Burton x BIONIC

Burton x BIONIC
ThirtyTwo x Crab Grab
Burton x Salt-n-Pepa
Volcom x Alaska Wilderness League
686 x New Balance
Quiksilver x The Deadliest Catch
Dragon x Nike
Multiple brands at SIA collaborated together for unique product creations.
Burton partnered with Pharrell Williamsʼ label BIONIC and used recycle plastic bottles for outerwear / Thirty Two
x Crab Grab for boots / Burton x Salt-n-Pepa snowboards to benefit Lifebeat / Volcom x Alaska Wilderness
League as a part of its Giveback Series / New Balance x 686 / Quiksilver x Deadliest Catch / Nike x Dragon
ThirtyTwo
VonZipper
Elm Company
O'Neill
GNU Snowboards
Notions of the Southwest seeped into a wide array of snowboard assortments.
Nearly all brands injected Southwest offerings / From hardgoods to softgoods — outerwear, goggles, boards,
bindings, beanies / Danny Kass pro model from GNU keeps things authentic / Placed patchwork at key area on
outerwear / Palettes lean toward earthy hues with pops of red and blue as accents
Burton
Elm Company
Roxy
Betty Rides
Airblaster
Burton
Southwest and Native American themes equally inspire the Womenʼs market.
Authentic patchwork through pattern / Alternative feather graphics crown the neck with Betty Rides hoodies / ROXY
takes things to new level with its outerwear collection / Pullover anoraks with leather-like cross stitch closures from
Airblaster on its Papoose Jacket / Burton x Manitobah boots for its Memento style showcases suede and
beadwork detailing
Ride Snowboards
Jones Snowboards
Volcom
YES
K2 Snowboarding
The backcountry market continues to explode for the snowboarding set.
All key brands are embracing this movement with noteworthy styles / Volcom continues its partnership with
Baldface Lodge on outerwear / With backcountry expert Jeremy Jones paving the way, Jones Snowboards
continues to lead the pack / Both Ride and K2 created technical packs complete with shovels and poles / YES
launched its first powder specific board for next season
Grenade
Airblaster
Betty Rides
ThirtyTwo
Anon
Allover animal prints are updated with a darker, edgy appeal.
Trend continues from current season / Print is being embraced with various brands — for both Menʼs and Womenʼs
markets / Black, blue, and dark green accents reduce the feminine look / Abstract stripes and camo-like details
modernize the print / Grenade applies a modern twist with its glove and mitten combo style
Bollé
Zeal Optics
Char Poles
Function
POC
Giro
Tech updates and innovative products continue to push the envelope in terms of progression and execution.
Bollé introduces the Osmoz, a fully integrated goggle and helmet, with interchangeable technology and Rocken
Lens system / The Zeal iON HD Camera snow goggles feature a built-in camera that lets you capture and share
videos and still images of your view of the slope / Function ultralight A1/A2_18 backcountry packs are Dyneema
strong and boast an “aircraft cable carry system” / POC and Beats by Dr. Dre drop a Receptor Bug helmet with
headphones built into the neck roll / Char Poles and Giro both debut POV camera mounts designed to work with
industry leader GoPro® devices
Movement
Armada
Armada
Tomahawk International
Coldsmoke
Line
Dark, psychedelic undertones push the ski sector in an edgy direction.
Tomahawk continues to exude a mysterious aura with its “All or Nothing” mantra / Mystical references to black
metal / Macro graphics and spirit animals update baselayers at Armada / Color clash animal prints / 80s influences /
Monochromatic palettes, with shots of purple, teal and neon green / Trippy repeat patterns
Ripzone
Line Skis
Armada
Spyder
Volkl
Faction
Asymmetrical, color blocking continues to influence outerwear and graphics.
Bold, saturated colorways / Two-to-three harmonies are most relevant / Oversized macro placements / Faceted and
geometric repeats / Contrast pockets and zippers are incorporated into the design / Pullovers and anoraks can
benefit from this application
Halti
Neve
Bula
Volkl
SKEA Ltd
Bollé
Super vivid, repeated floral patterns add an energetic element into the equation.
Neve showcases a Rorschach-inspired floral print, creating depth and dimension in a playful way / Line drawings
and pop art influences are directional / Decorative motifs and wallpaper prints / Macro interpretations / Neon green,
magenta and yellow are key colors
Descente
Volkl
Giro
Faction
Strafe
Poc
Graphic, primary colors make an impactful statement when used in large blocks.
Faction enters the outerwear market with strong showing of technical pieces / Pops off the white snow / Matte
finishes are totally unexpected / Head-to-toe looks, one-pieces and controlled color blocking / Multi-colored zippers
add texture / Glossy accents are used sparingly