Supplementary Financial Document for the Nine

Transcription

The greatest leisure for all people
3
FIELDS CORPORATION
The greatest
for all people
rdleisure
quarter
(2011.10 ～ 2011.12)
Supplementary Financial Document
for the Nine Months Ended December 31, 2011
February 3, 2012
3rd quarter
Fields Corporation
JASDAQ:2767
Fields Corporation
Copyright 2012
FIELDS CORPORATION
All rights reserved.
FIELDS CORPORATION
Index
1. Highlights for the Nine Months Ended December 31, 2011
Results for the Nine Months Ended December 31, 2011 (Consolidated)
Reference: Results for the Nine Months Ended December 31, 2011
(Non-Consolidated)
Segment Information for the Nine Months Ended December 31, 2011
Balance Sheets at the End of Q3 of the Year Ending March 31, 2012
(Assets)
(Liabilities/Net assets)
Statement of Cash Flows for the Nine Months Ended December 31, 2011
2. Supplementary Data for the Nine Months Ended December 31, 2011
Number of Pachinko/Pachislot Machines Sold According to Title
Titles Sold of the Year Ending March 31, 2012
Titles Press Released for the Q4 of the Year Ending March 31, 2012
Number of Pachinko/Pachislot Machines Sold According to
Manufacturer for the Nine Months Ended December 31, 2011
Change in the Number of Machines Sold by Brand
Change in the Number of Pachinko/Pachislot Machines Sold
4. Appendix I
Corporate Profile
Our Tracks (1988-2006)
Group Structure
Status of Group Companies
Topics of Group Companies
Business Model (PS Planning, Development and Sales)
Accounting Method of Pachinko/Pachislot Sales
Glossary of Fields’ Pachinko/Pachislot Machine Sales
Business flow and Accounting Method of Merchandising Rights
Regarding Pachinko/Pachislot Planning and Development
Change of “Evangelion” Series
Total Sale Machines of Evangelion Series
P. 4
P. 5
P. 6
P. 7
P. 8
P. 9
P. 10
P. 11
P. 12
P. 13
P. 14
P. 15
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
16
17
18
19
20
21
22
23
24
25
26
27
P. 28
P. 29
P. 30
Introduction of “MOBASLO” and “MOBAPACHI”
Introduction of Titles in Rodeo’s 10th Anniversary Series
Pachinko/Pachislot (PS) Field: Transition in the Number of Machines Sold
Titles of Pachinko Machines Sold (2007.03-2011.03)
Titles of Pachislot Machines Sold (2007.03-2011.03)
CSR Activities
CSR Activities (Group companies topics)
Corporate Governance System
Profit Return Policy
Financial Highlights
Change in Quarterly Profit and Loss (Consolidated)
Change in Quarterly Profit and Loss (Non-Consolidated)
Change in Financial Results (Consolidated)
Change in Assets/Liabilities, Net Assets (Consolidated)
Change in Selling, General and Administrative Expenses (Consolidated)
Change in Free Cash Flow
5. Appendix II (Market date)
Japanese Leisure Market
Income Structure of Pachinko/Pachislot Industry (2010)
Players in the Pachinko/Pachislot Industry
Recent Trend of Pachinko/Pachislot Industry
Number of Pachinko Halls and Installed Machines Per Hall
Unit Sales and Sales Amount of Pachinko/Pachislot Machines
Number of Installed Pachinko/Pachislot Machines
and Annual Turnover Rate
Market Share by Manufacturers
Copyright 2012
FIELDS CORPORATION
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
P.
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
P. 56
P. 57
FIELDS CORPORATION
Source: Fields
Business Scheme 2010
Copyright 2012
FIELDS CORPORATION
All rights reserved. 3
FIELDS CORPORATION
Highlights for the Nine Months Ended December 31, 2011
Copyright 2012
FIELDS CORPORATION
Results for the Nine Months Ended December 31, 2011 (Consolidated)
FIELDS CORPORATION
[Percentage of net sales] (Unit: Million yen)
Year Ended March 31, 2011
Q1
H1
21,344
43,012
71,433
103,593
17,635
33,352
43,061
[100.0]
[100.0]
[100.0]
[100.0]
[100.0]
[100.0]
[100.0]
Gross profit
7,663
18,991
26,283
35,129
5,076
11,983
16,326
[35.9]
[44.2]
[36.8]
[33.9]
[28.8]
[35.9]
[37.9]
SG&A expenses
5,314
9,809
15,584
21,993
5,302
10,401
16,304
[24.9]
[22.8]
[21.8]
[21.2]
[30.1]
[31.2]
[37.9]
Operating income
2,348
9,182
10,699
13,136
(225)
1,582
22
[11.0]
[21.3]
[15.0]
[12.7]
[-1.3]
[4.7]
[0.1]
Ordinary income
2,518
9,503
11,483
13,684
(266)
1,713
106
[11.8]
[22.1]
[16.1]
[13.2]
[-1.5]
[5.1]
[0.2]
1,477
5,428
6,471
7,520
(284)
2,428
1,132
[6.9]
[12.6]
[9.1]
[7.3]
[-1.6]
[7.3]
[2.6]
Net sales
Net income
Q1-Q3
Year Ending March 31, 2012
Full-Year
Q1
(1)
H1
Q1-Q3
YoY (%)
Full-Year
Forecast
60.3
100,000
YoY (%)
96.5
[100.0]
62.1
38,000
108.2
[38.0]
104.6
24,000
109.1
[24.0]
0.2
14,000
106.6
[14.0]
0.9
14,000
102.3
[14.0]
17.5
8,000
106.4
[8.0]
* “YoY” is calculated as the other items deducted from the total figure on this sheet
Source: Fields
Copyright 2012
FIELDS CORPORATION
Reference:
Results for the Nine Months Ended December 31, 2011 (Non-Consolidated)
FIELDS CORPORATION
[Percentage of net sales] (Unit: Million yen)
Q1
H1
18,310
37,005
62,170
90,971
15,349
28,481
35,757
[100.0]
[100.0]
[100.0]
[100.0]
[100.0]
[100.0]
[100.0]
Gross profit
6,542
16,679
22,683
30,197
4,059
10,074
13,323
[35.7]
[45.1]
[36.5]
[33.2]
[26.4]
[35.4]
[37.3]
SG&A expenses
4,166
7,482
12,121
17,277
4,165
8,216
13,281
[22.8]
[20.2]
[19.5]
[19.0]
[27.1]
[28.8]
[37.1]
Operating income
2,375
9,196
10,562
12,920
(106)
1,858
41
[13.0]
[24.9]
[17.0]
[14.2]
[-0.7]
[6.5]
[0.1]
Ordinary income
2,505
9,416
10,974
13,451
11
2,139
426
[13.7]
[25.4]
[17.7]
[14.8]
[0.1]
[7.5]
[1.2]
1,362
5,346
6,112
6,826
(101)
1,120
182
[7.4]
[14.4]
[9.8]
[7.5]
[-0.7]
[3.9]
[0.5]
Net sales
Net income
Q1-Q3
Full-Year
Q1
(1)
H1
Q1-Q3
YoY (%)
Full-Year
Forecast
57.5
87,300
YoY (%)
96.0
[100.0]
58.7
31,300
103.7
[35.9]
109.6
17,900
103.6
[20.5]
0.4
13,400
103.7
[15.3]
3.9
13,400
99.6
[15.3]
3.0
7,000
102.5
[8.0]
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Segment Information for the Nine Months Ended December 31, 2011
(Unit: Million yen)
Q1
H1
Q1-Q3
Q1
H1
Q1-Q3
YoY (%)
Net sales
19,201
38,499
64,409
15,979
29,568
38,023
59.0
Mobile Field
495
1,059
1,547
618
1,149
1,564
101.1
Sports Entertainment Field
548
1,082
1,644
524
1,031
1,478
89.9
1,173
2,615
4,192
920
2,299
2,957
70.5
Subtotal
Elimination or incorporation
21,418
(74)
43,256
（243）
71,794
（360）
18,041
(406）
34,049
（696）
44,024
（962）
61.3
-
Total
21,344
43,012
71,433
17,635
33,352
43,061
60.3
2,343
9,109
10,507
(140)
1,711
229
2.2
99
199
287
26
62
41
14.3
(64)
(140)
(219)
(34)
(34)
(35)
-
Other Field
(55)
58
177
(78)
(139)
(183)
-
2,322
9,226
10,753
(226)
1,600
52
0.5
26
（44）
（53）
1
（18）
（30）
-
2,348
9,182
10,699
(225)
1,582
22
0.2
Pachinko/Pachislot (PS) Field
Other Field
Operating income
Mobile Field
Subtotal
Elimination or incorporation
Total
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Balance Sheets at the End of Q3 of the Year Ending March 31, 2012 (Assets)
(Unit: Million yen)
Assets
Cash and cash equivalents
Notes and accounts receivable—
trade
Inventories
At March
31, 2011
At December
31, 2011
Increase/
Decrease
Factors
15,873
27,948
14,020
3,085
(1,853)
(24,863)
1,358
4,514
3,156
Other
6,072
9,397
3,325
Allowance for doubtful accounts
(200)
(61)
139
51,051
30,955
Land
6,324
6,642
Other
3,765
4,164
399
10,089
10,806
717
Goodwill
2,801
2,586
(215)
Other
2,269
2,157
(112)
Total intangible fixed assets
5,070
4,743
(327)
Investment securities
8,466
8,699
233
Other
4,769
7,151
2,382
Allowance for doubtful accounts
(475)
(483)
(8)
Total investments and other asset
12,760
15,367
2,607 Increase in deferred tax assets
Total fixed assets
27,920
30,917
2,997
Total assets
78,971
61,872
(17,099)
Total current asset
Total tangible fixed assets
Decrease in notes and accounts receivable—trade from
(20,096) pachinko/pachislot machine sales
318
* “Other” and “Increase/Decrease” is calculated as the other items deducted from the total figure on this sheet
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
(Liabilities/Net assets)
(Unit: Million yen)
Liabilities and Net assets
Notes and accounts payable—trade
Corporate bonds redeemable
within 1 year
Accrued income taxes
Other
At March
31, 2011
At December
31, 2011
Increase/
Decrease
Factors
(15,934) Decrease from pachinko/pachislot machine sales
17,939
2,005
740
670
(70)
4,217
4,691
88
8,552
(4,129)
3,861
Total current liabilities
27,587
11,315
(16,272) pachinko/pachislot machine sales
Corporate bonds
Other
Total fixed liabilities
Total liabilities
900
3,462
4,362
31,949
326
3,822
4,148
15,464
(574)
360
(214) Redemption of corporate bonds
(16,485)
Common stock
Capital surplus
Retained earnings
Treasury stock
Total shareholders’ equity
Unrealized holding gain on
available-for-sale securities
Accumulated other comprehensive
income
Minority interest
Total net assets
7,948
7,994
33,443
(1,785)
47,601
7,948
7,994
32,915
(1,821)
47,037
0
0
(528)
(36)
(564)
(822)
(1,046)
(224)
(821)
(1,047)
(226)
242
47,021
78,971
419
46,408
61,872
Decrease in notes and accounts payable—trade from
Decrease in accrued income taxes, etc.
Total liabilities and net assets
177
(613) Increase in retained earnings
(17,099)
* “Other” and “Increase/Decrease” is calculated as the other items deducted from the total figure on this sheet
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Statement of Cash Flows for the Nine Months Ended December 31, 2011
(Unit: Million yen)
Q1-Q3
Full-Year
Factors
Q1-Q3
Decrease in notes and accounts receivable-trade
Cash flows from operating activities
9,666
8,005
3,690 Decrease in notes and accounts payable-trade
Income taxes paid
(955)
(789)
(503)
Purchase of tangible fixed assets
Cash flows from investing activities
(3,339)
(4,356)
(3,111) Purchase of intangible fixed assets
Purchase of securities
(3,702)
(3,915)
(2,395) Redemption of corporate bonds
Effect of exchange rate changes on cash and cash equivalents
(8)
2,615
15,906
18,521
(7)
(274)
15,906
15,632
(4)
(1,821)
15,632
13,810
Increase (decrease) in cash and cash equivalents
Cash and cash equivalents at beginning of period
Cash and cash equivalents at end of period
CF from operating activities
10,000
9,666
CF from investing activities
(1,652)
(670)
Dividends paid
Cash flows from financing activities
27,694
(16,229)
(7,112)
CF from financing activities
8,005
3,690
5,000
0
(5,000)
(3,339)
Q1-Q3, 2011
Source: Fields
(3,702)
(4,356)
(2,395)
(3,111)
(3,915)
Full-Year, 2011
Q1-Q3, 2012
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Supplementary Data for the Nine Months Ended December 31, 2011
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Number of Pachinko/Pachislot Machines Sold According to Title
(Unit: Machines)
Release
Manufacturer
Title
Q1
Q2
Cumulative
Machines Sold
Q3
■ Pachinko machines
July
Bisty
CR The story of ayumi hamasaki－introduction
-
71,479
-
72,000
November
Bisty
CR The story of ayumi hamasaki Sweet/Light Version
-
-
-
11,000
5,653
10,678
29,077
7,107
82,157
36,201
Total number of pachinko machines sold in Q1-Q3
125,465
Others
Total number of pachinko machines sold
■Pachislot machines
※ March
May
Bisty
MOBASLO Evangelion—for your own wish
22,393
-
-
78,000
Bisty
SAMURAI 7
12,583
-
-
13,000
August
Rodeo
Kaze no Youjinbou―Memory of Butterflies
-
23,417
-
24,000
October
Rodeo
Rahxephon
-
-
-
-
November
Enterrise
Street Fighter IV
-
-
-
-
1,274
2,305
2,380
36,250
25,740
11,499
Total number of pachislot machines sold in Q1-Q3
73,489
Others
Total number of pachislot machines sold
Total number of pachinko/pachislot machines sold
43,357
107,897
47,700
Total number of pachinko/pachislot machines sold in Q1-Q3
198,954
* Regarding the titles of pachinko/pachislot machines for which the number of machines sold was less than 10,000, the number of machines sold was not released.
* The figures for cumulative machines sold were as of January 31, 2012. ※Bracketed titles were released in the previous fiscal year and are still on sale.
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Titles Sold of the Year Ending March 31, 2012
(As of December 31, 2011)
Pachinko machine
【Bisty】
[July]
Pachislot machine
【Bisty】
■ CR The story of ayumi hamasaki—introduction
・The machine tells the story which follows a young girl “Ayumi
Hamasaki” on her journey to realize her dream
・The machine contains special edition live footage narrating her
record breaking 13 year music career
・Sold: 72,000 machines
©avex management inc. ©avex entertainment inc. ©Bisty
[May]
【Rodeo】
■SAMURAI 7
・The machine features the two types of the Assist Replay Time
(ART) system
・The machine pump up a chances to score higher points with many
beautiful and varied LCD- screen visuals
©2004 黒澤明/橋本忍/小国英雄/NEP・GONZO ©FIELDS ©Bisty
■ Kaze no Youjinbou―Memory of Butterflies
・Released as the 4th title of Rodeo’s 10th anniversary series
・The machine upgrades “KAZE Chance” in to the cutting-ege
Assist Replay Time (ART) system
©黒澤プロダクション/Sammy・電通・ぴえろ・NTV ©Sammy ©RODEO
[August]
【Rodeo】
■Rahxephon
On going sale titles from the year ended March 31, 2011
【Bisty】
[October]
■MOBASLO Evangelion—for your own wish
・The machine presents the mysterious and beautiful world of
Rahxephon, an ultimate SF robot anime
・Featuring a new and innovative ART system that combines the
elements of ART that have earned it popularity in the market
©2001 BONES・出渕裕／Rahxephon project ©Sammy ©RODEO
【Enterrise】
・Featuring new function “MOBASLO”
・The dynamic machine body conveys the world of Evangelion
・Using climactic scenes from the movies Evangelion: 1.0 You Are
(Not) Alone and Evangelion: 2.0 You Can (Not) Advance
[March] ・Sold: 78,000 machines (Cumulative)
©カラー
■Street Fighter IV
・The machine is based on a popular game software “Street Fighter
IV”
・Featuring the stunningly beautiful videos and battle scenes that
develop in a wide variety of ways
[November]
Source: Fields
©CAPCOM CO., LTD., ©CAPCOM U.S.A., INC. ALL RIGHTS RESERVED.
「STREET FIGHTER」は、CAPCOM U.S.A., INC. の登録商標です。
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Titles Press Released for the Q4 of the Year Ending March 31, 2012
(As of January 31, 2012)
Pachinko machine
Pachislot machine
【Bisty】
【Bisty】
■CR Evangelion 7
■Evangelion—the Heartbeat of Life
・The machine features not only high quality video, but also a
sophisticated appearance and an advanced story line with evolved
presentation techniques, producing an even more striking and
powerful game function.
[January] ・It is a new middle-spec machine which offers balanced ease of
play.
©カラー
©Bisty
・The machine features a “multi-shutter panel”, and multiple moving
devices making this machine, with its new exclusive chassis, the
most striking of the series.
・The high quality video presentation is coordinated with a diverse
[February] range of foreshadowing effects, panels, and moving devices,
resulting in a machine that embodies the Evangelion world in
every aspect.
©カラー
©Bisty
Coming Soon！
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Number of Pachinko/Pachislot Machines Sold According to
Manufacturer for the Nine Months Ended December 31, 2011
(Unit: Machines)
Q1
Q2
Q3
Q4
Full-Year
Q1
Q2
Q3
Q1-Q3
＜Pachinko machines＞
Bisty
58,007
155,896
9,207
13,395
236,505
1,454
71,497
7,124
80,075
Others
6,885
5,832
5,866
7,526
26,109
5,653
10,660
29,077
45,390
64,892
161,728
15,073
20,921
262,614
7,107
82,157
36,201
125,465
Rodeo
35,123
15,233
64,305
7,030
121,691
20
23,423
2,165
25,608
Bisty
4,846
9,161
590
55,483
70,080
34,976
18
50
35,044
-
-
-
16,119
16,119
342
-
6,904
7,246
677
1,468
6,509
1,115
9,769
912
2,299
2,380
5,591
40,646
25,862
71,404
79,747
217,659
36,250
25,740
11,499
73,489
105,538
187,590
86,477
100,668
480,273
43,357
107,897
47,700
198,954
Total number of pachinko machines sold
＜Pachislot machines＞
Enterrise
Others
Total number of pachislot machines sold
Total number of pachinko/pachislot machines sold
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Change in the Number of Machines Sold by Brand
(Unit: Machines)
600,000
※
Sammy Group
SANKYO Group
Olympia
※
Enterrise
※
Others
511,247
19,988
500,000
44,929
480,273
484,534
18,586
8,313
35,878
449,880
16,119
50,656
(Q1-Q3)
379,605
2,498
4,908
400,000
331,205
300,000
329,965
27,135
447
306,585
366,619
363,056
200,000
198,954
50,981
262,087
7,246
100,000
115,119
127,670
121,691
79,711
41,536
25,608
28,762
0
Year Ended March 31,
2007
2008
2009
2010
2011
Year Ending March 31,
2012 (Q1-Q3)
※Enterrise Co., Ltd. before the year ended March 31, 2010 were included in Others therefore the figures announced in the past have been connected according
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Change in the Number of Pachinko/Pachislot Machines Sold
(Unit: Machines)
600,000
Pachislot machines
Pachinko machines
511,247
484,534
500,000
480,273
449,880
(Q1-Q3)
379,605
400,000
345823
273,981
262,614
331,205
300,000
330,734
202,525
198,954
200,000
217,659
100,000
125,465
210,553
165,424
128,680
119,146
73,489
0
2007
Source: Fields
2008
2009
2010
2011
Copyright 2012
2012 (Q1-Q3)
FIELDS CORPORATION
FIELDS CORPORATION
Appendix I
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Corporate Profile
Corporate data
Company name
FIELDS CORPORATION
http://www.fields.biz/
Establishment
June 1988 (Started business as TOYO Shoji Co., Ltd. in 1983)
Address of the
Head office
E Space Tower, 3-6, Maruyama-cho, Shibuya-ku, Tokyo
150-0044, Japan
Common stock
Principal shareholders
(As of September 30, 2011)
Number of
shares held
Shareholders
Percentage
of
outstanding
shares held
Hidetoshi Yamamoto
86,750
25.00%
SANKYO CO., LTD.
52,050
15.00%
Takashi Yamamoto
36,128
10.41%
¥7,948.03 million
Mint Co.
16,000
4.61%
Stock information
Total number of shares issued and outstanding: 347,000
(Treasury stock: 15,162)
14,885
4.29%
Securities exchange
Osaka Stock Exchange, JASDAQ market Standard,2767
Treasury Stock
The Master Trust Bank of Japan, Ltd.
(Trust account)
Trust & Custody Services Bank, Ltd.
(Securities investment trust account)
Japan Trustee Services Bank, Ltd.
(Trust account)
BBH (LUX) FIDELITY FUNDS JAPAN ADVANTAGE
NORTHAN TRUST CO. (AVFC) SUB A/C
AMERICAN CLIENTS
8,038
2.32%
7,954
2.29%
7,755
2.23%
5,249
1.51%
4,983
1.44%
Number of employees 1,302 (Consolidated), 683 (Non-Consolidated)
Main business
activities
Contents related businesses
Planning, development and sales of pachinko/pachislot machines
＜Regional Offices＞
Hokkaido-Tohoku, North Kanto, Tokyo, Nagoya, Osaka,
Chugoku-Shikoku, Kyushu
Regional Offices and
Branch Offices
＜Branch Offices＞
Sapporo, Sendai, Aomori, Takasaki, Niigata, Koriyama, Tokyo,
Western Tokyo, Chiba, Saitama, Yokohama, Tsukuba, Nagoya,
Mie, Shizuoka, Osaka, Kyoto, Kobe, Kanazawa, Hiroshima,
Yamaguchi, Matsuyama, Fukuoka, Saga, Kumamoto, Kagoshima
Consolidated
subsidiaries
・FutureScope Corporation
・TOTAL Workout premium management Inc.
・Tsuburaya Productions Co., Ltd.
・Digital Frontier Inc.
・Lucent Pictures Entertainment, Inc. and 12 other companies
Equity method
companies
・Rodeo Co., Ltd.
・Kadokawa Haruki Corporation
・HERO’S and 3 other companies
Source: Fields
Number of shareholders
by category
Treasury stock
4.29%
Individuals and others
53.14%
Financial institutions
8.01%
Securities companies
0.79%
Other companies
20.77%
Foreign companies and others
13.00%
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Pachinko/Pachislot related business
■ Established in Nagoya to sell pachinko/pachislot machines
Distribute pachinko/pachislot
machines more widely
■ Established branch offices in Tokyo
■ Merged Leisure Nippon Newspaper Company and launched a new
industrial vision
■ Launched the ‘Hall TV’ system to support pachinko hall
management
■ Nationwide expansion: to Tohoku, Chugoku, Shikoku, Kansai
■ Established a sales tie-up with a pachinko/pachislot machine
manufacturer Sammy Corporation
■ Launched ‘Pachinko Information Station,’ a CS service
for the industry in collaboration with Mitsui & Co., Ltd.
■ Obtained ISO9002: 1994
■ Consolidated Fields Jr. Corporation as a subsidiary
■ Invested in Rodeo Co., Ltd.
■ Obtained ISO9001: 2000
Content provider
■ Listed on JASDAQ
■ Released Sammy pachinko machines exclusively for Fields
■ Established business tie-up with the SANKYO Group and Bisty Co.,
Ltd.
■ Released the first machine made via a full-scale collaboration with
Bisty Co., Ltd.
■ Established G&E Corporation via joint investments of Sammy
Corporation, SANKYO CO., LTD. and Fields Corporation
■ Launched a full-scale collaboration with Olympia Co., Ltd., for a
Gold Olympia brand
Source: Fields
1988
1992
1995
1999
2000
2001
■ Established Professional Management Co., Ltd., and Total Workout
Corporation
2002
2003
2004
2005
2006
■ Invested in D3 Publisher Inc.
■ Consolidated D3 Publisher Inc. and White Trash Charms Japan Co.,
Ltd. as a subsidiary of the Company
■ Invested in Kadokawa Haruki Corporation
■ Invested in and consolidated J. Sakazaki Marketing Ltd. as a
subsidiary of the Company
■ Established Japan Sports Marketing Inc.
(Merger of three subisduary companies)
■ Consolidated thinkArts Co., Ltd., Fields Pictures Corporation and
FutureScope Corporation as a subsidiary of the Company
Copyright 2012
FIELDS CORPORATION
As a trailblazing creator pursuing more entertaining
pachinko/pachislot machines
Fabless manufacturer
■ Started to sell Rodeo’s pachinko/pachislot machines as a sales
channel of Rodeo Co., Ltd.
■ Renamed Fields Corporation
Group related business
FIELDS CORPORATION
Pachinko/Pachislot related business
Group related business
2007
2008
2009
Next
2010
2011
■Promoting joint businesses with the Universal Entertainment Corp.
group.
Source: Fields
2012
■ Consolidated Shin-Nichi Technology Co., Ltd. as a subsidiary of the
Company
■ Invested in Bbmf Magazine, Inc. and SPO Inc.
■ Merger of White Trash Charms Japan Co., Ltd., and Fields Pictures
Corporation
■ Completion of liquidation of thinkArts Co., Ltd.
■ Sale of D3Inc. to NAMCO BANDAI Games Inc.
■ Established F Corporation
■ Consolidated Tsuburaya Productions Co., Ltd. as a subsidiary of the
Company
■ Consolidated Digital Frontier Inc. as a subsidiary of the Company
■ Established a new joint investment publishing company HERO’S Inc
with Shogakukan Creative Inc.
■ Completion of liquidation of Ildel Corporation
■ Established IP Bros. Incorporated
■ Consolidated MICROCABIN CORP. as a subsidiary of the
Company
■ Completion of liquidation of Haruki Fields Cinema Fund
■ Special liquidation of Japan Sports Marketing Inc. (Tentative)
Copyright 2012
FIELDS CORPORATION
As a trailblazing creator pursuing more entertaining pachinko/pachislot machines
■ Established business tie-up with KYORAKU SANGYO
■ Established Ildel Corporation and Haruki Fields Cinema Fund
■ Launch of Lucent Pictures Entertainment, Inc.
■ Consolidated EXPRESS Inc. as a subsidiary of the Company
FIELDS CORPORATION
Group Structure
Fields Corporation [2767]
Mobile Field
Fields Jr. Corporation
(100.0%)
IP Bros. Incorporated
Shin-Nichi Technology
Co., Ltd.
(100.0%)
FutureScope Corporation
MICROCABIN CORP.
（85.0%）
NEX ENTERTAINMENT
CO., LTD.
（64.6%）
F Corporation
Rodeo Co., Ltd.
（85.0%）
(83.3%)
Other Field
Japan Sports Marketing Inc.
(82.4%)
Lucent Pictures
Entertainment, Inc.
(90.0%)
EXPRESS Inc.
(80.0%)
Digital Frontier Inc.
(86.9%)
Tsuburaya Productions Co.,
Ltd.
(51.0%)
HERO’S Inc.
(49.0%)
Bbmf Magazine, Inc.
(33.8%)
G&E Corporation
(33.3%)
SPO Inc.
(31.8%)
Kadokawa Haruki
Corporation
(30.0%)
(51.0%)
(35.0%)
Sammy Corporation
Business
partner SANKYO CO., LTD.
KYORAKU SANGYO
Source: Fields
＊The group structure shows our main consolidated and equity method companies.
＊Japan Sports Marketing Inc. will be dissolved in a special liquidation in March 2012.
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Status of Group Companies
Company name
Pachinko/Pachislot
(PS) Field
Mobile Field
Address
Business activities
Investment date
March 2002
(Million yen)
Fields Jr. Corporation
100.0
10 Shibuya-ku, Tokyo
Pachinko/Pachislot machine maintenance, etc.
Shin-Nichi Technology Co., Ltd.
100.0
Pachinko/ Pachislot machine development
January 2008
MICROCABIN CORP.
85.0
227 Yokkaichi-shi, Mie
Planning and development of software for commercial-use machine
January 2011
NEX ENTERTAINMENT CO., LTD.
64.6
F Corporation
51.0
Rodeo Co., Ltd.
35.0
92 Shinagawa-ku, Tokyo Software planning, production, development and sales.
November 2011
Pachinko/Pachislot machine planning and development
May 2009
100 Toshima-ku, Tokyo
Pachinko/Pachislot machine development and manufacturing
March 2002
IP Bros. Incorporated
85.0
Digitization of intellectual properties / Construction and management
of dedicated pachinko/pachislot sites
FutureScope Corporation
83.3
Mobile contents service provider and mail order
October 2006
82.4
Athletes management / Running fitness gyms
October 2005
80.0
300
Running fitness gym
Sports Entertainment Japan Sports Marketing Inc.
Field
EXPRESS Inc.
Other Field
Holding
ratio
Paid-in
capital
Fukuoka-shi, Fukuoka
December 2010
December 2007
Lucent Pictures Entertainment, Inc.
90.0
Planning, production and producing of animations
Digital Frontier Inc.
86.9
CG planning and production
Tsuburaya Productions Co., Ltd.
51.0
HERO’S Inc.
49.0
Movie/TV planning and production
Character goods planning, production and sales
Comic magazine and character contents planning, operation and
production
Bbmf Magazine, Inc.
33.8
20 Chiyoda-ku, Tokyo
Publishing and selling books and magazines, etc.
G&E Corporation
33.3
Running business schools focused
on entertainment field
SPO Inc.
31.8
371 Minato-ku, Tokyo
Movie planning, production and distributor, etc.
March 2008
757 Chiyoda-ku, Tokyo
Planning, production, editing, publishing and selling
books and magazines
March 2005
Kadokawa Haruki Corporation
30.0
October 2007
April 2010
April 2010
April 2010
January 2008
May 2005
＊Japan Sports Marketing Inc. will be dissolved in a special liquidation in March 2012.
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Topics of Group Companies
Movie “BERSERK I THE HIGH KING’S EGG”
Movie “Ultraman Saga”
To be premiered on February 4, 2012
http://www.berserkfilm.com/
To be premiered on March 24, 2012
http://www.ultramansaga.com/
Planning/Producing
Trilogy
2nd “BERSERKⅡ” to be premiered on June 2012
Source: Fields
©三浦健太郎（スタジオ我画）・白泉社/BERSERK FILM PARTNERS
©2011「ウルトラマンサーガ」製作委員会
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Business Model (PS Planning, Development and Sales)
Sammy group
Rodeo
SANKYO group
Bisty
KYORAKU SANGYO
TV/movies, animation, sports and other
（Rights/Product planning)
(Development/Manufacturing)
(Development/Manufacturing)
February 2008 Alliance
(SECTA)*
Pachislot
(From 2000)
in progress
（保通協）
(SECTA)*
Pachinko
(From 2003)
パチンコ
Pachislot
(From 2003)
New パチンコ
brand building
(Sales agency)
Pachinko halls
*Security Electronics Communications Technology Associatio
Source: Fields
©本宮ひろ志/集英社/FIELDS ©Sammy ©RODEO
©カラー ©Bisty
©黒澤プロダクション/Sammy・電通・ぴえろ・NTV ©Sammy ©RODEO ©avex management inc. ©avex entertainment inc. ©Bisty
©カラー
©2004 黒澤明／橋本忍／小国英雄／NEP・GONZO ©FIELDS ©Bisty
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Accounting Method of Pachinko/Pachislot Sales
＜Agency sales＞
Manufacturers
Pachinko machines
フィールズ
＜Distribution sales＞
Pachislot machines
Manufacturers
Commission
payment
Commission
payment
Agency
Commission Gross
sales
profit
(Recorded in the
following month)
Manufacturing
cost
Machine
sales
Manufacturing
cost
Cost of Machines
purchase
Whole
sales
Machine
sales
Gross
profit
Commission
payment
Gross
profit
Gross
profit
＜Price: 250,000-380,000 yen＞
Source: Fields
フィールズ
©カラー
©CAPCOM CO.,LTD. ALL RIGHTS RESERVED. ©RODEO ©Sammy
「新鬼武者」は株式会社カプコンの登録商標です。
＜Price: 350,000-450,000 yen＞
Copyright 2012
FIELDS CORPORATION
(Recorded
in the month)
FIELDS CORPORATION
Glossary of Fields’ Pachinko/Pachislot Machine Sales
Pachinko/Pachislot manufacturers
*5
*5
Transport of machines
（Direct）
Pachislot machines
Pachinko machines（Some pachislot machines）
Payment of
commission
*1
Remittance of
sales amount
Transport of machines
（Direct）
*2
Agency sales
Purchase
of machines
Distribution sales
Fields
Consignment
*3
*4
Direct sales
Secondary
agent
Sales
Indirect sales
Pachinko halls (Pachinko/Pachislot users)
＊1
Agency sales
： Sales and profit by commission
＊2
Distribution sales ：
＊3
Direct sales
： Direct sales by own sales force
＊4
Indirect sales
＊5
Transport of machines ： Direct transport of machines from manufacturers to
Pachinko halls
Source: Fields
□ Sales method
Sales and profit by purchase of machines
： Indirect sales through secondary agents
Both agency and distribution sales activities are the same
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Business flow and Accounting Method of Merchandising Rights
Regarding Pachinko/Pachislot Planning and Development
Balance Sheet
Licensee
Profit and Loss
MG: Minimum Guarantee
OR: Over Royalty
(1) Gaining
merchandising rights
(2) MG payment
Asset
(Advance payment for
merchandising rights)
(6) OR payment
Cost
(Merchandising rights cost)
(3) Merchandising rights sales (Sub-licensing)
Fields
Pachinko/Pachislot
(4)MG receiving
Decrease in asset
（Pachinko/Pachislot
Machines Sold)
Sales/Cost
(Advance payment for
merchandising rights)
(Merchandising rights sales/Cost)
(5) OR receiving
manufacturers
Sales
(Merchandising rights sales)
Source: Fields
Copyright 2012
FIELDS CORPORATION
Change of “Evangelion” Series
FIELDS CORPORATION
Year2004年3月期
Ended
Year Ended
March 31, 2005 March 31, 2006
Year Ended
March 31, 2007
Pachinko machines
CR Neon Genesis
Second Impact
What’s Value
Evangelion
of Miracle
＜December 2004＞＜February 2006＞＜February 2007＞
Year Ended
March 31, 2008
The Angels Are
Back Again
＜January 2008＞
Year Ended
March 31, 2009
Premium Model
＜May 2008＞
Type less reliant
on gambling nature
Year Ended
March 31, 2010
The Beginning
and the End
＜April 2009＞
Year Ended
March 31, 2011
The Angels Are
Back Again YF
＜January 2010＞
2012
Evangelical of
Evangelical of
the Beginnings
the Beginnings
Light ver.
＜June 2010＞＜November 2010＞
Type less reliant
on gambling nature
Type less reliant
on gambling nature
125,000 machines 161,000 machines 187,000 machines 200,000 machines 50,000 machines 237,000 machines 24,000 machines 205,000machines 9,000machines
Pachislot machines
Source: Fields
Neon Genesis Evangelion
＜September 2005＞
‘Magokoro wo Kimini’That time has come,
＜July 2007＞ they’re waiting for us
＜September 2008＞
Die Spur der SEELE
＜March 2010＞
For your own wish
＜March 2011＞
23,000machines
99,000 machines 90,000 machines
84,000 machines
78,000machines
©GAINAX/Project Eva.・テレビ東京
©GAINAX・カラー/Project Eva.
©GAINAX・カラー/Project Eva. ©Bisty
©カラー ©カラー・GAINAX ©Bisty
©GAINAX・カラー/Project Eva. © カラー©Bisty
© カラー ©Bisty
© カラー
Copyright 2012
Evangelion 7
＜January 2012＞
FIELDS CORPORATION
On sale
the Heartbeat of Life
＜February 2012＞
On sale
FIELDS CORPORATION
Total Sale Machines of Evangelion Series
Planned and sold 7pachinko and 6 pachislot titles since the year ended March, 2005
Total sale exceeded 1.5 million machines in the year ended March, 2011
Total over
1,600,000 machines
On going sales
1,578
(Unit: Thousand mchines)
150万台
1,500
Pachislot
Pachinko
1,271
100万台
1,000
1,207
1,207
371
37.1
39.3
393
Year Ended
March 31, 2011
Year Ending
March 31, 2012
935
795
723
496
50万台
500
984
673
309
125
12.2
122
0万台
Year Ended
March 31, 2005
Source: Fields
© カラー
© カラー ©Bisty
Year Ended
March 31, 2006
Year Ended
March 31, 2007
Year Ended
March 31, 2008
287
28.7
212
21.2
Year Ended
March 31, 2009
Year Ended
March 31, 2010
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Introduction of “MOBASLO” and “MOBAPACHI”
Get
Get custom
custom items
items
Recording
Recording play
play date
date
Participating
Participating in
in
the
the ranking
ranking
Sharing
Sharing information
information
with
with friends
friends
Creating
Creating original
original
avatar
avatar
Save
Save play
play data
data
Custom
Custom own
own character
character
Service integrated with pachinko/pachislot
Mobile phone
Smartphone machines and mobile website content Pachinko machine
Pachislot machine
Custom
Custom own
own item
item
MOBASLO
Custom
Custom BGM
BGM
MOBAPACHI
Installing
Installing board
board and
and
community
community function
function
Battle
Battle with
with friends
friends
Service allow to save play data
and custom real machine
Installing
Installing limited
limited
episodes
episodes
Custom
Custom real
real machine
machine
Source: Fields
© カラー
© カラー ©Bisty ©FuterScorp
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Introduction of Titles in Rodeo’s 10th Anniversary Series
Rodeo’s 10th anniversary: Launched a series of classic pachislot titles and to be released.
1st
Onimusha: Dawn of Dreams
2nd
Gamera
3rd
4th
Ore no Sora―Spirit of Young Justice
Kaze no Youjinbou―Memory of Butterflies
2000
Gamera
2001
Oo-Gamera
2005
Onimusha 3
Released in March 2010
Source: Fields
Released in June 2010
©CAPCOM CO.,LTD. 2004 ALL RIGHTS RESERVED.
2003
2006
Ore no Sora
©角川映画 ©1995 角川映画 NH
©1996 角川映画 NHFN ©1999 角川映画TNHN
©Sammy ©RODEO
©大映企画株式会社タカラ ©Sammy ©RODEO
©大映/企画株式会社タカラ ©Sammy ©RODEO
Kaze no Youjinbou
Released in December 2010
©本宮ひろ志/集英社/FIELDS
©Sammy ©RODEO
©黒澤プロダクション/Sammy・電通・ぴえろ・NTV
©Sammy ©RODEO
Copyright 2012
Released in August 2011
FIELDS CORPORATION
Next
FIELDS CORPORATION
Pachinko/Pachislot (PS) Field: Transition in the Number of Machines Sold
(Unit: Machines)
Year Ended
March 31, 2007
Number of
machines sold
H1
H2
229,807
281,440
123,271
Year Ended
March 31, 2008
Full-Year
H1
H2
511,247
212,088
272,446
222,552
345,823
38,585
53.6%
79.1%
67.6%
106,536
58,888
46.4%
Year Ended
March 31, 2009
Full-Year
H1
H2
484,534
216,832
114,373
235,396
273,981
137,539
18.2%
86.4%
56.5%
165,424
173,503
37,050
20.9%
32.4%
81.8%
127,081
223,086
350,167
55.3%
79.3%
102,726
44.7%
Year Ended
March 31, 2010
Full-Year
H1
H2
331,205
274,144
175,736
64,986
202,525
266,284
63.4%
56.8%
61.1%
210,553
79,293
49,387
13.6%
43.5%
36.6%
40,120
237,648
277,768
68.5%
18.9%
87.2%
58,354
161,080
171,968
20.7%
31.5%
167,788
218,503
73.0%
Year Ended
March 31, 2011
Full-Year
Year Ending
March 31, 2012
H1
H2
Full-Year
H1
Q3
Q1-Q3
449,880
293,128
187,145
480,273
151,254
47,700
198,954
64,450
330,734
226,620
35,994
262,614
89,264
36,201
125,465
97.1%
36.7%
73.5%
77.3%
19.2%
54.7%
59.0%
75.9%
63.1%
128,680
7,860
111,286
119,146
66,508
151,151
217,659
61,990
11,499
73,489
43.2%
38.9%
2.9%
63.3%
26.5%
22.7%
80.8%
45.3%
41.0%
24.1%
36.9%
138,492
66,674
205,166
255,570
67,177
322,747
228,042
40,130
268,172
91,839
38,581
130,420
57.3%
63.9%
58.3%
61.9%
93.2%
38.2%
71.7%
77.8%
21.4%
55.8%
60.7%
80.9%
65.6%
34,798
206,766
78,340
47,699
126,039
18,574
108,559
127,133
65,086
147,015
212,101
59,415
9,119
68,534
81.1%
12.8%
42.7%
36.1%
41.7%
38.1%
6.8%
61.8%
28.3%
22.2%
78.6%
44.2%
39.3%
19.1%
34.4%
386,291
164,786
215,392
380,178
177,552
89,735
267,287
221,521
145,626
367,147
239,336
156,701
396,037
123,142
44,793
167,935
77.6%
75.6%
77.7%
79.1%
78.5%
81.9%
78.5%
80.7%
80.8%
82.9%
81.6%
81.6%
83.7%
82.5%
81.4%
93.9%
84.4%
62,019
62,937
124,956
47,302
57,054
104,356
39,280
24,638
63,918
52,623
30,110
82,733
53,792
30,444
84,236
28,112
2,907
31,019
27.0%
22.4%
24.4%
22.3%
20.9%
21.5%
18.1%
21.5%
19.3%
19.2%
17.1%
18.4%
18.4%
16.3%
17.5%
18.6%
6.1%
15.6%
Sales ratio
Pachinko
Pachislot
Agency/Distribution sales ratio
Agency sales
Distribution sales
Direct/Indirect sales ratio
Direct sales
Indirect sales
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Unit: Machines
2011.03
Sammy
Sold
Bisty
Sold
11,000
CR Kung Fu Panda
2010.03
CR Evangelion—Evangelical of the beginnings Light ver
-
CR Shimizu no Jirocho Light ver.
-
CR Evangelion—Evangelical of the Beginnings
205,000
CR Neon Genesis Evangelion—The Beginning and the End
230,000
CR Iron Chef
-
CR GTO
-
CR Neon Genesis Evangelion—The Angels Are Back Again YF
CR Shimizu no Jirocho—The Bonds of Life
2009.03
CR Virtua Fighter
11,000 CR Mystic Blue
2007.03
CR SEACOP
CR Salaryman Kintaro 2
CR Gamera Extreme Battle
CR King Kong
21,000
CR Seven Samurai
82,000
50,000
41,000 CR Neon Genesis Evangelion—The Angels Are Back Again
200,000
CR Tomb Raider
-
CRA Felix the Cat
-
CR The Mask of Zorro
-
CR LOONEY TUNES BIA
-
- CR Neon Genesis Evangelion—Kiseki no Kachiwa
28,000 CR WINK
187,000 CR PROJECT MINERVA
-
11,000
- CR Aya Matsuura
40,000
CR Otoko Ippiki Gaki Daisho
-
CR Shin Sangoku Musou
Source: Fields
23,000
-
CRA Neon Genesis Evangelion Premium Model
CR Sakura Taisen
Sold
-
CRA Morning Musume
2008.03
Olympia
27,000
* Round down to the nearest 1,000.
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Unit: Machines
Sammy
2006.03
CR Sakigake!! Otoko Juku
Sold
Bisty
Sold
29,000 CR Neon Genesis Evangelion: Second Impact
CR Super Jetter
- CR Ashita ga arusa Yoshimoto World
38,000
CR Azumi
- CR Marilyn Monroe
39,000
CR K-1 PREMIUM Dynamite!!
- CR Iijima Naoko no Casino Bisty
21,000
CR Daimajin
2005.03
161,000
10,000
CR Ore no Sora
30,000 CR Kahara Tomomi to Minashigo Hatchi
CR Bakumatsu no kaze
13,000 CR Neon Genesis Evangelion
CR LINDA
25,000 CR Circuit e ikou!
41,000
125,000
11,000
CR FEVER TWINS
2004.03
CR Rikidozan
40,000 CR FEVER KUNG-FU GAL
CR Sonic
27,000
CR CITY HUNTER
36,000
CR Ume Matsu Paradise
24,000
2003.03
CR GEN JU HAOU
13,000
2002.03
CR Salaryman Kintaro
24,000
Source: Fields
14,000
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Unit:
Machines
2011.03
2010.03
Rodeo
Gravion
2008.03
2007.03
Ssold
Bisty
Olympia
38,000
Gamera
13,000 Magical Shopping Arcade Abenobashi
-
Onimusha: Dawn of Dreams
90,000 Saturday Night Fever
- Aim for the Ace!
Kaiji Act 2
Sold
Enterrise
Sold
-
-
MOBASLO Evangelion
—for your own wish
—Die Spur der SEELE
18,000 KING KONG
Tenchi wo Kurau
-
Sonic Live
-
Neon Genesis Evangelion—That time has
come, now they’re waiting for us
Tenka Muteki!
Salaryman Kintaro
18,000 Beach Club
Virtua Fighter
10,000
—‘Magokoro wo Kimini’
The Mask of Zorro
- Morning Musume
Cream Stew
-
Devil May Cry 3
48,000
Sakigake!! Otoko Juku
17,000 SHERLOCK HOUND
55,000
Sengoku BASARA 2
-
90,000
- Shin Sangokumusou
99,000 Kaiketsu Harimau
-
-
- Karate-Baka Ichidai
- GTO
- KING OF MOUSE
Dokaben
- ROCKY BALBOA
-
Lord of the Rings
16,000
-
75,000 I am KONISHIKI
PREMIUM Dynamite
Tomb Raider
Source: Fields
Sold
Ore no Sora
―Spirit of Young Justice
Hono-no Nekketsu Kyoshi
2009.03
LOONEY TUNES:
BACK IN ACTION
30,000
-
60,000
-
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Unit: Machines
2006.03
Rodeo
Ore no Sora
Dokonjo Gaeru
2005.03
2004.03
Onimusha 3
2002.03
2001.03
Source: Fields
120,000 Dai Yamato
29,000 Fever Natsumatsuri
Umematsu Dynamite Wave!
36,000
Gamera-High Grade Vision
61,000 KAIZOKU
Sold
-
12,000 Mezase Dokidoki Zima
-
-
- Ougonshin
13,000
-
JET SET RADIO
22,000
Charlie’s Angels
-
Sloter Kintaro
52,000
Yajyu
14,000
KAZENOYOUJINBOU
53,000
SNOW KING
-
Salaryman Kintaro S
-
CLUB RODEO T
43,000
Ginginmaru
31,000
Ichigeki Teio 2
17,000
Salaryman Kintaro
Sold
Olympia
23,000 Geronimon S
-
Kaiji
WANTOUCHABLE (Sammy)
2003.03
Ssold
Bisty
125,000 Neon Genesis Evangelion
118,000
DOUBLE CHALLENGE
31,000
Oo-Gamera
32,000
INDY JAWS 2
23,000
Gamera
29,000
Copyright 2012
FIELDS CORPORATION
CSR Activities
FIELDS CORPORATION
Our corporate activities and CSR should be one and the same
Basic approach to CSR
Activities
Continuous reduction in power consumption in summer and winter
[Saving energy 2011: YoY]
32.6%
26.7%
27.3%
May
Jun
Topic 2
33.2%
July
August
Sales cars : 209
Duration
September 2009-June 2012
Effect
Reduction in CO2 by 480t a year
（Equivalent to CO2 absorption of 30,000 cedar trees）
Information security management system
Charity golf tournament support
May 7-8, 2011
Activities
Proceeds from entree fee, charity auction, sale of tickets to the
venue were donated
Donations
Donated to the Earthquake in Eastern Japan for
reconstruction support
ISO27001
July, 2011 Certification renewed
ISO9001
July, 2010 Transition to ISO9001：2008
Details
Upgrading of information security management system
Continuous improvement of quality management
Topic 6
Employs people with disabilities in Okinawa to promote the
employment for the people with disabilities
Keeps the social responsibility through offering the
employment opportunities and a comfortable working place to
people with disabilities
Establishment Date
1 April, 2010 (Opening ceremony: 5 April, 2010)
Business Activities
Business of data imputing, etc of office related matters
Eco-activities through joining Cleanup Campaign
Joined “Cleanup Campain at Kugenuma beach” organized by
JEAN
October
2010
Joined “Shibuya town cleanup regulation enlightening
campaign Oct, 5” organized by Shibuya ward
March
2011
Joined “The union beautification day at Shibuya station”
organized by Beautification promotion committee Shibuya ward
and cleanup around Shibuya station once every month.
Establishment of Okinawa working center
Activities
Active participation in volunteer
September
2010
Renewed ISO27001, ISO9001
Topic 5
September
Date
Introduction of Eco-Car
Object
24.8%
“THE LEGEND CHARITY PRO-AM TOURNAMENT”
Topic 3
Topic 4
Over 25% reduction in Power consumption YoY
Topic 1
Topic 7
Introduction of AED*
（*automatic external defibrillator）
Activities
Installed a numbers of AED at visible place in the office
building such as nearby entrance to allow visitors and
neighbor residents to use, as well as employees. Employees
took instruction course of AED.
Date
January 7, 2011-March (tentative complement)
Number of AED 35units (Head office,7 regional offices and 26 branches)
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
CSR Activities (Group companies topics)
Established ULTRAMAN FOUNDATION
Tsuburaya Productions Co.,Ltd. and the approval group companies established ULTRAMAN
FOUNDATION in March 2011 immediately after the earthquake occurred .
This Foundation provides psychological and material support to children are the hope for the future and
deploy the everlasting support activity for children’s future.
Overview of ULTRAMAN FOUNDATION
Name
ULTRAMAN FOUNDATION
Representative
Hidetoshi Yamamoto
(Tsuburaya Productions Co., Ltd Chairman & CEO)
Establishment
March 2011
Organizer
URL
http://www.ultraman-kikin.jp/en/
Statement
Slogan
Source: Fields
Ultraman Foundation is a foundation that acknowledges
children are the hope for the future, and will provide
everlasting support in all kinds of ways for the welfare
and well being of all children.
It is our mission to bring back the smiles to the faces of
each child as soon as possible, and we pray from our
heart that the children will move on to their bright
future.
The Foundation to support now and future of the
earthquake-stricken children.
Activities
April
2011
May
2011
Visited Ishinomaki city, Minamisanriku town and Kesennuma city in
Miyagi for support
Fund raising campaign at the Chunichi Theatre in Nagoya
Donated 30 million yen to Miyagi.
Visited Asahi city in Chiba for support
July
Donated 20 million yen to Fukushima
2011
Visited Sukagawa city in Fukushima
Visited Big Palette Fukushima in Koriyama city, Fukushima
August Visited Ishinomaki city in Miyagi for support
2011
Fund raising by distributing the Ultraman booklet “Ultraman begins
2011” in Comic Market 80
September Donated 20 million yen and microbus to Iwate prefectural government
2011
Visited Miyako Fisherise High school and Otsuchi town in Iwate for
support
November
Visited Matsubara city in Miyagi for support
2011
December Visited Iwaki city in Fukushima for support
2011
Visited Fukushima city in Fukushima for support
Copyright 2012
FIELDS CORPORATION
Corporate Governance System
FIELDS CORPORATION
Basic approach to corporate governance
Fields Corporation has identified its corporate philosophy as providing “The Greatest Leisure for All People,” and has established a
basic management policy of continuously enhancing corporate value. To realize this basic policy, enabling corporate governance
system functions is considered to be one of our key management issues. We enhance our corporate governance system by advancing
reforms in our management structures and institutions specifically within the framework of the Board of Directors, the Board of
Statutory Auditors, the Independent Auditor and the Board of Executive Officers.
General Meeting of Shareholders
Nomination and removal
Report
Board of Directors
Independent auditors
Report
Cooperation
Board of Statutory Auditors
Report
Audit
Chairman and CEO/
President and COO
Cooperation
Report
Internal Audit Office
Nomination/Rejection of nomination/
Approval of removal/
Confirmation of accounting audit/
Verification of independence
Cooperation
Board of Executive Officers
Internal audit
Accounting audit
Business operating divisions
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Profit Return Policy
Basic policy: Profit-based dividend / Consolidated payout ratio standard: Higher than 20%
(Unit: Million yen)
Year Ended March 31, Year Ended March 31, Year Ended March31, Year Ended March 31, Year Ended March 31, Year Ending March 31,
2007
2008
2010
2011
2012 Forecast
2009
Net income
3,710
5,296
(1,481)
3,289
7,520
8,000
Total dividend
1,388
1,561
1,534
1,503
1,660
1,660
37.4
29.5
-
45.9
22.1
20.8
347,000
347,000
347,000
347,000
347,000
347,000
347,000
347,000
347,000
336,357
332,115
332,115
347,000
347,000
336,357
332,115
332,115
331,838
Payout ratio (%)
Total number of
outstanding common stock
(excluding treasury stock)
As of 1st Half
As of Full-Year
Annual dividend
4,000 yen
Dividend per share (Yen)
Annual dividend
4,500 yen
Commemorative
Dividend 500 yen
Interim dividend
2,000 yen
Interim dividend
2,000 yen
Year-end dividend
2,000 yen
Year-end dividend
2,000 yen
Annual dividend
5,000 yen
(Forecast)
Annual dividend
5,000 yen
Annual dividend
4,500 yen
Annual dividend
4,500 yen
Interim dividend
2,000 yen
Interim dividend
2,000 yen
Interim dividend
2,500 yen
※
Interim dividend
2,500 yen
Year-end dividend
2,500 yen
Year-end dividend
2,500 yen
Year-end dividend
2,500 yen
Year-end dividend
2,500 yen
※ Interim dividends have increased as of November 4, 2010.
Source: Fields
Copyright 2012
FIELDS CORPORATION
Financial Highlights
FIELDS CORPORATION
Non-Consolidated
Key financial data (unit: Million yen)
1999.03
2000.03
Consolidated
2001.03
2002.03
2003.03
2004.03
2005.03
2006.03
2007.03
2008.03
2009.03
2010.03
2011.03
2012.3 Q3
11,811
10,017
11,496
34,560
61,888
66,211
81,658
96,814
85,321
101,818
73,035
66,342
103,593
43,061
2,827
3,381
5,368
12,703
15,992
21,578
24,752
29,737
29,248
34,544
24,024
26,889
35,129
16,326
Operating Income
138
768
1,700
5,730
6,781
11,866
12,097
12,348
8,944
13,158
1,960
8,124
13,136
22
Ordinary income
107
726
1,681
5,664
7,022
12,209
12,480
13,127
9,202
11,705
991
7,761
13,684
106
34
262
583
3,041
3,524
6,620
6,926
7,085
3,710
5,296
(1,481)
3,289
7,520
1,132
7,948
Net sales
Gross profit
Net income
Common stock
10
10
116
530
1,295
1,295
7,948
7,948
7,948
7,948
7,948
7,948
7,948
Net assets
23
286
1,069
3,883
8,752
14,507
33,426
39,411
42,836
46,331
39,496
41,187
47,021
46,408
61,872
Total assets
Cash flows from operating
activities
Cash flows from investing
activities
Cash flows from financing
activities
Cash and cash equivalents at the
end of year
Indicators per share (Yen)
Net assets per share
5,388
6,199
6,211
18,631
17,090
37,115
72,584
87,556
66,081
69,168
52,064
81,329
78,971
-
-
1,105
4,525
3,316
851
2,965
6,164
5,293
11,127
4,147
8,429
8,005
3,690
-
-
269
(724)
(2,253)
(3,190)
(5,257)
(2,224)
(4,772)
(14,604)
(6,182)
(1,011)
(4,356)
(3,111)
-
-
(920)
2,004
(2,454)
2,029
10,177
(1,540)
1,488
(1,384)
602
(2,687)
(3,915)
(2,395)
-
-
1,414
6,857
5,739
5,437
13,326
15,777
17,819
12,693
11,181
15,906
15,632
13,810
1999.03
2000.03
119,690
2001.03
1,430,535
2002.03
461,122
2003.03
1,325,324
Old Shares
100,000
New Shares27,398
Annual dividend per share
(Non-Consolidated)
Net income per share
Management indicators (%)
Shareholders' equity ratio
-
15,000
2nd new Shares
548
174,211
1999.03
1,310,844
2,075,024
1,275,256
2000.03
2001.03
2002.03
2004.03
268,600
89,305
2005.03
96,026
2006.03
2007.03
113,275
2008.03
118,487
2009.03
128,201
117,326
2010.03
2011.03
123,645
140,853
2012.3 Q3
138,589
4,500
4,500
4,000Commemorative
4,500
5,000
dividend
Interim
dividend
Interim
dividend
Interim
dividend
Interim dividend Interim dividend Interim dividend
10,000
500
2,000
2,000
2,000
2,000Interim dividend
2,000
2,500 Interim dividend
10,000Interim dividend
2,500
10,000Year-end
2,000Year-end
Year-end
Year-end
Year-end
Year-end
Year-end
Year-end
dividend
dividend
dividend
dividend
dividend
dividend
dividend
dividend
2,500
2,000
2,000
2,000
2,500
2,500
4,000
2,000
24,000
Commemorative
dividend
117,233
2003.03
40,465
2004.03
4,000
19,888
2005.03
4,000
20,118
2006.03
10,692
2007.03
15,263
2008.03
(4,271)
2009.03
9,796
2010.03
22,643
2011.03
3,410
2012.3 Q3
0.4
4.6
17.2
20.8
51.2
39.1
46.0
45.0
62.2
64.3
75.8
50.5
59.2
74.3
Return on equity (ROE)
534.6
169.1
86.0
122.8
55.9
56.9
28.9
19.5
9.2
12.4
(3.5)
8.2
17.1
-
Return on assets (ROA)
Payout ratio
2.2
-
12.6
-
27.1
6.0
45.6
7.8
39.3
7.9
45.0
20.1
22.8
20.7
16.4
20.3
12.0
37.4
17.3
29.5
1.6
-
11.6
45.9
17.1
22.1
-
(1)
(1)
Other
(2) issued and
Total number of shares
outstanding (shares)
Treasury stock (shares)
Number of employees (people)
1999.03
200
166
2000.03
200
210
2001.03
2,320
319
2002.03
2,930
323
2003.03
32,300
460
Payout ratio for the year ended March 2004 was computed including a commemorative dividend
2004.03
161,500
651
2005.03
347,000
758
2006.03
2007.03
347,000
901
2008.03
347,000
1,022
347,000
1,077
(2)
・October
2002 1:10 stock split
Source: Fields
Copyright 2012
2009.03
347,000
10,643
827
＊Consolidated payout ratio after 2007.03
2010.03
2011.03
347,000
14,885
909
・November 2003 1:5 stock split
FIELDS CORPORATION
347,000
14,885
1,149
2012.3 Q3
347,000
15,162
1,302
・September 2004 1:2 stock split
FIELDS CORPORATION
Change in Quarterly Profit and Loss (Consolidated)
(Unit: Million yen)
Q1
Q2
Q3
Q4
Full-Year
Q1
Q2
Q3
Q4
Full-Year
Q1
Q2
Q3
16,038
5,406
3,077
41,821
66,342
21,344
21,668
28,421
32,160
103,593
17,635
15,717
9,709
12,402
707
888
12,892
26,889
7,663
11,328
7,292
8,846
35,129
5,076
6,907
4,343
SG&A
expenses
3,877
3,845
4,906
6,136
18,764
5,314
4,495
5,775
6,409
21,993
5,302
5,099
5,903
Operating
income
8,524
(3,138)
(4,018)
6,756
8,124
2,348
6,834
1,517
2,437
13,136
(225)
1,807
(1,560)
Ordinary
income
8,519
(3,468)
(3,961)
6,671
7,761
2,518
6,985
1,980
2,201
13,684
(266)
1,979
(1,607)
Net income
4,711
(2,530)
(2,454)
3,562
3,289
1,477
3,951
1,043
1,049
7,520
(284)
2,712
(1,296)
Net sales
Gross profit
Q1
Q2
24,418
11,328
8,211
52,857
5,925
3,440
4,337
SG&A
expenses
3,667
4,235
Operating
income
2,257
Ordinary
income
Net income
Net sales
Gross profit
Q3
Q4
Full-Year
Q1
Q2
Q3
Q4
96,814
25,362
21,760
17,022
21,177
16,035
29,737
7,570
6,480
5,282
4,440
5,047
17,389
4,393
4,936
(795)
(103)
10,989
12,348
3,176
2,667
(861)
(52)
11,373
13,127
1,464
(503)
(278)
6,402
7,085
Q4
Full-Year
Full-Year
Q1
Q2
Q3
Q4
Full-Year
85,321
24,234
40,414
12,837
24,333
101,818
9,916
29,248
6,763
10,681
3,836
13,264
5,306
5,668
20,303
4,440
5,181
5,671
1,544
(24)
4,248
8,944
2,322
5,500
3,413
1,567
61
4,161
9,202
2,627
1,658
567
70
1,415
3,710
1,156
Q1
Q2
Q3
Q4
Full-Year
7,321
34,269
23,461
7,984
73,035
34,544
2,114
12,408
8,179
1,323
24,024
6,093
21,385
5,426
5,843
5,350
5,444
22,063
(1,834)
7,170
13,158
(3,312)
6,564
2,830
(4,122)
1,960
4,837
(1,964)
6,205
11,705
(3,161)
6,184
2,581
(4,613)
991
1,921
(816)
3,035
5,296
(2,289)
3,134
809
(3,135)
(1,481)
*Q2-Q4 figures are calculated as the other items deducted from the total figure on this sheet
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Change in Quarterly Profit and Loss (Non-Consolidated)
(Unit: Million yen)
Q1
Q2
Q3
Q4
Full-Year
Q1
Q2
Q3
Q4
Full-Year
Q1
Q2
Q3
14,905
4,328
1,739
40,385
61,357
18,310
18,695
25,165
28,801
90,971
15,349
13,132
7,276
11,901
332
232
12,028
24,493
6,542
10,137
6,004
7,514
30,197
4,059
6,015
3,249
SG&A
expenses
3,277
3,243
4,043
5,312
15,875
4,166
3,316
4,639
5,156
17,277
4,165
4,051
5,065
Operating
income
8,623
(2,911)
(3,811)
6,717
8,618
2,375
6,821
1,366
2,358
12,920
(106)
1,964
(1,817)
Ordinary
income
8,761
(2,900)
(3,693)
6,662
8,830
2,505
6,911
1,558
2,477
13,451
11
2,128
(1,713)
Net income
5,119
(2,064)
(2,107)
3,575
4,538
1,362
3,984
766
714
6,826
(101)
1,221
(938)
Net sales
Gross profit
Q1
Q2
Q3
Q4
Full-Year
Q1
Q2
Q3
Q4
Q4
Full-Year
Full-Year
Q1
Q2
Q3
Q4
Full-Year
Q1
Q2
Q3
Q4
Full-Year
23,301
9,776
5,157
50,017
88,251
22,756
18,385
12,032
18,141
71,314
21,094
37,641
6,600
17,423
82,758
3,950
30,407
16,673
2,113
53,143
5,479
2,766
2,985
15,338
26,568
6,720
5,631
3,956
8,843
25,150
5,757
9,813
2,385
10,533
28,488
2,090
11,417
5,777
146
19,430
SG&A
expenses
3,032
3,506
3,486
4,047
14,071
3,441
3,932
3,888
4,889
16,150
3,226
3,779
4,149
4,700
15,854
3,569
4,304
3,748
3,990
15,611
Operating
income
2,447
(741)
(501)
11,292
12,497
3,279
1,698
69
3,953
8,999
2,531
6,034
(1,765)
5,834
12,634
(1,478)
7,111
2,029
(3,844)
3,818
Ordinary
income
2,696
(714)
(474)
11,328
12,836
3,535
1,749
127
3,982
9,393
2,614
6,046
(1,779)
5,582
12,463
(1,721)
7,218
4,153
(3,808)
5,842
Net income
1,523
(314)
(389)
6,114
6,934
1,948
862
240
1,723
4,773
1,397
1,070
(1,151)
2,837
4,153
(948)
4,177
2,173
(4,257)
1,145
Net sales
Gross profit
*Q2-Q4 figures are calculated as the other items deducted from the total figure on this sheet
Source: Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Change in Financial Results (Consolidated)
(Unit: Million yen)
Operating income
Net sales
Q1-Q3
Full-Year
Q1-Q3
120,000
13,158
103,593
101,818
Full-Year
13,136
100,000
12,000
85,321
77,485
80,000
64,144
73,035
65,051
66,342
71,433
10,699
8,944
8,124
8,000
60,000
5,988
43,061
6,082
4,696
40,000
24,521
4,000
1,960
20,000
1,368
22
0
0
2007.03
2008.03
2009.03
2010.03
2011.03
2007.03
Q3 2012.3
Ordinary income
2008.03
2009.03
2010.03
2011.03
Q3 2012.3
Net income
Q1-Q3
13,684
11,705
Full-Year
11,483
12,000
Q1-Q3
Full-Year
9,000
7,520
6,471
7,000
5,296
9,202
5,000
7,761
8,000
3,000
5,041
5,500
3,710
2,295
3,289
2,261
5,604
1,654
1,132
1,000
4,000
991
(1,000)
1,090
106
0
(1,481)
(3,000)
2007.03
Source: Fields
2008.03
2009.03
2010.03
2011.03
Q3 2012.3
2007.03
2008.03
Copyright 2012
2009.03
2010.03
FIELDS CORPORATION
2011.03
Q3 2012.3
FIELDS CORPORATION
Change in Assets/Liabilities, Net Assets (Consolidated)
(Ⅰ)
(Ⅲ)
(Ⅴ)
(Ⅱ)
Investments and other assets
(Ⅳ)
Tangible fixed assets
Notes and accounts receivable trade (Ⅵ)
(Ⅱ)
(Ⅰ)
Net assets
（Ⅲ） Other current liabilities
Intangible fixed assets
Other current assets
Cash and cash equivalents
(Ⅴ)
90,000
(Ⅳ)
Other fixed liabilities
Interest-bearing liabilities
Notes and accounts payable trade
90,000
81,329
66,081
15,916
69,168
66,801
61,872
52,064
12,354
11,181
14,364
27,948
3,085
(Ⅴ)
4,324
5,756
4,036
8,093
3,937
17,578
10,144
10,898
4,875
9,046
6,504
2,771
2,830
1,834
52,064
1,981
3,011
4,785
2,791
2,230
8,779
8,515
3,397
10,089
9,721
39,496
41,187
2,761
2,333
5,070
13,268
12,578
12,760
As of March
31, 2009
As of March
31, 2010
As of March
31, 2009
As of March
31, 2010
61,872
2,005 (Ⅴ)
1,822 (Ⅳ)
7,996 (Ⅲ)
(Ⅱ)
3,640
2,785
(Ⅳ)
7,230
30,000
7,690
9,719
5,006
13,850
9,630
30,000
(Ⅵ)
9,094
17,939
26,610
5,954
14,020
33,088
78,971
69,168
15,873
60,000
17,902
18,523
81,329
78,971
12,841
60,000
(Unit: Million yen)
Change in liabilities/net assets
Change in assets
10,806
(Ⅲ)
42,836
4,743 (Ⅱ)
15,367
46,331
47,021
46,408
(Ⅰ)
(Ⅰ)
0
0
As of March
31, 2007
Source: Fields
As of March
31, 2008
As of March
As of
31, 2011 December 31,
2011
As of March
31, 2007
As of March
31, 2008
Copyright 2012
As of March
As of
31, 2011 December 31,
2011
FIELDS CORPORATION
Change in Selling, General and Administrative Expenses (Consolidated)
FIELDS CORPORATION
2007.03
(Unit: Million yen)
2008.03
2009.03
2010.03
2011.03
2012.3 Q3
Advertising expenditures
5,561
4,307
4,862
3,587
4,006
2,649
Salaries
5,246
5,175
5,106
4,652
5,527
4,337
Provision for accrued bonuses
25
145
202
257
290
10
Provision for accrued bonuses to directors and auditors
98
128
245
135
220
180
1,180
1,878
1,532
1,373
1,553
1,636
660
622
662
977
596
1,534
469
1,175
551
1,393
409
1,012
1,244
1,460
1,608
1,475
1,654
1,281
71
150
29
249
-
△95
Outsourcing expenses
Travel and transport expenses
Depreciation and amortization
Rent
Provision to allowance for doubtful accounts
51
71
70
68
76
64
429
335
332
87
366
236
5,116
6,097
5,947
5,237
6,357
4,585
20,303
21,385
Retirement benefit expenses
Amortization of goodwill
Other
Total SG&A expenses
Advertising expenditures
Q1-Q3 2012.03
Other
29.2%
Amortization
of goodwill
1.4% Rent
7.9%
Salaries
Advertising
expenditures
16.2%
Salaries
26.6%
Outsourcing
expenses
10.0%
Travel and transport expenses
Depreciation and amortization
Rent
Amortization of goodwill
Other
(Unit: Million yen)
25,000
20,000
20,303
5,561
Depreciation and
Travel and
amortization
transport expenses
6.2%
2.5%
Source: Fields
Outsourcing expenses
22,063
18,764
21,993
16,304
* “Other” is calculated as the other items deducted from the total figure on this sheet
15,000
21,385
22,063
4,307
4,862
21,993
18,764
3,587
5,175
5,106
4,006
5,527
4,652
5,246
10,000
16,304
2,649
4,337
(1)
5,000
0
2007.03
2008.03
2009.03
2010.03
Copyright 2012
2011.03
FIELDS CORPORATION
2012.03 Q3
FIELDS CORPORATION
Change in Free Cash Flow
*Free Cash Flow: Cash flow from operating activities and investing activities
CF from operating activities
(Unit: Million yen)
CF from investing activities
12,000
CF from financing activities
11,127
10,160
10,177
5,607
3,823
4,147
3,940
0
788
(2,292)
3,690
3,504
3,649
1,488
602
111
(4,000)
8,005
7,418
5,312
5,293
2,3161,992
(1,784)
8,461
6,164
2,965
(1,017)
11,199
8,429
9,810
7,328
8,000
4,000
Free CF
521
(1,540)
(1,384)
(2,260)
(1,528)
(2,224)
(3,824)
(3,477)
(4,772)
(5,257)
(350)
(1,011)
(1,199)
(2,687)
(2,035)
(2,395)
(2,580)
(2,738)
579
(3,915)
(3,111)
(4,356)
(5,127)
(6,182)
(8,000)
(7,387)
(12,000)
(14,604)
(16,000)
2005/3
Source: Fields
2005/9
2006/3
2006/9
2007/3
2007/9
2008/3
2008/9
2009/3
2009/9
Copyright 2012
2010/3
2010/9
FIELDS CORPORATION
2011/3
2011/12
FIELDS CORPORATION
Appendix II (Market date)
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Japanese Leisure Market
Market scale of pachinko/pachislot industry
Change in pachinko/pachislot market
(Unit: Trillion yen)
2010 Japanese leisure market - total size of JPY67.9 trillion
90.5
90.9 89.2
87.0
85.5
85.0
83.2
82.6
81.8
81.3
80.2
79.2
74.6
72.6
69.4
67.9
Total leisure market
Sports
JPY 4.0 trillion
(5.9%)
Sightseeing/Excursion
JPY 9.5 trillion
(14.0%)
Game/Gambling/Eating out
JPY 24.2 trillion
(35.7%)
Hobby/Creation
JPY 10.8 trillion
(15.9%)
30.9
30.0
28.4
28.0
28.4
28.6
27.8
29.2
29.6
29.4
28.7
27.4
21.7
21.0
19.3
Pachinko/Pachislot market
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
Change in number of pachinko/pachislot players
(Unit: 10 thousand player)
4,423
3,877
Entertainment Business Institute *1
Pachinko/Pachislot
JPY 19.3 trillion
(28.5%)
2,865
2,998
2,819
2,766
2,170
2,900
2,100
2,760
1,900
2,310
1,980
2,020
1,860
1995
1996
1997
1998
1999
2000
1,790 1,710
1,660
1,930
1,823 1,740
1,509
White Paper on Leisure *2
Pachinko/Pachislot is one of the leading forms of entertainment in Japan, being
played by 13% of the population in one of 12,479 venues
22.9
2001
2002
2003
2004
1,606
1,345
2005
2006
1,720
1,450
1,414
2007
1,580
1,469
2008
2009
1,670
2010
*1 Entertainment Business Institute has suspended the survey regarding number of pachinko/pachislot players since 2009.
*2 “White Paper on Leisure” has changed the survey method to internet base survey since 2009.
Source: “2011 White Paper on Leisure” by Japan Productive Center
“Pachinko Participation Fact-Finding Survey 2009”by Entertainment business Institute, National Police Agency’s date
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Income Structure of Pachinko/Pachislot Industry (2010)
Income structure of pachinko halls
Pachinko/Pachislot market size: ¥19.3 trillion (total lease amount of pachinko balls)
Gross profit:
¥2.3 trillion
Premiums: ¥17.0 trillion (returned to players)
Gross profit: ¥2.3 trillion
New machine installment costs
(purchase cost of new machines)
▼
Investment for customer expansion
・Pachinko machine : 886.9 billion
・Pachislot machine : 286.7 billion
■Costs for constructing new halls and refurbishing
existing halls
■Advertising, marketing and service expenses
■Other expenses related to equipment
■Other expenses
■Net income
▼
▼
▼
Pachinko/Pachislot machine market:
Approximately 1,173.6 billion
Hall-related businesses
Net income
Source: “2011 White Paper on Leisure” by Japan Productive Center and Estimation by Fields
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Players in the Pachinko/Pachislot Industry
Players
Machine manufacturers
Pachinko hall operators
(As of September 30, 2011)
Direct sales
40% for pachinko and 20% for pachislot
Distributors
■34 pachinko machine manufacturers
■Over 60 pachislot machine manufacturers
■ Regulated
Example: Sammy Corporation, SANKYO CO., LTD.,
and KYORAKU SANGYO
■Usually paid via a commission
from manufacturers but may
also have a resale model for
pachislot
■Network of salesmen
■Not directly regulated
■Around 12,479 in Japan
(2010)
■Neighborhood based
■Large number of small owner operators but
some significant chains
■Constant need to attract and retain players
■‘Fickle’ client base
■High machine turnover (every 12 months)
■On average, each machine pays for itself in
3-6 weeks
■Regulated
Example: Dynam Co., Ltd. and Maruhan Corporation
Indirect sales
60% for pachinko and 80% for pachislot
Parts and software manufacturers
•Software for graphics chips and liquid crystal
displays
•Parts of pachinko/pachislot machines and
other items
Example: Axell Corporation and EIZO NANAO CORPORATION
Source: Fields, National Police Agency’s date
©カラー ©Bisty
Peripheral equipment manufacturers and others
• Unit and pachinko hall computers
• Premiums, equipment and other items
Example: Daikoku Denki Co., Ltd., Japan Cash Machine Co., Ltd.
and Mars Engineering Corporation
Copyright 2012
FIELDS CORPORATION
Recent Trend of Pachinko/Pachislot Industry
FIELDS CORPORATION
●July Introduction of revised pachinko/pachislot ●May Introduction of revised Entertainment Business Control Law;
machines regulation
restricted pachinko parlor business (Severer penalties)
2004
2005
2006
2007
2008
[Pachinko industry change]
●July Revised regulation→Deregulation
Nikkoso, an organization of pachinko machine manufacturers revised internal regulation
Abolition of classification Lowest bound jackpot 1/360-1/500
●August Strictly restricted pachinko and pachislot
advertisement
2009
●March Regulations and interpretations
were partially revised/Entertainment
level is accelerating by the revised
technical interpretations.
●October Nikkoso, an organization of pachinko machine manufacturers revised
internal regulation Lowest bound jackpot 1/500-1/400 Self-imposed control
2011
2012
●March Nikkoso revised
internal regulation.(Tentative)
Partial change regarding
spacifications.
●March Nikkoso revised internal
regulation. Partially self imposed
control regarding gambling nature.
●July Nikkoso revised
●April Nikkoso revised internal
internal regulation. Partially
regulation. Self imposed control
regarding the gambling nature of self imposed control
so called ‘Maximum spec machine’ regarding gambling nature.
●November A new model
adapted to the new regulations
was released ‘CRF Dai Yamato 2 (SANKYO)
Jackpot trend
1/400-1/500
2010
●December Nikkoso revised ●January Nikkoso revised
internal regulation. Partially internal regulation.
Partially self imposed control
self imposed control re
regarding gambling nature.
regarding gambling nature
Jackpot trend
1/300-1/350
Jackpot trend
1/300-1/400
[Pachislot industry change]
●July Restraining the nature of gambling, the revised regulations for
pachislot machines were introduced
Setting upper bound jackpot
SECTA’s simulation test introduced
●September A new model adapted to the
new regulations was released ‘Neon
Genesis Evangelion (Bisty)’
●March Regulations and interpretations were
partially revised/Entertainment level is
accelerating by the revised technical interpretations
●October The full-scale shift to
regulation five machines was completed
More entertainment machines from gambling machines
by shifting to regulation 5
Source: Fields
©2002松本零士/ユウガ＜「大銀河シリーズ」より＞
©GAINAX・カラー/Project Eva. ©Bisty
Regulation 5 era; more gaming and
entertainment machines
Copyright 2012
FIELDS CORPORATION
Number of Pachinko Halls and Installed Machines Per Hall
FIELDS CORPORATION
The date is updated every April.
365.0
43000
356.2
349.8
350
38000
337.9
336.5
323.1
318.2
33000
304.3
294.7
300
# of installed machines per hall
28000
284.9
279.9
274.3
268.0
270.3
268.0
23000
260.5
18,224
18,164
17,773
17,426
18000
17,173
16,988
16,801
250
16,504
16,076
15,617
15,165
Pachinko/Pachislot hall
establishment (Store #)
14,674
13,585
12,937
12,652
12,479
13000
17,611
17,594
17,174
16,764
16,413
16,021
15,691
15,255
14,695
13,844
13,163
12,588
8000
200
12,039
11,800
11,722
1,137
930
11,576
Pachislot specialty stores (Store#)
3000
613
-2000
Source: National Police Agency’s date
1995
570
1996
599
1997
1998
967
760
662
1999
2000
2001
2002
2003
2,002
1,773
1,381
1,249
1,110
2004
2005
Copyright 2012
2,086
2006
1,546
2007
2008
FIELDS CORPORATION
2009
903
2010
150
FIELDS CORPORATION
Unit Sales and Sales Amount of Pachinko/Pachislot Machines
The date is updated every November.
1200
8,699
8,986
9,213
8,686
9,852
8,869
9000
7,865
Pachinko machine sales amount (Billion yen)
6,720
1000
7000
5,683
5,691
5,615
5,184
5,025
Pachislot machine sales amount (Billion yen)
800
5000
5,263
3,623
5,225
5,365
4,909
3,965
3,513
3,145
600
Unit sales of pachinko/pachislot machines
(10 thousand machines)
406
2,353
435
552
2,693
1,828
450
452
568
3000
582
547
2,867
2,478
2,258
491
467
1000
424
406
409
387
400
337
Unit sales of pachinko machines
368
313
336
371
317
284
-1000
333
290
235
-3000
35
42
1995
1996
1995
Pachinko/Pachislot machine total
sales amount (Billion yen)
317
333
Unit sales of pachislot machines
0
383
312
393
200
323
401
404
NA
52
77
93
113
129
150
184
167
178
164
174
91
76
97
-5000
1996
NA
1997
1997
NA
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
5,976
7,877
8,828
Source: “Trend and Market Share of Pachinko Related Manufacturers 2011” by Yano Research Institute
9,204
9,580
11,983
13,090
14,064
Copyright 2012
13,895
13,711
11,691
FIELDS CORPORATION
12,110
2010
2010
11,736
FIELDS CORPORATION
Number of Installed Pachinko/Pachislot Machines and Annual Turnover Rate
The date of number of installed Pachinko/Pachislot machines is updated every April and the date of annual turnover of pachislot machine is updated
every November.
1200
1.37
1.31
1.30
Annual turnover rate of pachinko machine (Times)
1.30
1.14
1.07
1000
1.01
0.97
0.98
0.97
0.74
1.11
0.77
800
0.82
Number of installed
pachinko/pachislot machines
Number of installed
pachinko machines
Number of installed
pachinko machines
0.86
0.89
1.06
0.98
0.88
Annual turnover rate of pachislot machine (Times)
1.08
0.94
0.92
1.07
0.89
0.92
0.80
0.82
0.70
600
0.50
452
0.55
466
0.60
0.64
473
471
0.63
0.57
489
496
489
470
475
478
486
355
332
325
369
342
145
160
166
188
193
132
493
0.30
459
452
450
455
295
307
315
316
400
382
390
385
322
307
296
293
-0.20
200
70
76
88
100
113
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
200
163
144
134
139
2006
2007
2008
2009
2010
2006
2007
0
Annual turnover rate of total
machines (Times)
-0.70
0.90
0.93
0.71
0.67
0.86
0.95
Source: “Trend and Market Share of Pachinko Related Manufacturers 2011” by Yano Research Institute
National Police Agency’s date
0.95
0.96
1.13
1.15
1.19
Copyright 2012
1.11
2008
1.07
FIELDS CORPORATION
0.94
2009
0.91
2010
0.85
Market Share by Manufacturers
FIELDS CORPORATION
The date is updated every November.
Unit sales share -Pachinko machine
2004
Ranking
2005
2006
2007
2008
2009
2010
Manufacturer Market share Manufacturer Market share Manufacturer Market share Manufacturer Market share Manufacturer Market share Manufacturer Market share Manufacturer Market share
1 Sanyo
22.9% Sanyo
24.7% Sanyo
23.1% Sanyo
25.8% Sanyo
24.2% Sanyo
18.0% Sanyo
22.5%
2 SANKYO
21.1% SANKYO
18.2% KYORAKU
20.9% SANKYO
22.9% SANKYO
13.5% SANKYO
17.2% SANKYO
14.6%
16.7% KYORAKU
16.1% Sammy
11.7% KYORAKU
12.8% Sammy
11.8%
3 Heiwa
8.7% KYORAKU
9.6% SANKYO
4 Daiichi Shokai
7.6% Newgin
7.9% Newgin
6.6% Newgin
6.4% KYORAKU
10.5% Newgin
11.9% KYORAKU
11.1%
5 Newgin
6.9% Sammy
7.1% Daiichi Shokai
5.1% Daiichi Shokai
5.3% Newgin
10.4% Sammy
10.8% Newgin
10.2%
* The number of sales of Heiwa in FY2004 is converted for 15 months for the accounting period change
* SANKYO’s sales share includes Bisty
* Sammy’s sales share includes GINZA from 2006 and TAIYO ELEC from 2007
Unit sales share -Pachislot machine
2004
Ranking
2005
2006
2007
2008
2009
2010
Manufacturer Market share Manufacturer Market share Manufacturer Market share Manufacturer Market share Manufacturer Market share Manufacturer Market share Manufacturer Market share
1 Sammy
40.4% Sammy
33.9% Sammy
31.8% Sammy
21.8% Yamasa
18.8% Sammy
21.3% Sammy
30.9%
2 Olympia
16.4% Daito Giken
13.2% Daito Giken
12.1% Aruze
11.0% SANKYO
14.6% SANKYO
13.6% Daito Giken
11.9%
3 Yamasa
8.9% Heiwa/Olympia
10.4% Heiwa/Olympia
10.9% SANKYO
9.7% Sammy
13.5% Universal
13.1% SANKYO
11.9%
4 Daito Giken
7.8% Yamasa
8.4% Yamasa
10.5% Daito Giken
8.7% Heiwa/Olympia
7.4% Yamasa
9.5% Heiwa/Olympia
11.3%
5 Aruze
4.6% SANKYO
6.2% Kita Denshi
8.7% Kita Denshi
6.5% Kita Denshi
7.8% Universal
10.5%
9.4% Yamasa
* Sammy’s sales share includes Rodeo, IGT, TRIVY, GINZA from 2006 and TAIYO ELEC from 2007
* SANKYO’s sales share includes Bisty
* Aruze changed the company name to Universal Entertainment in 2009
* Aruze’s sales share includes Eleco,Mizuho and Macy
* Olympia’s sales sahre includes Olympia and Heiwa’s all the brands from 2005
Source: “Trend and market share of Pachinko related makers 2011” by Yano Research Institute
Copyright 2012
FIELDS CORPORATION
Reference: Monthly Trend of Pachinko Halls -Excerpt from current survey of selected service industries-
FIELDS CORPORATION
The date is updated monthly.
430
418
420
415
415
415
415
413
411
415
413
412
422
416
423
421
421
420
422
422
422
423
423
422
429
426
426
424
4.5
428
422
419
419
4
415
415
413
412
410
409
# of installed machines per hall
401
399
400
399
401
3.5
400
401
392
390
400
398
394
393
392
2.97
# of net sales per hall (hundred million yen)
2.80
2.79
2.69
380
2.57
2.64
2.91
2.77
2.67
2.89
2.85
2.68
2.71
2.63
2.80
2.79
2.77
2.67
3
2.83
2.71
2.64
2.61
2.51
2.65
2.70
2.68
2.66
2.62
2.44
2.63
2.57
2.53
2.45
2.64
2.46
2.50
2.50
2.57
2.51
2.39
2.37
2.60
2.52
2.40
2.42
2.5
2.26
370
2.15
360
2
0 8 /0 1 0 8 /0 3 0 8 /0 5 0 8 /0 7 0 8 /0 9 0 8 /1 1 0 9 /0 1 0 9 /0 3 0 9 /0 5 0 9 /0 7 0 9 /0 9 0 9 /1 1 1 0 /0 1 1 0 /0 3 1 0 /0 5 1 0 /0 7 1 0 /0 9 1 0 /1 1 1 1 /0 1 1 1 /0 3 1 1 /0 5 1 1 /0 7 1 1 /0 9 1 1 /1 2
2008
2009
2010
2011
01 02 03 04 05 06 07 08 09 10 11 12 01 02 03 04 05 06 07 08 09 10 11 12 01 02 03 04 05 06 07 08 09 10 11 12 01 02 03 04 05 06 07 08 09 10 11
No. of halls for
survey （halls）
255 254 252 250 244 243 243 245 245 245 245 246 294 294 294 295 295 293 293 294 294 293 293 294 296 295 294 295 292 291 292 293 292 293 294 295 295 296 294 291 291 291 291 291 289 289 290
*The Ministry of Economy, Trade and Industry outsource to the Zennichiyuren to pick up the hall for survey from 47 prefectures.
Source: “Trend and market share of Pachinko related makers 2011” by Yano Research Institute
Copyright 2012
FIELDS CORPORATION
Reference: Notification of Our IR Site
FIELDS CORPORATION
IR materials are available from our IR website, please visit us and utilize them
IR pages on FIELDS CORPORATION website
URL : http://www.fields.biz/ir/j/ (Japanese)
http://www.fields.biz/ir/e/ (English)
[Believe in the Future]
-Company profile
(Latest issue: October 7, 2011）
-Date related to financial statements
Issued annually since year
-Financial presentation material
ended March 31, 2004
Got honorable mention at “Nikkei Annual
-Shareholder and share information
Fields’ official
IR mobile site
Annual Report (Japanese/English)
Information posted on the page
-IR press releases
IR information is
also Available
on our mobile site
Analysis tools
[ Nikko IR ]
Chosen for the “Best Corporate Website award 2011”
Report Award 2010”
Financial Presentation (Japanese/English)
Included information:
Chosen for the
“Best Corporate
Website award”
Ranked No.1
in the sector
ranking
[ DAIWA IR ]
2011
Company
of Excellence
Ranked consecutive
No.1 in the new
markets ranking
[ JASDAQ]
2008 IR
Company
of Excellence
-Financial Highlight
-Full Year Forecast
-Segment Information
-Mid-Term Management Plan etc.
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Reference: IR Site Introduction of “Expert’s View”
We would like to introduce comments from experts from various industries regarding Fields
Corporation and the group companies in “Expert’s View”
1st
HERO’S; from editor expert’s point of view
Shogakukan Creative Inc.
President Shinobu Miyake
November 11, 2011
HERO’S; from anime producer expert’s point of view
Production I.G, Inc.
President & CEO Mitsuhisa Ishikawa
Ｎｅｗ!
December 1, 2011
2nd
Third party evaluation
Continuous updates will be made and we hope you will
visit the site.
Copyright 2012
FIELDS CORPORATION
FIELDS CORPORATION
Disclaimer
The plans, strategies and estimates of the Company indicated in these documents, other than
actual results and facts, include potential risks and uncertainties and cannot be guaranteed.
Potential risks and uncertainties include, but are not limited to, the economic environment of the
pachinko/pachislot market in which the Company operates, market competition and the products
handled by the Company.
Copyright 2012
FIELDS CORPORATION

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