StepStone products and services

Transcription

StepStone products and services
StepStone
PRODUCTS & PRICES
The job market of choice.
THE JOB MARKET OF CHOICE
CONTENTS
2
04
Job Listings
08
Additional Listing Products & Services
09
Employer Branding
12
DirectSearch
13
International Recruiting
13
Graduate Marketing
+49 (0)211 / 9 34 93 - 58 02
StepStone: The Top Source
for Specialists and Executives
If you want to quickly fill your vacancies with the best candidates, StepStone is the first choice for your recruitment needs. As
the leading online job board for qualified specialists and top executive talent, we have a proven track record of generating the
highest response from suitable candidates. This makes StepStone the most effective way to find the right employees for your
company.
StepStone offers you the following advantages:
TOP CANDIDATES
TOP SERVICE
3 times more
applicants
93%
recommendation rate
than other job boards
The StepStone way:
www.stepstone.de
among customers
find the best candidates
as quickly as possible!
3
THE JOB MARKET OF CHOICE
Job Listings
Standard services included with every StepStone ad
TOP RANKING
ON GOOGLE
5,2 M.
JOB AGENTS
High placement in Google
search results
Notification of candidates with
suitable qualifications via email
400
> 1 M.
COOPERATION PARTNERS
Free multiple posting of your job listings on up to 400 partner
websites
APP-DOWNLOADS
StepStone’s iPhone and Android app
for mobile job hunting
RETARGETING IN OUR
AD NETWORK
COMPANY
PORTRAIT
STEPSTONE
QUALITY CHECK
DEDICATED
CONTACTS
Specific retargeting banners are an included service
when you publish a listing
at StepStone. You will benefit from the outstanding
reach of StepStone‘s advertising network with more
than 2,000 websites.
Increase the reach and
visibility of your job listings
by setting up a company
portrait. This convenient
feature lets you provide additional information about
your company, thus convincing suitable jobseekers of
the value of your employer
brand.
However you choose to
publish your job listing
on StepStone, our trained
staff will always give your
ad’s content a thorough
once-over. We also naturally
ensure your listings are optimally categorised.
No call centres, no lengthy
waiting on hold. As a
StepStone customer, you
will have a permanent team
of dedicated contacts on
hand to help. From day one
they will provide you with
tailored advice and excellent
service.
4
+49 (0)211 / 9 34 93 - 58 02
Job Listings
The most efficient solution for your recruiting needs
By utilising our expertise, we have bundled job listings with additional services so that you can use
StepStone in the way that best suits your recruitment requirements. This means you derive lasting
benefits from our extensive experience in providing successful online recruiting solutions.
TO
PS
STARTER
EL
LE
R
PROFESSIONAL
PREMIUM
+ LAYOUT
+ PERFORMANCE PLUS
+ LAYOUT
+ PERFORMANCE PLUS
+ VISIBILITY
LISTING
t
Duration
30 days
30 days
30 days
Retargeting
Company Portrait
LAYOUT
Individual
t Individual Plus
PERFORMANCE PLUS
Refresh
Boost
VISIBILITY
Highlight Job
E-Mail Push
Listing Optimisation Plus
OPTION
30-Day Extension
Included
Available for an additional fee
Not available
All prices are subject to VAT.
www.stepstone.de
€920
Total Value: €1,410
€1,195
A SAVINGS OF 15%
Total Value: €2,595
€1,695
A SAVINGS OF 35%
5
THE JOB MARKET OF CHOICE
TO
PROFESSIONAL - the individual listing with extra performance
You have the choice between a text listing or an ad in your individual design. In addition, you can take advantage of the optional Individual Plus layout service for an additional fee. The Professional listing solution also comes with effective performance
add-ons that improve candidate response.
PS
EL
LE
R
Total Value: €1,410
€1,195
A SAVINGS OF 15%
LAYOUT
INDIVIDUAL
Use the look and feel of your corporate design to create
distinctive job listings. This gives you a clear advantage:
a survey found that nearly 70 per cent of StepStone jobseekers place value on visually appealing ads.
INDIVIDUAL PLUS
This navigable type of listing offers you more space to
describe your company, thus giving you the best possible
opportunity to find the ideal candidate. Note that this
optional service is available for an additional fee.
Example of an Individual Plus layout
PERFORMANCE PLUS
REFRESH
BOOST
The Refresh service updates your job listing’s date after
15 days. This means your ad is always highly visible in
StepStone search results – a crucial factor in ensuring the
success of your recruitment efforts.
The Boost service redisplays your listing prominently –
within a week’s time – in StepStone Job Agents. It’s a
fast way to extend the reach of your ad and retarget
candidates in your audience.
AVAILABLE OPTIONS
STARTER
PROFESSIONAL
PREMIUM
€200
LAYOUT
Individual
€295
Individual Plus
€495
€200
Highlight Job
€395
€395
E-Mail Push
€595
€595
€595
€595
PERFORMANCE PLUS
Refresh (Price: €95)
VISIBILITY
DURATION
30-Day Extension
6
€595
+49 (0)211 / 9 34 93 - 58 02
PREMIUM – the maximum for your success
Along with the Professional listing’s services, the Premium solution comes with additional tools that boost the visibility of your ad. It also includes, if necessary, an exclusive
service – individually tailored advice on how to optimise your job listing.
Total Value: €2,595
€1,695
A SAVINGS OF 35%
VISIBILITY
HIGHLIGHT JOB
A special display of the job title makes your job listing
truly stand out – for seven straight days – in StepStone
search results. Moreover there’s the special “Top Job”
icon, that enhances your ad’s visibility and ensures it gets
noticed by millions of qualified candidates.
E-MAIL PUSH
We send an excerpt of your job listing via email to the
target group of your choice. This allows you to provide
up to 500 registered StepStone users with key information about your vacancy, and shortens your time-to-hire.
LISTING OPTIMISATION PLUS
Our experts examine every single aspect of your job listing. Does the job title fit the role you want to fill? Is
the job description dynamically written? We look at your
listing through the eyes of the jobseeker to create the
ideal ad for your needs.
STARTER - the entry-level solution
Post a standard text ad that includes your company logo. Together with your
company portrait this gets you started with talent recruitment on StepStone.
€920
Each Starter listing already contains one Refresh after 15 days.
www.stepstone.de
7
THE JOB MARKET OF CHOICE
Additional Listing Products &
Services
INTERN LISTINGS
BOX NUMBER LISTINGS
To aid you in your search for interns, student assistants, graduands, doctoral candidates and volunteers, we offer a reduced fee for your listing.
Use our box number service to discreetly search for new employees. Your box number listings appear in a neutral layout.
Our service forwards you the incoming applications after
checking if any blocking restrictions apply.
Duration: 30 days
€95*
€995
Duration: 30 days
* additionally €220 (one-off charge for creating an ad template with individual layout)
COMPANY VIDEOS
FACEBOOK INTEGRATION
Integrating a corporate image video into your listing is a
great way to draw attention to your company. Present yourself as an attractive employer and give candidates additional
motivation to apply. This gives you a clear advantage: more
than 80 per cent of StepStone users want to see videos in
job ads. The costs for video integration are included in the
Individual Plus layout service.
Increase the reach of your job listings by publishing them on
your Facebook profile. Your Facebook fans can see up to 250
of your StepStone listings via an additional tab – automatically and in real time.
Integration into an
Individual Layout Listing
€200
Standard Facebook Integration
€995
Individual Facebook Integration
€1,995
STEPSTONE JOB PLUGIN
DURATION EXTENSION
Jobs listings that you post on StepStone are automatically
displayed on your company website. This extra benefit for
visitors to your site also extends the reach of your ads.
You can extend the duration of any type of listing by 30
days when making your purchase. The price includes two
refreshes on the first and 15th day of the extension period.
Duration: 12 months
8
€495
30-Day Extension
€595
+49 (0)211 / 9 34 93 - 58 02
Employer Branding
Maximum exposure for your employer brand
As the leading online job board for qualified specialists, StepStone provides the perfect platform for strengthening your brand.
Thanks to our enormous reach and clear positioning, you gain the greatest possible exposure for your company among all
relevant professional groups.
Take advantage of attractive employer branding products, which you can buy individually or as part of combined campaigns,
in order to recruit the best employees for your company.
Direct links in the advertising media take interested candidates to your StepStone job ads, your StepStone company portrait or
to a recruiting event advertised on your website.
Banner Products
COMPANY AD
1
This rotating banner draws lots of attention to your company on StepStone’s Homepage.
Company Ad Homepage
Duration: 7 days
€1,350
1
www.stepstone.de
1
1
1
9
THE JOB MARKET OF CHOICE
Your Target Group Campaign on StepStone
Our target group channels give you a convenient way to increase the reach of your job listings among the desired professional
group. StepStone channels also offer a perfect platform for promoting your company – with precise targeting and maximum
efficiency.
1
CHANNEL PACKAGE
The powerful combination of Skyscraper and Company of
the Week banners gives your company targeted exposure.
Price Group 1
Duration: 7 days; Channels: Engineering, IT and Telecommunications, University Graduates and Young Professionals
Price Group 2
Duration: 7 days; Channels: Doctors and Nursing Staff, Finance and Controlling, Management Staff, Natural Sciences
and Research, Human Resources, Sales and Marketing
€2,995
2
PREMIUM JOB
Prominent placement on one of the StepStone target group
channel boosts the visibility of your job listing.
€195
Duration: 7 days
€1,995
1
1
2
2
Your Target Group Campaign on the Internet
The innovative StepStone Follow Ad allows you to promote your company on up to 2,000 websites. You target exactly those
jobseekers assigned to a specific professional group based on their previous search on StepStone.
STEPSTONE FOLLOW AD
Your targeted employer branding campaign in the StepStone
advertising network reaches exactly the audience you need –
with unrivalled reach and impact.
GUARANTEED WEEKLY IMPRESSIONS
AD BUNDLE (Skyscraper, Rectangle und Super Banners)
WALLPAPER
IT
600,000
400,000
Engineering and Technical Professions
800,000
530,000
Sales and Marketing
560,000
360,000
Finance
380,000
250,000
€12
€22
Standard CPM
10
VIDEO
Details on
reach and
pricing are
available on
request
+49 (0)211 / 9 34 93 - 58 02
Presentation of Your Company
COMPANY PORTRAIT PLUS
To take advantage of additional presentation options, you
can buy Company Portrait Plus. The distinctive look and feel
of your corporate design allows you to stand out from the
competition and introduce yourself to potential candidates
as an attractive employer. You’re also able to give jobseekers
exactly what they want – comprehensive and well-structured
information about your company.
€860
Duration: 30 days
Email Products
1
STEPSTONE JOB AGENT AD
AND JOB AGENT AD SELECTION
STEPSTONE NEWSLETTER LOGO AD
AND NEWSLETTER BANNER AD
Target qualified active jobseekers – choosing either maximum exposure or a specific audience that matches your selection criteria (Job Agent Ad Selection).
Benefit from the ideal placement of your ad in an editorial environment – whether it’s for a specific job listing or a
career-related event organised by your company.
Job Agent Ad
Duration: 1 day; Reach: more than 5 million registered
jobseekers; Sending frequency: daily or regularly
Job Agent Ad
Duration: 7 days; Reach: more than 5 million registered
jobseekers; Sending frequency: daily or regularly
Job Agent Ad Selection
Duration: 1 day
Job Agent Ad Selection
Duration: 7 days
2
€1,495
€7,495
1
1
1
€495
2
€2,495
STEPSTONE DIRECT MAIL
Reach qualified candidates in your target group – via a personalised email that matches your company’s corporate design.
Duration: 1 issue
Sent to at least 500 contacts
www.stepstone.de
from €1,500
Newsletter Logo Ad
Duration: 1 issue; Reach: more than 260,000
registered jobseekers; Sending frequency: monthly
Newsletter Banner Ad
Duration: 1 issue; Reach: more than 260,000
registered jobseekers; Sending frequency: monthly
€995
€1,995
11
THE JOB MARKET OF CHOICE
DirectSearch
The perfect addition to your job listings
Would you like to search for suitable candidates in the most
simple, efficient and quickest way possible besides recruiting
with job listings? Then take advantage of StepStone DirectSearch Database and gain instant access to the profiles of
more than 450,000 qualified candidates.
Thanks to our excellent search technology, you’ll quickly obtain an overview of relevant brief profiles. Simply make your
selection and contact candidates directly. You can also set
up your personal Profile Agent that automatically emails you
new profiles that match your criteria.
Duration
Pricing
1 month*
€795
3 months*
€1,995
6 months*
€3,495
12 months*
€4,995
* Each month of the contract’s duration includes 2,000 profile views and 500 contacts
Our DirectSearch app for iPhone and Android smartphones
gives you 24/7 mobile access to the candidate database as
well as your saved searches and profiles.
7-DAY
FREE
TRIAL
Suche: Standard | Boolescher Modus
Neue Suche
Systemadministrator
Systemadministrator/in ausgewählt
So funktioniert’s
JOBTITEL
IT-Systemadministrator/in
4.248
Senior-Systemadministrator/in
Profile entsprechen Ihren
Suche speichern
Suchkriterien
vonweitere
insgesamt
411.745 Profilen
Jobtitel
Jobtitel
Profil anzeigen
Systemadministrator
#1
mehr
STICHWORT
Ergebnisse anzeigen: 10 | 25 | 50
Systemadministrator/in (Keine
Berufserfahrung)
Drücken Sie die Eingabetaste, um das markierte Kriterium hinzuzufügen
Berufserfahrung
Anonymes Profil
Die Kontaktdaten können durch eine E-Mail Anfrage offengelegt werden
Gewünschte
Position
Jahre Berufserfahrung
vor 19 Stunden
0
Persönliche Angaben
1
2
3
4
6
10+
D-PLZ 8
alle Kriterien entfernen
Berufserfahrung
Systemadministrator, Netzwerkadministrator
| 3 Jahre
Aug. 2012 - aktuelle Position
Systemadministrator, Netzwerkadministrator
| 13 Jahre
Apr. 1998 - Mrz. 2012
Gewünschtes Gehalt
Berufserfahrung insgesamt
Fachkenntnisse
Berufsfeld
Höchster Abschluss
Berufliche Wünsche
München
| Bayern | (Gewünschte Arbeitsorte)
Teamleitung (Gewünschter Stellentitel)
Anhänge
Sprache
Branche
Abschluss
[anonymer-Anhang].pdf
12
+49 (0)211 / 9 34 93 - 58 02
International Recruiting
Find the right employees worldwide with StepStone
Would you like to look beyond Germany in your search for
the most suitable staff? Or are you looking to fill positions
in your overseas offices? Then use StepStone’s expertise to
your advantage! We have over ten years’ experience in the
global recruitment of specialist and managerial staff.
We are a founding member of THE NETWORK, making us
part of the world’s largest careers network. THE NETWORK
is an alliance of market leading job board companies, which
provides access to over 296 million registered candidates in
more than 135 countries.
In addition to the broad reach of our services, StepStone
also offers another decisive advantage: we assign you a permanent team in Germany, who you can contact directly, to
help you manage the entire international recruiting process.
OUR INTERNATIONAL PRODUCTS INCLUDE:
• Job Listings – can be purchased individually or in greatvalue bundles (Global Flex Packs)
• Employer Branding Products – can be purchased individually or as part of campaigns
• CV Database – allows you to directly search for suitable
candidates worldwide
Further details and pricing
are available on request
Graduate Marketing
Recruit tomorrow’s top talent with StepStone
If you want to attract students, graduates and young professionals to join your company, StepStone is the right partner
for you. Through our numerous partnerships with universities and student web portals, we can provide access to these
popular target groups.
As part of our StepStone YoungStars Career Tour, we are
also present throughout the year at the most important
university events. We are therefore in direct contact with
students and young professionals, particularly those in the
fields of engineering, IT and business.
All this makes for a perfect platform to recruit tomorrow’s
top performers for your company. Use our great-value product bundles and diverse advertising opportunities to reach
the best young talent.
www.stepstone.de
STEPSTONE GRADUATE MARKETING INCLUDES:
• Job Listings for Young Professionals – with extended
reach both on and offline
• Employer Branding Measures – such as image ads in
the StepStone Application Guide
• Sponsoring and Promotion – presence in target group
mailings and on the StepStone YoungStars Career Tour
Further details and pricing
are available on request
13
Product Specifications
The following table gives an overview of the technical specifications of our Employer Branding products. For job listings we recommend a maximum size of 740px in width for best display results. Flash elements are not possible for any StepStone product,
as they may cause incorrect display on various devices.
PRODUCT
POSITIONING
DURATION
DATA FORMATS
SIZES
Homepage
7 days (Mon - Sun)
GIF / JPEG / PNG
120 x 90 px (W x H), 30 KB max.
BANNER PRODUCTS
Company Ad
TARGET GROUP CAMPAIGN
Skyscraper:
160 x 600 px (W x H), 100 KB max.
Channel Package
(Skyscraper /
Company of the Week)
Target Group Channel
Premium Job
Target Group Channel
7 days (Mon - Sun)
GIF / JPEG / PNG
Company of the Week:
180 x 150 px (W x H), 50 KB max.
7 days
Logo, job title
and location
We use data according to your job listing.
EMAIL PRODUCTS
Text ad:
300 characters max. (incl. spaces)
Job Agent Ad /
Job Agent Ad Selection
Job Agent (Email)
1 day / 7 days
Text
Logo: GIF / JPEG / PNG
Link text:
100 characters max. (incl. spaces)
Display of logo:
180 x 50 px (W x H), 30 KB max.
DirectMail
Email
1 issue
HTML
Ideal size: 580 px max.
Newsletter Banner Ad
Newsletter (Email)
1 issue
Text
Image: GIF / JPEG / PNG
Image: 270 x 100 px (W x H) min.
540 x 540 px (W x H) max.
Text: 200 characters
(incl. headline and spaces)
Newsletter Logo Ad
Newsletter (Email)
1 issue
GIF / JPEG / PNG
Display of logo:
320 x 160 px (W x H)
Integration into a job
listing with Individual or
Individual Plus Layout or
into a Company Portrait
Plus
The duration of the
video is according
to the duration of
the embedding
product.
(if the video is hosted on your data
FURTHER PRODUCTS
FLV
Company Video
servers or e.g. on YouTube)
AVI, WMV, MP4, MOV,
M2P, MP2, MPG, MPEG,
FLV, 3GP, MP3 oder WAV
(if the video is hosted by MovingIMAGE24)
14
+49 (0)211 / 9 34 93 - 58 02
CONTACT
Interested in our product and services? We will be happy
to discuss your individual requirements. Please contact
your representative at StepStone or get in touch with
our customer service team.
StepStone Deutschland GmbH
Hammer Strasse 19
40219 Duesseldorf
Phone: +49 (0)211 / 9 34 93 - 58 02
Email: [email protected]
All prices are subject to VAT. Last updated: May 2016

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