0808 CA Stylist.indd - Stylist and Salon Newspapers

Transcription

0808 CA Stylist.indd - Stylist and Salon Newspapers
AUGUST2008|VOLUME 13|NUMBER 3|I
SSUE 147
CALI
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THE BUSIN ESS O F: HAIR | N AILS | SKIN C ARE
California Stylist & Salon
Volume XIII, Number 3, Issue 147
August 2008
Published monthly by
Holland Graphics, Inc.
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Portland OR 97221
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Publisher
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Copy Editor
Production Manager
Advertising Director
Art Director
Classified Sales
Linda Holland
Lisa Kind
James Giddings
Joel Holland
Marcy Avenson
Erica Gibson
Kelly Smith
Contributing Writers:
Judy Culp, Jerry Tyler, Vicki Peters,
Shannon Wells, Marco Pelusi, Hannah Mayo,
Anne Morrato
California Bureau of Barbering
and Cosmetology
Kristy Underwood, Executive Officer
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| AUGUST 2008 | CALIFORNIA STYLIST & SALON
George
Riley
1-800-303-3630
Professional Beauty Centers www.georgerileyspbc.com
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Diversion — Still the Hot Topic
In this issue...
6 Beauty Business Buzz
Whether it’s offering the latest celebrity extensions or unveiling that great
new spray tan machine, you want to
make sure you get the most bang for
your buck. Shannon Wells offers some
strategic moves you can make to
ensure success in introducing trendy
new services and products in your
salon.
9 Marketing Solutions
Professional hair extensions are not
just for extending the length of your
client’s hair anymore. Hannah Mayo
explains how with professional hair
extensions you can instantly add
exciting new physical volume and
texture to thin and lifeless hair.
Beauty Business Buzz . . . . . . . . . 6
Lash Out - Eyelash Extensions . . . 7
Beauty Shows and Events . . . . . . 8
Marketing Solutions. . . . . . . . . . 9
Blue Highways . . . . . . . . . . . . .10
Esthetic Endeavors . . . . . . . . . .11
The Nail Extension . . . . . . . . . . .12
The Mane Objective. . . . . . . . . .13
Classifieds . . . . . . . . . . . . . .14-17
California Board News . . . . . . . .17
Calendar . . . . . . . . . . . . . . . . .18
What’s New in the Market . . . . . .19
10 Blue Highways
Hair enhancement is one of the
fastest growing segments of the
beauty industry. Jerry Tyler explains
the importance of being aware of
the challenges that come with the
major benefits and sudden demand
which affects both our clients and
our fellow licensees.
On the cover...
Photo Courtesy of
AFFINAGE
Correction: In the June 2008 issue of California Stylist, the cover contest winning photo
color and cut was done by Vadre Grigsby
and Jeffrey Dufault.
4 | AUGUST 2008 | CALIFORNIA STYLIST & SALON
From the Editor
Lisa Kind
I recently attended Cosmoprof North
America in Las Vegas. My goal for attending
was to learn about the newest products and
companies and to hopefully establish some
good advertising and public relations contacts.
During the weekend the hot topic in all of
my conversations was—you guessed it—diversion. It is amazing to me how many different
opinions there are. Some claim distributors
drive diversion. Others insist manufacturers
are the culprit. Still others believe diversion
is happening at the salon level. Whom do you
believe?
One thing is for sure. Stylists are getting
frustrated and starting to take a stance to combat diversion. Here are a few excerpts (edited for
brevity) of comments I received after the July
issue of the Stylist focusing on diversion hit the
streets.
— David Yerks, Palm Springs, Calif.:
Diversion is here to stay, and yes, it is growing.
Recently, I noticed products on the grocery
and drug stores’ shelves that promised they
would never be diverted. However, these
companies are now owned by L’Oreal. Coincidence?
I cut the hair of an owner of one of the
grocery stores in my area, which also carries
diverted products. I asked to meet the person
who buys their cosmetic and toiletry line so
that I may point out the “Professional Retail
Only” label. She told me she buys directly
from a distributor who comes into the store.
The prices in the stores are not very different from what they are in the salon. If it
is slightly higher, people will still pay more
because of the convenience. When the manufacturers of the “Professional Only” products
become accustomed to the profits, they will
eventually go public and forget the people who
helped promote their products.
If I sound bitter, it is because I am. I often
think, “Why bother?”
What is my way of combating it? I sell a
line that limits how many salons in the area
can sell their product (similar to what Aveda
does). My next step: private label. Yes, it can be
a bit costly to start with, but at least I have the
control.
— Darryl Manco, Pacific Beach, Calif.:
Over the past quarter decade, I have witnessed
one of the worst tragedies within our industry
that a salon owner and stylist could witness.
What I refer too is the idea that we are the
reason for product diversion. Each time I read
about this it makes me disgusted, and I am
tired of the empty promises made by the holding companies.
No salon or stylist buys in such quantity to
be able to support the needs of a national chain
retailer. How many cases of product would
we need monthly, I ask, to supply say Target,
Nordstrom Rack, Longs Drugs, Rite-Aid, etc?
I ask stylists that are addicted to brand
named products, “Why carry such allegiances
when the holding company does not care
about you?”
Take some time, and do your research in
your local stores. When you see those famous
brands on the shelves, divert yourself from
those brands and go shopping for ones that
keep the profits in your hands.
Just imagine no commitment contracts, no
lies and no diversion. Besides, you will enjoy
the markup.
— Keith James, San Francisco, Calif.: We
are not always aware of the impact diversion
has on our bottom line, but it is important we
do so. Diversion is ever increasing and looks,
at best, only to increase corporate profits.
While beauty product manufacturers boast
about their never-ending investment to prosecute the diverting offenders, it’s understood
by most salon owners that the manufacturers
and distributors divert the product themselves.
I recently chose to remove more than
$5,000 of retail product from my shelves as
numerous clients were apologetically informing me of their ability to purchase their professional haircare products at a significantly lower
price from Bay Area retailers.
— Christopher J. Fatica, Erie, Pa.: My
opinion, based on information and research
I have done over my decades in the industry,
is that retail outlets like Target and Wal-Mart,
where we find many diverted products, don’t
buy from salons or independent distributors.
They go right to the manufacturer.
I am sure “Professional Manufacturers”
are the suppliers to the retail outlets because
only they can supply enough product to meet
the demands of the Targets and Wal-Marts of
the world. Buyers for large retail chains have
confirmed this information for me. But don’t
take my word for it; check it out for yourself.
These manufacturers generate a lot more
revenue from consumer product sales in large
retail outlets than through distribution or
salons. However, if a manufacturer wants to
stay clean, it can.
——————
If you have anything you’d like to add
about the diversion topic, or anything else,
email me at [email protected]. I’d
love to hear from you!
On a lighter note, at the show I also received eyelash extensions from Novalash artist
Sophia of Houston, Texas. I have to say, I love
them and receive compliments on them all of
the time. Thanks to Novalash and Sophia for
doing such an outstanding job.
Exclusive Distributor of
Professional Products
Western Salon Services has been formed to provide Grund
Professional Products and Grund Education Direct to Salons in
Northern California.
Integrity!
Professional Recommendation, Salon-Only Sales
“When your clients purchase their Grund products from
you and they use Grund Products the way you taught
them to; they keep coming back to you for Professional
Services. Grund Products are available only in finer
Professional Salons!”
Dr. Lee Hunter
The driving force behind
is Education.
Education is the key to personal success for hairstylists and for
a successful business in the salon industry. Grund Education
can be your key to success. Here are four successful stylists
who are just a few of the many Top Grund Educators available
to come into your salon to teach Grund Education:
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Education Calendar
8/11 Hands-On Cutting Class in Willits with Colleen Wagner
8/17 Five Keys To Salon Success Class in Santa Rosa with Gena Morgan
8/18 Five Keys To Salon Success Class in Sacramento with Gena Morgan
8/25 Five Keys To Salon Success Class in Walnut Creek with Gena Morgan
8/25 Hands-On Cutting Class in Sacramento with Colleen Wagner
9/7&8 New Grund Educator Training in Sacramento with Dr. Hunter & Colleen
Call 800-235-7376 • www.grundhair.com
4 oz
Tiger Masque
Introducing Trendy New Services and Products to Your Clients
Beauty
Business Buzz
Shannon Wells
Are you ready to take the plunge and introduce the season’s hottest new products and
services in your salon or spa?
Whether it’s offering the latest celebrity
extensions or unveiling that great new spray
tan machine, you want to make sure you get
the most bang for your buck when introducing a new service to your clients. So rather
than stocking your shelves or simply adding an
item to your menu and waiting for the money
to magically roll in, there are some strategic
moves you can make to ensure success.
Research and Consider. With every new
service or product you add, there are some
very important things to consider.
1. Identify the need among your clients: Is the
product or service something your clients are
interested in? How will it improve their lives?
How many times per month or year will they
use or buy the product—or could it just be a
one hit wonder?
2. Determine if the product will improve your
bottom line. How many will you need to sell
to be profitable? What purchase price do
you need to be profitable? How much initial
inventory will you need in order to maintain
flow? How long can you continue to offer this
product? Is it a fad?
3. How does this product or service compare to your
competitors? Does everyone carry this exact same
product? What exclusivity can you claim by of-
| AUGUST 2008 | CALIFORNIA STYLIST & SALON
fering this product? Are there alternative lines or
brands of this product that you can offer?
Education and Trial. Making sure your
team is 100 percent on board with your new
offering is key in its success. Take the time
to thoroughly educate your team on the
benefits and reasons behind adding it to your
repertoire. Better yet, if time allows, have a
brainstorming session and find out what your
team thinks would make good additions to
your menu. If they help create it, they will help
make sure it’s successful.
Each manufacturer and distributor wants
to make sure you are excited about what they
have to offer. Take advantage of this; enlist
them to host training for your team so they are
completely comfortable with the new product
or service. Fear of the unknown is what causes
so many new menu additions to fail. If your
staff is completely comfortable with the what,
when and why of the product, they will feel
comfortable recommending it.
It is also important to do testing of the new
product with your staff and your best clientele.
Select a test group that can give you honest
feedback on its effects. The clients may love the
new item and you will have created an immediate client for life. Or you might be surprised to
find that a product that everyone is using misses
the mark among your clientele and staff.
Fill the Need. The last aspect of success-
fully introducing a new product or service
to your clients is making sure your team is
introducing the new item in the most effective
way. Have them point out that it is a solution
that truly fills a need for your clients. The best
way to ensure this is to be certain your team
is educated about what the product or service
will accomplish, as was mentioned, and then
that the team is comfortable finding out if their
clients have the need this product will fill.
This step is often overlooked, and it will
have a big impact on the success of a new
product or service. We assume the person in
our chair will tell us exactly what they need.
We forget that, when clients don’t know what
is available, they are limited to what they think
they can ask for. Your team’s job is to ask questions, get the clients talking, use your menu to
introduce the services they need, and let your
clients know the full scope of services you
provide for them and how they will benefit
from them.
Introducing a new product or service can
be fun and exhilarating. After performing a few
of the due diligence steps listed above, you can
up the odds of successfully launching exciting
new items in your business.
Shannon Wells is the Marketing Manager of Your Beauty Network, a beauty
industry ongoing business support service. For more information, visit www.
ybn.com, call 866-364-4926 or email [email protected].
Lash Out —
Expand Your Menu with
Eyelash Extensions
By Anne Moratto
We all know women have a natural lash
lust. Capitalize on this addiction and learn the
art of eyelash extensions.
This service has beautiful, eye-opening
results that offer women long, dark, butterfly
lashes. With training, practice and reliable
products, this service is an eye-deal way to
build your business.
For your clients and for yourself, hands-on
training sessions are invaluable. They teach
you proper technique and allow you to create a
set of lashes that will be like a fluttering pair of
business cards on every client.
Lash extensions are individual lashes applied directly to natural lashes using semi-permanent adhesives. The glue sits at the very end
of the hair follicle, not touching the skin.
When properly applied and taken care of,
eyelash extensions will last through the four to
eight week cycle of hair growth, and will fall
off when the natural lash is shed. This means
you can schedule touch-ups every two to four
weeks to maintain a full lash line.
Depending on your expertise, a set of
lashes will take from 30 minutes to two hours
to complete. Many lash artists bundle services
at this appointment time, sharing space with a
manicurist or offering other treatments. Professionals are charging from $150 to $600 per
application. Many salons and spas will offer a
set price package for first time application and
touch-ups.
Proper extension training will emphasize a
number of points including the importance of
hygiene, choosing the proper adhesive, client
setup and consultation, taping procedure prior
to application, aftercare of lashes, lash extension removal, designing the eyes and corrective
lash techniques.
Michelle Bouse, make-up artist to many
Hollywood celebrities including the Camp
Rock Girls, began doing extensions nearly
three years ago. She is now a global master
educator for LashBeLong, and Bouse performs
at least 25 lash services a week at her salon.
“Lash extensions are better than a facelift,”
exclaimed Bouse. “As we age, the skin around
the eyes sags and droops. Extensions open the
eyes and give the illusion of lifting the eyes. ”
We wink, seduce and entrance with our
eyes. Help women get their flirt on by offering
to create lush, lovely lashes for them. Learn
extensions and your clients will be all a flutter.
Anne Moratto is the director of public relations and advertising at American
International and represents LashBeLong, an eyelash extension system created
by the makers of Ardell lashes. For more information, call 800-621-9585 or
visit www.lashbelong.com.
CALIFORNIA STYLIST & SALON | AUGUST 2008 | 7
Reenergize Your Passion for the Beauty Industry
Isn’t it time to reenergize your passion for
your career? Here are some events that just
might help you along the way...
Your Beauty Network Business Retreat
Sept. 27-29, 2008 | Carlsbad, Calif.
Your Beauty Network (YBN) announces
its eighth annual business retreat, to be held
September 27-29, 2008 in Carlsbad, California.
The organization’s annual business retreat is
a business only three-day event featuring leading salon and spa business educators, trainers,
interactive breakout workshops, a cosmetology
student track and networking arena. The 2008
event will feature three days of intense business
training for salon and spa owners serious about
surviving and growing their businesses, despite
the downswing of the current economy.
The network’s eighth annual business
retreat will feature five main stage presentations
from dynamic business speakers including: Susan Harrow, author and top media coach; Bert
Carder, CEO of Your Beauty Network; Steve
Gomez, director of training and consulting for
Milady; Julie Shepperly, author, consultant,
educator and award winning stylist; and Kimberly Alyn, best-selling author and professional
speaker.
New for the 2008 retreat will be the addition of a networking arena that encourages
sharing the best of the industry’s survival secrets
amongst attendees. Susie Fields Carder, industry veteran and expert in business innovation,
will be the arena’s master of ceremonies. For
more information, visit www.ybnretreat.com or
call 866-364-4926.
“ I absolutely love my
Salon Vac! It changed
my life in the salon and I
cannot imagine working
in a salon without one
ever again.”
— Renee Shields, San Diego, CA
| AUGUST 2008 | CALIFORNIA STYLIST & SALON
Nailpro Anaheim
Sept. 14, 2008 | Anaheim, Calif.
Nailpro Anaheim 2008, Southern California’s only trade show focused solely on
the business of nails, be held at the Anaheim
Convention Center in Anaheim, California on
September 14, 2008.
Nailpro Anaheim features a full day of
education, including technical classes from educators representing the industry’s major brands,
along with business and sanitation classes from
Nailpro Education Director Nancy King Heupel
and marketing and public relations classes from
Nailpro Educator Millie Haynam.
A large show floor exhibits professional nail
and salon products, tools, equipment and retail
items from the industry’s leading suppliers.
The annual Nailpro Cup competitions
continue in three categories: 3-D Nail Art,
Sculptured Nails, and Salon Success. Technicians can compete as novices or veterans, and as
individuals or in teams. The Nailpro Cup will
be awarded at Nailpro Sacramento on October
26, 2008, in the Sacramento Convention Center. For more information visit www.nailpro.
com/nailproanaheim.
Destination Rejuvenation
Oct. 26-28, 2008 | Laguna Beach, Calif.
Beauty industry professionals nationwide
will soon gather at Destination Rejuvenation, an
intimate health and wellness retreat, providing
fulfillment, personal reflection and an opportunity to reenergize and refocus.
Creating a positive environment and feeling
of empowerment, two passionate and inspirational leaders—Mary Wilson, Founder of Rejuvenation Mind Body Spirit, and Ann Mincey,
Vice President of Global Communications
Redken 5th Avenue New York City—guide
salon owners, stylists, school instructors, and
marketing executives seeking to address challenging personal and unique life balance issues.
The program offers inspiration and tools for
improving overall health, wellness and relationships in business and personal arenas.
Destination Rejuvenation, will be held on
October 26-28, 2008, includes luxury oceanfront accommodations at the Surf and Sand
Resort in Laguna Beach, California.
For more information, visit RejuvenationGifts.com or call 888-598-2514.
Eufora Intl’s Global Connection
Nov. 2-3, 2008 | Newport, Calif.
Eufora Intl.’s annual Global Connection
educational conference is returning November
2-3, 2008 at the Newport Beach Marriott Hotel
and Spa, Newport, California. It will offer all
new program content designed to empower
salon professionals to succeed through technical
and business focused systems.
This year’s conference is poised to deliver
both business and creative inspiration. Global
Connection highlights include new business
sessions like Double Your Income in 2009 where
you’ll learn five successful ways to achieve your
financial dreams and goals; Build the Team of
Your Dreams where leadership skills and specific
management strategies are combined to attract,
motivate and retain your salon team.
Winners will be announced for the Second
Annual Eufora Hairdresser of the Year Competition at the evening gala event. For more
information, call 800-638-3672 or visit www.
eufora.net.
International Haircolor Exchange
Nov. 9-10, 2008 | Anaheim, Calif.
International Haircolor Exchange (IHE)
2008, the premier symposium for colorists, will
be held on November 9-10 in the Anaheim
Convention Center in Anaheim, California.
IHE is a “colorist to colorist” community
whose mission is to educate colorists about the
process of haircolor through demonstration,
hands-on workshops, step-by-step guides and
brand-neutral formulas.
The symposium features two full days of
education, including technical classes with
master colorists in Color Chemistry, Color
Correction, Red Carpet Redheads, Power
Blondes and Trend Release from Intercoiffure’s
Haircolor Council.
Attendees have the opportunity to network
with many of the most-recognized colorists in
the industry, including Greg Best, Jo BlackwellPreston, Lois Christie, Jason DeCaprio, Jean
Marc DeMontier, Teri Dougherty, Scott J, Gina
Khan, Steve Lococo, Marco Pelusi, Thia Spearing, David Stanko and David Velasco, along
with motivational speakers Doug Cox and
Georgette Wyshak.
For more information visit internationalhaircolorexchange.com or call 1-800-265-6755.
Add Volume and Texture to Your Clients’ Hair with Extensions
Marketing Solutions
Hannah Mayo
Hair extensions: their commonly accepted
name does not do them justice.
Professional hair extensions are not just
for extending the length of your client’s hair.
And much more than creating a mere illusion
like other styling tools; with professional
hair extensions you can instantly add exciting
new physical volume and texture to thin and
lifeless hair.
Women today are constantly trying to add
endless volume and texture to thin and flat
hair. Everyone wants the hair they see on the
celebrities.
Achieve this easily and instantly by simply
adding professional extensions. Either choose
a full head of extensions for maximum volume or strategically place extensions where
volume is needed the most.
Not all professional hair extensions
are the same. You must explore all of the
variables, qualities, technologies and options
available to you. Unlike the previous use of
synthetic or blended hair that looked unnatural and was more difficult to style, most
professional salon hair extension manufacturers now use only real human hair which
looks, acts and feels completely natural.
Still, there are discernable differences in
hair types, textures and processes between the
various professional hair extension manufacturers. They now offer extensions in a variety
of colors and textures, ensuring a perfect
match to your client’s hair. This variety
makes the possibilities endless for you and
your salon clients.
Many companies use pre-bonded extensions, rather than a separate adhesive, thus
avoiding difficulty and mess. Many manufacturers have taken the appeal of pre-bonded
extensions one step further by using 100
percent keratin protein pre-bonded tips. This
is the protein your hair is made of, and it
creates a very strong, healthy and long lasting
bond that ensures long-term results. Keratin
bonds are easy and safe to remove. With regular maintenance and checkups in the salon,
clients can often wear their hair extension for
up to six months.
Adding new volume with hair extensions
is a great solution for people suffering from
alopecia, male or female pattern baldness or
even hair loss from chemotherapy. For some
hair replacement clients, the benefits of hair
extensions surpass those of other replacement
options. Many people do not want something
as drastic as surgery or a wig, while others
may not want to hassle with applying topical
solutions or hair fibers. Hair extensions are
a more permanent and discreet way to add
volume to thin hair.
Beside their user-friendly appeal, extensions also allow for various hair styling
options because they are treated like natural
hair. And, with so many colors and textures
to choose from, extensions provide an endless number of creative styles such as adding
highlights, lowlights and various textures to
add dimension.
In order to add hair extensions, your client should typically have at least two inches
of hair to bond the extensions to. Yet, this is
not always required.
In fact, an innovative bond has been created specifically for chemotherapy patients
and other hair loss clients. Generally known
as mini or micro grafts, these flat bonds attach
to the client’s existing hair using cold fusion
bonding. This procedure is suitable for the
early stages of alopecia, primarily stages one
and two. This allows application of extensions much closer to the scalp, adding instant
volume and length without the worry of
visibility, which is crucial for clients who have
thinning hair.
In order for your clients to maintain their
striking new tresses, proper home care is
essential between salon visits. Clients need
to be educated to use the proper hairbrushes,
shampoos and styling tools that will ensure
their hair extensions will stay intact for the
maximum duration. Make specific recommendations. Look for a hair extension company that has everything your client will need
including the appropriate loop and bristle
brushes along with a wet line for any texture
or style of hair.
After attachment of the new hair extensions, it is vitally important that your clients
follow up with you for a maintenance consultation. Thereafter, when caring for their new
tresses, gentleness is vital. It is important that
your clients know not to excessively scrub
their hair. They can avoid tangles by dry-
ing hair thoroughly before going to bed and
comb with a wide tooth comb, gently from
ends to the scalp. They should also know to
never use haircolor, perms and relaxers and
to never use any other types of chemicals
without consulting you, to prevent damage to
their new hair extensions.
Professional hair extensions are the best
way to add volume, texture and length to
your client’s hair. New application methods
cause little to no damage to the client’s hair,
and hair extensions are an easier, longer lasting alternative to other hairstyling tools.
Hannah Mayo is a Marketing Coordinator at Marketing Solutions, a full
service marketing, advertising, graphic design and PR agency specializing in
the professional beauty industry. For more information, call 703-359-6000,
e-mail [email protected] or visit www.MktgSols.com.
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CALIFORNIA STYLIST & SALON | AUGUST 2008 | 9
Nailpro Anaheim
The Benefits and Challenges of Hair Enhancement
Nails-Only Trade Show
It’sAll
You
About
Anaheim Convention Center
September 14, 2008
9 a.m. - 4:30 p.m.
Blue Highways
Jerry Tyler
Hair enhancement is one of the fastest
growing segments of the beauty industry.
It’s important to be aware of the challenges
that come with the major benefits and sudden
demand which affects both our clients and our
fellow licensees.
Most of these issues are already prevalent in
parts of the nation; therefore, several states are
already dealing with these issues proactively to
protect the integrity and professionalism in this
segment of the beauty industry.
The financial rewards offered by hair
enhancement can be truly amazing. Many hair
enhancement technicians charge upward of
$100 per hour for their services. A full-head
weave can command from $300 to $2,000.
Individual strands can cost up to $10 per strand,
with 100-300 strands per full head. But with
this source of financial potential comes responsibility—both toward the client and for our
profession as a whole.
The expansion “hair enhancement” falls
into three categories based on the method of
attachment. They are multiple strand placement,
individual strand and non-surgical hair replacement.
Register by August 29
and SAVE!
Call 888.491.8265 or
visit nailpro.com
No childreN uNder 12
allowed iN Show
$61
2008
Nailpro Cup 2008
Competition Event
Sponsored by
Multiple strand placement involves the
placement of a hair weft attached by a sewn in
(weave) method, multiple track micro link or
latex bond. The advantage of this method is the
lateral anchoring of the hair weft, which creates
a durable secure bond that holds up to styling.
Individual strand placement involves the
placement of individual pre-bonded keratin
strands of various dimensions and lengths.
Methods of attachment are individual micro
link (no heat), fusion method (heat with purging iron) and thermal adhesion (melted keratin
and gun method).
The advantage of individual strand placement is that it is more natural and is easier to
blend with the natural hair. Attachment of multicolor strands allows the effect of highlighting
without the use of hair color.
With over 40 percent of the adult population experiencing some form of hair loss, either
due to medical issues or part of the normal
aging process, the demand for non-surgical hair
replacement is at all time high. Most HMOs
and Preferred Provider Organizations (PPOs)
now pay for hair replacement as part of their
benefits for cancer and other patients who experience hair loss as part of treatment.
The most prevalent forms of hair replacement are lace front units for woman and
custom full or partial hairpieces for men. The
fabrication of these pieces requires specific
training and the results, due to advances in technology, allow for maximum comfort, durability
and a realistic look that is hard to detect.
With the elevated demand for these services
has come an ever-increasing demand for human
hair. The demand is so great the average price
for human hair has risen 30 percent in the last
few months.
In the last two years, the amount of raw hair
purchased for export from India to China went
from $51 million to $250 million. Of that hair,
80 percent went to the U.S. market.
In China, where much of the hair is processed, a large portion of the supply has been
diverted to create amino acids for food supplements, therefore adding to the shortage of hair
available for enhancements—driving global
prices upward. Unfortunately, while these
prices are going up quality is going down.
With such a high demand, the current
shortage and with no real controlling authority,
some of the hair sold as human hair is mixed
with synthetics or even animal hair. Since most
of these suppliers carry an “all sales are final”
policy, consumers have no recourse or assurance of quality.
When in the ethnic market, a high percentage of all hair sales are made directly to the
client, who then has their hair professional use
them as part of their hair extension service. As
most synthetic fibers are only heat resistant to
200 degrees, imagine the unsuspecting client
who applies a thermal hot iron at 350 degrees to
what she thought was human hair. Or imagine
the customer with animal allergies who just
had animal hair attached to her head, which she
though was 100 percent human hair. These are
real issues of consumer concern.
The solution to the above issue is simple.
All hair sold should have a truth in advertising
claim based on the material safety data sheet
supplied by the importer, stating the nature
of the hair as a certain percentage of human,
synthetic or other hair. This way the consumer
or licensee purchasing it for attachment knows
what they are getting. The sheet should also
state the point of origin. In the area of business
ethics, a truth in advertising protocol in the sale
of hair should be within the scope of regulation.
The various methods of hair enhancement
offer untold creative and technical advantages.
This true both financially and in offering new
and creative services—but only if we address
the challenges that come with the territory.
If we assure we use safe techniques that
have long lasting results, we can enhance our
services without compromising the integrity of
the industry we have worked so hard to protect.
Jerry Tyler has been a stylist since 1975 serving as the former artistic director for
Vidal Sassoon Academy and currently as Director of Education for Carlton Hair
salons. He is also a licensed cosmetology instructor and has served as President of
the California State Board of Barbering and Cosmetology.
10 | AUGUST 2008 | CALIFORNIA STYLIST & SALON
Nail Techs—Network, Educate and Be Industry Leaders
The Nail Extension
Vicki Peters
While there are some challenges in nail
education, there are also opportunities. So let’s
talk about some opportunities currently available, and then discuss a call to action for any
willing techs out there with the skills to help
educate our industry.
The 2008 show season is coming to an
end, with exception of a few shows still scheduled for later this year including Nailpro’s
Anaheim and Sacramento shows in September
and October, the Mid-American Beauty Classic in September in Ohio and the Texas Beauty
Show in October.
Earlier this year nail technicians gathered
and networked in California at the ISSE Long
Beach show, America’s Beauty Show in Chicago, International Beauty Show New York and
Las Vegas and Premiere in Orlando. Alongside
these terrific shows are other regional networking events and private dinner gatherings
where we all have a chance to meet.
Because of the lack of available education,
more and more of us do our nail networking at shows and online in chats and message
boards. Distributors and nail classes have
diminished and the cost of education is so high
many manufacturers do not hold classes like
they used to. We have to fend for ourselves
to get more education—and that’s what we
have done. Networking on a national and
worldwide level among nail techs is much
more common than other parts of the beauty
industry like skincare and hairstylists. We have
created an environment that is unique to the
beauty industry and very strong.
This trend in nail education can be found
at nail tech networking events and other educational programs like High Road to Education
and Nail Kamps. Independent nail techs from
all over the country produce these events.
The most recent one I attended was in
Gatlinburg, Tennessee where 50 nail techs
gathered for a day of demonstrations by some
of the leading manufacturers who donated
their time and efforts to participate. Jill Wright
produced the networking event and Nails
Magazine sponsored the lunch.
Costs for attending networking events are
reasonable and most of the time manufacturers donate samples, enabling attendees to walk
away with a bagful of goodies worth hundreds
of dollars.
A day of networking with other techs from
your area can be powerful and put you in an
environment that does not exist anywhere else.
Watching the demonstrations not only allows
you to see what’s new in trends it also shows
you techniques by leading educators that you
may not have seen before. It’s amazing what
we can learn just by sitting and watching.
Moreover, networking events are casual environments where lots of conversation is shared
while the demonstrations are being performed.
A good source of information for upcoming networking events is the BeautyTech website organized by Debbie Doerlamm. For more
information on all the different networking
events, visit www.beautytech.com.
The High Road to Education takes the day
of networking to another level with a twoday program produced by Tammy Warner.
Her next event is in September in Cincinatti,
OH. For more information, visit homepages.
roadrunner.com/nailsunlimited/index_files/
Page871.htm.
Nail Kamp is another successful program,
which has been held in Daytona, Las Vegas,
New Jersey and Dallas. It is scheduled for
Trinidad; Chicago; Las Vegas and Santa Rosa,
California this year, then double that schedule
for 2009. It features three days of hands on
acrylic and gel training, electric file certification, in addition to hands on training in salon
work to aid you in improving your skills. Nail
Kamp is a small classroom environment with
15 attendees for quality one-on-one training.
For information, visit www.vickipeters.com.
What we need now is to have a networking
event in every state so we can make this accessible to everyone. It’s easy and you can find
all the help you need to produce one at www.
beautytech.com. Attendees usually pay about
$25, and providing a lunch is sometimes a nice
option. You can hold events at salons on Sundays or in hotel conference rooms for as little
as $150 per day. While organizing these events
takes planning and recordkeeping, especially
when collecting attendee fees, marketing is
often very easy. Make use of word of mouth, as
well as posts on beautytech.com, e-mail blasts
and mentions in trade magazines. You may
even consider creating a website specific to
your event to help make your advertising that
much more effective.
The state of our education is forcing the
industry’s leading nail techs to step up to the
plate and take hold of what we need to grow
our industry. And our efforts are working. Yet,
we still need more of it. If you are interested in
hosting a networking event just go do it, and
make your mark in improving our industry.
Vicki Peters is a 26 year veteran master nail tech, competition champion,
judge, international educator, author and manufacturer and serves on the Nail
Manufacturer Council. For more information visit www.vickipeters.com or
email her at [email protected].
CALIFORNIA STYLIST & SALON | AUGUST 2008 | 11
Risk Management
Esthetic Endeavors
Judith Culp
Any of us that have been in the industry for
a while have heard of the amazing things some
estheticians do—the wild, weird and just plain
crazy. Like what?
Recently I heard of an esthetician that did a
Brazilian wax who applied the wax the wrong
direction, didn’t stretch and used the same wax
applicator for the entire process. Another incident was a technician who chose to do a peel on
a new client, in conjunction with a microdermabrasion. And then there was the new product
on the market claiming that estheticians could
remove moles, skin tags, tattoos and cholesterol
deposits and any other superficial lesions.
So what do these things have in common?
Lack of risk management. All of them put the
technician and the client at risk for complications, side effects or other consequences of
procedures. Some put the technician in the
position of perhaps breaking state regulations
or working beyond the scope of their insurance
liability. All of them are very risky.
What do I mean by saying they’re risky? It
means the technician or the client or both are
at risk of side effects, complications or consequences of the procedure. It means there is a
heightened risk of insurance liability.
Most insurance firms and many states require the technician to collect data from the client pertinent to the procedure they’re performing. They also expect us to inform the client of
any special aftercare they need to follow. Why?
Risk management.
It only takes one bad client experience to
ruin a good career. Bad news travels fast and for
most of us estheticians, the thought of marring
a client permanently is just inconceivable. We
want happy clients, we want successful careers
and we don’t want lawsuits.
So what can we do to manage our risks, to
reduce them? We must get training, have insurance and get proper client documentation.
It is the responsibility of each salon owner
and each esthetician to know their state laws, to
know the limits of their insurance coverage and
to know the product and treatment guidelines
recommended by their suppliers. There is no
excuse for a technician to perform a service for
which they have not been properly trained.
If we want to perform a new service or our
salon owner expects us to perform a service, we
absolutely must be trained in that service before
performing it on the public. We have to know
more than the client does. We, as professionals,
are expected to know indications, contraindications and protocols for performing a procedure—in addition to the technical aspects.
There is a lot the client doesn’t know. They
won’t know if a treatment is inappropriate for
12 | AUGUST 2008 | CALIFORNIA STYLIST & SALON
them. That is our responsibility. Anyone not
committed to having all the necessary knowledge and informing each of their clients about
what is appropriate for them is a danger to our
industry.
For most procedures, we need to know
the theory to understand the indications and
the contraindications. We need to know the
procedure to follow when performing the treatment and we need to know the very important
how-to’s associated with the treatment. If the
manufacturer says a treatment should use certain products or should go a specific way and we
alter this, it can void our insurance coverage. If
the guidelines say we should not perform a procedure on certain people due to health factors,
lifestyle factors or Fitzpatrick type and we do it
anyway, we void our insurance coverage.
It is also critical we know application
technique, stretch or proper settings as well
as methods to prevent cross-contamination.
Knowledge protects our clients and us.
Proper insurance coverage is a second important aspect to consider. Are you fully covered
under your salon policy? Did you know that
even if there is a salon insurance policy, this
does not protect you from being one of the
people “also named” in a lawsuit? The client
can sue not only the salon but can also name
any practitioner there. If this sounds out of
line to you, check with your insurance carrier.
To truly protect yourself you need your own
professional coverage or your coverage needs to
name you specifically so that you have this type
of protection. The fee for appropriate insurance
coverage could be a small price to pay to protect
your personal property.
While some estheticians use a complete client history, covering both medical and lifestyle
information to give them great clues as to how
a treatment might turn out, one at least has to
check for contraindications. Most manufacturers have recommendations for the information
you need to gather with regard to their individual service or treatment procedure.
Certain medications can rule out certain
treatments. Certain medical conditions may
make a treatment inappropriate. Fitzpatrick skin
rating measures how safely you can perform
peels on a client without risking hyper-pigmentation.
So to manage our risk factor and minimize
our chance of unhappy clients—or those who
have a less than satisfactory outcome— we must
get educated, get insured and get the pertinent
information. If we don’t do this, we are in a
risky business and according to Murphy’s Law,
the bad stuff will eventually happen.
Judith Culp, a CIDESCO Diplomat has been in the esthetics industry since 1980.
A CPCP permanent makeup technician for over 18 years she served a 4-year
term as a Director for the Society of Permanent Cosmetic Professionals, two
years as their president. She is president of Culp Enterprises Inc. and CEO of NW
Institute of Esthetics. Judy Culp is available for consulting. For more information visit www.estheticsnw.com.
Education is the Best
when framing the face with color. Is the client’s
facial skin tone cool or warm? What is the eye
The Mane Objective
color and tone?
Marco Pelusi
The face is everything. It really doesn’t
matter what’s going on in the back of the head
What a marvelous experience I’ve been hav- or the nape of the neck. Attack the face first and
you’ll always win. You can even offer a haircolor
ing teaching again.
solely for the areas surrounding the face or offer
Before the opening of my studio, I spent
face-framing color for an in-between touch-up
many years as a lead regional, national and
visit at the bangs or temples.
international trainer for major global color
This concept is especially true for clients
manufacturers. So it has been a while since
who have gray hair. Our graying clients need a
I’ve led a color class full of talented haircolorcustomized face-framing hairists. The opportunity arose,
color—sometimes a slightly
and I’ve been having a great
different one for every visit.
time teaching this year at the
The
best
color
class,
This is the case because gray
American Board of Certified
can sometimes come in more
Haircolorists’ Energizing
any
kind
of
class
for
quickly or it can appear in
Summit.
different areas. You must also
This experience was simthat matter, is when adjust the color to address any
ply fantastic and has renewed
facial changes.
my love for education within
the educator has
This holds true for both
our industry.
the male and female clients;
The exchange of ideas
the chance to learn you’d be surprised how eager
and the sharing of knowlmen are for a very specific
edge were wonderful. That
face-framing haircolor service,
something
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exchange is what I love about
and how specifically they
education. The best color
class, any kind of class for that
from the students... request color from you as the
expert. Now more than ever,
matter, is when the educator
men’s haircoloring is becomhas the chance to learn something new from the
students, especially when that knowledge causes ing extremely lucrative, as men start to take better care of their appearance as they try to look
the class to thereafter roll out in an entirely difyouthful and professional, and to gain respect.
ferent way than was originally planned.
In the end, as far as education is concerned,
I’m so energized to practice what I preached
it’s
important
for all of us hairdressers to particiat the summit with each client who sits in my
pate in all aspects of it, whether as an attendee
chair. I discussed techniques at the summit for
or an educator. Ultimately, the face-framing
face-framing haircolor. It’s important to offer
haircolor concept is to give your clients a service
every client a haircolor service. It’s easy too;
that cannot be duplicated anywhere else. Propsimply let the client vent, then analyze their
erly and beautifully framing your clients’ faces
face shape, facial skin tone and eye color, then
with color is how you can accomplish it.
determine what is best to recommend for a
face-framing haircolor.
Face-shaping color can be seasonal. Since
we’re in summer, consider adding more blonde
around the face. Seasonal analysis still plays a
big part in our consultation with each client
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CALIFORNIA STYLIST & SALON | AUGUST 2008 | 13
BUSY SALON IN CANYON COUNTRY IN
NEED OF STYLIST Join our team in a relaxing
atmosphere. We’re an upscale salon with a clientele
waiting for you. Openings for Cosmetologist,
Manicurist or Esthetician. Call and ask for our
manager. Mention the Stylist ad. (661)424-1127

ONE MAN I CUR IST STA TION
AND ONE STYL IST STA TION
FOR RENT in a busy shop. Papillon Coiffure
in La Mirada (562)947-2897. Please call Joseph
for details.
SALON OPENINGS

FASH ION IS LAND, NEW PORT
BEACH - UPSCALE SALON Seeking
enthusiastic Stylist with clientele. Great opportunity for the right person to join a well-established
salon in a sophisticated location. One week complimentary. (949)322-9555.
SALON HEAVENER IN LAKE FOREST
IS SEEK IN G HAIR ST YL IST FOR
BOOTH RENTAL @ $225 per week. Newly
remodeled, we offer a gourmet backbar of
Davines and Bumble & Bumble products, towels, credit card service, one week vacation per
year and 2 weeks free rent to sta rt.
www.salonheavener.com (949)581-0867

BRENTWOOD CA - HAIR / NAIL
STATIONS FOR LEASE Upscale, modern, established salon. Great location. Backbar,
towels and three hour client parking. Call for an appointment (310)207-5393

5 STAR SALON & DAY SPA SEEKING
HAIRSTYLISTS VIP room and stylist stations available for rent. Rent by the week or by the
month. Great location, free valet parking. Studio
City. (818)501-7778

LOMITA, CA - FA CIAL ROOMS
WITH EQUIPMENT, HAIR / NAIL
STATIONS AND MASSAGE ROOMS FOR
RENT Salon in great location. Stylist and Manicur ist rent or com mis sion. Ca ll Lupe
(310)257-1924
BELLFLOWER HAIR DESIGNS now has Stylist Stations for rent @ $150 per week. Work anytime Tuesday-Saturdays, 9am-9pm. Very close to
91 and 605 Freeways. Call Mary (562)920-7051

LOOKING FOR SOME THING
DIFFERENT? Newly remodeled salon
looking for Stylists and Barbers. Also have room
ready for Facialist. Rental or commission.
Friendly atmosphere, beautiful location in
Yorba Linda. Contact Barbara (714)504-0720
LARGE, MODERN, BEAUTIFUL, NEWLY
REMODELED, UPSCALE, FULL-SERVICE
SALON IN H.B. has hair station, nail station &
one massage or esthetician room available. Must
have some clientele. Lockers, high end backbar &
tow els pro vided . Low rent . Con tact
(714)448-6148

HAIR S TYL IST / BAR BE R
WANTED IN PLACENTIA / BREA
Looking for a great opportunity? Come join our
friendly and relaxed atmosphere! Upscale,
modern barber shop. Established for four years
and growing fast! Rental or commission. Contact Eddie @ (714)579-6687.
14 | AUGUST 2008 | CALIFORNIA STYLIST & SALON
NEW UPLAND SALON NEEDS OUTGOING HAIR STYL ISTS FOR BOOTH
RENTAL Located on a busy street. Refreshments
for clients, towels, independent retail opt & marketing asst. TWO WEEKS FREE! ASK ME HOW?
FOR MORE INFO: [email protected] or (909)626-7799
LEASE OFFERS
HAIR STATION FOR RENT - GOLDEN
SPOT IN SHERMAN OAKS (south of Ventura
Blvd. & Van Nuys Blvd.) Clean, friendly atmosphere. Good parking. Call Greg (818)386-9000

FOR RENT - CYPRESS / LAKEWOOD
/ EAST LONG BEACH AREA Stylist stations $250 month!! Man icure sta tion and
Esthetician room included!!! Bring your clients.
C a l l F r a n @ h o me ( 3 1 0 )9 5 2 - 1 9 4 2 , c el l
(562)788-0122, salon (714)828-7840
P A L M D E S E R T - H A I R S T Y LI S T
BOOTH RENTAL El Paseo. $200 per week.
Eight weeks free with one year lease. Your
schedule, your products, your profits. Be your
own boss! Call (760)862-9890
RANCHO CUCAMONGA HAIR SALON
HAS TWO MANICURIST STATIONS AND
ONE STYLIST STATION AVAILABLE FOR
BOOTH RENTAL with clientele. Great location. Clean and friendly atmosphere. Call Susan
(909)944-7393 or (909)821-1094

WESTCHESTER VILLAGE: Elegant
new salon has stations available for $135.00
per wk for 3 months with lease in busy shopping
center. Many walk-ins. Call Lorraine @
(714)865-0652

HUNTINGTON BEACH - BUSY,
FULL-SERVICE SALON HAS TWO
HAIRSTYLIST STATIONS & ONE FACIAL
ROOM AVAILABLE FOR RENT Stylist Stations $185 per week, Facial Room $700 per month.
10% commission on product sales. Great location,
newly remodeled. Vacation after one year. Client
refreshments. (714)585-1185
WOODLAND HILLS, VENTURA BLVD.
Four hair stations for rent. Manicure space and
small facial room also available. Prime location.
Great parking. Special price for groups. Call
(818)992-8865
HAIR STATION RENTAL AVAILABLE AT
LAFAYETTE SALON Three hair stations for
rent. Great location, good parking, very clean. Rent
is very reasonable. Must see! Please contact
(925)283-6162
MONTEBELLO, CA - HAIR STATIONS
FOR RENT Must have license - Barbers, Cosmetologist, Nail Technician welcome! Call Sylvia
(323)724-4128
LOS GATOS / CAMP BELL Pris tine,
well-established salon / skincare center. Stop
throwing your rent money away when you’re
not working! Pay rent only on days you’re here,
never when you’re not here. Sensible renting.
Call (408)483-7412
FULL SER VICE BEAUTY SA LON IN
SHERMAN OAKS HAS SPACE AVAILABLE
FOR HAIRDRESSER AND MANICURIST FACIAL ROOM ALSO AVAILABLE Rental.
1st month free. Great location near 101 Freeway.
Call (818)726-1889
CITRUS HEIGHTS, CA - HAIR STATIONS
FOR RENT $500 per month. Busy location. First
month free! Call for more in forma tion
(916)628-6108
HAIRSTYLIST NEEDED IN VERY PLUSH,
PRIVATE, NEWPORT BEACH SALON
FOR WEEKLY RENTAL Also part-time (two
days per week) rental available. Please call Sharon
(949)631-3183 or (714)553-0439
SPACIOUS AND CHARMING SALON
IN SAN MARINO HAS STYLIST STATION AVAILABLE Backbar, towels and your
own key. Snacks, tea, coffee and many current
magazines with large waiting area. Come by and
take a look. Rent is $750 monthly. 2492 Huntington Drive. Contact (818)426-4311
HAIR STATION, NAIL STATION & ROOM
FOR RENT IN SANTA CLARITA SALON
Great location. $150 per week For more information call Nik @ (661)254-4458 (work) or
(310)963-4247 (cell)
COMMERCE - BELL GARDENS - BELL DOWNEY AREA Three stations available. Barber / Cosmetologist. Be your own boss / own hours.
Nice shop, parking, business park. Must have own
clientele. Only $350 per month. Will consider
Manicurist. (323)728-5259 (714)397-0535

SUNNYVALE, CA. - WELL ESTABLISHED SALON HAS STYLIST STATION FOR RENT Busy shopping plaza. Plenty
of parking. Call now! (408)530-9701 or
(408)410-8721
SPECIAL!!! STATION FOR RENT!!! Kut N
Beauty Salon is now renting! Looking for Hairstylists at a great location in Sunnyvale at the Hacienda
Plaza. F or more in forma tion call M ary
(408)394-4923 or Fred (408)393-4667.

COZY SA LON IN BURBANK
Great location, 1/2 block from Media
Center. Three hair stations, one nail station and
one facial room available for rent. Nails $75 per
week, Hair $125 per week. Call (818)563-4243
SAN RAMON - PRIVATE ROOM & HAIR
STATIONS FOR RENT 1st & last week FREE
with 1st two Months reduced to $100 per week,
then $145 per week. Towels, Backbar & Parking.
ASSISTANT Wanted. Will Train Hourly + Commission. Hair salon & hair replacement services.
Call Patricia @ (925)383-1956 for appt. & info.
HAIR STYL IST & MAN I CUR IST STATIONS FOR RENT IN PITTSBURG, CA
Hairstylist: 1st three months $100 per week, $135
per week thereafter. Manicurist: 1st three months
$50 per week, $85 per week thereafter. Stable - in
shopping cen ter. Contact Lidia Leonberger
(925)234-0173

WELL ESTABLISHED & PROFESSIONAL SALON IN SAUGUS,CA BOOTH RENTAL FOR HAIRSTYLISTS
Three chairs, lots of walk-ins. Busy strip mall on
busy major street. Get key, 24/7 access. $150 /
week. Call (661)312-2317
PLEASANT HILL - HAIRSTYLIST & MANICURIST STATIONS FOR RENT in an established, newly remodeled salon. Congenial atmosphere. Excellent parking. Ph: (925)945-6667 Fax:
(925)689-9844

SHERMAN OAKS - HAIR AND
NAIL STATIONS, PEDICURE SPA
AND FACIAL ROOM AVAILABLE FOR
RENT in a beautiful, full-service salon. Great
offers available, newly renovated, free parking.
Located on a busy street next to 101 and 405
Freeways. http://www.CutConnection.com or
call Sheila (818)528-7273

BEAU TI FUL SA LON IN WESTWOOD VILLAGE Busy traffic area. Two
stations available, 250.00 week. Two private rooms
available - Facials, Massage, Manicurist needed.
Commission paid on retail sold. Call Raymond
(310)208-6411
FOR RENT: CONCORD / CLAYTON
AREA Upscale salon / spa. Two Stylists wanted
with clientele. Contact Althea Corrin Salon /
Spa (925)672-3426.
ANAHEIM - FOR RENT: THREE HAIR
STA TIONS, NAIL STA TION, TWO
ROOMS FOR FACIAL & MASSAGE Newly
remodeled salon. $120 per week. Call Tiffany
(714)553-8345 or (714)229-9634
TWO STATIONS AVAILABLE FOR RENT
IN CULVER CITY, CA at Stylistic Hair Design.
Great location with excellent parking. Very friendly
atmosphere. Please call Ma rie or Hattie
(310)398-1010
L A G U N A B E A CH S A L O N - CH A I R
RENTAL AVAILABLE FULL OR
PART-TIME Ocean view, prime location, plenty
of parking. Call Lisa (949)633-9911 or email:
[email protected]
SALARY /
COMMISSION
WORK FROM HOME Portland Oregon manufacturer/distributor has an opening for a positive minded,
self motivated customer service rep in several locations. This is a work from home contract position.
Set-N-Me-Free provides territory account and lead
information direct into your computer. On the telephone, you train salons to use healthy skin care products and add-on treatments. Work from home is generous commissions and bonuses. Send resume to
503-669-9057 or call Debbie at 800-221-9727. Check
us out: www.set-n-me-free.com
NEWPORT BEACH, LIDO PLAZA - STATIONS FOR HAIRSTYLIST AND MANICURIST AVAILABLE FOR RENT OR COMMISSION Great location with free parking. Clean
environment, friendly, completely remodeled.
Nice shop. Call (949)723-5372 or (714)808-7201
SHOPS FOR SALE

CALL TODAY 4 FREE CONSULTATION TO BUY OR SELL YOUR SALON IN MY AREA! Call Leyla for more information (951)318-4586

VENICE, CA - GREAT LOCATION
NEXT TO THE OCEAN, FULL SERVICE BEAUTY SALON / SUPPLY Lots of
walk-ins. Six Hair Stations, Three Facial Rooms,
Three Nail Stations. 10 years established. Great
rent and lease! (310)390-0739

SAN FRA N CISCO - UP SCALE
STREETFRONT LO CA TION ON
UNION STREET @ VAN NESS AVENUE
500 sq. ft. with big back room and 200 more sq. ft.
upstairs section. Great opportunity to renovate barbershop to a beauty salon. Just a reminder...renovation is a tax write off. Rent is $1050, new four year
lease. For sale, best offer. Call (415)441-0356
SAN FRANCISCO: BEAUTIFUL, BOUTIQUE STYLE SALON Great location in upscale neighborhood. Street level with lots of
walk-ins, 6 stations, laundry units, recently redecorated. Price reduced to $65K. Call (415)246-4950

GREAT OPPORTUNITY - SAN
RAFAEL, CA Upscale salon is for Sale or
partnership. The owner wants to work part
time. 1500 sq. ft., 6 chairs, facial room. For
more information call (415)457-4577 or email:
[email protected]
WANTED: Li censed cos me tol o gi sts and
estheticians to join the Education Department at
Federico Beauty Institute – located in Sacramento,
California. Will train! Visit www.federico.edu or
call 919.929.4242 ex. 205.
LONG BEACH, CA - WANTED: LICENSED COS ME TOL O GISTS AND
ESTHETICIANS TO JOIN OUR TEAM
Visit us at: WWW.KETNASBEAUTY.COM or
call (562)627-5400

GIA VERSHALLS HAIR DESIGN FREMONT, CA - RENTING STATIONS - Beautifully remodeled hair salon.
$150 per week. Top of the line hair products, your own key. Friendly, professional
atmosphere. Come and visit us at: 40931
Grimmer Blvd. or call (510)659-1050. Ask
for Vera.
NAIL TECHS AND HAIR DESIGNERS BOOTH RENTAL AVAILABLE AT SENSIA
SALON & SPA 5 star salon. Visalia, CA. Busy,
clean, 1st class, full ser vice. Ask for Ca thy
(559)741-0983 Sensiaskincare.com
SPA & FITNESS CENTER SPACE AVAILABLE IN UPSCALE NORTH COUNTY
SAN DIEGO RESORT & COUNTRY CLUB!
The space features a newly built fitness center plus
an upcoming $500K swimming pool and spa project! Seeking qualified tenant to lease existing space
and provide service to hotel guests, resort members
and the general public. Call us at (858)436-4318 for
additional details.
CALIFORNIA STYLIST & SALON | AUGUST 2008 | 15
HOLLYWOOD, CA - FULL SERVICE SALON Two facial rooms, four stations, two shampoo bowls, two dryers, one nail station. 950 sq. ft.
19 years established. Owner wants to retire. Call
(323)724-1374, [email protected]

HOLLYWOOD SHOP FOR SALE
Modern shop with seven stations, manicure sta tion, shampoo room, fa cial room,
kitchen and small office. Leave message at
(760)324-8068.
BEAUTY SALON FOR SALE - RIVERSIDE
AREA 1000 sq.ft. Six stations, two shampoo bowls.
Good location, good clientele. Established 13 years.
Asking only $27,000 OBO. For more information
call (951)245-1533 or (951)491-1693
SALON FOR SALE IN VAN NUYS, CA OWNER HAS MOVED - ESTABLISHED 20
YEARS 4 Nail Stations, 4 Spa Pedicures, Nail
Dryer, Table, 4 Hair Stations, 2 Shampoo Bowls,
Facial & Waxing Room, Laundry room and more.
1200 sq.ft. $2698 rent. Eight year lease. Net $3,000
without working it! This will be your best investment ever!!! $60,000 OBO. Call (818)259-8156
Motivated to sell.
BAKERSFIELD, CALIFORNIA Spacious, redecorated, full service salon offering many nice features. New equipment, seven stations, four shampoo bowls, two large separate rooms. Must see,
Must Sell, Make offer!!! (661)589-4711
(805)340-0162
$
CHATSWORTH, CA Large salon. Five
stations. Good Location. Owner moving.
Good Price. Ask for Marie (323)717-0237 or
(323)758-8412
REDONDO BEACH BEAUTY SALON FOR
SALE! Established 20 years. Great location in busy
shopping center. 5 stations, 3 shampoo bowls, 2
dryers, 1 facial room. Ample parking. Low rent /
lease. Only $55,000. Call Jennifer Merritt / South
Bay Brokers (310)413-7809 or (310)375-0583.
RIVERSIDE, CA - HAIR & MANICURE SALON FOR SALE $7,000 OBO. Includes all furniture, plus all utilities paid. Many more benefits.
Lease only $3 00 per mont h. Ca ll Kim
(951)795-2863

MONROVIA - ARCADIA - ESTABLISHED BARBER SHOP FOR SALE
in busy shopping center. Located on Monrovia /
Arcadia border in prime location with heavy foot
traffic. Barber chairs and equipment included.
Huge clientele. Ask for Miguel (626)476-9636.
Email: [email protected]

SACRAMENTO HAIR & NAIL SALON FOR SALE Established 20 years with
faithful clientele. High gross income. Exclusive
hair & nail rights, busy shopping center. $39,900 or
best offer. Steve (916)421-9814
RIVERSIDE, CA - ESTABLISHED VICTORIAN STYLE SALON $43,000 OBO. Six-Stations, two-Bowls, two-Dryers, Private Nail Room
and Esthetician Room. Booths 70%-Occupied!
Low-Rent $1175! Owner Leaving! Turn-Key!
MUST SEE! Contact Lisa (626)252-1418

BEAUTY SALON FOR SALE IN RIVER SIDE COUNTY Six sta tions with
shampoo bowls built in. Established 25 years.
Booth rental - self supporting. Plaza has been remodeled. Good business opportunity! New 99
cent store opened in plaza. You’re buying from an
old lady...come see and appreciate! $20,000 OBO.
Call Tina (951)681-1146
BARBER SHOP FOR SALE, MONTEREY
PARK, CA 3 chairs, low rent, 600sq.ft. Lease
Available. $20,000. Call Raul (323)270-6560
BEAU TI FU L BOU TIQUE SA LON,
CHATSWORTH, CA Looking for a quick sale,
owner is moving out of area. Four hair stations, one
Nail Station and a Facial Room. Full staffed with
staff willing to stay if wanted. Call (818)212 7083
BARBER SHOP FOR SALE - SAN DIEGO
AREA NEXT TO SDSU Three chairs. Low rent
- in same area for 30 years. Call (619)301-4099 after
8:00 p.m.
LINCOLN, CA - ORGANIC DAY SPA
Zen-inspired rent / commission day spa: massage,
esthetics, detoxifying treatments, doctors & more.
Includes detoxifying treatment clientele, equipment & supplies. Central NorCal location. Low
overhead, high traffic. Turnkey. Value 80K, asking
$59,900. Call (916)474-4329
BARBER SHOP - EAST PASADENA $35,000.
Three chairs, 1 shampoo bowl. (626)449-2220
(661)270-1123
BARBER SHOP AND BEAUTY SALON FOR
SALE Three stations, two blow dryers, Facial and
waxing room. Good clientele. Large client parking
area. Near the port in the city of San Pedro. $15,000.
Low rent. (310)835-2550 please leave a message.
CLAREMONT BARBER SHOP FOR SALE
Established 1974. No other barber shops allowed in
town. Four chairs. Owner retiring. Serious buyers
only. $95,000. Call (909)626-1172

MARVISTA,CA Great Location. Established Salon 20 years. Large clientele,
be your own boss! Lots of parking. great potential for the right person. Low rent. 450sq.ft.
Asking 20K OBO. Call (310)562-0151
16 | AUGUST 2008 | CALIFORNIA STYLIST & SALON
GREAT OPPORTUNITY - LA HABRA, CA
Salon for sale or partnership. Great location. Low
rent. Only $25K. Call Rosa (562)631-5671 or
(562)697-0200

NICE HAIR SALON - EXCELLENT
LOCATION IN CONCORD, CA Six
stations, wax station, granite floor. Please call for
more info @ (925)363-9555 or (925)687-9138.
HAIR AND NAIL SALON IN UPLAND Established 20 years. Nine stations with shampoo
bowls. Two Manicurists. Great location, lots of
parking. Open, airy floor plan with lots of windows. $25,000 OBO. Call (909)981-4049

PLEASANT HILL HAIR SALON
FOR SALE 625 sq.ft. Four chairs, one
facial room. Good parking. Please call for more
information (925)642-0645.
USED EQUIPMENT
1921 RESTORED BARBER CHAIR - FOREST GREEN LEATHER Looks new,
headrest, works. Model: Paidar. $2500 firm.
Day (805)733-2559, Eve (805)733-0347
BUILDING OR REMODELING SALONS
High end Cabinetry for salon, eight foot circular reception desk, Manicure area, dispensary, lockers
and glass shelving. Murano pedicure spa chair,
ocean wave massage bed. Oasis Oxygen Bar. Information (951)637-6803
SALES, SERVICES & REPAIRS of Barber
chairs, Salon chairs, and Hairdryers. Sales of NEW
& USED Barber chairs and Salon chairs. We
CUSTOM build Salon & Barber stations. UPHOLSTERY / REFURBISH services. We currently have: 10 barber chairs on sale- starting price
$75; 15 antique barber chairs; New salon stationsstarting at $99.99; New shampoo cradles- starting
at $125. For more info call Jesse @ 310-830-4982
JJbarberdesigner.com Se habla espaol
BEAUTIFUL SALON FURNITURE FOR
SALE IN ANAHEIM! 11 salon chairs, 2 dryers.
Priced @ $150 for all. There are many brand new
colors of Gel Redken / Matrix , priced @ $2 each.
Call for more information (714)204-9071

NEW EQUIPMENT
LA-TE-DA CUSTOM DESIGNED SALON FURNITURE.WITH YOUR DESIGN IN MIND OUR COMPANY OFFERS
A WIDE VARIETY OF SERVICES TO CREATE YOUR SALON VISION. START TO
FIN ISH COM MIT MENT IN CLUDES
COMPLETE FLOOR PLAN DESIGN -CREATIVE EQU IPMENT DE SIGN. ASK
ABOUT OUR hide-a-cord styling station and
other special designs. Hassle free Financing
avail able for ev ery one. 1-800-640-0444
WWW.LATEDAUSA.COM
ELEGANT NAIL SUPPLY: We wholesale and
retail New & Used Salon Equipments, Salon Furniture and all brand-name products OPI, IBD,
Gena, Creative, LaPalm… We offer online continuing education. Please visit our website for more
information: www.elegantnailsupply.com. Phone:
(937)258-0608 or 1-888-308-6308
BCMS WELLNESS 4-ALL plus quality, priced
less, hair scissor, manicure & pedicure implements.
Portable ultrasound, high frequency, equip., shampoo. Look ing for dis trib utors. Ema il:
[email protected]
PROFITABLE
SIDELINES

OFFER YOUR CLI ENTS MORE
Tamera Acey, a Health & Weight Loss Advisor can assist them, or she can train you how to offer
this valuable service yourself. Help your Clients
truly feel better. Call her at (503)267-9189 (Pacific
time) or e-mail: [email protected]
EDUCATION

LEARN NEW TECHNIQUES
THROUGH DVD’S - FREE CATALOG
Hair cutting & styling, clipper & razor cutting, hair
coloring, wedding styles & updo’s, makeup, facials,
manicures and pedicures, waxing & hair removal,
massage, and spa & body treatments. 800-414-2434
- www.VideoShelf.com

COLORING FOR DUMMIES 101 Private classes held in your salon teaching the
theory of color and chemistry for use with any color
line. So. California. Contact Darryl (619)952-9793
PERFECT YOUR HAIR CUTTING AND
COLORING SKILLS AT MOGI Monday or
Sunday daytime class. For more info call Mogi at
( 3 1 0 ) 8 0 1 - 1 4 5 0 or w w w .mogihair .com /
h t t p : / / m o g i h a i r . b l o g s p o t . c o m / s e a r c h / l abel/Hair%20%20cutting%20class
INTERNATIONAL ACADEMY OF PRECISION HAIRCUTTING OFFERS IN SALON
TRAINING WITH RENE FRELOW In depth
explanations of Precision Haircutting. Individual
attention. Call (415)695-9672

STATE BOARD MADE EASY
Step-by-step guide to help you successfully complete your Cosmetology State Board
prac ti cal ex am i na tion. Pur chase on line at
www.stores. ebay.com/cosmetech
MISCELLANEOUS
HEALTH BENEFITS Includes dental, vision,
prescription, chiropractic and medical. Not Insurance Linda 1-877-818-9254 or (541)554-7953
VITAS IS LOOKING FOR COSMETOLOGY
VOLUNTEERS to pamper Hospice patients living at home or nursing facilities providing haircuts
or set and styles. Opportunities available throughout Southern Ca. and the Bay area. For details contact Alex Silva at (858)503-4724 or al ex [email protected]

SERVICES
COLORISTS! DON’T MISS OUT
ON NEW HAIR COLOR CLIENTS!
Get listed on the Hair Colorist Locator now! Go
to www.MyBellaColor.com and register today!
Enter discount code: 1SSAD308301
BUSINESS
OPPORTUNITIES
MAKE $100 PER HOUR SHARP ENING
SCISSORS AND CLIPPERS. I will beat anybody’s price on any equipment and training.
(408)439-9161
MAKE $$$ WITH BODY WRAPS - LOSE
6-20 INCHES IN ONE HOUR - ORGANIC BODY WRAPS, NO SHOWER
NEEDED! This is an easy service to add on to
your current menu. We also sell professional spa
and massage products. Check out our website
for details: www.BodyWrapWholesale.com.
DOUBLE YOUR INCOME The six secrets for
sucess is a proven method that has worked so well
for so many Stylists. To learn more or to purchase
the book, go to: web.mac.com/ristopelivanov
$
PROFESSIONS
SAN RAFAEL BEAUTY ACADEMY is
under new ownership and is rapidly growing. Course classes and hours are expanding.
We have Teaching position openings for Cosmetology / Esthetics / Manicuring. Accepting
Resumes and scheduling interviews. Must have
3 to 5 years Teaching experience. Vocational
Education / Adult Education Credential is a plus.
Positive and Supportive work environment.
New ownership / New curriculum and a chance
to grow with the company. For interview or
more information, please call Doreen Meester,
Director @ (415)454-5435 Tuesday through
Friday 9:00 a.m. to 5:00 p.m.
Bureau of Barbering and Cosmetology
Effective July 1, 2008, the Board of Barbering and Cosmetology became a Bureau. Although part of our name changes, the services we provide applicants, licensees, and consumers continue. There will be a few internal changes but will not impact the public. The nine
Board members have been asked to continue on the Bureau’s advisory committee and a public
meeting will be scheduled sometime in the fall. We anticipate this transition to be smooth and
without any interruption to the public. For any up to date information relating to this transition, please go to our website at www.barbercosmo.ca.gov or call 1-800-952-5210.
Disciplinary Review Committee (DRC)
A Disciplinary Review Hearing is an
informal citation review proceeding before
the Disciplinary Review Committee (DRC).
This Committee is a panel of three members,
which are appointed by the Governor.
Approximately 45 days after your inspection, your citation will be mailed to you along
with a formal appeal request document. You
have 30 days from the issuance date of your
citation to submit your signed or written
appeal request. Approximately 30 days before
the date of your hearing, you will be notified
by mail of the date, time and location of
your hearing. The BBC conducts hearings
throughout California and you will be scheduled at a location closes you.
The BBC will send two Notice of
Hearings to your address of record – one via
regular mail and the other certified. If you
have recently moved or have cancelled your
Establishment license, you must notify the
BBC within 30 days of your new address.
During your appeal hearing, you will have
the opportunity to discuss your case with the
DRC. You will have 15 minutes to state your
case and explain why you are appealing. You
are allowed, but are not required, to bring
appropriate representation, witnesses, written
documentation or photographs to support
your case.
If you need an interpreter, you must bring
one with you and the interpreter cannot have
a pending appeal citation issues at the same
location.
If you are unable to attend your scheduled appeal hearing, you may send an authorized representative to speak on your behalf.
You must provide a signed authorization
letter allowing the representative to appear
in your absence. It is important to note that
if you are an employee of an establishment,
the establishment owner may not be your
representative due to a conflict of interest.
You may also choose to withdraw your appeal
by sending in a written request to withdraw
prior to the hearing and subsequently pay the
full amount of the fine. A withdraw request
form is included on the second page of your
Notice of Hearing.
You must show “good cause” in order
to reschedule your hearing. “Good Cause”
is defined by the Bureau as personal illness,
auto accident, death or severe illness in the
immediate family or other severe physical
or emotional hardship. Any condition to be
considered good cause must be verified in
writing.
You will be notified by mail of the Committee’s decision 30 days after your hearing
date. The Decision Document mailed to you
will state whether your violations are upheld,
modified, or dismissed and the total amount
owed on the citation.
If you do not agree with the Committee’s
decision, you may appeal by sending in a
written request to be heard before an administrative law judge. Your request must be
submitted before the effective date of the decision or 59 days of your hearing date. Your
appeal will then be handled by the Office of
the Attorney General.
The BBC is committed to providing a forum that will allow each appellant an opportunity to express his/her point of view while
maintaining the integrity of the laws and
regulations that govern the beauty industry.
CALIFORNIA STYLIST & SALON | AUGUST 2008 | 17
August 2008
 2-4: Bronner Brothers International Hair Show, Georgia World
Congress Center, Atlanta, 800/547-SHOW, bronnerbros.com
 3-4: Redken Presents: Master Specialist Connection Chico, CA
1.800.446.2597 X4201 www.malys.com
 3-6: ECRM Cosmetics & Fragrance EPPS Conference, TBD,
770/932-3191 ecrm-epps.com
 9-12: George Rileys PBC presents Scruples Training for Tomorrow,
Lakeville, MN 1-800-303-3630 www.georgerileyspbc.com
 16-18: Face & Body 2008, Moscone Center North, San Francisco,
630/653-2155,faceandbody.com.
 17: 3rd Annual Vietnamese Beauty Expo, Westminster, CA 1-866370-4199 www.vietbeautyexpo.com
 17-18: Redken Presents:Specialist Connection Santa Clara, CA
1.800.446.2597 X4201 www.malys.com
 17-18: Expo Latino International Salon and Spa Show, Long Beach
Convention Center, Long Beach, CA, 562/802-7471, expolatino.com
 17-21: EX•TRACTS, Jacob K. Javits Convention Center, New York
City, 800/272-SHOW, extractsny.com
September 2008
 6-8: Haircolor USA, Miami, FL www.haircolorusaevent.com
 14: Nailpro Anaheim, Anaheim Convention Center, Anaheim, CA,
888/491-8265, www.nailpro.com
 20-22: Spa & Resort Expo and Conference, New York
www.spaandresortexpo.com
 20-22: International Congress of Esthetics and Spa, Long Beach, CA
1-800-471-0229 or www.lneonline.com
 21-22: Mid-American Beauty Classic, Columbus, OH
www.premiereshows.com
 22: Redken Presents: Master Specialist Connection Chico, CA
1.800.446.2597 X4201 www.malys.com
 27: Aris Guzman and Aris Milan Hairdressing present The Immaculate Collection, McAllen, TX (956)534-4821 or (956)867-3559
October 2008
 4-7: George Rileys PBC presents Scruples Training for Tomorrow,
Lakeville, MN 1-800-303-3630 www.georgerileyspbc.com
August
 3: 2GORJIS presents Ageless Beauty 40’s, 50’s and Beyond Makeup
Class, Walnut Creek, CA www.2GORJIS.com or (925)932-8602
 3: Adriel International presents A Day of Brows - Hands On Eyebrow
Shaping and Waxing, Reno, NV 1-800-273-7126 www.perfectbrow.com
 4: Adriel International presents Brows to Brazilians Waxing I, II and
Brazilians 3D - Designs, Dyes, Diamonds Hands On, Reno, NV 1-800273-7126 www.perfectbrow.com
 4: Raffco International Beauty Company presents Mask Color Hands
On, Irvine, CA 1-800-255-9522 ext. 256; [email protected]
 4-8: Westmore Academy of Cosmetic Arts presents Westmore
Method / Five Looks, Burbank, CA 1-877-978-6673
 4-29: Westmore Academy of Cosmetic Arts presents Hairstyling for
Print, TV and Motion Pictures, Burbank, CA 1-877-978-6673
 4-22: Westmore Academy of Cosmetic Arts presents Master Makeup
Course Beauty & Fashion Makeup for Spa, Salon & Medi-Spa, Burbank,
CA 1-877-978-6673
 9-10: Westmore Academy of Cosmetic Arts presents Hairstyling &
Updos for Brides, Parties and Occasions, Burbank, CA 1-877-978-6673
 10-13: 2GORJIS presents Makeup Pro Class with Makeup Artist Kim
Evans, Walnut Creek, CA www.2GORJIS.com or (925)932-8602
 10-14: Salon Training International presents Salon Owners Success
(S.O.S.), Carlsbad, CA (760)929-2600 email: [email protected]
 11: Grund Hands On Cutting Class with Colleen Wagner, Willets, CA
800-235-7376 www.grundhair.com
 11: Cosmoprof Beauty presents Pravana Color Solutions, Torrance;
TIGI Cut and Color Cluster Class, West Covina; Paul Mitchell Collection
Haircut Demo, Santa Clarita; www.cosmoprofbeauty.com
 11: Malys presents American Crew Cutting Demo, Farouk Art of
Blonding, CHI Transformation System, Framesi HPAS Reds, Framesi
HPAS Blonding & Color Correction, Framesi The Eclectic Experience,
Framesi Color Keys, L’Oreal Majirel & Richesse, Matrix Color Correction, Matrix Color Inspiration, Mirabella Mineral Makeup, Pureologist
Certification, Redken Hair Color Collection, TIGI Colour, call for locations
800-446-2597 or www.malys.com
 11: Adriel International presents Brows to Brazilians Waxing I, II and
Brazilians 3D - Designs, Dyes, Diamonds Hands On, Studio Ciity, CA
1-800-273-7126 www.perfectbrow.com
 11: Raffco International Beauty Company presents Color Code Insperience, Irvine, CA 1-800-255-9522 ext. 256; [email protected]
18 | AUGUST 2008 | CALIFORNIA STYLIST & SALON
 5-6: Idaho Barber & Beauty Supply’s Annual Fall Hair Show ,
Spokane, WA 1-800-288-4227 ext. 115 www.IBBbeautysupply.com
 5-6: Armstrong McCall Fashion Revolution - World’s Fair Show,
Austin, TX www.armstrongmccall.com or call 1-800-45-SALON
 12: 14th Annual Central Coast Hair Design & Beauty Expo, Santa
Cruz, CA 831-460-3346
 12-13: Premiere Birmingham, AL www.premiereshows.com
 14: Nailpro Sacramento, Sacramento Convention Center, Sacramento, CA, 888/491-8265, www.nailpro.com.
 19-20: International Congress of Esthetics and Spa, Philadelphia,
PA 1-800-471-0229 or www.lneonline.com
 19-20: Bio-Therapeutic Education Nation Road Show, Los Angeles,
CA www.bio-therapeutic.com
 26-27: Texas Beauty Show, Dallas, TX 512-415-8300
www.texasbeautyshow.com
 26-28: Destination Rejuvenation Retreat by Ann Mincey and Mary
Wilson, Laguna Beach, CA www.rejuvenationgifts.com or (949) 716-2723
 27: Maly’s Presents: Summit Salon Series B.O.L.D Initiatives with
Michael Cole Portland, OR, www.malys.com
November 2008
 2-3: Bassett Salon Solutions presents Eufora Global Connection,
Newport Beach, CA 1-877-BSS-9288 www.bassettsalonsolutions.com
January 2009
 10-17: Supernatural Salon Cruise presented by John Amico
Products. Western Caribbean cruise aboard the Ruby Princess. 1-800676-5264 or www.Saloncruises.com
 31-Feb. 2: Long Beach International Salon and Spa Expo (ISSE)
produced by the Professional Beauty Association, Long Beach, CA
www.probeauty.org/isse.
February 2009
 21-23: 2009 Spa & Resort Expo and Conference and Medical Aes-
thetics Conference and Expo, Los Angeles, CA www.spaandresortexpo.
com www.medaestheticsconference.com
 12-16: On Set Hair Productions presents On Set Motion Picture Hair
Academy Five Day Master Class, Santa Monica, CA 1-888-271-7977
(310)452-7059 www.onsethair.com
 17: Grund Five Keys to Salon Success with Gena Morgan, Santa
Rosa, CA 800-235-7376 www.grundhair.com
 18: Raffco International Beauty Company presents Mask Color Intro
Class, Irvine, CA 1-800-255-9522 ext. 256; [email protected]
 18: Novita Spa on the Square presents Mineral Makeup - The Rage
- Finishing Essentials, Georgetown, TX 1-888-738-0701
 18: Grund Five Keys to Salon Success with Gena Morgan, Sacramento, CA 800-235-7376 www.grundhair.com
 22-23: UC Irvine Extension presents Quality Management for Spas,
Irvine, CA unex.uci.edu/spa or (949)824-5414
 23-24: Westmore Academy of Cosmetic Arts presents Naturalash
Eyelash Extensions, Burbank, CA 1-877-978-6673
 24: Brilliant Brows with Crickett, San Jose, CA (760)403-6457
www.missmollyb.net
 25: Grund Five Keys to Salon Success with Gena Morgan,Walnut
Creek, CA 800-235-7376 www.grundhair.com
 25: Grund Hands On Cutting Class with Colleen Wagner, Sacramento,
CA 800-235-7376 www.grundhair.com
 25: Brilliant Brazilians with Crickett, San Jose, CA (760)403-6457
www.missmollyb.net
 25: Cosmoprof presents TIGI Cut and Color Cluster Class, Pasadena,
Torrance; American Crew Men’s Haircutting Demo, Woodland Hills; Rusk
Illusions Collection 2008, Santa Barbara; Intro to Rusk Rotation, Lancaster;
Rusk Pony Up with Controlled Chaos Demo, Long Beach; Rusk The
Weight of Fashion Demo, Santa Clarita; www.cosmoprofbeauty.com
 25: Raffco International Beauty Company presents Color Code Evolution, Irvine, CA 1-800-255-9522 ext. 256; [email protected]
 25: Novita Spa on the Square presents Chemical Peels by Novita Spa
Clinicals - Chemical, Glycolic Acid, Lactic, Salacylic Peels, Georgetown,
TX 1-888-738-0701
 25: Adriel Intl presents A Day of Brows - Hands On Eyebrow Shaping
and Waxing, Studio City, CA 1-800-273-7126 www.perfectbrow.com
 25: Malys presents Framesi Color Keys, Framesi HPAS Blonding
& Color Correction, Framesi The Eclectic Experience, Matrix Color
Correction, Matrix Color Inspiration, Mirabella Basic Face, Nioxin Scalp
Renew Natural Dermabrasion Experience, Pureologist Certification, call for
locations 800-446-2597 or www.malys.com
 30-31: Westmore Academy of Cosmetic Arts presents Airbrush for
Face & Body, Burbank, CA 1-877-978-6673
WHAT’S NEW IN THE MARKET
1. High Performance Line for Men
Direct from London is a groundbreaking, iconic, British and award winning line of high performance hair products for men. Lock Stock and Barrel Grooming offers the modern man a full range of
styling, shampoo and conditioning products he can depend on.
Lock Stock and Barrel fully understands the needs of men. Men desire a brand that they can be
proud of, one that endorses their masculinity.
“We launched in the U.S. at the Long Beach Expo in January 2008, explained John Albanese of
LSandB USA, “and the booth attracted an almost obstructive gathering of professionals. A particularly
big hit with the boys was the Recharge two in one, shampoo and conditioner. ”
For more information, call 562-422 1452, or visit www.groomingmen.com.
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2. Is Your Foot Spa Safe?
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Is your foot spa safe for use even after cleaning and disinfection? Safe-Spa Bacteria Test allows you
to screen your foot spa water for bacterial contamination.
The test works similarly to a home pregnancy test, utilizing an indicator strip with easy readout.
There are no water samples to send in. The readout is visual, rapid and no instrumentation is needed.
Results are available in 20 minutes.
For more information, call 800-578-1444 or visit www.sensuoussolutions.com.
3. Tighten, Hydrate, and Improve Skin Texture
Enspri Marine Collagen Hydrating Mask is specially formulated to complement existing products
used by the skincare professionals; it is not meant to replace them. It will work with your current products to provide added benefits for your customers. This is a great way to add a premium service to your
menu without the cost of bringing in a complete back bar or retail line.
The professional back bar consists of only three products:
Enspri Collagen 5000—100 percent marine collagen peptide in a unique powder form, free of
unwanted additives, preservatives and chemicals.
Enspri Collagen Activator Gel—beneficial blend of Organic Aloe Vera, Cucumber Fruit Extract, Green Tea Extract and Vitamin A, C and E offer key anti-oxidants and provide additional hydrating, softening, soothing and healing properties.
Ceramide Skin Essence—a rich hydrating essence that uses a state-of-the-art Ceramide technology to form a protective barrier layer on the skin, helping regulate moisture loss.
For more information, call 877-ENSPRI4 or visit www.enspri.biz.
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4. No More Wrist Pain for Hair Braiders
Wrist pain, strain and weakness is a problem that can have a negative affect on your braiding practice. Many stylists use a twisting technique or rattail comb when unbraiding hair, causing undue stress
on the wrist. Additionally, the combs can break because they are not designed for such use.
Natasha Anderson-Imara, president of Glamour Devine, came up with a solution. The UnBraider
is engineered to take down six to eight braids at a time. It is the only product on the market designed
and engineered to do this.
The key features are: there is no twisting of the wrist; it is an ultra-fast hand-held tool for taking
down braids and engineered and designed to take down micro individuals and corn rolls. It is engineered and designed to minimize hair breakage and loss and both take down braids while at the same
time combing out unbraided hair. This is the two in one process.
For more information, visit www.theunbraider.com or call 909-624-0500.
5. 100% Human Hair Long Hair Wefts
Ron Cardillo, president of So.Cap. USA announced, “Our new wefts are carefully sewn with a
special machine that delivers a high level of workmanship to ensure the weft’s strength and durability.”
The company is launching a new line of 100 percent human long hair wefts. The wefts are available in two lengths: 12-16 inches and 20-24 inches, in straight, wavy and curly textures. These new
long hair wefts are easy to apply. Hair designers will simply cut the weft to the desired length and then
apply with hypoallergenic adhesive.
The adhesives have been designed to closely match the client’s hair and are offered in six different
hypoallergenic adhesive colors including black, dark brown, light brown, blonde, pale blonde and red.
There are many benefits to this new professional weft long hair system. Using an easy and semipermanent application process, it provides a harmless long-lasting attachment giving new length,
volume and color.
For more information, call 877-855-4247 or visit www.SoCapUSA.com.
Have your product considered for the Stylist & Salon’s What’s New section. Send press releases with a photo to Managing Editor Lisa Kind
at [email protected] or mail to Stylist & Salon Newspapers, 1750 SW Skyline Blvd., Suite 24, Portland, OR 97221.
CALIFORNIA STYLIST & SALON | AUGUST 2008 | 19
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