BIG LOVE - Modern Luxury

CALIFORNIA
BIG LOVE
FASHION FORWARD!
NAEEM KHAN, REEM ACRA, MARCHESA...
2014’s MOST GLAMOROUS GOWNS
Inside Vera Wang’s New Digs on Rodeo Drive
and Claire Pettibone’s Boutique on Beverly Boulevard
BRIDAL BUZZ: Day-of Baubles by David Yurman,
Restoration Hardware’s New Registry Offerings and More
San Francisco’s Chocolatier Blue’s One-of-a-Kind Confections
PLUS
Stunning California
Couples!
Honeymoon Bliss at the Regent Palms
in Turks and Caicos
PUBLISHERS OF ANGELENO,
RIVIERA ORANGE COUNTY,
RIVIERA SAN DIEGO AND
SAN FRANCISCO MAGAZINES
M O D E R N L U X U R Y. C O M
M O D E R N L U X U R Y. C O M
SAN FRANCISCO MAGAZINES
RIVIERA SAN DIEGO AND
RIVIERA ORANGE COUNTY,
PUBLISHERS OF ANGELENO,
in Turks and Caicos
HoneymoonBRIDES
Bliss at the RegentCALIFORNIA
Palms
The golden state’s essential bridalCouples!
book:
MODERN LUXURY
is the premier wedding
Stunning
California
PLUS
resource for the stylish, discerning brides from northern to southern california. Featuring everything from couture
bridal gowns to luxurious wedding hotspots, coverage of california’s most extravagant weddings and
a photo gallery of our favorite couples in l.a., orange county, san deigo and san Francisco,
FASHION FORWARD!
MODERN LUXURY BRIDES’ oversized, glossy book is the ultimate
tool for the bride that expects the very best.
San Francisco’s Chocolatier Blue’s One-of-a-Kind Confections
Restoration Hardware’s New Registry Offerings and More
BRIDAL BUZZ: Day-of Baubles by David Yurman,
and Claire Pettibone’s Boutique on Beverly Boulevard
Inside Vera Wang’s New Digs on Rodeo Drive
2014’s MOST GLAMOROUS GOWNS
NAEEM KHAN, REEM ACRA, MARCHESA...
BIG LOVE
Also From the Publishers oF MODERN LUXURY BRIDES CALIFORNIA:
a n g eleno | riviera ora nge counT Y | riv iera s an d iego | s an F rancis co m agaZine | m od er n l u X u rY i n Te r i o r s c a l i Fo r n i a
the modern luxury brides network
modern luX urY b rides aTla n Ta | mod ern l uXurY brid es cal iF ornia | m od ern l uXurY brid es cH icago s oc i a l | m o d e r n l u X u rY b r i d e s n o rTH sH o r e
modern luX urY b rides d al l as | m od ern l uXurY brid es H ous T on | m od ern l uXurY brid es s ou TH Fl o r i d a & TH e c a r i b b e a n
CALIFORNIA
1 0 2 5 0 c o n s T e l l aT i o n b lv d , s u i T e 2 7 1 0
los angeles, ca 90067
424.253.3200
puBlishing schedule
fall/winter 2014
the market
the california
wedding
market will
have an
estimated value
of $6.9 Billion
in 2014. the
state will host
an estimated
223,421
weddings in
the coming
year.
spring/summer 2015
81%
oF MODERN
LUXURY BRIDES
readers spend
$50,000 to
$200,000 on
THeir Weddings,
compared To
THe naTional
average oF
$26,000.
82%
oF MODERN
LUXURY BRIDES
readers Take
acTion as a
resulT oF reading
our magaZines.
ad close: mAy 1
ad close: noV 1
maTerials due: mAy 1
maTerials due: noV 1
on sale: Jun 15
on sale: deC 15
e d i t o r i a l p l at f o r m
MODERN LUXURY BRIDES is california’s leading luxury bridal magazine
focused on the local markets of los angeles, orange county, san diego and san
Francisco. With every article, our discriminating editorial team leads our readers
through the best of what these city have to offer its savviest brides.
our award-winning content presents compelling local coverage of the finest in
wedding fashion, venues, vendors and more.
modern luxury Brides regularly features
The best in couture wedding fashions, sparkling jewelry, debonair menswear,
enchanting reception sites, over-the-top catering, the savviest local wedding and
event planners, trendsetting floral and event design, beautiful cakes, unique
invitations, the latest in hair and makeup, hot honeymoon destinations,
coverage of the most extravagant local and destination weddings,
plus pages and pages of local wedding resource information
sources: 2005-2012 The Wedding report; gFk mri modern luXurY brides 2011 reader profile study, audience: $150k+; aam audited
We are the magazine of
choice for the finest luxury
wedding brands and the
influencers in our communities.
We are the media sponsor
for the chicest and most
luxurious wedding events
throughout our cities.
Luxury Lifestyle, Affluent Influencers, the Best Neighborhoods
the network
modern luxury
brides delivers
the luxury
local wedding
market like
no other
We reach our wedding audience via print with an unmatched blend of direct residential mail and
targeted mail to select local brides with weddings scheduled in the next 12 months, a list that
is refreshed with each issue of MODERN LUXURY BRIDES CALIFORNIA. Additional distribution
to luxury wedding retailers, on newsstands and at bridal events throughout California happens
selectively in only the top neighborhoods and retail zones of Los Angeles, Orange County,
San Diego and San Francisco, allowing us to deliver to an unparalleled audience.
C o n t e n t t h at e n g a g e s
affluent brides and grooms
d i g i t a l s av v y
We have a higher number of app
downloads and more interaction
with our apps than any other local luxury
wedding magazine. Our extensive email
database and a thriving social network of
active Facebook fans and Twitter and
instagram followers further enhance our
digital engagement with readers.
$190,400
Average Household Income
hold college degrees: 76%
78% an advertiser
have visited or contacted
* as a result of reading a MODERN LUXURY publication
Sources: Ipsos Mendelsohn 2012 Affluent Adults Hhi $100K+;
2011 GfK MRI MODERN LUXURY Reader Profile Study
60%
of our readers
prefer to buy
luxury brands
bride & groom basics
Average Age............................................................................................... 30
College Grads.......................................................................................... 76%
Household income...........................................................................$190,400
Net worth................................................................................... $2,068,100
Home value................................................................................ .$1,382,300
Investment portfolio...................................................................... $1,224,100
Reader Engagement
who is reading
modern luxury brides?
Readers Per Copy....................................................................................... 3.6
Appealing
to the Most
Active Luxury
wedding
Consumer
Time Average readers spends with an issue ......................................66 minutes
Have read three of the last four issues.......................................................... 70%
spending habits
Visited or contacted an advertiser*............................................................. 78%
Purchased travel packages/services (past 30 days)....................................... 36%
Planning domestic travel............................................................................ 95%
78%
of our readers
visited or
contacted an
adversier
Planning international travel....................................................................... 70%
Purchased spa packages/services (past 30 days)......................................... 31%
Purchased beauty products (past 30 days)................................................... 77%
Purchased jewelry/watches (past 30 days).................................................. 29%
Purchased clothing/apparel (past 30 days).................................................. 89%
*As the result of reading a MODERN LUXURY publication
SOURCE: 2011 GfK MRI MODERN LUXURY BRIDES Reader Profile Study, Audience $150K. AAM Audited.
Direct Bridal Mail
Modern Luxury Brides California will mail to its own
proprietary list of exclusive pre-registered brides,
top event planners and their clientele.
ANDREW BURKLE
Controlled Commercial
Distributed to targeted luxury venues, upscale bridal salons, jewelers,
high-end retailers and select bridal registries throughout the state
targeting the
most affluent
couples in
california
N e w s s ta n d S a l e s
Distributed locally to newsstands at Barnes & Noble,
specialty grocers and other boutique bookstores.
100,000
D i g i ta l
All issues are available in app format for most digital readers,
including Android, iPad and iPhone, and as digital editions on
modernluxury.com/brides-california
circulation
our model
Modern Luxury Brides california
is the leading luxury bridal magazine,
with unmatched readership, distribution
and demographics providing wedding
professionals and brides-to-be with the most
comprehensive, focused advertising program.
360,000
readership
HELENA PALAZZI
distribution
Events And Promotions
Exclusive distribution through Modern Luxury Brides California’s
signature wedding events and other premium bridal events
and trunk shows as featured in our Calendar of Events
SOURCE: 2011 GfK MRI MODERN LUXURY BRIDES Reader Profile Study, Audience $150K.
AAM Audited.
a d d e d va l u e
california’s
premier Bridal
advertising
package
MODERN LUXURY BRIDES CALIFORNIA oFFers noT onlY THe largesT adverTising space,
buT also THe mosT compreHensive package oF deliverables, giving our adverTising
parTners 360-degree branding capabiliTies across mulTiple media plaTForms.
our $5,000+ added value package includes:
• FULL EDITORIAL LISTING in MODERN LUXURY BRIDES CALIFORNIA’s marketplace section, featuring company information,
phone number, website and write-up.
• CUSTOM BRIDAL SHOW SUPPORT including calendar of event listings in the magazine and online, social media support, plus
e-blast or lead list opportunities. note: bridal event/trunk shows only.
• BRIDAL LEAD LISTS derived exclusively from in-book, bridal shows and online luxury offers, providing bride’s name, address and
wedding date (upon request)
• EXCLUSIVE LISTING ONLINE in the marketplace section of modernluxury.com/brides-california featuring company information,
phone number, active weblink and write-up (print advertisers only)
• E-NEWSLETTER INCLUSION in quarterly brides exclusives e-newsletter
• INCLUSION IN DIGITAL EDITIONS with direct link from advertisements with sharing/searching capabilities.
• SOCIAL MEDIA SUPPORT on Facebook, Twitter and instagram
• INCLUSION IN IPHONE & IPAD APPS now available anywhere in the world for added circulation
the
modern luxury
network
national
Reach,
community
Expertise
Modern Luxury is the preeminent luxury lifestyle publisher in the US with 45 titles spanning the top markets in America.
Whether it’s a revealing celebrity profile, a special feature on the chicest trends in design, cutting-edge fashion spreads or an
in-depth review of city hot spots, Modern Luxury excels in capturing the urbane metropolitan lifestyle. Modern Luxury
benefits from the management services of Cumulus Media. As the nation’s second-largest broadcaster, Cumulus Media operates
more than 500 radio stations in 120 US cities, reaching 200 million listeners each week.
the modern luxury brides network
Modern Luxury brides atlanta | modern luxury brides california | modern luxury brides chicago social | modern luxury brides north shore
m od ern l ux ury brid es d al l as | m od ern l ux ury brid es h ous t on | m o d e r n l u x u ry b r i d e s so u th f l o r i d a & th e c a r i b b e a n