Corporate Identity Standards

Transcription

NABORS INDUSTRIES LTD.
Corporate
Identity
Standards
UPDATED MAY 2010
NABORS Corporate Identity Standards
At Nabors Industries Ltd., we recognize the importance of
a strong and consistent brand. Our branding strategy and
its uniform application help to ensure our commitment to
strong market visibility and quality.
Our Company is responsible for the proper application and management of the Nabors corporate
brand. These identity standards, containing the specifications for each key application, are provided
to ensure proper usage and reproduction.
Always use the corporate and subsidiary logos in accordance with the standards outlined in this
document. Modifying or altering the design in any way could weaken the impact of our brand.
Should a specific need arise that does not appear within the standards, please contact Corporate
Development for guidance.
These standards are also available online on our website at www.naborsidstandards.com.
The online version contains downloadable logos, as well as US and International stationery
templates and PowerPoint templates.
Eugene M. Isenberg
Chairman and Chief Executive Officer
Contents
IDENTITY STANDARDS
Corporate Logo..................................................................................................................................1.1
Protected Space Requirements............................................................................................................1.2
Minimum Size Requirements/Alternate Small-Format Logo..............................................................1.3
Special-Use Alternate Logos...............................................................................................................1.4
Subsidiary Logos................................................................................................................................1.5
Corporate Colors...............................................................................................................................1.6
Logo File Formats..............................................................................................................................1.7
Legal Naming Conventions/Fonts......................................................................................................1.8
Correct Logo Usage............................................................................................................................1.9
Incorrect Logo Usage.......................................................................................................................1.10
E-mail Signatures.............................................................................................................................1.11
Correct E-mail Signature Usage........................................................................................................1.12
Incorrect E-mail Signature Usage.....................................................................................................1.13
E-mail Notice...................................................................................................................................1.14
BUSINESS MATERIALS
Introduction.......................................................................................................................................2.1
E-Mail Signature................................................................................................................................2.2
Correct E-Mail Signature Examples....................................................................................................2.3
Incorrect E-Mail Signature Examples.................................................................................................2.4
E-Mail Notice....................................................................................................................................2.5
Letterhead Typing Format..................................................................................................................2.6
US Stationery Standards –
US Subsidiary Letterhead Specifications.............................................................................................2.7
US Subsidiary No. 10 Envelope Specifications...................................................................................2.8
US Subsidiary Business Card Specifications........................................................................................2.9
US Subsidiary Mailing Label Specifications......................................................................................2.10
Corporate Catalog Envelope Specifications.......................................................................................2.11
Subsidiary Catalog Envelope Specifications......................................................................................2.12
Thank-You Card Specifications........................................................................................................2.13
Corporate and Subsidiary MS-Word Letterhead Specifications (8.5" x 11")......................................2.14
Corporate and Subsidiary MS-Word Fax Cover Sheet Specifications (8.5" x 11")..............................2.15
Corporate and Subsidiary Corporate MS-Word Memo Specifications (8.5" x 11")............................2.16
Corporate MS-Word News Release Specifications............................................................................2.17
Contents
International Stationery Standards –
International Letterhead Typing Format.......................................................................................2.18
International Corporate Letterhead Specifications (A4)................................................................2.19
International Subsidiary Letterhead Specifications (A4)................................................................2.20
International Corporate and Subsidiary DL Envelope Specifications............................................2.21
International Corporate Business Card Specifications...................................................................2.22
International Subsidiary Business Card Specifications...................................................................2.23
International Corporate and Subsidiary Mailing Label Specifications...........................................2.24
International Corporate and Subsidiary MS-Word Letterhead Specifications (A4)........................2.25
International Corporate and Subsidiary MS-Word Fax Cover Sheet Specifications (A4)...............2.26
International Corporate and Subsidiary MS-Word Memo Specifications (A4)..............................2.27
Field material STANDARDS
Introduction...................................................................................................................................3.1
Coveralls........................................................................................................................................3.2
Coveralls Embroidered Patch Specifications....................................................................................3.3
Safety Gloves..................................................................................................................................3.4
Hard Hats...............................................................................................................................3.5–3.7
Flags...............................................................................................................................................3.8
Golf and Oxford Shirts..................................................................................................................3.9
Ball Caps......................................................................................................................................3.10
Truck Exteriors.............................................................................................................................3.11
Land Drilling Rig Signage............................................................................................................3.12
Well-Servicing Rig Signage – Temporary......................................................................................3.13
Well-Servicing Rig Safety Signage – Portable................................................................................3.14
Presentation standards
Introduction...................................................................................................................................4.1
General PowerPoint Main Title Slides............................................................................................4.2
General PowerPoint Text Slides......................................................................................................4.3
General PowerPoint Divider Slides ................................................................................................4.4
Safety PowerPoint Main Title Slide and Mission Statement Slide ..................................................4.5
Safety PowerPoint Text Slides.........................................................................................................4.6
Safety Proposal Cover (MS-Word)..................................................................................................4.7
Identity Standards
Corporate Logo
The Nabors corporate logo is made up of a “symbol” and “logotype”. The logotype is the Company
name (“Nabors Industries Ltd.”).
The two approved logo configurations are shown below:
Horizontal corporate logo – preferred format
Logo
Symbol
Logotype
Stacked corporate logo – secondary format
NABORS
INDUSTRIES LTD.
Logo
NABORS
INDUSTRIES LTD.
Symbol
Logotype
• The
logo should be considered a unit; the symbol and logotype should not be separated
(unless approved by Corporate Development; see “Special-Use Alternate Logos” on page 1.4).
•
Do not typeset the logotype.
•
Always use the original digital logo files provided on our website at www.naborsidstandards.com.
Nabors Industries Ltd.
1.1
Identity Standards
Protected space requirements
The protected space is the minimum amount of space surrounding the logo that must be kept clear
of all other elements. By preventing text, other logos, areas of color or other images from interfering
with the logo, the protected space will help to ensure the visual integrity of the Nabors brand.
The following diagrams illustrate the protected space requirements for the horizontal and
stacked corporate logo configurations:
Horizontal corporate logo – protected space requirements
min 2x
x
min 2x
min x
min x
Stacked corporate logo – protected space requirements
min 2x
min x
min 2x
NABORS
INDUSTRIES LTD.
min x
• The
x
measurement “x” is equal to the space between the symbol and the logotype.
• These
protected space requirements also apply to the subsidiary logos.
1.2
Identity Standards
minimum size requirements
For print applications, the height of the symbol within the logo should not be reduced any smaller
than .25" (or 6.35 mm) in height. For web applications, the height of the symbol should not be
reduced any smaller than 30 pixels. These reduced sizes still allow for maximum legibility and brand
identification. The following diagrams illustrate the minimum size dimensions:
Horizontal corporate logo
.25" / 6.35 mm
Minimum size
for print applications.
20 pixels
Minimum size
for web or on-screen applications.
Stacked corporate logo
.25" / 6.35 mm
NABORS
INDUSTRIES LTD.
Minimum size
for print applications.
20 pixels
NABORS
INDUSTRIES LTD.
Minimum size
for web or on-screen applications.
alternate small-format logo (for special small-format print applications only)
If a special application of the logo requires an even smaller format than the minimum size
shown above (i.e.: a lapel pin or a pencil), the following alternate versions should be used.
Note that the lines in the symbol have been enlarged to allow for maximum legibility under
.25" (or 6.35 mm). These versions are not for general use and should only be used in very
special circumstances.
Horizontal and stacked “special application” corporate logo (for small print applications only)
NABORS
INDUSTRIES LTD.
1.3
Identity Standards
special-use alternate logos (for special applications only)
The following versions of the Nabors corporate logo may only be used in special applications
and permission from Corporate Development is required. Please submit details on usage of these
logos to Corporate Development for approval before using.
Alternate horizontal logo (used only in special applications)
This logo has been simplified, using the symbol and “NABORS” text only, in a horizontal
format. This version is used on some of the Nabors field materials such as coveralls’ patches,
flags or shirts (see pages 3.2, 3.3, 3.8 and 3.9).
Alternate centered logo (used only in special applications)
This logo has been simplified, using the symbol and “NABORS” text only, in a vertical, centered
format. This version is used on some of the Nabors field materials such as hard hats or ball caps
(see pages 3.5 and 3.10).
Alternate symbol-only logo (used only in special applications)
Occasionally, the symbol from the Nabors corporate logo may be separated from the logo and
used alone in special circumstances. Please contact Corporate Development for approval of usage.
1.4
Identity Standards
subsidiary LOGOS
Nabors is organized into a group of operating subsidiaries and each subsidiary’s logo is based
on the corporate logo, utilizing the symbol and the subsidiary logotype.
The following standards outlined for the corporate logo also apply to the subsidiary logos:
• Protected Space Requirements
• Minimum Size Requirements
• Corporate Colors
• Correct Logo Usage
• Incorrect Logo Usage
Subsidiary logos
• There
is only one approved configuration for each subsidiary logo; it includes the symbol
on the left, and the stacked logotype on the right (the “NABORS” name is always on the
first line, followed by the remainder of the subsidiary name on the second line).
•
Always use the original digital logo files provided on our website at www.naborsidstandards.com.
•
lternate logos for special small-format print applications are also available for each
A
subsidiary on our website.
1.5
Identity Standards
Corporate colors
The two corporate colors for the Nabors logo are Pantone Matching System (PMS) reflex blue and
black. The PMS version is the preferred color application. The symbol is the only element of the logo
that is assigned PMS reflex blue.
Pantone (PMS) black
Pantone (PMS) reflex blue
The Pantone (PMS) reflex blue reproduced here is a simulation of the actual ink color.
For exact color match, refer to the Pantone matching system book or to an approved
Nabors printed sample.
Four-color process (offset or digital printing application) – CMYK
There may be occasions when the logo has to be reproduced in four-color process.
The printer should match the corporate colors with the following process screen combination:
C (cyan) M (magenta) = 75
= 100
Y (yellow)
= 0
K (black)
= 5
Digital (web or on-screen application) – RGB
For web and other on-screen applications, corporate colors should be matched with the
following RGB combination:
R (red)
= 13
G (green) = 43
B (blue)
= 136
1.6
Identity Standards
logo file formats
The following logo file formats are available online on our website at www.naborsidstandards.com.
Use the format that is best suited for the final logo application:
EPS – Macintosh format
• Offset/digital printing
use or other specialty applications
(i.e.: displays/signs or specialty products)
•
“ Vector” format w/ transparent background
(can be scaled up or down)
•
ositive and reverse versions provided in the following color modes:
P
– PMS
– CMYK (four-color process)
– Black & white
WMF – Windows format
• Internal company use
(i.e.: placement into MS-Word,
MS-PowerPoint, CorelDraw)
•
“ Vector” format w/ transparent background
(can be scaled up or down)
•
ositive and reverse versions provided in the following color modes:
P
– RGB
– Black & white
GIF – Universal format
• Online (web use)
•
“ Raster” format w/ transparent background
(do not scale up; may be scaled down –
no smaller than the minimum size required for web).
Three logo sizes are available (small, medium, large)
•
ositive versions provided in the following color mode:
P
– RGB
JPG – Universal format
• Online (web use)
•
“ Raster” format (do not scale up; may be scaled down –
no smaller than the minimum size required for web).
Three logo sizes are available (small, medium, large)
•
ositive versions provided in the following color mode:
P
– RGB
This logo format is most often
used to provide to vendors.
Be sure to confirm the color mode
needed, before providing to vendor.
Suggested logo format for placing
into MS-Word or PowerPoint.
To insert into these applications:
1. In your document, click where
you want to insert the picture.
2. On the “Insert” menu, point to
“Picture”, and then click “From File”.
3. Locate the picture file on your
computer you want to insert.
4. Double-click on the picture file
name and it will be placed in
your document.
Suggested logo format for online
(web) use.
Use this logo format when placing
on the Web. GIFs are saved with a
transparent background and have
a slightly smaller file size than jpgs.
Another suggested logo format for
online (web) use, however, this
format does not have a transparent
background.
While this format may also be used
in other software programs such as
MS-Word or PowerPoint, the WMF
format is suggested for best quality
and sharpness.
1.7
Identity Standards
legal Naming Conventions
Always use the full, proper corporate name when referring to the corporate entity or a specific
subsidiary in narrative form:
Corporate
• Nabors Industries
Ltd.
Subsidiaries (examples)
• Nabors Alaska Drilling,
Inc.
• Nabors Corporate Services, Inc.
• Nabors Drilling International Limited
• Nabors Drilling International II Limited
• Nabors Drilling Limited
• Nabors Drilling USA, LP
• Nabors Global Holdings Limited
• Nabors Global Holdings II Limited
• Nabors Hungary Kft.
• Nabors International, Inc.
• Nabors International Management Limited
• Nabors Malta Holding Company Ltd.
• Nabors Offshore Corporation
• Nabors Purchasing Ltd.
• Nabors Well Services Co.
• Nabors Well Services Ltd.
fonts
The font used for the logotype is shown here:
Helvetica Neue 76 Bold Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ
This is for reference only; always use the logo formats available online (see page 1.6);
no attempt should be made to typeset or redraw the logos.
The following font should be used for signage fabrication:
Helvetica Neue 75 Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890
1.8
Identity Standards
Correct Logo usage
The following are examples of correct usage of the corporate logo.
These examples also apply to the subsidiary logos:
Color version (preferred usage)
NABORS
INDUSTRIES LTD.
Black version (one-color usage)
NABORS
INDUSTRIES LTD.
Black version on medium-colored or light-colored background
NABORS
INDUSTRIES LTD.
NABORS
INDUSTRIES LTD.
White reverse version on dark-colored background
NABORS
INDUSTRIES LTD.
NABORS
INDUSTRIES LTD.
Note: background colors shown are for demonstration purposes.
1.9
Identity Standards
Incorrect Logo usage
The following are examples of incorrect usage of the corporate logo.
These examples also apply to the subsidiary logos:
Do not alter protected space requirements (i.e.: combining the logo with other text or graphics).
Do not change the relationship between the symbol and the logotype.
Do not typeset the logotype.
Do not outline the logo.
Do not use non-corporate colors.
1.10
business materials
Our company emails, stationery and forms are one of the most
visible means of reinforcing our brand. They touch every part
of our business, both internally and externally. Customers and
suppliers see these business materials every day; it is vital that
they reflect our brand through uniform application.
The email signature on company outgoing messages, replies and forwarded messages should be
standardized. Use the information provided in this section to set up your signature.
Printed stationery should be used for externally mailed correspondence. Two-color offset-printed
letterhead, envelopes and business cards must be ordered through approved preferred vendors.
Please contact Debbie Quick ([email protected]) for this information.
Stationery and form electronic templates (built in MS-Word) are available online on our website at
www.naborsidstandards.com. These include:
•
Letterhead
•
Fax
•
Memo
These electronic templates (.dot files) can be placed in the MS-Office application templates folder for
easy access when creating a new document; or, simply copy the content within the template and paste
into a new MS-Word document, customize as needed and save as a separate file.
business materials
E-MAIL SIGNATURE
Nabors e-mail signatures are to be standardized as shown below. Both versions shown should be
set up in your e-mail program signatures to match this standard. Once configured, select the
appropriate version based on your recipient. Most often, the short version is preferred, unless
including the subsidiary name and address information will be helpful to your recipient.
Short e-mail signature (no address)
Name Here
Title Here
Direct 000.000.0000 | Mobile 000.000.0000 | Fax 000.000.0000
[email protected] | www.nabors.com
Long e-mail signature (includes subsidiary name, department and address)
Name Here
Title Here
Nabors SUBSIDIARY NAME HERE in all caps
Department Name Here if Necessary
Street Address Here
City, State 00000
Main 000.000.0000, Ext. 000 | Mobile 000.000.0000 | Fax 000.000.0000
Typesetting Specifications
Font:Arial
Regular, Arial Italic (title only in italic) and Arial Bold
(name and subsidiary name only in bold) as shown above
Size/Case:10 point; upper and lower case except subsidiary name is all caps
Alignment:Flush left
Color:
Black
t o separate contact numbers, use a vertical bar slash with 3 spaces before and after the bar slash
• do not abbreviate your title
• the use of your middle initial is optional
• include phone number extension if there is no direct line; the use of your mobile or fax number
is optional
• use periods within phone numbers, rather than dashes; do not use parenthesis
• keep your e-mail address within the signature (some e-mail applications show
only the nickname in the “From” field and will drop off the sender’s actual email address);
this ensures your recipients will have it in the body of the message
• do not change the color of the text; use black only
• do not add any additional graphics or text to the signature, such as logos, quotes or
personal mottos
•
2.2
business materials
CORRECT E-MAIL SIGNATURE examples
The following are examples of correct usage of the Nabors e-mail signature:
Short e-mail signature using direct, mobile and fax numbers
John H. Doe
Administrative Assistant
Long e-mail signature using main number with extension and fax number
John Doe
Nabors CORPORATE SERVICES
Human Resources
515 W. Greens Road, Suite 1200
Houston, Texas 77067
Main 000.000.0000, Ext. 000 | Fax 000.000.0000
2.3
business materials
inCORRECT E-MAIL SIGNATURE examples
The following are examples of incorrect usage of the Nabors e-mail signature:
Do not change the color of the text.
John Doe
Do not change the type size or typeface.
Name Here
Title Here
Nabors SUBSIDIARY NAME HERE in all caps
Department Name Here if Necessary
Street Address Here
City, State 00000
Do not add a quote to the signature.
John Doe
“To be or not to be, that is the question”
2.4
business materials
E-MAIL NOTICE
The e-mail notice text is always automatically placed in Nabors outgoing messages, replies
and forwarded messages. It appears following the e-mail signature. Do not attempt to remove,
however, it is only required to appear once at the end of your message.
Content of the Nabors E-mail Notice
NABORS EMAIL NOTICE - This transmission may be strictly confidential. If you are not the intended
recipient of this message, you may not disclose, print, copy, or disseminate this information. If you have
received this in error, please reply and notify the sender (only) and delete the message. Unauthorized
interception of this e-mail is a violation of federal criminal law. This communication does not reflect an
intention by the sender or the sender’s principal to conduct a transaction or make any agreement by
electronic means. Nothing contained in this message or in any attachment shall satisfy the requirements
for a writing, and nothing contained herein shall constitute a contract or electronic signature under the
Electronic Signatures in Global and National Commerce Act, any version of the Uniform Electronic
Transactions Act, or any other statute governing electronic transactions.
2.5
business materials
US letterhead typing format
2"
Insert Address Line One Here
Insert Address Line Two Here
Insert Address Line Three Here
Insert Address Line Four Here
City, State 00000-0000
Phone: 000.000.0000
Fax: 000.000.0000
www.nabors.com
Month 00, 2005
.75"
1.25"
Insert Name Here
Insert Company Name
Dear Insert Name Here:
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam aliquam erat volutpat. Ut wisi at vero
eros et accumsan enim ad minim veniam, quis nostrud exerci. Augue duis dolore te feugait nulla facilisi.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut
laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation
ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore
eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum
vnbvbcmvn bsmcv bxmcvb jxcbvjzzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim
assum. Lorem ipsum dolor sit amet, consectetuer.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie. Consequat, vel illum dolore
eu feugiat nulla facilisis at vero eros et accumsan. Lorem ipsum dolor sit amet, consectetuer adipiscing
elit, sed diam nonummy nibh euismod tincidunt ut laoreet. t wisi enim ad minim veniam, quis nostrud
exerci tation ullamcorper suscipit.
Regards,
Sender Name
Title
(50% OF ORIGINAL SIZE)
The letterhead typing format shown above is to be used on all US stationery.
Match the styling of the letter to this example.
Letter Typing Specifications
• Date, address and body of letter to be formatted in Times, 11 pt. with 13 pt. line spacing.
• Start the text 2" from top of letterhead.
Align with the “N” in “Nabors” within the logotype (1.25" from left edge).
• Avoid the use of abbreviations in the address;
spell out entire names for streets, states and countries.
• Include the zip code 4-digit extension, if one exists.
• Continue letter onto blank second sheet paper, if necessary.
2.6
business materials
US subsidiary letterhead specifications
.5"
.5967"
1/2 line space
after city, state
and zip code
Document
Size: 8.5" wide x 11" tall
Paper Stock: Cougar Opaque Smooth,
White, 70 lb. text
Phone: 000.000.0000
Fax: 000.000.0000
www.urlhere.com
.875"
Printing
.75"
Printing
Process: Offset printed or laser printed
from electronic template
Inks: 2/0 = PMS Reflex Blue
and Black
Nabors subsidiary logo:
the diameter of the symbol measures .3125"
use the applicable Nabors subsidiary logo,
2-color version
•
•
Typography
Address, Phone, Fax and Web address
Address Content
Font: • The address to be a maximum of 5 lines
Times
Size/Case: 9 point, upper and lower case
(exclusive of phone, fax and web address).
Leading:11 point with 1/2 line space after city, state and
zip code
Alignment: Flush right
Color:
Contact Information Content
Black
spell out entire names for streets and states.
• Include only phone number, fax number and web address;
do not include an e-mail address.
2.7
business materials
US subsidiary No. 10 Envelope specifications
use the applicable Nabors subsidiary logo, 2-color version
•
•
.5"
.25"
.25" from baseline of logotype to top of address
.625"
Insert Name Here
Insert Company Name Here
Customized address:
preferrably laser printed
address to start 1.75" from top edge
and 3.5" from left edge of envelope
•
•
Typography
Printing
Font: Document Size: 9.5" wide x 4.125" tall
Times
Leading:11 point
Alignment: Flush left
Color:
Black
White, 70 lb. text,
no. 10 envelope
Printing Process: Offset printed
Inks: 2/0 = PMS Reflex Blue and Black
Address Content
• The address to be a maximum of 5 lines
(inclusive of city, state and zip code).
2.8
business materials
US subsidiary business card specifications
.1875"
Printing
.1875"
Document Size: 3.5" wide x 2" tall
.1875"
White, 100 lb. cover
Insert Name Here
Main: 000.000.0000
Direct: 000.000.0000
Fax: 000.000.0000
Mobile: 000.000.0000
[email protected]
www.nabors.com
(ACTUAL SIZE)
1 line space
minimum
after title
Insert Title Line One Here
Insert Title Line Two Here
• the diameter of the symbol measures .25"
• use the applicable Nabors subsidiary logo,
2-color version
.1875"
(last lines to
always fall at this
bottom margin)
Typography
Name
Font: Phone Numbers, E-mail address, Web address
Times Bold
Font: Times
Leading:
Leading:9.5 point
9.5 point
Color:
Black
Color:
Title
Font: Times
Leading:9.5 point with 1 line space after title
Color:
Black
Address Content
Address
Font: Black
Times
Leading:9.5 point
• The content information to be a maximum of 5 lines; follow the
hierarchy shown in the above diagram for the contact numbers
(i.e. Main, Direct, Fax, Mobile, e-mail).
Color:
Black
2.9
business materials
US subsidiary mailing label specifications
• use the applicable Nabors subsidiary logo, 2-color version
.25"
.25"
.625"
Insert Name Here
.125" from
baseline
of logotype
to top of
address
Customized address:
• preferrably laser printed onto pre-printed 2-color labels
• formatted in Times, 11 pt. with 13 pt. leading
• address to start 1.625" from top edge
and aligns flush left with return address
• label template for laser printing available on our
website at www.naborsidstandards.com.
Typography
Printing
Address
Document Size: 4" wide x 3.3125" tall
Font: Times
Leading:9.5 point
Color:
Black
Paper Stock: Laser-compatible white mailing label
(i.e. Avery brand);
6-up on 8.5" x 11" sheet
(with customized addresses laser printed)
Address Content
2.10
business materials
corporate CATALOG Envelope specifications
.5"
.5"
Mintflower Place
8 Par-La-Ville Road, Ground Floor
Hamilton, HM08
Bermuda
.875"
Insert Name Here
Customized address:
address to start 4" from top edge
•
•
Nabors corporate logo:
use the Nabors Industries Ltd. horizontal corporate logo,
2-color version
•
•
Typography
Printing
Address
Document Size: 12" wide x 9" tall
or
13" wide x 10" tall
Leading:11 point
Paper Stock: Alignment: Flush left
Color:
Inks: Font: Times
Black
White wove, 24#
2/0 = PMS Reflex Blue and Black
Address Content
(inclusive of city and country).
spell out entire names for streets and the country.
2.11
business materials
SUBSIDIARY CATALOG Envelope specifications
.5"
.5"
.875"
Insert Name Here
Customized address:
address to start 4" from top edge
•
•
use the applicable Nabors subsidiary logo,
2-color version
•
•
Typography
Printing
Address
Document Size: 12" wide x 9" tall
or
13" wide x 10" tall
Leading:11 point
Paper Stock: Alignment: Flush left
Color:
Inks: Font: Times
Black
White wove, 24#
2/0 = PMS Reflex Blue and Black
Address Content
2.12
business materials
thank-you card and A6 envelope specifications
fold
(OUTSIDE – 50% OF ORIGINAL SIZE)
Nabors alternate simplified logo:
• the diameter of the symbol
measures .8125"
• center logo on front of card
• use the Nabors alternate
simplified logo, 2-color version
(INSIDE – 50% OF ORIGINAL SIZE)
Thank-You Card Printing
Document Size: 6" x 9" flat; folds to 6" wide x 4.5" tall
Paper Stock: Cougar Opaque Smooth, White, 100 lb. cover
.25"
Nabors alternate simplified logo:
• use the Nabors alternate simplified logo, 2-color version
Envelope Printing
.25"
.625"
Inks: 2/1 = PMS Reflex Blue and Black (outside)
and solid PMS Reflex Blue (inside top panel)
515 West Greens Road, Suite 1200
Houston, Texas 77067-4525
Document Size: A6 envelope – 6.5" wide x 4.75" tall
Paper Stock: Cougar Opaque Smooth, White, 70 lb. text
Envelope Typography
Font: Times
Leading:11 point
Color:
(A6 ENVELOPE – 50% OF ORIGINAL SIZE)
Black
Address Content
• Use the Nabors “Greens Road” (Houston) address
2.13
business materials
corporate and subsidiary
Ms-word letterhead specifications (8.5" x 11")
Laser Printing
Mintflower Place
Hamilton, HM08
Bermuda
Phone: 441.292.1510
Fax: 441.292.1334
www.nabors.com
Month 00, 2005
Insert Name Here
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam aliquam erat volutpat. Ut wisi at vero
eros et accumsan enim ad minim veniam, quis nostrud exerci. Augue duis dolore te feugait nulla facilisi.
Document
Paper Stock: Laser paper
Printing
Process: Laser printed
Customized correspondence
•
etterhead correspondence to be formatted
L
in Times, 11 pt. with 13 pt. line spacing.
•
etterhead template is also available
L
for overprinting letter onto pre-printed
2-color stationery.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie. Consequat, vel illum dolore
eu feugiat nulla facilisis at vero eros et accumsan. Lorem ipsum dolor sit amet, consectetuer adipiscing
elit, sed diam nonummy nibh euismod tincidunt ut laoreet. t wisi enim ad minim veniam, quis nostrud
exerci tation ullamcorper suscipit.
Regards,
Sender Name
Title
The MS-Word letterhead templates are available on our website at www.naborsidstandards.com.
This format also applies to each subsidiary MS-Word letterhead.
2.14
business materials
ms-word fax cover sheet specifications (8.5" x 11")
Laser Printing
FAX
Mintflower Place
Hamilton, HM08
Bermuda
DATE:
Phone: 441.292.1510
Fax: 441.292.1334
www.nabors.com
Month 00, 2005
NO. OF PAGES
TO FOLLOW:
0
TO:
Receiver Name Here
FROM:
Sender Name Here
COMPANY:
Company Name Here
COMPANY:
PHONE NO:
000.000.0000
PHONE NO:
000.000.0000
FAX NO:
000.000.0000
FAX NO:
000.000.0000
Document
Printing
•
hen using the typed version fax template,
W
use Times, 11 pt. The line spacing within
the contact information is 12 pt. and the line
spacing within the description is 36 pt.
•
he fax may also be handwritten;
T
there is a template available with lines
printed on it for a handwritten fax.
Description here. The font used is Times, 11 point with 13 point spacing. Description here. The font
used is Times, 11 point with 13 point spacing. Description here. The font used is Times, 11 point with
13 point spacing. Description here. The font used is Times, 11 point with 13 point spacing. Description
here. The font used is Times, 11 point with 13 point spacing. Description here. The font used is Times,
11 point with 13 point spacing. Description here. The font used is Times, 11 point with 13 point spacing.
Description here. The font used is Times, 11 point with 13 point spacing.
The MS-Word fax templates are available on our website at www.naborsidstandards.com.
This format also applies to each subsidiary MS-Word fax.
2.15
business materials
ms-word memo specifications (8.5" x 11")
Laser Printing
MEMO
Mintflower Place
Hamilton, HM08
Bermuda
DATE:
TO:
FROM:
Month 00, 2005
Phone: 441.292.1510
Fax: 441.292.1334
www.nabors.com
Insert Name Here
Your Name Here
Document
Printing
•
emo correspondence to be formatted
M
Body of memo here. The font is Times, 11 point with 13 point line spacing. Lorem ipsum dolor sit amet,
consectetuer adipiscing elit, sed diam aliquam erat oue volutpat dol. Uti wisi at vero eros et accumsan
enim ad minim veniam, quis nostrudmed exerci. Augue duis odio dolore te feugait nulla facilisi. Lorem
ipsum dolor sit amet.
eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit pra esent luptatum
vnbvbcmvn bsmcv bxmcvb jxcbvjzzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming iriure quod mazim placerat facer
possim assum. Lorem ipsum dolor sit amet, consectetuer.
The MS-Word memo templates are available on our website at www.naborsidstandards.com.
This format also applies to each subsidiary MS-Word memo.
2.16
business materials
corporate
ms-word news release specifications
Laser Printing
NEWS RELEASE
Document
Title Text Here
BERMUDA, Date /PRNewswire-FirstCall/ -- Lorem ipsum dolor sit amet, consectetuer adipiscing elit,
sed diam aliquam erat volutpat. Ut wisi at vero eros et accumsan enim ad minim veniam, quis nostrud.
Augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed
diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad
minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo.
Consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan. Lorem ipsum dolor sit
amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. t wisi enim ad
minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum
dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim at vero eros et accumsan
et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla faci.
laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exper suscipit
lobortis ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate
velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto
odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.
Printing
•
ews Release correspondence to be
N
formatted in Times and Times Bold, 11 pt.
with 13 pt. line spacing.
•
“ Source” and “Contact” information
to be formatted in Times, 8 pt. with
13 pt. line spacing.
•
isclaimer text to be formatted
D
in Times Italic, 8 pt.
with 13 pt. line spacing.
Autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu
feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril
delenit augue duis dolore te feugait nulla facilisi. Tincidunt ut laoreet dolore magna aliquam erat volutpat.
Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper at vero eros et accumsan suscipit
lobortis nisl ut aliquip ex ea commodo.
Suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem at vero eros et accumsan vel eum
iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent at vero eros et accumsan luptatum
zzril delenit adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam
erat volutpat.
SOURCE: Nabors Industries, Inc.
CONTACT: Name Here, Title and Department Here,
+1.000.000.0000
Disclaimer and or footnote text here. Disclaimer and or footnote text here. Disclaimer and or footnote text here. Disclaimer and or footnote text
here. Disclaimer and or footnote text here. Disclaimer and or footnote text here. Disclaimer and or footnote text here. Disclaimer and or footnote
text here. Disclaimer and or footnote text here. Disclaimer and or footnote text here.
News release form to be used by Corporate Development only.
Contact Debbie Quick ([email protected]) if MS-Word template is needed.
2.17
business materials
International letterhead typing format
51 mm
Mintflower Place
Hamilton, HM08
Bermuda
Phone: 441.292.1510
Fax: 441.292.1334
www.nabors.com
Month 00, 2005
32 mm
19 mm
Insert Name Here
City 00000
Country
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam aliquam erat volutpat. Ut wisi at
vero eros et accumsan enim ad minim veniam, quis nostrud exerci. Augue duis dolore te feugait nulla
facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod
tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud
exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum
dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent
luptatum vnbvbcmvn bsmcv bxmcvb jxcbvjzzril delenit augue duis dolore te feugait nulla facilisi.
Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim
placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie. Consequat, vel illum
dolore eu feugiat nulla facilisis at vero eros et accumsan. Lorem ipsum dolor sit amet, consectetuer
adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. t wisi enim ad minim veniam,
quis nostrud exerci tation ullamcorper suscipit.
Regards,
Sender Name
Title
The letterhead typing format shown above is to be used on International stationery. Match the styling
of the letter to this example.
Letter Typing Specifications
• Date, address and body of letter to be formatted in Times, 11 pt. with 13 pt. line spacing.
• Start the text 51 mm from top of letterhead.
Align with the “N” in “Nabors” within the logotype (32 mm from left edge).
spell out entire names for streets and countries.
• Continue letter onto blank second sheet paper, if necessary.
2.18
business materials
International corporate letterhead specifications (A4)
13 mm
15 mm
1/2 line space
after country
Mintflower Place
Hamilton, HM08
Bermuda
Document
Size: (A4) 210 mm wide x 297 mm tall
Paper Stock: Classic Crest Smooth,
Solar White, 28 lb. text
Phone: 441.292.1510
Fax: 441.292.1334
www.nabors.com
22 mm
Printing
19 mm
Printing
and Black
the diameter of the symbol measures 8 mm
use the Nabors Industries Ltd. horizontal corporate logo,
2-color version
•
•
Typography
Address Content
Times
Leading:11 point with 1/2 line space after country
Color:
Black
• Include only phone number, fax number and the Nabors corporate
web address; do not include an e-mail address.
2.19
business materials
International subsidiary letterhead specifications (A4)
13 mm
15 mm
1/2 line space
after country
City 00000
Country
Document
White, 70 lb. text
Phone: 00.0.000.0000
Fax: 00.0.000.0000
www.nabors.com
22 mm
Printing
19 mm
Printing
and Black
use the applicable Nabors subsidiary logo, 2-color version
•
•
Typography
Address Content
Times
Leading:11 point with 1/2 line space after country
Color:
Black
• Include only phone number, fax number and web address;
do not include an e-mail address.
2.20
business materials
international corporate and subsidiary DL Envelope specifications
use the Nabors Industries Ltd. horizontal corporate logo, 2-color version
•
•
13 mm
6 mm
6 mm from baseline of logotype to top of address
Mintflower Place
Hamilton, HM08
Bermuda
16 mm
Insert Name Here
City 00000
Country
Customized address:
address to start 45 mm from top edge
and 85 mm from left edge of envelope
•
•
CORPORATE (50% OF ORIGINAL SIZE)
• the diameter of the symbol measures 8 mm
13 mm
6 mm
6 mm from baseline of logotype to top of address
City 00000
Country
16 mm
Insert Name Here
City 00000
Country
Customized address:
address to start 45 mm from top edge
and 85 mm from left edge of envelope
•
•
SUBSIDIARY (50% OF ORIGINAL SIZE)
Typography
Printing
Font: Document Size: (DL envelope) 220 mm wide x 110 mm tall
Times
Leading:11 point
Color:
Black
Address Content
Corporate
Solar White, 28 lb. text,
DL envelope
Subsidiary
White, 70 lb. text,
DL envelope
2.21
business materials
international CORPORATE business card specifications
4.5 mm
Printing
4.5 mm
Document
Size: 4.5 mm
Insert Name Here
Solar White, 110 lb. cover
Main: 441.292.1510
Direct: 00.0.000.000
Fax: 00.0.000.000
Mobile: 00.0.000.000
[email protected]
(ACTUAL SIZE) – front side
89 mm wide x 51 mm tall
1 line space
minimum
after title
Mintflower Place
Hamilton, HM08
Bermuda
• the diameter of the symbol measures 6.35 mm
• use the Nabors Industries Ltd. horizontal
corporate logo, 2-color version
4.5 mm
(last lines to
always fall at this
bottom margin)
Typography
Name
Font: Phone Numbers and E-mail address
Times Bold
Font: Times
Leading:
Leading:9.5 point
9.5 point
Color:
Black
Color:
Title
Font: Times
Color:
Black
Address Content
Address
Font: Black
Times
Leading:9.5 point
Color:
Black
2.22
business materials
international subsidiary business card specifications
4.5 mm
Printing
4.5 mm
4.5 mm
Insert Name Here
Main: 00.0.000.000
Direct: 00.0.000.000
Fax: 00.0.000.000
Mobile: 00.0.000.000
[email protected]
www.nabors.com
(ACTUAL SIZE) – front side
1 line space
minimum
after title
City 00000
Country
Document
Size: 89 mm wide x 51 mm tall
White, 100 lb. cover
4.5 mm
(last lines to
• the diameter of the symbol measures 6.35 mm
always fall at this
• use the Nabors Industries Ltd. horizontal
bottom margin)
corporate logo, 2-color version
Typography
Name
Font: Phone Numbers, E-mail address, Web address
Times Bold
Font: Times
Leading:
Leading:9.5 point
9.5 point
Color:
Black
Color:
Title
Font: Times
Color:
Black
Address Content
Address
Font: Black
Times
Leading:9.5 point
Color:
Black
2.23
business materials
INTERNATIONAL corporate and subsidiary mailing label specifications
• use the Nabors Industries Ltd. horizontal corporate logo, 2-color version
6 mm
6 mm
Mintflower Place
Hamilton, HM08
Bermuda
16 mm
3 mm from
baseline
of logotype
to top of
address
Insert Name Here
City 00000
Country
Customized address:
• laser print onto pre-printed 2-color labels
• address to start 42 mm from top edge
CORPORATE (75% OF ORIGINAL SIZE)
6 mm
6 mm
City 00000
Country
16 mm
Insert Name Here
City 00000
Country
3 mm from
baseline
of logotype
to top of
address
Customized address:
• laser print onto pre-printed 2-color labels
• address to start 42 mm from top edge
SUBSIDIARY (75% OF ORIGINAL SIZE)
Typography
Printing
Address
Document Size: 102 mm wide x 84 mm tall
Font: Times
Leading:9.5 point
Color:
Black
Paper Stock: Laser-compatible white mailing label
(i.e. Avery brand);
6-up on 8.5" x 11" sheet
(with customized addresses laser printed)
Address Content
2.24
business materials
international corporate and subsidiary
Ms-word letterhead specifications (A4)
Laser Printing
Mintflower Place
Hamilton, HM08
Bermuda
Phone: 441.292.1510
Fax: 441.292.1334
www.nabors.com
Month 00, 2005
Insert Name Here
City 00000
Country
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam aliquam erat volutpat. Ut wisi at
vero eros et accumsan enim ad minim veniam, quis nostrud exerci. Augue duis dolore te feugait nulla
facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod
tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud
exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.
Document
Printing
•
etterhead correspondence to be formatted
L
•
etterhead template is also available
L
for overprinting letter onto pre-printed
2-color stationery.
dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent
Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim
placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer.
Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie. Consequat, vel illum
dolore eu feugiat nulla facilisis at vero eros et accumsan. Lorem ipsum dolor sit amet, consectetuer
adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet. t wisi enim ad minim veniam,
quis nostrud exerci tation ullamcorper suscipit.
Regards,
Sender Name
Title
The MS-Word letterhead templates are available on our website at www.naborsidstandards.com.
This format also applies to each subsidiary MS-Word letterhead.
2.25
business materials
Ms-word fax cover sheet specifications (A4)
Laser Printing
FAX
Mintflower Place
Hamilton, HM08
Bermuda
DATE:
Phone: 441.292.1510
Fax: 441.292.1334
www.nabors.com
Month 00, 2005
NO. OF PAGES
TO FOLLOW:
0
TO:
Receiver Name Here
FROM:
Sender Name Here
COMPANY:
Company Name Here
COMPANY:
PHONE NO:
00.0.000.000
PHONE NO:
00.0.000.000
FAX NO:
00.0.000.000
FAX NO:
00.0.000.000
Document
Printing
•
hen using the typed version fax template,
W
use Times, 11 pt. The line spacing within
the contact information is 12 pt. and the line
spacing within the description is 36 pt.
•
he fax may also be handwritten;
T
there is a template available with lines
printed on it for a handwritten fax.
Description here. The font used is Times, 11 point with 13 point spacing.
The MS-Word fax templates are available on our website at www.naborsidstandards.com.
This format also applies to each subsidiary MS-Word fax.
2.26
business materials
Ms-word memo specifications (A4)
Laser Printing
MEMO
Mintflower Place
Hamilton, HM08
Bermuda
DATE:
TO:
FROM:
Month 00, 2005
Phone: 441.292.1510
Fax: 441.292.1334
www.nabors.com
Insert Name Here
City 00000
Country
Your Name Here
Document
Printing
•
emo correspondence to be formatted
M
Body of memo here. The font is Times, 11 point with 13 point line spacing. Lorem ipsum dolor sit
amet, consectetuer adipiscing elit, sed diam aliquam erat oue volutpat dol. Uti wisi at vero eros et
accumsan enim ad minim veniam, quis nostrudmed exerci. Augue duis odio dolore te feugait nulla
facilisi. Lorem ipsum dolor sit amet.
dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit pra esent
Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming iriure quod
mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer.
The MS-Word memo templates are available on our website at www.naborsidstandards.com.
This format also applies to each subsidiary MS-Word memo.
2.27
field material Standards
Field materials, promotional items and signs play a major
part in presenting the Nabors brand to the outside world as well
as performing an important functional role for customers and
staff. From vehicle identification to hard hats, it is vital that
consistency be maintained in the application of our corporate
brand on all of these items.
Depicted in this section is the correct logo application to the following items:
•
Coveralls
•
Safety gloves
•
Hard hats
•
Flags
•
Golf and oxford shirts
•
Ball caps
• Truck
•
exteriors
Rig signage
coveralls
back patch optional
Coveralls worn by Nabors employees are to have front and optional back patches applied, containing
the Nabors name only with symbol as indicated here. See next page for patch specifications.
Coveralls Specifications
100% Cotton, Indura Ultrasoft, or Nomex IIIA
Color: Royal Blue
3.2
coveralls embroidered patch specifications
The following specifications are for the front and back embroidered patches to be applied to
Nabors employee coveralls.
.7813"
.625"
.5189"
.4151"
4" x 1" FRONT PATCH (50% OF ORIGINAL SIZE)
5" x 3" FRONT PATCH (50% OF ORIGINAL SIZE)
Front Embroidered Patch Specifications
Size: 4" wide x 1" tall or 5" wide x 3" tall
Color: White patch with “NABORS” text stitched in black and the Nabors symbol stitched to match Pantone (PMS) reflex blue
(outer stitching to match Pantone (PMS) reflex blue)
Logo size: 4" x 1" patch – the diameter of the symbol measures .625" and the height of the “NABORS” text measures .4151"
5" x 3" patch – the diameter of the symbol measures .7813" and the height of the “NABORS” text measures .5189"
1.4063"
.9339"
OPTIONAL 9" x 2.25" BACK PATCH (50% OF ORIGINAL SIZE)
Optional Back Embroidered Patch Specifications
Size: 9" wide x 2.25" tall
Color: White patch with “NABORS” text stitched in black and the Nabors symbol stitched to match Pantone (PMS) reflex blue
(outer stitching to match Pantone (PMS) reflex blue)
Logo size: The diameter of the symbol measures 1.4063" and the height of the “NABORS” text measures .9339"
3.3
SAFETY GLOVES
Safety gloves worn by Nabors employees are to display the Nabors name only with symbol on the
top of the glove, as indicated here. Please note that this is a unique and special circumstance where
the symbol has been separated from the text in order to maximize the available space.
If different glove colors are utilized for operational safety purposes, the logo and symbol should still
be reproduced as shown here, on the colored background.
3.4
hard hats
White (front)
Orange (front)
SSE
Orange (back)
Blue (front)
Yellow (front)
Hard hats worn by Nabors employees are to display the Nabors name only with symbol as indicated
here. Please note that this is a unique and special circumstance where the symbol has been separated
from the text in order to maximize the available space.
Hard Hat Specifications
Manufacturer: MSA
Standard No.: 74-ES-07, Sub #(A)
Model: V-Gard Hard Hats with ratchet suspension; specify either “CAP (Peak)” style or “HAT (Full Brim)” style
Color: White, Blue, Orange or Yellow
3.5
hard hats – nabors wells services (california only)
White – field level (front)
Red – supervisory level (front):
Supervisors, Crew Chiefs, Safety Trainers,
Safety Specialists, Managers
Hard hats worn by Nabors Well Services (California only) employees are to display the Nabors name
only with symbol as indicated here. Please note that this is a unique and special circumstance where
the symbol has been separated from the text in order to maximize the available space.
Manufacturer: MSA
Color: White or Red
3.6
hard hats – peak usa
White (front)
SSE
Orange (front)
Orange (back)
Hard hats worn by Peak USA employees are to display the Peak USA logo only as indicated here.
The orange hard hats must include the “SSE” designation on the back of the hard hat.
Manufacturer: MSA
Color: White or Orange
3.7
flags
12"
7.962"
6' x 4' FLAG
10"
6.65"
5' x 3' FLAG
Flags posted at rig locations are to display the Nabors name only with symbol as indicated here.
Flag Specifications
Color: White
Size: 6' wide x 4' tall or 5' wide x 3' tall
Logo size: 6' x 4' flag – the diameter of the symbol measures 12" and the height of the “NABORS” text measures 7.962"
5' x 3' flag – the diameter of the symbol measures 10" and the height of the “NABORS” text measures 6.65"
3.8
Golf and oxford shirts
Refer to these diagrams for
reference on logo size and
position on shirt apparel.
OPTION 1
NA
BO
RS
DR
IL
L
IN
G
LI
M
IT
ED
Nabors symbol on chest with
subsidiary name stitched on
top edge of sleeve.
OPTION 2
3.9
ball caps
1"
.4643"
Ball caps are to display the Nabors name only with symbol as indicated here. Please note that this
is a unique and special circumstance where the symbol has been separated from the text in order to
maximize available space.
Logo Specifications
Size: The diameter of the symbol measures 1" and the height of the “NABORS” text measures .4643"
Color: On white or khaki ball cap: “NABORS” text stitched in black and the Nabors symbol stitched to match
Pantone (PMS) reflex blue
On navy cap: both the “NABORS” text and the Nabors symbol stitched in white
3.10
truck exteriors
Nabors trucks are to display the stacked subsidiary logo on the side and back of truck, as
indicated here. Use this diagram for reference on the relative size, proportion and placement
of the logo.
Truck Specifications
Model: Ford F-Series
Color: White
3.11
land drilling RIG SIGNAGE
Rig
784
Customer Name Here
The above diagram is meant to serve as an example for fabrication of any new land drilling rig signage.
Refer to the “Identity Standards” section in this manual, specifically the “Protected Space Requirements”
and “Corporate Colors” information, before laying out and designing any sign.
3.12
well-servicing rig SIGNAGE – temporary
RIG#
Magnetic rig number is applied
The portable well-servicing rig signs are to display the Nabors name only with symbol as indicated
here. Please note that this is a unique and special circumstance where the symbol has been separated
below from the text and is configured in this way for these signs only. Rig identification is displayed
with magnetic numbers.
3.13
well-servicing rig safety SIGNAGE – portable
The standard portable well-servicing rig safety signs are shown above.
Rig identification is displayed with removable numbers.
3.14
presentation Standards
With employees around the world representing our Company
through the use of on-screen presentations or proposals, it is
particularly important that we adhere to a consistent format.
To ensure uniform communication of the Nabors brand and
message, PowerPoint and proposal cover templates have been
created for company-wide use.
These templates should be used for all company presentations. They have established backgrounds,
font styles, sizes and colors.
The Nabors PowerPoint and proposal cover templates are available online on our website at
www.naborsidstandards.com.
general powerpoint main title slides
The general PowerPoint title slide
contains the corporate logo. For
subsidiary presentations, replace
with the appropriate logo.
Logo format, size and positioning:
Use the “wmf” format RGB logo.
.5"
Once placed, size so that
the height of the logo symbol
measures .5". Position the logo .5"
from the left edge and 1.12" from
the top edge of the slide.
general powerpoint title slide (45% OF ORIGINAL SIZE)
Alternate title slide logo format,
size and positioning:
On the alternate title slide, the
height of the logo symbol measures
.25". Position the logo .25" from
bottom edge and .5" from right
edge of the slide.
TIP: To add an alternate title
slide into your presentation,
follow these steps:
Open the examples “general”
PowerPoint file and choose
View > Slide Sorter.
.25"
Select the alternate title slide
and copy it; open your existing
presentation and, while in the
Slide Sorter view, paste the slide.
Remove the original title slide
produced from the template.
general powerpoint alternate title slide (45% OF ORIGINAL SIZE)
The Nabors general PowerPoint template and examples file is available on our website at
www.naborsidstandards.com. This template file contains the corporate logo (when producing
a subsidiary presentation, replace logo as indicated above). An alternate title slide containing photos
is also available.
4.2
general powerpoint text slides
The general PowerPoint text slide
contains the corporate logo. For
subsidiary presentations, replace
with the appropriate logo.
Once placed, size so that the
.25". Position the logo .5" from the
left edge and .25" from the bottom
edge of the slide.
TIP: To add an alternate text slide
into your presentation, follow
these steps:
Select the alternate text slide
.25"
general powerpoint text slide (45% OF ORIGINAL SIZE)
general powerpoint alternate text slide (45% OF ORIGINAL SIZE)
The text slide in the Nabors general PowerPoint contains the corporate logo (when producing a
subsidiary presentation, replace logo as indicated above). The photos on the right side are embedded
into the template. An alternate text slide containing no photos is also available within the examples
“general” PowerPoint file.
4.3
general powerpoint divider slides
The general PowerPoint divider
slides contain the corporate logo.
For subsidiary presentations,
replace with the appropriate logo.
Use the “wmf” format RGB logo or
the white (reverse) logo.
edge of the slide.
TIP: To add a divider slide
these steps:
.25"
Select the divider slide you want to
use and copy it; open your existing
general powerpoint divider slide 1 (45% OF ORIGINAL SIZE)
general powerpoint divider slide 2 (45% OF ORIGINAL SIZE)
Two divider slides are available for use in a Nabors general PowerPoint presentation, as shown here.
These are located within the examples “general” PowerPoint file.
4.4
safety powerpoint main title slide and
mission statement slide
The safety PowerPoint
title slide contains the
“Mission to Zero” logo,
as shown here. The logo is
embedded in the title slide
and should not be replaced
with any other logo.
There is only one title slide layout
for safety presentations, as shown
here.
safety powerpoint title slide (45% OF ORIGINAL SIZE)
The safety PowerPoint
“Mission Statement” slide must
be included as the first slide
(following the title slide) in all
presentations using the safety
template; it is configured as shown
here and should not be edited.
This slide is available in the
examples “safety” PowerPoint file
and should be copied and pasted
into your presentation.
safety powerpoint mission statement text slide (45% OF ORIGINAL SIZE)
The Nabors safety PowerPoint template and examples file are available on our website at
www.naborsidstandards.com.
4.5
safety powerpoint text slides
The safety PowerPoint text slide
contains the “Mission to Zero” logo.
When using a text slide which
contains the set of photos on the
right side, the Nabors corporate
logo should be used instead.
edge of the slide.
TIP: To add an alternate text slide
these steps:
Open the examples safety
.25"
safety powerpoint text slide (45% OF ORIGINAL SIZE)
Select the alternate text slide
.25"
safety powerpoint text slide with photos (45% OF ORIGINAL SIZE)
Text slides in the Nabors safety PowerPoint file are available with or without the set of photos
on the right side. The slides containing photos are available in the examples “safety” PowerPoint file.
There are two versions to choose from for adding variety to the presentation.
4.6
safety Proposal cover
Proposal Title Here
Second Line Here if Necessary
Month 00, 2010
Proposal for:
safety MS-Word proposal cover (50% OF ORIGINAL SIZE)
The Nabors safety proposal cover is shown here. The file is in MS-Word; the proposal title and
date are to be customized, and a customer logo may be inserted, as the ExxonMobil logo exemplifies
here. The MS-Word file is available on our website at www.naborsidstandards.com, under the
“Presentation Standards” section.
4.7

Corporate Identity Standards

Transcription

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