global advertising
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global advertising
KBS WORLD Global ADS 2015-2016 KBS WORLD Global ADS 2015-2016 http://kbsworld.co.kr http://kbsworld.kbs.co.kr/24 http://youtube.com/kbsworld http://twitter.com/kbsworldtv(@kbsworldtv) GLOBAL ADVERTISING Sales Contact Information Global Ads Won-Joo Yun Senior Manager [email protected] +82 2 781 3626 Seong Heum Baik Manager [email protected] +82 2 781 3624 KBS Headquarter, 359 Yeouidaebang-ro, Yeongdeungpo-gu, Seoul KOREA 150-914 OVERVIEW KBS WORLD Global ADS OVERVIEW KBS initiated the country's first radio broadcasting service in 1924 Commenced Korea's first television broadcasting service in First broadcasting HD programs in 1961 2001 CHANNELS CABLE TV KBS completed the transfer to digital broadcasting in Gross revenue TERRESTRIAL TV 2012 1.562 trillion won 2014 Total cost 2014 1.5584 trillion won KBS has long been a leader in the development of the broadcasting culture of the nation. As the key public service broadcaster of Korea, KBS has undertaken initiatives at technological turning points while providing a communication channel for diverse views. TERRESTRIAL DMB In the multi-channel digital broadcasting environment, a number of broadcasting channels are available, making the social role of public broadcasting ever more important. With the digitalization of terrestrial television and the changes in the digital media environment, KBS strives to connect with the audience through the production of audience oriented, high-quality public services. KBS initiated the country's first radio broadcasting service in 1927 and commenced Korea's first television broadcasting service in 1961. First broadcasting HD programs in 2001, KBS completed the transfer to digital broadcasting in 2012. KBS headquarters are located in the Yoido district of Seoul. There are 18 regional stations and 11 overseas bureaus as well as eight subsidiary companies such as KBS Media, which manages the local and global marketing of KBS content. RADIO INTERNATIONAL BROADCASTING TV RADIO1 RADIO2(HAPPY FM) RADIO3(VOICE OF LOVE) RADIO FM1(CLASSIC FM) FM2(COOL FM) GLOBAL KOREAN NETWORK 02 03 ABOUT KBS WORLD KBS WORLD Global ADS 04 About KBS WORLD KBS World is a 24-hour family entertainment channel provided by KBS, the flagship public service broadcaster in Korea. KBS programs broadcast on KBS World a mere 1~2 weeks after their first-run in Korean terrestrial channel. With 100% original programming by KBS, the channel broadcasts in Korean language along with multilingual subtitles. Currently available for 56 million households within 100 countries and for over 1700 hotels in 46 countries, KBS World is the definite source to feel, enjoy, and learn Asian culture. KBS World promises to do its best to bring pleasant and informative programs to the viewers. Always enjoyable TV, it is KBS World! 05 CHANNEL PROFILE & HIGHLIGHTS KBS WORLD Global ADS Channel Profile 06 Channel Highlights Drama: Key Driver of Korean Wave KBS World dramas distinguish themselves through various themes, LAUNCHED ON JULY 1, 2003 dynamic storylines and the presence of renowned celebrities. Highly appreciated among Asian audiences, KBS dramas bring heartwarming stories of life, love, and family. Entertainment: Recharge Yourself with Wholesome Laughter Korea’s most loved entertainment programs have gathered! KBS World offers enjoyable entertainment programs including K-Pop music shows, comedy skits, and infotainment programs. Viewers will meet the most upto-the-minute trends in Korea through KBS World’s total entertainment programs. NUMBER OF HOUSEHOLDS LANGUAGE/SUBTITLE : Korean Language Approx. 56 million (as of March 2015) English (Approx. 95% of programs), Chinese (27%), Malay(10%) * Japanese, Spanish, Thai, Vietnamese and Indonesian subtitles are also in service Documentary: New Paradigm of Documentaries Diverse, useful and enjoyable! KBS World provides the latest and highly informative documentary programs. KBS documentaries bring in-depth FRESH HOURS : 48% PROPORTION OF CONTENT TYPE information on health, environment, social and cultural topics. Find vivid 40% of Drama, 43% of Kpop and Entertainment shows nature and experience passionate lives on KBS World documentaries. 10% of Culture & Documentary 7% of Newscast BROADCAST HOURS : 24 HOUR / 7 DAYS COUNTRIES DISTRIBUTED KBS world is available in 100 countries; USA, China, Japan, other Asian countries, Europe, CIS, Middle East, Latin America, Africa, and even in Antarctica 07 KBS WORLD GLOBAL NETWORK 1 KBS WORLD Global ADS GROWING NETWORK Euroup/CIS 12.2 Million Househaolds 08 09 Growth of KBS World Global Network After launching of KBS World TV channel in 2003, it has been expanding its global network. KBS World is recognized as Asia's top family entertainment channel. KBS World is available in 100 countries around the world. Asia/Pacific Americas 14.3Million 9.5Million Househaolds Househaolds Middle East /Africa 20.2Million Househaolds KBS World Viewer by Continents Growth of KBS World Global Network As of April, 2015 Area Major Foothold Country (Q1, 2015) Country Households USA 9,080,000 Japan 4,430,000 China APSTAR-6 (Hotel, Foriegn Residence) Asia / Pacific (include Japan) 21 Countries 14,300,000 Europe / CIS 32 Countries 12,210,000 Middle East 22 Countries 20,000,000 North, Middle & South America (include USA) 16 Countries 9,510,000 Africa 9 Countries 150,000 Total 100 Countries * Hotel - 46 Countries 1,705 Hotels 56,170,000 KBS WORLD GLOBAL NETWORK 2 KBS WORLD Global ADS ASIA PARTNERS GLOBAL NETWORK & PLATFORM USA PARTNERS Japanese Network Platform Company Households Note Cable J:COM and 58 Companies 3,142,000 Entered Japan Major Cable TV Satellite SkyPerfec Tv (DTH) 425,000 Broadcasting Entered the whole Japan area IPTV NTT, KDDI, Softbank 870,000 Entered Japan 3 Major IPTV Total 4,437,000 Chinese Network Platform Area Beijing Shanghai Shandong etc Satellite (APSTAR6) Total Entered Hotel 59 26 46 433 564 Viewer Rooms 17,748 6,924 11,901 119,940 156,513 KBS World Global Major Partners Country Japan Platform Channel# Ch 756 Ch 791 Country USA Platform Channel# Ch 2082 Ch 159 Ch 523, 606 France Ch 545 Ch 115 Turkey Ch 84 Malaysia Ch 391 Poland Ch 143 Thailand Ch 144 UAE Ch 872 Indonesia Ch 68 Brazil Ch 145 Philippine Ch 75 Vietnam Ch 34 Hong Kong Ch 156 Mongolia Ch 10 Macau Ch 180 Australia Ch 827 Singapore EURO PARTNERS 10 11 PROGRAM | MUSIC KBS WORLD Global ADS MUSIC KBS is always with the audience As a major public broadcaster in Korea, KBS provides cutting-edge viewing experiences with quality programs and strong TV contents. Music Bank K-Chart Yu Huiyeol's Sketchbook Immortal Songs 2 Genre : Music Premiere on KBS World : 2004. 5, Weekly Runtime : 80' Showtime : Fri 18:30 [Live] Genre : Music Premiere on KBS World : 2009. 5, Weekly Runtime : 80' Showtime : Sat 01:20 | Re-run: Sat 07:40 (Seoul, UTC+9) Genre : Music & Variety Premiere on KBS World : 2011. 12, Weekly Runtime : 110' Showtime : Sat 18:00 | Re-run: Sun 03:00 | Wed 17:20 (Seoul, UTC+9) Music Bank K-Char t showcases fantastic T his is w h er e y ou c an enjo y t h e en er ge t ic The true classic of the century is born again! The performances by the nation's top musicians performances of talented musicians and their legendary classic which is reinterpreted by the best each week. K- char t introduces the sweet, friendly conversations. It's a relaxing idol groups in Korea & their incredible singing skills latest music trend and popular songs. and pleas ant gif t for you af ter a long har d which was yet to be spotted! The idols who sing the d a y. E njo y a nig h t o f d elig h t f ul music an d legend! The heart-moving moments that transcends c on v er s a tion a t " Yu Hui y e ol's Ske t chb o ok " generations, don't miss their beautiful competition! Always With Our Audience 12 13 PROGRAM | DRAMA KBS WORLD Global ADS 14 DRAMA The Producer Genre : Drama Cast : Kim Soo-Hyun, Kong Hyo-Jin, IU, Cha Tae-Hyun Premiere on KBS World : 2015. 05. 27 Runtime : 70' Showtime : Wed, Thu 23:00 | Re-run: Tue,Fri 04:10, 10:10, Sun 21:20 (Seoul, UTC+9) At the centre of Yeouido, there is a building which never goes to sleep 24/7; It's Korean Broadcasting System(KBS). And inside the building, on the sixth floor at Entertainment Department, people are busy working and this drama features the joyful story of work and love of them. Hello Monster Genre : Drama Cast : Seo In-Kook, Jang Na-Ra, Lee Chun-Hee, Choi Won-Young, Park Bo-Gum Premiere on KBS World : 2015. 07. 06 Runtime : 70' Showtime : Wed-Thu 21:50 | Re-run: Thu-Fri 03:00 | Thu-Fri 14:00 | Sun 21:20 (Seoul, UTC+9) "I find my true self through you." A dangerous man and a woman, who used to stalk him, reunite when they grow up at the crime scene! They get to work together to solve the crime concealing their true intentions. Then, they fall in love with each other and starts to find their identities. Who are You Orange Marmalade Genre : Drama Cast : Han Chae-ah, Sung Hyuk, Ji JuYeon Premiere on KBS World : 2015. 05. 11 Runtime : 40' Showtime : Mon-Tue 21:50 | Re-run: Tue-Wed 03:00 | Tue-Wed 14:00 | Sat 21:20 (Seoul, UTC+9) Genre : Drama Cast : Lim Semi, Park Jinwu, Kim SeJeong Premiere on KBS World : 2015. 05. 30 Runtime : 40' Showtime : SAT 11:40 A 'top-it girl' from a prestigious high school has disappeared. This emotional and mysterious high school drama begins the story when she returns losing her memory and because of her, hidden secrets and desires start to come up to the surface. This drama features practical vampires who struggle for survival in human society.Vampire species sign a peace treaty with human beings not to drink human blood and to hide their true identities, so that two species can live in peace. 15 PROGRAM | VARIETY SHOWS KBS WORLD Global ADS VARIETY SHOWS 16 The Return of Superman Genre : Variety Premiere on KBS World : 2013.12.15, Weekly Runtime : 100' Showtime : Sun 16:30 | Thu 18:40 (Seoul, UTC+9) Fathers may not be perfect.. but that's alright if they aren't perfect! There's nothing like a father's love to boost our spirits. The fathers who used to spend all their time working have returned home on 'The Return of Superman'. Recharge Yourself with Wholesome Laughter Two Days and One Night Beauty Bible 2015 S/S Genre : Variety Premiere on KBS World : 2008.4, Weekly Runtime : 110' Showtime : Sun 18:10 | Re-run: Mon 17:30 (Seoul, UTC+9) Genre : Variety Premiere on KBS World : 2015.05.01, Weekly Runtime : 50' Showtime : Fri 22:50 | Re-run: Sun 00:40, Fri 17:10 (Seoul, UTC+9) Two-day road trip to the beautiful spots in all the corners Greeting 2015 S/S season, Beauty Bible, which has of Korea! Instead of fancy studio, this on-the-road reality delivered the latest beauty trends and specialist show takes place in the rural sides. You can meet the knowledge to the viewers, will be upgraded by welcoming smiles of our neighbors and the beautiful introducing a variety of features with recognized beauty nature that cleanse our eyes. and fashion trend setters. The Gag Concert Let’s Go! Dream Team Season2 Genre : Comedy Premiere on KBS World : 2003. 7, Weekly Runtime : 80' Showtime : Sat 16:20 | Tue 17:30 (Seoul, UTC+9) Genre : Variety Premiere on KBS World : 2009. 11, Weekly Runtime : 70' Showtime : Sat 09:00 | Thu 01:30 (Seoul, UTC+9) The Power of Stand-Up Comedy! 'Gag Concert' delivers Top celebrities face off with viewier contestants in fierce the most up-to-date source of smile and fun to you. challenges which bring hearty laughter. Through fair- Composed of many short sections, the program draws and-square sportsmanship, who will become the new laugh and smile from viewers. hero? 17 PROGRAM | CULTURE & DOCUMENTARY KBS WORLD Global ADS 18 CULTURE & DOCUMENTARY My Neighbor, Charles Genre : Variety Premiere on KBS World : 2015.03.11, Weekly Runtime : 60' Showtime : Tue 19:10 | Re-run: Sat 04:20 (Seoul, UTC+9) Foreigners, leaving their homelands behind, have come all the way to new country, South Korea.The real stories of foreigners who challenge themselves to survive in Korean society will be unfolded! Wook’s Food Odyssey Backpack Travels Genre : Documentary Premiere on KBS World : 2015.04.27, Weekly Runtime : 10' Showtime : Mon-Fri 13:50 | Re-run: Tue,Wed 14:30, Sat 16:30 (Seoul, UTC+9) Genre : Documentary Premiere on KBS World : 2005.11, Weekly Runtime : 50' Showtime : Thu 01:10pm | Fri 01:30am (Seoul, UTC+9) Escaping from existing cooking shows which mainly "Backpack Travels" takes journeys to the cities around introduce recipes, this new type of foodmentary(food + the world and looks at them through the eyes of the documentary) program includes specialized story & plot and traveler. The producers record the unique scent and aura also colourful images of food. of the cities by looking at the history, the culture, and the life. New Paradigm of Documentaries 19 KBS WORLD VIEWERS RATING & N SCREEN KBS WORLD Global ADS 21 SNS Network Channel Promotion KBS World Viewers Rating & N Screen VIEWER RATINGS IN ASIA 20 ANYTIME & ANYWHERE 2,000,000 YouTube Live Streaming weibo KBS World Service Provider J:COM 1 53 Ranking Channels 8 183 Ranking KBS World Channels TOTAL Service Provider Japan Source : J:COM / Jan 2014 Singapore StarHub 630,000 Source : TNmS Multimedia / May 2015 4.3 million viewers 860,000 KBS World Service Provider Truevisions 35 148 Ranking Channels 36 117 850,000 Ranking KBS World Channels As of April, 2015 Service Provider Thailand Source : AGB Nielsen Media research / Mar 2014 Malaysia Astro Source : AGB Nielsen Media research / Mar 2014 KBS World Service Provider Sky Cable 37 85 Ranking Channels 33 114 Ranking KBS World KBS World SNS Channels Service Provider Philippines Source : TNmS Multimedia / Oct 2012 Indonesia Source : Indovision / Jan 2014 Indovision KBS World interacts with viewers by communicating through social networking services and such as Twitter, Facebook, YouTube and Kakao talk and more. In order to meet the needs of audiences, KBS World updates the program highlights in real-time. This two-way communication is paying off since we get direct feedbacks from viewers. KBS World Web Service Smart Mobile Application Service - Hompage (kbsworld.co.kr) - YouTube (Worldwide) - YouTube Channel (www.youtube.com/kbsworld) - My K (Domestic) - Mobile Web Page (m.kbsworld.co.kr) KBS WORLD Global ADS KBS WORLD CONDUCT A SURVEY 22 KBS SOCIAL NETWORK SERVICE SNS & AUDIENCE COMMUNICATION Main TV Channel to Watch Korean Programs Main Online Website to watch Korean Programs KBS World conducted ‘2014 KBS World Viewers Survey’. The survey took place between April & May for 27 days through online platforms and 12,100 people from 119 nations in Asia, America, Europe and Africa participated. The result is analyzed as a marketing resource to provide better services by understanding content consumption behaviors, access, favorite programs and genre. The Most Watched Programs (based on the number of YouTube views, Q1 2015) The Return of Superman One HD, Channel M, tvN 17,805,685 Happy Together 5,319,518 Hello Counselor 3,333,363 Gag Concert 2,277,845 Two Days and One Night 2,238,166 Survey Participants : 12,100people from 119 nations. Female : 90.1%, Teens: 45.2%, 20s’ : 42.8% The Most Favorate Genre by Age Group KBS World watching Hours per Day Main Reasons for watching KBS World Because the programs are interesting 45 % To see Korean celebrities 32.9 % 7% To learn the Korean language etc 6.1% 5.0 % 3.2% To learn Korean songs To hear about news in Korea 23 KBS WORLD PRIME TIME KBS WORLD Global ADS 24 25 KBS World Prime Time & Rates Global Advertising KBS World Content DNA Prime Time Grid PRIME TIME BLOCK SCHEDULING(UTC+9, Seoul) Weekdays 5:10 pm ~ 7:50 pm 20:20 pm ~ 21:00 pm 9:50 pm ~ 11:00 pm 11:00 pm ~ 12:10 am 12:10 am ~ 1:30 am Daily Drama Mini series Drama Encore Drama (Hello Counselor, Happy Together etc) Beauty Bible 2015 Provide Higher Efficiency and Lower Cost Variety Zone Music Bank Live (Friday) • 15sec. spot buy starts with only $250 • The most cost-effective media considering advertising rates on each household Weekends 4:30 pm ~ 6:00 pm 6:00 pm ~ 7:50 pm 7:50 pm ~ 9:00 pm 11:40 pm ~ 1:20 am 9:20 pm ~ 11:40 pm KBS World TV Advertising Rates Gag Concert The Return of Superman Immortal Songs Variety Zone Weekend Drama Broadcasting Time Ads Mini series Drama Two Days and One Night MV Bank Stardust K-Pop Drama 00:00-24:00 (24 hours) TV Spot Entertainment Ads Spot Rate Reference 15 seconds USD 250 20 seconds USD 300 30 seconds USD 375 60 seconds USD 600 Ads Spot to be inserted between the programs *Ad rates per hour will be applied in equal because of differentials of prime time on each country. Comparison With Other Major Networks Broadcasting Households Ads Spot Rate Reference KBS World 56 million 30 seconds Program : $375 Prime CNN(Asia) 29 million 30 seconds Program : $1,950 Prime BBC(Asia) 16 million 30 seconds Program : $1,450 Prime Euro News(World) 190 million 30 seconds Program : €4,500 Prime KBS WORLD Global ADS TV COMMERCIAL TYPE 26 TV Commercial Type Global Advertising You Can Become a Main Sponsor of K-Dramas and Music Bank! TV Commercial Type 1 : Spot Buy TV Commercial Type 3 : Exclusive Sponsorship Billboard • Pre Block • Show Title Sponsorship • Inside Break • 10 Second Break Bumper at the End of Programs & Trailers • English Dubbed • Post Block example * 15 sec, 30 sec, 60 sec Currently airing advertisements of various global firms and local governments Currently airing advertisements of various global firms and local governments Online : KBS World Website Banner TV Commercial Type 2 : Banner • Exposure Time: 10 Seconds • 2 million visitors and 10 million page views per month on average • Size: 1/4 of the Screen • Meet the efficiency by maximization of exposure • Moving Effect Available example Currently airing advertisements of various global firms and local governments example • More Information Can be Added (e.g> Product images) example • Available platform mix package (TV+ Web+Mobile) 27 KBS WORLD 24 KBS WORLD Global ADS http://kbsworld.kbs.co.kr/24 KBS World 24 is KBS’s 24-hour/7 days news/documentary channel launched in July 1, 2014. Differentiated from KBS World, it is all-news channel that brings you the latest news and high-quality documentaries from Korea. KBS World 24 aims to be the leading premium channel that enriches the life of overseas Koreans with the most influential and trusted news and factual programs including <Screening Humanity>, <Three Days> which have presented a new perspective into our everyday lives. People can watch KBS World 24 on AppleTV(KORTV App), Youtube(youtube.com/kbsworld), New Zealand IPTV, WPVN(Chicago digital terrestrial channel). KBS World 24 has been highly acclaimed and achieved the highest viewer rating among the Korean channels of Apple TV and New Zealand IPTV. WORLD 24 GLOBAL KOREAN TV NETWORK 28 29 KBS WORLD Global ADS PROGRAMS SCHEDULE PROGRAMS SCHEDULE S S HK P Mon Tue Wed 00' Ⓛ 6 7 8 5 6 7 23 24 1 30' Ⓡ A STYLE For You 30' Ⓡ The Human Condition 40' Ⓡ Star Date 30' Ⓡ Korean Cuisine and Dining 30' Ⓡ Hello Counselor Fri KBS News Plaza 30' Ⓡ 30' Ⓡ MV Bank STARDUST The Jingbirok: A Memoir of Imjin War 30' Ⓡ Cool Kiz On The Block 30' Ⓡ News Report Reality : Exciting India Happy Together (CM) Sat Sun Love on a Rooftop 8 2 10 9 3 11 10 30' Ⓡ You Are the Only One 30' Ⓡ 10' Ⓜ Drama Special 10' Ⓡ 4 20' Ⓡ 00' Ⓡ 12 11 20' Ⓡ 1 12 Detectives in Trouble 20' Ⓡ My Husband Got a Family Cheer Up, Mr. Kim! Cheer Up, Mr. Kim! 30' Ⓡ My Husband Got a Family Cheer Up, Mr. Kim! Cheer Up, Mr. Kim! 00' Ⓡ 3 4 14 8 10' Ⓡ Love on a Rooftop 50' Ⓡ 10' Ⓡ 9 10' Ⓡ 10' Ⓡ Drama Special 16 10 30' Ⓡ Two Days and One Night 6 00' Ⓡ 7 Hello Counselor 5 Cheer Up, Mr. Kim! 40' Ⓡ 40' Ⓡ Yu Huiyeol's Sketchbook 8 18 12 19 13 Entertainment Weekly 00' Ⓡ Who Are You Unkind Ladies Love on a Rooftop House of Bluebird 30' Ⓡ My Husband Got a Family Tue Wed 40' Ⓡ The Return of Superman - Best Clip 50' Ⓡ Star Date 00' Ⓡ Brave Family 10' Ⓡ Love on a Rooftop 50' Ⓡ Love on a Rooftop 30' Ⓡ Love on a Rooftop 10' Ⓡ Love on a Rooftop 12 23 17 10' Ⓡ Hello Counselor Unkind Ladies 00' Ⓡ THE Producers 10' Ⓡ Cool Kiz On The Block 10' Ⓡ News Report Reality : Exciting India Happy Together 9 1 10 24 18 30' Ⓡ The Jingbirok: A Memoir of Imjin War A 11 2 1 3 2 12 30' Ⓡ Who Are You 10' Ⓡ 20' Ⓡ 4 1 3 30' Ⓡ Drama Special 30' Ⓡ 30' Ⓡ Wook's Food Odyssey Wook's Food Odyssey 40' Ⓡ 40' Ⓡ 19 40' Ⓡ Wook's Food Odyssey Wook's Food Odyssey Pit-A-Pat Korean 3 50' Ⓡ 50' Ⓡ Wook's Food Odyssey The Return of Superman - Best Clip 00' Ⓡ 00' Ⓡ 20 50' Ⓡ Love on a Rooftop A STYLE For You Detectives in Trouble 10' Ⓡ 8 Let's Go! Dream Team 2 10' Ⓡ THE Producers A Let's Go! Dream Team 2 Cool Kiz On The Block 30' Ⓡ Gag Concert 10' Ⓡ 10' Ⓡ News Report Reality : Happy Together Exciting India 30' Ⓡ 30' Ⓡ Immortal Songs 2 The Human Condition 10' Ⓡ A STYLE For You 20' Ⓡ Beauty Bible 2015 S/S Save the Family The Return of Superman 10' Ⓡ MV Bank STARDUST 20' Ⓡ 10' Beauty Bible 2015 S/S 00' Music Bank Best 10' Star Date 20' Gag Concert - Best 30' Ⓛ Music Bank 2 5 3 4 30' Ⓡ Gag Concert The Return of Superman 5 00' Ⓡ Immortal Songs 2 50' 50' Ⓡ KBS World Highlight 00' The Return of Superman - Best Clip 10' Ⓡ Pit-A-Pat Korean 3 10' Ⓡ Two Days and One Night 6 7 House of Bluebird 8 4 22 20' Ⓡ Drama Zone Sat 50' Ⓡ MV Bank STARDUST Sun KBS News 9 20' Ⓡ Who Are You 30' Ⓡ 50' Ⓡ Who Are You Beauty Bible 2015 S/S 40' Ⓡ 40' Entertainment Weekly Orange Marmalade 40' Ⓡ 40' Ⓡ The Return of The Human Superman - Best Clip Condition 50' Ⓡ Star Date 00' Ⓡ KBS World Highlight 10' Ⓡ Gag Concert - Best 20' Ⓡ 50' Ⓡ Gag Concert Yu Huiyeol's Sketchbook 20' Ⓡ Unkind Ladies 30' Ⓡ Unkind Ladies 40' MV Bank STARDUST 40' Ⓡ Beauty Bible 2015 S/S Documentary Zone 9 10 11 12 The Return of Superman A 2 10' Ⓡ Music Bank 00' Ⓡ 30' Ⓡ Wook's Food Odyssey 40' Ⓡ Wook's Food Odyssey 50' Ⓡ 50' Ⓡ Wook's Food Odyssey 00' Ⓡ Wook's Food Odyssey 10' Ⓡ Wook's Food Odyssey 3 10' Ⓡ Immortal Songs 2 Kids Zone S 30' Ⓡ Two Days and One Night 4 House of Bluebird 5 Save the Family Entertainment Zone T 1 40' Ⓡ Music Bank Best 50' Ⓡ Star Date Unkind Ladies Detectives in Trouble 21 Fri 00' Ⓛ 50' Ⓡ Who Are You Ⓡ 11 22 16 00' Thu KBS News 9 20 14 10 21 15 Brain 20' Ⓡ 50' Ⓡ Entertainment KBS World Highlight Weekly 00' Ⓡ Music Bank 20' Ⓡ KBS WORLD News Today 10' Ⓡ 10' Ⓡ 10' Ⓡ The Return of The Return of The Return of Superman - Best Clip Superman - Best Clip Superman - Best Clip 20' Ⓡ 20' Ⓡ House of Bluebird 40' Ⓡ My Husband Got a Family 40' Ⓡ 7 10' Ⓡ Mon 50' Ⓡ 7 Cheer Up, Mr. Kim! 17 11 10' Ⓡ 9 The Return of Superman Cheer Up, Mr. Kim! Cheer Up, Mr. Kim! S HK P Wook's Food Odyssey 13 15 THE Producers S 6 Let's Go! Dream Team 2 40' Ⓡ The Return of Superman - Best Clip 50' Ⓡ 2 40' Ⓡ 20' Ⓡ 6 A 20' Ⓡ 00' Ⓡ 5 40' Ⓡ 10' Ⓡ S 00' Ⓛ 00' Ⓡ Save the Family T 00' Ⓡ 50' Ⓡ 9 31 Spring 2015 Thu 30' Ⓡ 30 News Zone