; and Laura
Herszenhorn, California Academy of
Sciences, San Francisco
IMMERSIVE MEDIA AND EXPERIENCES
Return of the Format:
The mission strikes back
Raleigh Convention Center, Room 305A
How can big screen movies revitalize
public programs, extend audience
experience, and help polish your
museum brand? By properly positioning, programming, and promoting
your museum screen, you can satisfy
both mission AND money—both are
critical for a successful strategic mix.
Session Leader: Tammy Seldon,
Executive Director, Giant Screen Cinema
Association, Holly Springs, NC
Session Moderator: Toby Mensforth,
Principal, Mensforth and Associates,
Washington, DC
Presenters: Kim Cavendish, Museum of
Discovery and Science, Fort Lauderdale,
FL; Tim Hazlehurst, Marbles Kids
Museum, Raleigh, NC; Mike Day, Science
Museum of Minnesota, St. Paul; Diane
Carlson, Pacific Science Center, Seattle,
WA; and Douglas King, The Museum of
Flight, Seattle, WA
ADMINISTRATION
Bringing Health and
Medicine to Life: A SEPA
sampler
Raleigh Convention Center, Room 306C
Science centers have worked with NIH
SEPA grants bringing a variety of creative experiences to visitors and communities around topics in health and
medicine. We will offer short, “flash”
insights into a number of these
projects, which range from exhibits
to outreach to technological tools for
families, students, and teachers.
Session Leader: Jennifer Rei Cameron,
Senior Content Specialist, Arizona
Science Center, Phoenix
Presenters: Martin Weiss, New York
Hall of Science, Queens; Patricia Ward,
Museum of Science and Industry, Chicago,
IL; Valence Davillier, Great Lakes Science
Center, Cleveland, OH; Isabel Leeder,
Patricia and Phillip Frost Museum of
Science, Miami, FL; Victoria Coats,
Oregon Museum of Science and Industry,
Portland; Laurie Fink, Science Museum of
Minnesota, St. Paul; Gregory DeFrancis,
Montshire Museum of Science, Norwich,
VT; Mary Olson, Pacific Science Center,
Seattle, WA; and Kirby Jones, Oregon
Museum of Science and Industry, Portland
EDUCATION AND PROGRAMMING
Field Trips under the
Microscope: Examining
contemporary challenges
Raleigh Convention Center, Room 301B
Six science centers will examine key
challenges facing field trips and solutions being created to address them.
With increasing pressure to prove
value, overcome external obstacles,
and increase reach and revenue, we
will have a discussion and share tools
for how you can incorporate similar
solutions within your science center.
Session Leader: Heather Norton, Senior
Director of Education, Orlando Science
Center, FL
Presenters: Margaret Aiken, Science
Museum of Minnesota, St. Paul; Hillary
Olson, The Franklin Institute, Philadelphia,
PA; Al Onkka, Science Museum of
Minnesota, St. Paul; Kurt Huffman, COSI,
Columbus, OH; and Bekki Rezabek, The
Bakken Museum, Minneapolis, MN
EDUCATION AND PROGRAMMING
HOMAGO, Indie Style!
Raleigh Convention Center, Room 306A
We all enjoy a little STEAM
HOMAGO (Hanging Out, Messing
Around, Geeking Out) with our visitors, but can’t always afford expensive
materials and equipment. This eighth
installment of the Indie Style series
will showcase multiple low-cost, high
impact activities guaranteed to help
advance your visitors’ curiosity, creativity, and comprehension.
Session Leader: Keith Ostfeld, Director
of Educational Technology and Exhibit
Development, Children’s Museum of
Houston, TX
Presenters: Paul Taylor, The Franklin
Institute, Philadelphia, PA; Steve Davee,
Maker Education Initiative, San Francisco,
CA; Megan Pratt, The Pensacola MESS
Hall, FL; Amanda Fisher, Oregon Museum
of Science and Industry, Portland;
Traci Kallhoff, Exploration Place, The
CONFERENCE.ASTC.ORG 61
Innovative Partners in
Experiential Education
Visitors make discoveries
right alongside Lindsay Zanno
and other NC State University
researchers working in their labs
at the North Carolina Museum of
Natural Sciences.
NC State. Think and do.
Learn more at ncsu.edu
MONDAY, OCTOBER 20
Sedgwick County Science and Discovery
Center, Wichita, KS; Jonah Cohen, The
Children’s Museum, Hartford, CT; Elena
Baca, Explora, Albuquerque, NM; Lianna
Kali, Exploratorium, San Francisco, CA;
Kevin Dilley, Sciencenter, Ithaca, NY;
Sarah Carter, SciGirls, Twin Cities Public
Television, St. Paul, MN; Alex Laube,
Marbles Kids Museum, Raleigh, NC; Noel
Jackson, International Centre for Life,
Newcastle upon Tyne, United Kingdom;
and Shawntel Landavazo, Museum of Life
and Science, Durham, NC
4:15–6:45 p.m.
EXHIBITS AND ENVIRONMENTS
Can Gaming Show Us New
Ways to Create Exhibitions?
Raleigh Convention Center, Room 302C
Please join us for this café/workshop
to explore how the process of game
development can be used to develop
exhibitions. Examples like game jams,
mobile apps, and digital environments will be shared. The group
assembled will work together to test
ideas of how to incorporate this practice into our work.
Session Leader/Moderator: Paul Martin,
Senior Vice President, Science Learning,
Science Museum of Minnesota, St. Paul
Presenters: Rae Ostman, Royal Ontario
Museum, Toronto, ON, Canada; Darrell
Porcello, Lawrence Hall of Science,
Berkeley, CA; Jennifer Sly, Minnesota
Historical Society, St. Paul; and Steve
Engels, University of Toronto, Canada
STAFF AND WORKFORCE
DEVELOPMENT
Something Wonderful
Right Away: Improv and
performance techniques
with visitors
Raleigh Convention Center, Room 302B
In this workshop, attendees will learn
tried and true theatrical techniques
for gathering, engaging, and working
with guests. They will learn to use
concrete facilitation techniques of
magicians, carnival barkers, improvisers, and storytellers for effective use
on the museum floor.
Session Leader/Moderator: Jason
Adams, Manager of Science
Interpretation, Conner Prairie Interactive
History Park, Fishers, IN
Presenters: Mookie Harris, The Children’s
Museum of Indianapolis, IN; Stephanie
Long, Science Museum of Minnesota, St.
Paul; and Heather Barnes, Museum of
Science and Industry, Chicago, IL
EXHIBITS AND ENVIRONMENTS
Reflecting on Learning
Theory/Research and
Exhibit Design
Raleigh Convention Center, Room 304
This double session invites participants to read and reflect on current
learning research and, through small
group discussions, apply their insights
to a critique of some classic interactive exhibits. Participation will be facilitated through readings and online
discussions (via a CAISE group) prior
to the session.
Museum of Science and Industry,
Portland; Laura Martin, Senior Director
of Strategic Initiatives, Arizona Science
Center, Phoenix; J Newlin, Director,
Physical Sciences, Engineering, and Math,
Science Museum of Minnesota, St. Paul;
Joe Ruggiero, Principal, The Exhibit Guys,
Tucson, AZ; and Joe Hastings, Executive
Director, Explora, Albuquerque, NM
EDUCATION AND PROGRAMMING
The Arts/Science Interface:
From activities to buy-in
Raleigh Convention Center, Room 301A
Would you like to develop arts/science initiatives at your institution,
but need buy-in from important
stakeholders? Join a diverse group
of professionals to see how to do
this. Learn how to develop activities,
integrate evaluation, and use the findings to create a convincing case for
institution management, funders, and
colleagues.
Session Leader: Lucinda Presley,
Executive Director, ICEE Success,
Palestine, TX
Session Moderator: Barbara Stauffer,
Acting Chief for Programming and
Partnerships, National Museum of Natural
History, Washington, DC
Presenters: Elena Baca, Explora,
Albuquerque, NM; Citlali Gonzalez,
Iridescent, Los Angeles, CA; Rick Hall,
Ignite!, Nottingham, England; Sherry
Marshall, Science Museum Oklahoma,
Oklahoma City; Eileen Castle, Oklahoma
Museum Network, Oklahoma City; Jenna
Blanton, Iridescent, Chicago, IL; and Neal
Ramus, California Academy of Sciences,
San Francisco
Session Leader: Robert Russell, Senior
Education Associate, National Center
for Interactive Learning, Space Science
Institute, Boulder, CO
Session Moderators: Eric Meyer,
Associate Educational Services Director,
Explora, Albuquerque, NM; Robert
Mac West, President, Informal Learning
Experiences, Inc., Denver, CO; Marilyn
Johnson, Science Director, Oregon
CONFERENCE.ASTC.ORG 63
TUESDAY, OCTOBER 21
Tuesday is Wearable Identity Day!
Be sure to wear items that identify your science center or museum. Badges, buttons, hats, jackets, ties, and t-shirts all are welcome. Feel free to dress comfortably and casually, especially today!
8:00–9:00 a.m.
Museum Screens CoP Meet-Up
Raleigh Marriott City Center, University B
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
Leaders of Interpretive
Floor Experiences (LIFE)
CoP Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
8:00–9:30 a.m.
ASTC Conference Program
Planning Committee Meeting
Raleigh Marriott City Center, Congressional
For members only
8:00 a.m.–12:00 p.m.
EDUCATION AND PROGRAMMING
Outreach LIVE!
Exploris School
Experience a variety of outreach
program styles on location in Exploris,
a local charter school. Educators from
various institutions will conduct their
programs with student audiences
(elementary to middle school) and
conference participants. Roundtable
discussions will follow the session.
Preregistration required. Bus will
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ASTC 2014 CONFERENCE PROGRAM
depart from the Cabarrus Street
entrance of the convention center at
7:30 a.m. and will depart from Exploris
at 11:30 a.m.
Session Leader: Jerry Reynolds, Senior
Manager of Outreach, North Carolina
Museum of Natural Sciences, Raleigh
Presenters: Jonah Cohen, The Children’s
Museum, West Hartford, CT; Paul Taylor,
The Franklin Institute, Philadelphia, PA;
Martha Fisk, North Carolina Museum
of Natural Sciences, Raleigh; Anika
Taylor, The Bakken Library and Museum,
Minneapolis, MN; Jenn Romatelli, Roper
Mountain Science Center, Greenville, SC;
and Arlene Hawks, SciTech Hands On
Museum, Aurora, IL
EXHIBITS AND ENVIRONMENTS
Benefits and Challenges of
Developing Outdoor Exhibit
Environments
Museum of Life + Science, Mercury
Meeting Room
Outdoor exhibit environments offer
many unique challenges and benefits.
Museums with successful outdoor
installations share their perspectives
and lessons learned, followed by discussion of pros and cons of outdoor
exhibits. There will be a follow-up tour
of outdoor exhibits at the Museum
of Life + Science. Preregistration
required. Bus will depart from the
Cabarrus Street entrance of the
convention center at 8:00 a.m. and will
depart from the Museum at 11:30 a.m.
Session Leader/Moderator: Elizabeth
Fleming, Exhibit Development Manager,
Museum of Life + Science, Durham, NC
Presenters: Roy Griffiths, Museum of Life
+ Science, Durham, NC; Tom Rockwell,
Exploratorium, San Francisco, CA; and
Sherlock Terry, Montshire Museum of
Science, Norwich, VT
9:00–10:00 a.m.
Science Centers and
Next Generation Science
Standards (NGSS) CoP
Meet-Up
Raleigh Marriott City Center, University B
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
Information Technology
CoP Meet-Up
Raleigh Marriott City Center, University C
Open to current or prospective CoP
members, those interested in the
topic, or those just interested in seeing what CoPs are all about!
TUESDAY, OCTOBER 21
9:00 a.m.–7:00 p.m.
Join us for Museum Open House Day at the North Carolina Museum of Natural Sciences!
Take advantage of learning, exploration, and networking opportunities throughout the day as you enjoy exclusive behind-thescenes tours, engage in one-on-one conversations with exhibit designers and developers, participate in hands-on experiments
with scientists, and share new lesson plans with educators. Museum Day offers something of unique value to all science center
professionals! Below are just a few samples of what you can take part in …
The Museum is within walking distance, but buses will begin departing from the Cabarrus Street entrance of the convention center
at 8:45 a.m., and will continue to loop, with the last bus departing the museum at 7:30 p.m., and returning to the convention center.
MORNING
AFTERNOON
SPECIAL HIGHLIGHTS
Evaluation Highlights:
Science Café
Teen TV
Connect to the Great
Barrier Reef
9:30 a.m.–10:15 a.m.
Hear an overview of findings from the
evaluation of the effectiveness and
interests of attendees at our weekly
Science Café program.
Dinosaurs of the Dawn
10:00 a.m.
Visit our unique, three-story presentation space, the Daily Planet Theater,
for a look at new dinosaur discoveries
with Lindsay Zanno, co-discoverer of
Siats meekerorum.
12:00 p.m.
Join Museum coordinators and active
teen participants for a glimpse into
this new program and a studio tour.
Accessible Digital
Mapping Demo
12:00–4:00 p.m.
Test drive the first app of its kind for
museums — an interactive, accessible
digital map of the Museum’s exhibits.
“Action for Nature” Panel
10:00–11:30 a.m.
Learn how the Museum provides
hands–on experiences for visitors
with low vision and/or cognitive
impairments.
1:00 p.m.
Join Museum Director Emlyn Koster
for a lively, engaging discussion
weaving together STEM, environmentalism, and community engagement with a panel comprised
of some of the nation’s top youth
environmentalists.
Window on Animal Health
Solar Viewing
Tactile Tour
10:00 a.m.–4:00 p.m. on the hour
Join veterinary staff for amphibian
check-ups and collection of samples
that are then examined by staff from
our Genomics Research Lab.
Museum Exhibits Tour
11:00 a.m.
Go behind the curtain of exhibit and
digital media shops to explore the
latest technologies and techniques
involved in anything from video
projection and lighting to scientific
modeling, virtual world rendering,
distance learning, and more.
1:00–3:00 p.m.
Check out the Green Roof and take
a peek through the Museum’s 90 mm
H-alpha Coronado telescope with the
Museum’s astronomers.
eMammal: Citizen Science
4:00 pm
Join Biodiversity Lab director Roland
Kays for a detailed look at his research
involving camera trapping surveys of
local (and soon international) wildlife.
(5:00 p.m.)
From within the Museum’s Daily
Planet Theater, and without getting
wet, you will visit the National Reef
Education Centre for the Great Barrier
Reef Marine Park Authority, Reef HQ
Aquarium. During this underwater
fact-finding mission, you will be transported to the Coral Reef and Predator
exhibits at Reef HQ Aquarium in
Townsville, Australia. You will also
learn about the Great Barrier Reef
while interacting with a diver submerged beneath the waters during
this live videoconference.
Science Comedian
Brian Malow
(6:00 p.m.)
Get your geek on! It’s an evening of
science humor with the Museum’s
own Brian Malow, Earth’s Premier
Science Comedian. From the lighter
side of helium to the darker side of
the moon, Brian celebrates science, dispels misconceptions, and
explores the science in everyday life
and science fiction films, all to the
tune of laughter.
CONFERENCE.ASTC.ORG 65
9:30 a.m.–12:15 p.m.
Museum Open House Day
(continued)
THROUGHOUT THE DAY
Lab and Research
Collections Tours
From passenger pigeons to megalodon teeth, get a rare and guided
look at some of our more than
3 million ornithology, mammalogy, geology, and paleontology
research specimens. Or visit one
of our three active research labs,
from Astronomy to Biodiversity,
or four hands-on public labs,
specializing in everything from
microbiology to computer visualization. Looking for something a
little livelier? Meet some of the live
animals that qualify this Museum
as a mid-size zoo.
World’s Largest Dinosaurs:
The Science of Size
This exhibition explores the amazing biology of a group of supersized dinosaurs: the long-necked
and long-tailed sauropods, some
of which may have reached
lengths of 130 feet. The exhibition
draws on cutting-edge paleobiological research to take visitors
beyond the bones and into the
bodies of these titans, shedding
light on how heart rate, respiration, metabolism, and reproduction are linked to size. Show your
ASTC badge at the Box Office for
a complimentary ticket.
For more info or a full schedule of
Museum Day offerings, visit
naturalsciences.org/ASTC2014.
66
ASTC 2014 CONFERENCE PROGRAM
Visit the Museum’s Prairie
Ridge Ecostation and
Research Lab
North Carolina Museum of Natural
Sciences
Explore the Museum’s nearby Prairie
Ridge Ecostation and Research Lab
and learn about innovative, hands-on
ways to engage the public at all ages
and stages of learning about their
connection to nature. Take a guided
walking tour of the 45-acre Ecostation
that highlights many ways that outdoor space can be used to answer the
question, “How do I get involved?”
Participants will also have opportunities to tour the Museum’s collections
of fishes, amphibians, reptiles, and
invertebrates, take part in a citizen science project, participate in ongoing
field research projects, and complete
a hands-on demonstration about
the importance of collections using
specimens. Join us for an immersive
experience and learn about some of
the many ways the Museum brings
nature and science to life beyond its
downtown campus! Preregistration
and outdoor attire required.
Transportation provided from the
North Carolina Museum of Natural
Sciences. Buses will depart from the
museum at 9:00 a.m. and depart from
Prairie Ridge at 12:30 p.m.
11:00 a.m.–6:00 p.m.
Museum Cinema Day
(formerly Big Screen Day)
Wells Fargo IMAX Theatre, Marbles Kids
Museum
See schedule and description of movies on page 68.
Marbles Kids Museum is five blocks
from the convention center and
four blocks from the North Carolina
Museum of Natural Sciences. Buses
will begin departing from the North
Carolina Museum of Natural Sciences
at 10:30 a.m. and will continue to
loop every half hour on the hour until
5:00 p.m., with the last bus departing at 6:30 p.m. and returning to the
convention center.
Sponsored by GSCA
1:00–2:15 p.m.
EXHIBITS AND ENVIRONMENTS
Annual Exhibit Critique
Tour: Inspirations, frustrations, outsider insights, and
examples
North Carolina Museum of Natural
Sciences, Environmental Conference Center
A walking tour of the host museum,
guided by North Carolina Museum
of Natural Sciences staff and a gang
of exhibit profes­sionals. A candid
and humorous critique of exhibits on
the floor, sharing a running commentary of insights from our panelists,
highlighting smart features, safety
concerns, improvement ideas, and
some wild ways to re-imagine existing
exhibits. Preregistration required.
TUESDAY AND WEDNESDAY, OCTOBER 21 AND 22
Session Leader: Adam Zuckerman,
Director of Exhibits and Public Programs,
The Discovery Museum and Planetarium,
Bridgeport, CT
Post-conference Tours
Session Moderator: Roy Campbell,
Director, Exhibits and Emerging Media,
North Carolina Museum of Natural
Sciences, Raleigh
8:00 a.m.–7:00 p.m.
Presenters: Tal Berman, MadaTech,
The Israel National Museum of Science,
Technology and Space, Haifa; Franklin
Ebbert, LandWave AE, Arlington, VA; Daniel
MacDonald, Museum of Science, Boston,
MA; Polly McKenna-Cress, University of
the Arts, Philadelphia, PA; Clifford Wagner,
Clifford Wagner Science Interactives Inc.,
Philadelphia, PA; Kelly Fernandi, Minotaur
Mazes, Seattle, WA; Harry White, At-Bristol,
United Kingdom; Wendy Lovelady, North
Carolina Museum of Natural Sciences,
Raleigh; and Greg Snyder, North Carolina
Museum of Natural Sciences, Raleigh
1:30–4:15 p.m.
Visit the Museum’s Prairie
Ridge Ecostation and
Research Lab
WEDNESDAY, OCTOBER 22
Coastal Adventure: North
Carolina Aquarium/
Carolina Beach
Get your feet wet in our adventure to the North Carolina
Aquarium at Fort Fisher, featuring over 3,000 freshwater and
marine animals. Then we will visit
Carolina Beach State Park to hike
the trails in search of the Venus
flytrap and other unique plants
in the pocosin and longleaf pine
forests. Preregistration required.
Fee: $220 per person (includes
transportation, lunch, and access
to the aquarium). Buses will begin
departing from the Cabarrus Street
entrance of the convention center
at 8:00 a.m. and begin the return
trip at 4:30 p.m.
Mountain Adventure:
Hanging Rock State Park
Visit one of the most easterly
mountain ranges in North Carolina.
Our mountain adventure includes
a morning hike to the summit of
Hanging Rock with its spectacular
view of the countryside below.
After lunch we continue our exploration of the park with a hike along
forested trails to nearby waterfalls.
Preregistration required. Fee: $210
per person (includes transportation and lunch). Buses will begin
departing from the Cabarrus Street
entrance of the convention center
at 8:00 a.m. and begin the return
trip at 5:00 p.m.
North Carolina Museum of Natural Sciences
Explore the Museum’s nearby Prairie
Ridge Ecostation and Research Lab
and learn about innovative, hands-on
ways to engage the public at all ages
and stages of learning about their
connection to nature. Take a guided
walking tour of the 45-acre Ecostation
that highlights many ways that outdoor space can be used to answer the
question, “How do I get involved?”
Participants will also have opportunities to tour the Museum’s collections
of fishes, amphibians, reptiles, and
invertebrates, take part in a citizen
science project, participate in ongoing
field research projects, and complete
a hands-on demonstration about the
importance of collections using specimens. Join us for an immersive experience and learn about some of the
many ways the Museum brings nature
and science to life beyond its downtown campus! Preregistration and
outdoor attire required. Transportation
provided from the North Carolina
Museum of Natural Sciences. Buses
will depart from the museum at 1:00
p.m. and depart from Prairie Ridge at
4:30 p.m.
CONFERENCE.ASTC.ORG 67
Come to Museum Cinema Day
TUESDAY, OCTOBER 21
Wells Fargo IMAX Theatre, Marbles Kids Museum
Sponsored by the Giant Screen Cinema Association (GSCA)
The Giant Screen Cinema Association (GSCA) represents the business of educational
cinema experiences worldwide. Visit us at www.giantscreencinema.com.
Contact us for more information about these and other films, or about GSCA
membership.
Tammy Seldon
Executive Director
[email protected]
(919) 346-1123
Kelly Germain
Director of Membership and
Communications
[email protected]
(651) 917-1080
SCHEDULE
TimeFilm
68
11:00 am – 12:00 pm
Journey to the South Pacific
12:00 pm – 1:00 pm
Island of Lemurs: Madagascar
1:00 pm – 2:00 pm
Pandas 3D: The Journey Home
2:00 pm – 3:00 pm
Deepsea Challenge
3:00 pm – 4:00 pm
Great White Shark
4:00 pm – 5:00 pm
Jerusalem
5:00 pm – 6:00 pm
Galapagos 3D: Nature’s Wonderland
ASTC 2014 CONFERENCE PROGRAM
TUESDAY, OCTOBER 21
Journey to the South Pacific
Release Date: November 27, 2013
Available Formats: 2D, 3D, 15/70, IMAX Digital, Domecustomized 15/70
Length: 40:00
Producer: MacGillivray Freeman Films in partnership with
IMAX Corporation
Distributor: IMAX Entertainment and MacGillivray Freeman
Films
Contact: Bob Harman, [email protected]
Narrated by Academy Award® winner Cate Blanchett,
Journey to the South Pacific takes moviegoers on an
IMAX® 3D adventure to West Papua, where life flourishes
above and below the sea. Join Jawi, a young island boy,
on a journey aboard the Kalabia, as he encounters whale
sharks, sea turtles, and giant manta rays. Home to more
than 2,000 species of sea life, this exotic locale features the
most diverse marine ecosystem on earth. An uplifting story
of hope and celebration, Journey to the South Pacific
highlights the importance of living in balance with the
ocean planet we call home.
Madagascar. Lemurs arrived in Madagascar as castaways
millions of years ago and evolved into hundreds of
diverse species but are now highly endangered. Join trailblazing scientist Dr. Patricia Wright on her lifelong mission
to help these strange and adorable creatures survive in
the modern world.
Pandas 3D: The Journey Home
Release Date: May 1, 2014
Available Formats: 2D, 3D, 15/70, DCI-compliant Digital,
IMAX Digital, Dome-customized 15/70, Fulldome
Length: 36:10
Producer: National Geographic Studios and Oxford
Scientific
Distributor: National Geographic Studios
Contact: Mark Katz, [email protected]
Join us as we travel to the mystical Wolong Valley in
China and venture behind closed doors at the Research
Centre for the Wild Panda. With unprecedented access Oxford Scientific Films reveals the secrets of panda
breeding and discovers that the Chinese are on the brink
of achieving an extraordinary environmental turnaround.
Island of Lemurs: Madagascar
Release Date: April 4, 2014
Available Formats: 2D, 3D, 15/70, IMAX Digital,
Dome-customized 15/70
Length: 40:00
Producer/Distributor: IMAX Corporation and Warner
Brothers
Contact: Gina Glen, [email protected]
Academy Award® winner Morgan Freeman (Million Dollar
Baby, Dolphin Tale) narrates the IMAX 3D® documentary
Island of Lemurs: Madagascar, the incredible true story
of nature’s greatest explorers—lemurs. The film reunites
Freeman with Drew Fellman, who also wrote and produced
the 2011 IMAX 3D documentary Born to Be Wild 3D, and
director David Douglas, who served as director of photography on that film. Captured with IMAX® 3D cameras,
Island of Lemurs: Madagascar takes audiences on a
spectacular journey to the remote and wondrous world of
Deepsea Challenge 3D
Release Date: January 2015
Available Formats: 2D, 3D, 15/70, DCI-compliant Digital,
IMAX Digital
Length: 38:55
Producer: Beyond Productions, Earthship Productions,
National Geographic
Distributor: National Geographic Studios
Contact: Mark Katz, [email protected]
Deepsea Challenge follows the dramatic story of
Academy Award-winning director James Cameron’s personal odyssey as he undertakes an expedition of historic
proportions and extreme personal danger to the ocean’s
deepest point.
CONFERENCE.ASTC.ORG 69
TUESDAY, OCTOBER 21
Great White Shark
Release Date: May 24, 2013
Available Formats: 2D, 3D, 15/70, DCI-compliant Digital,
IMAX Digital, Dome-customized 15/70
Length: 40:00
Producer: Giant Screen Films, Yes/No Productions, Liquid
Pictures
Distributor: Giant Screen Films
Contact: Tom Rooney, [email protected]
Misrepresented, maligned, and on the verge of extinction, the great white shark is an iconic predator: the
creature we love to fear. Great White Shark will explore
the great white’s place in our imaginations, in our fears,
and in the reality of its role at the top of the oceanic food
chain. The film will concentrate on key aggregation points
around the world: Mexico, South Africa, Los Angeles, and
New Zealand. Key figures in the history of shark research,
people whose lives have been changed by contact with
the great white, will tell us of their experiences, culminating in a direct encounter between man and shark.
Galapagos 3D: Nature’s Wonderland
Release Date: February 8, 2014
Available Formats: 3D, 15/70, DCI-compliant Digital,
IMAX Digital
Length: 38:59
Producer: Colossus Productions
Distributor: nWave Pictures Distribution
Contact: Julien Bollee, [email protected]
In the vastness of the Pacific Ocean, there is a paradise
unlike any other: the Galapagos. Amongst these remote
volcanic islands, life has played out over millions of years
in relative isolation. The result is a wonderland of nature,
with a remarkable collection of plants and charismatic
animals that have all adapted to this unique environment.
Narrated by Jeff Corwin, this is a story of discovery, of
survival against the odds, and of nature’s ingenuity, all
brought to life in stunning 3D.
Jerusalem
Release Date: September 2013
Available Formats: 2D, 3D, 15/70, DCI-compliant Digital,
IMAX Digital, Dome-customized 15/70
Length: 43:33
Producer: Arcane/Cosmic Picture
Distributor: National Geographic
Contact: Mark Katz, [email protected]
Jerusalem is home to some of the most sacred sites in the
world for Jews, Christians, and Muslims. Put together, the
followers of these three religions make up nearly 4 billion
people—over half our population. Even those who aren’t
religious recognize Jerusalem as a wellspring of events
and stories that shaped Western Civilization. How did this
small city on a hill become so pivotal in human history?
Why does it still matter to us?
CONFERENCE.ASTC.ORG 71
ASTC 2014 Exhibit Hall Schedule
OCTOBER 17–20, 2014
Raleigh Convention Center, Exhibit Halls A/B
Friday, October 17
Sunday, October 19
Monday, October 20
8:00 a.m.–5:00 p.m.
Exhibitor Move-In
10:30–11:00 a.m.
Exhibitor/Sponsor Appreciation
Breakfast
8:00 a.m.–12:00 p.m.
Exhibitor Move-out
Saturday, October 18
9:30 a.m.–5:00 p.m.
Exhibit Hall Open
11:00 a.m.–6:30 p.m.
Exhibit Hall Open
9:30 a.m.–10:00 a.m.
Ribbon Cutting Ceremony
11:00 a.m.–12:30 p.m.
Networking Lunch in the Exhibit
Hall
10:00–11:00 a.m.
Mid-Morning Break in the Exhibit
Hall
12:15–1:30 p.m.
Networking Lunch in the Exhibit
Hall
3:15–4:15 p.m.
Exhibit Hall Ice Cream Break
74
ASTC 2014 CONFERENCE PROGRAM
11:30 a.m.–12:30 p.m.
Live Demo Hour in the Exhibit
Hall
5:00–6:30 p.m.
Networking Reception in the
Exhibit Hall
6:30–10:00 p.m.
Exhibitor Move-out
List of Sponsors and Exhibitors
Alphabetical List
Action Moving Services, Atlas Van
Lines 132
American Museum of Natural
History (AMNH) 727*
BURNSVILLE, MN
NEW YORK, NY
Action Moving Services is an awardwinning interstate agent for Atlas
Van Lines. Action has many years
of experience in transportation and
warehousing of exhibits both domestically and internationally.
AMNH is a global leader in providing
state-of-the-art traveling exhibitions,
planetarium shows, HD programming, customizable intellectual property, and fully fabricated exhibition
components to museums worldwide.
ALCHEMY studio 420
Arizona Science Center*
MAPLEWOOD, NJ
PHOENIX, AZ
ALCHEMY studio is an experience/
exhibition development and design
studio that plans, develops, and provides creative direction for museums,
science centers, and other lifelong
learning experiences.
Arizona Science Center’s mission is
to inspire, educate, and entertain
people of all ages about science.
Using an informal, hands-on approach to science exploration and
inspiration, the Center has more
than 164,000 square feet of space,
of which 98,000 is dedicated to the
exploration of our guests.
www.actionmoving.com
www.alchemystudio.com
Alcoa Power Generating Inc.,
Yadkin Division*
BADIN, NC
www.alcoa.com/yadkin/en/info_
page/home.asp
For nearly 100 years, Alcoa-Yadkin
has been generating clean renewable energy from a series of hydroelectric dams along the Yadkin River
in central North Carolina.
American Alliance of Museums 138
WASHINGTON, DC
www.aam-us.org
Our name reflects our commitment
to unite the field in making the case
that museums are essential. Learn
how our approach makes membership affordable, accessible, and
relevant.
* ASTC Annual Conference Sponsor
76
ASTC 2014 CONFERENCE PROGRAM
www.amnh.org/traveling-exhibitions
www.azscience.org
Available Light 802
SALEM, MA
www.availablelight.com
Available Light is an industry-leading
lighting design firm specializing
in museum exhibition, sustainable
architecture, and corporate communication events.
Batwin + Robin Productions, Inc.*
NEW YORK, NY
www.batwinandrobin.com
We are multimedia storytellers. Using
innovative media and technology we
design experiences that engage the
imagination, intellect, and senses—
experiences as distinctive as our
clients.
Benee’s, Inc. 130
FARMINGTON, MO
www.benees.com
Benee’s, Inc. is a diverse manufacturer of school and early childhood furniture, custom pieces for museums,
and store fixture/display furniture for
a wide range of customers. If you can
think of it, we can make it for you!
Betty Brinn Children’s Museum 917
MILWAUKEE, WI
www.bbcmkids.org
Betty Brinn Children’s Museum offers
high-quality exhibits for sale and rent
that are designed to help children
build fundamental skills that support school readiness and a child’s
lifelong success.
Blackbaud, Inc. 607*
Charleston, SC
www.blackbaud.com
Blackbaud offers a full spectrum of
cloud-based and on-premise software solutions and related services
for organization of all sizes.
Blue Telescope 616
NEW YORK, NY
www.blue-telescope.com
Blue Telescope Studios uses technology, storytelling, and design to
create unique interactive experiences
that communicate, educate, and entertain. We combine emerging and
mature technologies to dynamically
illustrate complex concepts and data.
Boss Display Corporation 632
COLUMBUS, OH
www.bossdisplay.com
Boss Display Corporation has been
designing and fabricating interactive
exhibits for science centers and children’s museums for over 30 years.
BPI 307
NORWOOD, MA
www.bostonproductions.com
BPI creates compelling experiences
through exciting and memorable
multimedia-based exhibits. We
offer interactive programming, film
production, experiential design, and
hardware integration services.
Brad Larson Media, Inc. 431
BWC Visual Technology, Spherical
Systems 321
UPPER MARLBORO, MD
www.bwcviz.com
BWC Visual Technology is an authorized dealer for spherical displays,
globes, NOAA Science On a Sphere,
iGlobe, iGlobe 3D, Backlit, and traditional trade show portable exhibits.
California Science Center 925
CANTON, MA
LOS ANGELES, CA
www.bradlarson.com
www.CaliforniaScienceCenter.org
Developer of StoryKiosk: Add visitors’ stories to exhibits, upload to
YouTube and Facebook, and email
stories home for post-visit learning.
The California Science Center offers
fun, educational, and interactive
traveling exhibits and exhibit design
sales. Experience Goose Bumps!
The Science of Fear and Science in
Toyland!
Breeze Creative Ltd. 815
MOSHAV BNEI ATAROT, ISRAEL
www.breezecreative.com
Creativity has no boundaries but it
has an address (www.breezecreative.
com/en)! We offer unique interactive
science exhibitions, digital media,
content development, and experience design.
Budd Wentz Productions
(Wentzscope Microscopes) 416
OAKLAND, CA
www.wentzscope.com
WENTZSCOPE Easy-View
Microscopes, featuring a giant
view lens and battle-zone construction for hands-on exhibits. A solid
reputation spanning two decades.
Earth-friendly, using only 4 watts of
electricity.
Burroughs Wellcome Fund*
RESEARCH TRIANGLE PARK, NC
www.bwfund.org
Capitol Broadcasting Company,
Inc.*
RALEIGH, NC
www.cbc-raleigh.com
Capitol Broadcasting Company, Inc.
is a diversified communications company which owns and/or operates
WRAL-TV, WRAL Digital, WRAZ-TV,
WRAZ Digital, WRAL-FM, WRALHD2, WCMC-FM, WCMC-HD1,
WDNC-AM, WCMC-HD2, WCMCHD3, WCLY-AM, WCMC-HD4,
Microspace, CBC New Media Group,
and Wolfpack Sports Properties (a
joint venture with Learfield Sports) in
Raleigh, NC; WILM-TV and Sunrise
Broadcasting in Wilmington, NC;
The Durham Bulls Baseball Club in
Durham, NC; and real estate interests including the American Tobacco
Project and Diamond View office
buildings in Durham, NC.
Carnegie Science Center 114
PITTSBURGH, PA
www.carnegiesciencecenter.org
Carnegie Science Center is partnering with Bicycle Museum of America
to tour the traveling exhibition
BIKES: Science on Two Wheels in
2015.
Catawba Science Center 316
HICKORY, NC
www.catawbascience.org
Renting exhibitions to small and
medium-sized science and children’s
museums.
Center for Advancement of
Informal Science Education (CAISE)
426
WASHINGTON, DC
www.informalscience.org
The Center for Advancement of
Informal Science Education (CAISE)
is an NSF-funded resource center for
professionals designing, evaluating,
and researching science, technology, engineering, and math (STEM)
education experiences outside of
classroom settings.
Chicago Scenic Studios Inc. 729
CHICAGO, IL
www.chicagoscenic.com
With more than 35 years in business,
Chicago Scenic Studios provides
custom design, fabrication, and
management to museums, helping
clients add excitement to immersive
environments.
The Burroughs Wellcome Fund is
an independent private foundation
dedicated to advancing the biomedical sciences by supporting research
and other scientific and educational
activities.
CONFERENCE.ASTC.ORG 77
Children’s Discovery Museum of
San Jose (CDM) 140
SAN JOSE, CA
www.cdm.org
CDM is the distributor of two
creative math- and science-based
exhibits sure to delight your
visitors: Pinscreen and Gear Up!
components.
The Children’s Museum of
Indianapolis 726
INDIANAPOLIS, IN
www.childrensmuseum.org
Provider of interactive traveling exhibitions: Bob the Builder™—Project:
Build It, LEGO® Castle Adventure,
Nickelodeon’s Dora & Diego—
Let’s Explore!, and LEGO® Travel
Adventure.
Cincinnati Museum Center 913
CINCINNATI, OH
www.cincymuseum.org/
traveling-exhibits
Design, fabrication, and tour management: from permanent installations to traveling exhibitions to
mobile education trailers—share
your vision and we’ll make it happen!
CINNABAR 803
LOS ANGELES, CA
www.cinnabar.com
Cinnabar offers collaborative and
creative exhibit design, development, and production with a focus
on interpretive planning, content
preparation, multi-media systems,
interactives, specialty fabrication, and
sustainability.
* ASTC Annual Conference Sponsor
78
ASTC 2014 CONFERENCE PROGRAM
Connecticut Science Center*
HARTFORD, CT
www.ctsciencecenter.org
With an attraction of this magnitude,
exhibits rivaling the most unique in
the world, programs with the potential to become national models, partnerships with a range of educational
organizations, and involvement from
global business leaders and benefactors, the Connecticut Science Center
is the state’s premier destination
for informal science learning, and
is well on its way to becoming the
state’s foremost Science, Technology,
Engineering, and Mathematics
(STEM) resource.
D3D Cinema 625
EVANSTON, IL
www.d3dcinema.com
Complete digital 3D cinema solutions built around four core capabilities: theater design and installation; touring exhibition theaters;
3D film content; and signature film
production.
Design and Production
Incorporated*
LORTON, VA
www.d-and-p.com
www.convergence.net
Founded in 1949, Design and
Production Incorporated is a fullservice provider of museum-quality
exhibit fabrication including pre-construction services, media hardware
integration, and exhibition lighting
systems.
Ticketing for all your needs: online,
POS, mobile POS, registration,
mobile.
Digitalis Education Solutions, Inc.
631
Convergence LLC 416
ALISO VIEJO, CA
Cornell Lab of Ornithology 935
ITHACA, NY
www.birds.cornell.edu
We partner with science centers to
inspire teachers, students, and the
public to participate in citizen science and learn about birds and the
natural world.
Creative Discovery Museum 536
CHATTANOOGA, TN
www.cdmfun.org
Creative Discovery Museum is
working with the BioEnergy Science
Center in Oak Ridge, TN to develop
free alternative energy programming
and resources for science centers
and museums nationwide.
BREMERTON, WA
www.digitaliseducation.com
Digitarium digital planetarium systems and Digitalis inflatable domes:
portable, capable, cost-effective
astronomy education tools. Easiest
operation, lowest training costs, best
value on the market.
Dinosaurs Unearthed 601*
RICHMOND, BC, CANADA
www.dinosaursunearthed.com
Dinosaurs Unearthed leads the
industry with turnkey, innovative,
and immersive indoor and outdoor
experiences, custom-designed to
engage, entertain, and educate your
audiences of all ages.
Electrosonic*
Event Network*
Explorer Systems 930
LOS ANGELES, CA
SAN DIEGO, CA
KELSEYVILLE, CA
Electrosonic specializes in interpreting client requirements and turning
audiovisual needs into integrated
systems that engage, excite, and operate reliably in every environment.
Event Network is the leading operator of gift shops for science centers,
natural history museums, and other
highly regarded cultural attractions
throughout North America and
Europe.
Comprehensive and affordable
software designed to help museums
increase revenue by effectively managing admissions, camps, schools,
birthdays, membership, development, gift shops, and online services.
Evergreen Exhibitions 919
Fentress Architects*
SAN ANTONIO, TX
WASHINGTON, DC
Evergreen Exhibitions is a premier
provider of interactive educational
exhibitions, with over 19 years of
experience touring science, natural
history, art, and object exhibitions
worldwide.
Fentress Architects is a global design
firm that passionately pursues the
creation of inspired, sustainable, and
iconic architecture that will improve
the human environment.
www.electrosonic.com
The Elumenati, LLC 110
MILWAUKEE, WI
www.elumenati.com
We create novel applications of
immersion and interactivity in
simple, effective systems—like the
GeoDome, Magic Planets with our
OmniFocus projection technology,
and custom exhibits.
Ennead Architects LLP*
NEW YORK, NY
www.ennead.com
www.eventnetwork.com
www.evergreenexhibitions.com
Exhibits Development Group 828
www.explorer-systems.org
www.fentressarchitects.com
The Field Museum of Natural
History 717
ST. PAUL, MN
CHICAGO, IL
We create architecture that shapes
the public realm; this has been central to our practice since 1963. Our
180-person firm, based in New York
City, works primarily with educational,
cultural, and scientific clients, including some of the most venerable
institutions in North America.
www.exhibitsdevelopment.com
www.fieldmuseum.org
Exhibits Development Group is committed to initiating and promoting
international cultural and intellectual
exchange by bringing high-quality
traveling exhibitions of art, science,
and history to a broad and diverse
audience.
The Field Museum combines
ground-breaking research of its
world-renowned scientific staff and
award-winning design expertise
to create high-quality traveling
exhibitions.
ePlanetarium 637
Exploratorium 215
PHILADELPHIA, PA
HOUSTON, TX
SAN FRANCISCO, CA
More than a portable planetarium,
the Discovery Dome is an immersive
learning theater, which can be used
to teach many subjects, including
astronomy and night-sky lessons.
Exploratorium Global Studios provides museum planning + design,
exhibit prototyping and fabrication,
education, and professional development services to other organizations
worldwide.
www.discoverydome.com
Evans & Sutherland Digital Theater
401/403*
www.exploratorium.edu
The Franklin Institute 530*
www.fi.edu/exhibit-services
A leader in interactive exhibits, we
make science fun and accessible
to the public. We offer consulting
services, traveling exhibition rentals,
and exhibits for sale.
Friends of the North Carolina
Museum of Natural Sciences*
RALEIGH, NC
SALT LAKE CITY, UT
www.naturalsciences.org/
membership
Evans & Sutherland and its subsidiary, Spitz, provide Digistar 5,
the world’s most advanced digital
planetarium, NanoSeam projection
domes, and a catalog of full-dome
content.
Friends of the NC Museum of
Natural Sciences is proud to be the
nonprofit support organization for
the Museum.
www.es.com
CONFERENCE.ASTC.ORG 79
Gateway Ticketing Systems 630
BOYERTOWN, PA
www.gatewayticketing.com
Gateway Ticketing Systems provides
software solutions for ticketing, admission control, passes and membership, group and consignment sales,
consumer and mobile web stores,
F&B, and retail.
Giant Screen Cinema Association
(GSCA) 500*
HOLLY SPRINGS, NC
www.gsca.org
GSCA’s core purpose is to advance
the production and presentation of
educational giant screen and cultural
cinema experiences globally.
Gunther von Hagens’ BODY
WORLDS 931
HEIDELBERG, GERMANY
www.bodyworlds.com
Experienced by nearly 40 million
people, the original anatomical
exhibition (human and animal) by
the inventor of Plastination, with an
established body donation program.
Haizlip Studio 311
MEMPHIS, TN
www.haizlipstudio.com
Specialists in planning, exhibition, and architectural design for
family learning environments and
attractions.
Hands On! Inc*
Global Experience Specialists (GES)*
www.ges.com
ST. PETERSBURG, FL
GES Entertainment is a leader in
the creation and management
of touring exhibitions including
Harry Potter™: The Exhibition and
National Geographic Presents: Earth
Explorers.
Through educational innovation,
superior design, and flawless fabrication, we create enchanting exhibitions that embody the excitement of
scientific discovery and reflect each
client’s unique mission.
GRANDSTAND—Saint Louis
Science Center 417
Imagination Playground 315
ST. LOUIS, MO
www.sciencebeyondtheboundaries.
com
GRANDSTAND is an ASTC/Saint
Louis Science Center booth by and
for small science centers. We all
know that small science centers specialize in doing amazing programs
for almost no money. Here’s your
chance to see those great ideas.
Group Delphi 900
ALAMEDA, CA
www.groupdelphi.com
www.hofl.org
NEW YORK, NY
www.imaginationplayground.com
Imagination Playground is a loose
parts mobile playground. We transform children’s lives through play!
Imagine Exhibitions Inc. 827*
ATLANTA, GA
www.imagineexhibitions.com
Imagine Exhibitions offers traveling
exhibitions and museum consulting
on a variety of topics, and has a semipermanent venue to host exhibitions
in Las Vegas.
Inhance Digital 120
LOS ANGELES, CA
www.inhance.com
Inhance Digital is a cutting-edge
interactive marketing agency that
excels in translating complex messages, concepts, products, and processes into unforgettable multimedia
experiences.
Jack Rouse Associates 627
CINCINNATI, OH
www.jackrouse.com
Jack Rouse Associates (JRA) provides
master planning, exhibit design, media production, and project management for science-technology centers
around the world.
JMP*
CARY, NC
www.jmp.com
JMP, a business unit of SAS, produces interactive software for
statistical education, exploration, and
discovery. JMP links dynamic data
visualization with comprehensive
statistical analysis, in memory and on
the desktop.
Jonathan Engineering Ltd. 636
www.boyo.co.il
* ASTC Annual Conference Sponsor
ASTC 2014 CONFERENCE PROGRAM
IMAX Corporation is one of the
world’s leading entertainment
technology companies, specializing
in immersive motion picture technologies. The worldwide IMAX®
theatre network is among the most
important and successful theatrical
distribution platforms for major event
Hollywood films around the globe.
KIRYAT TIVON, ISRAEL
Provides fabrication, graphic production, digital content, AV design, and
integration, as well as installation
services for agencies and institutions.
With our people, under one roof.
80
IMAX*
www.imax.com
Jonathan Engineering specializes in
the development and production of
interactive scientific exhibits which
demonstrate physics principles. Our
exhibits strengthen the motivation
for exploration.
K’NEX 929
KRE8 360 410*
Luci Creative 216
HATFIELD, PA
ATLANTA, GA
LINCOLNWOOD, IL
K’NEX: Thrill Rides Exhibit boasts 15
fully functioning amusement park
rides made exclusively from K’NEX
and includes our unique weigh and
pay building stations. Stop by to
learn more!
KRE8 360 provides comprehensive
design solutions, content development, and immersive, educational
traveling exhibitions for science centers, museums, zoos, and aquariums.
KEVA planks Museum Exhibits 217
MT. LAUREL, NJ
We are experiential storytellers. We
plan and design museum exhibits,
interactive displays, and other experiential environments, and provide
fabrication and installation with
our parent company, Ravenswood
Studio, Inc.
www.knexexhibits.com
ELKTON, MD
www.KEVAplanks.com
Thousands of precision KEVA planks
create an unforgettable construction
and design experience for the entire
family. We put the STEAM in STEM
by fusing art with science.
King Abdulaziz Center for World
Culture 301*
DHARAN, SAUDI ARABIA
www.kingabdulazizcenter.com
The flagship of Saudi Aramco’s corporate social responsibility initiative,
the King Abdulaziz Center for World
Culture aims to foster knowledge,
creativity, innovation, and cross-cultural engagement in Saudi Arabia.
www.kre8360.com
Kubik Maltbie, Inc. 621
www.lucicreative.com
www.maltbie.com
Magnolia Consulting, LLC*
For 53 years, Maltbie has focused
on developing its ability to produce
industry-leading permanent museum
exhibitions.
CHARLOTTESVILLE, VA
Kurt Hüttinger GmbH & Co. KG
640
SCHWAIG BEI NUREMBERG,
GERMANY
www.huettinger.de
Hüttinger is a one-stop shop for
exhibition planning, design, and
fabrication. We develop exhibitions that promote exploration and
understanding through multi-sensory
experience.
Laser Fantasy 141
www.magnoliaconsulting.org
Magnolia Consulting, LLC, is a woman-owned small business specializing
in evaluation and research for STEM
providers and programs across the
country.
Marbles Kids Museum*
RALEIGH, NC
www.marbleskidsmuseum.org
Marbles Kids Museum provides
extraordinary adventures in play. Our
colorful hands-on, minds-on exhibits
and educational IMAX movies inspire
children to imagine, create, discover,
and learn!
Konica Minolta Planetarium—
Magna-Tech Electronic Co. Inc. 101
BELLEVUE, WA
NORTH MIAMI, FL
Specializing in planetarium laser
shows, Laser Fantasy produces
innovative laser lighting effects for
science centers, theme parks, corporate events, and custom projects to
entertain and inspire audiences the
world over.
www.einsteinshow.com
Lifelong Learning Group*
Michael Holland Productions 933
www.myiceco.com
Magna-Tech Electronic and Konica
Minolta Planetariums offer a total
solution for state-of-the-art digital
planetariums. Our services include
financing, engineering, design, and
much more.
www.laserfantasy.com
Kraemer Design & Production, Inc.
435
COLUMBUS, OH
CINCINNATI, OH
The Lifelong Learning Group provides expert research and evaluation to help institutions develop
concepts, test ideas, and understand
the impact of their exhibits and
programs.
www.kd-p.com
A full-service firm specializing in
the design of exhibits and environment for the family visitor, from
master planning through experience
implementation.
www.lifelonglearninggroup.org
Marc Spiegel’s Einstein Alive! 340
WASHINGTON, DC
Marc Spiegel brings Einstein to life.
Using unforgettable songs, humor,
and audience participation, Einstein
explains motion and relativity. Perfect
for museum, school, and family
audiences.
BOZEMAN, MT
www.michaelhollandproductions.
com
www.macromicroexhibit.com
MacroMicro: The traveling exhibition revealing small secrets of nature
through the power of 3D printing.
Visitors experience microscopic biological specimens as three-dimensional objects for the first time.
CONFERENCE.ASTC.ORG 81
Michigan Science Center 104
DETROIT, MI
www.mi-sci.org
The Michigan Science Center is promoting a new planetarium full-dome
show, kiosk exhibit, and educator
guide on the sun and space weather.
MindSplash 106
NAPERVILLE, IL
National Center for Interactive
Learning 325
BOULDER, CO
www.nc4il.org
The National Center for Interactive
Learning at the Space Science
Institute is currently touring the Great
Balls of Fire exhibit, and highlighting
innovative games and apps.
www.netnix.com
NCR, the leader in POS systems,
offers online ticketing, POS, mobile, shopping cart. Integrates with
Outbound Software and Raisers
Edge.
NISE Network 203
www.mindsplash.net
National Geographic Studios 517*
MindSplash creates interactive exhibits and environments proven to keep
visitors coming back! We offer individual exhibits like A-Mazing Airways,
master planning, design, and exhibit
enrichment.
NEW YORK, NY
www.nisenet.org
National Geographic Studios produces and distributes award-winning
large format and digital 3D and 2D
films for institutional and commercial
theaters worldwide.
The NISE Network is a community
of researchers and informal science
educators dedicated to fostering
public awareness of, engagement
with, and understanding of, nanoscience, engineering, and technology.
National Living Laboratory 108
Nobox Museum Strategies 100*
Minnesota Children’s Museum 327
ST. PAUL, MN
www.mcm.org
The Minnesota Children’s Museum
Traveling Exhibits Manager Amber
Stevenson and Coordinator Mitch
Boerner will be available to answer
any questions about the wonderful
exhibits available for rent.
Minotaur Mazes 722
SEATTLE, WA
www.minotaurmazes.com
Minotaur Mazes creates immersive
traveling exhibitions built on the
powerful appeal of walk-through
mazes. Our exhibitions foster curiosity and empathy while inspiring
global responsibility.
MultiTouch Americas 710
LOS GATOS, CA
www.multitaction.com
MultiTouch is the leading developer
of interactive display systems. Our
MultiTaction technology combines
unlimited interaction capabilities with
unparalleled responsiveness and
scalability.
movies.nationalgeographic.com
BOSTON, MA
www.livinglab.org
Learn how you can become involved
in the National Living Laboratory
Initiative, and try research-inspired
educational activities that foster public awareness of child development.
National Oceanic and Atmospheric
Administration 122
WASHINGTON, DC
www.noaa.gov
NOAA is a federal science agency
providing earth systems information and services. NOAA’s science
touches the lives of all Americans,
encouraging environmental literacy
and stewardship.
Natural History Museum 927
LONDON, ENGLAND, UK
www.nhm.ac.uk
The Natural History Museum in
London draws on the experience
of the 300 scientists working at the
museum to create its ground-breaking and award-winning traveling
exhibitions.
* ASTC Annual Conference Sponsor
82
NCR POS Systems 118
NEW YORK, NY
ASTC 2014 CONFERENCE PROGRAM
ST. PAUL, MN
AMARILLO, TX
www.noboxcreative.biz
Hire an entire team of experts to help
you grow earned income. For-profit
business strategies for a nonprofit
world.
North Carolina Grassroots Science
Museums Collaborative*
www.NCScience.org
The NC Grassroots Science
Museums Collaborative with 35 diverse members applies its collective
effort to inspire, educate, and benefit
our state’s citizens in the STEM fields.
North Carolina State University*
RALEIGH, NC
www.ncsu.edu
From our origins teaching the agricultural and mechanical arts, North
Carolina State University has grown
to become a pre-eminent research
enterprise that advances knowledge
in science, technology, engineering,
math, design, the humanities and
social sciences, textiles, and veterinary medicine.
NRG! Exhibits 921
Pacific Studio 201
Premier Exhibitions Inc. 501*
KIRKLAND, WA
SEATTLE, WA
ATLANTA, GA
Our traveling exhibits are immersive,
engaging, educational, and fun. We
offer a variety of topics that visitors
truly enjoy, ranging from sustainability to treasure hunting.
Pacific Studio’s artisans and craftspeople create highly engaging and
interactive experiences for museums,
visitor centers, and public spaces
throughout the United States.
nWave Pictures Distribution 814
Patron Technology 241
PRXI is the recognized leader in
developing and displaying unforgettable exhibitions for education and
entertainment that utilize compelling stories and authentic artifacts in
extraordinary settings.
PALMDALE, CA
NEW YORK, NY
nWave Studios is a fully integrated
digital studio specializing exclusively in producing, developing, and
financing 3D (stereoscopic) content
for the institutional and attractionthemed entertainment market.
Patron Technology is revolutionizing cultural institutions with
PatronManager CRM, a cloud-based
customer relationship management
solution built on Salesforce.com, integrating ticketing, memberships, and
fundraising in one database.
www.randikorn.com
Pepsi Bottling Ventures*
www.redboxworkshop.com
RALEIGH, NC
RedBox Workshop collaboratively
designs and fabricates interactive,
immersive, intuitive exhibits, addressing multiple intelligences and
educational models to reach diverse
audiences. IPMA Certified Project
Management.
www.nrg-exhibits.com
www.nwave.com
Ontario Science Centre 817
TORONTO, ON, CANADA
www.OntarioScienceCentre.ca
We offer customized science experiences and duplicates or modified
versions of existing exhibits using
our in-house design and fabrication
team.
Oregon Museum of Science and
Industry 923
PORTLAND, OR
www.omsi.edu
www.pacific-studio.com
www.patrontechnology.com
www.pepsibottlingventures.com
Pepsi proudly sponsors the ASTC
Conference. Pepsi has a 100+-year
history of driving brand innovation,
while serving as a corporate steward with a genuine concern for our
community.
The Portico Group 706
SEATTLE, WA
OMSI is known internationally for innovative, educational, highly interactive science exhibits. OMSI provides
traveling exhibits, exhibit sales,
customized exhibits, exhibit development, evaluation, and fabrication.
www.porticogroup.com
Outbound Software 214
PotashCorp*
KILL DEVIL HILLS, NC
www.outboundsoftware.com
Outbound Software is a complete
online reservation, scheduling, and
ticketing solution for your education, visitor services, development,
special events, and group sales
departments.
As an interdisciplinary firm, our work
expresses our place-based approach
to design, which is linked to the
physical, environmental, and cultural
characteristics of each project.
AURORA, NC
www.potashcorp.com
PotashCorp plays an integral role in
global food production. Our potash,
phosphate, and nitrogen products
offer a responsible and practical solution for a growing world.
www.prxi.com
Randi Korn & Associates, Inc.*
ALEXANDRIA, VA
We are planning, evaluation, and research specialists who support museums and other cultural organizations
as they pursue achieving impact.
RedBox Workshop, Ltd. 502*
CHICAGO, IL
Richard Lewis Media Group 715
WATERTOWN, MA
www.rlmg.com
The Richard Lewis Media Group specializes in the planning, design, and
production of media projects and
installations for museums and public
facilities worldwide.
Rocky Top Catering*
RALEIGH, NC
www.rockytopcatering.com
Rocky Top Catering is committed to
making your next function a memorable experience. We won’t settle for
the ordinary, and neither should you.
CONFERENCE.ASTC.ORG 83
Roto 515*
Science Museum of Minnesota 816
Seiler Instrument/Carl Zeiss 117
DUBLIN, OH
ST. PAUL, MN
ST. LOUIS, MO
Roto is an international design-build
firm specializing in highly interactive
exhibits and master plans for today’s
leading science centers.
The Science Museum of Minnesota
offers the highest-quality traveling exhibitions, as well as master
planning, development, design, and
fabrication services for your exhibition projects.
Exclusive distributor of Carl Zeiss
Planetariums for the United States
and Canada.
www.rti.org
Science North 720
RTI is an independent, nonprofit
institute that provides research,
development, and technical services
to government and commercial
clients worldwide.
SUDBURY, ON, CANADA
Eliminate the need for multiple
software systems with Siriusware’s
integrated point-of-sale solutions.
Products include admissions, memberships, group reservations, retail,
food service, kiosks, e-commerce,
and more.
www.roto.com
RTI International*
RESEARCH TRIANGLE PARK, NC
SAS Curriculum Pathways 907
CARY, NC
www.sascurriculumpathways.com
Available to educators at no cost,
SAS® Curriculum Pathways® provides interactive, standards-based
resources in the core disciplines for
traditional, virtual, and home schools.
Visit www.sascurriculumpathways.
com.
Science First/STARLAB 331
YULEE, FL
www.smm.org/exhibitservices
www.sciencenorth.ca
Science North, Canada, since 1984
we have created award-winning, high
impact, traveling exhibits, exhibits,
and multimedia experiences for science centers, museums, and visitor
centers worldwide.
AAAS (The American Association
for the Advancement of Science)
publishes Science, a multidisciplinary
peer-reviewed journal, and offers
programs and career development
resources for scientists.
ITHACA, NY
Sciencenter offers fun, hands-on,
interactive exhibitions. Experience
plate tectonics and engineering in
When the Earth Shakes; journey from
mountain stream to the sea in Ocean
Bound!
SciWorks 441
WINSTON-SALEM, NC
www.museumproductions.com
We are a museum which has been
producing exhibits for sale for the
past 17 years. Traveling exhibits
include: ToyTime and Science Pods.
* ASTC Annual Conference Sponsor
84
ASTC 2014 CONFERENCE PROGRAM
SITU Studio 937
BROOKLYN, NY
SITU Studio is an architectural
design, fabrication, and research
practice with a strong commitment
to material experimentation at a
wide range of scales.
www.aaas.org
www.sciencenterexhibits.org
Supporting the newly-established
Global Science Gallery Network
and promoting its traveling exhibits, including ILLUSION, SURFACE
TENSION, BIORHYTHM, and
STRANGE WEATHER.
www.siriusware.com
www.situstudio.com
We specialize in the design, manufacturing, and marketing of handson science educational products.
Our STARLAB planetariums create
an exciting, immersive, and lasting
learning experience.
www.international.sciencegallery.com
TAOS, NM
WASHINGTON, DC
Sciencenter 531
DUBLIN, IRELAND
Siriusware, Inc. 300
Science/AAAS 136
www.starlab.com
www.sciencefirst.com
Science Gallery International 317
www.seilerinst.com
Sky-Skan, Inc. 701*
NASHUA, NH
www.skyskan.com
Sky-Skan’s Definiti digital fulldome
theaters educate millions with fantastic voyages through space, entertain
using ultra-high resolution visuals,
and inspire children to science and
technology careers.
Smart Monkeys, Inc. 540
MIAMI, FL
www.smart-monkeys.com
Smart Monkeys, Inc. is a forwardthinking technical consultant specialized in feature-centric design and
Show Control implementation.
SoundTube Entertainment 437
TAM Retail 102
3D Systems 915
PARK CITY, UT
ORLAND PARK, IL
NEW YORK, NY
SoundTube brings high-quality audio
to interactive displays, dioramas,
entryways, cafes, outdoor exhibits,
and more. Speakers are available in a
wide range of sizes and styles.
TAM Retail is the premier software
provider for advanced point of sale,
e-commerce, inventory management, reservations management,
admissions, and membership
management.
3D Systems, in collaboration with
ASTC, is launching the Maker Lab
Club, helping museums, science
and tech centers obtain donated
3D printers. Find out more at
www.3dsystems.com/education.
CHADDS FORD, PA
Teaching Institute for Excellence in
STEM (TIES)*
Time Warner Cable Inc.*
www.timewarnercable.com
Spitz is the world’s leading provider
of projection domes for planetariums, large format cinemas,
and attractions. Spitz also provides
signature architectural exterior and
interior domes.
CLEVELAND HEIGHTS, OH
www.soundtube.com
Spitz, Inc. 902
www.spitzinc.com
Stage Nine Exhibit Design 337
SACRAMENTO, CA
www.stageninedesign.com
Stage Nine Exhibit Design creates
interactive and educational exhibits
for fairs, expositions, conventions,
museums, and science centers. Since
1999, we have served a wide range
of clients throughout North America
and beyond.
Stratasys 323
BILLERICA, MA
www.nonprofitpos.com
www.tiesteach.org
TIES uses the Engineering Design
Process to build robust STEM ecosystems throughout the PreK-20+
pipeline to ensure STEM literacy and
a thriving economic future for all.
TechnoFrolics 801
SOMERVILLE, MA
www.technofrolics.com
www.tiff.net
TrioTech 615
DALLAS, TX
Tessitura Software is a fully-integrated, single database for ticketing/admissions, CRM, marketing,
fundraising, memberships, business
intelligence, and real-time web and
mobile transactions. Additional
services from the Tessitura Network
include a hosted option, access control ticket scanning, ticketing within
Facebook™, and more, as well as
24/7 support and learning resources.
Superior Exhibits fabricates interactive permanent and traveling
exhibits. Full in-house capabilities
include: interactives, electronics,
metal, welding, acrylic, plastic, cabinetry, finishing, scenic, graphics, and
installation.
TORONTO, ON, CANADA
Tessitura Network 406*
Stratasys manufactures 3D printers
and materials that enable designers,
manufacturers, educators, and hobbyists to produce concept models,
prototypes, and finished parts from
3D content.
www.superiorexhibits.com
Toronto International Film Festival
634
The Toronto International Film
Festival is currently touring digiPlaySpace, an interactive exhibition that
provides hands-on learning opportunities for kids by inspiring creative
thinking through play.
www.tessituranetwork.com
ELK GROVE VILLAGE, IL
Time Warner Cable Inc. is among
the largest providers of video, highspeed data, and voice services in the
United States, connecting 15 million
customers to entertainment, information, and each other.
Science-artworks and interactive
exhibits. ChoreoV: real-world device
choreography from video! Dancing
Trees magnetic dust. FrameGlide |
Spin Browser video explorer. Dancing
Banners performance fabric.
www.stratasys.com
Superior Exhibits & Design, Inc.*
www.3dsystems.com/education
MONTREAL, PQ, CANADA
www.trio-tech.com
Triotech prides itself in developing
high-impact products such as 7Di,
XD Dark Ride, and XD Theaters,
which offer an intense and realistic
experience with a multi-seat 6D motion simulator ride.
The Umstead Hotel and Spa*
CARY, NC
www.theumstead.com
A luxurious destination outside of
Raleigh featuring original art, lake
view rooms, local cuisine, and a spa
inspired by nature.
CONFERENCE.ASTC.ORG 85
Unified Field, Inc. 415*
NEW YORK, NY
www.unifiedfield.com
Unified Field creates interactive
media that combine bold ideas, advanced technology, and elegant designs to provide audiences with rich
sensory experiences and knowledge.
Universal Services Associates, Inc.
532
RICHMOND, VA
www.sosq.vcu.edu
Secrets of the Sequence: FREE online video series available for teachers/museum educators to download/
stream. Fifty+ 8–12 minute videos
with lesson plans.
VitalSigns 112
COLWYN, PA
DUBLIN, OH
Universal Services Associates (USA,
Inc.), is a full-service fabrication firm,
specializing in museums, interactive
exhibits, prototyping, engineering,
and design/build projects.
VitalSigns specializes in digital
signage and interactive media.
One-hundred and fifty talented and
creative people, the latest hardware
and software, for all your display and
kiosk needs.
www.BuildWithUSA.com
USDA Forest Service Southern
Research Station*
ASHEVILLE, NC
www.srs.fs.usda.gov
The Southern Research Station is
part of the USDA Forest Service.
Headquartered in Asheville, NC,
it serves all 13 southern states and
beyond.
vCalc LLC 433*
HAGERSTOWN, MD
www.vcalc.com
See the power of the world’s first collaboration calculating system. vCalc.
com is a free online tool where math
users of all levels get the math they
need for free.
Virginia Air and Space Center 134
HAMPTON, VA
www.vasc.org
VASC has teamed up with NASA
to bring space weather education
to the community with a simulation
of the aurora via the Planeterrella
device.
86
Virginia Commonwealth University
115
ASTC 2014 CONFERENCE PROGRAM
www.vitalsignsdigital.com
Whitaker Center for Science and
the Arts 708
HARRISBURG, PA
www.expeditionchesapeake.org
www.whitakercenter.org
Take a journey of discovery with
Expedition Chesapeake, a multi-media watershed education project that
includes a giant screen film, digitallydelivered educational materials,
a made-for-TV documentary, and
traveling exhibition.
World Biotech Tour 609
WASHINGTON, DC
www.WorldBiotechTour.org
The World Biotech Tour (WBT) brings
the excitement of biotechnology to a
world audience by uniquely partnering international science centers with
a leading biotechnology company.
Worldfx, Inc. 240
CINCINNATI, OH
www.realworldfx.com
Worldfx provides state-of-the-art,
real world visualizations of the Earth
using satellite-imagery mosaics and
large-format print mediums. Our
products include large inflatable
replicas of the Earth, large format
Earth murals and globes, and custom
satellite-imagery derived products
for a number of markets.
Zane Bennett Contemporary Art
537
ALBUQUERQUE, NM
www.zanebennettgallery.com
At Zane Bennett Contemporary
Art, you will find unexpected art
programs and exhibitions which
are engaging and visually stimulating. The nearly 10,000-square foot
space allows for ongoing offerings
of important and well-established
contemporary artists, internationallyknown mid-career, emerging and
regional artists, as well as blue chip
artists. You will find accessible exhibits of paintings, prints, drawings,
substantial sculpture, photography,
and other fine art.
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center
center for
for advancement
advancement of
of
informal
informal science
science education
education
center
center for
for advancement
advancement of
of
informal
informal science
science education
education
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A Cooperative Agreement with the
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INFORMALSCIENCE.ORG
An online community and collection of informal STEM
learning project, evaluation, and research resources.
■■ Join our Community:■share■your■work■with■the■field,■■
receive■timely■news■and■information■from■CAISE,■participate■
in■Group■discussions,■and■find■potential■collaborators.
■■ Search and Browse: our■collection■of■informal■STEM■
learning■resources.■Guide■your■search■with■tag■categories■
such■as■learning■environment,■content,■and■audience.■
Access■peer-reviewed■learning■research■articles■through■■
the■EBSCO■database.
Association of Science-Technology Centers
818 Connecticut Avenue, 7th Floor
Washington, D.C. 20006
■■ Make the Case: access■exemplars■and■evidence■that■
portray■the■quality,■variety,■and■impact■of■informal■STEM■
learning■experiences.
This material is based upon work supported by the National Science
Foundation. (Award Nos. DRL-0638981 / DRL-1212803). Any opinions,
findings, and conclusions or recommendations expressed in this
material are those of the authors and do not necessarily reflect the
views of the National Science Foundation
[email protected]
(202)783-7200
Exhibitors by Category
ACOUSTICS/SOUNDS
SYSTEMS
Virginia Air and Space Center 134
EDUCATIONAL PROGRAMS
VitalSigns 112
Cornell Lab of Ornithology 935
SoundTube Entertainment 437
COMPUTER SOFTWARE
ANIMATION
Blackbaud, Inc. 607
Blue Telescope 616
Brad Larson Media, Inc. 431
Inhance Digital 120
Convergence LLC 416
The Portico Group 706
Creative Discovery Museum 536
ARCHITECTURE
Gateway Ticketing Systems, Inc.
630
Konica Minolta Planetarium/
Magna-Tech Electronic Co. Inc.
101
MultiTouch Americas 710
NCR POS Systems 118
The Portico Group 706
Outbound Software 214
SITU Studio 937
Siriusware, Inc. 300
Spitz, Inc. 902
TAM Retail 102
Tessitura Network 406
ASSOCIATIONS
ePlanetarium 637
Exploratorium 215
Marc Spiegel’s Einstein Alive! 340
Michigan Science Center 104
Minotaur Mazes 722
National Living Laboratory 108
NISE Net 203
SAS Curriculum Pathways 907
Science First/STARLAB 331
Science/AAAS 136
Stage Nine Exhibit Design 337
TrioTech 615
Virginia Air and Space Center 134
American Alliance of Museums
138
CONSULTANTS
ALCHEMY Studio 420
Virginia Commonwealth
University 115
Giant Screen Cinema Association
500
The Field Museum of Natural
History 717
Whitaker Center for Science and
the Arts 108
Science/AAAS 136
Gateway Ticketing Systems, Inc.
630
AUDIO/VISUAL
BPI 307
Budd Wentz Productions
(Wentzscope Microscopes) 309
D3D Cinema 625
Digitalis Education Solutions, Inc.
631
The Elumenati, LLC 110
Laser Fantasy 141
Richard Lewis Media Group 715
Smart Monkeys, Inc. 540
88
Creative Discovery Museum 536
ASTC 2014 CONFERENCE PROGRAM
Haizlip Studio 311
Imagine Exhibitions Inc. 827
Kraemer Design & Production,
Inc. 435
ELECTRONIC/MULTIMEDIA
PRODUCTS
Breeze Creative Ltd. 815
Digitalis Education Solutions, Inc.
631
MindSplash 106
The Field Museum of Natural
History 717
Smart Monkeys, Inc. 540
Imagination Playground 315
DIGITAL EQUIPMENT/
SERVICES
Konica Minolta Planetarium/
Magna-Tech Electronic Co. Inc.
101
National Center for Interactive
Learning 325
TechnoFrolics 801
Virginia Commonwealth
University 115
EXHIBIT DESIGN
EXHIBIT DISPLAY SYSTEMS
NRG! Exhibits 921
ALCHEMY Studio 420
Ontario Science Centre 817
Boss Display Corporation 632
Budd Wentz Productions
(Wentzscope Microscopes) 309
BPI 307
Sky-Skan, Inc. 701
California Science Center 925
Carnegie Science Center 114
Chicago Scenic Studios Inc. 729
EXHIBITIONS FOR RENT/
PURCHASE
CINNABAR 803
Betty Brinn Children’s Museum
917
The Elumenati, LLC 110
Breeze Creative Ltd. 815
Exhibits Development Group 828
California Science Center 925
Exploratorium 215
Carnegie Science Center 114
The Franklin Institute 530
Catawba Science Center 316
Group Delphi 900
Children’s Discovery Museum of
San Jose 140
Haizlip Studio 311
Jack Rouse Associates 627
KEVA planks Museum Exhibits
217
The Children’s Museum of
Indianapolis 726
Cincinnati Museum Center 913
Oregon Museum of Science and
Industry (OMSI) 923
Premier Exhibitions Inc. 501
RedBox Workshop, Ltd. 502
Science Gallery International 317
Science Museum of Minnesota
816
Science North 720
Sciencenter 531
SciWorks 441
Stage Nine Exhibit Design 337
Toronto International Film Festival
634
FABRICATORS
Dinosaurs Unearthed 631
American Museum of Natural
History 727
Evergreen Exhibitions 919
Boss Display Corporation 632
KRE8 360 410
Exhibits Development Group 828
Chicago Scenic Studios Inc. 729
Kurt Hüttinger GmbH & Co. KG
640
Exploratorium 215
Cincinnati Museum Center 913
Luci Creative 216
The Field Museum of Natural
History 717
CINNABAR 803
MindSplash 106
The Franklin Institute 530
NRG! Exhibits 921
Gunther von Hagens’ BODY
WORLDS 931
Kraemer Design & Production,
Inc. 435
Ontario Science Centre 817
Pacific Studio 201
The Portico Group 706
Premier Exhibitions Inc. 501
RedBox Workshop, Ltd. 502
Roto 515
SITU Studio 937
Imagination Playground 315
Imagine Exhibitions Inc. 827
KRE8 360 410
Michael Holland Productions 933
Minnesota Children’s Museum
327
Group Delphi 900
Jonathan Engineering Ltd. 636
Kubik Maltbie, Inc. 621
Kurt Hüttinger GmbH & Co. KG
640
Luci Creative 216
Michael Holland Productions 933
Pacific Studio 201
RedBox Workshop, Ltd. 502
National Center for Interactive
Learning 325
Roto 515
Stage Nine Exhibit Design 337
Universal Services Associates, Inc.
532
Natural History Museum 927
Universal Services Associates, Inc.
532
NISE Net 203
SciWorks 441
CONFERENCE.ASTC.ORG 89
FILM/VIDEO
Breeze Creative Ltd. 815
LARGE-FORMAT FILMS
D3D Cinema 625
Budd Wentz Productions
(Wentzscope Microscopes) 309
D3D Cinema 625
Evans & Sutherland Digital
Theater 401/403
Giant Screen Cinema Association
500
Cornell Lab of Ornithology 935
Jack Rouse Associates 627
Inhance Digital 120
National Geographic Cinema
Ventures 517
Jonathan Engineering Ltd. 636
nWave Pictures Distribution 814
Richard Lewis Media Group 715
The Elumenati, LLC 110
KEVA planks Museum Exhibits
217
SITU Studio 937
Kurt Hüttinger GmbH & Co. KG
640
TechnoFrolics 801
Luci Creative 216
Virginia Commonwealth
University 115
Marc Spiegel’s Einstein Alive! 340
FUNDRAISING
Blackbaud, Inc. 607
Patron Technology 241
Tessitura Network 406
GRAPHIC DESIGN
ALCHEMY Studio 420
Haizlip Studio 311
Kraemer Design & Production,
Inc. 435
MindSplash 106
Evans & Sutherland Digital
Theater 401/403
Giant Screen Cinema Association
500
National Geographic Cinema
Ventures 517
nWave Pictures Distribution 814
Whitaker Center for Science and
the Arts 108
LIGHTING
Available Light 802
Laser Fantasy 141
Minotaur Mazes 722
MULTIMEDIA
MultiTouch Americas 710
Blue Telescope 616
Oregon Museum of Science and
Industry (OMSI) 923
Brad Larson Media, Inc. 431
Roto 515
Group Delphi 900
Science Museum of Minnesota
816
Inhance Digital 120
Sciencenter 531
TechnoFrolics 801
Toronto International Film
Festival 634
INSTALLATION/DISMANTLING
TrioTech 615
Kubik Maltbie, Inc. 621
Unified Field, Inc. 415
Pacific Studio 201
Universal Services Associates, Inc.
532
INTERACTIVE
Virginia Air and Space Center 134
Betty Brinn Children’s Museum
917
VitalSigns 112
CINNABAR 803
Jack Rouse Associates 627
Richard Lewis Media Group 715
Science North 720
Unified Field, Inc. 415
Whitaker Center for Science and
the Arts 108
PLANETARIUM
American Museum of Natural
History 727
Digitalis Education Solutions, Inc.
631
Blue Telescope 616
ePlanetarium 637
Boss Display Corporation 632
Evans & Sutherland Digital
Theater 401/403
BPI 307
90
Chicago Scenic Studios Inc. 729
ASTC 2014 CONFERENCE PROGRAM
Visitors Power Up!
Hands On! is sparking learning with our latest project—Power Up! It’s
Electrifying. This new permanent exhibition for the Maryland Science
Center is getting kids charged up about the mysteries of electricity.
Enchanting Exhibitions • Masterful Planning
Compelling Design • Flawless Fabrication
(727) 824-8988 • St. Petersburg, Florida • www.hofl.org
Photo: © Oscar Williams
CONFERENCE.ASTC.ORG 91
Konica Minolta Planetarium/
Magna-Tech Electronic Co. Inc.
101
TICKETING SYSTEMS/
SOLUTIONS
KRE8 360 410
Blackbaud, Inc. 607
Michigan Science Center 104
Marc Spiegel’s Einstein Alive! 340
Convergence LLC 416
Science First/STARLAB 331
Michael Holland Productions 933
Seiler Instrument/Carl Zeiss 117
Gateway Ticketing Systems, Inc.
630
Minnesota Children’s Museum
327
Sky-Skan, Inc. 701
NCR POS Systems 118
Minotaur Mazes 722
Spitz, Inc. 902
Outbound Software 214
Patron Technology 241
National Center for Interactive
Learning 325
Siriusware, Inc. 300
Natural History Museum 927
Tessitura Network 406
NRG! Exhibits 921
PLAYGROUND
Imagination Playground 315
PUBLICATIONS/BOOKS
Cornell Lab of Ornithology 935
TRAVELING EXHIBITS
Science/AAAS 136
Action Moving Services, Atlas
Van Lines 132
ROBOTICS
American Museum of Natural
History 727
Dinosaurs Unearthed 631
SHIPPING/TRANSPORTATION
Action Moving Services, Atlas
Van Lines 132
SIGNAGE/WAYFINDING
MultiTouch Americas 710
VitalSigns 112
Betty Brinn Children’s Museum
917
California Science Center 925
Carnegie Science Center 114
Children’s Discovery Museum of
San Jose 140
The Children’s Museum of
Indianapolis 726
Cincinnati Museum Center 913
SIMULATIONS/SIMULATORS
Dinosaurs Unearthed 631
nWave Pictures Distribution 814
Evergreen Exhibitions 919
Ontario Science Centre 817
Oregon Museum of Science and
Industry (OMSI) 923
Premier Exhibitions Inc. 501
Science Gallery International 317
Science Museum of Minnesota
816
Science North 720
Sciencenter 531
SciWorks 441
Toronto International Film
Festival 634
TrioTech 615
VISITOR RESEARCH/SERVICES
Brad Larson Media, Inc. 431
Exhibits Development Group 828
WEB DESIGN
The Franklin Institute 530
NCR POS Systems 118
Laser Fantasy 141
Gunther von Hagens’ BODY
WORLDS 931
Outbound Software 214
Sky-Skan, Inc. 701
Imagine Exhibitions Inc. 827
Spitz, Inc. 902
K’NEX 929
SPACE THEATER
ePlanetarium 637
KEVA planks Museum Exhibits
217
92
Kubik Maltbie, Inc. 621
ASTC 2014 CONFERENCE PROGRAM
Unified Field, Inc. 415
H
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O
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10
4
#
MASTER PLANNING
CONCEPTUALIZATION
LIGHTING DESIGN
CONTENT WRITING
EXHIBIT DESIGN
SOUND DESIGN
ILLUSTRATION
DETAILING
FABRICATION
AUDIO TOURS
CATALOGUES
SCENT DESIGN
GRAPHIC DESIGN
PRODUCING SERVICES
www.kre8360.com
Welcome to Raleigh!
cated in one of downtown Raleigh’s
historic homes, to landmark local
favorites like The Roast Grill and
Cooper’s BBQ. You can’t forget dining in Raleigh’s surrounding communities. Apex is home to Peak City
Grill and Bar offering casual fine dining in a neighborhood atmosphere,
Cary is home to Klara’s, one of the
area’s only Czech restaurants, and
Wake Forest offers up some of the
freshest seafood around at Shucker’s
Oyster Bar.
This is the destination you’ve been
waiting for, because it’s so many
destinations in one. You’ll sense it
as soon as you arrive. The fun, lively
vibe coursing through tree-lined
streets packed with funky cafes and
pubs. Endless hot spots and historical treasures, exciting hockey games,
and incredible area-wide celebrations. There’s so much to see and do
here, you won’t want to experience
it alone.
No matter what your destination
I.D., the Raleigh area has something
unique for your next visit.
For the creative genius, art, symphony, ballet, and theatre have
earned Greater Raleigh a ranking as
a top cultural destination. Here you
can soar with the Carolina Ballet or
sing arias with the North Carolina
94
ASTC 2014 CONFERENCE PROGRAM
Opera. Take in a concert by the
North Carolina Symphony, experience the magic of a Broadway show
or the North Carolina Theatre, gaze
at some of the world’s most famous
pieces of art at the North Carolina
Museum of Art, and just spend time
discovering what earned Raleigh the
nickname of Creative Capital.
Foodies know a good meal when
they have one. No matter what your
taste buds dictate, Raleigh has the
answer. Many area restaurants are
praised as the best in the country
for creative dishes, commitment to
fresh ingredients, whimsical takes
on southern classics…and well, just
being the best of the best. Get out
and explore our area’s culinary sensations, from fine dining at Second
Empire Restaurant and Tavern, lo-
Adrenaline junkies will run, bike,
skip, or jump into Greater Raleigh,
while others can sit back and be
an armchair athlete; we have two
speeds for your sporting adventures
in Raleigh. For the nature lover, we
have award-winning recreation with
more than 8,800 acres of parkland
and almost 1,300 acres of water—
that’s just in the city of Raleigh
alone!
For the fashionista, the thrill of the
hunt is what excites you. The capture
is still a great souvenir. Maybe it’s
finding the perfect antique brooch
at one of the largest flea markets in
North Carolina, grabbing the last
designer handbag at a specialty boutique in North Hills, or shopping the
latest fashions at one of the area’s 11
shopping destinations like Crabtree
Valley Mall or Cary Towne Center.
Take a short drive to Raleigh’s Five
Points district where more than a
dozen antique stores line the streets
of this quaint area. Take in lunch at
NOFO at the Pig where eclectic
food mingles with trendy gifts and
housewares. Or take a leisurely stroll
through art galleries and specialty
boutiques in downtown Raleigh’s historic City Market.
Greater Raleigh is the perfect place
to explore North Carolina’s history
and the influence this Capital City
had in the founding of our country.
Home tours at Mordecai Historic
Park and the Joel Lane House
Museum are led by costumed docents, and museums like the North
Carolina Museum of History and
the North Carolina Museum of Art
present world-renowned collections
of art and artifacts. We even have
the world’s only Acrocanthosaurus
dinosaur specimen at this year’s
host institution, the North Carolina
Museum of Natural Sciences…now
if that’s not history, we’re not sure
what is.
Experience what Greater Raleigh
has to offer before you visit, and
pack more into your trip. Video
channels showcase attractions,
dining, entertainment, shopping,
sports, transportation, and more.
Catch a glimpse of what you can
expect to find at video.visitraleigh.
com.
Welcome Services
The Greater Raleigh Convention and
Visitors Bureau will have its welcome
kiosk in the main lobby of the Raleigh
Convention Center, where Tourism
Ambassadors will be on duty to help
with visitor questions. The Visitor
Information Center, located at the
top of the escalators going from the
Convention Center Connector to the
Marriott, will also be open daily.
Smart Card Program
Courtesy of the Greater Raleigh
Convention and Visitors Bureau, the
SmartCard is their way of welcoming
you as convention and meeting at-
tendees to the Raleigh area, helping
you make the most of your visit and,
at the same time, saving you money.
Mention the SmartCard at participating area merchants for discounts and
special offers. You may download the
SmartCard information to your smartphone or tablet in advance of your
arrival (at www.visitraleigh.com/smartcard) or grab a hard copy of the offers
at the CVB’s welcome kiosk, which will
be located close by the ASTC registration area.
For a wealth of information, visit
www.visitraleigh.com/visitors.
All photos courtesy of
GRCVB/visitRaleigh.com
CONFERENCE.ASTC.ORG 95
ASTC Host Museum Staff Favorites
Downtown Raleigh
A
The best eateries,
bars and nightlifeBin downtown Raleigh
C
D
E
Franklin St
Glenwood Ave
1
Capital Blvd
Hand-picked by the N.C. Museum of Natural Sciences staff
/
'
t
1
Boundary St
Peace St
50
Johnson St
Tucker St
i
HISTORIC
OAKWOOD
CAPITAL
DISTRICT
401
P
;
Pace St
William
Peace
University
Seaboard Ave
0
70
Polk St
P
2 h
2
i
North St
GLENWOOD
SOUTH
Oakwood Ave
North St
Lane St
Lane St
4
P
P
q
Dawson St
.
3
Jones St
Harrington St
b
West St
o
r
=
✪
Jones St
i
N.C. Museum
of Natural Sciences
P
3
P
Edenton St
Edenton St
g
New Bern Pl
Hillsborough St
f
New Bern Ave
x
Morgan St
s
k
5
u
5
[
p
j
6
P
ASTC 2014 CONFERENCE PROGRAM
Hargett St
,
Moore
Square
i
R17
7
y
P
4
MOORE
SQUARE
Davie St
P
P
5
P
P
i
P
✪
West St
Saunders St
P
Cabarrus St
P
Raleigh
Convention
Center
Lenoir St
6
ASTC map.indd 1
9
8
\
Cabarrus St
96
2
3
Davie St
v
]
m
East St
w
Martin St
z
Bloodworth St
n
c
Person St
Nash
Square
WAREHOUSE
DISTRICT
Hargett St
P
e
Wilmington St
P
1
Fayetteville St
4
Salisbury St
P
P
d
McDowell St
l
Blount St
P
Lenoir St
P
South St
a
South St
FAYETTEVILLE
STREET
Shaw
University
Kindley St
i
EAST
RALEIGH/
PRINCE HALL/
SOUTH PARK
6
Worth St7/30/14
11:20 AM
Chris Adamczyk
R E S TA U RA N T S
Downtown Raleigh
Authentic North Carolina barbecue
Favorites of the staff of the N.C. Museum of Natural Sciences
Asian
1
2
3
4
Italian/pizza
FIVE STAR $$ 511 W. Hargett St.
Chinese food and large bar area
BIDA MANDA $$ 222 S. Blount St.
Laotian fare and exotic cocktails
SONO $$ 319 Fayetteville St.
Japanese cuisine with a great view of Fayetteville Street
SUSHI O $$ 222 Glenwood Ave.
BOGO sushi rolls all day, every day
6
THE PIT AUTHENTIC BBQ $$ 328 W. Davie St.
Best BBQ in Raleigh; barbecue tofu, too.
CLYDE COOPER’S BBQ $ 327 S. Wilmington St.
Cheap and delicious; cash only, closed Sundays
Breakfast/brunch
7
BIG ED’S CITY MARKET RESTAURANT $
8
BUKU $$ 110 E. Davie St.
220 Wolfe St.
Raleigh’s best Southern breakfast/brunch
Sunday bunch includes made-to-order Belgian waffles
and omelets
Burgers
9
0
=
House-ground burgers and spiked milkshakes
BAD DADDY’S BURGER BAR $$ 111 Seaboard Ave.
Create your own burger; endless options
w
t
y
Italian-American, local and seasonal ingredients
518 WEST ITALIAN CAFE´ $$ 518 West Jones St.
Traditional Italian, tasty dessert menu
MELLOW MUSHROOM $$ 601 Peace St.
Variety of speciality pies
VIC’S ITALIAN RESTAURANT $$ 331 Blake St.
Quick pizza slices at lunch, patio seating (closed Sunday)
u
i
JOSE AND SONS $$ 327 W. Davie St., Ste. 102
Local Mexican, lots of gluten-free options (closed Monday)
DOS TAQUITOS XOCO $$ 410 Glenwood Ave.
Ecletic decor. Salsa train brings you chips
Seafood
o
42ND STREET OYSTER BAR $$ 508 W. Jones St.
Largest seafood selection in Raleigh
Southern cuisine
p
BEASLEY’S CHICKEN + HONEY $$ 237 S. Wilmington St.
Fried chicken and waffles and other Southern signatures
Vegetarian and vegan friendly
[
]
FICTION KITCHEN $$ 428 S. Dawson St.
Entire menu is vegetarian and/or vegan (closed Mondays)
REMEDY DINER $$ 137 E. Hargett St.
Sandwiches and plates for all diets
CAFE DE LOS MUERTOS $ 300 Hargett St.
Cozy seating and local goodies
THE DAILY PLANET CAFÉ $ 121 W. Jones St.
In the Museum! Also serves smoothies
Indian
q
r
GRAVY $$ 135 S. Wilmington St.
CHUCK’S $$ 237 S. Wilmington St.
Coffee
-
e
Mexican/Latin America
BARBEQUE
5
The Pit
MANTRA $$ 116 N. West St.
Indian cuisine, lunch buffet every day
GARLAND $$ 14 W. Martin St.
Indian/Asian fusion; local ingredients
ASTC map.indd 2
Quick and cheap
\
a
s
d
f
g
CHICK-FIL-A 400 Fayetteville St.
MCDONALDS 105 E. South St.
SUBWAY 220 E. Martin St.
CAFÉ CAROLINA 150 Fayetteville St.
THE ROAST GRILL 7 S. West St.
SNOOPY’S 600 Hillsborough St.
CONFERENCE.ASTC.ORG 97
7/30/14 11:20 AM
Hire an entire team of experts
for less than a part-time salary.
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A F T E R HO U RS
Downtown Raleigh
Favorites of the staff of the N.C. Museum of Natural Sciences
Cocktails
h
j
C. GRACE $$ 407 Glenwood Ave.
Live music
Jazz and cocktails (not open on Monday)
FOX LIQUOR BAR $$ 237 Wilmington St.
Cocktail elixirs for whatever ails you
Slim’s
,
Dance clubs
k
l
;
NEPTUNES PARLOUR $ 14 W. Martin St.
Hip music, crisp cocktails, weekend dancing
LEGENDS NIGHTCLUB $$ 330 W. Hargett St.
LGBT-friendly, dancing and drag shows
SOLAS RESTAURANT LOUNGE AND ROOF $$$
419 Glenwood Ave.
THE POUR HOUSE MUSIC HALL $ 224 S. Blount St.
Large beer selection and pool tables
Wine bars
.
MOSAIC WINE LOUNGE $$ 517 W. Jones St.
/
SEABOARD WINE & TASTING BAR $$ 802 Semart Dr., Ste. 118
Wine and dancing
Extensive wine shop with a tasting bar
Three floors of dining and dancing; includes
a rooftop lounge (closed Sunday and Monday)
Draft beer
'
z
x
c
TYLER’S TAPROOM RALEIGH $$ 18 Seaboard Ave., Ste. 150
Voted #1 Draft Beer in the Triangle
BUSY BEE CAFÉ $$ 225 S. Wilmington St.
Lots of beer on tap; offer Tater Tot burgers
Largest bottle and can selection; indoor and outdoor seating
RALEIGH TIMES BAR $$ 14 E. Hargett St.
Grab a beer and try the pulled pork nachos
Live music
m
Chef Ashley Christiansen was winner of the James Beard
Foundation Best Chef in the Southeast award in May
2014; she owns five downtown Raleigh eateries: Chuck’s,
Beasley’s Honey + Chicken, Fox Liquor Bar, Poole’s
Diner and her latest, Joule Coffee.
•
When U2 was in Raleigh on tour, they called ahead
for Clyde’s Cooper’s signature barbeque and had it
delivered to their plane.
•
Bida Manda is owned by Vansana and Vanvisa Nolintha,
brother and sister, who opened the restaurant as a
tribute to their parents in Laos.
•
The Pit, Big Ed’s City Market Restaurant and The Roast
Grill are Raleigh institutions. The Pit has been featured
on The Today Show, The Morning Show on CBS and Man
vs. Food; the Roast Grill serves nothing but hot dogs,
and at Big Ed’s, the pancakes are as big as your head.
•
Raleigh has turned into something of a mecca for beer
connoisseurs, with 19 craft breweries and counting.
CRANK ARM BREWING $ 319 W. Davie St.
Local brewery, owned and operated by Crank Arm Rickshaw
Company
b NATTY GREENE’S PUB & BREWING $$ 505 W. Jones St.
Offers a variety of craft beer and serves food
n
•
FLYING SAUCER DRAUGHT EMPORIUM $$ 328 W. Morgan St.
Local Breweries
v
RALEIGH FAST FACTS
KINGS BARCADE $ 14 W. Martin St.
Best Indie shows in Raleigh; there’s another bar in the
basement.
SLIM’S $ 227 S. Wilmington St.
Best dive bar in Raleigh
ASTC map.indd 3
For a full list of restaurants, music venues and nightlife options
in Greater Raleigh, go to visitRaleigh.com.
CONFERENCE.ASTC.ORG 99
7/30/14 11:20 AM
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Photo: The Taylor Group
OUR
Canada’s Sports Hall of Fame
ASTC Conference
Host
North Carolina Museum of
Natural Sciences
11 West Jones Street
Raleigh, NC
www.naturalsciences.org
ASTC’s 2014 Annual Conference is hosted by the
North Carolina Museum of Natural Sciences, located
in the heart of downtown Raleigh. In addition to being
the largest institution of its kind in the Southeast, the
Museum was recently awarded the 2014 National Medal
for Museum and Library Service, the nation’s highest honor
conferred on museums and libraries for service to the community. Within North Carolina, the Museum is annually the
most visited museum and one of the top overall attractions,
welcoming more than 1 million visitors for the second year in
a row in 2013.
The mission of the Museum is to enhance the public’s
understanding and appreciation of the environment in
ways that emphasize the natural diversity of North Carolina
and the southeastern United States and relate the region
to the world as a whole. Throughout its 135-year history,
the Museum has engaged generations of families with
informal science education. Using permanent and traveling
exhibits, programs, special events and films, the Museum
provides a better understanding of the science that affects
the public’s lives as it encourages environmental stewardship. Its goals include inspiring youth to seek careers in science, motivating educators to be passionate about teaching science, and demystifying science and the process of
research for the public.
Through it all, the Museum is guided by the principle of
its founder, H.H. Brimley, who stated, “The building of a museum is a never-ending work. A finished museum is a dead
museum, and such a one must deteriorate and begin to lose
usefulness from the time its growth stops.”
In 2000, the Museum opened its current, seven-story,
200,000 square-foot facility. It features a 265-seat highdefinition 3D theater, the most complete Acrocanthosaurus
skeleton on display in the world, a distance learning theater
that facilitates statewide outreach, and is home to enough
live animals (used in programming and incorporated into
permanent exhibits) to qualify it as a small-sized zoo.
In 2005, the Museum expanded to include Prairie Ridge
Ecostation, a 46-acre field station located a short drive from
the Museum and used as an outdoor classroom to reconnect the public with nature. Comprised of restored prairies,
ponds, other habitats and walking trails, Prairie Ridge is an
environmental oasis nestled in northwest Raleigh.
In April 2012, the Museum expanded again by opening
a new wing, the Nature Research Center (NRC). The NRC is
an 80,000 square-foot “public laboratory” where visitors can
experience science in action by visiting state-of-the-art labs
and participating in real scientific research (such as sequencing DNA), observing veterinary staff perform medical procedures on Museum animals and listening to presentations by
scientists on their ongoing research.
The Museum is also the only science museum in the state
with a full-time research staff. Museum scientists in eight
disciplines constantly build and enhance the Museum’s zoological collections, which were begun in 1879 and have now
reached more than 3 million specimens.
We invite you to visit the Museum and talk with a scientist,
work alongside researchers in a state-of-the-art lab, experience an interactive program, watch live veterinary procedures and find out why the Institute of Museum and Library
Services (IMLS) is recognizing the Museum as one of the
nation’s top museums in 2014!
CONFERENCE.ASTC.ORG 101
Other ASTC Members in North Carolina
Cape Fear Museum of History
& Science
814 Market Street
Wilmington, NC
www.capefearmuseum.com
Catawba Science Center
243 3rd Avenue NE
Hickory, NC
www.catawbascience.org
Colburn Earth Science Museum
2 South Pack Square at Pack
Place
Asheville, NC
www.colburnmuseum.org
Greensboro Science Center
4301 Lawndale Drive
Greensboro, NC
www.greensboroscience.org
Outbound Software
514 First Flight Lane
Kill Devil Hills, NC
www.outboundsoftware.com
Imagination Station Science
and History Museum
224 East Nash Street
Wilson, NC
www.imaginescience.org
Port Discover: Northeastern
North Carolina’s Center for
Hands-On Science
611 East Main Street
Elizabeth City, NC
www.portdiscover.org
Marbles Kids Museum
201 East Hargett Street
Raleigh, NC
www.marbleskidsmuseum.org
Discovery Place, Inc.
301 N. Tryon Street
Charlotte, NC
www.discoveryplace.org
Morehead Planetarium and
Science Center
250 East Franklin Street
Chapel Hill, NC
www.moreheadplanetarium.org
ExposeYourMuseum LLC
312 Blackwell Street, #206
Durham, NC
www.exposeyourmuseum.com
Museum of Life + Science
433 West Murray Avenue
Durham, NC
www.lifeandscience.org
Friends of the WNC Nature
Center
75 Gashes Creek Road
Asheville, NC
www.wncnaturecenter.com
North Carolina Grassroots
Science Museums
Collaborative
11 West Jones Street
Raleigh, NC
www.ncscience.org
Schiele Museum of Natural
History and Planetarium, Inc.
1500 East Garrison Boulevard
Gastonia, NC
www.schielemuseum.org
SciWorks, The Science Center
and Environmental Park of
Forsyth County
400 West Hanes Mill Road
Winston-Salem, NC
www.sciworks.org
The Rocky Mount Children’s
Museum & Science Center
270 Gay Street
Rocky Mount, NC
www.museum.imperialcentre.org
North Carolina Transportation
Museum Foundation
411 South Salisbury Avenue
Spencer, NC
www.nctrans.org
CONFERENCE.ASTC.ORG 103
Index of Sessions by Topical Tracks
Administration
Bringing Health and Medicine to
Life: A SEPA Sampler
Results of the International
Science Center Impact Study
(ISCIS)
Dimensions of Impact:
Confronting the pressure to
scale afterschool STEM
Experiments in Storytelling:
Capturing impact and leadership lessons
Science centers preparing the
workforce of tomorrow. An
international perspective
Savings Strategies That Help You
Grow
Visitor Research and Evaluation:
Tools, tips, and techniques
Engaging Underrepresented
Populations in Your STEM
Programming: A place-based
approach
Speed Dating for Small Science
Centers
Communications, Public
Relations, and Marketing
Sustaining Current Science
Experiences in Science Centers
Best Practices for Social Media
The Elephant in the Room:
Aligning staff with institutional
changes
Applications of Research and
Evaluation
A Grand Challenge: Developing
research agendas for informal
science education
Asset-Based Perspectives on
Parents in Science Centers
Beyond the Survey: 25 engaging
approaches to youth program
evaluation
Co-creation: Benefiting the many
not the few
Communicating Chemistry:
Lessons from a new study
Data-Driven Changes in Design/
Maker Spaces
Evaluation in Practice: Stories
from the front-line
104
ASTC 2014 CONFERENCE PROGRAM
Join the Movement for $100
million in New Science Center
Funding
Online Infrastructure for the
Informal Science Education
Field
Science Communication
Workshop for Scientists
Community Engagement and
Outreach
How Informal Can Formal
Science Education Be?
Increasing Diversity among
Museum Audiences
Indigenous Knowledge and
Informal Science Learning:
Collaborating with Integrity
Workshop
Leveraging Your Local University
at Your Science Center
NASA in the Community: Diverse
solutions to engaging families/
educators
Nurturing ISE Talent from within
Your Community
All Families Welcome: Inclusive
museum spaces for LGBT
audiences
Professional Development
Programs: What is the right fit
for you?
Building Community
Partnerships: Hospitals and museums realize shared healing
connections
Science Festival Showcase
Creating Successful Partnerships
Between Informal and Formal
Science Education
Designing for Equity and Cultural
Relevance: Stories from
Learning Labs
Serving Aboriginal People
through Outreach Experiences
Try the Carrot: Change from the
bottom up
Unique Approaches to
Community Engagement –
Challenges, Successes, Lessons
Learned
What Does Science Mean for the
Preschool Set?
You Do Great Work, But How Do
You Sell It?
Your City Never Sleeps
Development and Member
Relations
Advancing Your Philanthropy
Program: Strategic partnerships
with fundraising consultants
Building a Culture of
Philanthropy: The key to engaging donors
Growing Individual Contributions
to Science Centers
Maximize Your Fundraising
Potential with Philanthropic
Psychology
Partnerships Not Sponsorships,
The New Age Development
Strategy
Education and Programming
Developing and Running
Successful Revenue-Generating
Programs: Part 2
A Scientist Walks into a Bar:
Humor in STEM education
Adult-Only Evenings: Starting up,
innovating, and sustaining
Beyond Discovery Rooms:
Bringing collections to life for
young learners
Beyond Show and Tell:
Demonstration programs that
teach and evaluate
Bridging Children’s Museums
and Science Museums for Early
STEM Learning
Museums 3.0: Implementing
programs/exhibits which are a
community resource
Citizen Science Boot Camp: Get
outside, have fun, do science
NEON: The National Education
Outreach Network
Crowdsourcing the Learning
Continuum in museum-based
Making Activities
Outreach LIVE!
Design Experiences: Connecting
fieldtrips and the classroom
Design Your Youth-Directed Teen
Science Cafe
Dream, Design, Fab! Engaging
Youth With Digital Fabrication
Facilitating Maker Activities: The
show
Field Trips under the Microscope:
Examining contemporary
challenges
Great Ideas for Special Events
High Expectations, High Support:
Effective professional development strategies for teens
HOMAGO, Indie Style!
If It Gets to the Dinner Table, You
Win!
Innovative Trends in
Communicating Climate
Science
Real + Virtual: New horizons for
engagement with nature
Reflecting on Practice
Introduction Workshop
Science Busking: Taking it to the
streets!
Small Science Centers, Itty Bitty
Scientists
Teen Gamemakers: Engaging
youth with science game
design
The Arts/Science Interface: From
activities to buy-in
The Changing World of Science
Engagement: Trends from
beyond museums
Twist and Shout: Using physical
movement in STEM education
Youth, Connected
Youth-proof Your Program! Get
vetted by a teen critique panel
Exhibits and Environments
Intersections: Building Informal
Science Education and Literacy
Partnerships
Analyzing Science
Communication in Natural
History Museum Exhibitions
Introducing your Preschool
Audiences to Science and
Astronomy
Annual Exhibit Critique Tour:
Inspirations, frustrations, outsider insights and examples
CONFERENCE.ASTC.ORG 105
Benefits and Challenges of
Developing Outdoor Exhibit
Environments
Can Gaming Show Us New Ways
to Create Exhibitions?
CLUEing in on the Digital
Interactive Mystery
Design/Build or Design/Bid/
Build…that is the question!
Designing for Focused, Mindful,
and Flow Experiences
Exhibiting Ability and Disability
Go Play Outside: Taking science
exhibits to the streets
How We Learned from Exhibits
That SUCK!
Making and Tinkering in
Your Museum: A PD CoP
Opportunity
Making Space for Innovation
—Sampling of Making and
Tinkering
National Endowment for the
Humanities Grants: Humanities,
Science, Technology
Object Stories: Engaging visitors
through innovative collectionsbased exhibitions
Reflecting on Learning Theory/
Research and Exhibit Design
Risky Exhibits: Tackling tough
topics
Strategies for Creating Current
Science Exhibits
106
ASTC 2014 CONFERENCE PROGRAM
The Building is the Exhibit
The Evolution of ASPAC-Member
Science Centres: A future look
Urgency and Future Action:
Sustainable design, where to
from here?
Where is the Science in a Maker
Space?
Immersive Media and
Experiences
Navajo Sky: Indigenous knowledge and western science in
planetarium environments
Return of the Format: The mission strikes back.
The Future of Interactivity
in Museum Theaters and
Planetariums
Innovations in Science and
Technology
Citizen Science: Building connections to get started and keep
going
Creative Use of Digital Media in
Science Centers and Museums
Engineering Life: Brainstorming
strategies for engaging the
public around synthetic biology
From Demonstration to
Conversation: Engaging visitors
in technology and society
From Gimmick to Research:
The evolution of stereoscopic
visualization
Ideas and Practices in Federally
Funded STEAM Programming
I’m a What? Metaphor-based
interactions as pathways to
learning
Leadership
Developing Agile Leaders to
Engage an Uncertain Future
Knowing Your Community: To
be more interesting, be more
interested
Leading Collaborative Networks
That Give New Meaning to
“Open Source”
Networking the Networks:
Connecting national networks
at the local level
Submitting Competitive National
Science Foundation Proposals
Tapping the Potential
of Museum-University
Partnerships
The CEO Debate 2: Museum
leaders consider current issues
The Desert Island Kit: How we
reinvent ourselves
What Happens After the Grant?
Strategies for scale-up and
sustainability
What If There Wasn’t a Building?
Pecha Kucha
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Conversations We Wish We
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Reflective Practice as Professional
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Something Wonderful Right
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Visionary Service: Front line
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Managing the Front Line:
Training and motivating dynamic educators
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CONFERENCE.ASTC.ORG 109
Congratulations to this year’s Roy L. Shafer
Leading Edge Award Recipients!
2014 Roy L. Shafer Leading Edge Awards for Visitor Experience
Heureka, the Finnish
Science Centre
for Heureka Goes Crazy
Museum of Science
and Industry, Chicago
for Future Energy Chicago
2014 Roy L. Shafer Leading Edge Award for Experienced
Leadership (CEO)
Erik Jacquemyn
Chief Executive Officer, Technopolis, the Flemish Science Centre
2014 Roy L. Shafer Leading Edge Awards for Experienced
Leadership (Non-CEO)
Dr. Judy A. Brown
Senior Vice President, Education
Patricia and Phillip Frost
Museum of Science
Eric Siegel
Director and Chief Content Officer
New York Hall of Science
Awardees are honored for recent achievements that not only enhance the
performance of their own institutions but also significantly advance the
mission of science-technology centers and museums.
Award presentation sponsored by Hands On! Inc.
Special thanks to the following individuals for serving on the 2014 award jury:
Jan Luth, Chair, Exploration Place; Jonah Cohen, The Children’s Museum; Chris
Cropper, Maryland Science Center; Maribel Garcia, The Mind Museum; Asger Høeg,
Experimentarium; Erica Lacey, Kirby Science Discovery Center; Steve Langdsorf,
Roto; Rae Ostman, formerly with Royal Ontario Museum; Whitney Owens, Great
Lakes Science Center; Harry White, At-Bristol; and Nikole Williams, EdVenture
Children’s Museum
Index of Presenters
A
Adams, Crystal ............................ 25
Adams, Jason .............................. 63
Ahmann, Katey ...................... 22, 51
Aiken, Margaret .................... 59, 61
Akers, Christina ........................... 41
Al-Yahya, Khalid .......................... 42
Alpert, Carol Lynn ....................... 51
Anderson, Kristina ...................... 58
Apple, Carly ................................. 51
Arduini, Stephani .................. 22, 51
Ash, Doris .................................... 45
Auster, Ryan ........................... 24, 58
B
Baca, Elena ......................23, 53, 63
Ballard, Heidi ............................... 22
Barnes, Heather .................... 24, 63
Bartels, Dennis ............................ 35
Bateman, Dennis ........................ 51
Beall, Lydia ...........23, 24, 43, 53, 58
Begay, David ............................... 46
Belew, Greg ................................. 33
Bell, Jamie .......................47, 56, 60
Bell, Larry ............................... 45, 58
Bennett, Dorothy ........................ 24
Bequette, Marjorie ..................... 23
Berk, Justine ................................ 55
Berman, Tal .................................. 67
Bertley, Frederic .......................... 51
Bevan, Bronwyn .................... 45, 60
Bishop, Steve .............................. 49
Blanton, Jenna ............................ 63
Blinderman, Ellen ....................... 46
Bolton, Amy ................................. 55
Bonney, Rick ................................ 45
Booth, Bill .............................. 32, 33
Booth, Jennifer ........................... 47
Borun, Minda .............................. 45
Bowen, Julie ................................ 46
Boyette, Todd ....................... 25, 47
Braafladt, Keith ...23, 24, 37, 42, 53
Bradford, Jessica ........................ 44
Braha, Jeanne ............................. 48
Brahms, Lisa ....................23, 53, 59
Bransom, Jennifer ....................... 32
Broadhurst, Desi ......................... 60
Brown, Alan ................................. 37
Brown, Judy ................................. 60
Bryant, Toph ................................ 31
Buehler, Jeff ................................. 51
Burg, Scott ................................... 24
Burke, Joe .................................... 34
Burney, Allison ............................. 32
Burns, Karen ................................ 23
C
Cable, Christopher ..................... 44
Cairnes, Linda ............................. 60
Callahan, Robby .......................... 61
Callanan, Maureen ............... 42, 46
Calogheros, Tracy ....................... 37
Cameron, Jennifer Rei ............... 61
Campbell, Roy ................49, 55, 67
Cardiel, Chris ......................... 34, 58
Carney, Michael........................... 40
Carlson, Diane ............................. 61
Carlson, Lath ......................... 38, 54
Carpenter, Rachel ....................... 37
Carroll, Becky .............................. 34
Carter, Sarah ................................ 63
Caspari, Ann ................................ 54
Cassidy, Jen ................................. 35
Castle, Eileen ............................... 63
Cavendish, Kim ........................... 61
Chalker, Matthew ........................ 49
Chan, Paulina .............................. 44
Chang, Stephanie ................. 24, 41
Chapman, Kathryn ...................... 49
Charit, Naama ............................. 60
Chen, Angie ................................ 34
Chen, Ganigar ....................... 42, 44
Chesebrough, David ......41, 51, 56
Chiasson, Nicole ......................... 47
Chudoba, Tara ............................ 24
Chunn, Brittany ........................... 43
Clear, Kaitlin ................................. 37
Coats, Victoria .................24, 51, 61
Cohen, Jonah ......22, 40, 44, 63, 64
Cohen, Orna ................................ 40
Cohn, Sarah ................................. 37
Colton, Jeannie ........................... 34
Comeaux, Don ............................ 37
Conboy, Mary Jane .................... 30
Condon, Tim ............................... 38
Cones, Tracey .............................. 31
Conlon, Linda .............................. 51
Corbin, Kay .................................. 38
Corbin, Robert ............................ 25
Cross, Lynn .................................. 51
Crowl, Michele ............................ 46
Crowley, Kevin ....................... 58, 60
Culhane, Kerri ............................. 33
Curtis, Patti .................................. 55
D
Davee, Steve ............................... 61
Davillier, Valence ......................... 61
Davis, Jeff ..................................... 61
Day, Mike ..................................... 61
de la Hoz, Jenny ......................... 34
Deets, Andrea ............................. 38
DeFrancis, Gregory .................... 61
CONFERENCE.ASTC.ORG 111
Demeulenaere, Molly ................ 58
Denson, Blaire ............................. 55
DeSena, Alphonse ...................... 53
deStrulle, Arlene ......................... 53
Dierking, Lynn ............................. 42
Dill, Duane ................................... 47
Dilley, Kevin ................................. 63
DiMuzio, Vicki .............................. 51
Dornfeld, Chris ............................ 41
Douillard, Kim .............................. 34
Downey, Stephanie .................... 54
Duda, Leonard ............................ 38
Dunkhase, Deb ........................... 35
Dunon, Rita .................................. 42
Duran, Sean ................................. 51
Durant, Graham .................... 42, 60
Dusenbery, Paul .......................... 45
Dwinal, Lisa .................................. 32
E
Early, Jessica ................................ 34
Ebbert, Franklin ........................... 67
Eidman-Aadahl, Elyse ................ 34
Elinich, Karen ............................... 37
Ellenbogen, Kirsten .............. 34, 49
Engelhardt, Hardin ..................... 54
Engelman, Elysa .......................... 60
Engels, Steve ............................... 63
English, Chuck ............................ 42
Erukhimova, Tatiana ................... 47
Evans, Kristin ............................... 23
F
Faerber, Matthew ....................... 39
Falk, John ..................................... 31
Fentress, Stephen ....................... 35
Fernandi, Kelly ............................ 67
Fields, Steve ................................ 55
Fink, Laurie ............................ 24, 61
Finley, Julie .................................. 35
Fisher, Amanda ..................... 33, 61
Fisher, Martin ............................... 34
Fisk, Martha ................................. 64
Fleming, Ed ................................. 24
Fleming, Elizabeth ...................... 64
Fleury, Matt .................................. 35
Flieller, Mary ................................ 25
Fooshee, Julie ............................. 47
Forsyth, Stacey ............................ 51
Fortner, Aaron ............................. 34
Frazier, Cheronda ....................... 43
Frederick, Jonathan .................... 25
Frieband, Lauren ......................... 49
Friesen, Erica ............................... 23
Fristedt, Peter .............................. 60
Fromson, Kathryn ................. 51, 55
Fuller, Kathy ................................. 43
Fulton, Steve ............................... 34
Fumarolo, Ann ...................... 34, 36
G
Gamell, Ashley ............................ 48
Garibay, Cecilia ........................... 42
Gaus, Eve ..................................... 32
Gehring, Chad ............................ 51
George, Sarah ............................. 49
Glass, Margaret ..................... 34, 42
Goforth, Christine ....................... 22
Goldman, Kate Haley ................. 37
Goldstein, Eddie .............31, 44, 59
Gonzalez, Citlali .......................... 63
Gottovi, Nancy ............................ 25
Graham, Erin ............................... 60
Gray, Tene .................................... 42
Green, Emilyn .............................. 61
Green, Lucy ................................. 43
Griffiths, Roy ................................ 64
Gruner, Hank ............................... 37
Grybko, Tamara ........................... 31
Gupta, Preeti ............................... 37
Gurton, Suzanne ......................... 46
Gustafson-Hilton, Kathy ............. 46
H
Haas, Joanna ......................... 37, 46
Hale, Lucy .................................... 32
Hall, Debra ................................... 54
Hall, Michelle ............................... 51
Hall, Rick ....................................... 63
Halpern, Julia .............................. 58
Hamilton, Devon .............24, 38, 43
Hamilton, Patrick ......................... 59
Harmon, Frank ............................ 25
Harris, Justin ................................ 31
Harris, Mookie ............................. 63
Harris, William ............................. 32
Hartley, Pam ................................ 25
Hastings, Joseph ............34, 38, 63
Hatheway, Becca ......................... 56
Havel, Eric .................................... 40
Hawks, Arlene ....................... 60, 64
Hazlehurst, Tim ..................... 49, 61
Hebert, Shannon ........................ 41
Hecox, Timothy ........................... 31
Heimlich, Joe .............................. 58
Heiser, David ............................... 24
Hendry, Hannah .......................... 37
Herbert, Jessie ............................ 34
Hernandez, Ann .......................... 39
Herring, Brad ......................... 24, 48
Herszenhorn, Laura .................... 61
Higgins, Lila ................................. 22
Hill, Jeff ........................................ 25
Hogue, Gabriela ......................... 24
Homma, Amy .............................. 42
Hooper, Paula .............................. 24
CONFERENCE.ASTC.ORG 113
Hoyos, Nohora Elizabeth .......... 31
Hsi, Sherry ........................37, 42, 55
Huffman, Kurt ..................39, 59, 61
Humphrey, Chevy ................. 37, 49
I
Ibrahim, Tengku Nasariah .......... 30
J
Jackson, Ali .................................. 24
Jackson, Noel .............................. 63
Jacobsen, Chad .......................... 58
Jacobsen, John ........................... 49
Jenkins, Jennifer ................... 31, 43
Jennings, Paul Wyn .................... 55
Jennings, Penny .......................... 33
Johnson, Marilyn .................. 58, 63
Johnson, Paul .............................. 32
Jones, Gail ................................... 54
Jones, Kirby ................................. 61
Joseph, Barry .............................. 39
Jovanovic, Jennifer ............... 37, 41
K
Kali, Lianna ................................... 63
Kallhoff, Traci ............................... 61
Kandros, Kimberly ...................... 35
Karl, Rita ....................................... 36
Katz, Michael ............................... 34
Katzman, William .................. 44, 56
Keefe, Christine ........................... 33
Kelly-Frere, Kristofer ............. 31, 39
Kemper, Josh .............................. 43
Kerby, Holly Walter ..................... 44
Kiehl, Kim ..................................... 58
King, Douglas .............................. 61
Kipling, Rebecca ................... 48, 51
Kirchhoff, Mary ............................ 58
Kissel, Richard ............................. 24
Klein, Jamie ................................. 59
Klotz, Sharon ............................... 47
Kortenaar, Michelle .............. 37, 41
Koska, Jennifer ............................ 58
Koster, Emlyn ...................35, 44, 56
Kowrach, Nicole .......................... 37
Krafft, Kathleen ........................... 44
Krishnamurthi, Anita ................... 55
Kulesa, Alana ............................... 34
Kuslansky, Eli .......................... 46, 59
L
Labine, Guy .....................31, 47, 49
Labriole, Michaela ...................... 40
Lacy, Jodi ..................................... 60
Lambert, Lindsey ........................ 25
Landavazo, Shawntel .................. 63
Lani, Shawn .................................. 58
Lanman, Brandan ....................... 40
Laube, Alex .................................. 63
Laursen, Sheena ......................... 42
Lausch, Jessica ...................... 35, 41
Laverty, Michele .......................... 44
LeBeau, Alie ................................ 35
Leeder, Isabel........................ 33, 61
Leigh, Kristin ................................ 32
Levedahl, Katie ..................... 56, 61
Levine, Brian ................................ 35
Lewis, Kellie ................................. 51
Lim, Tit Meng .............................. 30
Lincoln, Cindy .............................. 55
Lindgren, Robb ........................... 40
Lindsey, Chip ............................... 32
Linett, Peter ................................. 55
Livingston, Troy ..................... 36, 46
Lloyd, Andrew ............................. 56
Lokey, Jen ..................33, 37, 40, 47
Long, Stephanie ................... 24, 63
Loomis, Molly .............................. 32
Loring, Betsy ................................ 44
Lovelady, Wendy ......................... 67
Lowes, Leslie ............................... 35
Luke, Jessica ................................ 60
Lyle, Kenneth ............................... 58
Lyons, Leilah ................................ 37
M
MacDonald, Daniel .................... 67
MacFadden, Bruce ..................... 55
Maley, Michael ............................ 41
Malow, Brian ................................ 55
Maranowski, Michelle ................ 54
March, Julie ................................. 60
Margoles, Sarah .......................... 44
Marshall, Sherry ........................... 63
Martin, Jennifer ........................... 37
Martin, Laura ......................... 45, 63
Martin, Paul ............................ 54, 63
Martineau, Elizabeth .................. 40
Maryboy, Nancy .......................... 24
Maxfield, Paulmichael ................ 51
Mayas, Rabiah ............................. 49
Mayer, Monika ....................... 23, 53
Mayhew, Michael ........................ 51
McCann, Sue Ellen ..................... 45
McCarthy, Catherine .................. 56
McCreedy, Dale .......................... 53
McDonough, Gordon ................ 40
McKenna-Cress, Polly .......... 51, 67
McLaughlin, Hooley ............. 35, 59
McSweeney, Kayte ..........23, 44, 51
Mensforth, Toby .......................... 61
Meyer, Daniel .............................. 49
Meyer, Eric ................................... 63
Meyer, William ............................ 37
Miaoulis, Ioannis ......................... 56
CONFERENCE.ASTC.ORG 115
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Mir, Ronen .................................... 59
Monahan, Peggy ............23, 43, 53
Mooney, Kris ................................ 34
Moran, George ........................... 43
Motto, Andrea ............................ 58
Muender, Herbert ....................... 47
MuMin, Azuka ............................. 58
Myllykoski, Mikko .................. 40, 54
N
Neafus, Dan ................................. 49
Negron, Anthony ........................ 56
Nelson, Amy Grack .................... 34
Neilson, John .............................. 33
Newlin, J ...................................... 63
Nixon, Kellen ............................... 58
Noe, Janet ................................... 49
Norris, Christopher ..................... 55
Norton, Heather .............40, 58, 61
Nucci, Mary ................................. 60
O
Olson, Hillary ......................... 59, 61
Olson, Mary ........................... 56, 61
Onkka, Al ..................................... 61
Orselli, Paul ............................ 46, 59
Ostfeld, Keith ........................ 37, 61
Ostman, Rae ................................ 63
Owens, Whitney ......................... 37
P
Paige, Amanda ........................... 43
Palmer, Megan ............................ 48
Panek, Richard............................. 59
Panganiban, Rik .................... 32, 39
Papai, Lou .................................... 41
Park, Young Shin ......................... 34
Pattison, Scott .....24, 34, 42, 45, 58
Pauli, Anneli ................................. 31
Pauwels, Eleonore ...................... 48
Pelaez, Anthony .......................... 35
Perez, Sylvia ................................. 25
Perry, Judy ................................... 37
Peterson, Karen ........................... 45
Petrich, Mike .......................... 23, 60
Petrie, Neville ........................ 35, 49
Phelps, Adam .............................. 31
Piazza, Julie .................................. 39
Pihl, Erik ........................................ 56
Pisani, Camille ............................. 44
Podkul, Tim ................................. 56
Pohlman, Don.............................. 59
Poles, Tamara .............................. 31
Porcello, Darrell ........................... 63
Povis, Kaleen Tison ..................... 55
Pratt, Megan ................................ 61
Presley, Lucinda ........................... 63
Price, Aaron ................................. 31
Price, David .................................. 44
Priscella, Kristin ........................... 41
Proctor, Nancy ............................. 37
Prugnon, Anne ............................ 44
Pullen, Sydney ....................... 32, 47
Punt, Barbara ......................... 33, 37
R
Ramus, Neal ................................ 63
Regalla, Lisa ................................. 36
Reich, Christine ........................... 34
Reynolds, Andrea ....................... 39
Reynolds, Jerry ............................ 64
Rezabek, Bekki ............................ 61
Rigby, Bridget ........................ 43, 53
Ritchie, Tim .................................. 49
Robichaux, Laia ........................... 34
Rockwell, Tom ....................... 47, 64
Romatelli, Jenn ........................... 64
Roosevelt, Kate ........................... 56
Rubin, Andee .............................. 45
Ruggiero, Joe .............................. 63
Russell, Lauren ............................ 51
Russell, Robert ................45, 53, 63
Rutherford, Howard .................... 47
Ryack-Bell, Sandra ...................... 37
S
Sacco, Kalie ........................... 47, 49
Samford, Lisa ............................... 47
Sannino, James ........................... 60
Sauerteig, Denise ....................... 56
Sawyer, Annette .......................... 35
Schatz, Dennis ....................... 22, 45
Schenker, Phoebe ....................... 46
Schloss, Dana ........................ 23, 53
Schmit, Bette ......................... 24, 58
Schmitt, Anna Hurst ................... 46
Schneider, Heather ..................... 32
Schwanebeck, Joe ...................... 41
Seidl, Bryce .................................. 51
Seldon, Tammy ..................... 49, 61
Selvakumar, Meena ........36, 45, 51
Semmel, Marsha ......................... 36
Shanahan, Mike .................... 32, 35
Shea, Molly .................................. 61
Shirk, Jennifer .............................. 40
Siegel, Eric .................38, 40, 42, 47
Simmons, Ian ............................... 60
Simoncini, Greg .......................... 41
Sittenfeld, David ......................... 48
Skolnik, Julia ................................ 36
Sly, Jennifer .................................. 63
Smith, Eileen ............................... 40
Smith, John Graydon ................. 34
Sneider, Cary ............................... 29
Snyder, Greg ............................... 67
Sobey, Woody ............................. 33
Sohus, Anita ................................ 35
Solomon, Dan ............................. 56
CONFERENCE.ASTC.ORG 117
Introducing
DigitalSky
The nex t e volution in intuitive,
unified fulldome theater software.
skyskan.com
Somers, Nancy ............................ 49
Spangler, Steve ........................... 31
Spees, Richard ............................ 35
Spitzer, William ............................ 59
St. John, Mark ............................. 34
Stallworth, Sean .......................... 60
Stauffer, Barbara ......................... 63
Staveloz, Walter .................... 42, 44
Steger, Mike ................................ 49
Stein, Jill ................................. 24, 46
Stevison, Kathleen ...................... 51
Storm, Kate .................................. 43
Streicher, Barbara ....................... 45
Strickland, Zeta ........................... 43
Stueber, Nancy ............................ 44
SubbaRao, Mark ................... 31, 49
Sudduth, Mac .............................. 47
Swimmer, Kyle ............................. 24
T
Tacker, Christopher ..................... 24
Taragan, Russell .......................... 41
Taylor, Anika ........................... 44, 64
Taylor, Paul ...........22, 40, 43, 61, 64
Terjesen, Lori Ann ....................... 44
Terry, Sherlock ............................. 64
Thomas, Gillian ...............35, 44, 49
Thorne, Mark ............................... 46
Tibbs, Claudia ............................. 41
Tinworth, Kate ............................. 36
Topp, Roger ................................. 51
Toro, Sandra ................................ 55
Tran, Lynn Uyen ..................... 23, 45
Tranby, Zdanna ............................ 24
Traphagen, Karyn ........................ 55
Trautmann, Charles .............. 32, 49
Trooskin, Gerri ............................. 47
Trueblood, Molly ........................ 58
Truitt, Holly ................................... 32
Tscholl, Michael ........................... 40
U
Ucko, David ................................. 58
Unverzagt, Beth .......................... 55
Urban, Julie ................................. 40
Uzelmeier, Calvin ........................ 41
V
Wolfe, Becky .......................... 35, 41
Woodis, Pamela .......................... 47
Wunar, Bryan ............................... 61
Wyatt, Ryan ........................... 31, 49
Y
Valdez, Shelly ......................... 24, 46
Valenta, Carol .............................. 41
Veracka, Rachel ........................... 31
Yalowitz, Steven .......................... 58
Yelton, Charles ............................ 25
Yip, Chee-Kuen 3................... 30, 44
Yirka, Liani .................................... 43
Young, Denise ...........22, 25, 47, 51
W
Z
Wagner, Clifford .......................... 67
Walker, Gretchen ............36, 42, 53
Walter, Charlie ............................. 47
Ward, Patricia ..................37, 53, 61
Wechsler, Helen .......................... 55
Weinreich, Dan............................ 59
Weinreich, Don............................ 59
Weiss, Martin ............................... 61
Wells, David .....................42, 53, 56
West, Robert Mac ................. 49, 63
Westervelt, Robert ...................... 56
Wetmore, Jameson .................... 24
Whitacre, Caroline ...................... 56
White, Harry ........................... 51, 67
White, Tifferney ........................... 59
Wiehe, Ben ............................ 45, 47
Wiersema, Steve ......................... 33
Wigdahl, Blake ............................ 53
Wilkinson, Karen .......23, 24, 53, 59
Williams, Michaela ...................... 45
Winfrey, Pamela .......................... 40
Wise, Cathy Stadder ............ 35, 47
Wise, Karen........................... 22, 36
Wittig, Corey ............................... 55
Wittrock, Don .............................. 43
Zakrajsek, Andy ........................... 49
Zeiger, Daniel.............................. 48
Zodrow, Tony ............................... 33
Zoffel, Jennifer ...................... 47, 53
Zongrone, Adrian ....................... 47
Zsuppan, Gabor .......................... 25
Zuckerman, Adam ................ 51, 67
Zwissler, Alexander ..................... 35
CONFERENCE.ASTC.ORG 119
Index of Advertisers
American Alliance of Museums (AAM)............................................................................................................................... 114
American Museum of Natural History................................................................................................................................ 127
ASTC 2015 Call for Proposals.............................................................................................................................................. 124
Blackbaud................................................................................................................................................................................. 50
Burroughs Wellcome Fund...................................................................................................................................................... 3
Center for Advancement of Informal Science Education (CAISE).................................................................................... 87
The Children’s Museum of Indianapolis............................................................................................................................... 87
Connecticut Science Center................................................................................................................................................ 109
Dimensions............................................................................................................................................................................. 107
Dinosaurs Unearthed................................................................................................................................................................ 2
Electrosonic............................................................................................................................................................................ 100
Evans & Sutherland............................................................................................................................................................... 121
ExhibitFiles............................................................................................................................................................................... 38
GES (Global Experience Specialists)..................................................................................................................................... 72
Giant Screen Cinema Association (GSCA)........................................................................................................................... 70
Hands On! Inc.......................................................................................................................................................................... 91
Imagine Exhibitions, Inc.......................................................................................................................................................... 52
JMP............................................................................................................................................................................................ 28
King Abdulaziz Center for World Culture............................................................................................................................ 21
KRE8 360................................................................................................................................................................................... 93
National Geographic Studios................................................................................................................................................ 93
Nobox Creative....................................................................................................................................................................... 98
North Carolina Department of Environment and Natural Resources................................................................................ 4
North Carolina Grassroots Science Museums Collaborative ........................................................................................... 75
North Carolina Museum of Natural Sciences...................................................................................................................... 12
North Carolina State University............................................................................................................................................. 62
Premier Exhibitions, Inc........................................................................................................................................................ 116
RedBox.................................................................................................................................................................................... 126
Roto......................................................................................................................................................................................... 128
Roy L. Shafer Leading Edge Awards................................................................................................................................... 110
RTI................................................................................................................................................................................................ 6
Sky-Skan.................................................................................................................................................................................. 118
Superior Exhibits & Design, Inc............................................................................................................................................. 14
Tessitura Network.................................................................................................................................................................. 102
The Umstead Hotel and Spa................................................................................................................................................... 8
Unified Field........................................................................................................................................................................... 108
vCalc LLC................................................................................................................................................................................ 112
Virginia Commonwealth University....................................................................................................................................... 16
120 ASTC 2014 CONFERENCE PROGRAM
ASTC Board, Planning Committee, and Staff
EXECUTIVE COMMITTEE
DIRECTORS
Chevy Humphrey
Chair
Arizona Science Center
Phoenix, Arizona
Dennis Bartels
Exploratorium
San Francisco, California
Linda Conlon
Chair-Elect
Centre for Life
Newcastle upon Tyne, England,
United Kingdom
Joanna Haas
Secretary
Kentucky Science Center
Louisville, Kentucky
David Chesebrough
Treasurer
COSI
Columbus, Ohio
Bryce Seidl
Immediate Past Chair
Pacific Science Center
Seattle, Washington
Guy Labine
Member-at-Large
Science North
Sudbury, ON, Canada
Alexander Zwissler
Member-at-Large
Chabot Space & Science Center
Oakland, California
122
ASTC 2014 CONFERENCE PROGRAM
Kate Bennett
Rochester Museum and Science
Center
Rochester, NY
Blair Collis
Bishop Museum
Honolulu, Hawaii
Kirsten Ellenbogen
Great Lakes Science Center
Cleveland, Ohio
Matt Fleury
Connecticut Science Center
Hartford, Connecticut
Ann Fumarolo
Sci-Port: Louisiana’s Science Center
Shreveport, Louisiana
Stephanie Ratcliffe
The Wild Center
Tupper Lake, New York
Tim Ritchie
The Tech Museum of Innovation
San Jose, California
Silvia Singer
MIDE, Museo Interactivo de
Economia
Mexico, D.F., Mexico
Barry Van Deman
Museum of Life + Science
Durham, North Carolina
CONFERENCE PROGRAM
PLANNING COMMITTEE
Guy Labine
Committee Chair
Science North
Sudbury, ON, Canada
Asger Høeg
Experimentarium
Hellerup, Denmark
Katey Ahmann
North Carolina Museum of
Natural Sciences
Raleigh, North Carolina
Nohora Elizabeth Hoyos
Maloka
Bogota, Colombia
Alicia Borrego-Pierce
Explora
Albuquerque, New Mexico
Tit-Meng (TM) Lim
Science Centre Singapore
Singapore
Dean Briere
Arizona Science Center
Phoenix, Arizona
Ronen Mir
Levinson Visitors Center, Weizmann
Institute of Science
Rehovot, Israel
Roy Campbell
North Carolina Museum of Natural
Sciences
Raleigh, North Carolina
David Mosena
Museum of Science and Industry
Chicago, Illinois
Jen Cassidy
COSI
Columbus, Ohio
Neville Petrie
Science Alive! The New Zealand
Science Centre
Christchurch, New Zealand
Len Duda
Albuquerque Host Committee Chair
Albuquerque, New Mexico
Elizabeth Fleming
Museum of Life + Science
Durham, North Carolina
Michel Groulx
Montreal Science Centre
Montreal, PQ, Canada
Karen Hager
Ontario Science Centre
Toronto, ON, Canada
Joe Hastings
Explora
Albuquerque, New Mexico
Kim Herlev
Experimentarium
Hellerup, Denmark
Ann Metzger
Carnegie Science Center
Pittsburgh, Pennsylvania
Paul Orselli
Paul Orselli Workshop (POW!)
Baldwin, New York
Tammy Seldon
Giant Screen Cinema Association
Holly Springs, North Carolina
Patrick Weeks
Roto
Dublin, Ohio
Tifferney White
DISCOVERY Children’s Museum
Las Vegas, Nevada
Ryan Wyatt
California Academy of Sciences
San Francisco, California
ASTC STAFF
Anthony (Bud) Rock
President and CEO
[email protected]
Alejandro Asin
Administrative Assistant
[email protected]
Jamie Bell
CAISE Project Director
[email protected]
Bradley Brookens
Staff Accountant
[email protected]
David Coutoumanos
Sales Coordinator
[email protected]
Jessica Evans
Member Services Manager
[email protected]
Margaret Glass
Director, Professional Development
[email protected]
Melissa Grannetino
Association Services Coordinator
[email protected]
Wendy Hancock
Manager, Professional Development
and Exhibition Services
[email protected]
Larry H. Hoffer
Chief of Staff
[email protected]
Carlin Hsueh
World Biotech Tour—Project
Manager
[email protected]
Nina Humes
Conference Manager
[email protected]
Monica Jones
Grants Accountant
[email protected]
Lesley Markham
Concept Paper Writer
[email protected]
Mary Mathias
Communications Manager
[email protected]
Kathy Pasley
Director of Development
[email protected]
Christine Ruffo
Research and Web Manager
[email protected]
Kalie Sacco
CAISE Program and Community
Manager
[email protected]
Emily Schuster
Editor
[email protected]
Leah Secunda
Controller
[email protected]
Sean Smith
Director, Government and Public
Relations
[email protected]
Walter Staveloz
Director, International Relations
[email protected]
Grace Troxel
CAISE Digital Librarian/Collection
Analyst
[email protected]
Korie Twiggs
Program Specialist, Professional
Development
[email protected]
CONFERENCE.ASTC.ORG 123
Rendez-vous à Montréal 2015!
See you in Montreal 2015!
201
5A
An
STC
nual
C
nce in M
onfere
ontreal
Land a great conference proposal!
Get the tips you need to make a great conference
proposal for the 2015 ASTC Annual Conference
in Montreal, October 17–21
Creating a Great Conference Session Proposal
Brown Bag Lunch
Saturday, October 18
12:30 p.m.
Room 305 A
Upcoming ASTC Annual Conferences
▲ October 17–20, 2015
Montreal, Quebec, Canada
Hosted by the Montreal Science Centre
Join ASTC and the Montreal Science
Centre for ASTC 2015!
▲ September 24–27, 2016
Submit your conference proposal online
Tampa, Florida
at conference.astc.org (session propos-
Hosted by MOSI (Museum of Science and Industry)
als are due November 14), and for sponsorship, exhibitor, and other marketing
opportunities in Montreal, visit the 2015
Integrated Marketing Prospectus online
at conference.astc.org!
October 21–24, 2017
San Jose, California
Hosted by The Tech Museum of Innovation
September 29–October 2, 2018
Hartford, Connecticut
Hosted by the Connecticut Science Center
CONFERENCE.ASTC.ORG 125
The planets, stars, and
everything you can see are less
than 5 percent of the universe.
What is the other 95 percent?
DARK
UNIVERSE
Narrated by
Neil deGrasse Tyson
Available for dome display and giant screen 3D.
DARK UNIVERSE 3D
Special ASTC screening
at the North Carolina
Museum of Natural Sciences
Sunday, October 19th
Event 7:45 pm - 10 pm
(See ASTC schedule for details)
THE WORLD’S
LARGEST
DINOSAURS
Now on view at the North Carolina
Museum of Natural Sciences
Traveling Exhibitions & Planetarium Content
Discover our traveling exhibitions, planetarium shows, original video
content and giant screen films, including
• Brain:TheInsideStory
• BeyondPlanetEarth:TheFutureofSpaceExploration
• OurGlobalKitchen:Food,Nature,Culture
• Pterosaurs:FlightintheAgeofDinosaurs
Booth 727
www.amnh.org/traveling
LOBBY
STORE
IMAX
New
Main Entry
Stor e Entr y
Outd oor Seating
(20 seat s)
Café Entr y
Trash / Rec ycle
2
2
4
4
2
y
Lo2,3bb
45
Bench
Store
1,60 0
8
Icon Opp.
Café
Entry
Store
Entry
Sto rag e
Ico n
Opp .
Bench
Queue
590 pms 130
Ticketing
pms 2718
125
pms 130
60
Ben ch
Icon Opp.
Main Gallery
Ves tibu le
300
Icon
Opp .
6,77 0
Digi tal exhibit
experien ce
Ves tibu le
90
Ben ch
60
Entr y / Exit
Che ckpo int
Icon Opp.
Digi tal
Stor e.
28
Stairs
125
Bench
Bench
pms 390
Me n's
Acce ss
Safe roo m
Stairs
ce
exhibit experien
Elev ator
Elev.
Equip.
28
Co un t roo m
90
Gro up
Entry
T3 Cla ssr oo m
Changing
850
Ves tibu le
Cir cul ation
420
Theater
Queue
435
Lo cke r Ro om
Kitch en
110
450
90
220
Stor age
Exit
E xhibit
Ves tibu le
Br ea k
Ro om
pms 390
Women's
pms 390
Acce ss
Sto rag e
IMA X
sign
Lun che s
The ater
Entrance
Icon
Opp.
Benc h Benc h
Trash / Recy cle
Rotunda
130 hibit
pmsex
(new
space)
Bar
Disp lay
pms 390
Exi t
Only
Con dim ents
Icon
Op.
pms 2718
Fire
Egre ss
Only
4
2.
experien ce
Digital Me dia
Exp erience
IMA X
4
Icon
Opp .
2.
pms 130
Digital Me dia
Exp erience
Stairs
4
pms 2718
1,46 5 (52 Seats)
2.
pms 2718
Digi tal exhibit
2.
2
2
Café Seating
4
Café
Café
Seating
Bench
Exi t
Only
kiosks
Stairs
2
Area
Me ch an ica l/
Ele ctr ica l
Stor age
Stor age
Exhibits
Facility renewal master planning for Reuben H. Fleet Science Center completed July 2014.
E xhibits
Fresh Ideas and relIable solutIons For
today’s leadIng scIence
centers.
Communit y
Forum
www.roto.com
RECENT CLIENTS
SERVICES
Reuben H. Fleet Science Center
Exhibit master planning
Science Museum Oklahoma
Full-service exhibit design
Arecibo Visitor Center
Exhibit development & evaluation
Science Museum of Virginia
Theming and environmental design
Amazeum
Interactive engineering & prototypes
Museum of Natural Curiosity
Fabrication & turnkey installation
Smithsonian NMAH
Design-build accountability
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