RezPower by ACE Reservation Systems

RezPower & Bluebird
Product Integration
What is RezPower?
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Indianapolis-based ACE Rent A Car created a web-based software platform around its existing connections to the travel
agencies in the early 2000s.
It was created out of the need to simplify the way that rates were communicated to the ever-growing list of distribution
channels.
RezPower has evolved into an industry leading central reservation system, with connections to over 100 different travel
sites.
RezPower uses industry standardized methods of communication which allows us to connect to partners with relative
ease.
It is unique in that it is a CRS that can interact with multiple independent brands and counter systems.
RezPower is used as a data conduit by its customers, to help them stay current with market pricing trends, and exchanges
information such as utilization figures, reservation info, contract outcomes, and rate information with point of sale
systems like Bluebird.
Users who have both RezPower and Bluebird will have access to all of this data because of the recent technology
partnership between the two companies.
Some of our Distribution Channels
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Amadeus
Atlas Choice
Auto Rentals
Booking Group
CarRentals
CarTrawler
Cheaptickets
CRX
Despegar
Discover
Egencia
Expedia
Galileo
Hawaiian Air
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Hotwire
Imall
Kayak
OneTravel
Orbitz
Priceline
Sabre
Skyscanner
Southwest
Travelocity
VIP Cars
Worldspan
What is a GDS?
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GDS is short for Global Distribution System.
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There are four major GDS systems: Worldspan, Galileo, Sabre and Amadeus.
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It all started with a conversation on a plane between IBM salesman Blair Smith and C.R.
Smith, president of American Airlines.
Due to the exploding demand for airline travel in the 1950s, American needed a way to
quickly process requests for ticket availability, and IBM was well suited for the task.
Other GDS systems emerged through the years including Galileo for United in the 70s and
Worldspan for Delta/TWA/Northwest in the 90s.
Today, these systems exist in a fashion much like you would have seen on a computer in the
1980s...green screen.
Despite their archaic appearance, no one can make a booking on Expedia, Orbitz or
Priceline without their requests first passing through a GDS system.
What is a Chaincode?
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In order to operate on an GDS system, a hotel, airline or car rental brand
needs to be represented by a two character code.
Travel agencies and OTAs will use this two character code to look for rates at
your locations.
Building a common link between systems:
• How are the two systems integrated?
• What can this mean for you and our business?
How can RezPower and Bluebird interact?
• Pricing
• Utilization Data
• Contract Data
• Reservation Data
Pricing
• The RezPower pricing module has full integration with RateGain and
TravelClick as well as one way integration with Rate Highway.
• Bringing competitive data into the reservation system environment allows
us to look at our revenue management from a market perspective, a
utilization perspective, a conversion perspective, and a demand perspective.
• RezPower’s system reports allows you to analyze the market in new ways.
• Prices can flow from your Bluebird system into RezPower, and you will soon
be able to send prices from RezPower into RentWorks.
How Are You Managing Your
Rates?
How Are You Managing Your Rates?
The Basic Rate Structure
“The Blind Spot”
“The Blind Spot”
Extra Day/Hour Rates
Pricing Issues
If all #1 positions
were to book 1
reservation,
location would
leave $1144.20 on
the table.
Location is
averaging about
$36 more than the
market when not
in #1 position.
Cost of shopping
all of this data is
$0.80.
Prepaid
Capitalizing on Opportunity
The Startup on RezPower: From 0 to 60
Company for one particular customer began taking bookings in July.
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In two and a half months, they have taken 1600 reservations.
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They have generated $290K in revenue, and are on pace to do $1.5M in their first
year.
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Average LOR is 8.26 days.
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Fine Tuning a Location: From 60 to 70
5.58 Days vs 5.14 Days – Customers kept the car ½ day longer
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Revenue increased by 9.6%
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Time spent on rate management decreased from about 20 hours
down to 5 hours
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Saw a 61% increase in 5-8 day rentals, and 20% decrease in 2-4 day
rentals
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DDA increased on 1, 2 and 3 days rentals $8, $4 and $10,
respectively.
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Utilization Feed
• Bluebird can use the knowledge of your fleets status to make
rate decisions so why should RezPower not make those same
decisions?
• Both systems knowing your fleets availability can help us
give you automated rate adjustments.
Contract Feed
• The RezPower-RentWorks contract feed will allow us to pull valuable data
out of your contracts for consideration in revenue management.
• We will submit the reservation number which our system assigns to
RentWorks and get back data like time and mileage for commission
reporting, yield, mileage information, status outcome, etc.
Reservation Feed
• RezPower will assign reservation numbers to the reservations we take via
our channels, and will pass the information down into your RentWorks
system.
• This includes information about the channel and the customer.
• We are working on ways of taking reservations from channel partners who
traditionally use email notification, to help us simplify the process by using
XML to eliminate manual data entry.
Questions?
If you have any questions please contact the RezPower general help line:
1-877-826-9222
or email [email protected]