Sponsorship Opportunities 2014 Season III

Hurricane Alley Waterpark
Sponsorship Opportunities
2014 Season III
The Invitation…
Would you like to expose your business to over 100,000 active fun-fanatics...every year?
We invite you to be a part of the new and exciting Season III at Hurricane Alley Waterpark,
where the high exposure marketing opportunities are endless and target an array of
demographics.
Hurricane Alley’s Marketing Department is constantly working to create new and exciting
fun-filled messages inviting both locals and tourists to come enjoy our park. Our immense
networks of street promotion, local media partners ,and innovative marketing strategies are
sure to benefit you as a Corporate Sponsor.
The marketing advantages of becoming a Hurricane Alley Waterpark Sponsor are positioned
as an invaluable opportunity to extend your company's brand beyond the limits of
traditional methods. Whatever your company’s marketing needs, a partnership with
Hurricane Alley Waterpark will prove to be an effective solution to help achieve your goals.
Hurricane Alley Waterpark is conveniently located in the SEA District; the hub of Corpus
Christi’s Sports, Entertainment and Arts. Neighboring Whataburger Field (The Hooks
Stadium) and Brewster Street Icehouse, we offer a constant visual reminder of Summertime
fun to the thousands who stroll our way. Other close-by attractions include Downtown
Corpus Christi, The Marina, The Texas State Aquarium, The USS Lexington, Old Concrete
Street Amphitheater, South Texas Institute for the Arts, The Museum of Science & History,
Asian Cultures Museum, The American Bank Center, and The Solomon Ortiz Center.
Your business is cordially invited to make a big Splash!
Respectfully,
Kasey Cross
Kasey Cross
Director of Sales
361-884-8085 ext.16
[email protected]
The Waterpark…
The Map…
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Spring Break
11am-6pm
Weekends Only 11am-6pm
Regular Season 11am-6pm
Dive-in Movies 6pm-10ish
Camp HA
Wave Rave
11am-2pm
9pm-1am
The Facts…
• Demographics
• Target Market is Young Families 18-45
• Secondary demographic is Adults 24-54
• Attendance
• Estimated over 100,000 People will Visit Hurricane Alley Waterpark this Year
• Capacity
Promotional Pricing
• 2,500
Monday’s: Mucho Mondays BOGO
• Individual Ticket Prices (Tax Included)
Tuesday’s: Dive-In Movie Night $10 after 3pm
• General Admission $20
Wednesday’s: Camp HA $10 all day
• Under 48” $10
Thursday’s: Thrifty Thursday $10 plus other park specials
• Senior Citizen 55+/Disabled $10
Friday’s: Beat the Clock (9-10 $10, 10-11 $11, 11-12 $12,
• Season Tickets $50
12-1 $13, 1-2 $14, 2-3 $15)
• Online Ticket $15 (Mon-Fri)
Sunday’s: $12 before 12:00pm
The Sponsorships…
Park Naming Rights ………………………………………………………………………………………………………………………………..… Call us
Blue Shed Sponsor/Outside Showers ………………………………………………………………………………………………………. Call us
Cell Phone Recharge Station ………………………………………………………………………………………………....………………… Call us
Rip Tide Bar Beer Sponsor Andrews Distributing………………………………………………………………………................. SOLD
Wahoo Willies Sponsor ...…………………………………………………………………………………………………………………………..Call us
Wrecked Boats Sponsor (3) ……………………………………………….……………………………………………………………………… Call us
Ticketback Sponsor ………………………………………………………………………………………………………………………………….. Call us
Stormchaser Sponsor ……………………………………………………………….………………………………………………………….….. Call us
Cat 5 Sponsor ……………………..……………………………………………………………………………………………………………………. Call us
Momentum Sponsor TAMUCC ………………………………….………………………………………………………………………….…. SOLD
Bridge (4) Sponsor ………………………………………………………………………………………………………………………………….… Call us
Shelter 5 & 13 Sponsor .………………………………………………………………………………………………………………………….… Call us
Park Disposal Sponsor CC Disposal…………………………………………………………………………………………………………… SOLD
Captain Kid’s Cove Sponsor ..…………………………………………………………………………………………………………………….. Call us
Cabana 1 Sponsor Eden Spa & Salon……………………………………………………………………………………………………..... SOLD
Cabana 2 Sponsor Eden Spa & Salon……………………………………………………………………………………………………..... SOLD
Cabana 3 Sponsor Eden Spa & Salon……………………………………………………………………………………………………..... SOLD
Cabana 4 Sponsor Eden Spa & Salon……………………………………………………………………………………………………..... SOLD
Cabana 5 Sponsor Eden Spa & Salon……………………………………………………………………………………………………..... SOLD
Splash Radio CITGO………………….………………………………………………………………………………………………………………. SOLD
Smoking Area Sponsor ………………………………………………………………………………………………………………………….…. Call us
FlowRider Sponsor ………………………………………………………………………………………………………………………………..... Call us
First Aid Area Sponsor ………………………………………………………………………………………………………………………………. Call us
Lockers/Wristband Key Sponsor …………………………………………………………………………………………………………….....Call us
Splash Cash Wristband Sponsor ……………………………………………………………………………………………………………..... Call us
Umbrella Sponsors (multiple availabilities) .……………………………………………………………………………………………... Call us
Bench Sponsors(8) …………………………………………………………………………………………………………………………………... Call us
Picnic Table Sponsor Armstrong Lumber ….……………………………………………………………………………………………….SOLD
Dive In Movie Series Sponsor .………………………………………………………………………………………………………………….. Call us
WaveRave 2014 Presenting Sponsor Andrews Distributing …………………………………………………………….………. SOLD
Bathroom Stall/Dressing Room Signage, 11x17 (37) ….…………………………………………………………………………..… Call us
Birthday Program Yolanda’s Specialty Cakes …………………………………………………………………………………………... SOLD
Parking Lot Sponsor …………………………………………………..…………………………………………………………………………….. Call us
The above listed annual rates are base rates for the applicable sponsorship levels and additional
hard costs may apply. Each sponsorship will be handled on an individual basis.
The Lodging Guide…
Advertise your local lodging location(s) on our website.
Our “out of towners” will be a click away from booking accommodations at your hotel/motel.
Call for rate
Call for rate
Call for rate
Multiple Venue Package:
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The above prices are valid for the following venue websites:
• www.hurricanealleycc.com
• www.concretestreet.net
• www.brewsterstreet.net
Purchase two websites at full price and the 3rd website is FREE
The Perks…
• Available ONLY at Select Sponsorship Levels, not included in all packages.
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Category Exclusive (LIMITED AVAILABILITY)
Naming Rights (LIMITED AVAILABILITY)
Season Tickets
Reduced after Hours Park Rental (Sponsorships over $10,000 receive 25% discount. No food.)
Sponsor Audio Commercial Played on Splash Radio
Park Signs with Company Logo or Advertisement
Mesh Signage on Fence (LIMITED AVAILABLITY)
Umbrella Signs (LIMITED AVAILABLITY)
Register to Win Boxes
Couponing Opportunities
Logo Placement on Sponsor “Thank You” Signage Located at Front Entrance
Company Logo and link on www.hurricanealleycc.com
The Hurricane Alley Waterpark Net Letter (Electronic News letter, E-blasts)
Inclusion in Hurricane Alley Waterpark Social Media Advertising
Special Event Sponsorship Opportunities
Season GA Tickets
Become an official Ticket Outlet
If you don’t see what you want…
Just Ask!
The Media Partners…
Radio Advertising & Promotion: (annual minimum of
4,000 paid commercials plus select station promotions)
• Clear Channel Communications
• KMXR 93.9FM
• KRYS 99.1FM
• KSAB 99.9FM
• KNCN 101.3FM
• KKTX 1360AM
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Convergent Broadcasting
• KKPN 102.3FM
• KPUS 104.5FM
• KAJE 107.3FM
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Malkan Broadcasting
• KZFM 95.5FM
• KBAY 92.7
• KEYS 1440AM
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Tejas Broadcasting
• KLTG 96.5FM
• KOUL 103.7FM
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Bogey Broadcasting
• KYRK 106.5FM
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Championship Communications
• KBSO 94.7FM
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Whataburger Owned
• KFTX 97.5FM
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Out of Markets Stations
• KIXS/107.9FM (Victoria)
• KBAR/100.9FM (Victoria)
• KLUB/106.9FM (Victoria)
• KQVT/92.3FM (Victoria)
Social Media Networking:
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Facebook (14,000 fans & growing)
Twitter (200 followers & growing)
Net Letter (2,000+ subscribers)
Print Media: (minimums vary per print)
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Caller Times
Visitors Guide
Cable TV: ( annual minimum of 1,875 paid commercials)
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KRIS/Channel 6
KZTV/Channel 10
KIII/Channel 3
Fox Affiliate
Grande Communications
Sudden Link (Outer Metro market)
Time Warner Cable
KMOL (Victoria)
Billboard: (annual minimum of 200,000 paid impressions)
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Lamar Advertising
• LED Billboard on SPID
Cooper Advertising
Professional Affiliations:
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Corpus Christi Chamber of Commerce
Portland Chamber of Commerce
The Coastal Bend Market…
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Community
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MSA (3 Counties) Population 410,741
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Population within One Hour Drive 630,000
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Working Population 197,423 (MSA); 289,800
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Unemployment Rate 7.9%
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Median age 35.5
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Education:
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Some College 22.8%
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Associates Degree 6.7%
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Bachelor’s Degree 12.3%
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Graduate Degree 7.1%
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Economy
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Regional Trade Center
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Industrial Center of South Texas
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Job Growth Rate, 73% per year
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Industry Mix
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Education and Health Services 27.1%
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Trade, Transportation, Utilities 19.8%
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Leisure and Hospitality 12.3%
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Business Services 9.4%
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Manufacturing 8.1%
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Construction 8.0%
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Financial Activities 4.5%
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Government 3.7%
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Other 3.2%
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Natural Resources & Mining 2.5%
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Information 1.4%
The Team…
Sponsorship Sales Department
Director of Sales
Kasey Cross
361-884-8085 ext. 16
[email protected]
VIP Coordinator/Venue Sponsorship Sales
Ashlee Wegner
361-884-8085 ext.17
[email protected]
Contact Kasey or Ashlee for Sponsorship
inquiries.
On-Site Waterpark Management
CSA Marketing Group Department
General Manager
Jim Kunau
361-883-9238 ext. 1101
[email protected]
Marketing Director
Mark Schaberg
361-884-8085 ext. 13
[email protected]
Chief Financial Officer
Shelly Webb
361-884-8857
[email protected]
Ryan Butler
361-884-8085 ext. 12
[email protected]
Guest Services Manager
Jon Campbell
361-883-9283 ext. 1302
[email protected]
Will Perry
361-884-8085 ext. 15
[email protected]
Dan Rios
361-884-8085 ext. 18
[email protected]
Hurricane Alley Waterpark ● 702 East Port Avenue ● Corpus Christi, Texas 78401
361-883-WAVE (9283) ● Fax: 361-883-1488
www.hurricanealleycc.com
...fun is our business!