July 25, 2011 - Texas Library Association
Transcription
July 25, 2011 - Texas Library Association
July 25, 2011 David Bendekovic President The B.A. David Company [email protected] Twitter: DavidBendekovic - Facebook: David Bendekovic COMING VERY SOON: www.badavid.com 315.430.1960 Agenda: 1:00 – 1:50 1:50 – 1:55 50 Minutes 5 Minutes It All Starts With Leadership TimeOut! And Action Planner 1:55 – 2:45 2:45 - 2:50 50 Minutes 5 Minutes You Don’t Need a Title To Be a Leader TimeOut! And Action Planner 2:50 – 3:10 3:10 – 3:20 20 Minutes 10 Minutes Know The Library’s Purpose Break and Action Planner 3:20 – 3:45 3:45 – 3:50 25 Minutes 5 Minutes Know Who The Customer Is TimeOut! And Action Planner 3:50 – 4:10 20 Minutes 4:10 – 4:15 5 Minutes Position The Library In The Mind of The Community TimeOut! And Action Planner 4:15 – 4:30 15 Minutes 4:30 – 4:35 5 Minutes Leverage Technology To Create and Deliver Value TimeOut! And Action Planner 4:35 – 4:45 10 Minutes Focus On Outcomes 4:45 – 5:00 15 Minutes Takeaways and Wrap Key Thoughts SESSION 1 Write down your Key Thoughts from each session. It may be a thought, a quote, or idea presented by a speaker. It All Starts With Leadership Key Thoughts My Action Steps STEP ONE SESSION 2 Write down the specific steps that are needed to bridge your Key Thoughts to your Leadership Objectives STEP TWO SESSION 4 STEP THREE My Leadership Objectives You Don’t Need A Title To Be A Leader Who’s Your Customer? Write down your objectives for attending Leaders In Libraries: Choosing To Lead In Extraordinary Times! Positioning The Library In The Mind Of The Community SESSION 5 Leveraging Technology To Maximize Value SESSION 6 ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ SESSION 3 What’s Your Purpose? STEP FOUR STEP FIVE STEP SIX My Action Steps Name an individual that you regard as one of the world’s greatest leaders. ______________ Pinpoint one characteristic/quality they all have in common. ______________ Shirley Amour Craig Buthod – 10 Malinda Cervantes Mary Dempsey Toni Garvey – 04 Martin Gomez Corinne Hill Melanie Huggins - **01 6 Year Research Project. Leadership Institute at Syracuse University. Over 4,000 Participants / 1,000 Libraries Pat Losinski - **10 Susan Nutter – 05 Jean Armor-Polly Siobhan Reardon Ken Roberts Raymond Santiago - 03 Rifka Sass - 06 Louise Schaper - **05 Including 8 Libraries and Librarians of the Year WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Library In Mind of Community Leverage Technology To Maximize Value TAKE ACTION/DELIVER VALUE WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Leverage Library In Mind Technology of Community To Maximize Value TAKE ACTION/DELIVER VALUE What are the internal and external factors impacting your library?: Political Economic Social/Cultural Technological WB Page 4 What are the internal and external factors impacting your library? Political Economic Social/Cultural Technological Who are you competing against? “Organizations need both good managers and strong leaders if they are to survive and thrive in today’s competitive environment. However, given the emphasis in recent years on MBA Programs and management education and on short-term quarterly reports, many organizations are over-managed and seriously under-led. Today, our business schools need to develop leaders versus business managers.” – Dean George Benson Terry College of Business, University of Georgia Judge – Malcolm Baldridge Award Never in human history have libraries been as complex as they are today. - Complexity requires management. - Without sound management, complex organizational systems can become chaotic and ineffective. - Savvy management is essential to ensuring order and consistency in complex organizations, ensuring quality, timely delivery and cost effective programs and services. Change is coming more quickly than ever. - Rapid technology change, greater competition, changing demographics in the workplace, and wildly fluctuating financial systems all demand a style of thinking and behaving that emphasize flexibility and innovation, not processes and routine. - The real challenge for smart libraries today is to find and groom people who are both good managers and strong leaders. The Difference Between Leadership and Management Subject Leader Manager Essence Change Stability Focus Leading people Managing work Have Followers Subordinates Horizon Long-term Short-term Seeks Vision Objectives Approach Sets direction Plans detail Decision Facilitates Makes Power Personal charisma Formal authority Appeal to Heart Head Energy Passion Control Dynamic Proactive Reactive Persuasion Sell Tell Style Transformational Transactional Likes Striving Action Wants Achievement Results Risk Takes Minimizes Rules Breaks Makes Conflict Uses Avoids Direction New roads Existing roads Truth Seeks Establishes Concern What is right Being right Credit Gives Takes Blame Takes Blames 3X5 Card On the left, put the letter of the brief statement that best describes where you currently work. On the right, put the letter of the statement that best describes where you would like to work. The numbers can be the same (lucky you)! You can use “H” if you really cannot decide. You can use “H” on either side or both sides. Seven Major Organizational Types “The Passive-Aggressive Organization,” HBR , October, 2005 A: PASSIVE-AGGRESSIVE “Congenial and seemingly conflict free, achieves consensus easily, but struggles to implement agreed-upon plans.” B: RESILIENT “Highly adaptable to external market shifts, yet focused on and aligned behind coherent values, mission, vision, goals.” C: OUTGROWN “Too large and complex to be effectively controlled by small team, but has yet to democratize decision-making authority.” D: JUST-IN-TIME “Inconsistently prepared for change but can rise to an unanticipated challenge without losing sight of the big picture.” E: MILITARY-PRECISION “Dominated by small, involved senior team; succeeds through superior execution and the efficiency of its operating model.” F: OVERMANAGED “Its multiple layers of management create analysis paralysis and also politicize decision making.” G : FITS-AND-STARTS “Contains scores of smart, motivated, and talented people who rarely pull in the same direction at the same time.” 30,000 Responses What about you? Recent Workshop Now Future 30,000 Responses A: Passive Aggressive 27% B: Resilient 17% C: Outgrown 10% D: Just-In-Time 10% E: Military Precision 4% F: Overmanaged 9% G: Fits-and-Starts 8% H: Inconclusive 15% 3 1 2 A: B: C: D: E: F: G: H: X A: B: C: D: E: F: G: H: Where We Are Where We Want To Be Where We Are Where We Are D: JUST-IN-TIME “Inconsistently prepared for change but can rise to an unanticipated challenge without losing sight of the big picture.” G : FITS-AND-STARTS “Contains scores of smart, motivated, and talented people who rarely pull in the same direction at the same time.” A: PASSIVE-AGGRESSIVE “Congenial and seemingly conflict free, achieves consensus easily, but struggles to implement agreed-upon plans.” B: RESILIENT “Highly adaptable to external market shifts, yet focused on and aligned behind coherent values, mission, vision, goals.” Imposing will upon others . . . “. . . the ability to impress the will of the leader on those led and induce obedience, respect, loyalty, and cooperation” 1927 - Steward . . . Vision and change “Leadership is about articulating visions, embodying values, and creating the environment within which things can be accomplished." 1986 – Richards and Engle Leadership Is: A Choice We Make, Not the Position We Hold. The Passion to Make a Difference. Seeing the Possibilities in a Situation While Others Are Seeing the Limitations. Taking Responsibility While Others Are Making Excuses. The Ability to Make the Dream a Reality. The Capacity to Care, and In Caring, to Liberate the Ideas, Energy, and Capacity of Others. More About How to Be - Not How to Do. Courage. “How many of you had someone in your life that communicated your worth and potential so clearly that it profoundly influenced your life?” The process of social influence in which one person can enlist the aid and support of others in the accomplishment of a common task. Leadership is ultimately about creating a way for people to contribute to making something extraordinary happen. Ken Blanchard Larry Bossidy Jim Collins Peter Drucker Jeffrey Gitomer Francis Hesselbein Carolyn Kepcher John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons “[Libraries] are human change agents. Their product is a child who learns, a young person grown into a self-respecting adult; a changed human life altogether.” Donald Trump Nido Qubein Ted Turner -- Peter Drucker – Managing the Nonprofit Organization Key Thoughts SESSION 1 Write down your Key Thoughts from each session. It may be a thought, a quote, or idea presented by a speaker. It All Starts With Leadership Key Thoughts My Action Steps STEP ONE SESSION 2 Write down the specific steps that are needed to bridge your Key Thoughts to your Leadership Objectives STEP TWO SESSION 4 STEP THREE My Leadership Objectives You Don’t Need A Title To Be A Leader Who’s Your Customer? Write down your objectives for attending Leaders In Libraries: Choosing To Lead In Extraordinary Times! Positioning The Library In The Mind Of The Community SESSION 5 Leveraging Technology To Maximize Value SESSION 6 ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ SESSION 3 What’s Your Purpose? STEP FOUR STEP FIVE STEP SIX My Action Steps WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Leverage Library In Mind Technology of Community To Maximize Value TAKE ACTION/DELIVER VALUE They held no formal authority. No position. Most people think that leadership is a position. It isn’t. Leadership is influence. Don’t be so dependent upon position or formal authority. Use your moral authority, what you know is right. You Don’t Need a Title To Be a Leader! Ken Blanchard Larry Bossidy Jim Collins Peter Drucker Jeffrey Gitomer Francis Hesselbein Level 5: Level 5 Leader John Maxwell Level 4: Effective Leader Rosabeth Moss Kanter Level 3: Competent Manager Level 2: Contributing Team-Member Level 1: Highly Capable Individual Carolyn Kepcher Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner You Don’t Need a Title to Be a Leader! Ken Blanchard Level 5 Leader Larry Bossidy Jim Collins Level 5: Builds enduring greatness through a paradoxical blend of personal humility and professional will. Peter Drucker Effective Leader Jeffrey Gitomer Francis Hesselbein Level 4: Carolyn Kepcher John Maxwell Catalyzes commitment to and vigorous pursuit of a clear & compelling vision, stimulating higher performance standards Competent Manager Level 3: Rosabeth Moss Kanter Organizes people and resources toward the effective & efficient pursuit of predetermined objectives Contributing Team-Member Mark Sanborn Level 2: Russell Simmons Contributes individual capabilities to the achievement of group objectives, and works effectively with others in a group setting Donald Trump Highly Capable Individual Nido Qubein Ted Turner Level 1: Makes productive contributions through talent, knowledge, skills, & good work habits Ken Blanchard Warren Bennis Jim Collins Peter Drucker Jeffrey Gitomer Francis Hesselbein Carolyn Kepcher John Maxwell Rosabeth Moss Kanter "Leadership is a function of knowing yourself, having a vision that is well communicated, building trust among colleagues, and taking effective action to realize your own leadership potential.“ Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner - Focused much more on the individual capability of the leader. What Drives Us? Checklist for Personal Values This exercise is designed to help you reach a better understanding of your most significant values. Step 1: What I Value Most... From this list of values (both work and personal), select the ten that are most important to you-as guides for how to behave, or as components of a valued way of life. Feel free to add any values of your own to this list. What Drives Us Rating system: 1 = very important; 2 = important; 3 = somewhat important; 4 = not important; 5 = definitely not important Achievement Advancement Adventure Appearance Authority Belonging, Connected Challenge Communication Community Competence Competition Consensus Courage Creativity Diversity Environment Fairness Family Forgiveness Freedom Friendship Health Helping Honesty Independence Inner Harmony 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 Integrity Intellectual Status Intimacy Knowledge Money Neatness Peace Perseverance Personal Growth Play Pleasure Power Prosperity Rationality Recognition Respectfulness Security Self-acceptance, self-respect Self-control Serenity Spiritual Growth Stability Teamwork Tolerance Tradition Other __________________ 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 Step 2: Elimination Now that you have identified ten, imagine that you are only permitted to have five values. Which five would you give up? Cross them off. Step 3: Identify Your Core Values Review your list and select the items that represent your personal core values – three to five items. 1. ____________ 2. ____________ 3. ____________ 4. ____________ 5. ____________ Finally which is the one item on the list that you care most about? Craig Buthod – 10 Warren Bennis Mary Dempsey Kimber Fender Stephen Covey Martin Gomez Corrine Hill Melanie Huggins - **01 Pat Losinski - **10 Donna Nicely Susan Nutter – 05 Siobhan Reardon Ken Roberts Raymond Santiago - 03 Rifka Sass - 06 Louise Schaper - **05 Leadership is not formal authority, leadership is moral authority. If you are principle-centered, your opportunities for influence increase; And if you’re proactive and take initiative inside your own Circle of Influence, it will get larger. This questionnaire asks you to describe yourself as a leader. For each item, give the number “4” to the phrase that best describes you, “3” to the item that is next best, and on down to “1” for the item that is least like you. 1. My strongest skills are: ______a. Analytical Skills ______b. Interpersonal Skills ______c. Political Skills ______d. Flair for Drama 2. The best way to describe me is: ______a. Technical Expert ______b. Good Listener ______c. Skilled Negotiator ______d. Inspirational Leader 3. 4. What people are most likely to notice about me is my: ______a. Attention to Detail ______b. Concern About People ______c. Ability to Succeed, in the Face of Conflict and Opposition ______d. Charisma 5. My most important leadership trait is: ______a. Clear, logical thinking ______b. Caring and Support of Others ______c. Toughness and Aggressiveness ______d. Imagination and Creativity 6. I am best described as: ______a. An Analyst ______b. A Humanist ______c. A Politician ______d. A Visionary ______ PL ______ SY What has helped me the most to be successful is my ability to: ______a. Make Good Decisions ______b. Coach and Develop People ______c. Build Strong Alliances & a Power Base ______d. Inspire and Excite Others ______ ST ______ HR __60__ Total Lee G. Bolman and Terrence E. Deal. Based on Bolman and Deal’s Reframing the Organization: Artistry, Choice, and Leadership THE B.A. DAVID COMPANY The Leadership Orientation Instrument is keyed into four different conceptions of organizations and of the task of organizational leadership. Plot each of your scores on the appropriate axis of the chart below: ST for Structural, HR for Human Resource, PL for Political, and SY for Symbolic. Then read the brief description of each of these orientations toward leadership and organizations. STRUCTURAL 23+ 19 17 16 14 12 9 10 HUMAN RESOURCE 11 12 13 17+ POLITICAL 24 22 21 19 17 16 11 12 14 16 17 21+ SYMBOLIC THE B.A. DAVID COMPANY The Leadership Orientation Instrument is keyed into four different conceptions of organizations and of the task of organizational leadership. Plot each of your scores on the appropriate axis of the chart below: ST for Structural, HR for Human Resource, PL for Political, and SY for Symbolic. Then read the brief description of each of these orientations toward leadership and organizations. STRUCTURAL 23+ 19 17 16 14 12 9 10 HUMAN RESOURCE 11 12 13 17+ POLITICAL 24 22 21 19 17 16 11 12 14 16 17 21+ SYMBOLIC THE B.A. DAVID COMPANY Structural leaders emphasize rationality, analysis, logic, facts and data. They are likely to believe strongly in the importance of clear structure and well-developed management systems. A good leader is someone who thinks clearly, makes the right decisions, has good analytical skills, and can design structures and systems that get the job done. THE B.A. DAVID COMPANY Human Resource leaders emphasize the importance of people. They endorse the view that the central task of management is to develop a good fit between people and organizations. They believe in the importance of coaching, participation, motivation, teamwork and good interpersonal relations. A good leader is a facilitator and participative manager who supports and empowers others. THE B.A. DAVID COMPANY Political leaders believe that managers and leaders live in a world of conflict and scarce resources. The central task of management is to mobilize the resources needed to advocate and fight for the unit’s or the organization’s goals and objectives. Political leaders emphasize the importance of building a power base: allies, networks, coalitions. A good leader is an advocate and negotiator who understands politics and is comfortable with conflict. THE B.A. DAVID COMPANY Symbolic leaders believe that the essential task of management is to provide vision and inspiration. They rely on personal charisma and a flair for drama to get people excited and committed to the organizational mission. A good leader is a prophet and visionary, who uses symbols, tells stories and frames experience in ways that give people hope and meaning. THE B.A. DAVID COMPANY The Leadership Orientation Instrument is keyed into four different conceptions of organizations and of the task of organizational leadership. Plot each of your scores on the appropriate axis of the chart below: ST for Structural, HR for Human Resource, PL for Political, and SY for Symbolic. Then read the brief description of each of these orientations toward leadership and organizations. STRUCTURAL 23+ 19 17 16 14 12 9 10 HUMAN RESOURCE 11 12 13 17+ POLITICAL 24 22 21 19 17 16 11 12 14 16 17 21+ SYMBOLIC THE B.A. DAVID COMPANY The Leadership Orientation Instrument is keyed into four different conceptions of organizations and of the task of organizational leadership. Plot each of your scores on the appropriate axis of the chart below: ST for Structural, HR for Human Resource, PL for Political, and SY for Symbolic. Then read the brief description of each of these orientations toward leadership and organizations. STRUCTURAL 23+ 19 17 16 14 12 9 10 HUMAN RESOURCE 11 12 13 17+ POLITICAL 24 22 21 19 17 16 11 12 14 16 17 21+ SYMBOLIC THE B.A. DAVID COMPANY The Leadership Orientation Instrument is keyed into four different conceptions of organizations and of the task of organizational leadership. Plot each of your scores on the appropriate axis of the chart below: ST for Structural, HR for Human Resource, PL for Political, and SY for Symbolic. Then read the brief description of each of these orientations toward leadership and organizations. STRUCTURAL 23+ 19 17 16 14 12 9 10 HUMAN RESOURCE 11 12 13 17+ POLITICAL 24 22 21 19 17 16 11 12 14 16 17 21+ SYMBOLIC THE B.A. DAVID COMPANY The Leadership Orientation Instrument is keyed into four different conceptions of organizations and of the task of organizational leadership. Plot each of your scores on the appropriate axis of the chart below: ST for Structural, HR for Human Resource, PL for Political, and SY for Symbolic. Then read the brief description of each of these orientations toward leadership and organizations. STRUCTURAL 23+ 19 17 16 14 12 9 10 HUMAN RESOURCE 11 12 13 17+ POLITICAL 24 22 21 19 17 16 11 12 14 16 17 21+ SYMBOLIC THE B.A. DAVID COMPANY The Leadership Orientation Instrument is keyed into four different conceptions of organizations and of the task of organizational leadership. Plot each of your scores on the appropriate axis of the chart below: ST for Structural, HR for Human Resource, PL for Political, and SY for Symbolic. Then read the brief description of each of these orientations toward leadership and organizations. STRUCTURAL 23+ 19 17 16 14 12 9 10 HUMAN RESOURCE 11 12 13 17+ POLITICAL 24 22 21 19 17 16 11 12 14 16 17 21+ SYMBOLIC THE B.A. DAVID COMPANY The Physical Structure? The Way People Dress? The Formal Processes? The Way People Act? What Implication Is That Having? Where Would You Like It To Be? What Implications Would That Have? Assignment – Restart Your Job! How Do Your Customers Want to Deal With You? What Would the Library Look Like If It Were Created Today? Be the Change You Want to See! Managerial Perceptions: What Do Employees Really Want? Think for a few moments about what you believe employees want in a job: Rank order the ten factors in Column “A” (1 = most important, 10 = least important). The Facilitator will provide actual rankings for both managers and employees based on Research findings - Kovack, K. (1995). Column “A” Job Factors Good Pay Job Security Promotion and Growth Good Working Conditions Interesting Work Loyalty to Employees Tactful Discipline Full Appreciation of Work Well Done Understanding Regarding Personal Problems A Feeling of Being In On things Your Responses What managers believe employees want What employees really want Managerial Perceptions: What Do Employees Really Want? Think for a few moments about what you believe employees want in a job: Rank order the ten factors in Column “A” (1 = most important, 10 = least important). The Facilitator will provide actual rankings for both managers and employees based on Research findings - Kovack, K. (1995). Column “A” Job Factors Your Responses What managers believe employees want What employees really want Good Pay 1 5 Job Security 2 4 Promotion and Growth 3 7 4 5 6 9 6 8 Tactful Discipline 7 10 Full Appreciation of Work Well Done 8 1 Understanding Regarding Personal Problems 9 3 10 2 Good Working Conditions Interesting Work Loyalty to Employees A Feeling of Being In On things Ken Blanchard Leslie Burger Jim Collins Peter Drucker Tom Fay Sean Hill Integration with Stamps.com John Maxwell -Reduced paper costs Rosabeth Moss Kanter -Reduced postage Mark Sanborn -Reduced staff handling Russell Simmons -Faster turn-around time Pam Sandlin Smith Nido Qubein Ted Turner Lynne Zieher LOW COST INITIATIVE! Ken Blanchard Larry Bossidy Leslie Burger Peter Drucker Jeffrey Gitomer Vice Provost and Director of Libraries North Carolina State University Library Journal's 2005 Librarian of the Year Francis Hesselbein Carolyn Kepcher Develop the Leaders Around You John Maxwell Core belief: Staff development is the most effective management tool for library building. Susan Nutter Mark Sanborn “The most important factor in building a library is the people. It isn't what you are going to do, but who is going to be your staff, that is important.” Russell Simmons Donald Trump Nido Qubein Ted Turner “Commit to hire the best people and devote care and attention to their continuing professional development.” Key Thoughts SESSION 1 Write down your Key Thoughts from each session. It may be a thought, a quote, or idea presented by a speaker. It All Starts With Leadership Key Thoughts My Action Steps STEP ONE SESSION 2 Write down the specific steps that are needed to bridge your Key Thoughts to your Leadership Objectives STEP TWO SESSION 4 STEP THREE My Leadership Objectives You Don’t Need A Title To Be A Leader Who’s Your Customer? Write down your objectives for attending Leaders In Libraries: Choosing To Lead In Extraordinary Times! Positioning The Library In The Mind Of The Community SESSION 5 Leveraging Technology To Maximize Value SESSION 6 ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ SESSION 3 What’s Your Purpose? STEP FOUR STEP FIVE STEP SIX My Action Steps WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Library In Mind of Community Leverage Technology To Maximize Value TAKE ACTION/DELIVER VALUE Ken Blanchard Larry Bossidy Jim Collins Peter Drucker Jeffrey Gitomer Francis Hesselbein Carolyn Kepcher 1. What is Your Mission (Purpose)? John Maxwell Rosabeth Moss Kanter Mark Sanborn 2. Who is Your Customer? 3. What Does The Customer Value? Russell Simmons Donald Trump Nido Qubein Ted Turner 4. What Are The Results? 5. What Is Your Plan? A Mission is Your Higher Purpose: It is the broader societal impact you want to have. - Your Statement of Purpose - Why You Do What You Do - The Library’s Reason for Being - What - in the End - You Want to Be Remembered For Tip: Make sure your Mission Statement passes the T-Shirt Test! Blue Cross / Blue Shield – “To Improve the Health of the People We Serve” The International Red Cross -- “To Serve the Most Vulnerable” Merck’s Mission is to Improve Human Health. Disney’s Mission is to Provide Joy. San Diego Padres – “We are in the Memories Business. We Make Memories” The B. A. David Company – “Helping People Achieve Success!” THE B.A. DAVID COMPANY Mission Statements We’ve Heard at Recent “Leaders in Libraries” Workshops: “To preserve yesterday, enrich today, and inspire tomorrow,” Kenton County Public Library, Kentucky “To give everyone the opportunity to read, learn, and grow.” Cornwall Public Library, Ontario, Canada “To strengthen our community and empower our citizens through free and public access to knowledge.” Fayetteville Public Library, Arkansas “To meet the educational, cultural and social needs of our diverse community by providing quality materials, information and services.” Largo Public Library, Florida “To enhance our citizens lives through convenient services when, where, and how they need them.” Topeka Shawnee Public Library, Kansas “To inspire intellect, curiosity, and imagination.” Frisco Public Library, Texas To train intellectually and culturally enriched individuals to be successful in their careers and contribute to their communities. To shape the field of information studies for human and social benefit. By: -Discovering new and vital knowledge about information -Educating the next generation of leaders in the information professions - Developing new scholars who will advance knowledge Improving society through service and collaboration - Applying human-centered values to all our work - Your Statement of Purpose - Why You Do What You Do - The Library’s Reason for Being - What - in the End - You Want to Be Remembered For What is Your Current Mission? Write or attach a copy of your library’s current Mission Statement here: What meaning does this mission have to you? In what ways has the library furthered the mission? THE B.A. DAVID COMPANY Does the Mission need to be revisited? Rate your current mission using the following criteria, then decide whether you believe It should be changed, and if so, how. Yes, Absolutely o To Some Extent o Not At all o Is clear and easily understood. o o o Defines why we do what we do, why the library exists. o o o Does not prescribe means. o o o Is sufficiently broad. o o o Provides direction for doing the right things. o o o Addresses our opportunities. o o o Inspires our commitment. o o o Says what, in the end, we want to be remembered for. o o o The mission: Is short and sharply focused. Should the mission be revisited? If so, what changes should be considered? THE B.A. DAVID COMPANY - Your Long-term Aspirations for Your Library (To be the highest-regarded, the best, the most sought after…) - Your Business Goals - Your Targets - Your Promise of What You Shall One Day Be Tip: Vision Statements set the road map for your library. They’re written for you and other staff members of your library (not written directly for your customers. New England College New England College is a creative and supportive learning community that challenges individuals to transform themselves and their world. VISION To be the premier research and education program for 21st century information professionals who will apply the theoretical and practical knowledge necessary to preserve the past, manage the present, and design the future. - Your Long-term Aspirations for Your Library - Your Promise of What You Shall One Day Be Tip: Vision Statements set the road map for your library. They’re written for you and other staff members of your library (not written directly for your customers. Craig Buthod – 10 Malinda Cervantes Mary Dempsey Kimber Fender Toni Garvey – 04 Martin Gomez Corrine Hill Melanie Huggins - **01 Pat Losinski - **10 Donna Nicely Susan Nutter – 05 Siobhan Reardon Ken Roberts Raymond Santiago - 03 Rifka Sass - 06 http://ebranch-prod.columbuslibrary.org/docs/ebranch/CMLMissionVision.pdf Louise Schaper - **05 Richland County Enter slide title here Public Library ► Enter bulletTHE text here ENHANCE ENGAGE OUR TEAM ► Second level CUSTOMER ● Third level EXPERIENCE MISSION To provide experiences that Inspire, Inform and Entertain. VISION: TO IMPROVE THE QUALITY OF LIFE FOR EVERYONE WHO INTERACTS WITH THE RICHLAND COUNTY PUBLIC LIBRARY. GROW OUR CUSTOMER BASE VALUES: - Accessibility - Personalized Customer Experiences - Reading and Literacy - Lifelong Learning - Environmental Sustainability - Partnerships and Alliances - Diversity - Trust & Teamwork - Innovation & Risk-taking - Talent Development/Leadership What the Best Do Best Have Strong Corporate Cultures - Companies with Strong Corporate Cultures Based on Shared Values Achieved: - Revenue Growth - Four Times Faster - Job Creation Growth - Seven Times Higher - Stock Price Growth - Twelve Times Faster - Profit Performance - 750% Higher Corporate Culture - The Practical Articulation of Vision, Mission, Teamwork, Empowerment, Leadership, Relationships…... Corporate Cultures Survey of 200 Companies from 20 Industries THE B.A. DAVID COMPANY Key Thoughts SESSION 1 Write down your Key Thoughts from each session. It may be a thought, a quote, or idea presented by a speaker. It All Starts With Leadership Key Thoughts My Action Steps STEP ONE SESSION 2 Write down the specific steps that are needed to bridge your Key Thoughts to your Leadership Objectives STEP TWO SESSION 4 STEP THREE My Leadership Objectives You Don’t Need A Title To Be A Leader Who’s Your Customer? Write down your objectives for attending Leaders In Libraries: Choosing To Lead In Extraordinary Times! Positioning The Library In The Mind Of The Community SESSION 5 Leveraging Technology To Maximize Value SESSION 6 ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ SESSION 3 What’s Your Purpose? STEP FOUR STEP FIVE STEP SIX My Action Steps The B. A. David Company - David Bendekovic - 315.430.1960 - [email protected] WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Library In Mind of Community Leverage Technology To Maximize Value TAKE ACTION/DELIVER VALUE - The demographics of their community / campus - Age Income Ethnicity / languages Off-campus / on-campus housing Size of student body - The factors influencing the communities they serve. - Political - Economic - Social/cultural - Technological What are the internal and external factors impacting your community/campus? Political Economic Social/Cultural Technological What are the internal and external factors impacting your target markets? (Your Customer Situation): Political Economic Social/Cultural Technological - How customers/patrons want to deal with you today. - What programs and services resonate with your customers/patrons/communities Questions: - What new programs and services do we plan to offer? - How do our programs and services stack-up to our competition? What Programs and services resonate with your key customers? What Do My Customers Want? Revolutionize Your Own Behavior and Remake Your Competitive Position. Binney & Smith - the Makers of Crayola Crayons and Markers. Found that When Customers Did Complain, they Usually Complained about Stains Left in Clothes. Launched a Research Effort, and Two Years Later Introduced Washable Crayola Crayons. Results: Marker Sales Doubled. Profits Soared. Applied Same Customer Focus to Educational Market to Produce Similar Results. THE B.A. DAVID COMPANY CML Research - Started With Market Segmentation Study - Identified Three Behavioral Groups - Help Guide and Prioritize Strategic Plan Craig Buthod – 10 Malinda Cervantes Mary Dempsey Kimber Fender Toni Garvey – 04 Martin Gomez Corrine Hill Melanie Huggins - **01 Pat Losinski - **10 Donna Nicely Susan Nutter – 05 Siobhan Reardon Ken Roberts Raymond Santiago - 03 Rifka Sass - 06 Louise Schaper - **05 Which company attained the number-one spot in terms of return to investors on a dollar-for-dollar basis, of all U.S. publicly traded companies from 1972 to 2002? According to a 30-year analysis in Money Magazine, the winner is: Southwest Airlines A $10,000 investment in Southwest in 1972 Would have returned more than $10 MILLION by 2002. Strategic Mapping: Southwest Airlines No Seat Assignment No Meals Limited Passenger Service Frequent, reliable departures 15-minute Gate turnarounds Southwest The Low-fare Airline High compensation For employees Lean, highly Productive ground & gate crews Flexible Union contracts High employee Stock ownership No Baggage transfers No connections With other airlines Short-haul, Point-to-point routes Between midsize cities & secondary airports Limited use Of travel agents Very Low Ticket Prices High Aircraft Utilization Standardized fleet Of 737 aircraft THE B.A. DAVID COMPANY Bond Issues for Collection Devel Funds Research Separate Taxing District Secure New & Reliable Funding Sources Develop Fundraising Programs Current & Potential Foundation Opportunities To Be The Greatest Library in the World! Implement Advocacy Campaign Promote Improved Image & Rep for El Paso Work to Improve Staff Salaries Recruit & Retain a Diverse Workforce Increase Staff Development Opportunities Recruit Additional Volunteers & Interns Increase Technology Capacity for Service Delivery Advocacy Facilities & Growth Train Advocates Recruit & Maintain Network El Paso Public Library Vision – Goals – Objectives - Strategies THE B.A. DAVID COMPANY Resources for out-placement services Offer on-site Classes / workshops Provide info in Employment section Partner with HR Departments PR in local media Talk on TV or radio Connect the library with the unemployed professional T&E Opportunities Chamber Of commerce Connect with Unemployment Office Booth at Chamber Shows Job Fairs Contribute articles Job Bank Resources Target: Job Hunters Who Never Used Library THE B.A. DAVID COMPANY Core Ideology The Envisioned Future Develop A Plan - Identify Our Core Values Remain Fixed - Develop and Communicate Our Core Purpose - Set a Big Goal - Create Vivid Descriptions of What It will Be Like to Achieve The Goal Endlessly Adapt - Develop Goals, Strategies, Plans and Actions - Regularly Review Values, Vision, Goals and Strategies Ken Blanchard Larry Bossidy Jim Collins Peter Drucker Louise Levy Schaper Executive Director Fayetteville Public Library, Arkansas LJ 2005 Library of the Year Francis Hesselbein Carolyn Kepcher John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner “We became a good library by pretending we already were one when we were not. We had a strategic plan, mission, vision, goals, objectives, and values, but the ‘acting’ part was crucial to making it all come true.” Key Thoughts SESSION 1 Write down your Key Thoughts from each session. It may be a thought, a quote, or idea presented by a speaker. It All Starts With Leadership Key Thoughts My Action Steps STEP ONE SESSION 2 Write down the specific steps that are needed to bridge your Key Thoughts to your Leadership Objectives STEP TWO SESSION 4 STEP THREE My Leadership Objectives You Don’t Need A Title To Be A Leader Who’s Your Customer? Write down your objectives for attending Leaders In Libraries: Choosing To Lead In Extraordinary Times! Positioning The Library In The Mind Of The Community SESSION 5 Leveraging Technology To Maximize Value SESSION 6 ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ SESSION 3 What’s Your Purpose? STEP FOUR STEP FIVE STEP SIX My Action Steps WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Library In Mind of Community Leverage Technology To Maximize Value TAKE ACTION/DELIVER VALUE Positioning Quiz: 1. ____________________ 2. ____________________ 3. ____________________ 4. ____________________ 5. ____________________ 6. ____________________ 7. ____________________ 8. ____________________ 9. ____________________ Your Library _ 10. ___________________ Craig Buthod – 10 Malinda Cervantes Mary Dempsey Kimber Fender Toni Garvey – 04 Martin Gomez Corrine Hill Melanie Huggins - **01 Pat Losinski - **10 Donna Nicely Susan Nutter – 05 Siobhan Reardon Ken Roberts Raymond Santiago - 03 Rifka Sass - 06 Louise Schaper - **05 CML Research - Started With Market Segmentation Study - Identified Three Behavioral Groups - Help Guide and Prioritize Strategic Plan Five Customer Segments Segment Relevant Communications School-age Children - Safe Space to hang out. - Free, Internet access for surfing, homework. - Support with school projects. Income Sensitive Adults - Free Internet access. - Free access to information for basic life decisions. Families with Young Adults - Safe, nearby, “kid-friendly” space. - Family-oriented learning. - Access to kids books and movies. Information Gatherers - Endless supply of books and information. - Outlet for “unique stuff”. - Cultural events and classes. Space Seeking Adults - Comfortable, unobtrusive place to spend time. THE B.A. DAVID COMPANY DISCOVER THE LEADER WITHIN! 1. Describe a change you would like to see: Example: “Communicate to everyone in our community what an important role the library plays in the lives of young children.” 2. Write one thing you know to be true about the situation. Example: “An overwhelming majority of the people in our community are unaware of the number of children we help through the Summer Reading Program.” 3. Describe the action you would take to improve this situation even if it sounds very ambitious. Ken Blanchard Craig Buthod Jim Collins Peter Drucker Martha Geier Francis Hesselbein Congratulations to our 30,254 Summer Reading Champions! Carolyn Kepcher John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner LOW COST INITIATIVE! Ken Blanchard Craig Buthod Jim Collins Peter Drucker Martha Geier Francis Hesselbein Congratulations to our 30,254 Summer Reading Champions! Carolyn Kepcher John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner LOW COST INITIATIVE! Ken Blanchard Craig Buthod Jim Collins Peter Drucker Martha Geier Francis Hesselbein Congratulations to our 30,254 Summer Reading Champions! Carolyn Kepcher John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner LOW COST INITIATIVE! Ken Blanchard Craig Buthod Jim Collins Peter Drucker Martha Geier Francis Hesselbein Congratulations to our 30,254 Summer Reading Champions! Carolyn Kepcher John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner LOW COST INITIATIVE! Ken Blanchard Craig Buthod Jim Collins Peter Drucker Louise Levy Schaper Francis Hesselbein Carolyn Kepcher John Maxwell Rosabeth Moss Kanter Mark Sanborn Michael Sawyer Donald Trump Nido Qubein Ted Turner Ken Blanchard Craig Buthod Jim Collins Evelyn Fullmore Martha Geier Betsy Kempf Carolyn Kepcher John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner Discounts With a Library Card! Shirley Amour Craig Buthod – 10 Malinda Cervantes Mary Dempsey Toni Garvey – 04 Martin Gomez Corinne Hill Melanie Huggins - **01 Pat Losinski - **10 Susan Nutter – 05 Jean Armor-Polly Siobhan Reardon Ken Roberts Raymond Santiago - 03 Rifka Sass - 06 Louise Schaper - **05 Ken Blanchard Leslie Burger Jim Collins Peter Drucker Louise Levy Schaper Kerry McGaith John Maxwell Gerry Meek Mark Sanborn Russell Simmons Pam Sandlin Smith Nido Qubein Ted Turner Lynne Zieher Calgary Public Library Ken Blanchard Leslie Burger Jim Collins Peter Drucker Louise Levy Schaper Southlake Public Library, Southlake, TX uncommonly friendly service Kerry McGaith John Maxwell Virtual Library Program Rosabeth Moss Kanter Mark Sanborn LOW COST INITIATIVE! - Online Request and Holds Russell Simmons - Items Delivered and Picked Up Through Office Mail Pam Sandlin Smith - Company Has Created Reading Rooms Nido Qubein - Minimal Delivery Costs and Time Associated with Program Ted Turner Lynne Zieher - Now Accounts for 20% of Total Library Circulation Ken Blanchard Craig Buthod Jim Collins Peter Drucker Louise Levy Schaper Francis Hesselbein Get on the Bus! Carolyn Kepcher John Maxwell - Student Power-Plus Card Program Rosabeth Moss Kanter - Over 100,000 Students Mark Sanborn - Received library card imprinted with the student’s name Russell Simmons - Distributed directly to the appropriate classroom Donald Trump Nido Qubein Ted Turner - Also serve as identification for 50% reduction in fare on public bus system, TARC. Key Thoughts SESSION 1 Write down your Key Thoughts from each session. It may be a thought, a quote, or idea presented by a speaker. It All Starts With Leadership Key Thoughts My Action Steps STEP ONE SESSION 2 Write down the specific steps that are needed to bridge your Key Thoughts to your Leadership Objectives STEP TWO SESSION 4 STEP THREE My Leadership Objectives You Don’t Need A Title To Be A Leader Who’s Your Customer? Write down your objectives for attending Leaders In Libraries: Choosing To Lead In Extraordinary Times! Positioning The Library In The Mind Of The Community SESSION 5 Leveraging Technology To Maximize Value SESSION 6 ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ SESSION 3 What’s Your Purpose? STEP FOUR STEP FIVE STEP SIX My Action Steps WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Library In Mind of Community Leverage Technology To Maximize Value TAKE ACTION/DELIVER VALUE Technology Accelerators Leaders in Libraries Think Differently About the Role Of Technology. They Never Use Technology as the Primary Means of Igniting a Transformation – Yet – Paradoxically, They Are Pioneers in the Application of Carefully Selected Technologies. Values At the School of Information, we are committed to making a difference in the lives of citizens by enabling and supporting the curation, organization and experience of information in ways that enhance lives. We believe: Humans are the center of the information life cycle Information technologies must serve the needs of their users Access to information for all citizens is a requirement of a civil society Information systems should augment human and organizational capabilities Information quality raises ethical issues worthy of deep study Our cultural heritage requires our active engagement in matters of management, policy and preservation Ken Blanchard Jim Collins Pierce County Library System Peter Drucker Tacoma, WA Larry Bossidy Louise Levy Schaper Francis Hesselbein John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner Lynne Zieher Changed the Library’s Layout • Service Triangle – Holds – Self-Check – Service Desk The Results: • 70% of circulation is now via Self Check • At any time one to two additional staff people are available • Provide higher value services to meet patron needs • Customer approval rating of 90% Ken Blanchard Craig Buthod Jim Collins Evelyn Fullmore Martha Geier Betsy Kempf Carolyn Kepcher “The most exciting and innovative library in Victoria. Visually stunning, it is the first to be designed on the concept of a hybrid digital/print library.” John Maxwell Christine Mackenzie Mark Sanborn Russell Simmons Donald Trump Nido Qubein Ted Turner 100% Self Checkout “wii games, pizza, and cokes” This Is Not Your Parents' Library: Bryan Hissong sets up for a Rock Band 2 video game session in the Westminster Branch of the Carroll County (Md.) Public Library. Bryan uses his Samsung Q1 Ultra tablet computer to assist Carleen MacDonald, 8, and Dawn Aluise as they search for the book Twilight. Ken Blanchard Craig Buthod Jim Collins Peter Drucker Louise Levy Schaper Francis Hesselbein Carolyn Kepcher Search the combined catalog of over 150 libraries with holdings of nearly 3 million books, DVDs and other material. John Maxwell Rosabeth Moss Kanter Mark Sanborn Russell Simmons Donald Trump Nido Qubein Rob Zylstra - Search for books, CDs and DVDs Place holds on books, CDs, DVDs and other material View hold details and cancel a hold Check book reviews by other visitors View any charges, fee and fines Display your account barcode on iPhone or iPod Touch for easy check-out THE B.A. DAVID COMPANY Kindle Users to Be Able to Borrow Library E-Books By JULIE BOSMAN Published: April 20, 2011 Shirley Amour Craig Buthod – 10 Malinda Cervantes Mary Dempsey Toni Garvey – 04 Martin Gomez Corinne Hill Melanie Huggins - **01 Pat Losinski - **10 Susan Nutter – 05 “It’s all about the experience, not the transaction.” Jean Armor-Polly Tore down the reference desk. Siobhan Reardon Ken Roberts Raymond Santiago - 03 Rifka Sass - 06 Louise Schaper - **05 All Staff Have IPod-Touches. Key Thoughts SESSION 1 Write down your Key Thoughts from each session. It may be a thought, a quote, or idea presented by a speaker. It All Starts With Leadership Key Thoughts My Action Steps STEP ONE SESSION 2 Write down the specific steps that are needed to bridge your Key Thoughts to your Leadership Objectives STEP TWO SESSION 4 STEP THREE My Leadership Objectives You Don’t Need A Title To Be A Leader Who’s Your Customer? Write down your objectives for attending Leaders In Libraries: Choosing To Lead In Extraordinary Times! Positioning The Library In The Mind Of The Community SESSION 5 Leveraging Technology To Maximize Value SESSION 6 ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ ____________________________________________ SESSION 3 What’s Your Purpose? STEP FOUR STEP FIVE STEP SIX My Action Steps WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Library In Mind of Community Leverage Technology To Maximize Value TAKE ACTION/DELIVER VALUE Passion: Understanding what the library stands for (its core values) and why it exists (its mission or core purpose). What they are deeply passionate about What they can be best in the world at Best at: Understanding what the library can uniquely contribute to the people it touches, better than any other organization on the planet. Focus: Understanding what they really want and focus on the outcome versus problems to move the library forward. What they really want A Problem Orientation Focus is on problem; What we don’t want or like Problem Causes one to React React Anxiety Engages an inner state of anxiety Three basic forms of reacting: Fight, flight, or freeze An Outcome Orientation Focus is on vision or outcome; What we choose to create Vision Outcome Propels one to take a baby step Take Next Step Passion Engages an inner state of passion THE B.A. DAVID COMPANY THE B.A. DAVID COMPANY THE B.A. DAVID COMPANY WHAT THEY KNOW… It All Starts With Leadership You Don’t Need a Title To Be A Leader THE RIGHT PEOPLE The Library’s Purpose Who The Customer Is A CLEAR VISION HAVE AN OUTCOME ORIENTATION Position The Library In Mind of Community Leverage Technology To Maximize Value TAKE ACTION/DELIVER VALUE “The great end to life is not knowledge, but action.” Thomas Henry Huxley 1825 – 1895 English Biologist & Educator David Bendekovic [email protected] 315.430.1960