product innovation product innovation
Transcription
product innovation product innovation
TTW PRODUCT INNOVATION PRODUCT INNOVATION TTW Svendsen Sport T: +45 46191913 E: [email protected] W: www.svendsen-sport.dk Okuma T: +909 233 2828 W: www.okumafishing.com and the fast-growing brand Okuma has invested heavily in its reels for 2013globe with its freshwater and is quickly becoming a firm favourite around thefeels deserve the most praise. saltwater reels. Let’s look at the two Okuma T he year 2013 will be a big one for Okuma; it has a huge range of reels coming to market to help further increase its global appeal, with models available across many price ranges and in various sectors of the market. However, two reels that the team at Okuma really feels will make an impact in 2013 are the Helios Gold and the Artics RTX fixed-spool reels. Both of these feature radical new designs from their previous look and many intricate features allowing them to be judged as two of the best Okuma reels ever made. The use of quality aluminium and carbon material is one of the biggest selling points for these two reels, making them both strong and powerful. Okuma Artics RTX The Okuma Artics RTX features a C-40X carbon frame, side plate and rotor, meaning the reel is extremely light and, crucially, strong. Reels are put through many stresses and strains when fishing and these two properties are crucial to any successful reel. The RTX also has a Carbonite drag system for smoothness and durability, along with 7BB SUS stainless-steel ball bearings and a quick-set anti-reverse roller bearing. The gearing of a reel is obviously a crucial element and Okuma has made sure that its gears are up to scratch; the ALG Precision Alumilite alloy main gear and oscillating gears take care of that. Other features of the reel include a machined aluminium, twotone anodised spool, precision Elliptical Gearing System, lightweight EVA handle knob, Hydro Block watertight drag seal and ‘RESII’, which is a computer-balanced Rotor Equalising System. The Artics RTX comes in five sizes meaning you can match the reel to the type of fishing you are doing and the reel weighs only 200g! Carbonite drag system with Hydro Block watertight drag seal. 66 www.tackletradeworld.com C-40X carbon frame, side plate and rotor with precision Elliptical Gearing System. Okuma Helios Gold t$BSCPOJUFESBHTZTUFNHJWJOHUIFSFFMCPUITNPPUIOFTTBOEEVSBCJMJUZ tLXFBWFDBSCPOmCSFIBOEMFGPSSFEVDFEXFJHIU t)1#)JHI1FSGPSNBODF#BMM DPSSPTJPOSFTJTUBOUTUBJOMFTTTUFFMCBMMCFBSJOHT t2VJDLTFUBOUJSFWFSTFSPMMFSCFBSJOH t"-(1SFDJTJPO"MVNJ-JUFBMMPZNBJOHFBSBOEPTDJMMBUJOHHFBST t.BDIJOFEBMVNJOJVNUXPUPOFBOPEJTFETQPPM tLXFBWFDBSCPOmCSFESBHLOPCBOETJEFQMBUFJOTFSUT t1SFDJTJPO&MMJQUJDBM(FBSJOH4ZTUFN t-JHIUXFJHIU&7"IBOEMFLOPC t)ZESP#MPDLXBUFSUJHIUESBHTFBM t3&4**DPNQVUFSCBMBODFE3PUPS&RVBMJTJOH4ZTUFN tDzF)FMJPTXFJHITPOMZH t'PVSWFSTJPOTPGUIF)FMJPT(PMEBSFBWBJMBCMFGFBUVSJOHEJąFSFOU HFBSSBUJPTGPSEJąFSFOUTJUVBUJPOT Machined aluminium, two-tone anodised spool. Precision Elliptical Gearing System. Lightweight EVA handle knob. 1K-weave carbon-fibre handle for reduced weight. www.tackletradeworld.com 67