Strong Partnerships made by Wanzl

10 | 2011
No News and information
Consumer 2020 | 30 years of Wanzl France
Alcampo bulk order | Eco-management
Table decoration at PoS | Club Shop for Legia Warsaw
WWW Wanzl Worldwide
FOR OUR CUSTOMERS AND PARTNERS
EuroShop
2011
Strong Partnerships
made by Wanzl
2
WWW Wanzl Worldwide
10 | 2011 No 12
04
Contents
2
3
4
8
Contents | Legal
Editorial
Cover story EuroShop 2011:
Strong Partnerships_made by Wanzl
Lively marketplaces
01 Self-service systems
0Marks & Spencer visit Wanzl
1
12
30 years of Wanzl France
16
ASDA Award for Trolleywise
18
Eco-management
20
Spain dances the 'Tango'
21Expert topic: Consumer 2020
25
27
24
03 Shopfitting
28
32
34
36
Euromadi: Spanish food retailers in Germany
Stylish shoes – van Dalen
White with blue – Brossois
Fan shop for Legia Warsaw
39
40
Preview
Addresses
02 Displays
Table culture – Ritzenhoff & Breker
Spiegelau and Kärcher
36
EDITION
Www – Wanzl Worldwide
The customer magazine from Wanzl Metallwarenfabrik GmbH
Published by
Wanzl Metallwarenfabrik GmbH | Bubesheimer Straße 4
89340 Leipheim | Germany
Phone +49 (0) 8221/ 729 - 0 | Fax +49 (0) 8221/ 729 -1000
info @ wanzl.de | www.wanzl.com
Edited by
Wanzl-Marketing, PRESSE & mehr
Design and layout
LIQUID – Agentur für Gestaltung, Augsburg
Translation
Matrix Communications AG
Photos
Wanzl Metallwarenfabrik GmbH, Aéroport Nice Côte d'Azur, Aéroports de Paris, Alfred Kärcher Vertriebs-GmbH, Bundesverband
CarSharing e. V., Dorian Rollin, EHI Retail Institute e. V., German Council of Shopping Centers e. V., Gorenje d.d., Graze Nature
Delivered Ltd., iStockphoto LP, J.S.K Architekci Sp. z o.o, Klaus Vyhnalek / Zukunftsinstitut GmbH, Klub Piłkarski Legia Warszawa
S.S.A, Kristallglasfabrik Spiegelau GmbH, Marks and Spencer plc, Messe Düsseldorf GmbH, NH Hoteles, Nike Inc, OBI GmbH & Co.
Deutschland KG, Phil Withcomb, Ritzenhoff & Breker GmbH & Co. KG, Zukunftsinstitut GmbH
Editorial Editorial
Dear Reader,
Welcome to EuroShop 2011: Wanzl will
present itself at the leading trade show for global commerce as one of the largest exhibitors
and as a partner of the international retail trade.
Wanzl will be represented for the first time this
year at the EuroShop in three halls with the
­following trade-show booths: SB Systems and
Shopfitting and displays on the joint POPAI
D-A-CH booth. And all three trade-show appear­
ances are dominated by the current Wanzl phi­
losophy with regard to EuroShop 2011: Strong
Partnerships_made by Wanzl. Under this banner,
Wanzl will present the international trade with
innovative worlds of experience, including the
first presentation of the 'SMART SHOPPING'
concept. Wanzl has developed this innovative
project in cooperation with partners from the
industry: 'SMART SHOPPING' is based on stateof-the-art technology and offers a glimpse of the
future of shopping. Just as exciting is a visit to
Wanzl Shopfitting: here, Wanzl will present concepts for the shopping worlds of tomorrow,
implementing them at the highest quality level –
both in local markets and also at an international
level. In addition, the product area Displays will
present innovative PoS solutions that ensure
higher sales.
At the same time, Wanzl is making a statement at EuroShop to the retail market around
the world: innovation and investment power
ensure the decisive competitive edge. Moreover,
as a strong partner, Wanzl is in this way blazing
a trail to the future for the national and interna­
tional retail trade, because Wanzl invests internationally wherever markets are developing
quickly and consumption is expanding. A current
example is the new Wanzl electroplating in
China, which complies with the highest European
environmental standards. Wanzl also makes a
further promise to its customers: all products
are characterised by a guaranteed consistently
high level of quality, combined with creativity,
service and the highest demands with regard to
environmental protection – to sum up: made by
Wanzl. Further valuable information can be found
in the latest edition of Wanzl Worldwide: for
­example, the 'Supermarket of the Year', the
'Innovation Award' from ASDA for the Wanzl
partner, Trolleywise, and about Wanzl’s successful commitment in France.
Visit Wanzl at EuroShop 2011! And then please
join us at the new Wanzl Creative Center: here,
Wanzl is presenting its expertise in the whole
world of commerce on three levels. The Wanzl
Creative Center is also a forum for an opportunity to exchange experiences and thus, a platform for inspiring encounters within the industry.
A warm welcome to Wanzl!
Enjoy the read!
Gottfried Wanzl
3
4
WWW Wanzl Worldwide
10 | 2011 No cover story euroshop
↑ PETER BILANG, Wanzl Marketing
Director
cover story euroshop EuroShop 2011
Strong Partnerships
made by Wanzl
'SMART SHOPPING' displays
tomorrow's shopping
At EuroShop 2011, Wanzl will again present itself as
one of the largest partners of trade, proving its concept
and design competence as an internationally active company for self-service systems, display and shopfitting solutions. Peter Bilang, Wanzl Marketing Director, provides
information on the new products from Wanzl at EuroShop
2011 and welcomes customers from all over the world.
Wanzl is one of the leading idea suppliers on the interna­
tional retail scene. What can customers expect from Wanzl
at EuroShop 2011?
Peter Bilang, Wanzl Marketing Director: in 2011, Wanzl will
be presenting its products at two trade fair stands for the
first time: self-service systems can be found in hall 13, and
shopfitting solutions in hall 12. Wanzl Displays is also represented at the POPAI joint stand in hall 05. With numerous
new prod­ucts at EuroShop 2011, Wanzl is once again proving
its technical innovation and solution competence in the world
of self-service and the supermarkets of tomorrow.
Please tell us more…
The Self-Service Systems business area will
be presented at EuroShop 2011 for the first
time with industry solutions for various retail
sectors, from grocery discounting, to supermarkets with fruit and vegetables, through
to pharmacies, Cash & Carry, DIY and garden
centres. Customers can take a tour through
five different shop concepts, each fully equipped with the most up-to-date self-service
systems and products, e.g. customer
guidance, trolleys and sales equipment. >
5
6
WWW Wanzl Worldwide
10 | 2011 No ↑ EuroShop 2011: nearly 2,000 participating companies
from over 50 countries in 15 trade fair halls
→ WANZL self-service systems
↓ Premiere at EuroShop 2011: the 'Smart Shopping' concept developed by METRO and Wanzl. At the
core is Wanzl's new 'M³EA' plastic shopping trolley equipped with shopping baskets.
› Wanzl is the innovation leader for the future of shopping.
What visions are there for EuroShop 2011?
Wanzl is presenting its new 'Smart Shopping' concept, a further development of the 'Future Shopping' project, equipped
with the most up-to-date technology: at the core of the
'Smart Shopping' concept is the Future Store Initiative,
­working together with the METRO GROUP, and the 'M³EA'
plastic shopping trolley developed by Wanzl. The trolley,
equipped with plastic 'GT26' shopping baskets, enables the
pre-sorting of goods, combined with flexible, time-saving
purchasing at the check-out through the identification of
RFID good labels in the scan tunnel – without needing to lay
the goods on the conveyor belt and then put them back into
the shopping basket. All of the data ascertained in the scan
tunnel is automatically transmitted to the self-checkout,
which subsequently prints out a receipt after the purchase
has been completed. Following payment, the 'eGate' exit
system directly linked to the pay station opens automatically
for a default period of time, so that the customer can pass
through the checkout. Finally, the shopping baskets can be
placed directly in the boot of a vehicle.
Integrated shelves equipped with RFID read antennae for
registering the flow of goods are also part of 'SMART
SHOPPING': when a customer removes an item from a shelf,
the removal is registered and immediately forwarded to the
merchandise planning and control system so that the inventory can be updated.
Wanzl's service is one of the aspects that customers par­
ticularly appreciate.
For precisely this reason, Wanzl is providing the 'Trolley
Management' service at its trade fair stand for self-service
systems. Here, Wanzl is going to display its entire range of
services for the management of shopping trolley fleets –
from cleaning, to maintenance, through to complete leasing.
cover story euroshop ← Wanzl at EuroShop 2011
Self-service systems, hall 13, stand A90
Shopfitting, hall 12, stand C36
Displays, hall 05, D04, POPAI D-A-CH joint stand
↑ WANZL shopfitting
↑ SHOPFITTING SOLUTIONS that catch the eye
Wanzl Shopfitting:
Who's who in the
added value for customers retail sector
Shopfitting of the highest architectural
standard, answering the current questions
in shop design and implementation, pro­
viding an outlook on future worlds of shopping – that’s Wanzl shopfitting. ­
At EuroShop hall 12, Wanzl Shopfitting will
display various shop installations ranging
from the visionary to the proven and thus
underline its competence as a distinguished
shopfitter. During the last 18 months,
numerous quotes have appeared in interna­
tional trade journals from Wanzl Shopfitting
customers, who state that they have had
increasing in sales of 40% and more, following Wanzl's interventions. Retailers who have
collaborated with Wanzl Shopfitting have
also re­ported a considerable increase in
customer frequency in their new shops. Now,
that is what we call success! It is in exactly
this ­spirit that Wanzl Shopfitting will display
a number of new interpretations of various
food and non-food shops. These will include
exciting and forward-thinking solutions with
wood. As a general contractor, Wanzl Shop­
fitting implements complete shop designs
including planning and conception. Wanzl
Shopfitting offers standard as well as indi­
vidually tailored shop solutions.
EuroShop is absolutely fascinating. Even ­­­­on
­
a purely visual level, EuroShop is one of the
most attractive trade fairs around. But
EuroShop represents one thing above all: the
leading trade fair worldwide for the total
investment needs of retail and its partners.
Every three years, a who's who of the international retail scene is brought together in
Düsseldorf.
The success and the continual growth of
EuroShop can be traced back to the fact
that the trade fair constantly adjusts to the
changing needs of the trade and further
develops and extends its offers. ­
At EuroShop 2011, numerous special presentations will be waiting for visitors, such as
the EuroShop Designer Village or the POPAI
Village. There will also be interesting forums
with real-world expertise, for example the
EuroShop Architecture and Design Forum,
the POPAI Forum and the EuroCIS Forum.
EuroShop 2011 –
The Global Retail Trade Fair
Exhibition areas
–E
uroConcept: shopfitting, shop installation,
lighting technology, architecture and store
design, refrigeration equipment, cooling
devices
–E
uroSales: visual marketing, sales promotion, POS marketing
–E
uroCIS: IT and security engineering
–E
uroExpo: trade fair construction, design,
event
Opening times
Saturday 26 February to
Wednesday 2 March 2011,
daily from 10:00 – 18:00
www.euroshop.de
7
8
WWW Wanzl Worldwide
cover story euroshop 10 | 2011 No Lively shopping areas for people:
expert discussion at the EuroShop 2011 on the
future of city centre trading
City centres in Germany are currently undergoing a
visible transformation. After the fall of large department
stores and the resulting need for action, cities are searching
for their identity and increasingly realising that trade is a vital
magnet for lively city centres. On the morning of 28 February,
the German Council of Shopping Centers (GCSC) will dedicate
an intense discussion to this topic at the EuroShop Forum for
Architecture and Design. A number of top-class experts are
set to join in to discuss the various aspects of this topic. "For
centuries, market places were the core of urban development", says Stefan Jung, Chairman of the Management
Board of GCSC, and adds "historically and economically, trade
is one of the most important pillars of any city. Shopping
c­ entres as a trade format can supplement
the classic function of old marketplaces and
could even replace them, if necessary. They
are therefore crucial for lively and successful
urban development." According to a current
GMA (Gesellschaft für Markt- und Absatz­
forschung mbH, association for market and
sales research) study, 199 German shopping
centres are about to undergo necessary re­­
fur­bishment. This is a real chance to sustain­
ably improve the appeal of old-fashioned city
centres to be able to successfully compete
for customers and ultimately inhabitants.
"Shopping centres are a crucial factor for lively and successful
urban development."
stephan jung, Chairman of the Management Board of GCSC
↑ Panel of experts – at EuroShop, discussions regarding
energy efficiency and cost-effectiveness in retail
← SHOPPING CENTRES can supplement the classic function
of market places.
cover story euroshop
↑ Meeting point of the international retail world
Sustainability
The EuroShop is a worldwide indicator for
future developments in the retail sector.
When the gates of the Düsseldorf Trade Fair
open at the end of February for the world's
leading trade fair in the retail sector, the
themes of sustainability and energy effi­
ciency will play a more important role than
ever before at many of the trade fair stands.
The efficient handling of energy and the positioning of companies as being environmentally friendly and operating sustainably will
become strategic success factors for retail in
the future. There are starting points for
sustainable retail in almost all areas of in­­
vest­ment, meaning that it will be a common
theme in the range of solutions displayed at
the EuroShop throughout all 15 halls.
Under the title 'ECOpark', the EuroShop is
dedicating a special exhibition to the
theme of sustainability for the first time.
This special section will be realised in co-­
operation with the EHI Retail Institute. Here,
exhibitors from the most diverse sectors will
present their solutions on the themes of
energy efficiency and sustainability. For three
days, the 'ECOpark' will be flanked by a presentation forum where all the fascinating
themes regarding sustainability and energy
efficiency in retail will be demonstrated. A
further central theme in the forum programme will surround controlling systems as
part of building services engineering. As the
current EHI study 'Energy' management in
retail proves, energy consumption in retail
can be reduced considerably.
↑ Welcome: from 26 February to 2 March 2011, EuroShop
will take place in Düsseldorf
9
10
WWW Wanzl Worldwide
10 | 2011 No ↓ marks & spencer in Shanghai
01 Self-Service Systems
pages
10 –23
great britain | self-service systems ← ↑ trendsetter Marks & Spencer
↙ A SENIOR GROUP of M&S Demand, Purchasing and Supply
personnel recently visitied Wanzl China where they were met
by Wanzl UK Head of Shopfitting, Clive Jury. The group, seen
here at Wanzl China are (from left), Howard Lucas (Shopfitting
Analyst), Gary Salter (Demand and Purchasing Manager),
­Michelle Barber (Category Manager, General Merchandising),
Beilei Yuan (Sales and Marketing Manager, Wanzl China), Clive
Jury, Oliver Deinlein (Plant Manager, Wanzl China) and Paul
­Williams (Head of Demand, Purchasing and Supply, M&S).
self-service systems Be our guest. Welcome!
Marks & Spencer puts Wanzl under the microscope
Senior representatives of the Marks and Spencer’s
Demand, Purchasing and Supply team have recently visited
Wanzl manufacturing locations in Germany and in China.
This has been part of a far-reaching review conducted by
M&S to evaluate suppliers against a range or criteria with
particular emphasis on the overall quality and eco-friendliness
of manufacturing and supply in terms of their well-publicised
'Plan A' environmental objectives. Head of Shopfitting for
Wanzl UK, Clive Jury accompanied the group during their
visits to key Wanzl manufacturing locations in Germany and
China and says that the team’s overall impressions were 'very
favourable'. "We have been fortunate enough to be a major
supplier to the Marks and Spencer Food stores re-brand programme over the past five years and are hopeful of increas­
ing the extent of our products beyond their food retail
re­quirements. With this in mind we are delighted that M&S
have been able to send a senior team to Wanzl in Germany
and in China to see for themselves our commitment to the
highest environmental and quality standards," said Clive.
Head of Demand, Purchasing and Supply
for Marks and Spencer, Paul Williams said
that the visits to Wanzl Germany and China
had been 'highly informative and enjoyable,
making the visit most worthwhile'. ­
"The Wanzl manufacturing sites in Leipheim
are impressive and clearly set a world-class
standard for manufacturing in the shopfitting
and display systems category. The M&S
Demand, Purchasing and Supply team were
very pleased that this high standard is main­
tained at other Wanzl manufacturing sites
including their operations in China. We were
also impressed by the new Creative Centre in
Leipheim which is a highly effective exhibition
space which showcases the full extent of the
Wanzl solutions set for both shopfitting and
self-service," said Paul.
11
12
WWW Wanzl Worldwide
Self-service systems 10 | 2011 No Wanzl France celebrates its
30th birthday
30 years of customer service, innovation
and excellence
A production facility in the heart
of the Alsace region
To improve performance and ensure even closer prox­
imity to its clients in France, in 1981 Wanzl established a
production facility in Sélestat, right in the heart of the
Alsace region. Product success has enabled Wanzl France ­to
rapidly expand its production line, increase storage capacity
and install an electro galvanisation and powder coating unit.
With a production facility of 17,000 m² and more than ­
150 employees, Wanzl France is one of the most important
European subsidiaries. Use of the latest state-of-the-art
machines ensures that only products of the highest precision
and quality leave the French factory. Wanzl is keen to ensure
that industrial activity does not compromise protection of the
environment. Conserving the environment involves complex
operations and tight controls and to show it is acting responsible in this respect, Wanzl France has made some important
investments.
Sales office in Paris
France has the most square metres of commercial sales floor space of any European
country. It counts 11,635 supermarkets and
nearly 25,800 retail outlets, totalling more
than 41 million m² of sales floor space*.
Today, the majority of purchases from large
retail establishments are made by only a few
central purchasing bodies. By establishing its
sales office in Paris, the company is strength­
ening its commercial presence throughout
France. Situated in the heart of the capital,
just next to the Bastille quarter, the Paris
office is the beacon of our sales force.
Whether self-service and customer guidance
systems, shop fittings, luggage trolleys or
FRance | self-service systems ↓ JACQUES DE BEAUVAL, Sales Manager from Wanzl France
(third from right) together with his team in the Paris sales office
↑ Near to customers: the French Wanzl
subsidiary in Sélestat was established in 1981.
↑ WANZL FRANCE MANAGEMENT TEAM BASED IN SÉLESTAT:
(from left to right) Bernard Wittner, Production Manager, Bernd
­Michael Baumann, Managing Director of Wanzl France and JeanClaude Baumgartner, Administration / Finance Manager.
logistics and hotel service solutions, each
product department is represented by competent staff who respond professionally to
all requests. Success is in the air and Wanzl
France turnover is steadily increasing. In
spite of difficult times, market shares have
increased from 10 % in 1981 to 50 % today,
demonstrating an economically mature market with the emphasis on revival rather than
on new openings. French law has made
every effort for many years now to protect
small companies faced with competition
from large retailers. The Royer (1973) and
Raffarin (1996) laws imposed a limit on the
number of large retail establishments per
geographical area and commercial opening
of sales space larger than 300 m² was subject to authorisation. Since 2008, however,
with the introduction of the French 'Law on
the Modernisation of the Economy' (LME),
only retail outlets larger than 1,000 m² have
been required to request this authorisation,
a measure which should help encourage
more large retail establishments to open.
* Panorama Trade Dimensions 2010
Large-scale retail: an international
business development strategy
Distributors are rapidly feeling the squeeze in France,
opting for internationalisation to help develop their outlets
and increase their market share. This strategy means reproducing French successes abroad, homing in on areas with only
small independent shops. Carrefour was the first to follow
this route when it opened its first hypermarket in Barcelona in
1973. French retailing is forward-thinking and needs a partner
with the ability to match its visions. Our production sites, subsidiaries and local branches mean we are in close proximity to
our clients all over the world, a major asset which has been
cherished since the company was founded. The company has
made it clear that it aims to better serve its customers by
assigning Jerôme Neyrinck the task of coordinating and meet­
ing the needs of French outlets outside of France. This will
ensure a permanent link is established between the Wanzl
group, its subsidiaries and the outlets that it supplies, and
allow commercial and industry-related issues to be dealt with
in a coherent and efficient manner.
↑ jÉrÔme neyrinck, Wanzl Key
­Account Manager for French customers
outside France
13
14
WWW Wanzl Worldwide
10 | 2011 No Wanzl: unique supplier of
­­­­­
Système U shopping trolleys
since 2006
Système U is a group of independent traders across France
(including the French overseas departments and territories)
operating under the trade names Hyper U, Super U, Marché
U, U Express and Utile. Performance in the 1178 U outlets
has excelled, yielding a steady increase in turnover and market shares. It is no accident that the Super U chain has been
selected for the 10th year running as the preferred supermarket of French shoppers*. In terms of level of service, the
fourth French food supplier is aiming for excellence. U shops
have opted for Wanzl shopping trolleys, mostly zinc-plated
and powder-coated, to better match the visual identity of the
brand. For convenience, the trolleys have a swinging support
for water bottle packs. Wanzl delivers around 20,000 trolleys
a year to U shops.
↑ Excellent collaboration: around 20,000 Wanzl
­shopping trolleys annually for Système U. Philippe Chapron,
Sales Manager at Wanzl France, Western region
* Sofres study – Distrivision survey TNS Sofres, 8 distributors, 20,000 outlets
­surveyed.
2011/ 2012 – Auchan renews its
exclusive partnership with Wanzl
Auchan France, CEO Arnaud Mulliez, is France's second
hypermarket chain, with 124 outlets and 285 million cus­
tomers a year. In France, the group employs 50,000 workers
and reported a pre-tax turnover of 14.8 billion euros for the
2009 financial year. The company's business policy is closely
linked to its human mission. Indeed, retailing is a service profession and Auchan's aim is to improve its customers' pur­
chasing power and quality of life on a daily basis by employing
responsible, professional, passionate and considerate staff.
It was in this context that in 2003, François Guermonprez
and Claudine Leroy of the Auchan group for supplies and
technical products (DAT) approached Wanzl to develop a new,
more user-friendly, easier to handle and convenient trolley –
ideal for those customers who are used to flying from one
section to the next. Auchan's specifications are precise.
Wanzl France sales director Jacques de Beauval's solid investments, and those of Dr Rainer Eckert, director of technique
and development at Wanzl Leipheim, are generating several
prototypes that are being tested in Auchan labs. In February
2005, 2,500 models of this aesthetically-pleasing, noiseless,
ergonomic and child-friendly trolley, also fitted with several
storage compartments, were delivered to the FachesThumesnil hypermarket. The trolley, baptised EL240 Auchan,
was born out of the close collaboration between Auchan,
Wanzl France and Wanzl Germany. The product has had the
intended impact, immediately impressing users. Five years on
and following delivery of 100,000 trolleys, it is still as popular
as ever. The new Auchan indirect procurement department
(DAI) has extended its collaboration with Wanzl for a further
two years.
↑ Cooperation: Auchan developed its perfect shopping trolley together with Wanzl.
france | self-service systems ↑ ↓ CUSTOMERS OF WANZL – Nice Côte d'Azur Airport and the
­Paris airports Roissy and Orly
Passenger Handling Services
Several international airports use Wanzl luggage trolleys ­­­­­­
to offer their passengers impeccable service. In France, it all
began in 2003. Wanzl responded to a call for tenders from
the Aéroport de Paris and introduced the Travel 300 trolley,
designed by luggage trolley virtuosos Rudolf Wanzl and Anton
Boxler. Following a number of stringent tests, Wanzl was able
to present a trolley considerably more technically accom­plished
than any other such product proposed by its compe­titors. The
Travel 300 trolley was selected for the Roissy Charles de
Gaulle and Orly airports. Following in the footsteps of their
Parisian counterparts, the airports of Bordeaux and Nice Côte
d’Azur have chosen the Wanzl trolleys for their modern de­­
sign, and because they are so easy to manoeuvre, even when
fully loaded, as well as being extremely safe to use.
We are creating exceptional
interiors
Wanzl France is also a shopfitting company which develops,
produces and installs contemporary furnishings to meet the
demands of modern commercial operations. The team, led
by Jean-Marc Talvat, is made up of experts who use their
knowledge of materials, volumes and colours to get the very
best out of your commercial space. Food or non-food, wellestablished names are putting their trust in us.
↑ The shopfitting solutions by Wanzl France
create customer experiences.
15
16
WWW Wanzl Worldwide
10 | 2011 No ↑ innovation award from asda: Trolleywise is responsible
for 150 ASDA supermarkets throughout Great Britain. The company
returns wrongfully removed shopping trolleys or ensures that they
are disposed of in an environmentally responsible manner.
self-service systems ASDA's Innovation Award
Trolleywise is a winner – for the environment,
people and cost-effectiveness
Trolley retrieval specialists, Trolley­
wise have won an award for 'Most Inno­
vative' supplier from ASDA. The award was
presented to Trolleywise Manager, Stewart
Turner at their annual Procurement awards
held in Harrowgate recently and recognises
the unique service which Trolleywise provides
to ASDA. Presenting the award, ASDA Head
­of Procurement, Caroline Levitt, said that
Trolley­wise provided a cost-effective and
innovative service which greatly reduced trolley losses at 150
ASDA store sites across the country. "Operating from
Cornwall to Scot­land, Trolleywise made a significant contribution to cost savings across the ASDA estate while at the
same time improving the availability of trolleys to our customers. The services provided by Trolleywise are also a visible
demonstration of ASDA’s commitment to being environmentally responsible 'neighbours' within the communities we
serve."
Great britain | self-service systems ↓ TROLLEYWISE is getting stuck in to return missing shopping trolleys to their respective supermarkets.
→ Brief overview
– Trolleywise is a partner of the
British company Symonds
Hydroclean.
– Trolleywise's activities include
returning or properly disposing
of recycling shopping trolleys
– 300,000 trolleys are wrongfully removed each year in
Great Britain
www.symondshydroclean.co.uk
↑ PRESENTATION of the Innovation Award from ASDA:
­Trolleywise Manager Stewart Turner (left) and Huw Edwards,
Director of Purchasing for ASDA.
← ↑ TROLLEYWISE BRAND: nearly 40 vehicles now operate in Great Britain.
They are continually linked with the company's headquarters via satellite and
are always searching for missing shopping trolleys.
Stewart said that Trolleywise was de­­­
lighted to receive the award from one of the
largest names in UK retail and this would
provide further momentum to the company
which had grown steadily since commencing
operation six years ago. "Throughout the UK,
over 300,000 trolleys are wrongfully re­­
moved from various retailer sites every year.
If left where abandoned, these trolleys present an unsightly and potentially hazardous
obstruction to the public and impact negatively on the environment. In some cases we
are required to retrieve trolleys from water-
ways such as canals and rivers where they could cause
damage to boats, injury to persons and harm to wildlife. As
far as possible, trolleys are returned to service at the 'home'
stores but in some cases damage or contamination makes
scrapping unavoidable. Following this award, Trolleywise
hopes to extend their services with ASDA and with other
na­tional retailers who are looking for an environmentally
effective solution to reducing trolley losses," said Stewart.
17
18
WWW Wanzl Worldwide
SELF-SERVICE SYSTEMS 10 | 2011 No Eco-management
Technical expertise to help protect
the environment
For Wanzl, environmental protection is of the highest
priority. Consequently, all operating processes are consist­
ently operated with a high emphasis on the environment, the
conservation of resources and the protection of people.
Wanzl has now converted its electroplating to a newly devel­
oped Trivalent Chrome Plating Process. Discussion with
Arthur Mitterhuber, Environmental Affairs representative at
Wanzl:
Can you provide us with a brief introduction to the world of
electroplating?
Arthur Mitterhuber: By electroplating, we mean the surface
refinement of our products, for example shopping trolleys,
entrance systems or entire shopfitting systems. This consid­
erably improves abrasiveness and corrosion resistance prop­
erties. Even after years of use, the product is visually still in
very good condition. Wanzl carries out complete surface coat­
ing within the company. In this way, we can ensure the consistently high quality of the surface coating.
Wanzl has now converted its electroplating
to the trivalent chrome plating process. Is
this an innovation?
Most definitely. Prior to the introduction of
the trivalent chrome plating process, we
­carried out many tests and held numerous
discussions with our suppliers. We had in­­
stall­ed a complete entrance system with trivalent chromed components in a DIY store
for testing purposes as early as 2005. This
test system was regularly examined and is
still in perfect condition today, five years on.
The trivalent chrome plating process guarantees considerably improved distribution
across and covering of the surface. The de­­
gree of gloss was improved even further. The
chrome-plated components are characterised
by perfect surface quality.
GERMANY | SELf-service SYSTEMs
Active environmental
protection
↑ ENVIRONMENTALLY FRIENDLY: the ­new
trivalent chrome plating process introduced
by Wanzl. An additional advantage is the
high quality and the long lifespan of the
­surface refinement.
– Wanzl has been designated an Ökoprofit
company for its commitment to reducing
the consumption of energy, water and
resources (Ökoprofit: ecological project for
integrated environmental technology). At
the same time, the company is working to
minimise waste.
– Since the introduction of the Central
Waste­water Treatment Plant (ZARA) in
2003, around 3,000 tonnes of chemical
additives have been saved. And Wanzl
cleans around 24,000 m³ of production
wastewater per year.
– Despite expanding production, Wanzl has
been able to reduce its energy consumption and corresponding CO² emissions by
over 11,000 t per year. The basis for this is
functional environmental management.
– The recycling rate for Wanzl is 93.9 %. This
is more than 13 per cent above the aver­
age for German industrial companies.
"The new Trivalent Chrome Plating Process is like an
environmentally friendly revolution in surface refinement."
ARTHUR MITTERHUBER, Environmental Affairs representative at Wanzl
↑ wanzl china: Wanzl's own electroplating system is now in
operation.
↖ MADE BY WANZL: Wanzl guarantees the consistently high and
identical quality of its products at all production sites (picture
­before start-up).
How environmentally friendly is the new
process?
Chrome deposition in trivalent chrome electrolyte baths takes place using additives that
are distinguished by their low risk, for people
and the environment. This also increases em­­
ployee safety during surface refinement and
when executing processes. Classification ac­­
cording to the German Ordinance on Hazar­
dous Substances (Gefahrstoffver­ordnung) is
therefore not applicable. The emissions from
the electroplating chimneys no longer have
to be measured according to Germany's
Technical Instructions on Air Quality Control
(TA Luft) regulation. Waste­water treatment
has also been simplified – ­a purification stage
has been dropped. The application of lead
anodes for electrolytic conduction is also no
longer necessary during the new procedure,
which has a positive effect on waste disposal. All in all, it offers a
­ very positive result
for the environment.
↑ Environmental protection: The new electroplating
­facility in China uses very little water, which can then be fed back
completely purified into the natural water cycle. The emission
­values are also well below the legal regulations (picture before
start-up).
Responsibility
Wanzl combines economy and ecology:
after a project planning phase spanning many
years, a new electroplating facility with
downstream powder coating has been
constructed at the headquarters of the
Chinese Wanzl subsidiary in Shanghai. The
plant is designed with capacity for around
500,000 shopping trolleys and meets the
highest quality requirements of Wanzl's
European production sites. The environment
protection requirements imposed by the
Chinese authorities exceed even the
European level in certain aspects. This is
demonstrated by the waste water system
which meets the last technical standard by a
highly efficient vacuum distillation plant, processing 1,000 litres of production waste
water per hour. The purified water is then so
clean that it can be fed back into rivers
without any ecological concerns. This advan-
ced method of water treatment guarantees
compliance with the extremely low waste
water limits in China. At the same time, only
half the quantity of water required by conventional electroplating facilities is used. The
emissions are also well below the specified
legal requirements.
Using an online monitoring system, all process steps running completely automati­
cally are constantly monitored and, if ne­­­­­­c­
essary, corrected immediately. This enables
Wanzl to guarantee the high quality of its
surface coating and ensures a long service
life of Wanzl products combined with an ex­­
tremely high degree of corrosion protection.
The name Wanzl now stands for these high
demands in terms of quality and enviro­ment­
­al protection all around the world: in Europe,
Asia, Australia, Africa and South America.
19
20
WWW Wanzl Worldwide
10 | 2011 No ↓ Red / green in store CI: Alcampo dances the tango together with its custom­
ers. The 'Tango' plastic shopping trolley deals with the high salt content in Spain, as
well as on the Canary Islands and the Balearic Islands, with ease. This is because,
­unlike with wire, salt simply does not affect plastic.
→ In brief
– 28,000 'Tango' shopping trolleys for 16 Alcampo hypermarkets.
– Fittings:
Basket volume 220 litres
Travelator castors
Promobox coin deposit
system with Alcampo lettering
Child seat / goods shelf
Alcampo CI colours, red / green
↑ On time: within a few weeks, Wanzl had produced and
deliv­ered 28,000 'Tango' shopping trolleys to the Spanish
­retailer Alcampo.
self-service systems Spain dances the 'Tango'
28,000 plastic shopping trolleys for Alcampo
Spain: summer, sun, sea. And a high salt content in the
air. This salt affects shopping trolleys made of wire. Above all,
this affects stores located close to the sea or in the vicinity
of desalination plants for the production of drinking water.
The consequence of this is corrosion of the wire trolleys.
Alcampo, the Spanish subsidiary of the French retail chain
Auchan, reacted as early as 2008 with extensive tests on
plastic shopping trolleys from different manufacturers. One
year later, Wanzl won the tender to supply the first 'Tango'
delivery to the Alcampo hypermarket in Vigo, in north-west
Spain, situated directly on the Atlantic Ocean. Since then, the
'Tango' plastic shopping trolley has danced with Alcampo in
Spain. In the meantime, the 'Tango' has proven itself to
Spanish retailers in terms of product quality, production and a
consistently good look. And in 2010, there was a bulk order
for a further 28,000 trolleys for 16 Alcampo hypermarkets.
Within only six weeks, the delivery took
place on time in several stages around the
end of 2010. Wanzl equipped the majority of
the 220 litre trolleys with travelator castors
for the safe transportation of goods on trav­
elators between the levels. "We received en­­
tirely positive reactions from Alcampo," re­­
ported Jérôme Neyrinck, Wanzl's Key Account
Manager for French customers outside
France. This was indeed due to the quick and
on-time production as well as the high quality
of the 'Tango' plastic shopping trolley, and
there is the prospect already to supply further Alcampo stores in the future.
expert topic
expert topic Consumer 2020
How will we be shopping tomorrow?
Konsument 2020 (Consumer 2020), the current study
by the Zukunftsinstitut (Future Institute), describes the
most important consumer trends over the course of time.
Today, the Zukunftsinstitut is considered one of the most
influential think-tanks in Europe for trend research and
futurism. The forecasts for consumer decisions between
2000 and 2010 have largely become a reality.
The current study comes to the conclusion that consumer­
ism will become more and more personalised by 2020. ­­­­­­­
With the changes to society and its values, consumerism will
adapt to the personal needs of individual consumers far more
than before. Co-author Corinna Langwieser is
convinced of this. The market in 2020 will be
less about the choice between thousands of
possibilities, but rather about adapting prod­
ucts to the specific ideals of customers.
There will therefore be more products and
services that customers can save time by
acquiring. An additional feature of personalisation will be helping with your selection:
suppliers and customers will communicate
far more intensively with each other than
today. >
"Consumers in 2020 will demand guidance; a deep understanding ­­­­­­­
of the product. Customers demand ethically correct products.
For example, under the slogan , 'Give a day, get a night', the Sage
Hospitality hotel group in the USA grants a 50 % reduction on the
booked room if eight hours of volunteer work is performed."
ANJA KIRIG, Future Consultant and Author of the study 'Consumer 2020'
↑ THE CUSTOMER OF TOMORROW demands services that guarantee
time savings and convenience in everyday life.
21
22
WWW Wanzl Worldwide
10 | 2011 No "Customers of tomorrow want products and services that are sustainable and
­suited to their mood. In Australia, for example, there is a 'positive mineral water'
under the label 'A bottle of': on the labels of the bottles, there are messages such
as 'strength' and 'love'. These messages are intended to directly address con­­
sumers and put them in a positive mood."
corinna langwieser, Future Consultant and Author of the study 'Consumer 2020'
› Claims and fascinating packaging alone will no longer be
sufficient, since a product "must provide actual and substantial innovations", forecasts Matthias Horx, Head of the
Zukunftsinstitut. And the product design must be visually
attractive, but also functional, conveying in the process that
the product is practical, durable, inexpensive and attractive.
One of the most important conclusions of the study for the
­­
consumer markets of the coming decade is the fact that
future consumers will distance themselves from pure
impulse buying. On the contrary, products will be purchased
on the basis of a new and real set of needs. Matthias Horx's
recommendation to trade and industry is thus: "simplify the
everyday life of consumers through services that guarantee
time savings, convenience and competence on a day-to-day
basis. Sell products that are sustainable and worthwhile for
both sides. And expand the core service of your brand with
additional services."
↑ DISCRETIONISM: the UK company Graze supplies '5 a day'
­healthy snack boxes that ensure a regular intake of vitamins. A box
with selected fruits, nuts, olives and dried fruits is delivered every
day to the home or office of the customer, who only has to state
his / her preferences once – during registration. The daily selection
is made by Graze.
Selection of the most important
consumer trends in 2020
How-to: customers want to be in the know. Manufacturers
and retailers have to share their knowledge with consumers.
The future will be about knowledge societies and how to
prop­erly handle acquired knowledge. A thirst for information
and curiosity are the real productive forces of the 21st century. Customers feel most comfortable as semi-professional
experts: not for nothing are Internet blogs booming in the
DIY retail industry, making a handyman out of every partici­
pating customer.
Consumerism based on personal values: consumers increas­
ingly define their consumer needs through their personal
benefits, but simultaneously demand a value-based component. There is a request for 'give and take', culminating in a
new co-operation between companies, consumers and nonprofit organisations.
← INFORMATIVE: the 120-page study
­­'Konsument 2020 – Die wichtigsten Konsumtrends im Wandel der Zeit' ['Consumer 2020
– The most important consumer trends over
the course of time'] (ISBN: 978-3-93828450-6) by Corinna Langwieser and Anja Kirig is
published by the Zukunftsinstitut. To order
and find more information, visit
www.zukunftsinstitut.de.
:zukunfts | institut
Discretionism: in the future, true luxury will be in the form of
products that not everyone has, in a style made conspicuous
by its inconspicuous nature. And the products will not make
the customer work: in the future, consumer competence will
no longer mean selecting and arranging everything personally,
but being able to rely on the pre-selection of brand manufacturers.
Neo-Urbanism: desire for the city in increasing across all
ages and lifestyles. For many companies, cities will become
more and more important in the coming years: here, you can
precisely observe how consumer trends arise and how the
needs of customers will develop in the future. Neo-urbanism
is also altering lifestyles: one car per household or participation in a carpool are both sufficient. In the future, a type of
boarding house will be the ideal living solution for modern,
professionally mobile urbanites.
Mood Manufacturing: moods are contagious – if one person
in a conversation laughs, the others smile. It is the same with
shopping, which is also guided by emotions. In 2020, shopping will not be short-term gratification but will provide a
sustained effect on customers. The products should engage
the mood of customers, particularly through colour, acoustics
and scent. Studies in as early as the 1990s have shown that
the desire to buy rises by 15 % as soon as the scent in the
shop is right.
expert topic
← A MOOD MANUFACTURING INNOVATION has been developed by Gorenje,
one of the leading appliance manufac­
turers in Europe. In co-operation with
Karim Rashid, American pop star of the
design world, the company developed a
new designer multi-function oven with
alternating LED lights in seven variants.
The colour of the LED light strip changes
according to the temperature setting –
and influences the mood in the kitchen.
"Consumerism is an independent dimension of culture. People are always at
the core. We view ourselves as anthropologists of consumerism and many of
the trends forecast years ago by the Zukunftsinstitut have become reality.
For example, 'green consumerism' is now an important market factor.
Consumer culture is and remains simply very exciting – between rationality,
desire and morality."
matthias horx, Trend Researcher and Futurist
↑ NEO-URBANISM: desire for life in the city is growing. And
an individual living centrally does not require a car, but can carpool instead.
↑ HOW-TO: knowing which way the wind blows – customers want
to be integrated in trade. An example is the DIY industry: its online
blogs for sharing experience are very popular as they make do-ityourself enthusiasts into semi-professional craftspeople. This then
leads to purchases being made at DIY stores.
23
24
WWW Wanzl Worldwide
10 | 2011 No ↓ GLASS ART by Spiegelau
02 Displays
pages
24 –27
germany | displays 25
"We were won over by the excellent value and the attention-grabbing
image of the display. Both match the Ritzenhoff & Breker brand.
Its re-usability and associated environmental protection is also positive."
alfons ebbers, Key Account Manager Ritzenhoff & Breker
↑ TABLE-TOP CONNOISSEUR: Ritzenhoff & Breker
displays Table culture at the PoS
Table settings are the core expertise of
Ritzenhoff & Breker.
Ritzenhoff & Breker look back on a history rich in
t­ radition.
Wolfgang Otto Breker: Georgius Liborius Ritzenhoff founded
the company in 1810 as a wholesale firm for glassware and
ceramics. Last year, we celebrated our 200th anniversary.
How does Ritzenhoff & Breker present itself today?
We are an internationally established company with a range
of around 4,500 products made from glass, porcelain, ceram­
ics, and accessories. Our customers include supermarkets,
department stores, boutiques and the furniture and interiors
trade. Ritzenhoff & Breker is one of the market leaders when
it comes to the best of table settings, home and kitchen
accessories. >
→ In brief
– Founded: 1810
– 2011: one of the market lead­
ers in table culture with a
range of around 4,500 prod­
ucts made from glass, porcelain, ceramics, and accessories
– Head office location: Bad
Driburg-Herste, North RhineWestphalia
– Trading partners: supermarkets, department stores, boutiques and the furniture and
interiors trade.
– Customers in 42 countries
worldwide, predominantly in
Europe
26
WWW Wanzl Worldwide
10 | 2011 No ↑ The Managing Directors of Ritzenhoff & Breker:
Wolfgang Otto, Wolfgang and Stefan Breker (from left)
› As one of the market leaders in table culture, we ask:
how innovative is the sector?
The market and the customers continually want to see new
items on the shelves. For this reason, we replace around a
quarter of our range every year. This means that innovations
are part of day-to-day business. In addition to the range from
Ritzenhoff & Breker, the Snap, Flirt and Via lines are also part
of our programme. With this, we cover the whole market and
our products are in a price range that everyone can manage.
How does this search for innovation work?
It is an elaborate process: it takes around twelve months to
go from the development of the product by the in-house de­­
signer to the first presentation of a collection. Trend scouts
then take care of identifying the expected colour and product
trends at the right time, which will subsequently be implemented by the designers in corresponding products. Once the
design of a collection has been finalised, samples will be produced. As soon as all the products in a collection have been
perfectly co-ordinated with one another, serial production
commences.
The brand scores
Wanzl developed a display for high-quality second placement
of glass and porcelain especially for Ritzenhoff & Breker.
These displays are currently used in German retail. From a
distance, the branding shines out with large format crowners
and retractable advertising motifs. The red base with the
brand name Ritzenhoff & Breker also draws more attention.
The combination of the coated metal frame and wooden
floor­ing ensures an elegance suitable for the presentation of
high-quality brand-name products. The new display for
Ritzenhoff & Breker distinguishes itself through individual
design possibilities, durability and a good lasting image.
Environmental friendliness and flexible use are also guaranteed, as well as excellent value with unmistakable, attractive
product presentation at the PoS.
www.ritzenhoff-breker.de
↑ WERNER KÖSSLER, Brand Industry Sales Manager for
­Individual Displays from Wanzl
Displays from Wanzl
Wanzl designs and manufactures highly
effective sales displays – from a single object
to an entire shop-in-shop theme world. Every
customised solution from Wanzl is tailored to
optimally suit the customer's individual re­­
quirements, specific products and PoS situation. Werner Kössler, Brand Industry Sales
Manager for Individual Displays from Wanzl,
developed the current displays for Ritzenhoff
& Breker, Spiegelau and Kärcher from the
beginning, in close co-operation with the
three new customers. Wanzl Displays will be
at EuroShop 2011 in Hall 05 / D04 at the
POPAI D-A-CH joint stand.
www.wanzl-displays.com
germany | DISPLAYS
Exquisite glass art
The Spiegelau name means lifestyle combined with traditional, artistic craftsmanship:
wine glasses meeting the ultimate requirements for quality, aesthetics, durability and
value, as well as the experience of wine-­
drinking. For promotion placements at the
PoS, Spiegelau chose high quality and re-­
usable metal displays from Wanzl. And for ­­­an
individually developed customised solution,
the new plug connection mechanism guarantees quick and easy assembly and disassembly, thanks to the variable metal floors.
Advertising panels that can be fitted flexibly
and exchanged as required support both the
branding and individual sales promotions.
↑ CLEANLINESS in focus: Kärcher, cleaning equipment
­manufacturer
Irrigate like the pros
The Family-owned Kärcher company, is best
known as the worldwide leading supplier for
cleaning technology, also has a range of highquality garden irrigation systems. For the
new assortment, Wanzl and STI Group have
developed the ‘garden shed‘ display together
with Kärcher. Hoses, spray lances, spray
guns, sprinklers, garden pumps and the full
range of accessories can be presented
clearly. Built on a wooden Euro pallet sized
1200 x 800 mm, the display simulates a real
garden shed on a miniature scale. The components: a display support frame, a set of
blis­ter hooks for suspended goods, option­
ally adjustable wire levels and presentation
levels, and a printed cladding bound with
cardboard. The basic idea is that the support
frame can be used in the long term for
­ everal different activities. If required the
s
­display can also be adapted and flexibly
­re­­designed for seasonal offerings. The same
applies to the design and the advertising
message on the cardboard-bound cladding.
Kärcher supplies this extremely durable 'garden shed' ­display fully fitted to the retail
trade. It is delivered directly to the PoS with
a forklift. Upon request, additional baskets
permit the sale of loose goods. Wanzl is the
service supplier for the new Kärcher display.
27
28
WWW Wanzl Worldwide
10 | 2011 No ↓ creative center: Traders from the Spanish purchasing
co-operation Euromadi visit Wanzl
03 Shopfitting
pages
28 –38
SPAin | shopfitting
shopfitting Extreme differences –
identical trends
Spanish food retailers
visit Germany
The trends in food retailing were the central theme on
a tour of Spanish retailers in Germany.This tour was organ­
ised by Wanzl for member firms from the largest Spanish
purchasing co-operation, Euromadi. As well as the trends, the
­­­
differences between both countries came to light very
quickly during visits to EDEKA and Marktkauf stores. It all
begins with the sheer range of goods on offer. It is obvious
that the proportion of fish on sale is four times higher
be­tween San Sebastian and Cádiz than in Germany, which is
understandable when looking at the cuisine typical of the
country. Industry experts are also quickly able to explain the
high proportion of own-brand products at Iberian supermarkets, which stands at 25 – 30 %, through the minor importance of discounters in the Spanish market. What Germany
and Spain have in common, however, is the convenience
trend. But this is catching on at a different rate: compared to
↓ Flying visit: Wanzl also accompanied the Spanish retailers to Marktkauf. The
roughly 180 supermarkets of the EDEKA sales division offer a wide range of food
and non-food products.
Germany, some Spanish regions are clearly
more convenience-oriented whereas others
are far more traditional. Of the total con­
venience segment in the Spanish retail trade,
over 29 % is located in Madrid and 19.6 % in
Catalonia, followed by Andalusia (18.1 %) and
the Valencia region (13.7 %). The remainder
of the country has only a 19.4 % stake in the
convenience sector.* These large regional differences continue with the amount of market
participants. Over a hundred players are
active in the Spanish food sector, and companies that are no. 1 in one region may not
be leading across the next regional border. >
* Statistics INDISA
29
30
WWW Wanzl Worldwide
10 | 2011 No 10.5 %
31.1 %
18.5 %
Player 1 + 2
Players 3 – 9
Players 10 – 50
39.7 %
Remainder
← Regionality in the Spanish food market
The market leader in Spain, Carrefour, is number 1 in Catalonia
and the Madrid region. Carrefour is in second place in Andalusia, Estremadura and Cantabria.
The national number 2, Mercadona, is the market leader in
­Andalusia, Castile-La Mancha, Murcia and Valencia. Mercadona
is in second place in the Balearic and Canary Islands.
In the Aragon, Asturias, Cantabria, Ceuta y Melilla, Estremadura,
Galicia, Canary Islands and Castile-Leon regions, the market
leader is a company that is not one of Spain's top ­9 trading
companies.
market share in %
0.3 %
→ In brief
– Traders from the Spanish
purchasing co-operation
Euromadi visited Wanzl's
Creative Center as well as
EDEKA and Marktkauf
stores.
– The focus was on com­
paring Spanish and German
food retail.
← Concentration in the German food market
Germany is a largely divided food market between the two
­leading retailers, EDEKA and REWE, as well as the retailers in
places 3 to 9.
1.4 %
42.1 %
Player 1 + 2
56.1 %
Players 3 – 9
Players 10 – 50
Remainder
market share in %
Euro (billions)
150
← Country comparison
Spain's food market is – in terms of turnover – only half the size
of the German food market. The main difference is that, apart
from the two leading players Carrefour and Mercadona, Spain's
food market is evenly divided between a total of around ­­­
100 market players.
140
120
90
78.6
75.5
59
60
30
23.5
Player 1 + 2
30
Players 3 – 9
14
8
2
0
SPAIN
Total market
Players 10 – 50
0.4
Remainder
GERMANY
← ← German-Spanish meeting – ­
an exchange of experience
← Award-winning: the Ingolstadt
­E-Center was named 'Supermarket of
the Year 2010'. Naturally, the Euromadi
retailers visited this store as well.
→ Close inspection of shopfitting
­systems was undertaken by the visitors
at Wanzl's Creative Center.
› The four largest companies in the country also act exclusively in a price-oriented manner. However, this may go
along with the desires of Spanish customers, who want as
good a price-performance ratio as possible. But the traders in
the Spanish market could have had other options to break
away from the competition. This is because Iberian end cus­
tomers value food considerably more than their German
counterparts. Thus, households in both countries spend the
same amount on food per month, but Spaniards have only
90 % of the disposable income that the Germans have available. Moreover, there are greater regional variations in income
in Spain than between Munich and Hamburg.
The Euromadi traders looked suitably inspired by the positioning that they experienced in the Ingolstadt E-Center.
The Spaniards informed themselves about questions of
design and presentation at EDEKA South Bavaria, as well as
clarity and the function areas of the 'Supermarket of the Year
2010'. Guests and hosts shared their expertise regarding the
range with equal intensity. Here, too, the Spaniards discov­
ered a difference: EDEKA's range of goods is considerably
more international. This became even clearer during visits to
Ingolstadt as well as at Marktkauf in Gersthofen / Augsburg
and at EDEKA's Göres store in Nersingen / Ulm. The EDEKA
Göres in Nersingen ensured lively discussion amongst the
trad­ers from Euromadi. The brand-new store is completely
anthracite-coloured and is very elegant. This puts goods even
more in the limelight. The EDEKA and Marktkauf stores
in­spired the traders from Euromadi: they work on concepts
that achieve identifying elements and ways and thus bring
them closer to the people. This is because the hypermarket is
also a model on the Iberian Peninsula whose best days are
perhaps long gone. Inner cities and neighbourhood stores
interest the food retailers. And here, the Spanish face the
same challenges as German retailers.
SPAin | shopfitting
↑ Impressive: fresh solutions from Wanzl
Shopfitting
← Food in the limelight
Guests welcome!
Exchanging ideas and networking invigorates
business – therefore, Wanzl shopfitting
gladly brings together pros from food retail
on an international level. At the end of 2010,
Spanish retailers from the purchasing co-­
operation Euromadi visited several German
stores. And both sides gained impressions
and ideas that cannot be found in any textbook or at any training seminar. Wanzl
Shopfitting will continue this programme in
the future. Guest speakers from suppliers in
the cooling, lighting and check-out sectors
are also very welcome at Wanzl's Creative
Center. Welcome! If you are interested,
please send an e-mail to ­[email protected]
www.wanzl-ladenbau.com
31
32
WWW Wanzl Worldwide
10 | 2011 No ↖ ↑ STRENGTHENED BRAND: Wanzl Shopfitting stages a
­visually refreshing and completely new impression of the shoe
label van Dalen.
shopfitting Stylish shoes
Wanzl Shopfitting puts van Dalen in the limelight
Since 1873, van Dalen has had the
quality shoe to match every season and
every taste – always in the latest fashion.
The traditional Dutch brand creates its own
high-quality shoe collection for every season.
Alongside this, quality brands such as Hugo
Boss, Timerbland, Tommy Hilfiger, Le Coq
Sportif, Mexx and Nike are also on offer.
Exclusively for van Dalen, Wanzl Shopfitting
Netherlands developed a new shop design.
As a flagship store, the van Dalen outlet in
's-Hertogenbosch was the first of a total of
42 van Dalen stores to be given the new
design: the store presents itself as bright,
friendly and inviting, following the conversion. Since then, around two-thirds of van
Dalen customers have given top marks to
the store in 's-Hertogenbosch.
Wanzl has changed a lot at van Dalen in 's-Hertogenbosch:
in the 80 square-metre outlet, the routing, floor plans and
lighting were completely reworked. The presentation of
goods moved to centre stage. At the same time, Wanzl de­­
signed a new walkway for customers using stopper elements
that alert customers to particular product offers. Accentuated
use of lighting as well as a pleasing choice of colours ensures
further attractiveness. The new wall decors are a particular
highlight, with textile elements as well as coloured wall ornaments. The highlight: these wall decorations can be arranged
very differently in each of the van Dalen stores, exchanged,
and, of course, adapted to each season.
netherlands | shopfitting ↑ ↑ Corporate identity, newly developed and very
­ ariable: van Dalen uses wall decors with textile elements and
v
coloured wall ornaments. These can of course be exchanged ­­­­­
at will among stores and adapted to the season.
↑ BEFORE THE RE-DESIGN, the van Dalen outlet in 's-Hertogenbosch had a tubular
appearance. At busy times, there were problems with space due to the many shoe
fitting areas. For this reason, Wanzl Shopfitting gave the walkways a completely new
design.
33
34
WWW Wanzl Worldwide
10 | 2011 No netherlands | shopfitting ← ↑ WHITE HIGH-GLOSS FURNITURE AND ROUND FORMS:
here, the latest fashion in shoes steps into the foreground.
↑ BROSSOIS PILOT STORE IN HAARLEM: shopfitting solutions
from Wanzl. Including flat screens and scent marketing.
shopfitting White with blue
Modules and light for Brossois
Brossois first approached Wanzl Shopfitting during a
trade fair. The reason was a planned re-design of Brossois
outlets to give a modern, contemporary appearance. The
Shopfitting department of Wanzl Netherlands developed a
completely new concept, which was implemented in the first
pilot store in Haarlem. Transparency for customers is centre
stage, combined with an elaborate shelf system including
intelligent lighting. Ideal for the shoe industry: the white high
gloss furnishing ensures calm presentation and moves the
goods into the foreground.
Wanzl tailored the complete shop system to the extensive
Brossois range of boots, sandals, pumps, slippers and laceup shoes. Every single shelf system developed by Wanzl can
be applied as an individual module solution in the other
Brossois shops. And the newly-developed LED and CCFL light
system is exactly co-ordinated with all the shoe models presented.
Portrait of Brossois
Brossois is a traditional Dutch company
with a history dating back more than one
hundred years. In the last century, Brossois
started business activities in Zandvoort with
a shoe store and offering the services of a
bespoke shoemaker. Today, the family company has five locations in the Netherlands,
headquartered in Haarlem. Brossois offers an
extensive original collection of high-quality
shoes as well as models from established
shoe brands. What counts for Brossois is the
shoe quality, the fit, the wear comfort and of
course the price.
35
36
WWW Wanzl Worldwide
10 | 2011 No → Did you know?
– The Polish capital is the home of the football club Legia Warsaw, founded in 1916.
– The nickname of Legia Warsaw is
'Wojskowi' ('the soldiers').
– In 1970, the former army club enthralled
an entire generation of Polish football fans
as, with the legendary Kazmierz Deyna, the
team reached the semi-finals of the
European Cup. In the opinion of many
experts, Kazimierz Deyna was one of the
best players in the world.
– In the 1995 / 96 season, Legia Warsaw
became the first Polish team to compete ­­­­in
the UEFA Champions League, reaching the
quarter-finals. The side had previously
­reached the semi-finals of the European
Cup and the UEFA Cup Winners' Cup.
–H
onours:
8 x Polish Champions
11 x Polish Runners-up
13 x Polish Cup winners
source: www.legia.com
↑ THE STADIUM IN A BLAZE OF COLOUR: when Legia Warsaw
play, the fans show off the club colours of red, white and green.
↑ ↑ PLANNED and realised by the Polish architectural firm JSK
­Architekci.
poland | shopfitting ← ↑ MEETING THE HIGHEST UEFA AND FIFA STANDARDS:
Legia Warsaw's new stadium offers places for more than
33,000 fans. And every place has an unobstructed view of ­­­­
the pitch.
← ↑ THE NEW FAN SHOP of Legia Warsaw
shopfitting Legia Warsaw
New stadium and new fan shop
for Legia fans
Legia Warsaw's new stadium opened
with a top match in summer 2010: Legia
Warsaw versus Arsenal. Only 37 minutes
after kick-off, Legia Warsaw led through three
goals from Alejandro, Cabral and Arthur
Jędrzejczyk. The Londoners found their accuracy again soon after and the contest turned
into a real goal-fest. The final score was 6 – 5
in favour of Arsenal. But the Legia Warsaw
fans appeared more than happy – with the
effort of their team as well as with their new
stadium.
There had been plans for a new stadium as early as the
mid-1990s. Back then, Legia got as far as the quarter-finals
of the Champions League and celebrated six titles in four
years on the domestic front. Even in those days, the former
Wojska Polskiego stadium, which has been the home of the
club from the capital since 1930, had far too small a capacity.
The renovation of the stadium, which cost around € 86 million, finally began in November 2008. In summer 2010, the
new arena was inaugurated – and it fulfils current UEFA and
FIFA guidelines. Since then, the new home of Legia Warsaw
has offered fans completely new levels of comfort: all of the
more than 33,000 places, the majority of which are seats,
are covered and offer an unobstructed view of the pitch. The
main stand, which is preserved as a national monument, will
not be demolished but will instead be integrated into the new
arena. Other new aspects are the restaurants, the club
museum, a chapel and a fan shop that was fitted out by
Wanzl Shopfitting.
37
38
WWW Wanzl Worldwide
10 | 2011 No ← ↙ ↓ STABLE AND FUNCTIONAL: the 'duo tech' shopfitting
­system from Wanzl offers design freedom without limits. In
doing so, 'duo tech' combines the classic Wanzl material, wire,
with the innovative look of aluminium. This achieves a unique
contrast. Combined with wood and glass, an exclusive appear­
ance is guaranteed.
↑ REDUCING INVENTORY DISCREPANCIES: the fan shop at
Legia's new stadium is equipped with the high-quality 'Technoport' entrance system from Wanzl with integrated radar control. At the same time, the exit is secured by a checkout barrier
and smart partitions direct customer flow.
Legia Warsaw fan shop
Legia fans' hearts beat faster in the fan
shop at Legia Warsaw's new stadium. In an
area of around 225 square metres, the shop
presents the world of football. 100 square
metres are therefore reserved for the exclusive Legia stand: shirts, scarves, team
posters, souvenirs, everything here revolves
around Legia Warsaw – in the club colours of
red, green and white, of course. Fans can
also find an Adidas shop and a showroom.
On the opening day of the new stadium, at
the game between Legia Warsaw and Arsenal,
8,000 customers visited the shop. ­A record
– on the very first day! Wanzl equipped the
Legia shop with the exclusive 'duo tech'
shopfitting system in the colours white, aluminium and black. The outstanding effect of
the wall shelving and the gondolas puts the
Legia merchandise in the limelight.
Preview
Preview Wanzl Worldwide No 11
Topics in the next magazine
You – the customers and partners of Wanzl – can once
again look forward to interesting facts, news and trivia in the
next Wanzl Worldwide magazine. Topics include:
01 In the Persian Gulf
Dubai: the Sharjah Co-operative Society reports on retailing
in the United Arab Emirates.
01
02 Environmentally friendly
Forward thinker: Wanzl has set up its own environmental
committee. Always in the spotlight – nature, resources and of
course people.
02
03 Mood Management
Appeal to all the senses: music, scent and decoration influence the mood of customers. The purchasing decision then
occurs spontaneously at the PoS.
04 nhow Music Hotel
Since the end of November 2010, music has been playing
on the banks of the Spree in the centre of Berlin: The nhow
Hotel, designed by the star architect Sergei Tchoban, has
over 300 rooms and two recording studios. There, musicians
can go straight from the breakfast buffet to the microphone,
amplifier and mixing desk. Wanzl is a supplier to the nhow
Hotel.
04
05 Order picking for Nike
Nike is one of the leading sport labels worldwide.
Everything runs smoothly with Nike trainers. Wanzl has
shown itself to be equally ambitious. Wanzl order picking trolleys have recently started being used by Nike in China.
05
03
39
40
WWW Wanzl Worldwide
10 | 2011 No 10 | 2011
No WWW Wanzl Worldwide | Contacts
Wanzl
Metallwarenfabrik GmbH
Bubesheimer Strasse 4
89340 Leipheim, Germany
P.O. Box 1129
89336 Leipheim, Germany
Phone+49 (0) 8221/ 729 - 0
Fax +49 (0) 8221/ 729 -1000
[email protected]
www.wanzl.com
Poland
Wanzl Sp.z o.o.
ul. Mszczonowska 69
05-830 Nadarzyn
Phone+48 (0) 22 / 739 73 80
Fax +48 (0) 22 / 739 73 85
[email protected]
www.wanzl.pl
Europe
Subsidiaries
Russia / Cis
OOO Wanzl Mawy Distribution
Altufyevskoye Chaussee 44
127566 Moscow
Phone+7 495 / 708 40 90
Fax +7 495 / 708 40 92
[email protected]
www.wanzl.ru
Austria
Wanzl Gesellschaft mbH
Deutschstrasse 12
1230 Vienna
Phone+43 (0) 1/ 616 25 46
Fax +43 (0) 1/ 616 25 46 20
[email protected]
www.wanzl.at
Slovak Republic
Wanzl SK, s.r.o.
Cukrovarská 427
926 01 Sered‘
Phone+42 1/ 317 89 13 81
Fax +42 1/ 317 89 79 28
[email protected]
www.wanzl.sk
Belgium / Luxembourg
Wanzl b.v.b.a.
Ambachtenlaan 36
Ambachtelijke zone Haasrode
3001 Heverlee
Phone +32 (0) 16 / 40 28 30
Fax +32 (0) 16 / 40 01 69
[email protected]
www.wanzl.be
Spain
Wanzl Equipamiento
Comercial, S.L.
Poligono Industrial ‘El Pla’
c / Miquel Torelló i Pagès,
58 Nave 1
Apdo. de Correos 1485
08750 Molins de Rei –
Barcelona
Phone+34 (0) 93 / 680 36 50
Fax +34 (0) 93 / 680 36 52
[email protected]
www.wanzl.es
Czech Republic
Wanzl spol s.r.o.
Okr. Olomouc
78347 Hnêvotín 333
Phone+42 (0) 585 / 75 15 55
Fax +42 (0) 585 / 75 15 51
Prague:
Phone +42 (0) 244 / 09 07 44
Fax +42 (0) 244 / 09 07 40
[email protected]
www.wanzl.cz
France
Wanzl SAS
21, Rue Westrich
BP 30134
67603 Séléstat Cedex
Phone+33 (0) 388 57 48 50
Fax +33 (0) 388 92 17 23
[email protected]
Paris:
Phone+33 (0) 144 75 02 02
Fax +33 (0) 144 75 31 00
[email protected]
www.wanzl.fr
Great Britain
Wanzl Ltd.
Europa House Heathcote Lane
Warwick CV34 6SP
Phone+44 (0) 1926 / 45 19 51
Fax +44 (0) 1926 / 45 19 52
[email protected]
www.wanzl.com
Hungary
Wanzl Magyarorszag KFT
Kunigunda u. 58
1037 Budapest III
Phone+36 (0) 1/ 387 37 92
Fax +36 (0) 1/ 437 08 50
[email protected]
www.wanzl.hu
Italy
Wanzl Italia S.r.l.
Via Del Ferro no 8 / 10,
Localita Averolda
25039 Travagliato
Phone+39 (0) 30 / 686 39 49
Fax +39 (0) 30 / 686 45 22
[email protected]
www.wanzl.com
Netherlands
Wanzl Nederland b.v.
Karolusstraat 4
4903 RJ Oosterhout
Phone+31 (0) 162 / 42 22 50
Fax +31 (0) 162 / 45 46 50
[email protected]
www.wanzl.nl
Switzerland
Wanzl (Switzerland) AG
Industrie Hegi 2
9425 Thal
Phone+41 (0) 71/ 886 90 10
Fax +41 (0) 71/ 886 90 15
[email protected]
www.wanzl.ch
Ukraine
TzOV Wanzl-MAWY
Schovkovychna vul. 42-44
01601 Kiev
Phone+380 44 / 390 11 12
Fax +380 44 / 390 11 14
[email protected]
www.wanzl-mawy.com.ua
Europe
Representatives
Bulgaria
Monitor (1) OOD
Gotse Delchev
45 Kostenski vodopad str.
en B Ap 1
1404 Sofia
Phone+359 (2) 952 33 31
Fax +359 (2) 952 26 92
[email protected]
Croatia
Smeh d.o.o.
Zagrebačka cesta 233
10000 Zagreb
Phone+385 1/ 3882 668
Fax 385 1/ 3882 674
[email protected]
Cyprus
P.C. Orinos Ltd.
P.O. Box 21285 505 Nicosia
Phone+357 (0) 22 / 45 84 00
Fax +357 (0) 22 / 76 76 54
Denmark
Expedit a / s
Toftegaardsvej 4
P.O. Box 86
8370 Hadsten
Phone+45 87 / 61 22 00
Fax +45 87 / 61 23 00
[email protected]
Estonia
Melton
Peterburi Tee 71
11415 Tallinn
Phone+372 (0) 6 / 20 50 51
Fax +372 (0) 6 / 20 50 52
[email protected]
Finland
Expedit a /s filial i Finland
Mestarintie 8B
01730 Vantaa
Phone+358 207 43 36 40
Fax +358 207 43 36 49
[email protected]
Greece
Voyatzoglou Systems S.A.
12 km Nat. Road, Athens, Lamia
14451 Metamorfosi
Phone+3 (0) 210 / 288 86 00
Phone+3 (0) 210 / 288 86 45
Fax +3 (0) 210 / 288 86 99
Iceland
Rými-Ofnasmiðjan ehf.
Brautarholt 26
105 Reykjavík
Phone+354 (0) 1/ 511 11 06
Fax +354 (0) 1/ 511 11 10
[email protected]
Latvia
Kompanija Vitrum
G. Astras 3a
1082 Riga
Phone+371 (0) 7/ 80 23 84
Fax +371 (0) 7/ 80 23 87
[email protected]
Lithuania
UAB Husas
Pramones g. 141
2000 Vilnius
Phone+370 5 / 260 74 52
Fax +370 5 / 267 03 40
[email protected]
Macedonia
MAG Commerce
Str. Zelevo 3-3 / 9
1000 Skopje
Phone+389 (0) 2 / 307 65 93
Fax +389 (0) 2 / 307 65 93
Mobile+389 (0) 70 26 64 59
[email protected]
Malta
CRC Creative Refurbishing
Centre (Malta) Ltd.
Tilio’s Bldgs., St.Paul‘s street
Naxxar NXR 4016
Phone+356 21/ 41 94 00
+356 21/ 41 96 00
Fax +356 21/ 41 95 00
Mobile+356 99 47 94 00
[email protected]
www.crcmalta.com
Norway
Expedit Norge a / s
Hvamveien 4
2026 Skjetten
Phone+47 64 83 13 00
Fax +47 64 83 13 99
[email protected]
Portugal
Distrol
Av. Oscar Monteiro Torres,
37 A-C 1000-216 Lisbon
Phone +351 (0) 21/ 79 60 13 6-9
Fax +351 (0) 21/ 796 23 29
[email protected]
Romania
VOYATZOGLOU SYSTEMS
ROMANIA SRL (EUROFIT)
Bulevardul Basarabia Nr. 256
Incinta faur Poarta 3
030352 Sector 3
Bucharest
Phone+40 (0) 21/ 212 39 90
Fax +40 (0) 21/ 212 39 64
[email protected]
Serbia
Smeh d.o.o.
Lovačka 14
22300 Stara Pazova
Phone+381 22 363 637
Fax +381 22 363 980
[email protected]
Slovenia
Smeh d.o.o. – Gorjupova 13
1000 Ljubljana
Phone+386 (0) 1/ 244 08 00
Fax +386 (0) 1/ 244 08 10
[email protected]
Sweden
Expedit Sverige AB
Gårdsfogdevägen 16
SE-168 66 Bromma
Phone+46 (0) 8 626 07 70
Fax +46 (0) 8 627 02 11
[email protected]
www.expedit.se
Chile
Porta Nuova S.A.
Santo Domingo, 4780
Quinta Normal
Santiago
Phone+56 (0) 2 / 392 74 01
Fax +56 (0) 2 / 773 21 47
[email protected]
Turkey
ÜCGE Magaza Ekipmanlari
PAZ.SAN.TIC.AS
Bursa Oranize Sanayi Bolgesi
Kahverengý Cadde No. 16
16159 Bursa
Phone+90 (0) 224 / 280 00 00
[email protected]
Dominican Republic / Caribbean
CORTINOVA, S.A.
Edificio Martinez Burgos
Ave. Sarasota #24
Ensanche Bella Vista
Santo Domingo
Phone+1 809 / 537 77 00
Fax +1 809 / 537 79 00
Mobile+1 809 / 399 72 69
[email protected]
[email protected]
Overseas
Subsidiaries
Australia
Wanzl Australia Pty. Ltd.
97 Highbury Road
BURWOOD VIC 3125
Phone+61 (0) 3 / 98 08 22 99
Fax +61 (0) 3 / 98 08 22 66
[email protected]
www.wanzl.com
China
Wanzl Commercial
Equipment (Shanghai) Co., Ltd.
No. 838 Shu Hai Rd,
Song Jiang Industrial Zone (East),
Shanghai 201611
Phone+86 (0) 21/ 6760 1558
Fax +86 (0) 21/ 6760 1658
[email protected]
www.wanzl.com.cn
India
Wanzl India Pvt Ltd,
No. 714, Siddharth Towers
Near Sangam Press
Off Karve Road, Kothrud
Pune-411038
Phone+91 (0) 20 / 25 45 92 02
Fax +91 (0) 20 / 25 45 92 02
[email protected]
www.wanzl.in
South Korea
Wanzl Korea Ltd.
317, Hyundai Parkville, 108,
Guro 5 Dong, Guro Gu
Seoul 152-843
Phone+82 (0) 2 / 877 14 31
Phone+82 (0) 2 / 877 14 03
Fax +82 (0) 2 / 877 14 32
[email protected]
www.wanzl.com
United Arab Emirates
Wanzl Middle East FZE
Gold & Diamond Park
Building 5, Office 110
P.O. Box 262007
Dubai, U.A.E.
Phone +971 (0) 4 341 85 55
Fax +971 (0) 4 341 95 95
[email protected]
www.wanzl.com
Overseas
Representatives
Ecuador
Unikert de Venezuela C.A.
Centro Empresarial Torre
Humboldt, Piso 14, ofic. 14-02
Urb Parque Humboldt Prados
del este
1080 Caracas | Venezuela
Phone+58 (0) 2 / 129 75 09 35
Fax +58 (0) 2 / 129 75 01 50
[email protected]
El Salvador
Guatemala | Honduras
BM Marketing S. de R.L. de
C.V.Av. San Francisco #16
Bodega #2 | Col. San Francisco
Cuautltalpan Naucalpan,
Estado de México 53370
Phone+52 55 / 5358-6159
Fax +52 55 / 5358-5011
[email protected]
Indonesia
PT. Celsius Jaya
Jl. Sunter Paradise II
Blok K No. 43
Jakarta 14350
Phone+62 (0) 21/ 640 43 13
Fax +62 (0) 21/ 640 43 14
[email protected]
Israel
R. Goldstein & Co. Ltd.
P.O. Box 136 | Kfar Chabad Post
60932 Moshav Safaria
Phone+972 (0) 3 / 960 79 18
Fax +972 (0) 3 / 960 79 21
[email protected]
Japan
CEEV Cooperation Expectation
Emotion Viva | Takashio-cho
2-9
Koshien Nishinomiya
6638166 Hyogo
Phone+81(0)798 / 46 68 02
Fax +81(0)798 / 46 68 05
Malaysia
Panmatex Trading Sdn.Bhd.
No.12, Jalan BK 1/ 12
Bandar Kinrara Industrial Park
Bandar Kinrara, Off 6 1/ 2 Miles
Jalan Puchong
58200 Kuala Lumpur
Phone+60 (0) 3 / 80 75 80 08
Fax +60 (0) 3 / 80 75 90 09
[email protected]
Argentina
Fabrica de Envases
Automaticos S.A.
Avda. Andrés Rolón 25 47
(1643) Beccar Buenos Aires
Phone+54 (0) 11/ 47 43 84 05
Fax +54 (0) 11/ 47 42 21 37
[email protected]
Mexico
BM Marketing S. de R.L. de
C.V.Av. San Francisco #16
Bodega #2 | Col. San Francisco
Cuautltalpan Naucalpan,
Estado de México 53370
Phone +52 55 / 5358-6159
Fax +52 55 / 5358-5011
[email protected]
Australia
Brice Australia Pty. Ltd.
19 Evans Street
P. O. Box 228
Burwood, VIC 3125
Phone+61 (0) 3 / 98 88 71 25
Fax +61 (0) 3 / 98 88 79 09
[email protected]
New Zealand
NZ Retail Equipment Ltd
12 Ash Rd, Manukau City
P. O. Box 98916 SAMC
New Zealand
Phone +64 (0) 9 / 262 30 44
Fax +64 (0) 9 / 262 30 6
Peru
Unikert de Venezuela C.A.
Centro Empresarial Torre
Humboldt, Piso 14, ofic. 14-02
Urb Parque Humboldt Prados
del este
1080 Caracas | Venezuela
Phone+58 (0) 2 / 129 75 09 35
Fax +58 (0) 2 / 129 75 01 50
[email protected]
Philippines
Target Display Co. Inc.
4th Floor, Ricogen
All Season Building
112 Aguirre Street
Legaspi Village
Makati City, Metro Manila
Phone+63 (0) 2 / 891 36 07
Fax +63 (0) 2 / 891 36 09
[email protected]
www.targetdisplay.com
Saudi Arabia
Packaging Equipment &
Supplies Co. Ltd. (Zultec)
P.O. Box 52721
21573 Jeddah
Phone+966 (0) 2 / 670 04 90
Fax +966 (0) 2 / 670 03 41 [email protected]
Singapore
John Chen (Pte) Ltd.
6 Little Road
Singapore 536984
Phone+65 62 85 21 22
Fax +65 62 85 30 68
[email protected]
www.johnchen.com.sg
South Africa
Top Assist 13 (Pty) Ltd.
18C Eastry Road Claremont
Cape Town 7708
Phone+27 21/ 683 58 23
Fax +27 21/ 683 58 23
Mobile+27/ 828 24 06 43
[email protected]
Taiwan
Willington Fabrications
Rm 603, Gold Stone Building
380 Lin Sheng North Road
Taipei 1045
Phone+886 (0) 2 / 25 11 51 68
Fax +886 (0) 2 / 25 22 25 21
[email protected]
Tunisia
Multiprotect+
P.O. Box 257
Cité Jamil – Menzah 6
2091 Tunis
Phone+216 (0) 21/ 21 88 88
Fax +216 (0) 71/ 88 32 22
[email protected]
[email protected]
Uruguay
Acondicionamiento
Integral S.A.
Juan D. Jackson 1202
Montevideo
Phone+598 (0) 2 / 400 14 14
Fax +598 (0) 2 / 408 66 23
[email protected]
Venezuela
Unikert de Venezuela C.A.
Centro Empresarial Torre
Humboldt, Piso 14, ofic. 14-02
Urb Parque Humboldt Prados
del este
1080 Caracas | Venezuela
Phone+58 (0) 2 / 129 75 09 35
Fax +58 (0) 2 / 129 75 01 50
[email protected]
→ Additional contacts
Contact details of further
­representatives can be
­supplied upon request.