We are excited to announce that Fort Worth`s Fourth Festival and

We are excited to announce that Fort Worth’s Fourth Festival and Fireworks show will be back
again for its seventh year! Last year over 70,000 people attended the event and this year it is
expected to only get bigger.
Patrons raved about the festival last year. A few of our favorite comments included:
“Words cannot describe the amazing
“Best 4th of July I’ve
fireworks show. Awe inspiring,
celebrated
in Texas!”
breathtaking, you name it. Thank you,
thank you, thank you!!!”
“My family’s first time and we LOVED
it! Thank you for letting us have a
memory we will never forget”
Fort Worth’s Fourth is a day of live music and free family activities along the Trinity River at
Panther Island Pavilion. Activities include tubing, jet ski shows, pony rides, mini train rides,
bounce houses, face painting and much more. Admission to the event is FREE and made
possible by the generous support of the business community.
2013 Event Recap
Attendance
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We estimated approximately 73,000+ visitors were present within the festival grounds at the
2013 Fort Worth’s Fourth celebration. In addition, we estimated 30,000+ were present within a
half mile radius viewing the fireworks show.
Online Impressions
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105,403 unique website visits to fortworthsfourth.com
E-blast that reached 76,500 subscribers
Social media reach of over 220,000 people
Online ads reaching 672,567 people
Promotional Advertising
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Television—NBC DFW
Print – Fort Worth Star-Telegram, LaEstrella EnCasa, Weatherford Telegram, Mansfield News
Mirror, Arlington Citizen Journal, Keller Citizen, Times Register, Southlake Journal,
Colleyville/Grapevine Courier and DFW.com, 360 West Magazine, Fort Worth Weekly
Radio – 92.1 Hank FM and 95.9 the Ranch
Event Highlights
• 200% increase in attendance from 2012 to 2013
• Over 3 tons of fireworks were shot – the largest show in North Texas
• In honor of the 25th anniversary of Fort Worth Sister Cities International partnership with
Nagaoka, Japan, half of the fireworks used in the show were donated by our Japanese friends.
• Fort Worth Mayor Betsy Price and Nagaoka Mayor Tamio Mori addressed the crowd in honor of
the 25th anniversary.
• The first half of the show was Japanese style and the second half of the show was
“Texas-style”.
• Petty Theft and energetic cover band Downtown Fever performed on the waterfront stage
• Free tubes and life jackets were made available to patrons who were interested in tubing on the
Trinity River
• Free activities were available for children and families including horseback rides, a bounce
house, mini golf, face painting, levee slide and more
• Daniel Martin, National Champion jet skier wowed the crowd with tricks like the “Scarecrow” – a
no handed, one footed, barrel roll.
Media Highlights
Print
• Fort Worth Star-Telegram “Fort Worth will be flashy on the Fourth”
• Fort Worth Star-Telegram “Fourth of July celebrations”
• Fort Worth Star-Telegram “Fireworks, Fourth celebrations have
downtown Fort Worth, Arlington popping”
• Fort Worth Star-Telegram “Cheers and Jeers”
Digital
• Photo Gallery on Star-Telegram website
• City of Fort Worth Blog “Celebrating our international city with a bang!”
• City of Fort Worth Blog “Fort Worth’s Fourth partners with Sister Cities
for giant fireworks show”
• FortWorth.com “Fort Worth’s Fourth of July Festivities”
DFW.com Party Pics
• D Magazine “Front Burner—Liz’s Picks”
• The Flash List “Fort Worth’s Fourth”
• Pegasus News “Fort Worth’s Fourth”
• Fort Worth Business Press “Fort Worth Sister Cities Partner for July 4
Fireworks”
Television
• “Fort Worth Lights Up for Fourth of July” NBC DFW
• “6th Annual Fort Worth’s Fourth Festival and Fireworks
Show” NBC DFW
• “Thousands Expected at Fort Worth's Fourth” NBC DFW
• “Tough Assignment Tubing on the Fourth” NBC DFW
• “50,000 Expected for Fort Worth's Fourth” NBC DFW
• “Fourth of July 2013 Fireworks in Dallas-Fort Worth”
NBC DFW
• “Preparing for Fort Worth's Fourth” NBC DFW
• “You Are Invited To Fort Worth's Fourth” NBC DFW
• “5 Talk Street—Fort Worth’s Fourth” NBC DFW
July 4, 2013 Events Fox DFW
Radio
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WBAP
KRLD
95.9 The Ranch
92.1 Hank FM
Benefits by Dollar Level
Title Sponsor (Exclusive)
$50,000
The title Sponsorship opportunity provides the highest level of exposure throughout the event.
Your company will receive naming rights and be featured as “Company name Fort Worth’s
Fourth” in all promotions and marketing.
Logo inclusion and recognition as Title Sponsor on:
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Plus
Print advertising
Online advertising
Email marketing: Email distribution from TRVA, Fort Worth Star-Telegram
Website promotion: www.fortworthsfourth.com & www.pantherislandpavilion.com
Prominent mentions in aggressive social media campaign
Print materials: Flyers, posters, event signage, Trinity River Vision newsletter
Press Release
Radio and television spots to include company name
Company name painted on levee
Prominent mentions in aggressive social media campaign
Stage recognition by Master of Ceremonies
(1) Promotional booth space – 10’ x 20’
(4) Reserved hospitality area tables of (8) in the main sponsor tent (spectacular views!)
(Main sponsor tent will be air-conditioned with tables, chairs, complimentary food and
drink and VIP bathrooms)
• (32) Full Access Passes into multiple hospitality tents
(Additional hospitality tents will include seating, cash bar, and VIP bathrooms)
• (16) VIP Parking Passes
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Presenting Sponsor (Multiple Sold)
$25,000
Presenting Sponsor Recognition: Fort Worth’s Fourth Presented by
“Your Company Name”
Logo inclusion and recognition as Presenting Sponsor on:
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Print advertising
Email marketing: Email distribution from TRVA, Fort Worth Star-Telegram
Website promotion: www.fortworthsfourth.com & www.pantherislandpavilion.com
Print materials: Flyers, posters, event signage, Trinity River Vision newsletter
Press Release
Plus
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•
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Prominent mentions in aggressive social media campaign
Stage Recognition by Master of Ceremonies
(1) Promotional Booth Space – 10’ x 20’
(2) Reserved hospitality area tables of (8) in the main sponsor tent (spectacular views!)
(Main sponsor tent will be air-conditioned with tables, chairs, complimentary food and drink and
VIP bathrooms)
• (16) Full Access Passes into multiple hospitality tents
(Additional hospitality tents will include seating, cash bar, and VIP bathrooms)
• (8) VIP Parking Passes
Benefits by Dollar Level
Big Bang
$10,000
Logo inclusion and recognition as Big Bang Sponsor on:
• Print advertising
• Email marketing: Email distribution from TRVA
• Website promotion: www.fortworthsfourth.com
• Print materials: Flyers, posters, event signage, Trinity River Vision newsletter
• Press Release
Plus
• Prominent mentions in aggressive social media campaign
• (1) Promotional booth space – 10’ x 10’
• (1) Reserved hospitality area table of (8) in the main sponsor tent (spectacular views!)
(Main sponsor tent will be air-conditioned with tables, chairs, complimentary food and
drink and VIP bathrooms)
• (8) Full Access Passes into multiple hospitality tents
(Additional hospitality tents will include seating, cash bar, and VIP bathrooms)
• (4) VIP Parking Passes
Cherry Bombs
$5,000
Logo inclusion and recognition as Cherry Bomb Sponsor on:
• Print advertising
• Email marketing: email distribution from TRVA
• Website Promotion – www.fortworthsfourth.com
• Print materials – Flyers, posters, Trinity River Vision newsletter
• Press Release
• Name recognition in other select print and digital advertising
Plus
• Prominent mentions in aggressive social media campaign
• (8) Full Access Passes into multiple hospitality areas (spectacular views!)
(Main sponsor tent will be air-conditioned with tables, chairs, complimentary food and
drink and VIP bathrooms. Additional hospitality tents on site will include seating, cash
bar, and VIP bathrooms)
• (2) VIP Parking Passes
Roman Candles
$2,500
Logo inclusion and recognition as Roman Candles Sponsor on:
• Website promotions: www.fortworthsfourth.com
• Email marketing: Email distribution from TRVA
• Name recognition in other select print and digital advertising (signage, program, etc.)
Plus
• (8) Full Access Passes into multiple hospitality tents (spectacular views!)
(Main sponsor tent will be air-conditioned with tables, chairs, complimentary food and
drink and VIP bathrooms. Additional hospitality tents on site will include seating, cash
bar, and VIP bathrooms)
• (2) VIP Parking Passes
Fort Worth’s Fourth
Friday, July 4, 2014
Executive Summary
Date
July 4, 2014
Time
2:00pm -10:00pm
Approximately 9:30pm – Fireworks Show
Location
Panther Island Pavilion
Main Gate: 395 Purcey Street, Fort Worth, Texas 76102
Sponsor / VIP Entry: 600 Congress Street,
Fort Worth, Texas 76102
Fireworks
A spectacular 30-minute fireworks show to music with
unforgettable effects including fireballs and firewalls from
pedestrian bridges.
Attractions
Live music, Jet Ski shows, tubing, food and a variety of free
family activities that include face painting, levee slide, bounce
houses, mini golf, horseback rides and more.
Sponsor
Hospitality
Air-conditioned sponsor hospitality tent located in the heart of the
festival with great views of the stage and fireworks.
Complimentary food, beverages, seating and passes to a priority
access parking lot will be provided. The hospitality tent is a
wonderful place to mix and mingle with other sponsors and
community leaders. Sponsors will also receive full access to
additional hospitality tents located throughout the festival which
include seating, cash bars, and VIP bathrooms
Attendance
Over 70,000 attendees in 2013. Expect continued growth in
future years.
Produced By
Trinity River Vision Authority
Beneficiary
All proceeds from the event go back to fund future
improvements to the Trinity Trails, Panther Island
Pavilion Trailhead and Special Event Site.
Cost
General admission to the festival and all
family games and activities are free to the
public. Upgraded tickets will be available for
purchase. Food and beverages may be
purchased on site. Coolers will not be
allowed on the festival grounds.
2014
For more information, please fill out the enclosed information and fax it back
to us at (817) 878-5782, or email to [email protected].
Name:
Title:
Company Name:
Email:
Address:
City:
State:
Yes, I am interested in participation at the
ZIP:
level.
Yes, I would like further information about sponsorship opportunities with Fort Worth’s Fourth!
No, I am not interested at this time, but please contact me next year before
No, I cannot participate, but I will pass on this information to someone else who may
be interested in this opportunity.
Thank you!
Shanna Cate, Planning and Programming Manager
Trinity River Vision Authority
Ph. 817-698-0700
[email protected]
(Date)