advocate. celebrate. illuminate.

GREATER PHILADELPHIA/NEW JERSEY REGION
Business + Lifestyle
ADVOCATE. CELEBRATE. ILLUMINATE.
ADVOCATE. CELEBR
ATE.
GREATER PHILADELPHIA/NEW JERSEY REGION
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REGION
ILLUMINATE.
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Business + Lifestyle
Cvrideas.indd 1
[
mox·ie noun Slang.
2014 Editorial Calendar
1. vigor; verve; pep.
2. courage and assertiveness; nerve.
3. skill; know-how.
February
MoxieWoman magazine advocates, celebrates and
illuminates professional women in the greater
Philadelphia/NJ region.
Do YOU have Moxie?
9/27/13 2:30 PM
Corporate Services
]
Moxie Woman magazine provides its readers with timely and relevant
business information, success stories and profiles across media
platforms, with print and digital editions as well as an e-newsletter.
Moxie Woman provides a highly desirable niche market with timeless,
informative and relevant editorial content with a commitment to high
quality artistic design fitting of its advertisers’ brand. Our approach to
our clients is one of collaboration....we seek to be a partner
in growing your business.
85%
Readership
Breakdown
of consumer purchases are
driven by women.
Circulation: Bi-monthly print run of 10,000
magazines; 8,000 mailed to key decision-makers,
business leaders and professionals; 2,000 distributed
to retail outlets, medical offices, fitness centers,
(68% women)
corporate campuses, colleges, hotels and hospitals
Company Size:
in the greater Philadelphia/New Jersey region. With
Small (1-19) - 18%
a pass-along readership of 40,000, MoxieWoman
Medium (20-99) - 62%
Large (100+) - 20%
is the exclusive four-color, high quality magazine
specifically designed to deliver your message to
Job Title
CEO/President/Owner - 64% these highly valued markets.
Ages between
28-62 years old
VP/COO/CFO - 18%
Manager - 12%
Other - 6%

Interactive Website: Bi-weekly e-newsletters,
blogs, video interviews and podcasts.
Target Market: Unique reach into Mercer, Hunterdon and
Burlington counties in New Jersey; and Bucks and Chester counties
down into greater Philadelphia in Pennsylvania.
moxiewomanmag.com • 609.577.8258
Illumination: Weddings • Events •
Celebrations
Space Reservation: January 20
Materials Close: January 25
March/April
Healthcare
Illumination: Home • Garden •
Real Estate
Space Reservation: February 20
Materials Close: February 25
May/June
Finance
Illumination: Live • Work • Play
Space Reservation: April 18
Materials Close: April 25
July/August
Education
Illumination: Fashion • Leisure • Self
Space Reservation: June 20
Materials Close: June 26
September/October
Fitness & Wellness
Illumination: Educate • Elevate •
Volunteer
Space Reservation: August 22
Materials Close: August 29
November/December
Arts/Entertainment/Food
Illumination: Executive Toys • Gift
of Giving • Wish List
Space Reservation: October 17
Materials Close: October 24
Regular features include:
•A
Moxie Woman • Learning Curve
in History
• Money Matters
• Down Time
• Physique
• Food for Thought • T he Venus
• It’s the Law
Perspective
• Ladies Who Launch
Ad Specs
MOXIE WOMAN RATES 2014
Final trim size is 9” x 10 7/8”.
Add 1/8” to trim for bleed ads. Keep all
live matter at least 3⁄8” from trim.
Only digital ads are accepted.
ALL RATES ARE NET • FULL COLOR
FULL COLOR 1x 3x6x
Full Page
$1,795 $1,595$1,425
What we request from our
advertisers:
Two file formats: 1) a TIFF-IT/P1 file and
2) a PDF/X1 file.
If you do create your own ad and cannot
provide a TIFF-IT/P1 or PDF/X1 file please
follow these rules:
Two Thirds
$1,370
$1,195
$1,070
Half Horizontal/Vertical
$1,160
$1,010
$915
One Third Vertical/Square
$890
$760
$710
Quarter Page
$685
$590
$565
1) U
se a professional page layout program
such as Quark, Illustrator, InDesign.
Always send all of your fonts and
graphics files along with the file and
pre-flight your files using preflighting
software.
PREMIUM POSITIONS
Back Cover
Inside Front Cover
Inside Back Cover
Two-Page Spreads 2) D
o NOT use Microsoft Publisher or
similar “business”- oriented programs.
3) D
o NOT use word processing
programs such as Microsoft Word.
4) S can all images to at least 266300 dpi
(72 dpi is low resolution and will print
as such).
5) T urn all images to CMYK; do not leave
them in RGB format.
6) Send all ads with a FINAL HARD COPY
PROOF with your signature. It’s our only
record of what the ad should look like.
25%
20%
15%
Available, Pricing Upon Request
Full Pg.
Non Bleed:
8.25 x 10
Bleed:
9.25 x
11.125
Two-Thirds
5.25 x
9.875
Third-Pg. Vert.
Non Bleed:
2.5 x 9.875
Bleed: NA
Third-Pg. Sq.
5.375 x
4.875
Half-Pg. Horiz.
Non Bleed:
8.25 x 4.75
Bleed:
9.25 x 5.0
Half-Pg. Vert.
Non Bleed:
3.875 x
9.875
Bleed:
4.375 x
11.125
Quarter-Pg.
Non Bleed:
4 x 4.875
Bleed: NA
Digital Advertising
Web Site Advertising
Prices:
eNewsletter Advertising
Per Month
468 x 60 Upper Page Ad
$300
728 x 90 Top Page Ad
$450
220 x 90 Top Page Ad
$200
300 x 150 Rt Side Ad
$250
300 x 250 Rt Side Ad
$300
125 x 125 Rt Side
$100
125 x 350 Left Side
$150
•M
ultiple advertising platform
•D
iverse social networking support
Wire
MoxieWoman Wire is a monthly e-newsletter delivered to the top
executives, business owners and professionals in the region. Our readership
base is the decision makers; highly educated, sophisticated and savvy.
Targeting over 8,000 subscribers, and growing!
Pricing: 350p x 450p $400
180p x 200p $150
moxiewomanmag.com • 609.577.8258
People are Talking About Moxie Woman!
“
“I just listened to your archived interview w/Marilyn Russell on
BEN.Fm and was compelled to check out Moxie Woman Magazine
online. I just wanted to say that I really enjoy Moxie Woman and
wish you the best of success for many years to come!”
Carol Ann DeSimine, CEO, Big Eye Media
“I think your timing with respect to Moxie is perfect. I believe
this market segment of professional women has been totally
overlooked and it will be profitable.”
Christopher Jerjian, President, Ibis Plaza, LLC
“Just got my first copy of Moxie Woman…WOW, very nice and impressive!
Love the size, paper, feel, look, photos. I am looking forward to future issues.”
Valerie Rushmore, Director of Community Affairs, Allies, Inc.
“Kudos on the magazine and especially the feature on Carolyn Rutsky
(MW Vol. 1, #2)…love the look and editorial.”
Michele Siekerka, Acting Deputy Commissioner
NJ Department of Environmental Protection
“I think your publication has significant value due to unique subject matter
and distribution. “
Deborah Leamann, Interior Designer
“I love your magazine, congratulations! Very Classy! I really like the interactive “Wire,”
it’s easy to use and very intuitive.”
Linda Soltis, Communications &
Media Outreach Specialist, Thomas Edison State College
“I just received your first three issues and am VERY excited to be advertising in
Moxie Woman! This is an impressive and important magazine.
I predict great success for this terrific publication.”
Patty Karlowitsch, Manager,
School of Business Operations, The College of New Jersey
moxiewomanmag.com • 609.577.8258
”