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this publication as PDF
Course Catalog
develop your
natural talents.
If you’re looking for an opportunity to express your creativity and
establish a solid professional career, look no further. Come to the
Aveda Institute and let yourself grow.
the institute mission
The Aveda Institute’s mission is to provide a quality
professional education by:
>creating an environment of trust and respect
>encouraging a commitment to teamwork
>promoting personal and professional development
>inspiring the continuous quest for knowledge and growth
>training students to successfully pass the New York State
Cosmetology and/or Esthiology Licensing exams
By supporting our students in this manner, we enable them
to provide service that exceeds our clients’ expectations.
04 Areas of Study
04 Career Opportunities
06 Cosmetology Program
10 Esthiology Program
14 About the Institute
15 Admissions
16Schedule and Tuition
18Financial Aid
22Sources of Financial Aid
25 Student Services
26 Academic Information
27Graduation and
Licensing Requirements
28 Policies and Standards
32Cancellation and
Refund Policies
34 The Founder
36 Directions
37 Institute Contact List
38 Administrative Contacts
39Gainful Employment
40 Signature Page
Date of Publication: Autumn 2011
of study
Explore the latest styles and
techniques in hair cutting and
styling, skin care, nail care
and makeup.
Learn specialized techniques to
purify, balance and renew the skin.
Your training will encompass three types of learning:
Theoretical knowledge, the foundation of your education.
Practical experience, the application of your knowledge.
Professional business-building skills, vital for your success.
Each phase of your education will emphasize a different
combination of learning approaches.
career opportunities
Salon/Spa Industry
Education and Other Fields
hair stylist
makeup artist
sales representative
permanent waving specialist
hair coloring specialist
salon/spa manager
salon/spa owner
state board member or inspector
educational director for
a product manufacturer
paramedical esthetician
school owner
freelance makeup artist
stylist or makeup artist for
film, theater, fashion or print
04 | 05
Express your creativity and talent in hair, skin, nail care and makeup
application. Our cosmetology course incorporates 1,000 hours
of extensive hands-on training to provide you with a complete
understanding of beauty and wellness. Upon completion, you’ll
be ready to succeed as a licensed cosmetologist.
Day Schedule
30 weeks
Tuesday through Saturday:
9 am | 5 pm
Evening Schedule
63 weeks
Monday through Thursday:
5:45 pm | 9:45 pm
06 | 07
Introduction/Alpha Unit
You’ll start by learning the
fundamentals of cutting, styling
and chemical restructuring of
hair; skin and nail care; makeup;
and the related sciences.
Lectures, demonstrations and
workshops concentrate on
developing skill and accuracy,
and reinforcing classroom
knowledge. You’ll be introduced
to retailing, client servicing
and personal development
skills. This unit also covers
state safety requirements.
Introduction 1 and 2
Weeks 1 through 8
Total Instruction:
280 hours
Weeks 1 through 18Evening
Alpha 1 and 2
Weeks 9 through 16Day
Total Instruction:
315 hours
Weeks 18 through 35
Beta Unit
Unlock your creativity as you
explore the latest trends and
techniques in hair cutting, styling,
coloring, permanent waving and
chemical restructuring. Time in
the clinic allows you to become
increasingly confident in your
professional abilities, and you
begin to learn vital employment
and career-advancing skills such
as successful interviewing and
resume writing.
Beta 1 and 2
Weeks 17 through 24
Total Instruction: Weeks 35 through 53
280 hours
Gamma Unit
Get ready to launch your career
with in-depth training in client
service, time management,
self-promotion, goal-setting,
merchandising and entrepreneur­
ship. Your speed, accuracy and
concentration are now ready for
the salon. You can demonstrate
competency in all tasks required for
the skill certification examination,
and possess the theoretical
knowledge you need to pass the
written examination required by
Aveda Institute New York and the
State of New York for licensure.
It’s time to realize your dreams
as a salon professional.
Weeks 25 through 30
Total Instruction: Weeks 53 through 63
125 hours
Cosmetology Curriculum Overview
An Aveda Institute education is rigorous and thorough. Throughout
the Cosmetology program, you’ll cover the following topics in varying
levels of depth and detail, giving you an exceptional foundation for
your professional career.
08 | 09
Plant Aromaology
history of aromaology
therapeutic effects
custom testing and blending
scalp and hair analysis
infection control
ingredient analysis
Anatomy and Physiology
cells, tissue and organs
muscular system
nervous system
circulatory system
endocrine system
excretory system
respiratory system
digestive system
product analysis
draping for wet and dry
chemical services
selecting correct shampoo/
Hair Styling
wet styling
pin curl techniques
roller curls
comb out techniques
artistry in hair styling
thermal styling
conventional thermal
(marcel) irons
electric thermal irons
blow-dry styling
Hair Cutting
implements and techniques
client consultation
Permanent Restructuring
history of permanent waving
chemistry of solutions
pre-perm analysis
rod selection
perming techniques
custom perm design
and wrapping
Chemical Hair Relaxing/
product analysis
client hair analysis
application techniques
equipment, implements
and materials
Hair Coloring
color theory
classifications of hair color
product analysis
corrective coloring
contemporary techniques
one dimensional
Skin Care
color theory
contoured and natural
makeup application
subtle and dramatic application
Nail Care
nail design and artistry
nail extensions
massage techniques for hands,
arms and feet
State Rules and Regulations
New York laws and rules
safety and sanitation
Personal/Career Development
time management
team building
cover letter/resume writing
interview techniques
job requirements
employee benefits and wages
Prepare for an exciting future in skin care with Aveda Institute
New York. Our Esthiology curriculum provides 600 hours of skin
care training with an emphasis on using pure flower and plant
essences in treatments. Upon completion, you’ll be ready to
succeed as a licensed esthetician.
Day Schedule
19 weeks
Tuesday through Saturday:
9 am | 5 pm
Evening Schedule
38 weeks
Monday through Thursday:
5:45 pm | 9:45 pm
10 | 11
Learn the fundamentals
of dermanalysis, facial
manipulations, equipment and
plant aromaology as you study
the related sciences of anatomy
and histology, along with state
safety requirements. Combining
theoretical knowledge and
hands-on experience, this unit
puts you on your way to a career
in skin care.
Apply your knowledge through
clinic experiences while you
increase your understanding in
the classroom. In this unit, you’ll
refine your skills and gain the
expertise you need to meet the
Aveda Institute’s skin care and
makeup service standards and
state safety requirements.
Weeks 1 through 5
Total Instruction: 175 hours
Weeks 6 through 9
Total Instruction: 140 hours
Weeks 10 through 14
Total Instruction: 175 hours
Learn real-world strategies to get
the job of your dreams — from
interviewing to resume writing
and beyond. Fine-tune your
accuracy, concentration and
speed. At this point, you’ll have
the competency required for the
skill certification examination,
as well as the theoretical
knowledge needed to pass the
written examination required
by Aveda Institute New York
and the State of New York for
licensure. Now you’re ready to
start your career in skin care.
Weeks 15 through Completion
Total Instruction: 110 hours
Weeks 1 through 11
Total Instruction: 175 hours
Weeks 11 through 19
Total Instruction: 140 hours
Weeks 20 through 30
Total Instruction: 175 hours
Weeks 31 through Completion
Total Instruction: 110 hours
Esthiology Curriculum Overview
An Aveda Institute education is rigorous and thorough.
Throughout the Esthiology program, you’ll cover the following
topics in varying levels of depth and detail, giving you an
exceptional foundation for your professional career.
12 | 13
Anatomy and Physiology
cells, tissue and organs
muscular system
nervous system
circulatory system
endocrine system
excretory system
respiratory system
digestive system
safety and sanitation
ingredient analysis
skin disorders
AIDS and hepatitis
color theory
contoured and classic makeup
dramatic and subtle look
lash application
Plant Aromaology
history of plant aromaology
psychology of aroma
therapeutic effect
custom testing and blending
methods of application
Facial Massage
relaxation through massage
detoxification massage for
lymphatic drainage
basic touch
facial massage
Clinic Practice
clinic set-up
time management
daily goals
Aveda product systems
facial treatments
full body waxing and sugaring
methods of hair removal
Personal/Career Development
resume writing
interview process
responsibilities of employment
salary plans, benefits and
client retention
retail strategies
listening and communication
personal development
State Rules and Regulations
New York laws and rules
safety and sanitation
This is the place!
Located in exciting SoHo, the
Aveda Institute is the ideal setting
for your professional education.
Client Service Areas
A diverse array of clients
come to the Aveda Institute for
beauty and wellness services.
As a student, you will have
the opportunity to perform a
spectrum of hair, skin and
nail services in a virtual salon
setting, under the supervision
of your instructors.
Student Classrooms
Classrooms of all sizes have
been designed to provide
the proper environment for
different types of learning
and activities.
14 | 15
Resource Library and
Administrative Offices
A resource library has books
on styling, motivation, health
and wellness for your reference.
Team leaders and admissions
personnel are also available
to respond to your questions
and concerns.
Aveda Experience Center
A retail center for Aveda hair, skin,
flower and plant Pure-Fume,™ and
body care, makeup and life style
products. The store gives you
the opportunity to practice your
client service and retailing skills.
Are you ready to begin?
If you’re excited about the prospect of
training at the Aveda Institute, here’s
all you have to do to get started.
omplete the information form found
online at
2 Have an informational interview with
an Admissions Representative.
3 Take and pass the entrance evaluation.
4 Submit a copy of a valid driver’s
license, government issued
identification or passport.
5 Submit your high school transcripts
or a copy of your General Education
Diploma (GED).
6 Submit a completed enrollment
contract (to be provided by your
Admissions Representative) with a
nonrefundable $100 registration fee.
7 Submit a doctor’s certification
obtained within 30 days after
enrollment prior to any clinic training
attesting to student good health;
include a chest x-ray or Mantoux test.
To schedule an informational
interview, call the Admissions
Department at 1.888.511.AINY
or 212.807.1492.
You will receive a written notice
of acceptance or rejection.
Transfer Students
Applicants for transfer into
cosmetology and esthiology
are considered on an individual
basis. Aveda Institute may, at
its discretion, refuse transfers
if admission requirements,
including tuition, cannot be
met. The Aveda Institute does
not accept transfer hours into
any course. Aveda Institute New
York does not accept “Ability to
Benefit” students.
The Aveda Institute, in its
admissions, instruction and
graduation policies, practices no
discrimination on the basis of race,
religion, color, financial status,
sex, ethnic origin, age, veteran
status or sexual orientation.
The Aveda Institute does
not recruit students who are
currently attending or admitted
to another school offering a
similar program study.
schedule and tuition
16 | 17
2011 – 2012 School Year
July 1, 2011 – June 30, 2012
1,000 hours, Day program: 30 weeks
Evening program: 63 weeks
2011 Day courses begin: 7/20/2011,
9/14/2011 and 11/09/2011
2012 Day courses begin: 1/04/2012,
3/01/2012, 4/26/2012 and 6/21/2012
600 hours, Day program: 18 weeks
Evening program: 38 weeks
2011 Day courses begin: 9/08/2011 and
2012 Day courses begin: 1/25/2012,
4/05/2012 and 6/14/2012
2011 Evening courses begin: 9/12/2011
2012 Evening courses begin: 3/05/2012
2011 Evening courses begin: 9/13/2011
2012 Evening courses begin: 3/05/2012
Kit Fee: $1,500
Registration: $100
Kit Fee: $1,500
Registration: $100
Evening course hours are Monday through Thursday, 5:45 – 9:45 pm. Prices subject to change without
notice. Evening courses include a wellness break after meeting the halfway point.
9/12/2011 Wellness week 1/31/2012 to 2/3/2012
3/05/2012 Wellness week 7/23/2012 to 7/26/2012
financial aid
Application Process
In order to have funds
available by the time classes
begin, students are encouraged
to begin the application process
two months prior to the class
starting date. Students must
complete the Free Application
for Federal Student Aid (FAFSA)
by going to,
including all verification
documents and the Aveda
Institute Financial Aid
Supplemental Form to be
considered for grants, student
loans and/or scholarships.
For further information, please
contact the Financial Aid
Office at 212.367.0345 or
1.888.511.AINY, or go to
18 | 19
This investment in your future not only requires your personal
commitment, discipline and focus, but a financial commitment as
well. At Aveda Institute, we believe every student should be able to
obtain an education, regardless of their financial status. To make
this possible, our Financial Aid Office can help you explore your
funding options, meet filing deadlines and understand the basic
principles of money management.
Student Responsibilities
1 The student must be enrolled
and maintain satisfactory
academic progress (SAP) to
receive financial aid.
2 The student must sign an
affidavit of educational
purposes and must obtain
Selective Service Registration
compliance and default
certification. (This is done
by filing out the FAFSA.)
3 The student must notify the
Financial Aid Office of any name
or address change.
4 The student must notify
the Financial Aid Office of
any changes in his/her
financial situation.
5 The student must notify the
Financial Aid Office of any
outside scholarships, grants or
other sources of assistance.
6 The student must comply with
all financial aid deadlines.
About Financial Aid The basic concept of financial aid is the determination of financial need. Financial
need is defined as the difference between the total school costs and the
portion of those costs that is expected to be met by parental and/or student
contributions. To equitably determine a student’s financial need, Aveda Institute
utilizes the federal needs analysis set forth by the U.S. Department of Education.
Selection Criteria
Students must file all
requested forms as requested
in a timely manner. Also,
students may be required to
provide documentation to
verify information provided on
the FAFSA. The financial aid
verification policy and deadlines
are available upon request from
the Financial Aid Office.
Amount of Awards
The determination of the amount
of the award is solely at the
discretion of the agency
making the loan or award, and is
based on the EFC number from a
processed FAFSA. Maximum and
minimum awards are available
with admissions information.
Disbursement of the Loans
Disbursements are issued to
the school and electronically
transferred into the student’s
tuition account. The student
must be in attendance and
making satisfactory progress to
receive the loan. Aveda Institute
requires students to bring their
tuition accounts up to date at
the time the funds are disbursed.
Terms of any loan
or awards, including repayment
schedules, are established by
the agency making the loan or
award. Information regarding
repayment should be obtained
from the agency.
Loan Counseling
All students receiving loan funds
while attending Aveda Institute
are required to complete an
Entrance Loan Counseling
session at the beginning of their
program and an Exit Interview
session near the end of their
program. Entrance counseling
usually takes place the first
day of classes or at orientation.
Students will be notified of these
dates in advance.
Credit Balance Policy
Currently Enrolled Students
Aveda Institute New York
(AINY) follows the regulations
established by the federal
government for students who
have on their account a credit
balance created by federal
financial aid funds. Within the
policy, a currently enrolled
student with excess funds in
his/her account may obtain
a cash disbursement, also
known as a student refund,
by submitting a request to the
Office of Student Services.
The disbursement will be
processed and remitted to these
students within two weeks.
20 | 21
Graduates are entitled to any
credit balances left on their
student accounts. Any such
student can request the credit
balance upon separation from
the Institute. If, however, the
credit balance is not requested
and the credit was caused
by student loan funds, the
Institute will return the credit
balance to the student’s lender
to reduce the amount that the
student borrowed. All credit
balance checks for graduates
and inactive students are
mailed within two weeks from
determining that the student met
the requirements for graduation
or has stopped attending.
sources of
financial aid
Student Loans
Direct Subsidized Federal
Stafford Student Loan Program
If you are unable to meet
tuition expenses from grants,
work and family assistance,
you may be eligible to apply
for a subsidized Federal
Stafford loan. Maximum loan
amounts and current interest
rates for the Federal Stafford
Student Loan may be obtained
at the time of application.
The loan is guaranteed by the
federal government, which
pays the interest while the
student is in school. Please
for further information and
application procedures.
Direct Unsubsidized Federal
Stafford Student Loan Program
An unsubsidized Federal Stafford
Loan may be available to you if you
are independent, do not qualify
for a need-based loan or are
22 | 23
eligible for less than the loan
limit on a Federal Stafford Loan.
The same terms and conditions
apply, except that the borrower
accrues interest while in school.
Federal Direct PLUS Loans
Creditworthy parents of
dependent undergraduate
students may borrow under
the PLUS Loan program. PLUS
loans are not based on financial
need. Unlike the Direct Stafford
Student Loans, the borrower pays
interest and enters repayment
while the student attends school.
Deferment and/or forbearance
options are possible during the
period of enrollment.
Alternative/Private Loans
Dependent or independent
students may borrow with a
creditworthy cosignatory under
the Alternative Loan program.
Please go to
avedany for information on
loan limitations, application
and disbursement procedures
and current interest rates. The
borrower may be expected to pay
the interest monthly, or enter
a reduced repayment schedule
while in school.
Federal Pell Grant
The Federal Pell Grant is a student
financial aid program designed
to assist students in the
continuation of their education
after high school. A student who
does not have a bachelor’s degree,
is a U.S. citizen or permanent
resident, and is enrolled as a
regular student in an eligible
institution may apply for a Federal
Pell Grant. Eligibility is determined
by the student’s/family’s
financial resources, according
to a formula developed and
reviewed by the U.S. Department
of Education and Congress.
New York State Vocational
Educational Services for Individuals
with Disabilities (VESID)
AINY participates in the training
of eligible students through the
VESID Program. This program is
designed to serve persons with
disabilities that constitute or
result in a substantial handicap
to obtaining and maintaining
a gainful occupation. VESID
counselors may refer qualified
persons to AINY and sponsor
them through direct payments
to the Institute that cover part
or all of their institutional
charges. All VESID-approved
students will need to complete
a FAFSA and meet all verification
requirements. For more details,
please contact Student Services
at 212.367.0335.
AmeriCorps is the National
Service Program that provides
Americans with educational
awards in exchange for community
service. After completing
1,700 hours of service, an
AmeriCorps member will receive
an education award of $4,725.
This award can be used at AINY
to cover educational expenses.
For further information about
AmeriCorps, please contact the
Financial Aid Office.
Return of Federal Title IV Aid
Students receiving financial
assistance under the federal
Title IV programs (Pell or Federal
Direct Loans) are subject
to federal regulations that
determine the amount of Title IV
funds they are eligible to retain
subsequent to withdrawal. Only
federal financial aid recipients
withdrawing within the first 60%
of the program are subject to
these regulations.
The Return of Title IV Aid
regulations require the Institute
to calculate the amount of federal
aid the student has earned
up to the time of withdrawal.
Students earn aid in proportion
to the amount of program clock
hours they complete. Further
explanation, including examples
illustrating the application of
AINY’s tuition adjustment policy
and the Return of Title IV Aid
regulations, can be obtained at
the Office of Student Services.
Sources of Financial Aid (cont.)
Other Financial Resources
Private Scholarships
A number of organizations and
corporations offer scholarships.
Check with your employer or
parents’ employers for available
scholarship programs.
Tuition Waiver
for Multiple Programs
Aveda Institute offers a $1,500
waiver on tuition if you enroll in a
second program in Cosmetology
or Esthiology. You must begin
the additional program no more
than six months from your first
graduation date.
Veteran’s Benefits
If you are an honorably discharged
veteran of the armed forces
or a dependent of a deceased
veteran, you may apply for
veteran’s educational benefits.
Please contact the Veteran’s
Administration Office to
determine eligibility and for
further information.
24 | 25
Acceptable Methods of Payment
Visa, Mastercard, American
Express, bank cards, money
orders and cash.
With a network of many
salons, spas and health clubs
nationwide, the Aveda Institute
can help you begin your
professional career. We’ll help
you gain the knowledge you need
with biannual career fairs and
self-promotional instruction.
Nonetheless, the Aveda Institute
is primarily an institution of
learning and does not guarantee
job placement.
Academic and
Individual Counseling
Aveda Institute New York
provides academic counseling
to all students. We will help
you with tutoring should
you experience challenges
in meeting the minimum
performances standards and
course require­ments as set by
the Institute and the State of
New York Cosmetology Unit.
If you experience personal
challenges, Aveda Institute
encourages students to contact
Student Services for a list of local
crisis hotlines, which provide
personal counseling referrals to
a network of professionals.
Student Activities
While at the Institute, you’ll have
the opportunity to participate in
a variety of events and activities
that are educational, interesting
and just plain fun.
Student Council
One representative from each
class participates on the council,
which coordinates volunteer
events and community activities.
Alumni Association
Aveda Institute Alumni
Association allows graduates
to keep in touch with
classmates, take advantage
of product discounts, receive
advanced training and
placement assistance.
Student Evaluation
Your progress at Aveda Institute
New York will be evaluated on
the basis of weekly written tests,
daily clinic practical experiences,
daily quota experiences, a final
practical and written examination
and projects.
Grading Scale
00| 99 A Honor Roll
98 | 97 A- Honor Roll
96 | 95 B+
94 | 93 B
92 | 89 B88 | 86 C+
85 | 84 C
83 | 81 C80
Access to Cumulative Records
Students, and guardians of
students under the age of 18,
who are in regular attendance
at Aveda Institute New York,
have the right to inspect and
review the student’s educational,
financial and attendance records
to ensure they are accurate,
factual and do not violate the
student’s privacy or other rights.
26 | 27
Students and/or guardians should
schedule an appointment with
the administrative team leader to
review the student’s records.
Student Information
Release Policy
Aveda Institute New York requires
written authorization from a
student or parent/guardian
(in case of a minor) or graduate
in order to release academic,
attendance, enrollment status,
financial and/or any other
information to agencies,
prospective employers, or any
other party seeking information
about the student. The school
has the right to release
information to its accredited
agency called NACCAS.*
*We are currently accredited in the name
of Aveda Institute, Inc. and are in the
process of changing our name to Aveda
Institute New York.
Satisfactory Academic
Progress Process
Students meeting the minimum
standards are considered to be
meeting Satisfactory Progress.
A student whose academic
score or attendance falls below
these minimum requirements is
placed on a 30-day probation.
During this probationary period,
the student is still eligible for
financial aid. If at the end of
the 30 days the student has
not demonstrated progress
toward minimum academic
standards, the student is placed
on a second 30-day probation
and all tuition dollars are the
responsibility of the student.
During the second probationary
period, the student is not eligible
for financial aid. If at the end
of the second probationary
period the student demonstrates
Satisfactory Progress, they
will be considered eligible for
financial aid. Please refer to the
grading scale at left.
To determine satisfactory
progress, Cosmetology students
attending the Aveda Institute
will be evaluated at 450 and
900 hours. Esthiology students
attending the Aveda Institute
will be evaluated at 250 and
500 hours. Please note that
this policy is in addition to our
grading policy.
and licensing
Graduation Requirements
To receive a diploma from Aveda
Institute, you must:
1 Meet the minimum course
2 Complete 1000 hours for
Cosmetology, or 600 hours
for Esthiology.*
3 Complete tuition and
fee obligations.
*A cosmetology or esthiology student
who wishes to be licensed in a state
that requires fewer hours than New York
state requirements will be allowed to
meet that state’s license requirements
(as they pertain to hours only). All
students are required to successfully
complete the skill certification
Make up Work
Students requiring to make up
projects, quotas or tests must
do so before the end of their
phase. Failure to comply will
result in receiving a “0” for
that assignment.
Licensing Requirements
To receive a license in the state
of New York, a cosmetology or
esthiology student is required to:
1 Complete the hours in the
course of instruction.
2 Meet the service
quota minimums.
3 Successfully complete the skill
certification examination.
4 Successfully complete the
written theory and state law
examination conducted by the
New York Department of State
Division of Licensing at local
testing facilities.
5 Submit the following items
to Administration at an exit
interview: license application,
license fee, New York State
examination scores, skill
certification examination scores,
New York registration form and
New York business tax form.
policies and
Because every student is a
future employee, manager or
entrepreneur, you must
meet these standards of
professionalism, which will
prepare you for the demands
of your future career.
1 Maintaining a professional
appearance is vital to success.
A professional appearance
aThe uniform provided in the
student’s kit is to be buttoned,
clean, neat, and worn during
all classroom and clinic-floor
hours. It should not be torn,
stained or altered. If it does not
meet these standards,
the student has 24 hours
to replace it from the
Aveda Institute at the
student’s expense.
bIdentification badges are to
be worn as issued during
28 | 29
To help you achieve excellence in cosmetology and
esthiology, we have established these guidelines to
ensure fairness, understanding and positive work
habits among our students.
all clocked hours to identify
students to clients. If a badge
is lost, the student must
replace it immediately at a cost
of $30.
must be professional
in appearance and worn at all
times with socks or nylons that
cover the ankles in accordance
with individual program
dAveda Institute New York
reserves the right to maintain
an aesthetic standard for
all students. This includes
personal hygiene, grooming
and, to the extent appropriate,
makeup, appropriate facial
hair and standard dresscode adherence.
eStudents who, in the
reasonable determination of
Aveda Institute New York, are
not dressed professionally may
be dismissed.
tudents are expected to
conduct themselves in a
professional manner at all times
and be mindful of the following:
aTo maintain a learning
environ­ment for all students,
anyone who is disruptive in the
classroom or on the clinic floor
(rudeness, foul language or
other unprofessional behavior)
may be dismissed for the day.
bFood, candy and gum are
allowed in the lunchroom
area only. Beverages can be
consumed in the lunchroom
and classroom areas only.
cBecause Aveda Institute New
York is a smoke-free facility,
smoking is not allowed on
school property.
dSo as not to interrupt the
educational process, students
will be notified of emergency
phone calls only.
Policies and Standards (cont.)
To help prepare you for the workplace, Aveda Institute operates much like a professional salon
environment. Late arrivals, absences and other interruptions in your training have a significant effect on
your achievement—just as they would if you were an employee in a salon, day spa or other professional
environment. By law, we must keep track of your training hours for licensure or certification.
T o ensure that each student
receives consistent and
comprehensive instruction in
the classroom and clinical
environments, students must
remain in assigned areas or
receive instructor permission to
be in unassigned areas.
4 To benefit from the training and
technical experience Aveda
Institute offers, students must
be mentally alert and have a
sober state of mind. We strongly
support the National Drug
Prevention Program, which does
not condone the use of controlled
substances and intoxicants.
Students using or discovered
using controlled substances or
intoxicants will be terminated.
ll services or work done by
students must be assigned by,
performed under the supervision
of, and evaluated by an
instructor within the educational
situation. Students who refuse
an assigned service will be
dismissed for the remainder of
the day. Student kits are to be
used for assigned services only.
Only authorized solicitation
of products, merchandise or
services will be considered
Minor Standard Violations
tudents are responsible for
their own personal property and
are required to provide locks for
their lockers and/or lockable
stations and to secure their
property in these locked areas.
For the student to perform
professional services, student
kits are to be complete at all
times. Any missing or damaged
kit items will have to be
replaced by the student within
24 hours. Stealing, cheating,
defacing or damaging student
or school equipment will result
in termination and require
monetary restitution.
education of other students. Anytime during
Minor violations include assigned area
violations, property misuses, client service
violations, unprofessional behavior, and
any disruptive behaviors determined by
instructors and team leaders as interrupting
or preventing the regular operation of the
school or interrupting or preventing the
the student’s program the violation of a
minor standard may result in lost hours, and
repeated violations may result in suspension
from the school or termination.
Minor Standard Suspension
Students who are suspended
by the Review Board have
up to 30 days to provide the
Board documentation that the
stipulations have been met.
Once the Review Board has
agreed that the student is
prepared to comply with the
professional standards of the
school, the student may return
to school; however, a record of
suspension will be placed in
the student’s permanent file.
Policies and Standards (cont.)
While a student is suspended,
no clock hours may be earned,
and tuition charges are
suspended. If a student on
suspension fails to respond
in 30 days, the student is
automatically terminated.
Major Standard Violations
Major standards include using
controlled substances/alcohol,
defacing or destroying property,
stealing, falsifying documents,
committing fraud, abusing and/
or causing physical harm to
others and violating local, state
and federal laws. At anytime
during a student’s program, the
violation of a major standard
will result in termination.
30 | 31
Student Grievance Procedure
Step 1:
Students are required to share
solutions to challenges that
they observe in their classrooms
and on the clinic floor. Copies of
the Challenge/Solution Form are
available from educators or the
Student Services Coach. Often
improvements are made due to
the constructive suggestions
that are received on these
forms. After thoughtfully
completing the form, the
Challenge/Solution Form can
be submitted to an instructor
or Department Manager or it
can be placed in the locked
box located next to the
Director’s office.
Step 2:
Students will meet with
the Department Manager
and Director to discuss any
grievance and to create a plan
of action toward resolution.
Once received, solutions will
be evaluated and returned
within 10 business days
with a resolution.
Step 3:
If the plan of action has not
been met, post a meeting
with Institute Management.
The student may also contact
NACCAS at 4401 Ford Ave.,
Suite 1300, Alexandria, VA
22302 (703.600.7600) or
the New York State Education
Department of Proprietary
School Supervision at 99
Washington Avenue, Room
1613 OCP, Albany, New York
12234 (518.474.3969) or the
New York City location at 116
West 32nd Street, 5th Floor,
New York, New York 10001
Policies and Standards (cont.)
Attendance Policies
If students encounter situations
that mandate missed hours,
such as emergencies and
illnesses, each field of study
has a predetermined emergency
“pool of hours” that can be used
for class or clinic time missed.
The pool of hours has been
established as the maximum
amount of time that students
can be absent and still achieve
the quality of skills that will be
necessary in the workplace.
Cosmetology: Cosmetology
students can be absent for
a total of 56 hours, only 21
of which can be missed on
Saturdays. After Cosmetology
students have been absent for
46 hours or have used their
21 hours on Saturdays, they
will receive a warning letter
communicating that their pool
of hours has only 10 hours
remaining/or that they have
exhausted their Saturday
hours. After 56.25 or 21.25
minutes missed on Saturdays,
the student is terminated
without appeal.
Esthiology: Esthiology students
can be absent for a total of
37 hours, only 14 of which
can be missed on Saturdays.
After Esthiology students have
been absent for 27 hours or
have used their 14 hours on
Saturdays, they will receive a
warning letter communicating
that their pool of hours has
only 10 hours remaining or
that they have exhausted their
Saturday hours. After 37.25
or 14.25 minutes missed on
Saturdays, the student is
terminated without appeal.
Notice of Expected Absence
Students planning to be absent
must notify their instructor and
Student Services in advance of
the days they are going to
be absent.
Time Record Policies
It is a state requirement that the
school provide an accurate system
for recording all students’ times,
services and class hours. Students
are ultimately responsible for
tracking hours on a daily basis.
Aveda Institute New York will
honor documented daily time
worked, up to 7 hours. This is in
accordance with the State of
New York, which allows us to issue
no more than 7 hours per day.
Aveda Institute recognizes the
following days as legal holidays:
New Year’s Day
Martin Luther King Jr.’s Birthday*
Memorial Day*
Independence Day
Labor Day*
Thanksgiving Day
December 24 + 25
Days off due to legal holidays are
recorded as such and extend the
enrollment contract.
*Observed on Tuesday, as Aveda Institute
is closed Mondays.
and refund
otice of Cancellation and
Refund; Buyers Right to Cancel
The Contract and the student’s
enrollment can be terminated
by written notice from one party
to the other.
Said notice shall be mailed,
postage prepaid, either
registered or certified, return
receipt requested, to the other
party at the address set out in
this contract or delivered to the
Student or the Administrative
Director in person. The refund
policy is as follows:
1 A student who cancels within
7 days of signing the enrollment
agreement, but before instruction
begins, receives all monies
returned with the exception of the
nonrefundable registration fee.
2 Thereafter, a student will be
liable for:
athe nonrefundable registration
fee plus;
bthe cost of any textbooks or
supplies accepted plus;
32 | 33
tuition liability as of the
student’s last date of physical
attendance. Tuition liability is
divided by the three quarters
in the program. Total tuition
liability is limited to the
quarter during which the
student withdrew or was
terminated, and any previous
quarters completed.
First and Second Quarter:
If termination occurs, the
school may keep:
Prior or during the first week0%
During the second week 25%
During the third week
During the fourth week 75%
After the fourth week 100%
During the first week
During the second week 50%
During the third week
After the third week
T he student refund may be
more than that stated above
if the accrediting agency or
federal refund policy results in
a greater refund.
The school shall acknowledge
in writing any valid notice of
cancellation within 10 days after
the receipt of such notice. Any
moneys due the applicant or
student shall be refunded within
30 business days of the official
withdrawal date or the date
the school discovers that the
student has officially withdrawn.
The official withdrawal date is
determined by the postmark date
on the written notification or
the date said notice is delivered
to a school director in person.
ll miscellaneous costs which have
not yet become due will be void. In
the case of a leave of absence, the
school shall return any monies
due the student or applicant
within 30 days of the last day of
the student’s leave of absence if
the student fails to return.
Cancellation and Refund Policies (cont.)
Veterans Refund Policy
If the student receives veteran’s
benefits for attendance in a
state or federally approved
course and fails to enter the
course, withdraws or if the
student is terminated at any
time prior to completion, that
student receives a refund of all
tuition fees and other charges
which exceed a prorata portion
of the total charges.
The prorata portion is
determined by the ratio of the
number of days or hours of
instruction completed to the
total number of instruction
days or hours in the course, in
accordance with Chapter 36,
Title 38 US Code Section 1776.
An established registration fee
in an amount not to exceed
$10 need not be subject
to proration. Where the
established registration fee is
more than $10, the amount in
excess is prorated.
AINY follows federal regulations
for withdrawn students who
have on their account, after
all refund calculations are
completed, a credit balance
created by federal financial aid
funds. If, on the other hand,
a credit balance exists, after
all refund calculations are
completed, that was caused by a
non-federal source; AINY returns
the unused funds to the original
funding source.
As part of this overall policy
for withdrawn students, AINY
collects an authorization from
each student that acknowledges
its institutional policy and
authorizes such a returns of
funds at the time of withdrawal.
The failure of a student to
notify the Director in writing of
withdraw may delay a refund of
tuition due pursuant to Section
5002 of the Education Law.
the founder of
aveda institute
Horst M. Rechelbacher
Aveda Corporation founder Horst M. Rechelbacher has redefined the face of beauty
worldwide. For nearly four decades, he has been a major, motivating force in hair care
and the beauty industry. A world-renowned hair stylist, artist, entrepreneur and educator,
he’s a master of innovation: moved by a keen intelligence, artistic talent and quest for
knowledge, he has invented and perfected cutting-edge techniques, trends, products and
treatments imbued with the multiple benefits of pure flower and plant ingredients.
His beliefs in the powers of nature and his efforts to preserve the environment,
combined with his lifelong commitment to excellence, have spawned a new sense
of beauty that goes far beyond surface image. Reflected in Aveda’s expanding global
network of educational Institutes, salons, spas and stores, the Aveda concept of beauty
encompasses a complete system of care, using plant-based products, treatments
and simple rituals to enhance appearance, well-being and the quality of life. In turn,
this approach also advocates more environmentally responsible business practices
and life styles.
Horst’s dynamic vision and ideas are embodied in the Aveda Institute, which he founded
in 1976. Under his vital leadership, the Aveda Institute has become an internationally
acclaimed center of learning for professionals in cosmetology, esthiology, manicuring,
spa body care and massage. The very essence of Horst’s vision and ideas, the
Aveda Institute is a stimulating, interactive learning center that offers a comprehensive
program that blends basic theory with practical experience in real-life salon and
spa environments.
Aveda Institute was founded by Horst Rechelbacher and is owned by Aveda Institute, Inc.
Our faculty is a skilled team of experienced instructors with knowledge of classic and
contemporary techniques. Instructors have met program licensing requirements and are
trained in all aspects of hair, skin and nail esthetics, body care and related subjects.
The Aveda Institute New York is a cosmetology school approved and licensed by the
University of the State of New York, the State Education Department, the Bureau of
Proprietary School Supervision, 99 Washington Avenue, Room 1613 OCP, Albany, NY
12234. Phone: 518.474.3969. Aveda Institute New York is accredited by the National
Accrediting Commission of Career, Arts and Sciences (NACCAS*), 4401 Ford Avenue,
Suite 1300, Alexandria, VA 22302-1452. Phone: 703.600.7600.
*We are currently accredited in the name of Aveda Institute, Inc. and are in the process of changing our name to
Aveda Institute New York.
34 | 35
The Aveda Institute New York is located at 233 Spring Street between Avenue of the Americas and
Varick Street.
The most convenient subway is the C or the E to the Spring Street stop. These trains will leave you at the
corner of the Avenue of the Americas and Spring Street. Walk west to the Aveda Institute. It is centrally
located on the north side of the block.
Or take the 1 or the 9 subway to Houston Street. This stop will leave you at the corner of Houston and
Varick. Walk 4 blocks south to Spring Street and take a left. The Aveda Institute is centrally located on
the north side of the block.
For more information on directions, please contact the admissions office at 212.807.1492.
36 | 37
institute contact list
Institute Director
Amber Caruso
[email protected]
Financial Aid Coordinator (Default Prevention)
Natasa Hot
[email protected]
Student Services Manager
Lynn Oderwald
[email protected]
Admissions Representatives
Samantha Katz
[email protected]
Institute Coordinator – Placement and
Student Events
Kate Miller
[email protected]
Karen Wentz
[email protected]
Academic Department Manager/
Student Challenges
Anna Sue
[email protected]
Experience Center Manager
Victoria St. Jean
[email protected]
Cassie Cooksey
[email protected]
Guest Services
Torie Hylton
212.807.1492 ext. 2
[email protected]
Facility Support
Mauricio Ubillus
[email protected]
administrative contacts
Institute Director
Amber Caruso
[email protected]
Guest Services Manager
Torie Hylton
212.807.1492 ext. 2
[email protected]
Student Services Manager
Lynn Oderwald
[email protected]
Bursar/Business Officer
Samantha Belotte
[email protected]
Coordinator – Placement
Kate Miller
[email protected]
Academic Department Manager
Anna Sue
[email protected]
Experience Center Manager
Victoria St. Jean
212.367.0342 [email protected]
Financial Aid Coordinator
Natasa Hot
[email protected]
38 | 39
Anna Sue
Academic Manager
Kat Varco
Cosmetology Instructor
Cintron Sarahbel
Cosmetology Instructor
Patsy Mendoza
Cosmetology Instructor
Jessica Slattery
Cosmetology Instructor
Frank Tsoukaris
Cosmetology Instructor
Jason Rushworth
Cosmetology Instructor
Monselete Bowden Esthiology Instructor
Holly Pape
Esthiology Instructor
gainful employment information
Tuition – $15,078; Kit Fee – $1,500
(includes books and supplies)
Registration Fee – $100
Tuition – $6,849; Kit Fee – $1,500
(includes books and supplies)
Registration Fee – $100
In compliance with the Higher Education
Opportunity Act (HEOA) post secondary
customers can find valuable information in
pricing, previous editions and alternate formats
by visiting and
searching by ISBN#, author, title or keyword for
material in your areas of interest.
Median Title IV Loan Debt – $6,618
Median Institution Loan Debt – $0
Median Private Loan Debt – $903
On Time Graduation Rates:
Cosmetology – 83%
Esthiology – 91%
SOC Codes:
Cosmetology – 39-5012
Esthiology – 39-5094
For information regarding occupations, visit
the Department of Labor’s O*NET:
Placement rates by program for 2009 using
NACCAS standards:
Cosmetology – 71%
Esthiology – 86%
signature page
I have received and read a copy of the Aveda Institute New York Course Catalog.
Print Name
Sign Name
Integrating the elements. Awakening the senses.
The Aveda Institute was founded to create some of the most successful
entrepreneurs in hair, skin and nail esthetics, makeup and total body
wellness. Our students are educated by accomplished professionals,
using innovative curriculums that blend professional techniques with
retail and business-building skills. The Institute emphasizes personal
well-being as well as environmental responsibility. Using Aveda pure
flower and plant essences and plant-based products, we affirm the
relationship between personal beauty, wellness and the environment.
Date of Publication: Autumn 2011
Aveda Institute New York
233 Spring Street
New York, NY 10013
Phone: 1.888.511.AINY or
212.807.1492 Fax: 212.807.1376 Please recycle.