guidebook - iPEC Coaching
Transcription
guidebook - iPEC Coaching
Accredited Coach Training Program 9KEY CONSIDERATIONS TO HELP YOU FIND THE RIGHT COACHING SCHOOL With over 200 training schools operating within the U.S., it can be challenging to figure out which one is the best fit for you. To help you along your way, we’ve prepared an easy guide that’s designed to help you consider the right factors so you can make the most informed decision. Meanwhile, you’ll gain valuable insights into what makes iPEC’s training program, philosophy, and curriculum so unique. “The iPEC coach training program absolutely transformed my life...” "iPEC has a very particular way of allowing you to look within—to see what’s really happening on the inside. That methodology has enabled me to help my clients discover what’s blocking their personal development, so they can be unstoppable." ERIKA FERENCZI iPEC Graduate, Coach, Founder of The Unstoppable Female 2 1 What is the training school’s underlying philosophy? Many people consider a school’s underlying philosophy and principles as two of the most important factors in choosing the right program. Nearly all coach training schools are focused on teaching it’s students how to help people achieve their goals—taking them from where they are now to where they want to go. Essentially, this philosophy of coaching involves working with individuals, couples, groups, or organizations to: • • • • Help them clarify and focus on a goal Determine action plans and next steps Hold them accountable Move them forward as they seemingly desire This traditional model provides focus and organization, mostly because coaching works to some degree in any form. However, people are not so simple. In fact, people and their lives are much more complicated than they appear—and every aspect of their lives has an impact on the goals that they “say they want.” The traditional method of coaching often brings about only incremental and short-lived results. Of course, when you help change a person’s actions, they do get results—but not sustainable results. That’s because the underlying thoughts and emotions that truly drive actions are not addressed. Without changing core thoughts and emotions, individuals eventually revert back to their old habits, routines, and actions. iPEC’s Core Energy Difference: iPEC focuses on delivering sustainable change and lasting results—by helping people change the way they think and feel. iPEC coaches help clients break through limiting thoughts and emotional responses, and replace them with supportive, empowering beliefs. As a result, clients are moved to take powerful and consistent action. This Core Energy Coaching™ process is the heart of iPEC’s philosophy—intended to help people be the cause of their lives, instead of simply dealing with its effects. It’s about giving individuals the opportunity to be the driver of all of the great things they want to experience in life. 3 What are iPEC’s Philosophy, Mission, and Values? iPEC’s coach training program is the standard bearer for the industry, providing the most comprehensive training available anywhere. By graduation, our unique program develops students into masterful and successful coaches, who can effectively lead others where they want to go. If you’re looking to become a full-time or part-time coach, we provide a proven system for developing and building a successful coaching practice. Our goal is your goal: • To choose the people with whom you want to work • To charge what you want to charge • To enjoy yourself in a way you never believed possible—so much so that it doesn’t even feel like work If you’re looking to develop exceptional leadership ability and bring that leadership to your organization, we can help you “walk the talk” in what you do—in addition to training you to engage people to be more productive, happier, and fulfilled in their jobs. You’ll learn to inspire and motivate others to do things that they previously felt incapable of doing—creating a win-win-win situation for them, for you, and for your organization. At iPEC, we believe in “walking our talk” and every day we do just that—in every aspect of our communication, operation, and service to our most valuable assets: our students, our graduates, our employees, and our shareholders. “Walking our talk” means living in complete integrity and always doing more than what’s expected. We approach life and business from a “what’s right?” perspective—recognizing and focusing on strengths and positive outcomes. We believe that the only way we win is if everyone else wins as well. Our graduates will attest to our efforts and philosophy of helping them meet their goals in every way possible. iPEC’s Methodology Our unique coaching methodology is based on 30 years of research and has been field-tested by some of the best coaches in the business. Our Core Energy Coaching™ process is the backbone of our program. By helping clients create “choice” in how they think and feel, we can help them break through their limiting beliefs, fears, and other blocks preventing their success. In doing so, clients can achieve sustainable and exponentially greater results. To further assist our students in becoming leaders of their own lives, and to continue fostering the power of “choice” around thoughts and feelings, iPEC developed Energy Leadership™, a highly advanced process that creates a tremendous shift in awareness and consciousness for all who experience it. The philosophy, skills, and processes we teach enable our students, and all those they work with, to be “everyday leaders”—recognizing and embracing the powerful influence that each and every one of us has on the people in our lives. Energy Leadership helps you lead with power, purpose, and passion—and enhances your ability to lead by example. 4 “iPEC’s training is brilliant. I can't think of any other word to describe it...” “Through iPEC, I learned how to apply coaching techniques to my organization’s leadership development training, helping me cultivate stronger leaders and drive meaningful change.” PASQUALE BISECCO Training & Development Consultant New York Presbyterian Hospital 5 2 How does the school deliver training? A very important aspect in choosing the right coach training school is determining which program employs the most effective training and learning techniques for you. There are many ways to deliver coach training: • • • • • • • Live classroom training Teleclasses Self-study Online training Group work One-on-one mentor training Independent projects and more At iPEC, we do them all—providing all that we can to ensure your success. We are sensitive to various learning styles and have a unique training system that engages people with all learning preferences: • • • • Visual (seeing) Auditory (hearing) Auditory digital (engaging techniques and statistics) Kinesthetic (hands-on) Other programs partially or significantly remove the most effective training methods due to the costs involved—choosing to compromise quality for profit. Many times, the most important delivery method—live classroom training—is not available at all or it’s only available at the very beginning of training before they send you off to learn the rest on your own. At iPEC, we know that our own long-term success can only be achieved by putting the development of our students first. That’s why live trainings are such an integral part of our program. Our live trainings are invaluable—providing you with an opportunity to get immediate feedback in a safe, confidential, and comfortable environment as you begin coaching. "This program has been transformational on so many levels in my life. I don't believe anyone else teaches these principles, and so effectively." “Through iPEC’s powerful Energy Leadership Certification program, I discovered what true leadership is all about, and now I am my own boss who gets to go out into the world to help others develop into strong, passionate leaders. This course completely changed my life, my career, and my future." CONNIE E., iPEC Graduate KERRI MYERS, CPC, ELI-MP 6 iPEC’s Unique Training Structure iPEC's highly regarded, life-transforming curriculum is taught in three in-depth, three-day weekend* modules (Friday-Sunday). In between these live weekend modules, you’ll have time to apply and integrate what you’ve learned through weekly teleclasses that cover new material and expand on concepts previously taught. Additionally, there is weekly work as a peer coach, a peer client, and as part of a peer group—with specialty-specific learning tracks incorporated in the training to help you develop your niche area of expertise. Coupled with mentor coaching and self-study, these “in-between” module activities help iPEC deliver more training to students in less time—allowing our students to develop and learn more quickly. *Ask your Admissions Coach about available weekday trainings. “The iPEC coach training program has been a life changing experience. If I were to have a choice between every self-help book, seminar, course, or tape I own, I would have to say this course has been the biggest influence for positive change, multiplied by 100, compared to anything I have tried personally and/or professionally." LUANNE M, iPEC Graduate iPEC’s training program consists of: • In-Class Live Modules (90 hours): 3-day intensive programs designed to offer information, experience, and practice in a supportive environment. We utilize many different mediums and methods to enhance the learning process, including group work, videos, writing, role-playing, modeling, and coaching simulations. • Live Client Hours (58 hours): 50+ hours of live coaching experience with peers, both as a coach and a client, under email and phone supervision. • Teleclasses (88 hours): Our weekly teleclass sessions last up to 120 minutes each and are recorded for your convenience. • One-to-One Skill Development Mentor Coaching (6 sessions): You’ll be personally mentored by an ICF-credentialed coach who will help you with coaching comprehension and offer feedback and strategies to improve your coaching ability. 7 3 Does the school offer specialized training? The best way to become well recognized and develop a growing referral base in the coaching profession is to become known for your expertise. In this industry, it’s less about “who you know” and more about “who knows you”—and more specifically, “what do they know you for?” Though you may wonder if specialization will limit your client base, the opposite is true. When you specialize, your exact target audience is more receptive to hearing your message clearly. In fact, the most successful coaches will tell you that specialization has been the key to their success. That’s why it’s critical that the training school you choose offers specialty tracks to help you hone your niche and become proficient in the area of coaching in which you are most interested. iPEC’s 8 Specialty Training Tracks Building your reputation for coaching excellence stems in part from developing expertise in a specific area. That’s why in iPEC’s coach training program, you can choose one of eight specialties to create a “major” during your coach training. Specialties include: • • • • • • • • Life Purpose Coaching Health and Wellness Coaching Corporate Coaching Professional Coaching Executive Coaching Relationship Coaching Transition Coaching Small Business Coaching Once you’ve selected your specialty, you will: • • • • Go through a focused program to develop expertise in various key areas of your specialty Receive group coaching and mentoring from an expert Certified Professional Coach Practice specific coaching scenarios within your specialty group Gain full access to an audio library for continued learning within your specialty With iPEC, you’ll couple your niche expertise with mastery in our Core Energy Coaching™ process—giving you a winning formula for building the type of coaching practice that you desire and can enjoy more fully. Plus, no matter what specialty track you choose, you’ll still have access to iPEC’s extensive audio library showcasing the remaining seven coaching tracks. 8 4 Does the school provide business development training to help you build your practice? When comparing coaching schools, it’s crucial to determine how each school addresses the following question: How will I attract clients and earn income as a coach? Naturally, that’s the number one concern of anyone considering becoming a professional coach. It’s not simply a matter of getting a “return-on-your-investment” in training. It’s about making the living you want—whether that’s a part-time income or a full-time career. Being trained as a great coach is the primary function of any training, but what good is that training if you can’t get any clients to actually coach? While the two skill sets are definitely different, they are inseparable if you’re going to have your own coaching practice. That’s because as you’re becoming a coach, you’re also becoming an entrepreneur. So, what does it take and what should you insist is a major component of any coach training program? Make sure the training program includes: • Mentor coaching that focuses on your skill development—without a surcharge or requirement to find a coach on your own • A strong business development program integrated within the core coach training program, so you become extremely comfortable and confident with talking about coaching and your services • Classes focused specifically on business development—over and above any classes that are included within the core coaching skills training curriculum iPEC’s Business Development Training A key aspect of iPEC's mission is to help aspiring coaches achieve their desired professional and financial success. That’s why everything mentioned above is part of iPEC’s standard Coach Training Program—at no extra cost. It’s also why a specific and substantial part of our curriculum is devoted to helping you build your coaching practice through business development, branding/messaging, and marketing. For those bringing coaching to their organizations, this aspect of the training helps you market and sell products and ideas to those with whom your business relies. Our business-building methodology is so effective that not only do 95% of iPEC graduates earn their full-time or part-time income as coaches, 85% of our students have paying clients before they graduate. We even provide opportunities for students to get clients directly from iPEC! Our ultimate goal is to do something unheard of from a coach training organization—create a true win-win opportunity by directly supporting any coach who wants to increase his or her income. 9 Our business development program includes all of the above, in addition to these premier advantages: Quick Start - Getting Your First Clients This exclusive program is included in your tuition and leads you through growing your business—helping you get your coaching practice soaring even before graduation! It’s designed to teach you the fundamentals of getting your first clients through coaching sessions with a business mentor coach, teleclasses, and audio recordings that help you master a step-by-step process for growing your practice exponentially. This program can be taken as many times as you like, at no additional cost. Business development coaching, teleseminars, and online question-and-answer forums These resources focus on helping you get your practice up and running quickly. If you have any questions on how to build your practice, they will be answered here. An extensive audio library and training center Visit it regularly to review past presentations, as well as continually updated trainings on coaching and business development—all sorted by topic for quick reference. While coach training schools are primarily focused on helping you become a coach, training on business development is an entirely different skill set and one of the most important things you should look for in a coach training school. Becoming a trained coach, but not knowing how to fill your practice, doesn’t serve you and doesn’t allow you to serve others. That’s why iPEC provides you with the programs you need to become both a masterful AND successful coach. 95 % of iPEC graduates earn their full-time or part-time income as coaches, 85% of our students have paying clients before they graduate. “iPEC has equipped me with strong interpersonal skills and the most advanced coaching tools. I have access to constant support that allows me to keep expanding my business. People often ask me where I got my certifications from, and each and every time I am enthused to tell them all about iPEC.” KERRI MYERS, CPC, ELI-MP 10 5 Is the school an accredited institution? What is its reputation and track record? There are over 200 coach training schools operating within the United States—many of which are unaccredited. iPEC was one of the first 12 schools to be accredited by the International Coach Federation (ICF), the industry’s governing body that sets the standards, core competencies, and ethics for coaches and training schools alike. Many unaccredited schools have actually been rejected by the ICF accreditation board and some, multiple times. Make sure that the coach training school you’re considering is ICF-accredited, and do not accept any excuses as to why they are not. While all accredited programs offer training, not all accredited programs offer training of equal quality. In fact, they can vary greatly in training quality, training quantity, training methodology, and services provided. Be sure that the school you’re considering meets the standards discussed in this report, in addition to being accredited by the ICF. iPEC’s Accreditation Since 2002, iPEC has been an ICF-Accredited Coach Training Program. That means that upon successful completion of iPEC's program, our students become Certified Professional Coaches—as recognized by the ICF. Our commitment to graduating masterful and successful coaches means that we often exceed many of the ICF requirements—and upon completion of iPEC’s program, you’ll be one of the most thoroughly trained and well-rounded coaches in the world. “This is the skill set being discussed in publications like Forbes, Harvard Business Review, the New York Times and more recently, the Today Show. iPEC’s training is brilliant. I can't think of any other word to describe it. I highly recommend that every single person, from homemakers to top executives, take this training. These skills can be used everywhere." TOM H, iPEC Graduate 11 Beyond accreditation, the most reliable way to determine the quality of a coach training school is by talking to former students, reading their reviews of the program, and researching the school’s industry standing. Consider things like: after graduation, were students able to achieve their goals? What did they think of the training program overall? Is the program well regarded in its field? If a school is not represented well by its graduates or its industry, then it is likely to deliver a similarly disappointing experience for you. iPEC’s Reputation, Testimonials, and Case Studies As one of the largest ICF-accredited coach training schools in the world, with graduates spread out amongst 44 countries, iPEC has a proven track record of success—helping over 7,000 graduates launch careers as Certified Professional Coaches and offering the most comprehensive accredited coach training program in the industry. On our website (iPECcoaching.com), you’ll find dozens of testimonials and case studies from recent graduates and there are hundreds more. If you would like to speak to an iPEC graduate directly to hear about their experience, simply let a member of our Admissions Team know. Here are a few quick testimonials: “The journey was unbelievable. What I learned at iPEC gave me permission to live the life that I want to live. Now, my job is to give these gifts to other people, and I love doing it. I see my clients transform as they relax and start to follow their own intuition.” – Claire Kluever, iPEC Certified Corporate Coach “Getting my iPEC certification gave me a new way to engage with people. I was able to write a really good book. I have 60 talk radio show episodes out there. And thousands of people follow my blog. With this work, you may never know how many people you touch. I’m in my 60s now, and I’m far from done!” – Deborah Jane Wells, iPEC graduate, author, coach "This experience has changed my life! The trainers are exceptional and the content is impeccable. I wish everyone had the opportunity to experience this program. I have learned so much about myself and I am so grateful to have the ability to choose how I react to any given situation in a more positive light. I am moving into my greatness and living a more authentic life." – Michele Anthony, iPEC graduate 12 iPEC Student Success Stories Madeline E: From a Home Makeover to a Life Makeover Prior to attending Module I at iPEC, Madeline had the opportunity to appear on a home makeover show on HGTV. Ironically, this show was hosted by a Life Coach who had appeared on Oprah, and he told Madeline that he initially received all of his clients solely through word-of-mouth and referrals. This information resonated with Madeline, as she envisioned her practice to be filled in the same manner. Keeping that intention, she was able to not only gain momentum, but defied all odds by garnering a record-breaking 21 paying clients before graduating, using that same approach. Karen S: From Protecting Lives to Transforming Lives Karen spent the majority of her life focused on Law Enforcement. She eventually retired as a Police Chief, but knew that there was still something more she could do to enhance other people’s lives. After going through iPEC’s training, her own life was transformed so deeply, that she discovered exactly how she could help transform the lives of others. Since then, she’s become a successful coach, trainer, and mentor—bringing coaching to the worlds of Law Enforcement and Corporate America. Marni B: From Nursery School Teacher to Successful Dating Coach Marni was searching for a way to contribute more to the world. After leaving her job as a nursery school teacher, she went through iPEC’s training program and realized that she had the skill set she needed to make her vision come true. She also noticed that there were thousands of women worldwide, dating the same men with a different face, who were ultimately wrong for them. As a result, she developed her proven and effective program, “Dating with Dignity: 10 Steps to Love of Self and Another” to help women love themselves, and then find the right person to love. In just three years, Marni went from being a single mom making $24K per year to becoming a coach with revenues of nearly $1 million per year. She’s a frequent contributor to Huffington Post and Cosmopolitan Magazine and is now one of the most recognized dating experts in the industry. “iPEC training has no equal. It is conducted with the utmost commitment to excellence. It is the only choice for anyone who is truly interested in coaching as a profession.” CAROL WALKER, iPEC Graduate 13 6 Who are the school’s instructors and what is their background? A training program is only as good as those who deliver the training. When inquiring about a program, be sure to ask about the qualifications of the trainers and the process they’ve gone through to become an instructor with the school. Instructor training programs should be accredited by the International Coach Federation (ICF) and include both traditional learning and supervised instruction. The school should also have a consistent monitoring and feedback process to regularly review the quality of training that’s being delivered. “I loved that it wasn’t just a phone or webinar program. I wanted the synergy of being with other coaches and trainers. And the material was just amazing. iPEC also had the most hours of training compared to the other programs I looked at. And there was no nickel and diming – it was all one price.” MEGAN WALLS, iPEC Graduate, Executive and Career Coach iPEC’s Instructors Aside from having one of the best teacher-to-student ratios in the industry, iPEC’s instructors have gone through the most intensive training available anywhere and are recognized as some of the best coaches in the world. Our “train the trainer” program, accredited by the ICF, can take nearly 3 years to complete. Only then—upon successful completion of the program—can a coach become a lead trainer with iPEC. Our instructors are continually evaluated, and undergo continuous developmental training to ensure the highest caliber of training to our students. As highly successful coaches themselves, our instructors “walk the talk” and are admired by everyone who experiences the iPEC program. Rave reviews pour in from students on a regular basis about our gifted trainers’ knowledge, skill, and leadership ability. This is because our trainers believe in coaching and in iPEC’s methodology. They recognize that only by embracing their unlimited potential and continuously clearing away any limitations that hold them back, will they be able to fully help clients and students transform their lives, careers, and organizations from the very core. Most importantly, they believe in and always seek to assist our students. 14 7 How long will it take to complete the program? Accredited coach training programs vary in their requirements. Programs range from only 60 hours to more than 300—and from a few weeks long to several years. Most programs that offer ICF certification take a minimum of 6 months to complete, and the vast majority of accredited programs take 12 – 24 months. Before selecting a school, you should look for a program that fits your timeframe for completing your certification and, at the same time, fits your schedule—the amount of time that you have available to dedicate to your training. iPEC’s Program and Time Requirements iPEC delivers more training hours than any other accredited program, in a relatively short period of time—taking approximately seven months to complete. We accelerate your learning from your very first live module—a three-day weekend comprising 30 hours of intensive training. The same instruction format is used for the subsequent two modules—a total of three live modules and 90 hours of in-classroom training. We’ve had many graduates from other coach training programs come to iPEC for additional learning. The consensus by them is the same: “No one does what iPEC does, and it’s absolutely amazing how well it’s done and how much gets done in the timeframe provided.” While iPEC is an intensive program with 320+ training hours over a 7-month period, more than 90% of our students are working full-time when they come through the program. That means that while our program is intensive, it’s totally manageable. Our students have found that they are able to successfully meet the requirements of the program while still managing a full-time job—and a full-time life. "I really feel as though we get it all with iPEC, and I really look forward to my continued learning and growth with this incredibly complete package. I am getting much more than I could possibly have hoped for." RONDA M, iPEC Graduate 15 8 Where is the coach training school located? This is a practical need for many. As we previously mentioned, there is no substitute for high-quality “live” classroom training. That’s why you should look for the best school that’s either near you or conveniently located. iPEC’s Locations iPEC is located in the following metropolitan areas: Atlanta, GA Austin, TX Berkeley, CA (Bay Area) Chicago, IL Dallas, TX Denver, CO Hackensack, NJ (Fairleigh Dickinson University) London, UK Los Angeles, CA Marlborough, MA (Boston Metro) McLean, VA (Washington, DC Metro) Miami, FL Minneapolis, MN Mt. Laurel, NJ (Philadelphia Metro) New York, NY Raleigh, NC Seattle, WA Shrewsbury, NJ (iPEC Headquarters) Toronto, ON iPEC’s program is structured around its “live” classroom trainings, which are delivered in three separate weekend* modules (Friday – Sunday). That makes it easy to get to major metropolitan locations that are already right in your backyard, or just a short drive or flight away. *Ask your Admissions Coach about available weekday trainings. Toronto CANADA London UNIT ED K I NG D O M USA 16 9 How much does the program cost and what’s included in the price? Coach training programs vary significantly in price, with unaccredited programs starting as low as $2,000 - $3,000 and accredited programs ranging anywhere from $5,000 - $14,000 or more. The key to understanding the price of a program is making sure that you know exactly what’s included in the cost. Some programs may appear less expensive, but when you study them further, you’ll find hidden charges such as: • • • • Needing to hire your own mentor coach Purchasing additional books Paying for business development coaching or business development kits Sometimes, just completing your certification costs extra iPEC values integrity and clarity—and that holds true for our pricing as well. We not only offer more than any other program for the price, but we also make sure that everything we offer is clear and concise, with nothing hidden. Tuition for the complete iPEC Coach Certification Program includes: • ICF-Accredited 30-hour Module I: Life & Leadership Potentials Training • ICF-Accredited Modules II and III: Training and Certification as a Certified Professional Coach (CPC) and an Energy Leadership Index Master Practitioner (ELI-MP) • Archive of 60+ teleclasses—each conducted by experts in the field • Specialty-specific coach training in the field you choose to focus on • iPEC’s coaching manuals, e-workbooks, and Energy Leadership™ materials • A total of 3 complete coaching programs, including client exercises, client workbooks, and extensive coach notes • Ready-made and re-brandable tools to help you build your business • Live repeat training privileges as a volunteer in the in-person modules (conditions may apply) • Quick Start - Getting Your First Clients • Skill development mentor coach for six months • Final examination and certification process Program costs continued 17 Included Training Hours In-class Live Modules Live Coach/Client Practice Hours Teleclasses—Class and Group Independent Program Development Reading/Worksheet, Self-study Assignments Skill Development Mentor Coaching Quick Start - Getting Your First Clients 90 hours 58 hours 88 hours 24 hours 60 hours 6 sessions 10+ hours Total Training Hours 320+ hours TOTAL ALL-INCLUSIVE TUITION: $9,895 Please be sure to ask your Admissions Coach about available financing options, including how to maximize your potential savings on your total tuition when you enroll in the entire Coach Training Program early. For your one-on-one appointment with an Admissions Coach, call 866.72COACH (866.722.6224) or email [email protected]. Click Here to Request a One-on-One Appointment with an Admissions Coach 18 Which coach training school is the best choice for you? To help you make the most informed decision, use the checklist below to see how each training school measures up to our 9 Key Considerations. Consideration 1 Philosophy of the Training School 2 Training Delivery 3 Specialized Training 4 Training on How to Get Clients 5 ICF Accreditation, Reputation & Track Record 6 Quality & Experience of The Trainers 7 Time to Completion & Time Commitment 8 Location & Convenience 9 Price & What’s Included iPEC School 1 School 2 School 3 In person & distance training 7 months $9,895 All-inclusive 19 866.72COACH iPECcoaching.com 149 Avenue at the Common Suite 202 Shrewsbury, New Jersey 07702